Livres sur le sujet « E-MARKETERS »

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1

Jamison, Rick. Social media geek-to-geek : Practical insights for technology marketers. Mountain View, CA : Synopsys Press, 2011.

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2

Cashing in with content : How innovative marketers use digital information to turn browsers into buyers. Medford, N.J : Information Today/CyberAge Books, 2005.

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3

Paul, Wang, dir. Strategic database marketing. Lincolnwood, Ill., USA : NTC Business Books, 1994.

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4

Eisenberg, Bryan, et Jim Novo. The marketer's common sense guide to e-metrics : 22 benchmarks to understand the major trends, key opportunities, and hidden hazards your web logs uncover. [S.l.] : Future Now, Inc., 2002.

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5

Yeh, Judy. Little Black Book : A/E/C Marketers Desk Reference. Unknown Publisher, 2001.

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6

Andrade, Alex. E-Mail Persuasion Formula : The Art of Writing e-Mail That Turn Words into Money. Email Marketing for Internet Marketers and Entrepreneurs. Lulu Press, Inc., 2020.

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7

Smith, Paul, et Dave Chaffey. E-Marketer's Bundle. Elsevier Science & Technology, 2008.

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8

Setting up Ecommerce with Magneto for Profit : DIY Guide to Build, Run, and Optimize Your e-Commerce Store with Magneto for Internet Marketers and Online Entrepreneurs. Independently Published, 2022.

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9

Marketer's Guide to e-Commerce Strategy. Taylor & Francis Group, 2013.

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10

Edition, Marketing. Eat, Sleep, Growth Hacking, Repeat : Lined Notebook for Writing, Planning or Journaling/120 Pages/small Notebook/Gag Gift for Digital Marketers/Web Marketing/New Business Enterprises/e-Commerce Professional /Business and Economics///Notebook Business. Independently Published, 2020.

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11

Cecca, Luca Di, et Andrea Lisi. Taccuino Persuasivo : Appunti e Ispirazione per Imprenditori, Marketer e Copywriter. Independently Published, 2020.

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12

Campagna, Emanuele. Professione Internet Marketer : Scopri Come Diventare un Internet Marketer e Trasformare le Tue Passioni in Business Online. Independently Published, 2017.

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13

SINGH, Dr ANIMESH, Dr BHAWNA CHOUDHARY et Dr MANISHA GUPTA. TRANSFORMING BUSINESS THROUGH DIGITALIZATION. KAAV PUBLICATIONS, DELHI, INDIA, 2021. http://dx.doi.org/10.52458/9789391842390.2021.eb.

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The theme of this book “Transforming Business through Digitization‖ was chosen due to its relevance in the contemporary globalized world. The world is witnessing the pace of change of digitalization like never before the similar trend will be seen in future too. With integration of value chains and supply chains becoming a global imperative, the contribution of IT enabled services and digitalization has had great impact on Tran‘s nationalisation of businesses. The responsiveness in the value chains and in the larger supply chains will be the key to increasing the market share in future. The application of Artificial Intelligence has helped the stakeholders in value chains and supply chains in making informed & quick decisions. This has been made possible due to integrated and well organized businesses linkages leading to better storage, access and management of data. The increase digitalization and ability to track and capture data at different nodes in the value chain and supply chain will help the marketers understand the impact of various variables on the sales performance of various brands. The marketers have to work of ways to convince the stakeholders about the privacy of the data. In future there is a possibility of mixing compete data privacy with fluid artificial intelligence across the supply chain making business processes easier using the technology of block chains. The most important contribution of the digitalization in the supply chain may be seen in the area of sustainability and green initiatives. The may be made possible by the way of assessing the levels of reduction in exploitative and polluting systems and processes and making progressive modifications in those systems and processes. The book- ―transforming business through digitization‖ is an attempt to record Innovative and novel manuscripts, research-based articles, case studies, conceptual outcome-oriented business models, and practices from the innovative minds of researchers and academicians. The book encompasses twenty-four chapters with research-based perspectives in the area of e-commerce, digital governance, digital transaction platforms, business analytics, and digitalization in agriculture, digital marketing, block chain, nuero marketing, search engine marketing, UPIs, Search Engine Marketing, Digi-preneurship, and digital finance. The book can be read as a compendium of readings of digitization of business and industry.
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14

Zelley, Marc. 9 Su 10 Di MARKETER FANNO QUESTI ERRORI e Non Guadagnano. Independently Published, 2019.

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15

Sign-Up for Culture : The Arts Marketer's Guide to Building an Effective E-mail List. Patron Publishing, 2004.

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16

Wang, Paul, et Robert Jackson. Strategic Database Marketing. McGraw-Hill, 1998.

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17

(Editor), Michelle Paul, dir. Sign-Up for Culture : The Arts Marketer's Guide to Building an Effective E-mail List (Second Edition). Patron Publishing, 2007.

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18

Antonazzo, Cristiana. Agenda Del Marketer - LIMITED EDITION : Pianifica il Tuo Lavoro e la Tua Vita in un Unico Posto. Independently Published, 2020.

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19

Padovesi, Luigi. Crescita Personale : Raggiungi I Tuoi Obiettivi Personali e Lavorativi Migliorando Te Stesso. Include Mindset Da Online Marketer, PNL per il Successo e la Legge Dell'Attrazione. Independently Published, 2019.

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20

Freddi, Giacomo. Marketing Programmatico : L'Approccio Contro-Intuitivo Dei Marketer Professionisti per Generare una Massa Di Contatti Profilati Online, Farli Acquistare Da Te in Modo Naturale... e Programmare il Tuo Futuro... Independently Published, 2019.

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