Книги з теми "Key account management"
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Vyas, Preeta H. Key account management. Ahmedabad: Indian Institute of Management, 2012.
Bickelmann, Rolf E. Key Account Management. Wiesbaden: Gabler Verlag, 2002. http://dx.doi.org/10.1007/978-3-322-89051-1.
Jensen, Ove. Key-Account-Management. Wiesbaden: Deutscher Universitätsverlag, 2004. http://dx.doi.org/10.1007/978-3-663-10468-1.
Woodburn, Diana, and Malcolm McDonald, eds. Key Account Management. Hoboken, NJ, USA: John Wiley & Sons, Inc., 2012. http://dx.doi.org/10.1002/9781119207252.
Jensen, Ove. Key-Account-Management. Wiesbaden: Deutscher Universitätsverlag, 2001. http://dx.doi.org/10.1007/978-3-663-08628-4.
Rau, Harald. Key Account Management. Wiesbaden: Gabler Verlag, 1994. http://dx.doi.org/10.1007/978-3-322-82729-6.
Verra, G. J. Global account management. New York: Routledge, 2003.
Cheverton, Peter. Key Account Management 3rd edition. London: Kogan Page Publishers, 2006.
Verbeke, Willem. Succesvol shapen van key accounts. [Amsterdam etc.]: Financial Times/Prentice Hall, 2003.
Langdon, Ken. Key accounts are different: Sales solutions for key account managers. London: Pitman, 1995.
McDonald, Malcolm. Key account management: The definitive guide. 2nd ed. Amsterdam: Butterworth-Heinemann, 2007.
Woodburn, Diana. Key account management: The definitive guide. 3rd ed. Chichester, West Sussex, U.K: Wiley, 2011.
B, Miller Robert. Successful large account management. London: Kogan Page, 1994.
B, Miller Robert. Successful large account management. New York: H. Holt, 1991.
B, Miller Robert. Successful large account management. New York, NY: Warner Books, 1991.
Seidler, Markus. Key-Account-Management in der Automobilindustrie. Wiesbaden: Springer Fachmedien, 2009.
Gegenmantel, Rolf. Key-Account-Management in der Konsumgüterindustrie. Wiesbaden: Deutscher Universitätsverlag, 1996. http://dx.doi.org/10.1007/978-3-663-08629-1.
Edman, Rolf. Key account management: Nyckeln till framgång. Stockholm: Ekerlids Förlag, 1997.
Sidow, Hans D. Key-Account-Management: Wettbewerbsvorteile durch Kundenbezogene Verkaufsstrategien. Landsberg: Mod. Industrie, 1991.
Biesel, Hartmut H. Key Account Management erfolgreich planen und umsetzen. Wiesbaden: Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-8349-4279-1.
Biesel, Hartmut H., ed. Key Account Management erfolgreich planen und umsetzen. Wiesbaden: Gabler, 2007. http://dx.doi.org/10.1007/978-3-8349-9064-8.
Biesel, Hartmut H. Key Account Management erfolgreich planen und umsetzen. Wiesbaden: Gabler Verlag, 2002. http://dx.doi.org/10.1007/978-3-322-92095-9.
Cheverton, Peter. Key account management: The route to profitable key supplier status. London: Kogan Page Limited, 1999.
Malcolm, McDonald. Key account management: Learning from supplier and customer perspectives. Oxford: Butterworth-Heinemann, 1998.
Cheverton, Peter. Key account management: Tools and techniques for achieving profitable key supplier status. 5th ed. Philadelphia, PA: Kogan Page, 2012.
Moorman, Mike. Key Account Management Excellence in Pharma & Medtech. London: Routledge, 2022. http://dx.doi.org/10.4324/9781003226512.
Cheverton, Peter. Key account management: Tools and techniques for achieving profitable key supplier status. 4th ed. Philadelphia: Kogan Page Limited, 2008.
Blackstone, A. Lee. Manage globally, sell locally: The art of strategic account management. Burr Ridge, Ill: Irwin Professional Pub., 1995.
Key Account Management. Muenchen: Redline Wirtschaft bei Ueberreuter, 2004.
Toscano-Ruffilli, Rosella. Key Account Management. Midas Verlag Ag, 2004.
Jensen, Ove. Key-Account-Management. Deutscher Universitäts Verlag, 2004.
Cheverton, Peter. Key Account Management. 2nd ed. Kogan Page, 2001.
Blythe, Jim. Sales & Key Account Management. Int. Cengage Business Press, 2004.
Hughes, David. Successful Key Account Management. Troubador Publishing Limited, 2020.
Capon, Noel. Praxishandbuch Key Account- Management. Campus Sachbuch, 2003.
Hughes, David. Successful Key Account Management. Troubador Publishing Limited, 2020.
Sieck, Hartmut. Key Account Management Im Mittelstand. Wiley-VCH, 2005.
Woodburn, Diana, and McDonald Malcolm. Key Account Management (Cranfield Report). Financial Times Prentice Hall, 1999.
Reintgen, Stefan. Key Account Management - das Praxishandbuch B2B. Wiley & Sons, Incorporated, John, 2017.
Jensen, Ove. Key-Account-Management. Gestaltung - Determinanten - Erfolgsauswirkungen. Deutscher Universitäts-Verlag GmbH, 2001.
McDonald, Malcolm, and Beth Rogers. Malcolm Mcdonald on Key Account Management. Kogan Page, Limited, 2017.
Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Wiley & Sons, Incorporated, John, 2012.
Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Wiley & Sons, Incorporated, John, 2012.
Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Wiley & Sons, Incorporated, John, 2012.
McDonald, Malcolm, and Beth Rogers. Malcolm Mcdonald on Key Account Management. Kogan Page, Limited, 2017.
Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Wiley & Sons, Incorporated, John, 2019.
Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Wiley & Sons, Limited, John, 2015.
Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Taylor & Francis Group, 2007.
Reintgen, Stefan. Key Account Management - das Praxishandbuch B2B. Wiley & Sons, Incorporated, John, 2017.
Key-Account-Management in der Automobilindustrie. Wiesbaden: Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-9995-5.