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Richards, Evan E. "The 33rd Alaska Folk Festival : a short documentary /". Fogler Library, University of Maine, 2008. http://www.library.umaine.edu/theses/pdf/RichardsEE2008.pdf.
Pełny tekst źródłaThomas, Peter. "Geographies of the music festival : production, consumption and performance at outdoor music festivals in the UK". Thesis, University of Newcastle Upon Tyne, 2008. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.446235.
Pełny tekst źródłaPerez, Julian. "Music Festivals: A Secondary Market Analysis". Scholarship @ Claremont, 2016. http://scholarship.claremont.edu/cmc_theses/1338.
Pełny tekst źródłaZabrovskaya, Yulia, i Monika Pavilonyte. "Revenue determinants of music festivals : A case of pop/rock, jazz and classical music festivals in Scandinavia". Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-13771.
Pełny tekst źródłaLudvigsson, Josefine. "Festivalernas Intåg : Korröfestivalen – en bordunstämmas resa genom festivaliseringen". Thesis, Växjö University, School of Education, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:vxu:diva-2382.
Pełny tekst źródłaTitle: Festivalernas Intåg – Korröfestivalen- en bordunstämmas resa genom festivaliseringen
The Korrö festival- The establishment of a Swedish Folk Music Festival.
This thesis describes how folk music festivals have been escalating during the past few and how they have influenced Swedish folk music. To reach my results I have been studying one festival in particular which is the Korrö Folk Music Festival. This event started in the mid-eighties as a small happening that attracted almost exclusively musicians that were a part of the bordooon movement. The bordoon movement gathered a couple of days in the summer at what they called the “Korrö bordunstämma” to build instruments and play folk music. Later on the event started to attract other people through public live concerts. These concerts became more and more popular and they soon took over the original purpose of the event. This became a turning point for “Korrö bordunstämma” who now decided to change name to the Korrö Folk Music Festival. I have been studying the history of this event to see if I could find any particular circumstances that may have contributed to the popularity this event have reached over the years. I will illustrate how certain factors such as organisation, economy and alteration of visitors have affected the festival. This text will give the reader a presentation of a festival in constant change. I believe that The Korrö Folk Music Festival has been an important part of the development of modern Swedish folk music and still is.
Marchini, Ben. "Festivals and sustainability : reducing energy related greenhouse gas emissions at music festivals". Thesis, De Montfort University, 2013. http://hdl.handle.net/2086/8840.
Pełny tekst źródłaBoiko, M. "The Best Music Festivals in Europe 2017". Thesis, Київський національний університет технологій та дизайну, 2017. https://er.knutd.edu.ua/handle/123456789/8367.
Pełny tekst źródłaEarl, Cameron Phillip. "Public health management at outdoor music festivals". Thesis, Queensland University of Technology, 2006. https://eprints.qut.edu.au/16235/1/Cameron_Earl_Thesis.pdf.
Pełny tekst źródłaEarl, Cameron Phillip. "Public health management at outdoor music festivals". Queensland University of Technology, 2006. http://eprints.qut.edu.au/16235/.
Pełny tekst źródłaCummings, Joanne. "Sold out ! an ethnographic study of Australian indie music festivals /". View thesis, 2007. http://handle.uws.edu.au:8081/1959.7/35961.
Pełny tekst źródłaA thesis submitted in total fulfillment of the requirements for the degree of Doctor of Philosophy to the College of Arts, School of Social Sciences, University of Western Sydney. Includes bibliographical references.
Turesson, Eric. "STRATEGIC INTERNET MARKETING FOR MUSIC FESTIVALS IN OSLO : A qualitative case study on two music festivals practise of strategic Internet marketing". Thesis, Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET), 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-17979.
Pełny tekst źródłaPetitinga, Carolina Santos. "Festival de verão de Salvador: significado para o turismo, a música independente, a economia e o marketing da cidade". Programa de Pós-Graduação em Cultura e Sociedade da UFBA, 2008. http://www.repositorio.ufba.br/ri/handle/ri/10605.
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Os festivais de música têm dado visibilidade às cidades e movimentado a economia local, através da geração de emprego e renda. Eles atraem investidores, empresas, visitantes e profissionais qualificados. Funcionam também como alternativas para a distribuição da música e servem de vitrine para novos talentos musicais. Muitas cidades tornam-se conhecidas e são incluídas no roteiro de férias de muitos turistas por conta dos festivais que realizam, alguns deles mundialmente famosos. Esta dissertação examina o significado desses festivais para o turismo, geração de emprego e renda, produção de música independente e marketing da cidade, através do estudo de caso do Festival de Verão Salvador. A partir da revisão da literatura especializada, de entrevistas qualificadas e de uma pesquisa amostral aleatória e estratificada realizada in loco, aplicou-se a metodologia padrão de estudos de impacto econômico de eventos.
Salvador
Cummings, Joanne. "Sold out ! : an ethnographic study of Australian indie music festivals". Thesis, View thesis, 2007. http://handle.uws.edu.au:8081/1959.7/35961.
Pełny tekst źródłaBrooks, Sarah, Dan O'Halloran i Alexandre Magnin. "Rock On! : Bringing strategic sustainable development to music festivals". Thesis, Blekinge Tekniska Högskola, Avdelningen för maskinteknik, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-3860.
Pełny tekst źródłaOliva, Codina Jordi. "Cultural impact evaluation through attendee's emotions in the context of music festivals". Doctoral thesis, Universitat Oberta de Catalunya, 2021. http://hdl.handle.net/10803/672194.
Pełny tekst źródłaCom a tipus d'esdeveniment cultural, els festivals de música han triomfat econòmicament i socialment al llarg de les últimes dècades. A l'hora d'intentar comprendre l'experiència que aquests esdeveniments provoquen al públic, els acadèmics han proposat diversos models d'avaluació de l'experiència de l'esdeveniment des de diverses disciplines. No obstant això, s'ha prestat poca atenció al desenvolupament cultural intern dels assistents en relació amb les emocions experimentades en el context dels festivals de música. Aquest estudi revela -mitjançant una anàlisi quantitativa i qualitativa-l'experiència dels festivals de música com una oportunitat per desenvolupar trets específics de la identitat cultural del públic assistent juntament amb el despertar d'emocions intenses. Finalment, relaciona aquestes anàlisis intangibles amb la intencionalitat que els organitzadors dels festivals donen a l'organització de l'esdeveniment.
Como tipo de evento cultural, los festivales de música han triunfado económica y socialmente en las últimas décadas. Al tratar de comprender la experiencia que tales eventos provocan en su público, los académicos han propuesto diversos modelos de evaluación de la experiencia del evento desde varias disciplinas. Sin embargo, se ha prestado poca atención al desarrollo cultural interno de los asistentes a los festivales en relación con las emociones experimentadas en los contextos de los festivales de música. Este estudio revela -a través de un análisis cuantitativo y cualitativo- la experiencia de los festivales de música como una oportunidad para desarrollar rasgos específicos de la identidad cultural del festivalero junto con el despertar de emociones intensas. Por último, relaciona estos análisis intangibles con la intencionalidad que los organizadores del festival dan a la organización del evento.
Societat de la informació i el coneixement
Andrews, Christine. "Nineteenth century English oratorio festivals : chronicling the monumental in music". Thesis, University of Oxford, 2011. http://ora.ox.ac.uk/objects/uuid:bdeff62f-fead-42a7-9724-5c79d5c2cdf9.
Pełny tekst źródłaStettler, Stephanie L. "Sustainable Event Management of Music Festivals: An Event Organizer Perspective". PDXScholar, 2011. https://pdxscholar.library.pdx.edu/open_access_etds/257.
Pełny tekst źródłaBrown, Kwesi Ewusi. "SOCIAL CONFLICTS IN CONTEMPORARY EFFUTU FESTIVALS". Bowling Green State University / OhioLINK, 2005. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1124803078.
Pełny tekst źródłaDias, Joel Alexandre Rosa. "MUSICTRIP: Agência de viagens online especializada em festivais de música". Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2012. http://hdl.handle.net/10400.26/4455.
Pełny tekst źródłaThe participation in music festivals is nowadays a growing practice. Year by year, part of the festivals, domestic and overseas, notice sold out editions several months before. A considerable number of their participants is from abroad, looking for days of music, entertainment and adventure. Many authors connect this practice with the so-called music tourism. In fact, many festivals are communicated and sold as real vacation packages. Advertised as a different but affordable way of doing vacations, festivals have all the necessary elements for evasion and leisure: fun, sun and accommodation. Trade channels are also in mutation, perceiving changes in the process of buying and selling travel services and products. The use of intermediaries has been progressively replaced by direct purchase, mainly through online channels and new concepts as dynamic packaging and B2C. This project aims the development of a Business Plan for an online travel agency focused in music festivals. It is a business model that intends to aggregate, through a website, many travel products and services, allowing all the ones who wish to participate in a music festival to create and purchase their one vacation package. To validate this business concept and to measure the appeal of the national market for a project with this feature, a primary research was done having for methodology the realization of a survey by questionnaire. The results, both in the market research and in the financial plan, where key indicators, as NPV and IRR, were always positive, allow concluding that a project of this nature can be economically and financially viable.
Kendall, Laurie J. "From the liminal to the land : building Amazon culture at the Michigan Womyn's Music Festival /". College Park, Md. : University of Maryland, 2006. http://hdl.handle.net/1903/3499.
Pełny tekst źródłaDuerksen, Jessica Anne. "“It’s festival time again”: Sounding Tensions with/in an A/R/Tographical Inquiry into Participation in Competition Music Festivals". Thesis, Université d'Ottawa / University of Ottawa, 2015. http://hdl.handle.net/10393/32989.
Pełny tekst źródłaPayne, Alyson. "Creating music of the Americas in the Cold War Alberto Ginastera and the Inter-American Music Festivals /". Connect to this title online, 2007. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=bgsu1165436117.
Pełny tekst źródłaPayne, Alyson Marie. "Creating Music of the Americas in the Cold War: Alberto Ginastera and the Inter-American Music Festivals". Bowling Green State University / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1165436117.
Pełny tekst źródłaRichardson, Neil Andrew. "The adoption of sustainable marketing practices within the UK music festivals sector". Thesis, University of Leeds, 2015. http://etheses.whiterose.ac.uk/13578/.
Pełny tekst źródłaCosta, Leandro Braz da. "Festivais de música em área de segurança nacional : a periferia da música popular brasileira na cidade do Rio Grande (1970-1976)". reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2013. http://hdl.handle.net/10183/117550.
Pełny tekst źródłaThis work focuses on the historical interpretation of the musical production of composers riograndinos copyright intended participation in music festivals held throughout 1970 in Rio Grande - RS. In this sense, it marks out the research in a contextual approach, I try to describe how the artists of the time, unlinked media, the recording industry and the cultural market, producing their songs in a hostile environment, where censorship, repression and torture, were common practices, and music festivals one of the few channels of cultural expression of the local population, though suffered direct interference from groups linked to political and economic elites who had well-defined interests regarding the income that these events could reverse.
Bernhagen, Lindsay M. "Sounding Subjectivity: Music, Gender, and Intimacy". The Ohio State University, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=osu1365258753.
Pełny tekst źródłaAmaral, Luiza Spínola. "A mídia e o jazz no Brasil: investigação em torno da recepção crítica dos festivais de jazz na imprensa paulistana". Pontifícia Universidade Católica de São Paulo, 2011. https://tede2.pucsp.br/handle/handle/4283.
Pełny tekst źródłaConselho Nacional de Desenvolvimento Científico e Tecnológico
The main objective of this research is to rescue the historical memoire of brazilian popular music through the media coverage that jazz festivals get from São Paulo's press. It's also about focusing on the relationship between the cultural industry and the critics, exposing how our musical memory is smothered by a certain sociological view of jazz as just another product of american culture and how this line of opinion, suspicious as it is, counterpoints the semiotic stream of critics that, among other musicologists, belongs Augusto de Campos. It's a documental and bibliographical research. The core of the research is a gathering of journalistic stories exposed here, establishing an analytical overview of São Paulo's press media
O objetivo desta pesquisa é levantar o registro histórico da memória da música popular no Brasil, através de um acompanhamento da cobertura jornalística que os festivais de jazz recebem na mídia impressa paulistana. Trata-se também de enfocar as relações que se estabelecem entre a crítica e a indústria cultural, mostrando como nossa memória musical é inflexionada por certa visão sociológica a partir da qual se enxerga o jazz como mais um produto da indústria cultural norte-americana, e como a esta linha que diríamos marcada pela suspeição contrapõe-se, a partir de determinado momento, à corrente dos semioticistas, a que pertence, enquanto musicólogo, Augusto de Campos. Metodologicamente trata-se de uma pesquisa bibliográfica e documental. O corpus da pesquisa constitui-se no conjunto de matérias críticas jornalísticas aqui em exame, conjunto do qual foi recortada uma parcela de textos a analisar
Laney, Jordan LeAnne. "Recreating and Deconstructing the Shifting Politics of (Bluegrass) Festivals". Diss., Virginia Tech, 2018. http://hdl.handle.net/10919/96931.
Pełny tekst źródłaPh. D.
Lotter, Beatrix Naude. "Die geskiedenis van die Stellenbosse studentesangfees, 1946-1980". Thesis, Stellenbosch : Stellenbosch University, 1986. http://hdl.handle.net/10019.1/65126.
Pełny tekst źródłaINLEIDING: Die Sangfees op Stellenbosch is tans nog’n belangrike jaarlikse musiekaktiwiteit en studente-geleentheid. Die vrae rondom die geskiedenis daaragter was die aansporing tot die studie, en met hierdie ondersoek sal gepoog word om vrae te beantwoord soos die volgende: (1) Watter faktore het aanleiding gegee tot die ontstaan; (2) wanneer en deur wie is die Sangfees gestig; (3) hoe het die heel eerste Sangfees daar uitgesien; (4) hoe is dit met verloop van jare georganiseer en deur wie; (5) neem dit tans nog dieselfde vorm aan as destyds; (6) hoe belangrik was die Sangfees tydens die aanvangsjare en watter plek beklee dit teen 1980 in die Stellenbosse musieklewe. Daar sal ook gelet word op die reaksie wat die Sangfees ontlok het, hetsy deur musiekkenners, die pers, studenterade, die studente self, dit wil sê almal wat deur die jare daarby betrokke was. 'n Ander belangrike aspek wat nagevors sal word is die musiek wat tydens Sangfees uitgevoer is sedert die ontstaan tot en met 1980. Het die styl van die Sangfeesprogramme mettertyd verander en indien weI, wat was die aard van die veranderinge?
Cary, Melissa A. "Making Music Sustainable: The Case of Marketing Summer Jamband Festivals in the U.S., 2010". TopSCHOLAR®, 2012. http://digitalcommons.wku.edu/theses/1206.
Pełny tekst źródłaKendall, Paul. "Kaili, the homeland of 100 festivals : space, music, and sound in a small city". Thesis, University of Westminster, 2014. https://westminsterresearch.westminster.ac.uk/item/964vw/kaili-the-homeland-of-100-festivals-space-music-and-sound-in-a-small-city.
Pełny tekst źródłaSteinberg, Ella Nora Parks. "“Take a solo”: An analysis of gender participation and interaction at school jazz festivals". Scholarly Commons, 2001. https://scholarlycommons.pacific.edu/uop_etds/2469.
Pełny tekst źródłaReis, Estêvão Amaro dos 1971. "O Festival do Folclore de Olímpia, São Paulo : uma festa imodesta". [s.n.], 2012. http://repositorio.unicamp.br/jspui/handle/REPOSIP/284551.
Pełny tekst źródłaDissertação (mestrado) - Universidade Estadual de Campinas, Instituto de Artes
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Resumo: O Festival do Folclore de Olímpia - São Paulo (FEFOL) o maior evento do gênero no país, completou em 2011 quarenta e sete anos de existência. Em seu espaço são encontradas manifestações folclóricas ou tradicionais de todas as regiões brasileiras. A partir do pressuposto de que para alguns grupos folclóricos o FEFOL tornou-se o principal espaço de realização das suas atividades e considerando que o deslocamento dos seus locais de origem para outro espaço geográfico e social provoca transformações nas suas práticas, o presente trabalho investiga a relação entre estas manifestações e o novo contexto em que estão inseridas. A pesquisa realizada busca conhecer e compreender quais os motivos que levam os grupos a percorrer centenas de quilômetros todos os anos para participar do FEFOL, a influência do Festival do Folclore de Olímpia nesse processo e suas implicações para os ritos e para os integrantes destes grupos. O trabalho dedicou especial atenção aos grupos Batalhão de Bacamarteiros de Carmópolis (Sergipe), Terno de Congo Chambá (Minas Gerais), Terno de Congada Chapéu de Fitas (São Paulo) e o grupo Sabor Marajoara (Pará) e foram utilizadas, ao lado da bibliografia existente, entrevistas semi-estruturadas com os integrantes dos grupos e organizadores do FEFOL em épocas distintas, bem como o material audiovisual produzido em trabalho de campo e pelo próprio Festival
Abstract: Olímpia's Folklore Festival - São Paulo [Festival do Folclore de Olímpia (FEFOL)], the largest event of its kind in the country, completed forty-seven years of existence in 2011. Folkloric or traditional expressions from all regions of Brazil can be found there. Starting from the assumption that FEFOL became the main place for some folk groups to carry out their activities and considering that the displacements from their original places to another geographic and social area causes changes in their practices, this work investigates the relationship between these expressions and their new insertion context. This research intends to get to know and understand the reasons why those groups travel hundreds of miles every year to participate in the FEFOL, the Festival's influence in this process and its implications for the rites and the members of these groups. A special attention was dedicated to the groups "Batalhão de Bacamarteiros de Carmópolis" (from Sergipe), "Terno de Congo Chambá" (from Minas Gerais), "Terno de Congada Chapéu de Fitas" (from São Paulo) and the group "Sabor Marajoara" (from Pará); alongside the existing bibliography, semi-structured interviews with group members and with FEFOL's organizers at different moments were used, as well as audiovisual material produced in the field research and by the Festival
Mestrado
Fundamentos Teoricos
Mestre em Música
McDermid, John Aaron, i John Aaron McDermid. "Reimagining the Art of Choral Programming: Innovations of Larry L. Fleming in his Annual Christmas Festivals with the National Lutheran Choir". Diss., The University of Arizona, 2016. http://hdl.handle.net/10150/621783.
Pełny tekst źródłaClayton, Diana. "Knowledge sharing in pulsating organisations : the experiences of music festival volunteers". Thesis, University of Exeter, 2014. http://hdl.handle.net/10871/16238.
Pełny tekst źródłaSalvatore, Andrea Maria. "Entertaining the global consumer the role of the festivals in marketing West African film and music /". Connect to Electronic Thesis (CONTENTdm), 2009. http://worldcat.org/oclc/457045398/viewonline.
Pełny tekst źródłaGrigg, Jodie. "A mixed methods study of drug use at outdoor music festivals in Western Australia and Victoria". Thesis, Curtin University, 2020. http://hdl.handle.net/20.500.11937/79426.
Pełny tekst źródłaKoski, Carina. "Musikfestivaler som turistiskt dragplåster : en fallstudie på Sweden Rock Festival". Thesis, Gotland University, Department of Business Administration, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:hgo:diva-214.
Pełny tekst źródłaLately, more and more music festivals have emerged in Sweden. People’s desire and need to visit these events only seems to increase. Cultural tourism and music tourism has developed into a significant and important part of the experience industry and it employs more and more people within the tourism industry. The purpose of this paper is to investigate which effects this can have on the local community. Focus is held on the touristic and economic impact on the nearby municipality and region.
The paper is based on a case study on Sweden Rock Festival, which is one of Swedens largest music festivals with a heavy-metal direction. Sweden Rock Festival is located in the south of Sweden in a small municipality called Sölvesborg. Sölvesborg has about 17 000 inhabitants and each year some 33 200 festival visitors decend on the area to attend the festival. To investigate the touristic and economic impact that Sweden Rock Festival has on Sölvesborg, interviews have been conducted. These interviews have been done by either telephone or by e-mail with people from the municipality, the Sweden Rock Festival organization and people with connections to the local business life. Also, two experienced festival attenders have been interviewed to investigate the visitors use of the area’s supply of tourism attractions besides Sweden Rock Festival.
The study has shown that Sweden Rock Festival has contributed to putting Sölvesborg on the touristic map and increased the awareness and knowledge about the area. New camping sites and restaurants have opened and many companies benefits on the vistitors that Sweden Rock Festival attracts. The tourism- and travel industry on the destination has increased its sales and more job opportunities have been created. As a conclusion, the study shows that it can be viewed as a good idea to use music festivals as a means to increase a destinations touristic and economic value.
Det har på senare tid uppkommit fler och fler musikfestivaler i Sverige. Människors önskan och vilja att besöka dessa evenemang verkar bara tillta. Kultur och musikturismen har utvecklats till att bli en betydande del av upplevelseindustrin som sysselsätter allt fler människor inom turismbranschen. Denna uppsats syftar till att ta reda på vilka effekter detta kan få för lokalsamhället. Fokus ligger på den turistiska och ekonomiska påverkan för den närliggande kommunen och regionen.Uppsatsen baseras på en fallstudie av Sweden Rock Festival som är en av Sveriges största årligen återkommande musikevenemang och inriktar sig på musik av det alternativa slaget, främst hårdrock och metal. Anledningen till att valet av undersökningsobjekt föll på just Sweden Rock Festival är att det efter sökningar på Internet och i litteratur verkade finnas betydligt mindre forskning kring den i jämförelse med andra svenska musikfestivaler, exempelvis Hultsfredsfestivalen. Detta ansågs som något märkligt då Sweden Rock Festival drar mest besökare av alla de svenska festivalerna och har ökat i besökarantal under flera år i rad och fortsätter att växa i popularitet.Sweden Rock Festival är lokaliserad till Sölvesborgs kommun i de sydvästra delarna av Blekinge i södra Sverige. Festivalområdet ligger i en liten by med namnet Norje dit drygt 33 000 besökare reser varje år för att lyssna till musik och leva festivalliv under ett par dagar. Sölvesborgs kommun har knappt 17 000 invånare, så när invånarantalet under en vecka i juni varje år mer än fördubblas är det ingen långsökt tanke att detta medför en viss påverkan på samhället.För att ta reda på hur Sölvesborgs kommun har påverkats av Sweden Rock Festival vad gäller turism och ekonomisk utveckling har ett antal intervjuer genomförts dels via telefon, men också med hjälp av e-mail. Personerna som har intervjuats är verksamma inom Sölvesborgs kommun, inom Sweden Rock Festivals organisation eller har kopplingar till företagandet på orten. För att undersöka i vilken utsträckning som Sölvesborgs turismutbud utöver attraktionen Sweden Rock Festival utnyttjandes, har två rutinerade Sweden Rock-besökare intervjuats.Undersökningen har visat att Sölvesborg har satts på kartan på ett sätt som aldrig hade hänt om inte Sweden Rock Festival hade funnits. Festivalen har ökat medvetenheten och kunskapen om Sölvesborgs kommun bland människor runt om i landet. Till följd av Sweden Rock Festival har det öppnats campingar och restauranger och företag i många olika branscher som gynnas av de besökare som festivalen attraherar. Turism- och reseindustrin i Sölvesborgs kommun har ökat i omsättning och fler arbetstillfällen har skapats, vilket kan öka inflyttning till orten samt minska utflyttning. Sammanfattningsvis visar studien att det ses som en god idé att använda musikfestivaler för att öka en destinations turistiska och ekonomiska värde.
Costa, Ana Luísa da Silva. "Viagens pela música: a ideia". Master's thesis, Instituto Superior de Ciências Sociais e Políticas, 2013. http://hdl.handle.net/10400.5/6175.
Pełny tekst źródłaMusic as a form of expression is inherent to all individuals, regardless of their geographical or cultural roots, overcoming all barriers of gender, age or race. The growing economic exploitation of the musical areas transformed Music itself as one of the most desirable instruments of differentiation between brands and turned it into a weapon of powerful range in the cultural dynamics, on the impact it has on some local economies and the reputation of brands. Diversity is nowadays virtually present in all music festivals. We can find it both in the inner part (artists) and in its visitors, who are mobilizing worldwide, driven mainly by the desire to experience and the will to celebrate common tastes. In Portugal, Musical Tourism has never been an autonomic and independent sector. This area stills under the same tag of the generic term Cultural Tourism – epitaph that maintains under the same “custody” all other artistic disciplines. What is proposed in this project is the development of the idea to create a company that will operate in the Musical Tourism sector. The core business is to sell packages for festivals and music events worldwide. The objective is to create favorable conditions for anyone (regardless of their profile - social, economic and cultural) to ventures into new countries, attracted by a common passion: music. After the theoretical grounding presented in the first two chapters covering the themes of Musical Tourism and Experiential Marketing, it will be developed the idea to the company’s project, through a conceptual approach focusing on the very own business model.
Music as a form of expression is inherent to all individuals, regardless of their geographical or cultural roots, overcoming all barriers of gender, age or race. The growing economic exploitation of the musical areas transformed Music itself as one of the most desirable instruments of differentiation between brands and turned it into a weapon of powerful range in the cultural dynamics, on the impact it has on some local economies and the reputation of brands. Diversity is nowadays virtually present in all music festivals. We can find it both in the inner part (artists) and in its visitors, who are mobilizing worldwide, driven mainly by the desire to experience and the will to celebrate common tastes. In Portugal, Musical Tourism has never been an autonomic and independent sector. This area stills under the same tag of the generic term Cultural Tourism – epitaph that maintains under the same “custody” all other artistic disciplines. What is proposed in this project is the development of the idea to create a company that will operate in the Musical Tourism sector. The core business is to sell packages for festivals and music events worldwide. The objective is to create favorable conditions for anyone (regardless of their profile - social, economic and cultural) to ventures into new countries, attracted by a common passion: music. After the theoretical grounding presented in the first two chapters covering the themes of Musical Tourism and Experiential Marketing, it will be developed the idea to the company’s project, through a conceptual approach focusing on the very own business model.
Teixeira, Lúcia Helena Pereira. "Festivais de coros do Rio Grande do Sul (1963-1978) : práticas músico-educativas de coros, regentes e plateia". reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2015. http://hdl.handle.net/10183/122549.
Pełny tekst źródłaThis research, of qualitative frame (PIRES, 2010; GONZÁLEZ REY, 2005; MELUCCI, 2005), had as objective to understand the music-educational practices taken place in the Rio Grande do Sul Choir Festivals, held during the period 1963-1978 in the city of Porto Alegre, capital of the state of Rio Grande do Sul, Brazil. Specific objectives of this research were: 1) To analyze the constitution of the Choir Festivals; 2) To exam how social actors were mobilized for the/from the Choir Festivals, as well as the engagement strategies used in it, the cooperation networks and interdependence which allowed the events to take place and the wefts which involved social actors in that specific context; 3) To interpret the participation of choirs, conductors and public, as well as the demands requested to the participants of the Festivals; 4) To analyze which were the conceptions about choral singing, which apprenticeships and musical formations occurred in the/from the participation in the events, and which were the contributions left by the Choir Festivals. As a research procedure I worked with oral history, with which I could combine written resources (newspaper articles of that period, musical programs and letters) with oral resources (pre-interviews and interviews). To understand the networks established by the participants of the Choir Festivals I used the concept of configuration or figuration by Norbert Elias (1997; 2008). Through the content of the analyzed Festivals, it were useful the theoretical visions that focus choral singing as a sociopolitical or nationalistic movement (CHINALI, 2009; GILIOLI, 2008; SILVA, 2001, 2012; SANTOS, 2012; SOUZA 1991, 1999, 2007). Studies about art festivals also helped to throw light over the empirical field (FLÉCHET, 2011, 2013; GOETSCHEL; HIDIROGLOU, 2013). Musiceducational practices were constituted and propelled from the action of the participants agents of the Festivals. An organized committee was the start to institutionalize the Rio Grande do Sul Choir Association, which began to mobilize internal actors (choirs, conductor, press and public), and external actors (authorities, governments, sponsors and supporters). To examine what was requested and what dynamics moved conductors, choirs and public to participate in the Choir Festivals, helped to understand the apprenticeships generated and driven by the context. The results of the research show the music formation of singers, conductors and public generated from conceptions of choral singing and the habitus (ELIAS, 1997) generated in the/by the participation in the Festivals, as well as other contributions driven by those events.
Törnmarck, Oskar, i Johannes Wikström. "Music For Sale? : Umeå Open & Umeå International Jazz Festival - A Study in Event Marketing". Thesis, Umeå University, Umeå School of Business, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-25536.
Pełny tekst źródłaUmeå is a city that is known for its music scene. Credible bands and artists have consequently sprung out and put the city on the map for as long the authors of this paper can remember. The city has a specific image and this study seeks to shine a light on how this came to be. Has there been a conscious marketing strategy in order to gain the reputation that Umeå has, or is the city’s music scene so prominent that it speaks for itself? Data for the study were collected through conducting qualitative interviews with the producers of the two music festivals Umeå Open and Umeå International Jazz Festival. The results show that cultural visions and marketing are constantly interacting, but to the authors’ knowledge, no conscious decisions have previously been taken to market Umeå as a city of music. Still, with current acts like Deportees, David Sandström and Frida Hyvönen just to mention a few, the image of Umeå is more justified than ever.
Archer, Ken Joseph. "The Brooklyn Carnival a site for diasporic consolidation /". Columbus, Ohio : Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=osu1236386011.
Pełny tekst źródłaUmbelino, Ana Filipa Rosado. "A magnitude que os festivais de música, Rock in Rio, NOS Alive e Super Bock Super Rock têm para a hotelaria de 4 e 5 estrelas em Lisboa, Cascais e Oeiras". Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2018. http://hdl.handle.net/10400.26/24660.
Pełny tekst źródłaThe relation between events and tourism is real and it has always been strong. Nowadays, it acquired a significant economic, cultural and social importance, which resulted from the progress and expansion of those events and also from the touristic phenomenon and the intrinsic connection between them, that as increase over the years. Countless events take place every day gathering thousands of participants, either national or international that has road, air and rail transportation, hotels, restaurants and other touristic services, thus contributing to the tourism industry. The music festivals are one of the most remarkable aspects of events management in Portugal, increasing more and more every day, using appealing posters and flyers, and are well prepared to receive any type of public, some in closed spaces others in open ones, all with the same purpose, same goal, offer an unique experience. The hotel industry and these type of events share a partnership, since some of the tourists need to stay overnight at the establishments, which, majority of times, are hotels. From this connection, between hotel industry and music festivals, emerges the interest in studying the influence that Rock in Rio, NOS Alive and Super Bock Super Rock have in the 4 and 5 star hotels in the Great Lisbon area, aiming towards the magnitude they provide in relation to the occupation rate, room night and general revenue of the hotel units as well as for the tourism in Lisbon. With the study carried out it can be concluded that the majority of the hotels studied do not increase the room night, that these music festivals greatly influence the hotel units in terms of occupancy rate and general revenue and that the realization of these festivals are a a strong contribution to the hotel industry and Tourism in Lisbon.
Boubia, Amina. "Les nouvelles formes de production du politique dans le monde arabe à l'exemple des festivals de musique au Maroc : culture et politique en contexte autoritaire". Thesis, Paris, Institut d'études politiques, 2014. http://www.theses.fr/2014IEPP0029.
Pełny tekst źródłaMusical festivals in Morocco have progressively become a social phenomenon since the mid 1990's. This study takes a comparative perspective in order to analyse to what extent these artistic, cultural and festive events promote new and unconventional forms of politics production in the Arab world, which oscillate between a contestation and a relegitimation of the established order. On the one hand, music festivals, considered through the lense of a cultural analysis of collective action and social movements, constitute an alternative political space with an initially high subversive potential leading to a post-islamist Nayda. On the other hand, these events gradually enter diverse processes of direct and indirect distortion and co-optation, which illustrate the levers of the domination and the authoritarian cultural policy exercised by the makhzen. Finally, the multiple politicization allowed by the ambivalence of artistic, cultural and political expressions is exacerbated in the context of the Arab Spring and the 20 February Movement between a radicalisation and a saturation of the festival dynamics
Oliveira, Lize Antunes de. "Dos alto-falantes para a perpetuação da memória: o Rock in Rio e a nova experiência do entretenimento". Pontifícia Universidade Católica de São Paulo, 2017. https://tede2.pucsp.br/handle/handle/20211.
Pełny tekst źródłaMade available in DSpace on 2017-07-11T12:44:42Z (GMT). No. of bitstreams: 1 Lize Antunes de Oliveira.pdf: 78673563 bytes, checksum: 1e01aebb50f105f0889c7f3a0ba07fc8 (MD5) Previous issue date: 2017-06-22
Entertainment occupies a privileged position in contemporary society, based on consumption and visibility, result of new socioeconomic and cultural dynamics, which the spectacle is one of its manifestations. The current scene of the music industry suggests other ways of consuming music, motivating interest in understanding the evolution of festivals and the consequent reinvention of previous practices. A better comprehension of this context justifies the choice of Rock in Rio music festival as an object of study. The event underwent a remarkable change throughout its history: from a first edition of difficult set up, in 1985, until its consolidation as a brand of global impact. The research corpus covers the 1985 and 2015 Rock in Rio editions, manifested in audio-visual texts of their main artists’ performances, such as Queen and Metallica; communication pieces of sponsoring brands of the festival in 2015; And the spatial configuration of the Cidade do Rock in the thirty years commemorative edition of Rock in Rio, from which are apprehended the emerging senses of the lived one, given that its structure conditions the interactions between the subjects that make the fruition experience of the event and its value construction happen. The proposed study seeks to show that Rock in Rio is unique as a collective experience. Its methodology of analysis and theoretical foundation addresses Greimas' semiotics and its unfolding, such as Landowski's sociosemiotics (2014a; 2014b) and its dynamics of sense and interaction regimes between subjects, besides the contributions of semioticists of the French line who develop studies on the relations between expression and content, spatiality and the semiotics of situations. The perception of spectacle by Charle (2012) is fundamental to better achieve the suggested analyzes. In the expectation of these conceptions guiding the research in the comprehension of the topics addressed, we have the support in a literature that allows the understanding of the socio-cultural and economic movements that transform entertainment into consumption goods, like the work of Pine and Gilmore (2011), and the emergence of the audience as the subject of the show, based on the contributions of Rancière (2012). The investigation confirms the hypothesis that the sensitive experience articulated to the construction of value of the festival by a complex destinator is what makes the audience loyal to Rock in Rio, which is revealed to be a strong brand of the entertainment during its thirty years of history
O entretenimento ocupa posição privilegiada na sociedade contemporânea, fundamentada no consumo e na visibilidade, resultado de novas dinâmicas socioeconômicas e culturais, das quais o espetáculo é uma das suas manifestações. O cenário atual em que se insere a indústria musical sugere outras formas de consumir música, motivando o interesse em compreender a evolução dos festivais e a consequente reinvenção de práticas precedentes. Uma maior compreensão desse contexto justifica a escolha do festival de música Rock in Rio como objeto de estudo. O evento passou por uma mudança notória no decorrer de sua história: de uma primeira edição, em 1985, de difícil construção, até a sua consolidação como marca de impacto global. O corpus da pesquisa abrange as edições do Rock in Rio de 1985 e de 2015, manifestadas em textos audiovisuais das performances de seus principais artistas, como Queen e Metallica; as peças de comunicação de marcas patrocinadoras do festival em 2015; e a configuração espacial da Cidade do Rock na edição comemorativa dos trinta anos do Rock in Rio, da qual são apreendidos os sentidos emergentes do vivido, dado que sua estrutura condiciona as interações entre os sujeitos que fazem a experiência de fruição do evento e de sua construção de valor acontecer. O estudo proposto busca dar a ver que o Rock in Rio faz-se único como experiência coletiva. Tem como metodologia de análise e fundamentação teórica a semiótica de Greimas e seus desdobramentos, como a sociossemiótica de Landowski (2014a; 2014b) e sua dinâmica dos regimes de sentido e de interação entre sujeitos, além das contribuições de semioticistas da linha francesa que desenvolvem estudos sobre as relações entre expressão e conteúdo, a espacialidade e a semiótica das situações. É fundamental a percepção de espetáculo por Charle (2012) para uma melhor consecução das análises sugeridas. Na expectativa dessas concepções orientarem a pesquisa na compreensão dos temas abordados, tem-se o apoio em uma literatura que permite o entendimento dos movimentos socioculturais e econômicos que transformam o entretenimento em bem de consumo, como a obra de Pine e Gilmore (2011), e a emergência do público como sujeito do espetáculo, a partir das contribuições de Rancière (2012). A investigação confirma a hipótese de que a experiência sensível articulada à construção de valor do festival por um destinador complexo é o que fideliza o público ao Rock in Rio, o qual se revela uma forte marca do entretenimento no decurso de seus trinta anos de história
Ndzuta, Akhona Amanda. "South African Festivals in the United States: An Expression of Policies, Power and Networks". The Ohio State University, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=osu1554903391508711.
Pełny tekst źródłaMartins, Maria Cristina Marreiros Cabaço. "Influência dos patrocínios de eventos na intenção de compra: o caso da Super Bock nos festivais de música". Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2013. http://hdl.handle.net/10400.26/6296.
Pełny tekst źródłaToday we observe the increasing use of event sponsorships as a company communication tool. In an integrated marketing communication network, sponsorships emerge as a strategic tool that can help achieve the goals and objectives planned, combining with other tools for the creation of an effective and complete communication strategy. The evaluation of the influence of sponsorship has been a key issue for sponsors and organizations, as its effects on consumers are, in most cases, very difficult to assess because of the complexity and multiplicity of variables that constitute it. An investigation was developed through the study of Super Bock sponsorship in music festivals, which studied the influence of event sponsorships on purchase intention. It adapted the model of Jae, Y. et al. (2008) which is based on the construction of relationships and correlations between key variables of sponsorship effectiveness- involvement, perception, image and purchase intention. The results of the statistical tests indicated the key variable was image. More specifically, the better the image that Super Bock had as a sponsor, the greater the intent to purchase its beer. However, through the case study, we realized the complexity of the effectiveness of event sponsorships, and the need for balance between all key variables to communicate effectively with the target audience and promote consumer desire.
Timóteo, Júlio Esteves Dantas. "Supply chain management na indústria de festivais de música : o caso "Paredes de Coura"". Master's thesis, Instituto Superior de Economia e Gestão, 2018. http://hdl.handle.net/10400.5/17502.
Pełny tekst źródłaA indústria dos festivais de música tem crescido exponencialmente em Portugal. Considerando o sucesso deste tipo de eventos e o elevado número de relacionamentos empresariais que exigem, torna-se importante entender de que forma práticas aplicadas de gestão poderão explicar esse fenómeno. Assim, o objetivo desta dissertação passa por entender de que forma funcionam esses relacionamentos na organização de um evento de larga escala nesta indústria, para compreender se existe filosofia de cadeia de aprovisionamento, até que ponto é implementada e se é feito voluntária ou espontaneamente. Para a recolha de dados primários foi realizado um estudo qualitativo, em forma de case study, com amostragem não probabilística por julgamento, composta por três profissionais diretamente ligados à cadeia de produção de um grande evento nacional desta indústria, a quem foram realizadas entrevistas semiestruturadas. Através do estudo empírico, concluiu-se que não existe supply chain management na produção do evento, ou abertura para tal pela organização. Percebeu-se que esta assume um papel de líder na rede, promovendo o prolongamento dos relacionamentos no tempo e, pontualmente, colaborações sistémicas. Notou-se que a interdependência é encarada negativamente pela organização e apenas existe assinalavelmente no relacionamento com o main sponsor, sendo todos os outros vistos como parcerias facilmente substituíveis. Foi também descoberto que os processos interorganizacionais e interfuncionais são maioritariamente espontâneos e não uma solução estratégica. As vantagens competitivas do evento são tidas pela organização como um produto conjunto de todos os parceiros, embora um aumento do customer value seja apenas considerado proveniente do engenho próprio da produtora.
The music festival industry has been growing exponentially in Portugal. Given the success of these events and the high number of business relationships which they demand, it becomes important to understand how applied management practices can explain the phenomena. Accordingly, the purpose of this thesis is to understand how these relationships work in the production of a large-scale event in this industry, with the aim of understanding if there?s a supply chain philosophy, how it is implemented and if it is done voluntarily or spontaneously. With the objective of collecting primary data a case study was carried out, employing a non-probabilistic sample composed by three intervenients within the chain of production of one successful and long-running event, with whom semi-structured interviews were conducted. Through the empirical study, it was concluded that there is no supply chain management in the production of the studied event, nor openness by the organization for such. The latter assumes a role of leadership in the network, promoting long-term relationships and, occasionally, systemic collaborations. It could be noted that interdependence is regarded negatively by the organization and is only noticeable in the relationship with the main sponsor, all other partnerships are seen as easily replaceable. It was also found that, if existent, interorganizational and interfunctional processes are mostly spontaneous and not a strategic solution. The competitive advantages of the event are considered by the producer as a joint product of all partners, although the increase of the customer value is revendicated as solely their own.
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Barão, Catarina Nery de Oliveira Trindade. "Portuguese music festivals: A study of the environmental challenges from festival manager’s perspective". Master's thesis, 2021. http://hdl.handle.net/10071/23738.
Pełny tekst źródłaFestivais de música são uma fonte de entretenimento com um vasto número de participantes consequentemente, as organizações que gerem os festivais, deveriam implementar iniciativas mais sustentáveis de forma que o evento seja mais ecológico. O objectivo deste estudo é compreender a perspectiva dos gestores de festivais portugueses relativamente aos desafios ambientais que estes trazem ao festival e às comunidades envolventes, identificar os desafios de tornar os festivais mais sustentáveis, de acordo com o seu ponto de vista, bem como compreender que iniciativas estão a ser implementadas, as razões por detrás delas e os seus impactos. A metodologia escolhida baseia-se em entrevistas aprofundadas com gestores de festivais de música em Portugal, os resultados mostram a aplicabilidade das iniciativas de Sustentabilidade Ambiental nos festivais. Estas são aplicadas, devido a um compromisso próprio e à pressão externa, os gestores e organizadores dos festivais musicais aplicam as iniciativas de SA sempre que possível. Contudo, existem impactos positivos e negativos relacionados com estas actividades, que podem ser observados a curto/médio prazo. Estas iniciativas nem sempre são aplicadas devido a desafios inultrapassáveis, apesar dos esforços do gestor e dos festivais musicais, e isto deve-se principalmente à falta de capacidade financeira e de soluções no mercado. O objectivo é tornar estes festivais de música o mais sustentável possível do ponto de vista ambiental, entretanto, isso ainda é impossível de obter. Contudo, podem ser tomadas algumas medidas, criação e melhoria de campanhas de sensibilização que possam ajudar a mitigar alguma da influência e impacto negativos existentes.
Rocha, Ricardo Gil Pedreiro. "Os públicos do Festival Paredes de Coura 2011: expectativas, motivações e práticas". Master's thesis, 2011. http://hdl.handle.net/10071/4590.
Pełny tekst źródłaSummer festival of music are, from decades ago part of juvenile western culture. However, in Portugal, just on the 90’s, it become assiduous on the national cultural panorama. Not being isolated phenomenon, almost every single is annual, it’s interesting to verify that there are not so many academic studies about these cultural productions, some on them in large scale. In one year that once again, there were many single days and full festivals were sold out, summer festivals became even more news headliners, as cultural business that reverses the current economic tendencies. As part of this scene, Paredes de Coura Festival, assumes as one of the most consistent events of the national circuit. It’s one of the oldest festivals occurring without breaks in Portuguese soil, with a lineup that owns a clear and well defined vision e a geographic localization with natural and enviable characteristics. Although, the focus of this study goes to the festival’s Public and all the collected data about them, from basic information, to the motivations and expectation, passing through the relationship between the Public and the festival itself. To achieve that, it was applied an exploratory/descriptive type of methodology, created through a questionnaire, randomly delivered on the field to 115 individuals. The study’s results strive to bring to light new and wider data about the Public of the mentioned festival and these kinds of event, trying to dissolve dogmas and pre-concepts that exist still exist in part of the social spectrum and national media, about these types of event and people that take part on them.