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Статті в журналах з теми "Electronic mail marketing – Technological innovations"
Musso, Fabio. "Technology in Marketing Channels." International Journal of Applied Behavioral Economics 1, no. 2 (April 2012): 41–51. http://dx.doi.org/10.4018/ijabe.2012040104.
Повний текст джерелаBarna, Marta, and Bohdan Semak. "MAIN TRENDS OF MARKETING INNOVATIONS DEVELOPMENT OF INTERNATIONAL TOUR OPERATING." Baltic Journal of Economic Studies 6, no. 5 (December 2, 2020): 33–41. http://dx.doi.org/10.30525/2256-0742/2020-6-5-33-41.
Повний текст джерелаSabadosh, Ganna. "DEFINITION OF METHODOLOGY FOR FORMATION OF PROFESSIONAL SKILLS IN THE APPLICATION OF INNOVATIVE TECHNOLOGIES IN FUTURE RESTAURANT BUSINESS TECHNOLOGISTS." Bulletin of the National Technical University "KhPI". Series: Innovation researches in students’ scientific work, no. 2 (December 16, 2021): 59–67. http://dx.doi.org/10.20998/2220-4784.2021.02.08.
Повний текст джерелаFuentes-Blasco, María, Beatriz Moliner-Velázquez, David Servera-Francés, and Irene Gil-Saura. "Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing." Journal of Product & Brand Management 26, no. 6 (September 18, 2017): 650–66. http://dx.doi.org/10.1108/jpbm-07-2016-1279.
Повний текст джерелаFrey, Susanne, Roland Schegg, and Jamie Murphy. "E-Mail Customer Service in the Swiss Hotel Industry." Tourism and Hospitality Research 4, no. 3 (March 2003): 197–212. http://dx.doi.org/10.1177/146735840300400302.
Повний текст джерелаGoodman, Leonard, and Dan Palmon. "TECHNOLOGICAL INNOVATIONS AND THE WORK OF THE ACCOUNTING HISTORIAN: SOME KEY ISSUES." Accounting Historians Journal 28, no. 1 (June 1, 2001): 93–110. http://dx.doi.org/10.2308/0148-4184.28.1.93.
Повний текст джерелаMaksaev, Artur, and Vladimir Vakulenko. "EVOLUTION OF E-MARKETING TOOLS." Russian Journal of Management 9, no. 4 (January 25, 2022): 86–90. http://dx.doi.org/10.29039/2409-6024-2021-9-4-86-90.
Повний текст джерелаHaidir, Haidir, Muhammad Arizki, and Miftah Fariz. "An Innovation of Islamic Religious Education in The Era of The Industrial Revolution 4.0 in Elementary School." Nazhruna: Jurnal Pendidikan Islam 4, no. 3 (November 9, 2021): 720–34. http://dx.doi.org/10.31538/nzh.v4i3.1688.
Повний текст джерелаRatten, Vanessa. "The Development of Social E-Enterprises, Mobile Communication and Social Networks." Journal of Electronic Commerce in Organizations 11, no. 3 (July 2013): 68–77. http://dx.doi.org/10.4018/jeco.2013070104.
Повний текст джерелаZhuravka, Fedir, Rostislav Botvinov, Marharyta Parshyna, Tetiana Makarenko, and Natalia Nebaba. "Ukraine’s integration into the world arms market." Innovative Marketing 17, no. 4 (December 29, 2021): 146–58. http://dx.doi.org/10.21511/im.17(4).2021.13.
Повний текст джерелаДисертації з теми "Electronic mail marketing – Technological innovations"
Ruiz, Diaz Pablo Sergio Mereles. "Telemarketing: tecnologia e precarização do trabalho." Universidade Tecnológica Federal do Paraná, 2009. http://repositorio.utfpr.edu.br/jspui/handle/1/177.
Повний текст джерелаThis thesis sought to investigate the working conditions in a call center subordinated to a public bank. The telemarketing unit under study is outsourced, and their employees perform the same tasks as direct permanent employees. The telemarketing unit has a high degree of computerization and combines features of Taylorist-Fordist organization with Toyotist management. Labor force use characterized by flexibility and a reduction of labor rights of the outsourced employees compared to the permanent employees of the bank. The hypotheses that guided this research is that technology, far from being neutral, serves the interests of capital as far as it contributes to intensification of labor, increased labor control and, as a result, to the acceleration of capital accumulation. The arguments that science would save human beings from unnecessary physical effort to liberat and develop activities related to the intellect occurred in part, without,however, reduce the degree of exploitation of the employee, revealed by the growing labor insecurity. Questionnaires to the outsourced company workers were used to obtain data aiming to identify the socioeconomic, occupational history, working conditions and the self-perception as working class. We found that the degree of control and intensified labor pace provided by the combination of Fordist management techniques era and control systems based on computer, are increasing labor exploration. In this regard, the technological apparatus can be seen as a dimension of capital.
Mounsear-Wilson, Clifford. "E-commerce as an alternative marketing channel." Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/1615.
Повний текст джерелаGoko, Jethro. "An investigation into how Johnnic Communications can maximise its online presence and e-commerce potential." Thesis, Nelson Mandela Metropolitan University, 2006. http://hdl.handle.net/10948/510.
Повний текст джерелаWu, Wei-Wen. "Business-to-business E-markets in textile industry: An empirical perspective." CSUSB ScholarWorks, 2004. https://scholarworks.lib.csusb.edu/etd-project/2765.
Повний текст джерелаBurgess, Stephen Keith 1958. "Business-to-consumer interactions on the Internet : a model for small businesses." Monash University, School of Information Management and Systems, 2001. http://arrow.monash.edu.au/hdl/1959.1/8027.
Повний текст джерелаBarnardt, Gerard Louis. "Electronic communication in the workplace : employer vs employee legal rights." Thesis, Stellenbosch : Stellenbosch University, 2004. http://hdl.handle.net/10019.1/49942.
Повний текст джерелаENGLISH ABSTRACT: The monitoring of electronic communication is likely to face all employers sooner or later. The rapid advancement in technology aimed at helping to monitor electronic communication, makes it easier than ever before for employers to monitor the electronic communications of their employees. There are important questions to consider when dealing with the topic of monitoring electronic communication. Examples include "mayan employer legally monitor electronic communications?" and "how does monitoring affect the employee's right to privacy?" This thesis is an attempt to answer these and other related questions by analysing, inter alia, South African legislation, the Constitution and case law, as well as comparing the law as it applies in the United Kingdom and the United States of America. The analysis and conclusion offered in this thesis aim to provide theoretical consideration to academics and practical application for employers that are faced with the reality of monitoring electronic communications.
AFRIKAANSE OPSOMMING: Alle werkgewers sal waarskynlik die een of ander tyd met die monitering van elektroniese kommunikasie gekonfronteer word. Die snelle voortuitgang in tegnologie wat daarop gemik is om te help met die monitering van elektroniese kommunikasie, maak dit vir werkgewers makliker as ooit tevore om sodanige kommunikasies van hulle werknemers te monitor. Daar is egter belangrike vrae wat oorweeg moet word wanneer die onderwerp van monitering van elektroniese kommunikasie ter sprake kom. Voorbeelde hiervan is "mag 'n werknemer regtens elektroniese kommunikasies monitor?" en "hoe raak monitering die werknemer se reg tot privaatheid?" Hierdie tesis is 'n poging om hierdie en ander verwante vrae te beantwoord deur die ontleding van, onder andere, Suid-Afrikaanse wetgewing, die Grondwet en die reg soos deur hofuitsprake ontwikkel, sowel as vergelyking van die reg soos wat dit van toepassing is in die Verenigde Koninkryk en die Verenigde State van Amerika. Die ontleding en gevolgtrekking wat in hierdie tesis aangebied word, is gemik op die verskaffing van teoretiese oorweging aan akademici en praktiese toepassing vir werkgewers wat met die realiteit van die monitering van elektroniese kommunikasies gekonfronteer word.
Sophonthummapharn, Kittipong. "A comprehensive framework for the adoption of techno-relationship innovations : Empirical evidence from eCRM in manufacturing SMEs." Doctoral thesis, Umeå : Umeå School of Business, Umeå University, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-1800.
Повний текст джерелаFong, John. "Electronic word-of-mouth and country-of-origin effects a cross-cultural analysis of discussion boards /." Phd thesis, Australia : Macquarie University, 2008. http://hdl.handle.net/1959.14/28611.
Повний текст джерелаThesis (PhD) -- Macquarie University, Macquarie Graduate School of Management, 2008.
Bibliography: leaves 124-133.
Introduction - Literature review -- Online word-of-mouth: a comparison of American and Chinese discussion boards -- Electronic word-of-mouth: a comparison of stated and revealed behaviour on electronic discussion boards -- A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects -- Conclusion.
The growth of electronic discussion boards has enabled consumers from different cultures to communicate with people of similar interests. Through this online channel, marketing concepts such as word-of-mouth (WOM) and country-of-origin (CoO) effects have the potential to become more important because of the potentially large number of participants involved. The US and China, being the largest and second-largest online population in the world respectively, are ideal countries to investigate the frequency and extent of these marketing concepts. --The thesis consists of three separate but inter-related papers which have been published in journals or have been accepted for publication. Each paper builds on the one before and analyses different aspects of online consumer behaviour such as information-giving, information-seeking and the CoO statements made by participants of discussion boards. By examining and comparing the frequency and content of discussion postings on discussion boards within US and China based websites, the thesis makes a comparison of the information-giving and information-seeking behaviour of the discussants and also looks at the extent and the content of CoO statements made. Online observation of discussion postings from six different discussion boards (three each from the US and China) was conducted over two 90-day period in 2004 and 2005 and a total of 5,993 discussion postings were downloaded for analysis. In addition, an online survey of 214 participants was conducted to compare the stated and actual (or "revealed") behaviour of discussants on the US and China based discussion boards. -- Overall, the findings indicate consistent differences over a 12-month period in the bahaviour of the US and Chinese discussants. The US discussants were found to provide more information than their Chinese counterparts while the Chinese discussants exhibited more information-seeking bahaviour on the discussion boards. The findings also indicate that the Chinese discussants demonstrated more negative CoO statements and these statements were observed to be related to Japan and/or brands that originated from Japan. The findings suggest that such negative CoO statements can increase rapidly online and it appears that the negative sentiments by the Chinese were apparently unrelated to product quality; instead they appear to have been predominantly associated with war related animosity. -- These findings have important implications for marketers selling to the Chinese as discussion boards appear to be more important as a source of information for the Chinese than the Americans. Also, given that the Chinese discussants demonstrated a high level of negative CoO statements relating to products from Japan, marketers selling Japanese products to the Chinese must understand the underlying issues related to these negativeCoO statements and take steps to prevent non-purchase of Japanese products.
Mode of access: World Wide Web.
vii, 133 leaves ill
Dlutu, Bongiwe Agrienette. "The impact of social network sites on written isiXhosa : a case study of a rural and an urban high school." Thesis, Rhodes University, 2014. http://hdl.handle.net/10962/d1011826.
Повний текст джерелаStromnes, Leif. "Printed newspapers and on-line news : a study of the factors influencing consumer acceptance of electronic news via the internet." Thesis, 2001. http://hdl.handle.net/10413/3564.
Повний текст джерелаThesis (M.Com.)-University of Durban-Westville, 2001.
Книги з теми "Electronic mail marketing – Technological innovations"
Gregory, Kip. Winning Clients in a Wired World. New York: John Wiley & Sons, Ltd., 2005.
Знайти повний текст джерелаCandace, Deans P., ed. E-commerce and M-commerce technologies. Hershey, PA: IRM Press, 2005.
Знайти повний текст джерелаMarketing technologies: Corporate cultures and technological change. New York, NY: Routledge, 2012.
Знайти повний текст джерелаInnovation in electronic mail: Towards open information networks - perspectives on innovation policy. Amsterdam: North-Holland, 1987.
Знайти повний текст джерелаSimakova, Elena. Marketing technologies: Corporate cultures and technological change. New York, NY: Routledge, 2012.
Знайти повний текст джерелаBrilliant online marketing: How to use the internet to market your business online. New York: Pearson, 2010.
Знайти повний текст джерелаGonzo marketing: Winning through worst practices. Cambridge, MA: Perseus Pub., 2001.
Знайти повний текст джерелаAhmed, Ajaz. Velocity: The seven new laws for a world gone digital. London: Vermilion, 2012.
Знайти повний текст джерелаReinventing the postal sector in an electronic age. Cheltenham, U.K: Edward Elgar Pub., 2011.
Знайти повний текст джерелаPractices, LLC Best. Driving business through the Internet: Web-based sales, marketing and service. Chapel Hill, NC: Best Practices, LLC, 2001.
Знайти повний текст джерелаЧастини книг з теми "Electronic mail marketing – Technological innovations"
Ratten, Vanessa. "Adoption of Mobile Reading Devices in the Book Industry." In Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy, 203–16. IGI Global, 2013. http://dx.doi.org/10.4018/978-1-4666-1939-5.ch011.
Повний текст джерелаTysick, Cynthia, and Cindy Ehlers. "Gender and the Internet User." In End-User Computing, 27–34. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-945-8.ch003.
Повний текст джерелаHassan, Azizul, and Roya Rahimi. "Consuming “Innovation” in Tourism." In Global Dynamics in Travel, Tourism, and Hospitality, 130–47. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-5225-0201-2.ch008.
Повний текст джерелаRatten, Vanessa. "Social e-Enterprise through Technological Innovations and Mobile Social Networks." In Social E-Enterprise, 96–109. IGI Global, 2013. http://dx.doi.org/10.4018/978-1-4666-2667-6.ch006.
Повний текст джерелаChadha, Deepali ,. "Digitalization of Agriculture in India: Pathway to Prosperity." In Agribusiness Development Planning and Management. New Delhi Publishers, 2020. http://dx.doi.org/10.30954/ndp.agribusiness.2020.3.
Повний текст джерелаUçar, Pınar. "Importance of ICT in Human Resources Management and Evaluation in Terms of Events." In Advances in Marketing, Customer Relationship Management, and E-Services, 86–104. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-4954-4.ch006.
Повний текст джерелаBraun, Patrice. "Action Research Methods." In Information Communication Technologies, 3112–18. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-949-6.ch218.
Повний текст джерелаBraun, Patrice. "Action Research Methods." In Encyclopedia of Developing Regional Communities with Information and Communication Technology, 1–5. IGI Global, 2005. http://dx.doi.org/10.4018/978-1-59140-575-7.ch001.
Повний текст джерелаMedhekar, Anita. "Digital Health Innovation Enhancing Patient Experience in Medical Travel." In Research Anthology on Telemedicine Efficacy, Adoption, and Impact on Healthcare Delivery, 199–223. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-8052-3.ch011.
Повний текст джерелаMedhekar, Anita. "Digital Health Innovation Enhancing Patient Experience in Medical Travel." In Opportunities and Challenges in Digital Healthcare Innovation, 13–35. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-3274-4.ch002.
Повний текст джерела