Literatura académica sobre el tema "Negative purchase intent"
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Artículos de revistas sobre el tema "Negative purchase intent"
Han, Jung Ah, Elea McDonnell Feit y Shuba Srinivasan. "Can negative buzz increase awareness and purchase intent?" Marketing Letters 31, n.º 1 (28 de noviembre de 2019): 89–104. http://dx.doi.org/10.1007/s11002-019-09501-y.
Texto completoColicev, Anatoli, Ashwin Malshe, Koen Pauwels y Peter O'Connor. "Improving Consumer Mindset Metrics and Shareholder Value through Social Media: The Different Roles of Owned and Earned Media". Journal of Marketing 82, n.º 1 (enero de 2018): 37–56. http://dx.doi.org/10.1509/jm.16.0055.
Texto completoLubis, M. Faisal Ridho, Endang Sulistya Rini y Fadli . "The Effect of Promotion, Perceived Ease of Use, and Perceived Usefulness on Purchase Decisions of Bni Tapcash E-Toll Cards and the Intention to Purchase as an Intervening Variable (Case Study on MKTT Toll Road Users)". International Journal of Research and Review 9, n.º 8 (10 de agosto de 2022): 258–74. http://dx.doi.org/10.52403/ijrr.20220823.
Texto completoSuzuki, Takashi, Taro Oishi, Hisashi Kurokura y Nobuyuki Yagi. "Which Aspects of Food Value Promote Consumer Purchase Intent after a Disaster? A Case Study of Salmon Products in Disaster-Affected Areas of the Great East Japan Earthquake". Foods 8, n.º 1 (4 de enero de 2019): 14. http://dx.doi.org/10.3390/foods8010014.
Texto completoSyaidatina Aisyah, Nabilla. "Pengaruh Manfaat, Kemudahan Penggunaan, dan Risiko yang Dirasakan Terhadap Keputusan Pembelian Aktual pada Aplikasi Bibit". COMSERVA Indonesian Jurnal of Community Services and Development 2, n.º 12 (25 de abril de 2023): 2942–51. http://dx.doi.org/10.59141/comserva.v2i12.709.
Texto completoPinsuwan, Ammaraporn, Suntaree Suwonsichon, Penkwan Chompreeda y Witoon Prinyawiwatkul. "Sensory Drivers of Consumer Acceptance, Purchase Intent and Emotions toward Brewed Black Coffee". Foods 11, n.º 2 (11 de enero de 2022): 180. http://dx.doi.org/10.3390/foods11020180.
Texto completoCordova, Wilson. "INVESTIGATING THE INFLUENCE OF INSTAGRAM MARKETING ON MILLENNIAL PURCHASE DECISIONS". EUrASEANs: journal on global socio-economic dynamics, n.º 2(45) (30 de marzo de 2024): 262–70. http://dx.doi.org/10.35678/2539-5645.2(45).2024.262-270.
Texto completoGrewal, Lauren, Andrew T. Stephen y Nicole Verrochi Coleman. "When Posting About Products on Social Media Backfires: The Negative Effects of Consumer Identity Signaling on Product Interest". Journal of Marketing Research 56, n.º 2 (14 de enero de 2019): 197–210. http://dx.doi.org/10.1177/0022243718821960.
Texto completoHoque, Mohammed Ziaul y Md Nurul Alam. "Consumers' knowledge discrepancy and confusion in intent to purchase farmed fish". British Food Journal 122, n.º 11 (4 de mayo de 2020): 3567–83. http://dx.doi.org/10.1108/bfj-01-2019-0021.
Texto completoGurdian, Cristhiam E., Damir D. Torrico, Bin Li, Georgianna Tuuri y Witoon Prinyawiwatkul. "Effect of Informed Conditions on Sensory Expectations and Actual Perceptions: A Case of Chocolate Brownies Containing Edible-Cricket Protein". Foods 10, n.º 7 (25 de junio de 2021): 1480. http://dx.doi.org/10.3390/foods10071480.
Texto completoTesis sobre el tema "Negative purchase intent"
Atouati, Samed. "Du texte aux chiffres : La NLP pour la prédiction des actifs financiers". Electronic Thesis or Diss., Institut polytechnique de Paris, 2022. http://www.theses.fr/2022IPPAT026.
Texto completoThe goal of the thesis is to investigate whether natural language data can be useful in better understanding the relationships between the public and the companies, as well as the public and the stock market price changes. In order to do so, we investigate natural language data derived from various sources: Twitter, company filings, and Reddit. We show case promising results for some sources, while others happen to have limited use as far as stock price changes go. Although they remain relevant for understanding public’s reactions to company scandals
Capítulos de libros sobre el tema "Negative purchase intent"
Koshksaray, Amir Abedini y Elnaz Nabizadeh. "Internet Advertising Pleasure and Purchase Intention". En Brand Culture and Identity, 716–35. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-7116-2.ch039.
Texto completoElangovan, D. y V. Subedha. "Product Review Based on Machine Learning Algorithms". En Advances in Parallel Computing. IOS Press, 2021. http://dx.doi.org/10.3233/apc210048.
Texto completoSorce, Patricia, Victor Perotti y Stanley Widrick. "Online Shopping for Positive and Negative Reinforcement Products". En The Social and Cognitive Impacts of e-Commerce on Modern Organizations, 1–14. IGI Global, 2004. http://dx.doi.org/10.4018/978-1-59140-249-7.ch001.
Texto completoWakefield, Robin L. y Dwayne Whitten. "Examining User Perceptions of Third-Party Organizations Credibility and Trust in an E-Retailer". En Information Security and Ethics, 2814–29. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-937-3.ch188.
Texto completoWakefield, Robin L. y Dwayne Whitten. "Examining User Perceptions of Third-Party Organizations Credibility and Trust in an E-Retailer". En End-User Computing, 1637–51. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-945-8.ch112.
Texto completoShareef, Mahmud A., Vinod Kumar y Uma Kumar. "Control Mechanism of Identity Theft and Its Integrative Impact on Consumers' Purchase Intention in E-Commerce". En Analyzing Security, Trust, and Crime in the Digital World, 121–61. IGI Global, 2014. http://dx.doi.org/10.4018/978-1-4666-4856-2.ch007.
Texto completoSharma, Sushil K. y Jatinder N. D. Gupta. "Adverse Effects of E-Commerce". En The Economic and Social Impacts of E-Commerce, 33–49. IGI Global, 2003. http://dx.doi.org/10.4018/978-1-59140-043-1.ch003.
Texto completoDixit, Saurabh Kumar. "eWOM Marketing in Hospitality Industry". En Advances in Marketing, Customer Relationship Management, and E-Services, 266–80. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-5225-0332-3.ch014.
Texto completoActas de conferencias sobre el tema "Negative purchase intent"
Atouati, Samed, Xiao Lu y Mauro Sozio. "Negative Purchase Intent Identification in Twitter". En WWW '20: The Web Conference 2020. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3366423.3380040.
Texto completoParker, Kevin, Philip Nitse y Albert Tay. "The Impact of Inaccurate Color on Customer Retention and CRM". En InSITE 2009: Informing Science + IT Education Conference. Informing Science Institute, 2009. http://dx.doi.org/10.28945/3333.
Texto completoBoth, Lilly Elisabeth. "WILLINGNESS TO SHARE PERSONAL INFORMATION". En International Psychological Applications Conference and Trends. inScience Press, 2021. http://dx.doi.org/10.36315/2021inpact096.
Texto completoبن داود, أسية. "-Marketing in The Corona Pandemic and its Role in Activating E-Commerce in Algeria". En I . I N T E R N A T I O N A L R E S E A R C H C O N G R E S S F O R E C O N O M I C A N D A D M I N I S T R A T I V E S T U D I E S. Rimar Academy, 2022. http://dx.doi.org/10.47832/economiccongress1-8.
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