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1
Raheem, A. Abdul. "Assessment of Quality Service in Public Sector Banks: an Empirical Analysis (an Application of Linear Model)". Ushus Journal of Business Management 5, n.º 1 (10 de janeiro de 2006): 9–20. http://dx.doi.org/10.12725/ujbm.7.2.
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Customer service in banks is being talked about everywhere. In various forums, in the press and in conversations, customer service is in the news. Customer's service in banks is a systematic concept. A successful bank of the future will be the one that excels in customer service and provides them a range of service and product and does continues exercise in improving its potential to serve well. The very nature of service marketing requires that service organization should devote more attention on offering efficient service to the Customers. As the service invisible they can gain confidence and good will through efficient and prompt Customer service only. Among the services Public sector Banks play an important role in marketing various types of needs of customers. The public sector banks work on the good will of the customers. The best way of servicing and prospering in the competitive environment is through providing prompt, relevant and efficient customer service at reasonable cost
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Sukmawan, Rio, e Zulganef Zulganef. "The Influence Of Insurance Service Reputation, Customer Relationship Management, And Price Attractiveness On Insurance Service Customer Customer Experience: A Literature Review". International Journal of Business, Economics, and Social Development 4, n.º 1 (2 de fevereiro de 2023): 32–37. http://dx.doi.org/10.46336/ijbesd.v4i1.366.
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In the service industry, a positive company reputation will influence customers' decisions to choose that business for their insurance needs. This reputation is systematically built by upholding the importance of responsibility and engaging in open dialogue with clients to foster a sense of client loyalty to insurance services. Customer loyalty is significantly influenced by customer relationship management. The most crucial thing for management to do is to uphold trust and service standards so that clients are satisfied with the products and services the business offers. Price is not only significant to customer service but also a key indicator of service quality. Client experience can influence a customer's trust in a company. The purpose of this literature review is to provide an overview of previous research on the impact of insurance service reputation, customer relationship management, and price attractiveness on insurance service customers' experiences. The method used is a literature review, which is a study that collects, comprehends, analyzes, and then concludes national and international journals. The findings of this literature review show that there is a relationship between customer loyalty and customer experience and the reputation of insurance services. Additionally, there is a relationship between customer relationship management and price attractiveness on customer loyalty and customer experience.
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Hapsari, Indri, e Murini Murini. "Pengaruh Kualitas Pelayanan, Kepercayaan dan Kepuasan terhadap Loyalitas Nasabah PT Bank Syariah Mandiri Kendari". Jurnal Ilmu Manajemen Sosial Humaniora (JIMSH) 4, n.º 2 (7 de outubro de 2022): 88–95. http://dx.doi.org/10.51454/jimsh.v4i2.699.
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BSM Customers in Kendari Branch searched, select and use the entire services of a bank if the quality of the bank's services is able to meet the customer's needs. However, this is not enough for customers if the value of the benefits of banking products offered is not in accordance with the perception of the applicable customer value. In this case the better the quality of service, trust and customer satisfaction, the higher the customer's loyalty at PT Bank Syariah Mandiri Kendari Branch. The purpose of this study is to analyze and determine the influence of service quality, trust and customer satisfaction with customer loyalty at PT Bank Syariah Mandiri Kendari Branch. The method used in this study is in the form of primary data and secondary data that are qualitative and quantitative using multiple linear regression analysis software with the help of SPSS 16. The results show that simultaneously (together) between service quality, trust and customer satisfaction there is an influence Against customer loyalty at PT Bank Syariah Mandiri Kendari Branch while partially that the quality of service, trust and customer satisfaction there is an influence on customer loyalty at PT Bank Syariah Mandiri Kendari Branch
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Xie, Lishan, Dongmei Li e Hean Tat Keh. "Customer participation and well-being: the roles of service experience, customer empowerment and social support". Journal of Service Theory and Practice 30, n.º 6 (25 de setembro de 2020): 557–84. http://dx.doi.org/10.1108/jstp-11-2019-0228.
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PurposeThis research aims to contribute to the transformative service research (TSR) literature by examining how customer participation in the service process influences their service experience and eudaimonic well-being, as moderated by customer empowerment and social support.Design/methodology/approachIn the contexts of wedding (n = 623) and tourism services (n = 520), two surveys were conducted to test the hypotheses using mediation and moderation analyses.FindingsCustomer participation had a positive effect on their well-being, as mediated by service experience. These effects were moderated by customer empowerment and social support. Specifically, customer empowerment negatively moderated the relationship between customer participation and their service experience for both services. In addition, the moderating effect of social support on the relationship between customer participation and service experience was positive for the wedding service but negative for the tourism service.Practical implicationsThe findings imply that firms should encourage customer participation to enhance their service experience and well-being. In addition, the firm could judiciously empower customers by adapting to the level of customer participation. Furthermore, depending on the complexity of the service required to produce the expected service outcomes, the firm may encourage the customers to engage their social network for support.Originality/valueThis research uses the service ecosystem perspective to examine the roles of the customer, the firm and the customer's social network in shaping their service experience and well-being for two common and important mental stimulus services, enriching the authors’ understanding on the role mental stimulus services play in enhancing consumers' eudaimonic well-being.
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Achmad Rasyid Jauhari, Hanif, e Mujahid Shiroth Rasyid Jauhari. "CUSTOMER SERVICE STRATEGY IN INCREASING THE NUMBER OF CUSTOMERS AT BANK BJB SYARIAH BRAGA BRANCH OFFICE". Journal of Public Administration 1, n.º 1 (14 de maio de 2022): 1–8. http://dx.doi.org/10.61317/jc.v1i1.7.
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Very tight competition in the world of banking services business has forced banking service companies to compete for the hearts of customers. Every company wants to maintain its presence in customers in order to survive and expand market share. To be able to entering the market, the company is required to meet customer needs by improving services. Bank bjb Syariah Braga Branch Office preparing staff employees who are able to handle their customers, which is usually called customer service. Customer service has the main task of providing services and fostering good relations with customers, therefore Bank bjb Syariah Braga Branch Office makes a special strategy so that customers feel comfortable so that it affects the number of customers who come to the office because of the services provided by customer service. The problem in this research is how the strategy of customer service in providing services to customers and the efforts that affect customer service at Bank bjb Syariah Braga Branch Office. The purpose of this research is to determine the strategy of customer service in providing services to customers and the efforts that affect customer service at Bank bjb Syariah Braga Branch Office. In this study the authors used qualitative research by using this research to produce descriptive data. Overall, it can be concluded from this research that it shows that the customer service strategy in providing services to customers, namely, competence (competence), trusted & trust (trust and be trusted), honesty (honesty), service excellent (excellent service), and innovation (change). As well as the efforts made by customer service in increasing the number of customers, the first is seven new accounts in one day, the second is cross selling, the third is roll play and the last is shopper. Thus, based on the results of this study, it is expected that the customer service of Bank bjb Syariah Braga Branch Office can improve good service to customers.
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Dwita, Febrisi, e Leony Agustine. "Creating Customer Satisfaction to Customer Loyalty: The Role of Service Quality in Every 'Moment of Truth'". Business and Entrepreneurial Review 23, n.º 1 (15 de junho de 2023): 51–68. http://dx.doi.org/10.25105/ber.v23i1.15481.
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This study aims to examine a model that evaluates the relationship between the moment of truth, service quality, and customer satisfaction on loyalty. This research was conducted at courier logistics in Bekasi City, West Java Province, Indonesia. This research was conducted from June 2022 to February 2023. The population in this study are customers who have used courier logistic services for an unknown number. This study used a simple random sampling technique and for the sample, 138 respondents participated, but only 98 completed questionnaires were deemed useable. The data analysis uses the SEM-PLS technique. The results of this study are that there is a positive relationship between the moment of truth and customer satisfaction, where when the customer is using the delivery service for the first time and has a good impression of the company's services, it can affect perceptions about the ability and use of these services from time to time. The experience of using the service can change the priorities that underlie each customer's main reason. There is a positive influence between Service Quality on customer satisfaction, where when the delivery service company provides maximum service quality, customers will feel and will reuse their services which can even make these customers more loyal to the company. There is a positive influence between customer satisfaction on loyalty, the moment of truth has a positive influence on customer loyalty, and service quality has a positive influence on customer loyalty.
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Mamun, Sukron, e Tri Hadmiatin Ningsih. "Implementasi Strategi Layanan Teknologi Digital Banking dan Service Quality dalam Perspektif Nasabah pada Perbankan Syariah (Study kasus pada Bank Syariah Mandiri KCP Tomang)". Jurnal Ekonomi Syariah Pelita Bangsa 6, n.º 02 (31 de outubro de 2021): 223–33. http://dx.doi.org/10.37366/jespb.v6i02.249.
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In banking, service delivery is related to development real technology including Internet Banking, Phone banking, SMS Banking, Mobile Banking, ATM, and Service Quality, namely services provided by human resources in this case CS (Customer Service) such as interactions directly by providing services directly with good like service in good, polite and friendly language, it can improving banking quality in improving service quality towards customers. The research method that will be used in this research is descriptive method with a case study approach. The research that researchers made using a qualitative approach. Data collection techniques through: study literature, interviews, documentation, and observations. Based on the results interviews conducted, it can be concluded that implementation technology service strategy Digital Banking at Bank Syariah Mandiri KCP Tomang has implemented four main dimensions of Digital Banking (E-Serqual), meanwhile from the observation of the implementation of the Quality Service (Quality of service) given Customer Service Bank Syariah Mandiri KCP Tomang to customers, Customer Service has implemented 10 dimensions in its service to customers, apart from that based on the conclusion of the interview that Customer Service has also been guided by the five dimensions of service, this is based from the customer's perspective on the implementation of Quality Service (Quality services) provided by Customer Service at Bank Syariah Mandiri KCP Tomang and confirmed by the observations of researchers that all indicators are considered highly good and very satisfying.
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Wahyuni, Alida, Mungky Hendriyani e Intan Nurhasanah. "PERANAN CUSTOMER SERVICE DALAM MENINGKATKAN JUMLAH NASABAH PADA PT. BANK PEMBANGUNAN DAERAH JAWA BARAT DAN BANTEN, TBK. CAPEM PAMULANG TANGERANG SELATAN". REMITTANCE: JURNAL AKUNTANSI KEUANGAN DAN PERBANKAN 3, n.º 1 (30 de junho de 2022): 22–28. http://dx.doi.org/10.56486/remittance.vol3no1.186.
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This research aims to analyze the role of customer service in increasing the number of customers PT. Bank BJB, Tbk. Kantor Cabang Pembantu Pamulang. A customer is a person directly dealing with or in direct contact with the customer, customer service has a responsible role in the service and smoothness of the bank, and understands the work to be carried out, especially related to service to customers. Serving the customer is a very necessary attitude of customer service that can increase customer interest and ability to communicate well with customers. The results prove the role of customer service in providing information to customers very well. Because the media used customer service in providing the information is very good and customers feel very satisfied with the services provided by customer service
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Terziev, Venelin, Vanya Banabakova e Marin Georgiev. "Customer's profitability analyses and customer service policies". Journal of Innovations and Sustainability 3, n.º 3 (1 de setembro de 2017): 39–48. http://dx.doi.org/10.51599/is.2017.03.03.39.
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Most organizations do not pay attention to the customer's profitability. It is also appropriate to improve this activity by first applying a model of customer profitability analysis. One of the basic principles of customer return analysis, which the provider must implement, is to disclose and describe all the expenses, specific to each individual customer. A useful way to uncover these costs is to determine which expenses will be dropped if the customer is discontinued. Appropriate use of ABC is a differentiation analysis to identify which goods and services, which customers are more and which are less profitable for the organization, and depending on how to define the policy for serving different categories of customers and the sale of goods and services with different participation in sales and profits. The present study explores the opportunities of measuring customer profitability, analyzes the connection- service’ expenses, a cost-effective client and presents the application of the ABC method - analysis to distinguish the customer service policy.
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Winarto, Mikhael Bima, e Febriana Wurjaningrum. "Improving the Service Quality In A Board Game Café with Quality Function Deployment Method". Southeast Asian Business Review 1, n.º 2 (28 de novembro de 2023): 146–55. http://dx.doi.org/10.20473/sabr.v1i2.49698.
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Customers are the most important factor in business because it is undeniable that customers are a source of income and the main goal of business. Given this, an enterprise must pay attention to customer satisfaction for sustainable operations. Enterprises show their concern for customer satisfaction by continuously improving and developing their service processes, as it requires a significant investment, so it should be done following the customer's preferences. Therefore, a business needs to measure customer satisfaction with its service process. This study aims to measure customer satisfaction with the service process and analyze the results of these measurements to provide improvement suggestions for service processes that customers find unsatisfactory. This study also analyzes Green Practice because previous research stated that Green Practice can indirectly increase customer satisfaction with a service. The results of this study indicate that the quality of the board game café services as a whole is still not good. They still need improvement and determine the priority for improving service processes according to the level of customer interest. In addition, customers considered the Green practices of the café to be satisfactory, so it does not require much improvement.
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Nelly, Nelly. "KOMPONEN MANAJEMEN JASA TERPADU TERHADAP KEPUASAN NASABAH TABUNGAN PADA PT. BANK DANAMON INDONESIA, TB CABANG MESJID LAMA PALEMBANG". Jurnal Ilmiah Ekonomi Global Masa Kini 7, n.º 1 (14 de julho de 2016): 13–17. http://dx.doi.org/10.36982/jiegmk.v7i1.99.
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The study aimed to determine the components of integrated management services simultaneously and partially on customer satisfaction savings in PT Bank Danamon Indonesia, Tbk Palembang branch of the Mesjid Lama and to know the components of an integrated service management is a dominant influence on customer satisfaction savings. The study was conducted on customers of Bank Danamon branches of the Mesjid Lama special BDI Palembang active customers savings of up Desember 2015 as many as 93 customers using purposive sampling method. Data analysis techniques used were Linear Multiple Regression analysis. Test result show that components of integrated management services at the same cost savings affect customer satisfaction. Components of intergrated management service consisting of processes, productivity and quaility, promotion and education, physical evidence as well as pricing and other service costs a significant partial effect on customer satisfaction while saving variable products, places and other times, people do not have a significant partial savings in customer satisfaction. Components of physical evidence is the dominant factor affecting customer satisfaction savingsKeyword : Integrated Service Management Component, Customer Satisfaction
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Sugiarto, Sigit, e Vivi Octaviana. "Service Quality (SERVQUAL) Dimensions on Customer Satisfaction: Empirical Evidence from Bank Study". Golden Ratio of Marketing and Applied Psychology of Business 1, n.º 2 (28 de junho de 2021): 93–106. http://dx.doi.org/10.52970/grmapb.v1i2.103.
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This study aims to determine how much influence service quality dimensions have on customers' satisfaction who use BRI services. The model used in this study is observation, interviews, questionnaires, and literature study using a Likert scale. The method of determining the sample used is 96 respondents. The analytical method used is the multi-linear regression method. The results of this study indicate that all variables are simultaneously serviced quality dimensions consisting of Tangible (X1), Reliability (X2), Responsiveness (X3), Assurance (X4), and Empathy (X5) together have a positive influence. Partially found services consisting of Tangible, Reliability, and Empathy have a positive and significant influence on customer satisfaction. At the same time, the quality of service which consists of Responsiveness and Assurance is not supported. Service quality is a critical aspect to satisfying the customers and retaining their loyalty, so they continue to buy from you in the future. Service quality is a comparison of customer expectation and the actual delivery of service. Service quality generally refers to a customer's comparison of service expectations related to a company's performance. A business with a high level of service quality is likely capable of meeting customer needs while also remaining economically competitive in their respective industry.
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Islami, Mega Cattleya PA, Rizqi Novita Sari, Sinta Dewi, Isna Nugraha, Yekti Condro Winursito e Hafid Syaifullah. "Assessment of Motor Vehicle Repair Shop Service Quality Perception Using the SERVPERF Model and Lean Service". Tibuana 6, n.º 1 (31 de janeiro de 2023): 7–11. http://dx.doi.org/10.36456/tibuana.6.1.6455.7-11.
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The benchmark for the success of a business or product is to measure the satisfaction of customers who have used or felt the goods or services. The customer's expectations of the function and emotional happiness factors that arise from the use of goods or services are entirely the responsibility of the producer. So that manufacturers need to focus on what attributes must be presented in a product or service to increase customer satisfaction. The decrease in customer interest in providing vehicle service at an automotive company in Sidoarjo is the problem studied in this study, to analyze the level of customer satisfaction and attributes that are priority improvements as recommendations for the company.
Data generated from customers is processed and analyzed using the Service Performance (SERVPERF) and Lean Service methods. Based on the results of data processing, it can be concluded that the level of customer satisfaction with service quality is 82.3%, and three service attributes are classified as a top priority and two types of critical waste.
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Koesharijadi, Koesharijadi. "Factors Affecting Loyalty Customer Services Banking Industry in East Java". International Journal of Business and Management 11, n.º 6 (25 de maio de 2016): 168. http://dx.doi.org/10.5539/ijbm.v11n6p168.
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<pre>The purpose of this study was to determine the factors contained in the quality of services and how these factors influence the underlying between the formation of customer loyalty in the banking services industry.</pre><pre>This study is designed for internal and external customers banking is also seen as internal and external customer banking. Respondents of this research there are two types of internal respondents with a sample of 152 people and external respondents with a sample of 198 people, the number of total samples of 350 people in the banking industry in East Java. Data was collected through a questionnaire with statements that refer to Likert scale. Data analysis was performed using AMOS program.</pre>The results showed that the image of the organization significantly influence customer expectations and customer value, organizational image does not affect the customer's satisfaction. Internal service quality significantly influence employee satisfaction and employee satisfaction significantly influence the quality of external services. External service quality effect on customer value. Customer expectations significantly influence the external service quality and value for the customer but the customer expectations significant negative effect on customer satisfaction. Value customers significant effect on customer satisfaction and customer loyalty. Customer satisfaction significantly influence customer loyalty.
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Rahayu, Sri, e Lela Nurlaela Wati. "PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN". Jurnal Ekobis : Ekonomi Bisnis & Manajemen 8, n.º 2 (5 de março de 2020): 117–22. http://dx.doi.org/10.37932/j.e.v8i2.41.
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This study aims to analyze empirical evidence of the effect of service quality on customer satisfaction and its impact on customer loyalty at PT Indovisual Service Solution Jakarta. Samples in this study were 124 customers, probability sampling techniques, namely sampling techniques that provide equal opportunities for each element (member) of the population to be selected as sample members. Analysis of the data used is Structural Equation Modeling (SEM). empirical research results Service quality has a positive and significant effect on customer satisfaction. These results indicate that by improving the quality of service, customers will feel satisfied with the services provided. Service Quality has a positive and significant effect on customer loyalty. These results indicate that by improving the quality of service, customers will feel loyal and will continue to use the services of PT Indovisual Service Solution. Customer satisfaction does not have a significant positive effect on customer loyalty. This means that the lower the customer satisfaction, customer loyalty will also decrease the quality of service has a positive and significant effect on customer loyalty. These results indicate that by improving the quality of service, customers will feel loyal and will continue to use the services of PT Indovisual Service Solution
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Kurnia, Fachreza Eka, Achsania Hendratmi, Saiful Anam e Muhammad Nur Miftakhul Ivanda. "Pengaruh Kualitas Pelayanan Islam terhadap Loyalitas Pelanggan dengan Mediasi Kesenangan Pelanggan pada Penginapan Syariah di Mojokerto". Jurnal Ekonomi Akuntansi dan Manajemen 22, n.º 2 (28 de setembro de 2023): 161. http://dx.doi.org/10.19184/jeam.v22i2.39501.
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This study's objective is to investigate the relationship between the quality of sharia-compliant customer service and the degree of customer loyalty, with the satisfaction of customers serving as a moderating variable. The participants in this study were customers who had previously utilised the services provided by sharia inns in Mojokerto. The research was carried out in a number of sharia inns in Mojokerto. The data analysis technique uses Regression Path Analysis. The empirical research results prove that service quality influences customer loyalty and customer satisfaction, and customer satisfaction influences customer loyalty. The results of the study also found that customer satisfaction mediates the effect of service quality on customer loyalty. In an increasingly competitive business era, service quality and customer satisfaction play a very important role for a company's success. Good service quality and customer delight can help build long-term relationships with customers. When customers are satisfied with the services provided, they tend to remain loyal and not switch to competitors.
Keywords: Customer Loyalty, Customer Satisfaction, Islam Service Quality
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Farkhan Himie. "Inovasi Pelayanan Pelanggan Berbasis Hasil Indeks Kepuasan Masyarakat (IKM) Di Perusahaan Umum Daerah Air Minum Tirta Moedal Kota Semarang". MIMBAR ADMINISTRASI FISIP UNTAG Semarang 20, n.º 1 (22 de abril de 2023): 311–24. http://dx.doi.org/10.56444/mia.v20i1.813.
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Improving public services becomes an inevitability for government agencies as public service organizers. No exception for Tirta Moedal Drinking Water Perumda Semarang City, as a Regional Owned Enterprise (BUMD) is also inseparable from the demands of improving the quality of service to customers. Customer service innovation is a response to service problems that do not satisfy the community as customers. Customer dissatisfaction with customer complaints, information services and new connect services is very dominant for customer complaints. The Community Satisfaction Index (IKM) is one of the indicators of accountability for service performance in the public sector that cannot be ignored. The Community Satisfaction Index is an evaluation of the community as a customer for the performance of services provided to the community as customers that should be the basis for each service provider institution to make adjustments to customer expectations and service innovation. The rapid development of information technology also increases public awareness of its right to good service.
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Lindberg-Repo, Kirsti, e Apramey Dube. "Customer Value Dimensions in E-Healthcare Services". International Journal of E-Services and Mobile Applications 7, n.º 4 (outubro de 2015): 17–29. http://dx.doi.org/10.4018/ijesma.2015100102.
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Healthcare services have been extensively researched for customer value creation activities. There has been, however, limited attention on the dimensions of customer value, as reported by customers themselves, in e-healthcare services. The purpose of this paper is to investigate customer value dimensions in which customers experience e-healthcare services. Narrative techniques were used to investigate customer experiences of e-healthcare services offered by eight private Finnish providers. The findings show that customers evaluate e-healthcare services in four value dimensions: 1) The outcome of e-healthcare service (‘What'), 2) The process of e-healthcare service (‘How'), 3) The responsiveness and temporal aspect of e-healthcare service (‘When'), and, 4) The location of e-healthcare service provision (‘Where'). The value dimensions reflect customer expectations that service providers can fulfill for improved customer value creation. To the best of the authors' knowledge, this study is one of the first researches to investigate customer value dimensions in e-healthcare services in Finland.
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Meshal Saeed S, Alshahrani, Alshahrani Bander Sayaf Z e Alshahrani Ahmed Saeed A. "Does customer service matter? A customer perception of bank services in Islamic countries". International Journal Of Innovation And Economic Development 1, n.º 2 (2015): 29–38. http://dx.doi.org/10.18775/ijied.1849-7551-7020.2015.12.2004.
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This paper aims to explore the possible usefulness of a combined multi-attribute and SERVQUAL service quality model in analyzing how bank customers perceive service quality. Using a survey, the authors measured how customers in one region in a major Saudi Arabia bank perceived service quality. Responses were analyzed with reference to both multi-attribute service quality and SERVQUAL models. The combined model seems to provide some guidance regarding how bank customers perceive service quality. The finding of several items reveals that customers are difficult to please. However, substantial heterogeneity exists in customer perceptions of the service quality items investigated. This exploratory study examines only one bank in specific region in Saudi Arabia, implying a need for additional research applying this combined model and other methods to investigate banking segment. The noticeable spread in conceptions of service quality items suggests that bank managers and personal bankers may benefit from co-creating services with customers. Banks are considered as intermediates on financial markets. Therefore, improved and customized service quality could make customers inclined to invest their resources in ways that promote economic growth. In addition to traditional measurement models, the SERVQUAL may contribute to service quality assessment in private banking.
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Im, byung-Ho, e Hyun-Jin Jo. "A study on the effect of service fairness perceived by hotel customers on customer long-term orientation: Mediating effect of customer citizenship behavior". Foodservice Management Society of Korea 25, n.º 4 (31 de agosto de 2022): 239–59. http://dx.doi.org/10.47584/jfm.2022.25.4.239.
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In this study, considering the characteristics of the hotel industry, the relationship between service fairness, customer civic behavior, and customer long-term orientation perceived by hotel customers was investigated. First, it was confirmed that it had a great influence on the service fairness and customer civic behavior of hotel customers. In other words, it was analyzed that customer service fairness had a statistically significant positive (+) effect on forming positive customer civic behavior. Second, it was found to increase customer long-term orientation through customer service fairness. This means that if you provide a service that can satisfy the needs of customers using the hotel, it plays an important role in increasing the customer's continuous use satisfaction. Finally, as a result of examining the mediating effect of customer civic behavior between the service fairness perceived by hotel customers and customer long-term orientation, which is the core of this thesis, it was found to have a partial mediating effect.
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Chen, Qiang, e Xin Ming Xiang. "Research and Analysis of IT Customer Service System Structure". Applied Mechanics and Materials 513-517 (fevereiro de 2014): 2086–89. http://dx.doi.org/10.4028/www.scientific.net/amm.513-517.2086.
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The core ideal of IT customer service management is that all business activities of the enterprise shall base on fulfilling with customers needs, and treat providing products or services tailored to customers needs as the enterprises obligation, and treat customers satisfaction as the enterprises objective. By referencing to international standard theory in ISO20000 and combining with the real work situation of IT customer service, this article analyses and gives the overall structure and main contents of IT customer service system, and aimed at planning service catalogues, service specifications, service procedures etc., so to ensure to provide safe, stable and high quality IT customer services to customers to meet mutual agreements, and to increase the cost efficiency of IT resource investment, and to improve service efficiency and customer satisfaction.
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Curth, Susanne, Sebastian Uhrich e Martin Benkenstein. "How commitment to fellow customers affects the customer-firm relationship and customer citizenship behavior". Journal of Services Marketing 28, n.º 2 (6 de maio de 2014): 147–58. http://dx.doi.org/10.1108/jsm-08-2012-0145.
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Purpose – The purpose of this paper is to analyze how affective commitment to fellow customers influences a customer's affective commitment to the service provider and customer citizenship behavior (CCB). In addition, the paper seeks to examine the moderating role of a customer's calculative commitment to the service organization. Design/methodology/approach – The study used a large-scale survey among customers of a health club and a scenario-based experiment to test the hypotheses. Findings – Both empirical studies provide evidence that affective commitment to fellow customers has positive consequences for the customer-firm-relationship. The findings suggest that commitment to fellow customers and commitment to the service organization influence very specific facets of customer citizenship behavior. In addition, the study found preliminary support for the moderating role of calculative commitment. Affective commitment to fellow customers showed the strongest effect on affective commitment to the provider in customer-firm relationships characterized by high (versus low) calculative commitment. Practical implications – The results of this research have a number of managerial implications. This study suggests measures to strengthen customer-firm-relationships, e.g. generating intensive exchange among customers or attraction of consumer pairs. Providing customers with platforms of valuable relationships to multiplex ties can be a competitive advantage for service providers. Originality/value – This article is the first that highlights the role of other customers as a target of customer commitment and how this commitment affects both the customer's relationship to the service provider and his or her customer citizenship behavior. The present study therefore broadens our knowledge of how bonding among customers influences consumer behavior in service settings.
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Pawennari, Andi, Irma Nur Afiah, Verawati Verawati, Muhammad Nusran e Muhammad Fakhri Arham. "ANALISIS KUALITAS LAYANAN BANK SYARIAH DENGAN MENGGUNAKAN METODE SERVQUAL DAN IMPORTANCE PERFORMANCE ANALYSIS (IPA) DI MAKASSAR". International Journal Mathla’ul Anwar of Halal Issues 1, n.º 2 (10 de setembro de 2021): 11–17. http://dx.doi.org/10.30653/ijma.202112.17.
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The development of Islamic banking in the face of a highly competitive business environment in order to stay afloat is by developing customer service well, where the customer's perception of a quality becomes a benchmark for each agency or company. Bank Sulselbar branch of sharia located in Makassar is engaged in providing services to the community so that they are very concerned about comfort and service to the community. Through the Serquel method and Importance Performance Analysis we can find out the quality of service and handling complaints against customer loyalty through consumer satisfaction.Based on the results of the study with the Importance Performance Analysis method, most of the attributes are negative. Based on the analysis, there are 10 attributes that satisfy the user that the company must maintain so that it can maintain customer loyalty, that is; assist customers in conducting transactions, help customers who experience difficulties without being asked for help, provide fast service to customers when making transactions, be responsive in meeting customer needs in transactions, have good knowledge of types of banking services and products, always prioritizing hospitality in providing services to customers, always prioritizing politeness in providing services to customers, being a trusted place in saving money, always being kept clean and comfortable and always looking neat and polite. Conclusion of this research is that the performance of company must be maintained so that it can maintain customer loyalty.
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Wikarma, Gabrielle Sylviera, e Dergibson Siagian. "Apakah Layanan Digital Memuaskan Konsumen: Studi Empirik pada Bank BCA". Jurnal Manajemen 12, n.º 2 (20 de maio de 2023): 40–51. http://dx.doi.org/10.46806/jman.v12i2.973.
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The covid-19 pandemic reduces face-to-face customer service and forces banks to initiate digital-based banking services. Gradually the traditional activities of banks are switching to digital banking, and banks are starting to compete to create digital banking that is easily accessible to customers. That practice is now growing rapidly. However, the customer's response to this new approach is not fully understood. Therefore, the authors detect customers' responses in the form of customer satisfaction and use customer experience and ease of use of digital customer service tools as presumed determinants. Using judgmental sampling to prove this notion, the authors recruited 113 customers as respondents. Structural equation modelling with WarPLS reveals that customer experience has no significant effect on customer satisfaction, while ease of use has. This study suggests the direction for further research based on the conclusion.
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Gonçalves, Luisa, Lia Patrício, Jorge Grenha Teixeira e Nancy V. Wünderlich. "Understanding the customer experience with smart services". Journal of Service Management 31, n.º 4 (6 de julho de 2020): 723–44. http://dx.doi.org/10.1108/josm-11-2019-0349.
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PurposeThis article provides an in-depth understanding of customer experience with smart services, examines customer perceptual responses to smart and connected service environments and enriches this understanding by outlining how contextual factors (in terms of goals, activities, actors and artifacts) influence the customer experience.Design/methodology/approachThis study adopts a qualitative approach in order to understand customer experience in the smart energy service setting. Semi-structured interviews and focus groups were conducted with 31 participants forming three groups of energy service customers: advanced smart energy (ASE) customers, electric mobility (EM) customers and high-consumption (HC) customers.FindingsThe findings show that customer experience with smart services involves a multidimensional set of perceptual responses, comprising specific smart service dimensions (e.g. controllability, visibility, autonomy); relationship dimensions (relationships with the service provider and with the community); and traditional technology-enabled service dimensions (e.g. ease of use, accessibility). The analysis of contextual factors such as goals, activities, actors and artifacts shows that smart services enable a more autonomous experience, wherein customers can integrate a myriad of actors and artifacts and expect the main service provider to support them in taking the lead.Originality/valueSmart technologies have profoundly changed the service environment, but research on customer experience with smart services is scarce. This study characterizes smart services, provides an in-depth understanding of customer experience in this new context, and discusses relevant implications for management and service research.
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Calvo-Porral, Cristina, e Jean-Pierre Lévy-Mangin. "An emotion-based segmentation of bank service customers". International Journal of Bank Marketing 38, n.º 7 (4 de setembro de 2020): 1441–63. http://dx.doi.org/10.1108/ijbm-05-2020-0285.
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PurposeEmotional and affective responses are experienced during service use that determine customer behavior; and for this reason, bank services require an better understanding of the emotions customers feel in service experiences. This research aims to examine whether different customer segments exist in the bank services industry, based on the emotions they experience when using the service.Design/methodology/approachThe factors were examined through confirmatory factor analysis (CFA). Then, two-step clustering analysis was developed for customer segmentation on data from 451 bank service customers. Finally, an Anova test was conducted to confirm the differences among the obtained customer segments.FindingsOur findings show that the emotion-based segmentation is meaningful in terms of behavioral outcomes in bank services. Further, research findings indicate that bank service customers cannot be perceived as a homogenous group, since four customer clusters emerge from our research namely “angry complainers”, “pragmatic uninvolved”, “emotionally attached customers” and “happy satisfied customers”.Research limitations/implicationsOur findings show that the emotion-based segmentation is meaningful in terms of behavioral outcomes in bank services. Further, research findings indicate that bank service customers cannot be perceived as a homogenous group, since four customer clusters emerge from our research namely “angry complainers”, “pragmatic uninvolved”, “emotionally attached customers” and “happy satisfied customers”, being the “angry complainers” the most challenging customer group.Originality/valueThe study is the first one to specifically segment bank customers based on the emotions they experience when using the service.
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Wijaya, Ida bagus Surya, e Kastawan Mandala. "PENGARUH KUALITAS PELAYANAN TERHADAP PERSEPSI NILAI NASABAH YANG DIMEDIASI OLEH PERSEPSI RISIKO STUDI PADA NASABAH LPD PERERENAN KABUPATEN BADUNG". E-Jurnal Manajemen Universitas Udayana 7, n.º 5 (8 de março de 2018): 2652. http://dx.doi.org/10.24843/ejmunud.2018.v07.i05.p14.
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The risks faced by customers when using the services of LPD, with attention to and maintain the quality of the company provided to customers will be added value to the LPD. The purpose of this study to determine the effect of service quality on the perception of customer value mediated by risk perception. This research was conducted at LPD Pererenan Kabupaten Badung. The sample used is 100 customers. The technique of this research is purposive sampling and analysis technique used is path analysis technique. Quality of service has a positive and significant impact on the perception of value. Perceptions of risk have a negative and significant impact on the perception of value, which means that when perceived risk perceptions of customers when using LPD services are high, the perception of customer value on LPD is low. Service quality has a negative and significant impact on risk perception. Perceptions of risk mediate the effect of service quality on the perception of customer value positively and significantly, it proves when the quality of service and perception of customer value is high then customer risk perceptions aat using LPD services low. A good LPD business should be able to maintain the quality of service provided to its customers, in terms of service. LPDs should be able to prioritize the interests of LPD customers in financial services LPD, able to establish good service quality and perception of good customer value.
Keywords: service quality, customer perception, risk perception
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Amorim, Marlene, Maria João Rosa e Sandra Santos. "Managing Customer Participation and Customer Interactions in Service Delivery: the Case of Museums and Educational Services". Organizacija 47, n.º 3 (22 de agosto de 2014): 166–75. http://dx.doi.org/10.2478/orga-2014-0015.
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AbstractBackground and Purpose – In this study we investigate determinants of customers’ quality perceptions in service processes which involve customer participation and customer to customer interaction (CCI). Building on existing multidimensional approaches to service quality we explore relevant quality aspects for related to the performance customer participation and CCI.Design/Methodology/Approach – The study builds on focus groups conduct with employees and customers of a leading provider of educational and science services, which offered a portfolio of service activities requiring very diverse levels of customer participation and CCI, to characterize service quality dimensions.Results – The study distinguishes three dimensions of service delivery quality: a dimension related to the providers’ direct performance; a second dimension relative to the performance of customers’ own participation in service activities, and a third dimension relative to the interaction with other customers. The work extends service quality literature by identifying new dimensions which affect service quality in service settings with active customer involvement.Conclusion – Service providers have been developing very diverse delivery processes, frequently inviting customers to have active roles in service production. Often, customers also interact with other costumers in service delivery. The paper provides a contribution to foster the debate about service quality frameworks, and aims to inform the design and the management of services where customer participation and CCI have a key role.
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Nneka Adaobi Ochuba, Enyinaya Stefano Okafor, Olatunji Akinrinola, Olukunle Oladipupo Amoo e Favour Oluwadamilare Usman. "ENHANCING CUSTOMER SERVICE IN SATELLITE TELECOMMUNICATIONS: A REVIEW OF DATA-DRIVEN INSIGHTS AND METHODOLOGIES FOR PERSONALIZED SERVICE OFFERINGS". International Journal of Management & Entrepreneurship Research 6, n.º 3 (7 de março de 2024): 582–93. http://dx.doi.org/10.51594/ijmer.v6i3.846.
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Enhancing customer service in satellite telecommunications is a critical focus area for companies seeking to differentiate themselves in a competitive market. This Review reviews data-driven insights and methodologies aimed at delivering personalized service offerings to satellite telecommunications customers. Personalized service offerings leverage data analytics to tailor services to individual customer needs and preferences. By analyzing customer data, such as usage patterns, service history, and feedback, satellite telecommunications companies can gain valuable insights into customer behavior and preferences. These insights enable companies to offer customized services that meet the specific needs of each customer. Data-driven insights play a crucial role in enhancing customer service in satellite telecommunications. By analyzing customer data, companies can identify trends and patterns that help them understand customer needs and preferences better. This understanding enables companies to develop personalized service offerings that resonate with customers and drive customer satisfaction and loyalty. Methodologies for delivering personalized service offerings in satellite telecommunications include predictive analytics, machine learning, and artificial intelligence. Predictive analytics enables companies to forecast customer behavior and anticipate future needs, allowing them to proactively address customer needs. Machine learning algorithms can analyze large volumes of customer data to identify patterns and trends that would be difficult for humans to detect. Artificial intelligence can enhance customer service by enabling companies to automate processes and provide personalized recommendations to customers. In conclusion, enhancing customer service in satellite telecommunications requires a data-driven approach that leverages insights and methodologies to deliver personalized service offerings. By analyzing customer data and using advanced analytics and AI technologies, satellite telecommunications companies can tailor services to individual customer needs and preferences, driving customer satisfaction and loyalty.
Keywords: Customer Service, Satellite, Telecommunications, Data-driven, Service Offerings.
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Medberg, Gustav, e Kristina Heinonen. "Invisible value formation: a netnography in retail banking". International Journal of Bank Marketing 32, n.º 6 (26 de agosto de 2014): 590–607. http://dx.doi.org/10.1108/ijbm-03-2014-0041.
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Purpose – The purpose of this paper is to explore value formation in the customer-bank relationship outside the line of visibility of service encounters. The customer's own context has been overlooked by the bank marketing literature as it is traditionally focused on value created by the service process and outcome. Design/methodology/approach – Positioned within the customer dominant logic, a netnography was conducted to explore how bank relationships are realised in customers’ own contexts and experiences. A total of 579 postings from discussions of retail banking in 18 online communities were collected and analysed. Findings – The study uncovered four factors of invisible bank service value experienced by customers: shared moral value, responsibility value, relationship value, and heritage value. Research limitations/implications – The study conceptualises bank service value as realised in the customers’ own contexts and thus highlights previously hidden sources of value in banking. The findings can be used for further conceptualisations of the customer dominant value formation of bank services. Practical implications – The netnographic method illustrates how naturalistic data about customers’ retail bank experiences can be retrieved unobtrusively. The findings help bank management to understand what comprises customer value beyond the service encounter. Originality/value – The paper contributes to the research in service marketing and bank marketing in three ways: first, a methodological contribution is the introduction of a netnographic approach to bank service value research. Second, a theoretical contribution is the uncovering of invisible value formation in the customer-bank relationship. Third, the paper uses the customer dominant logic in a banking context, thus providing insights into how banks are involved in the customer's own life.
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., Wahyudi, e Endang Ruswanti. "The Effect of Service Quality, Trust and Satisfaction of Banks Customer Loyalty". International Journal of Research and Review 8, n.º 4 (21 de abril de 2021): 293–307. http://dx.doi.org/10.52403/ijrr.20210436.
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One of the necessities of life that is no less important in this era is the need for banking services. The number of competitors in the same type of banking makes competitors competing to get the attention of customers, which customers are now more intelligent to determine their choices. Therefore, banking service companies need to have the right strategy in order to prevent customers from moving to other competitors. Banking companies must be able to provide quality services so that it will have an impact on customer loyalty. For more details, the purpose of this study is to look at the effect of service quality, trust, and satisfaction on bank customer loyalty. The population in this study is 245 bank customers. This research is causality research using a quantitative approach. Data is collected by using a questionnaire. The analytical method used is the Structural Equation Model (SEM). The results showed that: First, good service quality will increase customer satisfaction. Second, good service quality will increase customer confidence. Third, good service quality will increase customer loyalty. Fourth, high customer satisfaction will increase customer loyalty. Five, high customer trust will increase customer loyalty. Sixth, customer satisfaction and trust is able to mediate the relationship between service quality and bank customer loyalty. Keywords: service quality, trust, satisfaction, loyalty, customers, banks.
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Terziev, Venelin, Vanya Banabakova e Marin Georgiev. "Standards and customer service: employees behavior towards customers". Journal of Innovations and Sustainability 3, n.º 3 (1 de setembro de 2017): 27–37. http://dx.doi.org/10.51599/is.2017.03.03.27.
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Ensuring effective customer service requires targeted efforts in a number of areas, one of which is to develop service standards for each market segment. The development and implementation of standards requires the organization to accurately determine customer service types, the cost of providing alternative services, and measures for measuring and controlling the services provided. At the core of the developed and implemented standards is the development and establishment of the customer service policy, which should start with a consumer demand analysis. The definition of customer service level should allow for quantitative measurement because the vague and quantifiable policy does not provide opportunities for evaluation and control of the activities and expenses of customer service. When developing service standards, it is appropriate to apply an algorithm that focuses primarily on standards related to employee behavior towards customers. This paper explores the need and capability to develop customer service standards and provides an algorithm for developing standards for employee behavior toward customers.
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Salhieh, Sa’Ed M. "Modeling the rationality of customers’ switching mobile services behavior". International Journal of Engineering Business Management 11 (1 de janeiro de 2019): 184797901986541. http://dx.doi.org/10.1177/1847979019865411.
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This article analyzes the rationality of customer’s behavior when switching mobile services. Customer rationality is manifested by selecting the service provider capable of delivering the highest amount of benefits to the customer. A model based on multinomial logistics regression that makes use of the rational choice theory is developed to emulate customers’ service switching behavior and predicts the probability of switching mobile services. Customer rationality is assessed by comparing the choice predicted by the model with the true choice of customers and rationality is considered as achieved when a customer chooses a service provider that maximizes his/her benefit. The model was tested and validated by modeling the behavior of customers in the Jordanian telecommunication market and a rationality assessment was conducted. The results show that mobile service customers in Jordan are making rational decisions and would be willing to switch their current service provider if offered a better service. The study encourages service providers to challenge their assessment of customer loyalty and investigate new ways to enhance customer experience and guarantee customer loyalty.
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Kimberley, Nell, e Charmine EJ Härtel. "Employee/customer interface in a service crisis: Impact of senior management attributes and practices on customer evaluation". Journal of Management & Organization 14, n.º 2 (maio de 2008): 207–18. http://dx.doi.org/10.1017/s1833367200003400.
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AbstractCustomer power is an ever-increasing phenomenon, particularly in relation to service failure. Service failures not only elicit strong emotional reactions from disgruntled customers, but may ultimately lead to a severing of the service provider–customer relationship. A significant but overlooked area of research relates to the behavioural processes which shape customers' perceptions of service failure and recovery. As front-line staffare frequently the customer's only contact in the service encounter, they act as the key referent point in the literature with regard to service quality, speed and convenience. However, it is asserted that as employees of the organisation, senior management also plays an important role. This conceptual paper draws from research in the field of services marketing and organisational behaviour to provide evidence which suggests that customer responses to a service crisis are likely to be affected by perceptions of senior management behaviours and character attributes as generally just. We propose a cumulative effect of these justice perceptions on customer emotions and trust. In the wake of exceptional service failure, we argue, these factors play a vital role in shaping how customers may respond to such events.
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Kimberley, Nell, e Charmine EJ Härtel. "Employee/customer interface in a service crisis: Impact of senior management attributes and practices on customer evaluation". Journal of Management & Organization 14, n.º 2 (maio de 2008): 207–18. http://dx.doi.org/10.5172/jmo.837.14.2.207.
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AbstractCustomer power is an ever-increasing phenomenon, particularly in relation to service failure. Service failures not only elicit strong emotional reactions from disgruntled customers, but may ultimately lead to a severing of the service provider–customer relationship. A significant but overlooked area of research relates to the behavioural processes which shape customers' perceptions of service failure and recovery. As front-line staffare frequently the customer's only contact in the service encounter, they act as the key referent point in the literature with regard to service quality, speed and convenience. However, it is asserted that as employees of the organisation, senior management also plays an important role. This conceptual paper draws from research in the field of services marketing and organisational behaviour to provide evidence which suggests that customer responses to a service crisis are likely to be affected by perceptions of senior management behaviours and character attributes as generally just. We propose a cumulative effect of these justice perceptions on customer emotions and trust. In the wake of exceptional service failure, we argue, these factors play a vital role in shaping how customers may respond to such events.
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Du, Wangbin. "Neural Network in Aircraft Customer Satisfaction Prediction". Advances in Economics, Management and Political Sciences 38, n.º 1 (10 de novembro de 2023): 19–29. http://dx.doi.org/10.54254/2754-1169/38/20231879.
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The aviation service market has become increasingly competitive in recent years, and airlines are constantly seeking new ways to attract more customers and improve their market share. One effective method of assessing customer satisfaction is through evaluating the quality of airline services. In this paper, the target is to explore the influence of various airline services to customer satisfaction. The study identified four key service types that have a significant impact on customer satisfaction. These include Wi-Fi service, online boarding pass printing service, business class customer service, and personal travel customer service. Improving the quality of these services or lowering their price may result in higher satisfaction evaluations, thus attracting more customers and increasing market share. The study found that improving the quality of services for business class customers can have a significant impact on satisfaction levels. For personal travel customers, offering specific promotions or service upgrades can lead to higher satisfaction evaluations. Additionally, for all types of customers, offering high-quality economy class services can significantly reduce negative evaluations and increase the likelihood of repeat business. Overall, the findings suggest that airlines should focus on improving the quality of these key service types to attract more customers and improve their market share. By offering high-quality services at a reasonable price, airlines can enhance their reputation and build a loyal customer base, leading to long-term success in the competitive aviation industry.
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Žaptorius, Jonas. "The Expantion Model of Customer Service on Internet". International Journal of Emerging Research in Management and Technology 6, n.º 10 (20 de outubro de 2017): 38. http://dx.doi.org/10.23956/ijermt.v6i10.65.
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The main idea of this article is devoted to the online customer service issues, to explore the quality of key factors and their impact on customer service quality. Several influence factors such as companies focus on customer service, creation of customer service standards, human resources, customer relationship management will be identified and analyzed. The efficient customers service online is determined by such factors as a speed of response to electronic requests, the qualification of personnel, used customer service tools, call centers, standards of customer service and recourses in compliance with the standards of the real situation.Analysis of e-business situation in Lithuania is reviewed. Reasons that oppose this type of commercial development were identified. A questionnaire filled by customers allows us to analyze the quality of online services. The key customer expectations and problems were identified. During the investigations of quality insurances project for improvement of proposals and communication was prepared. The model is applied to companies operating on the Internet. In order to successfully apply this model, organizations need to focus on customers, modern approach to customer services, and provision of support over Internet and usage of international technologies for service processing.
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Sciarelli, Mauro, Abdelhakim A. Nagm, Mona I. Dakrory, Mario Tani e Mohamed A. Khashan. "Mediating Service Recovery Satisfaction in the Relationship between Internet Service Recovery and Customer Loyalty". International Journal of Business and Management 12, n.º 10 (17 de setembro de 2017): 24. http://dx.doi.org/10.5539/ijbm.v12n10p24.
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This current study purposes to identify the relationships between service recovery strategies, service recovery satisfaction, and both dimensions of customer loyalty in regard to Internet providers using the partial least squares (PLS-SEM) approach on a sample of 430 internet customers in Egypt.This study contributes insights into how seven service recovery strategies affected customer loyalty with its both attitudinal and behavioral dimensions directly and indirectly via service recovery satisfaction. These insights are helpful for service managers faced with service failure and academicians interested in how service providers respond to service failures and customer dissatisfaction in the B2C context.The results of this study show that some SR strategies positively influence both service recovery satisfaction and customer loyalty toward internet providers. Furthermore, service recovery satisfaction positively influencing the customer loyalty. In addition, SRS plays a mediating role in the relationship between SR strategies and customer loyalty. The results highlight that internet service providers should implement SR strategies quickly and with an empathetic manner to satisfy customers and to encourage customer's loyalty. Finally, some implications and further research directions were presented.
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Chhabra, Gurpreet Kaur. "Satisfying Service Customer through a Strong Service Strategy". IRA-International Journal of Management & Social Sciences (ISSN 2455-2267) 12, n.º 2 (20 de julho de 2018): 25. http://dx.doi.org/10.21013/jmss.v12.n2.p2.
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Services require a lot of customer interaction and involvement. Research in the field of service marketing suggests that this particular sector mainly earns profit from customer retention. Therefore the need of the hour is to design a strong service strategy. It is easy to get a customer through strong advertising or publicity efforts but retaining customers and keeping them delighted is almost impossible for any firm. Therefore they have to continuously keep on innovating in order to understand and surpass the rising customer expectations. But still at times despite of the best efforts of company or service staff some customers due to some or the other reason become dissatisfied with the service firm and as a result stop patronizing and change their loyalty and move to other competitive firms. It is very essential to recover such defected customers. There are certain strategies which, if religiously adopted by the service firms can not only help them bring back the defected customers but also equip them in preventing customer defection at first place itself. In this article an attempt has been made to highlight the essential elements and steps involved in designing and delivering effective and efficient customer service strateg
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Alif, Alif Arfian Syah. "A IMPLEMENTASI SERVICE EXCELLENCE OLEH CUSTOMER SERVICE PADA BMT BISMILLAH SUKOREJO". BALANCA : Jurnal Ekonomi dan Bisnis Islam 2, n.º 1 (8 de junho de 2020): 15–23. http://dx.doi.org/10.35905/balanca.v2i1.1344.
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As a well-known microfinance institution in Sukorejo, BMT Bismillah wants to always maintain its existence, by always providing service excellence to its customers so that customers become satisfied and loyal. For service excellence to be carried out, surely there must be a subject or actor who can deliver excellent service which is the main goal. The subject or actor intended is a customer service. BMT Bismillah certainly has service excellence standards that must be applied by customer service. Therefore, the authors are interested in researching how the service excellence implemented by Bismillah Sukorejo BMT customer service by analyzing it using existing standards. The main problem in this study is how the implementation of service excellence standards for services that actually occur in BMT Bismillah carried out by customer service. This type of research is field research by taking the location of research in BMT Bismillah Sukorejo using a qualitative approach. The data in this study consisted of primary data and secondary data obtained using the method of interviews (interviews) with customer service, documentation and observation. The results showed that customer service is able to implement the standards set by BMT Bismillah into services that have become its work, but not just any service but excellent service (service excellence) which includes the basic aspects ofAccountability, Action, Attention, Appearance, Attitude, Ability that is able to satisfy and attract customers to remain loyal to BMT Bismillah.Keyword : Service Excellence, Customer service, BMT Bismillah BMT Bismillah Prime ServicStandards
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Ramadhany, Aris, e Supriyono Supriyono. "Pengaruh Kepercayaan dan Kepuasan Pelanggan terhadap Loyalitas Pelanggan pada AP Garage (Bengkel Cat & Custom)". Ekonomis: Journal of Economics and Business 6, n.º 1 (24 de março de 2022): 199. http://dx.doi.org/10.33087/ekonomis.v6i1.511.
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This study aims to analyze and examine the effect of trust and customer satisfaction on customer loyalty at AP Garage (Paint & Custom Workshop). The population of this research is AP Garage (Paint & Custom Workshop) customers who have used the services of AP Garage (Paint & Custom Workshop) at least twice. The sample of this study was determined using non-probability sampling so as to produce 50 respondents. The results in this study indicate that trust contributes positively to AP Garage's customer loyalty, the higher the customer's trust in a service, the higher the level of customer loyalty to the service. For customer satisfaction, it is known to contribute positively to customer loyalty. If the customer is satisfied, the customer will not move to another place and will not be reluctant to take advantage of the services that have satisfied him.
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Veronika Imanuel Puraji e Anita Agustina Wulandari. "Relationship between BCA TBK KCP Tidar Surabaya Customer Service Communication Style and Customer Service Satisfaction". DIGICOM : Jurnal Komunikasi dan Media 3, n.º 4 (31 de outubro de 2023): 261–65. http://dx.doi.org/10.37826/digicom.v3i4.606.
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This research is a study that examines the influence of the communication style of BCA customer service Tidar sub-branch offices on the level of customer satisfaction. research uses quantitative methods, quantitative methods are defined as research methods used to examine certain populations or samples, data collection uses research instruments, data analysis is quantitative statistics, with the aim of testing the hypotheses that have been set. This study collected data by filling out the Google form technique. In providing satisfaction to BCA customers, customer service is the spearhead in serving customer complaints. Communication between customer service and customers is one of the important factors that can influence a customer's assessment of BCA. Interpersonal communication is one of the customer service efforts to achieve customer satisfaction. The results of this study indicate that there is a relationship between the two variables which is considered very strong, the conclusion is based on the correlation table used as an indicator of the strength and weakness between the two variables. It can also be concluded that the hypothesis is accepted, namely that there is a significant influence of the communication style of BCA Tbk customer service at the Tidar Surabaya Sub-Branch Office on the level of customer service satisfaction.
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Kinderis, Remigijus, Jūratė Danielienė e Eglė Jonuškienė. "ASSESSMENT OF CUSTOMER SERVICE QUALITY OF THE GAS STATION NETWORK IN LITHUANIA". Economics & Education 8, n.º 1 (31 de maio de 2023): 6–16. http://dx.doi.org/10.30525/2500-946x/2023-1-1.
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The gas station business enterprises are constantly trying to find ways to influence customers through a variety of services and improve the level of these services, which will ultimately lead to customer satisfaction. Assessing the quality of customer service becomes a prerequisite for this gas station business. This research paper is a theoretical and practical review of SERVQUAL and the Retail Service Quality Scale (RSQS) as a tool for measuring service quality in the gas station sector. The aim of the research is to determine and evaluate the quality of customer service in a network of Lithuanian gas stations. The theoretical part of the article analyses the quality of customer service, its evaluation models and factors, as well as means of assurance in the field of retail trade – in the network of petrol stations. The methodological part presents and describes the access, procedure, instruments and methods of data processing and presentation of the conducted research. The research was conducted using a quantitative research instrument – a questionnaire. The questionnaire was developed using SERVQUAL and RSQS methods. The empirical part of the article presents the analysis of the research data on the quality of customer service in the gas station network. The article closes with conclusions and recommendations for improving the quality of customer service in the gas station network. Key findings: all five dimensions of customer service were significant and positively rated by customers. However, in each dimension there are minor problems with the quality of the service: the equipment and cleanliness of the toilets; the modernity of the technologies used to pay for the services; the personal attention paid to the customer by the staff and the information provided on current promotions and discounts available during the service; the greater feeling of security and timely provision of services; the listening to the customer's comments; the confidence in the policy on the protection of personal data.
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Kim, Soo-Jeong, e Byung-Hwan Hyun. "Effects of Psychological Variables on the Relationship between Customer Participation Behavior and Repurchase Intention: Customer Tolerance and Relationship Commitment". Economies 10, n.º 12 (1 de dezembro de 2022): 305. http://dx.doi.org/10.3390/economies10120305.
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The inseparability of the production and consumption of services without quality control makes it difficult to fully meet the diverse needs of customers. Despite a company’s continuous efforts to satisfy customers with perceived quality aimed at service success, if the customers’ expectations are not met, the customers will not be satisfied. This study empirically analyzed the effects of customer tolerance and relationship commitment as psychological variables on the relationship between customer participation and repurchase intentions. According to the results of the analysis, relationship benefits, which are a motivation factor for customer participation, had significant effects on customer participation. In addition, customer participation showed significant effects on customer tolerance and relationship commitment. Furthermore, both customer participation and tolerance had significant effects on repurchase intentions; however, relationship commitment was found to have no significant effect on repurchase intentions. The results of this study indicate that customer tolerance formed through customer participation behavior improves customers’ satisfaction with perceived service quality thanks to the shared sense of responsibility that makes customers tolerate a failure of the final service after the service encounter process, thereby increasing repurchase intentions, which prevents the consumptive expenses invested into to recovering services after the company’s service failure. As such, the results of this study provide meaningful implications for sustainable management.
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Chen, Chih-Cheng Volvic, e Chih-Jou Chen. "The role of customer participation for enhancing repurchase intention". Management Decision 55, n.º 3 (18 de abril de 2017): 547–62. http://dx.doi.org/10.1108/md-06-2016-0380.
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Purpose The purpose of this paper is to examine the impact of customer participation in the service delivery process by designing and testing an empirical model with the customers’ point of view in mind. Design/methodology/approach Data are collected from 176 customers in the context of professional financial insurance services. The proposed model is analyzed with partial least squares (PLS) path modeling in SmartPLS 2.0 software. Findings The results of the study show that customer participation produces positive effects on customer satisfaction and affective commitment through the customer relational value. Affective commitment is a strong predictor of repurchase intention, but no relationship between customer satisfaction and repurchase intention was found. Practical implications This study suggests that customer participation can be a win-win situation for customers and the service firm. Customers who create relational value with their service providers effectively enjoy their services more and are more likely to build and maintain long-term relationships with their service firm. Originality/value The findings highlight the roles of the customer and indicate the heuristic value of viewing customer satisfaction and affective commitment as consequences of customer participation. By identifying the effects of customer participation in the service interaction, organizations can determine optimum roles for customers in the service delivery process that will yield a more efficient use of organization resources and improve operational performance.
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Slack, Neale J., e Gurmeet Singh. "The effect of service quality on customer satisfaction and loyalty and the mediating role of customer satisfaction". TQM Journal 32, n.º 3 (19 de fevereiro de 2020): 543–58. http://dx.doi.org/10.1108/tqm-07-2019-0187.
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PurposeThe purpose of this study is to determine the effect of service quality on customer satisfaction and loyalty and the mediating role of customer satisfaction in the supermarket sector.Design/methodology/approachIn total, 480 supermarket customers participated in an intercept survey in four urban centres of Fiji. Descriptive statistics were used to determine the level of service quality provided by supermarkets, and inferential statistics to determine the gap between customer's service quality expectations and perceptions and to test the research hypotheses.FindingsThe findings indicate service quality of supermarkets is perceived as being unsatisfactory, service quality significantly affects customer satisfaction and loyalty and customer satisfaction partially mediates the relationship between service quality and customer loyalty reducing customer's perceptions of service quality, leading to lower customer loyalty.Practical implicationsThis study provides an indication as to where supermarkets should target their marketing attention and scarce corporate resources and may help in their efforts to service, satisfy, retain and attract more long-term loyal customers in the increasingly competitive supermarket sector. This research could inform government policy makers in sequencing the supermarket sector transformation and assist local supermarkets to adapt to this changing retail landscape.Originality/valueThis study advances our understanding of the effect of service quality on customer satisfaction and loyalty and the mediating role of customer satisfaction in the supermarket sector.
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Rusdianto, Rusdianto, e Mochammad Jasin. "Dynamic Behavior of Islamic Banking Customer Loyalty in Jakarta". IQTISHADIA 14, n.º 2 (30 de dezembro de 2022): 179. http://dx.doi.org/10.21043/iqtishadia.v14i2.11556.
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<p>The attractiveness of Islamic banking lies in the profit-sharing system, service delivery, satisfaction, and promotion, where these components are interrelated with customers, which can influence customers to continue to choose Islamic banking services. This study aims to analyze the effect of service quality on customer satisfaction of Islamic banks, analyze the effect of service quality on customer loyalty of Islamic banks, and analyze the effect of customer satisfaction on customer loyalty of Islamic banks. The sample used in this study took the respondents of Islamic bank customers in Jakarta and then processed using SEM-PLS. The results showed that service quality had a significant effect on customer satisfaction, service quality significantly influenced customer loyalty, and customer satisfaction significantly influenced customer loyalty. This study recommends that there is a need to make products or services that are more in line with customer needs, the need to increase Islamic bank outlets or Automated Teller Machines (ATMs) owned by Islamic banks in locations that are more accessible and close to residential and business areas, and the need to conduct activities with customers periodically.</p>
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Kursunluoglu, Emel. "Shopping centre customer service: creating customer satisfaction and loyalty". Marketing Intelligence & Planning 32, n.º 4 (27 de maio de 2014): 528–48. http://dx.doi.org/10.1108/mip-11-2012-0134.
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Purpose – The purpose of this paper is to analyse customer service effects in creating satisfaction and loyalty. The other antecedents of satisfaction and loyalty such as perceived value and service quality were not analysed in this research. Design/methodology/approach – Exploratory factor analysis was used to classify customer service items. Confirmatory factor analysis was not applied because of there was not any significant theory based on the classification of shopping centre customer service (SCCS). The research model was developed to show the relationships and the effects of customer service which were tested through multiple regression analyses. Findings – As a result of findings, customer service variables were classified into eight factors. Only four of them had effects on satisfaction and loyalty. The findings indicated that customer services had effects on customer satisfaction and loyalty. It was shown that “customer services about atmosphere (CSA)” affected both satisfaction and loyalty whereas “incentive customer services (ICS)”, “customer services in encounter stage (CSE)”, and “customer services about payment (CSP)” affected only loyalty. Research limitations/implications – The research model was about only shopping centres’ customer services; it could not reflect the customer services offered by the other retail formats since the survey was conducted in the limited area and with small sample. The research did not reflect the complete retailing landscape since the survey was applied to only brick and mortar shopping centre customers. The research model was developed according to the customer services offered by Turkish shopping centres and customers’ perceptions about satisfaction and loyalty were measured. The findings can be applicable each shopping centre that offers such customer services and has nearly the same concept. It is agreed that since this research has been conducted in Izmir it reflects the Turkish consumers’ cultural intentions. Practical implications – Although the impact degrees are at low level, customer service is an important tool for creating customer satisfaction and loyalty. According to the SCCS model in this research; it is strongly recommended that CSA, ICS, CSE, and CSP should be improved by shopping centres in order to gain customer satisfaction and loyalty. The last result of the research was surprising because it was expected that all customer service factors in the SCCS model would affect satisfaction and loyalty significantly. Although there were not any direct effects of basic customer services, facilitative customer services, customer services about children, informative customer services on satisfaction and loyalty, shopping centre management should not ignore these types of services since they are really important in the literature. Since the retailer type is important when developing customer service, each retailer should define its own customer service level according to its retail mix strategy. Originality/value – The research is the first paper that surveyed customer service effects in creating satisfaction and loyalty in Turkey through a conceptual model. The study has suggested a new model called SCCS model which classified customer service into eight factors and showed the relationships among customer service, customer satisfaction, and customer loyalty. The paper has developed the importance of customer service in the Turkish shopping centres.
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Nurhadi, Ihsan, e Bambang Darmawan. "Coherence and Gap Between Service Quality Attributes and Customer Satisfaction". Journal of Logistics and Supply Chain 2, n.º 2 (1 de outubro de 2022): 49–60. http://dx.doi.org/10.17509/jlsc.v2i2.62850.
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Service conformance to customer expectations is measured in terms of service quality. In order to enhance their services, spot issues as they arise, and more accurately gauge customer satisfaction, service business owners frequently evaluate the quality of the services they offer to their clients. The link between sustainable product qualities and consumer decision-making has been the subject of significant research advancements in recent decades. Nonetheless, despite the substantial quantity of research, conclusions are still dispersed and occasionally even inconsistent. Because customers' assessments of service quality vary widely, the goal of this study is to demonstrate analytically and empirically how the SERVQUAL dimensions are coherent across service industries and even within the same service industry. Because the five SERVQUAL dimensions do not correspond to a customer's psychometric aspects of service quality, this conclusion suggests that there is a gap and lack of coherence between SERVQUAL's five dimensions and customer satisfaction.
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Heinonen, Kristina. "Multiple perspectives on customer relationships". International Journal of Bank Marketing 32, n.º 6 (26 de agosto de 2014): 450–56. http://dx.doi.org/10.1108/ijbm-06-2014-0086.
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Purpose – The purpose of this paper is to describe and conceptualize customer relationships in the financial service sector, focussing on three aspects of customer-bank relationships: the financial service provider perspective, the customer-provider dyad, and the customer context. Design/methodology/approach – Through a short review of the eight papers included in this special issue, this paper illustrates different aspects of customer relationships. It explores customer value formation in the context of banking services, the dynamics and strength of customer relationships, and strategies for financial service provision and consumer trust. Findings – Customer relationships in the financial service sector are increasingly dynamic and unpredictable. This may be due to both activities within the control of financial service providers, such as strategies for service provision, but is more often attributable to factors beyond the control of providers. What empowered customers are doing in their own settings influences their attitudes toward and evaluations of financial services. Research limitations/implications – The paper is conceptual. It challenges the firm-centric approach to customer relationships and compares different perspectives of customer relationships. The significance of the customer-centric perspective is emphasized. Practical implications – Awareness of uncontrollable and idiosyncratic aspects of customer relationships will offer financial service providers new opportunities for being present in the customers’ lives and business. Originality/value – This paper illustrates the importance of extending the focus from what financial service providers are doing to what customers are doing within their own domains. Financial service providers need to understand more about their customers than their perceptions of service quality, satisfaction, and loyalty in different distribution channels, such as internet and mobile banking. The focus should be instead on how customers integrate their financial activities and experiences in their own life or business.