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Artykuły w czasopismach na temat "E-RETAILER FIRMS"
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Zhang, Xi, Shengping Zhang i Bisheng Du. "To Compete or to Collaborate? Logistics Service Sharing and Retailers’ Resale in Competitive Online Channels". Systems 11, nr 7 (13.07.2023): 358. http://dx.doi.org/10.3390/systems11070358.
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The prosperity of e-commerce has made more and more businesses willing to enter the e-commerce market, which has also brought a series of strategic collaboration between firms. This study considers game models with and without collaboration between the platform and the retailer. An e-commerce platform has relative logistics service sharing advantages while the retailer has relative procurement advantages. We formulated a multichannel supply chain consisting of a manufacturer and two retailers to explore the feasibility of the above strategic collaboration model. We utilized the Stackelberg game and Nash game approaches to obtain equilibrium solutions under both cooperative and noncooperative scenarios. Through a further analysis, we determined the impacts of the logistics sensitivity, the cost of the unit logistics service effort, the price of shared logistics service per unit, and the price competition intensity on optimal prices, the logistics service efforts, and the profits. Moreover, the collaborative exchange of advantages between the platform and the retailer needs to consider the interests of participating manufacturers in the game. Our extension suggests all three firms should actively promote deeper collaboration.
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Boateng, Richard, Joseph Budu i Sheena Okai. "E-commerce capabilities of a Ghanaian used car retailer". Emerald Emerging Markets Case Studies 2, nr 1 (9.03.2012): 1–13. http://dx.doi.org/10.1108/20450621211214496.
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Subject area Enterprise, Strategy. Study level/applicability This case study is about a used car retailer in an African country, specifically Ghana. Lessons drawn from the case could be applied in societies which are highly socialised; not individualistic. Case overview Ghana is one of the first African countries to be hooked up to the internet. However, there has been a very slow uptake of “traditional” e-commerce applications due to a number of critical factors including a legal framework, and electronic payment system. Despite these challenges, some firms are making strides to use the power of the internet to enhance their operations. For example, the case firm uses social relationships to sell its first stock of cars and to re-design its website. Other findings and lessons from this case could be applied to similar contexts. Expected learning outcomes An understanding of how society influences business operations, especially in an African or Ghanaian context. Learners can also draw lessons that could be applicable to enhancing and growing the e-commerce capabilities of offline firms. Supplementary materials Teaching notes.
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Qin, Zhaoqiong, Wen-Chyuan Chiang i Robert Russell. "Analysis of Asymmetric Quantity Commitment in Decentralized Supply Chains". International Journal of Operations Research and Information Systems 12, nr 2 (kwiecień 2021): 83–102. http://dx.doi.org/10.4018/ijoris.20210401.oa5.
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Quantity commitment chosen by firms in competition has been demonstrated by previous studies to mitigate price competition. This study demonstrates that asymmetric quantity commitment can always arise when one firm (e-tailer) shortens lead times or adopts just-in-time systems to circumvent quantity commitment while another firm (retailer) does not. To study the asymmetric quantity commitment in decentralization, a multi-stage game is analyzed, and backward induction is adopted. The authors find that the retailer always adopts the quantity commitment in the decentralization to achieve a higher profit.
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Tolbert, Sylvia Long, Chiranjeev Kohli i Rajneesh Suri. "Who pays the price for loyalty? The role of self-consciousness". Journal of Product & Brand Management 23, nr 4/5 (18.08.2014): 362–71. http://dx.doi.org/10.1108/jpbm-08-2013-0375.
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Purpose – This paper aims to study the role of self-consciousness from the point of view of firm loyalty. Firms increasingly vie to gain, and then maintain, loyal consumers. A firm’s assumption that such consumers will be willing to pay premium prices, however, contradicts consumers’ rational motivations to seek low prices. This research suggests that consumers’ self-consciousness and the nature of their loyalty toward a firm help resolve this apparent contradiction. The results show that when past purchases reflect an exclusive relationship with a retailer, participants with high public self-consciousness valued relatively low-price offers, whereas those with high private self-consciousness expressed high-value perceptions for higher priced offers. However, when past purchases were divided between retail partners, self-consciousness showed no impact on value perceptions. Design/methodology/approach – Firms increasingly vie to gain, and then maintain, loyal consumers. A firm’s assumption that such consumers will be willing to pay premium prices, however, contradicts consumers’ rational motivations to seek low prices. This research suggests that consumers’ self-consciousness and the nature of their loyalty toward a firm help resolve this apparent contradiction. The results show that when past purchases reflect an exclusive relationship with a retailer, participants with high public self-consciousness valued relatively low-price offers, whereas those with high private self-consciousness expressed high-value perceptions for higher priced offers. However, when past purchases were divided between retail partners, self-consciousness showed no impact on value perceptions. Findings – Analysis reveals that consumers’ evaluations and search behaviors are influenced by characteristics of the medium (retail vs e-tail), but this effect is moderated by both gender and price knowledge. Females prefer a brick and mortar environment and are likely to seek information at such retailers even when similar products are available online. However, males evaluate online offers better than identical store offers and are less inclined to engage in channel transition. Finally, evaluations of online offers are positively related to price knowledge, whereas a reverse pattern of results is obtained for retail offers. Originality/value – The findings shed light on how consumers evaluate identical online vs retail price offers, and their associated search intentions. These findings have practical implications for merchants who adopt a dual presence.
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Newell, William James. "How buyer roles and critical times affect buyer-supplier exchange episodes". IMP Journal 11, nr 3 (16.10.2017): 376–97. http://dx.doi.org/10.1108/imp-03-2017-0013.
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Purpose The purpose of this paper is threefold: first, to examine how buyer-supplier episodes are characterised by their dimensions of time and social space, and how these dimensions interact to impact the criticality of an episode; second, to explore how time and social space create patterns of episodes that lead to buyer-supplier relationship change and continuity; and third, to examine the social space by the different roles that the buyer assumes among their episodes, while focusing on the concept of critical time to denote the temporal context. Design/methodology/approach A case study of a small retailer and five suppliers is employed. The primary data are e-mail communications between the buying and selling firms, along with a two-week field study at the retailer’s location. A total of 2,000 e-mails are coded to yield 75 episodes for the analysis. Findings The criticality of episodes differs depending on the role that the buyer assumes, and whether the episode occurs within a critical time period. The social space affects the type of criticality, while critical times enhance an episode’s criticality. This study outlines five different patterns of episodes occurring within critical times and across social spaces that characterise each of the buyer-supplier relationships. Research limitations/implications This paper focuses on e-mail communication, with little data on interactions occurring outside of this medium. Originality/value To the researcher’s knowledge, this paper is the first to link specific patterns of episode characteristics to the concept of buyer roles. It also examines episodes using e-mail communication, which is not a common source within the IMP research stream.
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Nguyen, Hang, Meredith DeCenzo i Meyer Drucker. "Tax Challenges For Electronic-Commerce Activities". Journal of Applied Business Research (JABR) 28, nr 5 (21.08.2012): 861. http://dx.doi.org/10.19030/jabr.v28i5.7229.
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Taxation of commercial transactions has always been a controversial and complex matter to administer for federal and state taxing authorities. Globalization of trade in the market-place, along with the emergence of new advanced technology, including the Internet, has imposed many new challenges for these taxing authorities because the systems in place were designed with a more simple business model in mind. With the expansion of E-Commerce, state and local taxing authorities fear that their tax base will be eroded. Overall, only ten states have passed laws requiring online retailers to collect sales tax; however, the practices still vary amongst each state. Without a uniform e-commerce sales tax system, firms such as Amazon will continue to take advantage of the loopholes in the current system and will relocate production and sales activity to those tax-free states in order to avoid collection responsibility. For example, over the past year, the largest online retailer has challenged states that force it to collect sales tax through a lawsuit, a ballot initiative, and especially through one of politicians deepest fearsjobs. In South Carolina, Amazon won a four and a half-year exemption on collecting sales tax in exchange for a plan that creates 2,000 jobs and $125 million in capital investments to the state through the end of 2013. One of the major problems is that lawmaking is usually a slow and tedious process. Technology, however, proceeds and evolves at unparalleled speeds. Any legal change to the current taxation system requires serious attention and consideration by governments and tax professionals. Therefore, this research will provide an overview of the problems raised by taxation of e-commerce, and arrive at some proposed initiatives that need to be undertaken to promote as much equity as possible for all parties, including the Bricks and Mortar Merchants, as well as the e-commerce businesses.
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Colangelo, Giuseppe. "Competing Through Keyword Advertising". Journal of Competition Law & Economics 16, nr 3 (11.05.2020): 306–48. http://dx.doi.org/10.1093/joclec/nhaa011.
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ABSTRACT The impressive growth of online shopping has had a significant impact on firms’ strategies and customer behavior, bringing to the fore new forms of trademark exploitation that may affect competition. A prominent role is played by keyword advertising services provided by internet search engines. Keyword advertising systems have been the subject of several litigations with regard to the legality of the use of keywords which correspond to trademarks, since trademark holders complain that the essential functions of trademarks might be detrimentally affected. However, given the importance of search engines for attracting customers to the websites of retailers and competitors, online advertising restrictions also raise anticompetitive concerns on both sides of the Atlantic. Indeed, the E-commerce Sector Inquiry carried out by the European Commission reported that some retailers are limited in their ability to use or bid on the trademarks of certain manufacturers to get a preferential listing on search engines’ paid referencing service or are only allowed to bid on certain positions. Furthermore, the UK Competition and Markets Authority encountered brand-bidding restrictions in the markets for broadband, credit cards, energy, flights, and home insurance, while the Netherlands Authority for Consumers & Markets analyzed the hotel sector. Moreover, in the US, the Federal Trade Commission has ruled that the largest online retailer of contact lenses unlawfully entered into a web of anticompetitive agreements with rivals, preventing them from bidding for search engine result advertisements that would inform consumers that identical products were available at lower prices. The aim of this paper is to shed light on the economic rationales and legal implications of keyword advertising to strike a proper balance between trademark protection and freedom of competition.
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De, Arkajyoti, i Surya Prakash Singh. "Analysis of Competitiveness in Agri-Supply Chain Logistics Outsourcing: A B2B Contractual Framework". Sustainability 14, nr 11 (4.06.2022): 6866. http://dx.doi.org/10.3390/su14116866.
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COVID-19 has left some permanent effects on the Regional Agri-Supply Chain (RASC). It has single-handedly accelerated the RASC’s performance through the globalization of local products and increased e-agri-business, virtual retailing trends, and smart logistics and warehousing services. The post-COVID worldwide growing demand for regional agri-products has increased the competitiveness in logistics outsourcing. Motivated by these changing notions, this paper addresses two major questions—whether the competitiveness in logistics outsourcing allows the supply chain drivers (supplier, retailer, and 3PL) to form a sustainable B2B pricing supply chain model, and what will be 3PL firms’ strategic decisions to secure sustainable profit under this competitiveness? In the light of competitive literature, this paper proposes two decision-making approaches, optimistic and pessimistic, models them using the Stackelberg game theory, and solves them using the subgame perfect Nash equilibrium. The result shows that, even after competitiveness in logistics outsourcing, the supply chain drivers agree to form a contractual supply chain. However, the competitive strategy-making of 3PL firms is a little tricky. Each focal 3PL firm must have perfect information about the peer firm’s strategic movement to choose its preferable strategy. Further, they can preferably constrain their core competencies (service price and quality level) to assure a sustainable profit.
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Izogo, Ernest Emeka, i Chanaka Jayawardhena. "Online shopping experience in an emerging e-retailing market". Journal of Research in Interactive Marketing 12, nr 2 (11.06.2018): 193–214. http://dx.doi.org/10.1108/jrim-02-2017-0015.
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PurposeWhile e-commerce has been widely cited as the new marketing frontier, thus necessitating the need to deliver seamless shopping experiences across various online channels to achieve success, very few firms have the well withal to clearly tie customer experience investments to marketing outcomes. Theoretically speaking, the understanding of the drivers and outcomes of online shopping experience especially group behavior is imprecise. Therefore, this paper aims to investigate the drivers and outcomes of online shopping experience (OSE).Design/methodology/approachA combination of netnography and conversation analysis was used on a pool of qualitative data generated from the Facebook page of a leading online retailer that has online presence in 11 African countries.FindingsTwo broad categories of OSE under seven drivers and five distinct behavioral outcomes of OSE emerged from the study. The two categories of OSE drivers, though unique, widely fit into the existing frameworks of OSE. The study also indicates that shoppers seize other shoppers’ reviews as a suitable platform to engage in a wide range of behaviors.Research limitations/implicationsThe main theoretical implications include the following: complaint handling is not only a behavioral construct but also a stimulator/driver of online shopping experience; consumer behavior is stimulated more by cognitive drivers; trust is an outcome of OSE which leads to not only electronic word of mouth but also external response to service failure; and shoppers perceive external response to service failure as the last resort and this last resort can be activated by regrets and poor internal response to service failure. The major limitation of this study is that the proposed conceptual model was not empirically tested. Future research is required to validate the model.Practical implicationsThe managerial implications of the findings are that in addition to providing superior shopping experience through enhancing the drivers of OSE identified in this study, online retailers must work assiduously to reduce incidents leading to service failures and promptly undertake service recovery actions whenever service failure occurs. Online retailers especially those operating in emerging markets will therefore benefit from their service recovery investments if they proactively install processes that enable them to promptly and satisfactorily recover failed services.Originality/valueThis paper contributes to service science research by proposing a unique belief-attitude-intention model of the drivers and outcomes of OSE on a relatively underexplored field. The proposed conceptual model advances the stimulus-organism-response framework, theory of planned behavior, satisfaction theories and shopping behavior literature in several directions.
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ŞAHİNBAŞ, Kevser. "E-Ticaret Alanı İçin Sipariş İptallerini Tahmin Etme: Perakendecilik Deneyimine Dayalı Önerilen Bir Model". İnsan ve Toplum Bilimleri Araştırmaları Dergisi 11, nr 3 (30.09.2022): 1493–514. http://dx.doi.org/10.15869/itobiad.1127578.
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E-Commerce technologies enable contact between businesses and their suppliers for the aim of exchanging information such as purchase orders, invoices, and payments thank to the rapid development in information technologies. E-Commerce has become a particularly important concept and has revolutionized the retail space. Understanding customer behavior patterns is key to gaining competitive advantage and achieving business goals. Predicting the probability of order cancellations has become a very urgent need as it causes loss of revenue for the retailer. When dealing with day-to-day operations such as order processing, tracking and order cancellations, finding enough time to grow the business is difficult. Cancellations are an important aspect of retail industry revenue management. In fact, little is known about the factors that cause customers to cancel or how to avoid them. The aim of this study is to propose a model that predicts the tendency to cancel an order and the parameters that affect the cancellation of the order. This solution can identify key factors that cause orders to be canceled by analyzing historical transaction data. A custom modeling application has been created that helps automate the process of tracking order cancellations in real time and predict the probability of an order being cancelled. For this purpose, machine learning techniques (ML) such as Artificial Neural Network, Support Vector Machine, Linear and Logistic Regression, XGBoost, Random Forest are applied to provide a tool for predicting order cancellations. The Random Forest algorithm achieves the best performance with 86% accuracy and 88% F1-Score compared to the other algorithm. This work will help firms manage their inventories well and strengthen their actions regarding customer behavior.
Rozprawy doktorskie na temat "E-RETAILER FIRMS"
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MEHTA, BIPIN. "COMPETITIVE INDEX OF E-RETAILER FIRMS". Thesis, 2015. http://dspace.dtu.ac.in:8080/jspui/handle/repository/17391.
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India has the world‟s 3rd largest Internet user base, which crossed the 200 million mark recently. Better connectivity, booming economy and higher spending power helped the Indian e-retailing market to grow from $600 million two years ago to $2.3 billion. We are at a similar inflection point as China was 10 years ago. This is just the beginning. The e-retailing market is expected to reach $32 Billion by 2020. According to Matrix Partners, many „Billion dollar e-commerce companies‟ are expected to be created in India by then. As of Q1 2015, three Indian Startup eretailing companies, Flipkart, Snapdeal and Paytm (One97), have managed to enter the BillionDollar club. Notably, these 3 and the other big domestic and foreign players, namely eBay and Amazon, follow a horizontal marketplace model
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Ji, Li-Huei, i 紀莉惠. "Consumer’s Social Behavior to Purchase Amount Effect–An Example of e-Retailer Firm in Taiwan". Thesis, 2014. http://ndltd.ncl.edu.tw/handle/xfx9pd.
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碩士國立臺灣大學
國際企業學研究所
102
This study aims to figure out the relationship between customer’s interactive behavior with brand official page on social platform and customer’s purchase amount. Also, this study uses customer’s digital footprint to conduct customer segmentation to assist the enterprise to more precise marketing strategies and interact with customers. This study combines three part of dataset: e-retailer transaction data of Company M, official fan page of Company M on Facebook, and customer digital footprint of Company M. This study sorts the data of customer digital footprint of Company M to implement factor analysis and cluster analysis. Thus, its customers into three different groups : “Comic favor”, “Nerd and menswear” , and “Group buying”. To measure the interaction between customer and brand on social platform, this study design five independent variables: Number of likes on Marketing post on Facebook, Number of likes on Communication post on Facebook, Number of neutral comment, Number of negative comment, Number of positive comment, and the independent variable is purchase amount, this study uses regression and Hierarchical Bayes models to understand the relationship between them. So as to answer (1) Purchase amount would be affect by which behaviors on social platform? (2)Would purchase amount and the behaviors of each dependent variables be significantly different between the three clusters? This study wished to provide enterprise and marketing staffs the notion other than database marketing and get more understanding of customer behaviors, as well as interact with customer more appropriately using social platform.
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Hsiao, Yu-Hsuan, i 蕭宇軒. "Exploring a Firm’s Bricolage Process from Pure-Play to Click-and-Brick - Cases of Taiwan E-retailers". Thesis, 2014. http://ndltd.ncl.edu.tw/handle/3fnsv5.
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碩士國立臺灣大學
國際企業學研究所
102
This paper exploring the process of Taiwanese e-retailers develop the distribution channel - from pure-play to brick-and-click by applying the lens of bricolage. The researcher chooses 3 Taiwanese e-retailers found during the period of rapid growth in e-commerce business, with 3 different e-commerce business models: Plain-me (B2C), Neogence (B2B2C), Pretty Girl’s mall (C2C) and uses multiple case study to analyze their critical events and activities and examine how they recombine the resources at hand to expand physical channels in resource-constrained environments. The results suggest that e-retailers begin with different e-commerce business models lead to different path of developing physical channel. In addition, founders play a vital role in bricolage process, most “resources at hand” are contributed by the founders’ knowledge, skill, and social network. Bricolage behavior facilitates the e-retailers to integrate virtual and physical channels to achieve synergies and gain competitive advantage.
Części książek na temat "E-RETAILER FIRMS"
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Chen, Lei-da, Steve Haney, Alex Pandzik, John Spigarelli i Chris Jesseman. "A Qualitative Study of Small Business Internet Commerce". W Advances in Information Resources Management, 117–46. IGI Global, 2004. http://dx.doi.org/10.4018/978-1-59140-253-4.ch005.
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While more small to medium size enterprises begin to conduct business over the Internet, the degrees of success in these endeavors vary. There is an urgent need for an understanding of the issues that uniquely contribute to the successes and failures of small business Internet commerce. This chapter takes a qualitative approach to study the case of a small traditional retailer, Getz’s Incorporated, transforming itself to take advantage of Internet commerce. The study examines the company’s e-commerce strategies, experiences and transformation from a 100-year-old traditional retailer to a successful brick-and-click store. The overall goal was to provide a meaningful contribution to an area of research sorely lacking in relevant cases — small business Internet commerce. Founded in 1898, Getz’s is a Michigan-based retailer that made its first attempt in Internet commerce in 1997. The company specializes in marketing rugged outdoor clothing to local customers. The success of Getz’s Internet commerce effort was remarkable. By studying the company, the authors of this chapter have developed a list of six critical success factors attributing to the positive impact that Internet commerce has upon the company. Despite its success, the company and other small business e-commerce firms everywhere, face many challenges. The conclusions gathered from this chapter will be applicable to the broad universe of small businesses that seek to use the Internet to expand their target market, serve their customers, reduce costs and increase revenue.
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Vazquez, Erik Ernesto. "Effect of E-Retail Product Category on Performance". W Advances in Marketing, Customer Relationship Management, and E-Services, 152–68. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-7856-7.ch008.
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Literature on product categorization of e-retail products has adopted a consumer view and studied the direct effect on consumer-level variables such as purchase intent or customer satisfaction. In doing so, the moderating effect of product categorization of e-retail products on firm-level variables has been ignored. To address the implications of e-retail product categorization, this chapter asks the following question, What is the moderating effect of e-retail product category on sales performance? This chapter uses concepts of information economics, e-retailing, and the search-experience-credence (SEC) categorization of products to develop theoretical hypotheses. Using data from 500 US e-retailers, this chapter contends that the ease to evaluate retail products online has a positive effect on sales volume of e-retail firms. This effect is the result of increased web traffic and decreased conversion rates, which describes the e-retail market behavior with firm-level variables.
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Ranganathan, C., i Dong Back Seo. "The Snakes and Ladders Game in E-Business". W Electronic Business, 1317–28. IGI Global, 2009. http://dx.doi.org/10.4018/978-1-60566-056-1.ch081.
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American Hardware Depot (AHD), a retailer of hardware and home improvement products, sells over 65,000 products through its network of 4,500 stores nationwide that are operated by ownerdealers. While rivals such as Home Depot were quick to launch their e-business efforts, AHD was late to embrace technology as well as electronic retailing. Though some of the AHD’s e-business efforts met with moderate success, others faced severe challenges. AHD invested over $5 million as a minority equity stake in Americanhome. com in return for this dot-com firm acting as an online front-end store for AHD—however, this effort failed within a year. AHD was at a critical inflexion point. AHD seeks to enhance its ebusiness efforts in at least three major areas: (1) to connect its dealers who had varied business processes and technologies, (2) to market and sell its products through the Web, and (3) to streamline its supply chain operations. A newly appointed vice president of e-business has to find solutions to the challenges facing AHD.
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Viejo-Fernández, Nuria. "Retailers, All Omni-Shoppers Are Not the Same". W Frontiers in Artificial Intelligence and Applications. IOS Press, 2021. http://dx.doi.org/10.3233/faia210226.
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Taking as a basis the elaboration likelihood model (ELM), this paper evaluates how the way in which the customer searches, evaluates and compares information influences the development of omni-channel behaviour, as well as each of its most common practices, webrooming (researching products online but purchasing products in a physical store) and showrooming (visiting physical stores to check out products and then buying them online). The results obtained from a sample of 939 apparel shoppers using the database constructed for the Spanish retail sector by GfK reflect that compared to one-stop shoppers, omni-shoppers (without distinguishing specific typologies) spend more time and effort planning their decision-making. The combination of physical and virtual channels makes it easier for the consumer to be more involved in the shopping experience and to search, compare and evaluate specific information about the product and/or retailer before the final purchase. This more reflective behaviour in which more time is spent on the consumer journey and more information is handled is what ELM defines as the central information processing route. While it is true that the central information processing route predominates, it is concluded when analysing each of the omni-channel behaviours separately that webroomers are more likely to follow this route, analysing in depth all issues related to the product they want to buy. On the other hand, although showrooming behaviour cannot be associated with the same intensity to the central information processing route, nor can it be associated with a less planned customer journey, like that of e-shoppers who focus only on prices and cost savings associated with the purchase. Showroomers use the internet to learn about retailer-related aspects as well as other consumers’ opinions of the product before buying the product from the online store. Taking these results into account, managers should keep in mind the idea that webroomers and showroomers are as different as they are the same. Thus, both the internet and the physical store have to serve as both an information point and a shopping channel. Websites need to be usable and simple so that webroomers can get in-depth information about the retailer’s portfolio and showroomers can make a purchase in a few quick steps. On the other hand, the physical store will be a touchpoint where omni-shoppers will enjoy unique experiences, highlighting the sales force that will be key for webroomers and showroomers to develop a stronger bond with the firm and not shop at any other competitor retailer.
Streszczenia konferencji na temat "E-RETAILER FIRMS"
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Testa, Pierpaolo. "Digital Transformation, Servitization and Governmentality". W 14th International Conference on Applied Human Factors and Ergonomics (AHFE 2023). AHFE International, 2023. http://dx.doi.org/10.54941/ahfe1003111.
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There is no doubt that the digital transformation is assuming some characteristic features: progressive digitization of the economy, increased relevance of digital platforms, progressive digitization of business models, disintermediation due to e-commerce, servitization of the value proposition and/or operating model, digital re-invention, spread of technoculture in consumer contexts, managerial automation due to algorithms and AI adoption, increased consumers’ brand experience, social engagement, big data analysis centrality, symbiotic value creation expectations at societal level.However, now very little is investigated the effect on governmentality (or the art of government) of these transformations. What role should the public system and actors play? In a first preliminary analysis it seems that this role could be confined but not limited to: 1. promoting a growing adoption of these transformations from all the economic system’s key players (firms, retailers, suppliers, technology vendors, Universities, research centers, consumers). 2. fostering networking for DT3. Financially supporting DT and disciplining it4. Protecting the SME promoting DT processes at an aggregate level (districts, supply chains, clusters, Regional Innovation Systems). 5. Digital transformation of public administration itself, permitting the same to evolve towards a systemic view of governmentality 6. Adoption of a digital service culture.The general aim of this article is to assess the main directions along which the digital transformation is affecting global economy, mainly under a twofold perspective. 1.A firm’s and managerial perspective, discussing the most relevant managerial topic emerging with the digital transformation and above listed. 2.A governmentality perspective, studying some calls launched by some of the most relevant European Countries (Italy, Germany, England, France) to investigate the main objectives and scopes of digital transformation under a public management eye. Primary and secondary sources of information will be integrated for achieve such a research purpose. The information borrowed from institutional calls will be integrated by media interpretations of the phenomenon under analysis. Reports on the digital transformation by leading consulting firms operating in the countries will be also analyzed.The contribution is conceptual and interpretive in nature.
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Schlosser, Rainer, Carsten Walther, Martin Boissier i Matthias Uflacker. "Data-Driven Inventory Management and Dynamic Pricing Competition on Online Marketplaces". W Twenty-Seventh International Joint Conference on Artificial Intelligence {IJCAI-18}. California: International Joint Conferences on Artificial Intelligence Organization, 2018. http://dx.doi.org/10.24963/ijcai.2018/861.
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Online markets are characterized by competition and limited demand information. In E-commerce, firms compete against each other using data-driven dynamic pricing and ordering strategies. To successfully manage both inventory levels as well as offer prices is a highly challenging task as (i) demand is uncertain, (ii) competitors strategically interact, and (iii) optimized pricing and ordering decisions are mutually dependent. Currently, retailers lack the possibility to test and evaluate their algorithms appropriately before releasing them into the real world. To study joint dynamic ordering and pricing competition on online marketplaces, we built an interactive simulation platform. To be both flexible and scalable, the platform has a microservice-based architecture and allows handling dozens of competing merchants and streams of consumers with configurable characteristics. Further, we deployed and compared different pricing and ordering strategies, from simple rule-based ones to highly sophisticated data-driven strategies which are based on state-of-the-art demand learning techniques and efficient dynamic optimization models.