Tesi: "Internationalization"

1

Steen, Ludvig, Michael Weinert e Gustav Öhrvik. "Internationalizatio Inversa - Modernising Internationalization theory". Thesis, Kristianstad University College, Department of Business Administration, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-4063.

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With the world becoming one homogenous market-place, as a result of globalization, the need for effective internationalization theories is ever increasing. Today, it has become more difficult to present a differentiated business option that will get noticed in the long line of similar companies, and this can all be seen as the direct effect of globalization.

The research field of Internationalization theory already contains a number of different suggested strategies to use. The problem is, that most of these are built up around the assumption that the world consists of many small and well-protected markets. To assume such a thing 20-30 years ago was only reasonable. Today, however, the rules of the market game has changed: China has opened up its market, the Berlin wall has fallen and the Internet has provided companies with a new set of opportunities.

In this dissertation, an alternative internationalization strategy for the firm is presented. This strategy will differentiate the company, and at the same time raise interest among consumers. The name of the model is Internationalizatio Inversa (Internationalization reversed), and it is a modern internationalization theory which takes the effects of globalization into consideration and tries to exploit these.

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Bäckström, Adam, e Roland Khadampour. "Internationalization : The theoretical relevance in internationalization". Thesis, Högskolan Kristianstad, Sektionen för hälsa och samhälle, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-15024.

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During the past few decades something interesting has occurred. The internationalization of firms has changed business between and in different countries. New technology and improved communication tools create opportunities for firms´ internationalization, which has led to increased internationalization today.The purpose of this dissertation is to explore different theoretical models applicability to firms’ internationalization today. The data collection consists both of primary –and secondary data. The primary data was collected through interviewing decision makers in leading positions in firms with insights of internationalization. Moreover, different perspectives of internationalization was elaborated in this research because interviews were established in firms from different industries. The secondary data collection consisted of information from the firms´ websites and the firms' annual reports to analyze the degree of internationalization. The combination of data collection provided better insights of the different firms´ internationalization. To be able to secure that this research is realistic, exploration of three different theoretical models that describe internationalization was implemented.The results show that some theoretical models are applicable to some firms and industries. Internationalization depends on two factors: What type of products the firm have, and what type of business the firm is in. Therefore, it internationalize accordingly. Thus, the theoretical models are created to focus on different internationalizations such as fast expansion and Step by Step expansion. Moreover, there are also different internationalization approaches in different industries. Firms have a unique business concept and, therefore, their internationalization processes are different from one another in some ways. This shows that one theoretical model cannot explain all the different types of internationalization. However, all three theoretical frameworks are applicable to today´s internationalization in different ways.

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3

Laucius, Rimgaudas. "Internationalization of Compilers". Doctoral thesis, Lithuanian Academic Libraries Network (LABT), 2007. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2007~D_20071204_102058-99395.

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The experience gained when participating in the projects of “OpenOffice.org”, “Mozilla”, “AbiWord” and other software localization has revealed that even the software developed for international markets is often insufficiently internationalized. Because of that its localization is more difficult and followed by various problems. By investigating the origin of a low software internationalization level and looking for the solution of this problem, some hypotheses have been made and tested. Tasks of the work: 1. To analyse scientific and methodical literature, related with software internationalization and discuss the theoretical aspects. 2. To analyse and compare the most frequently used compilers in terms of internationalization. 3. Experimentally internationalize the chosen compiler. After corroboration of the hypotheses, additional objectives have been made: 4. To analyze aspects of internationalization of compilers and systemize them. 5. To prepare the method of internationalization of compilers.
PĮ internacionalizavimas yra gamintojo prerogatyva ir tai yra PĮ gamybos proceso dalis. Todėl didelę įtaką jam turi gamybai naudojamų priemonių internacionalizacijos lygis. Jei priemonės nėra pakankamai internacionalizuotos, tuomet šis procesas yra neįmanomas arba reikalauja didesnių papildomų investicijų. Pavyzdžiui, akivaizdu, kad programuotojas susidurs su sunkumais kurdamas internacionalizuotą PĮ, jei programavimo priemonės neleidžia pirminiame tekste naudoti daugiakalbio teksto. Ankstesni PĮ lokalizavimo darbai [DL03] [La03] [DL04] ir Free Pascal kompiliatoriaus pritaikymo Lietuvos mokykloms [DL01] [La01] srityse atskleidė, kad lokalizuojant PĮ vis dar išskyla daugybė problemų, kurių priežastimi yra nepakankamas jos internacionalizacijos lygis. Daugelis autorių linkę šių priežasčių ieškoti PĮ gamybos (internacionalizavimo) procese [Yo01] [Ye03] [Su01]. Tačiau pagrindinės priežastys kyla iš giliau t. y. iš nepakankamo PĮ gamybos priemonių internacionalizacijos lygio. Darbe pateiktas kompiliatorių internacionalizuotumo lygio įvertinimo metodas leis įvertinti kompiliatorių internacionalizuotumo lygį. Tai leis įvertinti kompiliatorių galimybes kurti internacionalizuotą PĮ, juos palyginti internacionalizuotumo aspektu.

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François, Sébastien (Sébastien Emmanuel). "Challenges for internationalization models : the case of e-commerce ventures' informal internationalization". Thesis, Massachusetts Institute of Technology, 2012. http://hdl.handle.net/1721.1/72871.

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Thesis (S.M.)--Massachusetts Institute of Technology, Sloan School of Management, 2012.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 33-34).
This paper investigates if internationalization models can be applied to American e-commerce ventures. Empirical results show that e-commerce ventures do not follow internationalization models, in which companies either focus on their national market before expanding to other markets or aim for an early internationalization. Many e-commerce ventures start with informal exports and then either formalize these sales channels, either focus only on the US market. The probability of informal exports declines when firm size increases. These results challenge internationalization models and call for a revision of them to include informal exports.
by Sébastien François.
S.M.

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5

Vithanage, Radeeka, e Solongo Oyuntugs. "Internationalization of Family Firms : The effect of family-specific resourceson internationalization decisions". Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-43822.

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Background: Sweden is known for encouraging entrepreneurship where 99.9% of the business organizations are SMEs. Including Sweden, several other countries in the world provide significant importance to family firms, as their contribution is noteworthy to the global economy. Due to numerous reasons such as globalization and growth aspects, FSMEs are forced to gain competitive advantage through international diversification. Internationalization of FSMEs can be influenced by unique characteristics of family firms.Purpose: Internationalization is a process where the decision of internationalization can be affected by several factors including resources. Among unique characteristics of family firms, FSMEs also possess family-specific resources that may influence these decisions. Hence the purpose of this study is to gain an in-depth understanding on which and how family-specific resources influence internationalization decisions.Method: With the use of a single case study method, we gained valuable insight of a Swedish candy manufacturing family firm which engaged in internationalization successfully. The data was collected through in-depth interviews, observations, company website, published press interviews, press articles and other databases.Conclusion: Internationalization can be a daunting decision for family firms where availability of resources play a major role. The key family-specific resources that influenced the decision of internationalization of the family firm studied in this thesis were bridging social capital, human capital and governance capital. The remaining capitals may have contributed to the internationalization process. Other than the family-specific resources, factors such as generational change and ability to gain substantial financial support in further influenced their internationalization decisions. These findings likewise confirm the existence of heterogeneity of family firms which makes them unique.

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6

Anderson, William. "INTERNATIONALIZATION OF TELEMETRY SYSTEMS". International Foundation for Telemetering, 1991. http://hdl.handle.net/10150/613055.

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International Telemetering Conference Proceedings / November 04-07, 1991 / Riviera Hotel and Convention Center, Las Vegas, Nevada
The international market for telemetry systems is growing, and U.S. companies offer technology that cannot be matched. Foreign customers increasingly require local language user interfaces on delivered systems. Emerging software standards allow these requirements to be addressed.

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7

Carona, Eduardo João Bonneville Torres. "H3 internationalization to Brazil". Master's thesis, NSBE - UNL, 2012. http://hdl.handle.net/10362/9523.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
h3 is a Portuguese firm competing in the fast food market with a hamburger gourmet concept. The firm is now a strong player in Portugal (39 stores); Poland, Warsaw (1 store); Spain, Madrid (1 store) and Brazil, São Paulo (2 stores). As a result of their successes in the domestic market, internationalization was a natural step. One of the major challenges the firm faces is the model to use in expanding into the Brazilian market. The aim of this project is to suggest to the firm the best approach for h3 in their expansion into Brazil. In order to assess the best mode of entry into new markets within Brazil, an in depth analysis of the h3 success performance in Portugal is necessary. By analyzing the Brazilian fast food market, we can see to what extent these markets achieve and do not achieve parity. As we shall see from the analysis, expansion is completely viable within the Brazilian market, to the states of Rio de Janeiro, Bahia and Estado Federal. Furthermore, the existing model h3 uses in its current Brazilian stores, that is, a joint venture model with h3 and its Brazilian partners as the master franchiser, will be the most successful route to rapid expansion in the region and in ensuring that competitors do not steal the concept h3 has pioneered.

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8

Conceição, Ricardo Goldschmidt da. "PME.Box: Internationalization to Poland". Master's thesis, NSBE - UNL, 2012. http://hdl.handle.net/10362/9550.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
The present Business Plan analyzes the Polish market and determines how PME.BOX wants to expand its business to this market, in order to internationalize the firm and increase its business network, expand sales, diversify sources of sales and take advantage of market opportunities, hoping its business to grow and generate higher profit. The intention of PME.BOX is not to become a very big and focused company in one place, instead, the company’s way of doing business is using partnerships and having joint ventures with other companies in different countries. For this reason, the right partnerships are crucial for the company to succeed in a new market.PME.BOX is a holding company composed by 4 shareholders and has one main product called pme.box, a cloud based business solution specially designed for micro, small and medium sized companies. It is a low cost solution with all the features needed for companies to manage their business in an efficient manner with quick access to business information. With pme.box, companies can manage their entire business from accounting to creating a website. Poland arises today as one of the Central and Eastern Europe countries with a higher economical development and, as well as in all modern countries, is crucially created by national small and medium sized enterprises, which have a significant share in the process of economic growth creation in the country. With the number of registered SMEs in Poland growing every year, PMEBOX intends to achieve 1% of the SMEs market, reaching revenues of 28.7M €, within the next 5 years.With the lack of integrated business solutions at competitive prices in the market, the Polish market arises now as a valuable strategic move for PME.BOX to expand its business to the Central and Eastern Europe.

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9

Dovhopol, H. "Internationalization of higher education". Thesis, Київський національний університет технологій та дизайну, 2020. https://er.knutd.edu.ua/handle/123456789/16677.

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10

Marletta, Davide <1994&gt. "Internationalization of family firms". Master's Degree Thesis, Università Ca' Foscari Venezia, 2019. http://hdl.handle.net/10579/14858.

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La tesi ha come tema di studio il processo di internazionalizzazione delle imprese familiari. L’obiettivo è quello di comprendere se questo tipo particolare di impresa si distingue rispetto alle imprese non-familiari per strategie, dinamiche e risultati nell’apertura ai mercati esteri. Inizialmente sono state analizzate le caratteristiche delle imprese familiari, per comprendere meglio ciò che le contraddistingue rispetto agli altri tipi di azienda. In questa fase iniziale sono state analizzate anche le diverse teorie sviluppate dai ricercatori (Agency Costs Theory, Resource-Based View, Socioemotional Wealth Perspective, Stewardship Perspective). Successivamente, è stata sviluppata una “literature review” comprendente 100 pubblicazioni dedicate a questa tematica, pubblicate tra il 1992 e il 2018. Lo scopo di questa ricerca è quello di raccogliere ed analizzare i vari risultati degli studi compiuti sulla relazione tra imprese familiari ed internazionalizzazione. Le pubblicazioni sono state raggruppate in sottocategorie in base alle tematiche trattate. Dopo la fase di ricerca, sono stati analizzati i casi di alcune aziende familiari che fanno parte del consorzio del prosecco Conegliano Vialdobbiadene, che si trova in uno dei distretti italiani più proficui all’estero. L’obiettivo è quello di verificare se le strategie adottate dalle aziende familiari di questo distretto si discostano o meno dai risultati ottenuti dalla literature review.

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11

Börjesson, Hanna, e Katarina Tiberg. "How to characterize internationalization speed : A qualitative study of Born digitals’ internationalization processes". Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-447809.

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During the last few years, there has been a shift from a physical to a digital focus within companies. In line with the digital transformation, the number of born digitals has increased in the market. Born digitals often exclude stages in the traditional internationalization theories and use different strategies to reach new markets rapidly. The aim of this thesis is to widen the understanding of born digital internationalization and identify characteristics of the speed. To investigate characteristics we conducted semi-structured interviews with managers of born digital firms. The Gioia method was used to analyze the empirical data and three aggregated dimensions were characterized; an aligned growth strategy, level of digital presence and network capacity, and the ability to change. The internationalization strategy and speed varied between the companies depending on different barriers in terms of e.g. culture or legal circumstances. The digital transformation has also entailed companies to have a digital presence in all countries worldwide and tailor their business models digitally. Some companies can leverage their business model to foreign countries to accelerate the internationalization without having a local office in that particular country, while other firms are in greater need of establishing a local presence to manage e.g. their network with authorities in order to internationalize to particular countries. The ability to perform changes in the business model of a born digital company might be another characteristic, to meet customer demands in different foreign countries. In conclusion, digital business models could result in new opportunities which could affect the speed of internationalization in different ways. Keywords: Born digitals, Internationalization speed, the Uppsala model, Digital presence, Network.

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12

Hertz, Susanne. "The internationalization processes of freight transport companies : towards a dynamic network model of internationalization". Doctoral thesis, Stockholm : Economic Research Institute, Stockholm School of Economics [Ekonomiska forskningsinstitutet vid Handelshögsk. (EFI)], 1993. http://www.hhs.se/efi/summary/364.htm.

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Färdig, Kristina, e Maria Håkansson. "The internationalization of social enterprises : Mapping patterns in the internationalization process of social entrepreneurs". Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-226888.

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Social entrepreneurship, defined as entrepreneurial activities with a clear mission to create social value, is gaining increased influence and importance in the economy. Through combining a for-profit mindset with social objectives, social enterprises provide groundbreaking solutions to societal needs. The global presence and impact of social enterprises raise the importance of internationalization of this specific kind of enterprise. This is an area of inquiry that has gained limited attention in academia and empirical studies have been few. The purpose of the study is to investigate motives for internationalization of social enterprises and how these enterprises establish in foreign markets. The study consists of an empirical investigation based on a survey sample of 65 respondents and one background interview. The result shows that the main motive for internationalization of social enterprises is to alleviate social problems. Social enterprises have a distinct international character, show patterns of early and rapid internationalization and can be characterized as international new ventures with a distinct social mission. Networks affect motives as well as choice of entry mode of social enterprises. The most common mode of entry of social enterprises is to establish alliances or partnerships with foreign actors and the main target market is less developed economies.

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Dettmer, Kiara. "The internationalization of sports clubs - A qualitative study of internationalization in the sports industry". Thesis, Umeå universitet, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-173140.

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Globalization has opened up new markets. Companies have now endless opportunities to expand their business reachwith sportsclubs being no exception. Internationalization in sports has its beginnings with foreign players joining a team and changed in 1995 with the Bosman ruling. After the Bosman ruling, the transfer of international players became easier. Not only can one notice the internationalization of sports teams by the transfer of players but also by the expansion of the sports itself. The NFL plays home games in London, the NBA in Mexico City and FC Bayern Munich has opened subsidiaries in the US and China. Yet, this all seems like the whole sports industry is expanding. However, the influences behind this drive are unclear. The purpose of this thesis is to gain an understanding of internationalization in the sports industry. As the current literature indicates several gaps regarding the internationalization of sports clubs such as the limited view on one sport at the time or the data usage of clubs in their internationalization process, this thesis focuses on offering a broaderpicture. Therefore, the research question formulated for this thesis is:What influences the internationalization in the sports industry?For answering the research questions and fulfill the purpose of this thesis, an inductive approach was selected with a qualitative exploratory research study. By mixing the pur-posive and self-selected sampling, six semi-structured interviews were conductedamong different sports clubs. The findings indicate that there are several different influences in the internationalization process of sports clubs. Leagues and their ambitions are one direct influence. Here, the leagues statutes seem to be guidelines forthe clubs and their perspec-tives on growing. Another influence are the market conditions, where one can distinguish between the home market and foreign market conditions. There are some markets that do not allow much for further grow, as another sport is dominating the industry. For that reason, expanding internationally becomes necessary. Yet, some clubs see more potential on the home market to expand their scope and are thus, not thinking of internationalizing soon. Also influencing the internationalization are partnerships. Partnerships, either new or existing ones, offer the benefit of having knowledge or a business network the club can potentially benefit from. This study contributes to the literature of sports teams’ internationalization by adding the underlying concept of influences in the process. Understanding the influences will not only support the eventual internationalization but also offers the opportunity to unite or-ganizations in their efforts.

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Chandra, Yanto Marketing Australian School of Business UNSW. "Internationalization as an entrepreneurial process". Awarded by:University of New South Wales. Marketing, 2007. http://handle.unsw.edu.au/1959.4/30552.

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Despite the substantial amount of work undertaken on internationalization to-date, most has placed little emphasis on the temporal processes and dynamics of internationalization in shaping firm internationalization histories. This is reflected in several problem areas in theories and research regarding internationalization including accelerated internationalization, full and partial de-internationalization and use of multiple modes of entry at a point in time. This study addressed an important question: what factors and processes affect the way a firm???s pattern of internationalization changes over time? Although mainstream theories of internationalization and recent advances that link internationalization and entrepreneurship assume the importance of ???opportunity???, there is a paucity of research that that places ???opportunity??? as the core process in internationalization. By embracing time as a key dimension, this study reconceptualized internationalization as an entrepreneurial process: as the process of opportunity discovery, evaluation and exploitation in international markets. The research was undertaken in two phases. Phase 1 included a literature review covering the internationalization and entrepreneurship research streams. The discovery-evaluation-exploitation framework from entrepreneurship was used to identify relevant factors and explore eight case studies. By drawing on results from the exploratory research, an initial conceptual model and a set of propositions were developed. In Phase 2, fifteen case studies were theoretically sampled from a pool of small and medium enterprises from the knowledge and non-knowledge based industries in Australia. The data collection and analysis followed a process, event-driven approach to case study research involving the mapping of key sequences of events as well as within and cross case analysis. The results clarified the nature and pattern of opportunity discovery, evaluation and exploitation, and a number of factors that influence this process: the role of prior knowledge, network ties, serendipity, absorptive capacity, bricolage, the nature of uncertainty, feedback mechanisms and effectual versus causal reasoning. The findings also suggest the evolutionary process of firm development and internationalization and show that born globals may be a classification error. The results indicate that full and partial de-internationalization as well as the use of multiple modes of entry are influenced by the interconnectedness of opportunities across the founding, domestic and international context over time; the role of Knightian uncertainty which can push or pull the patterns in many directions and how firms rely on effectual reasoning. The results provide a better understanding of the basic mechanisms of internationalization. The academic contributions of this thesis include the extension of Jones and Coviello???s (2005) model and previous models by developing a dynamic, process model of internationalization that is capable of addressing the temporal and dynamic gaps in internationalization; the integration and reconciliation of extant theories of internationalization by understanding the role of mode of reasoning; and the establishment of ???opportunity-firm??? nexus as a suitable unit of analysis in internationalization and international entrepreneurship research. Finally, the managerial contributions include guidance for firms and entrepreneurs in terms of dealing with uncertainty and complexity in international markets using the appropriate mode of reasoning (i.e. effectual, non-predictive approach vs. causal, predictive approach) in the right context and circumstances.

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Buiko, Violeta. "Internationalization of „Coffee houses“ business". Master's thesis, Lithuanian Academic Libraries Network (LABT), 2010. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20100622_145914-82185.

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In the master thesis there are analysed the methods and strategies of coffee houses‘ business internationalization, theories of business worldwide expansion, theorie of international business networks, opportunities and barriers of business evolution and development across countries. There are presented, examined and compared entry modes of business internationalization process of coffee houses. There is made micro- and macro-environment‘s factors affecting habits, traditions and preferences of coffee consumption. Moreover, there are distinguished trends in coffee house business according changing situation in world market. There are made market researches of the international business expansion of coffee houses and performed market survey about coffee drinking tranditions in coffee house. After investigation of theoretical and practical issues of coffee houses‘ business internationalization there was created model for coffee house business expansion across the world. There are introduced conclusions and suggestions for business crossnational development. Master thesis consists of four main parts: problematic, theoretic, practical and project part. Moreover, there are displayed introduction, conclusions, reccomendations and references. Volume of master thesis – 87 pg. without appendixes, figures, charts and tables, bibliography. Appendixes are attached separately.
Baigiamajame magistro darbe nagrinėjamos kavos namų verslo internacionalizavimo strategijos, metodai, problemos, verslo internacionalizavimo teorijos, tarptautinių verslo tinklų teorijos, globalaus verslo plėtimosi galimybės ir sunkumai. Pateikti yra kavos namų verslo internacionalizavimo modeliai, jų analizė ir palyginimas. Yra išanalizuoti mikro ir makro aplinkos faktoriai įtakojantys kavos gėrimo tradicijas ir poreikius o taip pat pokyčius kavos namų versle. Darbo eigoje yra atlikti tarptautinių kavos namų verslo internacionalizavimo proceso tyrimai bei atlikta kavos namų rinkos apklausa. Išnagrinėjus teorinius ir praktinius kavos namų verslo internacionalizavimo aspektus yra sukurtas kavos namų tarptautinio plėtimosi modelis ir suformuluotos išvados ir pasiūlymai verslui. Darbą sudaro keturios pagrindinės dalys: probleminė, teorinė, praktinė ir projektinė, o taip pat įvadas, išvados ir pasiūlymai, literatūros sąrašas. Darbo apimtis –87 p. teksto be priedų, iliustracijos, lentelės, grafikai, bibliografiniai šaltiniai. Atskirai pridedami darbo priedai.

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Wang, Kaimei. "Chinese firms' manufacturing internationalization processes". Thesis, University of Cambridge, 2010. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.608893.

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Almeida, Diogo Boto Machado Carneiro de. "Internationalization strategy: HOLOS Mobile - Angola". Master's thesis, NSBE - UNL, 2009. http://hdl.handle.net/10362/9482.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
Nowadays, direct marketing tools are being used by companies that want to expand their businesses, aim to distinguish its customer service and improve its stakeholders’ relationship. HOLOS Mobile, developed by the Portuguese software company HOLOS S.A. throughout a partnership with Google, is an innovative product that can be used in any device that have access to internet (PC/3G cell phones/PDA). This software enables companies to analyse data and generate knowledge management concerning business models, namely consumer behaviour, targeting, and segmentation of markets. In addition, this tool will indirectly benefit several players in the market and will gain advantage to the traditional marketing methods used, creating a new concept of relationship marketing. This product is currently being customized by HOLOS to Banco Espírito Santo (BES) and although is still not possible to predict if this pioneering application will follow the tendency of success that other HOLOS’ products achieved, there are positive insights regarding its potential, giving initial trials and testing. After the investment done by InovCapital in the company, HOLOS Board decided it was time to expand its activities to emergent markets. The objectives to reach with this international expansion are focused in capture new business opportunities, increase sales, maintain a competitive advantage and increase reputation among companies in the industry. HOLOS believes that Angola is an attractive target market and that deeply needs for ICT solutions. The stable environment that is started to be lived in the country, together with the historical, linguistic and cultural connections with Portugal gives HOLOS a first mover advantage when compared to possible competitors. Based on my research and the environmental conditions, I developed an internationalization strategic plan of measures and recommendations that aim to support HOLOS’ entrance in the Angolan market and further commercialization of its new product, HOLOS Mobile.

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Oliveira, Raquel Pascoal. "Quidgest’s internationalization plan to Norway". Master's thesis, NSBE - UNL, 2012. http://hdl.handle.net/10362/9610.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
As enterprises are becoming more globalized and businesses are getting more complex, it is crucial to have efficient software information management systems. Quidgest offers solutions that align these needs with customization and fast time to market and updating. Quidgest’s internationalization strategy for Norway enables the company to acquire resources and increase its sales not only in this country but also to use Norway as a platform for internationalization to developing countries. Hence, with the establishment of a strategic alliance in Norway, Quidgest wants to improve its competencies in software for the public administration sector worldwide.

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Marques, António Filipe dos Santos. "Internationalization project for D´Assenta". Master's thesis, NSBE - UNL, 2011. http://hdl.handle.net/10362/10087.

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This thesis describes a potential Internationalization Process from the Portuguese shirt manufacturer D´Assenta to Sweden. D´Assenta is already an international company but the weak financial situation of the company and the negative forecast for the Portuguese economy in the years to come stimulate the company to begin a new international experience. The thesis begins with the description of the firm, its history, strategic objectives, competitive advantage and competitive context. D´Assenta has been prospecting the Nordic Countries for a potential internationalization, namely Sweden. As being so, all the research and focus of the Thesis have Sweden as target. Nevertheless, a set of arguments against and for this decision was built. The study provides initially an overall description of Sweden and of its textile market. After the market analysis, it is described what is believed to be the best way for the company to approach the market and a detailed description of the how, when and what resources this process involves. The mode of entry and implementation plan suggested are the ones that, I believe, will better suit the company and allow it to succeed in the Swedish Market.

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Dovhopol, H. A. "Internationalization and globalization of education". Thesis, Київський національний університет технологій та дизайну, 2018. https://er.knutd.edu.ua/handle/123456789/10563.

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Skyrda, T. S. "Digital internationalization through academic mobility". Thesis, Національний авіаційний університет, 2020. http://er.nau.edu.ua/handle/NAU/42816.

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Abstract (sommario):

Over recent decades, the international dimension of higher education has become an essential part of the agenda of higher education institutions and governments all over the world. While countries compete with each other to host international students, supranational organisations, such as the OECD ( Organisation for Economic Co-operation and Development) and UNESCO, compare the numbers of international students in several countries in order to shed light on the level of internationalisation of different higher education systems.
Протягом останніх десятиліть міжнародний вимір вищої освіти став важливою частиною порядку денного вищих навчальних закладів та урядів у всьому світі. У той час як країни змагаються між собою за участі міжнародних студентів, наднаціональні організації, такі як ОЕСР (Організація економічного співробітництва та розвитку) та ЮНЕСКО, порівнюють кількість іноземних студентів у кількох країнах, щоб пролити світло на рівень інтернаціоналізації різних систем вищої освіти. Використовуючи концепцію готовності, як представлені результати, можна збільшити різні складові, які навчаються в навчальних закладах.

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23

Zheng, Nan. "The internationalization of Chinese firms". Thesis, University of York, 2013. http://etheses.whiterose.ac.uk/6185/.

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The rise of China’s outward foreign direct investment (OFDI) has resulted in an increasing number of research studies. A variety of firm, industry and country-related factors have been examined largely in an isolated fashion. This thesis adopts an integrated approach in conceptual development and addresses three empirical questions surrounding the internationalization of Chinese firms. Based on productivity heterogeneity theory and the strategic tripod framework (integrating resource-based view, industry-based view and institution theory), the first study carries out a multi-dimensional analysis to examine the factors driving exporting firms to engage in OFDI as part of their internationalization strategy. Hypotheses are tested using a recent survey of Chinese privately-owned enterprises. The second study attempts to answer two questions: what are the nature of the specific strategic resources that are sought after by Chinese acquirers and whether a partnering approach is a viable strategy for post-CBMAs? Draws on multiple case studies of Chinese firms’ cross-border mergers and acquisitions (CBMAs), it is revealed that, possessed with resource advantages in terms of domestic developed technological know-how and abundant international experience, Chinese firms are likely to engage in CBMAs to seek well-known brands, advanced technologies, established distribution networks and management know-how possessed by developed economy (DE) firms. For Chinese firms, being the new players in international markets, the partnering approach is a viable strategy for securing strategic resources, reducing the unintended consequences of traditional integration and maintaining the strategic resources of the foreign firms. Drawing on the entry mode literature and the strategic tripod framework, the third study investigates whether firms that used hybrid entry mode (a combination of exporting and OFDI) performed better than exporting-only ones. The dataset used is the same survey used in the first study and it is found that employing OFDI entry mode does not improve an exporting firm’s performance.

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24

Su, Wei. "The internationalization of Chinese RMB". reponame:Repositório Institucional do FGV, 2017. http://hdl.handle.net/10438/18083.

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Submitted by Wei SU (daniel.wei.su@gmail.com) on 2017-03-21T14:52:57Z No. of bitstreams: 1 The Internalization of Chinese RMB.pdf: 461267 bytes, checksum: d52da9addd166412a2459392f0ced285 (MD5)
Rejected by Renata de Souza Nascimento (renata.souza@fgv.br), reason: Wei Su, boa tarde Para que seu trabalho esteja de acordo com as normas da ABNT, deverá realizar os seguintes ajustes: Retirar a acentuação do nome Getúlio. O nome da Fundação, da Escola, São Paulo e o título deve estar em letras maiúsculas. Verificar o tamanho e a fonte utilizada (Arial ou Times New Roman - 12) Na capa: centralizar o título. Retirar o rodapé das páginas. Em seguida submeter o arquivo novamente. Poderá verificar um modelo do trabalho no link http://sistema.bibliotecas-sp.fgv.br/bkab_normalizacao Att on 2017-03-21T16:58:59Z (GMT)
Submitted by Wei SU (daniel.wei.su@gmail.com) on 2017-03-22T05:22:28Z No. of bitstreams: 1 The Internalization of Chinese RMB.pdf: 454940 bytes, checksum: ff201da215f068a7f02745df602bdc8e (MD5)
Rejected by Renata de Souza Nascimento (renata.souza@fgv.br), reason: Wei Su, boa tarde Só mais um detalhe: observe a numeração das páginas. Os números estão "cortados". Vou encaminhar um print por e-mail para verificação. Att on 2017-03-22T15:21:53Z (GMT)
Submitted by Wei SU (daniel.wei.su@gmail.com) on 2017-03-22T17:49:42Z No. of bitstreams: 1 The Internalization of Chinese RMB.pdf: 1093048 bytes, checksum: ff273f3dd3b5c66047f970ea53be22ef (MD5)
Approved for entry into archive by Renata de Souza Nascimento (renata.souza@fgv.br) on 2017-03-22T18:16:56Z (GMT) No. of bitstreams: 1 The Internalization of Chinese RMB.pdf: 1093048 bytes, checksum: ff273f3dd3b5c66047f970ea53be22ef (MD5)
Made available in DSpace on 2017-03-22T20:02:12Z (GMT). No. of bitstreams: 1 The Internalization of Chinese RMB.pdf: 1093048 bytes, checksum: ff273f3dd3b5c66047f970ea53be22ef (MD5) Previous issue date: 2017-02-16
With the rise of China for the last 30 years, its currency RMB is gaining more presence in the international trading. The Chinese government has been sending positive signals for internationalizing its currency in the recent decade but it still remains a question how it would execute the process. This dissertation focuses on discussing how a government should internationalize its currency, if it is in its interest and what it implies for Chinese government. We first look into the current situation for RMB internationalization. Then we look into Frankel (2014)’s currency theory and three important factors for the currency internationalization: the size of economy, the depth and openness of a country’s financial market, and the confidence in the value of the currency. Then we collect data to exam this theory. We then analyze the positive effect and negative effect of currency internationalization and how China developed coordinate policies in different periods In this dissertation, Frankel (2014) `s theory was proved in a different approach. We selected different variables and period to redid the test. We concluded that the internationalization of its currency is important but not prioritized for China.
Com a ascensão da China nos últimos 30 anos, sua moeda RMB está ganhando mais presença no comércio internacional. O governo chinês tem vindo a enviar sinais positivos para a internacionalização da sua moeda na década recente, mas ainda permanece uma questão que como ele iria executar o processo. Esta dissertação centra-se em discutir como um governo deve internacionalizar sua moeda, se é no seu interesse e o que isso implica para o governo chinês. Primeiro olhamos para a situação atual da internacionalização de RMB. Em seguida, analisamos a teoria da moeda de Frankel (2014) e três fatores importantes para a internacionalização da moeda: o tamanho da economia, a profundidade e a abertura do mercado financeiro e a confiança no valor da moeda. Em seguida, coletamos dados para examinar esta teoria. Em seguida, analisamos o efeito positivo e o efeito negativo da internacionalização da moeda e como a China desenvolveu políticas coordenadas em diferentes períodos. Nesta dissertação, a teoria de Frankel (2014) foi provada em uma abordagem diferente. Selecionamos diferentes variáveis e período para retificar o teste. Concluímos que a internacionalização de sua moeda é importante, mas não priorizada para a China.

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25

Danford, Gerard L. "Internationalization : an information-processing perspective : a study of the level of ICT use during internationalization /". Helsinki : Helsinki School of Economics, 2007. http://www.gbv.de/dms/zbw/550692207.pdf.

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26

Olsson, Fredrik. "E-commerce Internationalization : Driving Forces Behind Internationalization and Country Selection for Scandinavin Fashion E-tailers". Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-24096.

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27

Stahlhofen, Johannes Horst. "The internationalization of german e-commerce companies in light of traditional and recent internationalization theories". Universidade de Fortaleza, 2013. http://dspace.unifor.br/handle/tede/92304.

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Made available in DSpace on 2019-03-29T23:53:14Z (GMT). No. of bitstreams: 0 Previous issue date: 2013-08-02
This master thesis concerns on internationalization in the context of E-Commerce. An empirical investigation of eight German B2C E-Commerce companies is conducted. This investigation has the aim to reveal the specific foreign expansion process of the firms investigated and comparing them among each other as well as revealing a common pattern of internationalization. In a further step the company-cases are compared to traditional and recent internationalization theories in order to explore if those theories are suitable to describe and explain the particular expansion of B2C E-Commerce firms in Germany. As a result a common pattern of internationalization is revealed. Furthermore, the investigation shows that a combination of both traditional and recent theory approaches, rather than one single theory, is applicable to explain the particular internationalization processes.
Esta dissertação conduz uma investigação empírica da internacionalização de oito empresas E-Commerce B2C (Business to Consumers) alemãs. O trabalho tem o objetivo de analisar o processo de expansão internacional das empresas investigadas e compará-las entre si, bem como investigar a existência de um padrão comum de internacionalização. São apresentados e comparados os casos das empresas com as teorias de internacionalização tradicionais e recentes, no intuito de analisar se essas teorias são adequadas para descrever e explicar a expansão internacional das empresas de comércio eletrônico B2C na Alemanha. Os resultados mostram um padrão comum de internacionalização. Além disso, o processo de internacionalização destas empresas é explicado pela combinação de ambas as abordagens tanto as tradicionais como as teorias recentes, ao invés de utilizar uma única teroria.

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Mannebach, Teresa Moana. "Internationalization plan for social enterprises: A research on the internationalization of "Book a Street Artist"". Master's thesis, NSBE - UNL, 2014. http://hdl.handle.net/10362/11786.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
While working as an intern for the social enterprise Book a Street Artist, I was responsible for implementing an internationalization plan. Due to the lack of information about how social enterprises internationalize, a three-plus-two step structure has been developed and applied to the enterprise. This work demonstrates that to precisely scale up social impact, the actual implementation of social enterprises´ internationalization should be done in a rapid, not necessarily systematic manner. Therefore, the best way to internationalize is based on an implementation strategy which is suited to the enterprises´ actual market conditions and its business model.

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29

Ahlgren, Max, e Jacob Goldmann. "The Internationalization of Swedish SMEs : how does internationalization affect individual firm’s capital and credit risk structure?" Thesis, KTH, Fastigheter och byggande, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-96828.

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In this master thesis we examine how the level of internationalization, i.e. a firm’s relative exposure to foreign sales, affects individual SMEs in Sweden. Since it is conducted using a data sample with Swedish SMEs its applicability in other countries may vary. The aspects concerned in which the internationalization affects the firm’s structure is limited to the areas of capital structure, credit risk and the factors affecting credit risk. Altman’s Z-score model is employed to approximate a firm’s credit risk and the debt ratio represents the firm’s capital structure. The purpose of the thesis is to increase the knowledge and provide insights on how internationalization affects SMEs in general and in Sweden in particular. Knowledge on how internationalization affects firms is scarce and by this thesis we have extended the known area of the topic and shed light on this relatively unexplored SME aspect. Our hope is that by highlighting differences (and similarities) in credit risk attributes of high and low internationalized firms SMEs this will improve their financial transparency and ease their attracting and access to external sources of capital. To examine the effects of internationalization on Swedish SMEs we have employed statistical techniques, most importantly regression analysis. Our study has not only implications for academics, but for all parts that has any interest in efficient credit scoring models and to understand credit risk characteristics and how internationalization affects SMEs. Banks, policy makers and credit rating agencies are constantly pursuing improvements in the efficiency and accuracy of quantifying credit risk by developing credit-scoring models. Banks because they want to minimize credit losses and maximize profitability and policy makers to secure a viable business environment for companies to nurture economic growth, employment, innovation and the country’s competitiveness. The SME segment has received extra attention lately due to the financing barriers they are facing. Our results are contradictory to some earlier research in the area and in line with other. This implies that the characteristics and relationship of SMEs credit risk and internationalization changes over time and/or differs between countries, perhaps even between regions within national borders. For example we arrived at the conclusion that our basic model indicates a positive relationship between internationalization and credit risk, in line with both Rugman (2009) and Caves (2007). Our analysis shows no significant difference in the firm’s capital structure depending on the internationalization, although younger companies tended to have a higher level of internationalization. This finding is contradictory to the research conducted by Burgman (2009) and the reports carried out by the European Commission whose report reaches the conclusion that older firms had a higher level of international exposure.

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Solheim, Erling Magnus. "The Internationalization Process of Born Global Companies : A study of born globals without prior internationalization experience". Thesis, Norges teknisk-naturvitenskapelige universitet, Institutt for industriell økonomi og teknologiledelse, 2012. http://urn.kb.se/resolve?urn=urn:nbn:no:ntnu:diva-21148.

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Background: Observations of born global firms breaking with the traditional paradigm of stage-wise internationalization processes led to the emergence of the field of International Entrepreneurship (IE), an intersection between International Business and entrepreneurship. Literature calls for stronger theoretical foundation in IE research and increased use of theory from the field of entrepreneurship. A recent research stream employs effectuation theory from the entrepreneurship domain in modeling the internationalization process, though in various ways. There is also a consensus that experience is necessary to found born global companies and to do it using effectual logic. Purpose: The purpose of this thesis is to increase the understanding of the internationalization process and the role of experience in born global firms. It aims to contribute to the recent stream of research employing effectuation theory on internationalization processes. For practitioners, it aims to increase the knowledge of effectuation as viable internationalization logic and the role of experience to born globals. Method: An empirical case study has been conducted using two case companies which recently have gone through an internationalization process, both without prior internationalization experience. Transcribed and coded interviews with founders from both firms were analyzed using a theoretical framework developed from a literature review. Results: The results show that both case companies, despite lack of prior internationalization experience, comply with the definitions of being born globals and their internationalization processes seem to follow an effectual logic. Both firms show tendencies to rely on key resources within their network for knowledge and confidence. Theoretical Implications: This thesis firstly shows that prior internationalization experience is not necessarily required for founding born globals using effectual logic. Effectuation is also shown to be a viable theoretical framework for understanding the early internationalization process of born global firms, also those without prior internationalization experience. This thesis suggests that a possible substitute for experience among inexperienced born globals is knowledgeable key resources within their network. Practical Implications: Entrepreneurs and stakeholders of born global firms in an early internationalization process are recommended to acknowledge the likely effectual character of the process, for example by focusing on exploiting contingent opportunities rather than making detailed plans of the process ahead. It is also recommended to be attentive to the importance of key knowledge resources in the network for firms without prior internationalization experience. Originality / value: Few studies have employed effectuation theory to understand the early stages of the internationalization process of born global firms, and especially on firms without prior internationalization experience. This thesis increases the generalizability of effectuation as theoretical framework to understand internationalization, and develops the understanding of experience’s role in born global firms. Limitations and future research: The thesis had a limited time frame, and future research is recommended to incorporate a temporal perspective through for example longitudinal studies of born global firms from inception toward successful internationalization. By including firms with and without prior internationalization experience in the sample, knowledge could also be gained as to how this influences their behavior and potential success. Keywords: International Entrepreneurship, Born Globals, Effectuation

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Gao, Dawei. "Internationalization and entry strategy of enterprises". Thesis, Halmstad University, School of Business and Engineering (SET), 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-1754.

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A lot of theories have been propounded that has made great contribution to the

enterprise internationalization and entry strategy. However, no acceptable conclusion

has been made on how firms internationalized and what is factors influenced firms

choose their strategy. This development necessitates further study on the firms

internationalization and entry strategy. Hence the research was explorative in nature

and adductive approach was comprehensive adopted with interview.

Further more, the firms have been using various approaches in entering their target

market. Some prefer to consolidate their position at home and concentrated their

efforts on exporting, while other took aggressive steps and invested directly in the

foreign market. Thus, the study examined the entry strategy of firms, and the factors

that influence the choice. This was aimed to gain deeper insight on how firms enter

the target market. From the findings, it was revealed that, Huawei had adopted

partnership, establishment of owned subsidiaries and make high technology

co-operation in the world, while the company resorted to strategic alliance and joint

venture after the China economic reformed till present moment. Moreover, we found

that the owner and management exerted their influence on strategic direction of the

firm, but the choice of entry strategy was mostly influenced by firm vision, business

offering, resources and capacity, while market conditions acted as exogenous factors.

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Kumlungsua, Nartlada. "SMEs' Internationalization Process via Strategic Alliances". Thesis, Halmstad University, School of Business and Engineering (SET), 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-2513.

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The purpose of this study is to investigate and describe the internationalization process of SMEs which choose strategic alliances as entry mode. Understanding the internationalization of small firms is important to enhance knowledge of how they develop their business activities in international markets. Moreover, a strategic alliance perspective gives a critical insight of firms’ strategy to challenge in global competition.

The qualitative approach is chosen to carry out the research question and achieve the purpose of this study. A case study is therefore used to generate advanced knowledge and understanding. Anoto group AB, a small Swedish company is picked as a sample due to the criteria fitting. I collected both secondary and primary data through various sources.

The findings reveal that internal factors and external factors strongly influence the small company’s strategy. The advantage and core values of using strategic alliances motivate the small firm to go abroad. Due to the limited resources and knowledge, the small firm could not go globally alone. Using a strategic alliance can enable the firm to gain resources, gain market power and leverage competencies. Therefore, the small company can accomplish the goal in short time and be successful in international markets through managing alliances.

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Olsson, Kristina, e Tsolmon Gankhuyag. "Internationalization of banks : The consumer perspective". Thesis, Jönköping University, Jönköping University, JIBS, EMM (Entrepreneurship, Marketing, Management), 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-7790.

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Increased deregulation, cross-border activities of non-financial companies and improved information communications technology led to an increased consolidation of financial institutions across borders. Commercial banking sector in particular, have witnessed trenmendous amount of cross-border bank merger and acquisitions’ (M&As) deals through out the recent years.

The reasons behind cross-border bank M&As are examined from different theoritical perspectives, such as a mode of entry into a foreign market, as a value-creating strategy and/or way of maximizing shareholder value either by achieving efficiency gains or by increasing the market power. It is not entirely clear however if any of these motives take into account the consumer perspective on the subject matter; in fact it seems that consumer perspectives or attitudes towards the increasingly globalized banking sector has been left out of discussion. Furthermore, while globalization has accelerated cross-border merger activities around the world, another global force recently has been creating a counterweight to cross-border deals. Concerns over nationalism, feelings of national security and protectionism have delayed several cross-border banking deals.

The purpose of this study is therefore to explore the Swedish consumer attitudes on the issue of internationalization of banks. Through literature studies we have identified relevant threories of consumer perspectives on the general concept of globalization; the consumer nationalism and consumer worldmindedness. Based on the previously developed scale of these two opposing concepts, the study measures the consumer attitudes towards the subject matter by examining to what extent they accept the highly globalized world and more importantly, greatly internationalized banking sector. The study took a quantitive approach where the survey was handed out to the general public in Jönköping in order to apply our researched theories and to see for an association between their general attitude on globalization and their specific attitude towards internationalization of banking sector.

The result showed the average consumer has a nationalistic attitude towards internationalization of banks. Thus we can argue that although the future seems to bring us an increasingly globalized financial market, the nationalistic or protectionist attitude may always exist at some level within the individual consumer. It is hard to predict how broad or influential the impact of this ‘attitude’ would be, yet it is certain that this will be a never-ending counterforce to the globalized banking sector we are looking at in the future. Foreign banks who are merging with or acquiring Swedish banks therefore should focus not only on the gains that they will achieve from entering Sweden, but also how these gains can be transferred as a benefits to consumers or government of the country to manage challenges related to consumer nationalism.

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Wattanasit, Tritarn, e Pimolbun Panglad. "Branding as a tool within internationalization". Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-10102.

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Nowadays global market is quite attractive for high competition environment. First is to reduce risks and uncertainties of the business in their home countries. Second is to exploit the growing global market for goods and services which can lead to economies of scale and the increasing of market share. In order to be visible in global market, brands can be used to play an important role. From marketing point of view, brands are the means that consumers use to distinguish products and services based on essential and non-essential attributes and they are a source of business’s differential advantage. Furthermore, brands communicate tangible and intangible advantages and are attractive to a range of feeling. In order to make decisions for brand strategy, branding plays an important role. Critical advantage of branding is for product identification, and it is also the key element for marketers to differentiate a product from its rivals. However, branding provides many benefits apart from identification and differentiation of products

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35

Alon, Ilan. "The internationalization of US franchising systems /". New York [u.a.] : Garland, 1999. http://www.loc.gov/catdir/enhancements/fy0652/99036253-d.html.

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Robson, Sue. "Internationalization : a transformative agenda for HE?" Thesis, University of Newcastle Upon Tyne, 2012. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.613629.

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37

Sze, L. (Le). "Malaysian SMEs internationalization through networks approach". Master's thesis, University of Oulu, 2019. http://jultika.oulu.fi/Record/nbnfioulu-201904031400.

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Abstract. In Malaysia, 98.5 per cent of business incorporation is related to small and medium-sized enterprises (SMEs). SMEs had contributed 36.6 per cent of the total gross domestic product in 2016, and it is expected to increase to 41 per cent in 2020. Importantly, Malaysian SMEs create 65 per cent of employment opportunities, and around 20 per cent of the Malaysian SMEs are actively operating their businesses with international partners or clients—internationalization. Although building and managing network relationship has been view as one of the most important ways to ensure the business sustainability in Malaysia, and yet, most of the Malaysian SMEs entrepreneurs are not equipped with a fundamental knowledge of networks in business management. Generally, the Malaysian SMEs entrepreneurs gain networks knowledge through practice, which means that they learn of how to develop, coordinate, and maintain a network relationship via trial and error approach. Undeniably, the trial and error approach is considered a meaningful learning process in business management. Notwithstanding, such a strategy is relatively risky and improper to be applied on internationalization. The reason given is that operating in the international market is more challenging than running a business in the domestic market; the Malaysian SMEs entrepreneurs may face many uncertainties in the global market without proper networks, such as customer needs, distribution channel, legislation, and so on. Thus, the objective of this thesis serves to answer: 1) How do networks affect Malaysian SME entrepreneurs to discover international opportunities and to operate their business in the international markets? 2) During the internationalization, what are the influences of networks on Malaysian SME entrepreneurs’ knowledge, experience, and future business ideas? The current thesis used Gioia methodology, a systematic inductive approach and rigorous qualitative method to develop the empirical model. Five companies from different industry were selected for the interview, including instant beverage, restaurant, bird’s nest supply, design and printing services, and hardware trading. This thesis contributes to the current literature of the Malaysian SMEs by integrating business network internationalization process model (Johanson & Vahlne 2009) and guanxi (i.e., personal relationship). In this regard, the Malaysian SME entrepreneurs are more focusing on the development of guanxi for the sustainability of businesses. In term of managerial implications, entrepreneurs could benefit from knowing how to make a prospect list of global markets and manage international network relationships. The findings of this thesis also important to Malaysian government and institutions; it could be served as a blueprint to plan and design a better training programme for the Malaysian SME entrepreneurs, such as the art of turning a business partnership into a personal relationship.

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Morais, Tiago Rodrigues. "TechFrame's internationalization plan: Next stop UK". Master's thesis, NSBE - UNL, 2009. http://hdl.handle.net/10362/9652.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
The work developed consists on an internationalization strategic plan of measures and recommendations that aim to support TechFrame’s entrance in the British market. TechFrame is a Portuguese SME company that develops and commercializes IT products. Currently Darwin is its only product and consists of a software that supports the management of Industrial Property Rights (IPRs) 1 - patents, trademarks and designs -. The growing importance of IPRs derives from the high intrinsic value to their owners. Their management must comply with rigorous formal legal procedures, processes and requirements. The loss or the mistaken management of IPRs can severely damage the owning company’s business and operation, since they represent important company’s assets. Following the achievement of a dominant position in the Portuguese market, with nearly 70% of market share (in terms of Official IP Agent offices), TechFrame started a committed internationalization process through key European markets, after having expanded its product to non-key markets namely Angola, Mozambique, Macau and Austria. The first step was the opening of a local office in the Spanish market (in 2008) - having nowadays around 5% of market share with 80 licenses sold -. TechFrame currently desires to enter the French, Italian and British markets. One can say that TechFrame’s “corporate strategy should not be a once-and-for-all choice but a vision that can evolve”2 (Porter, 1998). The British market is a key IP (Industrial Property) market in Europe, with a big dimension not only in terms of IP registered but also in terms of agents operating in this industry and supporting industries. In this market Darwin will face a strong competition in a developed market with many international IT (Information Technology) suppliers of IP management solutions. The strategic plan I have developed aims to effectively contribute to TechFrame, consisting on a relevant and credible tool able to support TechFrame’s internationalization planning and decision making.

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Ramos, Maria do Rosário Pinto de Mesquita Ortigão. "Quidgest internationalization strategic plan to Brazil". Master's thesis, NSBE - UNL, 2012. http://hdl.handle.net/10362/9615.

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Abstract (sommario):

A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
An International Strategic Plan to Brazil is the subject of this work project. The author studies the prospect of the Portuguese company Quidgest increasing its international presence. Quidgest is a software consultant that develops Enterprise Resource Planning (ERP) systems. After an extensive analysis focused on Brazil’s economy, business conjecture and its ERP market potential, the major conclusion drawn was the fact that the company should send its operations to Brazil, mainly to the state of Minas Gerais, and initiate a partnership with a consulting company already present in this country, in a Strategic Alliance arrangement.

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Barreto, Ana Luísa Correia. "Sunlover and its internationalization to Brazil". Master's thesis, NSBE - UNL, 2013. http://hdl.handle.net/10362/9786.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
The goal of this work project is to study Sunlover and its internationalization process to Brazil. As a first step, it was necessary to collect information, using primary data provided by Sunlover and secondary data from several sources, including articles, books and websites cited in the references. After the data was collected, the company was analyzed by conducting an internal and external scanning. The second step was to focus on the internationalization to Brazil based on a PESTEL analysis of the country and more specifically, on the competitive characteristics of the market for functional drinks. The third and last step was to analyze the possible entry modes and respective implementation plans, using the 4M model. After selecting the best entry mode, recommendations were drawn, regarding the potential partners for Sunlover in Brazil, as well as the marketing guidelines to be followed in the recommended entry mode.

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Pereira, Ricardo Jorge Campos. "Cofemel´s internationalization plan to Poland". Master's thesis, NSBE - UNL, 2013. http://hdl.handle.net/10362/9807.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics.
Internationalization has become a crucial process for the survival and growth of firms in general so that, this thesis presents an internationalization plan through a franchising strategy for Cofemel. It is a clothing company creator of the brand Tiffosi in 1978. Its main activity is to manufacture and trade exterior apparel, which includes the common clothing, such as: trousers, shirts, jeans, sweaters, dresses and accessories. Since Cofemel opened its first Tiffosi´s store, the brand started to grow fast. But, contrary of what seemed a good performance in 2008, the firm was near the bankrupt mostly because it was a family´s business where members were poorly prepared exercising executive and strategic positions. The strategy and objectives were not clear for a long period before 2008 so that it lead the company to have 29 millions of sales but a negative net income of 6 million euros in that year. VNC Group – a group led by António Vila Nova – in 2008 decided to buy Cofemel in that situation and thanks to his long experience in this market he was able to restructure the company totally and turn it into a competitive and sustainable firm. In 2009, the results became positives and Cofemel with its brand Tiffosi started to growth strategically on the market, establishing objectives for the future. Therefore, it emerged the opportunity to expand to Poland and the entry mode was chosen using an analysis of various available hypotheses and a market study. It also presents an implementation plan with duration of two years.

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Milbradt, Linda Antonia. "Sunlover and its Internationalization to Germany". Master's thesis, NSBE - UNL, 2013. http://hdl.handle.net/10362/9812.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
The paper studies the internationalization process of Sunlover to Germany. The market opportunity in Germany is driven by several factors including the increasing importance of health and wellness, the still growing German economy despite the Eurozone crisis, the positive growth prospects for low-calorie and healthy drinks, and the early stage of the nutricosmetic drink segment. However, threats are composed by the continued risk of a Eurozone breakup scenario and its possibly negative consequences on the German economy, the dominant power of German food and beverage retailers, and the competition not only from international brands but also local players. In order to mitigate the threats and take advantage of the opportunities, licensing is recommended over indirect exporting as the optimal entry mode for the German market.

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Matos, Francisco Domingos Duque de. "Internationalization of Papo D’anjo to Mexico". Master's thesis, NSBE - UNL, 2011. http://hdl.handle.net/10362/10094.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
Papo d’Anjo wanted to expand its international operations to new markets and so this was the purpose of my work in the field of SME competitiveness: Internationalization strategy. With my analysis I reached the Mexican market as the best market for Papo d’Anjo to expand its operations, for example due to its attractiveness in sales of luxury goods, as it is within the top ten markets in the world. After that I pointed that the company should start with a corner in El Palacio de Hierro and then expand its operations, in channels, where Papo d’Anjo is used to perform its activity. Finally I think that my analysis is constructed in order to help this Portuguese young company to build a strong brand in the Mexican market and have success in its internationalization.

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Pinto, Diogo José Gomes Ferreira. "Business plan PME.Box: internationalization to Spain". Master's thesis, NSBE - UNL, 2011. http://hdl.handle.net/10362/10098.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
The document herein described, provides detailed information of the development of PME.BOX Business Plan regarding the expansion to a detailed overview of the business model and strategies that PME.BOX looks to implement in order to maximize its business reach and in turn generate revenue. PME.BOX (firm) is an IT start up firm based in Madan Par the commercial rights of pme.box (software). Pme.box is a touch management solution intended to help small and medium enterprises (SMEs) in their day day business. It is a software provided under Software as a Service (SaaS). The value proposition of PME.BOX innovative, efficient, sustainable and affordable solutions to their customers. PME.BOX has an important social contribution, given that it provides free software for micro-enterprises and SMEs, to higher levels. Although SMEs represent a dynamic and important role on struggle for “survival” in a high global competitive context. The impending crisis has also affected SMEs severely, with a large number going into bankruptcy. This represents a huge opportunity to such affordable software as pme.box, pr reducing their operational fixed costs, transform those into variable importance of economies of scale for those SMEs. PME.BOX wants to grow fast and on a global scale in order to take advantage of the time market. It is looking for partnerships with available financial means and local market expertise to deal with local demands and local business expansion. Inside this objective, Spain seems to be a very attractive market to the PME.BOX business model.

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Monteiro, Luís Carlos Caçador. "Internationalization plan of Nmusic to India". Master's thesis, NSBE - UNL, 2013. http://hdl.handle.net/10362/11617.

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Costa, Maria Teresa Louro Ribeiro da. "Internationalization strategy of Origama to Brazil". Master's thesis, NSBE - UNL, 2014. http://hdl.handle.net/10362/11751.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
This work project studies Origama and its internationalization process to Brazil, specifically to Rio de Janeiro. Origama is a Portuguese start up succeeding in the beach products market and aiming to expand to international markets, in the quest for growth and sustainability. The key success factors in the domestic market were identified and compared with the foreign factors in order to investigate what were the barriers to entry and possible solutions to overcome them. The market research conducted aims at understanding the suitability of their product in the Brazilian culture and thus to determine the best mode of entry and develop a marketing strategy.

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Pereira, Paulo. "Lusíadas internationalization". Master's thesis, 2017. http://hdl.handle.net/10362/23459.

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The objective of this Work Project is to present a suggestion for an internationalization opportunity for Lusíadas Saúde, which is a Portuguese private healthcare company. Countries of the European Union were analysed through quantitative methods at both macro and micro levels, and the resulting choices were analysed through other quantitative and qualitative methods in order to arrive at a final suggestion. Information was gathered through interviews with the company, literature research and official organizations. In the end it was concluded that Spain is the most attractive country for Lusíadas’ potential international expansion. Future research might focus on entry modes and/or partner selection.

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(10270298), William S. Smith II. "Rethinking Internationalization". Thesis, 2021.

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The following three articles in this dissertation challenge the current rationale of internationalization and makes the case for anew approach to internationalization within U.S. higher education. My first article delves deep into the rationale of internationalization in U.S. higher education over the years by way of U.S. study abroad. This analysis identifies and evaluates the multiple cause-and –effect relationships in a historical context in order to understand the origins that led to the expansion of internationalization efforts within U.S. higher education. My second article explores Mansilla and Gardner’s global consciousness framework as a viable solution to the issues that are currently plaguing internationalization efforts in U.S. higher education. I contend that the global consciousness framework provides an alternative approach to internationalization that is rooted in mindfulness rather than competiveness. Finally, my third article evaluates the impact of this proposed solution by examining how Doctorate of Veterinary Medicine students within the Purdue University College of Veterinary Medicine view their roles and careers in society after engaging with the global consciousness framework. Overall, these articles take a critical lens to our approach in preparing students for the global era.

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Horák, Tomás Maria de Azevedo Mendes. "Tourism 2.0 : internationalization by internetization : TravelTailors : digital internationalization strategy". Master's thesis, 2017. http://hdl.handle.net/10400.14/22572.

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TravelTailors is a Portuguese-based travel agency with activity established in 2010. The agency sells tailor-made travel plans to its customers and, simultaneously with this competitive advantage, their success is based upon a constant monitoring of their customers before, on and after traveling. In TravelTailors, they are no general, equal or impossible travel plans. Although the company has been very successful in its primary market, Portugal, it decided that was time to invest across boundaries – United States of American. Part of the internationalization plan would be supported on their online channels. Thus, this dissertation aims to elaborate a digital marketing strategy for TravelTailors based on six cornerstones: Website, Travel blog, Social Media platforms, Search Engine Optimization and Pay-per-click advertising. To outline a digital marketing strategy, it was important to do a benchmarking. Focus was given to American agencies and Portuguese travel agencies that were already operating in the American market. Bearing in mind what were the market best-practices and the dimensions that affect the company-customer relationship, the following step was to investigate American travelers’ latest trends and tastes. This would guarantee that TravelTailors’ digital marketing strategy would be tailored to the market they chose. The conclusions of this dissertation highlight the importance of high-quality sites which transmit confidence and clear positioning. This empowers limited resources companies to use sponsored links as a backup option if their organic link does not place well. Accordingly, a special focus to website quality factors and SEO techniques was given.
A TravelTailors é uma agência de viagens portuguesa com atividade desde 2010. Vende planos de viagens feitos à medida e, simultaneamente com esta vantagem competitiva, o seu sucesso é baseado num acompanhamento constante dos seus clientes antes, durante e após viajar. Na TravelTailors, não há planos gerais, iguais ou impossíveis. Apesar do sucesso do mercado primário, Portugal, a empresa decidiu que era altura para investir além-fronteiras – Estados Unidos da América. Parte deste plano de internacionalização será suportado pelos seus canais online. Assim, esta dissertação pretende elaborar uma estratégia de marketing digital para a TravelTailors baseada em seis pilares: Website, Blogue de Viagens, plataformas Social Media, Otimização do motor de busca e publicidade pay-per-click. Para delinear uma estratégia de marketing digital, era importante fazer um estudo de mercado. Foi dado foco agências Americanas e agências de viagens Portuguesas que já operassem no mercado Americano. Tendo em conta quais as práticas-exemplares do mercado e as dimensões que afetam a relação empresa-cliente, o passo seguinte seria investigar as últimas tendências e gostos dos viajantes Americanos. Isto garante que a estratégia de marketing digital será à medida do mercado escolhido. As conclusões desta tese destacam a importância de sites de elevada qualidade que transmitem confiança e um posicionamento claro. Isto capacita empresas com recursos limitados a utilizar ligações publicitadas como um plano de reserva caso as suas ligações orgânicas não se posicionem bem. Assim, foi dado um especial foco aos fatores de qualidade dos sites e a técnicas de otimização de motor de busca.

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Carona, Eduardo João Bonneville Torres. "Small ans medium competitiveness. Internationalization strategy "H3 internationalization to Brazil"". Master's thesis, 2012. http://hdl.handle.net/10362/15967.

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Tesi sul tema "Internationalization"

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