Дисертації з теми "Small Channels"
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Mokori, E. B. "The role of pannexin channels in small arteries." Thesis, University of Nottingham, 2016. http://eprints.nottingham.ac.uk/38019/.
Повний текст джерелаMruk, Karen. "Small Molecule Investigation of KCNQ Potassium Channels: A Dissertation." eScholarship@UMMS, 2012. https://escholarship.umassmed.edu/gsbs_diss/621.
Повний текст джерелаDickinson, Paul. "Approximate Private Quantum Channels." Thesis, University of Waterloo, 2006. http://hdl.handle.net/10012/2944.
Повний текст джерелаVanyushyn, Vladimir. "Innovative Behaviour of Small Firms : Essays on Small Firms' Internationalisation and Use of Online Channels." Doctoral thesis, Umeå universitet, Handelshögskolan vid Umeå universitet, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-43819.
Повний текст джерелаSpridningen av informationsteknik och en kraftig ökning av handel och samarbete över ländergränser har haft en betydande effekt på de utmaningar och möjligheter som dagens små och medelstora företag (SMF) står inför. De små och medelstora företagens innovationsbeteende är dock en förutsättning för att de framgångsrikt skall kunna ta tillvara de möjligheter som dessa strukturella förändringar skapar för att åstadkomma tillväxt och lönsamhet. Således är det övergripande syftet med denna avhandling att utveckla kunskap om innovationsbeteende i små företag, så som detta manifesteras i användande av onlinekanaler och deltagande i internationaliseringsprocesser. Denna avhandling består av ett inledande kapitel och sex fristående essäer. I det inledande kapitlet utvecklas ett övergripande analytiskt ramverk för avhandlingen, utifrån en litteraturöversikt av begreppen innovation och organisatorisk innovativitet där de viktigaste determinanterna och processerna identifieras. De första fyra essäerna försöker förklara ett företags benägenhet till adoption av onlinekanaler och föreslår att företagets storlek och vilja att kannibalisera, dvs ett företags beredskap att minska det faktiska eller potentiella värdet av dess tidigare investeringar, skiljer sig mellan de som använder respektive de som inte använder kanaler på nätet. Förväntningar att återförsäljare skulle bli negativt inställda om företag börjar använda onlinekanaler kan hindra företag från att investera i dem. Karaktäristika hos kunderna, utmaningar från konkurrenterna och tidigare användning av Internet visade sig vara starka drivkrafter bakom användningen av onlinekanaler. I den fjärde essäen, som baseras på data insamlad under två olika tidsperioder, visas att de förändringar som sker i den tekniska och ekonomiska miljö i vilken företagen är verksamma, kan med tiden innebära att beslutsfattandet skiftar från innovationstänkande till traditionellt kostnads-nyttotänkande. Essä fem och sex fokuserar på internationaliseringsprocesser i små och medelstora företag. Den femte essäen studerar i första hand internationaliseringsprocessen och visar på att tidig erfarenhet från importverksamhet enbart har en mindre inverkan på omfattningen av företagets framtida export. Tidig importerfarenhet har emellertid även en indirekt positiv effekt på företagets proaktiva attityd till internationalisering. Essä sex undersöker hur interaktion med konkurrenter påverkar internationaliseringen och visar att samarbete med konkurrenter, eller ”coopetition”, kan ha en betydande effekt på motiv till internationalisering. Denna avhandling bidrar till litteraturen inom områdena innovation, internationalisering, digital marknadsföring och ledning av små och medelstora företag. Den visar att de dynamiska krafter som ligger bakom innovationsbeteende påverkar små och medelstora företags användning av onlinekanaler samt hur denna företagsgrupp arbetar med kunder och leverantörer utomlands.
Gawenis, Lara Renee. "Calcium and sodium absorption across the small intestine of cystic fibrosis mice /." free to MU campus, to others for purchase, 2001. http://wwwlib.umi.com/cr/mo/fullcit?p3012969.
Повний текст джерелаD'hoedt, Dieter. "Structure-function analyses of small-conductance, calcium-activated potassium channels." Diss., [S.l.] : [s.n.], 2005. http://edoc.ub.uni-muenchen.de/archive/00006036.
Повний текст джерелаYork, Michael C. "Development of a Nitrogen Dynamics Model for Small Stream Channels." University of Cincinnati / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1282055154.
Повний текст джерелаPoon, Yan Shuen Mayo Stephen L. Rees Douglas C. "The characterization and structure of mechanosensitive channels of small conductance /." Diss., Pasadena, Calif. : California Institute of Technology, 2008. http://resolver.caltech.edu/CaltechETD:etd-05292008-144531.
Повний текст джерелаMartin, Callizo Claudi. "Flow Boiling Heat Transfer in Single Vertical Channels of Small Diameter." Doctoral thesis, KTH, Tillämpad termodynamik och kylteknik, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-25797.
Повний текст джерелаQC 20101101
Wu, Xuemei. "Monte-Carlo modeling of turbulent dispersion of small particles in channels." Diss., Georgia Institute of Technology, 2001. http://hdl.handle.net/1853/17389.
Повний текст джерелаDeng, Zhihui. "SMALL CONDUCTANCE CALCIUM-ACTIVATED POTASSIUM (SK) CHANNELS IN MAMMALIAN SPINAL MOTONEURONS." Wright State University / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=wright1237821684.
Повний текст джерелаBabovicÌ, Mileta. "Enhanced heat transfer to endothermic reactions by catalytic combustion in small channels." Thesis, University of Newcastle Upon Tyne, 2003. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.289262.
Повний текст джерелаBarniol, Xicota Marta. "New polycyclic small molecules as ion channel modulators." Doctoral thesis, Universitat de Barcelona, 2017. http://hdl.handle.net/10803/400154.
Повний текст джерелаBrown, Jennifer Ruth. "Collidial suspension flow and transport behavior in small channels by magnetic resonance microscopy." Diss., Montana State University, 2007. http://etd.lib.montana.edu/etd/2007/brown/BrownJ1207.pdf.
Повний текст джерелаWatson, Graeme. "The influence of interfacial heat transfer on stable flame propagation in small channels." Thesis, McGill University, 2013. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=114427.
Повний текст джерелаLes flammes réalisées à l'intérieur de canaux tubulaires chauffés sont étudiées expérimentalement et numériquement pour comprendre les effets du transfert de chaleur entre la flamme et la paroi. Tout d'abord, le processus de combustion est étudié dans une configuration de brûleur à flamme stabilisée, avec un profil de température imposé le long du tube. Ceci permet d'isoler et de comprendre le rôle de la perte de chaleur de la flamme vers la paroi, sans recirculation de la chaleur. Il est alors observé que les flammes sont influencées parla compétition existant entre l'énergie requise pour le préchauffage des réactifs, la chaleur dégagée par la combustion, et la perte de chaleur. Pour modéliser ces flammes, une extension à la formulation volumétrique et unidimensionnelle, typiquement utilisée, est proposée. Cette nouvelle formulation inclue la chimie détaillée, le transport moyenné du mélange, et un sous-modèle de transfert de chaleur interfaciale. Le sous-modèle de transfert de chaleur interfaciale utilise une source de chaleur non-linéaire pour tenir compte de la combustion, et saisit l'effet de transfert de chaleur interfaciale à l'intérieur de la zone de réaction. La quantité de perte de chaleur dans la zone de réaction se trouve à être sensible au dégagement de chaleur non-linéaire. Le dégagement de chaleur lié aux réactions chimiques agit comme une discontinuité thermique locale, entraînant des gradients de température importants et une perte de chaleur. Ceci est absent des formulations volumétriques typiques et des corrélations de transfert de chaleur standard, qui ne tiennent pas compte des réactions chimiques, et traitent l'écoulement comme thermiquement établi. Le modèle est ensuite comparé à des expériences. Dans les expériences, des flammes axisymétriques à brûlage fort, de méthane et d'air, sont stabilisées le long du profil de température de la paroi. Les flammes sont plates pour les tubes de petites dimensions. Le modèle nouveau est en accord avec les résultats expérimentaux et donne des prédictions améliorées pour la position de la flamme, par rapport à l'approche volumétrique standard. Les profils de température et d'espèces chimiques sont également comparés à ceux obtenus à partir d'une formulation détaillée multidimensionnelle, qui hypothétiquement prédit la structure réelle de la flamme. Encore une fois, le nouveau modèle volumétrique montre une amélioration significative par rapport à la formulation standard. Les écarts entre le nouveau modèle et le modèle détaillé sont également étudiés afin de déterminer la nature des effets multidimensionnels non-considéré.
Monaghan, Alan S. "Chloride and potassium channels of enterocytes isolated from guinea-pig small intestinal villi." Thesis, University of Cambridge, 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.338067.
Повний текст джерелаCampbell, Thomas. "The role of voltage-gated sodium channels in non-small cell lung cancer." Thesis, University of Manchester, 2013. https://www.research.manchester.ac.uk/portal/en/theses/the-role-of-voltagegated-sodium-channels-in-nonsmall-cell-lung-cancer(a65f4c5e-b217-483b-91d3-bb669965eb03).html.
Повний текст джерелаYau, Kwok-hei, and 邱國禧. "Small molecule-based synthetic ion channels modulate smooth muscle contraction and epithelial ion transport." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2011. http://hdl.handle.net/10722/196079.
Повний текст джерелаpublished_or_final_version
Chemistry
Doctoral
Doctor of Philosophy
Messer, Matthias. "Pulsed ultrasonic doppler velocimetry for measurement of velocity profiles in small channels and capplilaries." Thesis, Available online, Georgia Institute of Technology, 2005, 2005. http://etd.gatech.edu/theses/available/etd-09022005-131744/.
Повний текст джерелаCyrus K. Aidun, Committee Member ; Farrokh Mistree, Committee Member ; Yves H. Berthelot, Committee Member ; Philip J. W. Roberts, Committee Member. Includes bibliographical references.
Mertens, Timothy Edward. "Properties and regulation of small-conductance anion channels in a rat microglia cell line." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1998. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape10/PQDD_0023/MQ40871.pdf.
Повний текст джерелаBascone, Davide. "Modelling and optimisation of intensified extraction in small channels for spent nuclear fuel reprocessing." Thesis, University College London (University of London), 2018. http://discovery.ucl.ac.uk/10058926/.
Повний текст джерелаBahia, Parmvir Kaur. "A study of small and intermediate conductance calcium-activated potassium channels in sensory neurones." Thesis, University College London (University of London), 2005. http://discovery.ucl.ac.uk/1445301/.
Повний текст джерелаKukkonen, S. (Soile). "Small impact craters in crater counting:evolution studies of the eastern Hellas outflow channels, Mars." Doctoral thesis, Oulun yliopisto, 2018. http://urn.fi/urn:isbn:9789526218779.
Повний текст джерелаOriginal papers The original publications are not included in the electronic version of the dissertation. Kostama, V.-P., Kukkonen, S., & Raitala, J. (2017). Resurfacing event observed in Morpheos basin (Eridania Planitia) and the implications to the formation and timing of Waikato and Reull Valles, Mars. Planetary and Space Science, 140, 35–48. https://doi.org/10.1016/j.pss.2017.04.001 Kukkonen, S., & Kostama, V.-P. (2018). Modification history of the Harmakhis Vallis outflow channel, Mars, based on CTX-scale photogeologic mapping and crater count dating. Icarus, 299, 46–67. https://doi.org/10.1016/j.icarus.2017.07.014 Kukkonen, S., & Kostama, V.-P. (2018). Usability of small impact craters on small surface areas in crater count dating: Analysing examples from the Harmakhis Vallis outflow channel, Mars. Icarus, 305, 33–49. https://doi.org/10.1016/j.icarus.2018.01.004 Kukkonen, S., & Kostama, V.-P. (2018). Mapping and dating based evolution studies of the Niger Vallis outflow channel, Mars. Planetary and Space Science, 153, 54–71. https://doi.org/10.1016/j.pss.2017.12.012 Korteniemi, J., & Kukkonen, S. (2018). Volcanic Structures Within Niger and Dao Valles, Mars, and Implications for Outflow Channel Evolution and Hellas Basin Rim Development. Geophysical Research Letters, 45(7), 2934–2944. https://doi.org/10.1002/2018gl077067 http://jultika.oulu.fi/Record/nbnfi-fe201902226008
Eldefors, Miriam, and Hanna Rosvall. "Small but mighty : en kvalitativ studie om lokala designföretags marknadskommunikation." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-75341.
Повний текст джерелаThe purpose of this study was to describe, as well as gain a deeper understanding of local design companies' marketing communication. The research questions were as follows: Which channels for marketing communication do local design companies use? and How does local design companies work with content and design languages in their market communication? Through a qualitative method of deduction, eight semistructured interviews were conducted with both entrepreneurs and experts. Furthermore, a content analysis and structured observations were conducted of five companies' digital and social channels. The result shows that there are common aspects when it comes to which channels and what content companies use and publish. It is also possible to read that all companies have a clear product orientation in their communication. The design language is based on the company's own aesthetics. Finally, the study results are presented in a model, based on Shannon-Weaver's communication model from 1948, and proposals for future research are clarified.
Maråk, Knut Arild. "Condensation Heat Transfer and Pressure Drop for Methane and Binary Methane Fluids in Small Channels." Doctoral thesis, Norges teknisk-naturvitenskapelige universitet, Institutt for energi- og prosessteknikk, 2009. http://urn.kb.se/resolve?urn=urn:nbn:no:ntnu:diva-5702.
Повний текст джерелаKonvensjonelle varmevekslarar nyttar kanalar med diameter ned til omlag 3 mm. I desse er fenomena kring varmeovergang og trykktap i stor grad kjende. Nyare og meir kompakte varmevekslarar har kanalar med mindre diameter som inneber ei rekkje fordelar; dei tek mindre plass, er lettare og kan vere raskare og billigare å produsere. Det herskar imidlertid uvisse om fenomena kring varmeovergang og trykktap er dei same som i konvensjonelle kanalar. Å få dette avklart i høve til mogleg bruk i LNG-industrien har vore hovudføremålet med arbeidet. Eit eksperimentelt oppsett designa av Steffen Grohmann vart brukt i undersøkjingane. Tilsaman 749 m˚alingar i røyr med diameter 1 mm, 0.5 mm og 0.25 mm vart utført. Både einfase kjøling og kondensasjon av metan og blandingar av metan/etan og metan/nitrogen vart gjort. Målingane varierte over eit stort omr˚ade med omsyn til trykk, dampfraksjon, massefluks og varmefluks. Ogs˚a trykkfall gjennom røyra vart målt. Resultata viser at varmeovergang i einfase veske kan forutseiast med eksisterande modellar i 1 mm og 0.5 mm røyra. Trykkfallsmålingane for 1 mm royret er som forventa utifr˚a konvensjonelle modellar. For 0.5 mm røyret er trykkfallet høgare enn forventa. For 0.25-mm røyret er uvissa for stor til at resultata kan brukast i ein konklusjon. For kondensering av rein metan kan varmeovergangen i 1 mm-røyret forutseiast med konvensjonelle modellar. I 0.5 mm røyret er varmeovergangen høgare enn berekna. For kondensering av binære blandingar kan varmeovergangen bereknast med konvensjonelle modellar for både 1 mm og0.5 mm royret. For tofasemålingar i 1 mm-røyret er den gjennomsnittlege uvissa for varmeovergang rundt 10 % og hovudsakleg knytt til temperatursensorane. For 0.5 mm røyret er uvissa for kondensering av rein metan litt over 20 %, medan den er rundt 10 % for kondensering av binarblandingane. For 0.5 mm-royet og sarskilt for 0.25 mm-røyret er massestraumsmålaren ei mykje viktigare kjelde til uvisse.
Ang, Jit Hang Jackie. "Developing biophysical and structural methods for characterisation of small molecule modulators of K2P potassium channels." Thesis, University of Oxford, 2017. https://ora.ox.ac.uk/objects/uuid:850d137b-6270-48d9-9eaa-ce6fb65dcbc4.
Повний текст джерелаCai, Shiwei. "The transient receptor potential channel 1 (TRPC1) mediates calcium-regulated differentiation in oral gingival keratinocytes /." Thesis, Connect to this title online; UW restricted, 2004. http://hdl.handle.net/1773/6390.
Повний текст джерелаSalman, W'el. "Characterisation and modelling of Taylor flow in small circular channels for the purpose of sequential screening." Thesis, University College London (University of London), 2005. http://discovery.ucl.ac.uk/1446770/.
Повний текст джерелаSaqar, Wedad Ali. "Characterization of Small Conductance Calcium-Activated Potassium Channels in a Human Lens Epithelium Cell Line (B3)." Wright State University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=wright1401279427.
Повний текст джерелаFirth, Amy. "Cellular mechanisms involved in the regulation of voltage gated potassium channels in rat small pulmonary vasculature." Thesis, University of Bath, 2006. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.436807.
Повний текст джерелаRo, Seungil. "SK channels : distribution, function and regulation in mouse colonic myocytes /." abstract and full text PDF (UNR users only), 2002. http://0-gateway.proquest.com.innopac.library.unr.edu/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3090879.
Повний текст джерелаSchmidt, Matthias Rene. "K+ channels : gating mechanisms and lipid interactions." Thesis, University of Oxford, 2013. http://ora.ox.ac.uk/objects/uuid:51dc4149-d943-4dcd-bf5b-f04130456d84.
Повний текст джерелаFronk, Brian Matthew. "Coupled heat and mass transfer during condensation of high-temperature-glide zeotropic mixtures in small diameter channels." Diss., Georgia Institute of Technology, 2014. http://hdl.handle.net/1853/52265.
Повний текст джерелаMurphy, Matthew M. "Investigating the Effects of CyPPA on Small-Conductance Calcium-Activated Potassium Channels in SOD1G93A Transgenic Mouse Model." Wright State University / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=wright1589929963490428.
Повний текст джерелаGruben, Kathleen H. (Kathleen Hall). "The Role and Contributions of Independent Sales Representatives in the Relationship Between Merchandise Suppliers and Small Retailers: Dynamic Interactions in the Channel." Thesis, University of North Texas, 1998. https://digital.library.unt.edu/ark:/67531/metadc277918/.
Повний текст джерелаPierce, Stephanie Lynn. "The role and regulation of small conductance CA2+ activated K+ channel subtype 3 in myometrial contraction and placental development." Diss., University of Iowa, 2010. https://ir.uiowa.edu/etd/1059.
Повний текст джерелаGhidersa, Brǎduṭ Eugen. "Finite volume-based volume-of-fluid method for the simulation of two-phase flows in small rectangular channels /." Karlsruhe : Forschungszentrum Karlsruhe in der Helmholtz-Gemeinschaft, 2004. http://bibliothek.fzk.de/zb/berichte/FZKA6889.pdf.
Повний текст джерелаKye, Min-Jeong. "Regulation of small-conductance, calcium-activated potassium channels (SK) in mouse brain in response to aging and stress." [S.l.] : [s.n.], 2004. http://webdoc.sub.gwdg.de/diss/2004/kye/kye.pdf.
Повний текст джерелаGhidersa, Brăduţ Eugen. "Finite volume-based volume of fluid method for the simulation of two-phase flows in small rectangular channels." Karlsruhe FZKA, 2004. http://bibliothek.fzk.de/zb/berichte/FZKA6889.pdf.
Повний текст джерелаHaghnegahdar, Mohammadreza [Verfasser], U. [Gutachter] Hampel, and J. [Gutachter] Brandner. "Experimental analysis of mass transfer of Taylor bubble flow in small channels / Mohammadreza Haghnegahdar ; Gutachter: U. Hampel, J. Brandner." Dresden : Technische Universität Dresden, 2019. http://d-nb.info/1227198132/34.
Повний текст джерелаLowe, Sidney. "Channel strategy for export distribution: towards a channel strategy model for non-multinational manufacturingfirms in Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1988. http://hub.hku.hk/bib/B31949319.
Повний текст джерелаKittiwongvivat, Wasinee, and Pimonpha Rakkanngan. "Facebooking your dreams : How to make the best use of Social Networking sites asinnovative and cost-effective/ low-budget marketing channels insmall-sized entrepreneurship." Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-9954.
Повний текст джерелаThis study aims to understand and explain how small sized
entrepreneurship currently uses social networking sites
through out the process of launching and marketing
their products. This also includes the use of word of mouth,
which features social networking technology. Lastly, we
intended to give recommendations to problems that small
sized entrepreneurship is facing in order to make the best
use of social networking channels and to ensure that these
channels are used in the most effective way.
Hillman, David James. "Membrane currents evoked by vasoactive compounds in vascular endothelial cells : contributions of small and intermediate conductance calcium-activated potassium channels." Thesis, University College London (University of London), 2005. http://discovery.ucl.ac.uk/1445578/.
Повний текст джерелаShah, Yousef. "Effects of point mutations on the block of SK3 small-conductance calcium-activated potassium channels expressed in mammalian cell lines." Thesis, University College London (University of London), 2005. http://discovery.ucl.ac.uk/1446491/.
Повний текст джерелаBesedina, Oleksandra, and Viktoriia Chernyshova. "Who you are and what they think about you : how to measure brand identity and brand image of a small design company." Thesis, Högskolan på Gotland, Institutionen för humaniora och samhällsvetenskap, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hgo:diva-974.
Повний текст джерелаAriz, Extreme Igor [Verfasser], Jochen S. [Akademischer Betreuer] Hub, Markus [Gutachter] Zweckstetter, and Sebastian [Gutachter] Kruss. "Computational Studies of Small Molecule Permeation across Membrane Channels / Igor Ariz Extreme ; Gutachter: Markus Zweckstetter, Sebastian Kruss ; Betreuer: Jochen S. Hub." Göttingen : Niedersächsische Staats- und Universitätsbibliothek Göttingen, 2018. http://d-nb.info/1164764861/34.
Повний текст джерелаParet, Taylor York. "To Hear Without and Ear: Mechanosensation in Plants." University of Toledo / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=toledo1556807284059847.
Повний текст джерелаBogoev, Jane. "The interest rate and bank lending channels in a small, open and Euroised economy with fixed exchange rate : the case of Macedonia." Thesis, Staffordshire University, 2011. http://eprints.staffs.ac.uk/1892/.
Повний текст джерелаLuong, Ngoc Anh Minh, and Liangqi Wang. "Factors Influencing E-commerce Usage within Internationalisation : A study of Swedish small and medium-sized fashion retailers." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-387796.
Повний текст джерелаSanches, Jéssica Paezani. "Planejamento e gestão de programas de relacionamento de marketing ao pequeno varejo: um estudo de caso com uma indústria do setor alimentício." Universidade de São Paulo, 2014. http://www.teses.usp.br/teses/disponiveis/96/96132/tde-11062015-160048/.
Повний текст джерелаThe relationship between companies and their customers, the durability of this relationship, trust and commitment are key variables that affect the performance of companies in the market in which they operate. The relationship programs are part of the strategies to reach the end consumer and to maintain productive relationships with channel members. In emerging markets, small retailers have become a channel of great opportunities for the industry, however, are a very wide channel and have some flexibility of service differentiation to meet the varying needs of consumers, unexplored question by industries. This study aimed at the understanding of which are the critical factors for the success of relationship programs that are conducted by the industry to the small retail, and also propose a method for its construction. The drivers that affect this relationship, characterized by commitment, satisfaction, confidence and a sense of belonging and exclusivity of the small retailer with the industry were checked. The approach used for the development of this applied research is an exploratory qualitative research study, using the method of case study in a single industry in the food sector. An industry of the food sector in Brazil was selected. Their relationship programs to small retailers were analyzed and compared through documents analysis and interviews with the industry\'s collaborators and small retailers that participate in these programs. Thus, a method was proposed (through the study of theoretical concepts of relationship marketing and relationship programs, and the case study) to elaborate a relationship program for small retailers. The steps suggested are: external and internal analysis; definition of strategies and program participants; definition of performance indicators and benefits, and management of relationship programs for small retailers.