Thèses sur le sujet « Pusher behaviour »
Créez une référence correcte selon les styles APA, MLA, Chicago, Harvard et plusieurs autres
Consultez les 50 meilleures thèses pour votre recherche sur le sujet « Pusher behaviour ».
À côté de chaque source dans la liste de références il y a un bouton « Ajouter à la bibliographie ». Cliquez sur ce bouton, et nous générerons automatiquement la référence bibliographique pour la source choisie selon votre style de citation préféré : APA, MLA, Harvard, Vancouver, Chicago, etc.
Vous pouvez aussi télécharger le texte intégral de la publication scolaire au format pdf et consulter son résumé en ligne lorsque ces informations sont inclues dans les métadonnées.
Parcourez les thèses sur diverses disciplines et organisez correctement votre bibliographie.
Bergmann, Jeannine [Verfasser], et Klaus [Akademischer Betreuer] Jahn. « Diagnostics of disturbed upright body orientation in pusher behaviour / Jeannine Bergmann ; Betreuer : Klaus Jahn ». München : Universitätsbibliothek der Ludwig-Maximilians-Universität, 2017. http://d-nb.info/1133478980/34.
Texte intégralShort, Leonie Marianne, et n/a. « Conflict Escalation in Response to Continued Pushy, Dominating Behaviour in the Workplace : Ideal and Everyday Response Strategies Examined ». Griffith University. School of Applied Psychology, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20040416.141210.
Texte intégralShort, Leonie Marianne. « Conflict Escalation in Response to Continued Pushy, Dominating Behaviour in the Workplace : Ideal and Everyday Response Strategies Examined ». Thesis, Griffith University, 2004. http://hdl.handle.net/10072/367646.
Texte intégralThesis (PhD Doctorate)
Doctor of Philosophy (PhD)
School of Applied Psychology (Business)
Full Text
Marino, Salvatore. « Mechanical behaviour of composite spandrels in unreinforced masonry buildings ». Master's thesis, Alma Mater Studiorum - Università di Bologna, 2013. http://amslaurea.unibo.it/5951/.
Texte intégralFang, Chia-hung. « The Seismic Behavior of Steel Structures with Semi-Rigid Diaphragms ». Diss., Virginia Tech, 2015. http://hdl.handle.net/10919/75235.
Texte intégralPh. D.
Rehman, Naveed Ur. « Behaviour of demountable shear connectors in composite structures ». Thesis, University of Bradford, 2017. http://hdl.handle.net/10454/14790.
Texte intégralRehman, Naveed. « Behaviour of demountable shear connectors in composite structures ». Thesis, University of Bradford, 2017. http://hdl.handle.net/10454/14790.
Texte intégralEPSRC and the University of Bradford
Rambo-Roddenberry, Michelle. « Behavior and Strength of Welded Stud Shear Connectors ». Diss., Virginia Tech, 2002. http://hdl.handle.net/10919/26989.
Texte intégralPh. D.
Misbah, Hanim. « Customer switching behaviour : an exploratory study of predictive factors in the UK retail banking context ». Thesis, University of Edinburgh, 2014. http://hdl.handle.net/1842/17597.
Texte intégralCostacurta, Romulo Zarelli. « The effect of promotional push notifications from supermarket branded apps on purchase behavior ». Master's thesis, Instituto Superior de Economia e Gestão, 2019. http://hdl.handle.net/10400.5/19150.
Texte intégralA adoção de dispositivos móveis no mundo presenciou um aumento exponencial nos últimos anos, o que também se refletiu no número de aplicações móveis, ou apps. Muitas empresas desenvolveram suas próprias apps para exibir suas entidades de marca e começaram a usá-las como um canal de marketing direto com notificações push, mensagens exibidas no ecrã do dispositivo móvel. Esta pesquisa procura compreender a dimensão do impacto no comportamento de compra das notificações push enviadas por aplicações de marca das redes de supermercados portuguesas. Além disso visa segmentar os resultados para diferentes grupos de compradores com base em variáveis psicográficas. Esta pesquisa foi realizada adotando-se uma abordagem quantitativa e amostragem não probabilística. Com um questionário online, foram coletados de 265 respostas, que foram tratadas com procedimentos estatísticos, como análise descritiva, multivariada e de cluster. As descobertas confirmam que os clientes que receberam notificações push têm uma média superior nos gastos mensais nos supermercados, em comparação com os clientes com aplicativos de marca que não receberam nenhuma notificação push. Entretanto, esses resultados foram observados apenas nos compradores envolvidos profundamente em todos os atributos da compra e nos compradores com uma maior preocupação com os produtos. Academicamente, esta dissertação contribui para a discussão sobre notificações push como um canal de marketing direto e sobre os efeitos das características do cliente no efeito do marketing direto. Essa investigação também oferece informações para o profissional de marketing, afirmando que as notificações por push podem ser usadas para impulsionar compras offline dos usuários.
Mobile adoption has seen an exponential increase worldwide in recent years, which has also been reflected in the number of mobile applications, or apps. Many companies have developed their own apps to display their brand entities and have started using them as a direct marketing channel with push notifications, messages displayed on their mobile device screen. This research seeks to understand the extent of the impact on purchasing behavior of push notifications sent by branded applications from Portuguese supermarket chains. It also aims to segment the results to different buyer groups based on psychographic variables. This research was conducted by adopting a quantitative approach and non-probabilistic sampling. With an online questionnaire, 265 responses were collected and treated with statistical procedures such as descriptive, multivariate and cluster analysis. The findings confirm that customers who received push notifications had a higher average monthly spend in supermarkets than customers with branded apps who received no push notifications. However, these results were observed only for buyers deeply involved in all attributes of the purchase and for buyers with a greater concern for the products. Academically, this dissertation contributes to the discussion of push notifications as a direct marketing channel and the effects of customer characteristics on the effect of direct marketing. This research also provides insight to the marketer, stating that push notifications can be used to drive users' offline purchases.
info:eu-repo/semantics/publishedVersion
Rigollet, Daníel Ýmir, et Hannah Kumlin. « Consumer Attitudes towards Push Notifications : As a Marketing Tool to Trigger Impulse Buying Behaviour in Smartphone Users ». Thesis, Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-43622.
Texte intégralGuo, XuHua. « EFFECTS OF COLUMN STIFFNESS ON SEISMIC BEHAVIOR OF STEEL PLATE SHEAR WALLS ». DigitalCommons@CalPoly, 2011. https://digitalcommons.calpoly.edu/theses/639.
Texte intégralDelorenzi, Chiara. « Sindrome della Spinta nel paziente con stroke : correlazione con aspetti clinici, neurofisiologici e neuropsicologici. Scoping Review ». Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2021. http://amslaurea.unibo.it/24553/.
Texte intégralKim, Kakyom. « Travel behaviors of U.S. university students travel involvement, push motivations, pull motivations, satisfaction, and destination loyalty / ». Diss., Connect to online resource - MSU authorized users, 2006.
Trouver le texte intégralTitle from PDF t.p. (viewed on June 19, 2009) Includes bibliographical references (p. 130-138). Also issued in print.
Lundberg, Oscar. « Switching behavior på Instagram : Vad påverkar svenska millennials att följa och avfölja influencers på Instagram ? » Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-74300.
Texte intégralSyfte: Syftet är att öka förståelsen för vad som får svenska millennials att följa respektive avfölja influencers påInstagram. Metod: Den här studien har haft en deduktiv och kvalitativ karaktär och har samlat in data genom tolv semi-strukturerade intervjuer. Slutsats: Den här studien drar slutsatsen av att millennials främst följer influencers på Instagram för att få inspiration till sina egna liv. En av de vanligaste orsakernatill att millennials avföljer influncers på Instagram äratt influencerstenderar att publicera för mycket inlägg vilket leder till en informationsöverbelastning.Millennials avföljer också influencers för att deras inlägg inte längre tilltalar dem på grund av att de bytt preferenser eller att influencers bytt inriktning på sitt innehåll. Den här studien drar också slutsatsen att det finns egentligen inget som hämmar en millennial från att avfölja en influencer på Instagram annat än att de upplever det som tids-och energikrävande att gå in och avfölja.
Figueira, José Wilson Fernandes. « O perfil e as motivações dos turistas de um evento especial : o caso da Festa da Flor na ilha da Madeira ». Master's thesis, Instituto Superior de Economia e Gestão, 2019. http://hdl.handle.net/10400.5/19302.
Texte intégralA criação e organização de eventos constitui um elemento chave na estratégia de diversificação de qualquer destino turístico. Alguns eventos são, de facto, grandes catalisadores de desenvolvimento, a nível económico, social, cultural e político de um país, cidade ou região. Torna-se, pois, imprescindível para a Destination Marketing Organisation (DMO) conhecer o perfil dos turistas atraídos por tais eventos e compreender as motivações turísticas inerentes à participação nos mesmos. Como tal, a presente investigação debruça-se sobre a compreensão e clarificação das razões e motivações que impelem os turistas a visitar a Ilha da Madeira no decorrer da Festa da Flor, recorrendo ao framework conceptual Push e Pull. A metodologia utilizada neste estudo foi de natureza descritiva-explanatória, tendo por base uma abordagem quantitativa, com recurso à aplicação de um inquérito por questionário a 281 turistas, nas principais avenidas da cidade do Funchal, no decorrer da Festa da Flor, edição 2019. Os resultados evidenciam que os Gestores do Destino Madeira devem dar especial atenção aos fatores motivacionais internos (push): Escape / Fuga à rotina, Relaxe, Prestígio, União Familiar, Novidade / Conhecimento e Entretenimento, e aos fatores motivacionais externos (pull): Eventos Especiais, Condições Básicas e Naturais do Destino, Gastronomia e Exploração Cultural e Histórica. Por outro lado, os resultados demonstram que o evento especial em estudo, a Festa da Flor, não é o polo de atração que desencadeia o desejo de visitar a Ilha da Madeira. É, antes, encarado como um fator suplementar, uma oferta turística complementar posta à disposição dos visitantes.
Event creation and organization are key elements in the diversification strategy of any tourist destination. Some events are indeed major catalysts for the economic, social, cultural and political development of a country, city or region. It is therefore essential for the Destination Marketing Organization (DMO) to know the profile of tourists attracted by such events and to understand the tourist motivations inherent in their participation. As such, this research focuses on understanding and clarifying the reasons and motivations that drive tourists to visit Madeira Island during the Flower Festival, using the Push and Pull conceptual framework. The methodology used in this study was descriptive and explanatory, based on a quantitative approach, using a questionnaire survey to 281 tourists, in the main avenues of Funchal, during the Festa da Flor, 2019 edition. The results show that the Destination Managers of Madeira should pay particular attention to the internal motivational factors (push): Escape / Routine Escape, Relax, Prestige, Family Union, Novelty / Knowledge and Entertainment, and the external motivational factors (pull): Special Events, Basic and Natural Destination Conditions, Gastronomy and Cultural and Historical Exploration. On the other hand, the results show that the special event under study, the Flower Festival, is not the attraction that triggers the desire to visit the island. Rather, it is seen as a supplementary factor, a complementary tourism offer made available to visitors.
info:eu-repo/semantics/publishedVersion
El, Nabouch Ranime. « Comportement mécanique des murs en Pisé soumis à la poussée progressive ». Thesis, Université Grenoble Alpes (ComUE), 2017. http://www.theses.fr/2017GREAA014/document.
Texte intégralDetermining the mechanical behavior of rammed earth walls is a highly important feature giving that there is a renewed interest in the use of the natural material in building construction. On one hand, it contributes to finding suitable and appropriate ways for the conservation and restoration of these building and on another hand, it draws new recommendations for the conception of new rammed earth structures with respect to new building regulations (earthquake building guideline, new thermal regulation).In this context, this thesis investigates the behavior of rammed earth walls subjected to lateral loading. Four unstabilized rammed earth walls were tested under a combination of vertical and monotonic pushover tests up to failure. The shear behavior of these walls is studied along with the failure modes by means of digital image correlation. Results showed that the response of the rammed earth is characterized by significant non-linear behavior with a remarkable ductility. In general, the walls experienced a shear failure due to the failure of diagonal struts. Cracks at the interface between the bottom layers were also observed.The performance of these walls was assessed based on the pushover methodology. The experimental work was completed with the determination of the mechanical characteristics of rammed earth in compression and an investigation of the shear components: cohesion and friction angle of the rammed earth through shear box tests on a different scale. Finally, the relevance of these parameters was tested by performing a numerical model that aims to simulate the experimental tests done on the scale of the walls
Hussain, Shahid. « Customer switching intention in the retail energy markets in Western Australia ». Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2021. https://ro.ecu.edu.au/theses/2484.
Texte intégralBlomkvist, Sebastian. « Competition or Cooperation ? : Using push notifications to increase user engagement in a gamified smartphone application for reducing personal CO2-emissions ». Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279464.
Texte intégralEtt effektivt verktyg för att forma, bryta eller bibehålla vanor och beteenden är en så kallad digital beteendeförändrings-intervention (eng. digital behavior change intervention eller DBCI). Dessa interventioner använder digital teknik för att hjälpa deras användare att antingen påbörja eller undvika särskilda beteenden. Ett vanligt problem med dessa är att användarna ofta inte är särskilt engagerade i interventionernas innehåll eller funktioner, vilket är viktigt för deras effektivitet. Emellertid har det visats att spelifierat innehåll och användandet av notiser—såsom push-notiser—kan ha en ökande effekt på engagemanget. Två vanligt förekommande spelkoncept är tävling och samarbete, båda med sina olika effekter på engagemang vilket också skiftar beroende på kontexten och användaren. Därför ska detta examensarbete undersöka hur push-notiser kan användas för att öka användar-engagemanget i en spelifierad och mobil beteendeförändrings-intervention genom att göra dess spelifierade element mer framträdande. Dessutom kommer det även undersökas om det är någon skillnad i effekt mellan notiser som antingen främjar tävling eller samarbete. Detta var utvärderat genom att använda två olika push-notis-strategier på Deedster—en spelifierad, mobil intervention som syftar till att minska dess användares CO2-utsläpp—och sedan följa användarnas beteende. Resultaten visade att användare som fick push-notiser var mer engagerade—startade mer sessioner och spenderade mer tid—inom applikationen jämfört med användare som inte fick några notiser. De utförde också signifikant fler önskade beteenden. Det var ingen skillnad i effekt på antalet önskade beteende utförda mellan att främja tävling eller samarbete och endast några få skillnader i engagemang. Dock visade det sig att användarens kön var en betydande faktor i effekten av notiserna. Notiserna som främjade tävling var mer effektiva för manliga användare jämfört med de som främjade samarbete. Denna effekt syntes inte bland kvinnliga användare.
Designing digital technologies for supporting energy-related behavior change in the kitchen
Scholtz, Marco. « The influence of the 2008/2009 economic recession on travel behaviour of visitors to the Kruger National Park / Marco Scholtz ». Thesis, North-West University, 2010. http://hdl.handle.net/10394/4509.
Texte intégralThesis (M.Com. (Tourism))--North-West University, Potchefstroom Campus, 2011.
Vaca, Vaca Jessica, et Patricia Tanaveerapong. « Jag möts av destinationsmarknadsföring dagligen på sociala medier : En studie om konsumenternas tolkning av destinationsmarknadsföring på sociala medier ». Thesis, Södertörns högskola, Turismvetenskap, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-38749.
Texte intégralOver recent years it has become increasingly common for the general populous to use social media, especially for companies and consumers in the tourism industry. This affects the way potential consumers learn about new destinations and also influences their opinions on said places. The aim of this study is to gain a deeper understanding of how destination marketing is interpreted by consumers. In order to achieve this, two questions needed to be answered: How do consumers come across destination marketing on social media? and In what way do consumers feel destination marketing impacts their purchasing decisions? Interviews were conducted with 20 consumers to obtain qualitative data in order to gain an insight on the consumers perspective. Empirical data was analyzed using five different theories: Social Media Marketing, The Buyer Decision Process, WOM and eWOM, Personal Characteristics Affecting Consumers Behavior and Push- and Pull Factors. This study shows that consumers encounter destination marketing on social media often and also that destination marketing has a significant influence on consumers purchasing decisions as it encourages travel and allows selection of destination.
Tataie, Laila. « Méthodes simplifiées basées sur une approche quasi-statique pour l’évaluation de la vulnérabilité des ouvrages soumis à des excitations sismiques ». Thesis, Lyon, INSA, 2011. http://www.theses.fr/2011ISAL0123/document.
Texte intégralIn the context of building’s protection against seismic risk, simplified analysis techniques, based on quasi-static analysis of pushover, have strongly developed over the past two decades. The thesis aims to optimize a simplified method proposed by Chopra and Goel in 2001 and adopted by American standards FEMA 273. This method is a nonlinear decoupled modal analysis, called by the authors UMRHA (Uncoupled Modal for Response History Analysis) which is mainly characterized by: pushover modal analysis according to the dominant modes of vibration of the structure, setting up nonlinear single degree of freedom systems drawn from modal pushover curves, then determining the history response of the structure by combining of the temporal responses associated with each mode of vibration. The decoupling of nonlinear history responses associated with each mode is the strong assumption of the method UMRHA. In this study, the UMRHA method has been improved by investigating the following points. First of all, several nonlinear single degree of freedom systems drawn from modal pushover curves are proposed to enrich the original UMRHA method, in which a simple elastic-plastic model is used, other elastic-plastic models with different envelope curves, Takeda model taking into account an hysteretic behavior characteristic of structures under earthquakes, and finally, a simplified model based on the frequency degradation as a function of a damage index. The latter nonlinear single degree of freedom model privileges the view of the frequency degradation during the structure damage process relative to a realistic description of hysteresis loops. The total response of the structure is obtained by summing the contributions of the non linear dominant modes to those of linear non dominant modes. Finally, the degradation of the modal shapes due to the structure damage during the seismic loading is taken into account in the new simplified method M-UMRHA (Modified UMRHA) proposed in this study. By generalizing the previous model of frequency degradation as a function of a damage index: the modal shape becomes itself also dependent on a damage index, the maximum displacement at the top of the structure; the evolution of the modal shape as a function of this index is directly obtained from the modal pushover analysis. The pertinence of the new method M-UMRHA is investigated for several types of structures, by adopting tested models of structures simulation under earthquakes: reinforced concrete frame modeled by multifibre elements with uniaxial laws under cyclic loading for concrete and steel, infill masonry wall with diagonal bars elements resistant only in compression, existing building (Grenoble City Hall) with multilayer shell elements and nonlinear biaxial laws based on the concept of smeared and fixed cracks. The obtained results by the proposed simplified method are compared to the reference results derived from the nonlinear response history analysis
SINGH, REKHA. « PUSHOVER ANALYSIS OF MULTISTOREY BUILDING ». Thesis, 2016. http://dspace.dtu.ac.in:8080/jspui/handle/repository/14387.
Texte intégralLai, Zhi-Yu, et 賴志瑜. « Behavior of Pushover Analysis of Frame ». Thesis, 2012. http://ndltd.ncl.edu.tw/handle/34971817222777419895.
Texte intégral國立交通大學
土木工程學系
101
The study is to explore the fundamental mechanical behavior on pushover analysis of frame by using the finite element software OpenSees. Taking RC frames as examples subjected to lateral horizontal load, with the definition of plastic hinge as recommended by National Center for Research on Earthquake Engineering. Pushover analysis on OpenSees is proceed by considering the plastic hinge as zero in length of rotational spring and use of concentrated plasticity model. Model validation is by cantilever and 1x1 frame to conduct pushover analysis. Moreover, it is verified by basic mechanical formula and structural analysis and it can be seen as the value of reference with the results of the simulation on mechanical behavior of structural analysis. Finally, conduct the practical discussion on RC framework of beam-column joint of rigid zone through 1x1, 2x1, 2x8 frames and pushover analysis to compare with ETABS software packages. According to the results, it is consistent up to the ultimate point on OpenSees and ETABS; but over the ultimate point, OpenSees stopped and capacity curve from ETABS decreased.
Jovaševic, Slobodanka. « Parametric study on seismic behaviour of dual-concentrically braced steel frames ». Master's thesis, 2015. http://hdl.handle.net/10316/38642.
Texte intégralThe earthquake resistance design plays an essential role in the design of steel structures. Cyclic behaviour of beam-to-column in crucial in seismic behaviour of moment resisting steel frames. At the moment, the European design code in practice does not provide analytical tools to predict rotational capacity and cyclic performance of selected connection typology, but the code requires design supported by experimental testing or existing data on experimental tests performed on similar connections, what is unfeasible from designer’s point of view. A European project has recently been started with the aim to develop design tool with typical beam-to-column connections used in European practice. In that way, designers will be able to directly use pre-qualified connection without performing experimental tests or literature reviews. One part of this European project is to estimate the seismic demand of the joints in typical D-CBF frames. In order to achieve these objectives seismic performance and dynamic response were estimated on basic of non-linear static analysis and non-linear time history analysis. Numerical models were create in order to perform non-linear static and dynamic analysis using OPENSEES software. Both analysis were performed in accordance with current European design code. The results of non-linear static analysis are presented in form of pushover curve and schematic illustration of formed plastic hinges. Dynamic response was estimated in term of i) maximum floor acceleration, ii) maximum interstorey drift ratio, iii) residual interstorey drift ratio and iv) maximum beam rotation ratio (at the exterior, one-side beam-column joints) at three performance levels: design (D), near collapse (NC) and twice near collapse (2xNC). As main conclusion, the analyses have showed that lateral resistance of D-CBFs is suddenly decrease when brace in compression buckles. This decrease is immediately followed by an increase of lateral stiffness. In seismic demand between selected parameters an important rule have hazard level and height of a structure.
Stewart-Knox, Barbara, A. Rankin, S. Kuznesof, R. Poinhos, Almeida M. D. V. de, A. R. H. Fischer et L. J. Frewer. « Promoting healthy dietary behaviour through personalised nutrition : technology push or technology pull ? » 2014. http://hdl.handle.net/10454/6720.
Texte intégralThe notion of educating the public through generic healthy eating messages has pervaded dietary health promotion efforts over the years and continues to do so through various media, despite little evidence for any enduring impact upon eating behaviour. There is growing evidence, however, that tailored interventions such as those that could be delivered online can be effective in bringing about healthy dietary behaviour change. The present paper brings together evidence from qualitative and quantitative studies that have considered the public perspective of genomics, nutrigenomics and personalised nutrition, including those conducted as part of the EU-funded Food4Me project. Such studies have consistently indicated that although the public hold positive views about nutrigenomics and personalised nutrition, they have reservations about the service providers’ ability to ensure the secure handling of health data. Technological innovation has driven the concept of personalised nutrition forward and now a further technological leap is required to ensure the privacy of online service delivery systems and to protect data gathered in the process of designing personalised nutrition therapies.
Qureshi, J., Dennis Lam et J. Ye. « Behaviour of Headed Shear Stud in a Push Test using Profiled Steel Sheeting ». 2009. http://hdl.handle.net/10454/5583.
Texte intégralChakraborty, Devarpan. « Is increased consumer control changing media consumption from media business push to media consumer pull ? » Diss., 2014. http://hdl.handle.net/2263/43967.
Texte intégralDissertation (MBA)--University of Pretoria, 2014.
zkgibs2015
Gordon Institute of Business Science (GIBS)
MBA
Unrestricted
Lam, Dennis. « Composite Steel Beams with Precast Hollow Core Slabs : Behaviour and Design ». 2002. http://hdl.handle.net/10454/5638.
Texte intégralAllahvirdizadeh, Reza. « Modelling of the seismic behaviour of TRM-strengthened rammed earth walls ». Master's thesis, 2017. http://hdl.handle.net/1822/54582.
Texte intégralEarthen constructions constitute a considerable part of the existing heritage and a large percentage of the World population is still living or working in buildings built with this structural system. Like other types of masonry structures, rammed earth constructions are acceptably stable under gravity loads, although they are significantly vulnerable to earthquakes. Therefore, a precise understanding of their behavior in case of being subjected to ground motions and the proposing of effective strengthening techniques achieved a great interest both in research and practice. Strengthening methods should be not only to enhance capacity and ductility of the building, but also to satisfy a variety of criteria such as being compatible with the substrate, economical and reversible. Considering all, the low-cost textile reinforced mortar (LC-TRM) strengthening is introduced, and its efficiency on rammed earth walls is studied numerically in the present thesis. In the current study, the seismic performance of both unstrengthened and strengthened rammed earth structural components is investigated. In this regard, in-plane and out-of-plane behaviors are studied by means of different constructed nonlinear finite element models. At first, pushover analysis by massbased lateral load pattern is conducted on unstrengthened walls to evaluate their capacity and understand possible failure mechanisms. Furthermore, the outcomes of these analyses are employed to select the most proper modeling approach from shell or solid elements and the walls with appropriate geometrical dimensions. In the following, pushover analyses are conducted on strengthened walls to choose between different strengthening materials and assess the effectiveness of the adopted strengthening technique. Furthermore, the frequency change of the walls with the damage states (lateral displacement levels) is studied to represent the initiation and propagation of damage in unstrengthened walls and to evaluate the effectiveness of TRM strengthening method. Finally, an artificially generated ground motion record was applied to both unstrengthened and strengthened walls to perform nonlinear time-history analyses. The outcomes were used to compare the dynamic behavior of the walls against the results of the pushover analyses.
As construções de terra constituem uma parte considerável do património construído e uma grande parte da população mundial ainda vive ou trabalha em edifícios construídos com este sistema estrutural. Como outros tipos de estruturas de alvenaria, as construções de terra são estáveis face a cargas gravíticas, embora sejam significativamente vulneráveis a sismos. Portanto, a compreensão do seu comportamento perante a ocorrência de movimentos do solo e a proposta de técnicas efetivas de reforço despertam um grande interesse, tanto a nível da investigação como na prática. Os métodos de reforço devem ser adequados não só para aumentar a capacidade e a ductilidade da construção, mas também para satisfazer uma variedade de critérios, como a compatibilidade com o substrato, custo económico e reversibilidade. Considerando todos estes aspetos, apresenta-se uma técnica baseada em argamassa reforçada com malhas têxteis de baixo custo (LC-TRM), cuja eficiência em paredes de terra é estudada na presente tese do ponto de vista numérico. No presente trabalho, investiga-se o desempenho sísmico de componentes estruturais de taipa não reforçados e reforçados. A este respeito, estudam-se os comportamentos no plano e fora do plano, por meio de diferentes modelos de elementos finitos não lineares. Em primeiro lugar, realiza-se a análise pushover proporcional à massa em paredes não reforçadas para avaliar sua capacidade e compreender possíveis mecanismos de colapso. Adicionalmente, estes resultados são utilizados para selecionar a técnica de modelação mais apropriada (elementos de casca ou sólidos) e as dimensões geométricas mais apropriadas. De seguida, realiza-se a análise pushover em paredes reforçadas para escolher de entre diferentes materiais de reforço e avaliar a eficácia da técnica de reforço adotada. Além disso, a variação das frequências das paredes com os estados de dano (níveis de deslocamento lateral) é estudada para identificar o início e a propagação de dano em paredes não reforçadas e avaliar a estabilidade do método de reforço baseado na técnica TRM. Finalmente, selecionou-se um registro sísmico artificial para realizar análises temporais não lineares de paredes simples e reforçadas. Os resultados são utilizados para comparar o comportamento dinâmico das paredes com os resultados da análise pushover.
This present work was developed within the framework of SAHC Erasmus Mundus Master Course (www.msc-sahc.org) and the project of POCI-01-0145-FEDER-016737 (PTDC/ECM-EST/2777/2014), financed by FEDER funds through the Competitivity Factors Operational Programme - COMPETE and by national funds through FCT – Foundation for Science and Technology. They are both kindly acknowledged.
Qureshi, J., Dennis Lam et J. Ye. « Finite element modelling of shear connection behaviour in a push test using profiled sheeting ». 2010. http://hdl.handle.net/10454/5591.
Texte intégralHUANG, KUO-WEI, et 黃國瑋. « Behavior Analysis and Implementation of Injection Locking in Triple-push Frequency Multiplier ». Thesis, 2016. http://ndltd.ncl.edu.tw/handle/85384700383569106404.
Texte intégral國立中正大學
電機工程研究所
104
Three frequency triplers based on triple-push ring oscillator were investigated, two of them function as injection-locked just by dual signals in differential. Among the study of injection-locked, the first design by UMC 0.18 μm CMOS process employs an active baluns input. It behaves with locking-range from 44.4 GHz to 46.2 GHz as the injection signal strength being 5 dBm, and the third harmonic output power is -25 dBm, but the harmonic suppression just only 10 dBc lower. When the injection signal strength up to 15 dBm, the locking-range becomes from 44.4 GHz to 47.1 GHz. The third harmonic output power is about -20 dBm, and the harmonic suppression effect is up to 20 dBc. The shortage of this circuit is higher injection strength required and poor harmonic suppression. In order to achieve a higher harmonic suppression, a Wilkinson combining structure was employed in the other two design cases with TSMC 0.18 μm CMOS process, The harmonic suppression could be 25 dBc as the output power being -16.8 dBm at 26GHz without injection locking applied.
Chen, Wei-Peng, et 陳洧朋. « The Influences of Push-Pull Factors on International Birdwatchers’ Travel Behaviors ». Thesis, 2013. http://ndltd.ncl.edu.tw/handle/15643224741962590040.
Texte intégral國立東華大學
觀光暨休閒遊憩學系
102
The study examines the influences of push and full factors on international birdwatchers’ travel behaviors. Through snowball sampling and purposive sampling, 257 international birdwatchers were invited to complete an online or a pencil-and-paper self-administered questionnaire, which was designed to assess their reasons for international birding trip (push factors) and the importance of the destination attributes (pull factors). The survey was carried out from March to July, 2013. Results were then analyzed with factor analysis. The results of factor analysis identified four push factor constructs and four pull factor constructs. The importance of push factors are “bird-watching”, “spiritual refresh”, “novelty”, and “achievement”. And the importance of pull factors are “avian resource”, “guide’s professional”, “recreation environment”, and “culture”. With ANOVA analysis, variables such as gender, age, marital status, education level, annual household income, nationality, residency, and level of proficiency, have found distinct impacts on the push and pull factors. The study provides the government, travel operators, and birding clubs, insights in designing international bird-watching tour products.
Cheng, Min-chung, et 鄭閔中. « A Study on the Relationships between Recreational Facilities Satisfaction and Tourists’ Post-purchase Behavior of Wei Chuan Pushin Ranch ». Thesis, 2007. http://ndltd.ncl.edu.tw/handle/39127356413530263269.
Texte intégral國立臺灣師範大學
運動與休閒管理研究所在職碩士班
95
Among with economical fast growth and life qualities improved which lead to a large increase in the number of leisure population. In 2001, the government stated the policy ‘Two Day-off per week’ that increases the leisure opportunities. Wei Chuan Foods Corporation set up the first privately cow ranch, Wei Chuan Pushin Ranch, and started to develop husbandry of milk.Wei Chuan Pushin Ranch became a business of providing accommodation and services for tourists.This study, applied the questionnaire, Wei Chuan Pushin Ranch Recreational Facilities satisfaction and Tourists’ Post-purchase Behavioral Questionnaire, to investigate the tourists who had visted during May 1st to May 8th in 2006. After analysis of the data that we collected, the major results were summarized as follows: 1.The tourists’ population descriptive statistical analysis found that the tourists who come to Wei Chuan Pushin Ranch mostly is female, married and have children, college degree, live in north area in Taiwan, personal income about $NT 30,000-50,000 per month. 2.The mean score of totally recreational facilities satisfaction is 3.65. Wei Chuan Pushin Ranch should enforce at Ranch atmosphere built. The recreational facilities not only the hardware improvement, we should focus in emphasize the internal software performance. 3.The mean score of tourists’ post-purchase behavior is 3.38. The two factors of post purchase behavior, “Pay more” & “Transfer”, get the lower score shows that tourists could not endure Wei Chuan Pushin Ranch raising ticket price and tourists toward to new traveling locations. 4.The hypothesis testing results were showed as follows: A.There were significant differences between the variables of tourists’ population statistics and the satisfaction of recreational facilities. B.There were significant differences between the variables of tourists’ population statistics and the tourists’ post-purchase behavior. C.There were significant differences between the satisfaction of recreational facilities and the tourists’ post-purchase behavior. D.There were significant correlation between the satisfaction of recreational facilities and the tourists’ post-purchase behavior. This research result showed that ‘Indoors Facility’, ‘Outdoors Amusement Facility’ and ‘Animal Shed Facility’, these three major facilities of satisfaction obvious is low, its facility establishment should perform to examine. Moreover, in Tourist’s Post-purchase Behavior, we found that how to create an niche marketing strategy to keep the customers. After so Wei Chuan Pushin Ranch can effective improve tourist facility degree of satisfaction and promote the customer loyalty.
Alkhatib, Ammar. « EXPERIMENTAL STUDY OF BEHAVIOUR AND STRENGTH OF SHEAR STUDS IN COMPOSITE BRIDGE DECK CONSTRUCTION ». 2012. http://hdl.handle.net/10222/15856.
Texte intégralLam, Dennis, J. Qureshi et J. Ye. « Composite behaviour of headed stud shear connectors in pairs with profiled metal deck flooring ». 2010. http://hdl.handle.net/10454/5588.
Texte intégralThis paper presents the experimental and numerical investigation into the behaviour of headed shear studs in composite beams with profiled metal deck flooring. A new single-sided horizontal push test arrangement is proposed to evaluate the shear capacity of the headed shear connectors in pairs with metal deck profiled sheeting. The characteristic resistance obtained from the horizontal push test is compared with Eurocode 4. A three-dimensional finite element model was developed using general purpose finite element program ABAQUS/Explicit. The shear connector capacity, load-slip behaviour and failure modes are validated against experimental results and close correlations were obtained.
Tampubolon, Sudarno, et 蘇達諾. « Numerical Simulations of the Bond Stress-Slip Effect of Reinforced Concrete on the Pushover Behavior of Beam-Column Joint and Wall ». Thesis, 2018. http://ndltd.ncl.edu.tw/handle/8m63uh.
Texte intégral國立中央大學
土木工程學系
106
Structure failure often occurs in the structure beam-column joint, structure beam, structure column, and structure wall. This failure can adversely affect the comfort level of the structure. Knowing the behavior of structure resulting from the load is important, as it can help to predict the strength of the structure and comfort of the structure being worked on. One way to find out and predict the strength and comfort of the structure as a result of the load received is experimental test and simulation. The simulation VecTor2 used to predict the shear force, crack, and displacement of reinforced concrete beam-column joint, reinforced concrete beam, reinforced concrete column, and reinforced concrete wall when applied the load. This simulation considered the effect of bond stress-slip effect of behavior reinforced concrete. Bonds stress-slip gives a great influence on the strength and hysteretic response of the beam-column joint, column, beam, and wall. That is why this study considers the influence of bond stress-slip on strength beam-column joint, beam, column, and wall. All the result of simulation VecTor2 using bond stress-slip effect would be compared with the result of the experimental test to see the accuracy of the simulation test.
ThiLien, Nguyen, et 阮氏蓮. « Understanding Users’ Switching Behavior of Healthcare Wearable Devices : A Perspective of the Push-Pull-Mooring Framework ». Thesis, 2018. http://ndltd.ncl.edu.tw/handle/dsn427.
Texte intégralTsai, Wen-Yu, et 蔡文瑜. « A research on switching behavior for public electric scooter with the theory of Push-Pull-Mooring ». Thesis, 2019. http://ndltd.ncl.edu.tw/handle/2zm928.
Texte intégral國立臺灣科技大學
企業管理系
107
Air pollution is becoming increasingly serious. About 6.5 million people in the world die of air pollution each year, making it the fourth largest cause of death in the world. Air pollution also creates economic losses, which are estimated to be as high as 500 million U.S. dollars. In order to mitigate the harm caused by air pollution, countries have successively formulated emission policies in industry or transportation. For example, Germany and Netherlands will ban fuel vehicles on the road in 2030. Taiwan also announced that it will completely ban the sale of fuel vehicles in 2035. Under the dual factors of environment and policy, this study explored the establishment of a public scooter system and expanded the using range of ubike to reduce the people's willingness to use traditional fuel-powered scooter. Therefore, from the perspective of the traditional scooter users, discuss its willingness to switch public scooter with the PPM theory. The results show that the traditional scooter users' willingness to switch will not only be affected by physical factors such as the environmental attributes of the scooter and the battery life, but also be affected by the recommendation of their relatives and friends and the symbolism of the product.
Ryoo, Soon. « Essays on financial behavior and its macroeconomic causes and implications ». 2009. https://scholarworks.umass.edu/dissertations/AAI3380013.
Texte intégralHuang, Jie. « The relationship between push-pull factors and destination loyalty : a flow theory perspective ». Master's thesis, 2015. http://hdl.handle.net/10071/11642.
Texte intégralO principal objectivo deste estudo é o de testar um modelo conceptual e investigar a relação entre os factores de pressão-atração (push & pull), a experiência de flow e a lealdade a um destino turístico. O flow operou como uma mediadora entre os fatores de pressão-atração, e mostrou o comportamento do turista de uma perspectiva psicológica. Os resultados do estudo empírico mostram uma relação positiva entre o flow e a lealdade ao destino. Vários fatores de pressão-atração também se mostraram diferencialmente associados ao flow. Este resultado evidenciou a utilidade de se considerar o flow cpara compreender o comportamento de tourismo. Não apenas é útil do ponto de vista gestionário para compreender os consumidores de um ponto de vista psicológico, como também acrescentam do ponto de vista teórico ao corpo de conhecimento relacionado.
Wen, Chieh-Ling, et 文婕玲. « Applying push-pull-mooring to investigate retailing industry channel switching behaviors: Mobile conformation as moderators ». Thesis, 2019. http://ndltd.ncl.edu.tw/handle/yr4wmy.
Texte intégral國立臺灣科技大學
企業管理系
107
Along with the development of e-commerce, it has changed consumers’ shopping and purchasing behaviors from the use of the one, traditional channel– physical stores–to multiple channels. Consumer purchasing behaviors have become more complicated. It is difficult to have a single path to describe the consumer shopping behavior. The push-pull-mooring model (PPM) was applied in this study to investigate consumer channel switching behavior related to online channel and offline channel. And whether the use of mobile phones will affect the operation of physical stores. Structural equation modeling was adopted for quantitative analysis and hypotheses testing. The results indicated that push, pull and mooring effects have direct impacts on switching intention. But pull effects and mooring effects have stronger impact on switching intentions than push effects. In addition, the confirmation of mobile phone behavior and the attitude of assisted shopping all have a varying degree of switching behavior. Both the online and offline channels have their own advantages and disadvantages. As consumers’ in-store mobile usage increases, mobile devices can help consumers to combine the benefits of offline and online channel shopping environment. From the managerial perspective, the most important thing is to integrate the multichannel to create a more convenient and quality shopping environment for consumers.
WEI-CHENG, HUA, et 花暐誠. « simulation study on the transient behavior of push/pull production systems during the impact of emergency orders ». Thesis, 1998. http://ndltd.ncl.edu.tw/handle/51389727001202980218.
Texte intégral朝陽大學
工業工程與管理研究所
86
Very often in a manufacturing plant, an important job order must be processed with higher priority than other regular jobs. It will cause the production schedule change as well as the lead- time. This will affect the customer satisfaction and the business income. Therefore, it is vital for management to understand the impact on production performance of these emergent order. This thesis is to make a simulated comparison between MRP (push)and JIT(pull)system while they face emergency orders to understand their transient response towards the unexpected events. The during of the transient response will affect the level of customer service. Three segments can be divided for the response. The first segment(t1) is the response delay time between starting the emergent order and finishing of the first such processing. The second segment(t2)is the processing cycle time for the emergent order.t1 + t2 is the total processing time for the emergent order, i.e. the level of customer satisfaction. The third segment (t3 ) is the time for the system recover to steady state:it is the procedure for the delayed regular order. After the analysis, we found that the “pull” system takes more time than the “push” system in the initial response delay time while they face the emergent order. The total finished time for the emergent order, these two systems are nearly the same. It means that whichever you take does not make quite difference towards the customer service field. The distribution method will affect the duration for the system recover to steady state, the duration of pull system will be shorter while we utilize the exponential distribution of mean arrival rate and the mean service rate. While using normal distribution method the “push” system will be faster.
Chen, Hui-Yu, et 陳惠玉. « Using the Push-Pull-Mooring Model in Consumer Mobile Payment Switching Behavior Research in the Changhua Area ». Thesis, 2019. http://ndltd.ncl.edu.tw/handle/9m4fwu.
Texte intégral建國科技大學
服務與科技管理研究所
107
Mobile payment is a popular issue in global e-commence. It is also a important tool to fulfill the global e-trend and the online business. In the changing of consumer behavior, life behavior is also changed. The goal of this syudy is to understand consumers’ mobile payment behavior by using the Push-Pull-Mooring Model. The effects that influencing adopting behavior towards the mobile payment are discussed. The analysis tool is using survey analysis with PLS-SEM method. Results show that the push factos (quality and trust), effects perceived price positively. Therefore, consumers think the current payment system is better. Mobile payment companies should emphasis the product quality and cyber security to convince consumer switching to mobile payment. The push factors (peer influence and alternative attractiveness) effects previous switching behavior positively. Industries can adopt eWOM via the social network to make consumers know benefits of mobile payment for early adopter. The perceived price effects switching intention negatively. The promotion strategies can attract consumers using the mobile payment. The previous switching behavior effects switching intention positively. Industries need target the earlier adopters first to use the mobile payment.
Qureshi, J., et Dennis Lam. « Behaviour of Headed Shear Stud in Composite Beams with Profiled Metal Decking ». 2012. http://hdl.handle.net/10454/5917.
Texte intégralCHUANG, SHAN-SHAN, et 莊姍姍. « Understanding the Customer’s Continuance Intention toward Self-Service Store : An Integrated Model of Theory of Planned Behavior and Push-Pull-Mooring Theory ». Thesis, 2018. http://ndltd.ncl.edu.tw/handle/s53mr9.
Texte intégral建國科技大學
服務與科技管理研究所
106
The development of self-service technologies (SSTs) has significantly changed interactions between customers and enterprises. Similarly, traditional service is gradually being replaced. Self-service laundry, self-service refueling, self-service car washes, self-service tickets, self-checkout shops, and even Q-shops have appeared one after another. Self-service not only has become a new trend but has also resulted in a revolution in traditional consumption patterns and service modes. Why do people continue to use self-service stores? Is it due to the pushing force or the pulling force that they switch from a traditional shop to a self-service store? Or is it due to planned behavior, which is determined by attitude, subjective norms, and perceived behavioral control? This study integrates Ajzen’s (1991) theory of planned behavior and Moon’s (1995) push-pull-mooring theory and discusses which factors influence the continuance intention toward self-service stores. Data were collected from 231 consumers who used self-service car washes and were analyzed using structural equation modeling. Results of this study show that (1) attitude is the most important factor which affects the behavioral intentions for consumers’ continuous use of self-service stores, followed by fun, habit, perceived behavioral control, and personal innovativeness, in order of importance. (2) Subjective norms, low user satisfaction, perceived ease of use, and cost savings do not affect the continuance intention to use self-service stores. Based on the findings, implications for theory and practice are proposed.
Liang, Ya-Sung, et 梁雅松. « The Effect of Personality Traits, Push Motivation, and Pull Motivation on Internet Entrepreneurial Behavior - A Case Study of Students Majoring in Information Management ». Thesis, 2013. http://ndltd.ncl.edu.tw/handle/kw72z2.
Texte intégral國立彰化師範大學
資訊管理學系所
101
Personality traits that affect the motivation of a key factor in today's Internet development, Internet entrepreneurial has become increasingly prosperous, the market potential. In this study, according to the scholars Costa and McCrae(1986) the classification of the five personality traits and scholar Benjamin and Philip(1986) will be classified as a Push entrepreneurial motivation and Pull motivation two categories, for studying personality traits will affect the Information Management the student motivation and its entrepreneurial Push motivation, and explore entrepreneurial Push&;Pull motivation will affect student entrepreneurial behavior for the future Internet make predictions. In this study, 400 valid questionnaires were collected, the use of reliability analysis, validity analysis, factor analysis, and other related statistical methods for data analysis. The results showed that the five personality traits extraversion personality students have Push motivation for entrepreneurship significant impact, while the more Agreeableness, Conscientiousness, Emotional Stability, Openness to Experience to students learning personality motives for which there has no significant on entrepreneurial Push effect. Also in the entrepreneurial Pull motivation, has five personality traits Agreeableness, Extraversion, Openness to Experience to learning personality of students rally for their entrepreneurial Pull motivation has a significant impact. And the more Conscientiousness, Emotional Stability of the students their entrepreneurial Pull motivation has no significant impact. Finally entrepreneurial Pull motivations and Push motivations on domestic students studying the future of Information Management will conduct Internet entrepreneurial behavior has a significant impact.
Yueh, Shiou-chyi, et 岳修齊. « HIGHER MANAGEMENT LEADER’S BEHAVIOR TO PUSH ISO 9000 AND GET INTO TQM’S INFLUENCE OF RESEARCH-DISCUSSING ABOUT SOUTH AREA LOGISTIC GROUP FROM THE AIRFORCE ». Thesis, 2003. http://ndltd.ncl.edu.tw/handle/33283377033816056317.
Texte intégral南華大學
管理研究所
91
Taiwan Armed Forces comply with the trend of globalization and knowledgeable economy, aggressively conduct Defensive Organization Reconstruction, Air Force will continue to develop its reorganization mission on the basis of the policy. The study mainly focus on how to promote Air Force Combined Logistic Integrated Power in the process of down-played and up-graded manpower programs, and analyzes the effects of high-ranking officer conduct on executing ISO-9000 and In-put TQM, expect to build-up high quality new generation logistic management systems. The study adopted questionnaires to get the real answer from the directors of logistics unit in the southern of Taiwan. 300 packages of questionnaires are mailed, and 295 of them are received, deleting invalid 31 ones. The total effective numbers of packages of questionnaires are 264, and returning answer rate is 88%. The study is three types of hypotheses: First, correlation of individual differences in targeted variables; Second, inter-relatedness among targeted variables; Third, canonical correlation among quality targeted variables; Fourth, influences among targeted variables. Statistical analysis for collected data include reliability analysis, descriptive statistics, factor analysis, correlative and regressive analysis. 1. The major finding of the current study includes: (1)Differences in targeted variables a. Leading conduct, organization evolution, executing ISO 9000 key successful factor part of them are significantly different related to the Individual difference in targeted variables. b. Individual difference in targeted variables and organization culture, In-put TQM executive appliance are not significantly different. (2)Inter-relatedness among targeted variables: a. Different culture, organization evolution sense and executing ISO 9000 key successful factor are not significantly related to the types of different leading conduct. b. Organization evolution sense and In-put TQM executive appliance part of them are significantly related to different organization culture. c. Executing ISO 9000 key successful factor and In-put TQM executive appliance part of them are significantly related to organization evolution sense. d. Part of executing ISO 9000 key successful factor are significantly related to In-put TQM executive appliance (3) Canonical correlation among quality targeted variables: Part of executing ISO 9000 key successful factor are significantly canonical correlation to in-put TQM executive appliance (4)Influences among targeted variables: Difference in leading conduct, organization culture, organization evolution sense and executing ISO 9000 key successful factor part of them are significantly related to In-put TQM executive appliance. 2. The above conclusion will provide to Air Force in reference to logistics organization development and future study. Key Word:Leader behavior、Organization culture、Organization evolution、ISO 9000、TQM
Valente, Gustavo Jorge Bonifácio. « Switching behavior in the student rental-housing market across Europe : the case of online platforms ». Master's thesis, 2020. http://hdl.handle.net/10400.14/31154.
Texte intégralNos últimos anos emergiram as plataformas online, com o objetivo de serem disruptivas em diversos mercados: na mobilidade, no imobiliário, no arrendamento imobiliário, são apenas alguns dos exemplos. Vários factores contribuíram para tal, o desenvolvimento do mundo digital, a proximidade geográfica e a crise de 2008. O mercado de arrendamento imobiliário não passou incólume à mudança, com diferentes plataformas a surgirem e a alterarem a forma como se procura e anuncia alojamento. Particularmente na Europa, o mercado de arrendamento estudantil, como submercado do mercado de arrendamento, tem crescido constantemente, levando ao aparecimento de plataformas online focadas na procura de alojamento por estudantes. Essas plataformas, enfrentam não apenas a concorrência de outras similares, mas também competidores indirectos – plataformas cujo foco não é a comunidade estudante, mas que também providenciam o mesmo serviço – e métodos mais tradicionais. As alterações na forma como procuramos alojamento, levam a que se torne relevante para essas plataformas – pela necessidade de reter utilizadores e pela altíssima competição existente – e para os seus gestores, perceber que determinantes levam os utilizadores a trocarem determinada plataforma no seu processo de procura de alojamento. Assim, e enquadrados pela teoria Push-Pull-Mooring, o objectivo é analisar o impacto de diferentes factores no comportamento do consumidor, nomeadamente na mudança de plataforma, e especificamente no lado da procura dessas plataformas: os estudantes. O comportamento do consumidor para trocar de plataforma foi observado como potencialmente influenciado pelos factors Push, Pull e Mooring testados.
Martins, Rui Alberto de Freitas. « Elección de un destino turístico de ciudad. Importancia de los factores push & ; pull y del city brand : El caso del turista sénior ». Doctoral thesis, 2017. http://hdl.handle.net/10400.8/4275.
Texte intégralThe central goal of our study is to understand the main push & pull motivations of senior individuals in traveling context. Knowing that the aging of the world population is an irreversible trend in the global environment, considering the importance of the senior segment in tourism, the financial and free time availability, for the economy of the countries, regions and cities, we intend to analyze the role of the motivations of senior tourists and the attractiveness factors of cities building their brands. After reviewing the main scientific literature in this area, we have concluded that although there is some research related to the theme of the senior tourism, few studies address the issue from the point of view of the visit to the city, although the tourism city demand has been increasing significantly, especially in the form of “short city break”, asserting itself as the travel motivation that has increased the most in the last years. In order to understand the several nuances of the experience of senior tourists and their motivations to travel to the city, we have conducted a survey of individuals aged 55 years and over (senior) and a survey of individuals under 55 and over 17 (not senior), thus enabling some comparative validate hypotheses of preferences and consumption characteristics of these two demographic segments. Based on this work it has also been possible to characterize senior groups with common characteristics regarding the election of a tourist destination city as far as their motivations and the attributes of the offer are concerned.