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Bibliografias temáticas / Consumers / Livros

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Livros sobre o tema "Consumers"

Autor: Grafiati

Publicado: 4 de junho de 2021

Última modificação: 1 de agosto de 2024

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Veja os 50 melhores livros para estudos sobre o assunto "Consumers".

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1

Indian Institute of Public Administration. Centre for Consumer Studies, ed. Consumers, consumerism and consumer protection: Indian context. Delhi: Centre for Consumer Studies, Indian Institute of Public Administration, in collaboration with Abhijeet Publications, 2010.

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2

Inc, Coscient, e Films for the Humanities (Firm), eds. What consumers consume. Princeton, NJ: Films for the Humanities & Sciences, 1995.

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3

Vogel, David. When consumers oppose consumer protection. St. Louis, Mo: Center for the Study of American Business, Washington Unversity, 1989.

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4

Arnould, Eric J. Consumers. Boston: McGraw-Hill, 2002.

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5

Linda, Price, e Zinkhan George M, eds. Consumers. 2^a ed. Boston: McGraw-Hill/Irwin, 2004.

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6

Rosenberger, Günther. Risiken für Konsumkompetenz und Persönlichkeitsentwicklung in der Wohlstandsgesellschaft. Frankfurt am Main: P. Lang, 2005.

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7

Faw, Larissa. Tween spending and influence. Editado por EPM Communications Inc. New York, NY: EPM Communications, 2008.

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8

Communications, Inc EPM. Time & Money: Teen/tween spending trends. New York: EPM Communications, 2004.

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9

Lee, Stewart Munro. Personal finance for consumers. Columbus, Ohio: Publishing Horizons, 1987.

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10

Sarkar, A. Problems of consumers in modern India. Delhi: Discovery Pub. House, 1989.

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11

Bhatia, Basant Lal. Existence of cooperation & consumers-cooperatives. New Delhi, India: Sarup & Sons, 1992.

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12

Mowen, John C. Consumer behavior. 4^a ed. Englewood Cliffs, N.J: Prentice-Hall, 1995.

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13

Mowen, John C. Consumer behavior. 2^a ed. New York: Macmillan, 1990.

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14

Mowen, John C. Consumer behavior. 5^a ed. Upper Saddle River, N.J: Prentice-Hall, 1997.

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15

Petterle, Andiara. Poderosas consumidoras: O que quer e pensa a nova mulher brasileira. Rio de Janeiro: Rede de Mulheres Editora, 2010.

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16

Papadopoulos, N. G. A cross-national and longitudinal study of product-country images with a focus on the U.S. and Japan. Cambridge, MA: Marketing Science Institute, 2000.

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17

Kennedy, Dan S. No B.S. guide to marketing to boomers and seniors: The ultimate no holds barred, take no prisoners roadmap to the money. Irvine, Calif: Entrepreneur Media, 2012.

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18

Papadopoulos, N. G. A cross-national and longitudinal study of product-country images with a focus on the U.S. and Japan. Cambridge, MA: Marketing Science Institute, 2000.

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19

Brennan, Bridget. Why she buys: The new strategy for reaching the world's most powerful consumers. New York: Crown Business, 2011.

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20

Advocacy, Oregon Insurance Consumer, ed. Oregon Insurance Consumer Advocacy: Serving Oregon insurance consumers. Salem, Or: Oregon Insurance Consumer Advocacy, Dept. of Insurance & Finance, 1991.

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21

Silver, Steven D. Networked Consumers. London: Palgrave Macmillan UK, 2012. http://dx.doi.org/10.1057/9780230362550.

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22

Reis, Ricardo. Inattentive consumers. [Princeton, NJ]: Woodrow Wilson School of Public and International Affairs, 2004.

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23

Sethi, Ashok. Chinese Consumers. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-10-8992-3.

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24

Reis, Ricardo. Inattentive consumers. Cambridge, Mass: National Bureau of Economic Research, 2004.

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25

(Firm), Boardroom Books, ed. Consumers confidential. New York, NY: Boardroom Classics, 1987.

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26

Task Force on the Future of the Canadian Financial Services Sector. Empowering consumers. [Ottawa]: The Task Force, 1998.

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27

(Firm), Boardroom Books, ed. Consumers confidential. New York: Boardroom Classics, 1986.

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28

Simmons, James W. Aging consumers and the commercial structure. [Toronto, ON]: Centre for the Study of Commercial Activity, Ryerson University, 2007.

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29

Mannion, Caolan Michael. Values and their measurement in consumer research. Dublin: University College Dublin, 1993.

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30

Bauer, Fritz. Konsumenteninformation und ihre Nutzer. Linz: R. Trauner, 1986.

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31

Garman, E. Thomas. Consumer economic issues in America. 2^a ed. Houston, Tex: Dame Publications, 1993.

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32

Mehta, Pradeep S. How to survive as a consumer. Jaipur, India: Consumer Unity & Trust Society, 1998.

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33

Dai, Li'na. Zhongguo xiao fei zhe yan jiu: Li lun yan jin yu fang fa bian qian. Shanghai: Shanghai ren min chu ban she, 2012.

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34

Santos, Beja. O livro dos consumidores. Venda Nova: Bertrand Editora, 1994.

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35

Garman, E. Thomas. Consumer economic issues in America. Boston: Houghton Mifflin Co., 1991.

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36

Adnan, Mohd Hamdan. Kepenggunaan. Kuala Lumpur: Dewan Bahasa dan Pustaka, Kementerian Pelajaran Malaysia, 1985.

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37

Consumer Unity & Trust Society. Status of consumers in Rajasthan, 2011: Grassroots Reachout & Networking in Rajasthan through Consumer Action (GRANIRCA) = Rājasthāna meṃ upabhokttāoṃ kī sthiti 2011 : Grāsarūṭa Rīcaāuṭa eṇḍa Neṭavarkiṅga ina Rājasthāna Ekśana (Grenirkā). Jaipur: CUTS International, 2011.

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38

Berkman, Harold W. Consumer behavior: Concepts and strategies. 3^a ed. Boston, Mass: Kent Pub. Co., 1986.

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39

Garman, E. Thomas. Consumer economic issues in America. 5^a ed. Houston: Dame Publications, 1997.

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40

Smith, N. Craig. Consumers as Drivers of Corporate Social Responsibility. Editado por Andrew Crane, Dirk Matten, Abagail McWilliams, Jeremy Moon e Donald S. Siegel. Oxford University Press, 2009. http://dx.doi.org/10.1093/oxfordhb/9780199211593.003.0012.

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Resumo:

This article surveys the potential and limits of consumers in demanding socially responsible behavior through their decisions at the checkout. Corporate responsibility (CR) has never been more prominent on the corporate agenda and primarily because the business case is perceived to be much stronger. This article takes a critical look at the role of consumers in corporate attention to CR. It gives illustrative examples of ‘ethical consumerism’, survey data, and a theoretical rationale that supports the general idea that consumers care about issues of corporate responsibility. It also examines various marketer initiatives that reflect a belief in ethical consumerism, from cause-related marketing to ethical branding. It then turns to more theoretical treatments and empirical research findings on, first, consumer support for pro-social corporate conduct (‘positive ethical consumerism’) and, second, consumer punishment of CR failings, most notably in consumer boycotts (‘negative ethical consumerism’).

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41

Jan, Rifat Dr. Consumerism and Legal Protection of Consumers. Deep & Deep Publications,India, 2007.

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42

Arnould, Eric J. Consumers. McGraw Hill Higher Education, 2003.

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43

Arnould, Eric, George M. Zinkhan e Linda Price. Consumers. McGraw-Hill/Irwin, 2001.

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44

Hansen, Grace. Consumers. ABDO Publishing Company, 2020.

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45

Hansen, Grace. Consumers. ABDO Publishing Company, 2019.

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46

Hansen, Grace. Consumers. ABDO Publishing Company, 2019.

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47

Hansen, Grace. Consumers. ABDO Publishing Company, 2019.

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48

Brembeck, Helene, Niklas Hansson e Jean-Sébastien Vayre. Life Phases Mobility and Consumption. Taylor & Francis Group, 2020.

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49

MARTINEZ, Abate Kassa GARCIA. Consumers Food Understanding Shaping Chb : Consumers and Food: Understanding and Shaping Consumer Behaviour. Burleigh Dodds Science Publishing Limited, 2023.

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50

Nordic Consumer Culture: State, Market and Consumers. Palgrave Macmillan, 2019.

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