Articoli di riviste sul tema "Language and languages in advertising"
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Alcántara-Pilar, Juan Miguel, Iván Manuel Sánchez-Duarte, María Bermúdez-Martínez e María Eugenia Rodríguez-López. "Linguistics and marketing: The effect of foreign languages in advertising messages". Tourism & Management Studies 20, n. 1 (31 gennaio 2024): 79–89. http://dx.doi.org/10.18089/tms.20240106.
Testo completoAnikina, Tatiana Vyacheslavovna. "Phonostylistic peculiarities of English-language and Russian-language online advertising". Филология: научные исследования, n. 1 (gennaio 2021): 41–56. http://dx.doi.org/10.7256/2454-0749.2021.1.34885.
Testo completoAl Farisi, M. Firas, e Godefridus Bali Geroda. "Improving Speaking Skills in English through Advertising Language". Borneo Educational Journal (Borju) 2, n. 2 (29 agosto 2020): 55–59. http://dx.doi.org/10.24903/bej.v2i2.626.
Testo completoBeishenalieva, A., e A. Bekbalaev. "The Influence of Language Peculiarities on the Structure of Word-formation Models". Bulletin of Science and Practice, n. 9 (15 settembre 2023): 270–76. http://dx.doi.org/10.33619/2414-2948/94/29.
Testo completoZiryanova, Irina, e Ekaterina Sanina. "Suggestive Potential of Syntactic Features of Environmental Advertising Texts (Based on the Russian and English Languages)". Bulletin of Baikal State University 33, n. 4 (22 dicembre 2023): 772–81. http://dx.doi.org/10.17150/2500-2759.2023.33(4).772-781.
Testo completoPiller, Ingrid. "10. ADVERTISING AS A SITE OF LANGUAGE CONTACT". Annual Review of Applied Linguistics 23 (marzo 2003): 170–83. http://dx.doi.org/10.1017/s0267190503000254.
Testo completoKelly-Holmes, Helen. "Bier, parfum, kaas: language fetish in European advertising". European Journal of Cultural Studies 3, n. 1 (1 gennaio 2000): 67–82. http://dx.doi.org/10.1177/a010863.
Testo completoXiaotao, Li, e Svetlana A. Koloda. "Specifics of using foreign language loanwords in chinese and russian advertising". Verhnevolzhski Philological Bulletin 1, n. 24 (2021): 128–36. http://dx.doi.org/10.20323/2499-9679-2021-1-24-128-136.
Testo completoSabaliauskienė, Rima, Gintarė Gelūnaitė-Malinauskienė e Jūratė Andriuškevičienė. "Advertising As A Reflection of Culture in Foreign Language Teaching". Sustainable Multilingualism 14, n. 1 (1 maggio 2019): 160–95. http://dx.doi.org/10.2478/sm-2019-0008.
Testo completoVoyakina, E. Yu. "ADVERTISING DISCOURSE IN THE CONTEXT OF FOREIGN LANGUAGE TEACHING". Voprosy sovremennoj nauki i praktiki. Universitet imeni V.I. Vernadskogo, n. 3(81) (2021): 103–11. http://dx.doi.org/10.17277/voprosy.2021.03.pp.103-111.
Testo completoKolesnikova, Iryna. "Language of Modern Advertising". Terminological Bulletin, n. 5 (2019): 170–74. http://dx.doi.org/10.37919/2221-8807-2019-5-22.
Testo completoRugaiyah, Rugaiyah, Miranti Eka Putri, Andi Idayani e Muhammad Ilyas. "Utilizing Stylistics for Advanced English Teaching: Linkages to Literature and Advertising". QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama 16, n. 1 (8 aprile 2024): 193–206. http://dx.doi.org/10.37680/qalamuna.v16i1.4743.
Testo completoAnikina, Tatiana Vyacheslavovna. "Syntactic peculiarities of English-language and Russian-language online advertising". Филология: научные исследования, n. 1 (gennaio 2021): 23–40. http://dx.doi.org/10.7256/2454-0749.2021.1.34886.
Testo completoBai, Zhihong. "The Characteristics of Language in Cosmetic Advertisements". Theory and Practice in Language Studies 8, n. 7 (1 luglio 2018): 841. http://dx.doi.org/10.17507/tpls.0807.16.
Testo completoHornikx, Jos, e Ellen Mulder. "The curiosity-evoking capacity of foreign languages in advertising". Dutch Journal of Applied Linguistics 4, n. 1 (17 agosto 2015): 59–66. http://dx.doi.org/10.1075/dujal.4.1.05hor.
Testo completoСовєтна, Альона, e Едуард Совєтний. "ХРОМАТИЧНІ КОЛЬОРИ В РЕКЛАМАХ ІНТЕР'ЄРУ НІМЕЦЬКОЮ ТА АНГЛІЙСЬКОЮ МОВАМИ". Modern engineering and innovative technologies, n. 23-02 (30 ottobre 2019): 133–38. http://dx.doi.org/10.30890/2567-5273.2022-23-02-034.
Testo completoKamboda, Cici Frilly, Nonny Basalama e Abid . "Examining the Utilization of Multimodal Resources in Avoskin Advertising Campaigns". International Journal of Research and Review 10, n. 7 (19 luglio 2023): 335–49. http://dx.doi.org/10.52403/ijrr.20230746.
Testo completoBriaukienė, Birutė. "The Language of Medical Advertising Materials". Respectus Philologicus 27, n. 32 (25 aprile 2015): 166–73. http://dx.doi.org/10.15388/respectus.2015.27.32.16.
Testo completoHa, Thai Thi Xuan. "An Exploration of Experiential Meaning in Verbo-visual Contexts of Perfume Advertising Discourse in English and Vietnamese". Asian Research Journal of Arts & Social Sciences 22, n. 2 (19 gennaio 2024): 7–15. http://dx.doi.org/10.9734/arjass/2024/v22i2511.
Testo completoGalikhanova, Farzaniya Ul’masovna, Diana Nyailevna Davletbaeva e Rustem Mürseloğlu. "LINGUOPRGMATIC ASPECT OF SYNTACTIC STYLISTIC DEVICES USED IN ADVERTISING TEXTS". EurasianUnionScientists 2, n. 8(77) (16 settembre 2020): 38–42. http://dx.doi.org/10.31618/esu.2413-9335.2020.2.77.970.
Testo completoKartaleva, Anastasiia Sergeevna. "Comparative analysis of the methods of speech impact in advertising slogans of Chinese and Russian languages". Филология: научные исследования, n. 10 (ottobre 2020): 41–53. http://dx.doi.org/10.7256/2454-0749.2020.10.32023.
Testo completoFakhretdinova, Gulnaz Nurkhametovna. "Specifics of using pronouns in Tatar-language and English-language advertising slogans". Philology. Issues of Theory and Practice 17, n. 2 (19 febbraio 2024): 438–42. http://dx.doi.org/10.30853/phil20240061.
Testo completoSkripnik, Kseniya, Anna Gerasimova, Irina Belyaeva e Ekaterina Kovsh. "Modal characteristics of advertising slogans in English and Chinese". E3S Web of Conferences 284 (2021): 08003. http://dx.doi.org/10.1051/e3sconf/202128408003.
Testo completoHontar, Maryna. "The language policy of Ukraine in the retail and services sphere". Ukrainska mova, n. 1 (2021): 20–35. http://dx.doi.org/10.15407/ukrmova2021.01.020.
Testo completoAcar, Alpaslan. "Translators and Advertisers as an Accomplice in the Objectification of Women in Advertising". International Journal of English Linguistics 10, n. 2 (18 gennaio 2020): 51. http://dx.doi.org/10.5539/ijel.v10n2p51.
Testo completoHornikx, Jos. "Non-nativeness in communication". Dutch Journal of Applied Linguistics 4, n. 1 (17 agosto 2015): 1–5. http://dx.doi.org/10.1075/dujal.4.1.01hor.
Testo completoTerskikh, Marina V., e Olga A. Zaytseva. "Didactic potential of authentic advertising texts in Russian as a foreign language classes". Neophilology, n. 4 (2023): 767–78. http://dx.doi.org/10.20310/2587-6953-2023-9-4-767-778.
Testo completoRiyandi, Shierlynda Winnindya, e Khristianto K. "The Languages to Sell in Two Commercial Sites in an Indonesian Small Town". ELLITE: Journal of English Language, Literature, and Teaching 6, n. 2 (21 dicembre 2021): 103–11. http://dx.doi.org/10.32528/ellite.v6i2.6108.
Testo completoVoloshina, Tatiana, Wang Qi, Katarina Slobodova Novakova, Jerome Baghana e Martina Pavlikova. "Language and Cultural Peculiarities of Gender Realisation". Journal of Education Culture and Society 13, n. 2 (27 settembre 2022): 531–48. http://dx.doi.org/10.15503/jecs2022.2.531.548.
Testo completoYeboah-Banin, Abena A., Modestus Fosu e Marian Tsegah. "Linguistic Complexity and Second Language Advertising Audiences: Is There a Case for Linguistic Exclusion?" Journal of Communication Inquiry 42, n. 1 (24 ottobre 2017): 70–90. http://dx.doi.org/10.1177/0196859917737292.
Testo completoGriffin, Jeffrey L. "Global English infiltrates Bulgaria". English Today 17, n. 4 (ottobre 2001): 54–60. http://dx.doi.org/10.1017/s0266078401004060.
Testo completoZhou, Lan, e Qiang Sun. "A Contrastive Analysis of Explicit Cohesion in English Advertising Texts and Their Chinese Consecutive Interpretation Versions". Theory and Practice in Language Studies 9, n. 4 (1 aprile 2019): 465. http://dx.doi.org/10.17507/tpls.0904.15.
Testo completoPrishtina, Shkumbin Munishi. "Multilingualism in Linguistic Landscape of Prishtina (Kosovo)". Journal of Educational and Social Research 8, n. 3 (1 settembre 2018): 101–6. http://dx.doi.org/10.2478/jesr-2018-0036.
Testo completoTenia, Nia, e Rahmat Saripudin. "ANALYSIS DICTION AND ANAPHORA LANGUAGE STYLE IN UNILEVER INDONESIA PRODUCTS ADVERTISEMENT ON TELEVISION". PROJECT (Professional Journal of English Education) 2, n. 1 (25 gennaio 2019): 58. http://dx.doi.org/10.22460/project.v2i1.p58-64.
Testo completoLiman, Vitaly, e Olena Polova. "FEATURES OF INTERNET ADVERTISING OF HOTEL BUSINESS ENTERPRISES IN THE UKRAINIAN INTERNET SEGMENT". "EСONOMY. FINANСES. MANAGEMENT: Topical issues of science and practical activity", n. 4(66) (30 dicembre 2024): 133–50. http://dx.doi.org/10.37128/2411-4413-2023-4-9.
Testo completoAtmaja, Karta. "Internet Analysis of Figurative Language in Automotive Advertisement Slogans". Journal of Pragmatics Research 4, n. 1 (1 febbraio 2022): 18–28. http://dx.doi.org/10.18326/jopr.v4i1.18-28.
Testo completoKotenko, M. V., e A. Z. Shtanhret. "Occasional words in the language of advertising". Bulletin of Luhansk Taras Shevchenko National University, n. 3 (341) (2021): 27–36. http://dx.doi.org/10.12958/2227-2844-2021-3(341)-27-36.
Testo completoGIABER, JAMAL MOHAMED, NOUR HAMMO, SAFA HRAIZ, DU’AA QADAN, RAHF ALNAMER e SHAIKHA ALMAAMARI. "TRANSLATING HEADLINES IN PRINT BUSINESS ADVERTISEMENTS FROM ENGLISH INTO ARABIC IN UAE". Across Languages and Cultures 21, n. 1 (giugno 2020): 107–24. http://dx.doi.org/10.1556/084.2020.00006.
Testo completoSutthinaraphan, Kritnucha. "A Linguistic Landscape Study of Advertising Signage on Skytrain". MANUSYA 19, n. 3 (2016): 53–71. http://dx.doi.org/10.1163/26659077-01903005.
Testo completoOktaviani, Adisti Anastasya, e Aura Naila Syalvia. "KARAKTERISTIK DAN FUNGSI BAHASA DALAM IKLAN APLIKASI BELANJA ONLINE". Jurnal Komposisi 6, n. 2 (6 marzo 2023): 69. http://dx.doi.org/10.53712/jk.v6i2.1786.
Testo completoVettorel, Paola, e Valeria Franceschi. "English and other languages in Italian advertising". World Englishes 38, n. 3 (28 agosto 2019): 417–34. http://dx.doi.org/10.1111/weng.12432.
Testo completoGanayim, Deia, e Maria Mazzoli. "Linguistic ‘productscape’ and ethnolinguistic vitality". Journal of Language and Discrimination 7, n. 2 (19 ottobre 2023): 293–313. http://dx.doi.org/10.1558/jld.26524.
Testo completoGama, Fitri Ifi. "Gairaigo Derived from English in Japanese Advertising: Benefits, Drawbacks, and Global Implications". JAPANEDU: Jurnal Pendidikan dan Pengajaran Bahasa Jepang 8, n. 1 (5 luglio 2023): 1–9. http://dx.doi.org/10.17509/japanedu.v8i1.57472.
Testo completoSichkar, Svitlana, Maryna Kaminska, Maryna Bryk, Khrystyna Melko, Olga Zhurkova e Halyna Kharkevych. "Training of Future Translators through Advertising Slogans Translation". Revista Romaneasca pentru Educatie Multidimensionala 15, n. 2 (10 aprile 2023): 418–39. http://dx.doi.org/10.18662/rrem/15.2/742.
Testo completoNevinskaitė, Laima. "Multilingual Advertising in Lithuanian Magazines in 1993–2013". Taikomoji kalbotyra, n. 3 (2 marzo 2015): 1–32. http://dx.doi.org/10.15388/tk.2014.17474.
Testo completoNevinskaitė, Laima. "What are Borrowings in Advertising for? Lexical Borrowings in Advertising". Taikomoji kalbotyra, n. 3 (2 marzo 2015): 1–30. http://dx.doi.org/10.15388/tk.2014.17479.
Testo completoKusse, Holger. "Lingwistyka kulturowa i kulturoznawcza. Od Humboldta do dyskursu". tekst i dyskurs - text und diskurs, n. 13 (2020) (30 dicembre 2020): 149–73. http://dx.doi.org/10.7311/tid.13.2020.08.
Testo completoKHODA, Lidija. "OCCASIONALISMS IN ADVERTIZING COPIES (AS EXEMPLIFIED BY SLOVAK, BULGARIAN AND UKRAINIAN LANGUAGES)". Ezikov Svyat (Orbis Linguarum) 18, n. 1 (27 marzo 2020): 44–51. http://dx.doi.org/10.37708/ezs.swu.v18i1.5.
Testo completoPyadysheva, Tamara G. "Advertising language: structural features of advertising texts". Neophilology, n. 1 (2022): 154–62. http://dx.doi.org/10.20310/2587-6953-2022-8-1-154-162.
Testo completoDewi, Ratna Sari, e Rezky Khoirina Tarihoran. "Code Mixing in Health and Hygiene Products Online Advertisements in Indonesia during COVID-19 Pandemic". International Journal of Research and Review 8, n. 5 (21 maggio 2021): 225–30. http://dx.doi.org/10.52403/ijrr.20210530.
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