Teses / dissertações sobre o tema "National Museum of Kenya"
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Josse-Durand, Chloé. "Bâtir les mémoires locales, « pluraliser » le récit national : le musée communautaire au prisme des usages politiques de la mémoire et du patrimoine au Kenya et en Éthiopie". Thesis, Bordeaux, 2016. http://www.theses.fr/2016BORD0252/document.
Texto completo da fonteThis dissertation aims at understanding the political scene in two East African countries – Ethiopia and Kenya – by analysing the political dynamics surrounding the creation of memorial institutions such as museums, mausoleums and other memory spaces. I argue that these institutions must be first and foremost understood as intermediary spaces of negotiation between groups that are supporting them; the State that is financing and / or authorising them; as well as international organisations that are assisting and influencing the countries’ patrimonial policies. The two case studies of this research - the Konso Museum in Ethiopia and the museum-mausoleum of Koitalel Samoei in Kenya – are institutions that relate to specific political context: in Kenya, where political pluralism has been effectively accepted in the 2000s, the negotiation surrounding the political interpretation of the past takes place within the mausoleum-museum. In Ethiopia, where authoritarianism has been reinvigorated, local power relations are structured and reorganised by the presence of the South region’s first ethnographic museum.Both in Kenya and Ethiopia, the contemporary emergence of community museums illustrates the growing salience of ethnic identities in the political sphere – used as a resource and category of action both by the State and “patrimonial entrepreneurs”. By using a new kind of capital – heritage and its conservation – the latter strengthen their position both as “self entrepreneurs” (in the sense of Michel Foucault) and “we-entrepreneurs”, occupying an intermediary position in negotiations and public decision-making. Thus, we must look not only at what politics do to museums but also how museums do impact on political dynamics.In my research, through the study of community museums, I analyse the political uses of State and international memories, thus aiming at understanding the determinants and modalities of nation (re)building. I have adopted a microsociological and ethnographic approach within the framework political science. This “bottom-up” approach, articulated with macro levels of analysis (the State, ideologies and institutions) as well as micro levels (institutions and actors of heritage, local political elite) leads my argumentation to a larger debate on construction, qualification and perceptions of political regimes, the nature of the State as well as the role played by these new “patrimonial entrepreneurs” in the reconfiguration of political competition
Small, Stephen W. ""A national imaging arts museum"". Thesis, Virginia Polytechnic Institute and State University, 1990. http://hdl.handle.net/10919/53275.
Texto completo da fonteMaster of Architecture
McDonald, Mary Catherine. "National Museum of Film and Photography". Thesis, Virginia Tech, 1998. http://hdl.handle.net/10919/33106.
Texto completo da fonteMaster of Architecture
Grossman, Elaine Vera. "The National Museum for Women's Achievement". College Park, Md. : University of Maryland, 2002. http://hdl.handle.net/1903/2846.
Texto completo da fonteThesis research directed by: School of Architecture. Title from t.p. of PDF. Includes bibliographical references. Published by UMI Dissertation Services, Ann Arbor, Mich. Also available in paper.
Onchonga, Joab O. "Higher education in Kenya: A national perspective". DigitalCommons@Robert W. Woodruff Library, Atlanta University Center, 2005. http://digitalcommons.auctr.edu/dissertations/3237.
Texto completo da fonteAhn, Byoungsoo. "Daylighting systems for the Kuwait National Museum". Thesis, Texas A&M University, 2003. http://hdl.handle.net/1969.1/2292.
Texto completo da fonteAntée, Mary E. "The National D-Day Museum Education Internship". ScholarWorks@UNO, 2003. http://scholarworks.uno.edu/aa_rpts/20.
Texto completo da fonteOnyango, James Ogola. "Issues in national language terminology development in Kenya". Universitätsbibliothek Leipzig, 2012. http://nbn-resolving.de/urn:nbn:de:bsz:15-qucosa-91296.
Texto completo da fonteAlvarez-Larrañaga, Maria Fernanda. "The national museum of Columbia : an internship experience". ScholarWorks@UNO, 2002. http://scholarworks.uno.edu/aa_rpts/93.
Texto completo da fonteCho, Soyoung. "An Internship at the National Museum of Korea". ScholarWorks@UNO, 2011. http://scholarworks.uno.edu/aa_rpts/129.
Texto completo da fonteLangley, Sarah Hitchcock. "The National WWII Museum-Entertainment Department (Internship Report)". ScholarWorks@UNO, 2014. http://scholarworks.uno.edu/aa_rpts/172.
Texto completo da fonteBandy, Katherine A. "The National World War II Museum - Entertainment Department". ScholarWorks@UNO, 2015. http://scholarworks.uno.edu/aa_rpts/187.
Texto completo da fonteOviedo, David A. "National Museum of Film and Photography, Washington, D.C". Thesis, Virginia Tech, 1999. http://hdl.handle.net/10919/31269.
Texto completo da fonteMaster of Architecture
Bucciantini, Alima Maria. "Museum, exhibition, object : artefactual narratives and their dilemmas in the National Museum of Scotland". Thesis, University of Edinburgh, 2009. http://hdl.handle.net/1842/7983.
Texto completo da fonteWilliams, R. N. "Museum pieces? : the role and value of national museum libraries in the digital age". Thesis, University College London (University of London), 2017. http://discovery.ucl.ac.uk/1569619/.
Texto completo da fonteMwangi, Oscar Gakuo. "Democracy and party dominance in Kenya and South Africa : a comparative study of the Kenya African National Union and the African National Congres". Thesis, Rhodes University, 2013. http://hdl.handle.net/10962/d1008431.
Texto completo da fonteKMBT_363
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Hill, Martin. "National Agricultural Livestock and Extension Programme (NALEP) : Study of the Implementation Process". Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Statsvetenskap, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-15280.
Texto completo da fonteJang, Sang Hoon. "A representation of nationhood : the National Museum of Korea". Thesis, University of Leicester, 2015. http://hdl.handle.net/2381/40195.
Texto completo da fonteSteyn, Sune-Marie. "A contemporary museum experience : the design of a new satellite museum for the Ditsong: National Museum of Cultural History in Pretoria". Diss., University of Pretoria, 2010. http://hdl.handle.net/2263/30284.
Texto completo da fonteDissertation (MInt(Prof))--University of Pretoria, 2011.
Architecture
unrestricted
Mbuyi, Ruddy. "Who are the visitors to the National Museum in Stockholm?Sweden's museum of art and design". Thesis, Södertörns högskola, Turismvetenskap, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-39873.
Texto completo da fonteBerthon, Alice. "Le Japon au musée. Le Musée national d’ethnologie et le Musée national d’histoire et de folklore : histoire comparée et enjeux". Thesis, Sorbonne Paris Cité, 2017. http://www.theses.fr/2017USPCF005.
Texto completo da fonteIn 1974 and 1981, two national museums of a new kind were established in Japan : successively, the National Museum of Ethnology in the Kansai region, and the National Museum of History and Folklore in the Kantô region. The first exhibits foreign cultures, as well as cultures of the Japanese archipelago, using an ethnological approach, whereas the second focuses on the history, folklore and archeology of Japan. This work aims at analysing the process of construction and the way Japan is (re)presented in these two museums, while replacing them in both museum and disciplinary history. Their establishment, in the context of Japanese economic growth, in a country who had just joined the ranks of global powers is thus linked with a strong will to present national history and culture in order to show its particularism, or its homogeneity ; both such theories were widely prevalent in this period. If this ideological context is partly reflected in the museographic and programmatic choices, it’s not so much to adhere to them, but can be perceived in the form of tensions, pertaining to the national character of these two museums. Since the museography was left to researchers and not curators, it is first and foremost the disciplinary stakes which condition the exhibition. The tension arises from the clash of intrumentalisation, and the demand for scientific rigor to legitimate certain claims, materilazed by negociations and adjustments between the authority of the scientific discourse and that, more political, of the nation-state
Khayundi, Francis Bulimo Mapati. "The Kenya National Human Rights Commission and the promotion, protection and monitoring of socio-economic rights in Kenya". Thesis, Rhodes University, 2018. http://hdl.handle.net/10962/60413.
Texto completo da fonteSwinney, Geoffrey Nigel. "Towards an historical geography of a 'National' Museum : the Industrial Museum of Scotland, the Edinburgh Museum of Science and Art and the Royal Scottish Museum, 1854-1939". Thesis, University of Edinburgh, 2013. http://hdl.handle.net/1842/8109.
Texto completo da fonteCampbell, Bruce Argyll. "The battle of the sites : a national museum for Wales". Thesis, University of Leicester, 2005. http://hdl.handle.net/2381/8240.
Texto completo da fonteKehoe, Elisabeth Sara. "The British Museum : the cultural politics of a national institution". Thesis, University of London, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.250176.
Texto completo da fonteLiu, Yu-Hsuan, e 劉宇軒. "National Palace Museum Extension". Thesis, 2015. http://ndltd.ncl.edu.tw/handle/53546534117751424067.
Texto completo da fonte東海大學
建築學系
103
The long-standing structure of National Palace Museum located at Waishuangxi, Taipei can no longer support its exploding number of visitors and feed for modern spatial exhibit methods nowadays. The Executive Yuan draws plan for a Big National Palace Museum adding masses under restrictions, to reintegrate circulation between the new and existing buildings, to add service spaces for visiting needs, and to better respond to the integration of natural environment and artifact exhibition, such is the discussion of this design thesis.
Fangting, Luo, e 駱芳廷. "Marketing Study of Taiwan's National Museum-As the National Palace Museum for example". Thesis, 2011. http://ndltd.ncl.edu.tw/handle/46599966076814803898.
Texto completo da fonteTsao, Chih-Hsuan, e 曹致軒. "Cases Study of Museum Marketing in Taiwan: Take National Palace Museum and National Museum of History as Example". Thesis, 2003. http://ndltd.ncl.edu.tw/handle/91757915207490618410.
Texto completo da fonte國立臺北大學
公共行政暨政策學系
91
In the busy and modern society, people need to get more ways to relax our body and mind. Especially because of the effect of 2-days weekend, people who are busy and tense in life have the opportunities to take easy and release the pressure. It also encourages the related cultural and leisure activities where museum visit is one of the choices. The purpose of this study is to explore the “Museum Marketing”. In the long time, we always think museum area is a charity and as they are non-profit organization. The museum often needs to be supported by government about their development and management. But now, we hope museums can finance by themselves. The collected data of analysis in this study comes from two kinds of sources: literature review and qualitative interviews with 10 people, including 2 people who work in the National Palace Museum and the National Museum of History, 2 volunteer who work there, and 6 people who visit there. This research that the author combine 4P marketing theory(Product, Price, Place, Promotion)with Performance and Policy into 6P research structure, the researcher hope to understand the opinion of interviewers about museum marketing strategy. This research concluded that there are many different parts between National Palace Museum and National Museum of History. The researcher still uses 6P to compare MPM with NMH to understand how to do better museum marketing strategy between them. And the researcher concludes some suggestion: 1.well thought out and fully maketing organization;2.Human resources development and training;3.Improving environment and facility; 4.Good exhibition design;5.Maketing strategical planning.
Lin, Pei-Yi, e 林佩宜. "A Study on Museum Marketing of National Palace Museum". Thesis, 2010. http://ndltd.ncl.edu.tw/handle/74451064830979213632.
Texto completo da fonte國立東華大學
公共行政研究所
98
This paper aimed to comprehend the marketing strategies of different directors of the National Palace Museum, or NPM, and the influence of Chinese visitors to Taiwan on the marketing of the museum. After literature review, relevant research questions were compiled for investigation. First, what is the correlation between the marketing strategies and the mission of the museum? Does the museum intend to achieve the mission by means of marketing? Secondly, which role does the director play in the museum? Are there differences between the styles of marketing performed by leaders with different political backgrounds? The political party in power alternated in 2008. Are there differences between the concepts and the methods of the previous and the subsequent directors in terms of marketing? Third, after Chinese visitors were allowed visiting Taiwan for sightseeing, what changes does the museum have in terms of marketing strategies? Does the museum attach more importance to the market of Chinese visitors? Can these changes effectively improve the return rate of its visitors? The marketing model of the research object of this paper, namely the National Palace Museum, was created through case illustration and literature review as well as by referring to marketing scope by Bradford (1991: 93) and McLean (1993: 12) and marketing procedures by McLean (1997: 183) and Kotler et. al (1998: 61; 2008: 46). Currently available literature was first employed to analyze this marketing model. According to the insufficiency, interview outlines were drafted, and public figures who were the most relevant to and the most representative of this study were selected as the interviewees. In light of the expertise and the representativeness, the interviewees were divided into three categories, including three experts in museum, three scholars, and two experts in print media. One from each category was respectively selected for pretest. In addition, the sharing of their academic theories or practical experience was taken as the content for analysis in this study. Finally, according to the result of the analysis, the marketing model of the museum was revised, and integrating it with the result of the study, the research questions were answered. After research and analysis, the conclusion was summarized as follows. First, the National Palace Museum was generally operated according to the objective, and marketing also aimed to achieve its objective. Secondly, the director was critical in the museum, but directors with different political backgrounds had different styles of leadership. There would also be management gaps between different directors, but their political positions were not the only cause. Furthermore, by ‘Old is New,’ Mun-lee Lin, the ex-director, led the museum to change the image. Kung-shin Chou employed the concept of ‘shaping and reserving new vitality; creating new NPM values’ to endeavor to bestow new meaning upon the cultural or historical relics. Third, the museum did not particularly have a Chinese visitor project, but the historic origin of the museum and China could be used to create the incentives to attract Chinese visitors. Moreover, the exquisite relics and unceasingly new exhibitions in the museum would make them willing to visit again. Furthermore, the services and the brand of the National Palace Museum were both advantageous tools for marketing the museum since excellent services would make visitors willing to visit it again, and the brand not only carried Chinese culture and historic background but also represented the image, quality, and professionalism of the museum. Consequently, these two tools were added to the marketing combination in hopes of providing a more complete marketing strategy for this study.
Liu, Mei-Ling, e 劉美玲. "A Study on the Role Identification of Museum Volunteer:A Case Study of National Palace Museum, National Museum of History, Kaohsiung Museum of Fine Arts, and Yingge Ceramics Museum". Thesis, 2005. http://ndltd.ncl.edu.tw/handle/00003202517650480113.
Texto completo da fonte臺北市立教育大學
視覺藝術研究所
95
Museum volunteers, if provided with long-term instruction and training, can develop their own aesthetic potential, appreciate aesthetic experience, enrich their minds and furthermore serve the purpose of offering museum visitors a well-rounded guided tour involving cognitive, affective and psychomotor aspects. Therefore, how to orient volunteers to their positions and identification needs is an important issue in achieving a win-win situation between volunteers and museums and making a more effective plan for human resource management as well as social resource development. This study explore the role identification of museum volunteers and other related issues by doing a case study on volunteers in National Palace Museum, National Museum of History, Kaohsiung Museum of Fine Arts, and Yingge Ceramics Museum. In view of the wide range of the places and people involved in this study, questionnaire surveys which focus on quantitative analysis and interviews which focus on qualitative analysis are adopted as the primary approaches to this study, with the author’s personal hand-on experiences as the supplementary approach. According to the results of the surveys and interviews, the identity as a volunteer is only one of the roles these volunteers play in his/her life. As volunteers, they have certain identification with the museums which they work for, and that is also the reason why they are willing to serve as volunteers in these museums. When it comes to museum volunteers’ identification of the role they play, they think they are doing what they want to do. The subjects of this study are fully aware that they are auxiliaries to the museums. The results of the questionnaire surveys indicate that museum volunteers have positive attitude toward and identification with their roles. Among the roles they identify with, “dedicator” outweigh the others. Second to “dedicator” are “promoter of art” and “educator.” Besides, in the in-depth interviews, all the volunteers mentioned the role as “an assistant to museum affairs” and they are also aware of the role of “educator” as well as “promoter of art.” However, this study also shows that some part of these museum volunteers’ role identification is in the twilight zone, causing discrepancies between the role they expect themselves to play and the role they actually have to play. As a result, they have to adjust their attitude or try to accommodate themselves to the role they actually have to play. The museum volunteers in different museums have their particular styles because they are in different regions and have different management models. Strictly speaking, museum volunteers in the north of Taiwan are relatively more self-oriented whereas those in the south of Taiwan are relatively more society-oriented. Local museums are more oriented towards communities, local cultures and community infrastructure establishment. The demand-supply relationship between the museums and the volunteers also has influence on the process of volunteers’ role identification. Museums should realize that volunteers are not cost-free human resources. Volunteers require investment and development. The relationship between the museums and the volunteers is a mutual agreement involving responsibility and obligation.
何佳樺. "Museum Theatre: A Case Study on the National Palace Museum". Thesis, 2012. http://ndltd.ncl.edu.tw/handle/04640885426472228228.
Texto completo da fonte國立臺灣師範大學
表演藝術研究所
100
Other than the purpose of recourse accumulation, knowledge building and transmission, and culture heritage, a modern museum can even be a wide-field cultural theatre. By enjoying diverse and delicate performing arts delivered by a modern museum, the audience can not only have great memories, but also get pleasure experiences from the cultural relics given by the museum. Moreover, making museum settings to be a leisure oriented entertainment complex is a new and inevitable tendency. It seems that a new look to the museum will be given, i.e., Taiwan has been transferring towards the post-museum era. What’s more, a museum theatre is both a cross-cultural field and a useful tool for literary arts promotions. When the multiculturalism and the capitalism get involved in the museum operation, the boundary between the object and subject positions will be broken up; a diverse museum theatre promoted by innovative ways will think outside the box, and eventually bring a new start for success. This study was conducted based on the evolution of the National Palace Museum by analyzing its current status, existing impacts, future trends towards the museum theatre development, and potential barriers it may confront in the future. By taking advantage of three research methods—literature review, case study research, and in-depth interview. This study aimed at 1) examining the organization strategies as well as the business process of the museum theatre in order to evaluate its operation mode, 2) checking if the theatre operation can effectively improve the visiting rate of the museum, and 3) evaluating the current role and future positioning of the museum theatre to see if it can make a difference to the museum. All findings including both positive and negative points will be used as references for the future museum operation. This study summarized that: 1) the execution of a”top-down” policy promotion can improve the administrative efficiency, 2) marketing strategies will not be clearly made if lacking of a well-defined target audience, 3) the museum theatre can be considered as an expansion of art fields for the museum, and 4) the fundraising and sponsorship can improve the financial stability of the museum. Finally, this study further made some informative suggestions for future research: 1) establish a target audience database as a basis for future developmental strategies, 2) expand the museum functions through diverse art forms, 3) reinforce the marketing promotions by holding all kinds of events, 4) cooperate effectively with the staff in the theatre, museum, and educational professionals together, 5) apply a professional business operation mode to ensure maximum efficiency of flexible management, and 6) actively seek strategic alliances and effective resource sharing mechanisms.
高敏瑛. "Museum educational program for visual impaerment:example of national Taiwan museum". Thesis, 2004. http://ndltd.ncl.edu.tw/handle/76423514972106396249.
Texto completo da fonte陳媛. "The National Palace Museum; Guided Tour; Museum Docent- From the experience of museum docent to introspect the vision of the National Palace Museum guided tour". Thesis, 2008. http://ndltd.ncl.edu.tw/handle/53u32m.
Texto completo da fonte國立臺灣師範大學
社會教育學系
96
The investigation advances from the “person oriented” perspective, by using the service learning experience of the volunteers in the National Palace Museum. From the adult museum learning theory, to discuss how three quinquennial generations of the museum docent goes through a learning curve of “benefiting self and others”, searching the learning experience that is meaningful in the museum field. At the same time, the investigation uses the vision of “field theory” to connect the present and the past, in order to see that the National Palace Museum ever since the “establishing tradition” stage, has been giving its full support to the governmental diplomatic policy, providing a multi-language commentate service in order to receive the “national distinguished guests.” Until after the 80’s, the National Palace Museum because of the social education policy, started to provide a Free Student group tour since March 1971 by the staffs of the gallery. This forms a set of measures to cooperate with the above-mentioned educational policy. This measure differs from the multi-language tour for our national distinguished guests, but it is an act of the National Palace Museum starting to give more attention to the local audiences. During the term of Director H.Y. Chin (1982-2000), due to the maturity of the encouragement of volunteer service during the 90’s, also the head of exhibition department, Dr. K.H. Chou, of that time was an extraordinary foreign language commentator, therefore with her skillful tour experience, since 1988~1989, the National Palace Museum has been eagerly promoting training classes for museum docent. On the one side to expand the guided tour service for the student group, and on the other side to recruit adult learner who are interested in the National Palace Museum collection, in order to open up the experience of “benefiting self and others.” The subjects of this study focus on four perspectives based on the exhibition of the National Palace Museum, the development of the museum docent, and the learning experience of the museum volunteers, also propose three suggestions that should fulfill the “person oriented” demand for the museum audiences.
Lin, Nan-shy, e 林南詩. "A Study of Museum Websites - With National Palace Museum and British Museum as Examples". Thesis, 2009. http://ndltd.ncl.edu.tw/handle/67330509507538874937.
Texto completo da fonte國立臺南藝術大學
博物館學研究所
97
In the digital age, to promote businesses of museums with the characteristic of anytime and anywhere of the Internet has become a major feature in the 21st century. Museum website is important in current museum operation and management. It can put functions of traditional museums digitally to expand service function of museums and develop a lot of unprecedented museum management and marketing channels. The purpose of this research is to study current museum website establishment and development of domestic and foreign museums to understand the relation among museum website, brick-and-mortar museums, national culture policies and audience. The researcher referred to foreign successful cases to compare and analyze. It was found contents had to be enriched and functions had to be developed on website of domestic museums. The researcher attempted to propose feasible solutions as reference of domestic museum website establishment. From cases comparison, it was found museum website offered a variety of messages and service and even could develop functions that brick-and-mortar museums could not. Contents and level of public information of museum website was under restriction of government policies and laws and regulations. Museum could serve as tool for government policy publicity and museum governance, medium of museum operation and marketing, become another place for museums for exhibition and education promotion, and a most economic and efficient tool for museum activities publicity. Museum website is currently the most efficient medium with most functions to communicate with the public. Development of digitization of museum collection will directly affect the performance of museum operation. The key to success is opinions of persons in charge, not information technology. Content provision and service integration of museum website in Taiwan remained to be improved. Such issues did not include digital technology, user interface and visual esthetics, etc. They also involved government policies and sound museum organization. Solving such problems will make museum website quality and functions in Taiwan on the same level of international museum website.
Chu, Yuan-chuan, e 朱原泉. "Research the National Museum strategy alliance- Taking the national science and technology museum as an example". Thesis, 2007. http://ndltd.ncl.edu.tw/handle/85072324143993306095.
Texto completo da fonte國立中正大學
成人及繼續教育所
95
Research the National Museum strategy alliance - Taking the national science and technology museum as an example Advisor: Dr. Ming-Lieh Wu Student: Yuan-Chuan Chu Abstract This study discusses the issue of the National Science and Technology museum to impel the strategic alliance -----to understand the situation of the National Science and Technology museum in developing a strategic alliance with results and possible predicaments. It covers various fields of possibilities, concrete orthopraxy, and how to make it a success. The results of this study will provide concrete proposals for the National museum to advance its competitive ability and provide for management achievements. In order to reach the goal of this research, the main technique will be an in- depth interview, literature discussion and document analysis; I interviewed 18 participants, including the members of the National Science and Technology museum, director, the leader of the group and the members of the group. Four people are professors, the screenwriter-director and officers who have a partnership strategy alliance with the National Science and Technology museum. Four people are community leaders like principals, and directors. I arranged the data into transcripts after the interviews, and then analyzed and discussed the content of the transcripts. The result of the analysis and correlative literature resulted in the following conclusions: 1. The situation with the National Science and Technology museum impetus strategic alliance is different with the different allied objects, according to professional work. There are the universities, the business community, the education world, foundations, Community University, government apparatus, the Association of English Culture, media entrepreneurs etc. It gives priority to the demands of both sides in terms of cooperative plans and content. There are special exhibitions, technical education, lifelong education, elementary and junior high schools scientific curriculums, common sales etc. 2. The achievement in regards to the National Science and Technology museum impetus strategic alliance is remarkable. The cooperative alliance objects are increasing and the usable resources are increasing, too. Both sides can benefit mutually and be supplemented mutually in resources. This will enable a deeper study of the organization. It can make good use of social resources to save funds and improve finances. It can participate positively in international cooperation, and develop an international circuit. It can promote qualities in management and with serving the public. It can carry out science education and the goal of lifelong study. 3. There are some predicaments that the National Science and Technology museum faces in developing a strategic alliance. For example, they lack a long-term and concrete corporate plan or project. There are too many limits in regard to utilization of funds in the department, and it lacks elasticity. It should strengthen the cooperative benefit of the impetus strategic alliance. The alliance partners have respective standpoints and they lack a common view. This affects the plan’s impetus. The news of their strategic alliance is not universal. The alternate duty also affects the alliance impetus. 4. There are seven kinds of patterns with the National Science and Technology museum strategic alliance. They are the mixed style, the multi-dimensional, the marketing, the research and development, the level -like, perpendicular, and the special cases. The multi-dimensional pattern is the alliance pattern in this research. 5. When the National Science and Technology museum carries on the strategic alliance task, the concrete method has 4 aspects: (1) To seek the appropriate alliance object actively. (2) The cooperative strategies of the alliance. (3)The planned activities of the alliance. (4)The direction to advance the alliance. 6. There are 3 major parts in regard to the National Science and Technology museum’s successful push of a strategic alliance: (1) To establish the alliance positively. (2) The meticulous thought in advancing the process of the alliance. (3)The cooperative objects of the alliance to work in coordination. 1. Suggestions to the government (1) The budget should be enriched to promote the function and the effect of the strategic alliance. (2) The correlative laws must be revised properly to promote the positions of the National Science and Technology museum. (3) The personnel organization and the power of the manager''s personnel assignments should be promoted, and the potency of the organization should be displayed. (4) The development of the National Science and Technology museum should be respected and the acquisition of new items promoted. 2. Suggestions to the organizational leaders (1) Stock -like business planning activities from bottom to top should be carried out (2) The leadership’s behavior must be authorized (3) Creativity and specialized knowledge, should be used as a basis for new situations that arise in the strategic alliance. (4) The popularity of the National Science and Technology museum should be promoted with initiatives. (5) An international vision should be promoted to establish a strong foothold. (6) Fund raising should be promoted to replenish both soft and hardware equipment. (7) Members should be encouraged to increase support. (8) The correct goals of the strategic alliance should be recognized to further enhance the museum. (9) The importance and feasibility of the strategic alliance should be understood. 3. Suggestions to the members (1) Support should be sought from other organizations. (2) Good use of social resources must be obtained to implement the strategic alliance. (3) The multi-dimensional marketing of the National Science and Technology museum should be guided along the lines of the strategic alliance. (4) Innovative thought and proposals for a new strategic alliance must be made. (5) The essential factor for strategic alliance’s success should be identified, and the function of the strategic alliance displayed. (6)The team’s mental abilities must be analyzed, weeding through the old to bring forth the new. (7) The insufficiency of funds must be overcome with support from alliance partners. (8) Prerequisite appraisal and achievement inspection must be carried out. Key word: National Science and Technology museum, National museum, strategic alliance
Li, YiChen, e 李亦晨. "Museum Mediated through Image─ A Case Study of National Palace Museum". Thesis, 2010. http://ndltd.ncl.edu.tw/handle/10853635894832662150.
Texto completo da fonte輔仁大學
博物館學研究所碩士班
98
The study attempts to view the media through images to explore the museum and understand how images mediate the museum by selecting and analyzing the data of the museum applies images. To understand the application and performance of the museum's images in different period of time under the different framework of the characteristics of images media.Try to sort out the image history of museum. Researcher collects the actual data the museum applies image media to develop different characteristics of images media to analyze the museum. This is a case study of National Palace Museum that researcher collects and sorts out the actual data related to the use of images media. In the process of collecting and sorting, the data shows there are threes main dimensions. Firstly, the present of record and preservation;Secondly, the application on a large number of images publication;Lastly, the television, film and digitizati on images media transform into various forms of dynamic presentation or combination of multiple images. Finally, the research views National Palace Museum in terms of graphic and dynamic forms as classification and different characteristics of the different image media as a framework. The result shows it’s very different between these two types of classification. The key reason is the image features brought by digitalization and photography, which discovers the National Palace Museum is moving toward to more democratic and closer to the public life. No matter what kinds of media images, the audience's personal style of the imagination is constant. In short, the museum itself has a message toward the society or the world, which is an observer and an advocate within a social pulsation, also a creator and a guide to tell where we are. Keyword: image, museum, media(medium)
張秀雯. "The study of museum poster:Case of national history museum(1996-2002)". Thesis, 2004. http://ndltd.ncl.edu.tw/handle/50888659807609317815.
Texto completo da fonte臺北市立師範學院
視覺藝術研究所
92
This researcher has explored the vault of the National Museum of History (NMH) into a collection of 187 pieces of exhibited posters displayed between a range period of 1996 and 2002. She then, after photocopying, rearranging, and documenting the files, categorizes them, by K. J. (Kawakita Jiro) method, into six groups, namely, of painting, housewares, photography, architecture & sculpture, extended education, and floristry. She also classifies and explains them by graphics, wishfully, for the reference of later studies. All through the chapters, the researcher, with the aid of literature reviews or of the interviews with former poster designers of the NMH and with contemporary vision communications professionals, comes to realize the impacts those old poster-related designing skills, procedures, circumstances, and shifting times had on the processes, elements, and styles of poster designing. And she also hopes, by analyzing the old posters of the NMH, the viewers will be able to develop some applicable and characteristic personal styles for poster designing. Furthermore, through the use of questionnaires and cross analysis, she hopes, they will also be able to understand the extent to which the NMH posters and the populace have been interrelated with one another. Then, the result of this study reveals that the NMH visitors have been mostly females, the majority of whom comes from the school, the military, and the public sector, which also includes the veterans. Judging by their motivations, it shows that the “personal interests” category tops the rank of the investigation on the whole, with the “relaxation & amusement” category running up, and which means a visit of the NMH has gradually become one of the options the general public will take as a way of both relaxing and amusing themselves. On the other hand, it also turns out that the percentage of the NMH visitors receiving the information about the NMH exhibitions through the posters runs the highest, which reaffirms the significance of posters as a way of informing the general public of the exhibitions. At the same time, with its increasing popularity and convenience, the Internet has caught up with other media in terms of the effective and efficient advertisements. Additionally, when asked how they feel greatly impressed with the NMH posters, the interviewees pick up the “clear & accurate literacy”, the “attractive illustration”, or the “radiant coloring” categories, etc. as their responses, and that signifies plain and simple style of diction with clear and forceful messages is prerequisite with a successful poster. Finally, this study also explores the marketing strategies which most the museums have recently employed to cope with the trendy needs for their individual future developments, and through which they hope to achieve their goals of effective and efficient advertising communicatively with appealing content of clearer and more accurate literacy. Accordingly, this study suggests as follows: (1) the establishing of an institutional image: Poster designers, besides spreading the information about the museum exhibitions to the public, also work on the establishing of an ”image” for the museums, thus creating a sense of the public ”loyalty” to their particular favorite museums. This is because any institution, striving to acquire an outstanding position among numerous both public and private historical or art museums, has first to own a personality. To achieve this, it has to seek an identity, without which the institution is in no position to advertise itself. (2) the enhancing of a functional poster: Poster designers, faced with the problem of the disposable quality of a poster, integrate such functions as that of a calendar and that of a poster into one, thus enhancing the functions of their design and thereby the public interests in preserving it. By collecting such particular posters, the museum- goers will furthermore develop their sense of identity and unity with the museum. (3) the selecting of a hallmark: The NHM, acknowledging the limitations on the poster locales, negotiate with or rent a high-rise site in the neighborhood to encourage better advertising effect with stronger visual appeals, and also to establish a new hallmark to guide the museum-goers to their ultimate goal. By doing this, the NHM better informs and reminds those pilgrims of its exhibitions for the primary purpose, and, in the meantime, initiates and nurtures the potential art lovers with multiple visual enjoyments. And (4) the improving of a storage facility: The NHM, when considering on its future expansion project, take the former posters into as much account as other artistic heritages and preserve them more securely and more systematically, as in the case of an X-type poster showcase which allows its contents with a more spacious storage and thus benefits the potential researchers with more sound and concrete references, and with the aid of which the contents enrich themselves with multiple information other than literary descriptions, to make the viewers recognize the historical legacy of the NHM exhibitions.
Yu-chen, Yen, e 閻鈺臻. "Museum management transformation:a case study of the national museum of history". Thesis, 2004. http://ndltd.ncl.edu.tw/handle/39623745046289925946.
Texto completo da fonteChen, Yi-Syuan, e 陳怡璇. "A Study on National Taiwan Museum New Immigrant Ambassadors’ Museum Experience". Thesis, 2017. http://ndltd.ncl.edu.tw/handle/92335849175822301650.
Texto completo da fonte國立臺南藝術大學
博物館學與古物維護研究所
105
Article 27 of the United Nations’ Universal Declaration of Human Rights in 1948 states that everyone has the right freely to participate in the cultural life. Museums are permanent, non-profit institution that serve the society and consider public expectations and social responsibilities. Museums have the duty to promote cultural rights and foster multicultural literacy of citizens of new ethnic groups in Taiwan. Currently, relatively few domestic studies investigate the museum experiences of new immigrants. Therefore, this study consider the National Taiwan Museum(NTM) new immigrant ambassadors’ museum experience from identity perspectives and the personal, sociocultural, physical context. The results may serve as a reference to museums when developing new immigrant audience in the future. Taiwan is a multicultural society of immigrants. NTM started recruiting and training new immigrant ambassadors since 2014 to promote social inclusion and to provide guided tours in Southeast Asian languages. Two Indonesian and three Vietnamese new immigrant ambassadors were selected for this study. Data were collected and analyzed through interviews and participant observations conducted from March to December, 2016. The study results show that new immigrant ambassadors’ identity influenced their participation motivations and NTM has played an important role in fostering multiple-identities of the new immigrant ambassadors. Sociocultural context is the main factor why new immigrant audience accessed or participated in museum activities. The findings of the study offer relevant recommendations with respect to museums, NTM, and subsequent research. Museums developing new immigrant ambassadors program should address the different needs of new immigrants, and in particular, be reminded of the necessity of related training. Further, this study also indicates that NTM should improve its system and training program based on the training process of its first group of new immigrant ambassadors and their tour-guide experiences. As the audience development of new immigrants requires continuous investment, subsequent research can explore the effect of new immigrant ambassadors for developing new immigrant audience as well as investigating the issue of identity.
李月娥. "Inegrating Museum and Tourism - A case study of the National Palace Museum". Thesis, 2010. http://ndltd.ncl.edu.tw/handle/38299390847734820810.
Texto completo da fonte國立臺灣師範大學
美術學系在職進修碩士班
98
The inspiration for this study came from a desire to compare the ability of world-renowned museums such as the National Palace Museum in Taipei, the British Museum in London, and the Louvre Museum in Paris, to provide economic benefits, whether tangible or intangible, to a host city, region, or country. In recent years, the amount of tourists from mainland China to the National Palace Museum doubled due to in part by Museum hardware and software updates. Although the domestic tourist industry has solicited many positive benefits, when compared with the international cases, there remains much room for improvement. As seen from the aforementioned cases, the museum and tourism industries are becoming increasingly integrated and mutually reinforcing, leading to a successful industry. Therefore, this study hopes to further explore this cross-integration of museums and tourist resources not only to better understand the phenomena but to also focus on the National Palace Museums and the Taiwan tourism resources in order to play a more active role in the future development of this integration. For the completion of this study, a wide range of research methods were required. First, literature from the four perspectives of museum studies, tourism studies, art management, and cultural policies was first reviewed and analyzed to serve as the theoretical base of this study. Further research regarding case studies from the Louvre Museum and the British Museum, as well as other museums in Taiwan was compiled in order to supplement the shortage of literature. Third, interviews with professionals such as officials from museums, the Tourism Bureau, tourism academics, as well as tour operators were conducted in order to gain a more well-rounded view. Finally, surveys from visitors of the National Palace Museum were compiled to help supplement the existing information. The conclusions of this research can be divided into two categories. First is the analysis of the four research methods used in this study. From these findings, it is clear that the tourism resources available to and provided by the National Palace Museum are both abundant and unique. Through appropriate resource integration, packaging and marketing, the National Palace Museum could be a leader in increasing tourism to central and southern Taiwan. Should other museums in Taiwan such as the National History Museum, the Taipei Fine Arts Museum, or the Taipei County Yingge Ceramics Museum follow, the outcome of the integration would be at an entirely different level. This study proposes that in the future, the Taiwanese museums will able to smoothly integrate on an administrative level with the rich tourism resources found in Taiwan in order to reap greater benefits.
Chien-Chang, Huang, e 黃建彰. "Museum visit access design:case study of the National Palace Museum display space". Thesis, 2007. http://ndltd.ncl.edu.tw/handle/36006626866172194740.
Texto completo da fonte國立臺灣師範大學
美術學系在職進修碩士班
95
This study investigated the influences on visit access design in terms of visitor behavior, museum display space and access-affecting exhibition design through literature review to understand factors affecting visit access design and case study with survey and site observation to assess the influences on the design of visit access in the display spaces of the case. Results indicated that 56.5% of visitors were lost in the visit; the difference between visitor attribute and characteristics and visit access is insignificant; the values of influence in ascending order in the regressive analysis of display design elements are “showroom and floor layout correlations”, “production and placement of access signs”, “lighting design and layout”, and “location of text description”; where the “coordination between guiding vision and special display contents” and visit access satisfaction are negatively correlated. The possible reason for this construct is that most visitors visit a show randomly, though this visitor behavior is correlated with the museum’s spatial arrangement. Also, the influence of “DM” (tour map) and “monument/artwork placement and display manner” on visit access is insignificant. This study primarily investigated the suitability of the design elements of display spaces in museums in terms of visit access design and planning, hoping to provide a reference for display space planners of museums and so to ensure both designers and visitors can enjoy a successful and effective exhibition.
Lin, Chiu-Ju, e 林九汝. "Museum and Cultural Rights-As a case study of National Taiwan Museum". Thesis, 2018. http://ndltd.ncl.edu.tw/handle/jd69s4.
Texto completo da fonte元智大學
藝術與設計學系-藝術管理碩士班
106
In these few years, as the government launched the New Southbound Policy, museums focus on the issue of new immigrants and labors from South-Eastern countries. In order to play a role of social responsibility, it must make museums as the accessible places and friendly environment to accept multiple ethnics and cultures. As a case study of National Taiwan Museum in thesis, it shows a lot of services for new immigrants, whether from the aspect of exhibitions, guiding, and educational activities. These services increase the interaction of new immigrants and museums, also enhance Taiwanese respect and understanding of South-Eastern ethics and multi-cultures. From the viewpoint of ambassadors of National Taiwan Museum, South-Eastern new immigrants, Taiwanese, and Australian new immigrants, it gives suggestions and promotes museums implement cultural right in the future.
(9252701), Andrea Witcomb. "Floating the museum: A cultural study of the Australian National Maritime Museum". Thesis, 1996. https://figshare.com/articles/thesis/Floating_the_museum_A_cultural_study_of_the_Australian_National_Maritime_Museum/26308819.
Texto completo da fonteThis dissertation seeks to bring together museums, popular culture and cultural studies. It does so by focusing on one particular museum - the Australian National Maritime Museum in Sydney's Darling Harbour. In many ways it works around discourses of change - not only in museums but also in museological practices, intellectual cultures and the economic, technological and policy contexts which surround and inform them. I argue that these new contexts are best understood by seeing the Australian National Maritime Museum as a point of convergence between new articulations of nationhood and global flows, new relations between corporate and popular, and new understandings of commerce and culture.
The dissertation is motivated by a desire to bring together the knowledges and perspectives of museum workers and cultural critics. Historically, this relationship has been a fraught one. Museum curators have tended to assume that cultural critics do not know what they are talking about while critics tend to assume that museums are static institutions which are resistant to change. In building bridges between these two very different worlds I hope to show that the intellectual resources of both can illuminate the work of each. This means that methodologically this dissertation does not privilege theory above practice or `text'. It accords the same status to both.
The dissertation is organised in three parts. The first sets out to situate the National Maritime Museum in Darling Harbour and within professional attitudes to museums. The second part moves inside the museum, analysing changes in curatorial and display practices while always being careful to articulate these changes to the outside contexts which inform them. The third part moves away from the museum and reconsiders the way in which museums are usually thought about by revisiting the historiography of nineteenth century museums. The aim is to suggest that many of the changes which museums are currently going through do not represent a radical break but take up on tendencies which were present at the birth of the modem museum.
The dissertation is thus a reassessment of the way cultural critics have usually thought about museums. It does so through an engagement with the transdisciplinary approach of cultural studies while at the same time questioning the way museums have figured in many of its analyses.
郭美文. "The study of museum resources of art applreciation teaching for lower graders:a case study of the National Palace Museum, the National Museum of History and the Taipei Arts Museum". Thesis, 2003. http://ndltd.ncl.edu.tw/handle/35836578153966805864.
Texto completo da fonte臺北市立師範學院
視覺藝術研究所
91
Having a strong museum obsession, the graduate wishes users, the lower grader teachers, to implement a field research and unearth the rich gold mine (museum) for art appreciation teaching to lower graders. By doing literature analysis and field research over The National Palace Museum, The National Museum of History and The Taipei Fine arts Museum, I obtained a better perception of art appreciation teaching promotion for lower graders. Visiting museums in East America and Tokyo, I studied on the current trend of development for children’s art appreciation teaching and generalized related information from these major museums. I presented the whole picture of resource development and expected the outcomes would benefit parents, teachers and relevant persons. From my research on the method of resource-application, I designed an art appreciation teaching curriculum for lower graders, and practically made the strategy of using museum’s resource. The results of this study are as follows: 1. Nurture parents and teachers with art appreciation ability themselves 2. Stress on cultivate children’s attitude of active and self-directed learning. 3. Know the needs and characteristics of the lower graders. 4. Museums guide community art appreciation activities held for parents as well as kids and interact with schools or communities. Suggestions: 1. Teachers and parents participate teaching programs held by museum, and regard information about them. 2. Cultivate the right attitude relate to art appreciation is more important. 3. Integrate the resources of art appreciation teaching in museums nationwide and design a search platform for teaching resources. 4. Conjoin teachers, parents, artists and curators to develop an art appreciation teaching resource center. 5. Activate the art appreciation teaching strategies and extend the museum’s strength and local resources. 6. Connect the art appreciation teaching resources and leisure activities together. 7. Increase initiative and collect resources from enterprises in order to activate action power of museum. 8. According to the research museums, submit a short-term, a medium-term and a long-term improvement suggestions. I wish these results would encourage the followings: 1. Relevant departments of museum muse positively and focus on art appreciation teaching for lower graders 2. Educational community boosts teaching quality and effect, and use museum resources efficiently while emphasize on art and social education. 3. Family leisure time should include knowledgeable tours hold by museums for family members. By learning together they could obtain better effects.
Chang, Chia-wen, e 張家文. "Experiential Marketing of Museums-National Palace Museum". Thesis, 2007. http://ndltd.ncl.edu.tw/handle/35417189635455893591.
Texto completo da fonte國立嘉義大學
管理研究所
95
Based on a literature review of experiential marketing and museum marketing, this research intended to develop a tentative framework of museum experiential marketing. Through Experience Sampling Method, which had never been used in previous museum research, this study empirically examined the variation and changes of consumers’ feelings and experiential values during a museum tour. The results showed that consumers’ experiential values at different times had significant differences. In addition, the findings also showed that individual’s motivation had a positive impact on his/her felt experiential values, satisfaction and behavioral intents. The findings of this research provided some useful insights for future museum marketing strategy.
Chen, Chia-Ling, e 陳嘉翎. "National Cultural Policy and the Evolution of National Museum of History". Thesis, 2019. http://ndltd.ncl.edu.tw/handle/7g886c.
Texto completo da fonte國立臺灣師範大學
美術學系
107
The thesis mainly discusses the effect cultural policy of a country has upon the founding and development of national museums, while the National Museum of History (NMH) is used as the main target of research. The reasons are as follows: NMH was built by order in a special historical context in 1955 and became the first national museum in post-war Taiwan, and based on the premise of complying with national policy, it plays an important role in the collection of cultural artifacts of the country, providing exhibition areas, and research interpretation in order to promote social education; more than 60 years after the founding of NMH, it developed different aspects from the inside out according to different stages of policy development of the country, becoming an actual representative of national culture policy affecting national museums. Therefore, using Tony Bennett's argument, “the government builds museums for the purpose of cultural governance,” as the theoretical basis and official documents, literature, news report, exhibition catalogue, and oral history as the context, and viewing the NMH as an organism from a metaphoric perspective of biology, the thesis investigates the cultural policy development of a country changing and innovating the NMH from 1950 to 2018. The research divides the development process of the NMH into two major parts: The first part, “Image of China and formation of national identity: the museum born in a nation,” traces the founding and development of the NMH in the 1950s post-war Taiwan under martial law and discusses how it gave full cooperation in“Uprooting Japan, Desinicize,” “Anti-communist and Anti-Soviet Union,” and national culture policies such as the “Chinese Culture Revival Movement,” endeavoring to become a display window for modern Chinese culture and art. The second part, “Dialogues between the global and the local: the museum oriented towards market and social dimensions,”goes on to investigate the democratization development of the NMH in Taiwan after the end of martial law in 1987. This part discusses how the NMH integrated culture policies such as modernization, indigenization, globalization and localization under the Taiwan consciousness, and how it faced the advent of an era of museums and actively engaged in transformations and innovations in order to achieve an independent and sustainable operation. Under the two subjects mentioned above, the NMH can be divided into four periods based on the past directors' features of cultural governance as well as their state of evolution: 1. the social education policy and founding of NMH: the period of Chiang Kai-shek, Chang Chi-yun, and Pao Tsunpeng (1950.03-1956.02); 2. The “Desinicize” policy and development of NMH: the period of Pao Tsun-peng, Wang Yu-ching, Ho Hao-tien, and Lee Ting-yuan (1956.03-1986.01); 3. the indigenization / globalization policy and transformation of NMH: the period of Chen Kuei-miao, Chen Kang-shun, Huang Kuang-nan, Tseng Te-chin, and Huang Yung-chuan (1986.08-2009.12); 4. the Socialization localization policy and innovation of NMH: the period of Chang Yui-tan, Chen Teng-chin, Chen Chi-ming, and Liao Hsin-tien (2010.01-2018.06). The above research finds the NMH, as a national museum, developed in accordance with national culture policy and was deeply affected by them; it was only when the past directors of NMH echoed and implemented national culture policies of each stage that the NMH gained spaces for independent actions and dialogues. In conclusion, the NMH case illustrates that the way NMH developed its agency and coping strategies under the political environment is like the evolution relationship between a species and its habitat.
Weng, Chih-wei, e 翁志維. "The study of the relationship between museum image and the willing to visit of audiences:with National Palace Museum and National Museum of History as example". Thesis, 2005. http://ndltd.ncl.edu.tw/handle/11956802966607952320.
Texto completo da fonteCHING-SHENG, TENG, e 滕清生. "Studies on Museum Public Services with National Museum of Natural Science as Example". Thesis, 2005. http://ndltd.ncl.edu.tw/handle/93716968503575115403.
Texto completo da fonte臺南藝術學院
博物館學研究所
93
Abstract Museum, the palace of knowledge and art, is a respectful term. It has been existed for 2,300 years since the “Muse” from B.C.300 to the so-called “Museum Era”. During the long evolution, the quality and the quantity of museums have dramatic changes: from personal collections to public exhibitions, from the elite audience to the general public, from static displays to interactive learning, from inside the museum walls to every corner of the world. All the changes can be summarized in one sentence: The museum has extended its services from a group of sectors in the past years to today’s general public. While people were celebrating the 20th birthday of National Museum of Natural Science on January 1st, 2005, I was examining its achievements of providing services to the public, attempting to find the shortcomings, and to provide solutions as well. From the reviewed literature, I narrowed down to the top four services that are mostly related to the public providing by museums worldwide. Those services are: hardware services, exhibition & education services, collections & research services, and network services. Then I used five criteria for each service to compare with two domestic museums – Palace Museum and Science & Technology Museum, and two foreign museums – Natural History Museum and Metropolitan Museum of Art, plus the results from interviewing and questionnaire. I have the following conclusions and comments: 1. Hardware Services a. The improvements of grand entrance, foot traffic routes, parking lot and restaurants require major engineering. The Museum cannot solve the problems alone. It requires further planning and discussions b. The isolated gallery should be improved as soon as possible. 2. Exhibition & Education Services a. Long-term plans are necessary to balance quality and quantity. b. Various learning activities should be held to encourage employees in public sectors to attend. c. Look for an independent location for the library to serve the public. 3. Collections & Research Services a. Manifest “The Naturalist’s Center”. b. Promote “Demonstration Room” to “Live Studio”. c. Update “Collections & Research Room”. 4. Network Services a. Assign dedicated resources. b. Improve the communication channel between the webmaster and all departments. c. Provide cutting-edge research online. d. Create a wide range of books and objects based on the Museum’s special exhibitions and permanent collections. e. Improve network services for non-visitors.
Chen, Yu-Chun, e 陳昱均. "A Study on museum guide’s role and typology:The case of National Palace Museum". Thesis, 2011. http://ndltd.ncl.edu.tw/handle/19045805358810005889.
Texto completo da fonte國立臺北教育大學
文化創意產業經營學系
99
Under the impact of modern technology, the innovative developments, and the changing society of the 20th century, the museums nowadays have moved from “Object oriented” to “audience oriented” organizations. Being educational has always been one of the most important functions of museums. Thus, the museum guides have become the soul of such educational activities. The museum guides shaped the audience’s visiting experience and act as a key factor which causes a second visit. The case studies of this research are based on qualitative method. Information has been collected mainly through interviews and partly through observations. The subject is to explore the role of museum guides of the National Palace Museum (NPM) and the common approaches adopted in terms of the explanations as well as the interactions with the audience, and the analysis of the role and typology of NPM guides. It appears that the NPM guides not only highly acknowledged their roles as “educators” but also recognized the complexity of their roles, which also combines the quality of “entertainer”, and “marketing personnel”. The NPM guides have to adjust their styles and/or approaches upon the museum owner or audience’s requests or needs. The range of such adjustment would differ according to the age, background and other conditions of the NPM guides. Through trainings, the “official explanation” is thus constructed. The “official explanation” may also be personalized due to various backgrounds of individuals. The explanations and interpretations of guides are also greatly influenced by the exhibition styles and approaches as well as the policy of museum which may alter with the director of museum. The commonly adopted guiding approaches would include the eye contact, body languages, friendly attitude, and the instructions that request the audience’s comparison and observation. The styles of guidance identified in the NPM are “Didactic” and “instructive”, yet both slightly over valued the expertise. Ever since Taiwanese government permits tourists from mainland China, the new challenges for guides became dealing with the noisy show rooms, the impatient audience, and the tour guides with different level of knowledge and capacity. All these factors forced the museum guides tend to adopt the “instructive” style.
Yu, Tingwen, e 游婷雯. "Becoming A Museum: The Spatial Change Of National Taiwan Museum Of Fine Arts". Thesis, 2011. http://ndltd.ncl.edu.tw/handle/14843653819383229914.
Texto completo da fonte