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Статті в журналах з теми "Anti-smoking Advertisements"

Автор: Grafiati

Опубліковано: 11 березня 2023

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1

Raza, Syed Hassan, Anjum Zia, and Moneeba Iftikhar. "Interplay of Direct Anti-Smoking Public Service Advertisements and Anti-Smoking Messages Placement Disclosures in Movies with Attitude to Quit Smoking." Global Social Sciences Review III, no. III (September 30, 2018): 332–53. http://dx.doi.org/10.31703/gssr.2018(iii-iii).19.

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Recently, the Ministry of Health Pakistan decreed that disclosures of anti- smoking messages placement in the movies should be used whereby fear based cognitive anti-smoking message is shown. Consistent with the Elaboration Likelihood Model (ELM) assumption that persuasion messages likely influence the attitude of the relatively unmotivated individuals. This study is the first which tests and compare the ability of anti-smoking persuasion messages presented in the Direct Anti-smoking public service Advertisements (DAA) and Anti-smoking messages Placement Disclosures in movies (APD) in determining viewer’s Attitude to Quit Smoking (AQS). Hence, this attempt overcomes deficient understanding about the effects of disclosing anti-smoking advertisement placement. In a between-subject experiment (N = 120), we measure the smokers’ attitudes in the result of the direct anti-smoking advertisements along with the APDs in movies. Results of the experiment show that attitude to quit smoking becomes stronger when a direct anti-smoking advertisement and anti-smoking disclosure is shown. However, analyses based on Partial Least Squares Path Modeling (PLS-PM) on Advanced Analysis for Composites (ADANCO) 2.0.1 (a new software for variance-based SEM) attitude to quit smoking is significantly higher when the anti-smoking message disclosure is shown during the movie scenes. These results have significant implications for persuasion theories and public policy about anti-smoking campaigns.

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2

Quester, Pascale G. "Antecedents of Anti-Smoking Advertisements' Effectiveness." Journal of International Consumer Marketing 10, no. 4 (February 5, 1999): 29–48. http://dx.doi.org/10.1300/j046v10n04_03.

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3

Nurcahyani, Eti Wiyati, Fera Kresyca, Nadila Sopya Indriyani, and Fajaria Nurcandra. "THE IMPACT OF CIGARETTE ADVERTISEMENTS ON ADOLESCENTS : A LITERATURE REVIEW." Jurnal Ilmu Kesehatan Masyarakat 10, no. 2 (September 3, 2019): 74–82. http://dx.doi.org/10.26553/jikm.2019.10.2.74-82.

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Cigarette consumption occurs throughout the world and is widespread among teenagers. Moreover, the existence of cigarette advertisements as a promotional media that is easily found in various mass media, can provide smoking influences to adolescents. The purpose of this study was to determine the effects of cigarette advertising on adolescent smoking initiation. This study uses a literature review. Google Scholar, Sciene Direct, and Proquest are used to select literature related to the topic to be discussed. The analysis in this study was also assisted with several articles found on the internet. Based on research, the influence of various types of cigarette advertisements in general in various countries can lead to smoking initiation among adolescents. The image in cigarette advertisements makes smokers look attractive. Teenagers who are exposed to cigarette advertisements are more open and have a high curiosity about the use of cigarettes. Some actions need to be taken to reduce cigarette consumption in adolescents, such as providing cigarette education to adolescents, as well as enforcement of strong anti-smoking advertising, promotion and sponsorship policies. So, the teenagers know and understand the harmful effects of using these cigarettes. Keywords: Cigarette advertisement, adolescent health, smoking.

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4

Kim, Koanghyub. "Exploratory Study of Advertising Messages in Anti-Smoking Advertisements : Assessment of Anti-Smoking Advertisements through Health Communication Theories." Korean Journal of Social Science 38, no. 2 (August 31, 2019): 65–98. http://dx.doi.org/10.18284/jss.2019.08.38.2.65.

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5

Rosemary, Rizanna, Novi Susilawati, Deni Yanuar, Nur Anisah, and Mawaddah Idris. "Perceived Effectiveness of the Anti-Smoking Public Service Advertisement on YouTube (#SuaraTanpaRokok)." Communicare : Journal of Communication Studies 8, no. 1 (June 30, 2021): 1. http://dx.doi.org/10.37535/101008120211.

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Indonesia's tobacco control law enforcement remains weak and has not regulated the total ban on tobacco advertisement, promotion, and sponsorship bans (TAPS). Meanwhile, mediated anti-smoking messages have been significantly found to reduce smoking prevalence in many countries, helping people to stop smoking and preventing new smokers. Unfortunately, the anti-smoking Public Service Advertisements (PSAs) in Indonesia is unable to compete with the extensive and creative cigarette advertising or pro-smoking messages in many media platforms. Messages encouraging people to stop smoking and delivering the hazardous effects of smoking remain spotty in terms of numbers and visibility, leaving people with limited information about the adverse effects of smoking. There has been little research literature looking at how people perceived the effectiveness of anti-smoking messages. This study aims to identify and assess the anti-smoking PSAs by #suaratanparokok. A content analysis is carried out to examine the perceived effectiveness of the #suaratanparokok PSAs on YouTube. The involvement of YouTube influencers and optimizing social media platforms are important in delivering the PSAs. This study provides insights and recommendations to warn people about the danger of smoking through effective anti-smoking messages.

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6

Yoo, Jae-woong, and Young-ju Jin. "Comparative impact of fear appeals and induced hypocrisy advertising in encouraging intent to quit smoking: Applying self-construal theory to consumers’ attitudes." Global Health Promotion 27, no. 1 (October 15, 2018): 51–58. http://dx.doi.org/10.1177/1757975918783425.

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This study examined the effect of induced hypocrisy as a new anti-smoking advertisement approach on smokers’ attitudes toward advertisements and their attitudes and intentions toward smoking cessation. It also comparatively analysed the effects of this tactic against those of the fear appeals that have traditionally been used in anti-smoking campaigns. The findings showed highly positive effects from induced hypocrisy on smoker attitudes and intentions toward cessation. Comparison of fear appeals and induced hypocrisy advertising on cessation showed stronger effects from the former on cessation intentions, although not to a statistically significant degree. When smokers were categorised according to self-construal, stronger cessation attitudes and intentions were found among those belonging to the ‘interdependent self’ group than among those in the ‘independent self’ group. Theoretical and practical implications for anti-smoking advertising are also discussed.

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7

Ibrahim, Wessam. "Persuasion in Anti-Smoking Advertisements: A Multimodal Approach." Cairo Studies in English 2020, no. 1 (February 1, 2021): 42–66. http://dx.doi.org/10.21608/cse.2021.147188.

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8

Unal, Egemen, Mehmet Gokler, Selma Metintas, and Cemalettin Kalyoncu. "Effects of anti-smoking advertisements on Turkish adolescents." Eastern Mediterranean Health Journal 22, no. 9 (September 1, 2016): 654–61. http://dx.doi.org/10.26719/2016.22.9.654.

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9

Tuffs, A. "German government under attack for anti-smoking advertisements." BMJ 327, no. 7411 (August 16, 2003): 360. http://dx.doi.org/10.1136/bmj.327.7411.360.

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10

Montazeri, Ali, and James McEwen. "Effective communication: perception of two anti-smoking advertisements." Patient Education and Counseling 30, no. 1 (January 1997): 29–35. http://dx.doi.org/10.1016/s0738-3991(96)00958-5.

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11

Peters, Ronald J., Steven H. Kelder, Alexander Prokhorov, Charles Amos, George S. Yacoubian, Carolyn A. Agurcia, Nancy Murray, and Ross Shegog. "The Relationship between Perceived Youth Exposure to Anti-Smoking Advertisements: How Perceptions Differ by Race." Journal of Drug Education 35, no. 1 (March 2005): 47–58. http://dx.doi.org/10.2190/8063-qp4l-t5a5-b207.

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Data on self-reported perceived exposure to anti-smoking messages were collected from 1,608 high school students surveyed through the ASPIRE (A Smoking Prevention Interactive Experience) Program in Houston, Texas. Data collection took place between October 2002 and March 2003. Logistic regression identified that African Americans perceived significantly less exposure to anti-smoking advertisements via television (OR = .50, p ≤ 0.05) and posters (OR = .61, p ≤ 0.05) than whites. However, they had nearly twice as much perceived exposure to anti-smoking advertisements at movies (OR = 1.79, p ≤ 0.05) and sporting events (OR = 2.1, p ≤ 0.05) than their white counterparts. Hispanic youth perceived significantly less exposure to anti-smoking posters (OR = .51, p ≤ 0.05) and significantly higher exposure to anti-smoking messages at sporting events (OR = 1.92, p ≤ 0.05) and school programs (OR = 3.44, p ≤ 0.05) compared to white youth. While the relationships tested in this study are exploratory, they provide initial evidence for an important nexus between race and communication channels that may impact perceived exposure to tobacco advertising.

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12

Ra, Jin Suk, and Yeon-Hee Jeong. "Psychosocial Factors Associated with Smoking Cessation Attempts in Korean High School Students Who Engage in Intermittent and Light Smoking." Child Health Nursing Research 26, no. 1 (January 31, 2020): 1–10. http://dx.doi.org/10.4094/chnr.2020.26.1.1.

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Purpose: This study aimed to identify psychosocial factors associated with smoking cessation attempts among Korean high school students who engage in intermittent and light smoking.Methods: Cross-sectional secondary data derived from the 2018 Korea Youth Risk Behavior Web-Based Survey were analyzed within the framework of the biopsychosocial model. The sample comprised 829 high school students who reported current intermittent and light smoking, which was defined as cigarette smoking on 1~29 days in a 30-day period and no more than 10 cigarettes per day. Purposeful selection logistic regression analysis was performed.Results: In total, 71.7% (n=586) of the respondents had tried to stop smoking during the past 12 months. The main result was that respondents who had viewed an anti-smoking advertisement in the past year significantly more smoking cessation attempts than those who had not (adjusted odds ratio=2.59; 95% confidence interval=1.45~4.62, <i>p</i>=.001).Conclusion: To encourage smoking cessation attempts among high school students who engage in intermittent and light smoking, healthcare providers, including school and community nurses, should develop effective interventions using anti-smoking advertisements tailored to adolescents’ interests and developmental stage.

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13

Periyayya, Thinavan, and Vincent Eng Kim Wee. "Testing the effectiveness of health risk messages : threat and efficacy processing." Social and Management Research Journal 11, no. 1 (June 2, 2014): 101. http://dx.doi.org/10.24191/smrj.v11i1.5235.

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This is a micro study of an on-going macro study of the different categories of fear appeals used in the on-going national anti-smoking campaign. A quasi-experimental design was used to study the respondents’ responses to the anti-smoking print advertisement campaign. Two types of advertisements were selected, one which depicted a social threat and the other a damaging health threat. Each type of advertisement was evaluated by two separate groups of participants. The evaluation was based on the extended parallel process model’s (EPPM) risk diagnosis scale. The social threat advertisement had a low fear and efficacy message while the health threat advertisement had a high fear and efficacy message. Findings showed that the social threat (low fear/efficacy) was able to make the respondents of the study take a preventive behavioural or danger control position to avoid the negative consequences. In comparison the damaging health threat (high fear/ efficacy) was found to move the participants to a fear control position or maladaptive behavioural position. The study supported the main predictions of the EPPM, and showed that the efficacy construct determined how the fear appeal was processed (danger control or fear control).

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14

Zheng, Chen, and He Yu. "Application and Value of Chinese Calligraphy in Visual Design of Anti-Smoking Advertisements from the Perspective of Life Aesthetics." Tobacco Regulatory Science 7, no. 6 (November 3, 2021): 5388–94. http://dx.doi.org/10.18001/trs.7.6.29.

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Anti-smoking advertisements have great importance of value orientation and enlightening function, the visual design of anti-smoking advertisements can not only guide the formation of public health values through visual communication, but also promote the integration of economic and social benefits between media and tobacco enterprises. As an important category of visual language, Chinese calligraphy can form the natural fusion together with the linguistic features of visual design to be widely used in design practice. Being affected by the aestheticization of daily life at different levels, the functional fit between calligraphy "writing" and design "transmission", and the aesthetic contemplation on calligraphy "style" and design "meaning transmission", both become the new form for the aestheticization of daily life. From the perspective of life aesthetics, with the relationship between calligraphy art and contemporary visual design to be re-examined, in terms of the design of anti-smoking advertisements, calligraphy has realized the creation and transcendence of seeing "the ideal" from "the existence" in the application of visual design, thus forming the intention of reconstructing people's life value system in the current cultural context with "beauty", which is just the "human-oriented" design.

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15

Durkin, S., and M. Wakefield. "Comparative responses to radio and television anti-smoking advertisements to encourage smoking cessation." Health Promotion International 25, no. 1 (October 24, 2009): 5–13. http://dx.doi.org/10.1093/heapro/dap044.

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16

Donovan, Robert J., Susan Leivers, and Leonard Hannaby. "Smokers' Responses to Anti-Smoking Advertisements by Stage of Change." Social Marketing Quarterly 5, no. 2 (June 1999): 56–65. http://dx.doi.org/10.1080/15245004.1999.9961046.

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Prochaska and DiClemente's stages of change concept has been readily adopted by health promoters and social marketers. These stages have been recommended as a segmentation variable in health promotion and social marketing campaigns, while a recent social marketing text proposes the Prochaska stages as a core element of the social marketing approach. For any marketing segmentation base to be meaningful, it must be shown that the different segments respond differentially to some aspects of the communication and marketing mixes directed at the segments. Hence the utility of the stages of change approach in social marketing is dependent on evidence that individuals in the various stages of change do respond differentially to elements of the social marketing mix. Given that information is the primary component of many social marketing campaigns, and that this information is often carried in the form of paid advertisements or public service announcements (PSAs), it would be useful to determine whether individuals in the different stages of change respond differentially to the same message, and hence require separate communications.

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17

Quester, Pascale. "A Cross Cultural Study of Juvenile Response to Anti-Smoking Advertisements." Journal of Euromarketing 7, no. 2 (June 18, 1999): 29–46. http://dx.doi.org/10.1300/j037v07n02_03.

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18

Chung, Hwiman, and Euicheol Jung. "Effects of Anti-Smoking Advertisements on Young People: Role of Gender and Level of Smoking." ATHENS JOURNAL OF MASS MEDIA AND COMMUNICATIONS 5, no. 4 (October 7, 2019): 291–308. http://dx.doi.org/10.30958/ajmmc.5-4-4.

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19

Park, Hyejin, Min-Young Hong, In-Seon Lee, and Younbyoung Chae. "Effects of Different Graphic Health Warning Types on the Intention to Quit Smoking." International Journal of Environmental Research and Public Health 17, no. 9 (May 7, 2020): 3267. http://dx.doi.org/10.3390/ijerph17093267.

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Anti-smoking advertisements are widely used to demonstrate to smokers the harm of smoking, and graphic health warnings (GHWs) are expected to have a positive effect on the intention to quit smoking. This study investigated which type of GHW (health-related threat (H-GHW) vs. social threat (S-GHW)) is more effective. Two types of GHWs for tobacco were shown to 28 daily smokers and 25 non-smokers while measuring their eye movements using an eye tracker. The time spent fixating on the GHWs was measured as an index of attentional bias. Participants were also asked to evaluate the unpleasantness of the images. They stated their intention to quit smoking in response to each image in a separate session. Multiple regression analysis was used to identify the effects of psychosocial factors on the intention to quit smoking in smokers and the intention to remain as non-smokers in the non-smokers. Both smokers and non-smokers reported greater unpleasantness and cessation intentions in response to H-GHWs than to S-GHWs. Non-smokers found both types of GHWs more unpleasant than smokers did. No differences were found in gaze fixation on GHWs between the two groups. When smokers viewed S-GHWs, the intention to quit smoking was greater as they felt more unpleasant. For non-smokers, the intention to remain non-smokers was greater when they felt more unpleasant and when the attention to H-GHWs was lower. Different psychological factors in anti-smoking advertisements are involved in the intention to quit smoking in smokers and to maintain a non-smoking status in non-smokers. Different approaches should be used according to the types of warning (e.g., warnings emphasizing a negative influence on others or on their own health) in anti-smoking campaigns.

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20

Xiumin, Bai. "How to Improve the International Communication of Sanxingdui Culture: A Contrastive Analysis of the Two Videos on You Tube – With the Inspiration from an Intercultural Anti-Tobacco Advertisement." Tobacco Regulatory Science 7, no. 6 (November 3, 2021): 5924–36. http://dx.doi.org/10.18001/trs.7.6.72.

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Objectives: Anti-tobacco has been an international consensus for a very long time, and even all the countries in the world attempt to produce the thrilling advertisements to warn the smokers to quit smoking, but the stereotype is reducing its deterrent power now. So, a relaxing, intercultural anti-tobacco commercial appears to be effective, which inspires the author to think about the cross-cultural communication of a certain item. With Sanxingdui, the hottest cultural event in China, being a case, the article attempts to explore how to improve the international communication of a certain culture item. Methods: With data collection and comparison to demonstrate the actual effectiveness of Sanxingdui culture, the article proceeds from the “extension of man” theory in intercultural identity to propose several suggestions on how to promote its international communication from the perspective of “extension of culture” adapted from “extension of man”. Results: In the English-speaking world, Sanxingdui is faced with the insufficient quantity and poor quality of the propaganda products. Conclusions: Sanxingdui culture should take the intercultural perspective to redesign its overseas propaganda for the intercultural identity, as inspired from the intercultural anti-smoking advertisement.

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21

Rosemary, Rizanna, Zakirah Azman, and Ade Irma. "Why Audiences’ Voice on Developing Anti-Smoking Messages Matters." Jurnal Komunikasi: Malaysian Journal of Communication 38, no. 2 (June 29, 2022): 72–86. http://dx.doi.org/10.17576/jkmjc-2022-3802-05.

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messages about the danger of addictive substances. For example, smoking is framed as harmful and unfavourable. Anti-smoking Public Service Advertising (PSA) depicts the severe adverse effect of smoking on health, sometimes resulting in people resisting the message. In contrast, pro-smoking through tobacco advertisements is associated with fun and enjoyable behaviour, encouraging people to smoke or start smoking. Besides quality, anti-smoking PSAs in the country cannot compete with accessible cigarette advertising in terms of quantity. As a result, intervention to prevent tobacco use remains lacking. The effectiveness of anti-smoking PSA is usually assessed by looking at and counting the significant impact of the messages on people’s intention to change their behaviour. This top-down approach is missing from understanding why people perceive the messages as meaningful and how they are likely to accept or reject them, particularly where smoking remains socially and culturally normalised, like in Indonesia. By reviewing the relevant literature on audience research, this paper aims to propose the cultural media audience as a valuable approach and framework in health communication and provide an analysis of some mediated smoking campaigns in Indonesia. The existing PSA tends to underscore people’s perceptions and expectations of the messages. It is argued that a cultural-media audience approach allows for staging people’s voices about persuasive health messages and helps to develop meaningful smoking-related interventions or campaigns. Keywords: Anti-smoking, health communication, media audience, message, Indonesia.

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Rudresh, Harish B., and Sudhir Gowda. "Influence of anti-tobacco advertisements on the attitude of slum dwellers about use of tobacco: a cross-sectional study from Mandya city." International Journal Of Community Medicine And Public Health 6, no. 10 (September 26, 2019): 4516. http://dx.doi.org/10.18203/2394-6040.ijcmph20194522.

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Background: As per the Cigarette and Other Tobacco Products Act (COTPA) rules, the anti-tobacco health spots and disclaimers are being provided by the Ministry of Health and Family Welfare, India. These advertisements are aimed at creating awareness about the ill effects of tobacco use. Mass media anti-tobacco advertising campaigns play an important role as part of a comprehensive tobacco control program and are associated with increase in smoking cessation and declines in adult tobacco use prevalence.Methods: This cross-sectional study was conducted to assess the influence of anti-tobacco advertisements among slum dwellers of Mandya city. A self-structured, close-ended questionnaire was used to interview 700 slum dwellers. The questionnaire consisted of sociodemographic data, tobacco usage status, questions related to awareness about anti-tobacco advertisements, and influence of anti-tobacco advertisements on attitude toward tobacco use. Frequency distributions and percentages were examined for each item and Chi-square test was used.Results: Out of 700 participants 54.5% were males and 45.5% were females. Nearly 87.7% of males and 70.2% of females had noticed the statutory warning which is shown during tobacco products’ usage on television/movies. Almost 66.4% of males and 68.0% of females had a positive change in attitude toward tobacco use due to influence of anti-tobacco advertisements.Conclusions: There is awareness against use of tobacco and this awareness should be used to motivate them to quit tobacco as well as to stop them from initiating tobacco use.

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Lee, Yue-Chune, Li-Chuan Chang, Chieh Hsu, and Pei-Ching Chen. "Comparing the Characteristics of Cigarette Smoking and e-Cigarette and IQOS Use among Adolescents in Taiwan." Journal of Environmental and Public Health 2020 (June 20, 2020): 1–8. http://dx.doi.org/10.1155/2020/7391587.

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Objectives. Our objective in this study was to identify the risk factors for cigarette, e-cigarette, and IQOS use among adolescents in Taiwan, with a particular focus on socioeconomic status, smoking status of parents and peers, cigarette promotions, and anti-tobacco campaigns. Methods. Data were obtained from the 2018 version of the annual cross-sectional Taiwan Global Youth Tobacco Survey, which is used to monitor tobacco use among Taiwanese adolescents in junior and senior high schools. The dependent variables in the study were “current cigarette smoking,” “current use of e-cigarettes,” and “current use of IQOS devices” (i.e., during the 30 days prior to survey completion). Independent variables included gender, school grade, monthly income/allowance, educational level of parents, smoking status of parents, smoking status of close friends, access to free cigarettes, exposure to cigarette advertisements, and attendance at anti-tobacco courses. Logistic regression was used in the identification of factors correlated with the current use of cigarettes, e-cigarettes, or IQOS. Results. We determined that 5.65% of the adolescents in the study were currently using cigarettes, 2.74% were currently using e-cigarettes, and 2.33% were currently using IQOS. Our analysis revealed a number of factors that have a bearing on smoking behavior, including gender, monthly allowance, educational level of parents, smoking status of parents and close friends, access to free cigarettes, and exposure to cigarette advertisements. Conclusions. The tobacco product that was most widely used by adolescents was cigarettes, followed by e-cigarettes and IQOS. The socioeconomic status, smoking status of parents/close friends, and access to cigarettes were all identified as important factors related to the current use of cigarettes, e-cigarettes, and IQOS by adolescents.

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Gavish, Iris, and Yossi Gavish. "Using COVID-19 Symbols in Anti-Smoking Fear Appeal Advertisements for Encouraging Smoking Cessation among Israeli Smokers." International Journal of Environmental Research and Public Health 18, no. 20 (October 15, 2021): 10839. http://dx.doi.org/10.3390/ijerph182010839.

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The current study aims to reveal whether using COVID-19 as the threatening message in anti-smoking ads will influence smokers differently than other threat appeals. All ads that were chosen for this study were created by the Israel Cancer Association/the Israeli Ministry of Health. Since the coronavirus has proven to have far-reaching effects on the human respiratory system, it is directly connected to smoking. The present study included semi-structured in-depth interviews with experts, a pre-test (n = 106) and an online questionnaire including 721 participants (adults aged 18–30 versus 55+). The findings indicated that when using the COVID-19 symbol as the threatening message in an anti-smoking ad for the older participants, smoking cessation intentions were higher than when using a cigarette simulating a ‘gunpoint’ threat (p < 0.08). Additionally, when using the COVID-19 symbol, there was a positive relation between participants’ age and smoking cessation intentions. The average smoking cessation intention for the participants from the older age group (M = 3.05, SD = 1.07) was higher than the average for the participants from the young age group (M = 2.80, SD = 1.13). Finally, when using impotence (for men) and pregnancy risks (for women) as the threatening message in the ads for young respondents, smoking cessation intentions were higher than when using COVID-19 (p < 0.05). The results may help decision-makers and public health officials in choosing the marketing communication suited for conveying messages aimed to encourage people to reduce/quit smoking.

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Burgers, Christian, and Jolanda Veldhuis. "Tailoring fear appeals to lower-educated adolescents: The influence of modality and type of threat?" Information Design Journal 20, no. 1 (September 23, 2013): 32–46. http://dx.doi.org/10.1075/idj.20.1.03bur.

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Research on smoking behavior suggests that less well-educated adolescents are most susceptible to taking up smoking. This paper reports on an experiment that investigates the effects of adapting fear appeals to this target group. Threats were manipulated in terms of content (long-term health versus short-term cosmetic effects) and form (image versus text). Results demonstrated that, for long-term health fear appeals, text was considered as easier, and was better understood and evaluated, than image. These results illustrate the advantage of using fear texts over fear images when targeting less well-educated adolescents and the importance of adapting anti-smoking advertisements to this group.

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Stewart, H. S., J. A. Bowden, M. C. Bayly, G. R. Sharplin, S. J. Durkin, C. L. Miller, S. E. Givans, C. D. Warne, and M. A. Wakefield. "Potential effectiveness of specific anti-smoking mass media advertisements among Australian Indigenous smokers." Health Education Research 26, no. 6 (September 5, 2011): 961–75. http://dx.doi.org/10.1093/her/cyr065.

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27

Rosemary, Rizanna. "Pilihan Media Pencari Informasi Kesehatan." Jurnal Komunikasi Global 7, no. 2 (December 31, 2018): 169–82. http://dx.doi.org/10.24815/jkg.v7i2.11756.

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The number of smokers among women in Indonesia is increasing every year, even though smokers are predominantly male. In order to educate the public about the negative impacts of tobacco consumption, the government has produced anti-smoking Public Service Advertisements (PSAs) aired on television. The information gap about smoking hazards is due to lack of anti-smoking messages which is unable to compete with the extensive and creative pro-smoking messages in many media platforms. The way people use media for information-seeking, such as messages about smoking, dictates how they look for the messages and helps to understand how they encounter messages the most. By interviewing 39 women in Banda Aceh and Jakarta, this study presents women’s opinion about television and the media preference for searching and gaining information about smoking. The findings show that participants of the study prefer to obtain information about smoking through the media—online social media than through television, such as Facebook, YouTube, Instagram, Line, WhatsApp, and non-media like friends and their doctor’s advice. Given the substantial cost of television health campaigns, the study findings can provide input on alternative media in communicating about the harms of smoking.

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Lee, Moon J., and Mary Ann Ferguson. "Effects of Anti-Tobacco Advertisements Based on Risk-Taking Tendencies: Realistic Fear vs. Vulgar Humor." Journalism & Mass Communication Quarterly 79, no. 4 (December 2002): 945–63. http://dx.doi.org/10.1177/107769900207900411.

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This study examined effects of two different types of anti-tobacco advertisements (realistic fear ads vs. vulgar humor ads). Results indicate that rebellious participants who watched the realistic fear ads reported higher levels of interest than those who watched the vulgar humor ads. As expected, there was a strong negative correlation between participant rebelliousness and intention to quit smoking after watching realistic fear ads, a correlation not present among those who watched vulgar humor ads. Impulsive participants reported more interest in the realistic fear ads than in the vulgar humor ads, but their intentions to change smoking behavior were not affected by the different types of messages.

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Niederdeppe, Jeff, Maxwell Kellogg, Christofer Skurka, and Rosemary J. Avery. "Market-level exposure to state antismoking media campaigns and public support for tobacco control policy in the United States, 2001–2002." Tobacco Control 27, no. 2 (March 18, 2017): 177–84. http://dx.doi.org/10.1136/tobaccocontrol-2016-053506.

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ObjectiveThis study tests whether exposure to state antismoking media campaigns is associated with increased support for comprehensive bans on smoking indoors and cigarette advertising.MethodsWe combine commercially available data on market-level state-sponsored antismoking advertisements with three waves of the Current Population Survey’s Tobacco Use Supplement to test the relationship between market-level volume of state antismoking advertising exposure and support for tobacco control policy between 2001 and 2002. We use logistic regression to assess which message themes employed in the advertisements are associated with increased support for tobacco control policy.ResultsThe overall market-level volume of exposure to state antismoking ads targeted to adults or the general population was associated with significant increases in support for comprehensive indoor smoking bans. These effects were driven by exposure to ads emphasising the health consequences of smoking to others, anti-industry appeals and irrationality/addiction appeals. Evidence of campaign impact on support for tobacco advertising bans was less clear and, when statistically significant, small in magnitude relative to the impact of the state economic and tobacco control policy environment.ConclusionsThis study shows that that large-scale antismoking media campaigns can have a meaningful secondary impact on support for comprehensive indoor smoking bans. Future research should identify the conditions under which mass media campaigns primarily targeting smoking behaviour may influence public support for a variety of other tobacco control policies.

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Halkjelsvik, Torleif, and Jostein Rise. "Disgust in fear appeal anti-smoking advertisements: The effects on attitudes and abstinence motivation." Drugs: Education, Prevention and Policy 22, no. 4 (March 16, 2015): 362–69. http://dx.doi.org/10.3109/09687637.2015.1015491.

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BIENER, LOIS, MING JI, ELIZABETH A. GILPIN, and ALISON B. ALBERS. "The Impact of Emotional Tone, Message, and Broadcast Parameters in Youth Anti-smoking Advertisements." Journal of Health Communication 9, no. 3 (May 2004): 259–74. http://dx.doi.org/10.1080/10810730490447084.

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Samu, Sridhar, and Namita Bhatnagar. "The efficacy of anti-smoking advertisements: the role of source, message, and individual characteristics." International Journal of Nonprofit and Voluntary Sector Marketing 13, no. 3 (September 11, 2007): 237–50. http://dx.doi.org/10.1002/nvsm.326.

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Wakefield, Melanie, George I. Balch, Erin Ruel, Yvonne Terry-McElrath, Glen Szczypka, Brian Flay, Sherry Emery, and Katherine Clegg-Smith. "Youth Responses to Anti-Smoking Advertisements From Tobacco-Control Agencies, Tobacco Companies, and Pharmaceutical Companies1." Journal of Applied Social Psychology 35, no. 9 (September 2005): 1894–910. http://dx.doi.org/10.1111/j.1559-1816.2005.tb02201.x.

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Lizama, Natalia, Terry Slevin, and Simone Pettigrew. "Anti‐smoking advertisements are perceived differently by smokers and individuals with health or advertising knowledge." Australian and New Zealand Journal of Public Health 43, no. 6 (October 16, 2019): 529–31. http://dx.doi.org/10.1111/1753-6405.12945.

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Halkjelsvik, Torleif. "Do disgusting and fearful anti-smoking advertisements increase or decrease support for tobacco control policies?" International Journal of Drug Policy 25, no. 4 (July 2014): 744–47. http://dx.doi.org/10.1016/j.drugpo.2014.01.021.

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Stanchevici, Dmitri. "The Ideological and Political Dimensions of the Anti-Smoking and Anti-Drinking Video Advertisements in the Republic of Moldova." Health Communication 32, no. 6 (July 2016): 667–75. http://dx.doi.org/10.1080/10410236.2016.1167992.

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Colston, David C., Yanmei Xie, James F. Thrasher, Megan E. Patrick, Andrea R. Titus, Sherry Emery, M. Chandler McLeod, Michael R. Elliott, and Nancy L. Fleischer. "Examining Truth and State-Sponsored Media Campaigns as a Means of Decreasing Youth Smoking and Related Disparities in the United States." Nicotine & Tobacco Research 24, no. 4 (October 29, 2021): 469–77. http://dx.doi.org/10.1093/ntr/ntab226.

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Abstract Introduction To analyze the impact of Truth and state-sponsored anti-tobacco media campaigns on youth smoking in the United States, and their potential to reduce tobacco-related health disparities. Aims and Methods Our study included data from the 2000–2015 Monitoring the Future study, an annual nationally representative survey of youth in 8th (n = 201 913), 10th (n = 194 468), and 12th grades (n = 178 379). Our primary exposure was Gross Rating Points (GRPs) of Truth or state-sponsored anti-tobacco advertisements, from Nielsen Media Research. Modified Poisson regression was used to assess the impact of a respondent’s GRPs on smoking intentions, past 30-day smoking participation, and first and daily smoking initiation. Additive interactions with sex, parental education, college plans, and race/ethnicity were used to test for differential effects of campaign exposure on each outcome. Results Greater campaign exposure (80th vs. 20th GRP percentile) was associated with lower probabilities of smoking intentions among 8th graders, smoking participation among 8th and 12th graders, and initiation among 8th graders. Greater exposure was associated with a greater reduction in the likelihood of smoking participation among 10th and 12th grade males than females; 10th and 12th graders with parents of lower education versus those with a college degree; and 12th graders who did not definitely plan to go to college relative to those who did. Conclusions Media campaign exposure was associated with a lower likelihood of youth smoking behaviors. Associations were more pronounced for groups disproportionately affected by smoking, including youth of lower socioeconomic status. Media campaigns may be useful in reducing smoking disparities and improving health equity. Implications Few recent studies have investigated the impact of anti-tobacco media campaigns on youth smoking and their potential to reduce tobacco-related health disparities in the United States. We found media campaigns—specifically state-sponsored media campaigns—reduced the likelihood of several smoking outcomes among youth, with some evidence that they mitigate disparities for disproportionately affected groups.

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Smith, Karen H., and Mary Ann Stutts. "Effects of short-term cosmetic versus long-term health fear appeals in anti-smoking advertisements on the smoking behaviour of adolescents." Journal of Consumer Behaviour 3, no. 2 (December 2003): 157–77. http://dx.doi.org/10.1002/cb.130.

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Abd Hamid, Zahir Alauddin, and Nabila Aimi Mohamed Ghazali. "Digital Manipulation: Portraying the word Haram of smoking (Cigarette and e-Cigarette)." Environment-Behaviour Proceedings Journal 7, SI7 (August 31, 2022): 579–84. http://dx.doi.org/10.21834/ebpj.v7isi7.3832.

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This paper explores the effectiveness of implementing image manipulation techniques and its capability to legitimize and portray the word Haram of smoking cigarettes and e-cigarettes, which was started in fatwa 1995 and 2015, through creative photography. It shows how creativity can be entrenched by adding the manipulation technique in photography and bringing different perspectives and directions to the viewers. The paper will define the ethics of implementing the manipulation technique in photography and study its requirements and impacts. It could help contrive anti-smoking advertisements that stated that smoking is Haram among Muslims. Keywords: Digital Manipulation, Fatwa Haram of Smoking, Cigarette, e-Cigarette eISSN: 2398-4287 © 2022. The Authors. Published for AMER ABRA cE-Bs by e-International Publishing House, Ltd., UK. This is an open access article under the CC BYNC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI: https://doi.org/10.21834/ebpj.v7iSI7%20(Special%20Issue).3832

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Gupta, Utkarsh, Rajat Agarwal, Rajesh Agarwal, Amit Kumar, and Divyendu Sharma. "Perception of smoking habits and related diseases among society." International Journal Of Community Medicine And Public Health 7, no. 2 (January 28, 2020): 733. http://dx.doi.org/10.18203/2394-6040.ijcmph20200458.

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Background: Smoking is practiced by a third of world’s population. Tobacco is leading cause of deaths world over. Six million people (1/8 second) die from tobacco each year. Objective of this study was to study demographic profile and awareness regarding tobacco smoking among people of Rohilkhand, Bareilly.Methods: Randomly selected individuals of Rohilkhand region. Questionnaire method involved.Results: Among 1040 sample size, 70% were males with mean age of 37.68 years. 73.94% population belonged to upper lower socio-economic class. 52% (62.9% male and 26.6% females) were current smokers of which 60.6% were exclusive beedi smokers. 50% were unaware of oral and lung cancer due to smoking. 34% were unaware about effects of passive smoking. 48.48% smokers report cough with expectoration as commonest symptom. 60% finds peer group influential for the behavior. 76.9% smokers are willing to quit smoking. 63.4% are open for counseling. 26% were unaware of ban/law related to smoking in public places. 68% believe there is increasing trend in prevalence of its use, among minors, educational institutes and hospitals.Conclusions: Despite high awareness of ill effects of smoking, there is an increasing trend in prevalence of smoking with an increased involvement of minors attributed to peer pressure. People are unaware of passive smoking and its harmful effect on body. Moreover, advertisements, visuals and captions have failed in making an impact. There occurs a need of awareness programmes, intervention sessions, medical therapy and strict anti-smoking laws by the government, social welfare and healthcare volunteers to help people quit and control the menace in society.

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Hong, Eunhee, and Cheolhan Lee. "Content Analysis of Anti-Smoking TV advertisements: Different Adaptation of Health Communication Theories between Korea and the U.S.A." Journal of the Korea Contents Association 12, no. 11 (November 28, 2012): 76–87. http://dx.doi.org/10.5392/jkca.2012.12.11.076.

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Shanahan, Kevin J., Christopher D. Hopkins, and Les Carlson. "The Efficacy of the Use of Implicature and Actor Portrayal Labels by Non-Profits in Anti-Smoking Print Advertisements." Journal of Current Issues & Research in Advertising 30, no. 2 (September 2008): 65–78. http://dx.doi.org/10.1080/10641734.2008.10505248.

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Jeong, Michelle, Seth M. Noar, Dongyu Zhang, Jennifer R. Mendel, Robert P. Agans, Marcella H. Boynton, M. Justin Byron, et al. "Public Understanding of Cigarette Smoke Chemicals: Longitudinal Study of US Adults and Adolescents." Nicotine & Tobacco Research 22, no. 5 (April 10, 2019): 747–55. http://dx.doi.org/10.1093/ntr/ntz035.

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Abstract Introduction The US Food and Drug Administration has increased communication efforts that aim to raise public awareness of the harmful constituents (ie, chemicals) in cigarette smoke. We sought to investigate whether the public’s awareness of these chemicals has increased in light of such efforts. Methods Participants were national probability samples of 11 322 US adults and adolescents recruited in 2014–2015 (wave 1) and 2016–2017 (wave 2). Cross-sectional telephone surveys assessed awareness of 24 cigarette smoke chemicals at both timepoints. Results The proportion of US adults aware of cigarette smoke chemicals did not differ between waves 1 and 2 (25% and 26%, p = .19). In contrast, awareness of chemicals among adolescents fell from 28% to 22% (p < .001), mostly due to lower awareness of carbon monoxide, arsenic, benzene, and four other chemicals. Belief that most of the harmful chemicals in cigarette smoke come from burning the cigarette also fell from waves 1 to 2 (adults: 31% vs. 26%; adolescents: 47% vs. 41%, both ps < .05). Participants were more likely to be aware of cigarette smoke chemicals if they had been exposed to anti-smoking campaign advertisements (p < .05) or had previously sought chemical information (p < .05). Cigarette smoke chemical awareness did not differ between smokers and nonsmokers. Conclusion Awareness of cigarette smoke chemicals remains low and unchanged among adults and decreased somewhat among adolescents. The association of chemical awareness with information exposure via campaigns and information seeking behavior is promising. More concerted communication efforts may be needed to increase public awareness of cigarette smoke chemicals, which could potentially discourage smoking. Implications Awareness of the toxic chemicals in cigarette smoke may contribute to quitting. The US Food and Drug Administration is making efforts to increase public awareness of these chemicals. Two national surveys (2014–2017) found that chemical awareness was low among adults and adolescents. Although awareness did not change among adults, awareness among adolescents dropped over time. In addition, exposure to anti-smoking campaigns and chemical information seeking behavior were associated with higher awareness of chemicals in cigarette smoke. Campaigns and other efforts may be needed to increase awareness of cigarette smoke chemicals.

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Chang, Li-Chuan, Yue-Chune Lee, Chieh Hsu, and Pei-Ching Chen. "Prevalence of heated tobacco product use among adolescents in Taiwan." PLOS ONE 15, no. 12 (December 21, 2020): e0244218. http://dx.doi.org/10.1371/journal.pone.0244218.

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Objective To determine the penetration of heated tobacco products (HTPs) into the youth market in Taiwan, with a particular focus on the correlation between IQOS use and the usage of other tobacco products. Methods Data from the 2018 Global Youth Tobacco Survey were used to assess previous experience with and current use (within 30 days prior to survey completion) of IQOS products by Taiwanese students aged 12–18 years. Independent variables included the usage patterns of conventional cigarettes and e-cigarettes. The control variables included background information (gender, grade, monthly income/allowance, household educational level, smoking status at home and among close friends), access to free cigarettes, as well as exposure to cigarette advertisements and anti-tobacco courses. Logistic regression was used to identify tobacco usage patterns correlated with IQOS use. Results In 2018, 2.33% of Taiwan’s adolescents were currently using IQOS and 4.17% had tried IQOS. The use of conventional cigarettes and e-cigarettes (individually and together) were associated with an elevated risk of the ever use and current use of IQOS. Conclusion Despite the fact that HTP products are not sold legally in Taiwan, the use of IQOS products by young people is far from negligible. We recommend amending the “Tobacco Hazards Prevention Act” to include regulations pertaining to the sale and marketing of HTPs.

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Choi, Youngju. "Metonymy in Visual Images of Anti-Smoking Advertisement." Journal of Language Sciences 24, no. 3 (August 31, 2017): 147–65. http://dx.doi.org/10.14384/kals.2017.24.3.147.

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Islam, Maidul, and Shabnam Abdulkasem Sheikh. "Effect of Emotional Advertisement on quitting smoking: A Case of Korean College Students." IRA-International Journal of Management & Social Sciences (ISSN 2455-2267) 5, no. 1 (October 24, 2016): 10. http://dx.doi.org/10.21013/jmss.v5.n1.p2.

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<div><p><em>In this research paper tried to focus on the effect of emotional anti-smoking ad on giving up smoking. More specifically, we have targeted college students to analysis the effect of non-emotional or less emotional and more emotional ads on quitting smoking. We have used 120 college students, were shown different anti-tobacco ads and asked to rate them. Our statistical results shows students who perceive ads are emotional and clear tend to quit smoking</em>. </p></div>

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Singh, Samarth. "Ambient Advertising: Analyzing its Effectiveness Using an Anti - Smoking Advertisement." Indian Journal of Marketing 45, no. 8 (August 1, 2015): 28. http://dx.doi.org/10.17010/ijom/2015/v45/i8/79916.

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Bae, Jinwoo, Youngchang Lee, and Boseong Kim. "Effects of Anti-smoking Advertisement on Non-smoking Needs by Intensity and Presence of Cigarett." Korean Society of Physiological and Anthropological Science 2, no. 2 (December 31, 2018): 22–26. http://dx.doi.org/10.26469/jpas.2018.2.2.22.

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Minsu Ock, Cheolin Yoo, KIM SEO JUN, 옥종우, and PYOJEEHEE. "The Effectiveness of Anti-Smoking Advertisement on Smoking Cessation Intention in Citizens of Ulsan Metropolitan City." Journal of Health Technology Assessment 6, no. 2 (December 2018): 114–22. http://dx.doi.org/10.34161/johta.2018.6.2.006.

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진용주 and 유재웅. "The Effect of Induced-Hypocrisy Advertisement on Smokers' Attitudes in Anti-Smoking Campaign." A Journal of Brand Design Association of Korea 13, no. 4 (December 2015): 215–26. http://dx.doi.org/10.18852/bdak.2015.13.4.215.

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