Rozprawy doktorskie na temat „Franchising”
Utwórz poprawne odniesienie w stylach APA, MLA, Chicago, Harvard i wielu innych
Sprawdź 50 najlepszych rozpraw doktorskich naukowych na temat „Franchising”.
Przycisk „Dodaj do bibliografii” jest dostępny obok każdej pracy w bibliografii. Użyj go – a my automatycznie utworzymy odniesienie bibliograficzne do wybranej pracy w stylu cytowania, którego potrzebujesz: APA, MLA, Harvard, Chicago, Vancouver itp.
Możesz również pobrać pełny tekst publikacji naukowej w formacie „.pdf” i przeczytać adnotację do pracy online, jeśli odpowiednie parametry są dostępne w metadanych.
Przeglądaj rozprawy doktorskie z różnych dziedzin i twórz odpowiednie bibliografie.
Konečný, Lukáš. "Franchisingový koncept pro rozvoj autoservisu". Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-222041.
Pełny tekst źródłaEppenberger, Alexander. "Das Erfolgskonzept Franchising". St. Gallen, 2008. http://www.biblio.unisg.ch/org/biblio/edoc.nsf/wwwDisplayIdentifier/05606397001/$FILE/05606397001.pdf.
Pełny tekst źródłaOhlsson, Anna, i Sara Hernström. "Styrning inom Franchising". Thesis, Linköping University, Department of Management and Economics, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-290.
Pełny tekst źródłaBakgrund: Franchisekedjors framgång är beroende av att affärsidén följs till punkt och pricka, vilket medför att franchisetagare på många sätt blir styrda och begränsade i sitt agerande. Franchisetagare bör emellertid, inom de grundläggande ramarna, få ett visst spelrum för att driva sin verksamhet. En central fråga för franchisegivare är således hur de ska utforma de ramar inom vilka franchisetagarna ska hålla sig.
Syfte: Studiens syfte är att undersöka vad franchisegivare ämnar uppnå genom att styra sina franchisetagare samt att beskriva hur de styr, vilka styrproblem som den aktuella styrningen kan motverka och vilka bieffekter som kan uppstå.
Genomförande: Studien bygger på en litteraturstudie av texter som på olika sätt relaterar till franchising.
Resultat: Franchisegivare strävar mot att få franchisetagare att fokusera på enhetlighet, en tillfredställande kvalitet och hög omsättning. Styrning sker framför allt genom omfattande direktstyrning i form av drifthandböcker och franchiseavtal, vilka både begränsar franchisetagarnas handlingar samt tydliggör vilka beteenden som är önskvärda. Personalstyrning, i form av rekrytering är ett mycket viktigt styrverktyg då det är av yttersta vikt för franchisegivare att hitta franchisetagare med de rätta attityderna. Den omfattande direktstyrningen kan skapa konflikter mellan parterna samt hämma franchisetagares initiativförmåga.
Background: The success of franchise systems is to a large extent dependent on the strict following of the business concept, which implies that the franchisees’ behaviour in many ways is controlled and restricted. Franchisees should, however, within the frames of the business concept, be given a certain amount of freedom to manage their business. Thus, a key question for franchisors is how to design the frames within which the franchisees should operate.
Purpose: The purpose of the study is to investigate what franchisors intend to achieve by controlling their franchisees and to describe how they use management control, which control problems the management control can counteract and which side effects that may arise.
Realisation: The study was carried out through a literature study.
Results: Franchisors strive to encourage franchisees to focus on uniformity, a satisfying level of quality and high turnover. Management control is mainly carried out through extensive use of action control in the form of manuals and franchise contracts, which restrict the franchisees’ actions as well as clarify desirable behaviors. Personnel control, in the form of recruitment, is a highly important tool, since it is crucial for franchisors to find franchisees with the right attitudes. The comprehensive use of action control may cause conflicts between the parties as well as inhibit the franchisees’ initiatives.
Piteráková, Leona. "Podnikatelský záměr - Franchising". Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-10137.
Pełny tekst źródłaHampejsová, Jitka. "Franchising a právo". Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193727.
Pełny tekst źródłaNarkander, Christoffer, i Elena Ilchishina. "Franchising i den svenska fastighetsmäklarbranschen : Franchising in the Swedish real estate industry". Thesis, Karlstad University, Karlstad University, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-5937.
Pełny tekst źródłaSammanfattning Bakgrund
Idag blir det allt mer vanligt att mindre enskilda mäklarbyråer ansluter sig till de stora franchisekedjorna. Anslutningen innebär att den tidigare enskilde aktören lämnar sitt varumärke och sin tidigare affärsidé för att istället ta del av ett välkänt varumärke och ett framgångsrikt affärskoncept.
Syfte & metod
Syftet med uppsatsen är att studera vilka positiva och negativa effekter franchising bidrar med i den svenska fastighetsmäklarbranschen samt vilka ekonomiska och personliga kriterier franchisegivarna ställer på franchisetagarna. Studien är en kvalitativ undersökning där väl insatta aktörer ifrån fastighetsmäklarbranschen har intervjuats om franchising.
Resultat
Studien visar att det finns både positiva och negativa sidor med franchising. Franchisegivarna upplever att franchising bidrar till en mer företagsam anda och bättre driv igenom hela verksamheten. De upplever dock att det krävs relativt höga volymer för att bli en framgångsrik franchisekedja. Franchisetagarna ser mycket positivt på det väletablerade varumärket och upplever att de tjänster som tillkommer genom franchising har bidragit till att de kan ägna mer tid åt den inkomstdrivande verksamheten. De upplever dock att deras frihet begränsas jämfört med när de drev egen mäklarbyrå. iii
Nowadays it is becoming more and more common for small individual estate agencies to merge with bigger franchisements. The merging constitutes to the previous individual executor leaving his/her trademark and the pre-existing business idea and substituting them with a renowned trademark and a successful business concept.
The purpose of the thesis is to study the positive and negative effects franchising may have on the Swedish real estate market as well as the economic and personal criteria conditions the franchisers may place upon the franchisees. The research has utilised qualitative data where experts from the appropriate area of expertise have been interviewed about franchisement.
The research has shown upon both positive and negative issues with regards to franchisement. The franchisers experience that franchisement contributes to a richer entrepreneurial spirit and a better drive in the whole scheme. However, it needs mentioning that there needs to be a relatively high volume conversion to become a successful franchisement. The franchisees also find positive points in the established trademark and feel that the services that arise through the franchisement have contributed to them being able to devote more time to the profit income activities. The negative aspect to the franchisement according to the franchisees is the restrictions placed upon them in comparison to when they were executing on their own.
Result
Purpose & method
Abstract
Background
Bitar, Linda, i Alber Nader. "Franchising inom mäklarbyråer --‐‑En kvalitativ undersökning om franchising sett ur mäklarens perspektiv". Thesis, Örebro universitet, Handelshögskolan vid Örebro Universitet, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-51355.
Pełny tekst źródłaHaraldsson, Anna. "Konkurrensrättsliga aspekter på franchising". Thesis, Örebro University, Department of Behavioural, Social and Legal Sciences, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-1434.
Pełny tekst źródłaFranchiseavtal är en typ av vertikalt avtal och bedöms på ett generösare sätt än horisontella avtal, dock kan även denna typ av avtal innebära skadeverkningar på konkurrensen. EU
strävar efter att uppnå fri och effektiv konkurrens, vilket gör det nödvändigt att undersöka hur detta bäst säkerställs. Den amerikanska antitrusträtten syftar till att säkerställa konsumenternas välfärd, vilket anses bäst uppfyllt genom fri konkurrens. Syftet med uppsatsen är att undersöka hur synen på franchiseavtal är inom dessa två rättsystem och se
vilka effekter som ett franchiseavtal kan ha på konkurrensen. Franchising kännetecknas av att en franchisegivare ger franchise till en franchisetagare, som måste leva upp till en viss standard och tillämpa vissa metoder vid försäljning av de produkter som tillhandahålls av
franchisegivaren. Risken att denna typ av avtal skulle innebära skador på konkurrensen är små, men trots detta faller franchiseavtalen inom tillämpningsområdet för till exempel artikel 81 EGF och sektion ett i Sherman Act. Då konkurrensrätten är starkt influerad av ekonomiskt tänkande, blir ekonomiska skolor av intresse vid bedömningen av franchiseavtal. Ekonomiska skolor som kommer att tas upp är Chicagoskolan och post-Chicagoskolan. Ekonomerna inom dessa skolor tenderar att behandla franchiseavtal som en typ av avtal som har små skadliga effekter på konkurrensen och ofta har positiva
konsekvenser för konsumenter.
Både amerikanska och europeiska konkurrensmyndigheter tenderar att ha en positiv bild av franchising då avtalsformen ofta gynnar alla parter. Genom rättsfall och beslut har det framkommit att franchiseavtalens laglighet beror på vilka klausuler som är inkorporerade i avtalet och att bedömningen görs från fall till fall. Klausuler som vanligtvis anses hämma konkurrensen är sådana som leder till att marknaden delas upp och klausuler som inte tillåter att franchisetagaren deltar i priskonkurrens. Problem kan dock uppstå genom att skyddet för franchisegivaren är alltför långtgående och att vissa klausuler som anses nödvändiga för att skydda franchisenätverkets identitet och rykte kan ha skadeverkningar.
Sanghavi, Nitin. "Retail franchising : international perspective". Thesis, University of Manchester, 2010. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.525242.
Pełny tekst źródłaAjayi-Obe, Olufunmilola Olufisayo. "Franchising : the entrepreneurial paradox". Thesis, University of Surrey, 2007. http://epubs.surrey.ac.uk/737/.
Pełny tekst źródłaMaziero, Marcelo 1967. "Franchising in commercial banking". Thesis, Massachusetts Institute of Technology, 2000. http://hdl.handle.net/1721.1/9183.
Pełny tekst źródłaTitle as it appears in MIT commencement exercises program, June 2000: Franchising of branches in commercial banking
In the increasingly competitive environment faced by commercial banks at the retail segment of the market, one of the greatest challenges is to build and maintain an efficient and effective distribution channel, offering a superior quality of services to the customers, with low operational costs and minimum initial investment. Although apparently paradoxical, all these factors are crucial for a bank in getting and sustaining competitive advantage on such a highly competitive market. The focal point of this thesis is the proposition of the franchise system for the network of branches at commercial banks, as a way to dramatically reduce the constraints faced when trying to improve the distribution channel and, as an ultimate consequence, becoming more competitive. I firstly set the backdrop for the thesis in analyzing the importance of the distribution channel on the competitiveness of a commercial bank operating on the retail segment. The conclusion of this analysis is that the traditional model of growth using owned branches and ATM's has two main drawbacks. The first is the lack of flexibility in fitting the channels to the demand. The second is that it does not address the main constraints of growth: free capital to invest in growth and human resources with the desirable profile. With the backdrop set, I propose a set of alternative models of growth that are intended to increase flexibility (and eventually efficiency) of the distribution channels, and mainly to reduce the influence of the constraints on the growth and efficiency. Among these alternative model it is the franchise system. Most of the thesis is devoted to the description of the franchise model for commercial banks, with the relevant operational aspects of the interfaces between the bank and the franchisees, as well as the importance of the design of the incentives in order to fully achieve the potential benefits of the system. Complementing the description of the potential benefits and the risks in adopting the new system, I establish a set of actions to reduce those risks as well as the basic requirements a bank must meet before initiating the process of implementing the franchise system.
by Marcelo Maziero.
S.M.
Silva, Flávio Lucas de Menezes. "Franchising e estabelecimento franqueado". Pontifícia Universidade Católica de São Paulo, 2009. https://tede2.pucsp.br/handle/handle/8448.
Pełny tekst źródłaThis dissertation intends to study the doctrine of franchising under special perspectives. It aims to give an overview of the historical and structural development of this precept since its remote origins, in Brazil and in other countries, to better understand its legal forms of materialization and its legal implications, during the times and in the contemporary era. Using philosophical conceptions, such as the doctrine named Culturalismo and the Three-dimensional Law Theory of the author Miguel Reale, as well as the entailed theories of the Intellectual Property knowledge; Contract Law; and the Theory of the Company , this study aspires to apprehend the way the 3rd generation s franchising principle, known as the Business Format Franchising main object of this dissertation - is related with the present consumer society, the economic field and, specially, with other related legal precepts, such as the know-how, the goodwill, and, particularly, the business establishment. It is determined to understand the Dasein of franchising in the contemporary world
A presente investigação tem por propósito o estudo do instituto do franchising segundo perspectivas singulares. Procura-se dar conta do desenvolvimento histórico e estrutural do instituto desde suas mais remotas origens, no Brasil e no mundo, para melhor compreender suas formas de manifestação e suas implicações jurídicas, ao longo do tempo e no mundo contemporâneo. Partindo de concepções filosóficas tais como o culturalismo e a Teoria Tridimensional do Direito formulada por Miguel Reale, bem como, as teorias vinculadas ao universo da Propriedade Intelectual, do Direito Obrigacional e da Teoria da Empresa, este estudo intenta apreender de que modo o instituto do franchising de terceira geração, isto é, o Business Format Franchising objeto fulcral deste trabalho se relaciona com a atual sociedade de consumo, as esferas econômicas e, especialmente, com outros institutos jurídicos a ele relacionados, tais como o know-how, o Aviamento, e, particularmente, o Estabelecimento Empresarial, com o fito de precisar o seu Dasein no mundo contemporâneo
Sierralta, Ríos Aníbal. "El contrato de franchising". IUS ET VERITAS, 2016. http://repositorio.pucp.edu.pe/index/handle/123456789/123220.
Pełny tekst źródłaKovalská, Jana. "Franchising- možná forma spolupráce". Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76619.
Pełny tekst źródłaČakarová, Rosica. "Analýza výhodnosti franchisingu v gastronomii". Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-201870.
Pełny tekst źródłaHoleček, Jan. "Aplikace franchisingu v potravinářském odvětví". Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-7514.
Pełny tekst źródłaKarvánková, Iva. "Franchising jako forma vstupu na trh". Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-199795.
Pełny tekst źródłaVedej, Josef. "Franchising jako metoda tvorby sítě". Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-10335.
Pełny tekst źródłaDel, Fabro Elena <1987>. "Il franchising internazionale in Cina". Master's Degree Thesis, Università Ca' Foscari Venezia, 2013. http://hdl.handle.net/10579/2500.
Pełny tekst źródłaMaňasová, Petra. "Franchisingový projekt Hračky Modré z nebe". Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-10360.
Pełny tekst źródłaAlon, Ilan. "The internationalization of US franchising systems /". New York [u.a.] : Garland, 1999. http://www.loc.gov/catdir/enhancements/fy0652/99036253-d.html.
Pełny tekst źródłaCox, Juliet Anna. "Geographical dimensions of business format franchising". Thesis, University of Southampton, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.395914.
Pełny tekst źródłaGonçalves, Rui Pedro Bispo. "O caso do franchising – Os Ursitos". Master's thesis, Instituto Superior de Economia e Gestão, 2017. http://hdl.handle.net/10400.5/15500.
Pełny tekst źródłaEste estudo de caso de ensino apresenta uma história real que pode ser demonstrativa do tecido empresarial português, na medida em que se trata de uma empresa de índole familiar e não cotada em mercados de capitais. Retratando uma organização cujo principal objeto era o comércio por grosso de mobiliário infantil e que tinha um capital privado. Esta entidade desenvolvia as suas operações recorrendo a uma cadeia de franchising. Depois de uma fase de grande expansão e na sequência de um aumento substancial das dívidas que as lojas tinham para com a empresa-mãe, a empresa começou a ter graves problemas de liquidez. O que se propõe com este caso de ensino é que os alunos, com avançados conhecimentos de Corporate Finance, sejam capazes de desenvolver uma avaliação de uma empresa privada de caráter familiar. Os dados fornecidos são relativos aos processos, políticas internas e operações da empresa, bem como às demonstrações financeiras.
This case study presents a real story that can be demonstrative of the Portuguese business units insofar as it is a family business and not listed on capital markets. Portraying an organization whose main object was the wholesale trade of children's furniture and which had a private capital. This entity developed its operations using a franchising chain. After a major expansion and following a substantial increase in the debts that the stores had to the Master Franchise, the company began to have serious liquidity problems. What is proposed with this case is that students, with advanced knowledge of Corporate Finance, are able to develop a valuation of a private company with familiar structure. The data provided are related to the company's internal processes, policies and operations, as well as financial statements.
info:eu-repo/semantics/publishedVersion
Besedin, D. "Justification of the franchising economic efficiency". Thesis, Sumy State University, 2017. http://essuir.sumdu.edu.ua/handle/123456789/65633.
Pełny tekst źródłaKretinin, Andrey A. "ESSAYS ON GOVERNANCE PERSPECTIVE ON FRANCHISING". Kent State University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=kent1436796322.
Pełny tekst źródłaZánová, Daniela. "Franchising a jeho použití v praxi". Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-77193.
Pełny tekst źródłaHovorková, Petra. "Franchising jako metoda vstupu na trh". Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113327.
Pełny tekst źródłaGeddes, Julie Ann. "Tendências, idéias e soluções em franchising". reponame:Repositório Institucional do FGV, 1998. http://hdl.handle.net/10438/5523.
Pełny tekst źródłaO estudo a seguir disserta sobre o tema de franchising, mais especificamente sobre as tendências, idéias e soluções inovadoras desenvolvidas neste ramo em resposta à rápida globalização do mercado. 'Franchising é um método para a distribuição de produtos e/ou serviços que depende, basicamente, da capacidade de se reproduzir, em locais diferentes, um mesmo 'conceito de negócio' ... Num relacionamento de franquia, há normalmente duas partes: de um lado, o franqueador (o dono da marca e do sistema e quem concede a franquia) e, de outro lado, o franqueado (aquele que implanta a loja, o restaurante, a assistência técnica ou o que seja que o franqueador o autorize a instalar, operar e administrar)'.
Zampieri, Carlo Spiridione <1992>. "LEGAL REGULATION OF FRANCHISING IN CHINA". Master's Degree Thesis, Università Ca' Foscari Venezia, 2019. http://hdl.handle.net/10579/14463.
Pełny tekst źródłaFontander, Sol-Britt. "Regelverket kring franchiseavtal - skydd för ett affärskoncept?" Thesis, Örebro universitet, Institutionen för juridik, psykologi och socialt arbete, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-27201.
Pełny tekst źródłaFrank, Franziska. "Franchising in Russland rechtliche Grundlagen und Probleme /". München : Beck, 2000. http://catalog.hathitrust.org/api/volumes/oclc/45541407.html.
Pełny tekst źródłaAlam, Saiful, i Antonia Rozario. "Franchising : - Franchisetagarens möjligheter till förändring av varuutbudet". Thesis, Södertörn University College, School of Business Studies, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-1049.
Pełny tekst źródłaFranchising är en form av samverkan mellan två näringsidkare; franchisegivaren och franchisetagaren. Precis som andra former av verksamheter är det viktigt för franchiseföretag att kunna anpassa sig till marknadsförändringar och kunna erbjuda ett konkurrenskraftigt utbud. Dock är deras handlingsmöjligheter att anpassa sig till förändringar begränsade på grund av det strikta avtalet. Därför är syftet med denna uppsats är att förstå franchisetagarens syn på franchiseverksamhet och till vilken grad varuutbudet påverkas av styrning från franchisegivaren. Uppsatsen är begränsad till varumärkesbutiker inom modebranschen eftersom denna bransch är i ständig förändring och konkurrensutsatt. Anpassning till förändring för att vara konkurrenskraftig är en viktig del i vår studie. Dessutom har vi valt att endast undersöka Business Format. För att uppnå vårt syfte valde vi att genomföra fallstudier, som bestod av tre intervjuer med franchisetagare i samma antal varumärkesbutiker i Stockholm. Varumärkesbutikerna som valdes ingår i två koncerner, RNB och Bestseller. Studien bestod dessutom av en intervju med Svenska Franchiseföreningens VD. Utifrån vår empiri och analys kommer vi fram till att avtalet är den centrala styrningsmekanismen som kontrollerar franchisetagarens verksamhet. Det förekommer oenigheter mellan parterna vad gäller avtalet och förändringar i sortimentet. Påtagligt är att detta leder till en sorts maktspel mellan parterna. Franchisetagare har ytterst små möjligheter att kunna påverka varusortimentet, inredningen eller marknadsföringen. Detta på grund av att det är franchisegivaren som gärna vill bibehålla grundkonceptet vilket tolkas som franchisekedjans identitet. Dock så förekommer en önskan hos franchisetagarna om lite mer handlingsfrihet utanför avtalets ramar. Framförallt vad gäller att anpassa sig till kundens efterfrågan. Detta eftersom de dagligen bemöter kundernas behov och ser vilka trender som förekommer på marknaden.
Franchise is a form of cooperation between two merging parts: a franchisor and franchisee. In similarity to other businesses, it is important for a company based on franchising to adjust to the rapid market changes in order to achieve a competitive advantage of commodities. Due to the strict franchise agreement, the franchisees are restricted in adapting to the market changes. The purpose of this thesis is, therefore, to get an understanding of the franchisees perspective in their business, and also to see to what degree the commodities are affected by the control from the franchisor. We have chosen to limit the study to brand retail-stores in the fashion industry because of the rapid changes that distinguish it. Adjustment to changes in order to become more competitive is the point of weight in our thesis. We have also restricted us to Business Format Franchising. Casestudies was performed to fulfil the purpose of the thesis. The study consists of interviews with franchisees from three brand-retail stores in Stockholm. The selected brand retail-stores are part of the two corporations, namely, RNB and Bestseller. An interview with the vice president of the Swedish Franchise Association was also conducted. Based on our findings in the empirical material and analysis we have come to the conclusion that the franchise agreement is the central controlling force that allows the franchisor to control their franchisees business. There are indifferences between the two parts when it comes to the franchise agreement and when it comes to changes in the supply. It is obvious that it leads to a power struggle between those involved. The franchisee has undeniably small opportunities to effect merchandise supply, interior decorating and marketing. This is because the franchisor holds a firm hand around the basic concept which acts as an identity for the franchise line. Thus, there is a need from the franchisees to more free thinking outside the borders of the agreement, specially in the matter of adapting to customer requests. That is because they daily encounter consumer needs and has an overview of the trends on the market.
Herke, Marie, i Marielle Olivers. "Nyttan av franchising i den svenska fastighetsmäklarbranschen". Thesis, Karlstads universitet, Fakulteten för ekonomi, kommunikation och IT, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-14242.
Pełny tekst źródłaFranchising is the most common affiliation in the real estate industry and most of the largest real estate agencies are franchise chains. It is difficult for the independent agencies to survive in the competition. Independent agencies can survive in small cities or if they are specialized in different areas of the real estate industry. The last couple of years the number, of real estate agents connected to an affiliation have increased significantly and most affiliations are nationwide. The intention of our thesis is to analyze what expectations franchisees, that have been independent, had on the franchise before they got affiliated. We have also investigated if the franchise met the expectations. Our study has been done by interviews with franchisees from different affiliations in Sweden. All franchisees had an independent agency before they got affiliated. The result of our study is that the franchisees had big expectations on marketing and the effect of the brand. Their expectations were met by the franchise. Another intention of our thesis was to explore if the benefits of franchise excess the cost that the franchisees pay for being affiliated. The conclusion of our thesis is that franchise is worth the fee franchisees pay to be a part of franchise.
Mendelsohn, Martin. "Effective business and professsional practices in franchising". Thesis, Middlesex University, 1999. http://eprints.mdx.ac.uk/6480/.
Pełny tekst źródłaClarkin, John E. "Entrepreneurial opportunities and performance in franchising firms". Thesis, University of Stirling, 2002. http://hdl.handle.net/1893/986.
Pełny tekst źródłaGrandner, Thomas. "A note on franchising and wage bargaining". Inst. für Volkswirtschaftstheorie und -politik, WU Vienna University of Economics and Business, 2004. http://epub.wu.ac.at/840/1/document.pdf.
Pełny tekst źródłaSeries: Working Papers Series "Growth and Employment in Europe: Sustainability and Competitiveness"
Carvalho, Ana Branco da Silva Soeiro de. "Estrutura do multifranchinsing nas redes de franchising". Doctoral thesis, Instituto Superior de Ciências Sociais e Políticas, 2013. http://hdl.handle.net/10400.5/7150.
Pełny tekst źródłaDicke, Thomas S. "Franchising in the American economy, 1840-1980 /". The Ohio State University, 1988. http://rave.ohiolink.edu/etdc/view?acc_num=osu148759630735918.
Pełny tekst źródłaDaňkovský, Jiří. "Franchising a jeho uplatnění v podnikatelské praxi". Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-73219.
Pełny tekst źródłaKulhavý, Zdeněk. "Franchising a jeho uplatnění v podnikatelském plánu". Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-165366.
Pełny tekst źródłaBothams, Christopher M. "Australia’s entrepreneurial spirit: the contribution of franchising". Thesis, Curtin University, 2008. http://hdl.handle.net/20.500.11937/1959.
Pełny tekst źródłaBothams, Christopher M. "Australia’s entrepreneurial spirit: the contribution of franchising". Curtin University of Technology, Graduate School of Business, 2008. http://espace.library.curtin.edu.au:80/R/?func=dbin-jump-full&object_id=18679.
Pełny tekst źródłaPreißner, Markus. "Franchisegebühren : Ziele, Aktionsparameter, Bestimmungsfaktoren". Köln Kölner Wiss.-Verl, 2005. http://deposit.ddb.de/cgi-bin/dokserv?id=2657073&prov=M&dokv̲ar=1&doke̲xt=htm.
Pełny tekst źródłaDyczkowska, Anna. "Development of the franchise concept for a language school in Poland". [S.l. : s.n.], 2005. http://www.bsz-bw.de/cgi-bin/xvms.cgi?SWB11759397.
Pełny tekst źródłaWeaven, Scott, i n/a. "Factors influencing the decision to adopt multiple unit franchising arrangements". Griffith University. Department of Marketing, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20041014.161109.
Pełny tekst źródłaWeaven, Scott. "Factors influencing the decision to adopt multiple unit franchising arrangements". Thesis, Griffith University, 2004. http://hdl.handle.net/10072/365302.
Pełny tekst źródłaThesis (PhD Doctorate)
Doctor of Philosophy (PhD)
Department of Marketing
Griffith Business School
Full Text
Babington, Thorszelius Charlotta. "Strategisk kommunikation inom franchising, en fallstudie av Gallerix". Thesis, Uppsala University, Media and Communication, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-9178.
Pełny tekst źródłaAbstract
Title: Strategic Communication within franchising, a case study of Gallerix
Number of pages: 60 (65 with enclosures)
Author: Charlotta Babington Thorszelius
Course: Media and Communication D
Period: Spring 2008
University: Division of Media and Communication, Department of Information Science, Uppsala University, Sweden
Purpose/Aim: To find out, by doing a case study, how communication between the two parties in a franchising relationship works, and how communication can strengthen the concept and brand. By analysing the communication, identify strengths and weaknesses and make suggestions for improvement.
Material/Method: Qualitative method by using interviews
Main results: The understanding of the concept and the relationship between franchiser and franchisees are vital for the success of the franchising chain. The main internal communication channel today is the Intranet, and more personal contacts and meetings are requested. The yearly meetings are appreciated by the franchisees, but the content of the meetings are of varied quality. The chains value words, which are important for how the brand is perceived by the customer, are slightly different from how the franchiser and the franchisees sees them. One reason for this can be that the franchiser feels that it is difficult to have common goals and visions for a franchising chain, as the two parties have their own differing goals and visions. Not all franchisees follow the concept to 100%, and this has an impact on the chain and the brand, as a whole.
Key words: Understanding, relationship, brand, franchising, communication, information
Lafontaine, Francine. "Franchising as a share contract : an empirical assessment". Thesis, University of British Columbia, 1988. http://hdl.handle.net/2429/28849.
Pełny tekst źródłaArts, Faculty of
Vancouver School of Economics
Graduate
Moore, Gregory Allison Business Law & Taxation Australian School of Business UNSW. "A theory-based description of Australian franchising regulation". Publisher:University of New South Wales. Business Law & Taxation, 2008. http://handle.unsw.edu.au/1959.4/41223.
Pełny tekst źródłaGotsopoulou, Niki. "The irregular development of franchising : law and practice". Thesis, University of Hull, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.327203.
Pełny tekst źródła