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Artykuły w czasopismach na temat "Marketing and public policy"
Marcovitch, H. "Marketing and public policy". BMJ 309, nr 6968 (10.12.1994): 1588–89. http://dx.doi.org/10.1136/bmj.309.6968.1588a.
Pełny tekst źródłaBuurma, Hans. "Public policy marketing: marketing exchange in the public sector". European Journal of Marketing 35, nr 11/12 (grudzień 2001): 1287–302. http://dx.doi.org/10.1108/eum0000000006483.
Pełny tekst źródłaHill, Ronald Paul. "Whither Marketing and Public Policy Research? or Has Public Policy and Marketing Come of Age?" Journal of Public Policy & Marketing 30, nr 1 (kwiecień 2011): 86–88. http://dx.doi.org/10.1509/jppm.30.1.86.
Pełny tekst źródłaWilkie, William L. "Developing Research on Public Policy and Marketing". Journal of Public Policy & Marketing 16, nr 1 (marzec 1997): 132–36. http://dx.doi.org/10.1177/074391569701600113.
Pełny tekst źródłaPrakash, Aseem. "Green marketing, public policy and managerial strategies". Business Strategy and the Environment 11, nr 5 (2002): 285–97. http://dx.doi.org/10.1002/bse.338.
Pełny tekst źródłaStewart, David W., i Qin Zhao. "Internet Marketing, Business Models, and Public Policy". Journal of Public Policy & Marketing 19, nr 2 (wrzesień 2000): 287–96. http://dx.doi.org/10.1509/jppm.19.2.287.17125.
Pełny tekst źródłaSraha, Gloria. "Public policy makers". African Journal of Economic and Management Studies 6, nr 1 (9.03.2015): 55–71. http://dx.doi.org/10.1108/ajems-07-2013-0060.
Pełny tekst źródłaWalsh, Diana Chapman, Rima E. Rudd, Barbara A. Moeykens i Thomas W. Moloney. "Social Marketing for Public Health". Health Affairs 12, nr 2 (styczeń 1993): 104–19. http://dx.doi.org/10.1377/hlthaff.12.2.104.
Pełny tekst źródłaRistino, Robert J. "Public relations marketing". Health Care Management Review 14, nr 2 (1989): 79–86. http://dx.doi.org/10.1097/00004010-198921000-00010.
Pełny tekst źródłaSavitt, Ronald. "Forgotten classics: E.T. Grether’s (1966) Marketing and Public Policy". Journal of Historical Research in Marketing 6, nr 3 (18.08.2014): 430–39. http://dx.doi.org/10.1108/jhrm-08-2013-0053.
Pełny tekst źródłaRozprawy doktorskie na temat "Marketing and public policy"
Lam, Heng Leng. "Public housing policy in Macao : an evaluative study". Thesis, University of Macau, 1999. http://umaclib3.umac.mo/record=b1636735.
Pełny tekst źródłaSoo, Jackie. "Point-of-Purchase Food Marketing and Policy Solutions". Thesis, Harvard University, 2016. http://nrs.harvard.edu/urn-3:HUL.InstRepos:27201724.
Pełny tekst źródłaBender, Kathryn Elizabeth. "Marketing for Sustainability: Government Management of Wild Horses and Producer Date Labeling of Foods". The Ohio State University, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=osu1562859068154192.
Pełny tekst źródłaMinton, Elizabeth. "The Theoretical Antecedents to Communication Primes: A Holistic Perspective with Public Policy Implications". Thesis, University of Oregon, 2014. http://hdl.handle.net/1794/18315.
Pełny tekst źródła2016-09-29
Snitow, Samantha, i snitow@alumni tufts edu samantha. "Reducing the drink driving road toll: A case study in integrating communication and social policy enforcement". RMIT University. Applied Communication, 2004. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20060307.165115.
Pełny tekst źródłaJones, Melanie Anne. "Mitigating Uncertainty Through Government Intervention-exploring the Impact of Public Policy on Internet Privacy Concerns". University of Cincinnati / OhioLINK, 2002. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1021896261.
Pełny tekst źródłaBezerra, Marcelo Augusto. "Contributions to the improvement of public policy in the production chain lobster". Universidade Federal do CearÃ, 2013. http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=11388.
Pełny tekst źródłaA formulaÃÃo de polÃticas pÃblicas para o ordenamento da pesca da lagosta à papel do Governo Federal, visando compatibilizar interesses diversos na cadeia produtiva da lagosta. Esta Tese de Doutorado apresenta um estudo sobre a pesca de lagostas no Estado do CearÃ, Brasil, uma atividade tradicional desde meados dos anos de 1950, e que representa um importante produto pesqueiro de exportaÃÃo do Brasil, motivado pela escassez de informaÃÃes sobre pesquisa, estatÃstica, monitoramento e avaliaÃÃo. A situaÃÃo histÃrica do setor pesqueiro cearense apresentou alteraÃÃes mÃnimas na frota, nos tipos de embarcaÃÃes, nos aparelhos e mÃtodos de Pesca, assim como nas espÃcies capturadas. Houve um crescimento no contingente de pescadores de lagosta e do seguro-desemprego como benefÃcio social. Foram identificadas algumas lacunas existentes desde a concepÃÃo à aplicaÃÃo de parte da legislaÃÃo que envolve a lagosta, seja na identificaÃÃo de Ãreas de criadouros protegidas, no uso do tamanho das malhas e na alteraÃÃo no coeficiente de entralhe das malhas. Para otimizar o processo de comercializaÃÃo e posterior anÃlise de biologia pesqueira, foi proposta uma padronizaÃÃo internacional para classificaÃÃo da lagosta inteira relacionada ao crescimento coerente das gramaturas e dos tipos. Foram discutidos os vÃrios sistemas de bancos de dados existentes e empregadas por diversos ÃrgÃos no paÃs. No entanto, nÃo foi verificada a integraÃÃo necessÃria para agilizar os procedimentos de monitoramento e avaliaÃÃo, dificultando sobremaneira o processo de gestÃo das polÃticas pÃblicas. Os bancos de dados de embarcaÃÃes pesqueiras presentes nos mais diversos ÃrgÃos - Sisemb/DPC, MPA, SINE, MTE - deveriam se tornar Ãnico e com leitura biomÃtrica do proprietÃrio da tripulaÃÃo, evitando perda de tempo tanto para os usuÃrios, quanto para funcionÃrios pÃblicos que alimentam e atualizam diversas informaÃÃes anualmente. AlÃm disso, recomendaÃÃes ou sugestÃes foram apresentadas para a continuidade e o aprofundamento de temas para o desenvolvimento de futuros estudos empregados na gestÃo da cadeia produtiva da lagosta, ao identificar lacunas e Ãbices que impedem a implantaÃÃo, o monitoramento e a avaliaÃÃo da polÃtica de desenvolvimento da pesca de lagosta por ÃrgÃos pÃblicos. Os 21 cursos de graduaÃÃo em Engenharia de Pesca existentes no Brasil em 2013 e os tecnolÃgicos em Pesca & Aquicultura poderiam contribuir com sua infraestrutura, corpo discente e docente necessÃrios para atingir algumas metas do MPA, como estatÃstica e extensÃes pesqueiras.
The role of public policies application for the development of lobster fishing is from the Federal Brazilian Government, aiming to reconcile various interests in the productive chain of the lobster fisheries. This D.Sc. thesis presents a study about lobster fishing in the State of CearÃ, Northeast region of Brazil, a traditional activity since the mid of the 1950 ́s, and represents an important fishing product of Brazil's exportation, driven by the lack of information on research, statistics, monitoring and evaluation. The history of the fishing in Cearà has shown minimal changes in the fleet, the types of vessels, the equipment and fishing methods, as well as in the species caught. There was a growing contingent of lobster fishermen and unemployment insurance as a social benefit. Some gaps were identified from design to application of the legislation involving lobster fisheries, since the identification of breeding areas protected, use the size of the meshes to the change on coefficient of the meshes. To optimize the process of commercialization and further analysis of Fisheries Biology, an international standardization was proposed for the classification of the entire lobster growth- related task to consistent weights and types. The various systems of existing databases and employed by various organs in the country were discussed. However, has not been verified the necessary integration to streamline monitoring and evaluation procedures, greatly hindering the process of management of public policies. The databases of fishing vessels present in the most diverse organs - Sisemb/DPC, MPA, SINE, MTE - should become single and with biometric reading by the boat owners, avoiding waste of time for both users, as for civil servants who feed and update information annually. In addition, recommendations or suggestions were presented to continuation and deepening of themes for the devel opment of future studies employed in productive chain management of lobster, and also to identify gaps and obstacles that hinder the implementation, monitoring and evaluation of development policy of lobster fishing by public agencies. The 21 undergraduate programs in Fishing Engineering existing in Brazil in 2013 and The Fishing Technology Colleges could contribute with their infrastructure, student body and teaching staff needed to achieve some goals of the MPA, as statistics and fishing extensions.
Rowe, Joshua Luke, i josh@email nu. "Improving internet usability - a framework for domain name policy evaluation". RMIT University. Business Information Technology, 2009. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20091111.101705.
Pełny tekst źródłaCairns, Georgina. "Is the Emperor naked? : rethinking approaches to responsible food marketing policy and research". Thesis, University of Stirling, 2016. http://hdl.handle.net/1893/23933.
Pełny tekst źródłaBiroscak, Brian J. "Use of System Dynamics Modeling to Explicate the Theory-of-Change of a Social Marketing Innovation". Scholar Commons, 2014. https://scholarcommons.usf.edu/etd/5184.
Pełny tekst źródłaKsiążki na temat "Marketing and public policy"
Nair, Basskaran. Marketing Public Policy. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177.
Pełny tekst źródłaLewa, Peter M. Managing the public role in a liberalised maize marketing environment in Kenya. Birmingham: International Development Department, School of Public Policy, University of Birmingham, 1998.
Znajdź pełny tekst źródłaLindquist, Jay D. Shopper, buyer, and consumer behavior: Theory, marketing applications and public policy implications. Wyd. 4. Cincinnati, OH: Atomic Dog/Cengage Learning, 2009.
Znajdź pełny tekst źródłaUnited Nations. Research Institute for Social Development., red. Liberalizing Tanzania's food trade: Public & private faces of urban marketing policy, 1939-1988. London: UNRISD, 1993.
Znajdź pełny tekst źródłaDas, Ojha Ghanshyam. Organisation & management of public distribution system. Delhi, India: Mittal Publications, 1987.
Znajdź pełny tekst źródłaDas, Ojha Ghanshyam. Organisation & management of public distribution system. Delhi, India: Mittal Publications, 1987.
Znajdź pełny tekst źródłaRosemberg, Muriel. Le marketing urbain en question: Production d'espace et de discours dans quatre projets de villes. Paris: Anthropos, 2000.
Znajdź pełny tekst źródłaNew York (State). Legislature. Assembly. Committee on Health. Public hearing on prescription drug marketing and purchasing reform the impact on accessability and affordability. New York, N.Y: En-De Reporting, 2008.
Znajdź pełny tekst źródłaNew York (State). Legislature. Assembly. Committee on Health. Public hearing on prescription drug marketing and purchasing reform the impact on accessability and affordability. New York, N.Y: En-De Reporting, 2008.
Znajdź pełny tekst źródłaHealth, New York (State) Legislature Assembly Committee on. Public hearing on prescription drug marketing and purchasing reform the impact on accessability and affordability. New York, N.Y: En-De Reporting, 2008.
Znajdź pełny tekst źródłaCzęści książek na temat "Marketing and public policy"
Nair, Basskaran. "Social marketing". W Marketing Public Policy, 77–93. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-5.
Pełny tekst źródłaNair, Basskaran. "Public policy dynamics". W Marketing Public Policy, 9–25. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-1.
Pełny tekst źródłaNair, Basskaran. "Wicked problems and their application". W Marketing Public Policy, 26–41. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-2.
Pełny tekst źródłaNair, Basskaran. "Institutions and political structures". W Marketing Public Policy, 42–58. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-3.
Pełny tekst źródłaNair, Basskaran. "Agenda setting, framing and priming". W Marketing Public Policy, 61–76. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-4.
Pełny tekst źródłaNair, Basskaran. "Activism, advocacy and public opinion". W Marketing Public Policy, 94–108. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-6.
Pełny tekst źródłaNair, Basskaran. "New media are mainstream". W Marketing Public Policy, 109–24. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-7.
Pełny tekst źródłaNair, Basskaran. "National interests and trade-offs". W Marketing Public Policy, 127–44. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-8.
Pełny tekst źródłaNair, Basskaran. "Introduction". W Marketing Public Policy, 1–6. Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9780203712177-9.
Pełny tekst źródłaSaad, Gad. "Evolution and Political Marketing". W Human Nature and Public Policy, 121–38. New York: Palgrave Macmillan US, 2003. http://dx.doi.org/10.1057/9781403982094_8.
Pełny tekst źródłaStreszczenia konferencji na temat "Marketing and public policy"
Awanis, Sandra, i Ahmad Daryanto. "AUTOMATED PAYMENT, FINANCIAL DECISION-MAKING AND A PUBLIC POLICY CONUNDRUM". W Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.05.01.02.
Pełny tekst źródła"Enhancement of Creative Industries In Bandung City Through Cultural, Community, And Public Policy Approaches". W International Conference on Business, Marketing and Information System Management. International Centre of Economics, Humanities and Management, 2015. http://dx.doi.org/10.15242/icehm.ed1115032.
Pełny tekst źródłaShtern, Faina. "Bridging the gap between research and marketing: private and public partnerships". W Health Care Technology Policy II: The Role of Technology in the Cost of Health Care: Providing the Solutions, redaktor Warren S. Grundfest. SPIE, 1995. http://dx.doi.org/10.1117/12.225337.
Pełny tekst źródłaSperry, Ben, i Curtis Morgan. "Case Study of Cluster Analysis in Intercity Passenger Rail Planning and Marketing". W 2011 Joint Rail Conference. ASMEDC, 2011. http://dx.doi.org/10.1115/jrc2011-56025.
Pełny tekst źródłaPekcan, Cemre. "The Importance of Cultural Diplomacy in Breaking the Perception of “China Threat”". W International Conference on Eurasian Economies. Eurasian Economists Association, 2016. http://dx.doi.org/10.36880/c07.01658.
Pełny tekst źródłaKutik, Jan. "PUBLIC SECTOR, PUBLIC POLICY AND PUBLIC ADMINISTRATION". W SGEM 2014 Scientific SubConference on POLITICAL SCIENCES, LAW, FINANCE, ECONOMICS AND TOURISM. Stef92 Technology, 2014. http://dx.doi.org/10.5593/sgemsocial2014/b23/s7.055.
Pełny tekst źródłaHu, Preng-Nien. "Study on Governmental Policy Marketing Mechanism". W 2nd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/iccese-18.2018.231.
Pełny tekst źródłaFrankel, E. "Transportation and public policy". W Proceedings. The 7th International IEEE Conference on Intelligent Transportation Systems. IEEE, 2004. http://dx.doi.org/10.1109/itsc.2004.1398990.
Pełny tekst źródłaStetsyunich, Yulia, Yulia Busheneva i Andrey Zaytsev. "Framing public financial policy". W SPBPU IDE '19: International Scientific Conference on Innovations in Digital Economy 2019. New York, NY, USA: ACM, 2019. http://dx.doi.org/10.1145/3372177.3373289.
Pełny tekst źródłaMuhadi, Muhadi, i Winda Lusia. "Analysis Of Marketing Strategy And Marketing Mix On New Patient Visit Of Specialistic Polyclinic". W The 2nd International Symposium of Public Health. SCITEPRESS - Science and Technology Publications, 2017. http://dx.doi.org/10.5220/0007508700370040.
Pełny tekst źródłaRaporty organizacyjne na temat "Marketing and public policy"
McGowan, Dennis M. Marketing the Joint Naval Postgraduate School of Business and Public Policy and University of Maryland, Robert H. Smith School of Business, Defense Focused Masters in Business Administration To Active Duty Military Officers. Fort Belvoir, VA: Defense Technical Information Center, grudzień 2004. http://dx.doi.org/10.21236/ada429314.
Pełny tekst źródłaCutler, David. Public Policy for Health Care. Cambridge, MA: National Bureau of Economic Research, maj 1996. http://dx.doi.org/10.3386/w5591.
Pełny tekst źródłaBernheim, B. Douglas, i John Karl Scholz. Private Saving and Public Policy. Cambridge, MA: National Bureau of Economic Research, listopad 1992. http://dx.doi.org/10.3386/w4215.
Pełny tekst źródłaMorris, William. Utilizing Information Technology in Innovative Marketing Approaches for Public Transportation. Tampa, FL: University of South Florida, luty 2010. http://dx.doi.org/10.5038/cutr-nctr-rr-2008-05.
Pełny tekst źródłaCorrea, Patricia. Public debt, public debt markets and monetary policy in Colombia. Bogotá, Colombia: Banco de la República, maj 2000. http://dx.doi.org/10.32468/be.147.
Pełny tekst źródłaHult, Kristopher, i Tomas Philipson. Public Liabilities and Health Care Policy. Cambridge, MA: National Bureau of Economic Research, listopad 2012. http://dx.doi.org/10.3386/w18571.
Pełny tekst źródłaRodgers, John, i Christy Hahn. Parkinson's Action Network Public Policy Forum. Fort Belvoir, VA: Defense Technical Information Center, grudzień 2002. http://dx.doi.org/10.21236/ada411412.
Pełny tekst źródłaZuhur, Sherifa D. Iraq, Women's Empowerment, and Public Policy. Fort Belvoir, VA: Defense Technical Information Center, grudzień 2006. http://dx.doi.org/10.21236/ada460829.
Pełny tekst źródłaYoung, Claud R., i Jr. Strengthening Foreign Policy Through Public Diplomacy. Fort Belvoir, VA: Defense Technical Information Center, marzec 2004. http://dx.doi.org/10.21236/ada424213.
Pełny tekst źródłaGoolsbee, Austan. Public Policy in an AI Economy. Cambridge, MA: National Bureau of Economic Research, maj 2018. http://dx.doi.org/10.3386/w24653.
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