Artículos de revistas sobre el tema "Marketing social – Italie"
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Berriche, Amira, Dominique Crié y Michel Calciu. "Une Approche Computationnelle Ancrée : Étude de cas des tweets du challenge #Movember en prévention de santé masculine". Décisions Marketing N° 112, n.º 4 (25 de enero de 2024): 79–103. http://dx.doi.org/10.3917/dm.112.0079.
Texto completoBattilani, Patrizia y Giuliana Bertagnoni. "The use of social networks in marketing: the Italian co-operative experience". Journal of Historical Research in Marketing 7, n.º 1 (16 de febrero de 2015): 31–57. http://dx.doi.org/10.1108/jhrm-10-2013-0060.
Texto completoHarjoto, Maretno Agus y Fabrizio Rossi. "Religiosity, female directors, and corporate social responsibility for Italian listed companies". Journal of Business Research 95 (febrero de 2019): 338–46. http://dx.doi.org/10.1016/j.jbusres.2018.08.013.
Texto completoCzinkota, Michael, Hans Rüdiger Kaufmann, Gianpaolo Basile y Maria Antonella Ferri. "For-Benefit Company (fBComp): An innovative social-business model. The Italian case". Journal of Business Research 119 (octubre de 2020): 377–87. http://dx.doi.org/10.1016/j.jbusres.2018.12.022.
Texto completoMarino, Vittoria, Riccardo Resciniti y Mario D’Arco. "It’s all about marketing! Exploring the social perception in the Italian context". Italian Journal of Marketing 2020, n.º 1 (10 de febrero de 2020): 7–23. http://dx.doi.org/10.1007/s43039-020-00004-7.
Texto completoDi Vittorio, Arianna. "The Role of Territorial Promotion Agencies in the Creation of a Valuable Tourist Experience. An Italian Case History". European Scientific Journal, ESJ 14, n.º 29 (31 de octubre de 2018): 106. http://dx.doi.org/10.19044/esj.2018.v14n29p106.
Texto completoGregori, Gian Luca, Chiara Ancillai, Federica Pascucci y Sara Bartoloni. "Are SMEs 'cutting corners' on social media marketing An exploratory study in the Italian context". International Journal of Internet Marketing and Advertising 13, n.º 4 (2019): 302. http://dx.doi.org/10.1504/ijima.2019.10025027.
Texto completoBartoloni, Sara, Chiara Ancillai, Federica Pascucci y Gian Luca Gregori. "Are SMEs 'cutting corners' on social media marketing An exploratory study in the Italian context". International Journal of Internet Marketing and Advertising 13, n.º 4 (2019): 302. http://dx.doi.org/10.1504/ijima.2019.103460.
Texto completoTarsi, Elena y Diletta Vecchiarelli. "Superare il ghetto. Analisi della segregazione abitativa dei lavoratori agricoli nella provincia di Foggia". CRIOS, n.º 21 (noviembre de 2021): 70–85. http://dx.doi.org/10.3280/crios2021-021007.
Texto completoTrunfio, Mariapina y Maria Della Lucia. "Engaging Destination Stakeholders in the Digital Era: The Best Practice of Italian Regional DMOs". Journal of Hospitality & Tourism Research 43, n.º 3 (12 de noviembre de 2018): 349–73. http://dx.doi.org/10.1177/1096348018807293.
Texto completoPalazzo, Maria, Pantea Foroudi, Philip J. Kitchen y Alfonso Siano. "Developing corporate communications: insights from the Italian scenario". Qualitative Market Research: An International Journal 23, n.º 3 (20 de enero de 2020): 407–26. http://dx.doi.org/10.1108/qmr-12-2017-0185.
Texto completoGroblińska, Justyna. "Come si manifestano le emozioni nei nomi delle organizzazioni non profit italiane?" Acta Universitatis Lodziensis. Folia Litteraria Romanica 18, n.º 1 (30 de octubre de 2023): 19–32. http://dx.doi.org/10.18778/1505-9065.18.03.
Texto completoBrambilla, Marco, Hoda Badrizadeh, Narges Malek Malek Mohammadi y Alireza Javadian Javadian Sabet. "Analyzing Brand Awareness Strategies on Social Media in the Luxury Market: The Case of Italian Fashion on Instagram". Digital 3, n.º 1 (31 de diciembre de 2022): 1–17. http://dx.doi.org/10.3390/digital3010001.
Texto completoD’Aprile, Gianvito y Katherine McLay. "Toward a Psychosocial Model of Employees’ Participation in Corporate Social Responsibility. Evidence from Italian Small and Medium-Sized Enterprises". Journal of Promotion Management 27, n.º 2 (6 de octubre de 2020): 332–57. http://dx.doi.org/10.1080/10496491.2020.1829772.
Texto completoFani, Virginia, Romeo Bandinelli, Monica Faraoni y Rinaldo Rinaldi. "SOCIAL MEDIA MARKETING AND CUSTOMER ENGAGEMENT IN THE ITALIAN FASHION INDUSTRY: EVIDENCE OF AN EMPIRICAL RESEARCH". Global Fashion Management Conference 3, n.º 3 (30 de junio de 2015): 326–32. http://dx.doi.org/10.15444/gfmc2015.03.03.01.
Texto completoPareti, Stefaía, Blanca García Henche y Erica Salvaj. "DINAMIZACIÓN DE LOS BARRIOS HISTÓRICOS HACIA DESTINOS DE TURISMO EXPERIENCIAL. PAPEL DE LAS REDES DE COLABORACIÓN EN LA ESTIMULACIÓN DEL BARRIO DE LAS LETRAS EN MADRID Y BARRIO ITALIA EN SANTIAGO DE CHILE / DYNAMIZATION OF THE HISTORICAL NEIGHBORHOODS TOWARDS EXPERIENCIAL TOURISM DESTINATIONS. ROLE OF COLLABORATION NETWORKS IN THE STIMULATION OF THE NEIGHBORHOOD OF LETTERS IN MADRID AND BARRIO ITALY IN SANTIAGO DE CHILE". Polígonos. Revista de Geografía, n.º 30 (27 de diciembre de 2018): 97. http://dx.doi.org/10.18002/pol.v0i30.5688.
Texto completoDiamanti, Ilvo y Elisa Lello. "The Casa delle Libertà: A House of Cards?" Modern Italy 10, n.º 1 (mayo de 2005): 9–35. http://dx.doi.org/10.1080/13532940500113326.
Texto completoAgostino, Deborah. "Using social media to engage citizens: A study of Italian municipalities". Public Relations Review 39, n.º 3 (septiembre de 2013): 232–34. http://dx.doi.org/10.1016/j.pubrev.2013.02.009.
Texto completoRicciuti, Elisa y Francesca Calò. "Are foundations assessing their impact? Concepts, methods and barriers to social impact assessment in Italian foundations". International Review on Public and Nonprofit Marketing 15, n.º 4 (29 de octubre de 2018): 553–74. http://dx.doi.org/10.1007/s12208-018-0213-7.
Texto completoDallocchio, Maurizio, Marcello Lambri, Emiliano Sironi y Emanuele Teti. "The Role of Digitalization in Cross-Border E-Commerce Performance of Italian SMEs". Sustainability 16, n.º 2 (6 de enero de 2024): 508. http://dx.doi.org/10.3390/su16020508.
Texto completoPencarelli, Tonino, Viktória Ali Taha, Veronika Škerháková, Tomáš Valentiny y Richard Fedorko. "Luxury Products and Sustainability Issues from the Perspective of Young Italian Consumers". Sustainability 12, n.º 1 (27 de diciembre de 2019): 245. http://dx.doi.org/10.3390/su12010245.
Texto completoTortia, Ermanno C., Mónica Gago, Florence Degavre y Simone Poledrini. "Worker Involvement and Performance in Italian Social Enterprises: The Role of Motivations, Gender and Workload". Sustainability 14, n.º 2 (17 de enero de 2022): 1022. http://dx.doi.org/10.3390/su14021022.
Texto completoAchabou, Mohamed Akli, Sihem Dekhili y Anna Paola Codini. "Consumer preferences towards animal-friendly fashion products: an application to the Italian market". Journal of Consumer Marketing 37, n.º 6 (23 de junio de 2020): 661–73. http://dx.doi.org/10.1108/jcm-10-2018-2908.
Texto completoLombardi, Mariarosaria y Marco Costantino. "A Social Innovation Model for Reducing Food Waste: The Case Study of an Italian Non-Profit Organization". Administrative Sciences 10, n.º 3 (22 de julio de 2020): 45. http://dx.doi.org/10.3390/admsci10030045.
Texto completoSchroeder, Jonathan E. y Janet L. Borgerson. "Innovations in Information Technology: Insights from Italian Renaissance Art". Consumption Markets & Culture 5, n.º 2 (junio de 2002): 153–69. http://dx.doi.org/10.1080/1025386029001559.
Texto completoMartinez, Juan R. "“This is an Italian Church with a Large Hispanic Population”: Factors and Strategies in White Ethno–Religious Place Making". City & Community 16, n.º 4 (diciembre de 2017): 399–420. http://dx.doi.org/10.1111/cico.12270.
Texto completoWongprawmas, Rungsaran, Cristina Mora, Nicoletta Pellegrini, Raquel P. F. Guiné, Eleonora Carini, Giovanni Sogari y Elena Vittadini. "Food Choice Determinants and Perceptions of a Healthy Diet among Italian Consumers". Foods 10, n.º 2 (3 de febrero de 2021): 318. http://dx.doi.org/10.3390/foods10020318.
Texto completoGerosa, Alessandro. "Cosmopolitans of regionalism: dealers of omnivorous taste under Italian food truck economic imaginary". Consumption Markets & Culture 24, n.º 1 (27 de febrero de 2020): 30–53. http://dx.doi.org/10.1080/10253866.2020.1731483.
Texto completoBimbo, Francesco, Emilio De Meo, Antonietta Baiano y Domenico Carlucci. "The Value of Craft Beer Styles: Evidence from the Italian Market". Foods 12, n.º 6 (20 de marzo de 2023): 1328. http://dx.doi.org/10.3390/foods12061328.
Texto completoColucci, Mariachiara y Marco Visentin. "Style and substance: a case study of the expansion of mature business-to-business relationships in the Italian clothing industry". Journal of Business & Industrial Marketing 32, n.º 1 (6 de febrero de 2017): 153–66. http://dx.doi.org/10.1108/jbim-03-2016-0064.
Texto completoPellegrini, Giustina, Sandro Sillani, Mario Gregori y Alessia Spada. "Household food waste reduction: Italian consumers’ analysis for improving food management". British Food Journal 121, n.º 6 (20 de junio de 2019): 1382–97. http://dx.doi.org/10.1108/bfj-07-2018-0425.
Texto completoGasparre, Angelo y Matteo Bassoli. "Governance Beyond the Rhetoric: Organizational Action, Change, and Illusion in the Italian Local Welfare System". Administration & Society 52, n.º 6 (15 de septiembre de 2019): 927–58. http://dx.doi.org/10.1177/0095399719875457.
Texto completoEugenio, Demartini, Gaviglio Anna y Pirani Alberto. "Farmers’ motivation and perceived effects of participating in short food supply chains: evidence from a North Italian survey". Agricultural Economics (Zemědělská ekonomika) 63, No. 5 (9 de mayo de 2017): 204–16. http://dx.doi.org/10.17221/323/2015-agricecon.
Texto completoSamoggia, Antonella, Giulia Rossi y Federica Beccati. "Consumers’ Attitude towards Supermarket and Proximity Stores as Purchasing Outlets of Italian Potato Consumers". Foods 12, n.º 15 (28 de julio de 2023): 2877. http://dx.doi.org/10.3390/foods12152877.
Texto completoPierli, Giada, Fabio Musso, Federica Murmura y Laura Bravi. "Exploring Italian Wine Companies: A Study of Supply Chain Dynamics, Quality, and Promotion Strategies through Semi-Structured Interviews". Foods 12, n.º 24 (10 de diciembre de 2023): 4429. http://dx.doi.org/10.3390/foods12244429.
Texto completoAvolio, G., E. Blasi, C. Cicatiello y S. Franco. "The drivers of innovation diffusion in agriculture: evidence from Italian census data". Journal on Chain and Network Science 14, n.º 3 (1 de enero de 2014): 231–45. http://dx.doi.org/10.3920/jcns2014.x009.
Texto completoVigoroso, Lucia, Niccolò Pampuro, Giorgia Bagagiolo y Eugenio Cavallo. "Factors Influencing Adoption of Compost Made from Organic Fraction of Municipal Solid Waste and Purchasing Pattern: A Survey of Italian Professional and Hobbyist Users". Agronomy 11, n.º 6 (21 de junio de 2021): 1262. http://dx.doi.org/10.3390/agronomy11061262.
Texto completoPascucci, Federica. "The export competitiveness of Italian coffee roasting industry". British Food Journal 120, n.º 7 (2 de julio de 2018): 1529–46. http://dx.doi.org/10.1108/bfj-05-2017-0306.
Texto completoCiavattini, Andrea, Luca Giannella, Rosa De Vincenzo, Jacopo Di Giuseppe, Maria Papiccio, Ankica Lukic, Giovanni Delli Carpini et al. "HPV Vaccination: The Position Paper of the Italian Society of Colposcopy and Cervico-Vaginal Pathology (SICPCV)". Vaccines 8, n.º 3 (2 de julio de 2020): 354. http://dx.doi.org/10.3390/vaccines8030354.
Texto completoFontana, Renato y Ernesto Dario Calo. "The Urgency to Imagine a New Paradigm. The Labour Market between Global Trends and Peculiar Italian Features after the COVID-19 Pandemic". Living Standards of the Population in the Regions of Russia 18, n.º 3 (20 de septiembre de 2022): 319–29. http://dx.doi.org/10.19181/lsprr.2022.18.3.4.
Texto completoTozzo, Pamela, Andrea Gabbin, Caterina Politi, Anna Chiara Frigo y Luciana Caenazzo. "The Usage of Mobile Apps to Fight Violence against Women: A Survey on a Sample of Female Students Belonging to an Italian University". International Journal of Environmental Research and Public Health 18, n.º 13 (29 de junio de 2021): 6968. http://dx.doi.org/10.3390/ijerph18136968.
Texto completoTörrönen, Jukka y Sara Rolando. "Women’s changing responsibilities and pleasures as consumers: An analysis of alcohol-related advertisements in Finnish, Italian, and Swedish women’s magazines from the 1960s to the 2000s". Journal of Consumer Culture 17, n.º 3 (8 de marzo de 2016): 794–822. http://dx.doi.org/10.1177/1469540516631151.
Texto completoAIOANE, Mirela. "L’IMPATTO PSICOLOGICO DELLA PUBBLICITÀ SUI BAMBINI". Annals of the University of Craiova. Series Philology. Linguistics 44, n.º 1-2 (18 de noviembre de 2022). http://dx.doi.org/10.52846/aucssflingv.v44i1-2.44.
Texto completoZarco, Carmen, Alberto Robles, Javier Valls-Prieto y Oscar Cordon. "How did sustainable Spanish and Italian brands communicate COVID-19 on social media?" Spanish Journal of Marketing - ESIC, 18 de julio de 2023. http://dx.doi.org/10.1108/sjme-01-2023-0011.
Texto completoConti, Giacomo y Li Min. "How Italian can Copycat from China by using Social Media APPs in Movie Marketing". International Journal of Academic Research in Business and Social Sciences 8, n.º 10 (30 de octubre de 2018). http://dx.doi.org/10.6007/ijarbss/v8-i10/4766.
Texto completoGritta, Fabrizio. "The Impact of Web 2.0 on the Website Use of Small Italian Hotels". International Journal of Management, Knowledge and Learning 12 (30 de julio de 2023). http://dx.doi.org/10.53615/2232-5697.12.123-133.
Texto completoCannavale, Chiara. "Il ruolo della competenza culturale nell'event marketing del turismo". ECONOMIA E DIRITTO DEL TERZIARIO, n.º 2 (diciembre de 2017). http://dx.doi.org/10.3280/edt2-2017oa5462.
Texto completoBaima, Gabriele, Gabriele Santoro, Anna Claudia Pellicelli y Maciej Mitręga. "Testing the antecedents of customer knowledge sharing on social media: a quantitative analysis on Italian consumers". International Marketing Review, 31 de marzo de 2022. http://dx.doi.org/10.1108/imr-03-2021-0122.
Texto completoAgugliaro, Siel. "From Grinder to Nipper: Opera, Music Technology and Italian American (Self-)Representation". Cambridge Opera Journal, 11 de agosto de 2023, 1–32. http://dx.doi.org/10.1017/s0954586723000149.
Texto completoSt. James, Melissa. "Female Sports Celebrities Targeting Female Teenagers: A Content Analysis Of Magazine Advertising". Journal of Business & Economics Research (JBER) 8, n.º 1 (21 de diciembre de 2010). http://dx.doi.org/10.19030/jber.v8i1.653.
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