Bibliographies thématiques / ATTITUDE OF INDIAN CUSTOMER

Littérature scientifique sur le sujet « ATTITUDE OF INDIAN CUSTOMER »

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Publié le 11 septembre 2023

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Articles de revues sur le sujet "ATTITUDE OF INDIAN CUSTOMER"

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Gupta, Piyush, Amit Sachan et Rajiv Kumar. « Different stages of the e-service delivery system process : belief–attitude–intention framework ». International Journal of Retail & ; Distribution Management 48, no 7 (7 mai 2020) : 687–706. http://dx.doi.org/10.1108/ijrdm-01-2019-0014.

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PurposeBased on social science theories of customer's action such as theory of planned behaviour, theory of reasoned action, and technology acceptance model, this paper adopts belief–attitude–intention model to study impact of perceived process-belief of different stages of e-service delivery system process (e-SDSP), i.e., searching process belief (SPB), agreement process belief (APB), fulfilment process belief (FPB) and after-sales service process belief (ASPB) on customer attitude and intention towards service providers. The study also focuses on the mediating effect of customer attitude on the relationship between process-beliefs of different stages of e-SDSP and their behavioural intention.Design/methodology/approachA quantitative method has been employed using data collected from 414 Indian e-retail customers. Structural equation modelling with bootstrap estimation is used to find the mediating effect of attitude.FindingsThe findings suggest that SPB and ASPB directly impact the customer attitude while APB and FPB directly impact the customer behavioural intention. The study also finds that customer attitude towards e-retailers fully mediates the effect of SPB and ASPB on the behavioural intention but there are no mediating effects for APB and FPB.Research limitations/implicationsThe sample used may not be generalizable for India, given its huge diversity and population. As the sample considers only Indian e-retail customers, this study may lack generalizability across countries.Originality/valueIn our knowledge, this study is the first step to conceptualize the process-oriented customer's perceived belief of different stages of e-SDSP and how these beliefs impact the customers' attitude and intention towards the e-retailers. The findings offer insight to managers on how they can create and cultivate customer happiness and positive behavioural intention by enhanced customer journey throughout the e-SDSP.
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Baranirani, B., et R. Kousalya. « A Study on Customer Attitude towards Online Cab Services with Special Reference to Madurai City ». ComFin Research 8, no 4 (1 octobre 2020) : 32–37. http://dx.doi.org/10.34293/commerce.v8i4.3317.

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The taxi space in India is heating up and has been seeing phenomenal growth in the past 6-7 years. An organized rental cab was introduced in the Indian market in 2004 with Meru cab service. It soon became popular among customers in metropolitan cities, but the actual revolution came in 2010 when app-based services started its operation. Soon the market became competitive, and consumers became more demanding. Now companies are using various strategies to bring more customers as well as to retain their old customers. The study of customer attitude is important for every cab service provider to get the maximum market share in the business. Customer attitude is a post dissonance of consumption activity influenced by various factors. To study the customer attitude towards online cab services, a sample of 150 respondents was selected in Madurai city. The purpose of the present study is to know the various factors influencing the customers while selecting a cab service. The study also focuses on the problems faced in online cab services, and also the future needs of the customers are also found. The study also reveals the most preferred online cabs by the customers.
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Dr.D.Rajasekar, Dr D. Rajasekar, et T. Hymavathi Kumari T.Hymavathi Kumari. « An Emperical Study on Customer Attitude Towards Bancassurance Indian Perspective ». International Journal of Scientific Research 3, no 5 (1 juin 2012) : 356–58. http://dx.doi.org/10.15373/22778179/may2014/112.

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Agarwal, Reeti. « Indian Customers’ Attitude Towards Bundling : A Basis for Classification and Targeting ». Global Business Review 19, no 2 (23 novembre 2017) : 510–31. http://dx.doi.org/10.1177/0972150917714116.

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The present study was undertaken to gain an insight into the Indian customers’ attitude towards bundling. Combination of household items and tourism services was found to be most likely to be purchased by customers in bundles. Price was found to be the most important factor in influencing the decision of the customer to purchase/not purchase the bundled offer. Using factor and cluster analysis, demographic characteristics of the customers most likely to respond positively to bundle offers have been identified. This information can be used by companies in framing their promotional and targeting strategies.
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Raman, Prashant. « Online Shopping Characteristics and Their Influence on Female Buying Behavior ». Journal of Electronic Commerce in Organizations 18, no 4 (octobre 2020) : 1–29. http://dx.doi.org/10.4018/jeco.2020100101.

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Female online shoppers in the Indian e-commerce industry are growing day by day and the online vendors need to understand their shopping habits to approach them in a better way. A conceptual model is proposed that extends the theory of planned behaviour (TPB) model with three additional constructs namely, trust, convenience, and customer service. The proposed model is examined by means of questionnaire responses collected from around 529 online shoppers. The study reveals that customer service has the major influence on the female's attitude to shop online and perceived behavioural control acts as the most influencing factor in female shoppers' willingness to buy online. The overall descriptive power of the proposed model has an R2 of 52% for female's willingness to use online shopping and an R2 of 46% for attitude towards online shopping. Since it is difficult to attract new shoppers and retain existing customers, excellent customer service can be the answer to the problems related to customer retention and customer loyalty in the online context.
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Murugan, Dr R. Thiru, Prof Dr N. Ganga Vidya et Dr S. Sundar. « Predictors of Customer Loyalty in Digital Banking among Indian Youth ». International Journal for Research in Applied Science and Engineering Technology 10, no 5 (31 mai 2022) : 745–54. http://dx.doi.org/10.22214/ijraset.2022.42344.

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Abstract: Loyalty is a highly priced term as the market has one, too many of the same kind mushrooming with a very small variant on the unique selling proposition. This delta variant in the banking industry is called Internet Banking. You could use the same from any geography at any time and on any holiday in any currency. Now this kind of convenience is available in all segments of the service industry globally. All we want to understand is the customer loyalty of the generation born after the introduction of digital banking services in India. This generation never experienced the transition from a train to plane, landline to mobile, automatic to robotic, cash to digicash. The research investigates which factors are essential to build loyalty among these youth and new generation customers using internet banking. A questionnaire was developed and distributed to 328 youth between age 18 and 25 years. They were identified using convenience sampling. The results show that, perceived Ease of use, Attitude, Trust has high impact on Customer loyalty in new generation of Internet banking users. Index Terms: Digital Banking, Customer Loyalty, Structural Equational Modelling
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Sherafudeen, Shehna, et Dr Debajani Sahoo. « Effect of Mobile Servicescape on Customer Engagement with Moderating Effect of Gender for Cab Booking Service ». International Journal of Recent Technology and Engineering (IJRTE) 11, no 2 (30 juillet 2022) : 21–28. http://dx.doi.org/10.35940/ijrte.b7048.0711222.

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A current transition to the mobile services from the websites has gained research attention mainly in the area of mobile servicescape and its corresponding effects on the consumer responses. The customer engagement in a sharing economy, post-covid, needs to be deeply analysed by the managers, to better engage the customers. The area of mobile servicescape is under-researched especially in growing econimies like India. The current paper proposes a model to understand the effect of Mobile servicescape on customer engagement mediated through customer attitude by considering gender to be a moderating variable in cab booking service context. Theory of reasoned action (TRA) used to understand customer attitude and Technology Acceptance Model (TAM) to deduce customer engagment. The cab hailing service which is met by stiff competition from competitors and the unorganised sector needs thorough understanding of the customer attitude in order to increase their engagement. Gender used to play very active role in different service consumption context that managers should look into and design their servicescape accordingly. The study results would provide practical suggestions to the App based transport industry to promote customers’ engagement behaviors and brand loyalty by designing proper mobile apps based on customers’ mobile -servicescape preferences.
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Rusyani, Erni, Rambabu Lavuri et Ardi Gunardi. « Purchasing Eco-Sustainable Products : Interrelationship between Environmental Knowledge, Environmental Concern, Green Attitude, and Perceived Behavior ». Sustainability 13, no 9 (21 avril 2021) : 4601. http://dx.doi.org/10.3390/su13094601.

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Due to eco-sustainable marketing practices, customer consciousness has increased the use of eco-sustainable goods in India. This provides new opportunities for businesses and researchers in terms of eco-sustainable behavior; however, the market analysis in India is weak. This study examines the factors that trigger consumers to purchase eco-sustainable products and the interrelationship between environmental knowledge (EK), environmental concern (EC), green attitude (GA), and perceived behavior control (PB) among Indian consumers. The data were collected from 514 respondents, using purposive and snowball sampling. Using IBM SPSS 23.0 software, we employed exploratory factor analysis, a homogeneity test, Pearson’s correlation, and multiple regression for a multicollinearity test for data analysis. The results revealed that EK, EC, and GA are positively related and strongly influence eco-friendly purchasing behavior. Moreover, EK and EC are the strongest determinants of PB for eco-friendly products. This research will help green marketers to develop new green strategies to increase sales volumes and build relationships with target green customers.
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Bashir, Irfan, et Chendragiri Madhavaiah. « Consumer attitude and behavioural intention towards Internet banking adoption in India ». Journal of Indian Business Research 7, no 1 (16 mars 2015) : 67–102. http://dx.doi.org/10.1108/jibr-02-2014-0013.

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Purpose – The purpose of this paper is to provide an insight into the determinants of the customers’ attitude and behavioural intention to use Internet banking services, paying special attention to the role of perceived risk, trust, enjoyment, website design and social influence. Design/methodology/approach – A research model grounded on the technology acceptance model (TAM) reflecting the effects of trust, perceived risk, perceived enjoyment, perceived website design and social influence on TAM constructs is proposed. The structural equation modelling technique is used to analyse a sample of 697 individual Internet banking users in India through an online survey. Findings – The results of data analysis confirm some of the hypotheses drawn from the literature. Consistent with some of the other studies, perceived usefulness, perceived ease of use, trust and perceived enjoyment are found to be immediate direct determinants of customers’ attitude towards using Internet banking. Attitude, perceived risk, perceived enjoyment and trust determine the customers’ behavioural intentions to use Internet banking. Although the direct effect of perceived website design is significant only on perceived ease of use, its indirect effects are significant on perceived usefulness, attitude and behavioural intentions. Furthermore, perceived enjoyment exerts both direct and indirect effects on perceived usefulness but exerts only direct effect on perceived ease of use. Research limitations/implications – Generalizability of the research is a practical limitation in consumer research studies and the present study is not an exception to that. The current study focused only on some technological, behavioural and attitudinal factors, and many customer-specific factors and other psychographic and behavioural factors such as cost, perceived value, service quality and satisfaction, which can provide more significant insight into the adoption process, are not a part of the scope of the study. Practical implications – This research specifies the implications in three perspectives, viz., theoretical, methodological and managerial. Furthermore, this study provides the practical recommendations to enhance customer trust and guidelines to reduce perceived risk. The most significant implication for the banking sector is that apart from offering useful and user-friendly services, they need to build a trusting relationship with customers. Originality/value – This study extends existing body of Internet banking literature by incorporating trust and risk perceptions. The effects of website design and perceived enjoyment on Internet banking acceptance have been examined and were found to be significant in the Indian context. In addition, it enables us to contribute to the current literature on the emerging Indian Internet banking services (IBS) market, which is largely under-researched.
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Kaur, Amandeep, et Garima Malik. « Examining factors influencing Indian customers’ intentions and adoption of internet banking : Extending TAM with electronic service quality ». Innovative Marketing 15, no 2 (12 juin 2019) : 42–57. http://dx.doi.org/10.21511/im.15(2).2019.04.

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This study conceptualizes and tests an integrative research model based on extended technology acceptance model (TAM) by integrating electronic service quality to strengthen the customer behavioral intention mediated through brand attitude in the context of e-banking in India. This study applies the cognitive, affective, and conative sequence to measure the antecedents and results of electronic service quality. The study has gathered a total of 455 usable responses by self-administered questionnaire through convenience sampling from young employed graduates aged between 16 and 29 years. Structural equation modelling techniques have been applied to the data and the results have provided that dimensions of electronic service quality model (customer service, web design, assurance, preferential treatment, information provision) relate to the electronic service quality. Electronic service quality and perceived usefulness significantly build customer attitude and intention to use internet banking services. However, against the TAM postulation, perceived ease of use does not influence customer’s intention to adopt internet banking service.
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Thèses sur le sujet "ATTITUDE OF INDIAN CUSTOMER"

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Maggon, Mohita. « Customer satisfaction, relationship share and customer attitude in context of customer relationship management : a study of Indian hotels ». Thesis, IIT Delhi, 2016. http://localhost:8080/iit/handle/2074/7230.

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Phillips-Orban, Jill. « Are students customers ? : a study of freshman students' perceptions on customer service ». Virtual Press, 1996. http://liblink.bsu.edu/uhtbin/catkey/1020178.

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The purpose of this study was to investigate the role of customer service in higher education. Student perceptions of customer service were collected and examined through a survey instrument developed for this study. Two-hundred and seven participants completed the survey resulting in a 23% return rate.Freshmen students at Ball State perceive themselves to be customers entitled to a high quality service through both service areas and academic departments of a university. Results from the survey showed that a majority of the students believe they are the most important group of people at a university. In addition, over 90% believe a university's purpose is to serve students. Students reported they have experienced courteous and personalized service in both academic departments and service areas of a university. They also stated that customer service wasequally important in both academic and service areas of a university.When describing positive and negative interactions between faculty and staff, students' responses varied greatly. About half of the respondents reported experiencing positive interactions with both faculty and staff, while the other half, experienced negative interactions with both faculty and staff. When discussing negative interactions with both faculty and staff, some of the common themes included: rudeness, being treated like a child, individuals not knowing their names, and not having time to help them. On the contrary, the common themes with positive interactions included: politeness, being treated with respect, knowing names of the students and helpfulness.
Department of Secondary, Higher, and Foundations of Education
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Naidoo, Suraya. « Attitudes and perceptions of marriage and divorce among Indian Muslim students ». Thesis, Rhodes University, 2001. http://hdl.handle.net/10962/d1003077.

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This study explores the question of religion and ethnicity as a source of family diversity and ideology. An ideal-typical "traditional Muslim family ideology" was developed and tested. Eight Indian Muslim students at Rhodes University were asked about their attitudes and perceptions of marriage and family life, to determine the particular type of family ideology that these students embraced. Family-related issues such as marriage; the division of labour; gender roles; the extended family system; divorce; and polygamy were addressed. On the basis of the research results, it was found that these students largely adopted the "traditional Muslim family ideology". Religion and ethnicity were found to play an important role, in the make-up of these students' perception of marriage and family life, and a strong preference for the extended family was shown.
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Everling, Kelly B. « An attitudinal study of the relationship between practitioners and their clients in Indianapolis, Indiana, public relations agencies ». Virtual Press, 2006. http://liblink.bsu.edu/uhtbin/catkey/1337193.

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While many publications comment on successful relationships, it was necessary to specifically analyze the relationship between public relations practitioners and their clients. Using traits gathered in the literature review, the researcher prepared a Q study to identify, "Which relationship traits do agency representatives and client counterparts find most important?"Subjects included principals of agencies listed in the 2004 Indianapolis Business Journal's "Book of Lists," and their clients. Each respondent ranked the Q statements two times, once reflecting their own attitudes and another reflecting the attitudes of their counterpart.Of the twelve traits studied, eight were ranked as highly important to participants. Also, the researcher surmised that clients better understand their relationships, ranking three of five traits as highly important when assuming their counterparts' roles. In contrast, agency partners ranked two of the five traits that their counterparts found highly important.
Department of Journalism
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O'Donnell, Deborah D. « Membership satisfaction of the Wellness Council of Northwest Indiana ». Virtual Press, 1993. http://liblink.bsu.edu/uhtbin/catkey/865954.

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The purpose of this study was to identify the satisfaction from services received by businesses as members of Wellness Councils. All 105 members of the Wellness Council of Northwest Indiana were invited to participate in the survey. Fifty four (51%) participants completed and returned the survey on satisfaction levels.The instrument was developed to measure member satisfaction with the services provided by the Wellness Council of Northwest Indiana. The member organizations rated the council on a 5 point scale, with 5 being the highest possible score.A two way analysis of variance was conducted to identify differences in satisfaction by size and organization purpose; profit and nonprofit.The least satisfied group was the large for profit, while the most satisfied group was the large nonprofit group. Small for profit member organizations were slightly more satisfied than small not for profit organizations.Satisfaction did vary by size and organization, but in general, members were mostly satisfied with their participation in the Wellness Council of Northwest Indiana.Also, four open ended questions were asked, to allow the members to elaborate on other areas of interests or concerns. These results showed that members were interested in the following 2 areas: 1. education, 2. networking.Future research should include quantitative methodology that examines the meanings behind many of the narrative comments from the study. Future instruments should also include specific areas of satisfaction mentioned in the narrative responses.
Institute for Wellness
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Van, La Khanh, et khanh van la@rmit edu au. « Customer Loyalty in Web-based Retailing ». RMIT University. Management, 2006. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20070108.150426.

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E-commerce is increasingly recognised as an integrated, rather than independent, part of the retail industry. As online competition grows and online marketing activities intensify, the importance of customer loyalty in e-retailing has also taken central stage in marketing research. This study explores the nature and characteristics of e-loyalty and its direct and indirect antecedents. Drawing from the literature on customer loyalty in the traditional, offline business context, it contends that e-loyalty is determined primarily by the quality of the relationship between an Internet retailer and its customers, and the customers' overall satisfaction with the retailer. Relationship quality, in turn, is influenced by the levels of perceived safety, trust and commitment that customers have in relation to their retailer, while service quality, Web site quality and value perception contribute to overall customer satisfaction in this context. Thus, relationship quality and overall satisfaction mediate the relationship between e-loyalty and its indirect predictors. To test these relationships, over 500 customers of four Australian Internet retailers were surveyed online. The questionnaire contains 92 indicators that have been either employed in prior research, or newly developed based on existing theory. These indicators were first factor analysed to determine the underlying dimensions of the research constructs. The relationships between these constructs were subsequently tested using structural equation modelling (SEM). In general, most hypothesised relationships were well supported, suggesting a consistency in the relationships between these constructs across online and offline settings. To this extent, the results indicate that existing offline marketing theories can provide a platform to create a body of knowledge pertinent to Web-based marketing. The results of the analysis, however, also show that not all hypothesised relationships could be upheld. Also, the findings indicate that the dimensionality of some constructs differs, to varying degrees, from what is reported in prior studies. These suggest that online consumer perception and behaviour are likely to differ, in some way, from those in the offline context, signalling a need for more context-specific research into this domain. On the whole, the study confirms the existence and benefits of customer loyalty in online retailing. In addition, it identifies four underlying dimensions of e-loyalty. Dimension 1 comprises behaviours commonly cited as the most prominent and beneficial indicators of customer loyalty (such as repurchase behaviour and word-of-mouth communication). Dimension 2 reflects the level of attachment that loyal customers feel towards their retailers. Dimension 3 indicates customer willingness to adjust their consumption patterns in favour of the retailer's range of offerings. The last dimension is related to customer willingness to move beyond a pure buyer-seller relationship, and to engage in partner-like behaviours (e.g., tolerating mistakes and providing feedback). With regard to relationships between the research constructs, the SEM results confirm that service quality, web site quality, and value perception are major predictors of overall satisfaction, while trust and commitment, but not safety perception, are antecedents of relationship quality. E-loyalty is not found to be significantly affected by overall satisfaction, whereas relationship quality only has a slightly noticeable impact on this construct. The findings thus fail to support the notion that customer satisfaction and relationship quality are two major antecedents of e-loyalty. The results also do not support the speculation that satisfaction and relationship quality are the main mediators of the relationship between e-loyalty and its primary antecedents. On the contrary, e-loyalty is found to be influenced directly by customer commitment, value perception and service quality, and indirectly by Web site quality, safety perception and trust. With online shopping growing in popularity, insights into the dimensionality of e-loyalty, as well as the factors that engender e-loyalty, can provide a useful framework on which appropriate marketing strategies could be developed to enhance the loyalty of online shoppers. To this extent, findings from this research are meaningful not only for marketing academics but, also, for Internet retailers.
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Wethereld, Anthony. « Does the computer helpdesk vocational training course change attitude about customer service ? » Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2003. https://ro.ecu.edu.au/theses/1288.

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The purpose of this research was to determine whether The Computer Helpdesk vocational computing course, in conjunction with The Virtual Workplace simulation computer program, changed attitude about customer service. Thirty-seven adult female students at Fujairah Women's College of the Higher Colleges of Technology in the United Arab Emirates took part in the study. To assess possible attitude change, a combination of observation, interview and survey techniques were used. The Likert scale customer service attitude survey, which measured beliefs and perceptions about customer service, fanned the primary data gathering instrument. Qualitative and quantitative data were triangulated, and quantitative results were analysed using MANOVA. Results suggest strongly that the combination of the Computer Helpdesk course and the Virtual Workplace simulation program generally did not change attitude about customer service, however some degree or amount of attitude change in some subjects was detected.
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Deslandres, Dominique. « Attitude de Marie de l'Incarnation à l'égard des amerindiens ». Thesis, McGill University, 1985. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=63138.

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Seock, Yoo-Kyoung. « Analysis of Clothing Websites for Young Customer Retention based on A Model of Customer Relationship Management via the Internet ». Diss., Virginia Tech, 2003. http://hdl.handle.net/10919/11053.

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In today's era of intense competition for acquiring and retaining customers, customer retention has become a major issue and a key objective in modern retailing. With the emergence of new information technologies, the Internet offers new possibilities for customer retention through the management of relationships between marketers and consumers. Little empirical research has addressed the role of Internet websites in retaining customers for particular brands or at particular stores. The purpose of this research was to determine the effects of the attitudes of a sample of young consumers aged 18 to 22 toward their favorite websites on intentions to purchase through the Internet and channels other than Internet clothing websites. The data were collected using an online survey with a structured questionnaire. The subjects of the study were 414 male and female undergraduate and graduate students at Virginia Tech and The Ohio State University, who were aged 18 to 22 and non-married. Several hypotheses were put forward and results except for one hypothesis were supported. Factor analysis, cluster analysis, factorial MANOVA, canonical correlation analysis, multiple regression, path analysis, and t-tests were employed to test the research hypotheses on the relationships among the variables. The factorial MANOVA results showed that shopping orientation and previous online shopping experience affected the evaluation of general clothing website characteristics, as well as the evaluation of favorite clothing websites. The canonical correlation results revealed that the product information, customer service, and navigation factors represented the favorite clothing website characteristics and were well predicted by the same constructs of the general clothing website characteristics. The path analysis revealed that attitudes toward favorite clothing websites were positively related to intentions to search for information at favorite clothing websites, and that intentions to search for information at those websites were positively related to intentions to purchase from those websites as well as from channels other than Internet clothing websites. Attitudes toward favorite clothing websites were directly and positively related to intentions to purchase clothing items from favorite clothing websites, and were not directly related to intentions to purchase clothing items from channels other than Internet clothing websites. The results also showed that shopping orientation affected intentions to search for information on one hand, and intentions to purchase clothing items from favorite clothing websites on the other. The online information search and purchase groups were significantly different in their intentions to purchase clothing items from their favorite clothing websites. From the results of the present research, it is concluded that Internet websites play a pivotal role in forming consumers� attitude toward the websites, which eventually lead to their information search and purchase intention from the websites. In addition, consumers' online information search intentions influence their purchase intention at channels other than Internet. Thus, by establishing effective websites, marketers can retain their customers through multiple channels including the Internet, brick-and-mortar stores, and catalogs.
Ph. D.
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Matthew, Mulamootil Ronnie Bolls Paul David. « Model ethnicity and product class involvement white Americans' attitude toward advertisements featuring Asian-Indian models / ». Diss., Columbia, Mo. : University of Missouri--Columbia, 2007. http://hdl.handle.net/10355/4958.

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The entire thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file; a non-technical public abstract appears in the public.pdf file. Title from PDF of title page (University of Missouri--Columbia, viewed on September 14, 2009). Thesis advisor: Dr. Paul Bolls. Includes bibliographical references.
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Livres sur le sujet "ATTITUDE OF INDIAN CUSTOMER"

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Settar, S. Inviting death : Indian attitude towards the ritual death. Leiden : Brill, 1989.

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Varma, Pavan K. Being Indian : Inside the real India. London : William Heinemann, 2005.

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Humayun, Khan, et Lena Ragade Gupta. Architecture and attitude : A contemporary Indian perspective. New Delhi : Rupa, 2015.

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Arora, M. Customer orientation and the Indian automobile industry. Oxford : Oxford Brookes University, 1998.

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1960-, Uppal R. K., dir. Customer relationship management in Indian banking industry. New Delhi : New Century Publications, 2008.

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Indian retales : Insight of an Indian retailer. New Delhi : Unicorn Books, 2010.

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Amist, Aparajita D. SERVQUAL Model and Customer satisfaction of services-Indian Telecom. Saarbrücken : LAP LAMBERT Academic Publishing, 2017.

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Sonal, Kureshi. Comprehensive analysis of exclusive brand store customer in Indian market. Ahmedabad : Indian Institute of Management, 2007.

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Gee, Jeff. The winner's attitude : Using the switch method to change how you deal with difficult people and get the best out of any situation at work. New York : McGraw-Hill, 2006.

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Sikand, Yoginder. Voices against terror : Indian ulema on Islam, jihad, and communal harmony. Mumbai : Vikas Adhyayan Kendra, 2010.

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Chapitres de livres sur le sujet "ATTITUDE OF INDIAN CUSTOMER"

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Prayag, Girish. « Customer motivation, attitude and beliefs ». Dans The Routledge Handbook of Hospitality Marketing, 294–303. New York : Routledge, 2018. : Routledge, 2017. http://dx.doi.org/10.4324/9781315445526-24.

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Mishra, Jyoti, et Vibha Attri. « Political opinion and attitude ». Dans Women Voters in Indian Elections, 133–50. London : Routledge India, 2021. http://dx.doi.org/10.4324/9781003094432-7.

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Matulich, Erika, Diana L. Haytko et Katen Amin. « Multiple Attitude Functions Served by Products : Consumer Behavior Implications ». Dans Marketing, Technology and Customer Commitment in the New Economy, 226. Cham : Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-11779-9_80.

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Singh, Satyendra. « Attitude of Indian Consumers toward Wine : Pleasure versus Prescription ». Dans Business Practices in Emerging and Re-Emerging Markets, 119–32. New York : Palgrave Macmillan US, 2008. http://dx.doi.org/10.1057/9780230611016_6.

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Dasgupta, Kamalika, et Indrani Dasgupta. « Factors Triggering Panic Buying Behaviour among Indian Consumers during COVID-19 Pandemic ». Dans Sustainable Marketing and Customer Value, 95–105. London : Routledge, 2022. http://dx.doi.org/10.4324/9781003173311-10.

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Birdie, Arvind K. « The Indian Hospitality Sector is in a Flux : Changing Trends That Respond To The New Customer ». Dans The Indian Hospitality Industry, 61–83. Oakville, ON, Canada ; Waretown, NJ, USA : Apple Academic Press, 2017. | Series : : Apple Academic Press, 2017. http://dx.doi.org/10.1201/9781315225449-4.

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Tripathi, Gaurav, et Kartik Dave. « Service Quality and Customer Experience : The Key to Building Sustainable Competitive Advantage in Fine Dine Restaurants ». Dans The Indian Hospitality Industry, 195–225. Oakville, ON, Canada ; Waretown, NJ, USA : Apple Academic Press, 2017. | Series : : Apple Academic Press, 2017. http://dx.doi.org/10.1201/9781315225449-9.

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Balakumar, V., et C. Swarnalatha. « Memetic Framework Application—Analysis of Corporate Customer Attitude in Telecom Sector ». Dans Advances in Intelligent Systems and Computing, 193–200. New Delhi : Springer India, 2014. http://dx.doi.org/10.1007/978-81-322-2135-7_22.

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Agarwal, Srishti, Priyanka Kokatnur et Ajitha Prabhakar. « A Study to Understand the Behaviour of Indian Consumers towards the Sustainable Attributes of Hotel Industry ». Dans Sustainable Marketing and Customer Value, 160–66. London : Routledge, 2022. http://dx.doi.org/10.4324/9781003173311-16.

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Ganguly, Ajay Kumar, et Subrata Chattopadhyay. « A Study on the Consumers' Satisfaction of FinTech Solutions Provided by an Indian Major Bank during COVID Times ». Dans Sustainable Marketing and Customer Value, 41–56. London : Routledge, 2022. http://dx.doi.org/10.4324/9781003173311-5.

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Actes de conférences sur le sujet "ATTITUDE OF INDIAN CUSTOMER"

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Karthikeyan, K. P., H. Simha et H. Priyadarshan. « Time optimal attitude control of 3D pendulum ». Dans 2016 Indian Control Conference (ICC). IEEE, 2016. http://dx.doi.org/10.1109/indiancc.2016.7441106.

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Krishna, Gutha Jaya, Vadlamani Ravi, Bheemidi Vikram Reddy, Mohammad Zaheeruddin, Harshal Jaiswal, P. Sai Ravi Teja et Rohit Gavval. « Sentiment Classification of Indian Banks' Customer Complaints ». Dans TENCON 2019 - 2019 IEEE Region 10 Conference (TENCON). IEEE, 2019. http://dx.doi.org/10.1109/tencon.2019.8929703.

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Purnomo, Ratih Hurriyati et Heny Hendrayati. « Indonesian Customer Attitude Towards Green Hotels ». Dans 5th Global Conference on Business, Management and Entrepreneurship (GCBME 2020). Paris, France : Atlantis Press, 2021. http://dx.doi.org/10.2991/aebmr.k.210831.035.

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Ailneni, Sanketh. « GPS aided attitude and heading reference system using MEMS sensors ». Dans 2016 Indian Control Conference (ICC). IEEE, 2016. http://dx.doi.org/10.1109/indiancc.2016.7441167.

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Nayak, Manish Kumar, et Sukumar Srikant. « Geometric Attitude Control of Rigid Body with State Constraints ». Dans 2019 Fifth Indian Control Conference (ICC). IEEE, 2019. http://dx.doi.org/10.1109/indiancc.2019.8715639.

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Khirsaria, Nipen M., et Shashi Ranjan Kumar. « Nonlinear Spacecraft Attitude Control Design Using Modified Rodrigues Parameters ». Dans 2021 Seventh Indian Control Conference (ICC). IEEE, 2021. http://dx.doi.org/10.1109/icc54714.2021.9703175.

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Kumar, S. Arun, Rakesh Warier et Srikant Sukumar. « Adaptive tracking of position and attitude of a underwater rigid-body ». Dans 2017 Indian Control Conference (ICC). IEEE, 2017. http://dx.doi.org/10.1109/indiancc.2017.7846513.

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Saini, Vikram Kumar, et Dipak Kumar Giri. « Spacecraft Attitude Control using NSTSM and RW Desaturation via Magnetorquer ». Dans 2022 Eighth Indian Control Conference (ICC). IEEE, 2022. http://dx.doi.org/10.1109/icc56513.2022.10093376.

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Maadani, Mohammad, et Eric A. Butcher. « Distributed Control of Rigid Body Reduced Attitude : Synchronization and Balancing ». Dans 2019 Sixth Indian Control Conference (ICC). IEEE, 2019. http://dx.doi.org/10.1109/icc47138.2019.9123229.

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Sharma, Manmohan, et Indrani Kar. « Attitude Stabilization of a Rigid Body with Communication Time Delay ». Dans 2021 Seventh Indian Control Conference (ICC). IEEE, 2021. http://dx.doi.org/10.1109/icc54714.2021.9703129.

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Rapports d'organisations sur le sujet "ATTITUDE OF INDIAN CUSTOMER"

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Squiers, Linda, Mariam Siddiqui, Ishu Kataria, Preet K. Dhillon, Aastha Aggarwal, Carla Bann, Molly Lynch et Laura Nyblade. Perceived, Experienced, and Internalized Cancer Stigma : Perspectives of Cancer Patients and Caregivers in India. RTI Press, avril 2021. http://dx.doi.org/10.3768/rtipress.2021.rr.0044.2104.

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Cancer stigma may lead to delayed diagnosis and treatment, especially in low- and middle-income countries. This exploratory, pilot study was conducted in India to explore the degree to which cancer stigma is perceived, experienced, and internalized among adults living with cancer and their primary caregivers. We conducted a survey of cancer patients and their caregivers in two Indian cities. The survey assessed perceived, experienced, and internalized stigma; demographic characteristics; patient cancer history; mental health; and social support. A purposive sample of 20 cancer survivor and caregiver dyads was drawn from an ongoing population-based cohort study. Overall, 85 percent of patients and 75 percent of caregivers reported experiencing some level (i.e., yes response to at least one of the items) of perceived, experienced, or internalized stigma. Both patients (85 percent) and caregivers (65 percent) perceived that community members hold at least one stigmatizing belief or attitude toward people with cancer. About 60 percent of patients reported experiencing stigma, and over one-third of patients and caregivers had internalized stigma. The findings indicate that fatalistic beliefs about cancer are prevalent, and basic education about cancer for the general public, patients, and caregivers is required. Cancer-related stigma in India should continue to be studied to determine and address its prevalence, root causes, and influence on achieving physical and mental health-related outcomes.
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