Thèses : « Trust (digital) »

1

Danidou, Ioanna. « Trusted computing or trust in computing ? : legislating for trust networks ». Thesis, University of Edinburgh, 2017. http://hdl.handle.net/1842/22077.

Texte intégral

Résumé :

This thesis aims to address several issues emerging in the new digital world. Using Trusted Computing as the paradigmatic example of regulation though code that tries to address the cyber security problem that occurs, where the freedom of the user to reconfigure her machine is restricted in exchange for greater, yet not perfect, security. Trusted Computing is a technology that while it aims to protect the user, and the integrity of her machine and her privacy against third party users, it discloses more of her information to trusted third parties, exposing her to security risks in case of compromising occurring to that third party. It also intends to create a decentralized, bottom up solution to security where security follows along the arcs of an emergent “network of trust”, and if that was viable, to achieve a form of code based regulation. Through the analysis attempted in this thesis, we laid the groundwork for a refined assessment, considering the problems that Trusted Computing Initiative (TCI) faces and that are based in the intentional, systematic but sometimes misunderstood and miscommunicated difference (which as we reveal results directly in certain design choices for TC) between the conception of trust in informatics (“techno-trust”) and the common sociological concept of it. To reap the benefits of TCI and create the dynamic “network of trust”, we need the sociological concept of trust sharing the fundamental characteristics of transitivity and holism which are absent from techno-trust. This gives rise to our next visited problems which are: if TC shifts the power from the customer to the TC provider, who takes on roles previously reserved for the nation state, then how in a democratic state can users trust those that make the rules? The answer lies partly in constitutional and human rights law and we drill into those functions of TC that makes the TCI provider comparable to state-like and ask what minimal legal guarantees need to be in place to accept, trustingly, this shift of power. Secondly, traditional liberal contract law reduces complex social relations to binary exchange relations, which are not transitive and disrupt rather than create networks. Contract law, as we argue, plays a central role for the way in which the TC provider interacts with his customers and this thesis contributes in speculating of a contract law that does not result in atomism, rather “brings in” potentially affected third parties and results in holistic networks. In the same vein, this thesis looks mainly at specific ways in which law can correct or redefine the implicit and democratically not validated shift of power from customer to TC providers while enhancing the social environment and its social trust within which TC must operate.

Styles APA, Harvard, Vancouver, ISO, etc.

2

Ramos-Pedersen, Tirsa Rosalba. « The Importance of Building Trust in Digital Co-Design ». Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-21196.

Texte intégral

Résumé :

Social distancing due to the coronavirus disease 2019 (COVID-19) has caused designers to rethink how they engage with users. This project involves a designer and users co-creating a digital workshop for ideating solutions through the use of information and communication technologies (ICT). The context of COVID-19 was used as a means to engage with users through digital co-design activities. However, the aim of the project was not to solve their problems of information sharing, but to understand what participants need from a facilitator in order to have more meaningful dialogues and contribute to the ideation process. The importance of trust and a sense of empowerment were identified as what participants need to better ideate and innovate. Trust and empowerment are valuable in any co-design situation, physical or digital. However, when interacting with participants through strictly digital means, it requires more time and energy to nurture trust between a designer and users. The knowledge gained through this digital co-design project resulted in not only a co-created digital prototype for remote co-design, but guidelines for how to develop trust with users when co-designing remotely.

Styles APA, Harvard, Vancouver, ISO, etc.

3

McCullagh, Adrian J. « The incorporation of trust strategies in digital signature regimes ». Thesis, Queensland University of Technology, 2001.

Trouver le texte intégral

Styles APA, Harvard, Vancouver, ISO, etc.

4

Zhang, Han. « Extralegal arbitration of trust in digital and quasi-digital markets : an intermediary-based approach / ». Full text (PDF) from UMI/Dissertation Abstracts International, 2000. http://wwwlib.umi.com/cr/utexas/fullcit?p9992951.

Texte intégral

Styles APA, Harvard, Vancouver, ISO, etc.

5

Makan, J. « Understanding trust and confidence in web behaviour ». Thesis, University of Salford, 2015. http://usir.salford.ac.uk/34453/.

Texte intégral

Résumé :

Trust is recognised as the construct that makes societies function; not only this but it is understood to be the element that makes them successful, wealthier, healthier and wiser. A problem of the trust construct is that, despite its perceived importance on facilitating modern life, it remains a subject that lacks consensus on its definition. Within literature, when the construct of trust is applied to the Web context, there is further confusion as the construct being referred to as trust in actual fact referring to the construct of confidence. This confusion led to the research in understanding trust and confidence in Web behaviour. In addition to researching the literature, the diary-study interview method was used to investigate into how the constructs of trust and confidence function on the Web. The diary study was designed to act as an observational research method, and in doing so would identify the what and how participants used the Web, with the follow-up interviews extracting the why. When taking the core-concept understanding of trust (as developed within this thesis), it shows there to be a disparity between trust and its applicability to the Web. The study further supports this view, and from this emerges the key finding that Web interactions are facilitated and driven by confidence – not trust. Confidence is the construct that drives the Web; what impacts and influences the behaviour of its users. Secondly, and more crucially, confidence is a construct that cannot be created on the Web per se. It is shaped by an individuals' worldview (optimistic / pessimistic), their disposition to risk, their cultural tendencies, their personalities, all of which are factors that are influenced by, and built up on, real-world experiences. Put simply, confidence is created through real-world experiences and it is the real-world atti-tude of an individual that is carried over to govern the nature of their Web interactions.

Styles APA, Harvard, Vancouver, ISO, etc.

6

Reagle, Joseph M. (Joseph Michael). « Trust in a cryptographic economy and digital security deposits : protocols and policies ». Thesis, Massachusetts Institute of Technology, 1996. http://hdl.handle.net/1721.1/11016.

Texte intégral

Résumé :

Thesis (M.S.)--Massachusetts Institute of Technology, Dept. of Electrical Engineering and Computer Science, 1996.
Includes bibliographical references (p. 106-113).
by Joseph M. Reagle, Jr.
M.S.

Styles APA, Harvard, Vancouver, ISO, etc.

7

Holmgren, Linda, et Emira Meskic. « Digitaliseringens påverkan på kundrelationen inom revisionsbranschen, utifrån en revisors perspektiv : - En studie utförd på den svenska revisionsbranschen ». Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-69911.

Texte intégral

Résumé :

Digitaliseringen tar en allt större roll i det svenska samhället, vilket leder till att företag måste anpassa sig efter förändringarna som digitaliseringen innebär. Anpassningen görs eftersom att revisionsbranschen är en institution som strävar efter högt socialt kapital. Syftet med examensarbetet är att förklara hur digitaliseringen påverkar kundrelationen mellan revisorn och kunden inom revisionsbranschen, utifrån revisorns perspektiv. För att uppnå syftet tar uppsatsen sin utgångspunkt i det positivistiska synsättet och i en teoretisk referensram som ligger till grund för en utvecklad analysmodell. Den teoretiska referensramen visar på betydelsen av socialt kapital för att bygga upp meningsfulla värden och utveckla långsiktiga relationer. Empirin har samlats in genom en såväl kvantitativ som kvalitativ metod där revisorers åsikter kring hur digitaliseringen påverkar relationen i branschen ligger till grund för examensarbetets slutsatser. Resultatet från empirin har kodats och analyserats i flera analysmodeller. Bland annat ett hypotestest som visade på att tre av uppsatsens fyra hypoteser kunde verifieras. Examensarbetets diskussion och slutsats visar på flertalet intressanta resultat. Ett utmärkande resultat är att revisionsbranschen är en institution där arbetssättet utvecklats från att vara formellt till informellt. Anledningen till detta är att det finns en stark norm inom professionen som underbyggs av ett sådant arbetssätt som är djupt rotad i digitalisering. Examensarbetets resultat redogör även för att fysiska möten inte är lika självklara idag som tidigare. Dock går de inte att utesluta helt då de krävs för att bygga och underhålla en långsiktig relation. Resultatet visar även att det är viktigt att bemöta kunders förväntningar och reducera osäkerhet. En skillnad mellan kvinnor och män i valet av att gå på informella sammankomster med en kund har även uppmärksammats. Examensarbetet visar på ytterligare en skillnad, som är mellan yngre och äldre där yngre är mer positiv till digital kommunikation framför personlig kommunikation. Avslutningsvis bekräftar examensarbetet att digitaliseringen påverkar relationen mellan revisorn och kunden och att digitala relationer som utvecklas inom branschen är en institution.
Digitalization takes an increasing role in the Swedish society, which means that companies must adapt to the changes that digitalization leads to. The adjustments are made on the basis that the audit industry is an institution that strives for high social capital. The purpose of this study is to explain how digitalization affects the relationship between the auditor and the customer in the audit industry, based on the auditor's perspective. To achieve the study’s objective, it is based on a positivist approach and the theoretical framework is the foundation for the analytical model. It defined the importance of social capital to build meaningful values and develop long-term relationships. The data collection is based on both quantitative and qualitative methods, where the core is to investigate how digitization affects the relationship in the industry. The collected data has been coded and analyzed in several analysis models. For example, one test of hypothesis which showed that three of the study’s four hypotheses could be verified. The discussion and conclusion of the study showed multiple interesting results, where a distinguish result was that the audit profession in an institution and the working process has changed from being formal to be informal. The reason is that the norm within the profession is deeply rooted in digitalization. The study also concluded that meetings face-to-face are not as self-evident today as it was before the development of digitalization. However, face-to-face meetings cannot be eliminated as they are seen as necessary to develop a long and sustainable relationship and whereas digital tools of communications are seen as a complement. The results also suggests the importance to meet customer expectations and reducing uncertainty. The thesis also found a difference between women and men in the choice of attending to informal meetings. It was also recognized that younger has an increasing interest in digital communications, compare to older auditors. Finally the study confirms that digitalization affects the relationship between the auditor and the customer, and that digital relationships developed in the auditing industry are an institution.

Styles APA, Harvard, Vancouver, ISO, etc.

8

Tshweu, Glenn Tiisetso. « An investigation into the extent to which South African repositories comply with international trust standards ». Diss., University of Pretoria, 2016. http://hdl.handle.net/2263/58768.

Texte intégral

Résumé :

An institutional repository is seen as a valuable tool to manage digital resources within the organisational context. Repositories can have a positive or negative influence on how an institution manages its digital material in relation to accessibility and dissemination of digital material. The functionality and status quo of digital repositories can be assessed and measured based on specific guidelines to determine practicality and efficacy. The guidelines used in this regard are known as international repository assessment standards. These standards have been developed by leading organisations that specialise in knowledge creation to develop controlled, consensus-based, market-relevant international standards that can be used to support innovation and provide resolutions to global challenges. In the event where an institution wishes to assess its digital repository using international standards, the underlying purpose of the assessment exercise is for the digital repository to gain trust accreditation. This study aimed to develop a South African digital repository trust assessment model based on the criteria of international standards. This study investigated the level of trust compliance that a very small sample of South African digital repositories met – using the developed model. The investigation process is also aimed at receiving feedback (in the form of recommendations) from digital repository managers to improve the developed model to make it more useful for South African digital repositories. Furthermore, the study intended to yield further research into the complex topic of digital repository assessment based on international standards. Overall, this research study revealed that South African digital repositories are not far off in complying with the full requirements of international repository assessment standards.
Mini Dissertation (MIT)--University of Pretoria, 2016.
Carnigie
Information Science
MIT
Unrestricted

Styles APA, Harvard, Vancouver, ISO, etc.

9

Schetinger, Victor Chitolina. « Beyond digital, imagens, and forensics : towards a regulation of trust in multimedia communication ». reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2018. http://hdl.handle.net/10183/182284.

Texte intégral

Résumé :

Esta tese discute o papel da Análise Forense de Imagens como reguladora de mídia digital na sociedade. Isto inclui um estudo com mais de 400 indivíduos para determinar suas capacidades de detectar edições em imagens. Os resultados desse experimento indicam que humanos são facilmente enganados por imagens digitais, tendo dificuldades em diferenciar entre imagens pristinas e editadas. A tese então analisa a efetividade do arsenal de análise forense de imagens contra o estado-da-arte de composição de imagens. Através da análise de padrões fundamentais de imagens, as técnicas forenses são capazes de detectar a presença da maioria das operações de composição testadas. A tese então apresenta uma abordagem alternativa para análise forense de imagens, baseada na geração automática de planos. Ao tratar o processo de inspeção de uma imagem como um plano composto de múltiplos passos, propusemos uma arquitetura que é capaz de indicar os passos necessários para analisar uma imagem. Os planos são baseados em uma modelagem formal do conhecimento e técnicas forenses, de modo que possam ser traduzidos em passos a serem executados. A tese então demonstra que os limites de tal abordagem dependem da dificuldade de validar tal solução. Isso é uma consequência da natureza dos problemas de análise forense de imagens: essencialmente, são problemas de confiança distribuída entre indivíduos com acesso limitado à informação. Essa configuração é analisada de diferentes perspectivas em busca dos limites práticos para a análise forense de imagens digitais. Os resultados dessa análise sugerem que a área falha em produzir soluções acessíveis para a sociedade não por limitações técnicas, mas pela falta de um engajamento multi-disciplinar. A tese então discute como paradoxos filosóficos surgem naturalmente em cenários de análise forense de imagens. A análise forense de imagens digitais lida, essencialmente, com comunicação humana e, como tal, está sujeita a todas suas complexidades. Finalmente, é argumentado que o caminho para construir soluções úteis para a sociedade requer um esforço coletivo de diferentes disciplinas do conhecimento. É responsabilidade da comunidade forense desenvolver uma teoria epistemológica comum e acessível para este projeto coletivo.
This thesis discusses the role of Digital Image Forensics as a regulator of digital media in society. This includes a perceptual study with over 400 subjects to assess their ability to notice editing in images. The results of such experiment indicate that humans are easily fooled by digital images, not being able to tell apart edited and pristine images. The thesis then analyzes the effectiveness of the available arsenal of digital image forensics technology to detect image editing performed by state-of-the-art image-compositing techniques. By analyzing fundamental image patterns, forensics techniques can effectively detect the occurrence of most types of image compositing operations. In response to these two studies, the thesis presents an alternative approach to digital image forensics, based on automated plan generation. By treating the image inspection process as a plan comprised of different steps, it proposes an architecture that is able to guide an analyst choosing the next best step for inspecting an image. The generated plans are flexible, adapting on the fly to the observed results. The plans are based on a formal modelling of current forensics knowledge and techniques, so that they can be translated in steps to be executed. The thesis then shows that the limits of such an approach lie in the difficulty to validate results, which is a consequence of the setup of forensics problems: they are problems of distributed trust among parties with limited information. This scenario is analyzed from different perspectives in search for the practical limits of Digital Image Forensics as a whole. The results of such an analysis suggest that the field is lacking in providing practical and accessible solutions to society due to limited engagement in multidisciplinary research rather than due to limited technical proficiency. The thesis then discusses how paradoxes from philosophy, mathematics, and epistemology arise naturally in both real forensics scenarios, and in the theoretical foundations of the field. Digital Image Forensics ultimately deals with human communication and, as such, it is subject to all its complexities. Finally, it is argued that the path for providing useful solutions for society requires a collective engagement from different disciplines. It is the responsibility of the forensics community to develop a common, accessible epistemological framework for this collective enterprise.

Styles APA, Harvard, Vancouver, ISO, etc.

10

Alhadad, Nagham. « Bridging the gap between social and digital works : system modeling and trust evaluation) ». Nantes, 2014. http://archive.bu.univ-nantes.fr/pollux/show.action?id=9f95fd53-f840-42e5-aef8-42fe66c89199.

Texte intégral

Résumé :

Aujourd’hui, les systèmes numériques sont interconnectés au travers d’architectures complexes. Les participants à ces systèmes réalisent activités telles que communiquer ou partager des données. Humains, matériels et logiciels sont impliqués dans ces activités, de sorte qu’un système peut être décrit comme la représentation de deux mondes, le monde social et le monde numérique et leurs relations. L’évaluation de ces systèmes est limitée aux aspects techniques. Aujourd’hui, la confiance envers les est devenue un facteur important dans les procédures d’évaluation. Dans ce contexte, nous soulevons deux questions : comment formaliser les entités composant un système ainsi que leurs relations pour une activité particulière ? et comment évaluer la confiance envers un système pour cette activité ? Nos contributions sont divisées en deux parties. La première partie propose un métamodèle formel, nommé SocioPath, qui permet de modéliser un système avec les entités du monde social et numérique et leurs relations. La deuxième partie consiste à évaluer la confiance des utilisateurs envers les systèmes qu’ils utilisent pour une activité donnée. Nous proposons une approche, nommé SocioTrust permettant de calculer le niveau de confiance, qui utilise la théorie des probabilités. Puis nous proposons une seconde approche, sous le nom de SubjectiveTrust, pour prendre en compte l’incertitude dans les valeurs de confiance, cette approche se basant sur la logique subjective
Nowadays, digital systems are connected through complex architectures. Participants to these systems perform activities like chatting or sharing data. Persons, physical and digital resources are involved in these activities, such that a system can be considered as a representation of two worlds, the social world and the digital world and their relations. Evaluating these systems is generally limited to technical aspects. Today, trust becomes an important key in the evaluation process. In this context, we raise two questions: how to formalize the entities that compose a system and their relations for a particular activity? and how to evaluate trust in a system for this activity? Our contributions are divided into two parts. The first part proposes a formal metamodel named SocioPath, to model a system with all entities of social and digital worlds and their relations. The second part evaluates the users’ trust in the systems they use for a given activity. We propose an approach named, SocioTrust, to compute the user’s trust in a system using probability theory. Then we propose a second approach named, SubjectiveTrust that takes into account the uncertainty in the trust values. This approach is based on subjective logic

Styles APA, Harvard, Vancouver, ISO, etc.

11

Envall, Julia, et Lisa Norgren. « Kundförtroende inom digital bankverksamhet ». Thesis, Karlstads universitet, Handelshögskolan (from 2013), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-78640.

Texte intégral

Résumé :

During the last two decades, technological development and digitalization have had a major impact on societies worldwide. Industries have been forced to adapt to the technological development and implement new technology in order to remain competitive. The banking sector has undergone a transformation, in which traditional banking operations have become digital. Digital banking and the distance between bank and customers which follows, brings new challenges to the sector, such as elevated risks and new conditions to interact and build customer relationships. Majority of existing literature in the area of digital banking have focused on the adoption and acceptance of digital banking, while research of how trust among customers are affected by the digitalization remains limited. Therefore, our study aims to fill this gap. Trust is essential in any kind of relationship, and crucial in digital banking. The purpose of this paper is to investigate if digitalization affects customer trust in the context of digital banking. Further, the paper investigates whether perception of risk and perception of relationship affect customer trust in digital banking. Three hypotheses were developed based on existing research, predicting that digital banking usage, perception of risk and perception of relationship with the bank have an effect on customer trust. This study adopts a quantitative method, where data were collected through an online survey questionnaire. In total, a sample of 171 were obtained. Proposed hypotheses were tested using a multiple regression analysis, where our three independent variables were analyzed against the study’s dependent variable, and the two controlling variables age and gender. The empirical findings revealed that digital banking usage do not have an effect on customer trust in digital banking, while the perception of risk in digital banking has a significant influence on customer trust. Moreover, the perception of relationship with the bank has a significant influence on trust. Finally, age was shown not to moderate the relationship between independent and dependent variables, while gender was shown to have a relationship with independent and dependent variables. Empirical results aim to help the banks understand which factors are affecting customers’ trust and focus their attention to develop safer security systems and develop stronger relationships with their customers to build and maintain trust.
Under de två senaste decennierna har digitaliseringens framfart bidragit till stora förändringar i samhället. Flertalet branscher har tvingats anpassa sig efter den teknologiska utvecklingen och implementera ny teknologi för att fortsatt vara konkurrenskraftiga på marknaden. Inom banksektorn har digitaliseringen inneburit en transformation, där traditionell bankverksamhet till större del övergått till att bli digital. Digitaliseringen och distansen som uppkommit mellan bank och kund har medfört nya förutsättningar, bland annat i form av risker kopplade till digital bankverksamhet samt förändrade förutsättningar vad gäller interaktion och relationsskapande. Mycket av den tidigare forskning som gjorts inom området digital bankverksamhet har fokuserat på acceptans och adoption av digital bankverksamhet, medan studier som undersöker hur de nya förutsättningarna påverkar kundernas förtroende för banken är bristfälliga. Därför strävar denna studie efter att fylla detta gap. Förtroende är av stor vikt i alla relationer, och är av särskilt stor betydelse inom digital bankverksamhet. Syftet med studien är att belysa om digitalisering påverkar kundförtroende på basis av banksektorn. Vidare är syftet att belysa om upplevd risk samt upplevd relation vid digital bankverksamhet påverkar kundernas förtroende. Tre hypoteser har formulerats utifrån existerande litteratur, som förutsäger att användning av digitala banktjänster, upplevd risk och upplevd relation med banken vid digital bankverksamhet har en påverkan på kundförtroende. Studien antar en kvantitativ metod där data samlats genom en webbenkätundersökning. Totalt besvarades 171 enkäter. Föreslagna hypoteser prövades genom en multipel regressionsanalys, där studiens tre oberoende variabler analyserades mot studiens beroende variabel, inklusive de två kontrollvariablerna ålder och kön. Resultatet visade att användning av digitala banktjänster inte har någon effekt på kundförtroende, medan upplevd risk har en signifikant påverkan på kundförtroende. Slutligen visade det sig att upplevd relation också har inverkan på kundförtroende. Ålder visade sig sakna signifikant påverkan på variablerna, medan kön visade sig ha ett samband. Studiens resultat avser fungera som hjälp för bankerna, som genom att veta att dessa faktorer påverkar kundernas förtroende kan fokusera på att utveckla säkrare system och utveckla sina relationer för att upprätthålla kundernas förtroende för banken.

Styles APA, Harvard, Vancouver, ISO, etc.

12

Studer, Ahren M. « Verifying Physical Endpoints to Secure Digital Systems ». Research Showcase @ CMU, 2011. http://repository.cmu.edu/dissertations/77.

Texte intégral

Résumé :

The proliferation of electronic devices supporting sensing, actuation, and wireless communication enables the monitoring and/or control of a variety of physical systems with digital communication. Such “cyber physical systems” blur the boundaries of the digital and physical worlds, where correct information about the physical world is needed for the correct operation of the digital system. Often in these systems the physical source or destination of information is as important as the information itself. However, the omni-directional and invisible nature of wireless communication makes it difficult to determine communication endpoints. This allows a malicious party to intercept wireless messages or pose as other entities in the system. As such, these systems require new protocols to associate the endpoints of digital communication with physical entities. Traditional security approaches that associate cryptographic keys with names can help verify endpoints in static systems where a string accurately describes the role of a device. In other systems, the role of a device depends on its physical properties, such as location, which change over time. This dynamic nature implies that identification of an endpoint based on a static name is insufficient. Instead, we can leverage devices’ sensing and actuation capabilities to verify the physical properties and determine the physical endpoints of communication. We investigate three different scenarios where the physical source and/or destination is important and propose endpoint verification techniques: verifying the physical endpoints during an exchange between two smartphones, verifying the receiver of information is in a physical space to enable location-based access control, and verifying the source of information to protect Vehicle-to-Vehicle (V2V) applications. We evaluate our proposals in these systems and show that our solutions fulfill the security requirements while utilizing existing hardware. Exchanging Information Between Smartphones Shake on it (SHOT) allows users to verify the endpoints during an exchange of information between two smartphones. In our protocol, the phones use their vibrators and accelerometers to establish a human-observable communication channel. The users hold the phones together while the phones use this channel to bootstrap and verify the authenticity of an exchange that occurs over the higher-bandwidth wireless channel. Users can detect the injection of information from other devices as additional vibrations, and prevent such attacks. Our implementation of SHOT for the DROID smartphone is able to support sender and receiver verification during an exchange between two smartphones in 15 seconds on average. Location-Based Access Control We propose using location-based access control to protect sensitive files on laptops, without requiring any effort from the user to provide security. With a purely wireless electronic system, verifying that a given device is in a physical space is a challenge; either the definition of the physical space is vague (radio waves can travel beyond walls) or the solution requires expensive hardware to measure a message’s time of flight. Instead, we use infrared as a signal that walls can contain. We develop key derivation protocols that ensure only a receiver in the physical room with access to the signal can derive the key. We implement a system that uses the laptop’s webcam to record the infrared signal, derive a key, and decrypt sensitive files in less than 5 seconds. Source Verification for V2V Networks A number of V2V applications use information about nearby vehicles to prevent accidents or reduce fuel consumption. However, false information about the positioning of vehicles can cause erroneous behavior, including accidents that would not occur in the absence of V2V. As such, we need a way to verify which vehicle sent a message and that the message accurately describes the physical state of that vehicle. We propose using LED lights on vehicles to broadcast the certificate a vehicle is currently using. Receivers can use onboard cameras to film the encoding of the certificate and estimate the relative location of the vehicle. This visual channel allows a receiver to associate a physical vehicle at a known location with the cryptographic credentials used to sign a location claim. Our simulations indicate that even with a pessimistic visual channel, visual verification of V2V senders provides sufficient verification capabilities to support the relevant applications.

Styles APA, Harvard, Vancouver, ISO, etc.

13

Mahmood, Mohamed. « Does digital transformation of government lead to enhanced citizens' trust and confidence in government ? » Thesis, Brunel University, 2017. http://bura.brunel.ac.uk/handle/2438/15391.

Texte intégral

Résumé :

Over the years, citizens' trust and confidence in their governments has continued to decline and digital government is expected to reverse this trend. An enormous amount of money has been spent, worldwide, on electronic government initiatives that are focused on improving performance, reducing costs and enhancing citizens' trust and confidence in their governments. Yet, of the many initiatives that have been implemented, very few have achieved real transformation of government (i.e. fundamental changes to the way core functions of government are performed to achieve noticeable gains in performance and efficiency). As such, there is a need to understand how transformation of government as a construct affects citizens' trust and confidence in government in the presence of factors such as, government performance and citizen satisfaction. This research empirically investigates the influence of digital transformation of government on citizens' trust and confidence in the context of the Kingdom of Bahrain. Bahrain is a top ranking country in terms of use of ICT in the Gulf Cooperation Council (GCC) region. A conceptual model was developed and validated using an online survey targeting randomly citizens of the Kingdom of Bahrain. Based on 313 responses, the findings of this research suggest that citizens' trust and confidence in their government is positively influenced by transformation of government, mediated by government performance and citizens' satisfaction. The study found that e-government and technology are not enough for achieving a real transformation of government, and therefore, in tackling the decline in citizens' trust and confidence in government. Other factors were found to be important in this equation, including transparency and accountability of government functions and activities in meeting citizens' expectations. The research offers multiple policy implications and theoretical contributions, in addition to helping understand how digital transformation of government can enhance citizens' trust and confidence in government, improve government-to-citizen relationship, and increase the adoption of digital services offered by governments. From a policy perspective, this research offers a validated conceptual model that can be used as a frame of reference when planning ICT-enabled transformation projects in government. From a theoretical context, this study is the first to investigate the relationship between transformation of government and citizens' trust and confidence in government.

Styles APA, Harvard, Vancouver, ISO, etc.

14

Ben, Basat Yaël, et Maja Ronca. « Effects of blockchain technology on Sweden's digital healthcare ». Thesis, KTH, Skolan för industriell teknik och management (ITM), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-254201.

Texte intégral

Résumé :

Blockchain technology has recently gained increased attention. Experts praise it as the “new Internet” for goods. The potential of blockchain technology today is undeniable. Yet, initiatives in other areas, outside the financial sector, are slow to evolve. Academic research shows a lack of studies on how blockchain, as a new disruptive innovation could affect the healthcare system. This paper sets out with the ambition to explore how blockchain technology can affect Sweden’s digital healthcare. More specifically, the study is based on a theoretical analysis. By firstly presenting a literature review on the topic, the theoretical framework based on trust theories, digitalization of the healthcare industry, globalization, data ownership and blockchain technology is developed through an analysis of established theoretical developments. The study proceeds from a constructivist perspective, acknowledging that the healthcare industry, with trends such as globalization and data ownership, could potentially be affected from a disruptive new technology such as blockchain. The findings suggest that blockchain technology could find a promising implementation in the healthcare industry, by creating trust for patient data ownership. However, the technology is still shows limitations and vulnerabilities, and thus cannot be applied immediately.

Styles APA, Harvard, Vancouver, ISO, etc.

15

Childs, Andrew. « An Exploration of Differentiation in Online Illicit Drug Markets with Particular Consideration of Structure, Rationality, Risk, and Trust ». Thesis, Griffith University, 2021. http://hdl.handle.net/10072/404163.

Texte intégral

Résumé :

This dissertation purposively explores differing forms of online illicit drug markets with particular focus on why actors – both buyers and sellers – are increasingly incorporating digital technologies into illicit drug supply. The last decade has seen significant changes in illicit drug markets with buyers and sellers adopting a growing range of online platforms into their drug exchange milieu. Typically, however, efforts to explore online drug markets are limited in scope and often fail to highlight how online markets are a diverse set of platforms that are differentiated in meaningful ways. The work undertaken in this thesis extends on previous academic investigations by examining three unexplored forms of drug trading in digital spaces from the perspectives of those involved in these dynamic online markets. Specifically, an understanding of the evolving nature of online illicit drug markets across numerous platforms (e.g. the dark web, the surface web, and social media/encrypted messaging applications), the motivations and barriers for engaging in online illicit drug markets, how these are differentiated spaces, and how digital platforms are changing the drug exchange process, is of particular importance to the research presented here. To contribute to an understanding of these specific issues, this thesis through publication comprises seven chapters, four of which are manuscripts either published or currently under-review in peer-reviewed journals. After an introduction to the broader landscape of drug markets in Chapter 1, the first published manuscript (Chapter 2) provides a theoretical examination of the nature of illicit drug exchange in digital environments. It does so by critically analysing notions of rationality as they relate to conventional (i.e. offline) forms of drug distribution. This work then highlights how, as online exchanges are performed in an entirely new assemblage of human and non-human forces, the new structural configurations that drug exchanges are produced within enable something much closer to the conditions necessary for approximating a cost-benefit exercise. Following this, Chapter 3 outlined the methods employed for the data collection phases in the proceeding chapters. The first empirical contribution of this thesis, Chapter 4, explores the use of social media and encrypted messaging applications in illicit drug supply via an online international survey (n = 258), ‘rapid interviews’ (n = 20), and in-depth interviews (n = 27). This paper showed how there are a wide range of smartphone applications being used in illicit drug supply and that social media applications (e.g. Instagram, Snapchat) are rapidly being incorporated in drug supply practices due to their convenience and ease-of-use. Following this, the study presented in Chapter 5 investigates the trend of direct dealing in dark web drug cryptomarkets through an analysis of forum posts (n = 965) in dark web forums. This recent shift in cryptomarket activity was a surprising development given the fact that many of the security features appreciated by actors in drug cryptomarkets, such as administrator oversight of an exchange, are not available when choosing to deal over an encrypted messaging application. This paper explored the perceptions behind direct dealing as well as how situational factors (e.g. law enforcement), discounts, and perceptions of trustworthiness were all vital in allowing actors to transition across to perform a direct deal. Finally, Chapter 6 presents a paper exploring the adoption of a surface web platform, LeafedOut, and how it is used for local cannabis exchanges. Results from netnography and interviews with buyers and sellers of this platform (n = 20) reported how, for those studied, the relative normalisation of cannabis use/supply, in conjunction with various strategies for assessing trust and minimising risks of the exchange (e.g. adopting encrypted messaging apps to cover digital traces, sending selfies to authenticate a genuine buyer/seller, relying on feedback systems and ‘gut-feelings’, and selectively choosing exchange locations). Together, the papers contained within this thesis provide unique insights into burgeoning forms of drug exchange on the Internet. These studies also contribute to theoretical and conceptual understandings of drug exchanges in digital settings by explicating on how notions of rationality, risk, and trust are crucial in explorations of illicit drug supply practices online. Collectively, the significance of this work is that it helps explain why online illicit drug markets are coming into fruition, how they expand and diversify, and why a wide range of digital platforms are increasingly being adopted by illicit drug market actors.
Thesis (PhD Doctorate)
Doctor of Philosophy (PhD)
School of Crim & Crim Justice
Arts, Education and Law
Full Text

Styles APA, Harvard, Vancouver, ISO, etc.

16

Nilsson, Christine, et Leman Ali. « Blockchain as a Resource in Digital Marketing ». Thesis, Malmö universitet, Fakulteten för teknik och samhälle (TS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-20903.

Texte intégral

Résumé :

Denna studie syftar till att undersöka hur blockchain, den distribuerade ledger-tekniken, kan påverka arbetssättet för digital marknadsföring. Vårt mål är att besvara hur arbetet i digital marknadsföring ser ut idag och vilka egenskaper blockchain har som kan ändra förutsättningarna för arbetssättet inom digital marknadsföring. Genom intervjuer med tio digitala byråer har vi skapat förståelse för deras arbete och deras roll i relation till kunder och konsumenter. Resultatet från intervjuer och litteratur har visat på att de digitala byråernas arbetssätt kan förändras med blockchain genom förändrade kundrelationer och genom ett förändrat förhållande till konsumenterna. Den mest troliga adoptionen av blockchain innefattar adoption av vissa egenskaper från teknologin som kan effektivisera eller automatisera arbetet, samt ändra förutsättningarna för arbetet inom digital marknadsföring. Den stora utmaningen för adoptionen är arbetet med att flytta över tillgångar till nätverket och integrera alla användare, som både tar tid och omfattar stora kostnader. Distributionen och krypteringen av information i en blockchain skapar möjligheter för transparens, säkerhet och integritet, men ingen kan säkert veta om blockchain kommer att bli lönsamt.
This study aims to investigate how blockchain, the distributed ledger-technology, can affect the way that digital marketing operates. Our goal is to understand how the work-process in digital marketing functions today, and what characteristics blockchain has that can change the prerequisites for the digital marketing process. Through interviews with ten digital agencies, we have created an understanding of their work and their relationships with customers and consumers. The results from the interviews and literature have shown that the work of digital agencies can change the relationship with customers and consumers through blockchain. The most likely adoption of blockchain includes adoption of certain features from the technology that can streamline or automatize work, as well as change the conditions for the work in digital marketing. The major challenge for the adoption is the overall effort to move over assets to the blockchain network and integrate all users, which both takes time and includes huge costs. The distribution and encryption of information in a blockchain creates opportunities for transparency, security and integrity, but nobody knows for certain if blockchain will be profitable.

Styles APA, Harvard, Vancouver, ISO, etc.

17

Arsenovic, Jasenko, et Kristian Gjurovski. « Creativity in the digital world of Advertising. : A study within the Swedish advertising agencies ». Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-20237.

Texte intégral

Résumé :

AbstractMaster thesis in marketing at the Linnaeus University School of Businessand Economics in Växjö, spring 2012. Authors: Kristian Gjurovski & Jasenko Arsenovic Examinator & Tutor: Mosad Zineldin Title: Creativity in the digital world of Advertising - A study within the Swedishadvertising agencies. Purpose: The purpose of this paper will be to examine how the Internet and itspossibilities has affected the creativity in teams for creating advertising andalso to find which are the most vital qualities for the organisation to possesswithin to be able to succeed in the creative work. Research question: How has the creativity in Swedish advertising organisationschanged with the intrusion of Internet and what qualities are the most vital tosucceeding with creative advertising with the increased technologicaldevelopment in society through the Internet? Methodology: The research that has been conducted in this thesis iscategorized by an inductive reasoning. Information and data that was obtainedwas gained through semi-structured interviews and a survey. Hence, bothqualitative and quantitative research was performed. Conclusion: The culture in Sweden is defining the creativity and the hierarchicstructure in the organisations creates a need for structure. The core2competences should stay in the organisations as well as the weak competencesshould be outsourced. Suggestion for further research: A deeper insight into the componentscreating creativity could have been done, (individual creativity, group creativity,and organisational theory, with the aspect from the environment) would havegiven an interesting results. Also combining the creative concept in psychologywith creativity in computer science and find the correlation would probably havegiven interesting results.

Styles APA, Harvard, Vancouver, ISO, etc.

18

Querfurth-Böhnlein, Sydney Carola [Verfasser], et Bernd [Akademischer Betreuer] Strauß. « Trust in the coach - athlete relationship through digital communication / Sydney Carola Querfurth-Böhnlein ; Betreuer : Bernd Strauß ». Münster : Universitäts- und Landesbibliothek Münster, 2019. http://d-nb.info/1180496418/34.

Texte intégral

Styles APA, Harvard, Vancouver, ISO, etc.

19

Ross, C. S. « Radical trust works : an investigation of digital visitor generated content and visitor engagement in museum spaces ». Thesis, University College London (University of London), 2014. http://discovery.ucl.ac.uk/1458024/.

Texte intégral

Résumé :

Visitor generated content projects are becoming increasingly significant in the development and delivery of engaging visitor experiences in museums in the UK, but the rationale behind them and the impact they are having on not only visitor engagement but also museum practice are not always clear. There is a requirement to understand and articulate the impact of digital visitor co-creation in the museum environment and to discuss the challenges of implementing digital innovation projects in museums and the implications this has on institutional change. This thesis presents an investigation into the potential of digital visitor generated content applications in museum spaces to foster visitor engagement. The study emphasises that in order to develop engaging digital visitor generated content applications, museums must radically trust their visitors. As part of this research two digital visitor generated content systems were designed, tested, implemented and evaluated in three museums in the UK; the Grant Museum of Zoology, UCL, the Imperial War Museum, London and the Imperial War Museum North, Manchester. This thesis discusses the process of inception to evaluation of these applications and considers their impact on visitor engagement and goes on to investigate the challenges they bring to implementing digital innovation in a museum environment. Two key issues came out of the research into digital visitor generated content; the importance of radical trust and the fact that post moderation with digital visitor generated content does work. Additionally this thesis identified a number of challenges about the way that digital innovation projects are conducted and how they could be overcome, and finally some recommendations are offered for museums seeking to undertake digital innovation projects in the future.

Styles APA, Harvard, Vancouver, ISO, etc.

20

Seven, Asli. « Building sustanibility and trust in the usage of electronic identification using technology acceptance model ». Doctoral thesis, Universitat Jaume I, 2015. http://hdl.handle.net/10803/400942.

Texte intégral

Résumé :

El propósito general de esta disertación fue analizar las razones para no usar más eficientemente la identificación electrónica y proponer un modelo conceptual. Para conseguir esto, un estudio empírico realizado sobre una porción de 3359 ciudadanos europeos fue realizado. Especialmente concentrada en la gente que tiene acceso a identificación electrónica en su país, lo cual nos deja con 1156 persona de muestra. El análisis de las relaciones entre el modelo de aceptación de la tecnología, confianza y “e-ID” uso que son analizados en este estudio provee de perspectivas teóricas para diversas disciplinas. Especialmente, contribuciones de dos áreas de estudio son incluidas: Confianza en el E-marketing y tecnología de la información en marketing literario.
The aim of the research is to analyse the target audience and their perceptions according to the usage of eID and to answer the following question:” How can ‘eID as a service’ adoption by service providers are enhanced?” As a result of analysis, the purpose is to build a model to sustain the usage of eID in the selected countries. The general purpose of this dissertation was to analyse the reasons for not to use more efficiently the electronic identification and propose a conceptual model based on technology acceptance model. In order to achieve this, an empirical study on a sample of 3359 EU citizens was carried out. Specifically, focus was on people who had access to electronic identification in their country, which led to 1156 people in the sample.

Styles APA, Harvard, Vancouver, ISO, etc.

21

Hbaieb, Amal. « Trust Based Management for V2X ». Electronic Thesis or Diss., Troyes, 2024. http://www.theses.fr/2024TROY0002.

Texte intégral

Résumé :

L'Internet des Véhicules (IoV) expose des exigences en matière de sécurité et de provisionnement de la confiance. Cette thèse porte sur la conception d’une plateforme de sécurité pour l’IoV qui prend en considération l’aspect de la performance. Nous proposons tout d'abord une plateforme de sécurité basée sur la gestion de la confiance et la Blockchain et qui s’appuie sur des métriques de réputation et de localisation pour valider la fiabilité du système de communication. La Blockchain est utilisée pour protéger les informations de confiance contre la falsification. En outre, nous étendons la plateforme proposée pour mieux prendre en compte l'aspect de la performance tout en renforçant la sécurité. Nous utilisons le regroupement pour construire la plateforme de sécurité étendue. Ensuite, nous proposons un système de détection des intrusions (IDS) léger qui s’appuie sur l'apprentissage fédéré et les métriques de confiance. Nous adoptons une infrastructure IoV basée sur le Software-Defined Networking (SDN) pour construire l'IDS collaboratif. De plus, nous améliorons l'IDS proposé. Nous appliquons le regroupement pour renforcer la détection et les performances globales du réseau. Enfin, nous proposons une solution de routage réactif assisté par drone qui offre un compromis entre la sécurité et la performance. Nous produisons une plateforme IoV-UAV_Fog pour le routage assisté par drone. Le routage proposé consiste à sélectionner le drone optimal maximisant à la fois la confiance et la performance pour servir comme relais
The Internet of Vehicles (IoV) opens up new requirements regarding security, privacy, and trust provisioning. This raises the research question of how trust may be concurrently considered during the design of security solution for the IoV. This thesis addresses this question by designing an IoV security framework that maintains the trust between involved actors. We first propose a trust and Blockchain based framework that relies on reputation and location metrics to validate trustworthiness of the communication system. The Blockchain is leveraged to protect derived trust information from tamper. Next, we extend the proposed framework to better take into account the QoS while enforcing security. We use a clustering scheme to construct the extended framework. Besides, we propose to detect untrustworthy nodes through a lightweight federated learning-based Intrusion Detection System (IDS). We adopt the Software-Defined Networking (SDN)-IoV infrastructure to the network to build the collaborative IDS. The trust features-based detection is proposed along with the SDN to enable a QoS-aware IDS. After that, we proceed to improve the trust-based IDS. We apply multi cluster head concept to boost local detection and overall network performances. Finally, we suggest a reactive Unmanned Aerial Vehicle (UAV)-aided routing solution with security and QoS trade-off. We produce an IoV-UAV_Fog framework for the UAV-aided IoV routing. The proposed routing consists of selecting the optimal UAV relay that maximizes both trust and QoS

Styles APA, Harvard, Vancouver, ISO, etc.

22

Jarvis, Ryan D. « Protecting Sensitive Credential Content during Trust Negotiation ». Diss., CLICK HERE for online access, 2003. http://contentdm.lib.byu.edu/ETD/image/etd192.pdf.

Texte intégral

Styles APA, Harvard, Vancouver, ISO, etc.

23

Zhang, Danjing. « Sharism and social awareness of the Chinese One Child Generation : Urban youth and digital networks ». Thesis, Queensland University of Technology, 2015. https://eprints.qut.edu.au/91215/4/Danjing_Zhang_Thesis.pdf.

Texte intégral

Résumé :

This thesis is a study of Chinese One Child Generation's digital and social sharing. It examines urban youth grassroots communities, including an urban farmers' community and volunteers in educational camps. These case studies explain the emergence of 'sharism' in reaction to the growing risks in China, such as food safety and environmental degradation emanating from China's rapid economic development, and growing urbanism, globalisation, and consumerism. The new forms of 'sharism' are linked to guanxi (social relations) and connected youth communities, which are made possible by increasing accessibility to digital and networked technologies.

Styles APA, Harvard, Vancouver, ISO, etc.

24

Kuang, Peiying, et Mahmood Ali. « E-Grocery in Digital Age : ICA MAXI in Gävle ». Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-17689.

Texte intégral

Résumé :

Aim: The purpose of this study is to identify factors that can attract customers to buy online and help the grocers to improve their online grocery services to retain and obtain customers. Design/Methodology/Approach: A qualitative method was used, based on triangulation methodology including observation and interviews of manager and employees. Quantitative data was collected by handing out questionnaire to 204 potential customers and 30 existing customers. Findings: The study shows that product and service quality, time saving and convenience, web page layout, customers’ trust in grocers (service providers), store image and advertising are the important factors that customers consider when they decide to use online grocer service. E- grocers also need to consider these factors when they start online grocery service. Suggestions for Future Research: An extensive study with large population sample and co- operation from other companies can help to generalize the results. Future studies can be extended to include drive-in and shared reception box service method, and consider the cost for the customers in e-grocery sector.

Styles APA, Harvard, Vancouver, ISO, etc.

25

Akeel, Ali, et Manisha Gubhaju. « Digital marketing and its effects on Start-up business ». Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-35217.

Texte intégral

Résumé :

The aim of this thesis is to research the value and influence of digital marketing on the competitive establishment of start-up companies. The research would further explore whether digital marketing can have a substantial effect on the growth of start-ups, enhance brand recognition, gain consumer loyalty, and strengthen customer relationships. This concept has not been previously researched and the only related study we find was the correlation between social media and innovation in start-ups, which indicates that social media has a positive effect on innovation in start-up companies. The research used a qualitative research approach in which 5 start-up firms were interviewed using a semi-structured interview as the primary data collection method. The research also used secondary data collected through peer-reviewed articles, journals, and websites. The study concludes that digital marketing is recognized as a creative and efficient way of obtaining, sustaining, and establishing customer relationships. Online channels and platforms, such as websites, industry-specific outlets, and forums, have been identified to be the most beneficial for start-ups. It also suggests that a fresh start-up can develop substantially through digital marketing by creating brand awareness, building trust, and building consumer awareness. However, most of the start-up companies hesitate implementing digital marketing strategies at the beginning of the company’s establishment. Our findings will assist other start-ups to consider digital marketing for their marketing strategies. Recommendations for further studies are a related but perhaps more detailed study in Sweden and UAE, together with a study in a country other than Sweden and UAE.

Styles APA, Harvard, Vancouver, ISO, etc.

26

Tran, Gina A. « Investigating E-servicescape, Trust, E-WOM, and Customer Loyalty ». Thesis, University of North Texas, 2014. https://digital.library.unt.edu/ark:/67531/metadc699848/.

Texte intégral

Résumé :

Old Spice cleverly used a handsome actor to play the Old Spice Man character for a Super Bowl commercial in 2010. After the game, this Old Spice commercial was viewed more than 13 million times on YouTube, a social media video-sharing site. This viral marketing campaign, also known as electronic word-of-mouth (E-WOM), propelled the Old Spice brand into the forefront of consumers’ minds, increased brand awareness, and inspired people to share the video links with their family, friends, and co-workers. The rapid growth of E-WOM is an indication of consumers’ increased willingness to convey marketing messages to others. However, despite this development, marketing academics and practitioners do not fully understand this powerful form of marketing. This dissertation enriches our understanding of E-WOM and how e-servicescape may lead to E-WOM. To that end, stimulus-organism-response theory and the network co-production model of E-WOM are applied to investigate the relationships between e-servicescape, trust, E-WOM intentions, customer loyalty, and purchase intentions. Two forms of E-WOM were examined, namely emails and social network postings. E-servicescape is defined as the online environmental factors of a marketer’s website. E-servicescape is composed of three main dimensions, including aesthetic appeal, financial security, and layout and functionality. This study used cross-sectional customer data from a single e-tailer. Structural equation modeling was used to analyze the responses. Customer reviews was added as an additional sub-dimension of e-servicescape. The findings suggest e-servicescape positively impacts trust, which in turn positively influences E-WOM and customer loyalty. Moreover, two groups of customers were compared using multi-group analysis, where one group of users received emails and the other group received social network postings from the same e-tailer. Overall, the results indicated emails had a stronger impact on e-servicescape, E-WOM, and customer loyalty. Social networking site postings had slightly greater influence on trust, and two sub-dimensions of e-servicescape, i.e., interactivity and ease of payment. These findings contribute to the marketing research on E-WOM theory and electronic commerce shopping behavior. In particular, the sub-dimension of customer reviews is added to e-servicescape. This study yields practical implications for marketers in understanding consumers’ perceptions of websites and how to better design sites. In addition, these findings add to knowledge on how to engender consumers’ trust and customer loyalty online. Finally, this research provides suggestions for firms wanting to create marketing campaigns that will lead to E-WOM.

Styles APA, Harvard, Vancouver, ISO, etc.

27

Teker, Sinem, et Nicole Demir. « Kundrelationer inom banksektorn : En studie om hur banker arbetar med att upprätthålla goda kundrelationer med hänsyn till den teknologiska utvecklingen ». Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30540.

Texte intégral

Résumé :

The banking sector has undergone major changes as a result of the technological development. The emergence of digital services in the banking sector has led to that the customers are able to manage their errands on their own. As a natural consequence, the physical contact between the bank and customer has reduced. The purpose of the study is to improve the understanding of what aspects that are important for banks to work with in order to maintain good customer relationship considering the technological developments. A qualitative method was used in the study through personal interviews with office managers from three of Sweden's major banks. Analysis of the collected empirical data showed that the banks believe that it is important to make sure that the customers get the right help at the right time. Customers should also feel that it is easy and comfortable to use digital services when they handle their errands. The bank must also work to improve digital services to provide improved service to customers. Focusing on customer satisfaction is also important since customer satisfaction in the long term can lead to profitability for the bank. Building long-term relationships by focusing on existing relationships lead to lower costs for the company, which also leads to profitability. Trust is an important part of the customer relationship and affects customers’ willingness to remain in the bank. It is important that the bank is honest to the customers and does not act on the basis of self-interest.
Banksektorn har genomgått stora förändringar som en följd av den teknologiska utvecklingen. Framväxten av digitala tjänster har inom banksektorn lett till att kunderna kan sköta sina ärenden på egen hand. Som en naturlig följd har den fysiska kontakten mellan bank och kund reducerats. Syftet med studien är att öka förståelsen kring vilka aspekter som är betydelsefulla för bankerna att arbeta med för att upprätthålla en god kundrelation med hänsyn till den teknologiska utvecklingen inom banksektorn. En kvalitativ metod tillämpades i studien genom personliga intervjuer som genomfördes med kontorschefer från tre av Sveriges storbanker. Analys av insamlad empiri visar att bankerna anser att det är viktigt att kunderna får rätt hjälp vid rätt tidpunkt. Kunderna ska känna att det är enkelt och bekvämt att använda sig av digitala tjänster när de ska hantera sina ärenden. Banken måste arbeta med att förbättra de digitala tjänsterna för att ge förbättrad service till kunderna. Fokus på kundnöjdhet är viktigt då nöjda kunder på lång sikt kan leda till lönsamhet för banken. Att skapa långsiktiga relationer genom att fokusera på befintliga relationer bidrar till lägre kostnader för företaget som i sin tur leder till lönsamhet. Förtroendet utgör en viktig del för kundrelationen och påverkar kundernas vilja till att stanna kvar i banken. Det viktigt att banken är ärlig mot sina kunder och inte agerar utifrån egenintresse.

Denna uppsats är godkänd av exminator och ska publiceras, tack.

Styles APA, Harvard, Vancouver, ISO, etc.

28

Grulke, Eric. « Digital government, trust and cynicism : an empirical analysis of social capital and the use of technology by governmental institutions ». Pullman, Wash. : Washington State University, 2009. http://www.dissertations.wsu.edu/Dissertations/Fall2008/E_Grulke_110308.pdf.

Texte intégral

Résumé :

Thesis (Ph. D.)--Washington State University, December 2008.
Title from PDF title page (viewed on Apr. 26, 2010). "Department of Political Science." Includes bibliographical references (p. 197-212).

Styles APA, Harvard, Vancouver, ISO, etc.

29

Ottosson, Max. « Teknikens roll i en digital valuta : en studie om användarnas förtroende för bitcoin ». Thesis, Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-22962.

Texte intégral

Résumé :

Bitcoin is a digital currency that is used by people all around the world. The goal of this paper is to give an idea about how much trust there is in bitcoin among its users. This paper has used an online survey aimed at bitcoinusers and a content analysis to collect data about this trust. The conclusions show that there seems to be some trust in bitcoin as a technology and this is based on that the users have a good understanding about how bitcoin works. They also share their knowledge about bitcoin to people around them. The trust between people in the bitcoin network on the contrary doesn’t seem as high because certain technological properties hurt this trust. The survey showed that only a small percentage of the users started to use bitcoin to buy and sell products, which may indicate a lower degree of trust in other people.

Styles APA, Harvard, Vancouver, ISO, etc.

30

Pettersson, Christoffer, et Björn Söderström. « Factors affecting consumers purchase intentions for digital news : A quantitative study of Resumé ». Thesis, Umeå universitet, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-105706.

Texte intégral

Résumé :

Companies providing digital news are today struggling with low purchase intentions among their consumers. Over the years, the Internet has become a vital part of how people consume news, and the growth in online consumption has led to a decline in printed circulation. Newspapers all around the world are earning only the minor share of their total revenue from digital operations. The main purpose of this study is to investigate the effects of perceived ease-of-use, perceived usefulness, trust, reputation, word-of-mouth, and willingness to customize on consumer´s purchase intentions for digital news. This study aims to answer to the following research question: What kind of effects do perceived ease-of-use, perceived usefulness, trust, reputation, word-of-mouth, and willingness to customize have on consumers purchase intentions for digital news? In order to answer our research question, we have conducted a quantitative survey that was directed towards the subscribers of Resumé, the leading Scandinavian business magazine in the area of marketing and advertising. Currently, Resumé is struggling with earning money from their digital content and their practical problem provided us with a great opportunity to contribute to the field of research about digital purchase intentions. Purchase intentions are an indicator of a consumer´s approach towards a purchase and prior studies demonstrates that perceived ease-of-use and perceived usefulness, which constitute the Technology Acceptance Model (Davis, 1989), are cornerstones in order to predict online consumer behavior. In our study, we also consider willingness-to-customize, which has been found to be an important decision-making factor regarding digital purchase intentions. People’s perceptions of the trust and reputation of a company are also proven to be relevant factors when predicting online consumer behavior, which in turn can be influenced by the word-of-mouth from other consumers, friends and family. Based on our literature review, we can conclude that there is a research gap related to the examination of the effects of these specific factors on consumer´s purchase intentions for digital news. The findings of our regression analyses, based on 234 responses we received through the survey, demonstrate that perceived ease-of-use, perceived usefulness, and word-of-mouth have positive significant effects on consumer´s purchase intentions for digital news. Based on these results, we have developed a revised conceptual model that includes the three factors that were proven to affect digital purchase intentions. Our study makes a theoretical contribution to the research field about digital purchase intentions and online consumer behavior. The study also provides managerial implications concerning how companies can enhance the digital purchase intentions among their consumers. We suggest the practical recommendations directed towards managers in the digital news business in general, and for the managers of Resumé in particularly.

Styles APA, Harvard, Vancouver, ISO, etc.

31

Oldner, Sara, et Vendela Wijk. « Digital teknik som preventivmedel : En studie av kvinnornas upplevelse av Natural Cycles ». Thesis, Södertörns högskola, Medieteknik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-34803.

Texte intégral

Résumé :

This paper aims to investigate women’s experience of digital technology as a contraceptive. Research on the female body has not always been a natural part of human– computer interaction (HCI) research but is beginning to be seen through various aids in menstruation, pregnancy and likewise (Balaam, 2017). In 2017, a mobile application was approved as a contraceptive in Sweden and by that, digital technology took a step into the industry of contraceptives (Suni, 2017). The product is made by the company Natural Cycles, which therefore has become the natural focus of this paper. This study was created to find out how women experience the first fully technological contraceptive, focusing on trust through interfaces and experience design. To answer the purpose of the study, a questionnaire was created and a focus group interview was held, where one of the participants was asked to write a diary for one week to document her feelings and thoughts about her use of Natural Cycles.The results from the survey showed that about half of the respondents trust Natural Cycles and may be interested in trying the product. The other half says that they do not trust the products safety. The results from involved a simple interface and good marketing with a lot of information about statistics. The answers also showed that those who didn’t trust digital technology as contraceptives lacked truthful information about studies and use.
Denna uppsats ämnar att undersöka kvinnors upplevelse av digital teknik som preventivmedel. Forskning kring kvinnokroppen har inte alltid varit en naturlig del av människa–datorinteraktion (MDI), men börjar synas genom olika hjälpmedelsapplikationer vid menstruation, graviditeter och dylikt (Balaam, 2017). År 2017 blev en mobilapplikation godkänd som preventivmedel i Sverige och då tog också den digitala tekniken ett steg in i preventivmedelsbranschen (Suni, 2017). Produkten ges ut av företaget Natural Cycles, vilket också har blivit det naturliga fokuset för denna uppsats. Denna studie skapades för att ta redapå hur kvinnorna upplever det första helt digital tekniska preventivmedlet, med fokus på tillit genom gränssnitt och upplevelsedesign. För att besvara studiens syfte skapades en enkät och en fokusgruppsintervju, där en av deltagarna dessutom ombads skriva en loggbok under en vecka för att dokumentera känslor och tankar kring sitt användande av Natural Cycles.Resultatet från enkäten visade på att ungefär hälften av de svarande känner tillit till Natural Cycles och kan tänka sig att testa produkten. Den andra halvan anger att de inte tror på produktens säkerhet. Ett sammanlagt resultat från fokusgruppen, enkäten och loggboken visade på att en viktig del för tilliten är ett enkelt gränssnitt och en god marknadsföring med mycket information kring statistik. Resultatet visade också på att de som inte kände förtroende för digital teknik som preventivmedel saknade sanningsenlig information kring studier och användande.

Styles APA, Harvard, Vancouver, ISO, etc.

32

Portes, Audrey. « La transparence numérique : rôle du client et conséquences sur la relation à la marque ». Thesis, Montpellier, 2018. http://www.theses.fr/2018MONTD002/document.

Texte intégral

Résumé :

La révolution numérique se fait dans un climat de défiance latente des clients et des citoyens envers les pratiques digitales (collecte et exploitation de données, etc.). Nombre de responsables appellent de leurs vœux à davantage de transparence afin de sortir de la crise de confiance actuelle. Mais ce principe de transparence serait-il suffisant pour restaurer la confiance dans l’environnement digital ? La question de la transparence se pose aujourd’hui de manière prégnante en raison des risques de dérive et de manipulation des clients, mais elle se pose aussi de manière différente, tant les modes d’échange et de communication sont maintenant multiformes, multidirectionnels et instantanés. Cette recherche explique le rôle de la transparence perçue des pratiques digitales dans l’appréhension de la relation client. Une étude qualitative exploratoire sur deux échantillons (16 clients et 12 managers) a permis de valider la multi-dimensionnalité de la transparence perçue (objectivité, limpidité, ouverture) des pratiques digitales. Une étude quantitative en ligne (panel ad hoc de 445 répondants) réalisée sur les perceptions des clients d’Amazon, un pure player de l’e-commerce, leader dans le domaine et pionnier dans l’exploitation massive des données (moteurs de recommandations, customisation, etc.), a quant à elle permis de 1) développer une échelle de mesure de la transparence perçue, 2) comprendre en quoi la transformation digitale des clients avait un rôle dans la perception de la transparence et 3) évaluer l’impact des différentes facettes du concept sur le renforcement ou la dégradation des relations avec les entreprises (confiance et engagement). Une étude post-enquête qualitative a finalement été menée afin de discuter avec les managers des implications de ce travail doctoral
The digital revolution is taking place in a climate of distrust. Consumers and citizens often have a negative judment of digital practices (collection and data exploitation, etc.). Officials are calling for more transparency to surpass the current trust crisis. But will this principle of transparency be enough to restore trust in the digital environment? The question of transparency arises significantly today because of the risks of customer drift and manipulation. It also arises because of the changing communication modes which are now multiform, multidirectional and instantaneous. This research explains the role of perceived transparency of digital practices in the way we apprehend the customer relationship. A qualitative exploratory study on two samples validated the multi-dimensionality of the perceived transparency construct (objectivity, clarity, openness) using the perceptions of 16 consumers and 12 managers. An online quantitative study (ad hoc panel of 445 respondents) conducted on the perceptions of Amazon customers, an e-commerce pure player, leader in the field and pioneer in the massive exploitation of data (recommendation engines , customization, etc.), has helped to 1) develop a measurement scale of perceived transparency, 2) understand how the customers’ digital transformation had a role in the perception of transparency and 3) determine the influence of perceived transparency’s dimensions on trust building and commitment. A qualitative post-survey study was finally conducted to discuss with managers the implications of this doctoral research

Styles APA, Harvard, Vancouver, ISO, etc.

33

Stéen, Johanna, et Felicia Olofsson. « Relationskvalitet i en digital kontext : En studie av SME-bankrelationen under Covid-19 pandemin ». Thesis, Högskolan Kristianstad, Fakulteten för ekonomi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-22545.

Texte intégral

Résumé :

Utvecklingen av digitaliseringen har resulterat i att pappersbaserade kontanter har effektiviserats till bankkort och internetbetalningar, vilket har möjliggjort att utförandet av bankärende kan göras dygnet runt och varsomhelst. Till följd av utvecklingen har den traditionella fysiska bankrelationen begränsats och övergått till en mer digital relation. Dessutom har den pågående pandemin påskyndat digitaliseringen och skapat ett nytt normalläge för bankverksamheten där en digital relation har blivit allt mer centrerad. Det har resulterat i att digitaliseringen idag inte längre är frivilligt utan ett mer framtvingat beteende. Därav är det viktigt att kvalitén i den digitala relationen tillgodoses för att bankerna ska bibehålla långvariga relationer. För att undersöka kvalitén i den digitala relationen utgår studien från relationskvalitet tillsammans med tre påverkande faktorer såsom engagemang, förtroende och tillfredsställelse. Till skillnad från tidigare forskning kommer studien att tillämpa relationskvalitet i en digital kontext, vilket gör att studien använder en annan form av empiri. Studien har valt att undersöka SME-bankrelationer eftersom de är en stor och viktig kundkrets och det är därför intressant att undersöka hur SME upplever kvalitén i den digitala relationen med banken idag. Studiens metod baseras på en positivistisk filosofi med en deduktiv forskningsansats där befintliga teorier utgör studiens teoretiska referensram. En kvantitativ forskningsmetod har tillämpats för att samla in studiens empiriska data genom en internetenkät. Därefter utfördes en analys av studiens resultat som är baserat på svar från 176 respondenter, där resultatet påvisar att förtroende och tillfredsställelse påverkar kvalitén i den digitala SME-bankrelationen.
The development of the digitalization has resulted in a change from paper-based cash to card and internet payments. This change has made it possible to execute bank related activates all hours of the day and can be performed anywhere. As a result, the physical bank relations are limited and replaced by digital solutions. The on-going pandemic has accelerated the digitalization further, where the digital environment is the new normal. As a result, digitalization today is no longer voluntary but instead a more forced behavior. In order for the banks to retain long term customer relationships, it is critical that the quality is fulfilled despite the digital interactions. To investigate the quality of digital relations within banking, this study examines the quality of the relations together with three influential factors: engagement, trust and satisfaction. Unlike earlier research within this field, this study will apply the quality of the relations in a digital context, which results in an alternative empirical focus. The study investigates SME- bank relations since that is a large and important customer group. Therefore, it is of great interest to examine how SME experience the quality of digital solutions within banks. The method of this study is based on a positivistic philosophy with a deductive approach where the theoretical framework is based on previous research. A quantitative research method is applied to collect the empirical data through internet-based surveys. The result of the study was analyzed based on the answer from 176 respondents. The result shows that trust and satisfaction effects the quality of digital relations between banks and SME.

Styles APA, Harvard, Vancouver, ISO, etc.

34

Dua, Akshay. « Trust-but-Verify : Guaranteeing the Integrity of User-generated Content in Online Applications ». PDXScholar, 2013. https://pdxscholar.library.pdx.edu/open_access_etds/1425.

Texte intégral

Résumé :

Online applications that are open to participation lack reliable methods to establish the integrity of user-generated information. Users may unknowingly own compromised devices, or intentionally publish forged information. In these scenarios, applications need some way to determine the "correctness" of autonomously generated information. Towards that end, this thesis presents a "trust-but-verify" approach that enables open online applications to independently verify the information generated by each participant. In addition to enabling independent verification, our framework allows an application to verify less information from more trustworthy users and verify more information from less trustworthy ones. Thus, an application can trade-off performance for more integrity, or vice versa. We apply the trust-but-verify approach to three different classes of online applications and show how it can enable 1) high-integrity, privacy-preserving, crowd-sourced sensing 2) non-intrusive cheat detection in online games, and 3) effective spam prevention in online messaging applications.

Styles APA, Harvard, Vancouver, ISO, etc.

35

Hesse, Maik [Verfasser], Timm [Akademischer Betreuer] Teubner, Timm [Gutachter] Teubner, Rüdiger [Gutachter] Zarnekow et Maik [Gutachter] Lachmann. « Essays on trust and reputation portability in digital platform ecosystems / Maik Hesse ; Gutachter : Timm Teubner, Rüdiger Zarnekow, Maik Lachmann ; Betreuer : Timm Teubner ». Berlin : Technische Universität Berlin, 2021. http://d-nb.info/1231908238/34.

Texte intégral

Styles APA, Harvard, Vancouver, ISO, etc.

36

Söderberg, Britta. « Inside the echo chamber : A qualitative study on anti-immigration internet media, political polarization and social trust in a fragmented digital landscape ». Thesis, Södertörns högskola, Medie- och kommunikationsvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-31828.

Texte intégral

Résumé :

“Filter bubble” became one of the most topical words of 2016 and it was even included in the Swedish Language Council's list of new Swedish words that was presented at the end of the year. Referring to algorithmically adapted media bubbles, this phenomenon has particularly been discussed in relation to the UK Brexit referendum and the US election as scholars and journalist argue that the phenomenon, in combination with a fragmented media usage, contribute to a political polarization where each side of the political spectrum is encapsulated in “echo chambers” where opinions and beliefs are repeated like an echo rather than contested and challenged. In a Swedish context, filter bubbles and echo chambers have mainly been discussed in relation to anti-immigration internet media (AIIM), such as Avpixlat, Fria Tider and Exponerat, as these, through their critique of established journalistic media's (EJM) reporting, appear to constitute one side of a polarized debate around immigration. Through online interviews with 13 users of AIIM, this thesis is aimed at understanding why people consume such media and if the consumers are affected by echo chambers. Drawing on theories on online echo chambers and radical media critique, the study's findings suggest that even though the respondents’ appear to thrive on a siege mentality where anti-immigration groups are excluded sub-groups with AIIM as their only solution, the respondents' consumption of AIIM (and critique of EJM) is more likely to be based on a combination of a low level of trust in society and strong political (right-wing) beliefs. Furthermore, the study shows that the respondents are likely to be affected by both fragmentation and filter bubbles, but that they are not completely isolated in an anti-immigration media bubbles as they also rely on EJM's reporting in several ways.

Styles APA, Harvard, Vancouver, ISO, etc.

37

Kunst, Marlene [Verfasser]. « Counterpublics, Media Trust and Credibility in the Digital Space : Empirical investigations of online audiences’ responses to (right-wing) counterpublic discourse / Marlene Kunst ». Berlin : Freie Universität Berlin, 2021. http://d-nb.info/1240230370/34.

Texte intégral

Styles APA, Harvard, Vancouver, ISO, etc.

38

Boman, Felicia, Frida Eriksson et Lindgren Fanny Vesterberg. « Artificell intelligens inflytande på tillitsfulla kundrelationer inom digital marknadsföring. : En kvalitativ studie om hur företag kan bygga tillitsfulla kundrelationer i samband med artificiell intelligens som marknadsföringsverktyg ». Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-89068.

Texte intégral

Résumé :

Bakgrund: Det digitala samhället har under de senaste åren utvecklats drastiskt då artificiell intelligens har fått en större roll. Flertal företag har börjat se potential med att tillämpa artificiell intelligens inom digitala marknadsföringssyften med kunder. Trots de fördelar artificiell intelligens medför oroar sig många människor att mänsklig interaktion minskar. En minskning av den mänskliga interaktionen kan i sin tur försvåra skapandet av tillitsfulla kundrelationer om artificiell intelligens får ett övertag. Syfte: Studiens syfte har varit att undersöka hur företag inom konsumentsektorn kan arbeta för att skapa tillitsfulla relationer till sina kunder i samband med användning av artificiell intelligens inom digital marknadsföring. En avsikt har också varit att ta reda på vad artificiell intelligens kan ha för roll i den digitala marknadsföringen. Metod: Uppsatsen erhåller en kvalitativ forskningsmetod och det empiriska materialet samlades in genom semistrukturerade intervjuer. Totalt deltog åtta respondenter, två forskare inom artificiell intelligens och sex specialister inom marknadsföring. Resultatet har analyserats med hjälp av tidigare forskning där artificiell intelligens, digital marknadsföring, digital kommunikation, kundrelationer, tillit och kunddeltagande har varit centrala teorier. Slutsats: Studiens resultat visade att det finns flera arbetssätt som företag kan använda för att underlätta vid byggandet av tillitsfulla kundrelationer i samband med implementering av AI-verktyg. V iktiga aspekter har därför blivit kommunikation, ärlighet och kontroll. V idare har det framkommit att artificiell intelligens kommer ha en stor roll inom digital marknadsföring med utgångspunkt i att kunden följer med i digitaliseringens utveckling och att företag arbetar för att bibehålla kundens tillit vid användning av denna teknik.
Background: The digital society during the past few years has gone through a drastic developement due to the artificial intelligence. Multiple companies is starting to see great potential with implementing the technique within digital marketing purposes with customers. Despite the benefits artificial intelligence can offer, many people still worry about the reduction of the human interaction. A decrease of the human interaction can lead to difficulties in the process of creating trustworthy customer relations if artificial intelligence gets the ascendancy. Aim: The purpose of the study has been to investigate how companies in the consumer sector can work to create trustworthy relationships with their customers in connection with the use of artificial intelligence in digital marketing. An intention has also been to find out what role artificial intelligence can have in digital marketing. Method: This thesis obtains a qualitative research method and the empirical material was gathered through semi-structured interviews. Eight respondents participated, two researchers within artificial intelligence and six marketing specialists. The result has been analyzed by using previous research where artificial intelligence, digital marketing, digital communication, customer relations, trust and customer participation has been central theories. Conclusion: The result indicated that there are several working methods that companies can use to facilitate the construction of trusting customer relationships in connection with the implementation of AI tools. Important aspects are communication, honesty and control. Furthermore, the result has emerged that artificial intelligence will have a major role in digital marketing, based on if the customers continues to follow the development of digitalization and that companies work to maintain the customer’s trust in using this technology.

Styles APA, Harvard, Vancouver, ISO, etc.

39

Тюрменко, Ірина Іванівна. « Стан зберігання цифрової історико-культурної спадщини на веб-сайтах обласних державних архівних установ України ». Thesis, Талком, 2015. http://er.nau.edu.ua/handle/NAU/22905.

Texte intégral

Résumé :

Тюрменко І. Стан зберігання цифрової історико-культурної спадщини на веб-сайтах обласних державних архівних установ України / І. Тюрменко // Історико-культурна спадщина: збереження, доступ, використання : матер. Міжнар. наук.-практ. конф., м. Київ, 7–9 квітня 2015 р., Національний авіаційний університет / редкол. Тюрменко І. І. та ін. – К. : Талком, 2015. – С. 226–229.
The article provides an overview of the results of the first stage of the research carried out in the framework of InterPARES Trust aimed at preservation of digital historic and cultural heritage on websites of oblast state archives of Ukraine. The methodology of an expert evaluation of websites in terms of their nature and sizes of digitized documents is described.

Styles APA, Harvard, Vancouver, ISO, etc.

40

Cheun, Jacquelyn Joann. « How eHealth Literacy Impacts Patient-Provider Relationships : A Study on Trust, Self-Care, and Patient Satisfaction ». Thesis, University of North Texas, 2017. https://digital.library.unt.edu/ark:/67531/metadc1011860/.

Texte intégral

Résumé :

It has been well established, in the literature, the association between low health literacy rates and poor health outcomes. With the increase of technology dependence, more people are using the internet to look up health information. Research has shown that shared decision making between providers and patients can improve patients' health outcomes. This research aims to examine whether electronic health (eHealth) literacy impacts patient-provider relationships. This research will also examine how geography specifically state residency impacts eHealth literacy rates. Data collected from a national sampling of online health and medical information users who participated in the Study of Health and Medical Information in Cyberspace (N=710) is used to construct structural equation models from SPSS AMOS v. 20.0. After path analysis, the results shown that white males with higher education were more likely to have higher eHealth literacy rates and that eHealth literacy rates are associated with better self-care, higher patient satisfaction and increased trust in provider. Also, state residency does not have an impact on eHealth literacy rates. eHealth literacy will be significant in patient-provider relationships. Program development should be established on focusing on eHealth literacy across the lifespan. Also, it will be important to review federal policy on technology disbursements in order to achieve national goals on eHealth literacy rates.

Styles APA, Harvard, Vancouver, ISO, etc.

41

Deshpande, Vaibhavi. « Using Social Media for Mandarin-speaking and Arabic-speaking Communities in the COVID-19 Pandemic ». Thesis, The University of Sydney, 2022. https://hdl.handle.net/2123/28895.

Texte intégral

Résumé :

This research aims to understand the challenges for government and community workers in communicating information about COVID-19 to Mandarin- and Arabic-speaking communities after the outbreak of the pandemic. The study, focused between March 2020 and July 2021, argues that government staff and bilingual community workers acted as intermediaries who addressed the cultural and linguistic needs of these communities. I discuss how offline and online social networks enhanced peoples’ health literacy and media literacy, working with Bourdieu’s (1986) concepts of social capital and cultural capital. Recognising the importance of communities’ uses of digital and online media, I adopt Ragnedda’s (2018) theory that a community’s digital capital is an independent resource. In this study, I conducted semi-structured interviews online via Zoom with staff from a local health district of the NSW Department of Health and bilingual community workers from these communities who were tasked with distributing COVID-19 information. I found that bilingual community workers were an essential resource for communication with the communities. The intermediaries reported that reasonable health literacy and media literacy could empower the communities in identifying reliable information and countering misinformation. A key finding of this research was that digital competencies for both the health staff and community members were important in dealing with the health emergency of COVID-19. This aligns with Ragnedda’s (2018) argument that digital capital should be considered as an independent form of capital that can be converted into social capital and cultural capital. While the intermediaries were able to capitalise on the existing three forms of capital to an extent, they nevertheless indicated the need for enhanced health, media, and digital literacy for communities.

Styles APA, Harvard, Vancouver, ISO, etc.

42

Rosén, Christoffer. « Att presentera en produkt som inte existerar : En rapport om designprocessen av en presentationswebbplats för PROSK8’s nya produktkoncept ». Thesis, Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-23571.

Texte intégral

Résumé :

Denna rapport beskriver processen av skapandet av en webbaserad säljpresentation av en av företaget PROSK8’s planerade produkter. Målet med presentationen är att skapa nyfikenhet och förtroende genom visuell design och ska fungera som ett verktyg och stöd för företagets presentatörer vid möten med investerare. Centralt för denna process är upplevelsedesign, varför utgångspunkten för arbetsflödet bygger på Jesse James Garretts modell av ”The elements of user experience”. Modellen har under processen anpassats och ifrågasatts utifrån gällande designprinciper och målgrupps- och kontextanpassats. Viktiga designbeslut har motiverats och beskrivits kronologiskt. Projektet har vid avslut resulterat i en skarp leverans av en design som blivit godkänd av beställaren och överförts till en extern webbutvecklare, tillsammans med en webbprototyp.
This report describes the process of the production of a web based sales pitch presentation of one of the PROSK8 companys forthcoming products. The goal of the presentation is to generate curiousness and trust through visual design and will work as a support tool for the companys representativs in meetings with potential investors. The process is based around Jesse James Garretts model of ”The elements of user experience”. The model has through out the process been modified and questioned using contemporary design principles and the perspectives of the target group and context. Major decisions has been described and motivated chronologically. The completion of the project has resulted in a sharp delivery of a design that’s been approved by the client and transfered to an external web developer, along with a web page prototype.

Styles APA, Harvard, Vancouver, ISO, etc.

43

Simbi, Nadia, et Koukouvinou Panagiota. « Managing Open Digital Technology in the Cluster Environment : A case study of the Cluster of Forest Technology ». Thesis, Umeå universitet, Institutionen för informatik, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-160771.

Texte intégral

Résumé :

The role of open innovation is becoming increasingly important for organizational competitiveness, while digital technologies provide new opportunities for organizational innovativeness. Regardless of domain and industry, digital technologies have reshaped structure, business logic and organizational dynamics. In that spirit, the forestry industry moves from the traditional model to the open paradigm, embracing the significance of purposive external exploration and internal exploitation of knowledge and technologies. Although the importance of digital technologies has been highlighted by academia, their enabling role in the open innovation process is insufficiently explored. Moreover, little research showcases the systematic way to organize for open innovation in the digital world. This process towards openness creates new opportunities as well as challenges. In order to investigate these emerging challenges and opportunities for open innovation in a digital world, we conducted a qualitative exploratory case study in the Cluster of Forest Technology in northern Sweden. Our results illustrate that challenges such as trust, power asymmetries, knowledge flow and coopetitive activities need to be managed. This study contributes to the existing literature by providing a way to address these challenges, seize more opportunities and bridge the gap between open innovation and digital technologies.

Styles APA, Harvard, Vancouver, ISO, etc.

44

Malm, Victor, et Tobias Bjurhall. « Virtuella valutor : riskanalys av nya betalningsmedel ». Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-556.

Texte intégral

Résumé :

Historien om betalningsmedel vänder under 2010-talet blad och börjar på ett nyttkapitel. Nästa steg i den monetära utvecklingen sker när de virtuella valutorna ökar ianvändning. Den virtuella valutan Bitcoin introducerades av Satoshi Nakamato år2009 och är en digital valuta, vilket innebär att den inte är kopplad till någon fysisktillgång med rättslig innebörd. När ett nytt betalningsmedel introduceras ärfundamentala faktorer gällande samhällets acceptans och nyttjande ett ekonomisktpussel. Hur kommer det sig att individer byter verkliga varor mot en papperssedel, ettmynt eller en elektronisk signal? Att inneha och aktivt använda nya betalningsmedelsom virtuella valutor medför risker som många inte är bekanta vid. Organisationeroch konsumenter som öppnar upp portarna för nya betalningsmedel måste ha kunskapom dess konsekvenser, både positiva och negativa. Studien syftar till att belysa derisker som uppstår när nya betalningsmedel som Bitcoin gör entré. Forskningsfrågankring vilka risker innehav och nyttjande av virtuella valutor medför besvaras genomen kvalitativ analys av främst forskningsartiklar. Vår studie tyder på att riskerna kringvirtuella valutor som Bitcoin relaterar till förtroende för betalningsmedlet. De flestariskerna uppstår vid innehav av Bitcoin och relaterar inte till tekniska faktorer.
The history of means of payment is taking new shape during the 2010:th decade andstarts on a new chapter. The next step in the monetary evolution will take place oncevirtual currencies become more frequently used. The virtual currency called Bitcoinwas introduced by Satoshi Nakamoto in the year of 2009 and is a digital currency,which means that it is not connected to a physical good with a forensic purpose.When a new mean of payment is introduced fundamental factors regarding theacceptance of society and utilization becomes a financial puzzle. How can it be thatindividuals exchange physical goods for a paper bill, a coin or just somethingelectronic? To possess Bitcoin and to use new means of payment on a frequent basisbring risks many users are not familiar with. Organizations and consumers whomopen up their gates to new means of payment need to gain knowledge ofconsequences both positive and negative. The purpose of this study is to highlight theaforementioned risks, which arise from the fact that new means of payment likeBitcoin is introduced. The research issue regarding which risks may arise frompossession and usage of virtual currencies are concluded by a qualitative analysisresearch containing mostly scientific articles. Our study depicts that the risksassociated with virtual currencies like Bitcoin, are all somehow related to the trust forthe specific mean of payment. Most risks arise from actually possessing a Bitcoin andhence not as much related to the technological element.

Styles APA, Harvard, Vancouver, ISO, etc.

45

Jarkell, Lars, et Moa Ullmark. « Skapa förväntan - Mer än ett PR-trick : Hur företag skapar förväntan innan premiär i en digital kontext för produkter och tjänsters framgång ». Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-29767.

Texte intégral

Résumé :

Syfte: Syftet med detta arbete är att öka förståelsen för hur företag arbetar med strategi och taktik för att skapa förväntan på marknader innan en produkts premiär. Hur det går till när förväntan skapas innan produktpremiär, utan att det slår över och får negativa konsekvenser för produkten eller tjänsten, är ett område som kan anses vara outforskat. Området är en viktig källa till framgång eller fall för marknadsföring och lansering av nya produkter, vilket gör det relevant och intressant, både teoretiskt och praktiskt. Metod: I denna studie har vi använt oss av en kvalitativ forskningsmetod, semistrukturerade intervjuer. Respondenterna är marknadsförare och produktansvariga med en bred bakgrund från olika typer av företag. De var hälften kvinnor, hälften män i olika åldrar. Vid analyseringen användes tematisk analys, då vi kodade intervjuerna för att sedan bilda teman. Resultat & slutsats: Resultatet som har framkommit i denna studie är att företagen lägger stor vikt vid att skapa och förankra planer internt och hos samarbetspartners innan en produktlansering. Samtidigt måste företaget arbeta med förståelse för och val av målgrupp, för att med dessa bitar på plats kunna leverera information till konsumenterna som skapar förväntan på marknader. Om någon del inte är välgjord ökar riskerna till att det blir komplikationer för lanseringen och uppbyggd förväntan riskerar att sänkas. Är grundarbetet välgjort har företagen goda förutsättningar att skapa förväntan. Sedermera är arbetet med att skapa förväntan en process som startar långt innan premiär. Examensarbetets bidrag: Kunskapsbidraget för denna studie är en unik insikt och översikt över hur företag arbetar med strategi och taktik för att skapa förväntan på marknader innan en produkts premiär. Förslag till fortsatt forskning: Ytterligare undersöka konsumenternas perspektiv om detta ämne och deras vilja att använda deras röst. Undersöka hur negativ buzz i slutändan kan bidra till produktframgång. Undersöka skillnaderna mellan tillverkare, grossister och butik när det kommer till kompetens och förståelse för strategier för att skapa förväntan genom sociala medier.
Aim: The purpose of this paper is to increase understanding of how companies work with strategy and tactics to create anticipation in markets. The way in which anticipation is created before the product premiere, without it having a negative impact on the product or service success, is an area that can be considered unexplored. The area is an important source of success or failure for marketing and launching new products, which makes it relevant and interesting, both theoretically and practically. Method: In this study we have used a qualitative research method, semi-structured interviews. The respondents are marketers and product managers with a broad background from different types of companies. They were an equal proportion of women and men of different ages. Thematic analysis was used for coding the interviews and then forming themes. Result & Conclusions: The result that has emerged in this study is that the companies put great emphasis on creating and establish plans internally and with partners before a product launch. At the same time, the organization must work to create an understanding of and choose a target group, in order to be able to supply information to consumers who create anticipations in markets. If any part is not well done, the risk increases that there will be complications for the launch and built-up anticipation risks being lowered. If the groundwork is well done, the companies have good opportunities to create anticipations. Later on, the work of creating anticipation is a process that starts long before the premiere. Contribution of the thesis: The contribution for this study is a unique insight and overview of how companies work with strategy and tactics to create anticipation in markets before a product's premiere. Suggestions for future research: Further explore consumer perspective on this topic and their willingness to use their voice. Examine how negative buzz can ultimately contribute to product success. Examine the differences between manufacturers, wholesalers and retailers when it comes to skills and understanding of strategies to create anticipation.

Styles APA, Harvard, Vancouver, ISO, etc.

46

Aguilar, Vargas Renzo Thomas Raúl, et Soto Oscar Eduardo Bohorquez. « Determinar la relación entre las dimensiones de calidad y confianza con la satisfacción del uso de la Banca Digital de los clientes de las entidades microfinancieras en Lima Metropolitana ». Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2020. http://hdl.handle.net/10757/653522.

Texte intégral

Résumé :

El uso del internet y sobre todo de la banca móvil en los últimos años ha surgido de una forma más dinámica, debido a que los consumidores han empezado a tener un uso más frecuente con las tecnologías móviles, más aún en este tiempo en donde el usuario se ha visto obligado a adoptar ello en la vida diaria, lo cual origina que la tecnología le permita desenvolverse mejor en su medio. Este documento propone un modelo de investigación para entender la relación que existe entre las dimensiones de calidad y confianza con la satisfacción del uso de la banca digital de los clientes de las entidades micro financieras. Para ello se ha realizado un estudio cuantitativo en base a encuestas a 400 clientes del sector micro financiero de Lima, Perú. En donde se tomado un muestreo no probabilístico con el fin de poder controlar las características de la muestra, en función a lo requerido. En ese sentido se ha optado por un análisis de estudio correlacional, donde lo que se ha buscado es determinar la relación positiva o negativa entre dos o más variables.
The use of the internet and especially mobile banking in recent years has emerged in a more dynamic way, due to the fact that consumers have begun to have a more frequent use of mobile technologies, even more so in this time where the user he has been forced to adopt it in his daily life, which means that technology allows him to function better in his environment. This document proposes a research model to understand the relationship that exists between the dimensions of quality and trust with the satisfaction of the use of digital banking by the clients of microfinance entities. For this, a quantitative study has been carried out based on surveys of 250 clients in the microfinance sector of Lima, Peru. Where a non-probability sampling was taken to be able to control the characteristics of the sample, depending on what is required. In this sense, a correlational study analysis has been chosen, where what has been sought is to determine the positive or negative relationship between two or more variables.
Trabajo de investigación

Styles APA, Harvard, Vancouver, ISO, etc.

47

Fernandes, André Luis Milagres. « Fatores que influenciam a intenção de uso da moeda social digital : um experimento de campo ». reponame:Repositório Institucional do FGV, 2018. http://hdl.handle.net/10438/24533.

Texte intégral

Résumé :

Submitted by André Luis Milagres Fernandes (andreluis.fernandes@gmail.com) on 2018-07-26T17:21:45Z No. of bitstreams: 2 TESE_FGV_ANDRE FERNANDES_VF.docx: 3451877 bytes, checksum: 5b4fa9b63d61baf05037f3324339f8b0 (MD5) TESE_FGV_ANDRE FERNANDES_VF.docx: 3451877 bytes, checksum: 5b4fa9b63d61baf05037f3324339f8b0 (MD5)
Approved for entry into archive by ÁUREA CORRÊA DA FONSECA CORRÊA DA FONSECA (aurea.fonseca@fgv.br) on 2018-08-01T14:14:55Z (GMT) No. of bitstreams: 2 TESE_FGV_ANDRE FERNANDES_VF.docx: 3451877 bytes, checksum: 5b4fa9b63d61baf05037f3324339f8b0 (MD5) TESE_FGV_ANDRE FERNANDES_VF.docx: 3451877 bytes, checksum: 5b4fa9b63d61baf05037f3324339f8b0 (MD5)
Made available in DSpace on 2018-08-06T18:29:30Z (GMT). No. of bitstreams: 2 TESE_FGV_ANDRE FERNANDES_VF.docx: 3451877 bytes, checksum: 5b4fa9b63d61baf05037f3324339f8b0 (MD5) TESE_FGV_ANDRE FERNANDES_VF.docx: 3451877 bytes, checksum: 5b4fa9b63d61baf05037f3324339f8b0 (MD5) Previous issue date: 2018-07-10
O objetivo desta pesquisa é compreender fatores que influenciam a intenção de uso da moeda social digital, especificamente a influência da Percepção de Confiança Inicial, Percepção de Facilidade de Uso, Percepção de Risco e da Oportunidade de Experimentar o aplicativo da moeda social. O referencial teórico fundamenta-se nas teorias que buscam compreender a intenção de uso dos serviços de pagamentos móveis (M-payment). Os dados foram coletados a partir de um questionário em um levantamento amostral aliado a um experimento de campo aplicado a 256 usuários da moeda social em cédula de três bancos comunitários. A Oportunidade de Experimentar foi uma condição experimental aleatorizada para permitir uma inferência causal mais consistente. Para o teste das hipóteses de pesquisa empregamos o método de PLS-SEM (partial least squares - structural equation modeling). Os resultados indicam que a Oportunidade de Experimentar o aplicativo afeta positivamente a intenção de uso da moeda social digital por meio de seu efeito na percepção de facilidade de uso e percepção de risco sobre o aplicativo. A percepção de confiança também se mostrou como um fator que aumenta a intenção de uso da moeda social digital.
This study aims to understand factors that affect the intention to use a digital social currency, namely the influence of the Initial perception of trust, Perception of ease of use, perception of risk and opportunity to try the app of the digital social currency. The theoretical framework is based on theories that try to explain the intention to use mobile payment services (M-payment). The empirical data was collected by means of a questionnaire in a survey experiment applied to 256 users of the paper social currency of three different community banks. The opportunity to try the app was an experimental condition randomly assigned in order to allow for robust causal inference of its effects. Hypotheses were tested using Partial Least Squares structural equation models (PLS-SEM). Results indicate that the opportunity to try the app positively affects the intent to use the digital social currency by means of its effect on the perception of ease of use and the perception of risk about the app. Trust also showed a positive effect on the intention to use the digital social currency.

Styles APA, Harvard, Vancouver, ISO, etc.

48

Nilsson, Adam, et Mingshi Huang. « Varumärken på den digitala vårdmarknaden : En kvantitativ studie om hur de digitala vårdgivarnas varumärken i Sverige uppfattas av konsumenterna ». Thesis, Södertörns högskola, Företagsekonomi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-46077.

Texte intégral

Résumé :

Digital healthcare is a relatively new market which brings along some challenges. The transfer from a traditional physical healthcare with its natural trustworthiness and reliability for the consumers to a digital space is a major challenge. Along with the fact that the new market comes with a lot of competition that forces the digital caregivers to distinguish themselves with their brands. Since the market for digital healthcare is relatively new there is a gap in the knowledge regarding how consumers perceive the brands of the digital caregivers, which is the basis of the purpose of this study. The purpose of this study is to map how consumers perceive the brands in the market of digital healthcare. To answer the purpose the study uses a deductive approach including theories about customer-based brand equity, brand personality and brand attitude. Through a quantitative method with a cross-sectional design and a survey, data has been collected to be analyzed with the theories to answer the research questions and purpose of the study. The digital caregivers that are included in the study is Kry, Doktor.se, Min Doktor, Doktor24 and 1177 Vårdguiden.The conclusions that could be drawn based on the analysis was that the brands who succeeded the most in creating brand awareness were also the brands that were perceived in a more positive light by the consumers. The analysis also showed that some of the digital caregivers brands had not yet been able to build the brand awareness that can lead to a more positive perception and therefore was perceived in a neutral and negative manner. 1177 Vårdguiden differentiated itself in most aspects in relation to the private digital caregivers since they already had an established brand prior to the birth of the digital healthcare market.
Den digitala vårdmarknaden är relativt ny och för med sig en mängd utmaningar. Flytten från den traditionella fysiska vården innebär utmaningar med att bygga upp det förtroende och den tillit hos konsumenterna som funnits naturligt i det fysiska mötet, till det digitala. En konkurrensutsatt marknad tvingar också de digitala vårdgivarna att utmärka sig genom sitt varumärke och genom att marknaden för digitala vårdgivare är relativt ny, så finns det ett tomrum i kunskapen om hur konsumenter ser på och uppfattar de digitala vårdgivarnas varumärken och det är också grunden till studiens syfte. Syftet med studien var att kartlägga konsumenternas uppfattning om varumärken inom den digitala vårdmarknaden. För att svara på syftet har studien haft ett deduktivt angreppssätt med teorier om konsumentbaserat varumärkeskapital, varumärkespersonlighet och varumärkesattityd. Genom en kvantitativ metod med tvärsnittsdesign och en enkätstudie har data samlats in för att analyseras med hjälp av teorierna för att svara på syftet. De digitala vårdgivare som undersöks i denna studie var Kry, Doktor.se, Min Doktor, Doktor24 och 1177 Vårdguiden. De slutsatser som kunde dras baserat på analysen var att de varumärken som lyckats bäst med att skapa en varumärkeskännedom var också de varumärken som uppfattas mer positivt hos konsumenterna. Det kunde också utrönas att vissa digitala vårdgivares varumärken ännu inte lyckats bygga upp den varumärkeskännedom som kan leda till en mer positiv uppfattning och därför uppfattades både neutralt och negativt hos konsumenterna. 1177 Vårdguiden skiljde sig i de flesta aspekter gentemot de privata digitala vårdgivarna då de redan innan den digitala vårdmarknadens uppkomst har haft ett etablerat varumärke.

Styles APA, Harvard, Vancouver, ISO, etc.

49

Rebelo, Antoine, et Maida Sijaric. « Digitalisering och hållbarhet - Hjälp eller stjälp ? : Hur social hållbarhet och digitalisering, i relation till digital vård, är sammankopplade ». Thesis, Malmö universitet, Fakulteten för teknik och samhälle (TS), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-43457.

Texte intégral

Résumé :

Den ökade användningen av E-Hälsa i Sverige, delvis driven av den rådande Coronaviruspandemin, illustreras tydligt av det digitala vårdmötet - “nätdoktorn”. Lagen om tillgänglighet till digital offentlig service (DOS-lagen) trädde i kraft 2019. Den bestämmer krav för att statliga, regionala, och kommunala aktörer ska säkerställa att tjänsterna de erbjuder är tillgängliga för alla. Om de inte är det ska en redogörelse finnas som förklarar varför, och hur de planerar att åtgärda bristerna. Lagen inkluderar privata aktörer som finansieras med offentliga medel. Den träder först i kraft för mobilapplikationer i slutet av juni 2021. Målet med denna studien var att ta reda på hur tillgängliga dessa privata aktörer faktiskt är, och till vilken grad de riskerar att exkludera människor. Detta målet uppnåddes genom att jämföra de tre mest populära mobila applikationer som erbjuder digitala vårdmöten, emot kriterierna i WCAG 2.1 till nivå AA. Kriterierna testades med två mobiltelefoner: en med operativsystemet Android, och en med iOS. Samtliga applikationer visade sig till stor del inte följa riktlinjerna. En fullständig redogörelse gjordes för vilka applikationer som bröt mot vilka riktlinjer, med relevanta skärmdumpar inkluderade. Resultaten analyserades efter hur detta kan påverka användaren, och diskuterades utefter hur detta kan påverka samhället i stort. Tidigare forskning kring den digitala klyftan, samt tillgång till digital sjukvård, jämfördes med resultaten för att forma studiens slutsatser. Undersökningen visar tydligt att avvikelser från riktlinjerna skapar problem för funktionsvarierade användare, och att endast en av applikationerna erbjuder stöd för fler språk utöver svenska och engelska. Studien instämmer även med tidigare forskare om att framtida forskning och utveckling av E-Hälsa och digital tillgänglighet måste vara användardriven - specifikt driven av funktionsvarierade användare.
The sharp increase in E-Health usage driven by the COVID-19 pandemic has in Sweden most notably been observed in the rise of mobile applications offering remote health care-consultations. The law of accessible digital public service has been in effect since 2019. It compels governmental, regional, and municipal bodies to ensure that their services are accessible for everyone and, if not, to produce a full accounting of how and why. This includes private agents who provide a publicly funded service. This law only starts applying to mobile applications from June in 2021. The aim of the study was to find out how accessible the services these agents provide are, and to what degree they may risk excluding people. The aim was achieved by comparing the three most popular mobile applications that provide remote consultations, against the success criterions of the WCAG 2.1 to level AA. One phone running Android and one running iOS were used in testing. All three applications were found to be largely non-conforming to the guidelines. A full accounting was made of how the tested success criterions were met by each application, with included screenshot examples. The results were analysed in view of the direct implication on the user, and discussed concerning what implications they may have on a societal level. Corollaries were drawn to past research of access to digital healthcare and the digital divide to form conclusions. A lack of accessibility in these applications was concluded to threaten work towards social sustainability. Breaching the guidelines directly creates problems for disabled users, and only one of the applications supports a great range of languages. In agreement with past researchers, future accessibility research and WCAG-analysis is strongly suggested to be user-centered - specifically centered around disabled users.

Styles APA, Harvard, Vancouver, ISO, etc.

50

Leung, Philip, et Daniel Svensson. « SecuRES : Secure Resource Sharing System : AN INVESTIGATION INTO USE OF PUBLIC LEDGER TECHNOLOGY TO CREATE DECENTRALIZED DIGITAL RESOURCE-SHARING SYSTEMS ». Thesis, KTH, Skolan för informations- och kommunikationsteknik (ICT), 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-187348.

Texte intégral

Résumé :

The project aims at solving the problem of non-repudiation, integrity and confidentiality of data when digitally exchanging sensitive resources between parties that need to be able to trust each other without the need for a trusted third party. This is done in the framework of answering to what extent digital resources can be shared securely in a decentralized public ledger-based system compared to trust-based alternatives. A background of existing resource sharing solutions is explored which shows an abundance third party trust-based systems, but also an interest in public ledger solutions in the form of the Storj network which uses such technology, but focuses on storage rather than sharing. The proposed solution, called SecuRES, is a communication protocol based on public ledger technology which acts similar to Bitcoin. A prototype based on the protocol has been implemented which proves the ability to share encrypted files with one or several recipients through a decentralized public ledger-based network. It was concluded that the SecuRES solution could do away with the requirement of trust in third parties for all but some optional operations using external authentication services. This is done while still maintaining data integrity of a similar or greater degree to trust-based solutions and offers the additional benefits of non-repudiation, high confidentiality and high transparency from the ability to make source code and protocol documentation openly available without endangering the system. Further research is needed to investigate whether the system can scale up for widespread adoption while maintaining security and reasonable performance requirements.
Projektet ämnar lösa problemen med oförnekbarhet, integritet och konfidentialitet när man delar känsligt data mellan parter som behöver lita på varandra utan inblanding av betrodd tredje part. Detta diskuteras för att besvara till vilken omfattning digitala resurser kan delas säkert i ett decentraliserat system baserat på publika liggare jämfört med existerande tillitsbaserade alternativ. En undersökning av nuvarande resursdelningslösningar visar att det existerar många tillitsbaserade system men även en växande andel lösningar baserade på publika liggare. En intressant lösning som lyfts fram är Storj som använder sådan teknologi men fokuserar på resurslagring mer är delning. Projektets föreslagna lösning, kallad SecuRES, är ett kommunikationsprotokoll baserat på en publik liggare likt Bitcoin. En prototyp baserad på protokollet har tagits fram som visar att det är möjligt att dela krypterade filer med en eller flera mottagare genom ett decentraliserat nätverk baserat på publika liggare. Slutsatsen som dras är att SecuRES klarar sig utan betrodda tredje parter för att dela resurser medan vissa operationer kan göras mer användarvänliga genom externa autentiseringstjänster. Själva lösningen garanterar integritet av data och medför ytterligare fördelar såsom oförnekbarhet, konfidentialitet och hög transparens då man kan göra källkoden och protocoldokumentation fritt läsbar utan att utsätta systemet för fara. Vidare forskning behövs för att undersöka om systemet kan skalas upp för allmän användning och alltjämt bibehålla säkerhets- samt prestandakrav.

Styles APA, Harvard, Vancouver, ISO, etc.

Thèses sur le sujet « Trust (digital) »

Créez une référence correcte selon les styles APA, MLA, Chicago, Harvard et plusieurs autres