Artykuły w czasopismach: „Persona (Literature)”

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Vásquez, Mary S., i Isabel Alvarez Borland. "Cuban-American Literature of Exile: From Person to Persona". Hispania 86, nr 4 (1.12.2003): 813. http://dx.doi.org/10.2307/20062937.

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Mendez Rodenas, Adriana. "Cuban-American Literature of Exile: From Person to Persona (review)". MFS Modern Fiction Studies 45, nr 4 (1999): 1047–50. http://dx.doi.org/10.1353/mfs.1999.0084.

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Giles, David C. "A Typology of Persona as Suggested by Jungian Theory and the Evolving Persona Studies Literature". Persona Studies 6, nr 1 (11.12.2020): 15–29. http://dx.doi.org/10.21153/psj2020vol6no1art997.

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What is persona? Is there a single definition that all Persona scholars agree on? Are Persona scholars all using it in the same way? These are questions that I set out to answer in this paper, exploring both the contemporary persona studies literature and the Jungian concept of persona that is frequently cited as the intellectual root of the discipline. I begin by looking at the definition of persona in core persona studies texts, move on to Jung’s writings on the topic, and then examining the definition and construction of persona in the early volumes of the Persona Studies journal. On the basis of this literature I draw together a typology of persona that reflects the interests and perspectives of authors who have contributed to the development of this discipline. It comprises four categories: 1) persona in the Jungian tradition, a continuous performance pertaining to an individual; 2) generic persona that relates to a particular group of individuals, such as professional personas; 3) fictitious persona that is created in order to serve a specific purpose as art or entertainment, or to inform product design and marketing; and 4) attributed persona, where the characteristics of human persona are applied to a nonhuman entity such as a product or institution. I conclude with a number of suggested directions for research that builds on the Jungian foundations of persona but that draws on other relevant theory from psychology.

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Laird, Andrew. "Person, "Persona" and Representation in Apuleius's Metamorphoses". Materiali e discussioni per l’analisi dei testi classici, nr 25 (1990): 129. http://dx.doi.org/10.2307/40235969.

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Nielsen, Lene, Kira Storgaard Hansen, Jan Stage i Jane Billestrup. "A Template for Design Personas". International Journal of Sociotechnology and Knowledge Development 7, nr 1 (styczeń 2015): 45–61. http://dx.doi.org/10.4018/ijskd.2015010104.

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The persona method is gaining widespread use and support. Many researchers have reported from single cases and from novel domains on how they have used the method. However, the way companies and design groups describe personas has not been the focus of attention. This paper analyses 47 descriptions from 13 companies and compares these to an analysis of recommendations from 11 templates from literature. Furthermore, 28 interviews with Danish practitioners with experience in using personas are analyzed for content on persona descriptions. The study finds that a Danish persona style has developed that is different from the recommendations in the lack of marketing and business related information and the absence of goals as differentiator for personas. Furthermore, the inspiration and knowledge on personas originates from co-workers and seminars and not much from literature. This indicates that the community of practice influences the persona style.

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Jansen, Bernard J., Soon-Gyo Jung, Lene Nielsen, Kathleen W. Guan i Joni Salminen. "How to Create Personas: Three Persona Creation Methodologies with Implications for Practical Employment". Pacific Asia Journal of the Association for Information Systems 14 (styczeń 2022): 1–28. http://dx.doi.org/10.17705/1pais.14301.

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Background: Personas are a technique for enhanced understanding of users and customers to improve the user-centered design of systems and products. Their creation can be categorized using three persona creation methodologies: Qualitative, Quantitative, and Mixed Methods. Despite the apparent differences in these methodologies, no previous review has systemically compared and contrasted the strengths and weaknesses of each of these methodologies for persona development. Method: This manuscript maps and navigates persona literature to identify the benefits and challenges of these three persona creation methodologies. Furthermore, the strategies and opportunities of the different methodologies are presented. Results: The results summarize the strengths and weaknesses of each of the three principal persona creation methodologies and offer suggestions of the benefits of their employment. Conclusion: In conclusion, we offer insights into the construction and usage of personas for practitioners and researchers, and we propose a framework to determine which persona creation methodology is most suitable for a given context. Keywords: Algorithmically-Generated Personas, Persona Analytics, Persona Science.

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CHERRY, ROGER D. "Ethos Versus Persona". Written Communication 5, nr 3 (lipiec 1988): 251–76. http://dx.doi.org/10.1177/0741088388005003001.

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CHERRY, ROGER D. "Ethos Versus Persona". Written Communication 15, nr 3 (lipiec 1998): 384–410. http://dx.doi.org/10.1177/0741088398015003009.

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Negley, Susan Clements, i Mark L. Smith. "Persona". Jung Journal 13, nr 3 (3.07.2019): 65–67. http://dx.doi.org/10.1080/19342039.2019.1636460.

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Mounsey, Chris. "Persona, Elegy, and Desire". SEL Studies in English Literature 1500-1900 46, nr 3 (2006): 601–18. http://dx.doi.org/10.1353/sel.2006.0029.

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Bagby, Lew. "Bestužev-Marlinskij: Personality — Persona". Russian Literature 22, nr 3 (październik 1987): 247–310. http://dx.doi.org/10.1016/0304-3479(87)90029-9.

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Imran, Muh Ali, i Nur Resky Evawanti. "ANALISIS BENTUK DAN FUNGSI REFERENSI PERSONAL DALAM NOVEL REMBULAN TENGGELAM DIWAJAHMU KARYA TERE LIYE". KONFIKS : JURNAL BAHASA DAN SASTRA INDONESIA 2, nr 1 (9.02.2017): 32. http://dx.doi.org/10.26618/jk.v2i1.403.

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AbstractThe main problem in this research how to find out about the form and function of personal references in the novel Rembulan Tenggelam di Wajahmu in order to determine the differences contained in the novel especially those on personal references contained therein. This research was a literature review of research that contains one topic that contains some ideas or propositions related and must be supported by the data obtained from literature sources. This research procedure included planning, action and analysis. Subjects in this study was the novel of Rembulan Tenggelam di Wajahmu. The results showed that the observation of novel moon sinking in the face are analyzed on personal references indicate that there are a lot of words including personal references such as personal pronoun first (referring to himself), pronouns second person (referring to the speaker) , and the third person pronoun (which refers to the person in question). Based on these results above, it can be concluded that the words include references persona there are differences both in writing and in speech.Keywords: Novel, personal referencesAbstrakMasalah utama dalam penelitian ini yaitu bagaimana mengetahui tentang bentuk dan fungsi referensi personal di dalam novel Rembulan Tenggelam di Wajahmu dengan tujuan untuk mengetahui perbedaan yang terdapat di dalam novel tersebut terkhusus pada referensi personal yang terdapat di dalamnya. Jenis penelitian ini adalah penelitian kajian pustaka yang berisi satu topik yang memuat beberapa gagasan atau proposisi yang berkaitan dan harus didukung oleh data yang diperoleh dari sumber pustaka. Prosedur penelitian ini meleputi perencanaan, pelaksanaan tindakan, dan analisis. Subjek dalam penelitian ini adalah novel rembulan tenggelam di wajahmu. Hasil penelitian menunjukkan bahwa pada pengamatan terhadap novel rembulan tenggelam di wajahmu yang menganalisis tentang referensi personal menunjukkan bahwa terdapat banyak kata-kata yang termasuk referensi personal seperti pronomina persona pertama( yang mengacu pada diri sendiri), pronomina persona kedua (yang mengacu pada lawan bicara), dan pronomina persona ketiga (yang mengacu pada orang yang dibicarakan). Berdasarkan hasil penelitian tersebut diatas, dapat disimpulkan bahwa kata-kata yang mencakup referensi persona terdapat perbedaan baik didalam penulisan maupun didalam tuturan. Kata kunci: Novel,referensi personal

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Greenberg, Aaron. "“Escape to Impersonality”". Persona Studies 8, nr 1 (14.09.2022): 99–113. http://dx.doi.org/10.21153/psj2022vol8no1art1544.

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This article reads H.G. Wells’ Experiment in Autobiography (1934) through the lens of Persona Studies to situate life writing in the context of (post) human rights, biopolitics, and surveillance capitalism. Carl Jung’s concept of persona pervades Wells’ writing and life. Persona, for Wells, is the path towards the “impersonality” that is essential to humanity’s evolution. Wells recognized that personas are plural, inconsistent, and evolving performances whose fictional unity, if enacted deliberately without self-delusion, can serve real ends—such as the prolific creative and intellectual work that earned him four nominations for the Nobel Prize in Literature. Further, Wells presents life writing as a human right: the right to tell our own stories, access our own records, represent the personas which we elect, and enjoy the freedom to evolve from one persona to the next. A persona’s double movement, poised between the personal and the impersonal, the individual and the world, the biological and the historical, represents both the form and content of Wells’ Experiment in Autobiography. If Wells gives us reason to hope amidst a global pandemic, the specter of World War III, the proliferation of nuclear arms, and climate catastrophe, it is that these existential threats help us answer the question, “What will come after man?” To consider the answer is not to give up on humankind. On the contrary, to imagine non/post human lifeforms is essential in defining human rights and securing a human future.

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Montalvo-Prieto, Amparo Astrid, Boris Cabrera-Nanclares i Sandra Quiñones-Arrieta. "Chronic Illness and Suffering: A Literature Review". Aquichan 12, nr 2 (1.08.2012): 134–43. http://dx.doi.org/10.5294/aqui.2012.12.2.4.

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Con el propósito de conocer los desarrollos que la enfermería ha alcanzado acerca del cuidado de pacientes con enfermedad crónica, de sus familiares, y su sufrimiento, así como los instrumentos propuestos para medirlo, se realizó una revisión de la literatura a partir de los descriptores: sufrimiento, instrumentos, enfermos crónicos, enfermería (circunscrito a la persona con enfermedad crónica que sufre), y las escalas que se utilizan para evaluarlo. La búsqueda se hizo en las bases de datos SciELO, Nursing Consult, Redalyc, Dialnet, EBSCOhost; se revisaron un total de 116 artículos de los cuales se seleccionaron 40 que trataban la cronicidad y su afectación emocional en las personas, el sufrimiento, el cuidado de enfermería y los instrumentos utilizados para medirlo. Los resultados de la búsqueda evidenciaron los escasos estudios que enfermería ha realizado sobre el tema, aunque destacan la importancia que tiene para la disciplina comprender el sufrimiento de las personas en condición de cronicidad, porque permite asumir en el cuidado la totalidad del ser humano, con un trato digno y humanizado, y fortalecer a través de la investigación el cuidado del paciente con sufrimiento tanto físico como emocional

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Korenjak, Martin. "Tityri sub persona". Antike und Abendland 49, nr 1 (15.12.2003): 58–79. http://dx.doi.org/10.1515/9783110176070.58.

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De Stefano, Jason. "Persona Ficta: Frederick Douglass". ELH 85, nr 3 (2018): 775–800. http://dx.doi.org/10.1353/elh.2018.0028.

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Cabrero, Daniel G., Carlos Gerardo Prieto Álvarez, Mario A. Moreno Rocha i José Abdelnour-Nocera. "User-created personas in rural Mexico and in rural Spain: Approaches neither from the North nor from the South". Avances en Interacción Humano-Computadora, nr 1 (21.09.2016): 13. http://dx.doi.org/10.47756/aihc.y1i1.3.

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Persona is a designerly artefact rapidly expanding cross-culturally. However a paucity of models to get/communicate cultural aspects vital to design; a lack of empirical projects dealing with persona artefacts as research foci, and the upsurge of objects produced via research-by-design encourage this cross-cultural study of personas co-designed neither in the Global North nor in the Global South, but in Spanish and Mexican rural sites. Results show both tactics having relevance in co-creating personas with the users to tackle micro-cultural aspects in each site. Each of the two approaches though is held and led in a different manner, with the Mexican being a User-Centred Design (UCD) style, and the Spanish a participatory innovation research-by-design exploration. Both means of persona representations come as valuable contributions to the HCI literature on design of communications across cultures, for involving users in persona design can legitimately augment the accomplishment of designs beyond rest-of-life technologies.

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Considine, John. "The origin of the phrases persona grata and persona non grata". Neophilologus 91, nr 3 (22.03.2007): 525–37. http://dx.doi.org/10.1007/s11061-006-9015-y.

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Fergnani, Alessandro. "The future persona: a futures method to let your scenarios come to life". foresight 21, nr 4 (9.08.2019): 445–66. http://dx.doi.org/10.1108/fs-10-2018-0086.

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Purpose The purpose of this paper is to formally introduce the future persona, a futures method to let scenarios come to life. A future persona is a scenario-specific fictional individual living in the future scenario (s)he is meant to depict. The paper provides a formal, systematic and clear step-by-step guide on how to create engaging and effective future personas after a scenario planning exercise. Design/methodology/approach After having introduced the future persona method, tracing it back to the customer persona method in user centered design (UCD) and differentiating it from previous uses of futures characters in the futures studies literature and in other domains, an example of the creation process of four future personas based on four scenario archetypes of the futures of work is provided, illustrated with pictures and discussed. Findings Future personas, with their narratives and graphical illustrations, are found to be particularly useful to convey scenarios to a target audience. Practical implications Futures personas can be used in a scenario planning exercise to increase the clarity of scenarios in the mind of scenario planners and to let scenarios be known inside an organization. Originality/value Future personas can substantially enrich scenarios, increasing their liveliness, playfulness and empathy.

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Holland, Travis. "“My battery is low and it's getting dark”". Persona Studies 7, nr 1 (17.12.2021): 90–100. http://dx.doi.org/10.21153/psj2021vol7no1art1465.

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The Mars Exploration Rover Opportunity operated on Mars from 2004 until it was disabled by a dust storm in 2018. Its demise was declared in February 2019 after months of unsuccessful recontact attempts by scientists at the National Aeronautics and Space Administration (NASA). This announcement sparked a global outpouring of grief that demonstrated people understood and related to the robot in a notably human-like manner. In short, it had been given a collectively understood persona. This paper presents a study of 100 digital postcards created by users on a NASA website that demonstrate the ways in which people expressed love, grief, hope, and thanks for Opportunity’s fourteen years of operation on another planet. In presenting this case study, the paper argues that certain personas are collective achievements. This is especially likely to occur for robots and other inanimate objects which have no centrally controlled or developed persona. The paper is situated within existing persona studies literature to extend and stretch the definition of persona studies and therefore expand the field in productive ways to incorporate the study of non-human personas.

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Casson, Rebecca. "Gas, grass or ass, no one rides for free: the mohawk mayor". Persona Studies 2, nr 2 (7.12.2016): 42–56. http://dx.doi.org/10.21153/ps2016vol2no2art600.

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In November 2013 Darryn Lyons, a former celebrity photographer well-known for his colourful antics, was directly elected as mayor of Geelong, the second largest city in the State of Victoria, Australia. Also known as “Mr Paparazzi” and “The Mohawk Mayor”, Lyons’s leadership lasted just 30 months before the Victorian State Government sacked him and dissolved the entire Geelong Council, revealing a pre-existing culture of bullying that appeared to be compounded by Lyons’s celebrity persona. How did Lyons’s persona affect Geelong’s newly established procedures for a directly elected mayor? Drawing on one particularly controversial incident, and using data collected from Lyons’s autobiography, together with media articles, official documents and social media, this article discusses how - as a celebrity politician - Lyons appeared to be unable to effectively separate his celebrity persona from his public persona. This seemed to drown out Geelong’s important issues, and undermined the legitimacy of local government. The current literature on directly elected mayors does not include consideration of how electing a celebrity as mayor complicates the problems of legitimacy in local government, and there is a paucity of literature on directly elected celebrity mayors in Australia. An emerging literature on directly elected mayors primarily addresses problems with legitimacy in contemporary politics, while the literature on celebrity politics changing legitimacy has been well established. Using the Lyons case, this article examines both literatures and contributes to the national and international debate on directly elected celebrity mayors.

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Serrano-Cobos, Jorge, i Ángeles Calduch-Losa. "Revisión de literatura sobre metodologías de diseño de user personas para museos y bibliotecas". Métodos de informacion 14, nr 27 (25.01.2024): 1–23. http://dx.doi.org/10.5557/iimei14-n27-001023.

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The persona design technique, coming from the user-centered design environment, can be used as a tool in the design of improvements for the heritage dissemination, cultural communication and marketing of information spaces such as museums and libraries (user personas, visitor personas, patron personas). The components of personas designed for these contexts are presented, and a systematic review of literature is carried out to detect what different methodologies (qualitative, quantitative or with mix-methods) can be used to construct personas, based on internal or external data, within this cultural context, in 31 scientific publications.

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Arévalo Benito, María José. "Análisis contrastivo francés-español del rol de la primera y la segunda persona verbal en reseñas turísticas". Archivum 73 (13.12.2023): 13–37. http://dx.doi.org/10.17811/arc.73.1.2023.13-37.

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La elección de la persona verbal es uno de los aspectos inherentes en la enunciación subjetiva. El objetivo de este artículo es analizar la frecuencia de uso y los valores atribuidos a la primera y segunda persona en los enunciados de los hablantes de español y francés desde una perspectiva contrastiva francés-español. Partimos de un corpus de sesenta (60) reseñas de los mismos restaurantes publicadas en la plataforma TripAdvisor. Realizamos un estudio comparativo del uso de la primera (yo/nosotros) y segunda (tú/vosotros) personas en español y francés (je/nous/tu/vous), así como su valor enunciativo en el marco de la teoría de la subjetividad de la enunciación. Completamos nuestro trabajo analizando si el cliente que escribe reseñas en Internet enfatiza la fuerza argumentativa de su reseña mediante la persona verbal elegida y la utiliza para añadir una dimensión subjetiva a su escrito.Los resultados muestran que los hispanohablantes utilizan las personas verbales, especialmente las personas singulares (yo/tú), con más frecuencia que los francófonos para enfatizar la argumentación en sus críticas escritas. Asimismo, parece que los francófonos refuerzan sus opiniones positivas con el uso de la persona verbal, mientras que los hispanohablantes tienden a hacerlo cuando exponen opiniones negativas o pobres.

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Verdugo Carrasco, Claudio, i Rafael Pizarro Mena. "Efectos del ejercicio físico sobre la calidad de vida en personas mayores. Revisión de la literatura". Memorias del Instituto de Investigaciones en Ciencias de la Salud 20, nr 1 (1.04.2022): 118–34. http://dx.doi.org/10.18004/mem.iics/1812-9528/2022.020.01.118.

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El objetivo de esta revisión fue determinar cuál es la dosis óptima necesaria de ejercicio físico que debe realizar una persona mayor para generar efectos en la Calidad de Vida. Se realizó una búsqueda en bases de datos electrónicas entre 2015-2020. Como resultado, 9 de 33 artículos cumplieron con criterios de inclusión. La prescripción de ejercicio físico más utilizada en términos de FITT o FITT-VP fue: tipo, fuerza muscular a intensidad moderada a intensa, y/o ejercicio físico aeróbico a intensidad moderada; tiempo de sesión de 60 minutos; frecuencia 3 veces por semana; y tiempo de intervención mínimo 3 meses. En cuanto al volumen y progresión, la información fue limitada y justifica más estudios. Los efectos del ejercicio físico sobre la Calidad de Vida de las personas mayores se producirán cuando exista una programación basada como mínimo según FITT, se consideren los objetivos de la persona mayor, y la práctica sea regular.

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David Lazar. "Playing Ourselves: Pseudo-Documentary and Persona". Antioch Review 71, nr 2 (2013): 233. http://dx.doi.org/10.7723/antiochreview.71.2.0233.

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Castellón Alcalá, Heraclia. "HARUKI MURAKAMI. Primera persona del singular". Revista chilena de literatura, nr 106 (listopad 2022): 777–80. http://dx.doi.org/10.4067/s0718-22952022000200777.

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Moore, Christopher. "Mapping Persona and Games". Persona Studies 6, nr 2 (16.03.2021): 1–6. http://dx.doi.org/10.21153/psj2020vol6no2art1038.

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For those new to games studies, the most important primer is the recognition that, as a field of research, it is at its most revealing when in conversation with perspectives from other fields and domains of inquiry. Espen Aarseth (2001) announced that the first issue of Game Studies, the international journal of computer game research, marked the commencement of computer game studies. Aarseth's editorial launched the trajectory for the following two decades of game research, obscuring much of the previous work examining digital and analogue games that had contributed to the tipping point at which the fields' coalescence could become a reality. Emerging from media studies, sociology, and a particular tradition of textual analysis in cinema and literature studies, games studies has since had a reputation for being the latest kid on the block. Like persona studies, game studies features key moments in which intersections between it and other fields and their theoretical and analytical perspectives prove enlightening, enriching, and even entertaining.

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Wibawa, Rafki Chandra, Chairani Putri Pratiwi, Eko Wahyono, Desman Hidayat i Wilyan Adiasari. "Virtual Influencers : Is The Persona Trustworthy?" Jurnal Manajemen Informatika (JAMIKA) 12, nr 1 (7.04.2022): 51–62. http://dx.doi.org/10.34010/jamika.v12i1.6706.

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In today's digital world, people are using social media at a higher rate than ever before. One digital marketing phenomenon is the use of services from a virtual influencer. Virtual influencers are computer-generated models who are becoming increasingly famous on social media. The purpose of the study is to identify and analyze the communication way of virtual influencers in the digital marketing era. The current study uses a literature review method that searches article titles and abstracts in electronic databases (Scopus and Google Scholar) for studies published between 2018-2022 using keywords. The importance of this research is due to the phenomenon and data literature on lifestyle, interaction patterns, and most of the media production from conventional to digital which has a significant impact on the development of the digital world. The results show the perspective of digital experts on the efficacy and trustworthiness of the use of virtual influencers as a marketing strategy is capable of promoting businesses. Virtual characters can give a new color and dimension to the global marketing world and will be widely used in various industries such as fashion, music, games, films, marketing, education, and politics.

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Setiawati, Siti. "Deixis in Folklore Collections and Implications for Learning Indonesian Language and Literature in Senior High School". East Asian Journal of Multidisciplinary Research 2, nr 3 (28.03.2023): 1105–18. http://dx.doi.org/10.55927/eajmr.v2i3.3385.

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In ten collections of folklore, the singular first person deixis appears most often in story II (Sawunggaling), while the plural first person deixis occurs most frequently in story III (The Faithfulness of a Wife). The total number of singular first person deixis is 86, while the plural first person deixis is 4. Furthermore, the second singular persona deixis appears most often in story II (Sawunggaling), while the second plural persona deixis appears most often in story II (Sawunggaling). The total number of singular second persona deixis in the story is 60 pieces, while the second plural persona deixis is 3 pieces. Then the singular third person deixis appears the most in story IV (The Game of Calamity), while the third person plural deixis appears the most in story X (Fire Stone). The total number of singular third person deixis in the story is 408, while the plural third person deixis is 95. Spatial deixis appears most often in story II (Sawunggaling). The total number of spatial deixis in the story is 84 pieces. Finally, time deixis, out of 10 folklore discourse deixis, time deixis appears the most in story III (The Faithfulness of a Wife). So of the three types of deixis, namely persona, space, and time deixis, only the second-plural persona deixis is very rarely found in stories. This means that the use of the second plural person deixis is rarely used in sentences.

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Vardell, Sylvia M., Peggy Oxley, Georgia Heard, Jan Kristo, Gail Wesson Spivey, Janet Wong i and Dan Woolsey. "Children’S Literature Reviews". Language Arts 84, nr 6 (1.07.2007): 552–57. http://dx.doi.org/10.58680/la20075672.

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The NCTE Committee on Excellence in Poetry Award is charged with “exploring ways to acquaint teachers and children with poetry.” One way of doing that is to highlight the wonderful poetry being published for children each year, calling attention to new titles and new poets that children are sure to enjoy. Thus, our committee decided to highlight some of the best poetry books published during our committee’s three-year tenure, 2003-2006. This column is our selection of the 10 best poetry books published during each of those three years, based on the criteria for excellence for the award itself: literary merit, imagination, authenticity of voice, evidence of a strong persona, universality and timelessness, and appeal to children.

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Hoda Abuo Afash. "Pedagogical dimensions of children literature fostering learning and development". InterConf, nr 41(185) (19.01.2024): 117–28. http://dx.doi.org/10.51582/interconf.19-20.01.2024.011.

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Children's literature serves as a cornerstone in education, bridging entertainment and enlightenment for young minds. Stories and poems designed for children foster self-understanding, empathy, and language appreciation. Their key role in cultivating creativity, a love for learning, and emotional engagement cannot be overstated. Integrating literature into classrooms not only enhances language skills but also nurtures comprehensive learning experiences, involving the entirety of a child's persona. Diverse definitions by experts underscore the multifaceted nature of children's literature, encompassing a spectrum from entertainment to education and personal growth. The dynamic language within these narratives evolves with each generation, reflecting societal changes and engaging youthful imaginations. Examining linguistic elements reveals how storytelling conventions, vocabulary, and social themes intertwine, illustrating the intricate relationship between language and societal constructs within these texts.

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Kozinn, Sarah. "Theatre’s On-Screen Persona". TDR: The Drama Review 65, nr 4 (grudzień 2021): 172–78. http://dx.doi.org/10.1017/s1054204321000617.

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Highland Park Is Here, staged online and centering on community and community engagement, worked to build vital connections between participants and overcome the restrictions of Zoom boxes. The process revealed that when the integrity of a show’s theatre-ness is challenged by moving it online, the piece becomes a placeholder for the live event.

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Sapiro, Gisèle. "Literature Festivals". Journal of World Literature 7, nr 3 (9.09.2022): 303–31. http://dx.doi.org/10.1163/24056480-00703002.

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Abstract Literary festivals have become authorities in the literary field, promoting works through the charismatic persona of their author, and operating a transfer of symbolic capital from the most famous ones to the newcomers. Some of these festivals are international, and thus play a role in the making of world authorship and of world literature. Based on a quantitative and qualitative study of thirty-eight international literary festivals, this paper focuses on the way international literary festivals reflect, even as they shape, the structure of the transnational literary field. International festivals tend to mirror the unequal conditions of access to world authorship and the power relations that structure the world market for translations. However, some of them develop strategies to counter these power relations. They are also more politicized, and try to construct a more diverse and inclusive transnational public sphere, where writers act as public intellectuals.

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Wood, Diane S. "The Evolution of Hélisenne de Crenne's Persona". Symposium: A Quarterly Journal in Modern Literatures 45, nr 2 (czerwiec 1991): 140–51. http://dx.doi.org/10.1080/00397709.1991.10733740.

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HANSEN, KAI ARNE. "(Re)Reading Pop Personae: A Transmedial Approach to Studying the Multiple Construction of Artist Identities". Twentieth-Century Music 16, nr 3 (12.07.2019): 501–29. http://dx.doi.org/10.1017/s1478572219000276.

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AbstractThis article engages with a wide range of existing literature relevant to understanding the artist persona in popular music, and advocates a view of personae as multiply constructed through sound recordings, music videos, live performances, interviews, social media posts, and a variety of other means. In an initial effort to theorize pop personae as transmedial phenomena, I merge a critical musicological understanding of the performative potential of aesthetics with perspectives from celebrity studies and media studies to produce new insights into how personae are articulated across a variety of disparate but intersecting spaces. Through a case study of Sam Smith, I demonstrate how the signs and symbols scattered across numerous platforms are aggregated in the pop persona, and elucidate the interpretive possibilities afforded by different points of contact between artist and audience. I conclude that the task of reading pop personae amounts to an assessment of the conglomerate of texts and contexts that shape both the production and the reception of pop expressions.

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Pérez Rodríguez, Sara. "La segunda persona del singular (tú) como recurso de objetivación en el discurso publicitario / Second-person singular (you) as a resource of objectivization in Spanish media advertising". Oralia: análisis del discurso oral 21, nr 1 (27.10.2021): 113–44. http://dx.doi.org/10.25115/oralia.v21i1.6795.

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La segunda persona del singular tú en español puede adoptar dos tipos de referencia: una deíctica que señala prototípicamente al interlocutor y otra que presenta los contenidos más generales, alejados de la esfera personal del hablante. Esta segunda forma ha sido redenominada como segunda persona objetivadora ya que constituye un tránsito de la primera persona hacia la segunda, es decir, el uso del pronombre tú en lugar de yo como un recurso de objetivación discursiva. Tal recurso será analizado en este trabajo en un corpus de mensajes publicitarios escritos y orales. Se tendrán en cuenta sus variantes, expresa y omitida, y los elementos gramaticales con los que suele coaparecer este fenómeno, que actúa como una poderosa estrategia persuasiva en la publicidad.

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Rösler, Wolfgang. "Persona reale o persona poetica? L'interpretazione dell''io' nella lirica greca arcaica". Quaderni Urbinati di Cultura Classica 19, nr 1 (1985): 131. http://dx.doi.org/10.2307/20538860.

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Jales, Andressa Kaline Ferreira Araújo, Harlon França de Menezes, Hosana Lourenço da Silva, Olga Alice Alencar Moreira, Bruna Maria Oliveira Merces i Richardson Augusto Rosendo da Silva. "Promoção da saúde da pessoa com deficiência visual: análise conceitual". Revista Recien - Revista Científica de Enfermagem 10, nr 30 (30.06.2020): 222–34. http://dx.doi.org/10.24276/rrecien2020.10.30.222-234.

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Analisar o conceito de promoção da saúde da pessoa com deficiência visual segundo Walker e Avant. Após delimitação do conceito a ser analisado, foi realizada revisão integrativa da literatura em seis bases de dados utilizando-se os descritores: pessoa com deficiência visual e promoção da saúde. Procedeu-se à análise do conceito mediante leitura dos artigos selecionados. Educação em saúde e tecnologias assistivas adaptadas às pessoas com deficiência visual e, ações de prevenção foram identificados como atributos essenciais. Necessidades de acessibilidade, de promoção da saúde de forma acessível e de reorientação dos serviços de saúde contemplaram os principais antecedentes; e, mudanças de comportamento, empoderamento e melhoria da qualidade de vida foram definidos como consequentes. Promoção da saúde da pessoa com deficiência visual está relacionada a ações de educação em saúde e de prevenção acessíveis ao público alvo com vistas a assegurar efetivo exercício de sua cidadania.Descritores: Promoção da Saúde, Pessoas com Deficiência Visual, Enfermagem em Saúde Pública. Promotion of personal health with visual disabilities: conceptual analysisAbstract: To analyze the concept of health promotion of the visually impaired person according to Walker and Avant. After delimiting the concept to be analyzed, an integrative literature review was carried out in six databases using the descriptors visually impaired person and health promotion. The analysis of the concept was performed by reading the selected articles. Health education and assistive technologies adapted to visually impaired people and prevention actions were identified as essential attributes. Accessibility needs, health promotion in an accessible way, and reorientation of health services contemned the main antecedents; And, behavioral changes, empowerment, and improvement of quality of life were defined as consequent. Promotion of the health of the visually impaired person is related to actions of health education and prevention accessible to the target public with a view to ensuring the effective exercise of their citizenship.Descriptors: Health Promotion, Visually Impaired Persons, Public Health Nursing. Promoción de la salud de la persona con discapacidad visual: análisis conceptualResumen: Analizar el concepto de promoción de la salud de la persona con discapacidad visual según Walker y Avant. Después de delimitar el concepto a analizar, se llevó a cabo revisión de la literatura integradora en seis bases de datos utilizando los descriptores: persona con discapacidad visual y la promoción de la salud. Procedió el análisis del concepto leyendo los artículos seleccionados. La educación en saúde y las tecnologías de asistencia adaptadas a las personas con discapacidad visual y las acciones de prevención se identificaron como atributos esenciales. Las necesidades de accesibilidad, la promoción de la salud de manera accesible y la reorientación de los servicios de salud condenó a los principales antecedentes; y, los cambios de comportamiento, el empoderamiento y la mejora de la calidad de vida se definieron como consecuentes. Promoción de la salud de las personas con discapacidad visual está relacionada con acciones de educación y prevención de la salud accesibles al público objetivo con el fin de garantizar el ejercicio efectivo de su ciudadanía.Descriptores: Promoción de la Salud, Personas Con Daño Visual, Enfermería en Salud Pública.

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Dumouchel, Paul. ""Persona": Reason and Representation in Hobbes's Political Philosophy". SubStance 25, nr 2 (1996): 68. http://dx.doi.org/10.2307/3685330.

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Nickels, Cameron C., i Don Florence. "Persona and Humor in Mark Twain's Early Writings." American Literature 69, nr 2 (czerwiec 1997): 419. http://dx.doi.org/10.2307/2928279.

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Van Dyke, Carolynn. "Amorous Behavior: Sexism, Sin, and the Donaldson Persona". Chaucer Review 41, nr 3 (1.01.2007): 250–60. http://dx.doi.org/10.2307/25094362.

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Gust, Geoffrey W. "Revaluating "Chaucer the Pilgrim" and Donaldson's Enduring Persona". Chaucer Review 41, nr 3 (1.01.2007): 311–23. http://dx.doi.org/10.2307/25094368.

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Van Dyke, Carolynn. "Amorous Behavior: Sexism, Sin, and the Donaldson Persona". Chaucer Review 41, nr 3 (2007): 250–60. http://dx.doi.org/10.1353/cr.2007.0011.

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Schwerdt, Lisa N. "Isherwood's Namesake Narrators: Device, Persona, and Alter Ego". Critique: Studies in Contemporary Fiction 29, nr 3 (kwiecień 1988): 195–207. http://dx.doi.org/10.1080/00111619.1988.9937849.

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Aldunate Flores, Pedro. "Persona en Apocalipsis apócrifo de Armando Uribe Arce". Acta literaria, nr 42 (2011): 103–16. http://dx.doi.org/10.4067/s0717-68482011000100007.

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Czerny, Boris. "The Jewish Persona in the European Imagination: A case of Russian literature". Journal of Modern Jewish Studies 13, nr 1 (2.01.2014): 140–42. http://dx.doi.org/10.1080/14725886.2013.874864.

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Green, Keith. "Deixis and the poetic persona". Language and Literature: International Journal of Stylistics 1, nr 2 (maj 1992): 121–34. http://dx.doi.org/10.1177/096394709200100203.

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This article examines the function of deixis in a specific literary genre, the lyric poem. In the opening sections, an attempt to define deixis is made and a methodology for analysis for texts in general is proposed. Deixis is seen as a fundamental element of human discourse, and a particular discoursal site is isolated where it can be seen operating in a particular way. Theoretical considerations, such as the relation of deixis to semantics and pragmatics, and the various types of deictic meaning, are discussed, and a cline of deictic activity, a point on which any text must function, is described. A possible taxonomy of deictic elements and terms follows, which modifies and builds on previous attempts by linguists such as Levinson (1983). The relation between these elements and terms, and the lyric poem, is then discussed. The final part of the article is an analysis of two poems, Henry Vaughan's ‘The retreate’ and Wordsworth's ‘Nutting’. The deixis occurring in the poems is examined in the light of the theories previously discussed.

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Jensen, Iben, Heidi Hautopp, Lene Nielsen i Sabine Madsen. "Developing International Personas A new intercultural communication practice in globalized societies". Journal of Intercultural Communication 17, nr 1 (10.03.2017): 1–09. http://dx.doi.org/10.36923/jicc.v17i1.730.

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Personas have become a popular method in new product development. Personas have traditionally, and are still, primarily created to represent users from a single national culture at a time during the design process. This, however, is unsatisfactory for companies operating on a global market as they show an increasing interest in international personas. However, research on personas in a global context is limited. To address this gap, this paper provides an overview of extant research on international personas. Secondly, it presents an empirical study on challenges Danish IT companies experience when using the persona method to collect and present insights about their international users. A key finding in both the literature review and the empirical study was the ambiguity concerning the concept of culture. Therefore, the paper draws on theories about culture, and especially practice theory, to discuss how challenges related to perceptions of culture and intercultural communication might be overcome when working with international personas. In particular, it is suggested that the persona method could benefit from creating narratives that focus more on the similar practices enacted by international users and less on perceived differences in national culture.

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Yuksel, Mujde, i Lauren I. Labrecque. "“Digital buddies”: parasocial interactions in social media". Journal of Research in Interactive Marketing 10, nr 4 (10.10.2016): 305–20. http://dx.doi.org/10.1108/jrim-03-2016-0023.

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Purpose This paper aims to focus its inquiries on the parasocial interactions (PSI) and relationships (PSR) consumers form with personae in online social media communities. The authors extend the marketing literature on parasocial interaction/relationship beyond brands by focusing on personal social media accounts (public student-athletes). Design/methodology/approach The authors adopt a grounded theory methodology (Glaser and Strauss, 2009) triangulating observational netnographic data (Kozinets, 2010) of 49 public student-athlete accounts on Twitter (34,500 tweets) with in-depth interviews. The findings emphasize that PSI/PSR occur not only from interactions with brands but also through personal accounts on social media platforms. Findings The investigation reveals that through such social media platforms, PSI/PSR influence consumers cognitively, affectively and behaviorally. In terms of cognition, the data suggest that PSI/PSR can influence opinion, interests, attention allocation and construction of relations, specifically through the availability of in-depth knowledge about the social media persona. Additionally, the research findings indicate that affect-laden messages from persona can alter emotion and mood, induce empathetic reactions and trigger inspiration, especially in relation to the shared interest of the online community of the social media account. Behaviorally, the findings suggest that personas’ messages can direct and inspire both online and offline actions through endorsed behavioral parasocial interactions. Research limitations/implications This research focused on one specific social media platform, Twitter. Twitter was specifically chosen, because it is a popular social media platform and allows non-reciprocal relationships. Although the authors feel that the findings would hold for other social media platforms, future research may be conducted to see if there are differences in PSI/PSR development on different types of networks. Additionally, the authors focused on a specific type of personal account, student-athletes. Future research may wish to extend beyond this population to other personal social media accounts, such as fashion bloggers, diy bloggers and others. Originality/value This research reveals that PSI/PSR can occur not only from interactions with brands but also through personal accounts on social media platforms. The findings give support for the value of brand spokespersons and brand ambassadors and suggest that brands should take careful consideration into who is chosen to represent the brand.

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Cotter, James Finn, Sor Juana Ines de la Cruz, Alan S. Trueblood, Octavio Paz i Margaret Sayers Peden. "The Persona of Sor Juana". Hudson Review 42, nr 2 (1989): 314. http://dx.doi.org/10.2307/3851536.

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Artykuły w czasopismach na temat „Persona (Literature)”

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