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Статті в журналах з теми "Tourism Marketing Computer network resources"
Xie, Dan, and Yu He. "Marketing Strategy of Rural Tourism Based on Big Data and Artificial Intelligence." Mobile Information Systems 2022 (June 30, 2022): 1–7. http://dx.doi.org/10.1155/2022/9154351.
Повний текст джерелаGuo, Kaimeng, and Yinan Gu. "The Construction of Smart Tourism City and Digital Marketing of Cultural Tourism Industry under Network Propaganda Strategy." Security and Communication Networks 2022 (August 5, 2022): 1–12. http://dx.doi.org/10.1155/2022/4932415.
Повний текст джерелаLi, Xiaoxia, Xi Deng, and Hongfei Xu. "Interactive Cultural Communication Effect in VR Space of Intelligent Mobile Communication Network." Wireless Communications and Mobile Computing 2022 (February 25, 2022): 1–11. http://dx.doi.org/10.1155/2022/9689272.
Повний текст джерелаWang, Chia-Nan, Khanh-Mai Tran, Ching-Chien Huang, Yen-Hui Wang, and Thanh-Tuan Dang. "Supporting Luxury Hotel Recovered in Times of COVID-19 by Applying TRIZ Method: A Case Study in Taiwan." Systems 10, no. 2 (March 8, 2022): 33. http://dx.doi.org/10.3390/systems10020033.
Повний текст джерелаNie, Xiaomei, Yongpeng Qu, and Feng Yi. "The Impact of Sports Event Branding Using Edge Computing on Urban Marketing under the Background of Internet of Things." Wireless Communications and Mobile Computing 2022 (July 4, 2022): 1–14. http://dx.doi.org/10.1155/2022/5837919.
Повний текст джерелаLu, Fangfang, Mingfang Hu, Wusheng Zhou, and Kelly Yujie Wang. "Based on “Computer Internet +” Rural Homestay Tourism Product Marketing." Wireless Communications and Mobile Computing 2022 (July 20, 2022): 1–7. http://dx.doi.org/10.1155/2022/2809541.
Повний текст джерелаZhang, Yudi. "The Impacts of New Media on Marketing Effectiveness." Journal of Electronic Commerce in Organizations 17, no. 2 (April 2019): 16–28. http://dx.doi.org/10.4018/jeco.2019040102.
Повний текст джерелаXu, Zhiwen, and Fang Xie. "Research on Collaborative Optimization Model of Tourism Resources and Highway Network Based on IoT Network and Deep Learning." Security and Communication Networks 2022 (March 30, 2022): 1–10. http://dx.doi.org/10.1155/2022/1637348.
Повний текст джерелаGRETZEL, ULRIKE, and DANIEL R. FESENMAIER. "IMPLEMENTING A KNOWLEDGE-BASED TOURISM MARKETING INFORMATION SYSTEM: THE ILLINOIS TOURISM NETWORK." Information Technology & Tourism 6, no. 4 (January 1, 2003): 245–55. http://dx.doi.org/10.3727/1098305032781175.
Повний текст джерелаKC, Birendra, Duarte B. Morais, M. Nils Peterson, Erin Seekamp, and Jordan W. Smith. "Social network analysis of wildlife tourism microentrepreneurial network." Tourism and Hospitality Research 19, no. 2 (June 30, 2017): 158–69. http://dx.doi.org/10.1177/1467358417715679.
Повний текст джерелаДисертації з теми "Tourism Marketing Computer network resources"
Poon, Auliana. "Information technology and innovation in international tourism Implications for the Caribbean tourist industry /." Online version, 1987. http://ethos.bl.uk/OrderDetails.do?did=1&uin=uk.bl.ethos.383578.
Повний текст джерелаSong, Haitao. "Information management in the travel industry: The role and impact of the Internet." Thesis, University of the Western Cape, 2005. http://etd.uwc.ac.za/index.php?module=etd&action=viewtitle&id=init_6662_1178282746.
Повний текст джерелаIn this information age, the Internet has found a role in various industries such as transportation, advertising, etc. The travel industry, in which communication between travellers and travel service providers is a very important component, has as much potential as any other industry to make full use of this new medium. Already, most travel agencies and travel service providers promote their products and services using web sites. Searching for information online is now seen by many people as a way to save time and cost, especially in their travel activities. In order to fully deploy the Internet within the travel industry, understanding the use of the Internet in tourism is critical. This research sets out initially to examine the role and the impact of the Internet in the whole of the travel industry. But in order to define an achievable scope of work and because of its importance in South Africa at this time, tourism within the travel industry was chosen as the focus of the work.
Banoobhai-Anwar, Ilhaam. "The role of e-commerce in five-star hotels in the Cape Town Metropole." Thesis, Cape Peninsula University of Technology, 2016. http://hdl.handle.net/20.500.11838/2489.
Повний текст джерелаElectronic commerce, popularly referred to as e-commerce, is the latest catchphrase surrounding the Internet and its many functions. In the past, the Internet was solely used for information seeking, but the 21st century has brought a new global economy to the fore – one that is conducted online. Tourism is seen as a driver of economic growth, contributing both to the Gross Domestic Product (GDP) of South Africa (SA) and creating jobs in the hospitality sector. E-commerce does not only provide a platform for business to be conducted online but also an opportunity for consumers to interact directly with industry. Many studies have been done previously about the perceived benefits of e-commerce in the retail sector, yet none in Cape Town and at five-star hotels in particular. It is well known that holidaymakers conduct an online search prior to booking accommodation; some of those potential guests in turn choose to finalise their bookings online. The purpose of the study was to investigate the role of e-commerce in five-star hotels in the Cape Town Metropole. The main objective of this study was to define what e-commerce is for five-star hotels in the Cape Town Metropole and determine if the hotels are using e-commerce as a booking method. Online questionnaires were used to gather primary data and a literature review was presented as secondary data. The findings of this study showed that all the hotels surveyed use online bookings and half of the respondents believe Online Travel Agents (OTAs) generate more revenue than traditional methods of room reservation. When asked to rank methods of room’s reservations, there was a slight difference between telephone bookings and e-commerce as number one. This could mean that while electronic methods are popular, they have not completely replaced traditional methods. The researcher recommends that five-star hotel managers train the rooms’ division staff to respond to negative reviews on social media, as this was one of the findings. The hotels should also learn how to effectively use their social media presence to increase room sales.
Takaoka, Haruyoshi. "Business-to-consumer electronic commerce in Japan." CSUSB ScholarWorks, 2004. https://scholarworks.lib.csusb.edu/etd-project/2707.
Повний текст джерелаHsu, Shu-Fen Ida. "The impact of E-commerce on direct selling companies." CSUSB ScholarWorks, 2001. https://scholarworks.lib.csusb.edu/etd-project/3030.
Повний текст джерелаTafane, Zamikhaya. "Readiness assessment of selected tourism institutions for electronic business system applications in the Western Cape tourism industry." Thesis, Stellenbosch : Stellenbosch University, 2004. http://hdl.handle.net/10019.1/50076.
Повний текст джерелаENGLISH ABSTRACT: The tourism sector in the province is regarded as one of the major economic sectors that have been found to have significant growth prospects. Indeed it’s revitalising and captivating to see the provincial tourism industry organizing itself to adapt to the new challenges of the knowledge economy, while also retorting to the new demands emerging from the needs and the expectations of the customers. The Western Cape tourism industry is currently preparing itself for the knowledge intensive marketing of its products and services and is also faced with challenges arising from the need to exploit electronic business systems for the benefits of the entire industry and its role players. In a nutshell, this requires the Western Cape tourism industry to understand the operation of global economic systems and strive towards locating itself strategically within them, and also develop strategic alliances with developing countries in order to reshape the system of global governance to achieve more equitable outcomes. Simultaneously, it requires that it equip the provincial economy as a whole, its sectors and enterprises to meet the challenges facing it in becoming sustainable competitive environment. This is an exploratory study of which the research problem is whether the selected tourism institutions are ready to implement electronic business systems. The proposed research study findings indicate the readiness level of the selected institutions in implementing electronic business systems. The research methodology instruments of the study were twofold. Both a modified questionnaire designed by Business Development Bank of Canada (BDC) to evaluate companies’ readiness in electronic business systems application was used, as well as a structured interview to acquire qualitative data was also used. The paper is not only a result of my personal interest in electronic business field, most importantly, it is of necessity to understand the concepts and principles of ‘electronic business’ and ‘Destination Marketing Organisation’ as they apply to the Western Cape tourism industry.
AFRIKAANSE OPSOMMING: Die toerismesektor in die provinsie word beskou as een van die vernaamste ekonomiese sektore wat beduidende groeivooruitsigte toon. Dit is inderdaad opwindend en fassinerend om te sien hoe die provinsiale toerismebedryf homself organiseer om by die nuwe uitdagings van die kennisekonomie aan te pas, terwyl daar ook voldoen word aan die nuwe eise wat uit die behoeftes en die verwagtinge van die klante voortspruit. Die Wes-Kaapse toerismebedryf berei homself tans voor vir die kennis-intensiewe bemarking van sy produkte en dienste en kom ook te staan voor uitdagings wat spruit uit die behoefte om elektroniese besigheidstelsels tot voordeel van die hele bedryf en sy rolspelers te ontgin. Kortom vereis dit van die Wes-Kaapse toerismebedryf om die bedrywighede van wereldwye ekonomiese stelsels te verstaan en daarna te streef om homself strategies daarin te plaas, en ook om strategiese alliansies met ontwikkelende lande te vorm ten einde die stelsel van wereldwye bestuur te hervorm om billiker uitkomste te lewer. Terselfdertyd moet die provinsiale ekonomie as geheel, sy sektore en ondernemings toegerus word om te voldoen aan die uitdagings waarvoor dit te staan kom terwyl dit ’n volhoubare mededingende omgewing word. Hierdie is ’n verkennende studie waarvan die navorsingvraagstuk is, of die geselekteerde instellings gereed is vir die implementering van elektroniese besigheidstelsels. Die bevindings van die beoogde navorsingsondersoek sal die gereedheidsvlak aandui van die geselekteerde instellings om elektroniese besigheidstelsels te benut. Die navorsingsmetodologie het tweeledig van instrumente gebruik gemaak. Een daarvan was ‘n spesiaal aangepaste vraelys wat deur BDC ontwerp is om maatskappye se gereedheid vir die toepassing van elektroniese besigheidstelsels te evalueer, en die ander ‘n gestruktureerde onderhoud. Die studie is nie bloot ’n gevolg van my persoonlike belangstelling in die veld van elektroniese besigheid nie, maar die belangrikste is om die konsepte en beginsels van ‘elektroniese besigheid’ en ‘Destination Marketing Organisation’ te begryp soos dit op die Wes-Kaapse toerismebedryf betrekking het.
Struwig, Zaskia. "An explorative study of the current practises of greenwashing in social media." Thesis, Nelson Mandela University, 2017. http://hdl.handle.net/10948/13658.
Повний текст джерелаKrüger, Janine. "Valuation of internet-based businesses." Thesis, Nelson Mandela Metropolitan University, 2013. http://hdl.handle.net/10948/d1008187.
Повний текст джерелаZhang, Li. "The impact of leisure travelers' characteristics on hotel Website attributes preference." Thesis, University of North Texas, 2004. https://digital.library.unt.edu/ark:/67531/metadc4644/.
Повний текст джерелаVasques, Vanessa Claudia. "Convergence of old and new: a case study analysis of the development online by a South African radio station: Radiosondergrense/www.rsg.co.za." Thesis, Rhodes University, 2002. http://hdl.handle.net/10962/d1003913.
Повний текст джерелаКниги з теми "Tourism Marketing Computer network resources"
Advances in culture, tourism and hospitality research: Tourism-marketing performance metrics and usefulness auditing of destination websites. Bingley: Emerald, 2010.
Знайти повний текст джерелаSuccessful Web marketing for the tourism and leisure sectors. London: Kogan Page, 2001.
Знайти повний текст джерелаE, Mills Juline, and Law Rob, eds. Handbook of consumer behavior, tourism, and the internet. Binghamton, NY: Haworth Hospitality Press, 2004.
Знайти повний текст джерелаHaig, Matt. The e-marketing handbook: An indispensable guide to marketing your products and services on the internet. London: Kogan Page, 2001.
Знайти повний текст джерелаInternet marketing intelligence: Research tools, techniques, and resources. Boston, Mass: McGraw-Hill/Irwin, 2003.
Знайти повний текст джерелаThe consultants̓ guide to getting business on the Internet. New York: Wiley, 1998.
Знайти повний текст джерелаJ, Frew Andrew, ed. Information communication technologies and sustainable tourism. New York: Routledge, 2012.
Знайти повний текст джерелаMatala, Sari. Matkailuportaali virtuaalituristin valintojen tilana: Semioottisretorinen tapaustutkimus. Rovaniemi: Lapin yliopisto, Kauppatieteiden ja matkailun tiedekunta, 2004.
Знайти повний текст джерелаKristin, Miller, and Witten Shaun, eds. Fodor's net travel: Your map to travel resources on the Internet and online services. New York, N.Y: Michael Wolff, 1996.
Знайти повний текст джерелаWoodward, Meredith Bain. Internet travel guide: Practical business and adventure resources. San Francisco: Motion Works, 1996.
Знайти повний текст джерелаЧастини книг з теми "Tourism Marketing Computer network resources"
Couret, Caroline, and Cláudia Pato de Carvalho. "Interview with Caroline Couret about the Creative Tourism Network ®." In Creative tourism: activating cultural resources and engaging creative travellers, 59–61. Wallingford: CABI, 2021. http://dx.doi.org/10.1079/9781789243536.0008.
Повний текст джерелаPratt, Sabrina V. "Santa Fe, New Mexico's creative tourism initiative." In Creative tourism: activating cultural resources and engaging creative travellers, 165–71. Wallingford: CABI, 2021. http://dx.doi.org/10.1079/9781789243536.0022.
Повний текст джерелаKachniewska, Magdalena. "Gamification and Social Media as Tools for Tourism Promotion." In Social Media Marketing, 1358–93. IGI Global, 2018. http://dx.doi.org/10.4018/978-1-5225-5637-4.ch063.
Повний текст джерелаDadwal, Sumesh S., and Azizul Hassan. "The Augmented Reality Marketing." In Emerging Innovative Marketing Strategies in the Tourism Industry, 78–96. IGI Global, 2015. http://dx.doi.org/10.4018/978-1-4666-8699-1.ch005.
Повний текст джерелаDadwal, Sumesh S., and Azizul Hassan. "The Augmented Reality Marketing." In Mobile Computing and Wireless Networks, 63–80. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-4666-8751-6.ch004.
Повний текст джерелаHassan, Azizul. "Technology-Supported Tourist Guiding in Aviation Tourism." In Cases on Tour Guide Practices for Alternative Tourism, 257–67. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-3725-1.ch014.
Повний текст джерелаKachniewska, Magdalena. "Gamification and Social Media as Tools for Tourism Promotion." In Handbook of Research on Effective Advertising Strategies in the Social Media Age, 17–51. IGI Global, 2015. http://dx.doi.org/10.4018/978-1-4666-8125-5.ch002.
Повний текст джерелаMazid, Mohammed M., A. B. M. Shawkat Ali, and Kevin S. Tickle. "Intrusion Detection Using Machine Learning." In Dynamic and Advanced Data Mining for Progressing Technological Development, 70–107. IGI Global, 2010. http://dx.doi.org/10.4018/978-1-60566-908-3.ch005.
Повний текст джерелаZhao, Fang. "Technological Challenges in E-Collboration and E-Business." In Electronic Business, 701–8. IGI Global, 2009. http://dx.doi.org/10.4018/978-1-60566-056-1.ch043.
Повний текст джерела