Artykuły w czasopismach: „Market research”

1

Grüner, George. "Market research, market pull". Translational Materials Research 2, nr 4 (15.01.2016): 040101. http://dx.doi.org/10.1088/2053-1613/2/4/040101.

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Shankina, Alina. "Market Research: Yesterday, Today, Tomorrow". Journal of Economic Sociology 4, nr 2 (2003): 88–101. http://dx.doi.org/10.17323/1726-3247-2003-2-88-101.

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Rosenzweig, Robert M. "Market research". Nature 355, nr 6356 (styczeń 1992): 121–22. http://dx.doi.org/10.1038/355121a0.

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Lewis, Montague. "MARKET RESEARCH". Retail and Distribution Management 16, nr 1 (styczeń 1988): 9–12. http://dx.doi.org/10.1108/eb018358.

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Chadwick, Simon. "Market research is dead; Long live market research!" Research World 2014, nr 49 (listopad 2014): 6–7. http://dx.doi.org/10.1002/rwm3.20164.

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Yalamova, Rossitsa. "Fractal Measures in Market Microstructure Research". Multinational Finance Journal 16, nr 1/2 (1.06.2012): 137–54. http://dx.doi.org/10.17578/16-1/2-6.

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D’arcy, Éamonn. "Markets, Market Structures and Market Change: Expanding the Real Estate Research Paradigm". Pacific Rim Property Research Journal 12, nr 4 (styczeń 2006): 446–64. http://dx.doi.org/10.1080/14445921.2006.11104395.

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Eduardo Cândido Souza, Cassio, Paulo Henrique Montagnana Vicente Leme, Elisa Reis Guimarães i Gustavo Nunes Maciel. "Market-Making Research: A Theoretical Systematization". Revista Interdisciplinar de Marketing 12, nr 1 (17.10.2022): 1–16. http://dx.doi.org/10.4025/rimar.v12i1.58651.

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The market-making studies propose a singular approach to markets based on the search to explain the formation and functioning of markets from a performative perspective. Considering actors, their actions and tools, markets are constituted and programmed to operate in a given way, and the purpose of the proposed theoretical model is to observe what these elements are and how they interact in a social context so that this given functioning in fact occurs. Because there is a dense literature on the topic, understanding all of its concepts and premises can be challenging. Thus, two market analysis perspectives are exposed: (i) translational, which observes how markets evolve as a structure, and (ii) inscriptionary, aimed at understanding how market practices transpose from a market actor’s point of view to another.

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Bjerrisgaard, Sofie Møller, i Dannie Kjeldgaard. "How Market Research Shapes Market Spatiality". Journal of Macromarketing 33, nr 1 (19.10.2012): 29–40. http://dx.doi.org/10.1177/0276146712462891.

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Kuzior, Aleksandra, Liudmyla Zakharkina, Zuzana Kubaščikova, Victor Chentsov i Serhiy Lyeonov. "Insurance market transparency research trends: Bibliometric analysis". Insurance Markets and Companies 14, nr 1 (27.12.2023): 136–52. http://dx.doi.org/10.21511/ins.14(1).2023.12.

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Transparency is a fundamental necessity for the insurance market in the modern fast-changing and digital world. The study aims to establish, based on bibliometric analysis, the research trends and subject areas of the insurance market transparency, including the impact of digital technologies, regulatory initiatives, and the internal policies of insurance companies. A bibliometric analysis of papers published in the journals indexed by the Scopus database for the years 1988–2023 was conducted to achieve this goal. Five clusters have been identified based on the analysis of the shared use of keywords, demonstrating the multidisciplinary nature of the research subject. They cover government regulation and risk management; ethics; technological innovations in increasing transparency; transparency of prices and costs in health insurance; and state medical insurance transparency. The analysis of insurance market transparency trends has allowed identifying four key stages of development: post-crisis regulatory mechanisms (2013–2016), Solvency II regulation effectiveness (2017–2019), transparency during the pandemic (2020–2021), and the impact of digital innovations since 2021. Spatial clustering made it possible to identify five groups of countries whose representatives are co-authors of research on insurance market transparency. The leading countries in research on insurance market transparency are the USA, the UK, and Germany. AcknowledgmentThis research was funded by the Ministry of Education and Science of Ukraine (projects No. 0122U000774 “Digitalization and transparency of public, corporate and personal finance: the impact on innovation development and national security”, No. 0123U101945 “National security of Ukraine through the prevention of financial fraud and money laundering: war and post-war challenges”). This research was funded under the research subsidy of the Faculty of Organization and Management of the Silesian University of Technology in Poland for the year 2023 (13/990/BK_23/0178).

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Camacho, Leticia. "Market Research Databases". Journal of Business & Finance Librarianship 13, nr 2 (czerwiec 2008): 157–61. http://dx.doi.org/10.1300/15470640802119570.

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Li, Xiang (Robert). "Emerging-Market Research". Journal of Travel Research 55, nr 4 (21.03.2016): 419–26. http://dx.doi.org/10.1177/0047287515625132.

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McNUTT, KRISTEN. "Market Research Data". Nutrition Today 28, nr 2 (marzec 1993): 37–42. http://dx.doi.org/10.1097/00017285-199303000-00007.

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Gudgin, David. "Market research aggregation". Business Information Review 24, nr 3 (wrzesień 2007): 185–92. http://dx.doi.org/10.1177/0266382107081614.

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Palmer, Stephen. "Editorial: Market Research". Counselling Psychology Review 8, nr 4 (listopad 1993): 3. http://dx.doi.org/10.53841/bpscpr.1993.8.4.3.

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Sidorov, A. A. "FOREIGN MARKET ACCESS IN THE SYSTEM OF MARKET RESEARCH". Вестник Института экономики Российской академии наук, nr 1 (2024): 138–53. http://dx.doi.org/10.52180/2073-6487_2024_1_138_153.

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The article presents a theoretical understanding of the concept of access to foreign markets in the context of market studies. It is determined that market access is a condition of the economic situation (conjuncture) formation, which has an impact on the elements of the reproduction process. The analysis of this category is necessary within the framework of market studies to complete the task of assessing the current and potential market capacity. The dependence of market access on the state of economic situation in the short and long term is analyzed, including in the context of the descending wave of the long economic cycle since the beginning of the second decade of the 21st century. The inverse relationship is also traced – the state of the conjuncture dependence on market access. Different approaches to market access research are shown depending on various types of forecasts. The issues of access to foreign markets and competitiveness in the system of market studies are differentiated. The problem of determining the primary source of success of export activities – the availability of competitive products or favorable market access conditions – is revealed; the author's view is presented.

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Breze, Olga, Vladimir Breze, Natalya Gryaznova i Aleksander Angersbah. "MARKET CAPACITY AS THE BASIS OF MARKETING RESEARCH FOOD MARKET OF KEMEROVO REGION". Foods and Raw Materials 3, nr 1 (1.07.2015): 132–39. http://dx.doi.org/10.12737/11246.

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Nekhoroshkova, Yu. "EDUCATIONAL SERVICES MARKET RESEARCH". Vìsnik Sumsʹkogo deržavnogo unìversitetu 2022, nr 2 (2022): 129–34. http://dx.doi.org/10.21272/1817-9215.2022.2-15.

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The problem of the connection between the amount of training of specialists and their employment in the field of economic activity at the current stage of economic development is becoming quite necessary for research. The education system must adjust its activities according to the needs of the labor market, and it, in turn, must provide information for education in a timely manner. This connection is fundamental and will help to ensure the perfect functioning of the markets under study. However, unfortunately, today the connection between the labor market and the market of educational services functions only conditionally. The main subjects of the educational services market are: applicants, parents, schools, employers, recruitment agencies, state institutions, other universities. Each of these subjects realizes certain economic interests. And only thanks to the functioning of the "win-win" system, maintaining the balance becomes possible. The researched interrelationships between the main subjects of the market of educational services indicate the imperfect functioning of the system today. By comparing the number of submitted applications for bachelor's degrees by field with the volume of their government orders, it became clear about the existing imbalance in the market. State-priority technical specialties are in minimal demand among applicants, who, instead, choose "fashionable" specialties. In turn, the university focuses on the demand of applicants, and this leads to an increase in the level of unemployment and oversaturation of the labor market with specialists in social sciences and the service sector. Another problem in maintaining the balance between education and the labor market is the passivity of employers. They do not provide timely information about existing problems and are not involved in forecasting the necessary specialists on the labor market. If, for example, the employer would involve students in solving existing problems, then everyone would be equally "winners". After all, students would have the opportunity to solve practical problems, and the company would receive new innovative solutions from students. By correcting this shortcoming, the functioning of the educational services market would improve significantly.

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Sun, Baowen, Wenjun Jing, Xuankai Zhao i Yi He. "Research on market power and market structure". International Journal of Crowd Science 1, nr 3 (4.09.2017): 210–22. http://dx.doi.org/10.1108/ijcs-08-2017-0009.

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Purpose This paper aims to clear whether the monopoly structure of the internet industry has produced market power and discussed the welfare change of the internet industry monopoly. Design/methodology/approach By using new empirical industrial organization methods and taking the e-commerce market as an example, the authors measured market power and economies of scale of the internet platform companies. Findings Internet platform enterprises have formed scale economy, but it has not had market power, and the industry still maintains high levels of competition; also, the emergence of large enterprises may increase the welfare of consumers. Originality/value The conclusion of this paper clarified actual competition status of internet industry and provided a new foothold for regulation and ideas for the traditional industry to crack the Marshall Conflict.

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Hari Purwanto, Heny Sidanti i Dian Citaningtyas Ari Kadi. "Traditional Market Transformation Into Digital Market (Indonesian Traditional Market Research Library)". International Journal of Science, Technology & Management 2, nr 6 (18.11.2021): 1980–88. http://dx.doi.org/10.46729/ijstm.v2i6.384.

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For many centuries traditional markets have become the economic strength of Indonesian society where trading business actors gather to carry out buying and selling transactions. Along with the development of the era, the advancement of information technology is developing very rapidly and changing many patterns of people live from various aspects of life as well as trade. In conventional trade, relying on traditional markets is considered inefficient considering the too long distribution channels of goods and the emergence of additional costs in trade, which causes a high cost economy. The shift of traditional markets to digital markets is an inevitable demand. This study discusses Digital Transformation in traditional markets and how the process should take place to provide some solutions to existing problems. The method used in this research is library research. The research locations are traditional Indonesian markets. Sources of data in this study were collected by collecting methods through literature, scientific publications, information from the internet. The data is induced and concludes the arguments that are made. The findings of this study are: The digital transformation of traditional markets to digital markets has not been fully carried out in Indonesia. Solution: Traditional market players are starting to open up to the online market. It is time for the government to build online infrastructure to move traditional markets to digital markets, although not completely so that marketing efficiency and convenience can increase overall welfare.

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Parmar, Parag P. "Research on the Indian Capital Market: A Review". Paripex - Indian Journal Of Research 3, nr 3 (15.01.2012): 72–73. http://dx.doi.org/10.15373/22501991/mar2014/80.

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Chatha, Damiya, i Raghu Raja Mehra. "Cloud Computing - A Market Perspective and Research Directions". International Journal of Science and Research (IJSR) 12, nr 9 (5.09.2023): 1038–44. http://dx.doi.org/10.21275/sr23910184444.

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Kjellberg, Hans, Kaj Storbacka, Melissa Akaka, Jennifer Chandler, John Finch, Sara Lindeman, Helge Löbler, Katy Mason, Janet McColl-Kennedy i Suvi Nenonen. "Market futures/future markets: Research directions in the study of markets". Marketing Theory 12, nr 2 (17.05.2012): 219–23. http://dx.doi.org/10.1177/1470593112444382.

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Duan, Yanzhi, Chunlei He, Li Yao, Yue Wang, Nan Tang i Zhong Wang. "Research on Risk Measurement of China’s Carbon Trading Market". Energies 16, nr 23 (1.12.2023): 7879. http://dx.doi.org/10.3390/en16237879.

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In today’s environmentally conscious world, carbon trading has emerged as a widely accepted economic instrument to mitigate the externalities resulting from deteriorating environmental problems. Consequently, the use of market-based mechanisms to address environmental issues has reached a global consensus. Many countries are implementing progressive steps by establishing carbon markets to promote low-carbon development and meet their carbon reduction targets. However, the inherent risks in carbon trading markets may hamper the formation of a reasonable carbon price signal, leading to inadequate stimulation of low-carbon technology investments and potential failure to achieve national emission reduction goals. Therefore, managing the risks associated with carbon trading markets is crucial. This study focuses on measuring the risk of China’s carbon market, with the primary aim of exploring carbon price fluctuation patterns and precisely measuring market risks. The risks associated with China’s carbon market are quantified and analyzed using the exponential generalized autoregressive conditional heteroskedasticity (EGARCH) model, extreme value theory (EVT), and the value at risk (VaR) method. Results show that (1) the effect of external shocks on each carbon market is asymmetrical, and positive shocks exert considerable leverage effects on carbon price fluctuations. (2) EVT can be used to effectively fit the risks in the carbon markets. The risks of each carbon market show different characteristics. The risk of Hubei and Guangdong carbon markets is relatively small, and the dynamic VaR is nearly ±0.2. (3) Compared with the performance of the Chinese carbon market, the performance of the European Union Emission Trading Scheme is more stable, and its dynamic VaR for most of the period is within ±0.1, which is considerably lower than the VaR of other Chinese carbon markets. This study also proposes suitable policy implications to ensure the healthy and sustainable development of China’s carbon market.

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Klingert, Frank M. A. "The Structure of Prediction Market Research: Important Publications and Research Clusters". Journal of Prediction Markets 11, nr 1 (30.05.2017): 51–65. http://dx.doi.org/10.5750/jpm.v11i1.1294.

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This research paper identifies the most important publications and research clusters in the field of prediction markets. Two literature reviews in 2007 and 2014 have already shown a rising number of publications and classified them into several classes. However, the a priori selection of classes limited the analysis. Furthermore, it is still not quantitatively measured which publications have influenced prediction market research most. This research paper extends the existing literature based on the analysis of more than 18,000 citations. Thus, it identifies the most important publications and relevant research topics. It indicates that prediction market research relies primarily on publications within its own field. This paper concludes that some publications have already become “classic” and four main research clusters have emerged: Efficient information aggregation, manipulation, innovation markets and forecasting elections.

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Bailey, Pippa, Gareth Pritchard i Hollie Kernohan. "Gamification in Market Research". International Journal of Market Research 57, nr 1 (styczeń 2015): 17–28. http://dx.doi.org/10.2501/ijmr-2015-003.

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Research undertaken into the role of gamification in online surveys has already clearly demonstrated that applying some gamification principles can significantly increase the richness of spontaneous data and participant engagement, as well as the time that participants take to complete a survey. It is obviously appreciated that consumer engagement is critical for ensuring completion rates, reducing boredom within survey and also for panel membership moving forward, but the primary consideration and focus when designing any research survey has to be on accessing reality for the consumer and hence data validity. This paper shares the results of a research-on-research study that was conducted to understand the role of gamification, not only in terms of participant engagement and richness of data but also data validity.

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Yallop, Anca C., i Simon Mowatt. "Investigating Market Research Ethics". International Journal of Market Research 58, nr 3 (maj 2016): 381–400. http://dx.doi.org/10.2501/ijmr-2016-011.

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In academic and practitioner literature, codes of ethics are generally understood to act as a mechanism guiding and ensuring ethical behaviour. However, this premise has not yet been thoroughly explored. Using a qualitative research approach this study examines the tools used in ethical decision-making by New Zealand marketing research practitioners, with a focus on client relationships. Participants reported on their awareness, familiarity, and use of professional and organisational codes of ethics. In particular, information was sought on how ethical issues were dealt with when they arose in their relationships with clients. This empirical research focused on the effects of different variables and emerging constructs, and the interplay between them, on ethical decision-making in client relationships. The paper concludes with a discussion of research contributions, implications for the practice of marketing research, and future research opportunities.

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28

Smart, John. "Statistics in Market Research". Journal of the Royal Statistical Society: Series A (Statistics in Society) 168, nr 3 (lipiec 2005): 630–31. http://dx.doi.org/10.1111/j.1467-985x.2005.00368_3.x.

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Cosic, Dijana. "Neuromarketing in Market Research". Interdisciplinary Description of Complex Systems 14, nr 2 (2016): 139–47. http://dx.doi.org/10.7906/indecs.14.2.3.

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Annis, Izabela E. "Statistics in Market Research". American Statistician 60, nr 4 (listopad 2006): 345. http://dx.doi.org/10.1198/tas.2006.s63.

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Mathur, Akhil, Lakshmi Manasa Kalanadhabhatta, Rahul Majethia i Fahim Kawsar. "Moving Beyond Market Research". Proceedings of the ACM on Interactive, Mobile, Wearable and Ubiquitous Technologies 1, nr 3 (11.09.2017): 1–27. http://dx.doi.org/10.1145/3130947.

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Maris, L. "What value market research?" British Dental Journal 175, nr 3 (sierpień 1993): 90. http://dx.doi.org/10.1038/sj.bdj.4808236.

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McGuire, Christine. "Reviews : Marketing market research". Health Education Journal 50, nr 3 (wrzesień 1991): 150–51. http://dx.doi.org/10.1177/001789699105000317.

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Poynder, Richard. "WHAT PRICE MARKET RESEARCH?" Online and CD-Rom Review 17, nr 6 (czerwiec 1993): 391–94. http://dx.doi.org/10.1108/eb024471.

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Cowan, David. "Understanding in Market Research". Marketing Intelligence & Planning 11, nr 11 (listopad 1993): 9–14. http://dx.doi.org/10.1108/02634509310046106.

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Sanchez, Ron, i D. Sudharshan. "Real‐time Market Research". Marketing Intelligence & Planning 11, nr 7 (lipiec 1993): 29–38. http://dx.doi.org/10.1108/02634509310051551.

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Miller, Thomas W., i Peter R. Dickson. "On-line Market Research". International Journal of Electronic Commerce 5, nr 3 (marzec 2001): 139–67. http://dx.doi.org/10.1080/10864415.2001.11044213.

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HOROWITZ, LAWRENCE P. "Nurses and Market Research". Nursing Management (Springhouse) 23, nr 11 (listopad 1992): 54–56. http://dx.doi.org/10.1097/00006247-199211000-00011.

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Broberg, Morten. "Market Research in Poland". Journal of Euromarketing 4, nr 1 (3.03.1995): 63–81. http://dx.doi.org/10.1300/j037v04n01_05.

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Hodgson, Peter. "Market research in tourism". Tourism Management 12, nr 4 (grudzień 1991): 274–79. http://dx.doi.org/10.1016/0261-5177(91)90040-z.

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Flavell, Richard. "Japanese financial market research". International Journal of Forecasting 8, nr 2 (październik 1992): 270–71. http://dx.doi.org/10.1016/0169-2070(92)90125-s.

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Antonova, Irina, Anna Vesnina i Vladislav Shadrin. "Dietary Supplements Market Research". Food Processing: Techniques and Technology 50, nr 3 (12.10.2020): 503–14. http://dx.doi.org/10.21603/2074-9414-2020-3-503-514.

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Introduction. The market of dietary supplements is actively developing due to the general deterioration of public health and the fact degenerative diseases affect younger population. Functional foods and biologically active additives can prevent and treat various pathological processes. Unlike pharmaceuticals, they provoke neither addiction nor allergic reactions and do not accumulate in the human body. Therefore, consumer interest in dietary supplements is a relevant research issue. The research objective was to conduct marketing research in order to study the current state of the market of dietary supplements. Study objects and methods. This research was based on a systematic approach and abstract-logical, statistical-economic, and graphical methods. Results and discussion. The marketing research made it possible to classify biologically active additives on the pharmaceutical market of Kemerovo (Russia). The market included 45 organizations and 15 brands. A sociological survey of 100 respondents revealed that the younger participants were familiar with the concept of dietary supplements. All respondents monitored the state of their health; however, their attitude to functional food additives was quite neutral. They used supplements for general health promotion and to solve particular problems, e.g. acne. On average, they took one course of administration per year based on medical prescriptions and recommendations of close relatives. The survey identified the most popular brands and producers of dietary supplements in Kemerovo. Most supplements were purchased in pharmacies and specialized stores. Packaging appeared to be the least important factor that affected the consumer behavior. The paper introduces some recommendations on attractive packaging. Conclusion. Biologically active additives replenish the necessary amount of nutrients to maintain health, which makes them a popular product on Kemerovo market. Further study is required, despite the obvious benefits of functional additives.

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Meabon, David L., James W. Kelley i Dennis L. Jackson. "Admitted Student Market Research:". Journal of Marketing for Higher Education 5, nr 2 (6.07.1994): 17–30. http://dx.doi.org/10.1300/j050v05n02_02.

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Bock, Timothy, i John Sergeant. "Small Sample Market Research". International Journal of Market Research 44, nr 2 (marzec 2002): 1–7. http://dx.doi.org/10.1177/147078530204400205.

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Lauglaug, Antonio S. "Why Technical‐Market Research?" Journal of Business Strategy 13, nr 5 (maj 1992): 26–35. http://dx.doi.org/10.1108/eb039514.

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Rogers, David. "Market research in retailing". Retail and Distribution Management 13, nr 1 (styczeń 1985): 21–24. http://dx.doi.org/10.1108/eb018259.

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Rogers, David. "Market research in retailing". Retail and Distribution Management 13, nr 3 (marzec 1985): 56–58. http://dx.doi.org/10.1108/eb018271.

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Aleksandrova, Elena, Natalia Razina i Vera Golovina. "Innovative market research functions". E3S Web of Conferences 420 (2023): 08002. http://dx.doi.org/10.1051/e3sconf/202342008002.

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The relevance of the article lies in the discussion of the marketing strategy and success of companies that have achieved world fame. The purpose of the work is to conduct an assessment of the company's activities, as well as to show how, using elements of marketing, you can achieve tremendous success. The task of the study is to study the market, the proper organisation of fast food, and the study of the psychology of people. The results of the research will allow managers of organizations to increase the efficiency of using human capital. The novelty of the development is determined, in our opinion, on the one hand, by the methodological approach to the correlation of many existing versions of the interpretation of this problem. Also, within each direction, the corresponding concepts are defined, on which they are based, and which, in turn, reflect the real prerequisites for the diversity of versions in the past and present. It is known that marketing is a continuous process in which goals change: when one is achieved, a new one is set. Here, it is of no small importance to involve children and adolescents in the use of hamburgers through the organisation of playgrounds, family trips and food sets for children with toys.

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Niu, Yitong. "Research on the Development of Growth Enterprise Market in China". Finance and Market 6, nr 1 (21.04.2021): 44. http://dx.doi.org/10.18686/fm.v6i1.3175.

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In this paper, firstly, the definition and market positioning development of GEM are summarized, and the current situation of GEM development is analyzed. At the same time, compared with the main board market, overseas GEM and mature American market, it is found that the GEM market is gradually approaching the standards of overseas markets in terms of IPO, but this is not an act of spontaneous regulation of market system because of the rapid issuance of new shares. So there is no stability, and it is still necessary to continue to make efforts in the construction of various systems. Finally, the paper puts forward some suggestions on the development of China’s GEM market, namely, actively learning from the successful development experience of overseas GEM markets and setting clear targets according to market positioning.

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Momot, Raisa V., i Anna Yu Nebesnaya. "Research of the main segments of the fertilizer market". BIO Web of Conferences 103 (2024): 00073. http://dx.doi.org/10.1051/bioconf/202410300073.

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This article is devoted to an overview of the main segments of both the global market and the Russian fertilizer market. The main trends occurring in these markets have been identified. The market for organic fertilizers was studied as an integral part of the global fertilizer market. Positive dynamics towards the development of organic farming in the world have been noted. Factors influencing the dynamics of development of the fertilizer market in general and the organic fertilizer market in particular have been identified.

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Artykuły w czasopismach na temat „Market research”

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