Дисертації з теми "Product Design Strategy"
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1
Li, Yanfeng. "Multi-platform strategy and product family design." Diss., Virginia Tech, 2010. http://hdl.handle.net/10919/26353.
Повний текст джерелаАнотація:
The application of product families and platforms has gained attention as a promising approach to achieving organizational objectives that provide customers with mass customized products while allowing for significant savings from commonality and reuse strategies. While the single-platform strategy has been widely studied, it may lead to the over expansion of the product family. Designers have to either continuously extend the exiting platform and/or impose strict constraints on new variants in order that there is a fit. On the one hand, continuously “extending“ or “'stretching“ the platform forces the platform to become overburdened and less efficient. On the other hand, imposing strict constraints on new variants will force new variants to compromise performances.
In this research, the concept of a multi-platform strategy has been put forward to reduce or eliminate negative effects of the single-platform strategy by coordinating products in a complex product family into two or more platforms to provide enough product variety as well as commonality. The method is developed by adopting and synthesizing various tools and concepts from different research areas, such as design management tools, clustering analysis, statistics, decision analysis, mathematical programming, and engineering costing.
The product assets that can be shared by the products are determined through product asset value analysis and redesign effort analysis. The number of platforms is flexibly determined by a hierarchical clustering method based on product similarity/dissimilarity. The product-platform assignment problem is simultaneously solved during the clustering process. A multi-objective optimization model is formulated to determine the design specifications and address the product positioning. A Consistent Aggregate Function Formation Method (CAF2M) is put forward to convert the multi-objective optimization model into a single-dimension problem that can quantitatively balance the tradeoff among the multiple objectives. To evaluate the economic benefit from the platform-based product development, an adjusted Activity-Based Costing approach is utilized to identify the cost savings with the consideration of learning effects. A case application with seven automobile models is utilized to illustrate the proposed multi-platform strategy. The method was found helpful for determining and integrating critical design information into the design of product families and platforms.Ph. D.
2
Shih, Tsung-Yu. "Customization A Viable Strategy of Sustainable design for E-Product." University of Cincinnati / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1342716626.
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3
Everett, Nathan 1972. "Automotive telematics : colliding clockspeeds and product architecture strategy." Thesis, Massachusetts Institute of Technology, 2003. http://hdl.handle.net/1721.1/91781.
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4
Root, Timothy D. (Timothy Daniel) 1965. "Audio communications product strategy for the 21st century." Thesis, Massachusetts Institute of Technology, 2000. http://hdl.handle.net/1721.1/88335.
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5
CASSEL, JULIA, and AGNES ÖSTEVIK. "Translucent concrete in product design : Implementation of a new segment of design products through Strategic branding." Thesis, KTH, Produkt- och tjänstedesign, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-248054.
Повний текст джерелаАнотація:
The company Butong is based on a patented process of casting concrete between two layers of bubble wrap, resulting in panels of translucent concrete. This material is mainly applied as panels in vertical gardens and light installations. Today, the business is based on projects that require custom made designs. Alongside these projects, products with a standardised manufacturing process are desired to extend the company towards the consumer market and fill the workflow gaps existing in their current production. Through strategic branding, this project aimed to create a new business segment of standardised design products and the framework needed for Butong to enter the consumer market. From analysing the company and its values, understanding the possibilities and limitations of the material and from investigating the opportunities on the market, the brand position for the segment was determined. A strategy to establish the business on the targeted market was developed, including a brand identity and design guidelines for the new segment. To exemplify the usage of the guidelines, several concepts were produced, of which one was further developed to be the flagship product of the segment. The segment was directed to target both Butong’s current market and the consumer market in order to facilitate its establishment and to reach a larger public. It is developed to consist of products that clearly display the properties of the material and are aligned to the identity of the brand. Following the set guidelines, the developed concepts confirm its value and potential by communicating coherency and the expressions desired. With a standardised manufacturing process, the production can be engaged at any time to make use of the existing workflow gaps and complement Butong’s existing business without obstructing it.Företaget Butong bygger sin verksamhet på sin patenterade tillverkningsmetod av att gjuta betong mellan två lager av bubbelplast, vilken resulterar i paneler av translucent betong. Detta material används framförallt till att skapa vertikala trädgårdar och effektfulla ljusinstallationer. Idag är verksamheten projektbaserad vilket kräver skräddarsydda lösningar. Ett sortiment bestående av produkter med en standardiserad tillverkningsprocess skulle kunna komplettera den befintliga produktionen genom att fylla de luckor som uppstår i det projektbaserade arbetet. Ett sådant sortiment ses även som en möjlighet för att utöka den nuvarande verksamheten mot en konsumentmarknad. Genom strategiskt varumärkesbyggande var målet med detta projekt att skapa ett nytt affärssegment bestående av standardiserade produkter och det strategiska ramverk som krävs för att kunna etablera Butong på konsumentmarknaden. Av att analysera företaget och dess värderingar, förstå materialets möjligheter och begränsningar samt undersöka marknaden, kunde positioneringen av segmentet bestämmas. En strategi skapades för att etablera segmentet på den tänkta marknaden tillsammans med en varumärkesidentitet och riktlinjer för produktutvecklingen inom segmentet. För att exemplifiera användandet av dessa riktlinjer skapades flera koncept, varav ett vidareutvecklades som en första produkt att representera varumärket med. För att underlätta etableringen av segmentet och utöka verksamheten, valdes både Butongs nuvarande marknad och konsumentmarknaden som målgrupp. Produkterna inom segmentet har ett formspråk som både demonstrerar materialets egenskaper och följer företagets nuvarande identitet. Värdet och potentialen i de framtagna riktlinjerna bekräftas av de uttryck och det genomgående formspråk som de skapade koncepten kommunicerar. Med en standardiserad produktion, kan tillverkningen av produkterna tas vid när som helst och ta till vara på luckorna i arbetsflödet och på så sätt komplettera Butongs nuvarande verksamhet utan att påverka den.
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Kimawati, Lenni. "Modeling consumer insight strategy in product development process : a decision and implementation framework for product managers." Thesis, Massachusetts Institute of Technology, 2017. http://hdl.handle.net/1721.1/113518.
Повний текст джерелаАнотація:
Thesis: S.M. in Engineering and Management, Massachusetts Institute of Technology, System Design and Management Program, 2017.Cataloged from PDF version of thesis.
Includes bibliographical references (pages 154-158).
Companies today must constantly innovate to delight consumers and stay ahead of the competition. One way to deliver these is through new product launches. Despite significant investments, product failure rate in consumer products industry is high. Studies attribute failures to lack of quality and lack of integration of consumer insight in the Product Development Process. This thesis is an attempt for improvement, adopting the lens of consumer insight as information in the Product Development Process, and proposes a method to evaluate options more strategically. This thesis first examines available literature on Product Development Processes and consumer insight methodologies. It then uses Design Structure Matrix to identify consumer insight involvement in Product Development Process, and identifies gaps between the theoretical model and industry practice. Thereafter, this thesis proposes a technique to compare the quality of different consumer research methods at a given point in the process. Using this information, this thesis builds a Quantitative model to simulate the propagation effect of individual consumer insights decision on quality of output information, using rate of market change as a secondary factor. Within the constraints of this model, it was found that consumer insight strategy decisions should not be done in an ad-hoc manner, since consumer research method selection at each point in the Product Development Process has direct and propagative effects on the quality of the outcome. To obtain good quality, the selection of a good method is critical; first, because it allows for flexibility of options in subsequent phases, and second, because it is more effective than rework, under Slow and Rapid rate of market change. This thesis proposes decision and implementation frameworks as a guide for Product Managers, who can combine the predicted outcome of consumer insight quality with project management iron triangle, to select the best consumer insight strategy. While this consumer insight systemic model is a step towards a model-based design of consumer insight strategy, future work is needed to validate the quantitative model and resulting decision framework.
by Lenni Kimawati.
S.M. in Engineering and Management
7
Burke, James Brian. "Evolution of the entrepreneurial firm : product strategy and organizational design /." Thesis, Cambridge, Mass, 1996. http://www.gbv.de/dms/zbw/527372560.pdf.
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Manning, Jeffrey (Jeffrey W. ). "Innovation trap : can your innovation strategy cripple your product development?" Thesis, Massachusetts Institute of Technology, 2008. http://hdl.handle.net/1721.1/44691.
Повний текст джерелаАнотація:
Thesis (S.M.)--Massachusetts Institute of Technology, System Design and Management Program, 2008.Vita.
Includes bibliographical references.
Innovation is a hot topic; innovation is happening everywhere. Innovation is "romantic", reaching for the stars, against all odds, solving the problem no one thought possible. Most CEOs would not characterize survival as "romantic". Innovate or perish; the mantra, the truth, plain, stark, cold and naked. It gets worse; the environment is rapidly changing. Sophisticated customers are demanding quick responses with low cost, high quality products. What once worked with brilliant success is now failing. If innovation is happening everywhere, it is increasingly not happening here. During the past two years, a multi-vendor government project consisting of two vendors geographically segregated across three regions has seen tremendous success followed by almost total collapse. Initial program status and progress indicate near exponential trajectory: ahead of schedule, under budget and all functionality present. However, collapse was not too far off. The integration effort was a complete failure. Key schedule milestone dates were continuously missed. The gap between functionality believed completed and really completed widened. The story reads like a classic runaway project. Worse, the budget was near exhaustion. The central contribution of the analysis is the identification of the innovation trap. The innovation trap identifies conflicting corporate objectives governing the innovation strategy for new business development and the product development strategy of existing programs in the product pipeline. This study examines the innovation trap by applying System Dynamics techniques to develop a set of heuristics not only to identify collapse conditions but also how to address the problem. The goal of this study is to develop a concept for an improved organization and structure for today's high technology product companies where innovation is crucial for corporate success.
by Jeffrey Manning.
S.M.
9
KO, YIN-KWAN. "Price Strategy for Product Launch : from the Customer Value Perspective." Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-17446.
Повний текст джерелаАнотація:
Background:Fristads has noticed needs and necessity of high visibility work wear in the market, particular for the high risk working industries. In addition to it, new international standards for work wear will be introduced in year 2013 which may put higher requirements on visibility of the work wear. Fristads aims to be the first company to develop the new product and pricing is one of the major problems they encounter. After studying different relevant literatures, we have decided to approach the pricing problem using customer value based pricing as the starting-point.Purpose:To identify and analyse the pricing with focus on customer values and product launch. Methodology:My research methodology has a qualitative approach with a certain quantitative feature, and it follows the inductive reasoning. Uncontrolled studies of preferences and intentions have been used when three dealers and one end-customer were interviewed. Secondary sources have been reviewed and the critical pricing issues are identified. The primary data obtained from the interviews is made as foundation for the creation of the price strategy.Result:The interviews have shown that the customers like Fristads’ product idea and the design of the work wear with enhanced visibility. A probably accepted price on the new work wear has been defined according to the customer survey. Pricing strategies for the product launch focusing on the customer value have been recommended. The final decision on the price strategy shall however be made in concurrence with the other strategies at Fristads in order to cover all the aspects.Program: Master Programme in Fashion Management
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Ko, Yin-Kwan. "Price Strategy for Product Launch : from the Customer Value Perspective." Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-20932.
Повний текст джерелаАнотація:
Title:Price Strategy for Product Launch – from the Customer Value Perspective Seminar date:29th August 2011Course:Master thesis in Fashion ManagementCredits:15 ECTSAuthor:Sandra Yin-Kwan KoTutor: Lisbeth Svengren HolmBackground:Fristads has noticed needs and necessity of high visibility work wear in the market, particular for the high risk working industries. In addition to it, new international standards for work wear will be introduced in year 2013 which may put higher requirements on visibility of the work wear. Fristads aims to be the first company to develop the new product and pricing is one of the major problems they encounter. After studying different relevant literatures, we have decided to approach the pricing problem using customer value based pricing as the starting-point.Purpose:To identify and analyse the pricing with focus on customer values and product launch. Methodology:My research methodology has a qualitative approach with a certain quantitative feature, and it follows the inductive reasoning. Uncontrolled studies of preferences and intentions have been used when three dealers and one end-customer were interviewed. Secondary sources have been reviewed and the critical pricing issues are identified. The primary data obtained from the interviews is made as foundation for the creation of the price strategy.Result:The interviews have shown that the customers like Fristads’ product idea and the design of the work wear with enhanced visibility. A probably accepted price on the new work wear has been defined according to the customer survey. Pricing strategies for the product launch focusing on the customer value have been recommended. The final decision on the price strategy shall however be made in concurrence with the other strategies at Fristads in order to cover all the aspects.Program: Magisterutbildning i Fashion Management
11
Scott, Jaime Alexander. "A strategy for modelling the design-development phase of a product." Thesis, University of Newcastle Upon Tyne, 1999. http://hdl.handle.net/10443/445.
Повний текст джерелаАнотація:
This thesis describes a strategy for modelling the design-development phase of a product. Specifically, the aim is to provide product development organisations with a strategy for modelling and optimising sequences and schedules of design-development activities such that this phase of a product's life cycle can be managed and controlled in a more effective manner than before. This helps to ensure that product cost can be minimised, product quality can be maximised and the product's time to market can be reduced. The proposed strategy involves carrying out five strategic functions, namely; (1) create a product design-work breakdown structure of design-development activities; (2) model the activities and their data-dependencies; (3) derive a near optimal sequence of activities; (4) derive an activity network diagram; and, (5) derive a resource-constrained schedule of activities. The five strategic functions involve the use of a number of modelling and optimisation techniques. In particular, the thesis describes; (i) an enhanced version of a matrix-based modelling technique, namely the design structure matrix (DSM), which is used to model design-development activities and their data-dependencies; (ii) a newly created optimisation search procedure which combines a genetic algorithm with a heuristic-based local search to derive a near optimal sequence of activities; (iii) a newly created procedure which, based on the resolution of a matrix-model of activities linked by their mutual dependence on one another for data, is used to derive an activity network diagram of activities and precedence relationships; and, (iv) the development of a multiple-criteria genetic algorithm which is used to derive a near optimal resource-constrained schedule of activities. Near optimal sequences are derived using objectives such as minimising iteration and maximising concurrency whilst near optimal schedules are derived using objectives such as minimising the time taken to complete all activities and maximising the utilisation of scarce resources. At the same time, throughout the thesis, a number of related concepts are discussed and developed. In particular, the thesis addresses concurrent engineering, a systems approach to business processes and design reuse. In order to demonstrate how the modelling strategy can be applied, an industrial case study based on the design-development of a warship has been included.
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Tung, Karen. "Modularity and component sharing as a product design and manufacturing strategy." Thesis, Massachusetts Institute of Technology, 1991. http://hdl.handle.net/1721.1/13402.
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Lee, Do Young. "Moving from Ownership to Leasing: A Design Strategy to Extend Product Life and Reduce Waste." University of Cincinnati / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1342715875.
Повний текст джерела
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Chang, Han Chao. "Managing new product development : exploring the relationships between organisational knowledge structure and knowledge conversion under the moderating effect of strategy." Thesis, Southampton Solent University, 2008. http://ssudl.solent.ac.uk/571/.
Повний текст джерелаАнотація:
The aim of this study was to examine the effectiveness of cross-functional knowledge conversion within Taiwanese high-technology small and medium-sized enterprise's (SME) new product development (NPD) teams. An analysis of 107 Taiwanese high-technology SMEs' management characteristics found a complex knowledge structure is better adopted for cross-functional knowledge conversion during the NPD period than existing or simple knowledge structure models. In addition, a Processual strategy moderated the relationships between organisational knowledge structures and four-all steps within knowledge conversion to knowledge transfer; in contrast, Classical strategy was shown only to have moderated effects during the planning and developing stage of the NPD period. Following Blackler's (1995) organisational theory, this study also found the socialisation and externalisation stages require both knowledge features from communication-intensive organisation and symbolic-analyst-dependent organisation within the NPD team's knowledge conversion. Knowledge features from a knowledge-routinised organisation are required at the combination stage; and finally, the knowledge features from an expert-dependent organisation are required at the internalisation stage. Observed strategies can be categorised as being Classical or Processual oriented (Whittington, 1993). This study describes how the strategy moderates the relationship between the organisational knowledge structures and the four knowledge-creation steps, socialisation, externalisation, combination and internalisation for NPD teams. Results showed that the requirement upon strategy differed among stages within the NPD period. During the transfer process, Processual strategy moderated the relationships between organisational knowledge structures and steps within conversion to knowledge transfer during the planning, developing, marketing and commercialisation stages of the NPD period even the negative moderating effects showed in some stages. In contrast, Classical strategy was shown only to have negative moderating effects during the planning and developing stage. Survey results also showed that the highly formalised communication model and periodic meetings advocated by Song et al (1996 & 2002) were gradually replaced by a bounded transfer and less formalised approach. However this study does not find that a consistent approach to strategy, using either PS or CS is likely to smooth the NPD process between marketing and R & D in high technology Taiwanese firms. It is possible that other schools, such as the Evolutionary or Systemic schools suggested by Whittington may fit more closely than the two tested in this study; and this will be the topic of further investigation. However, it is clear that different stages require contradictory processes and outcome routines; thus it is likely that conflict and inconsistency is actually the normal by-product of successful NPD's knowledge conversion.
15
Lou, Ke. "Design-oriented new product development strategy in Chinese small and medium enterprises." Thesis, Loughborough University, 2016. https://dspace.lboro.ac.uk/2134/22978.
Повний текст джерелаАнотація:
China is in economic transition, from the resource consuming made in China to an aspirational designed in China . Chinese Small and Medium Enterprises (SMEs), have made significant contributions to society and the national economy, their influence determines the success of this economic transition. On the other hand, design-oriented New Product Development (NPD) strategies are generally recognised as beneficial for company survival, but are mostly applied in large companies. Evidence of testing design-oriented NPD strategy in Chinese SMEs is sparse. This research therefore, attempts to introduce design-oriented NPD strategy to Chinese SMEs, and investigates how design-oriented NPD strategy performs in Chinese SMEs. This research adopts a qualitative approach with three stages: the first utilises a scoping study to understand the feasibility of this research, and synthesise knowledge from the literature to construct a customised NPD process model with design-oriented aspects; the second stage focuses on using an experimental method to conduct a parallel implementation: two NPD projects follow different NPD approaches, the conventional NPD process of SMEs and the introduced design-oriented NPD process; the third stage carried out mainly by observation, set out to investigate the changes brought about by the NPD process. Empirical data from three NPD projects is collected and analysed. Evidence from the parallel NPD projects demonstrates that the introduced design-oriented NPD strategy gains internal confidence but is costly when compare with the conventional approach (funds and time). Although the new product from the design-oriented team of the experiment performed less well from a sales perspective, a continuous observation on their follow-up NPD project, the investigation of the changes, discloses that the NPD behaviour of the investigated company is changed, all participants reach consensus regarding the merits of the design-oriented NPD. It concludes that the design-oriented NPD strategy in Chinese SMEs are implementable and beneficial. This research is a single case study, and a qualitative investigation of implementation of the design-oriented NPD strategy in one selected Chinese SME. It requires a wider adoption of the design-oriented NPD strategy in companies across different industries, and to investigate a larger sample of NPD projects, to gather quantitative confirmation.
16
Burgess, Jonathan Neil. "Sustainable automotive design : a holistic strategy for sustainable product and materials development." Thesis, Aston University, 2016. http://publications.aston.ac.uk/33111/.
Повний текст джерелаАнотація:
The manufacture of cars has a significant impact on the environment. Car manufacturing companies are focused on how to make cars more efficient, they are introducing composites into their manufacturing processes. This thesis discusses the literature surrounding sustainable design, sustainability in car design, the current state of car manufacture and the composite materials that could be used to create a sustainable vehicle. This study uses a novel Materials/Design/Manufacture approach - using a holistic strategy to develop the material, design and manufacture of a sustainable product. This project leads to the conclusion that natural fibre reinforced composites could be used to create a car which is fully sustainable. However, the material needs to be designed with the application in mind, will need to be applied in a new manner, and manufacturing processes need developing for this to become a viable prospect. The programme of how this will be achieved is set out as series of experiments, prototypes and materials tests. Finally, a process has been developed resulting in a novel material and manufacturing process for a front wishbone component on a sustainably designed urban passenger car, this represents a step forward in the use of natural fibres in composites.
17
Strong, Matthew Bailey. "Tools and Metrics for Evaluating Modular Product Concepts Based on Strategic Objectives." BYU ScholarsArchive, 2003. https://scholarsarchive.byu.edu/etd/80.
Повний текст джерелаАнотація:
The design of modular products has recently become the focus of significant research in the area of design theory and methodology. This focus is the result of increased awareness of the potential power of modularity to achieve certain product objectives. However, there continues to be a gap between the results of academic research and industrial application. The refinement, consolidation, and extension of this academic research would help design teams who are charged with developing modular products to use these academic findings in real world, industrial applications. The research presented in this document focuses on developing design tools, based on past and present academic research, for use in industrial settings where the design of a modular product is the goal. In this document the many definitions and methods for classifying modular products are consolidated and refined. Through thisrefinement and consolidation a new scheme for classifying modularity types, the Modularity Type Space (MTS), is developed that not only succinctly defines the types of modularity, but shows the relationships between them. Metrics and heuristics are also presented that are helpful in identifying the type of modularity a product uses in its architecture. The MTS is presented as a tool to help design teams screen modular product designs for the purposes of concept selection based on the strategic goals that the product must achieve. Several examples, as well as a case study, are presented in this document to show how to use the tools contained herein and to illustrate their usefulness. With the modular product design tools developed in this document, design teams will be able to more quickly and cost-effectively design modular products that meet their desired strategic objectives.
18
Ristov, Pero, and Ristova Ana Trpeska. "WEB-BASED PRODUCT CONFIGURATION FOR MASS CUSTOMIZATION : Towards developing mass customization strategy." Thesis, Tekniska Högskolan, Högskolan i Jönköping, JTH, Industriell organisation och produktion, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-15576.
Повний текст джерелаАнотація:
The increasing demand towards products and services that perfectly matches the customer needs is evident, so the manufacturing trends are aiming to produce small unit of customized product in large total volumes. The advances in manufacturing and information technologies provided great opportunities to achieve cost-effective mass customization. The purpose of this study was to have a holistic view on under-standing how entrepreneurs in small companies employ and effectively manage mass customization realization. The focus was placed in identifying what are the major factors that influence successful mass customization, how available technologies are enabling this process and how companies achieve value co-creation with the customers. In order to study the practical implementation of mass customization four case studies have been conducted. The information gathered was categorized and the preliminary theoretical framework was used as a template to compare the empirical results. The results show that every strategy for mass customization has to be customizes according to the particular product/service, market, customers, and the available technology for cost efficient implementation of mass customization. In a mass customization system value co-creation is achieved by direct customer integration and is benefiting from economies of integration. The challenge is to balance the system to the right degree, so socially and technologically efficient environment can bring higher value for the customers and better business opportunities for the companies.This Master Thesis project has been carried out as part of "Production Development and Management" Program at JTH and "Information Technology and Management" program at JIBS.
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VASUDEVAN, AARTI. "BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA." University of Cincinnati / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1196111752.
Повний текст джерела
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Daghestani, Shamil F. "Design and Reconfiguration of Manufacturing Systems in Agile Manufacturing Environments." Thesis, Virginia Tech, 1998. http://hdl.handle.net/10919/31125.
Повний текст джерелаАнотація:
Agile manufacturing has become a topic of great interest over the past several years. The entire domain of modeling and analyzing different types of agile manufacturing environments and systems, however, remain largely unexplored. The objective of this research is to provide fundamental insight into how manufacturing systems should be designed and reconfigured over time in order to cope with different agile manufacturing environments. To achieve this objective, three approaches are developed and integrated into one simulation-based model. The first approach is used to model different agile manufacturing environments. The second approach is used to define various ways in which manufacturing systems can be designed and reconfigured (i.e., design/reconfiguration strategies). The third comprises the cost and objective functions used to measure system performance when different design/reconfiguration strategies are used in different agile manufacturing environments. Based upon the assumptions adopted during this thesis, the experimental work performed suggests that despite the fact that agility incurs high costs, agile manufacturing systems are indeed necessary for certain manufacturing environments in which product life cycles are short yet demand per product type is high. Therefore, it is important in certain manufacturing environments to focus on reconfiguration in short periods of time, even at the expense of higher reconfiguration costs.Master of Science
21
Mathai, Thomas Kidangalil. "A system dynamics approach for robust product planning and strategy based on simulated market performance." Thesis, Massachusetts Institute of Technology, 2002. http://hdl.handle.net/1721.1/91741.
Повний текст джерелаАнотація:
Thesis (S.M.)--Massachusetts Institute of Technology, System Design & Management Program, 2002."February 2002."
Includes bibliographical references (leaves 97-99).
by Thomas K. Mathai.
S.M.
22
Chung, Kyung Won. "The role of industrial design in new product strategy : with particular emphasis on the role of design consultants." Thesis, Manchester Metropolitan University, 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.327763.
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Vernon, Mona Masghati. "The role of customer experience in technology strategy : implications for product adoption in information technology." Thesis, Massachusetts Institute of Technology, 2011. http://hdl.handle.net/1721.1/67569.
Повний текст джерелаАнотація:
Thesis (S.M. in Engineering and Management)--Massachusetts Institute of Technology, Engineering Systems Division, System Design and Management Program, 2011.Cataloged from PDF version of thesis.
Includes bibliographical references (p. 104-105).
This research identifies and describes the impact of customer experience on the adoption of information technology products. The research findings are applied to the business case of a global technology firm entering into in the cloud computing space. We chose a customer-centric lens in order to better understand how information technology is turned into value for the customer. We complemented well-defined industry-level models of technology adoption by building an original system dynamics model of the relationships of the technology firm with its enterprise customers. Important dynamics were derived from the review and analysis of selected leading edge managerial frameworks that were best suited for the studied business. The market analysis includes interviews with potential enterprise and small business cloud customers, market analysts, and executives at several companies selling cloud computing services. At the firm level, we modeled the effect of different product launch and development strategies and the impact of organizational learning on new business development. The system dynamics model is a management flight simulator that overcomes the limitations of classical management frameworks. The model was calibrated against historical product adoption data that was provided by a leading global information service provider. By running different scenarios, managers may simulate the impact of investments in research and development and marketing. Managers may also test the implications of successfully designing a positive customer experience and of adopting a culture of continuous improvement and business experimentation. The results of this study show that in order to survive and compete in the digital economy, information technology companies need to shed a comfortable yet myopic focus on technology advantage and acquire the capability to develop and execute business strategies focused on excellent and inimitable customer experience. The willingness to experiment and ability to learn are critical success factors. Sustainable competitive advantage also hinges on having the ability to run business experiments, fail, learn from failures and effectively spread that knowledge through the organization.
by Mona Masghati Vernon.
S.M.in Engineering and Management
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Upadhyay, Vandana. "Design reuse as a strategy for incremental new product development : a study of software industry." Thesis, Massachusetts Institute of Technology, 1992. http://hdl.handle.net/1721.1/12801.
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Pal, Rudrajeet, and Ahsan Ishaq. "A competitive business strategy development for market expansion in India : A tool for identifying business opportunities for Nilörn Group AB." Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-19085.
Повний текст джерелаАнотація:
The Branding Solution & Designing Industry has been seemingly proliferating with the growth inthe Apparel and fashion industry, predominantly. With economic development there has been anincrease in the private consumption and growth in GDP; as the demand from the fashion andready-to-wear industry has increased significantly.Both the global and European markets for branding and design are growing. Brands owners areincreasing their investments in measures intended to contribute to strengthening their brands, inwhich labels, packaging and accessories are important elements.Nilörngruppen is a company in this industry offering complete solutions in branding, design,product development and logistics on a global basis with a clear focus on offering customeruniquesolutions that create added value.To compete for the big branding and design jobs and increase the company business volume it isnecessary to be close to the customers. Developments necessitate Nilörngruppen being present inthe countries where its customers have increased its manufacturing base. This caters the need tomake an entry into new markets through a network of strategic partners. This has motivatedNilörngruppen to establish its part-owned subsidiary as Nilörn India with its own sales andlogistics base.This portrays the need of Nilörngruppen to develop its market through continued optimization ofits business structure and improve return on investments in India. The aim of this thesis report is tomake a Business Strategy development for Nilörn India for its expected market expansion in theIndian market.Program: Magisterutbildning i Applied Textile Management
Uppsatsnivå: D
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Doherty, Rohan T. "From styling to strategy : transforming an Australian manufacturing SME's perception of design." Thesis, Queensland University of Technology, 2014. https://eprints.qut.edu.au/77910/1/Rohan_Doherty_Thesis.pdf.
Повний текст джерелаАнотація:
This thesis explores the shift in perception of design from a styling and product-focused tool, towards a holistic strategic approach within a small to medium sized manufacturing company. This research is significant because it demonstrates how design tools and approaches can be used within business to translate theory into operational, strategic and cultural outcomes. The outcomes of this research will encourage other businesses to take on similar design-led projects with the ultimate goal of employing design as a means to create a sustainable competitive advantage.
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Newell, Sean M. (Sean Michael) 1970. "Distortion of "fast clockspeed" product development : using web-based conjoint analysis, clockspeed analysis and technology strategy for an automotive telematics system." Thesis, Massachusetts Institute of Technology, 2001. http://hdl.handle.net/1721.1/91745.
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Soliman, Ahmed. "Adopting Modular Design Strategy towards Circular Economy: A Case Study at a Swedish Original Equipment Manufacturer." Thesis, Linköpings universitet, Industriell miljöteknik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-173727.
Повний текст джерелаАнотація:
The societal shift towards the circular economy is gaining momentum due to the push from the legislation side and the increasing social awareness towards the ecological imbalance caused by the linear model of resource extraction and consumption. The topic of design for the circular economy is gaining increasing interest in both academia and industry. The circular economy requires products to be designed based on a lifecycle approach and extended lifetime.This thesis aimed to investigate the potential application of modular design strategy as a supportive approach to aid Original Equipment Manufacturers (OEMs) in their bid to adapt their product features to fit within a circular economic model. Furthermore, the study has investigated the potential challenges encountered during the adoption of such a design strategy and concludes with recommendations to overcome the identified challenges.To address this aim, a case study was carried out within a global OEM, based on their interest in exploring the circular economy's design domain. A literature review and interviews have been conducted to assess how product circularity factors can be addressed using a modular design strategy and identifying the potential challenges that can hinder its realization.The study initially identified seven design factors that need to be addressed along the different phases of a product lifecycle to ensure a fit within a circular economic model. The seven circularity factors are design: based on a lifecycle approach, for durability, for adaptability, for upgradability, for ease of maintenance and repair, for ease of disassembly and reassembly, and standardization and compatibility.The study also revealed that a standardized and simplified interface between different modules within the product plays a vital role in enhancing its ability to address the different circularity factors. The standardized interface in the modular product qualifies the product to become useable for multiple usage cycles. Furthermore, such a modular product can be considered an open-source product since it can continuously be updated with the latest available technology. Such continuous updates allow the open-source product to adapt to the changes in the working environment effectively.Despite the capability of a modular design strategy to address the different circularity factors, several challenges can hinder its implementation in the industry. The primary challenge industries face when adopting such a strategy is identifying the main objectives of such an approach. Further, this strategy might negatively impact product profitability, which is a significant challenge for the industries. Moreover, the prospect of adopting modular strategies also faces design challenges, such as the potential of losing customer interest in a modular product.The thesis concludes with a few recommendations to overcome these challenges associated with adopting a modular design strategy for a circular economy. To overcome such challenges, industries need clear identification of the circular economy and the planned outcome of such a manufacturing shift based on clear systems thinking and transparency in product development. In the end, the study proposes a design framework, which may provide industries with a transparent methodology for designing a modular product for a circular economy.
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Ewing, Kurt L. (Kurt Lewis) 1968, and Erika K. 1963 Low. "Telematics : exploring technology, architecture & organizational strategy issues facing Ford Motor Company for an emerging technology in a mature product development enterprise." Thesis, Massachusetts Institute of Technology, 2002. http://hdl.handle.net/1721.1/91761.
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Ariyatum, Busayawan. "New conceptual model for design development of smart clothing." Thesis, Brunel University, 2005. http://bura.brunel.ac.uk/handle/2438/1347.
Повний текст джерелаАнотація:
Smart Clothing, the convergent future of the electronics and clothing industries, struggles to reach its true potential and enter the mass market because of 1) imbalanced contributions from the electronics and clothing sectors, 2) the lack of an integrated approach to optimise the input from the different areas, and 3) the unclear direction of the products. There is a need for an NPD process that balances all contributions and addresses new values based on user requirements. Moreover, a strategic approach, that challenges the development teams to go beyond their existing creative boundary and reconciles their differences, is required. According to the research, Smart Clothes should take the design approach of functional clothing and focus on the area of sportswear, personal healthcare and physical monitoring, as they fit the users’ lifestyle and requirements. Since social acceptance is an important factor, Smart Clothes must also have a good design and whilst, at the same time, perform all the basic functions that ordinary garments do. They should allow the user to personalise the styles and functions according to the benefits, with respect to product lifecycle and disassembly. A conceptual model of the NPD process was developed and tested with experts in this field. The proposed model provides the basis for a computer software to plan and manage product development teams and activities at the front-end of the NPD process. It offers several advantages: 1. Combining the NPD models and those of collaborative development 2. Providing a holistic view of Smart Clothing development 3. Clarifying of the roles of all participants within the collaborative development teams 4. Describing the responsibilities and expected contributions of all participants 5. Explaining working relationships and overlapping roles and responsibilities 6. Offering the directions for the creative boundary extension
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Pozzey, Erica C. "Unpacking the opportunities for change within a family owned manufacturing sme : a design led innovation case study." Thesis, Queensland University of Technology, 2013. https://eprints.qut.edu.au/63492/1/Erica_Pozzey_Thesis.pdf.
Повний текст джерелаАнотація:
This thesis explored how an Australian, family owned, manufacturing firm responded to a design led innovation approach as conducted by the action researcher. Specifically, it investigated the barriers and opportunities that arose within the firm when trying to affect change to drive innovation. In doing so, key opportunities were identified that could help the firm to integrate a design led approach and remain competitive within an increasingly accessible global marketplace.
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Dalmia, Niraj. "Case for sustainability in strategy and operations : overcoming the challenges of product design in creating competitive advantages in circular supply chains." Thesis, Massachusetts Institute of Technology, 2014. http://hdl.handle.net/1721.1/90236.
Повний текст джерелаАнотація:
Thesis: S.M. in Management Studies, Massachusetts Institute of Technology, Sloan School of Management, 2014.Cataloged from PDF version of thesis.
Includes bibliographical references (pages 104-107).
The previous industrial revolutions coupled with long-established business models have created a lock-in towards a linear 'take-make-dispose' model of production and consumption - products are manufactured using non-renewable sources and raw materials, manufacturing wastes are discarded as unusable, product is sold through the supply chain often creating more disposal of wastes, the final product is used by the end consumer till a less than optimal end-of-life, and then disposed or incinerated as landfill. The effects are clear and unsustainable - rapid spikes in resource prices, dangerous price volatility in the economy, discomforting signs of resource exhaustion and a trend towards business uncertainty and disruptions that can derail economic and social growth. The need for an alternative business model is becoming paramount, compelling organizations to find solutions to advance resource performance by reusing, remanufacturing, refurbishing and recycling products and parts to restore non-renewable resources, essentially 'closing the loop'. The management thinking behind creating this circular or 'cradle-to-cradle' supply chain rather than a linear or 'cradle-to-grave' model addresses the various aspects of revamping a business model from product design to recycling methods. This thesis focuses on overcoming challenges of product design in achieving that end. The paper is structured around four chapters. Chapter I opens the paper with an analysis of the circular supply chain model as compared with the linear consumption model, its impact on sustainability and management practices, the emergence and necessity of closing the loops, and the progress so far and limitations of the model. The role of product design in creating circular supply chains, and the variables associated with the challenges are explored in Chapter II. Based on these variables we analyze two case studies to check how our findings apply to two important product life cycle strategies. We also analyze the impact of these strategies on competitiveness and sustainability to demonstrate the business case for circular supply chains. This allows us to demonstrate important links between these variables to highlight overarching criteria to satisfy effective product design in Chapter III.
by Niraj Dalmia.
S.M. in Management Studies
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Olausson, Daniel. "Project Closure is not the End : A Study of Interaction between Design and Manufacturing in Product Development." Licentiate thesis, Linköping : Linköping University, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-8052.
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Artz, Matthew. "An Ethnography of Direct-to-Consumer Genomics [DTCG]: Design Anthropology Insights for the Product Management of a Disruptive Innovation." Thesis, University of North Texas, 2018. https://digital.library.unt.edu/ark:/67531/metadc1248393/.
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Direct-to-consumer genomics (DTCG) health testing offers great promise to humanity, however to date adoption has lagged as a result of consumer awareness, understanding, and previous government regulations restricting DTCG companies from providing information on an individual's genetic predispositions. But in 2017 the broader DTCG market which also includes genealogical testing demonstrated exponential growth, implying that DTCG is starting to diffuse as an innovation. To better understand the sociocultural forces affecting diffusion, adoption, and satisfaction, qualitative ethnographic research was conducted with DTCG genealogy and health consumers. The data was qualitatively analyzed using thematic analysis to understand the similarities and differences in beliefs, attitudes, intentions, and mediating factors that have influenced consumers. Design anthropology theory and methods were used to produce ethnographically informed insights. The insights were then translated into actionable product management and business strategy recommendations.
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Hsieh, Chia-Chen, and 謝佳珍. "Strategy for Bamboo Product Design." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/95157631996633481350.
Повний текст джерелаАнотація:
碩士國立雲林科技大學
工業設計系碩士班
100
Personal and cultural value plays a major role in the development of bamboo products in Taiwan. Different eras have spawned different motifs. But the most significant development has been the successful transition of the local bamboo craft industry into a thriving export sector. Bamboo crafts, which used to be made by craftsmen out of necessity, have flourished over the years. They are even recognized now as a traditional art heritage. Close collaboration between the industry and some academic institutions has also yielded positive results. A case in point is the birth of the "Yii" brand, which has promoted a number of products so far and is expected to become an important asset that could enhance the industry’s future success. Throughout the history of bamboo craft making on the island, local craftsmen have constantly injected special value in the development of bamboo products. This can be summed up into the following design strategies: (1) Adding value through product designs; (2) incorporating special characteristics into products; and (3) implementing five “sleep awareness” design guidelines in the production process. Consequently, three sets of design experiments have confirmed that these strategies are viable. But despite these design strategies, along with the input gathered from personal experiences and academic data references, local craftsmen have continually relied on creating value by blending the rich cultural assets of Taiwan in the development of bamboo crafts for daily life.
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Lu, Chia-Ying, and 呂佳穎. "Product Design Strategy in the New Product Development." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/6r3rk8.
Повний текст джерелаАнотація:
碩士銘傳大學
設計管理研究所碩士班
94
In recent years, design has become one of the main focuses for global businesses, and a very important instrument in raising competitiveness edge. Businesses use new product development to increase profits and brand value. Hence, design strategy will play a very important role in new product design, and how to develop and improve new products and business theory to achieve the goal has become a very important issue. This research investigates, through new product development the process of design strategy’s completeness and existence within the design organizations, to distinguish the difference between the new product development strategies, to benefit the establishment and completeness of new product development strategy pattern for academically and practicality reference. Domestic manufacturers are targeted companies in this research, which involve in-depth interviews with design level personnel within those companies. Four companies were selected according to the nature of the business; individual cases were established targeting interviews with product managers, design managers, project managers and design engineers. Person to person in-depth interview of nine subjects were conducted. Interviewed data were collected utilizing Induction and connotation analysis method. Data were categorized and finalized and inter-organizational product design strategy mode was established. Main results of this research are : (1) new product as a whole, design is the most important stage in the new product development process, followed. The project planning stage is categorized as pre-process. (2) Category of new product developments are divided into three types: Profit type, Feedback type and Enterprise type. And new product development strategy favorites market guided direction. (3) In the process of new product development, the interaction between organizations could be divided into: Horizontal mode, Horizontal circular mode, Horizontal interlaced mode, Vertical circular mode. (4) Dictated by the person carry out the strategy and design specification impact, in addition to design strategy clarity, design Unit strategy is divided into: Evolutionary type and Project type. (5) Analysis from design strategy in a design project determines the market as the primary strategic targeting area, and categorizes the strategy in four types: Gradual type, Predominant type, Connotative type and Independent type. (6) In accordance with correlation and interrelationships between design unit strategy and project design strategy; new product design strategy is established within organizations. These are Sequence mode, Connotation mode, Predominate coordinate mode and Independent coordinate mode.
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Chen, Chin-Chuan, and 陳欽川. "A Study Of Product Design Strategy." Thesis, 1995. http://ndltd.ncl.edu.tw/handle/03658787463916656369.
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Lin, Chih-Chang, and 林志璋. "A product design strategy for the e-generation." Thesis, 2001. http://ndltd.ncl.edu.tw/handle/25529803649616342972.
Повний текст джерелаАнотація:
碩士國立雲林科技大學
工業設計系碩士班
89
Rapid and efficient life and working styles have become new social structure. With the rise of e-generation, its original subculture now has evolved main culture. Furthermore, information of products within the culture has a strong impact on design ecology. It''s found that e-generation has different attitude toward life, which differs a lot from traditional life models. Since the new phenomena might bring about new concepts, it''s important to provide new strategies for the new phenomena. Moreover, the research is up to provide designers with references through systematic contents and procedures as well as different information of products. AIO Life Mode is applied to this research, which analyzes the e-generation nowadays in Taiwan, and suggests design strategy toward product research and development. By understanding the needs of products and relevant issues among e-generation, it''s expected to get the meanings that the products try to convey, and to work out design strategies in light of e-generation thinking patterns. The results are: 1) E-generation needs professional mobile communication and personalized digital information system to satisfy its work and life. 2) Applying the research of lifestyle to build e-generation''s behavior database and modeling the behavior database is helpful to understand the needs of e-generation toward products. 3) Establishing strategies of product design toward e-generation is important.
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Lin, Yu-mei, and 林玉梅. "The study of User centered product design strategy." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/34p223.
Повний текст джерелаАнотація:
碩士國立臺灣科技大學
管理研究所
99
In recent years, Taiwan's IT manufacturing industry in the face of rival China's rapid growth under the OEM manufacturer for the thinking mode of operation back to the mainland no match for low-cost foundry, so have the opportunities and methods for transformation. Taiwan foundry experience accumulated in the past a deep manufacturing capabilities and experience, the experience of how to continue existing successful transition? create a self-transformation of the brand is a new opportunity, but how the foundry industry's transformation into a brand? Or how to improve the competitiveness of manufacturers of OEM's competitiveness to deepen it? The characteristics of IT products are in the market as the end consumer market, in a fully competitive market to create differentiation among the products can only have the opportunity to expand one of their own development of the market and win the favor of consumers. The method combines the user-centric product innovation strategy as the start record, collect and summarize industrial transformation to the enterprise product strategy and the impact and change, and taking advantage of the user centers and enterprises for the Study of competitive strategy. In this study, combined with the user center design strategies for business transformation and change brought about by the brand promotion for research purposes, for electrical consumer products IT industry and trends of market demand, the value of R & D innovation strategy, competitive advantage the company's core strategy Of competitiveness as a central theory in the framework of the user to find the value of innovative products industry, internal mechanisms for resource use and innovative features and a systematic analysis of derived consumer products and manufacturing industries, brand companies need Have the advantage of competitive strategy, the content will be in the next years of practice to participate in individual case and the American brand creation brand transition to analyze and study the case of the elements of its success and look forward to the limited intellect of the individual case studies, best The development efforts of the brand experience and innovation process, sorting out, for reference by future researchers.
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Hernke, Michael T. "Creating business opportunity via environmental product design strategy." 2005. http://catalog.hathitrust.org/api/volumes/oclc/62288608.html.
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Lai, Chung-Ping, and 賴忠平. "Differentiation Strategy for Product Design with High Preference." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/92896264760003107827.
Повний текст джерелаАнотація:
碩士國立臺灣科技大學
設計研究所
100
While providing unique value for consumers by differentiation strategy and product innovation, we will meet the question how to create differentiation strategy with high preference? Therefore, this research tries to discuss this issue and answer the related questions included: How are the feeling and preference of consumers from the different products on the market. What the reasons or design elements can lead differentiation strategy with high preference? And finally, this research will propose the way to create high preference by differentiation strategy. The following three parts states the process of this research: First part: This research will investigate and analyze present design language of “air purifiers” on the market to figure out the relation between design language and the preference of people. And in this part of research, I will also find whether only high difference could cause high preference. Second part: Continuing the result of first part, in the second part, this research will survey the preference between two kinds of language difference which is the combination of whole language difference and partial language difference. Furthermore, I will simply look into the scale of the typical and unique elements to know the reason of creating high preference. Third part: Continuing the result of second part, in the third part, I will completely focus on the scale and strength of typical and unique composition to seek proper differentiation strategy with high preference. Moreover, this research will analyze the design elements to create reference of product design. The following two methods describe the final result of this research: (1)Using the combination of whole unique difference and a little typical feeling can create high preference of differentiation strategy. This theory is similar to “The Wundt Curve” theory. (2)Product can be designed by partial unique language to create the feeling of difference instead of too many unique elements. With this kind of contrast between whole typicality and partial uniqueness, product can have high preference. Therefore, product can be designed by simply and modern typicality on main body and using partial difference and uniqueness to create high preference of difference.
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Lu, Wei-Sen, and 盧偉森. "Applying Persona to Design Strategy for Educational Product." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/8uqq4g.
Повний текст джерелаАнотація:
碩士國立臺北教育大學
數位科技設計學系(含玩具與遊戲設計碩士班)
106
The core value of educational products is learning. This study divides users into five categories by learning ability according to 12-year Education Curriculum Guide, and apply persona to depict user characteristics. Persona is a user-centered design method , anthropomorphizing the characteristics of the target user. Let designers focus on user needs.This study adopted persona to explore design strategy of educational product, defining the characteristics and requirements of various user groups. This method involved establishing a user-centered design process combining the three aforementioned professional perspectives, and set up the design guide and product strategy for various user groups, to serve as a product design reference for product developers in the future. This study uses insect education in natural science as an example because of a wide range of educational products. Amid urban development, students have lost touch with nature and begun to rely on new technologies and multimedia for acquiring knowledge about insects. The production of insect teaching aids lacks adequate design and technical support because it relies solely on teachers’ professionalism, resulting in limited learning efficiency. If three professional aspects, namely education, design, and technology, were combined to commercialize these insect educational product, and the profits of which were invested back into the research and development of such products, insect teaching could be developed in a sustainable manner.The analysis results indicated that differences in autonomous learning skills among users affected the user segmentation of the educational product. Designing educational product and incorporating them into the 12-year Education Curriculum Guide can facilitate developing a series of educational products. Thus, users of such products may experience continuity in their learning.
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CHAN, YA-WEN, and 詹雅雯. "Innovation Design Strategy of 3C Product For Woman market." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/tk24vm.
Повний текст джерелаАнотація:
碩士國立臺北科技大學
創新設計研究所
94
Selecting or planning the right design strategies is important for new products in design process effects designer’s ideas and products development . According to the report , recently years, woman has varied, for example , they become more know how to do anything、what they want and wish independent economy source. Then, they become rich and like to consumer . As you know , this group has been controlled the 70 percent of the consuming power from transport to finance. In this study, the innovation and design strategies mainly research behavior and favor though the consume process . And then, the result will help to build new product design strategic for the female consumers. Objectives of this study are: 1. Discuss the behavior features of the female consumer 2. Discuss the favor color、form and texture of the female consumer 3. According to the analysis results to proposal the best design strategies and suggestsfor woman in the 3C product marketing. Qualitative approach is adopted in this research. Through secondary information analyses, and in-depth interviews to collect the cases of the female products. Discuss the favor attribute of 3C product (computer, communication, consumer electronics)for female consumer, to draw the design strategies. As a result, eight design strategies are drawn : individualization, sensibility, pleasure, portability, safety, simplification, elegance and accessory.Resting on the essentials of eight design strategies, various suitable proposals were put forward for executer, to put 3C product developed of woman as a basis for designers.
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jou-ping, Wang, and 王柔蘋. "A Strategy of Product Sustainable Design and Development Based on Universal Design Concept─Handtools Product as Example." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/80570737875479454123.
Повний текст джерелаАнотація:
碩士大葉大學
設計研究所
96
The concept of sustainable design has gradually become the ideal development trend of enterprises. The most important goal is to maintain the ecological equilibrium, reduce the shortages of resources and furthermore increase the living quality of human beings. However, the environment has strongly suffered from industrialization and unpredictable damages are brought to bear. Therefore, the concept of Green Products Consumption rises. Enterprises need not only to deal with the resistance from environmental groups and the regulation restrictions, but also the international trade sanction and ecological paction restraints. The concept of universal design is to prevent unnecessary design and resources consumption by thorough thinking and exactitude attitude. It will enhance both the ecological environment and our living quality. The concept of Universal Design owns the characteristics of being sustainable, economic, well shaped with good quality and also has low impacts to human health and environment. This research is going to apply this concept to the research of sustainable product design and development with Analytic Network Process, to reach the prioritization of such application as the basis of the research of sustainable product design and development. Then use the Modified Delphi Method to analysis the principles of sustainable product design and development when applying Universal Design, and therefore get the principles and checklists of sustainable product design and development to ensure the accomplishment of such design and development. Finally build the application model of conducting individual Universal Design under sustainable product design and development concept.With sustainable product design and development, improvements of environmental impacts during different product lifecycles will be made and the achievement of sustainable product is ensured, meanwhile supplying enterprises with a more beneficial economic mechanism with less risks.
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CHENG, HAO-NING, and 鄭皓寧. "Strategy of Cultural Creative Product Design for Lanyu Under Useless Design Concept." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/5wd79x.
Повний текст джерелаАнотація:
碩士國立雲林科技大學
創意生活設計系
105
Lanyu, the islet located on the southeast open water of Taiwan island, is now overwhelmed by the enormous amount of wastes that are discarded by the tourist boom after its comprehensive opening for sightseeing in 1967. The extremely expensive environmental cost of the transmission and incineration/remediation is unaffordable for the islet’s financial status, leading to its incapability to conduct thorough disposal and reduce the amount of wastes. These recycling resources are thus abandoned for “useless”, which has contributed to only increases in the waste amount. Given the situation, this study is expecting to develop cultural and creative products on Lanyu under the ideology of “Useless Design”, which shall inspire public introspection and solicitude around the society and attract them to envisage the environmental and ecological problems on the islet. This research orbits around the application of Useless Design into the cultural and creative products and embeds new values into the recycling resources through such an ideology. The study began with the field investigation on Lanyu that analyzed the classification of the recycling resources and generalized corresponding categories, then proceeded into the expert interview that discussed the principles of Useless Design and the feasibility of its application into cultural and creative products, and ended with the formal questionnaire formulated according to the experts’ comments that later served the investigation towards the consumption habit and preferences of Lanyu’s tourists when it came to the cultural and creative products integrating the Useless Design. After the questionnaire collection, the cluster analysis summed up four groups of tourists, namely the Practicability Oriented Group, Economical Interest Oriented Group, Personal Preference Oriented Group, and Originality & Collectability Oriented Group, which was followed by the cross analysis that examined the main motivations respectively driving the four groups to purchase the cultural and creative products. Finally, a complete system of design strategy to apply the Useless Design into Lanyu’s cultural and creative products was established based on the conversion and adaptation of recycled materials between various types of products to provide designers with references and make more people envisage the waste problem on Lanyu and the importance of sustainable resource utilization.
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Chen, Huang-Che, and 黃哲誠. "The Impact of Product Design Strategy、Business Strategy and The Role of Design Department on NPD performance." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/71339836139491727718.
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Silva, Catarina Lopes Teixeira e. "Chesney's: growing through product expansion." Master's thesis, 2016. http://hdl.handle.net/10362/17282.
Повний текст джерелаАнотація:
Chesney’s: Growing Through Product Expansion
The purpose of this work project is to have a better understanding about how to proceed when a company is challenged by new options to grow and thrive. It aims to decode the next direction of Chesney’s Ltd, a United Kingdom leading company in luxurious replicas of antique fireplaces, wood burning stoves and other architectural pieces. The work project relies on the concepts of strategy, innovation and design thinking in order to encourage dynamic activities within the company. Chesney’s continuously tries to improve and innovate and this work project will assess whether the possible options have strategic fit with the purpose of the company and consequently, create an introduction plan for the opportunity that shows higher probabilities of becoming successful.
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張孟軒. "An Application of Compensatory Model in Design Strategy of Product." Thesis, 2000. http://ndltd.ncl.edu.tw/handle/49502079902914177669.
Повний текст джерелаАнотація:
碩士大葉大學
工業設計研究所
88
Because industry structure is changed rapidly in the present, it is necessary to enhance the efficiency of product development in response to consumer behavior of diversified market. Today, most of product development primarily emphasizes the enhancement of product features and aesthetic changes. On the other hand, consumer's cognition and innermost demands are ignored. There fore, the main goal of this thesis is to utilize the decisive "compensatory and non-compensatory" model at consumer purchase and investigate how consumer utilizes sensory perception to judge product value. Also study uses deductive inference to discuss the primary demands when consumers select products in purchase. Moreover, the study investigates the items order of consumers' demand when making future purchases, and then use the results of this study to compare and differentiate these needs with similar existing products. Based on the order of consumer demand and circumstance of use, a comprehensive review of the content and composition elements of product cognition creates a classified and differentiated product demand quotient. As a result of study uses as a guiding principle for product design strategies and as a basis for differentiating market goals during the product design process.
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Yuan-YeuanTai and 戴源遠. "Integrating Design and Assembly Processes into a Product Development Strategy." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/78101655747496062178.
Повний текст джерела
50
Liu, Yao-Sheng, and 劉耀升. "The Application of product Differential strategy on Sampling Loom Design." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/62927365206249247413.
Повний текст джерелаАнотація:
碩士實踐大學
產品與建築設計研究所
96
In recent years, many industries have resorted to the advantage of design to bring forth shaping and differentiation of competitive strengthen from other competitors under the strong pressure that Taiwan is confronted with the transformation of management model and upgrading of domestic and overseas manufacturers. This study has worked with the enterprise of its own brand name CCI Technology to jointly conduct product research and development. At the end, it would employ new model machinery (the studio 89000) and old model machinery to conduct evaluation and investigation so as to find out the interaction, model, and construe the feasibility as how industrial design can be introduced into the industry of traditional mechanical tool machinery. From the shift-in of design, it would help to enhance the competitive edge of the industry, and can continuously and effectively develop, maintain, and solidify the advantage of its enterprise brand name. The content of the study includes: 1. through the comparison of new and old model machinery, investigate how suitable design strategy can be applied during the development process for new product; then, product of differentiation can be researched from other manufacturers so as to effectively shorten the workflow of deign, provide favorable subsequent service strengthen the interaction and connection between consumer and products, and enhance the recognition of consumers; 2. during the interaction with manufacturers, the hidden problems of enterprises are resolved and improved, while the design and research and development of new products are conducted according various aspects of differentiation as product material, outlook design, and operation function; 3. at the end, it is through the correlation between the new and old machinery model to investigate the design value generated from the above-mentioned regarding product development upon the products of the enterprise as well as between competitive manufacturers. As such, it would then help to enhance its enterprise image, and increase their product profit sales performance. Based on such preceding investigation, it is hoped that it can render itself as reference for the industry and academician as they conduct cooperation on relevant machinery industry or facilitate work on design development.