Thèses sur le sujet « Public relations »
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Hornaman, Lisa Beth. « Public relations education and the public relations profession ». [Florida] : State University System of Florida, 2000. http://etd.fcla.edu/etd/uf/2000/ane5952/thesis.pdf.
Texte intégralTitle from first page of PDF file. Document formatted into pages; contains vi, 136 p.; also contains graphics. Vita. Includes bibliographical references (p. 130-135).
Castelli, Joelle Wiley. « Government Public Relations : A Quantitative Assessment of Government Public Relations Practitioner Roles and Public Relations Model Usage ». [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002006.
Texte intégralRůžičková, Markéta Bc. « Online public relations ». Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3089.
Texte intégralFitch, K. « Professionalising public relations : A history of Australian public relations education, 1985 - 1999 ». Thesis, Fitch, K. (2014) Professionalising public relations : A history of Australian public relations education, 1985 - 1999. PhD thesis, Murdoch University, 2014. https://researchrepository.murdoch.edu.au/id/eprint/23467/.
Texte intégralKullick, Claudia. « Public Relations und Risikomanagement ». Berlin ; München [u.a.] polisphere, 2007. http://d-nb.info/989200000/04.
Texte intégralПроняєва, Вікторія Едуардівна, Виктория Эдуардовна Проняева, Viktoriia Eduardivna Proniaieva et M. G. Toshchev. « Definition of public relations ». Thesis, Вид-во СумДУ, 2007. http://essuir.sumdu.edu.ua/handle/123456789/17546.
Texte intégralJonsson, Peder. « Kommunikationsmodeller inom public relations ». Doctoral thesis, KTH, Industriell ekonomi och organisation (Inst.), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-205887.
Texte intégralQC 20170426
Ingrová, Veronika. « Public Relations domova seniorů ». Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74688.
Texte intégralSmělá, Jitka. « Public relations ve zdravotnictví ». Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-75983.
Texte intégralVahalová, Lenka. « Public relations v divadle ». Master's thesis, Akademie múzických umění v Praze.Divadelní fakulta. Knihovna, 2014. http://www.nusl.cz/ntk/nusl-202431.
Texte intégralWest, Chasah E. « Organizational-Public Relations| A Cultural Measure of International Publics ». Thesis, University of Louisiana at Lafayette, 2015. http://pqdtopen.proquest.com/#viewpdf?dispub=1594479.
Texte intégralThis thesis aims to measure the dimensions that comprise a relationship between an organization and its public (Organization-Public Relationship) across cultures in order to ascertain which of the dimensions are valued most in those various cultures. Through a historical look at public relations literature, the relatively new theory of Organization-Public Relations is traced, explained, and then applied. O-PR dimensions considered for study are trust, control mutuality, relationship commitment, relationship satisfaction, and face and favor. The study undertaken will be exploratory in nature; the survey will be distributed to international college students currently attending American universities, 18-25 and analyzed using one-way ANOVA to provide a comparison. While many culture-specific models of public relations exist, this study does not attempt to build a new model, but to measure cultures across an existing one. The expected outcomes will provide insight into building and measuring effective cross-cultural, and multi-cultural public relations campaigns, as well as allow for a further validation and understanding of international application of the Organization-Public Relationship Assessment (OPRA): a cross-cultural, multiple-item scale for measuring organization?public relationships developed by Huang (2001). Data will also be collected, analyzed, and compared on perception of likelihood of relationship dimensions affecting word-of-mouth advertising from students
Stansberry, Frank R. « Writing as a public relations task : how much do public relations practitioners write ? » Master's thesis, University of Central Florida, 1989. http://digital.library.ucf.edu/cdm/ref/collection/RTD/id/16250.
Texte intégralThe purpose of this study was to investigate how much public relations people write in the course of their work; to determine if the amount and type of writing varies with experience, job type or employer; and to ivestigate what other tasks besides writing public relations professionals do. The sample was 198 members of the Public Relations Society of America who responded to a nation-wide mailing of 500 people selected from the Society's membership directory. Results showed that public relations practitioners spent 36.5 percent of their time writing. Overall, public relations people spend more time on publicity, media relations, and business administration than on any other function, but counseling management and research--two emerging area--are rating in the tope 50 percent. Thus, while this study does not provide any startling new information on the public relations industry, it does provide, for the first time, empirical evidence of what an average or typical public relations practitioner does. That was the primary goal of the study.
M.A.;
Arts and Sciences;
Communications;
71 p.
iii, 71 leaves, bound ; 28 cm.
Kiambi, Dane Mwirigi. « PUBLIC RELATIONS IN KENYA : AN EXPLORATION OF PUBLIC RELATIONS MODELS AND CULTURAL INFLUENCES ». Miami University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=miami1282847327.
Texte intégralEscobar-Kenyon, Suzanne. « Telecommuting and public relations : a survey of telecommuting practices among public relations professionals ». Scholarly Commons, 1997. https://scholarlycommons.pacific.edu/uop_etds/2321.
Texte intégralHayes, Roger. « Public relations and public diplomacy : symbiosis and reformulation ». Thesis, University of Reading, 2012. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.557254.
Texte intégralLehmann, Karin. « Public Relations in Risikokommunikation : Risiko-PR : die Bedeutung von Public Relations für die Risikokommunikation / ». Düsseldorf : VDI, 2001. http://opac.nebis.ch/cgi-bin/showAbstract.pl?u20=3183138166.
Texte intégralGregory, Judy. « Information design in public relations practice : how public relations practitioners talk about their work ». Thesis, Queensland University of Technology, 1997. https://eprints.qut.edu.au/36306/1/36306_Digitised%20Thesis.pdf.
Texte intégralMackey, Stephen, et mackey@deakin edu au. « Public relations and contemporary theory ». Swinburne University of Technology. School of Social and Behavioual Science, 2001. http://adt.lib.swin.edu.au./public/adt-VSWT20050217.103618.
Texte intégralBurgess, Donald D. « Public relations and church growth ». Theological Research Exchange Network (TREN), 1987. http://www.tren.com.
Texte intégralCho, Sooyoung. « The power of public relations ». online access from Digital Dissertation Consortium, 2005. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?3204594.
Texte intégralVrkočová, Pavlína Bc. « Public Relations ve společnosti Qlik.cz ». Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1578.
Texte intégralVít, Michal. « Public Relations v monopolní organizaci ». Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-199574.
Texte intégralJanus, Jacqueline M. « Gender, leadership and public relations ». Diss., Columbia, Mo. : University of Missouri-Columbia, 2008. http://hdl.handle.net/10355/5768.
Texte intégralThe entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on August 12, 2009) Vita. Includes bibliographical references.
Gale, Megan Kate. « Public relations in nonprofit organizations a guide to establishing public relations programs in nonprofit settings / ». The University of Montana, 2007. http://etd.lib.umt.edu/theses/available/etd-06062007-224613/.
Texte intégralPeiritsch, Brian. « An examination of international public relations course criteria : a analysis of nineteen public relations educators ». Virtual Press, 1997. http://liblink.bsu.edu/uhtbin/catkey/1041885.
Texte intégralDepartment of Journalism
Watson, Thomas Alexander. « Evaluating public relations : the creation and validation of models of measurement for public relations practice ». Thesis, Nottingham Trent University, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.310975.
Texte intégralKane, Elleen. « A comparison of Indiana school public relations programs with and without public relations specialists based on standards set by the National School Public Relations Association ». Virtual Press, 1996. http://liblink.bsu.edu/uhtbin/catkey/1033639.
Texte intégralDepartment of Journalism
Hunter, Lawrence Crittenden. « Public Relations : Its Importance in the Public School System ». TopSCHOLAR®, 1990. http://digitalcommons.wku.edu/theses/1690.
Texte intégralSung, MinJung. « Toward a model of strategic management of public relations scenario building from a public relations perspective / ». College Park, Md. : University of Maryland, 2004. http://hdl.handle.net/1903/2086.
Texte intégralThesis research directed by: Communication. Title from t.p. of PDF. Includes bibliographical references. Published by UMI Dissertation Services, Ann Arbor, Mich. Also available in paper.
Wong, Chon Mio. « Strategic public relations management : an investigation of the role of public relations in Macau hospitality industry ». Thesis, University of Macau, 2007. http://umaclib3.umac.mo/record=b1874197.
Texte intégralYoon, Youngmin Shoemaker Pamela J. « Public relations, legitimacy, and media access ». Related electronic resource : Current Research at SU : database of SU dissertations, recent titles available full text, 2004. http://wwwlib.umi.com/cr/syr/main.
Texte intégralDumitrascu, Radu. « Corporate-adaptation in international public relations ». Fairfax, VA : George Mason University, 2008. http://hdl.handle.net/1920/3156.
Texte intégralVita: p. 72. Thesis director: Tim Gibson. Submitted in partial fulfillment of the requirements for the degree of Master of Arts in Communication. Title from PDF t.p. (viewed July 18, 2008). Includes bibliographical references (p. 67-71). Also issued in print.
Meng, Fang. « Current public relations status in China ». online access from Digital Dissertation Consortium, 2007. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?1450865.
Texte intégralDalmasso, Richard. « Les relations contractuelles de l'hôpital public ». Aix-Marseille 3, 1995. http://www.theses.fr/1995AIX32036.
Texte intégralPublics hospitals dispose of administrative and financial autonomy. Pieces of health system,they represent an important part of healthcosts. In this context, contracts contribute to assert hospitals autonomy,but also express their insertion in a collectivity. The aim of this thesis is to measure the extend of the hospitals contractual ability,presenting their status and the internal procedure for concluding contracts (1st part). The 2nd part studies the fields concerning this kind of relations: conventions defining hospitals services,conventions inserting hospitals in health system,contracts for hospital staff. The 3rd part studies legal forms: group contracts and aims contracts. This thesis aims to show how the revalorization of contractual process induces the application of a new kind of health legislation
Pertlíčková, Balcarová Monika. « Public Relations a komunikace ve zdravotnictví ». Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-15430.
Texte intégralPolanecká, Šárka. « Public Relations a komunikace ve zdravotnictví ». Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-18298.
Texte intégralWerth, Ingo. « Fachbibliographie Internet - Public Relations und -Marketing ». [S.l. : s.n.], 2005. http://www.bsz-bw.de/cgi-bin/xvms.cgi?SWB11759307.
Texte intégralHardt-Delisa, Monica Lynn. « The Importance of Internal Public Relations in a Public University ». Thesis, The University of Arizona, 1996. http://hdl.handle.net/10150/292212.
Texte intégralFerraro, Andrea Marie. « Exploring An Alternative Public Relations Framework for the Public Sector ». University of Akron / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=akron1429033839.
Texte intégralPerkins, Kelly R. « A Q-analysis of gender differences in public relations students' ethical expectations of the public relations profession ». Virtual Press, 1998. http://liblink.bsu.edu/uhtbin/catkey/1074538.
Texte intégralDepartment of Journalism
Ikosa, Morna Magnaem. « The selected perceptions of public relations practitioners about the Public Relations Institute of Southern Africa (PRISA) Namibia ». Thesis, Cape Peninsula University of Technology, 2013. http://hdl.handle.net/20.500.11838/1429.
Texte intégralThis study aims to investigate the selected perceptions of Public Relations Practitioners about the Public Relations Institute of Southern Africa (PRISA) Namibia, in order to recommend to PRISA Namibia ways they can attract membership and gain support and recognition from PR practitioners. This research was conducted through in-depth interviews. The participants in this study were divided into three groups, namely, the members, nonmembers and the Chairperson (current and previous) of PRISA Namibia. A total of 10 participants were interviewed. The results of the study indicate that PR practitioners in Namibia know relatively little about PRISA Namibia activities in Namibia. Most of the Participants are frustrated with PRISA Namibia’s lack of visibility and accessibility. However, most members acknowledged that PRISA Namibia had, in the past, added immense value to their Public Relations (PR) careers. The recommendations of the study include: PRISA Namibia organising conferences or workshops on ethics; PRISA Namibia publishing an ethics booklet that can be used by PR students and professionals to illustrate how practitioners can practically adhere to PRISA code of ethics on a day to day basis; and PRISA Namibia creating social media pages on platforms such as Facebook, Twitter and YouTube.
Buntin, Alexis Lauren. « Public relations and celebrity charitable organizations a study of the eight underlying dimensions of excellent public relations / ». [Gainesville, Fla.] : University of Florida, 2009. http://purl.fcla.edu/fcla/etd/UFE0024113.
Texte intégralWalter, Kate Elizabeth. « Public relations ethics and social networking sites ethics of public relations agencies that use MySpace and Facebook / ». [Gainesville, Fla.] : University of Florida, 2009. http://purl.fcla.edu/fcla/etd/UFE0024740.
Texte intégralČikovská, Jana Bc. « Psychologické aspekty Public Relations a Média Relations aktivít v neziskovom sektore ». Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2309.
Texte intégralVong, Sonia. « The impact of a growing number of female public relations agency owners on public relations industry in Macau ». Thesis, University of Macau, 2007. http://umaclib3.umac.mo/record=b1874175.
Texte intégralStarr, Mary Patricia. « Making public relations personal : an exploratory study of the implications of palanca and guanxi on international public relations ». Scholarly Commons, 2003. https://scholarlycommons.pacific.edu/uop_etds/582.
Texte intégralMedhurst, Anthony. « RAF publicity and public relations, 1939-1945 ». Thesis, University of Cambridge, 1998. https://www.repository.cam.ac.uk/handle/1810/251661.
Texte intégralHoussainy, W. O. « Public relations practice in Saudi government departments ». Thesis, University of Salford, 1987. http://usir.salford.ac.uk/26718/.
Texte intégralSMITH, Gregory Michael, et gms@aapt net au. « The predominance of women in public relations ». Central Queensland University, 2006. http://library-resources.cqu.edu.au./thesis/adt-QCQU/public/adt-QCQU20070524.134535.
Texte intégralSchoenberger-Orgad, Michèle Anne. « Communicating strategically : public relations and organisational legitimacy ». The University of Waikato, 2007. http://hdl.handle.net/10289/2630.
Texte intégral