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Articoli di riviste sul tema "Green consumption behaviour":
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Wang, Xinping. "The Effect of Green Values on Green Consumption Behaviour". International Journal of Education and Information Technologies 17 (21 marzo 2023): 32–37. http://dx.doi.org/10.46300/9109.2023.17.4.
Taking Zhengzhou residents as the research object through the structural equation model test and intermediary utility test, it can be seen that green values significantly affect customers’ green consumption behavior; Green values have a significant active effect on public lifestyle, which plays a regulatory role in green values and green consumption behavior. The relevant conclusions are as follows: Firstly, the public’s green consumption behavior is affected not only by their green values, but also by lifestyle, and the impact effect of lifestyle is higher than that of green values. Secondly, public green values can directly affect their lifestyle, which means that green values play a vital role in the change of public lifestyle. Thirdly, green values not only have a direct impact on the public’s green consumption behavior, but also have an impact on the public’s lifestyle which will indirectly affect their green consumption behavior. On the basis of the mentioned analysis, this paper proposes relevant countermeasures to promote the public’s green consumption behavior.
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Nguyen, Thi Minh Hoa, e Tuan Anh Ha. "Factors affecting green consumption behaviour: Empirical evidence from consumers in Tra Vinh province". Ministry of Science and Technology, Vietnam 65, n. 4 (25 aprile 2023): 52–58. http://dx.doi.org/10.31276/vjst.65(4).52-58.
The article aims to determine the factors affecting the green consumption behaviour of consumers in Tra Vinh province based on the basic research theoretical framework (Theory of planned behaviour by Ajzen - TPB). Data was collected through direct interview with 300 consumers in Tra Vinh province. The results show that the intention to buy green products has a positive impact on consumers’ buying behavior toward green products. Two factors including attitude towards green purchasing and perceived behavioural control positively impact green purchasing behaviour, and these effects act as full mediators through green product purchase intention. The article proposes some recommendations to promote the green consumption behaviour of people in Tra Vinh province in particular and Vietnam in general.
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Jalali, Sanaz Saghati, e Haliyana Binti Khalid. "The Influence of Instagram Influencers’ Activity on Green Consumption Behavior". Business Management and Strategy 12, n. 1 (1 febbraio 2021): 78. http://dx.doi.org/10.5296/bms.v12i1.18265.
Nowadays, environmental problems are rising due to the individuals’ consumption behaviour, which necessitates serious attention. Consumers gradually become aware of the effect of their consumption behaviour on the environment and make a difference. Social media, particularly Instagram, play a major role in increasing awareness and promoting environmentally friendly behaviour. Hence, it is crucial to investigate the impact of Instagram on green consumption intention, which is the best predictor of behaviour. By reviewing the existing literature, the current study develops a conceptual model regarding the effect of Instagram influencers’ green activity on followers’ intention. As the model proposes, green attitude and green consumption intention are shaped among followers by the Instagram influencers’ green concern, green photo content, and green word of mouth (WOM). Additionally, it is proposed that the perceived credibility of followers moderated the link between green WOM and green consumption intention. The study contributes to the body of knowledge by developing a new model that helps identify green consumption intention determinants.
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Emekci, Simge. "Green consumption behaviours of consumers within the scope of TPB". Journal of Consumer Marketing 36, n. 3 (13 maggio 2019): 410–17. http://dx.doi.org/10.1108/jcm-05-2018-2694.
Purpose The purpose of this study is to explain the factors that affect the green buying behaviours and the relations between these factors. For this purpose, three main factors were added to the Ajzen’s theory of planned behaviour (TPB) to develop a more comprehensive model, namely, environmental concern, environmental knowledge and perceived consumer effectiveness (PCE). It is believed that these variables could help understanding the green buying behaviour and extending the TPB model. Design/methodology/approach In this study, quantitative research has been made to test the relations in the proposed model. The target population in this research is individuals living in Turkey, both sexes of age over 18 years. The data were collected through an online survey between May and August of 2017. The data were statistically analysed with structural equation modelling and interpreted using the statistical software AMOS version 20.0. Findings The findings show that PCE is the variable that has the highest influence on the attitudes towards behaviour, intentions and green buying behaviour in the proposed model. It is possible to say that the PCE variable added to the model is an important variable that improved and strengthened the measurement model. Variables added to the model are compatible with Ajzen’s original model. Research limitations/implications The obtained data may not be generalised throughout Turkey. However, it is believed that the data obtained can give a general idea for green buying behaviour of individuals in Turkey. Practical implications The obtained data provide a contribution to the marketing communication experts and the literature. Research findings contribute to explaining green consumption behaviours in developing countries. Originality/value In this research, the gap between consumers’ attitudes and their behaviours has been researched. Understanding the reason for this gap is essential to increase green consumption in developing countries. The number of studies in this field in Turkey is not very much. For this reason, this study is thought to contribute to the field.
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Phuong, Tran Thi Anh, e Nguyen Mai Nhu Cam. "Green Consumption Behavior and Norms of Adults: A Case from the Mekong River Delta, Vietnam". Archives of Business Research 10, n. 11 (2 dicembre 2022): 209–21. http://dx.doi.org/10.14738/abr.1011.13472.
This research aims at analysing green consumption behaviour of young consumers from Mekong River Delta, Vietnam by applying the extended theory of planned behaviour (TPB). Data was collected from 342 students in Mekong Delta (MKD) via online platforms. The regression results indicated that four factors affecting students' green consumer behaviour were Attitude to green consumption, Subjective norms, Environmental awareness, and Perceived behavioural control. Attitude to green consumption was the most impactful factor, whereas Availability of green products did not significantly affect green consumption behaviour. Based on the findings, some managerial implications would be proposed to raise consumers' awareness of using more environmental-friendly products.
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Beatson, Amanda, Udo Gottlieb e Katrina Pleming. "Green consumption practices for sustainability: an exploration through social practice theory". Journal of Social Marketing 10, n. 2 (18 aprile 2020): 197–213. http://dx.doi.org/10.1108/jsocm-07-2019-0102.
Purpose By applying social practice theory to green consumption, this paper extends our understanding of consumer insight on green consumption processes beyond linear decision-making. The purpose of this paper is to provide knowledge about how best to mitigate perceived barriers to green consumption processes including the purchase and disposal of household products and to contribute to current discourse about widening social marketing research beyond a predominant focus on individuals’ behaviours. Design/methodology/approach Thematic content analysis exploring the lived experiences of participants’ green consumption was undertaken by conducting 20 in-depth interviews of Australian consumers. These interviews were analysed through a social practice lens. Findings The research identified six emergent social practice themes of green consumption. By using social practice theory, a different paradigm of social research than the linear models of behaviour is used. This unconventional investigation into the green consumption process, including the purchase and disposal of household products, extends literature past the attitude–behaviour gap and highlights the importance of aligning green consumption processes with social practice. Originality/value By integrating social practice theory into the marketing discipline, this paper explores consumption as part of sustainable marketing and provides suggestions about how best to mitigate perceived barriers to green consumption processes. These insights have relevance to micro-, meso- and macro-levels of social marketing, and can help alter consumption practices making them more sustainable.
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Chekima, Brahim, Mohamed Bouteraa, Rudy Ansar, Suddin Lada, Lim Ming Fook, Elhachemi Tamma, Azaze-Azizi Abdul Adis e Khadidja Chekima. "Determinants of Organic Food Consumption in Narrowing the Green Gap". Sustainability 15, n. 11 (25 maggio 2023): 8554. http://dx.doi.org/10.3390/su15118554.
Understanding and recognising environmentally-friendly behaviour are vital in achieving the Sustainability Development Goals and driving the economy for countries and producers of environmentally-friendly goods. Nevertheless, various stakeholders have expressed concern about the existing green gap, which greatly hinders their marketing efforts. This situation persists as mainstream research investigates people’s purchasing intentions, under the notion that the intention to perform a specific behaviour would generally predict the actual behaviour. The key argument of this study is that examining the actual consumption behaviour of organic foods is the ideal approach towards investigating purchase intention drivers as a proxy for consumption. In response to the green gap, the theory of planned behaviour is expanded by including the dimension of temporal orientation, i.e., a future orientation that has an influential but unrecognised effect on many human behaviours. In contrast to the prevalent operationalisation of attitude, the term is defined as a product-specific attitude which is markedly dissimilar to the environmental attitude in its orientations. The Partial Least Squares Structural Equation Modeling technique was used to analyse the research model. The findings indicate that while product-specific attitudes and perceived availability positively affect organic food consumption, subjective norms do not. Additionally, the data implies that product-specific attitudes are stronger when future orientation is high.
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Islam, Tajamul, e Uma Chandrasekaran. "Effect of religiosity on ecologically conscious consumption behaviour". Journal of Islamic Marketing 7, n. 4 (14 novembre 2016): 495–507. http://dx.doi.org/10.1108/jima-01-2015-0006.
Purpose This study aims to explore whether religiosity influences ecologically conscious consumption behaviour (ECCB) among Muslim consumers in India. Design/methodology/approach A structured questionnaire was developed and administered to a sample of 191 young male Muslim respondents. One-way analysis of variance (ANOVA) and post hoc tests were used to test the proposed hypotheses. Findings The results indicated a significant positive correlation between religiosity and ECCB. Pro-religious and intrinsically religious consumers reported higher importance to ECCB than non-religious and extrinsically religious consumers. It is, therefore, concluded that religiosity plays an important role in determining ECCB among Muslim consumers in India. Research limitations/implications The study sample comprised Indian university students as respondents, whose consumption behaviours may be constrained by limited independent income. Further, only male students have been included because of methodological considerations. Practical implications This study suggests that green marketers can use religiosity as a possible segmentation variable to effectively position their products. Religious messages or symbols can be invoked in advertising and other communication campaigns by marketers to gain acceptance for green products and consumption behaviours among consumers. Originality/value Few studies have examined the role of religiosity and its impact on consumer behaviour. The present study sought to address this gap in literature and offers preliminary insights about how marketers can effectively use religious symbols for marketing green products to consumers. The study is an initial attempt to provide elementary understanding about the consumption behaviour of Indian Muslims who have been insufficiently investigated by marketing and consumer researchers.
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Ao, Thu Hoai, Thi Bich Hien Nguyen, Minh Quoc Le, Dinh Tu Tieu e Hoang Lien Son Thach. "Factors affecting the green consumption behaviour of generation Z in Vietnam". Ministry of Science and Technology, Vietnam 63, n. 10 (25 ottobre 2021): 19–23. http://dx.doi.org/10.31276/vjst.63(10).19-23.
The research aims to discover the factors that influence the green consumption behaviour of generation Z consumers. Qualitative and quantitative methods were used with a survey size of 338 samples of generation Z in Hanoi, Danang, and Ho Chi Minh cities. The results exhibited five factors affecting green consumption behaviour, including environmental awareness, green product characteristics, green product prices, product availability, and social influences. Governance implications are suggested for managers to have appropriate policies and business strategies that promote the green consumption behaviour of generation Z consumers.
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Salini, K., e Bino Thomas. "Sustainable Consumption: The Role of Eco Labels on Consumers’ Buying Decision". IRA-International Journal of Management & Social Sciences (ISSN 2455-2267) 8, n. 1 (27 luglio 2017): 8. http://dx.doi.org/10.21013/jmss.v8.n1.p2.
This study aims to give information about the effect of eco labels on customers purchasing behaviours. The increase public concern in relation to their surrounding natural environment has started to show off their consumption behaviours and lead to the creation of a new group of consumers as the green consumers Green production and consumption is a necessity of this century because of dreadful environmental degradation and changing consumer behaviour. Consumer behaviour is a dynamic factor in order to cope up with; new strategies and ideas are developed from the part of manufactures to sustain in the highly competitive market.
Pleming, Katrina Janelle. "Consumers' perceptions and attitudes towards firms' green marketing initiatives: How do they influence green consumption?" Thesis, Queensland University of Technology, 2016. https://eprints.qut.edu.au/93575/1/Katrina_Pleming_Thesis.pdf.
This thesis examines green marketing and green consumption behaviours addressing limited understandings about how consumers interpret their green consumption behaviour in their everyday lives; what motivates people to purchase green products, and what barriers exist to this behaviour. Findings reveal that enhancing green consumption through green marketing depends on consumers' enthusiasm to engage in green practices and green behavioural influences. The research supports the need for qualitative research to provide rich insights into relationships between consumer behaviour, green marketing and green consumption and builds a stronger knowledge foundation by introducing social practice theory into the marketing discipline.
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Kifaya, Raja. "The role of skepticism in green consumer behaviour". Electronic Thesis or Diss., Brest, 2023. http://www.theses.fr/2023BRES0040.
Le scepticisme du consommateur envers les entreprises va en augmentant. Cependant, les études sur les déterminants et les conséquences de ce phénomène sur les produits bio/vert font défaut. Afin de combler partiellement cette lacune, cette thèse porte sur le scepticisme vert en explorant et comparant des consommateurs issus de trois milieux culturels différents. Le premier essai vise à étudier la relation entre le scepticisme et le comportement d'achat des cosmétiques bio en se basant sur la théorie attitude-comportement-contexte (ABC). Le deuxième essai met en lumière l'effet psychologique du scepticisme sur le comportement de consommation verte. Le troisième essai aborde la question suivante : le scepticisme à l’égard des aliments biologiques pourrait-il expliquer en partie l'écart entre les nombreuses attitudes positives à l'égard des aliments biologiques exprimées par les consommateurs et leurs choix réels ? À partir des données collectées auprès des consommateurs en Tunisie, en Italie et en France, nous avons effectué une comparaison par pays, en adoptant l'approche de modélisation par équations structurelles. Les résultats ont révélé que le scepticisme vert est un puissant inhibiteur de l'adoption de produits bio et verts par les consommateurs dans les trois pays. Considérés ensemble, ces trois essais contribuent à la littérature en soulignant l'importance des déterminants psychologiques et inhibiteurs de la consommation de produits bio et verts Consumer skepticism towards companies is on the rise. However, studies on the determinants and the consequences of this phenomenon on organic /green products are lacking. In order to partially fill this gap, this thesis focuses on green skepticism by exploring and comparing consumers from three different cultural backgrounds. The first essay investigated the relationship between, green skepticism and the purchasing behaviour of organic cosmetics, based on the attitude-behaviour- context (ABC) theory. The second essay aimed at providing a better understanding on the psychological effect of skepticism on green consumption behaviour. The third essay demonstrated whether organic food skepticism could partly explain the gap” or discrepancy between the great deal of positive attitudes towards organic food expressed by consumers and their actual choices. Based on data collected from consumers in Tunisia, Italy and France, we conducted a cross-country comparison adopting the structural equation modeling approach. Results revealed that green skepticism is strong inhibitor towards adoption of organic and green products among consumers in the three countries. Together, the three essays contribute to the literature by highlighting the importance of the psychological determinants and inhibitors of the adoption of organic and green products
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Adolfsson, Henrik, e Freddy Wickström. "Why buy green? : An exploration of drivers and barriers related to sustainable purchasing in the Swedish food sector". Thesis, Umeå universitet, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-162957.
Sustainability has become a subject of much interest in recent years, due to the deterioration of the natural environment. In response there has been increasing public pressure on businesses to provide environmentally friendly product alternatives for consumers. However, the demand for said products is surprisingly low, which constitutes a challenge for marketers; how can the demand for sustainable products be increased? In order to answer this question, a deeper understanding of the green consumer profile is needed. As such, the purpose of this study is to: Increase the understanding of the green consumer profile by exploring drivers of, and barriers to, green purchasing behaviour. In order to fulfil this purpose within the chosen context of sustainable foods, the subsequent main research questions were formulated: What do consumers perceive to be drivers motivating them to purchase sustainable foods? What do consumers perceive to be barriers preventing them from purchasing sustainable foods? The study adopts a qualitative and exploratory approach and utilizes semi-structured focus groups to accumulate empirical material. The questions for these focus groups stem from an integrative model created through synthesis of existing theory related to marketing of sustainable products, while adopting a consumer perspective. Three focus groups were subsequently held, with a total of 12 participants. Data display and analysis was used to produce insights related to the purpose and research questions of the study. Among these, the most important insights include the lack of specific knowledge relating to the benefits of sustainable food products, and the social factors that influence consumers’ purchasing behaviour of sustainable foods. Moreover, the findings suggest that the confusion regarding the definition of sustainable foods has implications that call into question contemporary theory on the matter.
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Tirone, Inês Worm. "Why buy green housecleaning products?" Master's thesis, Instituto Superior de Economia e Gestão, 2018. http://hdl.handle.net/10400.5/16562.
Mestrado em Marketing Na sociedade atual a compra de produtos de limpeza ecológicos surge como uma alternativa sustentável aos produtos convencionais que são constituídos por químicos agressivos que afetam a saúde individual e o ambiente.
Este estudo apresenta como principal objetivo a análise detalhada dos determinantes que compõem o processo de decisão de compra de produtos de limpeza de casa ecológicos.
Com esta finalidade, foi desenvolvido um estudo em profundidade a compradores de produtos de limpeza de casa ecológicos, recorrendo a entrevistas semiestruturadas e a biografias de consumo.
Todos os fatores determinantes em análise apresentam um impacto diferente no processo de decisão de compra, variando de comprador para comprador. Nowadays, buyers are looking for ecological housecleaning products as an alternative to conventional options made of harsh chemicals that harm their personal health and the environment.
This study aims to analyse in detail the individual relevance of different determinants that influence the purchase of ecological housecleaning products.
For this purpose and to gain the adequate knowledge, a qualitative study was made to ecological housecleaning product buyers, using semi-structured in-depth interviews and consumption biographies.
The results suggest that the ecological housecleaning product purchase is based on determinants that are evaluated differently by each individual buyer forming a complex decision process. info:eu-repo/semantics/publishedVersion
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Naderi, Iman. "Social Exclusion and Green Consumption". Thesis, University of North Texas, 2013. https://digital.library.unt.edu/ark:/67531/metadc500062/.
Social exclusion has garnered much attention from researchers across the social sciences, especially among social psychologists. However, given the fact that social relationships and consumption are two of the central activities in daily life, there is surprisingly little research on the impact of social connection threats within the realm of consumer behavior. This study examines the effect of social exclusion on proenvironmental behavior and green consumption. More precisely, the objectives of this study are threefold. The first objective is to examine whether the findings in social psychology literature on how excluded individuals respond to exclusion when they are exposed to proenvironmental consumption behavior. The second objective of this research is to find the underlying mechanism and to rule out some of the possible explanations (e.g., mood) for this effect. The final objective of this study is to establish some of the boundary conditions (individual differences and situational factors) for the proposed effect. The hypotheses of this study were developed based on two main theoretical bases borrowed from social psychology literature: empathy-altruism hypothesis (Batson 1991) and social reconnection hypothesis (Maner et al. 2007). Overall, it was proposed that while social exclusion decreases individuals’ inclination to engage in proenvironmental activities, socially excluded people are motivated to use green consumption behaviors to establish new social bonds with others. These propositions were tested and supported across four experiments. Across these experiments, the findings demonstrated that social exclusion causes people to express lower tendency to engage in proenvironmental behaviors. The findings also consistently suggest that mood does not explain why social rejection leads to negative environmental outcomes. Additionally, social exclusion appears to cause a temporary absence of empathic concern toward others, which leads to less green behavior with altruistic motivation. Further, the role of emotional empathy as a boundary condition was tested in this study and the findings indicate that experiencing social exclusion does not negatively impact proenvironmental behavior in highly empathetic individuals. Finally, this investigation showed that when a proenvironmental behavior is perceived as an opportunity to reconnect and positive social feedback is expected from peers, socially excluded participants favor products that signal to their peers that they too are concerned about environmental issues. In addition to its contributions to consumer research and marketing, this work provides several practical implications. For instance, as established in this study, green products by default are not perceived by excluded individuals as tools that facilitate social reconnection. However, when such products are positioned properly, such individuals tend to capitalize on the social acceptability of their behavior to help them fulfill their threatened need for affiliation. The implication here is that marketers should attempt to customize their promotional strategies accordingly and direct the consumer’s attention to this covert benefit of green products.
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Donata, Navickiene, e Kristina Jovanovic. "Green Consumer Behavior : Gender Differences In Willingness To Eat Less Meat". Thesis, Högskolan Kristianstad, Sektionen för hälsa och samhälle, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-15755.
Unsustainable meat consumption contributes to climate change. That is why consumers are advised to behave in an environmentally responsible manner and reduce their consumption of meat products. When it comes to willingness to reduce meat consumption, differences between female and male consumers have been identified. The purpose of this dissertation is to investigate what motivating factors influence consumers' decision to reduce the consumption of meat products, and what is determined by influence of gender differences. Furthermore, the results of the analysis will help to find if consumers are willing to reduce meat consumption and if there are any similarities or differences between gender and their values towards meat consumption and the reduction of it. In order to get a deeper understanding of gender values towards reduction of meat consumption, a quantitative method and explanative design were applied and data was collected using online focus groups, male and female students from Kristianstad University. The results show that most of the respondents are willing to reduce the consumption of meat. Moreover, there were observed that some of the masculine attributes were more concerned about ethical issue such as animal welfare, meanwhile feminine - health issues and food safety. This thesis has laid a good foundation for possible future research about gender and sustainable meat consumption. Moreover, potentially it might help marketers to adopt their strategies to suit the nutritional needs of the different genders
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Huynh, Hong Phuoc Thu <1992>. "FACTORS INFLUENCING THE INTENTION AND BEHAVIOR GAP of GREEN CONSUMPTION IN VIETNAM". Master's Degree Thesis, Università Ca' Foscari Venezia, 2019. http://hdl.handle.net/10579/15497.
Sustainability and environmental concern have become an important topic all over the world, however, the only small amount of consumer practicing green consumption behavior. This gap is mentioned as “attitude and behavior gap” in the literature. The aim of this thesis is to study the gap between green intention and actual behavior by developing and testing three key moderators to the relationship, namely perceived behavioral control, habits and green product availability, respectively. The research is conducted in Vietnam, where environmental issues and sustainable development are strongly concerned by the government and society. The data is collected from over 200 consumers from big cities in Vietnam in order to provide evidence to support the hypothesis. The study result will contribute to the green consumption literature by explaining the inconsistency in intention and actual behavior, while most of the studies only focus on the attitude-behavior gap. Implications and recommendation for future research are also mentioned.
Keyword: green consumption, sustainable consumption, sustainable development, Theory of Planned Behavior, Habit, product availability, perceived behavioral control.
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De, Nardo Matheus. "Exploring Salient Attributes and Status Perception of Proenvironmental Behavior". The Ohio State University, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=osu1469151827.
Gustafsson, Hannah, Lawko Karim e Fuglerud Helmie Säll. "Value Enhancers and Inhibitors for Green Purchasing Behavior : Attitudes towards green products within the food industry among young Swedish consumers". Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-44087.
Abstract Problem: Food consumption represents the largest contributor to climate change in Sweden, with activities that contribute to excess waste and greenhouse gas emissions. Although studies indicate positive attitudes towards green purchasing behavior among young Swedish consumers, inconsistency between green purchasing intent and actual behavior have been noticed. Purpose: The purpose of this qualitative research paper was to understand and identify underlying enablers and inhibitor to green purchasing behavior amongst young Swedish adults. Furthermore, the authors sought to understand the inconsistency between purchasing intent and actual purchasing behavior, of young Swedish consumers. Method: To answer the research question a qualitative research was conducted with a deductive approach. Focus groups with semi-open interview questions were used to collect empirical data. The target group for this research were young Swedish adults between the ages of 20-26. Conclusion: This research identified knowledge as the main inhibitor and enhancer of green purchasing behavior, as well as other factors that can be traced back to the amount and accessibility of knowledge. It was also concluded that companies have failed in delivering their green marketing strategies, as young consumers display confusion and mistrust towards green products.
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Thongpila, Kamolchanok. "Fabricated Future : applying the Theory of Planned Behavior to influence purchaseintention of green fashion made from recycled plastic in Thailand". Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-21992.
The purpose of this study is to investigate factors influencing the Thai millennial consumers’ intention to purchase clothing and accessories made from recycled plastic. The research relied on deductive reasoning through hypothesis testing; Statistical measurements were employed. Consequently, a descriptive quantitative research approach was utilized to conduct the study. The data were collected physically and virtually via a web-based survey. A total number of 393 responses from Thai millennial consumers who live in Bangkok and its vicinity were analyzed with the application of structural equation modeling. The result demonstrates that environmental concern, attitude, and perceived behavioral control have a significant relationship on purchase intention of green apparel, shoes, and accessories made from recycled plastic. Environmental concern also positively mediates the green attitude and has a stronger correlation toward attitude than purchase intention. The subjective norm, on the other hand, shows no significance.
Alfredsson, Eva. Green consumption energy use and carbon dioxide emission. Umeå: Dept. of Social and Economic Geography, Spatial Modelling Centre, Umeå University, 2002.
Dunne, Claire. The role of consumption values and level of involvement in the purchase of environmentally friendly products. Dublin: University College Dublin, 1995.
(1999), Tokyo Symposium on Consumption and the Environment. Shōhi Seikatsu Shinpojūmu: 21-seiki no shōhisha katsudō : gurīn konshūmā o dō mezasu ka = The Tokyo Symposium on Consumption and the Environment : consumer activities for the 21st century : the ideal green consumer. Tōkyō: Tōkyō-to Shōhi Seikatsu Sōgō Sentā, 1999.
Moreno, Irma Cristina Espitia. El comportamiento del consumidor y el manejo sustentable de envases. Morelia, México: Universidad Michoacana de San Nicolás de Hidalgo, 2010.
David, Owen. The conundrum: How scientific innovation, increased efficiency, and good intentions can make our energy and climate problems worse. New York: Riverhead Books, 2012.
Capitoli di libri sul tema "Green consumption behaviour":
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Briandana, Rizki, Sri Hesti e Nindyta Aisyah Dwityas. "Social Media and Green Consumption Behaviour of Generation Z". In Multi-Stakeholder Contribution in Asian Environmental Communication, 137–46. London: Routledge, 2024. http://dx.doi.org/10.4324/9781032670508-14.
Boivin, Caroline, Durif Fabien, Rajaobelina Lova e Rodier Francine. "Understanding Green Consumption: Is Perceived Consumer Effectiveness a Predictor of Green Behaviour?" In Marketing Challenges in a Turbulent Business Environment, 27–31. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-19428-8_8.
Policarpo, Manoela Costa, Edvan Cruz Aguiar, Aitor Marcos, Patrick Hartmann e Vanessa Apaolaza. "The Role of Green Product Pricing in Conspicuous Green Consumption Behaviour—A Brazilian Perspective". In Environmental Sustainability in Emerging Markets, 1–21. Singapore: Springer Nature Singapore, 2022. http://dx.doi.org/10.1007/978-981-19-2408-8_1.
Banjar, Hadeel. "Motivating sustainable consumption behaviour through education, incentive programs, and green policies in Saudi Arabia". In Sustainability in the Gulf, 249–73. Abingdon, Oxon ; New York, NY : Routledge, 2017. | Series: Routledge explorations in environmental studies.: Routledge, 2017. http://dx.doi.org/10.4324/9781315174884-14.
Khin, Yin Min, e Duminda Jayaranjan. "Air-Conditioning for Green Universities". In Proceedings of the 19th International Symposium on Management (INSYMA 2022), 1016–22. Dordrecht: Atlantis Press International BV, 2022. http://dx.doi.org/10.2991/978-94-6463-008-4_126.
AbstractUniversity is one of the highest energy consumptions among commercial buildings because the university has high load consumption. So, strategic management of energy saving in universities needs to be considered to reduce costs and energy consumption. Actually, there are many methods to save electricity consumption in university (community load system) from electrical sides and building design construction and human behaviors. Another thing is that energy consumption can be reduced by making green university. Some methods that can reduce energy in university are using conservation voltage reduction methods, utilizing IoT devices and smart technology instead of outdated electrical equipment, and installing renewable energy technology such as solar PV on campus. This paper reviews some methods that can save energy consumption and electricity bills as a background. The cost-effectiveness analysis was done by installing individual AC in universities. The experiment was done over 15 days with 8 h per day and energy savings can be found in 10,624 kWh with a cost-saving was 45,683 Baht for 15 days. The payback period was 1.6 years. According to these results, individual air-conditioning systems can be used instead of chiller systems in universities to save energy. This is the way of making the university become a green campus and sustainable.
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Segev, Sigal, Maria Elena Villar e Yu Liu. "Hispanics and Green Consumption: Exploring the Green “Attitude-Behavior Gap”". In Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 99. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10951-0_37.
Maksimovic, Ágnes. "Systematics literature review of non-consumption". In Green and Digital Transitions, 192–208. Szeged, Hungary: Szegedi Tudományegyetem, 2024. http://dx.doi.org/10.14232/gtk.gdtgiss.2024.12.
The study uses a systematic literature review methodology to analyze the research on non-consumption, systematize it, and define the consumption behaviors associated with this phenomenon. The advantage of this method over the traditional narrative literature review is that it is designed to follow a predefined set of criteria in such a way that it can be reproduced at any time. As it precisely includes the protocol to identify the literature used, it avoids possible researcher errors. The study finds that the drivers of non-consumption include sustainability, food consumption, and voluntary simplicity but are not reduced to these groups. The findings of the review allows to situate non-consumption within the dimensions of sustainable consumption and voluntary simplification.
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Radziszewska, Aleksandra. "The impact of green marketing on sustainable consumption behavior". In Corporate Social Responsibility and Sustainability, 214–25. New York: Routledge, 2022. http://dx.doi.org/10.4324/9781003270768-21.
Zheng, Zengwei, Yanzhen Zhou e Lin Sun. "A Recency Effect Hidden Markov Model for Repeat Consumption Behavior Prediction". In Green, Pervasive, and Cloud Computing, 440–50. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-15093-8_31.
Wang, Ziyi. "Analysis of the Influence of Chinese GOvernment’s Green Behavior on Residents’ Consumption". In Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022), 1351–56. Dordrecht: Atlantis Press International BV, 2022. http://dx.doi.org/10.2991/978-94-6463-036-7_199.
Atti di convegni sul tema "Green consumption behaviour":
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Gomez, Karina, Roberto Riggio, Tinku Rasheed e Fabrizio Granelli. "Analysing the energy consumption behaviour of WiFi networks". In 2011 IEEE Online Conference on Green Communications (GreenCom). IEEE, 2011. http://dx.doi.org/10.1109/greencom.2011.6082515.
Bernardes, João, Mafalda Nogueira e António Dinis Marques. "From Y to Z: A Cross-Generational Study of Green Purchasing Behaviour". In 20th AUTEX World Textile Conference - Unfolding the future. Switzerland: Trans Tech Publications Ltd, 2022. http://dx.doi.org/10.4028/p-h577gl.
This study presents the results of a work-in-progress analysis and synthesis of the body of knowledge so far produced about green/sustainable consumption among Gen-Y (also known as Millennials) and Gen-Z consumers [1,2]. The main purpose of this paper is to provide a cross-generational, and comparative, quantitative analysis of Gen Y and Gen Z’s green purchasing behaviour, through a questionnaire with a sample of 2.000 respondents (n=1.000 per generation). To safeguard comparison criteria between generations the same survey was employed and the same dimensions will be analysed: Awareness, Financial availability, Personal benefits, Subjective norm and Trust, which may positively or negatively influence ‘green’ purchasing behaviour. Results show that not all dimensions have the same influence on the ‘green’ purchasing behavior for Gen Y and Gen Z. Despite both generations acknowledging the importance of consuming ‘green’, Gen Z presented stronger attitude and belief in being ‘green’, when compared to Gen Y. Hopefully, conclusions from this study can guide the development of marketing strategies to captivate both generations in engaging in a more environmental lifestyle.
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Tamulienė, Vilma, e Lina Pilelienė. "IMPACT OF ENVIRONMENTAL AWARENESS AND ORGANIC CONSUMPTION ON CONSUMER SUBJECTIVE WELL-BEING". In 13th International Scientific Conference „Business and Management 2023“. Vilnius Gediminas Technical University, 2023. http://dx.doi.org/10.3846/bm.2023.980.
During the latter decade, environmental issues have been gaining increasing attention from scholars and practitioners. Contemporary consumers are becoming more informed, and consequently are changing their lifestyles. Being aware of environmental issues, consumers are paying more attention to the harm caused to the environment by consumption, adopting green consumption behaviours, also, start consuming more natural and organic products. However, is such kind of behaviour beneficial to consumers? Has it had any effect on their subjective well-being? Answering these questions is becoming important to marketers producing and selling organic products, as well as to public organizations promoting environmentally friendly lifestyles. This study based on the questionnaire survey, aims to determine the impact of consumer environmental awareness and organic consumption on their subjective well-being.
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FLOREA, Adrian-Gheorghe, e Diana-Cristina SAVA. "BUILDING REFURBISHMENT – APPROACHING SUSTAINABILITY IN A EUROPEAN CONTEXT: CASE STUDY OF ORADEA CITY, ROMANIA". In International Management Conference. Editura ASE, 2023. http://dx.doi.org/10.24818/imc/2022/01.14.
The Covid-19 pandemic changed the world forever and all the limits imposed against spreading the virus, determined changes in humankind’s perspective and behaviour: concerns on health increased, and so did the needs to explore and live in the moment. Definitely, the latter perspective is prone to higher consumption, and so the high demand impacts inflation levels, as well. Since the pandemic started, Romania faced increasing prices, but the last gas price is the ultimate challenge affecting even more the living standards. The need to reduce consumption and save energy is evident more then ever, and this challenge should be considered as an opportunity for highlighting the importance, and shaping sustainable consumption behaviour. Nowadays energy efficiency measures are a must in reducing greenhouse gas emissions, and also the import costs of energy, improving the security of supply, and achieving a sustainable energy supply. This paper focuses on implementing the European Green Deal’s objective in Romania, on building refurbishments. These and retrofitting are very popular practices around Europe, used in improving households’ comfort and reducing heating bills; these are the direct effects the population perceives, but there are a lot more concerning energy resources and pollution. The present paper assess them focusing on Oradea, a Western Romanian city. Our research involves direct observation of investments and heating consumption’s level, and our first findings prove a positive impact of these strategies on consumption, even if the pandemic changed the way of living and working, and so the whole consumption level was affected.
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Lane, Michael, Angela Howard e Srecko Howard. "The Energy Inefficiency of Office Computing and Potential Emerging Technology Solutions". In InSITE 2009: Informing Science + IT Education Conference. Informing Science Institute, 2009. http://dx.doi.org/10.28945/3387.
Energy consumption, the associated green house emissions has now caught the attention of mainstream organizations. Soon organizations will be required by legislation in many modern economies to report their contribution to green house emissions through their energy consumption. Office computing is a significant contributor to greenhouse emissions through electricity energy consumption. Until recently little thought has been given to making office computing more energy efficient. Organizations and individuals have become complacent in using computers, turning them on first thing in the morning and leaving them on all day. The time it takes to load up modern operating systems has reinforced this inefficient behaviour. In this paper we outline the energy inefficiencies of office computing and outline recent advances in energy efficient technologies. We focus on two emerging technologies: smart power blocks and splash top which have potential to drastically cut the energy consumption of office computing. We believe that our initial evaluation of these energy efficient technologies shows tremendous promise for reducing the energy consumption and greenhouse emissions of office computing. In future work we plan to conduct live experiments in modern office complexes to evaluate the actual energy savings and the fit of these technologies with current work practices.
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Markopoulos, Evangelos, Alexandro Vera Ramirez, Panagiotis Markopoulos e Hannu Vanharanta. "Gamification in a Democratic Pro-Environmental Behaviour Model towards achieving effective ESG corporate strategies." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001512.
The climate crisis has received high levels of attention from the public and scholars over the last few decades. While the search for solutions involves strict regulations and innovation in clean energy sources, changing individual behaviours towards sustainability could prevent us from reaching a point of no return. Inarguably, there is a need for strong involvement of the public and private sector organizations, changing individual organizational behaviours towards sustainability might foster a great impact in terms of lowering the effects of the climate crisis. In this context, a democratic pro-environmental behaviour (DPEBs) is introduced to enable green behaviours with individual and voluntary actions within organizations that benefit the preservation and recovery of the environment. Recycling, efficient energy consumption, reduction of meat consumption and sustainable transportation are examples of actionable PEBs that need to be fostered to contribute to the reduction of the human impact on climate change.Nevertheless, the adoption of new behaviours is a complex goal that requires the application of mechanisms to address employee intrinsic and extrinsic democratic motivation. In this vein, gamification, as a process that enhances projects and service with affordances for gameful experiences., might provide a viable alternative. The purpose of this paper is to analyse the extent to which gamification is an effective alternative to promote the adoption of democratic pro-environmental behaviours and contribute to the creation of the relative organization culture. The accepted definition of gamification for this paper is the process of enhancing a service with affordances for gameful experiences in order to support user's overall value creation. This marketing perspective approach, has more focus on the effects obtained as a consequence of activating intrinsic and extrinsic motivation through the use of gamified systems rather than the analysis of the characteristics of the game design elements, and the incentives for its practical and actual adaptation and utilization within organizations.A systematic literature review was conducted in order to exclusively retrieve - after a thorough selection process - case studies that evaluated the psychological and behavioural effects of gamified information technology systems. Psychological outcomes are related to intrinsic motivation; in the case of gamification, positive outcomes are described by gameful experience. These, in turn, are categorized in this work according to the motivational need to which they correspond and their adaptation likeness in a corporate context. On the other hand, behavioural outcomes are related to extrinsic motivation; these are the desired pro-environmental behaviours promoted extrinsically with the use of the gamified application.Fifteen studies were analysed in detail, which overall provided positive results regarding gamification’s capability to engage users by appealing to intrinsic motivation and to effectively promote the adoption of extrinsically motivated PEBs. As a result the paper presents a methodological approach and a process model that integrates democratic organizational culture elements that utilize gamification to achieve employee pro-environmental behaviours that can benefit both the economy and the society. Furthermore the proposed model is linked with the ESG criteria as a further incentive for its organization adaptation from theory to practice. The paper also indicates limitations and areas of further research on the proposed model towards green ocean strategies that can maximize its applications and impact.
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Zimmermannova, Jarmila, Richard Smilnak, Omar Ameir e Michaela Perunova. "SOCIO-ECONOMIC ASPECTS OF BIOFUELS CONSUMPTION BY HOUSEHOLDS IN THE CZECH REPUBLIC". In 22nd SGEM International Multidisciplinary Scientific GeoConference 2022. STEF92 Technology, 2022. http://dx.doi.org/10.5593/sgem2022v/4.2/s17.75.
Decarbonising the EU-s energy system is crucial to reach the 2030 climate objectives and the EU-s long-term strategy of achieving carbon neutrality by 2050. Based on these Green Deal goals and the current energy situation in Europe, it is highly important to focus on biofuel energy sources. Our research deals with the behaviour of households in the Czech Republic and changes in their consumption habits in the last decades. The main goal of this paper is to evaluate the development of the consumption of biofuels by households for heating purposes, in comparison with the consumption of fossil solid fuels (coal and coke) in the Czech Republic in the period 2010 - 2020. The second goal is to evaluate the influence of selected socioeconomic aspects/variables on the consumption of biofuels. Regarding biofuels, the analysis will focus on biomass for heating purposes, such as firewood, wood waste, pellets, and briquettes. Concerning socio-economic indicators, the analysis will be based on various data, such as GDP per capita, average wage, environmental taxation, environmental subsidies, etc. The authors will work with data published by the Czech Statistical Office, ministries, and other national authorities, as well as data from Eurostat. As a methodology, correlation and regression analysis will be used. The results will show the possible influence of selected socio-economic variables on the development of biofuel consumption by households. The recommendations will be formulated based on the obtained results.
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Hideki Kobayashi, Koji Kimura, Toshimitsu Kumazawa, Ryohei Orihara, Tomoko Murakami, Yoichi Motomura e Yoshifumi Nishida. "Green behavior generation: A digital approach to reduce consumption". In 2007 IEEE International Conference on Systems, Man and Cybernetics. IEEE, 2007. http://dx.doi.org/10.1109/icsmc.2007.4414155.
Yongrui, Li, Yu Jia, Yang Shuo, Dou Wenlei e Song Zhuoran. "A method for identifying abnormal electricity consumption behavior based on user electricity consumption data mining". In 2022 Power System and Green Energy Conference (PSGEC). IEEE, 2022. http://dx.doi.org/10.1109/psgec54663.2022.9881156.
Hu, Meng-Lei, Jeou-Shyan Horng, Chih-Ching Teng, Chia-Dai Yen e Wen-Bin Chiou. "The consumption of green dining behavior: Priming and compensation effects". In Annual International Conference on Tourism and Hospitality Research. Global Science & Technology Forum (GSTF), 2012. http://dx.doi.org/10.5176/2251-3426_thor1237.
Rapporti di organizzazioni sul tema "Green consumption behaviour":
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Raut, Poorva Bushan, Marguerite M. Moore, Lori Rothenberg, Genessa Devine e Karen Leonas. Green Apparel Consumption: An Empirical Examination of Behavior versus Attitudes. Ames: Iowa State University, Digital Repository, novembre 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1374.
Comparative Analysis on Fuel Consumption Between Two Online Strategies for P2 Hybrid Electric Vehicles: Adaptive-RuleBased (A-RB) vs Adaptive-Equivalent Consumption Minimization Strategy (A-ECMS). SAE International, marzo 2022. http://dx.doi.org/10.4271/2022-01-0740.
Hybrid electric vehicles (HEVs) represent one of the main technological options for reducing vehicle CO2 emissions, helping car manufacturers (OEMs) to meet the stricter targets which are set by the European Green Deal for new passenger cars at 80 g CO2/km by 2025. The optimal power-split between the internal combustion engine (ICE) and the electric motor is a challenge since it depends on many unpredictable variables. In fact, HEV improvements in fuel economy and emissions strongly depend on the energy management strategy (EMS) on-board of the vehicle. Dynamic Programming approach (DP), direct methods and Pontryagin’s minimum principle (PMP) are some of the most used methodologies to optimize the HEV power-split. In this paper two online strategies are evaluated: an Adaptive-RuleBased (A-RB) and an Adaptive-Equivalent Consumption Minimization Strategy (A-ECMS). At first, a description of the P2 HEV model is made. Second, the two sub-optimal strategies are described in detail and then implemented on the HEV model to derive the fuel-optimal control strategy managing the power split between the thermal and electric engine to satisfy the driver's power request, including the engine on/off operating mode and the best gear selection. Finally, the two proposed strategies are tested on different driving cycles and then compared to other commercial strategies available in literature, such as the Equivalent Consumption Minimization Strategy (ECMS) and a RuleBased (RB) strategy. The results show that the A-ECMS is more conservative in terms of state of charge (SoC) compared to the A-RB. In fact, in the A-ECMS the SoC is always within the admissible range with considerable margin from the upper and lower limits for tested cycles, while in the A-RB a deep discharge of the battery is allowed. This behavior leads to a better fuel consumption of the A-RB compared to the A-ECMS, both in the WLTC and in the FTP-75 cycle.
