Статті в журналах з теми "Logistic just-in-time concept"

Transportation is a key logistics function, which determines the dynamic nature of material flows in logistics systems. At the same time, transportation is a source of uncertainty of logistics operations performance in the supply chain. Obviously, the development of a new approach for evaluation of the duration of delivery “Just-In-Time” (JIT) will improve the efficiency of supply chains in accordance with one of the major criteria, namely customer satisfaction. One of the basic approaches to make effective management decisions in transportation and other logistic operations is the JIT concept. In the majority of examined sources the JIT concept is described on the verbal level without any usage of calculation dependences. The paper is devoted to the formation of analytical and simulation models, which allow obtaining the probabilistic evaluation of the implementation of unimodal and multimodal international transportation JIT. The first model where the order of the operations implementation does not affect final result is formed on the basis of the probability theory: distribution laws composition, theorems of numerical characteristics of random variables, formula of complete probability. The second model accounts the impact of operations implementation order in transportation and their interconnection and is based on the simulation (the method of statistic experiments) and shown as a corresponding algorithm, which allows to consider different limitations (technical, organizational and so on). Considered analytical dependences give the possibility to obtain the necessary estimations of the transport operations implementation according to JIT: mean transportation time, delivery implementation probability by the set moment or the delivery time with the set probability. To carry out some comparative calculations and clarify the algorithm, two international routes have been chosen: the first one is a unimodal road transportation, the second one is a multimodal transportation (road and marine transport). All the data, which is necessary for calculation has been collected on the basis of official information (in particular, the data of tachograph, special questionnaires filled in by the drivers, the survey results of the managers). For unimodal transportations analytical dependences and modelling results give close results. For the combined multimodal transportations taking into account various limitations the preference must be given to the simulation. The modelled indexes take into consideration their intercommunication and definitely estimate the supply chains reliability, and this allows decreasing the uncertainty of the logistic system.

There have been numerous approaches to knowledge management over the past number of years. The term Just-in-Time (JIT) can be defined as a production or inventory scheduling technique found within the more complex production logistics disciplines. JIT is more appropriately thought of as a philosophy, as it is more than a mere set of management and production principles. JIT knowledge management is an endeavour to provide the right knowledge at the right time to the right person. This requires insight into the knowledge demand and supply process as well as the time horizon applicable to the knowledge required. Over the longer term business forecasts, environmental scans and strategic planning can be applied to close the gap between these variables. However, it is in the short term and in the satisfaction of immediate requirements that the present systems fail and management concerns are emphasised. JIT knowledge management seeks an optimisation of the matching process between demand and supply of knowledge within enterprises, i.e. it endeavours to translate the logistic concept of JIT to the knowledge management field. In addition to JIT knowledge management the concept of real-time knowledge management is introduced as an alternative, since present research indicates that the implementation of JIT knowledge management presents major challenges in terms of cost and development effort, restricting its use to mission critical applications. A more generic application of JIT knowledge management needs to be developed and it is contended that real-time knowledge management fits the requirements of enabling the enterprise to be agile in respect of its ability to respond to knowledge demands and to be sensitive to future knowledge requirements.

In the current conditions problem of logistics is becoming more and more burning for enterprises. The reason is that logistics reflects the willingness of enterprises to adapting and transparency. Accordingly, the purpose of the article is to study the peculiarities of the logistics activities at the Lukas MTC PE. The data presented in the article were obtained using such research methods as analysis, graphical method, and SWOT-analysis. As a result of the research, the literature sources devoted to the problem of supply chain management and its efficiency evaluation at the enterprises were investigated. Using Google trends, we determined the dynamics of the keyword “logistics” search for the period from May 2019 to May 2020. Additionally, based on the Scopus database, we analyzed publications for the keyword “supply chain management”. It showed that the scientists from the United States, Great Britain, India, and Germany make the main contribution in this field, and the chain concept forms the largest cluster of research. Using SWOT-analysis, we identified the strengths and weaknesses of the Lukas MTC PE. It allowed determining further directions of enterprises’ development regarding potential threats. Moreover, we presented the features of the logistics activities of the enterprise in the form of the Ishikawa diagram. It showed the success factors of the Lukas MTC PE logistics activities. In particular, as the main factors, we highlighted its own logistics center, suppliers’ careful selection and control, electronic system 1C WMS in the warehouse, and others. The obtained results allowed to suggest three main directions of the logistics activity improvement. The first is the implementation of the logistics concept "just-in-time", which provides the use of the KANBAN system. The second one is the implementation of the ERP system, and the third is the introduction of SAP Transportation Management (SAP TM). Also, we analyzed potential risks to increase the effectiveness of the proposed improvements implementation. The extreme risks are lack of material, financial, labor resources, and insufficient qualifications of employees in working with new programs. Additionally, risk analysis allowed to develop preventive measures to reduce or eliminate potential risks. Further research aims at studying the peculiarities of Lukas MTC PE interaction with suppliers.

Client conduct can be addressed from numerous points of view. The client's conduct is distinctive in various circumstances will give his concept of client conduct. From an overall viewpoint, the conduct of the client, or rather any individual around there, is taken to be irregular. When noticed distinctly, it is regularly seen that the future conduct of an individual can rely upon different variables of the current circumstance just as the conduct in past circumstances. This examination establishes the forecast of client beat, for example regardless of whether the client will end buying from the purchaser or not, which relies upon different components. We have chipped away at two sorts of client information. To start with, that is reliant upon the current elements which don't influence the past or future buys. Second, a period arrangement information which gives us a thought of how the future buys can be identified with the buys before. Logistic Regression, Random Forest Classifier, Artificial neural organization, and Recurrent Neural Network has been carried out to find the connections of the agitate with different factors and order the client beat productively. The correlation of calculations demonstrates that the aftereffects of Logistic Regression were somewhat better for the principal Dataset. The Recurrent Neural Network model, which was applied to the time-arrangement dataset, additionally gave better outcomes.

The article deals with the basic concepts of business process management enterprise, the advantages and disadvantages of the pushing system, aimed at meeting the needs of the enterprise in resources, accompanied by minimal transport and storage costs and pulling system material flow organization , in which resources are fed from the previous operation to the next, in accordance with the needs. The article also offers the concept modification variant of Just in time (JIT), which we call VM (variability in manufacturing), the variable production concept . The main idea of the VM concept is to be able to combine a pulling and pushing system. The main advantage of this logistics systems consolidation is the ability to vary production capacity in individual segments of the system. This model can be used in the production of goods with different demand dynamics for its components.

In reference to the accelerated development in the world of business, several economic concerns have been emerged such as: growing competitive pressure in the SMEs and large companies, increase in customers’ demand for services, emphasis on critical operations, better customer satisfaction, globalization, etc.To manage every one of these difficulties Logistics prerequisites have continuously expanded, for example, delivery time, Just-in-Time technique, Order cycle, Order fill rate, Order processing, enhancing project management, cost reduction and many others. In this manner, SMEs and large companies consider logistics as a potential key competitive advantage. Also, there is a growing demand for professional logistics and modified logistics solutions. The tailored complex logistics providers offer their packages under special term contract that add special values to the clients. However, some companies still have deficits and needs for proper logistical services, as they had assigned traditional logistics services, such as transport and storage services, to a specialized Logistics service provider. This article tries to give an illustration about contract logistics concept for companies.

This research provides an overview of the process and results of the development and implementation of the Port Activity Application. The aim of the application is to improve the coordination and information exchange mechanisms between the existing systems of ports and ships during piloting ordering process to ensure their effective interoperability, giving a better understanding of the impact of digitalization on the sustainability of seaports and maritime transport. To implement this concept, a system of step-by-step actions was developed, including determining the current situation, developing a business model and business logic for implementing an appropriate information and communication technology (ICT) solution, analysing the local government structure, analysing intermodal information exchange between stakeholders, developing and testing a new ICT tool. The ports of Rauma, Finland, and Gävle, Sweden, were used as pilot ports. As a result of the study, the main bottlenecks in the process of information exchange in ordering pilotage were identified. An improved business model and business logic, that allows the rational use of resources and reduces CO2 emission and the pressure on the environment, was developed. The testbed was conducted in an environment of real port operations. Currently, the open access source code is available for use for maritime cluster actors.

The article concerns the problem of efficiency of the Just-In-Time (JIT) system, taking into account the benefits for the company and external costs. The aim of the article was to present the conditions conducive to the effective implementation of the JIT system. The article refers to recent discussions in various publications on the effectiveness of the lean management (LM) concept and the JIT system in the context of the pandemic. It also presents the results of simulations carried out with the use of a model developed by the author concerning the transport distances at which JIT deliveries are profitable and the impact of JIT deliveries on the costs of logistics processes and external costs. The results of the conducted simulations showed in which specific cases JIT solutions were beneficial. The results showed that the scale of benefits was strongly dependent on the value of products and the scale of production. Simulations were carried out for four product groups: food products, footwear, electronics, and mobile phones. In the case of cheap products and small scale, the implementation of JIT resulted in a significant increase in the costs of logistics processes if delivery distances were not shortened. Savings of over 70% appeared in the case of expensive mobile phones, even over long distances. In the case of large-scale production and sales, large savings occurred in almost all cases (up to over 90%). Furthermore, simulations of the impact of JIT on the profitability of enterprises were also carried out using the data contained in the financial reports of listed companies. These simulations also showed a significant impact of JITs on the efficiency of companies, albeit assuming that the effect would be primarily an increase in revenues. If the current situation caused by the pandemic (disruptions in global supply chains, increased transport costs) contributes to the return of production to Europe, this may result in the creation of favorable conditions for the implementation of JIT. In this case, the result will be large savings in logistics costs, including external costs of these processes (almost 80%). Here, however, the factor contributing to the reduction in external costs would also be the scale of production and sales. The simulations carried out by the author are a novelty and constitute his contribution to scientific research in this area, as no such calculations have been carried out to date.

Rapid globalisation of the economy, a revolution in the technical and information technology fields as well as a great variety of solutions provided nowadays by contemporary management makes the company management of XXI century to be predominantly concentrated on external environment of organization. This management should consist in defining the objectives of organisation in connection with the market needs and an individual customer. On the other hand, the economic, political and social processes taking place on a global scale force enterprises to also perform internal reorganisations.Currently a number of various concepts of organisation management and detailed methods connected with them, techniques and tools, are applied in business activities. They can be divided into three groups: • Concepts concentrated on organisation management process – marketing, logistics (just-in--time production and just-in-time management), human resources management, TQM total quality management, controlling, outsourcing, time based management (TBM), • Concepts concentrated mainly on changes management – BPR business process reengineering, lean management, • Concepts concentrated on organisation forms – learning organisation, intelligent organisation, network organisation, virtual organisation.All these theories are distinguished by different attitudes towards organisation management and changes implementation. The managers and their ability to predict the results of the applied solutions are those who choose one particular concept or certain integrated attitude.

In the logistics approach, the health care organization is seen as a system that incorporates many interconnected processes, the ultimate goal of which is to provide quality health services. Modern system and process approaches to management have also undergone significant changes in the management of medical institutions, applying new methods and technologies of resource management, which are based on the concept of logistics. The positive aspects of logistics technologies in health care institutions are the following: the ability to influence the strategy and tactics of health care institutions, the formation of new competitive market advantages in this market segment. The use of logistics methods and technologies optimizes the processes of information input on the amount of resources consumed, its receipt and transmission of information, thus improving the quality of medical care. The main idea of the logistics process is to create a certain result from the resources available in medical institutions. It should be noted that today companies in various sectors of the economy are interested in the transition to logistics management. The advantage of the logistical approach in health care is the ability to influence the strategy and tactics of the medical organization, to create new competitive advantages in the market of medical services. The use of logistics accelerates the process of obtaining and transmitting information about the necessary resources as a result, improving the quality of medical services. In this way, logistics coordinates the resource provision of the health care organization as a whole. Conclusion. Implementation and use of the world best practices of the logistics concept "just in time" to optimize the needs and time of supply of medical devices of each structural unit of the medical institution will ensure continuity of processes in the health care facility as medical supplies and property arrive on time, and , at the same time do not accumulate in warehouses unclaimed (which, in turn, reduces the turnover of working capital and as a result negatively affects the financial stability of the organization), which contributes to the rapid restructuring of the supply system to the needs of health care

Purpose – Armies around the world face the dilemma of reaching the right size of the logistics chain, without compromising the effectiveness of it. The stocking of spares for maintaining the equipment and the vehicles of the army is done with just in case philosophy which results in huge inventories that have associated holding and carrying costs. Material managers of the army must learn lessons from the industry about rightsizing their inventories. Concepts like lean and agile must find place in managing spares of army. Both these concepts have their inherent positives which must be exploited by making use of them at the opportune time. The paper aims to discuss these issues. Design/methodology/approach – The paper starts with discussing the case study of spare parts supply of army. The paper then presents a framework where both lean and agile methods of managing inventory can be used in army. The paper also brings out salient aspects of both these concepts as relevant to spares management in army. The paper also proposes use of automation incorporating MIMOSA database and Ontology-based knowledge repositories. Findings – The paper brings out the fact that both lean and agile supply chains can be used for spares replenishment in army. The paper also gives out a framework to implement the concept. Originality/value – This concept has been used in the field of healthcare, however, this paper is original in its approach to use it for the army spare parts replenishment. Use of Ontology and MIMOSA as proposed in the paper is also an original attempt.

Advantages of specific modes of transport can be best taken by employing various technologies of combined transport. In the up-to-date logistic schemes based on the “just-in-time” and “just-in-sequence” concepts, it is most appropriate to use railway service and inland water connection as the most environmentally friendly and effective modes designed and built for medium- and long-distance freight transportation. The development strategy of the Russian Federation’s inland water transport for the period until 2030 is aimed at providing conditions under which to improve the sustainability of domestic transport system with due regard to shifting the balance between transport modes by switching some portion of cargo traffic from overland modes of transport to inland water transport.

The purpose of this study is to identify the key success factors that affect Thai entrepreneurial competitiveness in logistics business operations. Four main parameters and twelve variables were first identified from both a literature review and observations from the Thai context, and were then explored. The methodology of this research began with a literature review. Fifty entrepreneurs in the logistics sector then filled out questionnaires, which were analyzed using a mean and standard deviation (SD) model. Results showed that the responses were in the agreed level in which the mean=2.89 and SD=0.35. The mean of the variable Thailand Infrastructure is still incomplete, was 2.94. The mean of Fuel Prices still Continuously Increase, was 2.90; and the mean of Thai Entrepreneurs Mainly Use Road Transportation was 2.84. Responses showed the mean of the variable Thai Entrepreneurs Have Too Little Understanding of Effective Transportation System, was 3.04. The mean of Thai Entrepreneurs Lack Knowledge and Skills about Just-in-Time Concept, was 2.79; and the mean of the Logistics Management is Separately Managed, the Collaboration in each Department is Low, was 2.58. The mean of Domestic Laws and Regulations are not Competitive was 3.03. The mean of Cross-border Trade and Regulations need to be revamped, was 2.94; and the mean of International Transportation Rules must be changed, was 2.73. The mean of Thai Logistics Workforce Lacks Logistics Management Skills and Experience, was 3.45. The mean of Thai Logistics Workforce Productivity is Lower than Entrepreneurs’ Expectations, was 2.97 and the mean of English Proficiency of Thai Logistics Workforce is Low, was 2.73. Thai entrepreneurs need to improve their competitiveness by focusing on the key factors that affect logistics business success, such as figuring out how to cut operational management costs, improve ineffective inventory management and improve the quality of workforce skills and knowledge. Transportation costs are still high, and since these costs are influenced by Government policies, Thai entrepreneurs need the Government to establish plans for infrastructure investment, such as by focusing on rail transportation rather than relying on roads. This would help entrepreneurs to enhance their competitiveness and provide excellent customer service. Effective inventory management requires both upstream and downstream development because inventory management involves more than just one function, such as the purchasing department or workin-process responsibilities, so all functions should work together. Inventory management success requires good collaboration with suppliers, transportation providers, distributors, and customers.

The concept of the "On-site Factory" consists in the temporary use of fully functioning mobile mini-factories or production cells at the site of consumption. Mobile Factories are well suitable for situations in the construction industry with long distances and therefore high logistics costs. The advantage of this concept is its economic efficiency combined with a maximum of flexibility and a just-in-time supply. By a high degree of reconfigurability and scalability of the On-site Factory, it can be adapted to its individual mission and the quantity demand at the construction site. This research discusses the need for new and innovative JIT solutions for construction industry and addresses the specific case of networks of mobile on-site factories. The creation of a Mobile Factory Network (MFN) shows an interesting new and innovative business model for decentralized manufacturing on-site. The research shows a possible form of network structure and organization as well as its advantages and potential for the construction sector.

Machine learning has been getting attention in recent years as a tool to process big data generated by the ubiquitous sensors used in daily life. High-speed, low-energy computing machines are in demand to enable real-time artificial intelligence processing of such data. These requirements challenge the current metal-oxide-semiconductor technology, which is limited by Moore’s law approaching its end and the communication bottleneck in conventional computing architecture. Novel computing concepts, architectures, and devices are thus strongly needed to accelerate data-intensive applications. Here, we show that a cross-point resistive memory circuit with feedback configuration can train traditional machine learning algorithms such as linear regression and logistic regression in just one step by computing the pseudoinverse matrix of the data within the memory. One-step learning is further supported by simulations of the prediction of housing price in Boston and the training of a two-layer neural network for MNIST digit recognition.

PURPOSE: This paper aims to introduce a general all-embracing taxonomy of networks and its relevant strategies to facilitate the teaching and learning of the strategic concepts of networks in strategic management. METHODOLOGY: To fulfill its intention, the paper has adopted a systematic literature review (SLR), since the introduced taxonomy and its corresponding strategies should be a compendious reflection and summary of the current literature of the studies on strategic networks. RESULTS: The paper unfolded seven potential configurations of the networks and then proceeded with the proposition of their relevant strategies with regard to the networks’ relationships and forms. These networks were named as Reciprocally Interdependent Networks, Sequentially Interdependent Networks, Partnering Networks, Complementary (Overlapping) Networks, Supporting (Logistic) Networks, Distributing Networks, and Co-Innovation Knowledge-Sharing Networks. Their corresponding network strategies were identified as Multi-Level Promotion Strategy, Just-In-Time Strategy, Network Partnership Strategy, Compensatory Strategy, Network Logistic Strategy, Distributing Network Strategy, and Network R&D Strategy, respectively. IMPLICATIONS FOR THEORY AND PRACTICE: Systematics or a system of classification is a fundamental necessity in any field of knowledge, benefiting both academia and learners. Accordingly, this paper provides a comprehensive but concise means of classifying networks and their strategies to overcome the paucity still existing in the literature. These efforts invite future research and conversation about networks and network strategies, proposing a guiding framework for the debate. ORIGINALITY AND VALUE: Lack of consensus about theories and conceptualizations in strategic network studies became an inspiration for this research, which allowed for the clarification of the mentioned existing paucity.

The article deals with the features of the controlling implementation in trade enterprises in the context of the international dimension, the possibility of adapting international approaches to the Ukrainian conditions of business. The essential concept of controlling and its connection with realization of the general functions of management is defined. It is established that controlling is a management subsystem that ensures the achievement of the mission and system of goals of the enterprise, covers all areas of activity, business processes and business facilities. It is determined that effective business processes are the driving force of success of a trading company, so the implementation of processes should be monitored and any deviations should be corrected in a timely manner. It was found that the concept of controlling is not limited to pure control. The impossibility of considering controlling only at the final stage of management is substantiated. Controlling ensures the achievement of the goals of trade networks, directing the functioning of the management system of trade entrepreneurs in a single direction, defined by strategic, tactical and operational plans. The experience of other countries in controlling conducting at trade enterprises is studied. The tools of foreign practice that can be used in the implementation of controlling of different areas (marketing controlling, procurement and logistics controlling, financial activities controlling, sales controlling, financial activities controlling) are defined: kaizen system, Just-in-time system, CRM, benchmarking, ABS-analysis and XYZ-analysis, PIMS, outsourcing matrix, DPS method, profitability chart «Maisigma», PEST-analysis, Monte Carlo method, methodology of «quality circles», sensitivity analysis, construction of a map of strategic groups, quality standards, performance indicators, calculation of inventory levels, comparison of costs in the value chain, change management, management of «weak» signals, hierarchy of strategies, building a map of business processes. Implementation of controlling provides an increase in trade to 25%; increase in profit from 10 to 12%; increase in profitability from 8 to 20%; increase labor productivity to 30%.

The issue of innovations, as well as ecological innovations, is a concept in Slovakia, to which considerable attention is paid because they affect all spheres of society. They relate to production, logistics, sales, and the consumers, who decide on their acceptance on the market. However, the success of innovation in the market depends on several factors that influence the innovation process. They are not just determinants that act pro-innovation and thus support innovation and innovation process. In the innovation process, some factors have the opposite effect and result in forces that suppress the creation of innovation. Therefore, in this article, we focus on mapping the state of pros and cons of innovation forces acting on companies’ innovation process in Slovakia. Based on the above findings, we have identified a large interest in implementing innovations, using an open innovation system to implement innovations and implementing eco-innovation. On the other hand, we have also identified negative factors influencing companies’ innovation process such as lack of financial resources, high bureaucracy, lack of relevant information for creating innovations, low awareness of eco-innovation, etc. Subsequently, based on the findings, we proposed a model for eco-innovation integration into companies’ innovation process in Slovakia, which was the paper’s aim. The proposed model eliminates mainly the negative influencing factors of the innovation process in companies, and at the same time, it should support them for the innovation direction. Implementing the proposed model should lead to an innovation increase in companies, but their positive impact also applies to environmental support and an overall increase in the company´s efficiency in Slovakia.

Last year, a new book by Dr. Thomas Durell Young was published by the British publisher Bloomsbury, entitled THE ANATOMY OF POST-COMMUNIST EUROPEAN DEFENCE INSTITUTIONS: THE MIRAGE OF MILITARY MODERNITY. The author probably does not need any special introduction for those whose work is related to security and defence matters. For all others, though, let me mention that he is a long-time lecturer at the Center for Civil-Military Relations (CCMR) from Monterey, California, USA. Prior to joining CCMR, Dr Young was a Research Professor at the Strategic Studies Institute of the US Army War College, where he focused on European politico-military issues, as well as on joint planning, execution and management of systems and procedures. He holds a Ph.D. in international economics from Geneva, and has authored several monographs. From 1989 to 2017 he was an editor of Small War and Insurgencies, and he is currently an editor of Defence and Security Analyses. An important fact is that his work has led him to travel to the majority of European countries and, as such, he is very well acquainted with their respective defence systems, defence and military history, as well as many defence and military decision-makers and experts, with whom he had shared his views and experiences. In most of these countries he has also acted as a defence adviser. Dr Young is an author whose field of research is extremely rich, both in theory and practice. It is therefore no surprise that his new book reflects his thorough knowledge of the historical background of the former communist states, their defence systems and their armed forces. The work is divided into nine chapters. In addition to the introduction and conclusion, it includes the following thematic sections: The State of Communist Defense Institutions and Armed Forces, circa 1990; NATO Exports its “New Model Army”: Why It Did Not Take; Former Soviet Republics' Defense Institutions; Former Warsaw Pact Republics' Defense Institutions; Former Yugoslav Republics' Defense Institutions; Building Defense Institutions: Sharpening the Western Mind; Reforming Western Policy and Management of Defense Reform. The concluding chapter is entitled Getting to Honest Defense. Young is very systematic and analytical when presenting the topic, and uses all the characteristics of comparative analysis. Wherever historical, political, defence and military bases are identical or highly similar, he provides a thorough explanation of the reasons for significant differences in further development, as well as those who had prevented the occurrence of changes or their sufficient implementation. He is very insightful in his attempts. The basic principle of his research or the criterion for the evaluation of defence institutions in the former communist states is the “Western Mind”, as he calls it. In short, a comparison of western and eastern thinking reveals key differences in planning, decision-making, leadership and implementation of the state’s defence function. The important criteria Young considers when implementing these policies are a review of defence institutions, the public policy framework and compliance of concepts, defence planning techniques, national-level command, the military decision-making process, and the concepts of operations, logistics and professionalism. According to his findings, these are the major areas where the former communist states differ. The differences between them are normally related to the past regimes and mind-sets in the respective countries. With time, some of the countries have managed to successfully overcome those differences and implement the “Western Mind”, while others have not been so successful. Although the author uses the Western Mind as the criterion to establish the level of development of defence systems in eastern countries, he does not claim this to be the only and the best criterion everyone should aim for. Quite the opposite: in his chapter “NATO Exports its ‘New Model Army’: Why It Did Not Take”, he provides a thorough explanation of where, when and why critical mistakes or flaws have been made, which still prevent some NATO members to perform up to their potential within the Alliance. He does not, however, miss the fact that the western democratic concepts of defence management cannot serve just as a means to simply follow the model of others. Rather, these areas must be functional and effective, as well as adapted to each separate country. In his book, the author lists several examples of bad practice, highlighting at the same time some of the unique and good solutions put forward by some countries. Nevertheless, individual chapters reveal some of the characteristics specific to a subject area or a country, which are hard to classify as good or bad. They are just special features that require new solutions with a higher level of functionality. In the conclusion, the latest monograph by Thomas Young lists proposals on how to build defence institutions using the Western Mind. These institutions first must be upgraded in order to be more effective in responding to new security threats. For young countries, which some twenty or twenty-five years ago still used communist concepts, Young proposes a new approach called “Honest Defense”, which is generally intended for all those building collective defence. The approach brings something new for amateurs of such topics, and at the same time serves as a broadly useful and helpful study material for experts who wish and are obliged to find concrete solutions and opportunities for a new and safe future. The monograph includes interesting concrete examples from individual countries, which the author professionally and critically comments on. The discussed examples comprise both good and bad practice. Additionally, they include an analysis of the development of the defence system and institutions in Slovenia, which enables a neutral external observer to understand our development as well as identify their own strengths and deficiencies.

An extremely interesting read can be had by any reader who buys Professor Donald Stoker’s most recent book Why America Loses Wars – Limited War and US Strategy from the Korean War to the Present (Cambridge: Cambridge University Press, 2019), which analyzes the wars and conflicts fought by the United States of America since the Korean War. After the provocative title of the book, the reader begins to read with some suspicion, as it does not fit into the image of the United States as the world's leading power, one which can persuade almost all the countries of the world to deal with it either in political or economic or military cooperation. This is why it is shocking to face how differently the leaders of American and Western countries think about war; in many cases they do not even know exactly what it means, and what the consequences of its outbreak and the fighting can be. In several conflicts it can be seen that in the world’s leading power, the political decision-makers thought in a completely different way in a given situation, often leading to conflicting decisions. This is not primarily due to political affiliation, but to the fact that the various actors involved in conflicts – politicians and soldiers – do not have a common vision of the goals and the results to be achieved or the strategies to be used. In many cases, it has led to unnecessary losses and wars that have gone on far longer than they needed to – see Iraq and Afghanistan. Policymakers are often unaware of the old wisdom of Carl von Clausewitz – often quoted by Stoker – formulated in his book On War, “War as Politics by other Means”. This assumes that politicians start a conflict with clear objectives, knowing exactly what results they want to achieve. In addition, they are aware that the success of a war, however short-term or limited, may be influenced by factors such as the geographical environment, economic background, logistical capabilities, social support, historical and cultural background, and so on. However, some of these factors may change during the conflict, so the objectives and strategies need to be reviewed from time to time and, if necessary, redesigned according to the realities of the time. Jordan Ellenberg took a similar view of these old truths in his book, How Not to Be Wrong: The Power of Mathematical Thinking; he said “Countries don’t win wars just being braver than the other side, or freer, or slightly preferred by God. The winners are usually the guys who get 5% fewer of their planes shot down, or use 5% less fuel, or get 5% more nutrition into their infantry at 95% of the cost. That’s not the stuff war movies are made of, but it’s the stuff wars are made of. And there’s math every step of the way” . Even so, these things are constantly forgotten by most political decision-makers who lead their countries into endless wars, the consequences of which are suffered by the soldiers fighting the battles and the civilian population in the areas affected. Therefore, Stoker can rightly hold these decision-makers accountable for their lack of the proper application of strategic thinking. This is particularly important in view of the fact that the period of “limited war” which has characterized the last two decades is coming to an end, and the US may face increasingly equal opponents like China or Russia. The conflict against them is expected to be conventional, for which the American political and military leadership, accustomed to anti-insurgency operations and rapid success, is unlikely to be properly prepared. From this point of view, the book could even act as an alarm bell, so that leaders can begin preparations for the later period, although the author did not suggest how what he had articulated could be put into practice. One of the major strengths of the book is that it clarifies commonly used political and military concepts such as unilateralism, multilateralism, types of political objective, strategy, tactics, objectives, operations, pre-emptive and preventive war, gray zone war, limited war, little war, nested war, victory and peace. The other serious strength of the book is that it almost fanatically emphasizes the need for more active, effective dialogue and cooperation between the political and military sides, as a result of which interpretation problems between different groups and actors can be significantly reduced and cooperation can be improved. It was particularly interesting to me that the author presented several political and military events – not only from American but also from international environments – and the decision-making processes leading to them and their background, which many historians and military historians are not fully aware of. In addition to describing historical events, the author lists a large number of military and political strategists, such as Sun Tzu, Carl von Clausewitz, or Bernard Brodie (better known in the United States), and others, and he also outlines their thoughts – even if he disagrees with some of them – which in some way still have an impact on warfare to this day. However, in addition to the many positives, I missed the fact that although the author presented almost every American conflict in recent decades, he only talked about the US “getting into endless wars”, and not how on several occasions the war – as in Grenada, Panama, or the Balkans – also achieved its goal. Here, perhaps, it would have been worthwhile to take a closer look at what these successes were due to and to draw conclusions from them. However, this does not detract from the value of the book. I especially liked that Stoker stayed true to his university teaching past and built his book in a way that even those who are less familiar with the subject could profit from. This is aided by clear explanations and extensive discussions of the various concepts. This helps readers from different backgrounds get a unified picture of how political decision-making takes place, what a war is, how to fight it and, most importantly, how to finish it, what the different actors think about it, and the differences in the way of thinking of politicians and soldiers involved in war. On the other hand, it could also be extremely useful to political and strategic decision-makers, who often make decisions that have a very serious impact with minimal knowledge and a lack of adequate background information. As a veteran of 31 years as a professional soldier, one who began his career as a sergeant in the troops and finished as a colonel on the General Staff, I fully agree with the author's book, which should be read not only by American but all other countries' political and military leaders, as a kind of basic strategic course material to know how to make informed decisions on military issues, how to communicate successfully and intelligibly between political decision-making and the military communities implementing them, and what the consequences of the decisions they make may be.

In this paper we have exposed the managerial vertical integration between production and sales companies in the functional marketing channels in order to successfully meet the needs of the end customer and higher profits for all members in the vertical chain. The classic principle of domination of marketing and business logistics represents an acceptable requirements in coordination, in terms of increased integration between production and sales companies. In the exposed situation, one-sided, insulated access strategies of marketing in terms of classical domination of marketing placement company represents an outdated approach. Often have graded covered value concepts of coordination raised the issue, which integrating principle should be taken into account when considering the relationship between the level of channel marketing to marketing procurement, business logistics and marketing investments. Such integration activities, which touch upon all levels of functional systems marketing channels, while procedural observation leads to the integrated process of creating the basic properties of a combination of marketing mix from production to the customer. Forming a connected, but also customer-oriented processes in the implementation of vertically and horizontally integrated concept of “package” offering all organizational units is the task of management in the process of creating usage and traffic levels of its components. In its framework a coordination can be established of organizational units integrated gradually covered by a set of values, which is no longer under control and domination by marketing investments. This set of features to create a combination of marketing mix includes complex, more functional relationships of exchange, which coordinates the “brain” for the definition of desire. Such a center is installed in the management of the key features of the “package” offer of production to customers, so that we can talk about a simple system of management of vertical co-operative marketing. The system of domination under the vertical cooperation increases the number of seats between the company and implemented functions through process-oriented mode in a series of properties to create a combination of marketing mix. Consequently, vertical cooperation follows the motive of restructuring business processes with respect to natural, customer-based process at firsthand. The multistage vertical distribution management system seems like a successfully agreed principle of coordination. It fits the motif of the restructuring of business processes, in order to increase the effective creation of a series of use and traffic combination of marketing mix. Organizational definition of such vertical cooperation can be realized through various concepts such as total quality management and customer proximity. At the same time, it doesn not lead to the integration of present organizational units, but only to their co-operative harmonization. In these circumstances the approach inherent MTK (Total Quality Management) becomes very prominent, in order to place a quality cooperative marketing and business logistics between production and retail companies. As an integrative principle of successful restructuring while supporting the total effectiveness of a functional system of marketing channels, we shall mention the pervasive concept of management oriented customers. The realization of the concept in functional systems of marketing channels indicates the need for the establishment of cooperative forms. In a tiered system of marketing channel tehere is a constant need for the whole company organizational units of production, trade and services (intermediaries in the distribution, service organizations in marketing), so there is the question of institutionalizing their coordination. In cooperation between the large manufacturing and retail companies including the internal business process-oriented organization management marketing mix investments, a powerful team in charge of the process is formed. If you include more organizational units in cooperation on customer-oriented management, a multilateral harmonizationmust follow, a company in the network values are referred to a kind of coordination. Such a network of companies is formed as an organizational form suitable just for medium-sized companies with complementary “package” offer, or a combination of its components which would meet the complex problems of customers. In this case, a coordination occurs of at least two participants in a functional channel marketing, so that in this case we can speak of his network. The management system in such a network takes, as a rule, the key company as a switchboard for defining desire. However, on this occasion the management system can be done through a team process, which consists of associate companies represented in the network to create the basic properties of a combination of marketing mix. A functional network marketing channel represents a successful harmonized form of vertical cooperation in highly complicated reproduction. By its integration, in particular, medium-sized companies can solve the problem by establishing a critical mass of cooperation. Thus opens a real space for an objective consideration of the effective management of relationships with customers and within its framework the role of retail and manufacturing companies. On the other hand, on the basis of exposed indisputable facts it can be stated that there is no rationalization and successful growth and development, if sales and production companies do not use a reliable and modern information technology for the establishment of cooperation in the framework of the management system. That way they can quickly react to the “critical mass”. Therefore, selling the company should be concentrated on the sensor reliable coverage of sales, automatic messaging and continuously promoting the development of products. Manufacturers need to commit to synchronizing the production, reliable unfolding operations and integrated product delivery. The aim of the strategy is the implementation of supply information and logistic instruments and measures to the real range offered to consumers, at the right place at the right time, in the right quantity, the right quality and at the lowest cost. Supply should be demand-oriented in the context of effective relationships with consumers.

Abstract The typical supply system conceptions, i.e. the concepts “Just-in-time” (JIT) and “Just-in-sequence” (JIS) are very important factors with regard to a fluent operation of the assembly lines. Therefore the contemporary intra plant transport systems are being replaced by a new kind of the transportation technology, namely by means of the trains of trucks. The trains of trucks are used in two possible operational modes: either with a driver or without driver (fully automated). The trucks of the logistic trains are also cheaper and they are able to carry a larger volume and mass of the material at once. There are reduced in this way not only the investment costs, but also the operational expenses.

Purpose of this study is to develop a logistics processes interaction model within the development of urban agglomeration, taking into account basic functional areas of logistics. Objectives of the study were to define the concept of "agglomeration logistics", to identify the main logistics processes of agglomeration, to calculate the logistics stability index (LSI) for the Almaty urban agglomeration In this paper such research methods as text analysis, logic modeling, survey method of analysis of hierarchies were used. The significance of the study lies in the development of a model explaining the nature of logistics processes interactions in Almaty urban agglomeration. The novelty of the research lies in adaptation and practical application of the methodology for assessing sustainability of urban agglomeration logistics and identifying most influencing factors in order to improve it. The main results of the research are: formulating the concept of "agglomeration logistics", identifying interaction algorithms of the main agglomeration logistics processes and calculating the logistics stability index for Almaty agglomeration. The following conclusions were made: there are problems of inefficient functioning of logistics processes within the agglomeration. Increasing number of road cargo and passengers has revealed the need to increase road transport network efficiency and carrying capacity; as a result of territorial structure, insufficient development of transport communications between the agglomerations ‘districts, loads on the road transport network increased, which led to violations of fundamental logistics` rules such as "just in time", "optimal route", "high delivery speed", which increases the load on logistics processes and hinders its integration; main constraints to the sustainability of logistics in Almaty agglomeration are air pollution and poor road safety.

Supply chain system sets a foundation for production facilities to utilise hardware and software applications to optimise and improve productivity. In the current trend of the marine industry, shipyards were able to introduce automation and cyber-physical system to their hull panel lines and pipe fabrication facilities due to the presence of established logistical arrangements, factory-like manufacturing feature with fixed conditions of inputs, outputs, and flexibility of modifying production processes. Some of the supply chain systems that have been adopted by many include the lean production concept, Toyota Production System (TPS), just-in-time production (JIT), one piece flow and Kanban system which were proven effective by the automotive industry to eliminate waste and improve their manufacturing line. However, in the context of shipbuilding, there are three construction stages in chronological order, respectively; fabrication, assembly and block erection. Such logistical system does not extend beyond fabrication stage due to various circumstances; therefore the disproportion in logistical flow between the fabrication facilities and the assembly areas are often not optimised which is counterproductive and overshadows the improvement efforts contributed by the fabrication facilities. This paper presents a logistical process flow between panel fabrication and assembly stage through Flexsim software simulation. An actual case study of a TPS integrated panel line and the block assembly bay will be modelled and validated with the fabrication of a realistic offshore design vessel. Virtual performance of the flow will be investigated to understand the implication of different operating conditions. The outcome of the paper will provide a framework for actual panel line to analyse the feasibility of implementing TPS, and also identify the critical control point to mitigate the effects caused by the disproportion in the panel logistical flow.

The Department of Mechanical Engineering Enterprise Management at the Faculty of Mechanical Engineering of the Czech Technical University in Prague has its own doctoral programme, and runs postgraduate and master's courses. The Department is engaged in a great deal of research in the field of marketing, financial and mainly operations management. A new Production and Operations Management programme was started in 1997. The programme consists of: Management of Change and the Importance of Innovations, Forecasting and Operations Strategy, Design of Work Systems, Total Quality Management and Inventory Control, Material Requirements Planning and Just-In-Time Systems, Logistics and Practical exercises. The study programme is organised in two stages, winter and summer semesters. The study programme has a strong international orientation. The teaching goal is to prepare students for dealing with real-world settings and implementing the most effective up-to-date practices. The Department aspires to lead in research, and in developing modern concepts and tools. Research is being conducted in the mechanical engineering industry under a grant from the EU LEONARDO programme. We invite you to email with questions or to schedule a visit to the Department at any time.

<p class="MsoNormal" style="text-align: justify; line-height: normal; margin: 0in 0.5in 0pt;"><span style="font-family: &quot;Times New Roman&quot;,&quot;serif&quot;; font-size: 10pt;">Over the last two decades, the culture of the supply chain environment has transformed from one of mass production and distribution to one centered on pull-based demand sensing and response.<span style="mso-spacerun: yes;">&nbsp; </span>This transformation, in turn, has necessitated the use of more efficient supply chain operations.<span style="mso-spacerun: yes;">&nbsp; </span>One of the cornerstones of efficient supply chain operations is just-in-time (JIT) delivery and inventory reduction, both in-transit and in-facility (Anderson et al 2003, Simchi-Levi et al 2000). <span style="mso-spacerun: yes;">&nbsp;</span>The goal of JIT, a sub-part of a larger concept referred to as time-critical logistics (TCL), is to facilitate the delivery of materials only as they are required.<span style="mso-spacerun: yes;">&nbsp; </span>This practice, in turn, leads to improved efficiency by reducing inventory costs and idled capacity.<span style="mso-spacerun: yes;">&nbsp; </span>In addition, JIT provides increased customer orientation and responsiveness; two very critical elements in an environment of intense competition and rising fuel prices.<span style="mso-spacerun: yes;">&nbsp; </span>A vital part of JIT is the routing and scheduling of shipments.<span style="mso-spacerun: yes;">&nbsp; </span>Therefore, in order to effectively manage JIT, accurate predictions of routes and travel times are essential. (Miller et al 1999).<span style="mso-spacerun: yes;">&nbsp; </span>The JIT approach has dramatically increased the importance of reliability and efficiency throughout supply chain operations, in such areas as the sourcing of goods, transportation, manufacturing, and distribution.<span style="mso-spacerun: yes;">&nbsp;&nbsp;</span></span></p>

The general who wins a battle makes many calculations in his temple ere the battle is fought. — Sun TzuWorld War II saw a proliferation of maps. From command posts to the pages of National Geographic to the pages of daily newspapers, they were everywhere (Schulten). The era also saw substantive developments in cartography, especially with respect to the topographical maps that feature in our selected films. This essay offers a preliminary examination of the battle-map as depicted in two films about the Second World War: Franklin J. Shaffner’s biopic Patton (1970) and Jack Smight’s epic Midway (1976). In these films, maps, charts, or tableaux (the three-dimensional models upon which are plotted the movements of battalions, fleets, and so on) emerge as an expression of both martial and cinematic strategy. As a rear-view representation of the relative movements of personnel and materiel in particular battle arenas, the map and its accessories (pins, tape, markers, and so forth) trace the broad military dispositions of Patton’s 2nd Corp (Africa), Seventh Army (Italy) and Third Army (Western Europe) and the relative position of American and Japanese fleets in the Pacific. In both Patton and Midway, the map also emerges as a simple mode of narrative plotting: as the various encounters in the two texts play out, the battle-map more or less contemporaneously traces the progress of forces. It also serves as a foreshadowing device, not just narratively, but cinematically: that which is plotted in advance comes to pass (even if as preliminary movements before catastrophe), but the audience is also cued for the cinematic chaos and disjuncture that almost inevitably ensues in the battle scenes proper.On one hand, then, this essay proposes that at the fundamental level of fabula (seen through either the lens of historical hindsight or through the eyes of the novice who knows nothing of World War II), the annotated map is engaged both strategically and cinematically: as a stage upon which commanders attempt to act out (either in anticipation, or retrospectively) the intricate, but grotesque, ballet of warfare — and as a reflection of the broad, sequential, sweeps of conflict. While, in War and Cinema, Paul Virilio offers the phrase ‘the logistics of perception’ (1), in this this essay we, on the other hand, consider that, for those in command, the battle-map is a representation of the perception of logistics: the big picture of war finds rough indexical representation on a map, but (as Clausewitz tells us) chance, the creative agency of individual commanders, and the fog of battle make it far less probable (than is the case in more specific mappings, such as, say, the wedding rehearsal) that what is planned will play out with any degree of close correspondence (On War 19, 21, 77-81). Such mapping is, of course, further problematised by the processes of abstraction themselves: indexicality is necessarily a reduction; a de-realisation or déterritorialisation. ‘For the military commander,’ writes Virilio, ‘every dimension is unstable and presents itself in isolation from its original context’ (War and Cinema 32). Yet rehearsal (on maps, charts, or tableaux) is a keying activity that seeks to presage particular real world patterns (Goffman 45). As suggested above, far from being a rhizomatic activity, the heavily plotted (as opposed to thematic) business of mapping is always out of joint: either a practice of imperfect anticipation or an equally imperfect (pared back and behind-the-times) rendition of activity in the field. As is argued by Tolstoj in War and Peace, the map then presents to the responder a series of tensions and ironies often lost on the masters of conflict themselves. War, as Tostoj proposes, is a stochastic phenomenon while the map is a relatively static, and naive, attempt to impose order upon it. Tolstoj, then, pillories Phull (in the novel, Pfuhl), the aptly-named Prussian general whose lock-stepped obedience to the science of war (of which the map is part) results in the abject humiliation of 1806:Pfuhl was one of those theoreticians who are so fond of their theory that they lose sight of the object of that theory - its application in practice. (Vol. 2, Part 1, Ch. 10, 53)In both Patton and Midway, then, the map unfolds not only as an epistemological tool (read, ‘battle plan’) or reflection (read, the near contemporaneous plotting of real world affray) of the war narrative, but as a device of foreshadowing and as an allegory of command and its profound limitations. So, in Deleuzian terms, while emerging as an image of both time and perception, for commanders and filmgoers alike, the map is also something of a seduction: a ‘crystal-image’ situated in the interstices between the virtual and the actual (Deleuze 95). To put it another way, in our films the map emerges as an isomorphism: a studied plotting in which inheres a counter-text (Goffman 26). As a simple device of narrative, and in the conventional terms of latitude and longitude, in both Patton and Midway, the map, chart, or tableau facilitate the plotting of the resources of war in relation to relief (including island land masses), roads, railways, settlements, rivers, and seas. On this syntagmatic plane, in Greimasian terms, the map is likewise received as a canonical sign of command: where there are maps, there are, after all, commanders (Culler 13). On the other hand, as suggested above, the battle-map (hereafter, we use the term to signify the conventional paper map, the maritime chart, or tableau) materialises as a sanitised image of the unknown and the grotesque: as apodictic object that reduces complexity and that incidentally banishes horror and affect. Thus, the map evolves, in the viewer’s perception, as an ironic sign of all that may not be commanded. This is because, as an emblem of the rational order, in Patton and Midway the map belies the ubiquity of battle’s friction: that defined by Clausewitz as ‘the only concept which...distinguishes real war from war on paper’ (73). ‘Friction’ writes Clausewitz, ‘makes that which appears easy in War difficult in reality’ (81).Our work here cannot ignore or side-step the work of others in identifying the core cycles, characteristics of the war film genre. Jeanine Basinger, for instance, offers nothing less than an annotated checklist of sixteen key characteristics for the World War II combat film. Beyond this taxonomy, though, Basinger identifies the crucial role this sub-type of film plays in the corpus of war cinema more broadly. The World War II combat film’s ‘position in the evolutionary process is established, as well as its overall relationship to history and reality. It demonstrates how a primary set of concepts solidifies into a story – and how they can be interpreted for a changing ideology’ (78). Stuart Bender builds on Basinger’s taxonomy and discussion of narrative tropes with a substantial quantitative analysis of the very building blocks of battle sequences. This is due to Bender’s contention that ‘when a critic’s focus [is] on the narrative or ideological components of a combat film [this may] lead them to make assumptions about the style which are untenable’ (8). We seek with this research to add to a rich and detailed body of knowledge by redressing a surprising omission therein: a conscious and focussed analysis of the use of battle-maps in war cinema. In Patton and in Midway — as in War and Peace — the map emerges as an emblem of an intergeneric dialogue: as a simple storytelling device and as a paradigmatic engine of understanding. To put it another way, as viewer-responders with a synoptic perspective we perceive what might be considered a ‘double exposure’: in the map we see what is obviously before us (the collision of represented forces), but an Archimedean positioning facilitates the production of far more revelatory textual isotopies along what Roman Jakobson calls the ‘axis of combination’ (Linguistics and Poetics 358). Here, otherwise unconnected signs (in our case various manifestations and configurations of the battle-map) are brought together in relation to particular settings, situations, and figures. Through this palimpsest of perspective, a crucial binary emerges: via the battle-map we see ‘command’ and the sequence of engagement — and, through Greimasian processes of axiological combination (belonging more to syuzhet than fabula), elucidated for us are the wrenching ironies of warfare (Culler 228). Thus, through the profound and bound motif of the map (Tomashevsky 69), are we empowered to pass judgement on the map bearers who, in both films, present as the larger-than-life heroes of old. Figure 1.While we have scope only to deal with the African theatre, Patton opens with a dramatic wide-shot of the American flag: a ‘map’, if you will, of a national history forged in war (Fig. 1). Against this potent sign of American hegemony, as he slowly climbs up to the stage before it, the general appears a diminutive figure -- until, via a series of matched cuts that culminate in extreme close-ups, he manifests as a giant about to play his part in a great American story (Fig. 2).Figure 2.Some nineteen minutes into a film, having surveyed the carnage of Kasserine Pass (in which, in February 1943, the Germans inflicted a humiliating defeat on the Americans) General Omar Bradley is reunited with his old friend and newly-nominated three-star general, George S. Patton Jr.. Against a backdrop of an indistinct topographical map (that nonetheless appears to show the front line) and the American flag that together denote the men’s authority, the two discuss the Kasserine catastrophe. Bradley’s response to Patton’s question ‘What happened at Kasserine?’ clearly illustrates the tension between strategy and real-world engagement. While the battle-plan was solid, the Americans were outgunned, their tanks were outclassed, and (most importantly) their troops were out-disciplined. Patton’s concludes that Rommel can only be beaten if the American soldiers are fearless and fight as a cohesive unit. Now that he is in command of the American 2nd Corp, the tide of American martial fortune is about to turn.The next time Patton appears in relation to the map is around half an hour into the two-and-three-quarter-hour feature. Here, in the American HQ, the map once more appears as a simple, canonical sign of command. Somewhat carelessly, the map of Europe seems to show post-1945 national divisions and so is ostensibly offered as a straightforward prop. In terms of martial specifics, screenplay writer Francis Ford Coppola apparently did not envisage much close scrutiny of the film’s maps. Highlighted, instead, are the tensions between strategy as a general principle and action on the ground. As British General Sir Arthur Coningham waxes lyrical about allied air supremacy, a German bomber drops its payload on the HQ, causing the map of Europe to (emblematically) collapse forward into the room. Following a few passes by the attacking aircraft, the film then cuts to a one second medium shot as a hail of bullets from a Heinkel He 111 strike a North African battle map (Fig. 3). Still prone, Patton remarks: ‘You were discussing air supremacy, Sir Arthur.’ Dramatising a scene that did take place (although Coningham was not present), Schaffner’s intention is to allow Patton to shoot holes in the British strategy (of which he is contemptuous) but a broader objective is the director’s exposé of the more general disjuncture between strategy and action. As the film progresses, and the battle-map’s allegorical significance is increasingly foregrounded, this critique becomes definitively sharper.Figure 3.Immediately following a scene in which an introspective Patton walks through a cemetery in which are interred the remains of those killed at Kasserine, to further the critique of Allied strategy the camera cuts to Berlin’s high command and a high-tech ensemble of tableaux, projected maps, and walls featuring lights, counters, and clocks. Tasked to research the newly appointed Patton, Captain Steiger walks through the bunker HQ with Hitler’s Chief of Staff, General Jodl, to meet with Rommel — who, suffering nasal diphtheria, is away from the African theatre. In a memorable exchange, Steiger reveals that Patton permanently attacks and never retreats. Rommel, who, following his easy victory at Kasserine, is on the verge of total tactical victory, in turn declares that he will ‘attack and annihilate’ Patton — before the poet-warrior does the same to him. As Clausewitz has argued, and as Schaffner is at pains to point out, it seems that, in part, the outcome of warfare has more to do with the individual consciousness of competing warriors than it does with even the most exquisite of battle-plans.Figure 4.So, even this early in the film’s runtime, as viewer-responders we start to reassess various manifestations of the battle-map. To put it as Michelle Langford does in her assessment of Schroeter’s cinema, ‘fragments of the familiar world [in our case, battle-maps] … become radically unfamiliar’ (Allegorical Images 57). Among the revelations is that from the flag (in the context of close battle, all sense of ‘the national’ dissolves), to the wall map, to the most detailed of tableau, the battle-plan is enveloped in the fog of war: thus, the extended deeply-focussed scenes of the Battle of El Guettar take us from strategic overview (Patton’s field glass perspectives over what will soon become a Valley of Death) to what Boris Eichenbaum has called ‘Stendhalian’ scale (The Young Tolstoi 105) in which, (in Patton) through more closely situated perspectives, we almost palpably experience the Germans’ disarray under heavy fire. As the camera pivots between the general and the particular (and between the omniscient and the nescient) the cinematographer highlights the tension between the strategic and the actual. Inasmuch as it works out (and, as Schaffner shows us, it never works out completely as planned) this is the outcome of modern martial strategy: chaos and unimaginable carnage on the ground that no cartographic representation might capture. As Patton observes the destruction unfold in the valley below and before him, he declares: ‘Hell of a waste of fine infantry.’ Figure 5.An important inclusion, then, is that following the protracted El Guettar battle scenes, Schaffner has the (symbolically flag-draped) casket of Patton’s aide, Captain Richard N. “Dick” Jenson, wheeled away on a horse-drawn cart — with the lonely figure of the mourning general marching behind, his ironic interior monologue audible to the audience: ‘I can't see the reason such fine young men get killed. There are so many battles yet to fight.’ Finally, in terms of this brief and partial assessment of the battle-map in Patton, less than an hour in, we may observe that the map is emerging as something far more than a casual prop; as something more than a plotting of battlelines; as something more than an emblem of command. Along a new and unexpected axis of semantic combination, it is now manifesting as a sign of that which cannot be represented nor commanded.Midway presents the lead-up to the eponymous naval battle of 1942. Smight’s work is of interest primarily because the battle itself plays a relatively small role in the film; what is most important is the prolonged strategising that comprises most of the film’s run time. In Midway, battle-tables and fleet markers become key players in the cinematic action, second almost to the commanders themselves. Two key sequences are discussed here: the moment in which Yamamoto outlines his strategy for the attack on Midway (by way of a decoy attack on the Aleutian Islands), and the scene some moments later where Admiral Nimitz and his assembled fleet commanders (Spruance, Blake, and company) survey their own plan to defend the atoll. In Midway, as is represented by the notion of a fleet-in-being, the oceanic battlefield is presented as a speculative plane on which commanders can test ideas. Here, a fleet in a certain position projects a radius of influence that will deter an enemy fleet from attacking: i.e. ‘a fleet which is able and willing to attack an enemy proposing a descent upon territory which that force has it in charge to protect’ (Colomb viii). The fleet-in-being, it is worth noting, is one that never leaves port and, while it is certainly true that the latter half of Midway is concerned with the execution of strategy, the first half is a prolonged cinematic game of chess, with neither player wanting to move lest the other has thought three moves ahead. Virilio opines that the fleet-in-being is ‘a new idea of violence that no longer comes from direct confrontation and bloodshed, but rather from the unequal properties of bodies, evaluation of the number of movements allowed them in a chosen element, permanent verification of their dynamic efficiency’ (Speed and Politics 62). Here, as in Patton, we begin to read the map as a sign of the subjective as well as the objective. This ‘game of chess’ (or, if you prefer, ‘Battleships’) is presented cinematically through the interaction of command teams with their battle-tables and fleet markers. To be sure, this is to show strategy being developed — but it is also to prepare viewers for the defamiliarised representation of the battle itself.The first sequence opens with a close-up of Admiral Yamamoto declaring: ‘This is how I expect the battle to develop.’ The plan to decoy the Americans with an attack on the Aleutians is shown via close-ups of the conveniently-labelled ‘Northern Force’ (Fig. 6). It is then explained that, twenty-four hours later, a second force will break off and strike south, on the Midway atoll. There is a cut from closeups of the pointer on the map to the wider shot of the Japanese commanders around their battle table (Fig. 7). Interestingly, apart from the opening of the film in the Japanese garden, and the later parts of the film in the operations room, the Japanese commanders are only ever shown in this battle-table area. This canonically positions the Japanese as pure strategists, little concerned with the enmeshing of war with political or social considerations. The sequence ends with Commander Yasimasa showing a photograph of Vice Admiral Halsey, who the Japanese mistakenly believe will be leading the carrier fleet. Despite some bickering among the commanders earlier in the film, this sequence shows the absolute confidence of the Japanese strategists in their plan. The shots are suitably languorous — averaging three to four seconds between cuts — and the body language of the commanders shows a calm determination. The battle-map here is presented as an index of perfect command and inevitable victory: each part of the plan is presented with narration suggesting the Japanese expect to encounter little resistance. While Yasimasa and his clique are confident, the other commanders suggest a reconnaissance flight over Pearl Harbor to ascertain the position of the American fleet; the fear of fleet-in-being is shown here firsthand and on the map, where the reconnaissance planes are placed alongside the ship markers. The battle-map is never shown in full: only sections of the naval landscape are presented. We suggest that this is done in order to prepare the audience for the later stages of the film: as in Patton (from time to time) the battle-map here is filmed abstractly, to prime the audience for the abstract montage of the battle itself in the film’s second half.Figure 6.Figure 7.Having established in the intervening running time that Halsey is out of action, his replacement, Rear Admiral Spruance, is introduced to the rest of the command team. As with all the important American command and strategy meetings in the film, this is done in the operations room. A transparent coordinates board is shown in the foreground as Nimitz, Spruance and Rear Admiral Fletcher move through to the battle table. Behind the men, as they lean over the table, is an enormous map of the world (Fig. 8). In this sequence, Nimitz freely admits that while he knows each Japanese battle group’s origin and heading, he is unsure of their target. He asks Spruance for his advice:‘Ray, assuming what you see here isn’t just an elaborate ruse — Washington thinks it is, but assuming they’re wrong — what kind of move do you suggest?’This querying is followed by Spruance glancing to a particular point on the map (Fig. 9), then a cut to a shot of models representing the aircraft carriers Hornet, Enterprise & Yorktown (Fig. 10). This is one of the few model/map shots unaccompanied by dialogue or exposition. In effect, this shot shows Spruance’s thought process before he responds: strategic thought presented via cinematography. Spruance then suggests situating the American carrier group just northeast of Midway, in case the Japanese target is actually the West Coast of the United States. It is, in effect, a hedging of bets. Spruance’s positioning of the carrier group also projects that group’s sphere of influence around Midway atoll and north to essentially cut off Japanese access to the US. The fleet-in-being is presented graphically — on the map — in order to, once again, cue the audience to match the later (edited) images of the battle to these strategic musings.In summary, in Midway, the map is an element of production design that works alongside cinematography, editing, and performance to present the notion of strategic thought to the audience. In addition, and crucially, it functions as an abstraction of strategy that prepares the audience for the cinematic disorientation that will occur through montage as the actual battle rages later in the film. Figure 8.Figure 9.Figure 10.This essay has argued that the battle-map is a simulacrum of the weakest kind: what Baudrillard would call ‘simulacra of simulation, founded on information, the model’ (121). Just as cinema itself offers a distorted view of history (the war film, in particular, tends to hagiography), the battle-map is an over-simplification that fails to capture the physical and psychological realities of conflict. We have also argued that in both Patton and Midway, the map is not a ‘free’ motif (Tomashevsky 69). Rather, it is bound: a central thematic device. In the two films, the battle-map emerges as a crucial isomorphic element. On the one hand, it features as a prop to signify command and to relay otherwise complex strategic plottings. At this syntagmatic level, it functions alongside cinematography, editing, and performance to give audiences a glimpse into how military strategy is formed and tested: a traditional ‘reading’ of the map. But on the flip side of what emerges as a classic structuralist binary, is the map as a device of foreshadowing (especially in Midway) and as a depiction of command’s profound limitations. Here, at a paradigmatic level, along a new axis of combination, a new reading of the map in war cinema is proposed: the battle-map is as much a sign of the subjective as it is the objective.ReferencesBasinger, Jeanine. The World War II Combat Film: Anatomy of a Genre. Middletown, CT: Columbia UP, 1986.Baudrillard, Jean. Simulacra and Simulation. Ann Arbour: U of Michigan Press, 1994.Bender, Stuart. Film Style and the World War II Combat Genre. Newcastle upon Tyne: Cambridge Scholars Publishing, 2013.Clausewitz, Carl. On War. Vol. 1. London: Kegan Paul, 1908.Colomb, Philip Howard. Naval Warfare: Its Ruling Principles and Practice Historically Treated. 3rd ed. London: W.H. Allen & Co, 1899.Culler, Jonathan. Structuralist Poetics. London: Routledge & Kegan Paul, 1975.Deleuze, Gilles. Cinema 2: The Time-Image. London: Continuum, 2005.Eichenbaum, Boris. The Young Tolstoi. Ann Arbor: Ardis, 1972.Goffman, Erving. Frame Analysis. Cambridge, MA: Harvard UP, 1976.Jakobson, Roman. "Linguistics and Poetics." Style in Language. Ed. T. Sebebeok. Cambridge, MA: MIT, 1960. 350—77.Langford, Michelle. Allegorical Images: Tableau, Time and Gesture in the Cinema of Werner Schroeter. Bristol: Intellect, 2006.Midway. Jack Smight. Universal Pictures, 1976. Film.Patton. Franklin J. Schaffner. 20th Century Fox, 1970. Film.Schulten, Susan. World War II Led to a Revolution in Cartography. New Republic 21 May 2014. 16 June 2017 <https://newrepublic.com/article/117835/richard-edes-harrison-reinvented-mapmaking-world-war-2-americans>.Tolstoy, Leo. War and Peace. Vol. 2. London: Folio, 1997.Tomashevsky, Boris. "Thematics." Russian Formalist Criticism: Four Essays. Eds. L. Lemon and M. Reis, Lincoln: U. Nebraska Press, 2012. 61—95.Tzu, Sun. The Art of War. San Diego: Canterbury Classics, 2014.Virilio, Paul. Speed and Politics. Paris: Semiotext(e), 2006.Virilio, Paul. War and Cinema: The Logistics of Perception. London: Verso, 1989.

Graffiti remains a particularly resilient aspect of the contemporary urban landscape and as a pillar of Hip-Hop culture enjoys an enduring popularity as a subject of academic inquiry.1 As the practice of graffiti is so historically broad it is within the context of Hip-Hop culture that I will limit my observations. In this tradition, graffiti is often rationalised as either a rebellious attempt at territorial reclamation by an alienated subculture or reduced to a practice of elaborate attention seeking. This type of account is offered in titles such as Nelson George's Hip-Hop America (George 1998, 14-15) and David Toop's Rap Attack series (Toop 2000, 11-14). Whilst I am in accord with their respective analyses of graffiti's role as a territorial practice, these discussions concentrate on graffiti's social significance and neglect the immanent logistical processes that precede artistic practice. A Deleuze-Guattarian approach would emphasise the process over the final product, as they believe, '[w]riting has nothing to do with signifying. It has to do with surveying, mapping, even realms that are yet to come' (Deleuze and Guattari 1987, 4-5).2 This undermines the self-contained approach to graffiti as artistic signification and offers a more encompassing approach to investigating the graffiti writers' desire to physically connect with the architecture of the city. It was William Upski Wimsatt's 'underground bestseller' Bomb the Suburbs that inspired my Deleuze-Guattarian perspective on the processes behind graffiti. After reading the testimonies of the author and his peers about the niceties of underground graffiti writing, I was struck by the profound affective relations to technology they described. Many discussions of graffiti, academic or otherwise, relegate the artists' exploration of the urban environment and its technologies to be of secondary importance to the production of the artwork itself. Wimsatt's affectionate account of a city discovered via graffiti writing appeared to have resonance with the Deleuze-Guattarian concept of 'becoming'. For Deleuze (both alone and in conjunction with Felix Guattari), the concept of 'becoming' was a complex redefinition, or perhaps destruction, of the traditional dichotomy between 'subject' and 'object'. Baring in mind that this concept was developed across the breadth of his work, here I offer a concise, and perhaps more readily accessible definition of 'becoming' from Claire Colebrook's Gilles Deleuze: 'The human becomes more than itself - by becoming-hybrid with what is not itself. This creates 'lines of flight'; from life itself we imagine all the becomings of life, using the human power of imagination to overcome the human' (Colebrook 2001, 129). Using 'becoming' as a conceptual approach provides a rather more productive consideration of the graffiti writers' endeavours rather than simply reducing their status to simple archetypes such as 'criminal', 'rebel' or even 'visual artist'. In this way we could look at their ongoing and active engagement with the city's architecture as an ongoing 'becoming' with urban technologies. This is manifest in the graffiti writers' willingness to break the law and even risk physical danger in order to find new ways of moving about the city. Bomb the Suburbs outlines the trials and tribulations of Chicago based, 'old school' graffiti artist Wimsatt who writes about his first-hand observations on the decaying urban environment within major US cities. Bomb the Suburbs is both a handbook of Hip-Hop culture, as well as an astute piece of social analysis. Wimsatt's approach is self-consciously provocative, and shining through all the revolutionary rhetoric is essentially a love affair with the city and its technologies. 'As a writer, there is nothing I love better, nowhere in the city I love more, than the CTA (Chicago Transit Authority). Whether it's climbing on the tracks, playing in the tunnels, or just chillin' in between cars, I think of the CTA as my personal jungle gym. The fact is, we graffiti writers have a very close relationship with the train lines. Yet it is our goal to fuck them up' (Wimsatt 1994, 143). Such an extraordinary physical relationship with the city's technology obviously surpasses the general public's more mundane interactions. The amount of dedication required by the graffiti writers to scale buildings, trains and bridges, obviously goes beyond a mere desire of exposure for their art. Hence I regard the writers as having perhaps the strongest affective bond with the city of any resident, as their pioneering of unorthodox navigational feats requires a level of commitment that far exceeds the rest of the population. Thus the artistry justifies the means of the exploratory process and the graffiti merely serves as a premise to interact with the city's architecture. Wimsatt's enthusiastic account of the CTA infers the desire to realise new interactions that surpass the rather more average ambition of getting on and off at the right stops. An inordinate amount of attention to potential vehicles of exposure, such as the city's rail system becomes a requirement of any self-respecting graffiti writer. Hence they acquire an intricate knowledge of the logistical processes that keep the city's transportation system ticking over. Detailed knowledge of platforms, schedules, right up to employee shift changes are necessary and each of these aspects in turn open out into a variety of assemblages that offer insight into the inner workings of the city. Unfortunately for these urban explorers, their unorthodox interactions with the city architecture are invariably considered 'illegal', and reminiscent of the Foucauldian assertion, the transgression of law only adds to affective investment. This transgression of 'the law', also offers potential for new becomings, and the graffiti writers, in turn, acquire a 'virtual' nature as 'becoming-criminal' or 'becoming-hero', even perhaps perpetuating the struggle for an alternative 'becoming-law'. Hence the dour reflection at the end of Wimsatt's quote which highlights his exasperation over the underlying political tensions that conspire toward his beloved rail system's destruction. It is perhaps the barriers, both physical and legal that are placed between the writers and their beloved lines, which fosters the type of emotional displacement that incites such revenge. To prove that the law can't contain their desire, the writers ironically destroy the city's property so that the technology will forever bear the mark of their challenge. Wimsatt doesn't advocate this destruction, but rather he is trying to implore other writers to see the error of their ways, 'If we love trains, then bombing the CTA is biting the hand that feeds us' (Wimsatt 1994, 143). His idealistic alternative is to 'bomb the suburbs' (for the uninitiated the bombing they refer to is of the acrylic as opposed to the explosive kind) to symbolically deflect attention from the rail yards and into the homes of the indifferent. 'Bomb The Suburbs means let's celebrate the city. Let's celebrate the ghetto and the few people who aren't running away from it. Let's stop fucking up the city. Let's stop fucking up the ghetto. Let's start defending it and making it work for us' (11). Emphasising the division between the urban and suburban way of life, Wimsatt beckons graffiti writers to 'bomb the suburbs' in what I perceive, as an unorthodox means of inclusion. This call to violate suburban property is purely a scare tactic, an avenue that Wimsatt admits he is not keen to explore (143). This contempt for the suburbs is directed at what is perceived as its residents' collective escape from an inclusive dialogue. The graffiti artists are frustrated over the suburban residents' economic control of their inner city space and they have no accessible political vehicle to voice this complaint. In the minds of the graffiti writers, the suburban population is ungrateful, as the technology such as the CTA is taken for granted, or not even used at all. Wimsatt hates the insular culture of the car owning commuters that symbolise the suburban condition. They are deemed to pollute the city and will subsequently be the first to retreat from any adversity as their collective goal has been to acquire the means to take an out of sight, out of mind approach to urban life. Thus, Wimsatt blames the suburban population for the continuing malaise suffered by inner city residents. Their collective exodus to the suburbs has negatively impacted on city funding and continues to erode the quality of life of its inhabitants. Wimsatt's admonition of the suburban condition begins in the introduction on the front cover of the book stating, 'The suburbs is more than just an unfortunate geographical location, it is an unfortunate state-of-mind. It's the American state-of-mind, founded on fear, conformity, shallowness of character, and dullness of imagination.' Yet Wimsatt would have difficulty convincing his posse of writers to 'bomb the suburbs' for a solely political purpose as the attributes of the city that make it so accessible conversely makes the suburbs logistically difficult to conquer. By his own admission the pleasure of graffiti writing lies in the thrill of exploring the city's architecture as this process in its entirety forms an affective assemblage. For Deleuze and Guattari these 'affects are becomings' (Deleuze and Guattari 1987, 256), perhaps simply understood as the affective intensities that influence our movement through the world, and this is how the graffiti writers integrate themselves into the matrix of the city assemblage. Furthermore, Deleuze and Guattari offer that art consists of blocs of affects and percepts and that its role is to draw attention to these processes (Deleuze and Guattari 1994, 163-199), '[a]ffects are sensible experiences in their singularity, liberated from organising systems of representation' (Colebrook 2001, 22). Thus graffiti operates on a purely affective level and the works of its anonymous authors, whose collective texts are often indecipherable, appear to have little cultural relevance to the general public. This is demonstrative of a Deleuze-Guattarian reading where graffiti's significance as 'writing' is actually negligible. The pragmatic significance of graffiti in terms of territorial marking is its role as a refrain, providing infinite transference of signification. The refrains create relations of corresponding affective assemblages and in this way the graffiti is able to generate a range of audience positions. Whilst it may indicate signify a hostile environment for some, it similarly provides information to others or is perhaps merely treated with indifference. To this extent the recollections of Wimsatt and his peers recall Deleuzean empiricism and its 'commitment to experience,' as '[o]ne way of thinking empiricism is to see all life as a flow and connection of interacting bodies, or 'desiring machines'. These connections form regularities, which can then be organised through 'social machines' (Colebrook 2001, 89). Graffiti consciously draws attention to its procedure thus creating corresponding affective assemblages, and the ensuing relations inform audience opinions. Many would contend that graffiti is inherently destructive and would necessarily disagree with my claim that it derives from a love of the city. Dissenting opinion is invariably based on relative aesthetic merits and as a result will always be inconclusive. The only thing that can be tangibly measured is the ownership of capital and in this context graffiti will always remain the visual sign of a losing battle. Graffiti is the evidence of its writers' respective status as 'ghosts in the machine'. Presented in terms of information theory, we could view graffiti as feedback, either signal or noise depending on how you are positioned. As a permanent fixture of the urban environment it is indicative of a city that is all but running smoothly. The nature of this underlying antagonism is elaborated in Houston A Baker jr's Black Studies, Rap and the Academy where graffiti is 'perceived as the ethnic pollution of public space' by the 'other' (Baker 1993, 43). Baker then proceeds to the heart of the matter, questioning the values inherent in the regulation of public space, 'the contest was urbanely proprietorial: Who owns the public spaces? What constitutes information and what constitutes noise? Just what is visually and audibly pure and what precisely is noise pollution or graffiti?'. He contends that community opinion over such aesthetic maintenance of the public space will continue to be dominated by corporate capital. 'Urban public spaces of the late twentieth century are spaces of audiovisual contest. It's something like this: My billboards and neon and handbills and high-decibel-level television advertising are purely for the public good. Your boom boxes and graffiti are evil pollutants. Erase them, shut them down! (43)' Graffiti writers are fully aware that any attempt for consensus over aesthetics is futile as the urban subcultures have little political clout. Their ongoing battle is a vain attempt at seeking alternate ways to access this public space and will continue to sustain casualties both architectural and human. Thus the visibility of graffiti on a train line provides an affective assemblage that is as intrinsic to the network as the tracks themselves. As public property3 the railway is installed to serve the collective population and graffiti writers, it can be argued, just seek to use it in an unorthodox manner. Their work is undoubtedly just as creative and perhaps less objectionable than most billboard ads. Advertising on the other hand, represents the collusion of private property ownership that informs public opinion. This view perpetuates the 'reasonable' assumption that advertisements are an acceptable use of the public space based on the 'logic' that they are spatially contained and regulated by capital. Alienated from that sphere of capital ownership, graffiti impinges on this private stranglehold of public aesthetics. In this capacity graffiti artists invite a momentary existential awakening, drawing attention to our internalised self-regulation. It is such conditioning that in turn may provoke us to mouth an obligatory 'tut tut'. Yet, running into this visual 'other' requires self-reflection, caught up in our daily routine we are oblivious to our physical surroundings and only realise what we are missing when it has been tampered with. The writers' unorthodox interaction with city architecture questions our fetishizing of blank walls, and our instilled lack of practical interaction with our surrounds. Nevertheless, the reality is that graffiti signifies to a large percentage of the population a sense of danger, a side effect that Wimsatt is indeed aware and is trying to discourage. Bomb the Suburbs is concerned with mapping out relations within the city's delicate ecosystem and how the mere act of graffiti affects a feedback loop that ends up in the pockets of the corporates: 'Every time we fat cap an outside, or even scratch-bomb a window, we've got guys with last names like Ford, Toyota, and Isuzu with us all the way, cheering us on - we're helping them fuck up public transportation for free' (Wimsatt 1994, 142). So the more graffiti, the fewer people ride the subway and will instead continue to buy cars and perpetuate the urban/suburban divide. Wimsatt and his peers are embittered that those who actually own most of the city care so little about it that they leave for the suburbs every night, to retreat from the 'urban noise' epitomised by graffiti culture to one of secluded suburban silence. Hence Wimsatt's enthusiasm for a communal project of graffiti led urban renewal believing it will liven up neglected and plain forgotten parts of the city (104). He goes out of his way to visit the more ravaged and neglected cities in the US, dreaming of how graffiti could help promote reinvestment, both emotional and financial, back into the heart of the city. Wimsatt also realises this can only be achieved with the grass roots support of the graffiti writing community themselves. 'I'm not even going to talk about the train yards. Yes, they're easy, but you're not allowed to bomb them as a personal favor to me. Cleveland is struggling not to become another Detroit and scare all its capital off to the suburbs. If you're going to do graffiti in Cleveland, do it to help Cleveland back up, not to kick it while it's down' (43). Yet his vision of urban renewal is one that scorns permission for legal designs (113) as the impetus for this project must derive organically from the graffiti writers' collective process of observation via urban exploration. For them, legal design defeats the purpose of this empirical process, and for this reason the artists believe there is no challenge in doing 'pieces' in the easy spots as a necessary part of the process requires the 'becoming' with the urban environment. The graffiti writers' lifestyle is itself an experimental project intended as a direct challenge on the 'conventional' epitomised by suburban existence. The graffiti markings operate as Deleuze-Guattarian 'lines of flight' that indicate that there are alternate ways of moving about the city, replete with a set of refrains to indicate the existence of a suitably alternative culture. We are aware that the smooth running of the urban capitalist machine requires the striations that demarcate no-go areas and territories forbidden to pubic access. To paraphrase Deleuze and Guattari, that in order to run smoothly, you have to striate, and there is a lot of wasted space created in the process. The graffiti writers merely seek to claw back these neglected territories. Notes 1. The following list is provided as a guide, and is by no means considered exhaustive, of some of the key texts employed in my research: Castleman, Craig. Getting Up: Subway Graffiti in New York. New York: MIT Press, 1984; Chalfant, Henry, and James Prigoff. Spraycan Art. New York, N.Y.: Thames and Hudson, 1987; Baker, Houston A. Black Studies, Rap, and the Academy. Black Literature and Culture. Chicago: University of Chicago Press, 1993; Wimsatt, William 'Upski'. Bomb the Suburbs. New York: Soft Skull Press, 1994; George, Nelson. Hip Hop America. London: Penguin, 1998; Poschardt, Ulf. DJ Culture. Trans. Shaun Whiteside. London: Quartet Books, 1998; Light, Alan. The Vibe History of Hip Hop. Three Rivers Press, New York, 1999; Ogg, Alex, and David Upshal. The Hip-Hop Years: A History of Rap. London: Channel 4 Books, 1999; Toop, David. Rap Attack # 3: African Rap to Global Hip Hop. London: Serpent's Tail, 2000; Gonzales, Michael A. 'Hip-Hop Nation: From Rockin' the House to Planet Rock' in Crossroads. Seattle, Marquand Books, 2000. 2. Note: The relation of this quote to the practice of graffiti writing was previously outlined in Richard Higgins article 'Machines, Big and Little' available at http://www.arts.monash.edu.au/gsandss/sl... My discovery of this essay occurred during my research and whilst my own analysis takes a different approach I am obviously compelled to acknowledge my familiarity with this excellent piece of work. 3. Although this situation is rapidly changing as railway's status as public property is being slowly compromised as its running is increasingly handled by the private sector. References Baker, Houston A. jr. (1993) Black Studies, Rap, and the Academy. Black Literature and Culture. Chicago: University of Chicago Press. Castleman, Craig. (1984) Getting Up: Subway Graffiti in New York. New York: MIT Press. Chalfant, Henry, and James Prigoff. (1987) Spraycan Art. New York, N.Y.: Thames and Hudson. Colebrook, Claire. (2001) Gilles Deleuze. London: Routledge. Deleuze, Gilles, and Félix Guattari. (1987) A Thousand Plateaus: Capitalism and Schizophrenia. Trans. Brian Massumi. London: Athlone Press. Deleuze, Gilles and Félix Guattari. (1994) What Is Philosophy? Trans. Hugh Tomlinson and Graham Burchill. New York: Columbia University Press. George, Nelson. (1998) Hip Hop America. London: Penguin. Gonzales, Michael A. (2000) 'Hip-Hop Nation: From Rockin' the House to Planet Rock.' Crossroads. Seattle: Marquand Books. Light, Alan. (1999) The Vibe History of Hip Hop. Three Rivers Press, New York. Ogg, Alex, and David Upshal. (1999) The Hip-Hop Years: A History of Rap. London: Channel 4 Books. Poschardt, Ulf. (1998) DJ Culture. Trans. Shaun Whiteside. London: Quartet Books. Toop, David. (2000) Rap Attack # 3: African Rap to Global Hip Hop. London: Serpent's Tail. Wimsatt, William. (1994) 'Upski'. Bomb the Suburbs. New York: Soft Skull Press. Links http://www.arts.monash.edu.au/gsandss/slavic/papers/rhizome.html. Citation reference for this article MLA Style Scannell, John. "Becoming-City" M/C: A Journal of Media and Culture 5.2 (2002). [your date of access] < http://www.media-culture.org.au/0205/becoming.php>. Chicago Style Scannell, John, "Becoming-City" M/C: A Journal of Media and Culture 5, no. 2 (2002), < http://www.media-culture.org.au/0205/becoming.php> ([your date of access]). APA Style Bennett, Simon A.. (2002) A City Divided. M/C: A Journal of Media and Culture 5(2). < http://www.media-culture.org.au/0205/divided.php> ([your date of access]).

“Why would I go to the library if I can get all I need from the web?” This question should sound familiar to anyone teaching media studies in a tertiary institution today, and it is becoming an increasingly common question. It is also a question that typifies what has been called the Net Generation, and at the same time raises important questions about the way we teach this generation, particularly when it comes to media education. No longer can we assume that students will actually take the time to read the required readings that we have so painstakingly put together, because it is simply not their way of approaching or engaging with information. The concept of scanning sums it up beautifully: they scan for information, rather than search for specific texts to be engaged with in depth. As Diana and James Oblinger note, “individuals raised with the computer deal with information differently compared to previous cohorts: they develop hypertext minds, they leap around. A linear thought process is much less common than bricolage, or the ability to piece information together from multiple sources” (2.4-2.5). In short, they develop scanning minds. At the risk of sounding ‘old school’, let’s stop and reflect on this for a moment. Firstly, there is the problematic notion of the Net Generation, and in particular its ‘generation’ component. Similar to previous generational constructs like Gen X, Y, Dot.Com Gen, etcetera, it implies that the Net Generation’s characteristics are specifically age related. It can be argued, however, that they are driven by technology (in its social and cultural context…naturally): in other words, regardless of your age, if you engage with a wide variety of media across different platforms in a sustained manner, you are just as likely to develop a scanning mind as any first year student, since the brain is a muscle which is remarkably adept at adapting. Secondly, if we accept that the scanning mind is here to stay, which will take a considerable shift, judging from the frequent rumbles in institutional corridors about the lack of student engagement in classrooms (and I’m certainly not exempt from this myself), then that raises a number of very important, and potentially uncomfortable, questions about our practice in classrooms. For example, if a scanning mind is the equipment that students bring to our lecture theatres, is it appropriate to expect them to listen to us in a sustained manner for two hours, like we have done since time immemorial? Similarly, is the general tutorial format of ‘required reading—discussion about the required reading’ the best way to engage students if the majority consistently fail to make it to the end of that reading? If we can identify what the characteristics of the Net Generation are, should we redesign our teaching practice to suit those characteristics? What are the implications of that for the various types of skills (including generic skills) we imagine to be worthy outcomes of a university degree (or ‘graduate capabilities’ in management speak)? Diana and James Oblinger (2.6-2.7) identify the following characteristics in the Net Generation: ability to read visual images (more comfortable in image-rich environments than with text) visual-spatial skills (developed through playing games) experiential (they learn better through discovery than by being told) ability to shift their attention rapidly from one task to another digitally literate connected/social (peer-to-peer approach) The ability to read visual images sits well with the often heard claim that this generation is ‘media savvy’, but there is a big difference between being able to read (and scan) images and being able to critically engage with those images. The latter poses a challenge to educators, because it is in this realm that traditional academic skills become important. In 1996, an influential paper in the Harvard Educational Review by the so-called New London Group, developed what they called a ‘pedagogy of multiliteracies’, in which they argued for a re-think of what we traditionally understand by literacy (i.e. text-based), to account for “the bourgeoning variety of text forms associated with information and multimedia technologies” (1-2). They implicitly suggest that we need to teach students multiliteracies, but this raises the question of what we understand by multiliteracies. According to Kalantzis and Cope, “meaning is made in ways that are increasingly multimodal—in which written linguistic modes of meaning interface with visual, audio, gestural, and spatial patterns of meaning” (9). This is only sporadically acknowledged in current teaching, and if incorporated at all, its application is generally left to the discretion of individual course coordinators, rather than integrated across the curriculum. At the same time, however, the characteristics of the Net Generation, as outlined above, suggest that there are many skills associated with a multimedia environment that we may not need to teach students. For example, when it comes to visual-spatial skills, developed through game playing, they can probably teach us more than what we can teach them. What the above list of characteristics allows us to do however, is to shift our focus to creatively incorporate the skills that students come equipped with in ways that would teach them the critical skills we want them to develop. This is precisely what MIT’s Comparative Media Studies Program has been concerned with in recent years: collaborating with a variety of partners, ranging from Microsoft to the Royal Shakespeare Company, they have developed gaming scenarios that “cut across different game genres, different academic fields, different pedagogical models, and different strategies for integrating games into the classroom” (Squire and Jenkins 10). There is recognition in their educational game designs that the Net Generation is more comfortable in image-rich environments, that they are experiential learners, that they have the ability to shift their attention rapidly from one task to another, and that they prefer a peer-to-peer approach. The games are designed for different disciplines, from science to history and literary studies, and some are multiplayer games while others are single player games. Students experience the games “not simply as readers or spectators but as players, directors, and authors” (Squire and Jenkins 21). Built into the game designs are mechanisms that stimulate critical thinking (and indeed the acquisition of knowledge); in order to win the game, students need to collaborate (social peer-to-peer interaction), find information, and reflect on their practice. Squire and Jenkins’ examples include a game which allows students to analyse a Shakespeare play (The Taming of the Shrew) by occupying the director’s chair, and an American history game where players fill the shoes of decision makers in history and thus have the ability to ‘virtually’ re-write history, as long as they take responsibility for their decisions. With some creative thinking, these examples could very well be applied to the study of films, television programs, media companies, or even games themselves. The MIT Program is still in its early stages, and there are many issues to be considered, both logistical and philosophical, and many pilot programs to scan, before radically changing age old practices. Furthermore, there is a need to be very clear on pedagogical objectives and projected outcomes, in order to not throw the baby out with the bathwater. In an increasingly competitive higher education context, the temptation to ‘please’ students/clients and peddle to their perceived needs looms large. However, initiatives like the MIT Program show promising ways to harness the Net Generation’s ‘natural’ abilities, rather than condemning them as ‘only interested in instant gratification’. The scanning mind can be seen as a dangerous mind if it never delves below the surface, but if we instead choose to see the scanning mind as a potentially suspicious or sceptical mind, then we have taken the first step in harnessing this scepticism and transforming it into a critical mind. Postscript Despite my initial resolve to make this piece highly scannable, by keeping my sentences short and sharp, I realise I have failed miserably in this regard, which I attribute to my membership of various pre-net generations… References Kalantzis, Mary, and Bill Cope. “Introduction.” Transformations in Language and Learning: Perspectives on Multiliteracies. Ed. Mary Kalantzis and Bill Cope. Melbourne: Common Ground, 2001. 9-18. The New London Group. “A Pedagogy of Multiliteracies: Designing Social Futures.” Harvard Educational Review 66.1 (Spring 1996): 60-92. Oblinger, Diana G., and James L. Oblinger. “Is It Age or IT: First Steps toward Understanding the Net Generation.” Educating the Net Generation. Ed. Diana G. Oblinger and James L. Oblinger. Boulder: Educause, 2005. 2.1-2.20. Squire, Kurt, and Henry Jenkins. “Harnessing the Power of Games in Education.” InSight 3 (2003): 5-33. Citation reference for this article MLA Style Huijser, Henk. "Are Scanning Minds Dangerous Minds, or Merely Suspicious Minds?: Harnessing the Net Generation’s Ability to Scan." M/C Journal 8.4 (2005). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0508/09-huijser.php>. APA Style Huijser, H. (Aug. 2005) "Are Scanning Minds Dangerous Minds, or Merely Suspicious Minds?: Harnessing the Net Generation’s Ability to Scan," M/C Journal, 8(4). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0508/09-huijser.php>.

For once I want to be the car crash, Not always just the traffic jam. Hit me hard enough to wake me, And lead me wild to your dark roads. (Snow Patrol: “Headlights on Dark Roads”, Eyes Open, 2006) I didn’t know about the online dating site rsvp.com.au until a woman who I was dating at the time showed me her online profile. Apparently ‘everyone does rsvp’. Well, ‘everyone’ except me. (Before things ended I never did ask her why she listed herself as ‘single’ on her profile…) Forming relationships in our era of post-institutional modes of sociality is problematic. Some probably find such ‘romantically’ orientated ‘meet up’ sites to be a more efficient option for sampling what is available. Perhaps others want some loving on the side. In some ways these sites transform romance into the online equivalent of the logistics dock at your local shopping centre. ‘Just-in-time’ relationships rely less on social support structures of traditional institutions such as the family, workplace, and so on, including ‘love’ itself, and more on a hit and miss style of dating, organised like a series of car crashes and perhaps even commodified through an eBay-style online catalogue (see Crawford 83-88). Instead of image-commodities there are image-people and the spectacle of post-romance romance as a debauched demolition derby. Is romance still possible if it is no longer the naïve and fatalistic realisation of complementary souls? I watched Paul Thomas Anderson’s third film Punch-Drunk Love with the above rsvp.com.au woman. She interpreted it in a completely different manner to me. I shall argue (as I did with her) that the film captures some sense of romance in a post-romance world. The film was billed as a comedy/romance or comedy/drama, but I did not laugh either with or at the film. The story covers the trials of two people ‘falling in love’. Lena Leonard (Emma Watson) orchestrates an encounter with Barry Egan (Adam Sandler) after seeing a picture of him with his seven sisters. The trajectory of the romance is defined less by the meeting of two people, than the violence of contingency and of the world arrayed by the event of love. Contingency is central to complexity theory. Contingency is not pure chance, rather it exists as part of the processual material time of the event that defines events or a series of events as problematic (Deleuze, The Logic of Sense 52-53). To problematise events and recognise the contingencies they inculcate is to refuse the tendency to colonise the future through actuarial practices, such as ‘risk management’ and insurance or the probabilistic ‘Perfect Match’ success of internet dating sites (mirroring ‘Dexter’ from the 1980s dating television game show). Therefore, through Punch-Drunk Love I shall problematise the event of love so as to resuscitate the contingencies of post-romance romance. It is not surprising Punch-Drunk Love opens with a car crash for the film takes romance on a veritable post-Crash detour. Crash – novel and film – serves as an exploration of surfaces and desire in a world at the intersection of the accident. Jean Baudrillard, in his infamous essay on Crash (novel), dwells on the repositioning of the accident: [It] is no longer at the margin, it is at the heart. It is no longer the exception to a triumphal rationality, it has become the Rule, it has devoured the Rule. … Everything is reversed. It is the Accident that gives form to life, it is the Accident, the insane, that is the sex of life. (113) After the SUV rolls over in Punch-Drunk Love’s opening scene, a taxi van pauses long enough for an occupant to drop off a harmonium. A harmonium is a cross between an organ and a piano, but much smaller than both. It is a harmony machine. It breathes and wheezes to gather potentiality consonant sound waves of heterogeneous frequencies to produce a unique musicality of multiplicative resonance. No reason is given for the harmonium in the workings of the film’s plot. Another accident without any explanation, like the SUV crash, but this time it is an accidental harmony-machine. The SUV accident is a disorganising eruption of excess force, while the accidental harmony-machine is a synthesising organisation of force. One produces abolition, while the other produces a multiplicative affirmation. These are two tendencies that follow two different relations to the heterogeneous materialism of contingency. Punch-Drunk Love captures the contingency at the heart of post-romance romance. Instead of the layers of expectation habituated into institutional engagements of two subjects meeting, there is the accident of the event of love within which various parties are arrayed with various affects and desires. I shall follow Alain Badiou’s definition of the event of love, but only to the point where I shall shift the perspective from love to romance. Badiou defines love by initially offering a series of negative definitions. Firstly, love is not a fusional concept, the ‘two’ that is ‘one’. That is because, as Badiou writes, “an ecstatic One can only be supposed beyond the Two as a suppression of the multiple” (“What Is Love?” 38). Secondly, nor is love the “prostration of the Same on the alter of the Other.” Badiou argues that it is not an experience of the Other, but an “experience of the world [i.e. multiple], or of the situation, under the post-evental condition that there were Two” (“What Is Love?” 39). Lastly, the rejection of the ‘superstructural’ or illusory conception of love, that is, to the base of desire and sexual jealously (Badiou, “What Is Love?” 39). For Badiou love is the production of truth. The truth is that the Two, and not only the One, are at work in the situation. However, from the perspective of romance, there is no post-evental truth procedure for love as such. In Deleuze’s terminology, from the perspective of post-romance the Two serves an important role as the ‘quasi-cause’ of love (The Logic of Sense 33), or for Badiou it is the “noemenal possibility [virtualite]” (“What Is Love?” 51). The event of the Two, and, therefore, of love, is immanent to itself. However, this does not capture the romantic functioning of love swept up in the quasi-cause of the Two. Romance is the differential repetition of the event of love to-come and thus the repetition of the intrinsic irreducible wonder at the heart of the event. The wonder at love’s heart is the excess of potentiality, the excitement, the multiplicity, the stultifying surprise. To resuscitate the functioning of love is to disagree with Badiou’s axiom that there is an absolute disjunction between the (nominalist) Two. The Two do actually share a common dimension and that is the radical contingency at the heart of love. Love is not as a teleological destiny of the eternal quasi-cause, but the fantastic impossibility of its contingent evental site. From Badiou’s line of argument, romance is precisely the passage of this “aleatory enquiry” (“What is Love?” 45), of “the world from the point of view of the Two, and not an enquiry of each term of the Two about the other” (49). Romance is the insinuation of desire into this dynamic of enquiry. Therefore, the functioning of romance is to produce a virtual architecture of wonder hewn from seeming impossibility of contingency. It is not the contingency in itself that is impossible (the ‘chaosmos’ is a manifold of wonderless-contingency), but that contingency might be repeated as part of a material practice that produces love as an effect of differentiating wonder. Or, again, not that the encounter of love has happened, but that precisely it might happen again and again. Romance is the material and embodied practice of producing wonder. The materiality of romance needs to be properly outlined and to do this I turn to another of Badiou’s texts and the film itself. To explicate the materialism of romance is to begin outlining the problematic of romance where the material force of Lena and Barry’s harmony resonates in the virtuosic co-production of new potentialities. The practice of romance is evidenced in the scene where Lena and Barry are in Hawaii and Lena is speaking to Barry’s sister while Barry is watching her. A sense of wonder is produced not in the other person but of the world as multiplicity produced free from the burden of Barry’s sister, hence altering the material conditions of the differential repetition of contingency. The materialism in effect here is, to borrow from Michel Foucault, an ‘incorporeal materialism’ (169), and pertains to the virtual evental dimension of love. In his Handbook of Inaesthetics, Badiou sets up dance and theatre as metaphors for thought. “The essence of dance,” writes Badiou, “is virtual, rather than actual movement” (Handbook of Inaesthetics 61), while theatre is an “assemblage” (72) which in part is “the circulation of desire between the sexes” (71). If romance is the deliberate care for the event of love and its (im)possible contingency, then the dance of love requires the theatre of romance. To include music with dance is to malign Badiou’s conception of dance by polluting it with some elements of what he calls ‘theatre’. To return to the Hawaii scene, Barry is arrayed as an example of what Badiou calls the ‘public’ of theatre because he is watching Lena lie to his sister about his whereabouts, and therefore completes the ‘idea’ of theatre-romance as a constituent element (Badiou, Handbook of Inaesthetics 74). There is an incorporeal (virtual) movement here of pure love in the theatre of romance that repotentialises the conditions of the event of love by producing a repeated and yet different contingency of the world. Wonder triggered by a lie manifest of a truth to-come. According to Badiou, the history of dance is “governed by the perpetual renewal of the relation between vertigo and exactitude. What will remain virtual, what will be actualized, and precisely how is the restraint going to free the infinite?” (Handbook of Inaesthetics 70). Importantly, Badiou suggests that theatrical production “is often the reasoned trial of chances” (Handbook of Inaesthetics 74). Another way to think the materiality of romance is as the event of love, but without Badiou’s necessary declaration of love (“What Is Love?” 45). Even though the ‘truth’ of the Two acts as quasi-cause, love as such remains a pure (‘incorporeal’) Virtuality. As a process, there is no “absolute disappearance or eclipse” that belongs to the love-encounter (“What Is Love?” 45), thus instead producing a rhythmic or, better, melodic heterogeneous tension between the love-dance and romance-theatre. The rhythm-melody of the virtual-actual cascade is distributed around aleatory contingencies as the event of love is differentially repeated and is therefore continually repotentialised and exhausted at the same time. A careful or graceful balance needs to be found between potentiality and exhaustion. The film contains many examples of this (re)potentialising tension, including when Lena achieves the wonder of the ‘encounter’ by orchestrating a meeting. Similarly, Barry feigns a ‘business trip’ to Hawaii to meet up with Lena. This is proceeded by the increased urgency of Barry’s manipulation of the frequent flyer miles reward to meet with up with Lena. The tension is affective – both anxious and exciting – and belongs to the lived duration of contingency. In the same way as an actual material dance floor (or ‘theatre’ here) is repeated across multiple incorporeal dimensions of music’s virtuality through the repotentialisation of the dancer’s body, the multiple dimensions of love are repeated across the virtuality of the lovers’ actions through the repotentialisation of the conditions of the event of love. Punch-Drunk Love frames this problematic of romance by way of a second movement that follows the trajectory of the main character Barry. Barry is a depressive with an affect regulation problem. He flies into a rage whenever a childhood incident is mentioned and becomes anxious or ‘scared’ (as one sister described him) when in proximity to Lena. He tries to escape from the oppressive intimacy of his family. He plays with ‘identity’ in a childlike manner by dressing up as a businessman and wearing the blue suit. His small business is organised around selling plungers used to unblock toilets to produce flow. Indeed, Barry is defined by the blockages and flows of desire. His seven-sister over-Oedipalised familial unit continually operates as an apparatus of capture, a phone-sex pervert scam seeks to overcode desire in libidinal economy that becomes exploited in circuits of axiomatised shame (like an online dating site?), and a consumer rewards program that offers the dream of a frequent-flyer million-miles (line of) flight out of it all. ‘Oedipal’ in the expanded sense Deleuze and Guattari give the term as a “displaced or internalised limit where desire lets itself be caught. The Oedipal triangle is the personal and private territoriality that corresponds to all of capitalism’s efforts at social reterritorialisation” (266). Barry says he wants to ‘diversify’ his business, which is not the same thing as ‘expanding’ or developing an already established commercial interest. He does not have a clear idea of what domain or type of business he wants to enter into when diversifying. When he speaks to business contacts or service personnel on the phone he attempts to connect with them on a level of intimacy that is uncomfortably inappropriate for impersonal phone conversations. The inappropriate intimacy comes back to haunt him, of course, when a low-level crook attempts to extort money from him after Barry calls a phone sex line. The romance between Lena and Barry develops through a series of accident-contingencies that to a certain extent ‘unblocks’ Barry and allows him to connect with Lena (who also changes). Apparent contingencies that are not actually contingencies need to be explained as such (‘dropping car off’, ‘beat up bathrooms’, ‘no actual business in Hawaii’, ‘phone sex line’, etc.). Upon their first proper conversation a forklift in Barry’s business crashes into boxes. Barry calls the phone sex line randomly and this leads to the severe car crash towards the end of the film. The interference of Barry’s sisters occurs in an apparently random unexpected manner – either directly or indirectly through the retelling of the ‘gayboy’ story. Lastly, the climatic meeting in Hawaii where the two soon-to-be-lovers are framed by silhouette, their bodies meet not in an embrace but a collision. They emerge as if emitted from the throngs of the passing crowd. Barry has his hand extended as if they were going to shake and there is an audible grunt when their bodies collide in an embrace. To love is to endure the violence of a creative temporality, such as the production of harmony from heterogeneity. As Badiou argues, love cannot be a fusional relation between the two to make the one, nor can it be the relation of the Same to the Other, this is because the differential repetition of the conditions of love through the material practice of romance already effaces such distinctions. This is the crux of the matter: The maximum violence in the plot of Punch-Drunk Love is not born by Lena, even though she ends up in hospital, but by Barry. (Is this merely a masculinist reading of traditional male on male violence? Maybe, and perhaps why rsvp.com.au woman read it different to me.) What I am trying to get at is the positive or creative violence of the two movements within the plot – of the romance and of Barry’s depressive social incompetence – intersect in such a way to force Barry to renew himself as himself. Barry’s explosive fury belongs to the paradox of trying to ‘mind his own business’ while at the same time ‘diversifying’. The moments of violence directed against the world and the ‘glass enclosures’ of his subjectivity are transversal actualisations of the violence of love (on function of ‘glass’ in the film see King). (This raises the question, perhaps irrelevant, regarding the scale of Badiou’s conception of truth-events. After Foucault and Deleuze, why isn’t ‘life’ itself a ‘truth’ event (for Badiou’s position see Briefings on Existence 66-68)? For example, are not the singularities of Barry’s life also the singularities of the event of love? Is the post-evental ‘decision’ supposed to always axiomatically subtract the singular truth-supplement from the stream of singularities of life? Why…?) The violence of love is given literal expression in the film in the ‘pillow talk’ dialogue between Barry and Lena: Barry: I’m sorry, I forgot to shave. Lena: Your face is so adorable. Your skin and your cheek… I want to bite it. I want to bite on your cheek and chew on it, you’re so fucking cute. Barry: I’m looking at your face and I just wanna smash it. I just wanna fucking smash it with a sledgehammer and squeeze you, you’re so pretty… Lena: I wanna chew your face off and scoop out your eyes. I wanna eat them and chew them and suck on them… Barry: [nodding] Ok…yes, that’s funny… Lena: Yeah… Barry: [still nodding] This’s nice. What dismayed or perhaps intrigued Baudrillard about Crash was its mixing of bodies and technologies in a kind of violent eroticism where “everything becomes a hole to offer itself to the discharge reflex” (112). On the surface this exchange between Barry and Lena is apparently an example of such violent eroticism. For Baudrillard the accident is a product of the violence of technology in the logistics of bodies and signs which intervene in relations in such a way to render perversity impossible (as a threshold structuration of the Symbolic) because ‘everything’ becomes perverse. However, writer and director of Punch-Drunk Love, Paul Anderson, produces a sense of the wondrous (‘Punch-Drunk’) violence that is at the heart of love. This is not because of the actual violence of individual characters; in the film this only serves as a canvas of action to illustrate the intrinsic violence of contingency. Lena and Barry’s ‘pillow talk’ not so much as a dance but a case of the necessary theatre capturing the violence and restraint of love’s virtual dance. ‘Violence’ (in the sense it is used above) also describes the harmonic marshalling of the heterogeneous materiality of sound affected by the harmonium. The ‘violence’ of the harmonium is decisively expressed through the coalescence of the diegetic and nondiegetic soundtracks at the end of the film when Barry plays the harmonium concurrently with Jon Brion’s score for the film. King notes, the “diegetic and nondiegetic music playing together is a moment of cinematic harmony; Barry, Lena, and the harmonium are now in sync” (par. 19). The notes of music connect different diegetic and nondiegetic series which pivot around new possibilities. As Deleuze writes about the notes played at a concert, they are “pure Virtualities that are actualized in the origins [of playing], but also pure Possibilities that are attained in vibrations or flux [of sound]” (The Fold 91). Following Deleuze further (The Fold 146-157), the horizontal melodic movement of romance forms a diagonal or transversal line with the differentially repeated ‘harmonic’ higher unity of love. The unity is literally ‘higher’ to the extent it escapes the diegetic confines of the film itself. For Deleuze “harmonic unity is not that of infinity, but that which allows the existent to be thought of as deriving from infinity” (The Fold 147, ital. added). While Barry is playing the harmonium in this scene Lena announces, “So here we go.” These are the final words of the film. In Badiou’s philosophy this is a declaration of the truth of love. Like the ‘higher’ non/diegetic harmony of the harmonium, the truth of love “composes, compounds itself to infinity. It is thus never presented integrally. All knowledge [of romance] relative to this truth [of the Two, as quasi-cause] thus disposes itself as an anticipation” (“What is Love?” 49). Romance is therefore lived as a vertiginous state of anticipation of love’s harmony. The materiality of romance does not simply consist of two people coming together and falling in love. The ‘fall’ functions as a fatalistic myth used to inscribe bodies within the eschatological libidinal economies of ‘romantic comedies’. To anneal Baudrillard’s lament, perversity obviously still has a positive Symbolic function on the internet, especially online dating sites where anticipation can be modulated through the probabilistic manipulation of signs. In post-romance, the ‘encounter’ of love necessarily remains, but it is the contingency of this encounter that matters. The main characters in Punch-Drunk Love are continually arrayed through the contingencies of love. I have linked this to Badiou’s notion of the event of love, but have focused on what I have called the materiality of romance. The materiality of romance requires more than a ‘fall’ induced by a probabilistic encounter, and yet it is not the declaration of a truth. The post-evental truth procedure of love is impossible in post-romance romance because there is no ‘after’ or ‘supplement’ to an event of love; there is only the continual rhythm of romance and anticipation of the impossible. It is not a coincidence that the Snow Patrol lyrics that serve above as an epigraph resonate with Deleuze’s comment that a change in the situation of Leibnizian monads has occurred “between the former model, the closed chapel with imperceptible openings… [to] the new model invoked by Tony Smith [of] the sealed car speeding down the dark highway” (The Fold 157). Post-Crash post-romance romance unfolds like the driving-monad in an aleatory pursuit of accidents. That is, to care for the event of love is not to announce the truth of the Two, but to pursue the differential repetition of the conditions of love’s (im)possible contingency. This exquisite and beautiful care is required for the contingency of love to be maintained. Hence, the post-romance problematic of romance thus posited as the material practice of repeating the wonder at the heart of love. References Badiou, Alain. Briefings on Existence: A Short Treatise on Transitory Ontology. Trans. Norman Madrasz. Albany, New York: State U of New York P, 2006. ———. Handbook of Inaesthetics. Trans. Alberto Toscano. Stanford, Calif.: Stanford UP, 2005. ———. “What Is Love?” Umbr(a) 1 (1996): 37-53. Baudrillard, Jean. Simulacra and Simulation. Ann Arbor: U of Michigan P, 1994. Crawford, Kate. Adult Themes: Rewriting the Rules of Adulthood. Sydney: Macmillan, 2006. Deleuze, Gilles. The Fold: Leibniz and the Baroque. Minneapolis: U of Minnesota P, 1993. ———. The Logic of Sense. Trans. Mark Laster and Charles Stivale. European Perspectives. Ed. Constantin V. Boundas. New York: Columbia UP, 1990. Deleuze, Gilles, and Félix Guattari. Anti-Oedipus: Capitalism and Schizophrenia. Minneapolis: U of Minnesota P, 1983. Foucault, Michel. “Theatricum Philosophicum.” Language, Counter-Memory, Practice: Selected Essays and Interviews. Ed. D. F. Bouchard. New York: Cornell UP, 1977. 165-96. King, Cubie. “Punch Drunk Love: The Budding of an Auteur.” Senses of Cinema 35 (2005). Citation reference for this article MLA Style Fuller, Glen. "Punch-Drunk Love: A Post-Romance Romance." M/C Journal 10.3 (2007). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0706/03-fuller.php>. APA Style Fuller, G. (Jun. 2007) "Punch-Drunk Love: A Post-Romance Romance," M/C Journal, 10(3). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0706/03-fuller.php>.

Hors d’oeuvre The popularity of cookbooks and culinary television shows in the last few years has been the origin of all sorts of new phenomena, such as literature crossing the bridge from cookbooks to such subgenres as food memoirs and culinary travelogues, or the discovery of new food cultures and food vocabulary. We can now cook the Basque menestra following the recipe of the famous blogger and cookbook author, Aran Goayaga, or try our hand at the Chinese soup tangyuan from Leslie Li’s Daughter of Heaven regardless of where we live. But how well does food translate across languages and cultures? I know what to expect from menestra as I am familiar with the Italian minestrone, which was introduced into the western dialects of Slovene as mineštra. But when reading about tangyuan, there is no mental image, much less a taste imprint, accompanying the word. Language and food are closely linked, if for nothing else, for the fact that the mouth is instrumental in both. For language, the oral cavity is the means of expression, for food it is the means for reception and tasting. It is like an intersection where language and food meet. When we reminisce about a favourite childhood dish or food, we can virtually taste it only by saying the word. The senses, supported by emotions, are a powerful tool, a reliable memory. It is for this reason that sometimes emotions are more easily expressed through food than with words, such as Tita’s longing and desperation in Laura Esquivel’s Like Water for Chocolate. It is perhaps because of this inability to truly verbalise the wonder and deliciousness of food that when translating food between different languages and cultures, meanings and tastes can become unclear or lost. Appetiser In less exact culinary genres, such as food memoirs, difficult translations can be tackled by using approximate and roundabout descriptions. “Metaphors are very plentiful, evocative, and useful in food memoirs. They are often created to explain exotic foods and culinary practices in terms that are more familiar to [...] readers” (Waxman 373). Similarly, in an interview about multiculturalism and identity, Homi Bhabha suggests that “all forms of culture are in some ways related to each other” and thus translatable (Rutherford 209–10). However, Bhabha is also referring to metaphors, myths, and symbols. Food, however, is a very particular ingredient of culture that cannot be always expressed with metaphors when translated. Cookbooks require an exact terminology; metaphors are of little help when a soufflé collapses or steaks end up overdone. Yet despite cultural, ethnic, religious, and other differences, there are certain concepts, such as beauty, that can be almost universally appreciated. Kant’s notion of “common sense“ explains what enables us to comprehend and appreciate beauty. By this universal communicability Kant “means that humans all must have a kind of sensing ability which operates the same way” (Burnham). This sensing ability could easily be expanded onto the beauty (and deliciousness) of food. After all, just as everyone can appreciate the magnificence of a Renoir, they can enjoy the satisfying mix of spices and herbs in a steak tartare, regardless of their mother tongue. And yet, when food is transformed into a written recipe and the language becomes a barrier, the opportunity for misunderstanding becomes greater. Walter Benjamin maintains that in translation, “the transfer can never be total [...] Even when all the surface content has been extracted and transmitted, the primary concern of the genuine translator remains elusive. Unlike the words of the original, it is not translatable, because the relationship between content and language is quite different in the original and the translation” (19). Furthermore, translation “implies adapting the meaning of a proposition, enabling it to pass from one code to another” (Bourriaud 30). If translation means adaptation, then in the process we lose the nuances of dishes that differ from one village to the next, not to mention from one nation to another at the other end of the world. And with this, we can lose subtle “insights into cultures” (Waxman 364). Brett Jocelyn Epstein, a translator and editor of a number of cookbooks, enumerates several issues that cause trouble when translating culinary texts, among them the availability of ingredients, different cuts of meats, measurements, and the kitchen equipment. While all are of equal importance for the translation of a text, let us focus on the difficulties that can arise when translating the ingredients that can sometimes be essential for a dish but difficult to find in a foreign country. Epstein emphasizes that simply substituting an ingredient with a more easily obtainable one is not an appropriate solution if this is repeated throughout a cookbook for recipe after recipe, ingredient after ingredient. There are limits to the changes a translator can make in a text; limits that turn one dish into an entirely new fare with a host of new ingredients. Instead, Epstein suggests keeping the original ingredients, but adding a list of possible substitutes. National Dish Let us have a look at an edible example. In France, crème fraîche is a naturally fermented thick cream, but the version sold in the UK is fermented by adding sour cream, buttermilk, or yoghurt. In North Wales it is known as “croghurt“ (a portmanteau word for “cream and yoghurt“) (Ayto 103). Crème fraîche, although slightly sour with pH of about 4.5, is not sour cream, but in many countries sour cream is used as a substitute because the French version is unobtainable. On the contrary, in Italy, it is near impossible to find sour cream. There is no tradition of using it in Italian cuisine, and it is mostly immigrants from other countries, such as Ukrainians, Poles, or Slovenians, who use it in their cooking. Panna acida or panna agra, as sour cream is known in Italy, is being imported and only sold in selected shops. As another example, the Swedes use filmjölk and gräddfil which are most often translated as yoghurt and cultivated buttermilk respectively, although these translations are mere approximations. Filmjölk may resemble yoghurt in consistency but it is fermented by different bacteria that give it a less sour taste. Gräddfil is a little thicker than yoghurt and also not as sour. Then there are kefir, piimä, kumis, lassi, ayran, and clabber, to mention just a few related, but different, products. How do such untranslatable ingredients affect the final outcome? Crêpes with fruit and sour cream are not quite the same as with crème fraîche; sour cream lacks the creaminess of the crème and has a tangier taste. Worse still, sour cream can curdle when added to a soup and heated, while crème fraîche does not. It is evident then, that culinary translation affects more than just words. This is not, however, only a matter for chefs and cooks to consider; it is also an issue when an author wants to share traditional dishes with readers of other nationalities and especially when the core ingredients of their (or their country’s) signature dishes are not available globally. I am not here referring only to such unusual ingredients as the honeypot ants used in bush tucker. Some foods, despite the logistics accessibility of every nook and cranny of our world, are sometimes still difficult or impossible to obtain outside their place of origin simply for the lack of a high enough demand. Is it, then, better to stick to the original ingredients and keep the integrity of the recipe, or is it better to adapt the dish to another culture or let it exist between cultures? Would we rather our recipe remain a “wannabe dish” because readers are unable to find the ingredients for it, or would we prefer for them to enjoy an approximation of our creation? Linguist, anthropologist, and renowned chef, Rick Bayless, tackles the translation of food the same way he would translate languages. He introduced countless Mexican dishes into the North American cuisine through his award-winning Mexican restaurants, cookbooks, and his television show Mexico–One Plate at a Time. He looks at the issue of translation not solely from the point of view of the original cuisine, but also from the perspective of the target audience. “You have to really understand both cultures. Not just the words, not just the ingredients or the dishes out of context, but you have to understand it on a much broader perspective” (Translating Food). He is trying to present traditional Mexican dishes in a way that will make them “understandable“ in the American context. Bayless maintains that “people will cook a dish exactly the way it's done in the host culture,” but that makes it “this sort of relic that’s not understandable” in the target culture’s context. Or as German writer and poet, Rudolf Pannwitz, stated, “our translations, even the best ones, proceed from a wrong premise. They want to turn Hindi, Greek, English into German instead of turning German into Hindi, Greek, English” (qtd. in Benjamin 22). The more ingredients, the more complex the situation becomes, and sometimes a dish is near impossible to translate because of its cultural specificity. Mostly, such names of dishes are kept in the original, like polenta, sushi, or the already mentioned tangyuan. But particularly smaller nations, with subsequently smaller languages, feel the need to make their dishes more recognisable. For example, certain Slovenian dishes, such as idrijski žlikrofi, are registered as a traditional speciality (TSG) at the European Commission but even as such they often have poor recognisability. The same is true of other typical Slovenian dishes; while well known and appreciated at home, they are often quite unknown outside the country’s borders. Consequently, to reach higher recognisability, we often over-translate. Fig. 1. The Making of idrijski žlikrofi. 2013. The Author. An example of this is a Slovenian dessert whose established name in English is the “Prekmurian layer cake“ (a layered cake with apples, poppy seeds, cottage cheese and walnuts from the Prekmurje region, a region across the river Mura). However, it happens quite often that you will receive a decidedly different translation if you ask a waiter in a restaurant or people on the street what prekmurska gibanica is. Someone at some point literally translated it as the “over Mura moving cake“ (gibanica contains the morpheme gib- meaning “movement, motion“, hence “moving cake“, although it has nothing to do with moving). The wrong translation is probably mentioned more often than the correct one and it is so nonsensical that it has been preserved as a running joke, while some still think it is a correct translation. Another quandary for the translator is the existence of words that denote different dishes in one language. Within hundred kilometres of my hometown, the name fancelj refers to three different culinary delights. We use it to denote an omelette-like dish of beaten eggs with yarrow, lemon balm or other herbs occasionally added to it. In the upper Soča valley, it is known to denote doughnuts. Further to the south, fancelj stands for deep-fried buns similar to what the French call pets-de-nonne (literally “nun’s farts“). Similarly, in Swedish, the terms kaka and tårta quite often overlap in their usage and thus cause confusion when being translated into English (as cake and torte, and sometimes even as cookie, depending on the type of pastry in the original recipe). If one is not familiar with such dialectal distinctions or cultural peculiarities, it is difficult to avoid mistranslations. Such delicate translations also include the Turkish coffee that becomes Greek coffee in Greek bars, French toast that is called pain perdu in France, or Russian salad, called salade russe by the French, but French salad by Slovenians (and salat oliv’e by the Russians). Furthermore, if you order à la mode in France, you will be served beef braised with vegetables. In the US, however, you can only order à la mode for dessert as it means an apple pie or similar dessert served with ice cream (Ayto). These examples are often due to disagreements and misconceptions about who created a certain dish, and wrong usage can cause resentment among the (presumably) wronged parties. Sometimes, delicious bits of information get lost in translation. A Slovenian dialectal word knedelj is usually translated into English as dumpling, a neat and straightforward translation. But in the original word knedelj that was borrowed from the German knödel, related to kneten (Snoj 209), one can detect traces of Proto-Germanic knedanan that developed through Old Saxon knedan into Old English cnedan and today’s knead (Online Etymology Dictionary). The two words, one English and the other dialectal Slovene, originate in the same ancient expression. But I suppose only linguists would find this information worth mulling over for a few seconds before tucking into a wholesome serving of plum dumplings. Considering the aforementioned difficulties of culinary translation, it is not surprising that certain words are often simply left in the original. This is especially true of Italian dishes, such as types of pasta, or certain Asian fares (for more on translating Chinese dishes see Mu 2010). Consequently, many are now familiar with calzone, bento, farfalle, sashimi, zucchini, and zabaglione (the latter of which is also known as sabayon, zabaione, and zabajone). Even once the words find their place in their adoptive language and the users become wholly familiarised with their meaning and thus the problem of translation is avoided, another difficulty arises—that of adapting the word (morphologically) to the new language. Pine nuts in American English are also called pignoli, a word borrowed from Italian. There seems to be considerable confusion as to the plural form of the word in its English usage. Pignoli, originally a plural form of pignolo, “hovers between singular and plural in English”, where subsequently two other plural forms have appeared—pignolia and pignolis (Ayto 277). Dessert For readers, getting to know about other cultures’s foods and their preparation can be very enriching for gaining an understanding of both those particular cultures and, in turn, their own (Waxman), but for writers and translators of cookbooks, food memoirs, culinary travelogues, and other such culturally and culinary specific genres (and especially those from smaller countries), translating food expressions can be challenging. There is no simple rule that helps translate every expression or ingredient. Translations must be carried out on a case-to-case basis, sometimes compromising the food, sometimes the translation. Similarly, as more and more people become nomads in the 21st century, immigrating for economic or political reasons, family, or simply for fun, in the same way food too is becoming a “portable practice” (Bourriaud 33) that crosses boundaries, cultures, and languages. Due to this, food is taking on a new role; its functions “both unifying and divisive” (Waxman 366). The culinary translator’s task should be to translate in such a way that the divisive effect is minimised as much as possible and yet the text retains its cultural flavour. This is difficult, and requires knowledge of both the source and target languages and cultures, but ultimately it can be done. Food and language are like a pair of tango dancers—caught in a passionate embrace, but bickering constantly nonetheless, their tastes too dissimilar. Or, as Isabel Allende suggests, to seduce a lover one needs both food and words: “language is also aphrodisiac in regard to food; commenting on the dishes, their flavours and perfumes, is a sensual exercise for which we have a vast vocabulary filled with wit, metaphors, references, humour, word games, and subtleties” (106). But to seduce with words, we must first taste the food. Perhaps translators and authors of culinary texts are not all accomplished cooks, but it is of great help if they can prepare and taste the dishes and ingredients that they are attempting to adapt to new cultures and environments. References Allende, Isabel. Aphrodite, A Memoir of the Senses. New York: HarperCollins Publishers, 1998. Ayto, John. The Diner’s Dictionary: Word Origins of Food & Drink. UK: Oxford UP, 2012. Benjamin, Walter. “The Task of the Translator.” The Translation Studies Reader. Ed. Lawrence Venuti. London: Routledge, 2004. 15–25. Bourriaud, Nicolas. The Radicant. New York: Lukas & Sternberg, 2010. Burnham, Douglas. “Kant’s Aesthetics.” Internet Encyclopedia of Philosophy 30 Jun. 2005. 7 Apr. 2013 ‹http://www.iep.utm.edu/kantaest›. Epstein, Brett Jocelyn. “What’s Cooking: Translating Food.” Translation Journal, 13.3 (2009). 11 Mar. 2013 ‹http://www.bokorlang.com/journal/49cooking.htm›. Esquivel, Laura. Like Water for Chocolate. USA: Transworld Publishers, 1989. Goayaga, Aran. Small Plates & Sweet Treats: My Family’s Journey to Gluten-free Cooking. New York: Little, Brown & Company, 2012. Li, Leslie. Daughter of Heaven: A Memoir of Earthly Recipes. New York: Arcade, 2005. Mu, John Congjun. “English Translation of Chinese Dish Names.” Translation Journal 14.4 (Oct. 2010). 8 Apr. 2013 ‹http://www.translationjournal.net/journal/54dishes.htm›. Online Etymology Dictionary. 12 Feb. 2013 ‹http://www.etymonline.com/index.php?term=knead&allowed_in_frame=0›. Rutherford, Jonathan. “The Third Space: Interview with Homi Bhabha.” Identity: Community, Culture, Difference. Ed. Jonathan Rutherford. London: Lawrence and Wishart, 1990. 207–221. Snoj, Marko. Slovenski etimološki slovar. Ljubljana: Modrijan založba, 2009. “Translating Food.” Visual Thesaurus 23 May 2007. 11 Mar. 2013 ‹https://www.visualthesaurus.com/cm/wc/translating-food›. Waxman, Barbara Frey. “Food Memoirs: What They Are, Why They Are Popular, and Why They Belong in the Literature Classroom.” College English 70.4 (2008): 363–82.

IntroductionI spent five days on the Arizona Utah border, photographing Monument Valley and the surrounding areas as part of a group of eight undertaking a landscape photography workshop under the direction of a Navajo guide. Observing where our guide was taking us, and watching and talking to other tourist photographers, I was reminded of John Urry’s concept of the “tourist gaze” and the idea that tourists see destinations in terms of the promotional images they are familiar with (Urry 1). It seemed that tourists re-created images drawn from the popular imaginary, inserting themselves into familiar narratives of place. The goal of the research was to look specifically at the tourist gaze, that is, the way that tourists see view destinations and then represent that vision in their images. Circle of Representation Urry explained the tourist gaze as a particular way of seeing the world as a series of images created by the tourism industry; images which were then consumed or collected through tourist photography. He saw this as constituting a “closed circle of representation” where the images employed by the tourism industry to attract tourists to particular destinations were reproduced in tourists’ own holiday snaps, and as more tourists sought out these locations, they were increasingly used to represent the destination. Susan Sontag saw travel employed as “a strategy for accumulating photographs” (9) suggesting that the images were the culmination of the journey. Urry also saw the end point of tourism as travellers to a destination “demonstrating that they have really been there by showing their version of the images that they had seen originally before they set off” (140).Talking to the guide, my group, and other tourists about the images we were recording, and reviewing images tagged Monument Valley on Instagram revealed that digital and network technologies had altered tourists’ photographic practices. Tourist impressions of destinations come from a wide range of popular culture sources. They have, even on smartphones, fairly sophisticated tools for creating images; and they have diverse networks for distributing their images. Increasingly, the images that tourists see as representative of Monument Valley came from popular culture and social media, and not simply from tourism promotions. People are posting their travel images online, and are in turn looking to posts from others in their search for travel information (Akehurst 55). The current circle of representation in tourist photography is not simply a process of capturing promotional imagery, but an interaction between tourists that draws upon films, television, and other popular culture forms. Tourist photographs are less a matter of “consuming places” (Urry 259) and more an identity performance through which they create ongoing personal narratives of place by inserting themselves into pre-existing stories about the destination and circulating the new narratives.Jenkins analysed brochures on Australia available to potential tourists in Vancouver, Canada, and determined that the key photographic images used to promote Australia were Uluru and the Sydney Opera House, followed by sandy beaches alongside tropical blue waters. Interviews with Canadian backpackers travelling around Australia, and an examination of the images these backpackers took with the disposable cameras they were given, found a correlation between the brochure images and the personal photographs. Jenkins concluded that the results supported Urry’s theory of a closed circle of representation, in that the images from the brochures were “tracked down and recaptured, and the resulting photographs displayed upon return home by the backpackers as evidence of the trip” (Jenkins 324).Garrod randomly selected 25 tourists along the seafront of Aberystwyth, Wales, and gave them a single-use camera, a brief socio-demographic questionnaire, a photo log, and a reply-paid envelope in which they could return these items. The tourists were asked to take 12 photos and log the reason they took each photograph and what they tried to capture in terms of their visit to Aberystwyth. Nine females and four males returned their cameras, providing 164 photographs, which were compared with 70 postcards depicting Aberystwyth. While an initial comparison revealed similarities in the content of tourist photographs and the picture postcards of the town, Garrod’s analysis revealed two main differences: postcards featured wide angle or panoramic views, while tourist photos tended to be close up or detail shots and postcards included natural features, particularly bodies of water, while tourist photographs were more often of buildings and man-made structures. Garrod concluded that the relationship between tourism industry images and tourist photographs “might be more subtle and complex than simply for the two protagonists in the relationship to mimic one other” (356).MethodIdentifying a tourist’s motivation for taking a particular photograph, the source of inspiration for the image, and the details of what the photographer was attempting to capture involves the consideration of a range of variables, many of which cannot be controlled. The ability of the photographer and the sophistication of their equipment will have an impact on the type of images captured; for example this may explain the absence of panoramas in Aberystwyth tourist photos. The length of the stay and the level of familiarity with the location may also have an impact; on a first visit a tourist may look for the major landmarks and on subsequent visits photograph the smaller details. The personal history of the tourist, the meaning the location has for them, their reasons for visiting and their mood at the time, will all influence their selection of photo subjects. Giving tourists a camera and then asking them to photograph the destination may influence the choice of subject and the care taken with composition, however this does ensure a direct link between the tourist opinions gathered and the images analysed. An approach that depends on seeing the images taken independently by the tourists who were interviewed has logistical problems that significantly reduce sample size.Fourteen randomly selected tourists at the visitors centre in Monument Valley, a random sampling of 500 Instagram images hash tagged Monument Valley, and photographs taken by seven photographers in the author’s group were studied by the author. The tourists were asked what they wanted to take photographs of while in Monument Valley, and why of those particular subjects. The images taken by these tourists were not available for analysis for logistical reasons, and 500 Instagram images tagged #MonumentValley were collected as generally representative of tourist images. Members of the photography workshop group were all serious amateur photographers with digital SLR cameras, interchangeable lenses, and tripods. Motivations, decisions and the evaluation of images were discussed with this group, and their images reviewed in terms of the extent to which the image was felt to be representative of the location.Monument ValleyMonument Valley can be considered a mythic space in that it is a real place that has taken on mythic meanings that go beyond physical characteristics and lived experiences (Slotkin 11). Located on the Navajo Tribal Park on the Arizona Utah border, it is known by the Navajo as Tse'Bii'Ndzisgaii or “Valley of the Rocks.” Monument Valley is emblematic of the Wild West, the frontier beyond which civilization vanishes, a mythology originally derived from the Western Films of director John Ford. Ford's film, Stagecoach, was shot in Monument Valley and Ford returned nine times to shoot Westerns here, even when films (such as The Searchers, set in Texas) were not set in Arizona or Utah. The spectacular desert scenery with its towering rock formations combine epic grandeur with brutal conditions, providing an appropriate backdrop for dramatic oppositions: civilization versus barbarity, community versus wilderness, freedom versus domestication. The mythological meanings attached to Monument Valley were extended in the films, novels, television programs, and advertising that followed. Footage of Monument Valley is used to represent a blend of freedom and danger in 2001: A Space Odyssey, Easy Rider, Thelma & Louise, Marlborough and Chevrolet advertising, the television series Airwolf and episodes of Doctor Who. Monument Valley was the culmination of Forrest Gump's exhaustive run, and the setting for music videos by Kanye West, Madonna and Michael Jackson, each drawing on the themes of alienation and the displacement of the hero. While Westerns are on one level uniquely American, they are consistent with widely known romantic myths and stories, and the universal narratives evoked by Monument Valley have appeal far outside the USA. The iconic images of Monument Valley have been circulated well beyond tourist informational material, permeating a breadth of popular culture forms.Photographing the ValleyPhotography is intrinsically linked with tourism, fulfilling a number of roles. Travel can have as its purpose the collection of images, and as such, photography can function to structure the travel experience, and to evaluate its success (Schroeder; Sontag). Recognisable images of the location provide evidence that travel was undertaken, places were visited, and the traveller has experienced some form of authentic or exotic experience (Chalfen 435). Sharing images is an essential part of the process. The various roles of photography are to an extent dependent on having a shared mental image of what photographs from the travel location would look like. This mental image is derived, in part, from tourism sources such as postcards, brochures, and websites, but also from popular culture, and increasingly from photographs taken by other tourists. Travel images are shared online on sites such as Trip Advisor and Virtual Tourist, as well as travel blogs and photo sharing sites like Flickr and Instagram. People who post images online are likely to look to the same sites to search for travel information from others (Akehurst 55), reinforcing specific images as representative of the place and the experience.At the beginning of our photography-based tour we were asked which locations we wanted to photograph. There was a general consensus, with people looking for vistas and panoramas, “golden hour” light on the rock formations of buttes and mesas, sunrises and sunsets with silhouetted landscape forms, and close-ups of shadow patterns and textures. Our guide added that one day had been set aside for the iconic images, which were described as the “Forest Gump” shot from Highway 163, the Mittens at sunrise, John Ford Point (as most recently seen in The Lone Ranger movie posters), and the vista from Artist’s Point or North Window. When I asked tourists at the visitor information centre the same question about the images they wanted to capture, the responses were uniform with all of them saying the view of The Mittens, which was immediately before them. Seventy-eight percent (N=11) said that they were after a general panorama with the distinctive landforms, and Highway 163 was named by 57 percent (N=8). Few gave more than these three sites. Forty-two percent (N=6) described the John Ford Point image with the Navajo rider as a goal, and the same number said they would like to take some sunrise or sunset images. Twenty-eight percent (N=4) were looking to take images of themselves or their friends and family, with the distinctive landscape as a backdrop. There was a high level of consistency between the images described by the guide as “iconic” and the photographs that tourists wished to capture.Categorising five hundred Instagram images with the hashtag Monument Valley revealed 195 pictures (39 percent) of the Mittens, 58 of which were taken at sunrise or sunset. There were 88 images (18 percent) taken of Highway 163. John Ford Point featured in 26 images (five percent) of images and Artist’s Point was the location in 20 (four percent). Seventy-nine photographs (16 percent) were of other landmarks such as the Three Sisters, Elephant Butte, and Rain God Mesa, all visible from the self-drive circuit. Landmarks which could only be visited accompanied by a Navajo guide, accounted for 48 (nine percent) of the Instagram images. There were 16 images (three percent) of people, meals, and cars without any recognisable landmarks in the frame. The remaining 28 images (five percent) were of landmarks in the Southwest, but not in Monument Valley, although they were tagged as such.As expected, the photography tour group had a fairly wide range of images, which included close-ups of rocks, images of juniper trees, and images taken in places that were accessible only with a high clearance vehicle and a Navajo guide, such as the Totem Pole and Yei Bi Chei, the Valley of the Gods, and the slickrock formations of Mystery Valley. However, in the images selected at the end of the workshop as representative of their experience of Monument Valley, all participants included the iconic images of Highway 163, the Mittens, and the Artist’s Point vista.Very few images were of the Navajo people. Tourists are requested not to photograph the Navajo unless they were at a sign-posted location where a mechanism was available for paying for the privilege. Here the Navajo posed in traditional dress, engaged in customary activities, or as foreground interest in the desert landscape. The few tourists availing themselves of these opportunities seemed self-conscious, hurriedly taking the snap and paying the fee. Gillespie explains this as the effect of the “reverse gaze” where the photographed positions the photographer “as an ignorant and superficial tourist” (349). At the time, only one of the iconic images was featured on one of the official tourist sites, with the Mittens forming the banner image on the Visit Utah Monument Valley page. The Visit Arizona Monument Valley page had a single image (of the Ear of the Wind natural arch), and the Navajo Nation Parks and Recreation Monument Valley page also had a single image, that of the Three Sisters formation.Image and MeaningThe dominant subject in both tourist and tourism industry images is the Mittens. This image is also prominent in popular culture beginning with John Ford's film Stagecoach, through to Kanye West’s Bound 2 music video. This suggests that there is a closed circle of representation in tourist photography, with visitors capturing the images they have previously seen as representative of the destination. However, there may be an additional, more prosaic, explanation. The Mittens can be photographed from the terrace at the visitors centre, from the rooms at the View Hotel, or they can be captured from the car park, meaning that tourists do not have to leave their cars to attach this image to their travel narrative. The second most photographed landscape was that of Highway 163, an image that can be taken without even having to pay the fee and enter the Navajo Park.Garrod’s study of tourist and professional images of Aberystwyth noted that tourists did not have photographs taken from the top of the hill, and while no explanation for this was given, it could be that ease of access was a consideration. While the number of visitors to America’s national parks and recreation areas is increasing each year, the amount of time each visitor spends at the attraction is in decline. The average visit to Yosemite lasts just under five hours, visitors stay for just under two hours in Saguaro National Park in Arizona, and at the Grand Canyon National Park, most visitors spend just 17 minutes looking at the magnificent landscape (Bernstein; de Graaf). In Yosemite National Park many visitors “simply rolled by slowly in their cars, taking photos out the windows” (de Graaf np). So, ease of access to locations familiar from popular culture images is a factor in tourist representations of their destinations.Our photography tour group stayed five days in Monument Valley and travelled further afield to locations only accessible with a Navajo guide, however the images selected as representative of Monument Valley were of the same easily reached landmarks. This suggests that the process around the perpetuation of iconic tourist images is more complex than simple ease of access, or first impressions.What is apparent in looking at both the Instagram images and those photographs selected as representative by the tour group, is that what is depicted is not necessarily contemporary tourist experience, but rather a way of seeing the experience in terms of personal and cultural stories. Photography involves the selection, structuring and shaping of what is to be captured (Urry 260), so that the image is as much the representation of a perception, as a snapshot of experienced reality. In a guide to photographing the southwest of the USA, Matrés regrets the greater restrictions on movement and the increased commercialisation in Monument Valley (170), which reduce the possibility of photographing under good light conditions, and of capturing images without tourist buses, sales booths, and consequent crowds. However, almost all of the photographs studied avoided these. Photographers seemed to have expended considerable effort to produce an idealised image of a Western landscape that would have been familiar to John Ford, as the photographs were not of a commercialised, crowded tourist destination. When someone paid the horseman to ride out to the end of John Ford Point, groups of tourists would walk out too, fussing over the horse, however having people in the image led to those on the photography tour rejecting the image as representative of Monument Valley. For the most part, the landscape images highlighted the isolation and remoteness, depicting the frontier beyond which civilization ceases to exist.ConclusionPhotography is one of the performances through which people establish personal realities (Crang 245), and the reality for Monument Valley tourists is that it is still a remote destination. It is in the driest and least populated part of the US, and receives only 350,000 visitors a year compared, with the five million people who visit the nearby Grand Canyon. On a prosaic level, tourist photographs verify that the location was visited (Sontag 9), so the images must be able to be readily associated with the destination. They are evidence that the tourist has experienced some form of authentic, exotic, place (Chalfen 435), and so must depict scenes that differ from the everyday landscape. They also play a role in constructing an identity based in being a particular type of tourist, so they need to contribute to the narrative constructed from a blend of mythologies, memories and experiences. The circle of representation in tourist images is still closed, though it has broadened to constitute a narrative derived from a range of sources. By capturing the iconic landmarks of Monument Valley framed to emphasise the grandeur and isolation, tourists insert themselves into a narrative that includes John Wayne and Kanye West at the edge of civilization.References2001: A Space Odyssey. Dir. Stanley Kubrick. Metro-Goldwyn-Mayer, 1968.Airwolf. Dir. Donald P. Bellisario, CBS, 1984–1986.Akehurst, Gary. “User Generated Content: The Use of Blogs for Tourism Organisations and Tourism Consumers.” Service Business 3.1 (2009): 51-61.Bernstein, Danny. “The Numbers behind National Park Visitation.” National Parks Traveller, 2010. 5 Aug. 2016 <http://www.nationalparkstraveler.com/2010/04/numbers-behind-national-park-visitation/>.Kanye West. Bound 2. Nick Knight Good Music, 2013.Chalfen, Richard M. “Photography’s Role in Tourism: Some Unexplored Relationships.” Annals of Tourism Research 6.4 (1979): 435–447Crang, Mike. “Knowing, Tourism and Practices of Vision.” Leisure/Tourism Geographies: Practices and Geographical Knowledge. Ed. David Crouch. London: Routledge, 1999. 238–56.De Graaf, John. “Finding Time for Our Parks.” Earth Island Journal, 2016. 5 Aug. 2016 <http://www.earthisland.org/journal/index.php/eij/article/finding_time_for_our_parks/>.Doctor Who. Sydney Newman, C. E. Webber, Donald Wilson. BBC One, 1963–present.Easy Rider. Dir. Dennis Hopper. Columbia Pictures, 1969.Garrod, Brian. “Understanding the Relationship between Tourism Destination Imagery and Tourist Photography.” Journal of Travel Research 47.3 (2009): 346-358Gillespie, Alex. "Tourist Photography and the Reverse Gaze." Ethos 34.3 (2006): 343-366.Jenkins, Olivia. “Photography and Travel Brochures: The Circle of Representation.” Tourism Geographies 5.3 (2003): 305-328.Matrés, Laurent. Photographing the Southwest. Alta Loma, CA: Graphie Publishers, 2006.Schroeder, Jonathan E. Visual Consumption. London: Routledge, 2002.Slotkin, Richard. The Fatal Environment: The Myth of the Frontier in the Age of Industrialization, 1800-1890. Norman, OK: University of Oklahoma Press, 1998. Sontag, Susan. On Photography. London: Penguin Books, 1977 Stagecoach. Dir. John Ford. United Artists, 1937.The Searchers. Dir. John Ford. Warner Bros, 1956.Thelma & Louise. Dir. Ridley Scott. Metro-Goldwyn-Mayer, 1991.Urry, John. The Tourist Gaze: Leisure and Travel in Contemporary Societies. London: Sage, 1992.

‘Complex(ity)’ is currently fashionable in the humanities. Fashions come and go, but in this article I argue that the interest in complexity connects with something deeper, an intellectual revolution that began before complexity became trendy, and will continue after the spotlight passes on. Yet to make this case, and understand and advance this revolution, we need a better take on ‘complexity’. ‘Complex’ is of course complex. In common use it refers to something ‘composed of many interrelated parts’, or problems ‘so complicated or intricate as to be hard to deal with’. I will call this popular meaning, with its positive and negative values, complexity-1. In science it has a more negative sense, complexity-2, referring to the presenting complexity of problems, which science will strip down to underlying simplicity. But recently it has developed positive meanings in both science and humanities. Complexity-3 marks a revolutionarily more positive attitude to complexity in science that does seek to be reductive. Humanities-style complexity-4, which acknowledges and celebrates the inherent complexity of texts and meanings, is basic in contemporary Media and Cultural studies (MaC for short). The underlying root of complex is plico bend or fold, plus con- together, via complector grasp (something), encompass an idea, or person. The double of ‘complex’ is ‘simple’, from Latin simplex, which less obviously also comes from plico, plus semel once, at the same time. ‘Simple’ and ‘complex’ are closer than people think: only a fold or two apart. A key idea is that these elements are interdependent, parts of a single underlying form. ‘Simple(x)’ is another modality of ‘complex’, dialectically related, different in degree not kind, not absolutely opposite. The idea of ‘holding together’ is stronger in Latin complex, the idea of difficulty more prominent in modern usage, yet the term still includes both. The concept ‘complex’ is untenable apart from ‘simple’. This figure maps the basic structures in ‘complexity’. This complexity contains both positive and negative values, science and non-science, academic and popular meanings, with folds/differences and relationships so dynamically related that no aspect is totally independent. This complex field is the minimum context in which to explore claims about a ‘complexity revolution’. Complexity in Science and Humanities In spite of the apparent similarities between Complexity-3 (sciences) and 4 (humanities), in practice a gulf separates them, policed from both sides. If these sides do not talk to each other, as they often do not, the result is not a complex meaning for ‘complex’, but a semantic war-zone. These two forms of complexity connect and collide because they reach into a new space where discourses of science and non-science are interacting more than they have for many years. For many, in both academic communities, a strong, taken-for-granted mindset declares the difference between them is absolute. They assume that if ‘complexity’ exists in science, it must mean something completely different from what it means in humanities or everyday discourse, so different as to be incomprehensible or unusable by humanists. This terrified defence of the traditional gulf between sciences and humanities is not the clinching argument these critics think. On the contrary, it symptomises what needs to be challenged, via the concept complex. One influential critic of this split was Lord Snow, who talked of ‘two cultures’. Writing in class-conscious post-war Britain he regretted the ignorance of humanities-trained ruling elites about basic science, and scientists’ ignorance of humanities. No-one then or now doubts there is a problem. Most MaC students have a science-light education, and feel vulnerable to critiques which say they do not need to know any science or maths, including complexity science, and could not understand it anyway. To understand how this has happened I go back to the 17th century rise of ‘modern science’. The Royal Society then included the poet Dryden as well as the scientist Newton, but already the fissure between science and humanities was emerging in the elite, re-enforcing existing gaps between both these and technology. The three forms of knowledge and their communities continued to develop over the next 400 years, producing the education system which formed most of us, the structure of academic knowledges in which culture, technology and science form distinct fields. Complexity has been implicated in this three-way split. Influenced by Newton’s wonderful achievement, explaining so much (movements of earthly and heavenly bodies) with so little (three elegant laws of motion, one brief formula), science defined itself as a reductive practice, in which complexity was a challenge. Simplicity was the sign of a successful solution, altering the older reciprocity between simplicity and complexity. The paradox was ignored that proof involved highly complex mathematics, as anyone who reads Newton knows. What science held onto was the outcome, a simplicity then retrospectively attributed to the universe itself, as its true nature. Simplicity became a core quality in the ontology of science, with complexity-2 the imperfection which challenged and provoked science to eliminate it. Humanities remained a refuge for a complexity ontology, in which both problems and solutions were irreducibly complex. Because of the dominance of science as a form of knowing, the social sciences developed a reductivist approach opposing traditional humanities. They also waged bitter struggles against anti-reductionists who emerged in what was called ‘social theory’. Complexity-4 in humanities is often associated with ‘post-structuralism’, as in Derrida, who emphasises the irreducible complexity of every text and process of meaning, or ‘postmodernism’, as in Lyotard’s controversial, influential polemic. Lyotard attempted to take the pulse of contemporary Western thought. Among trends he noted were new forms of science, new relationships between science and humanities, and a new kind of logic pervading all branches of knowledge. Not all Lyotard’s claims have worn well, but his claim that something really important is happening in the relationship between kinds and institutions of knowledge, especially between sciences and humanities, is worth serious attention. Even classic sociologists like Durkheim recognised that the modern world is highly complex. Contemporary sociologists agree that ‘globalisation’ introduces new levels of complexity in its root sense, interconnections on a scale never seen before. Urry argues that the hyper-complexity of the global world requires a complexity approach, combining complexity-3 and 4. Lyotard’s ‘postmodernism’ has too much baggage, including dogmatic hostility to science. Humanities complexity-4 has lost touch with the sceptical side of popular complexity-1, and lacks a dialectic relationship with simplicity. ‘Complexity’, incorporating Complexity-1 and 3, popular and scientific, made more complex by incorporating humanities complexity-4, may prove a better concept for thinking creatively and productively about these momentous changes. Only complex complexity in the approach, flexible and interdisciplinary, can comprehend these highly complex new objects of knowledge. Complexity and the New Condition of Science Some important changes in the way science is done are driven not from above, by new theories or discoveries, but by new developments in social contexts. Gibbons and Nowottny identify new forms of knowledge and practice, which they call ‘mode-2 knowledge’, emerging alongside older forms. Mode-1 is traditional academic knowledge, based in universities, organised in disciplines, relating to real-life problems at one remove, as experts to clients or consultants to employers. Mode-2 is orientated to real life problems, interdisciplinary and collaborative, producing provisional, emergent knowledge. Gibbons and Nowottny do not reference postmodernism but are looking at Lyotard’s trends as they were emerging in practice 10 years later. They do not emphasise complexity, but the new objects of knowledge they address are fluid, dynamic and highly complex. They emphasise a new scale of interdisciplinarity, in collaborations between academics across all disciplines, in science, technology, social sciences and humanities, though they do not see a strong role for humanities. This approach confronts and welcomes irreducible complexity in object and methods. It takes for granted that real-life problems will always be too complex (with too many factors, interrelated in too many ways) to be reduced to the sort of problem that isolated disciplines could handle. The complexity of objects requires equivalent complexity in responses; teamwork, using networks, drawing on relevant knowledge wherever it is to be found. Lyotard famously and foolishly predicted the death of the ‘grand narrative’ of science, but Gibbons and Nowottny offer a more complex picture in which modes-1 and 2 will continue alongside each other in productive dialectic. The linear form of science Lyotard attacked is stronger than ever in some ways, as ‘Big Science’, which delivers wealth and prestige to disciplinary scientists, accessing huge funds to solve highly complex problems with a reductionist mindset. But governments also like the idea of mode-2 knowledge, under whatever name, and try to fund it despite resistance from powerful mode-1 academics. Moreover, non-reductionist science in practice has always been more common than the dominant ideology allowed, whether or not its exponents, some of them eminent scientists, chose to call it ‘complexity’ science. Quantum physics, called ‘the new physics’, consciously departed from the linear, reductionist assumptions of Newtonian physics to project an irreducibly complex picture of the quantum world. Different movements, labelled ‘catastrophe theory’, ‘chaos theory’ and ‘complexity science’, emerged, not a single coherent movement replacing the older reductionist model, but loosely linked by new attitudes to complexity. Instead of seeing chaos and complexity as problems to be removed by analysis, chaos and complexity play a more ambiguous role, as ontologically primary. Disorder and complexity are not later regrettable lapses from underlying essential simplicity and order, but potentially creative resources, to be understood and harnessed, not feared, controlled, eliminated. As a taste of exciting ideas on complexity, barred from humanities MaC students by the general prohibition on ‘consorting with the enemy’ (science), I will outline three ideas, originally developed in complexity-3, which can be described in ways requiring no specialist knowledge or vocabulary, beyond a Mode-2 openness to dynamic, interdisciplinary engagement. Fractals, a term coined by mathematician Benoit Mandelbrot, are so popular as striking shapes produced by computer-graphics, circulated on T-shirts, that they may seem superficial, unscientific, trendy. They exist at an intersection between science, media and culture, and their complexity includes transactions across that folded space. The name comes from Latin fractus, broken: irregular shapes like broken shards, which however have their own pattern. Mandelbrot claims that in nature, many such patterns partly repeat on different scales. When this happens, he says, objects on any one scale will have equivalent complexity. Part of this idea is contained in Blake’s famous line: ‘To see the world in a grain of sand’. The importance of the principle is that it fundamentally challenges reductiveness. Nor is it as unscientific as it may sound. Geologists indeed see grains of sand under a microscope as highly complex. In sociology, instead of individuals (literal meaning ‘cannot be divided’) being the minimally simple unit of analysis, individuals can be understood to be as complex (e.g. with multiple identities, linked with many other social beings) as groups, classes or nations. There is no level where complexity disappears. A second concept is ‘fuzzy logic’, invented by an engineer, Zadeh. The basic idea is not unlike the literary critic Empson’s ‘ambiguity’, the sometimes inexhaustible complexity of meanings in great literature. Zadeh’s contribution was to praise the inherent ambiguity and ambiguity of natural languages as a resource for scientists and engineers, making them better, not worse, for programming control systems. Across this apparently simple bridge have flowed many fuzzy machines, more effective than their over-precise brothers. Zadeh crystallised this wisdom in his ‘Principle of incompatibility’: As the complexity of a system increases, our ability to make precise and yet significant statements about its behaviour decreases until a threshold is reached beyond which precision and significance (or relevance) become almost mutually exclusive characteristics (28) Something along these lines is common wisdom in complexity-1. For instance, under the headline “Law is too complex for juries to understand, says judge” (Dick 4), the Chief Justice of Australia, Murray Gleeson, noted a paradox of complexity, that attempts to improve a system by increasing its complexity make it worse (meaningless or irrelevant, as Zadeh said). The system loses its complexity in another sense, that it no longer holds together. My third concept is the ‘Butterfly Effect’, a name coined by Lorenz. The butterfly was this scientist’s poetic fantasy, an imagined butterfly that flaps its wings somewhere on the Andes, and introduces a small change in the weather system that triggers a hurricane in Montana, or Beijing. This idea is another riff on the idea that complex situations are not reducible to component elements. Every cause is so complex that we can never know in advance just what factor will operate in a given situation, or what its effects might be across a highly complex system. Travels in Complexity I will now explore these issues with reference to a single example, or rather, a nested set of examples, each (as in fractal theory) equivalently complex, yet none identical at any scale. I was travelling in a train from Penrith to Sydney in New South Wales in early 2006 when I read a publicity text from NSW State Rail which asked me: ‘Did you know that delays at Sydenham affect trains to Parramatta? Or that a sick passenger on a train at Berowra can affect trains to Penrith?’ No, I did not know that. As a typical commuter I was impressed, and even more so as an untypical commuter who knows about complexity science. Without ostentatious reference to sources in popular science, NSW Rail was illustrating Lorenz’s ‘butterfly effect’. A sick passenger is prosaic, a realistic illustration of the basic point, that in a highly complex system, a small change in one part, so small that no-one could predict it would matter, can produce a massive, apparently unrelated change in another part. This text was part of a publicity campaign with a scientific complexity-3 subtext, which ran in a variety of forms, in their website, in notices in carriages, on the back of tickets. I will use a complexity framework to suggest different kinds of analysis and project which might interest MaC students, applicable to objects that may not refer to be complexity-3. The text does two distinct things. It describes a planning process, and is part of a publicity program. The first, simplifying movement of Mode-1 analysis would see this difference as projecting two separate objects for two different specialists: a transport expert for the planning, a MaC analyst for the publicity, including the image. Unfortunately, as Zadeh warned, in complex conditions simplification carries an explanatory cost, producing descriptions that are meaningless or irrelevant, even though common sense (complexity-1) says otherwise. What do MaC specialists know about rail systems? What do engineers know about publicity? But collaboration in a mode-2 framework does not need extensive specialist knowledge, only enough to communicate with others. MaC specialists have a fuzzy knowledge of their own and other areas of knowledge, attuned by Humanities complexity-4 to tolerate uncertainty. According to the butterfly principle it would be foolish to wish our University education had equipped us with the necessary other knowledges. We could never predict what precise items of knowledge would be handy from our formal and informal education. The complexity of most mode-2 problems is so great that we cannot predict in advance what we will need to know. MaC is already a complex field, in which ‘Media’ and ‘Culture’ are fuzzy terms which interact in different ways. Media and other organisations we might work with are often imbued with linear forms of thought (complexity-2), and want simple answers to simple questions about complex systems. For instance, MaC researchers might be asked as consultants to determine the effect of this message on typical commuters. That form of analysis is no longer respectable in complexity-4 MaC studies. Old-style (complexity-2) effects-research modelled Senders, Messages and Receivers to measure effects. Standard research methods of complexity-2 social sciences might test effects of the message by a survey instrument, with a large sample to allow statistically significant results. Using this, researchers could claim to know whether the publicity campaign had its desired effect on its targeted demographic: presumably inspiring confidence in NSW Rail. However, each of these elements is complex, and interactions between them, and others that don’t enter into the analysis, create further levels of complexity. To manage this complexity, MaC analysts often draw on Foucault’s authority to use ‘discourse’ to simplify analysis. This does not betray the principle of complexity. Complexity-4 needs a simplicity-complexity dialectic. In this case I propose a ‘complexity discourse’ to encapsulate the complex relations between Senders, Receivers and Messages into a single word, which can then be related to other such elements (e.g. ‘publicity discourse’). In this case complexity-3 can also be produced by attending to details of elements in the S-M-R chain, combining Derridean ‘deconstruction’ with expert knowledge of the situation. This Sender may be some combination of engineers and planners, managers who commissioned the advertisement, media professionals who carried it out. The message likewise loses its unity as its different parts decompose into separate messages, leaving the transaction a fraught, unpredictable encounter between multiple messages and many kinds of reader and sender. Alongside its celebration of complexity-3, this short text runs another message: ‘untangling our complex rail network’. This is complexity-2 from science and engineering, where complexity is only a problem to be removed. A fuller text on the web-site expands this second strand, using bullet points and other signals of a linear approach. In this text, there are 5 uses of ‘reliable’, 6 uses of words for problems of complexity (‘bottlenecks’, ‘delays’, ‘congestion’), and 6 uses of words for the new system (‘simpler’, ‘independent’). ‘Complex’ is used twice, both times negatively. In spite of the impression given by references to complexity-3, this text mostly has a reductionist attitude to complexity. Complexity is the enemy. Then there is the image. Each line is a different colour, and they loop in an attractive way, seeming to celebrate graceful complexity-2. Yet this part of the image is what is going to be eliminated by the new program’s complexity-2. The interesting complexity of the upper part of the image is what the text declares is the problem. What are commuters meant to think? And Railcorp? This media analysis identifies a fissure in the message, which reflects a fissure in the Sender-complex. It also throws up a problem in the culture that produced such interesting allusions to complexity science, but has linear, reductionist attitudes to complexity in its practice. We can ask: where does this cultural problem go, in the organisation, in the interconnected system and bureaucracy it manages? Is this culture implicated in the problems the program is meant to address? These questions are more productive if asked in a collaborative mode-2 framework, with an organisation open to such questions, with complex researchers able to move between different identities, as media analyst, cultural analyst, and commuter, interested in issues of organisation and logistics, engaged with complexity in all senses. I will continue my imaginary mode-2 collaboration with Railcorp by offering them another example of fractal analysis, looking at another instant, captured in a brief media text. On Wednesday 14 March, 2007, two weeks before a State government election, a very small cause triggered a systems failure in the Sydney network. A small carbon strip worth $44 which was not properly attached properly threw Sydney’s transport network into chaos on Wednesday night, causing thousands of commuters to be trapped in trains for hours. (Baker and Davies 7) This is an excellent example of a butterfly effect, but it is not labelled as such, nor regarded positively in this complexity-1 framework. ‘Chaos’ signifies something no-one wants in a transport system. This is popular not scientific reductionism. The article goes on to tell the story of one passenger, Mark MacCauley, a quadriplegic left without power or electricity in a train because the lift was not working. He rang City Rail, and was told that “someone would be in touch in 3 to 5 days” (Baker and Davies 7). He then rang emergency OOO, and was finally rescued by contractors “who happened to be installing a lift at North Sydney” (Baker and Davies 7). My new friends at NSW Rail would be very unhappy with this story. It would not help much to tell them that this is a standard ‘human interest’ article, nor that it is more complex than it looks. For instance, MacCauley is not typical of standard passengers who usually concern complexity-2 planners of rail networks. He is another butterfly, whose specific needs would be hard to predict or cater for. His rescue is similarly unpredictable. Who would have predicted that these contractors, with their specialist equipment, would be in the right place at the right time to rescue him? Complexity provided both problem and solution. The media’s double attitude to complexity, positive and negative, complexity-1 with a touch of complexity-3, is a resource which NSW Rail might learn to use, even though it is presented with such hostility here. One lesson of the complexity is that a tight, linear framing of systems and problems creates or exacerbates problems, and closes off possible solutions. In the problem, different systems didn’t connect: social and material systems, road and rail, which are all ‘media’ in McLuhan’s highly fuzzy sense. NSW Rail communication systems were cumbrously linear, slow (3 to 5 days) and narrow. In the solution, communication cut across institutional divisions, mediated by responsive, fuzzy complex humans. If the problem came from a highly complex system, the solution is a complex response on many fronts: planning, engineering, social and communication systems open to unpredictable input from other surrounding systems. As NSW Rail would have been well aware, the story responded to another context. The page was headed ‘Battle for NSW’, referring to an election in 2 weeks, in which this newspaper editorialised that the incumbent government should be thrown out. This political context is clearly part of the complexity of the newspaper message, which tries to link not just the carbon strip and ‘chaos’, but science and politics, this strip and the government’s credibility. Yet the government was returned with a substantial though reduced majority, not the swingeing defeat that might have been predicted by linear logic (rail chaos = electoral defeat) or by some interpretations of the butterfly effect. But complexity-3 does not say that every small cause produces catastrophic effects. On the contrary, it says that causal situations can be so complex that we can never be entirely sure what effects will follow from any given case. The political situation in all its complexity is an inseparable part of the minimal complex situation which NSW Rail must take into account as it considers how to reform its operations. It must make complexity in all its senses a friend and ally, not just a source of nasty surprises. My relationship with NSW Rail at the moment is purely imaginary, but illustrates positive and negative aspects of complexity as an organising principle for MaC researchers today. The unlimited complexity of Humanities’ complexity-4, Derridean and Foucauldian, can be liberating alongside the sometimes excessive scepticism of Complexity-2, but needs to keep in touch with the ambivalence of popular complexity-1. Complexity-3 connects with complexity-2 and 4 to hold the bundle together, in a more complex, cohesive, yet still unstable dynamic structure. It is this total sprawling, inchoate, contradictory (‘complex’) brand of complexity that I believe will play a key role in the up-coming intellectual revolution. But only time will tell. References Baker, Jordan, and Anne Davies. “Carbon Strip Caused Train Chaos.” Sydney Morning Herald 17 Mar. 2007: 7. Derrida, Jacques. Of Grammatology. Baltimore: Johns Hopkins, 1976. Dick, Tim. “Law Is Now Too Complex for Juries to Understand, Says Judge.” Sydney Morning Herald 26 Mar. 2007: 4. Empson, William. Seven Types of Ambiguity. London: Chatto and Windus, 1930. Foucault, Michel. “The Order of Discourse.” In Archaeology of Knowledge, trans. A.M Sheridan Smith. London: Tavistock, 1972. Gibbons, Michael. The New Production of Knowledge. London: Sage, 1994. Lorenz, Edward. The Essence of Chaos. London: University College, 1993. Lyotard, Jean-Francois. The Postmodern Condition. Manchester: Manchester UP, 1984. McLuhan, Marshall. Understanding Media. London: Routledge, 1964. Mandelbrot, Benoit. “The Fractal Geometry of Nature.” In Nina Hall, ed. The New Scientist Guide to Chaos. Harmondsworth: Penguin, 1963. Nowottny, Henry. Rethinking Science. London: Polity, 2001. Snow, Charles Percy. The Two Cultures and the Scientific Revolution. London: Faber 1959. Urry, John. Global Complexity. London: Sage, 2003. Zadeh, Lotfi Asker. “Outline of a New Approach to the Analysis of Complex Systems and Decision Processes.” ILEE Transactions on Systems, Man, and Cybernetics 3.1 (1973): 28-44. Citation reference for this article MLA Style Hodge, Bob. "The Complexity Revolution." M/C Journal 10.3 (2007). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0706/01-hodge.php>. APA Style Hodge, B. (Jun. 2007) "The Complexity Revolution," M/C Journal, 10(3). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0706/01-hodge.php>.

IntroductionNew Orleans is one of a number of infamous swamp cities—cities built in swamps, near them or on land “reclaimed” from them, such as London, Paris, Venice, Boston, Chicago, Washington, Petersburg, and Perth. New Orleans seemed to be winning the battle against the swamps until Hurricane Katrina of 2005, or at least participating in an uneasy truce between its unviable location and the forces of the weather to the point that the former was forgotten until the latter intruded as a stark reminder of its history and geography. Around the name “Katrina” a whole series of events and images congregate, including those of photographer Robert Polidori in his monumental book, After the Flood. Katrina, and the exacerbating factors of global warming and drained wetlands, and their impacts, especially on the city of New Orleans (both its infrastructure and residents), point to the cultural construction and production of the disaster. This suite of occurrences is a salutary instance of the difficulties of trying to maintain a hard and fast divide between nature and culture (Hirst and Woolley 23; Giblett, Body 16–17) and the need to think and live them together (Giblett, People and Places). A hurricane is in some sense a natural event, but in the age of global warming it is also a cultural occurrence; a flood produced by a river breaking its banks is a natural event, but a flood caused by breeched levees and drained wetlands is a cultural occurrence; people dying is a natural event, but people dying by drowning in a large and iconic American city created by drainage of wetlands is a cultural disaster of urban planning and relief logistics; and a city set in a swamp is natural and cultural, with the cultural usually antithetical to the natural. “Katrina” is a salutary instance of the cultural and natural operating together in and as “one single catastrophe” of history, as Benjamin (392) put it, and of geography I would add in the will to fill, drain, or reclaim wetlands. Rather than a series of catastrophes proceeding one after the other through history, Benjamin's (392) “Angel of History” sees one single catastrophe of history. This single catastrophe, however, occurs not only in time, in history, but also in space, in a place, in geography. The “Angel of Geography” sees one single catastrophe of geography of wetlands dredged, filled, and reclaimed, cities set in them and cities being re-reclaimed by them in storms and floods. In the case of “Katrina,” the catastrophe of history and geography is tied up with the creation, destruction, and recreation of New Orleans in its swampy location on the Mississippi delta.New OrleansNew Orleans is not only “the nation’s quintessential river city” as Kelman (199) puts it, but also one of a number of infamous swamp cities. In his post-Katrina preface to his study of New Orleans as what he calls “an unnatural metropolis,” Colten notes:While other cities have occupied wetlands, few have the combination of poorly-drained and flood-susceptible territory of New Orleans. Portions of Washington, D.C. occupied wetlands, but there was ample solid ground above the reach of the Potomac [River’s] worst floods. Chicago’s founders platted their city on a wetland site, but the sluggish Chicago River did not drain the massive territory of the Mississippi. (5)“Occupied” is arguably a euphemism for dredging, draining, filling, and reclaiming wetlands. Occupation also conjures up visions of an occupying army, which may be appropriate in the case of New Orleans as the Army Corps of Engineers have spearheaded much of the militarisation by dredging and draining wetlands in New Orleans and elsewhere in the U.S.The location for the city was not propitious. Wilson describes how “the city itself was constructed on an uneven patch of relatively high ground in the midst of a vast swamp” (86). New Orleans for Kelman “is surrounded by a wet world composed of terrain that is not quite land” (22) with the Mississippi River delta on one side and Lake Pontchartrain and the “backswamps” on the other, though the latter were later drained. The Mississippi River for Kelman is “the continent’s most famed and largest watercourse” (199). Perhaps it is also the continent’s most tamed and leveed watercourse. Earlier Kelman related how a prominent local commentator in 1847 “personified the Mississippi as a nurturing mother” because the river “hugged New Orleans to its ‘broad bosom’” (79). Supposedly this mother was the benign, malign, and patriarchal Mother Nature of the leveed river and not the recalcitrant, matrifocal Great Goddess of the swamps that threatened to break the levees and flood the city (see Giblett, Postmodern Wetlands; People and Places, especially Chapter 1). The Mississippi as the mother of all American rivers gave birth to the city of New Orleans at her “mouth,” or more precisely at the other end of her anatomy with the wetland delta as womb. Because of its location at the “mouth” of the Mississippi River, New Orleans for Flint was “historically the most important port in the United States” (230). Yet by the late 1860s the river was seen by New Orleanians, Kelman argues, only as “an alimentary canal, filled with raw waste and decaying animal carcasses” (124). The “mouth” of the river had ceased to be womb and had become anus; the delta had ceased to be womb and had become bowel. The living body of the earth was dying. The river, Kelman concludes, was “not sublime” and had become “an interstate highway” (146). The Angel of Geography sees the single catastrophe of wetlands enacted in the ways in which the earth is figured in a politics of spaces and places. Ascribing the qualities of one place to another to valorise one place and denigrate another and to figure one pejoratively or euphemistically (as in this case) is “placist” (Giblett, Landscapes 8 and 36). Deconstructing and decolonising placism and its use of such figures can lead to a more eco-friendly figuration of spaces and places. New Orleans is one place to do so.What Colten calls “the swampy mire behind New Orleans” was drained in the first 40 years of the twentieth century (46). Colten concludes that, “by the 1930s, drainage and landfilling efforts had successfully reclaimed wetland between the city and the lake, and in the post-war years similar campaigns dewatered marshlands for tract housing eastward and westward from the city” (140–1). For Wilson “much of New Orleans’s history can be seen as a continuing battle with the swamp” (86). New Orleans was a frontline in the modern war against wetlands, the kind of war that Fascists such as Mussolini liked to fight because they were so easy to win (see Giblett, Postmodern Wetlands 115). Many campaigns were fought against wetlands using the modern weapons of monstrous dredgers. The city had struck what Kelman calls “a Faustian bargain with the levees-only policy” (168). In other words, it had sold its soul to the devil of modern industrial technology in exchange for temporary power. New Orleans tried to dominate wetlands with the ironic result that not only “efforts to drain the city dominate early New Orleans history into the present day” as Wilson (86) puts it, but also that these efforts occasionally failed with devastating results. The city became dominated by the waters it had sought to dominate in an irony of history and geography not lost on the student of wetlands. Katrina was the means that reversed the domination of wetlands by the city. Flint argues that “Katrina’s wake-up call made it unconscionable to keep building on fragile coastlines […] and in floodplains” (232–3). And in swamps, I would add. Colten “traces the public’s abandonment of the belief that the city is no place for a swamp” (163). The city is also no place for the artificial swamp of the aftermath of Katrina depicted by Polidori. As the history of New Orleans attests, the swamp is no place for a city in the first place when it is being built, and the city is no place for a swamp in the second place when it is being ravaged by a hurricane and storm surges. City is antithetical and inimical to swamp. They are mutually exclusive. New Orleans for Wilson is “a city on a swamp” (90 my emphasis). In the 1927 flood (Wilson 111), for Kelman “one of the worst flood years in history” (157), and in the 2005 hurricane, the worst flood year so far in its history, New Orleans was transformed into a city of a swamp. The 1927 flood was at the time, and as Kelman puts it, “the worst ‘natural’ disaster in U.S. history” (161), only to be surpassed by the 2005 flood in New Orleans and the 2012 floods in north-eastern U.S. in the wake of Superstorm Sandy in which the drained marshlands of New York and New Jersey returned with a vengeance. In all these cases the swamp outside the city, or before the city, came into the city, became now. The swamp in the past returned in the present; the absent swamp asserted its presence. The historical barriers between city and swamp were removed. KatrinaKatrina for Kelman (xviii) was not a natural disaster. Katrina produced “water […] out of place” (Kelman x). In other words, and in Mary Douglas’s terms for whom dirt is matter out of place (Douglas 2), this water was dirt. It was not merely that the water was dirty in colour or composition but that the water was in the wrong place, in the buildings and streets, and not behind levees, as Polidori graphically illustrates in his photographs. Bodies were also out of place with “corpses floating in dirty water” (Kelman x) (though Polidori does not photograph these, unlike Dean Sewell in Aceh in the aftermath of the Asian tsunami in what I call an Orientalist pornography of death (Giblett, Landscapes 158)). Dead bodies became dirt: visible, smelly, water-logged. Colten argues that “human actions […] make an extreme event into a disaster […]. The extreme event that became a disaster was not just the result of Katrina but the product of three centuries of urbanization in a precarious site” (xix). Yet Katrina was not only the product of three centuries of urbanisation of New Orleans’ precarious and precious watershed, but also the product of three centuries of American urbanisation of the precarious and precious airshed through pollution with greenhouse gases.The watery geographical location of New Orleans, its history of drainage and levee-building, the fossil-fuel dependence of modern industrial capitalist economies, poor relief efforts and the storm combined to produce the perfect disaster of Katrina. Land, water, and air were mixed in an artificial quaking zone of elements not in their normal places, a feral quaking zone of the elements of air, earth and water that had been in the native quaking zone of swamps now ran amok in a watery wasteland (see Giblett, Landscapes especially Chapter 1). Water was on the land and in the air. In the beginning God, when created the heavens and the earth, darkness and chaos moved over the face of the waters, and the earth was without form and void in the geographical location of a native quaking zone. In the ending, when humans are recreating the heavens and the earth, darkness and chaos move over the face of the waters, and the earth is without form and void in the the geographical location and catastrophe of a feral quaking zone. Humans were thrown into this maelstrom where they quaked in fear and survived or died. Humans are now recreating the city of New Orleans in the aftermath of “Katrina.” In the beginning of the history of the city, humans created the city; from the disastrous destruction of some cities, humans are recreating the city.It is difficult to make sense of “Katrina.” Smith relates that, “as well as killing some 1500 people, the bill for the devastation wrought by Hurricane Katrina on New Orleans […] was US$200 billion, making it the most costly disaster in American history,” more than “9/11” (303; see also Flint 230). A whole series of events and images congregate around the name “Katrina,” including those of photographer Robert Polidori in his book of photographs, After the Flood, with its overtones of divine punishment for human sin as with the biblical flood (Coogan et al. Genesis, Chapters 6–7). The flood returns the earth to the beginning when God created heaven and earth, when “the earth was without form and darkness moved […] upon the face of the waters” (Coogan et al. Genesis Chapter 1, Verse 2)—God's first, and arguably best, work (Giblett, Postmodern Wetlands 142–143; Canadian Wetlands “Preface”). The single catastrophe of history and geography begins here and now in the act of creation on the first day and in dividing land from water as God also did on the second day (Coogan et al. Genesis Chapter 1, Verse 7)—God’s second, and arguably second best, work. New Orleans began in the chaos of land and water. This chaos recurs in later disasters, such as “Katrina,” which merely repeat the creation and catastrophe of the beginning in the eternal recurrence of the same. New Orleans developed by dividing land from water and is periodically flooded by the division ceasing to be returning the city to its, and the, beginning but this time inflected as a human-made “swamp,” a feral quaking zone (Giblett, Landscapes Chapter 1). Catastrophe and creativity are locked together from the beginning. The creation of the world as wetland and the separation of land and water was a catastrophic action on God's part. Its repetition in the draining or filling of wetlands is a catastrophic event for the heavens and earth, and humans, as is the unseparation of land and water in floods. What Muecke calls the rhetoric of “natural disaster” (259, 263) looms large in accounts of “Katrina.” In an escalating scale of hyperbole, “Katrina” for Brinkley was a “natural disaster” (5, 60, 77), “the worst natural disaster in modern U.S. history” (62), “the biggest natural disaster in recent American history” (273), and “the worst natural disaster in modern American history” (331). Yet a hurricane in and by itself is not a disaster. It is a natural event. Perhaps all that could simply be said is that “Katrina was one of the most powerful storms ever recorded in U.S. history” (Brinkley 73). Yet to be recorded in U.S. history “Katrina” had to be more than just a storm. It had also to be more than merely what Muecke calls an “oceanic disaster” (259) out to sea. It had to have made land-fall, and it had to have had human impact. It was not merely an event in the history of weather patterns in the U.S. For Brinkley “the hurricane disaster was followed by the flood disaster, which was followed by human disasters” (249). These three disasters for Brinkley add up to “the overall disaster, the sinking of New Orleans, [which] was a man-made disaster, resulting from poorly designed and managed levees and floodwalls” (426). The result was that for Brinkley “the man-made misery was worse than the storm” (597). The flood and the misery amount to what Brinkley calls “the Great Deluge [which] was a disaster that the country brought on itself” (619). The storm could also be seen as a disaster that the country brought on itself through the use of fossil fuels. The overall disaster comprising the hurricane the flood, the sinking city and its drowning or displaced inhabitants was preceded and made possible by the disasters of dredging wetlands and of global warming. Brinkley cites the work of Kerry Emanuel and concludes that “global warming makes bad hurricanes worse” (74). Draining wetlands also makes bad hurricanes worse as “miles of coastal wetlands could reduce hurricane storm surges by over three or four feet” (Brinkley 10). Miles of coastal wetlands, however, had been destroyed. Brinkley relates that “nearly one million acres of buffering wetlands in southern Louisiana disappeared between 1990 and 2005” (9). They “disappeared” as the result, not of some sort of sleight of hand or mega-conjuring trick, nor of erosion from sea-intrusion (though that contributed), but of deliberate human practice. Brinkley relates how “too many Americans saw these swamps and coastal wetlands as wastelands” (9). Wastelands needed to be redeemed into enclave estates of condos and strip developments. In a historical irony that is not lost on students of wetlands and their history, destroying wetlands can create the wasteland of flooded cities and a single catastrophe of history and geography, such as New Orleans in the aftermath of Hurricane Katrina.In searching for a trope to explain these events Brinkley turns to the tried and true figure of the monster, usually feminised, and “Katrina” is no exception. For him, “Hurricane Katrina had been a palpable monster, an alien beast” (Brinkley xiv), “a monstrous hurricane” (72), “a monster hurricane” (115), and “the monster storm” (Brinkley 453 and Flint 230). A monster, according to The Concise Oxford Dictionary (Allen 768), is: (a) “an imaginary creature, usually large and frightening, composed of incongruous elements; or (b) a large or ugly or misshapen animal or thing.” Katrina was not imaginary, though it or she was and has been imagined in a number of ways, including as a monster. “She” was certainly large and frightening. “She” was composed of the elements of air and water. These may be incongruous elements in the normal course of events but not for a hurricane. “She” certainly caused ugliness and misshapenness to those caught in her wake of havoc, but aerial photographs show her to be a perfectly shaped hurricane, albeit with a deep and destructive throat imaginable as an orally sadistic monster. ConclusionNew Orleans, as Kelman writes in his post-Katrina preface, “has a horrible disaster history” (xii) in the sense that it has a history of horrible disasters. It also has a horrible history of the single disaster of its swampy location. Rather than “a chain of events that appears before us,” “the Angel of History” for Benjamin “sees one single catastrophe which keeps piling wreckage upon wreckage” (392). Rather than a series of disasters of the founding, drainage, disease, death, floods, hurricanes, etc. that mark the history of New Orleans, the Angel of History sees a single, catastrophic history, not just of New Orleans but preceding and post-dating it. This catastrophic history and geography began in the beginning when God created the heavens and the earth, darkness and chaos moved over the face of the waters, the earth was without form and void, and when God divided the land from the water, and is ending in industrial capitalism and its technologies, weather, climate, cities, floods, rivers, and wetlands intertwining and inter-relating together as entities and agents. Rather than a series of acts and sites of creativity and destruction that appear before us, the Angel of Geography sees one single process and place which keeps (re)creating order out of chaos and chaos out of order. This geography and history began at the beginning when God created the heavens and the earth, and the wetland, and divided land from water, and continues when and as humans drain(ed) wetlands, create(d) cities, destroy(ed) cites, rebuilt/d cities and rehabilitate(d) wetlands. “Katrina” is a salutary instance of the cultural and natural operating together in the one single catastrophe and creativity of divine and human history and geography.ReferencesAllen, Robert. The Concise Oxford Dictionary. 8th ed. Oxford: Clarendon Press, 1990.Benjamin, Walter. “On the Concept of History.” Selected Writings Volume 4: 1938–1940. Eds. Howard Eiland and Michael W. Jennings. Cambridge, MA: The Belknap Press of Harvard UP, 2003. 389–400.Brinkley, Douglas. The Great Deluge: Hurricane Katrina, New Orleans and the Mississippi Gulf Coast. New York: William Morrow, 2006.Colten, Craig. An Unnatural Metropolis: Wresting New Orleans from Nature. Baton Rouge: Louisiana State UP, 2006.Coogan, Michael, Marc Brettler, Carol Newsom, and Pheme Perkins, eds. The New Oxford Annotated Bible, New Revised Standard Version with the Apocrypha. 4th ed. New York: Oxford UP, 2010.Douglas, Mary. Purity and Danger: An Analysis of the Concepts of Pollution and Taboo. London: Routledge, 1966.Flint, Anthony. This Land: The Battle over Sprawl and the Future of America. Baltimore: Johns Hopkins UP, 2006.Giblett, Rod. Postmodern Wetlands: Culture, History, Ecology. Edinburgh: Edinburgh UP, 1996.———. The Body of Nature and Culture. Houndmills: Palgrave Macmillan, 2008.———. Landscapes of Culture and Nature. Houndmills: Palgrave Macmillan, 2009.———. People and Places of Nature and Culture. Bristol: Intellect Books, 2011.———. Canadian Wetlands: Place and People. Bristol: Intellect Books, forthcoming 2014.Hirst, Paul, and Penny Woolley. “The Social Formation and Maintenance of Human Attributes.” Social Relations and Human Attributes. London: Tavistock, 1982. 23–31.Kelman, Ari. A River and its City: The Nature of Landscape in New Orleans. Berkeley: U of California P, 2006.Muecke, Stephen. “Hurricane Katrina and the Rhetoric of Natural Disasters.” Fresh Water: New Perspectives on Water in Australia. Eds. Emily Potter, Alison Mackinnon, Stephen McKenzie and Jennifer McKay. Carlton: Melbourne UP, 2005. 259–71.Polidori, Robert. After the Flood. Göttingen: Steidl, 2006.Smith, P.D. City: A Guidebook for the Urban Age. London: Bloomsbury, 2012.Wilson, Anthony. Shadow and Shelter: The Swamp in Southern Culture. Jackson: UP of Mississippi, 2006.

Our thesis is that the city’s ambience is now an unstable dialectic in which we are watchers and watched, mirrored and refracted in a landscape of iPhone auteurs, eTags, CCTV and sousveillance. Embrace ambience! Invoking Benjamin’s spirit, this article does not seek to limit understanding through restriction to a particular theme or theoretical construct (Buck-Morss 253). Instead, it offers snapshots of interactions at the dawn of the postmodern city. That bricolage also engages how people appropriate, manipulate, disrupt and divert urban spaces and strategies of power in their everyday life. Ambient information can both liberate and disenfranchise the individual. This article asks whether our era’s dialectics result in a new personhood or merely restate the traditional spectacle of ‘bright lights, big city’. Does the virtualized city result in ambient anomie and satiation or in surprise, autonomy and serendipity? (Gumpert 36) Since the steam age, ambience has been characterised in terms of urban sound, particularly the alienation attributable to the individual’s experience as a passive receptor of a cacophony of sounds – now soft, now loud, random and recurrent–from the hubbub of crowds, the crash and grind of traffic, the noise of industrial processes and domestic activity, factory whistles, fire alarms, radio, television and gramophones (Merchant 111; Thompson 6). In the age of the internet, personal devices such as digital cameras and iPhones, and urban informatics such as CCTV networks and e-Tags, ambience is interactivity, monitoring and signalling across multiple media, rather than just sound. It is an interactivity in which watchers observe the watched observing them and the watched reshape the fabric of virtualized cities merely by traversing urban precincts (Hillier 295; De Certeau 163). It is also about pervasive although unevenly distributed monitoring of individuals, using sensors that are remote to the individual (for example cameras or tag-readers mounted above highways) or are borne by the individual (for example mobile phones or badges that systematically report the location to a parent, employer or sex offender register) (Holmes 176; Savitch 130). That monitoring reflects what Doel and Clark characterized as a pervasive sense of ambient fear in the postmodern city, albeit fear that like much contemporary anxiety is misplaced–you are more at risk from intimates than from strangers, from car accidents than terrorists or stalkers–and that is ahistorical (Doel 13; Scheingold 33). Finally, it is about cooption, with individuals signalling their identity through ambient advertising: wearing tshirts, sweatshirts, caps and other apparel that display iconic faces such as Obama and Monroe or that embody corporate imagery such as the Nike ‘Swoosh’, Coca-Cola ‘Ribbon’, Linux Penguin and Hello Kitty feline (Sayre 82; Maynard 97). In the postmodern global village much advertising is ambient, rather than merely delivered to a device or fixed on a billboard. Australian cities are now seas of information, phantasmagoric environments in which the ambient noise encountered by residents and visitors comprises corporate signage, intelligent traffic signs, displays at public transport nodes, shop-window video screens displaying us watching them, and a plethora of personal devices showing everything from the weather to snaps of people in the street or neighborhood satellite maps. They are environments through which people traverse both as persons and abstractions, virtual presences on volatile digital maps and in online social networks. Spectacle, Anomie or Personhood The spectacular city of modernity is a meme of communication, cultural and urban development theory. It is spectacular in the sense that of large, artificial, even sublime. It is also spectacular because it is built around the gaze, whether the vistas of Hausmann’s boulevards, the towers of Manhattan and Chicago, the shopfront ‘sea of light’ and advertising pillars noted by visitors to Weimar Berlin or the neon ‘neo-baroque’ of Las Vegas (Schivelbusch 114; Fritzsche 164; Ndalianis 535). In the year 2010 it aspires to 2020 vision, a panoptic and panspectric gaze on the part of governors and governed alike (Kullenberg 38). In contrast to the timelessness of Heidegger’s hut and the ‘fixity’ of rural backwaters, spectacular cities are volatile domains where all that is solid continues to melt into air with the aid of jackhammers and the latest ‘new media’ potentially result in a hypereality that make it difficult to determine what is real and what is not (Wark 22; Berman 19). The spectacular city embodies a dialectic. It is anomic because it induces an alienation in the spectator, a fatigue attributable to media satiation and to a sense of being a mere cog in a wheel, a disempowered and readily-replaceable entity that is denied personhood–recognition as an autonomous individual–through subjection to a Fordist and post-Fordist industrial discipline or the more insidious imprisonment of being ‘a housewife’, one ant in a very large ant hill (Dyer-Witheford 58). People, however, are not automatons: they experience media, modernity and urbanism in different ways. The same attributes that erode the selfhood of some people enhance the autonomy and personhood of others. The spectacular city, now a matrix of digits, information flows and opportunities, is a realm in which people can subvert expectations and find scope for self-fulfillment, whether by wearing a hoodie that defeats CCTV or by using digital technologies to find and associate with other members of stigmatized affinity groups. One person’s anomie is another’s opportunity. Ambience and Virtualisation Eighty years after Fritz Lang’s Metropolis forecast a cyber-sociality, digital technologies are resulting in a ‘virtualisation’ of social interactions and cities. In post-modern cityscapes, the space of flows comprises an increasing number of electronic exchanges through physically disjointed places (Castells 2002). Virtualisation involves supplementation or replacement of face-to-face contact with hypersocial communication via new media, including SMS, email, blogging and Facebook. In 2010 your friends (or your boss or a bully) may always be just a few keystrokes away, irrespective of whether it is raining outside, there is a public transport strike or the car is in for repairs (Hassan 69; Baron 215). Virtualisation also involves an abstraction of bodies and physical movements, with the information that represents individual identities or vehicles traversing the virtual spaces comprised of CCTV networks (where viewers never encounter the person or crowd face to face), rail ticketing systems and road management systems (x e-Tag passed by this tag reader, y camera logged a specific vehicle onto a database using automated number-plate recognition software) (Wood 93; Lyon 253). Surveillant Cities Pervasive anxiety is a permanent and recurrent feature of urban experience. Often navigated by an urgency to control perceived disorder, both physically and through cultivated dominant theory (early twentieth century gendered discourses to push women back into the private sphere; ethno-racial closure and control in the Black Metropolis of 1940s Chicago), history is punctuated by attempts to dissolve public debate and infringe minority freedoms (Wilson 1991). In the Post-modern city unprecedented technological capacity generates a totalizing media vector whose plausible by-product is the perception of an ambient menace (Wark 3). Concurrent faith in technology as a cost-effective mechanism for public management (policing, traffic, planning, revenue generation) has resulted in emergence of the surveillant city. It is both a social and architectural fabric whose infrastructure is dotted with sensors and whose people assume that they will be monitored by private/public sector entities and directed by interactive traffic management systems – from electronic speed signs and congestion indicators through to rail schedule displays –leveraging data collected through those sensors. The fabric embodies tensions between governance (at its crudest, enforcement of law by police and their surrogates in private security services) and the soft cage of digital governmentality, with people being disciplined through knowledge that they are being watched and that the observation may be shared with others in an official or non-official shaming (Parenti 51; Staples 41). Encounters with a railway station CCTV might thus result in exhibition of the individual in court or on broadcast television, whether in nightly news or in a ‘reality tv’ crime expose built around ‘most wanted’ footage (Jermyn 109). Misbehaviour by a partner might merely result in scrutiny of mobile phone bills or web browser histories (which illicit content has the partner consumed, which parts of cyberspace has been visited), followed by a visit to the family court. It might instead result in digital viligilantism, with private offences being named and shamed on electronic walls across the global village, such as Facebook. iPhone Auteurism Activists have responded to pervasive surveillance by turning the cameras on ‘the watchers’ in an exercise of ‘sousveillance’ (Bennett 13; Huey 158). That mirroring might involve the meticulous documentation, often using the same geospatial tools deployed by public/private security agents, of the location of closed circuit television cameras and other surveillance devices. One outcome is the production of maps identifying who is watching and where that watching is taking place. As a corollary, people with anxieties about being surveilled, with a taste for street theatre or a receptiveness to a new form of urban adventure have used those maps to traverse cities via routes along which they cannot be identified by cameras, tags and other tools of the panoptic sort, or to simply adopt masks at particular locations. In 2020 can anyone aspire to be a protagonist in V for Vendetta? (iSee) Mirroring might take more visceral forms, with protestors for example increasingly making a practice of capturing images of police and private security services dealing with marches, riots and pickets. The advent of 3G mobile phones with a still/video image capability and ongoing ‘dematerialisation’ of traditional video cameras (ie progressively cheaper, lighter, more robust, less visible) means that those engaged in political action can document interaction with authority. So can passers-by. That ambient imaging, turning the public gaze on power and thereby potentially redefining the ‘public’ (given that in Australia the community has been embodied by the state and discourse has been mediated by state-sanctioned media), poses challenges for media scholars and exponents of an invigorated civil society in which we are looking together – and looking at each other – rather than bowling alone. One challenge for consumers in construing ambient media is trust. Can we believe what we see, particularly when few audiences have forensic skills and intermediaries such as commercial broadcasters may privilege immediacy (the ‘breaking news’ snippet from participants) over context and verification. Social critics such as Baudelaire and Benjamin exalt the flaneur, the free spirit who gazed on the street, a street that was as much a spectacle as the theatre and as vibrant as the circus. In 2010 the same technologies that empower citizen journalism and foster a succession of velvet revolutions feed flaneurs whose streetwalking doesn’t extend beyond a keyboard and a modem. The US and UK have thus seen emergence of gawker services, with new media entrepreneurs attempting to build sustainable businesses by encouraging fans to report the location of celebrities (and ideally provide images of those encounters) for the delectation of people who are web surfing or receiving a tweet (Burns 24). In the age of ambient cameras, where the media are everywhere and nowhere (and micro-stock photoservices challenge agencies such as Magnum), everyone can join the paparazzi. Anyone can deploy that ambient surveillance to become a stalker. The enthusiasm with which fans publish sightings of celebrities will presumably facilitate attacks on bodies rather than images. Information may want to be free but so, inconveniently, do iconoclasts and practitioners of participatory panopticism (Dodge 431; Dennis 348). Rhetoric about ‘citizen journalism’ has been co-opted by ‘old media’, with national broadcasters and commercial enterprises soliciting still images and video from non-professionals, whether for free or on a commercial basis. It is a world where ‘journalists’ are everywhere and where responsibility resides uncertainly at the editorial desk, able to reject or accept offerings from people with cameras but without the industrial discipline formerly exercised through professional training and adherence to formal codes of practice. It is thus unsurprising that South Australia’s Government, echoed by some peers, has mooted anti-gawker legislation aimed at would-be auteurs who impede emergency services by stopping their cars to take photos of bushfires, road accidents or other disasters. The flipside of that iPhone auteurism is anxiety about the public gaze, expressed through moral panics regarding street photography and sexting. Apart from a handful of exceptions (notably photography in the Sydney Opera House precinct, in the immediate vicinity of defence facilities and in some national parks), Australian law does not prohibit ‘street photography’ which includes photographs or videos of streetscapes or public places. Despite periodic assertions that it is a criminal offence to take photographs of people–particularly minors–without permission from an official, parent/guardian or individual there is no general restriction on ambient photography in public spaces. Moral panics about photographs of children (or adults) on beaches or in the street reflect an ambient anxiety in which danger is associated with strangers and strangers are everywhere (Marr 7; Bauman 93). That conceptualisation is one that would delight people who are wholly innocent of Judith Butler or Andrea Dworkin, in which the gaze (ever pervasive, ever powerful) is tantamount to a violation. The reality is more prosaic: most child sex offences involve intimates, rather than the ‘monstrous other’ with the telephoto lens or collection of nastiness on his iPod (Cossins 435; Ingebretsen 190). Recognition of that reality is important in considering moves that would egregiously restrict legitimate photography in public spaces or happy snaps made by doting relatives. An ambient image–unposed, unpremeditated, uncoerced–of an intimate may empower both authors and subjects when little is solid and memory is fleeting. The same caution might usefully be applied in considering alarms about sexting, ie creation using mobile phones (and access by phone or computer monitor) of intimate images of teenagers by teenagers. Australian governments have moved to emulate their US peers, treating such photography as a criminal offence that can be conceptualized as child pornography and addressed through permanent inclusion in sex offender registers. Lifelong stigmatisation is inappropriate in dealing with naïve or brash 12 and 16 year olds who have been exchanging intimate images without an awareness of legal frameworks or an understanding of consequences (Shafron-Perez 432). Cameras may be everywhere among the e-generation but legal knowledge, like the future, is unevenly distributed. Digital Handcuffs Generations prior to 2008 lost themselves in the streets, gaining individuality or personhood by escaping the surveillance inherent in living at home, being observed by neighbours or simply surrounded by colleagues. Streets offered anonymity and autonomy (Simmel 1903), one reason why heterodox sexuality has traditionally been negotiated in parks and other beats and on kerbs where sex workers ply their trade (Dalton 375). Recent decades have seen a privatisation of those public spaces, with urban planning and digital technologies imposing a new governmentality on hitherto ambient ‘deviance’ and on voyeuristic-exhibitionist practice such as heterosexual ‘dogging’ (Bell 387). That governmentality has been enforced through mechanisms such as replacement of traditional public toilets with ‘pods’ that are conveniently maintained by global service providers such as Veolia (the unromantic but profitable rump of former media & sewers conglomerate Vivendi) and function as billboards for advertising groups such as JC Decaux. Faces encountered in the vicinity of the twenty-first century pissoir are thus likely to be those of supermodels selling yoghurt, low interest loans or sportsgear – the same faces sighted at other venues across the nation and across the globe. Visiting ‘the mens’ gives new meaning to the word ambience when you are more likely to encounter Louis Vuitton and a CCTV camera than George Michael. George’s face, or that of Madonna, Barack Obama, Kevin 07 or Homer Simpson, might instead be sighted on the tshirts or hoodies mentioned above. George’s music might also be borne on the bodies of people you see in the park, on the street, or in the bus. This is the age of ambient performance, taken out of concert halls and virtualised on iPods, Walkmen and other personal devices, music at the demand of the consumer rather than as rationed by concert managers (Bull 85). The cost of that ambience, liberation of performance from time and space constraints, may be a Weberian disenchantment (Steiner 434). Technology has also removed anonymity by offering digital handcuffs to employees, partners, friends and children. The same mobile phones used in the past to offer excuses or otherwise disguise the bearer’s movement may now be tied to an observer through location services that plot the person’s movement across Google Maps or the geospatial information of similar services. That tracking is an extension into the private realm of the identification we now take for granted when using taxis or logistics services, with corporate Australia for example investing in systems that allow accurate determination of where a shipment is located (on Sydney Harbour Bridge? the loading dock? accompanying the truck driver on unauthorized visits to the pub?) and a forecast of when it will arrive (Monmonier 76). Such technologies are being used on a smaller scale to enforce digital Fordism among the binary proletariat in corporate buildings and campuses, with ‘smart badges’ and biometric gateways logging an individual’s movement across institutional terrain (so many minutes in the conference room, so many minutes in the bathroom or lingering among the faux rainforest near the Vice Chancellery) (Bolt). Bright Lights, Blog City It is a truth universally acknowledged, at least by right-thinking Foucauldians, that modernity is a matter of coercion and anomie as all that is solid melts into air. If we are living in an age of hypersocialisation and hypercapitalism – movies and friends on tap, along with the panoptic sorting by marketers and pervasive scrutiny by both the ‘information state’ and public audiences (the million people or one person reading your blog) that is an inevitable accompaniment of the digital cornucopia–we might ask whether everyone is or should be unhappy. This article began by highlighting traditional responses to the bright lights, brashness and excitement of the big city. One conclusion might be that in 2010 not much has changed. Some people experience ambient information as liberating; others as threatening, productive of physical danger or of a more insidious anomie in which personal identity is blurred by an ineluctable electro-smog. There is disagreement about the professionalism (for which read ethics and inhibitions) of ‘citizen media’ and about a culture in which, as in the 1920s, audiences believe that they ‘own the image’ embodying the celebrity or public malefactor. Digital technologies allow you to navigate through the urban maze and allow officials, marketers or the hostile to track you. Those same technologies allow you to subvert both the governmentality and governance. You are free: Be ambient! References Baron, Naomi. Always On: Language in an Online and Mobile World. New York: Oxford UP, 2008. Bauman, Zygmunt. 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