Literatura académica sobre el tema "MARKET RESEARCH TECHNIQUES"
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Artículos de revistas sobre el tema "MARKET RESEARCH TECHNIQUES"
Birn, Robin J. "Market research techniques in publishing". Learned Publishing 2, n.º 3 (1 de enero de 1989): 125–28. http://dx.doi.org/10.1002/leap/20047.
Texto completoWilton, Vivien y Keith Greenhoff. "Integration of sensory techniques into market research". Food Quality and Preference 1, n.º 1 (enero de 1988): 33–35. http://dx.doi.org/10.1016/0950-3293(88)90006-7.
Texto completoWilson, Suzanne G. "Market Research Techniques-A Synopsis for CE Providers". Journal of Continuing Education in Nursing 23, n.º 4 (julio de 1992): 182–83. http://dx.doi.org/10.3928/0022-0124-19920701-11.
Texto completoDzikevičius, Audrius y Svetlana Šaranda. "SMOOTHING TECHNIQUES FOR MARKET FLUCTUATION SIGNALS". Business: Theory and Practice 12, n.º 1 (10 de marzo de 2011): 63–74. http://dx.doi.org/10.3846/btp.2011.07.
Texto completoBoddy, Clive R. "Projective techniques in Taiwan and Asia‐Pacific market research". Qualitative Market Research: An International Journal 10, n.º 1 (23 de enero de 2007): 48–62. http://dx.doi.org/10.1108/13522750710720396.
Texto completoChopra, Ritika y Gagan Deep Sharma. "Application of Artificial Intelligence in Stock Market Forecasting: A Critique, Review, and Research Agenda". Journal of Risk and Financial Management 14, n.º 11 (4 de noviembre de 2021): 526. http://dx.doi.org/10.3390/jrfm14110526.
Texto completoAbbasi, Behjat y Mohammad Hamed Khan Mohammadi. "Effect of strategic management accounting techniques on market share changes in firms in Tehran Stock Exchange market". Problems and Perspectives in Management 14, n.º 3 (15 de septiembre de 2016): 325–31. http://dx.doi.org/10.21511/ppm.14(3-si).2016.04.
Texto completoPatel, Jay, Siddhanth Jain y U. M. Prakash. "Multivariate Index Relationship Exploration Using Advanced Machine Learning Techniques". International Journal for Research in Applied Science and Engineering Technology 11, n.º 4 (30 de abril de 2023): 3775–85. http://dx.doi.org/10.22214/ijraset.2023.51011.
Texto completoShah, Dev, Haruna Isah y Farhana Zulkernine. "Stock Market Analysis: A Review and Taxonomy of Prediction Techniques". International Journal of Financial Studies 7, n.º 2 (27 de mayo de 2019): 26. http://dx.doi.org/10.3390/ijfs7020026.
Texto completoWilson, Suzanne G. "Brief: Market Research Techniques-A Synopsis for Continuing Education Providers". Journal of Continuing Education in Nursing 21, n.º 5 (septiembre de 1990): 224–26. http://dx.doi.org/10.3928/0022-0124-19900901-11.
Texto completoTesis sobre el tema "MARKET RESEARCH TECHNIQUES"
SHARMA, MANISH. "EMOTIONAL INTELLIGENCE DRIVEN QUALITATIVE MARKET RESEARCH TECHNIQUES: AN EXPLORATORY STUDY". Thesis, DELHI TECHNOLOGICAL UNIVERSITY, 2021. http://dspace.dtu.ac.in:8080/jspui/handle/repository/18686.
Texto completoOrlichová, Zuzana. "The emerging market of cosmetics for men - What are the adoption barriers?" Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-85276.
Texto completoMiguelote, Vera Regina da Silva. "A indústria do conhecimento, o médico e a indústria farmacêutica: uma coprodução de técnicos e técnicas de poder". Universidade do Estado do Rio de Janeiro, 2008. http://www.bdtd.uerj.br/tde_busca/arquivo.php?codArquivo=5284.
Texto completoThis study is an approach to the macro-political engine where the dominant power (represented by the pharmaceutical industry) articulates with the knowledge industry promoting the construction and transmission of a biomedical knowledge with the same logic production and distribution of capitalist commodities. The pharmaceutical companies have been investing in clinical research projects with the intention to scientifically legitimate its products. The investigation of the financial role of these clinical trials was based on the interviews with four physicians who are also medicine professors engaged in these pharmaceutical projects. The results showed that the research protocols are elaborated by the pharmaceutical industry without the participation of the engaged doctors; the whole access to the research data is only available to the main research supervisors and the results are submitted to previous data selection. The dominant power of the pharmaceutical industry is exercised through market power techniques. It establishes a technical power position to the physicians enrolled in the research who are also in service of the industries interests. This relativistic approach concerning health values claims for a critical and ethical revision.
Tsai, Yi-Ting y 蔡依庭. "Application of Data Mining Techniques to Film Market Research". Thesis, 2010. http://ndltd.ncl.edu.tw/handle/16605744340914078907.
Texto completo國立政治大學
統計研究所
98
Considering the current film market, the publication cost of a film is steadily increased. Meanwhile, customers have complicated requirements, and the trend of concentrated film consumption is gradually clear. For the perspective of both film companies and film broadcasting business, clear market segmentation after understanding customers’ needs and interpretation of customer behaviors to design different products and marketing combination for different markets are of great urgency for the general film industry. In view of this, the study aims to using four Decision Trees(C&RT, QUEST, CHAID, C5.0), Logistic Regression, and Artificial Neural Network to construct the model by applying Data Mining technology. Since Decision Tree-CHAID is excellent in the forecast accuracy, precision, and recall rate as compared to other models for response variables of going to the movies and going to foreign movies or Taiwan movies, the CHAID is adopted in this research for both response variables. The CHAID is more excellent for the response variable of going to the movies than the other, so use it as the main result. Through using Decision Tree-CHAID, this study identified thirteen factors that have greater impact on going to the movies. Based on the analysis results, this study induced the characteristics of three customer groups-the highest contribution customers, regular contribution customers and low contribution customers. Three different contribution groups shows significant differences at age, education, entertainment expenditure, living area, internet surfing, collecting information from internet, watch foreign movies, watch foreign drama, speak English, watch on-lines movies, affluent, and seize the day. This study mainly based on the characteristics of the three different groups, and group characteristic of going to foreign movies or Taiwan movies as auxiliary, to provide the marketing portfolio strategy recommendations.
Chiu, Jen-Fu y 邱仁甫. "The Research of Data Mining Techniques Applied to Market Segmentation New Product Development of Mobile Phone Service". Thesis, 2006. http://ndltd.ncl.edu.tw/handle/13042910443148426133.
Texto completo國防管理學院
資源管理研究所
94
Since the service of Mobile Number Portability, MNP was adopted in 2005, it makes user to change the telecommunication system industry with keeping original mobile phone number. Therefore every telecommunication system industry is eager to promote the MNP service to raise the market share.However the products that telecommunication system industry promoted have similar function and in the so highly competitive environment how to provide the new product or service which is satisfied with customers and Market demand? It is just the main management field that they are devoted to. Every telecommunication system industry has the large database at present. According to the different Marketing target and using data mining technique, they can find undiscovered consumption action or some specially and tendency of Market Segmentation. It is very beneficial on scheduling and implementing Marketing Strategy. The research focuses on Market Segmentation for mobile phone users in Taiwan and through making use of Cluster Analysis technique, we excavates different-extent user’s distinctions and understand the demand difference of user’s feature and service. In addition according to so insightful opinions and suggestions which user provided and making use of Association Rule technique, we introduce the knowledge from user to New Product Development’s process. Furthermore we apply this method to develop potential customers and determine potential using distinctions. Through this information, it gives us different Marketing Mix.
Petty, Silvia. "Neurofyziologické metody a techniky v marketingovém výzkumu v České republice". Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-351897.
Texto completoZois, Christos. "Applying text mining techniques to forecast the stock market fluctuations of large it companies with twitter data: descriptive and predictive approaches to enhance the research of stock market predictions with textual and semantic data". Master's thesis, 2019. http://hdl.handle.net/10362/92164.
Texto completoThis research project applies advanced text mining techniques as a method to predict stock market fluctuations by merging published tweets and daily stock market prices for a set of American Information Technology companies. This project executes a systematical approach to investigate and further analyze, by using mainly R code, two main objectives: i) which are the descriptive criteria, patterns, and variables, which are correlated with the stock fluctuation and ii) does the single usage of tweets indicate moderate signal to predict with high accuracy the stock market fluctuations. The main supposition and expected output of the research work is to deliver findings about the twitter text significance and predictability power to indicate the importance of social media content in terms of stock market fluctuations by using descriptive and predictive data mining approaches, as natural language processing, topic modelling, sentiment analysis and binary classification with neural networks.
Ndebele, Tom. "Economic non-market valuation techniques : theory and application to ecosystems and ecosystem services : a case study of the restoration and preservation of Pekapeka Swamp : an application of the contingent valuation method in measuring the economic value of restoring and preserving ecosytem services in an impaired wetland : a thesis submitted in partial fulfillment of the requirements for the degree of Master of Philosophy in Economics at Massey University, Palmerston North, New Zealand". 2009. http://hdl.handle.net/10179/1287.
Texto completoLibros sobre el tema "MARKET RESEARCH TECHNIQUES"
Robin, Birn, Hague Paul N y Vangelder Phyllis, eds. The handbook of international market research techniques. 2a ed. London: Kogan Page, 2000.
Buscar texto completoJohn, Snyder, ed. Forecasting and market analysis techniques: A practical approach. Westport, Conn: Quorum Books, 1994.
Buscar texto completo1972-, Williams Navin y York Sue 1968-, eds. The handbook of mobile market research: Tools and techniques for market researchers. Chichester, West Sussex, United Kingdom: John Wiley and Sons, Inc., 2014.
Buscar texto completoPriya, Preeti. Market selection decision scorecard: Integrating multivariate techniques and AHP. Anand: Institute of Rural Management, Anand, 2010.
Buscar texto completoG, Pol Louis y Thomas Richard K. 1944-, eds. Healthcare market research: Tools and techniques for analyzing and understanding today's healthcare environment. [Burr Ridge, IL]: Irwin, 1997.
Buscar texto completoA, Morrison Margaret, ed. Using qualitative research in advertising: strategies, techniques, and applications. Thousand Oaks, Calif: Sage, 2002.
Buscar texto completoThe handbook of online and social media research: Tools and techniques for market researchers. New York: Wiley, 2010.
Buscar texto completoPoynter, Ray. The handbook of online and social media research: Tools and techniques for market researchers. New York: Wiley, 2010.
Buscar texto completoMcAllister, Isabel. The use of modular building techniques for social housing in the UK: A market research report. Watford: Published by Construction Research Communications Ltd by permission of Building Research Establishment Ltd, 2000.
Buscar texto completoMatthew, Housden y Institute of Marketing, eds. Marketing research for managers. 2a ed. Oxford: Butterworth Heinemann, 1996.
Buscar texto completoCapítulos de libros sobre el tema "MARKET RESEARCH TECHNIQUES"
Gordon, Wendy, Roy Langmaid y Christopher Mills. "Projective and Enabling Techniques". En Qualitative Market Research, 89–126. London: Routledge, 2022. http://dx.doi.org/10.4324/9781315245553-8.
Texto completoFeld, Karl G. y William K. Stone. "Improving Honeywell's Market Research: Combining Online Surveys, Traditional Interviewing Techniques and Web-based Reporting". En Market Research Best Practice, 195–212. Hoboken, NJ, USA: John Wiley & Sons, Inc., 2015. http://dx.doi.org/10.1002/9781119208815.ch9.
Texto completoShameem, S. S. S. y Sonal Sachin Deshmukh. "Progress in Machine Learning Techniques for Stock Market Movement Forecast". En Advances in Computer Science Research, 69–77. Dordrecht: Atlantis Press International BV, 2023. http://dx.doi.org/10.2991/978-94-6463-136-4_9.
Texto completoGaul, Wolfgang. "Market Research Support by Data Analysis Techniques: Theoretical Developments vs. Practical Applications". En Operations Research Proceedings, 338. Berlin, Heidelberg: Springer Berlin Heidelberg, 1988. http://dx.doi.org/10.1007/978-3-642-73778-7_84.
Texto completoSreekumar, Ajithkumar, Prabhasa Kalkur y Mohammed Moiz. "Practical Market Indicators for Algorithmic Stock Market Trading: Machine Learning Techniques and Grid Strategy". En Emerging Research in Computing, Information, Communication and Applications, 121–32. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-6001-5_10.
Texto completoSpagnoli, Valentina y Claudio Piferi. "Regeneration of historic centers in Mediterranean cities: the case study of the Venice district in Livorno". En Ninth International Symposium “Monitoring of Mediterranean Coastal Areas: Problems and Measurement Techniques”, 343–53. Florence: Firenze University Press, 2022. http://dx.doi.org/10.36253/979-12-215-0030-1.32.
Texto completoSabioni, Rachel Campos, Joanna Daaboul y Julien Le Duigou. "Optimization of Reconfigurable Manufacturing Systems Configuration: A Literature Review". En Lecture Notes in Mechanical Engineering, 426–35. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-70566-4_67.
Texto completoUsai, Maria Pina. "Tuna: underwater natural and cultural heritage. The Tunèa case study, a project for the re- connection between coastal community and marine ecosystem". En Ninth International Symposium “Monitoring of Mediterranean Coastal Areas: Problems and Measurement Techniques”, 887–95. Florence: Firenze University Press, 2022. http://dx.doi.org/10.36253/979-12-215-0030-1.84.
Texto completoVuppalapati, Chandrasekar. "Commodity Markets: Machine Learning Techniques". En International Series in Operations Research & Management Science, 219–327. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-77485-1_4.
Texto completo"Combining Research Techniques Into Research Strategies". En The Market Research Toolbox: A Concise Guide for Beginners, 323–31. 2455 Teller Road, Thousand Oaks California 91320: SAGE Publications, Inc, 2016. http://dx.doi.org/10.4135/9781483398228.n15.
Texto completoActas de conferencias sobre el tema "MARKET RESEARCH TECHNIQUES"
Tena-Monferrer, Sandra, Juan Carlos Fandos-Roig, María Pilar Monte-Collado, Montserrat Boronat-Navarro, Beatriz Forés-Julián y Alba Puig-Denia. "USING ROLE-PLAYING TECHNIQUES IN AN UNDERGRADUATE MARKET RESEARCH CLASSROOM". En International Conference on Education and New Learning Technologies. IATED, 2017. http://dx.doi.org/10.21125/edulearn.2017.2009.
Texto completoWen, Ching-chih y Chieh-chih Wen. "The Use of Modern Online Techniques and Mechanisms in Market Research". En 2006 International Conference on Computational Inteligence for Modelling Control and Automation and International Conference on Intelligent Agents Web Technologies and International Commerce (CIMCA'06). IEEE, 2006. http://dx.doi.org/10.1109/cimca.2006.214.
Texto completoYadav, Rakesh y Mannu. "Mathematical modeling on crop pricing based on market price and demand". En THE FOURTH SCIENTIFIC CONFERENCE FOR ELECTRICAL ENGINEERING TECHNIQUES RESEARCH (EETR2022). AIP Publishing, 2023. http://dx.doi.org/10.1063/5.0164307.
Texto completoSingh, Bhupinder y Santosh Kumar Henge. "The threshold effect of forecasting parameters on Saudi Financial Market due to volatile dynamics". En THE FOURTH SCIENTIFIC CONFERENCE FOR ELECTRICAL ENGINEERING TECHNIQUES RESEARCH (EETR2022). AIP Publishing, 2023. http://dx.doi.org/10.1063/5.0163493.
Texto completoDevi, M. Uma, P. Akilandeswari y M. Eliazer. "Stock Market Ontology-Based Knowledge Management for Forecasting Stock Trading". En International Research Conference on IOT, Cloud and Data Science. Switzerland: Trans Tech Publications Ltd, 2023. http://dx.doi.org/10.4028/p-02laqd.
Texto completoFetterhoff, Otto y William J. O'Brien. "Planning to Get Work: An Evaluation of Market Forecasting Techniques for Use by Large Design and Construction Firms". En Construction Research Congress 2005. Reston, VA: American Society of Civil Engineers, 2005. http://dx.doi.org/10.1061/40754(183)54.
Texto completoSavciuc, Oxana. "Neuromarketing and ethical aspects in conducting market research". En International Scientific Conference “30 Years of Economic Reforms in the Republic of Moldova: Economic Progress via Innovation and Competitiveness”. Academy of Economic Studies of Moldova, 2022. http://dx.doi.org/10.53486/9789975155618.18.
Texto completoMorris, Lloyd, Homero Murzi, Hernan Espejo, Olga Jamin Salazar De Morris y Juan Luis Arias Vargas. "Big Data Analysis in Vehicular Market Forecasts for Business Management". En 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1002299.
Texto completoVenkatesan, Srinjay, S. Sanjay Kumar y Geo Shaji Kutty. "Stock Market Portfolio Prediction Using Machine Learning". En International Research Conference on IOT, Cloud and Data Science. Switzerland: Trans Tech Publications Ltd, 2023. http://dx.doi.org/10.4028/p-nyoo2h.
Texto completoBitetto, Alessandro, Stefano Filomeni y Michele Modina. "Can unlisted firms benefit from market information? A data-driven approach". En CARMA 2022 - 4th International Conference on Advanced Research Methods and Analytics. valencia: Universitat Politècnica de València, 2022. http://dx.doi.org/10.4995/carma2022.2022.15045.
Texto completoInformes sobre el tema "MARKET RESEARCH TECHNIQUES"
Bano, Masooda. Low-Fee Private-Tuition Providers in Developing Countries: An Under-Appreciated and Under- Studied Market—Supply-Side Dynamics in Pakistan. Research on Improving Systems of Education (RISE), agosto de 2022. http://dx.doi.org/10.35489/bsg-rise-wp_2022/107.
Texto completoYang, Yu y Hen-Geul Yeh. Electrical Vehicle Charging Infrastructure Design and Operations. Mineta Transportation Institute, julio de 2023. http://dx.doi.org/10.31979/mti.2023.2240.
Texto completoVingre, Anete, Peter Kolarz y Billy Bryan. On your marks, get set, fund! Rapid responses to the Covid-19 pandemic. Fteval - Austrian Platform for Research and Technology Policy Evaluation, abril de 2022. http://dx.doi.org/10.22163/fteval.2022.538.
Texto completoMai Phuong, Nguyen, Hanna North, Duong Minh Tuan y Nguyen Manh Cuong. Assessment of women’s benefits and constraints in participating in agroforestry exemplar landscapes. World Agroforestry, 2021. http://dx.doi.org/10.5716/wp21015.pdf.
Texto completoBilous, Vladyslav V., Volodymyr V. Proshkin y Oksana S. Lytvyn. Development of AR-applications as a promising area of research for students. [б. в.], noviembre de 2020. http://dx.doi.org/10.31812/123456789/4409.
Texto completoWeller, Joel I., Derek M. Bickhart, Micha Ron, Eyal Seroussi, George Liu y George R. Wiggans. Determination of actual polymorphisms responsible for economic trait variation in dairy cattle. United States Department of Agriculture, enero de 2015. http://dx.doi.org/10.32747/2015.7600017.bard.
Texto completoTaylor. L51755 Development and Testing of an Advanced Technology Vibration Transmission. Chantilly, Virginia: Pipeline Research Council International, Inc. (PRCI), julio de 1996. http://dx.doi.org/10.55274/r0010124.
Texto completoDinovitzer, Aaron. PR-214-153739-WEB ERW Fatigue Life Integrity Management Improvement - Phase III. Chantilly, Virginia: Pipeline Research Council International, Inc. (PRCI), agosto de 2019. http://dx.doi.org/10.55274/r0011614.
Texto completoMorkun, Volodymyr S., Сергій Олексійович Семеріков, Svitlana M. Hryshchenko y Kateryna I. Slovak. System of competencies for mining engineers. Видавництво “CSITA”, 2016. http://dx.doi.org/10.31812/0564/719.
Texto completoYatsymirska, Mariya. MODERN MEDIA TEXT: POLITICAL NARRATIVES, MEANINGS AND SENSES, EMOTIONAL MARKERS. Ivan Franko National University of Lviv, febrero de 2022. http://dx.doi.org/10.30970/vjo.2022.51.11411.
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