Дисертації з теми "Middlebury College – Public relations"
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Peiritsch, Brian. "An examination of international public relations course criteria : a analysis of nineteen public relations educators." Virtual Press, 1997. http://liblink.bsu.edu/uhtbin/catkey/1041885.
Повний текст джерелаDepartment of Journalism
Perkins, Kelly R. "A Q-analysis of gender differences in public relations students' ethical expectations of the public relations profession." Virtual Press, 1998. http://liblink.bsu.edu/uhtbin/catkey/1074538.
Повний текст джерелаDepartment of Journalism
Liang, Minqian. "Perceptions of public relations among Chinese and American college students : a comparative analysis." Scholarly Commons, 2011. https://scholarlycommons.pacific.edu/uop_etds/794.
Повний текст джерелаAl-Anzi, Jomah H. "Advocates and press agents : a Q-study of the perceived roles of public relations practioners in Indiana institutions of higher education." Virtual Press, 1993. http://liblink.bsu.edu/uhtbin/catkey/864899.
Повний текст джерелаDepartment of Journalism
Maben, Sarah Kathleen. "A Mixed Method Analysis of Undergraduate Student-run Public Relations Firms on U.S. College Campuses." Thesis, University of North Texas, 2010. https://digital.library.unt.edu/ark:/67531/metadc30486/.
Повний текст джерелаHall, Keeyana M. "The roles of African American female professors in public relations." CardinalScholar 1.0, 2009. http://liblink.bsu.edu/uhtbin/catkey/1538083.
Повний текст джерелаDepartment of Journalism
Schubert, Emily Constance. "Image is Everything: Information-Seeking of College Students and the Effectiveness of Public Relations Efforts." Thesis, North Dakota State University, 2018. https://hdl.handle.net/10365/28724.
Повний текст джерелаFields, Tifney L. "An ethical comparison among public relations practitioners and students in the Indianapolis area." Virtual Press, 2007. http://liblink.bsu.edu/uhtbin/catkey/1365178.
Повний текст джерелаDepartment of Journalism
Nichols, Lisa D. "Determining and assessing the institutional image of Ivy Tech State College using Q methodology." Virtual Press, 1996. http://liblink.bsu.edu/uhtbin/catkey/1027121.
Повний текст джерелаDepartment of Journalism
Lace, William Worley 1942. "Opinions of News Media Members Toward Public Higher Education in Texas and Predictions of Those Opinions by College and University Public Relations Directors." Thesis, North Texas State University, 1987. https://digital.library.unt.edu/ark:/67531/metadc331088/.
Повний текст джерелаYanity, Molly. "An analysis of how messages about big-time college football reinforce power." Ohio University / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1365178005.
Повний текст джерелаJeong, Seongjung. "Relationships of cultural orientations to online public relations message preferences among United States and South Korean college students." CSUSB ScholarWorks, 2003. https://scholarworks.lib.csusb.edu/etd-project/2472.
Повний текст джерелаPleasant, Rachel Faith. "Cultivating Philanthropy in Community Colleges: A Dual-Model Approach." Scholar Commons, 2016. http://scholarcommons.usf.edu/etd/6355.
Повний текст джерелаAndrews, Laura A. "SHOULD YOU JOIN PRSSA?: PUBLIC RELATIONS UNDERGRADUATE STUDENTS’ PERCEPTIONS OF THE BENEFITS OF PARTICIPATING IN PROFESSIONAL STUDENT ORGANIZATIONS THROUGH THE ORGANIZATIONAL ASSIMILATION THEORY IN PREPARATION OF ENTERING THE PROFESSIONAL WORKFORCE." [Kent, Ohio] : Kent State University, 2007. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=kent1185575909.
Повний текст джерелаHanpongpandh, Peeraya. "A comparison of perceptions of public relations, marketing, and advertising educators toward integrated marketing communications." Virtual Press, 1994. http://liblink.bsu.edu/uhtbin/catkey/917012.
Повний текст джерелаDepartment of Journalism
Pfaller, Joan E. "Attachment style and family dynamics in young adults." Virtual Press, 1995. http://liblink.bsu.edu/uhtbin/catkey/952810.
Повний текст джерелаDepartment of Counseling Psychology and Guidance Services
Kantz, Kenneth Edgar. "Accepted the role of organization-public relationships and their correlations in enrollment management /." Oxford, Ohio : Miami University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=miami1250223942.
Повний текст джерелаCockrum, Jamie B. "A study of strategic marketing in liberal arts II colleges." Virtual Press, 1995. http://liblink.bsu.edu/uhtbin/catkey/955090.
Повний текст джерелаDepartment of Educational Leadership
Armstrong, Jami J. (Jami Joi). "Factors Influencing Freshmen Students' College Choice at the University of North Texas: a Focus Group Study." Thesis, University of North Texas, 1997. https://digital.library.unt.edu/ark:/67531/metadc278714/.
Повний текст джерелаBakker, Hans-Peter. "Managing corporate identity at the University of Stellenbosch." Thesis, Stellenbosch : Stellenbosch University, 2001. http://hdl.handle.net/10019.1/49389.
Повний текст джерелаENGLISH ABSTRACT: The University of Stellenbosch is a proud institution with a proud tradition. It delivers graduates and research that can compete with the world's best. It is facing a landscape that is becoming increasingly competitive, and higher education institutions in South Africa are only now discovering the need and value of sound marketing principles. The University consists of 11 faculties and more that 100 departments. Out of those faculties and departments many other operating entities have grown. Entities such as the Institute for Winebiotechnology, the Bureau for Economic Research, the University of Stellenbosch Printers and the Graduate School of Business, to name but a few. Each of these have over time developed strong individual identities. In virtually all cases the link with the University has not been severed, and in many instances the association has been beneficial to both the University and the operating entity. As the environment becomes more competitive and as universities compete for shrinking financial resources, issues such as high media costs and effective communication become more important. One way of ensuring economy of scale in communication is to co-ordinate the visual identity of an institution. At the University of Stellenbosch the visual presentation of its various operating entities has not been coordinated, resulting in vast inconsistencies with regard to the institution's visual communication. Apart from failing to achieve economies of scale in communication, such a situation will also, inevitably, lead to confusion among the institution's target audiences. This project assesses the situation and develops a model according to which the University and its operating entities can coordinate their visual communication. It is expected that this model will stimulate discussion and that it may lead to implementation as soon as possible. Once the framework for managing corporate identity is in place, a great deal of work will be required to bring the communications process in line with the objectives of the institution and the requirements of its corporate identity strategy. This report is intended as starting point in the process that will lead to effective and optimal corporate identity management at the University of Stellenbosch.
AFRIKAANSE OPSOMMING: Die Universiteit van Stellenbosch is 'n instelling met 'n trotse tradisie. Hy lewer graduadi en navorsing wat met die bestes ter wêreld kan meeding. Die Universiteit bestaan in 'n omgewing wat toenemend kompeterend is, en hoër onderwys instellings begin nou eers die waarde besef van effektiewe bemarking. Die Universiteit bestaan uit 11 fakulteite en meer as 100 akademiese departemente. Vanuit hierdie fakulteite en departemente het menige ander bedryfseenhede ontwikkel. Eenhede soos die Instituut vir Wynbiotegnologie, die Buro vir Ekonomiese Ondersoek, the Universiteit van Stellenbosch Drukkery, en die Nagraadse Bestuurskool. Elkeen van dié bedryfseenhede het oor tyd heen sy eie, unieke identiteit ontwikkel. In feitlik alle gevalle het die noue verbintenis met die Universiteit behoue gebly, en in baie van die gevalle het die wedersydse assosiasie tot beide se voordeel gestrek. Namate die omgewing waarbinne die Universiteit bedryf word meer kompeterend raak en namate die Universiteit meeding vir kwynende finansiële bronne, raak aspekte soos stygende media kostes en effektiewe kommunikasie belangriker. Een manier om te verseker dat skaalbesparings bereik word, is om the visuele identiteit van 'n instelling te koordineer. Aan die Universiteit van Stellenbosch word die visuele aanbieding van die verskeie bedryfseenhede nog nie effektief gekoordineer nie. Dit het tot gevolg gehad dat groot verskille aan die lig gekom het ten opsigte van die organisasie se visuele kommunikasie. Behalwe dat sulke omstandighede nie skaalbesparings bevorder nie, sal dit ook lei tot verwarring onder die instelling se teikengehore. Hierdie projek het ten doeI om 'n model, of raamwerk te ontwikkel waarvolgens die Universiteit en sy bedryfseenhede hul visuele kommunikasie beter kan koordineer. Daar word verwag dat hierdie model verdere gesprek sal stimuleer en so spoedig moontlik sal lei tot die implementering van 'n model wat vir die Universiteitsgemeenskap aanvaarbaar is. Nadat 'n raamwerk vir die bestuur van korporatiewe identiteit aanvaar is, volg nog 'n groot taak om die kommunikasieprosesse in lyn met die instelling se doelwitte en vereistes ten opsigte van sy korporatiewe identiteitstrategie te bring. Hierdie verslag kan as aanvangspunt dien in die proses wat sal lei tot die effektiewe en optimale bestuur van korporatiewe identiteit aan die Universiteit van Stellenbosch.
Russell, Kimberly A. "Virginia Carter Smith: Her Career and Contributions to Advancement in Higher Education." Thesis, University of North Texas, 2000. https://digital.library.unt.edu/ark:/67531/metadc2449/.
Повний текст джерелаGrugan, Cecilia Spencer. "Disability Resource Specialists’ Capacity to Adopt Principles and Implement Practices that Qualify as Universal Design at a 4-Year Public Institution." Wright State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=wright1526997302503817.
Повний текст джерелаHarris, Linda H. "On Human Migration and the Moral Obligations of Business." UNF Digital Commons, 2008. http://digitalcommons.unf.edu/etd/296.
Повний текст джерелаChi, Li-Chun, and 紀麗君. "The Study of College Public Relations Strategies: “A” College as Example." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/48638487751807155804.
Повний текст джерела銘傳大學
傳播管理學系碩士在職專班
103
Due to the unwillingness of the young generation to bear children, the oversupply of universities in Taiwan emerged. Since the Ministry of Education has announced repeatedly its policy of cutting the number of universities by 50 from the current 159 universities. The higher educational institutions faced an impasse. Threatened by such an atmosphere, many universities have been scrambling to copy the public relation strategy adopted by the private enterprises. Many colleges and universities are launching PR campaigns to approach the interest groups which have a "say" in the appraisal of college performance. The PR campaigns intend to boost the college "brand name", enhance their influence and social recognition of their competitiveness. The ultimate goal of such campaigns is sustainable operation and cultivating talents for the society. This study was designed to research the PR strategy of "A" college. This science and technology college has a history of more than 40 years. The study analyzes its PR strategy in four aspects: brand name PR strategy, topic management, crisis management, and image recovery. The study found out: After the college adopted the "topic management" to monitor its performances, the public media normally recognize its performances. The topic management system evaluates its performances in five areas -- cooperation with the private enterprises; internship results; employment and high salary; patented inventions; garnered awards from competitions. Achievements in these five areas are usually reported positively by the mass media. The study also discovered: Any seemingly insignificant ignorance in college crisis management would lead to negative and controversial media report. Anything from campus security, communication between the faculty and the students, disputes about the students'' scores, relationships with the neighboring community to issues about the students'' eating, clothing, housing, and transportation could lead to crisis. The study discovered once a crisis occurred, the college''s immediate response and explanation to the media could minimize the damage. It also found out: after crisis management, the college should examine the causes of the crisis, and included the case in organization learning to prevent the occurrence of similar crisis in the future.
Chao, Mei-Hui, and 趙美惠. "Public Relations of the Private Institute/College Research." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/02933287078777054273.
Повний текст джерела大葉大學
人力資源暨公共關係學系碩士在職專班
93
Abstract A lot of junior college have been reformed to institute colleges; institute colleges to technical universities in the past few years. More and more of these schools are developing each year. The total numbers of junior college / institute colleges / technical universities have reached to 158 nationwide; most of them are institute colleges/ technical universities. The competition for the survival of each school is tremendous. The population of Taiwan is decreasing each year, and the attendance rate of the technical junior college / institute colleges / technical universities is going to reach 85% in the year of 2006. There has not been much research done about the public relationship of junior college / institute colleges / technical universities. How does the general public get fast and reliable information that would help schools reach their goal of the public relations, is something worth to think about. Besides, the development of public relations of the companies and organizations is a key issues right now, how to have the good communication with all the related business of the companies in order to establish good reputation of the company for future business purposes is becoming more and more important. The purpose of this research paper are as following: 1) To understand the goal of the public relationship about junior college / institute colleges / technical universities. 2) To understand the differences of the public relationship operations between different schools. 3) To get the correct public relationship concept and operation according to the annalists of the interviewer’s results and the existing data. 4) To offer the proper suggestion for the public relationships staffs in order to improve their performance to reach their expectations. The way of the research is mainly based on the quantities, plus the existing data, collecting and analyzing the interview’s information. The findings of this research are: 1) Most of the public relations department of the schools is to the outside especially to the media. 2) The department of public relations is an executer. Staffs have to follow the decision makers of the schools (principals). 3) The staff of the public relationship does not take the communications between the staffs and students as their job. 4) All schools which joined the interview agreed that the public relationship has become more and more important. 5) The professional trained public relationship staffs are more capable and better at doing their jobs Full time staffs are better than part time. 6) The first level of public relationship staffs can make decisions fast, and pass down quickly, but when passed around, it could take longer. 7) All of the interviewed schools have no complete design or goal for the public relations, and confusing about their policies 8) Even though we could not get the exact public relations strategies from the interviewed schools, but we are able to sort them out and get the overall picture of the school guidelines.
York, Penny. "Community college leaders : building community connections." Thesis, 2001. http://hdl.handle.net/1957/32581.
Повний текст джерелаGraduation date: 2001
Kelley, Roger. "Decision Making at College Student Newspapers." 2012. http://digital.library.duq.edu/u?/etd,154115.
Повний текст джерелаSchool of Education
Interdisciplinary Doctoral Program for Education Leaders (IDPEL)
EdD
Dissertation
Pratt, Angela N. "Integrated Impression Management: How NCAA Division I Athletics Directors Understand Public Relations." 2010. http://trace.tennessee.edu/utk_graddiss/905.
Повний текст джерела"Die konstruksie van 'n skaal vir blanke studente se houding teenoor Swartes se deelname aan demokratiese politieke instellings." Thesis, 2015. http://hdl.handle.net/10210/13351.
Повний текст джерелаThe improvement of the attitudes of members of all race groups towards other groups appears to be an essential precondition for the promotion of constructive intergroup relations in South Africa. At present, whites play a dominant role in South African politics. Relevant research has shown that Afrikaans-speaking whites have more negative attitudes towards other race groups than English-speaking whites. Afrikaans-speaking white students are identified as an important target group for attitude-modification programmes: it is likely that this group contains a number of future leaders and opinion- formers with regard to attitudes towards other race groups. This group is also accessible for research. As an attitude object, "other race groups" is very diffuse and difficult to define. A more specific attitude object is used in this dissertation, namely "black participation in democratic political institutions in South Africa". This attitude object can be clearly defined, and probably has a central position· in the race attitudes of Afrikaans-speaking whites in South Africa. An appropriate measuring instrument with adequate psychometric properties is an essential requirement for research which relates to the improvement of the attitudes of a target group towards an attitude object. A literature survey of research which involves the psychometric assessment of race attitudes in South Africa indicates that an appropriate measuring instrument which offers an adequate psychometric assessment of the attitudes of Afrikaans-speaking, white students towards black participation in democratic political institutions in South Africa has not yet been developed.
Wells, Rossano Strike. "Spatial density : the pervasive nature of racial segregation in the new democratic South Africa : 'a descriptive study of how a sample of students at the University of KwaZulu-Natal (Pietermaritzburg) use social space'." Thesis, 2004. http://hdl.handle.net/10413/2593.
Повний текст джерелаThesis (M.A.)-University of KwaZulu-Natal, Pietermaritzburg, 2004.
Skosana, Delphia Sibongile. "An integrated communication strategy as an enabling tool for increasing graduate employment potential." Thesis, 2017. http://hdl.handle.net/10500/25707.
Повний текст джерелаIn its proposal of a communication strategy that will be of use as an enabling tool for increasing graduate employment potential, this study contributes uniquely to the discipline of communication. It envisages that communication takes into consideration the involvement of the key stakeholders, namely: government, labour market, education system, and media. Amid unemployment challenges that affect the majority of the population, media is regarded as a powerful tool to reach the majority of the population. With specific regard to graduate unemployment, media-driven interaction with unemployed graduates is not as efficient as it should be. Factors contributing to graduate unemployment are identified as career choices, skills shortage, job opportunities, career development, work experience, skills development, entrepreneurial skills, internships, and access to the labour market. It is also important to note that media is regarded as tool for disseminating information about such factors. In order to address this problem, the study establishes an integrated communication strategy that will be of use as an enabling tool for increasing the potential of graduate employment. The role of such communication could be applicable in various ways, such as organisational communication, business communication, public communication, personal communication, interpersonal communication, etc. This study locates itself in the domain of public communication because information about unemployment issues is a matter of public concern. This study adopts mixed research methodologies, with a survey research design—in order to gather data from the graduate students at a University of Technology. The study found that while social and print media are highly preferred and used due to their accessibility, there is a need to stress their use with regard to employment search. The main concepts that contributed to the establishment of the strategy included strategic communication, unemployment and media. It must be here noted that, for purposes of this study, strategic communication was informed by a confluence of the constitutive model of communication, systems theory, and situational theory of publics. The phenomenon of unemployment is informed by unemployment approaches, on the one hand, and the Maslow theory of needs, on the other. Furthermore, the understanding of the concept of media is informed by mass communication approaches and media richness theory. This thesis expects that, as an outcome, such a communication strategy would increase graduate employment potential. Public relations planning model is applied in the study in order to guide the implementation of the proposed communication strategy.
Communication Science
D. Litt. et Phil. (Communication Science)
Fourie, Letitia Engela. "The role of social media as an information source in the decision making of students when selecting a university." Diss., 2015. http://hdl.handle.net/10500/19071.
Повний текст джерелаBusiness Management
MCOM (Business Management)