Libros sobre el tema "IMPACT OF SALES PROMOTION"
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Gupta, Sunil. Impact of sales promotions on when, what, and how much to buy. Cambridge, Mass: Marketing Science Institute, 1988.
Buscar texto completoGupta, Sunil. Impact of sales promotions on when, what, and how much to buy. Cambridge, MA (1000 Massachusetts Ave., Cambridge 02138): Marketing Science Institute, 1988.
Buscar texto completoJohn, Moon, ed. Pitch perfect: Feel the impact of a winning sales approach. Chichester, West Sussex: Capstone, 2003.
Buscar texto completoZenor, Michael J. The impact of marketing policy on promotional price elasticities and baseline sales. Cambridge, Mass: Marketing Science Institute, 1998.
Buscar texto completoWolosz, Joe. Hotel and motel sales, marketing, and promotion: Strategies to impact revenue and increase occupancy. San Francisco: Infinite Corridor Pub., 1997.
Buscar texto completoAntonacci, Lori. The impact of business publication advertising on sales and profits: A joint project of the Advertising Research Foundation and the Association of Business Publishers. New York, NY: ARF, 1987.
Buscar texto completoKeel, Joseph J. High impact, low budget marketing: A hands on guide for increasing the sales and profits of your home based business. Fort Worth, Tex. (2556 Greene Ave., Fort Worth 76109): Duet Publications, 1993.
Buscar texto completoZenor, Michael J. The impact of marketing policy on promotional price elasticities and baseline sales. Cambridge, Mass: Marketing Science Institute, 1998.
Buscar texto completoMcAlister, Leigh. The impact of price promotions on a brand's market share, sales pattern and profitability. Cambridge, Mass: Marketing Science Institute, 1986.
Buscar texto completoMcAlister, Leigh. The impact of price promotions on a brand's market share, sales pattern and profitability. Cambridge, Mass: Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1985.
Buscar texto completoUnited States. Congress. House. Committee on Government Operations. Commerce, Consumer, and Monetary Affairs Subcommittee. Impact and implementation of the Export Trading Company Act of 1982: Hearing before a subcommittee of the Committee on Government Operations, House of Representatives, Ninety-ninth Congress, second session, March 4, 1986. Washington: U.S. G.P.O., 1986.
Buscar texto completoHorchover, David. Sales promotion. Oxford, U.K: Capstone Pub., 2002.
Buscar texto completoLimited, Mintel International Group, ed. Sales promotion. London: Mintel International Group Limited, 2000.
Buscar texto completoBusinessRatios, ICC, ed. Sales promotion. London: ICC Business Ratios, 1989.
Buscar texto completoLimited, Mintel International Group, ed. Sales promotion. London: Mintel International Group Limited, 1996.
Buscar texto completoUnited States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoUnited States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoOffice, General Accounting. Export promotion: U.S. government promotional activities in Japan : briefing report to the Honorable Les AuCoin, House of Representatives. Washington, D.C: The Office, 1989.
Buscar texto completoOffice, General Accounting. Export promotion: U.S. government promotional activities in Japan : briefing report to the Honorable Les AuCoin, House of Representatives. Washington, D.C: The Office, 1989.
Buscar texto completoSales promotion management. Englewood Cliffs, N.J: Prentice Hall, 1989.
Buscar texto completoQuelch, John A. Sales promotion management. London: Prentice Hall International, 1989.
Buscar texto completoLawson, R. G. Sales promotion law. Oxford: BSP Professional Books, 1987.
Buscar texto completoA, Robinson William, ed. Sales promotion management. Lincolnwood, Ill: NTC Business Books, 1988.
Buscar texto completoM, Ulanoff Stanley, ed. Handbook of sales promotion. New York: McGraw-Hill, 1985.
Buscar texto completoAdvertising and sales promotion strategy. Reading, Mass: Addison Wesley, 1998.
Buscar texto completoIreland, Advertising Standards Authority for. Code of sales promotion practice. Dublin: Advertising Standards Authority for Ireland, 1988.
Buscar texto completoTellis, Gerard J. Advertising and sales promotion strategy. Reading, Mass: Addison-Wesley, 1997.
Buscar texto completoThe manual of sales promotion. 2a ed. London: Innovation Licensing Ltd., 1996.
Buscar texto completoGardener, Hazel. Sales promotion concept creation cards. Hailsham: Concept CreationCards, 1994.
Buscar texto completoPetersen, Christian. Sales promotion in postmodern marketing. Aldershot: Gower, 1994.
Buscar texto completoIrwin, Richard L. Sport promotion and sales management. 2a ed. Champaign, IL: Human Kinetics, 2008.
Buscar texto completoIncorporated Society of British Advertisers., ed. A Guide to sales promotion. London: Incorporated Society of British Advertisers, 1988.
Buscar texto completo1934-, Toop Alan, ed. Sales promotion in postmodern marketing. Hampshire, England: Gower, 1994.
Buscar texto completo1951-, Sutton William Anthony y McCarthy Larry M. 1954-, eds. Sport promotion and sales management. 2a ed. Champaign, IL: Human Kinetics, 2008.
Buscar texto completoBlock, Tamara Brezen y Robinson William A. The Dartnell sales promotion handbook. Editado por Block Tamara Brezen, Robinson William A. 1926- y Dartnell Corporation. 8a ed. Chicago: Dartnell Corp., 1994.
Buscar texto completoCommerce, International Chamber of. International code of sales promotion. Paris, France: International Chamber of Commerce, 1987.
Buscar texto completoUnited, States Congress Senate Committee on Banking Housing and Urban Affairs Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoUnited States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoUnited States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoUnited States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoUnited States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Finance and Monetary Policy. The Export-Import Bank and export promotion: Hearing before the Subcommittee on International Finance and Monetary Policy of the Committee on Banking, Housing, and Urban Affairs, United States Senate, One hundredth Congress, first session, on export promotion programs of the Commerce Department and the lending policies of the Export-Import Bank including bank and nonbank affiliated export trading companies, March 25, 1987. Washington: U.S. G.P.O., 1987.
Buscar texto completoSchultz, Don E. Sales promotion essentials: The 10 basic sales promotion techniques-- and how to use them. 2a ed. Lincolnwood, Ill., USA: NTC Business Books, 1992.
Buscar texto completoSchultz, Don E. Sales promotion essentials: The 10 basic sales promotion techniques-- and how to use them. 3a ed. Lincolnwood, Ill: NTC Business Books, 1998.
Buscar texto completoCustomer Message Management: Increasing Marketing's Impact on Selling (American Marketing Association). South-Western Educational Pub, 2006.
Buscar texto completoLeach, John y John Moon. Pitch Perfect: Feel the Impact of a Winning Sales Approach. Capstone, 2004.
Buscar texto completoManoharan, Vasanthi. The impact of sales promotions by the cosmetics industry on consumer purchasing behaviour. 1997.
Buscar texto completoUhrig, John. Little Book with Big Impact for Day Spas - How to Create Instant Client Promotions and Sales Letters. Lulu Press, Inc., 2008.
Buscar texto completoWratten, Simon. Sales and Marketing. Oxford University Press, 2017. http://dx.doi.org/10.1093/acprof:oso/9780199574797.003.0006.
Texto completoMcAlister, Leigh. The Impact of Price Promotions on a Brand's Market Share, Sales Pattern, and Profitability (Report No. 86-110). Marketing Science Inst, 1986.
Buscar texto completoSales promotion. London: Key Note Publications, 1989.
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