Thèses : « History of Book Publishing »

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Montijo, Virginia L. « Reprinting Culture : Book Publishing in the Early Republic ». W&M ScholarWorks, 2001. https://scholarworks.wm.edu/etd/1539626318.

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Hagen, Anne Marie. « Thomas Nelson & ; Sons and children's book publishing, 1850-1918 ». Thesis, University of Edinburgh, 2015. http://hdl.handle.net/1842/17278.

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This thesis examines the publisher Thomas Nelson’s contribution to the juvenile publishing field in Britain in the period between 1850-1918, and studies Nelson’s development into a specialised publisher of books for children in the same period. The thesis examines the ways in which the children’s book and the juvenile publishing field developed through negotiating the demands of religious and secular education, arguing that it was through the children’s list that Nelson transitioned into a modern educational publisher. The thesis challenges assumptions that the history of children’s books is one from reading for instruction to reading solely for pleasure, thus also expanding our understanding of the types of books which were published in the “Golden Age” of children’s books. Finally, in uncovering the influence of the Nelson firm, the thesis reassesses the role of Scottish companies in British juvenile publishing. The research builds on three types of data: first and foremost information comes from the “Papers of Thomas Nelson & Sons”, a collection of the firm’s business and editorial papers. To allow comparisons with the larger publishing field and with specific publishers, data were also gathered from contemporary trade, professional, government and literary publications. Finally, the material form of selected Nelson children’s books is analysed. In chapter one, the impact that Nelson’s origin as a publisher with evangelical sympathies had on text selection and editorial methods is analysed. The reasons for the adventure tale’s dominant position on the Nelson list is the focus of chapter two, which analyses the editorial treatment of this genre and the diverse opportunities this genre afforded Nelson. Chapter three analyses the development of Nelson series, particularly the implications such diversification schemes had for the demarcations between juvenile and popular fiction. Chapter four examines the educational gift book and its relationship with Nelson’s schoolbooks, and the ways in which the conservatism and innovation of the early twentieth-century print market affected the composition of the children’s book list. The thesis concludes with a comparison of Nelson books from either end of the period studied, and uses the 1921 Newbolt Report on “The Teaching of English” to reflect on Nelson’s position in the publishing field.

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Johns, Adrian. « Wisdom in the concourse : natural philosophy and the history of the book in early modern England ». Thesis, University of Cambridge, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.357773.

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Mullins, Sophie. « Latin books published in Paris, 1501-1540 ». Thesis, University of St Andrews, 2014. http://hdl.handle.net/10023/6333.

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This is a study of the Parisian Latin book industry in the first four decades of the sixteenth century. It challenges the assumption that the Reformation brought about a profound change in the European print world. Luther's engagement with a mass audience is believed to have led to an increase in the number of vernacular publications produced by printers throughout Europe. This was not the case in Paris. Parisian booksellers traded on their established expertise with certain genres, such as theological texts, educational books, and works by classical authors, to maximise their readership both in Paris and farther afield. Working in close proximity inspired the Parisian bookmen to unity and collaboration rather than enmity and direct competition. When printers, booksellers and publishers collaborated they were able to undertake bigger and riskier projects. Such projects might have involved testing new markets or technologies (such as Greek or music printing), or simply producing a book which required a high capital investment. The familial unity extended to the widows of printers, some of whom were able to capitalise on this and build substantial businesses of their own. This high level of collaboration and the continued focus on the established Latin market give the Parisian book world its very specific character. It also helped Paris build an international reputation for high-quality books.

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Bush, Ruth. « Publishing sub-Saharan Africa in Paris 1945-67 ». Thesis, University of Oxford, 2013. http://ora.ox.ac.uk/objects/uuid:d293db11-2afe-4103-b54a-9279d3d3f9a6.

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This thesis is an investigation of literary institutions and print culture in France during the two decades following the Second World War. It demonstrates how the changing metropolitan literary marketplace, driven by new methods of book production and bookselling; the rise of internationalism and tiers-mondisme; and a nascent notion of francophonie, accommodated writing of and on sub-Saharan Africa. The first half of the thesis focuses on three institutions of particular significance: the publishing houses of Le Seuil and Présence Africaine, and the Association nationale des écrivains de la mer et de l’outre-mer, known for the literary prizes it administered. Diverse strategies for evaluating representations of sub-Saharan Africa are explored through new research in the archives of these institutions. The tensions between specialist and more commercially orientated publishing, between anti-colonial and exotic representations of sub-Saharan Africa do not map cleanly onto separate institutional contexts in this period. These tensions are underpinned by shared political and aesthetic debates, technological resources, and social contexts. The second half of the thesis analyses in greater detail the publishing process of selection, production and distribution in seven individual case-studies of novels by Christine Garnier, Abdoulaye Sadji, Cheikh Hamidou Kane, Malick Fall, Amos Tutuola, Chinua Achebe and Peter Abrahams. Aspects considered include: readers’ reports and editorial revision; the use of pseudonyms; the development of named collections; the role of literary translators. My methodological approach works with, and at times against, a Bourdieusian framework, to describe the literary field in this period. More specifically, Pascale Casanova’s depiction of Paris as capital of the “World Republic of Letters” is tested and nuanced through the historical focus on the period 1945 – 67. Rather than a passive annexation to the colonial centre, African literary production is shown to be intrinsic to and constitutive of the restless political and aesthetic landscape of post-war reconstruction and decolonisation in the French-speaking world.

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Boyraz, Cemil. « Book Publishing In Turkey : Problems And Prospects In The Context Of Industrialization ». Master's thesis, METU, 2006. http://etd.lib.metu.edu.tr/upload/12607154/index.pdf.

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This thesis explores the Turkish book publishing industry within the framework of historical development of book publishing since Ottoman practice onwards and current structure of the Turkish book market. The aim of the thesis is to understand recent trends, developments, and problems in the Turkish book market, within its specific historical conditions and in a comparative method to the current structure of book publishing industry in developed countries where book publishing is a global business and highly integrated to other sectors of cultural commodity production. The hypothesis is that although there have been profound changes in the Turkish book publishing sector on the way towards industrialization during recent decade, especially after 2000s
book publishing in Turkey remained an "
infant industry"
and Turkish book publishing market is still unsaturated as a result of serious problems continuing in different cycles of circulating capital in the Turkish book market and in preconditions of profit-maximization and capital accumulation processes
impediments on the creation of a large mass of readers and new genres
lack of an industrial organization of book production and business, and belated developments in regulative-legal framework in copyright regime.

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McDougall, Julie. « Publishing history and development of school atlases and British geography, c.1870-c.1930 ». Thesis, University of Edinburgh, 2013. http://hdl.handle.net/1842/6691.

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My concern in this thesis is with the production of British school atlases between 1870 and 1930. I interpret this particular genre of map and book through the rich resource of the Bartholomew Archive, which holds the business and personal records of the Edinburgh mapmaking firm John Bartholomew & Son. School atlases were instrumental in the dissemination of geographical knowledge at a time when geographers were moulding their subject’s place in the universities and schools in Britain and in parts of the Empire beyond. This thesis builds on concepts in the history of the book, the history of the map and archive history in order to gain knowledge about the people and processes through which this particular type of mapbook was produced, moved and used, and to understand how it was bound up in the development of a discipline. In chapter 1, I outline the main themes of the thesis. The theoretical and methodological ideas underlying it are reviewed in detail in chapter 2. Chapter 3 illuminates the themes threading through the following empirical chapters, providing insight into school atlas production through a consideration of Bartholomew’s production ledgers and what these reveal about the nature of geographical publishing. Interactions between individual atlas producers form the focus of chapter 4, particularly negotiations between publishers, mapmakers, geographers and other professionals over the meaning of ‘author’. In chapter 5, I go on to address atlas production in relation to the pedagogy of regional geography used in schools and, particularly, its impact on school atlases for pupils in ‘local’ settings across the UK. This leads in chapter 6 to an interpretation of how this localising of school atlases was adapted to readers’ locations throughout the British Empire. Questions about readers’ role in the shaping of textual meaning are considered further in chapter 7, which draws on specific instances of producer-reader-atlas interactions to support the argument that reading and reviewing were processes conducted not only, as I show, by readers on the published text but, as I also indicate, they were practices performed by both producers and readers during atlas production. My findings in this thesis shed light on the publishing history of British school atlases, hitherto largely unexamined by historians of the map and historians of geography, and they contribute to our understanding of the production, movement and use of geographical knowledge in the late nineteenth and early twentieth centuries.

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Prior, Amy Dawn. « British mapping of Africa : publishing histories of imperial cartography, c.1880-c.1915 ». Thesis, University of Edinburgh, 2013. http://hdl.handle.net/1842/6689.

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This thesis investigates how the mapping of Africa by British institutions between c.1880 and c.1915 was more complex and variable than is traditionally recognised. The study takes three ‘cuts’ into this topic, presented as journal papers, which examine: the Bartholomew map-publishing firm, the cartographic coverage of the Second Boer War, and the maps associated with Sir Harry H. Johnston. Each case-study focuses on what was produced – both quantitative output and the content of representations – and why. Informed by theories from the history of cartography, book history and the history of science, particular attention is paid to the concerns and processes embodied in the maps and map-making that are irreducible to simply ‘imperial’ discourse; these variously include editorial processes and questions of authorship, concerns for credibility and intended audiences, and the circulation and ‘life-cycles’ of maps. These findings are also explored in relation to the institutional geography of cartography in Britain: the studies illustrate the institutional contingency of such factors and how this gave rise to highly variable representations of Africa. These three empirical papers represent the first sustained studies of each of the topics. By connecting their findings, the thesis also offers broader reconceptualisations of the British mapping of Africa between c.1880 and c.1915: with respect to cartographic representations, maps as objects, and the institutions producing them. Maps did not simply reflect ‘imperial’ discourse; they were highly variable manifestations of multifaceted and institutionally contingent factors and were mobile and mutable objects that were re-used and re-produced in different ways across different settings. Mapmaking institutions were discrete but interconnected sites that not only produced different representations, but played different roles in the mapping of Africa. By illuminating the institutional provenance, ‘life-cycles’ and content of the maps studied, this thesis extends current knowledge of British mapping of Africa during the late nineteenth and early twentieth centuries and raises questions for further research incorporating its lessons, sources and theories.

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Santos, Cátia Susana Amaral dos. « Book cover trends in American young adult literature ». Master's thesis, Universidade de Aveiro, 2014. http://hdl.handle.net/10773/12888.

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Mestrado em Estudos Editoriais
Although teenagers are taught to never judge a book by its cover, studies have shown that many teens do in fact make their reading decisions based on a book’s cover art (Jones, 2007; Yampbell, 2009). In this context, I considered it important to conduct a visual analysis of young adult book covers to determine trends in terms of imagery, colours and typography. To do so, I analyzed a selection of 50 books drawn from the list put out in 2014 by the Young Adult Library Services Association (YALSA) naming the Best Fiction for Young Adults, and I reached some interesting conclusions. In terms of imagery, the human body is the most predominant motif, in particular the fragmented body with the focus on the upper part of body, such as the face and the eyes. Including body pictures in a book cover is an effective marketing strategy since teenagers tend to create a personal relationship with protagonists. However, this practice can also objectify the human body and strengthen the idea that it can be manipulated (as it is, both by the designer and the reader). In terms of colours, it was hard to establish a trend since colour seems to be used at random in the book covers analyzed. However, it was possible to determine that black is by far the most used colour. Black can make a cover appear sleek and sophisticated and also makes the book appealing to both male and female readers because black is liked by both sexes. Lastly, in terms of typography, I determined that sans serif typefaces are the most used. Although decorative typefaces are the ones generally used in book covers, the cleanness, simplicity and apparent neutrality of a sans serif type proves to be the best choice for these covers as it creates a balance with the emotionalizing nature of its images and colours.
Desde crianças que ouvimos dizer que não devemos julgar um livro pela capa, mas a verdade é que muitos adolescentes fazem as suas escolhas de leitura com base nas capas dos livros (Jones, 2007; Yampbell, 2009). Neste contexto, considerei importante levar a cabo uma análise visual de capas de livros para adolescentes com o objetivo de encontrar tendências em termos de imagens, cores e tipografia. Para tal, analisei uma seleção de 50 livros da lista “Best Fiction For Young Adults” lançada em 2014 pela Young Adult Library Services Association (YALSA). Em termos de imagens, conclui que o corpo humano é o símbolo mais prevalente, em particular o corpo fragmentado focado na parte superior do corpo, isto é, a cara e os olhos. A inclusão de imagens corporais na capa de um livro é uma estratégia de marketing bastante efetiva, uma vez que os adolescentes tendem a criar uma relação pessoal com os protagonistas. Contudo, esta prática pode também transformar o corpo humano num objeto e fortalecer a ideia de que este pode ser manipulado, tanto pelo designer como pelo leitor. Em termos de cores, foi difícil estabelecer uma tendência, já que nas capas analisadas, a cor parece ser utilizada de forma aleatória. No entanto, foi possível concluir que o preto é sem dúvida a cor mais utilizada. O preto torna a capa mais elegante e sofisticada e torna o livro apelativo tanto para homens como para mulheres, uma vez que o preto é uma cor apreciada por ambos os sexos. Por último, em termos de tipografia, conclui que as fontes sem serifa são as mais utilizadas. Embora as fontes decorativas sejam geralmente as mais usadas em capas de livros, a simplicidade e aparente neutralidade de um tipo de letra sem serifa torna-se na melhor escolha para estas capas, uma vez que cria um balanço com a natureza mais emocional das suas imagens e cores.

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John, Philip Owen. « Publishing in Paris, 1570-1590 : a bibliometric analysis ». Thesis, University of St Andrews, 2011. http://hdl.handle.net/10023/1971.

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This thesis is an examination of the printing industry in Paris between 1570 and 1590. These years represent a relatively under-researched period in the history of Parisian print. This period is of importance because of an event in 1572 – the St Bartholomew’s Day Massacre, and an event in 1588 – the Day of the Barricades and the subsequent exit from Paris of Henry III. This thesis concerns itself with the two years prior to 1572 and two years after 1588 in order to provide context, but the two supporting frames of this investigation are those important events. This thesis attempts to assess what effect those events had upon the printing industry in the foremost print centre of both France and Western Europe. With the religious situation in Paris quietened was there any concrete change in the 1570s and 1580s regarding the types of books printed in Paris? Was there any attempt to exploit this religious stability by pursuing the ‘retreating’ Protestant confession, or did the majority of printers turn away from confessional arguments and polemical literature? What were the markets for Paris books: were they predominantly local or international? The method by which these questions have been addressed is with a bibliometric analysis of the output of the Paris print shops. This statistical approach allows one to address the entire corpus of a city’s output and allows both broad surveys of the data in terms of categorisation of print, but also narrower studies of individual printers and their output. As such this approach allows the printing industry of Paris to be surveyed and analysed in a way that would otherwise be impossible. This statistical approach also allows the books to be seen as an economic item of industrial production instead of purely a culture item of artistic creation. This approach enhances rather than reduces the significance of a book’s cultural importance as it allows the researcher to fully appreciate the achievement and investment of both finance and time that was necessary for the completion of a well printed book.

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Peale, Anne Estelle. « Works of travel in a publishing empire : John Murray III and domestic markets for the far away, circa 1860-1892 ». Thesis, University of Edinburgh, 2017. http://hdl.handle.net/1842/29601.

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This thesis draws upon the literatures of historical geography, book history, and archival theory to investigate the production of travel narratives by the London publisher John Murray during the second half of the nineteenth century. It traces the processes by which in-the-field experiences of explorers and travellers were translated into a textual and physical object: the published book. By interrogating the practicalities and technicalities of geographical publishing, particularly in relation to travellers’ paratexts, the thesis draws attention to the need for geographers to consider the literary commercialisation of geographical knowledge. The John Murray Archive provides an unusual opportunity to examine geographical publishing across 33 years, 138 titles, and 102 authors. Murray’s extensive correspondence and detailed financial records provide source material for the first comparative study of these books. The structure of the thesis follows Murray’s publication process, from accepting or rejecting manuscripts to textual editing, the shaping of paratexts, production of illustrations, and, ultimately, sales, translations, and further editions of later nineteenth-century books of travel. It places remarkable works of travel Murray published in the later nineteenth century — books by authors including David Livingstone, Paul Du Chaillu, Heinrich Schliemann, and Isabella Bird — in the context of the unexceptional. In conclusion, this thesis furthers academic understanding of a nationally important archival resource, demonstrating the value of a longitudinal survey which accounts for economic as well as epistemic influences upon geographical publishing.

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Taylor, Malcolm John. « Publish and be blessed : a case study in early Pentecostal publishing history ». Thesis, University of Birmingham, 1994. http://etheses.bham.ac.uk//id/eprint/888/.

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This dissertation argues that a major factor in Pentecostalism's rapid world-wide growth was the emergence of a strong literary, as distinct from oral, tradition. From its earliest days the movement gave birth to a plethora of publications and publishing houses, mostly operating by faith, that proved highly successful in disseminating the distinctive tenets of the movement across the globe. The first part of this work outlines the social, historical and religious background to the movement in the USA and Britain, and highlights the distinctive doctrines and practices of Pentecostalism. The second section examines the emergence of Pentecostal publishing movements and their products in the USA, especially the role played by the prototypical magazine of W. J. Seymour, The Apostolic Faith. The third and major part of this dissertation is a detailed case study of the earliest, and most influential, Pentecostal magazine published in Britain, Confidence. The crucial role that this journal and its editor, A. A. Boddy, played in formulating and propagating the beliefs and practices of the nascent movement is critically examined, together with an assessment of its contribution to wider issues of religious life and thought in Britain. Areas of subsequent influence in the development of historic Pentecostalism and its contemporary offshoots are also discussed

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Mukhopadhyay, Priyasha. « Unlikely readers : negotiating the book in colonial South Asia, c.1857-1914 ». Thesis, University of Oxford, 2015. https://ora.ox.ac.uk/objects/uuid:0650a300-d54f-438e-97bf-1a9e0feebe92.

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This thesis constructs a history of reading for South Asia (1857-1914) through an examination of the eccentric relationships that marginal colonial agents and subjects - soldiers, peasants, office clerks and women - developed with everyday forms of writing. Drawing on the methodologies of the history of the book, and literary and cultural histories, it creates a counterpoint to the dominant view of imperial self-fashioning as built on reading intensively and at length. Instead, it contends that the formation of identities in colonial South Asia, whether compliant or dissenting, was predicated on superficial forms of textual engagement, leaving the documents of empire most likely misread, unread, or simply read in part. I illustrate this argument through four chapters, each of which brings together extensive archival material and nonliterary texts, as well as both canonical and little-known literary works. The first two discuss the circulation of unread texts in colonial institutions: the army and the government office. I study Garnet Wolseley's pioneering war manual, The Soldier's Pocket-book for Field Service, a book that soldiers refused to read. This is juxtaposed, in the second study, with an examination of the reception of the bureaucratic document in illiterate peasant communities, explored through the colonial archive and ethnographic novels. In the third and fourth chapters, I focus on texts consumed in part. I turn to the Bengali Hindu almanac, a form that made the transition from manuscript to print in this period, and examine how it trained its new-found readership of English-educated office clerks to oscillate smoothly between British-bureaucratic and local forms of time, as well as to read quickly and selectively. I end with a study of The Indian Ladies' Magazine, and suggest that the cosmopolitan form of the periodical and editorial practices of extracting and summarising gave women unprecedented access to a network of global print.

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Pinsky, Luciana. « Do papel ao digital : como as novas tecnologias desafiam a função do editor de livros de história ». Universidade de São Paulo, 2013. http://www.teses.usp.br/teses/disponiveis/27/27152/tde-06052014-122311/.

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Os livros digitais estão trazendo mudanças ao mercado editorial, ao circuito do livro e à edição em si. Novos protagonistas entram em cena e o editor de livros, que ganhou destaque a partir do século XIX, vê sua função desafiada. O objetivo desta pesquisa é estudar o papel do editor de livros. Para isso, apresenta o conceito de livro ao longo da história e a sua função na sociedade. Procura demarcar os contornos do livro de história e fornece uma dimensão geral do mercado de livros no Brasil e no mundo. O trabalho de campo consiste em entrevistas não diretivas com 12 profissionais do livro brasileiros e estrangeiros. As conclusões indicam que estamos vivendo na era do incunábulo digital, em que há alguns experimentos, mas ainda pouca certeza de como será o livro do futuro
Digital books are bringing changes to the publishing marketplace, to the book circuit and to publishing itself. New leading actors are entering the scene, and the publisher, who became preeminent as of the 19th century, faces a challenge to his role. The objective of this research is to study the book publisher\'s role. To this end, it presents the conception of a book along history and its role in society. It makes an attempt to define the contours of the History book and provides a general dimension of the book market in Brazil and in the world. The field work consists of non-oriented interviews with 12 Brazilian and foreign book professionals. The conclusions show that we are currently living in the era of the digital incunables, in which there are some experiments but little certainty as to how the book of the future will be.

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Esbjörnson, Alfred. « En hel roman för en femma : Utgivningspolitik inom En bok för alla 1976–1979 ». Thesis, Södertörns högskola, Idéhistoria, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-37439.

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The Swedish publishing company En bok för alla (which translates as “A book for everyone”) was established in 1976 following a decision in the Swedish parliament granting the right of the government to sign a cooperative agreement with the non-profit foundation Litteraturfrämjandet. Using state funds, the publishing company would publish books of high literary value to be sold at low prices over a three-year period. The purpose of this was to combat the kind of literature that was sold at supermarkets and corner shops, and which was deemed being of low literary value, but also to reach the wider public and attract non-readers. In this study I argue that the establishment of En bok för alla must be viewed as an expression of Swedish cultural policy which took form in the early years of the 1970s. Two years prior to En bok för alla being established the Swedish parliament passed the first cultural policy act of Sweden, thus laying the groundwork for cultural policy to come. In this act, it is stated that aim of Swedish cultural policy was to contribute to a better social environment and to work for the furtherance of equality. This would be achieved by, among other things, minimizing the negative effects of commercial interests in the cultural sphere and decentralizing the production and distribution of culture. During the 1960s and 1970s, books had become increasingly expensive and books of higher literary quality were both more difficult and more expensive than their lower quality counterparts. I argue that many looked at this as a shortcoming on the part of the above mentioned commercial interests, who valued money more than literature. I will also show how some these ambitions, bold though they may have been, in the end fell short of accomplishing the goal of En bok för alla. Though they did succeed in publishing books at low costs, the question of whether they were of high literary quality or not I can’t say, they did not seem to reach the wider audience they had hoped to attract. Following the Swedish election of 2006 and the subsequent change of government, the state funds for En bok för alla were withdrawn in 2007. The argument given for this was that the book market had changed since 1976. This was of course true, but in my opinion the need for these high-quality dime-store books is perhaps even more acute today than ever before. In a time when smartphones, television and computers all compete for our attention, I believe that it is becoming an increasingly important task for our society to secure the role of books and reading in the world of media.

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Hawley, Elizabeth Haven. « American Publishers of Indecent Books, 1840-1890 ». Diss., Georgia Institute of Technology, 2005. http://hdl.handle.net/1853/7579.

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American publishers of indecent books from 1840 to 1890 were not outsiders to the printing trades. They should be seen instead as entrepreneurs whose technological practices and business strategies were largely representative of the diversity within American publishing. Books prohibited or later destroyed because of their content survived in a relatively wide variety of forms in the hands of rare book collectors, making such artifacts perhaps even more important for the study of industrial practices than literary works collected in greater numbers by research institutions. Those rare artifacts make available long-lost details about the men and women who manufactured print at the boundaries of social propriety, the production technologies they employed, and the place of difficult-to-research publishers in the American book trades. Conservation, papermaking, illustrations, printing, and typefounding are as important to the history of American erotica as the more famous prosecutions led by Anthony Comstock. Focusing on works considered indecent by the nineteenth-century bibliographer Henry Spencer Ashbee, this dissertation integrates the political economy of print with an analysis of the material forms of semi-erotic and obscene books. Surviving artifacts offer evidence about regional production styles and the ways that fiber selection, and particularly the use of straw in low-quality papers, influenced the prevalence of yellow wrappers for ephemeral works. Printer skill levels and capitalization can sometimes be determined through the presence of gripper marks on printed sheets. Reconstructing and contextualizing the technological practices of these publishers can create new tools for bibliographical analysis, an accessible source of information about technical processes for general historians, and a wealth of data about publishers such as William Berry, whose role in networks of erotica in nineteenth-century America has only recently begun to be appreciated.

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Lin, Su-Hsing. « Feng Zikai's Art and the Kaiming Book Company : art for the people in early twentieth century China ». Columbus, Ohio : Ohio State University, 2003. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=osu1079634774.

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Thesis (Ph. D.)--Ohio State University, 2003.
Title from first page of PDF file. Document formatted into pages; contains xxxiii, 445 p.; also includes graphics (some col.). Includes abstract and vita. Advisor: Julia F. Andrews, Dept. of History of Art. Includes bibliographical references (p. 317-251).

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Hines, Sara Marie. « 'Taste of the world' : a re-evaluation of the publication history and reception context of Andrew Lang's Fairy Book series, 1889-1910 ». Thesis, University of Edinburgh, 2013. http://hdl.handle.net/1842/7792.

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This thesis examines Andrew Lang’s Fairy Book series (1889-1910) as a material and cultural commodity, thereby re-evaluating neglected or overlooked aspects of its significance as a printed collection of fairy tales. First, it defines the publishing context for fairy-tale collections printed in Britain prior to the publication of The Blue Fairy Book in 1889. As such, Chapter One addresses pervasive claims that Lang’s series systematically revived a waning interest in fairy tales. The chapter first offers context for Lang’s series by providing a bibliographic history of the classic fairy tales – most of which are included in The Blue Fairy Book – in English from 1691 to 1889. It then focuses specifically on the decade of the 1880s to examine types of fairy-tale collections that were available in print prior to the series’ first volume and suggests that the fairy tale as a publishing phenomenon was more prominent in the late nineteenth century than has been assumed. Chapter Two seeks to establish how the diverse literary, cultural, and intellectual course of Lang’s career made him particularly suitable to edit a collection of fairy tales. His academic interests in literature as well as his ongoing study of fairy tales influenced his editorial strategies for The Blue Fairy Book, which then provided a model for the remainder of the series. Chapter Three examines the phenomenon of the “literary series” through an exploration of paratextual elements, such as Longmans’ production, branding, and marketing strategies as well as Henry J. Ford’s book illustrations and designs. The seasonal context in which the books were published provides a further framework for situating Lang’s series within the history of publishing fairy tales in Britain. Chapter Four considers the series’ printings and sales numbers, along with themes that are present throughout the published reception of the series. While Longmans capitalizes on Lang’s name in their branding strategies, in the popular press Lang’s name became synonymous with fairy-tale narratives. Furthermore, the series’ immediate reception challenges more recent scholarly positions regarding the very significant group of translators who contributed towards the series. Finally, Chapter Five recognizes the colonial context of the period and positions interest in fairy tales within the wider nineteenth-century phenomenon of collecting objects and narratives from across the Empire. It further demonstrates how narratives of race and colonialism influenced both text and illustration in the Fairy Books. The conclusion consists of a brief overview of Fairy Book editions that have been produced from 1910 to the present. Not only did the series achieve immediate popularity during its initial publication, but it has also remained in print for over a century. Through an exploration of the series as a material, publishing phenomenon, and by attending closely to presentational devices, this thesis re-examines the cultural significance of Lang’s Fairy Books.

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Santos, Mirna Queiroz dos. « Retratos do livro digital : crítica, imprensa e novas perspectivas ». Universidade de São Paulo, 2017. http://www.teses.usp.br/teses/disponiveis/100/100135/tde-20022018-185141/.

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Esta dissertação tem como objeto o livro digital. Ela apresenta um balanço cronológico da crítica especializada sobre o tema, analisa como o livro digital surgiu e foi abordado na imprensa a partir dos anos 1980, tomando como fonte principal o jornal Folha de São Paulo, e rediscute as questões e impasses observados nas últimas décadas, agora, a partir da visão de dez profissionais brasileiros do livro
This dissertation is centered on the digital book. It presents a chronological review of the specialized critique on the subject; analyzes how the e-book came about and has been reported in the press since the 1980s, taking as main source the newspaper Folha de São Paulo; and reassesses the issues and impasses related to the e-book over the last decades, from the vision of ten Brazilian book professionals

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Juberte, Vinícius de Oliveira. « O PCB e os livros : a Editorial Calvino no período da legalidade do partido nos anos 1940 (1943-1948) ». Universidade de São Paulo, 2016. http://www.teses.usp.br/teses/disponiveis/8/8137/tde-13022017-141006/.

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A dissertação aborda a difusão da literatura marxista no Brasil na década de 1940 no período de reorganização e legalidade do PCB (Partido Comunista Brasileiro), que tem início com a II Conferência Nacional do partido em agosto de 1943 (Conferência da Mantiqueira) e vai até a cassação dos parlamentares comunistas pelo governo Dutra em janeiro de 1948. Trata-te de entender essa difusão pela atuação do editor José Calvino Filho e da Editorial Calvino Limitada, ligada ao PCB. Para isso, são analisados os catálogos dessa editora, os anúncios da mesma, artigos do editor presentes nos periódicos da época, além dos livros editados por ele. Por essa análise pretende-se compreender o papel das edições do partido na sua reorganização e na conformação do movimento comunista brasileiro no período, levando em conta as obras de caráter marxista publicados por Calvino Filho nesses anos, a sua natureza (doutrinária, política, de organização partidária, literatura operária, análises sobre a Rússia socialista, memórias, etc.), o nível de produção da editora através do número de publicações, e a relação entre o tipo de obras publicadas e a linha política adotada pelo partido nesse momento.
The thesis addresses the diffusion of the Marxist literature in Brazil during the 1940s in the period of reorganisation and and legitimacy of the PCB (Communist Brazilian Party), which begins with the Second National Conference of the party in August 1943 (Mantiqueira Conference) and goes on until de repeal of the communist parliamentarians by the Dutra government in January 1948. It regards understanding this diffusion through the performance of the editor José Calvino Filho and the Editorial Calvino Limitada, connected to PCB. For that, the catalogues of the aforementioned publishing company and its advertising have been analysed, as well as articles by the editor printed in the newspapers of the time, and the books edited by him. Through this analysis it is intended to comprehend the role of the partys editions in its reorganisation and in the conformation of the Brazilian communist movement of the time, taking into account the works of Marxist features published by Calvino Filho in these years, their nature (doctrinaire, political, of party organisation, working literature, analysis over socialist Russia, memories, etc), the level of production of the publishing company through the number of publications, and the relationship between the type of published works and the political line adopted by the party in this moment.

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McGovern, Jennifer Anne. « The Captive press : captivity narratives, print networks, and regional prospects, 1838-1895 ». Diss., University of Iowa, 2014. https://ir.uiowa.edu/etd/6612.

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The Captive Press argues that nineteenth-century Indian captivity narratives escaped from the expectations of the American literary marketplace through manipulations of the material text. With modern methods of production, promotion, and dissemination, captivity narratives dominated the reading public even as Native peoples were forced to submit to governmental encroachments. This study focuses on narratives produced by and about Anglo-American women whose impoverished return from captivity motivated them to write for their livelihood. The narratives of Rachel Parker Plummer, Sarah Larimer, Fanny Kelly, and Abbie Gardner-Sharp were designed to appeal to local readers who were likely to become financial sponsors through direct marketing. Later editions added para-textual material, developed textual content, and introduced illustrations such as wood engravings or photographs to increase marketability for broader audiences. By publishing captivity narratives on state presses and distributing them through regional print networks, nineteenth-century producers maintained the homegrown flavor of the genre while expanding readership beyond local boundaries. This dissertation demonstrates how, with the assistance of editors, illustrators, and publishers, these entrepreneurial women reversed their subject position to hold the popular press captive.

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Berglund, Karl. « Mordens marknad : Litteratursociologiska studier i det tidiga 2000-talets svenska kriminallitteratur ». Doctoral thesis, Uppsala universitet, Avdelningen för litteratursociologi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-331570.

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This dissertation deals with Swedish crime fiction and its successes on the Swedish book market in the early 2000s. The genre’s expansion, marketing and literary content is mapped and analysed in three studies that together paint a thorough picture of this literary phenomena in Swedish book trade. In study no 1 the development of the genre in Sweden in the last 40 years is discussed from a quantitative perspective. With the base in bibliographies of Swedish crime fiction publication trends are analysed in several ways and concerning topics such as genre growth, gender balance, publishing houses, successful authorships, bestsellers and library lending. The results include: a significant genre expansion in the 2000s; a great dominance for the genre on the bestseller charts in the 2000s; and a shift in the author group, from male dominance to even gender balance. In study no 2 the marketing of the genre is examined through an analysis of book covers, titles and other elements in the concrete packaging of just over 150 Swedish crime fiction paperbacks. With book history as an important theoretical influence book covers and other peritextual elements are understood as a significant part of the marketing of the genre, but also – and wider – as of crucial importance for how genres themselves are established, withheld and re-negotiated in the interplay between different actors in the society of literature – publishers, authors, booksellers, readers. In study no 3 a quantitative content analysis of 116 Swedish crime novels published 1998–2015 is used to chart and discuss recurring themes and tropes within the genre. Focus is primarily directed towards what is understood as the most central parts of crime fiction: murderers and their motives; methods used in committing murder; victims of murder; and detectives and other protagonists. The results include: a distinct dominance of female protagonists; a partial realism, where depictions of everyday life in general is realistic while the murder plots are spectacular and sensational; and a dominance of normality, where main characters and innocent victims confirms normality, while killers and unsympathetic victims are depicted as deviants in stark contrast with normality.

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Bian, He. « Assembling the Cure : Materia Medica and the Culture of Healing in Late Imperial China ». Thesis, Harvard University, 2014. http://dissertations.umi.com/gsas.harvard:11449.

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This dissertation examines the intersection between the culture of knowledge and socio-economic conditions of late Ming and Qing China (1550-1800) through the lens of materia medica. I argue that medicine in China during this time developed new characteristics that emphasized the centrality of drugs as objects of pharmacological knowledge, commodities valued by authenticity and efficacy, and embodiment of medical skills and expertise. My inquiry contributes to a deeper understanding of the materiality of healing as a basic condition in early modern societies: on the one hand, textual knowledge about drugs and the substances themselves became increasingly available via the commoditization of texts and goods; on the other hand, anxiety arose out of the unruly nature of potent substances, whose promise to cure remained difficult to grasp in social practice of medicine.
History of Science

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Rimm, Anna-Maria. « Elsa Fougt, Kungl. boktryckare : Aktör i det litterära systemet ca 1780-1810 ». Doctoral thesis, Uppsala universitet, Litteraturvetenskapliga institutionen, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-108077.

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Elsa Fougt (1744–1826), a woman entrepreneur, was one of the leading figures in the late eighteenth-century Swedish book trade. Her main enterprise was the printing house Kongl. Tryckeriet (the Royal Printing House), which was responsible for printing and publishing the official documents of the Swedish realm. Besides her office as Royal Printer, she also ran a publishing house, two bookshops and a type foundry, as well as being the editor of the Swedish newspaper Stockholms Weckoblad. The dissertation analyzes Fougt's different enterprises and her position in the book trade between 1780 and 1810, from the perspectives of sociology of literature and gender history. It consists of five independent articles, preceded by an introductory chapter which summarizes the articles and discusses their main findings. The first two articles explore the office of the Royal Printer during the whole eighteenth century, while the third article concerns Elsa Fougt’s position as Royal Printer. The fourth article is a study of Fougt's publishing house, and the fifth and final article focuses on her international bookshop, where, among other things, she sold clandestine books imported from the STN in Switzerland. Fougt's successful career was made possible by a number of favourable circumstances, the most important being her family background and network. Her father Peter Momma held the office of Royal Printer, and Elsa Fougt and her husband Henric inherited his position when he died. When Henric passed away in 1782, Elsa – as a widow – was legally allowed to take up the office of Royal Printer independently. The fact that Elsa Fougt was a woman does not seem to have particularly affected her role as Royal Printer. In comparison with her predecessors, her position as Royal Printer appears to have been rather strong. She was a shrewd businesswoman who successfully negotiated with the authorities for higher financial compensation. Her office was obviously of greater importance than her gender. Being both a publisher, a printer, and a bookseller, Fougt handled most of the functions of the book trade, although she distinguished between these different functions. Furthermore, rather than just being an intermediary of books, she also took part in the creation of them, for example by initiating texts and editing manuscripts. In the book trade of her time, Fougt can be seen as both a traditionalist – holding the inherited office of Royal Printer – and an innovator, representing a more modern literary system with increased specialization.

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Della, Rocca de Candal Geri. « Bibliographia Historica Byzantina : a historical and bibliographical description of the early editions of the Corpus Historiæ Byzantinæ (1556-1645) ». Thesis, University of Oxford, 2016. https://ora.ox.ac.uk/objects/uuid:110af123-aec5-4518-984e-f92a2acfd3c6.

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This thesis is concerned with the editorial, printing and marketing history of four Byzantine historical narratives, published between 1556 and 1645, and soon collectively identified under the name Corpus Historiæ Byzantinæ (hereinafter, 'Byzantine Corpus'). The four Byzantine historians - Ioannes Zonaras, Niketas Choniates, Nikephoros Gregoras and Laonikos Chalkokondyles - enjoyed considerable popularity in early modern Europe, with a peak of interest in the second half of the sixteenth century. This thesis aims at highlighting how these four texts, despite being so popular in a number of early modern European countries (particularly in the German-speaking area, in Italy and in France), did not do so for the same reasons: in fact, depending on the country in which these books were printed, they were marketed, perceived and read in very different ways. This element is particularly relevant in light of the fact that the Byzantine Corpus represents the earliest predecessor of the Corpus Fontium Historiæ Byzantinæ, the modern resource for the study of Byzantine historical sources. Chapter 1 analyses the early formation of the Byzantine Corpus and, in particular, the figure of Hieronymus Wolf, first editor of the Byzantine Corpus, often considered the 'father' of Byzantine studies; his relation with his patrons, the Fuggers of Augsburg; finally, his relation with his publisher, the Basel printer Johannes Oporinus. It then provides contextualised bibliographical and paratextual descriptions of the editiones principes of the Byzantine Corpus, all printed in Basel. Chapters 2-5 reflect the same comparative approach, used to investigate how the later editions of the Byzantine Corpus were prepared and marketed in different European countries: each chapter provides a bibliographical and paratextual analysis of the subsequent German, Italian, French and Genevan editions respectively. The Conclusions draw together all the information collected in the previous chapters and investigate three pivotal aspects of the Byzantine Corpus: i) the formation of the Byzantine Corpus and the individual popularity of each of the four Byzantine historians based on the frequency and popularity of both individual and collective editions; ii) the distinctive reasons of their popularity, analysed through a comparison of the different approaches with which editors and publishers have presented these texts to their respective audiences in Germany, Italy and France; iii) the reasons for the rise and decline in popularity of the Byzantine Corpus in the early seventeenth century.

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Palmer, Beth Lilian. « Strategies of sensation and the transformation of the Press, 1860-1880 : Mary Braddon, Florence Marryat and Ellen Wood, female author-editors, and the sensation phenomenon in mid-Victorian magazine publishing ». Thesis, University of Oxford, 2008. http://ora.ox.ac.uk/objects/uuid:30a509c7-2ba3-4477-9d3e-801f61e1b8c1.

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This thesis examines the processes of writerly and editorial literary production undertaken by women sensation authors in the 1860s and 1870s. This focus represents a shift from the prevailing critical emphasis on the consumption of sensation fiction to the realm of production and therein allows the thesis to analyse the ways in which sensation operates as a set of rhetorical and linguistic strategies for women writers in the changing publishing conditions of mid-to-late Victorian society. I consider the ways in which sensation is an idiom that permeates all aspects of magazine publishing in this period and demonstrate how it could be adapted and become an empowering discourse for women writers and editors. Furthermore, this thesis sees sensation as an important component in the transformation of the press in the 1860s and 1870s. By analysing the specific ways in which sensational strategies were appropriated and transformed, this thesis reassesses the role of sensation in the creation of women’s writing in the second half of the nineteenth century, and consider its legacies in later ‘New Woman’ writers. I achieve this by examining three women editors, who were part of the transformation of magazine publishing in the period. Mary Elizabeth Braddon (1835-1915), Ellen (Mrs. Henry) Wood (1814-1887), and Florence Marryat (1837-1899) all operated as writers and editors in the mid-to-late nineteenth century. They produced varying types of sensational fiction that they serialised in their own monthly magazines, Belgravia, Argosy, and London Society respectively. Sensation provided a dynamic and flexible means for these women author-editors to assert their status in the context of the expansion of the press in the 1860s and 1870s. I argue that their work invites a more fluid and generous critical definition of sensation.

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Graheli, Shanti. « The circulation and collection of Italian printed books in sixteenth-century France ». Thesis, University of St Andrews, 2015. http://hdl.handle.net/10023/7809.

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This thesis is an examination of the circulation networks and the patterns of collection of Italian printed books in France in the sixteenth century. Although the cultural relations between the Italian and French territory have been studied, a systematic survey to assess the impact of books on the shaping of the French Renaissance has never been attempted. The first section of this study examines the trade routes and networks which facilitated the circulation of Italian printed books across the French territory. Because of the nature of the French early modern book trade, focused primarily on two major centres (Paris and Lyon), a geographical division has been adopted in investigating this phenomenon. Chapter one explores the trade networks existing in sixteenth-century Lyon, from the powerful Compagnie des Libraires to the activity of the libraires italianisants in the second half of the century. Chapter two examines the importance of Italian editions in Paris. Chapter three is devoted to the circulation of Italian books in the provinces and the impact of large regional centres and trade routes on the availability of books locally. Chapter four investigates private networks and their importance in making specific texts available to French readers. The second section of this study investigates the status and importance of Italian printed books within French Renaissance libraries. Chapter five looks into the development of the French Royal library and the role played by Italian items in defining its identity as an institution. Chapter six examines the presence of Italian books in French aristocratic and courtly collections. Chapter seven is devoted to the libraries of the French literary milieu, analysing the extent to which Italian books were cherished as literary exemplars, particularly with regard to vernacular texts. Chapter eight examines the presence of Italian books in professional collections, with particular attention here given to texts in Latin and other scholarly languages imported from Italy. The conclusion draws all of these strands together, looking at the specific role played by Italian culture, through the printed book, on the development of the French Renaissance. A catalogue of about 2,400 Italian printed books with early modern French provenance is included as an appendix volume. This data provides the evidential basis for this study.

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McAleer, Joseph. « Popular literature and reading habits in Britain, 1914-1950 ». Thesis, University of Oxford, 1989. http://ora.ox.ac.uk/objects/uuid:7cf39377-41a1-4a44-bb62-0786b297fc37.

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This thesis is an examination of the mass-market publishing industry in Britain after the First World War and of the 'literature' read by the lower-middle and working classes: novels and weekly magazines. We chronicle the development of the industry both generally and through the experiences of three publishers, examine the activity and motivations of the reading public and consider the treatment of contemporary issues and attitudes within popular fiction as a useful barometer for the historian. There are seven chapters. Chapter 1 considers the period before 1914 in order to provide the necessary background for an understanding of the focus of this study, 1914-1950. The origins of the popular publishing industry and Wilkie Collins' 'Unknown Public' are examined and continuities with post-1914 popular literature traced. In Chapter 2 a broad overview of our period is conducted: the development of the industry and of the market, the influence of war and the depression, and the effect on reading of the growth of other leisure activities. Chapters 3 and 5 look at the reading habits of adults and children/adolescents from the lower-middle and working classes. In both cases contemporaries and readers themselves seemed to think 'escapism' was paramount in the selection of 'light' fiction and there was therefore a significant continuity between child and adult reading. Finally, Chapters 4, 6 and 7 focus on the histories and influence of three publishers of popular fiction during this period. These include two of the most successful (Mills and Boon, D.C. Thomson) and in contrast, a prominent but declining firm (The Religious Tract Society). In each case the complex relationship between market forces and editorial policies is discussed. We conclude that a reciprocal relationship existed between publisher and reader, with the latter dictating much of what was published. Popular fiction, moreover, served to reinforce predominant stereotypes and ideological views of society rather than to impose specific doctrine.

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DeWitt, Amy L. « Parental Portrayals in Children's Literature : 1900-2000 ». Thesis, University of North Texas, 2005. https://digital.library.unt.edu/ark:/67531/metadc4884/.

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The portrayals of mothers and fathers in children's literature as companions, disciplinarians, caregivers, nurturers, and providers were documented in this research. The impact of time of publication, sex of author, award-winning status of book, best-selling status of book, race of characters, and sex of characters upon each of the five parental roles was assessed using descriptive statistics, cross-tabulation, and multinomial logistic regression techniques. A survey instrument developed for this study was completed for each of the 300 books randomly selected from the list of easy/picture books in the Children's Catalog (H.W. Wilson Company, 2001). To ensure all time periods were represented, the list was stratified by decades before sampling. It was expected that parental role portrayals would become more egalitarian and less traditional in each successive time period of publication. Male authors were expected to portray more egalitarian parental roles, and the race and sex of the young characters were not expected to influence parental portrayals. Award-winning books were expected to represent more egalitarian parental roles. Books that achieved the Publisher's Weekly all-time best-selling status were expected to portray parents in less egalitarian roles. Secondary analyses explored the prevalence of mothers' occupations, parental incompetence, and dangerous, solo child adventures. While the time of publication affected role portrayals, the evidence was unclear as to whether the changing roles represented greater egalitarianism. The race and the sex of the young characters significantly affected parental role portrayals, but the sex of the author did not influence these portrayals. While award winning and bestselling texts portrayed parents differently than books that did not achieve such honors, most did not provide enough information to adequately assess parenting roles. Half of the mothers who worked in the texts worked in conjunction with their husbands rather than independent of them. Over 10 % of mothers and fathers acted incompetently. The time of publication and the sex of the author was associated with the prevalence of solo, dangerous, child adventures. Subsequent implications and recommendations suggest the inclusion of stronger parental characters in children's books. Many of the parents are portrayed as inactive, incompetent, or neglectful. The concern is that children are exposed to these picture book portrayals during the primary years of identity acquisition.

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Higgins, Benjamin David Robert. « We have a constant will to publish : the publishers of Shakespeare's First Folio ». Thesis, University of Oxford, 2015. https://ora.ox.ac.uk/objects/uuid:ab876515-5984-46a5-8bf0-8346165fb583.

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This thesis is a cultural history of the publishing businesses that financed Shakespeare's First Folio. The thesis argues that by 1623 each of the four businesses that formed the Folio syndicate had developed an influential reputation in the book trade, and that these reputations were crucial to the cultural positioning of the Folio on publication. Taking its lead from a dynamic new field of study that has been called 'cultural bibliography', the thesis investigates the histories and publishing strategies of the business owned by the stationers William and Isaac Jaggard, who are usually thought of as the leading members of the Folio project, as well as those owned by William Aspley, John Smethwick, and Edward Blount. Through detailed analysis of the publishing strategies of each stationer, the thesis puts forward new theories about how these men influenced the reception of the Folio by transferring onto it their brands, and the expectations of their readerships. The business of each Folio stationer was like a stage with an audience assembled around it, waiting for the next production to emerge. This thesis identifies the publishing activities that attracted the audiences of the Jaggards, Blount, Smethwick, and Aspley, and ultimately suggests the Folio was granted significant legitimacy through the collaboration of these men. After an introductory chapter that locates the thesis in its scholarly field, the first chapter tells the history of syndicated book publishing in England, and reviews what we know of the pre-production process of the First Folio, taking a particular interest in how the publishing syndicate formed. The following chapters then form a series of case studies of the four publishing businesses, reviewing the apprenticeships and careers of each stationer before suggesting how those careers created a context of meaning for the Folio. These case studies focus on the authoritative reference publishing of the Jaggards, the religious publishing of William Aspley, the geographical location of John Smethwick's publishing business beside the Inns of Court, and the cultural achievements of Edward Blount. In conclusion the thesis explores the idea that it was the unique partnership of these businesses that consecrated the Folio as an emblem of literary taste.

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Sorgeloos, Claude. « Livres, culture et société en Belgique XVie-XXe siècles : aspects de l'histoire du livre et de la culture ». Doctoral thesis, Universite Libre de Bruxelles, 2002. http://hdl.handle.net/2013/ULB-DIPOT:oai:dipot.ulb.ac.be:2013/211369.

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Wrightson, Nicholas Mikus. « Franklin's networks : aspects of British Atlantic print culture, science, and communication c.1730-60 ». Thesis, University of Oxford, 2007. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.670081.

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Nogueira, Wesley Augusto. « À venda em todas as bancas : relação entre produção e circulação de livros colecionáveis comercializados pela Editora Abril na década de 1970 ». Universidade de São Paulo, 2018. http://www.teses.usp.br/teses/disponiveis/27/27151/tde-20072018-152525/.

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A tese que se apresenta tem por objetivo compreender o vínculo entre o extraordinário volume de vendas de obras de cunho erudito (literatura clássica, filosofia e teatro) em bancas de jornais e a estrutura editorial, publicitária e distributiva de uma grande empresa de comunicação. Para estudar a questão, estabelecemos: 1) as condições histórico-sociais que permitiram o crescimento de uma pequena editora, fundada por estrangeiros em São Paulo, capital, no final dos anos 1940; 2) as características materiais e textuais das publicações e sua intrínseca relação como condicionante do perfil de público a que eram destinadas; 3) o papel da máquina publicitária da Editora Abril e a competente capacidade de concepção e difusão de discursos promocionais, com eficaz teor persuasivo a segmentos específicos de consumidores; 4) as estratégias de distribuição editorial através das bancas de jornais, um canal distinto do legitimado espaço das livrarias. Conclui-se que, tendo em perspectiva um público pouco familiarizado com esse tipo de produto cultural; um país com precária estrutura produtiva para impressão de livros; um setor editorial com baixa tiragem média; e o reduzido hábito de leitura entre a população, os aspectos estabelecidos se coadunaram de maneira a possibilitar que o fenômeno alta tiragem e venda de livros ditos de \"alta cultura\" se efetivasse.
The aim of this thesis is to understand the link between the extraordinary volume of sales of scholarly works (classical literature, philosophy and theater) in newsstands and the editorial, advertising and distributive structure of a large communication company. To study the question, we established: 1) the social-historical conditions that allowed the growth of a small publishing house, founded by foreigners in the city of São Paulo, in the late 1940s; 2) the material and textual characteristics of the publications and their intrinsic relation as conditioning of the public profile to which they were destined; 3) the role of Editora Abril advertising machine and the ability to design and disseminate promotional speeches with effective persuasive content for specific segments of consumers; 4) the strategies of editorial distribution through newsstands, a distinct channel from the legitimate space of bookstores. It is concluded that, having in perspective an unfamiliar audience with this type of cultural product; a country with a poor production structure for book printing; an editorial sector with low average circulation; and the reduced habit of reading among the population, the established aspects were in line with each other so as to enable the high phenomenon of \"high culture\" books to be produced and sold.

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Karnchanachari, Karnitha. « Commercial book publishing in Thailand ». Thesis, Loughborough University, 1990. https://dspace.lboro.ac.uk/2134/7040.

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The present study involves the gathering of data and information on book publishing in Thailand and an attempt to systematically develop a data base on the book publishing industry. The research gives emphasis to the private sector which has recently been encouraged by the government to play a leading role in national development. Critical analysis of the findings serves as a basis for recommendations to promote and develop commercial book publishing. Almost all commercial book publishers in Thailand are based in the capital city of Bangkok. Regardless of the seemingly continuing emergence and disappearance of publishing houses, the number of publishers have been steadily increasing through the years. The newly established enterprises tend to be non-family business and could successfully compete in the market, gradually catching up with the older establishments. Most publishers are faced with problems relating to manuscripts, either quantitatively or qualitatively or both. The current general business practice is informal having no written agreement between publisher and author. It is an exception rather than a rule that books are edited by professional editors. Distribution remains a major issue in the development of the publishing industry. Consequently, publishers tend to carry out their own distribution as soon as it becomes economically feasible. It is noted that Thai women are active in book publishing with the average rate of female employment among the majority of publishers under study being slightly more than half of the total employment. Statistics on book production during the past two decades show an overall increase of more than 600 percent. Commercial publishers play an important role in the book publishing industry with commercial book production accounting for half or more of the total number of titles published, gradually increasing from slightly over 50 percent in 1981 to over 70 percent in 1986. The annual trade value is over 3,000 million bahts (US$ 124 million), with no less than 20,000 titles in circulation. The survey indicates average spending on books is less than 1 percent of earning. There appears to be a significant correlation between the GNP per capita and book production. The study reveals that in 1986 there was one book for every 2 to 3 people compared to one book for every 4 to 5 in 1977. The publishing industry has been serving mainly the local market and, as such, is significantly affected by government policy and planning. The National Library of Thailand and the Book Development Centre are the two major national organizations promoting book development in addition to the relevant professional associations. In anticipation of increasing potential market for commercial book, certain major recommendations are proposed to further develop the book publishing industry. These include: 1) Strengthening of the national machinery and professional organizations. 2) Systematic collection and publication of national statistics on book production. 3) Promotion of professional editorial in book publishing.

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Catenazzi, Nadia. « A study into electronic book design and production : hyper-book and the hyper-book builder ». Thesis, University of Strathclyde, 1993. http://oleg.lib.strath.ac.uk:80/R/?func=dbin-jump-full&object_id=21224.

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This work is concerned with research in the field of electronic publishing and, more particularly, of electronic books. It concentrates on an analysis of the stages of development of an electronic book from the acquisition of the source material to the actual use of electronic books, with particular attention to the interface design issues. The main objective of this research is to demonstrate the appropriateness of adopting the paper book metaphor for representing electronic books, which are specifically designed to be parts of an electronic library. In addition, these electronic books are produced semi-automatically using a flexible publishing environment. A model for an electronic book (hyper-book) and an environment which supplies tools for generating electronic books (hyper-book builder) have been defined and successively developed. Hyper-books are produced by importing electronic texts (in SGML or ASCII format) into an empty template, and by applying a number of tools in order to provide appropriate layout and reader services. Hyper-books incorporate hypertext features (e.g. history facilities and links), paper book features, and some other computer facilities (e.g. search functions). Design principles for hyper-books have been partially deduced from paper publishing and from experiments with electronic books. An application in the environmental domain (in particular, in the area of Global Change) was developed and used in order to evaluate the hyper-book system. The objectives of the evaluation were mainly to assess system usability and utility. An evaluation conducted by assigning a number of tasks to two different groups of subjects (computer experts and computer non-experts) has demonstrated that both groups achieved a good performance; therefore, computer expertise does not represent a significant aid in order to perform better or execute tasks quickly. These results lead to the conclusion that the system is easy to learn and use by everyone, therefore it is appropriate to employ the book metaphor.

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Warnqvist, Åsa. « Poesifloden : Utgivningen av diktsamlingar i Sverige 1976–1995 ». Doctoral thesis, Uppsala universitet, Litteraturvetenskapliga institutionen, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-8329.

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The subject of this dissertation is the publishing of poetry in Sweden 1976–1995. The purpose is to examine the position of poetry in the Swedish book market and in the literary process. It is an empirical and statistical study based primarily on an inventory of the published works. The study shows that the publication of Swedish poetry collections in 1976–1995 consisted of 3 848 titles (new works only), which was more than ever before. Publication was consistent over the period, partly due to the allocation of the literature grant introduced by the Swedish government in 1975, but also to the technical development which made it possible for small and private publishers to release collections of poetry at a lower cost. The main publishers were the general publishing houses of Bonniers, Norstedts and Wahlström & Widstrand, but more than a third of the collections were published by vanity press and self publishers. Publication was strongly concentrated to the capital area. Regardless of the size of the publisher, poetry collections were printed in small numbers and generally sold poorly. Along with the technical development offset-printed books replaced duplicated publications, and more books were hardbound. The publishing houses made bigger efforts than ever before to publish female poets. The number increased over the period, but the men were still in a clear majority by 1995. The women were also largely responsible for rejuvenating the body of authors. The number of debutants was relatively constant during the period. The results in this dissertation indicate a hierarchic order among the publishing houses that determine the conditions for the authors and their works. This is verified through analyses of coverage in the national and regional daily papers, as well as three analyses of the authorships of Yngve Aldhagen, Else-Britt Kjellqvist and Bruno K. Öijer. The dissertation concludes that poetry exists on the publishing lists mainly for symbolical reasons; to publish poetry gives cultural capital to the publishers.

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Silva, Flamarion Maués Pelúcio. « Livros que tomam partido : a edição política em Portugal, 1968-80 ». Universidade de São Paulo, 2013. http://www.teses.usp.br/teses/disponiveis/8/8138/tde-07112013-131459/.

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O objetivo deste trabalho é analisar a atuação das editoras de livros de caráter político em Portugal entre 1968 e 1980, a fim de verificar o papel político, cultural e ideológico que desempenharam no processo de transformações pelo qual passou o país nesse período. Para isso, busquei: a) identificar as editoras que realizaram essas publicações e examinar as vinculações políticas que tinham; b) realizar o recenseamento das obras de caráter político publicadas no período em estudo; c) identificar as pessoas e organizações responsáveis por essas editoras e publicações. A partir dos dados levantados procuro entender como atuavam estes editores, quais suas motivações políticas, ideológicas e empresariais, como organizavam as editoras do ponto de vista intelectual e comercial, e qual o peso das vinculações políticas na vida das editoras. Em termos cronológicos, o período em foco começa em 1968, com o afastamento por motivos de saúde de Salazar do poder e sua substituição por Marcelo Caetano, e vai até 1980, com a formação do primeiro governo de direita após o fim da ditadura em 25 de abril de 1974. Uma síntese do trabalho mostra que existiram pelo menos 137 editoras que publicaram livros de caráter político em Portugal entre 1968 e 1980, tendo editado cerca de 4.600 títulos políticos no período. Este trabalho apresenta estudos sintéticos sobre 106 destas editoras. Minha tese é que estas editoras conformaram o que podemos chamar de edição política no país. Ao realizar um trabalho editorial que vinculava de modo direto engajamento político e ação editorial, estas editoras e seus editores atuaram com clara intenção política de intervenção social, tornando-se sujeitos ativos no processo político português no período final da ditadura e nos primeiros anos de liberdade política.
The aim of this thesis is to analyze the political publishing houses actions in Portugal between 1968 and 1980. Our particular focus is the political, cultural and ideological role of these publishing houses in the process of profound changes that Portugal went through that period. In order to achieve these goals, I have sought: a) to identify the main publishing houses and their political connections; b) to make a census of the political oeuvres published in that period; c) to identify people and organization that were in charge of the publishing houses. Taking in consideration the sources and data collected, I examine how these publishers acted, and which were their political, ideological and business motivations. I also analyze how they organize the publishing houses from a intellectual and commercial perspective, as well as how was the weight of the political connections in the everyday life of the publishing houses. Chronologically, my investigation starts in 1968, when the Dictator Salazar, due health reasons, was replaced by Marcelo Caetano. The final date of my research is 1980, when a first rightwing government is formed after the end of the dictatorship in April 25, 1974. In short, my thesis demonstrates that at least 137 publishing houses edited books with clear political features in Portugal between 1968 and 1980. In this period 4,600 different political titles were published. This thesis presents synthetic studies about 106 publishing of these. My argument is that those publishing houses conformed what we can call political publishing era in Portugal. By realizing an editorial work that directly combined political activism and editorial action, theses publishing houses and their publishers acted with a clear political intention of social intervention. In this sense they become important and active social actors in the Portuguese political process in the final period of the dictatorship and beginning of the democratization years.

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Meizel, Laureline. « Inventer le livre illustré par la photographie en France : 1867-1897 ». Thesis, Paris 1, 2017. http://www.theses.fr/2017PA01H045.

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Cette thèse traite des rapports noués entre le livre et la photographie en France au cours du dernier tiers du XIXe siècle. Elle dégage les enjeux recouverts par cette association pour les acteurs collaborant à sa réalisation, à la croisée desquels a été progressivement inventé un objet inédit : un livre dont le discours s’élabore à partir de la combinaison de textes et de photographies entre ses plats de couverture au moins, mais aussi sur ses pages si l’envie ou le besoin le commande. Pour cela, elle circonscrit les contours et les tendances de la production moyenne entre 1867 et 1897, en construisant un corpus qui en reflète l’étendue et les ambitions. De type systémique, son analyse démontre que le livre n’a été ni le berceau, ni le foyer, non plus que le vecteur de diffusion principal des images photographiques en France au XIXe siècle. En révélant l’extrême diversité de la production, elle prouve par contre que le livre a constitué un laboratoire d’expérimentations des modalités de l’association des textes et des images photographiques, dans le but de formaliser un discours pour le pérenniser. Par ce biais, les auteurs et les éditeurs ont progressivement défini les spécificités de la photographie dans le champ des moyens disponibles pour l’illustration. Permettant notamment aux imprimeurs-éditeurs de réaffirmer leur position dominante sur un monde de l’édition en mutation, les processus de cette appropriation se distinguent toutefois par la très faible implication de la communauté photographique. Dès lors, cette thèse propose une périodisation des liens des photographes au livre, lorsque celui-ci est utilisé comme un levier dans leurs réclamations statutaires
This thesis is about the relationship between books and photography in France during the last three decades of the 19th century. It reveals what was at stake in this specific association for the diverse actors involved in its creation. Articulating multiple issues, a new object was gradually invented: the photographically illustrated book, that is a book discursively produced through combining texts and photographic images between its covers, if not on the very pages themselves. To this end, the thesis charts the boundaries and tendencies of the average production of photographically illustrated books between 1867 and 1897, building a corpus that reflects its extent and its ambitions. Through a systemic analysis, it demonstrates that books were neither the breeding grounds nor the main sites nor the main vehicles for the dissemination of photographic images in 19th century France. By showing the extreme diversity of the production, it argues that books have constituted an experimental ground where modalities of texts’ and photographic images’ associations were tested. Through this process, authors and editors progressively defined what would become the specific characteristics of photographic images as means available for illustration. Allowing publishers and printers to reaffirm their dominant position in the world of publishing, the processes of this appropriation is particular because of the very low involvement of the photographic community itself. Therefore, the thesis proposes a periodization of the links of photographers to the book, analysing its role in the statutory claims they made through time

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Bignotto, Cilza Carla. « Novas perspectivas sobre as praticas editoriais de Monteiro Lobato (1918-1925) ». [s.n.], 2007. http://repositorio.unicamp.br/jspui/handle/REPOSIP/270303.

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Orientador: Marisa Philbert Lajolo
Tese (doutorado) - Universidade Estadual de Campinas, Instituto de Estudos da Linguagem
Made available in DSpace on 2018-08-08T08:57:53Z (GMT). No. of bitstreams: 1 Bignotto_CilzaCarla_D.pdf: 15433724 bytes, checksum: 2a9da2df0db40b7a288a4465c5438929 (MD5) Previous issue date: 2007
Resumo: Esta tese apresenta novas perspectivas sobre a atividade editorial de Monteiro Lobato nos anos de 1918 a 1925, período em que ele esteve à frente de editoras consideradas revolucionárias na história do livro brasileiro. Monteiro Lobato é visto como editor revolucionário, entre outros motivos, por ter criado uma rede nacional de distribuição de livros e por pagar generosamente direitos autorais. Esse trabalho examina, por meio de documentos inéditos relativos às editoras, de que maneira Lobato utilizou práticas editoriais já existentes em seu tempo, reformulando-as ou adaptando-as para cumprir as metas de suas empresas. Para tanto, investiga a formação de autores e editores brasileiros, do início do oitocentos até o início do século XX, enfocando as diferentes características atribuídas às figuras de autor e de editor ao longo do tempo. A tese também advoga que intelectuais tiveram papel fundamental na criação e na manutenção da rede nacional de distribuição de livros administrada por Lobato. Finalmente, contratos de edição, desconhecidos até o momento, são transcritos e analisados com o objetivo de fornecer informações e hipóteses inovadoras a respeito do pagamento de direitos autorais pelas empresas do editor.
Abstract: This thesis brings new perspectives on Monteiro Lobato?s publishing activities between 1918 and 1925, the period when he was at the head of publishing enterprises widely considered as revolutionary in Brazil?s history of book. Monteiro Lobato is regarded as a revolutionary publisher, among other reasons, for establishing a nationwide book distribution network and for paying high copyright rates. This thesis presents recently discovered documents regarding these publishing companies, and through this material analyzes in which way Lobato took publishing practices that were already known and in use at his time, changing their shape or adapting them in order to suit his companies needs and goals. This thesis investigates the development of Brazilian author and publisher roles, from the early 1800s until the first decades of the 20th century, focusing on the different attributes each author or publisher adopts as time evolves. This thesis also sustains that intellectuals played a fundamental role on birth and development of Lobato's nationwide book distribution network. Finally, publishing contracts that were unknown until this moment are transcribed and analyzed in order to present new data and hypotheses regarding copyright payments made by this publishers companies
Doutorado
Teoria e Critica Literaria
Doutor em Teoria e História Literária

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Medina, Grecia. « How to Get a Job in Book Publishing ». ScholarWorks@UNO, 2019. https://scholarworks.uno.edu/td/2701.

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There are many different doorways into the world of book publishing and it can be challenging, but there are choices that can make it easier. Aspiring publishers often have a hard time breaking into this world because they have no guide. This thesis will be a guide to traversing the different avenues into the world of publishing. Prospective publishers, editors, and writers will be provided with a landscape of what it’s like to work in book publishing. It will also cover the two different ways that people become publishers, an overview of the basic requirements that publishing houses look for in potential employees, and the basic process of what publishers do.

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Beaton, Angela Ann. « Publishing Public History : Publishing Options for Small Organizations ». Thesis, North Dakota State University, 2019. https://hdl.handle.net/10365/31545.

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Publishing books and catalogs has long been the domain of large museums and historical societies that have an equally large budget. While large organizations can commit vast amounts of time and resources to publishing, many small organizations cannot. Before recent technological advances, small museums and local history organizations were unable to participate in the publishing of books and catalogs easily. However, today, there are several viable options for these organizations to begin publishing. This research aims to highlight the ways that small organizations in the Upper Midwest have been utilizing technological advances and strategic partnerships to publish. Using these tools and partnerships, independently published books, catalogs, and other publications can be academically sound, including peer review, while also being affordable and easily created.

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Подоляка, Надія Степанівна, Надежда Степановна Подоляка, Nadiia Stepanivna Podoliaka et А. Фесенко. « Промоція книги на Лівобережній Україні (друга половина XIX - початок XX століття) ». Thesis, Сумський державний університет, 2017. http://essuir.sumdu.edu.ua/handle/123456789/64772.

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У статті розглянуто сферу рекламно-промоційної діяльності видавничих та книготорговельних підприємств на Лівобережній Україні кінця XIX – початку ХХ ст. Проаналізовано особливості реклами книжки того часу. Досліджено форми й засоби книговидавничого маркетингу. Охарактеризовано рекламні оголошення у періодиці та каталогах, а також елементи внутрішнього і зовнішнього оформлення книги. Виявлено основні тенденції в промоційному аспекті.
The article discusses the scope of advertising and promotional activities publishing and bookselling business in Left-Bank Ukraine late XIX – early XX century. The features of advertising books at that time. Studied the form and means of publishing marketing. Characterized advertisements in periodicals and catalogs, as well as elements of internal and external design of the book. The basic trends in the promotional aspect.

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Chiu, Jeong-Yeou. « Publishing and the book trade in Taiwan since 1945 ». Thesis, Aberystwyth University, 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.300810.

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Philippi, Simone. « International art book publishing Internationalisierungskonzepte deutscher Kunstbuchverlage seit 1990 / ». [Heidelberg] : Universität Heidelberg / Universitätsbibliothek, 2006.

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Bailey, Charles W. « Evolution of an Electronic Book : The Scholarly Electronic Publishing Bibliography ». University of Michigan Press, 2001. http://hdl.handle.net/10150/105451.

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The Scholarly Electronic Publishing Bibliography presents selected English-language articles, books, and other printed and electronic sources that are useful in understanding scholarly electronic publishing efforts on the Internet. Most sources have been published between 1990 and the present; however, a limited number of key sources published prior to 1990 are also included. Where possible, links are provided to sources that are freely available on the Internet. SEPB includes "Scholarly Electronic Publishing Resources," a selective directory of related Web sites, and the "Scholarly Electronic Publishing Weblog," a list of new resources. The primary version of SEPB is an HTML document; however, to facilitate printing, an Adobe Acrobat version of the bibliography is also available. This paper takes a detailed look at the development of the bibliography, and it presents cumulative use statistics for the period October 1996-December 2000.

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Steinbach-Hüther, Ninja. « La circulation du savoir africain : présence et reception de la littérature académique africaine en Allemagne et en France ». Thesis, Paris Sciences et Lettres (ComUE), 2017. http://www.theses.fr/2017PSLEE088.

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Bien que la globalisation culturelle laisse supposer qu'il soit possible de produire et de recevoir de façon égalitaire des informations partout dans le monde, les cartes du savoir sont en réalité caractérisées par un déséquilibre énorme. Le projet analyse ce phénomène en s’appuyant sur l‘exemple du transfert trilatéral de la littérature académique africaine en France et en Allemagne depuis les années cinquantes. D’une part, le but principal de ce projet est de relever la quasi totalité des livres et recueils universitaires en sciences sociales et humaines rédigés par des intellectuels africains et publiés dans des maisons d’édition allemandes et françaises. D’autre part, l’analyse des résultats quantitatives est basée sur une approche macro-perspective en s’appuyant sur les études qualitatives sur le sujet préexistantes. L’analyse quantitative et la classification des résultats ainsi que leur interprétation permettent actuellement d’obtenir des connaissances étonnantes, non seulement sur des continuités et discontinuités dans la publication de la littérature universitaire en provenance d’Afrique sur une période d‘environ soixante ans, mais également sur les profils géographiques, thématiques et temporels des maisons d’édition ainsi que sur leurs préférences personnelles, éditoriales et linguistiques. Grâce à la collection de données, le filtrage, le traitement ultérieur et la visualisation, nous pouvons alors comprendre quelle « Afrique scientifique » a finalement été transmise et importée, pour la période définie (1950-2012), à ces deux marchés du livre. Cette approche permet d’envisager de nouvelles hypothèses et interprétations pour l’analyse de la circulation du savoir africain, à l’instar des publications en sciences sociales et humaines. Une approche établie pour la recherche sur le franchissement culturel des frontières constitue le concept de transfert culturel. Pour ce travail, le concept fournit des approches théoriques et pratiques essentielles. En combinant différentes méthodes pour lesquelles les « digital humanities » ont été de plus en plus souvent sollicitées, l’approche méthodologique va vers une reconstruction complète du transfert, en utilisant aussi bien les analyses quantitatives que qualitatives
Even though international interconnectedness and globalization evoke the idea of being able to produce and receive knowledge equally all over the world, the maps of knowledge are unevenly distributed on a global scale. My dissertation project analyses this phenomenon by examining the trilateral, multidimensional transfer of African academic literature to Germany and France since the 1950s.The research interest of this project is to determine and organize the entire spectrum of publications from the social sciences and the humanities written by African authors and published in German and French publishing houses. The quantitative analysis on a macro level is based on already existing qualitative studies in the field. The quantitative analysis and the classification of the results give valuable knowledge about continuities and discontinuities in the publication of African academic literature over the span of six decades (1950-2012). The research further examines and elaborates upon geographical, thematic, and temporal profiles of the publishing houses as well as their personal, editorial, and linguistic preferences. By means of collecting, filtering, processing, and visualizing the data, it is possible to find out what kind of “academic Africa” has finally reached the two national book markets. This approach helps to identify new hypotheses and interpretations concerning the circulation of African knowledge in general through the specific example of academic literature from the social sciences and the humanities. Providing important theoretical and practical approaches for this project, the concept of cultural transfers is an established approach for analysing cultural border crossings between countries and regions. The methodological approach combines different methods and, for the data processing, includes examples from the digital humanities to realize an all-embracing reconstruction of the entire transfer process in both a quantitative and qualitative sense

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Allen, Robbie (Robbie C. ). « The dynamics of Internet publishing on the computer book industry ». Thesis, Massachusetts Institute of Technology, 2006. http://hdl.handle.net/1721.1/35116.

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Thesis (S.M.)--Massachusetts Institute of Technology, System Design and Management Program; and, (S.M.)--Massachusetts Institute of Technology, Dept. of Civil and Environmental Engineering, 2006.
Includes bibliographical references (p. 61-64).
The Internet has been a disruptive force for many industries, but perhaps none more so than in the publishing business. While many segments of the publishing industry have made attempts to use the Internet to augment or replace existing revenue sources, none has done as little with the Internet as book publishers. This thesis will examine the computer book niche of the publishing business, review various Internet publishing models that have been employed to date, and outline opportunities and challenges that computer book publishers should consider to stay viable in the Internet age. An analysis of various Internet publishing business models will be covered along with a discussion of how Internet publishing can facilitate better methods and processes for developing content.
by Robbie Allen.
S.M.

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Lawson, Alison. « The effects of ICT on the UK book publishing industry ». Thesis, University of Manchester, 2006. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.629578.

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Background The study considers the impact of technology as a force for change in the UK book publishing industry since the 1980s, examining the effects on systems, processes and products, roles, tasks and skills, and organisational structures. The industry is wide and diverse, dominated by a few major players, and may be split into those that are corporate and those that are independent. Purpose The purpose of the study is to demonstrate the considerable changes ICT has enabled and initiated on one of the UK's most significant and least researched industries. The results of the research will be on interest and practical use to managers in the industry. Sample A review of the literature concerning technological change in the workplace, and of the publishing industry in particular, is supported by the results of interviews conducted with six case-study publishers - three independent and three corporate, covering several sectors of the industry. The interviewees' roles covered editorial, production, marketing and sales functions. Design and method Following the literature review and an initial scoping discussion with a publishing employee with more than 10 years' experience, a questionnaire was drafted and piloted with three other publishing employees. A refined version of the questionnaire was then used in semi-structured interviews with employees at the case-study organisations. The interview data was sorted using MAXqda software and then used to illuminate discussion of the issues under study. Results The most significant changes were found to be to the processes of production and marketing, and to the tools used to complete tasks. Changes associated with use of the internet, print-on-demand technology and e-books were demonstrated to be significant issues for the industry in general and for individual publishers. The industry showed itself to be flexible and adaptable, such that its conservative and reactive nature was not considered to be problematic. The findings were analysed using several theories of management of technological change. Neither labour process nor socio-technical design were found to be appropriate analytical tools. While strategic choice was found to have an application, the industry's approach to management was a better fit with flexible specialisation. Conclusion The introduction and use of ICT in the UK book publishing industry has initiated significant change, and publishers prepare for this through maintaining a flexible, adaptable approach. Several issues for consideration by the industry are raised and, while publishers may tackle these individually, there is little attempt made to apply industry-wide solutions. The style of management is evolutionary and organic, owing much to flexible specialisation.

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Smith, Kenneth Clay. « The book as material instrument : London Literary Publishing, 1885-1900 / ». [Bloomington] : Indiana University, 2006. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3242277.

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Thesis (Ph.D.)--Indiana University, Dept. of English, 2006.
Title from PDF t.p. (viewed Nov. 11, 2008). Source: Dissertation Abstracts International, Volume: 67-11, Section: A, page: 4197. Adviser: Patrick Brantlinger.

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Young, Heather E. « More than a pretty good book idea : a self-publisher's perspective on development, marketing, and sales / ». Burnaby B.C. : Simon Fraser University, 2006. http://ir.lib.sfu.ca/handle/1892/2768.

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Thèses sur le sujet « History of Book Publishing »

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