Добірка наукової літератури з теми "Regional branding laws"
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Статті в журналах з теми "Regional branding laws"
Kulkarni, Muralidhar M., Veena Ganesh Kamath, Jo Cranwell, John Britton, Gaurang P. Nazar, Monika Arora, Kirthinath Ballal, and Asha Kamath. "Assessment of tobacco imagery and compliance with tobacco-free rules in popular Indian films." Tobacco Control 29, no. 1 (February 16, 2019): 119–21. http://dx.doi.org/10.1136/tobaccocontrol-2018-054613.
Повний текст джерелаЧхиквадзе, Нелли, and Nelli Chkhikvadze. "Business tourism and its implications on regional development: marketing aspects." Services in Russia and abroad 8, no. 7 (December 10, 2014): 0. http://dx.doi.org/10.12737/7468.
Повний текст джерелаKostopoulou, Stella, Paraskevi-Kali Sofianou, and Konstantinos Tsiokanos. "Silk Road Heritage Branding and Polycentric Tourism Development." Sustainability 13, no. 4 (February 9, 2021): 1893. http://dx.doi.org/10.3390/su13041893.
Повний текст джерелаPongsakornrungsilp, Siwarit, Pimlapas Pongsakornrungsilp, Theeranuch Pusaksrikit, Pimmada Wichasin, and Vikas Kumar. "Co-Creating a Sustainable Regional Brand from Multiple Sub-Brands: The Andaman Tourism Cluster of Thailand." Sustainability 13, no. 16 (August 22, 2021): 9409. http://dx.doi.org/10.3390/su13169409.
Повний текст джерелаAlmeida, Giovana Goretti Feijó de, and Lucília Cardoso. "Discussions between Place Branding and Territorial Brand in Regional Development—A Classification Model Proposal for a Territorial Brand." Sustainability 14, no. 11 (May 30, 2022): 6669. http://dx.doi.org/10.3390/su14116669.
Повний текст джерелаUm, Hyemi, Jingwen Dong, Myeonggil Choi, and Jaeyeob Jeong. "The Effect of Cultural City on Regional Activation through the Consumer Reactions of Urban Service." Sustainability 13, no. 11 (May 21, 2021): 5778. http://dx.doi.org/10.3390/su13115778.
Повний текст джерелаJayne, Mark. "Creative Industries: The Regional Dimension?" Environment and Planning C: Government and Policy 23, no. 4 (August 2005): 537–56. http://dx.doi.org/10.1068/c0453.
Повний текст джерелаMihailović, Branko, Ivana Radić Jean, Vesna Popović, Katica Radosavljević, Biljana Chroneos Krasavac, and Aleksandra Bradić-Martinović. "Farm Differentiation Strategies and Sustainable Regional Development." Sustainability 12, no. 17 (September 3, 2020): 7223. http://dx.doi.org/10.3390/su12177223.
Повний текст джерелаJaďuďová, Jana, Miroslav Badida, Anna Badidová, Iveta Marková, Miriam Ťahúňová, and Emília Hroncová. "Consumer Behavior towards Regional Eco-Labels in Slovakia." Sustainability 12, no. 12 (June 24, 2020): 5146. http://dx.doi.org/10.3390/su12125146.
Повний текст джерелаLim, Seungyup. "The Impact of Attracting a Mega-Sport Facility on the Development of a Small Town: A Case Study on Taekwondowon in Muju, South Korea." Sustainability 14, no. 11 (May 30, 2022): 6694. http://dx.doi.org/10.3390/su14116694.
Повний текст джерелаДисертації з теми "Regional branding laws"
Salvat, Benlloch Marta. "Las marcas públicas de calidad en alimentación. Claves para conseguir marcas regionales fuertes." Doctoral thesis, Universitat Ramon Llull, 2020. http://hdl.handle.net/10803/670274.
Повний текст джерелаLa utilización de las marcas públicas de calidad es una estrategia que facilita la identificación de la calidad de los productos del sector alimentario. Ayudan a certificar una calidad diferenciada y responden a una estrategia público-privada colaborativa que tiene como fin conseguir un bien común: promover el sector alimentario regional. En esta investigación hemos estudiado las características de las 18 marcas compartidas de calidad agroalimentaria multiproducto de titularidad pública de ámbito regional impulsadas por las Comunidades Autónomas en España. Lo hacemos desde la perspectiva de su propietario, la Administración pública, y la orientamos al branding. Analizamos la naturaleza propia de estas marcas, su historia, el porqué se crean y cómo debe ser su identidad, su promoción y su gestión. Asimismo, determinamos cuáles son los factores clave que ayudan a construir marcas públicas compartidas de calidad fuertes. Se presenta un modelo de gestión de estas marcas que facilita su desarrollo en el tiempo y su eficacia comunicativa.
The use of public quality labels is a strategy that makes it easier to identify product quality in the food sector. They help to certify products with differentiated quality and respond to a collaborative public-private strategy that aims to achieve a common good: promoting the regional food sector. For this research, we have studied the characteristics of 18 multi-brand products which had received public quality labels promoted by the Autonomous Communities in Spain. We have done so from the perspective of their owners, the public Administrations, focused on labeling. We analyse the nature of these labels, their history, why they have been created, and what their identity, promotion, and management should be like. We also determine the key factors in helping to build strong shared public quality labels. It is presented a management model for these brands that makes it possible to develop them over time and to promote effective brand communication.
Laos, Rios Jimena. "Uso de elementos identitarios locales en la construcción gráfica de empaques para las marcas cerveceras regionales de Cusco." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2021. http://hdl.handle.net/10757/657058.
Повний текст джерелаThis research analyzes the role of the identity elements of Cusco in the graphic construction of packaging for regional beer brands. Therefore, it was hypothesized that these identity elements are used mainly to transmit the concepts and values belonging to the Cusco culture. They also help to consolidate the brand in the market, building customer loyalty and differentiating itself from its competitors. This research focused on the qualitative analysis by means of specific files to five brands of beers born in Cusco, delimiting them under a criterion of convenience, where it was sought that each one stands out due to the use of Cusco identity elements in different graphic styles. Likewise, the results of the file are complemented with different interviews with key experts. As a first result, there was a tendency to use Cusco identity elements to tell a story. In addition, it was highlighted that the use of illustration is a predominant and standardized style in this area. This may not generate the necessary differentiation to spark user interest in beer. In the same way, it was highlighted that the transformation of the structure or the label is a highlighting factor to differentiate itself from other beers. Finally, it was concluded that the role of these elements mainly lies in conceptualizing a part of the history of beer. In addition, it seeks to visually contextualize the user in a specific place, therefore, by using visual codes from a locality, a differentiation strategy is created.
Trabajo de investigación
Zito, Paula Caroline. "Geographical indications: what is their worth? A comparison of geographical indication registrations between Australia and Italy." Thesis, 2017. http://hdl.handle.net/2440/113381.
Повний текст джерелаThesis (Ph.D.) -- University of Adelaide, Adelaide Law School, 2018