Tesis sobre el tema "Higher education image"
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Miskin, Marsha R. "Facilitating Higher Education for Poor Single Mothers". Diss., CLICK HERE for online access, 2009. http://contentdm.lib.byu.edu/ETD/image/etd2869.pdf.
Texto completoAcosta-Lewis, Elizabeth Anne. "Institutional image: A case study of George Mason University". W&M ScholarWorks, 1989. https://scholarworks.wm.edu/etd/1539618599.
Texto completoSheehan, Norman. "Indigenous knowledge and higher education : instigating relational education in a neocolonial context /". [St. Lucia, Qld.], 2004. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe17681.pdf.
Texto completoHewitt, Vicki L. "A challenge to excel| Creating a new image for elite women's colleges in the 1970s". Thesis, University of Pennsylvania, 2015. http://pqdtopen.proquest.com/#viewpdf?dispub=3704008.
Texto completoWhen elite men's colleges began to open their doors to women in the late 1960s, elite women's colleges were faced with a dilemma that threatened their institutions' continued existence. These colleges needed to redefine their purpose and communicate a new image in order to remain successful in a challenging environment. To investigate this process, I studied how three elite women's colleges responded to the challenging landscape of the 1970s, particularly the specific challenge of responding to elite men's colleges' conversion to coeducation. These elite women's colleges were successfully able to promote a new image of their institutions that argued for their validity, and the women's movement was an important influence on that process. Mount Holyoke, Smith, and Wellesley decided to remain single-sex colleges for women after the elite men's colleges moved to coeducation, and I argue that they were able to do so because student opinion drastically changed in the early 1970s due to the influence of the women's movement. Despite similar goals, the elite women's colleges and the women's movement have not always supported each other. Although their relationship was strained, women's colleges benefited from the women's movement, not only because it changed students' opinions, but also because the women's movement opened up career opportunities and encouraged women to pursue them. This made it possible for women's colleges to successfully create and disseminate a new image based on the assertion that they best prepared young women for professional careers. This new image, grounded in an attack on coeducation that also borrowed from the women's movement, made it possible for women's college to justify their continued existence.
Malik, Mandeep Singh y n/a. "Exploring the Need for Higher Education in Sales". University of Canberra. Community Education, 2000. http://erl.canberra.edu.au./public/adt-AUC20090609.090420.
Texto completoMATHIS, DAVID. "Image, institution and leadership : Philip Lindsley and the modern university presidency 1825-1850". W&M ScholarWorks, 1985. https://scholarworks.wm.edu/etd/1539618588.
Texto completoGreenough, Amy Stuart. "In search of the "right place": Institutional image, person -environment fit and college choice". W&M ScholarWorks, 2003. https://scholarworks.wm.edu/etd/1550154078.
Texto completoWimmer, Christian L. "Assessing item and scale sensitivity to therapeutic change on the College Adjustment Scales : working toward a counseling center specific outcome questionnaire /". Diss., CLICK HERE for online access, 2007. http://contentdm.lib.byu.edu/ETD/image/etd2405.pdf.
Texto completoCuicchi, Federica. "Higher education branding: Nova School of Business and Economics and Bocconi University". Master's thesis, NSBE - UNL, 2014. http://hdl.handle.net/10362/11862.
Texto completoIn this thesis it is shown a comparison between two of the top thirty European Business School 2013 Ranking of the Financial Times: Nova School of Business and Economics and Bocconi University. The analysis is carried out focusing on the brands and the stakeholders perceptions by analyzing the findings of twenty-four in-depth interviews. These interviews were conducted to students and alumni from both universities in order to show the gaps in brand image. Findings indicate different impacts of two different realities stemming from their history, value and culture. The aim of this work is to show some tools business school can use to better manage and capture stakeholder’s value.
Wynn, Kristen Lea. "Assessing Construction Management Higher Education Strategies: Increased Demand, Limited Resources, and Over-Enrollment". Diss., CLICK HERE for online access, 2005. http://contentdm.lib.byu.edu/ETD/image/etd996.pdf.
Texto completoChung, Kim-Choy y n/a. "Brand image and brand trust in choice of international tertiary education provider". University of Otago. Department of Marketing, 2009. http://adt.otago.ac.nz./public/adt-NZDU20090826.121449.
Texto completoSolomon, Ryan. "In search of copia : a rhetorical approach to teaching creative writing /". Diss., CLICK HERE for online access, 2007. http://contentdm.lib.byu.edu/ETD/image/etd1942.pdf.
Texto completoVisser, Ilze. "Impact of social media on the brand image of a higher education institution". Thesis, Nelson Mandela Metropolitan University, 2012. http://hdl.handle.net/10948/d1011274.
Texto completoRumsey-Wairepo, Anne. "The association between co-authorship network structures and successful academic publishing among higher education scholars /". Diss., CLICK HERE for online access, 2006. http://contentdm.lib.byu.edu/ETD/image/etd1509.pdf.
Texto completoBrkanlić, Sandra. "Marketing Mix Instruments as factors of improvement of image of Higher Education institutions and student satisfaction". Doctoral thesis, Universitat Jaume I, 2019. http://hdl.handle.net/10803/667028.
Texto completoEl principal objetivo de esta tesis doctoral es el análisis de los efectos que las estrategias de Mlarketing tienen en la construcción de la imagen de las instituciones de educación superior, así como la satisfacción de sus estudiantes, todo desde la perspectiva de los usuarios del servicio, lo que, a su vez, las conduce a un posicionamiento más exitoso en el mercado de la educación superior. En definitiva, el objetivo es llegar a averiguar cuáles son las estrategias de marketing que deben optimizarse para mejorar la imagen de las instituciones de educación superior y la satisfacción de los estudiantes.La investigación realizada eu una muestra completa en dos instituciones de educación superior en cada uno de los dos países analizados (Serbia y España), así como en una submuestra de las instituciones de educación superior en cada país, ha dado resultados que, combinados con las perspectivas teóricas previas de esta área de investigación.
Stock, David M. "Educating for Democracy: Reviving Rhetoric in the General Education Curriculum". Diss., CLICK HERE for online access, 2005. http://contentdm.lib.byu.edu/ETD/image/etd985.pdf.
Texto completoBraganza, Agnes Logan. "Beyond the campus: Image and saga of the state coordinating council: A case study of the State Council of Higher Education for Virginia, 1977-1987". W&M ScholarWorks, 1989. https://scholarworks.wm.edu/etd/1539618484.
Texto completoHailat, K. Q. "The influence of consumer misbehaviour on the perceived brand image of Jordanian Higher Education Institutions". Thesis, University of Salford, 2016. http://usir.salford.ac.uk/40141/.
Texto completoWilliams, Forrest G. "The Appointment of Untenured Department Chairs in Two- and Four-Year Colleges in a Western State: Problems and Potentials". Diss., CLICK HERE for online access, 2006. http://contentdm.lib.byu.edu/ETD/image/etd1367.pdf.
Texto completoLi, Jianyao. "The effects of country and higher education images in mainland Chinese students' intention to enroll in a offshore program". University of Western Australia. Faculty of Business, 2008. http://theses.library.uwa.edu.au/adt-WU2008.0140.
Texto completoKristof, Nicholas A. "Admissions and plebe year data as indicators of academic success in engineering majors at the United States Naval Academy". Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2002. http://library.nps.navy.mil/uhtbin/hyperion-image/02Jun%5FKristof.pdf.
Texto completoGorgosz, Jon Edward. "Campus Sweetheart: An Idealized Image on College Campuses During the Middle of the Twentieth Century". OpenSIUC, 2014. https://opensiuc.lib.siu.edu/theses/1400.
Texto completoWilkins, Stephen Joseph Karl. "The antecedents and consequences of student perceptions of university image and student-university identification in transnational higher education". Thesis, University of Bath, 2013. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.577737.
Texto completoSteele, Michael. "An evaluation of photographic still image functionality with particular reference to image quality and viewer attributes in a higher education learning context : a practitioner's perspective". Thesis, Robert Gordon University, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.311795.
Texto completoGunasekara, Chrys. "The role of universities in the development of regional innovation systems in Australia /". [St. Lucia, Qld.], 2004. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe17678.pdf.
Texto completoMcDonald, Ashley. "Do We Really Have Nothing to Be Sorry For? : A Critical Rhetorical Exploration of Public Apology in Higher Education". University of Cincinnati / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1563294841702964.
Texto completoVan, Heerden Leanri. "Detecting Internet visual plagiarism in higher education photography with Google™ Search by Image : proposed upload methods and system evaluation". Thesis, Bloemfontein: Central University of Technology, Free State, 2014. http://hdl.handle.net/11462/249.
Texto completoThe Information Age has presented those in the discipline of photography with very many advantages. Digital photographers enjoy all the perquisites of convenience while still producing high-quality images. Lecturers find themselves the authorities of increasingly archaic knowledge in a perpetual race to keep up with technology. When inspiration becomes imitation and visual plagiarism occurs, lecturers may find themselves at a loss for taking action as content-based image retrieval systems, like Google™ Search by Image (SBI), have not yet been systematically tested for the detection of visual plagiarism. Currently there exists no efficacious method available to photography lecturers in higher education for detecting visual plagiarism. As such, the aim of this study is to ascertain the most effective uploading methods and precision of the Google™ SBI system which lecturers can use to establish a systematic workflow that will combat visual plagiarism in photography programmes. Images were selected from the Google™ Images database by means of random sampling and uploaded to Google™ SBI to determine if the system can match the images to their Internet source. Each of the images received a black and white conversion, a contrast adjustment and a hue shift to ascertain whether the system can also match altered images. Composite images were compiled to establish whether the system can detect images from the salient feature. Results were recorded and the precision values calculated to determine the system’s success rate and accuracy. The results were favourable and 93.25% of the adjusted images retrieved results with a precision value of 0.96. The composite images had a success rate of 80% when uploaded intact with no dissections and a perfect precision value of 1.00. Google™ SBI can successfully be used by the photography lecturer as a functional visual plagiarism detection system to match images unethically appropriated by students from the Internet.
Santosa, Purnomo Budi. "An academic advisory system : integrating an academic database management system, an expert system, and a case-based reasoning system /". [St. Lucia, Qld.], 2005. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe19071.pdf.
Texto completoHassaan, Hesham. "Perceptions of marketing activities and practices in private higher education in Egypt : the impact of marketing on institutions and their image". Thesis, University of Southampton, 2012. https://eprints.soton.ac.uk/354614/.
Texto completoDamaskinidis, George. "Image analysis for translating English multimodal texts into Greek : a multimodal semiotics approach to translation training in a Greek higher education context". Thesis, Open University, 2012. http://oro.open.ac.uk/49080/.
Texto completoPolikoff, Richard A. "Hear Us Out: When Colleges Talk About Tuition Increases". Thesis, Virginia Tech, 2018. http://hdl.handle.net/10919/83393.
Texto completoMaster of Arts
Alvarenga, Aline da Silva. "Estudo comparativo entre as percepções da imagem organizacional nos dois segmentos de público interno de uma instituição de ensino superior privado de Santa Maria". Universidade Federal de Santa Maria, 2006. http://repositorio.ufsm.br/handle/1/4581.
Texto completoEste trabalho apresenta um estudo sobre a percepção da imagem organizacional dos dois segmentos de público interno de uma Instituição de Ensino Superior Privado de Santa Maria - RS. O modelo utilizado para a pesquisa foi a medida de percepção de imagens organizacionais com questionário baseado teoricamente nas oito metáforas de Morgan (1996). Por meio desse modelo de percepção de imagens, procurou-se ressaltar as diferenças entre as percepções da imagem organizacional dos alunos de graduação, funcionários e professores de graduação da Faculdade A, objeto escolhido para o estudo. Os 38 itens do instrumento de pesquisa correspondem a dois fatores encontrados: Fator 1 Organização dinâmica e com visão estratégica e Fator 2 Organização politiqueira e exploradora. As proposições são avaliadas por meio de uma escala de concordância de sete pontos do tipo Likert ancorada. O questionário foi aplicado com uma amostra de 216 alunos de graduação dos dois cursos superiores da Faculdade A e 35 funcionários e professores de graduação. Após tabulação, os dados foram analisados no software SPSS, onde foram realizados testes estatísticos, tais como, o teste T Student, o teste Chi-Quadrado, o teste ANOVA, e Análise Fatorial. Através dos dois fatores extraídos e das variáveis trabalhadas, é importante destacar que houve diferença nas imagens percebidas pelos dois segmentos de público interno da Faculdade A. O estudo comparativo permitiu afirmar que a percepção da imagem organizacional da Faculdade A está mais próxima do Fator 1 Organização dinâmica e com visão estratégia, tanto para alunos de graduação quanto para funcionários e professores de graduação.
Petrocelli, Heather Oriana. "Portland's "Refugee from Occupied Hollywood": Andries Deinum, his Center for the Moving Image, and Film Education in the United States". PDXScholar, 2012. https://pdxscholar.library.pdx.edu/open_access_etds/608.
Texto completoAlves, Flávia Helena Dante. "Comunicação do posicionamento de marketing das instituições de ensino superior". Universidade de São Paulo, 2009. http://www.teses.usp.br/teses/disponiveis/12/12139/tde-05022010-114700/.
Texto completoThis work studies the way Brazilian universities communicate their marketing positioning. Using the content analysis, the sites of the five largest universities were studied, according to the Census of Higher Education of 2006. By the Census, the five were all private and located in São Paulo-Rio de Janeiro. Together, they had more than 400.000 students. The complexity of this analysis is due to the fact that education is a service, and so, intangible and with long term results and difficult evaluation, as occurs with communication. Among the results, the positioning and the discourse of these institutions were based in convenience, in order to facilitate the cost and locomotion of the students. Cheap prices but also campi that counts on public transportation and good localization, for instance, within a shopping center. Convenience also means giving more emphasis to distribution. Instead of one price per course, they usually charge according to where the campus is and the student profile (for instance, access to promotions). Other common discourse was of pragmatism, emphasizing the more immediate results of a course, such as getting a job. The five are similar in their site structure, language and even in the problems. While this text was written, all the five were completely restructured.
Ransom, Whitney. "The Scholarship of Teaching: Contributing Factors to Improved Teaching Performance Among University Faculty Members". Diss., CLICK HERE for online access, 2008. http://contentdm.lib.byu.edu/ETD/image/etd2327.pdf.
Texto completoZubatý, Jan. "Reputace Vysoké školy ekonomické v Praze". Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-113236.
Texto completoMoran, Kelsey. "Sport Factors, Body Image, and Eating Behaviors in College Student Athletes". Wright State University Professional Psychology Program / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=wsupsych1530046312522231.
Texto completoWrede, Fabian. "The Determinant Factors of School Choice and Studen's Perception(s) of USBE : - Finding Out What Really Counts for Prospective Students". Thesis, Umeå University, Umeå School of Business, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-1068.
Texto completoPrompted by increased competition, universities around Sweden are beginning to recognize that marketing and branding are strategic key components. This recognition is of great importance for Umeå School of Business (USBE) given that it is often perceived as both geographically and psychologically distant for many prospective students. A committed brand management initiative by the management of USBE could therefore serve to strengthen the school’s competitive ability and increase its brand equity in the long run, making it more attractive to prospective students.
In order to create a foundation for this work, this study sets out to answer; what are the relevant brand equity dimensions of a business school, and what is the general perception(s) of them with regards to USBE? The study is limited to prospective and present students making it possible to interpret these relevant brand equity dimensions as determinant factors of school choice given that it is the most obvious use prospective students will make of them.
In the study, existing brand equity theories are used to construct a conceptual brand equity framework applicable to a business school’s brand and organization. A quantitative survey is then performed to collect empirical data from over 450 students at nine Swedish universities including USBE.
After performing a series of factor analyses on the empirical data, the study shows that the relevant brand equity dimensions for prospective business students are awareness and loyalty in addition to associations in the form of the Outcome & Prestige of the education, its Versatility, Performance, and Expertise as well as its ability to instigate Assurance.
The study also indicates that there are considerable differences between the general perception(s) of these dimensions with regards to USBE between USBE’s present students and prospective students – implying that strategic actions are necessary to correct for this. Toward the end of the study, the author therefore provides the management of USBE with brief suggestions of how these actions could be undertaken.
Souza, Aline Cavalcante de. "Relações entre atividade física, corpo e imagem corporal entre universitários da Argentina, Brasil, Estados Unidos da América e França". Universidade de São Paulo, 2017. http://www.teses.usp.br/teses/disponiveis/6/6138/tde-02082017-153802/.
Texto completoIntroduction: Different meanings are attributed to the body and body image is influenced by multiple factors. Young college students represent a vulnerable group to body appearance ideals, and this group tries to achieve these ideals through physical exercises, diets, food restrictions and plastic surgeries with adverse consequences. Objective: To evaluate the relationship between physical activity, body and body image of college students, and how they relate and differentiate themselves between four countries in both genders. Method: The sample included 1,695 college students, from both genders in Argentina (n=304), Brazil (n= 583), France (n=441) and USA (n=367), that answered to an online questionnaire composed by sociodemographic questions, nutritional status, physical activity data, body image, plastic surgery and eating attitudes. To evaluate the effect of country, gender, reason to exercise and nutritional status over other variables, generalized linear models were used, and the evaluation of categorical nominal variables associations were done by Pearson Chi-square Test (X2). Results: Health was mentioned as the main reason to exercise among Argentinean (=40,2 per cent ; =52 per cent ), Brazilians (=36,4 per cent ; =29,1 per cent ) and Americans ( = 52,1 per cent ; =48,8 per cent ) in both genders; among French, health was more frequent for women (43,4 per cent ), and , the reason fun for men (38,3 per cent ). Despite of the country, the female group showed worst eating attitudes as dieting (p<0,001), vomiting (p<0,001), and a higher body dissatisfaction (p<0,001) more than 80 per cent of woman and men were dissatisfied with their bodies: desired a smaller body size (=88,5 per cent ; =52,9 per cent ) or larger (=11,5 per cent ; =47,1 per cent ). Being a woman also determined greater score to food restriction (worst in Argentina, p<0,001) and more concerns about overweight (worst in Brazil, p<0,05); whereas being a male determined the desire to have a greater weight and larger body image. The country was determinant for the physical activity weekly frequency, concerns about exercises routine (greater in USA, p<0,001), food restriction and binge [greatest scores in Argentina (p<0,001) and France (p<0,001), respectively]. In Brazil, there was the higher adherence possibility to plastic surgery (p<0,001), the highest number of years of life that they are willing to give up for an ideal body (p<0,05) and higher concern about food and appearance (p<0,05). Discussion: Although health was the most frequent reason to exercise, there were also verified dysfunctional attitudes towards food, body and exercises. Eating attitudes were worse in women, whereas the relationship with body/appearance and physical activity seems more influenced by countries. Conclusion: There was considerable similarity regarding dysfunctional eating attitudes and body dissatisfaction among the students of the four countries the greatest was gender. The meaning and importance of physical activity and body appearance presented more cultural differences, the Americans were the ones who most valued the exercise routine, and Brazilians were the ones who most consider going under plastic surgeries. These results emphasize the importance of a deeper understanding to be considered by nutritionists and health professionals regarding eating, physical activity and body as well as to consider the possible differences between men and women and cultures
Guedes, Claudia Rosane. "A imagem social de mulheres negras universitárias: a silhueta esculpida durante o processo de formação". Universidade do Estado do Rio de Janeiro, 2012. http://www.bdtd.uerj.br/tde_busca/arquivo.php?codArquivo=3524.
Texto completoThis study approaches the theme of existing relationships between college background and social image for African-descendant women in the health care field and its possible personal and social transformations. We bear in mind that college background results in social appreciation and its consequences influence the social roles played by this group. Therefore, we seek to describe African-descendant women's social image from the perspective of African-descendant college women and their social self-image; we further seek to analyze the influence of college background in their social self-image. Methodology: Descriptive exploratory research with qualitative approach, carried out with partially-structured interview scripts with ten interviewees who have self-declared African-descendants or dark-skinned individuals enrolled in Graduate Programs (Master's Degree) from a public state university in the district of Rio de Janeiro (Brazil). The data produced were analyzed and interpreted according to Bardin's content analysis technique. Three categories emerged from this process. The first category African-descendant women's social image from the perspective of African-descendant college women describes the unequal condition of from the perspective of African-descendant women in society from the depreciation of female gender and race (sexism and racism), as well as the African-descendant women body as sex object. The second category - College background in the life of African-descendant women broke down into two intermediary categories: Positive situations experienced during education (college education as a vehicle for social and personal transformation from the broadening of scientific knowledge and improved social insertion); Negative situations (class inequalities, feelings of indecision, frustration towards the choice for the course and learning and adaptation constraints). The third category African-descendant college women's self-image develops the interviewees perception regarding their self-image from the college education process, and unfolds in positive and negative views on their self-image. The positive view highlights the empowerment before their ethnic condition, characterized by persevering attitudes and e evidence of competence on their daily lives, favoring the strengthening of social positions; moreover, some of them do not report experiencing social differences due to their ethnic condition. The negative view was described from the feelings of low self-esteem, insecurity towards their position in the social environment and difficulty to talk about their self-image. For the interviewees, self-image is not expressed by stereotypes, but by the social accomplishments they achieve as a result of their college background. College background becomes a paramount condition to overcome the social stigmas that interfere in this groups social image in society.
Hill, S. Trent (Stanley Trenton). "An Assessment of the University of North Texas's Image among the University of North Texas Administration and Board of Regents, Metro-Plex Business Leaders, the Higher Education Coordinating Board, and the Texas House and Senate Sub-Committees". Thesis, University of North Texas, 1993. https://digital.library.unt.edu/ark:/67531/metadc277969/.
Texto completoShahri, Bahman. "Perspectives of Overseas Student Teachers on American National Identity". Ohio University / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1565287522191192.
Texto completoMomplé, Simone. "Exploring the self-concept of a group of peer mentors participating in a structured dance programme at a South African University". University of Western Cape, 2020. http://hdl.handle.net/11394/7592.
Texto completoThis study focuses and draws on the fields of dance, psychology and the self-concept. Dance is seen as a powerful tool for expression of self. The Self-Concept is one of the most researched constructs in psychology. Previous research has focused on one element of the self-concept, such as self-esteem; this research considered the self-concept holistically, comprising of: self-image, self-esteem and ideal self. The theoretical framework of this research was the Self-Concept, and dance was employed as an intervention or method of researching the self-concept. The overall aim of this research was to explore the self-concept of a group of peer mentors prior to and after participating in a structured dance programme at a South African University. This research used a mixed-method approach with the primary method being qualitative. The quantitative research design was a quasi-experimental, one-group pre-test post-test design, using the Rosenberg Self-Esteem Scale (RSES). The qualitative research design was ethnography. A seven session structured dance programme was conducted consisting of various aspects of dance. Non-probability sampling and purposive sampling techniques were used. Data was collected in four phases; quantitative pre-test data collection using the RSES scale; qualitative intervention data collection via observations (field notes and audio-visual recordings); quantitative post-test data collection using the RSES scale; and qualitative in-depth interviews. Informed consent was received through informed consent forms and information sessions prior to the dance programme. There were two steps of data analysis. First was to analyse the quantitative data from the RSES on IBM’s Statistical Software Package for Social Sciences, version 25 (SPSS v.25) and Microsoft Excel tools. Second was to analyse the data from the observations and interviews using thematic analysis.
Hancock, Charles C. "Using images and deep emotions in marketing strategy in higher education". Thesis, University of Derby, 2016. http://hdl.handle.net/10545/622612.
Texto completoWoolf, Deanna M. "Generic U:Comparing Photographic Images in High- and Low-Ranked University View Books". University of Toledo / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=toledo1270154201.
Texto completoGuisti, Brett M. "Comparison of Guided and Open Inquiry Instruction in a High School Physics Classroom". Diss., CLICK HERE for online access, 2008. http://contentdm.lib.byu.edu/ETD/image/etd2572.pdf.
Texto completoFerrell, Tonia P. "A Critical Discourse Analysis of Academic Presidential Transitions: Framing Images of Leadership". Kent State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=kent1542145474175605.
Texto completoVelasquez, Scott E. "Images of gender arrangements of three American social organizations: a content analysis of top ranked Google images of individuals preforming organizational roles". Diss., Kansas State University, 2016. http://hdl.handle.net/2097/32872.
Texto completoDepartment of Sociology, Anthropology, and Social Work
Don L. Kurtz
This study explores existing beliefs and often unspoken social structural arrangements related to male privileges by examining three different, but rather important, American social organizations—the NFL, U.S. military and higher education institutions. With queries from the Google image database, I analyzed images for themes from search terms of organizations thereby tapping into the consciences of society. Since a high volume of images are produced by Google Image search, a maximum of 25 results of each search term are included as potential sources of images for this study. The primary category of non-specific gender search terms of Google images are: NFL Players, U.S. soldiers, and college students. In addition, this study also utilized a subset category of gender and sexuality specific Google search terms that are related to the primary category search terms. The subset category of gender and sexuality specific Google search terms of images are: women of the NFL, NFL gay players, U.S. female soldiers, U.S. gay soldiers, college volleyball players, and fraternity life. Both the U.S. military and the NFL presented images of men preforming competitive or aggressive activities that can be defined as masculine labors. These images are reflections of the ideal masculine male playing a special role in U.S. society—the “warrior” male. Yet most images depicted U.S, soldiers in clean combat uniform with military weapons at a ready to engage in battle. This suggests that either U.S. military have some control over images that can be displayed on popular websites. Even though page ranking software gives the appearance that popular websites are the product of algorithm but there is some evidence that ranking can be manipulated by organizations. Colleges take manipulating popular websites to another level to reach their potential clients. Unlike the U.S. military and the NFL’s search terms results that presented images of men preforming masculine activities, college students’ search term results images are images of students displaying activities that show individuals in the act of being polite and pleasant to others, as well as being supportive. I suggest that the idea behind presenting images with a feminine slant is to attract the group that is most likely to attend college after high school, which is female. College websites will most likely to have staged images of study groups and professors teaching to a small group of students. The websites featured staged images of students, in which students are almost flawless in appearance, a phenomena that could only be achieved through doctoring, cosmetics, and computer retouching. This type of images is more likely to be attractive to potential students that are searching the internet for potential colleges to attend in the future. Moreover, Photoshop images of students assist colleges and universities in controlling the images they want to introduce to potential students and media. Colleges are prudent on how much to display in images of heterosexual relationships. Most staged images that displayed heteronormativity are male and female students studying within each other personal space. It would seem that images of homosexual relationships are still taboo on college websites because there are no staged images that indicated homosexual relationship between college students. I believe that these reflections are presented as organizational websites’ marketing strategies. The marketing strategies of website designers are to implement a group think mentality of those seeking information of a specific term. This action is caused by search engine page ranking software in order to organize highly interconnected websites toward one idea thus influencing a large number of potential and current customers’ decisions. In today’s technologically connected society, societal perception of what constitutes masculinity, femininity and sexuality starts with a well-designed website. The findings will perhaps have important implications for understanding to how the negative outcomes of male privileges remain entrenched in social institutions and benefit certain segments of society at the cost of others.
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Texto completoAnnandale, Nicole. "A social identity approach to evaluating high achieving Ingroup members on the basis of achievement level and performance attributions /". [St. Lucia, Qld.], 2002. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe16881.pdf.
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