Tesis sobre el tema "Corporate identity"
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Hatlapa, Tomasz. "Corporate Identity". Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4594.
Texto completoSajko, Michal. "Corporate identity". Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-17429.
Texto completoJanečková, Barbora. "Corporate identity a corporate image značky PRIM". Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-11719.
Texto completoYoon, Hyekyung. "Jazzberry's corporate identity /". Online version of thesis, 1992. http://hdl.handle.net/1850/11628.
Texto completoVizingr, Tomáš. "Budování Corporate Image a Corporate Identity". Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-9102.
Texto completoKhan, Muhammad Ghayour y Omar Khan. "Corporate Identity, Corporate Branding and Brand Image". Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-57516.
Texto completoKansbod, Mathias y Andresen Fredrik Wang. "Corporate Identity Management : A case study of Corporate Identity within Linnaeus University". Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19438.
Texto completoStejskalová, Šárka. "Corporate identity v MSP". Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-10631.
Texto completoValtersson, Sofia y Anna Matsson. "Corporate identity through graphic design". Thesis, Högskolan Dalarna, Grafisk teknik, 2002. http://urn.kb.se/resolve?urn=urn:nbn:se:du-3561.
Texto completoYezhova, Olga, Kalina Pashkevich, Anna Hapon y Kristina Bailo. "Design of the corporate identity". Thesis, Учреждение образования "Витебский государственный технологический университет", 2021. https://er.knutd.edu.ua/handle/123456789/18765.
Texto completoПід фірмовим стилем бренду автори розуміють комбінацію візуальних елементів, які створюють обличчя компанії, роблять її індивідуальністю на ринку товарів чи послуг. Фірмовий стиль, як правило, складається з таких основних елементів, як торговельна марка, логотип, кольори торговельної марки, шрифт та символ. З урахуванням думок науковців та особистого досвіду авторів, виокремлено основні етапи створення фірмового стилю.
Svejkovský, Ivo. "Corporate Identity Akademie věd ČR". Doctoral thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-136305.
Texto completoCerulík, Michal. "Corporate identity v rodinnom podniku". Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-264320.
Texto completoMazal, Jan. "Analýza Corporate Identity společnosti MEDIARESEARCH, a.s". Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74882.
Texto completoCiuperca, Roxana Maria. "The Relationship Between Corporate Social Responsibility Practices and Corporate Identity". Master's thesis, Faculdade de Economia da Universidade do Porto, 2007. http://hdl.handle.net/10216/7410.
Texto completoCiuperca, Roxana Maria. "The Relationship Between Corporate Social Responsibility Practices and Corporate Identity". Dissertação, Faculdade de Economia da Universidade do Porto, 2007. http://hdl.handle.net/10216/7410.
Texto completoAlbrecht, Bernadette. "Corporate Identity in der sozialen Arbeit /". Magdeburg : Verl. der Erich-Weinert-Buchh, 2002. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010287006&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.
Texto completoHall, Kenneth Grant Matthews. "Corporate identity in state secondary schools". Thesis, University of Liverpool, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.284147.
Texto completoTromp, Sallyanne Lindsey. "Corporate reputation management : reconciling identity-image gaps". Diss., University of Pretoria, 2012. http://hdl.handle.net/2263/23270.
Texto completoDissertation (MBA)--University of Pretoria, 2012.
Gordon Institute of Business Science (GIBS)
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Schneider, Frank. "Corporate-Identity-orientierte Unternehmenspolitik : eine Untersuchung unter besonderer Berücksichtigung von Corporate Design und Corporate Advertising ; mit ... 21 Tabellen /". Heidelberg : Physica-Verl, 1991. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=002648978&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.
Texto completoHromasová, Lucie. "Analýza firemní identity společnosti NIOSPORT agency,a.s". Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-142093.
Texto completoHoffmann, Petra. "Corporate-Identity-Politiken bei Volksbanken und Raiffeisenbanken /". Giessen : Köhler, 1996. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007818003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.
Texto completoVargas, Gabriel, Sergio Silva, Ugwu Keliche y Charles Maina. "Corporate Identity : Communication as a key component". Thesis, Jönköping University, Jönköping International Business School, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-1327.
Texto completoProblem: In the world of today’s business, there is a trend for investors not only to base their decisions whether to invest in a company on the basis of its financial results. These days more features are taken into consideration. Corporate identity is a crucial aspect to bear in mind for investors, as it demonstrates what the company is, how it works and where it is going. Corporate Communication is a process that allows companies to share their information with the stakeholders. Not every company is aware of the significance of communicating its corporate identity to investors. These represent a basis for the company, since their support is needed to achieve the organization’s objectives. Furthermore, communication of corporate identity to investors represents an opportunity for a company to achieve its goals. The importance and relation of corporate identity and communication to investors is becoming a relevant issue not only for them but also for stakeholders.
Purpose: The purpose of this thesis is to investigate corporate identity and its communication, as a key component, to investors.
Method: The authors have conducted a case study of the Chemical and Mining Company of Chile Inc. (SQM). A qualitative method approach has been used to achieve the purpose. Self-administered questionnaires have been used to gather empirical data.
Conclusion: The case study has led to conclusions on how important it is for SQM to communicate its corporate identity to investors. SQM’s corporate identity is seen as an instrument to differentiate, compete and communicate with investors. SQM’s visual identity is an instrument to communicate the evolution of the company. The company is using behavior, symbolism and communication as the main channels to transmit its corporate identity to investors. SQM’s investor relations show a clear awareness of the need for communication with its investors and financial stakeholders. This is supported by the development of their website and the information collected through the questionnaire. Finally, the authors conclude that corporate identity and its communication, as a key component, is essential for SQM. Its investor relations department and website show that it is very important for the company to communicate to investors its identity.
Hirasawa, Tetsu. "Organizational identity formation and transformation". Thesis, University of Cambridge, 2013. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.607893.
Texto completoPaar, Simone. "Die Kommunikation von Corporate Citizenship /". [St. Gallen] : [s.n.], 2005. http://aleph.unisg.ch/hsgscan/hm00142388.pdf.
Texto completoBlanková, Barbora. "Analýza komunikace v procesu změny korporátní identity organizace". Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193751.
Texto completoBartholmé, Roland H. "Investigating determinants and perceived consequences of auditory identity management : a corporate perspective among UK companies". Thesis, Brunel University, 2011. http://bura.brunel.ac.uk/handle/2438/6520.
Texto completoBerg, Janette-Erika y Sofia Blomqvist. "Managing Corporate Reputation : Management Challenges to Communicate the Corporate Identity in a SME". Thesis, Umeå universitet, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-161271.
Texto completoDay, Carolyn. "The Rhetoric of Corporate Identity: Corporate Social Responsibility, Creating Shared Value, and Globalization". Scholar Commons, 2014. https://scholarcommons.usf.edu/etd/5209.
Texto completoModd, Peter. "Corporate Identity Change : A qualitative research of BP". Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-14581.
Texto completoBakker, Hans-Peter. "Managing corporate identity at the University of Stellenbosch". Thesis, Stellenbosch : Stellenbosch University, 2001. http://hdl.handle.net/10019.1/49389.
Texto completoENGLISH ABSTRACT: The University of Stellenbosch is a proud institution with a proud tradition. It delivers graduates and research that can compete with the world's best. It is facing a landscape that is becoming increasingly competitive, and higher education institutions in South Africa are only now discovering the need and value of sound marketing principles. The University consists of 11 faculties and more that 100 departments. Out of those faculties and departments many other operating entities have grown. Entities such as the Institute for Winebiotechnology, the Bureau for Economic Research, the University of Stellenbosch Printers and the Graduate School of Business, to name but a few. Each of these have over time developed strong individual identities. In virtually all cases the link with the University has not been severed, and in many instances the association has been beneficial to both the University and the operating entity. As the environment becomes more competitive and as universities compete for shrinking financial resources, issues such as high media costs and effective communication become more important. One way of ensuring economy of scale in communication is to co-ordinate the visual identity of an institution. At the University of Stellenbosch the visual presentation of its various operating entities has not been coordinated, resulting in vast inconsistencies with regard to the institution's visual communication. Apart from failing to achieve economies of scale in communication, such a situation will also, inevitably, lead to confusion among the institution's target audiences. This project assesses the situation and develops a model according to which the University and its operating entities can coordinate their visual communication. It is expected that this model will stimulate discussion and that it may lead to implementation as soon as possible. Once the framework for managing corporate identity is in place, a great deal of work will be required to bring the communications process in line with the objectives of the institution and the requirements of its corporate identity strategy. This report is intended as starting point in the process that will lead to effective and optimal corporate identity management at the University of Stellenbosch.
AFRIKAANSE OPSOMMING: Die Universiteit van Stellenbosch is 'n instelling met 'n trotse tradisie. Hy lewer graduadi en navorsing wat met die bestes ter wêreld kan meeding. Die Universiteit bestaan in 'n omgewing wat toenemend kompeterend is, en hoër onderwys instellings begin nou eers die waarde besef van effektiewe bemarking. Die Universiteit bestaan uit 11 fakulteite en meer as 100 akademiese departemente. Vanuit hierdie fakulteite en departemente het menige ander bedryfseenhede ontwikkel. Eenhede soos die Instituut vir Wynbiotegnologie, die Buro vir Ekonomiese Ondersoek, the Universiteit van Stellenbosch Drukkery, en die Nagraadse Bestuurskool. Elkeen van dié bedryfseenhede het oor tyd heen sy eie, unieke identiteit ontwikkel. In feitlik alle gevalle het die noue verbintenis met die Universiteit behoue gebly, en in baie van die gevalle het die wedersydse assosiasie tot beide se voordeel gestrek. Namate die omgewing waarbinne die Universiteit bedryf word meer kompeterend raak en namate die Universiteit meeding vir kwynende finansiële bronne, raak aspekte soos stygende media kostes en effektiewe kommunikasie belangriker. Een manier om te verseker dat skaalbesparings bereik word, is om the visuele identiteit van 'n instelling te koordineer. Aan die Universiteit van Stellenbosch word die visuele aanbieding van die verskeie bedryfseenhede nog nie effektief gekoordineer nie. Dit het tot gevolg gehad dat groot verskille aan die lig gekom het ten opsigte van die organisasie se visuele kommunikasie. Behalwe dat sulke omstandighede nie skaalbesparings bevorder nie, sal dit ook lei tot verwarring onder die instelling se teikengehore. Hierdie projek het ten doeI om 'n model, of raamwerk te ontwikkel waarvolgens die Universiteit en sy bedryfseenhede hul visuele kommunikasie beter kan koordineer. Daar word verwag dat hierdie model verdere gesprek sal stimuleer en so spoedig moontlik sal lei tot die implementering van 'n model wat vir die Universiteitsgemeenskap aanvaarbaar is. Nadat 'n raamwerk vir die bestuur van korporatiewe identiteit aanvaar is, volg nog 'n groot taak om die kommunikasieprosesse in lyn met die instelling se doelwitte en vereistes ten opsigte van sy korporatiewe identiteitstrategie te bring. Hierdie verslag kan as aanvangspunt dien in die proses wat sal lei tot die effektiewe en optimale bestuur van korporatiewe identiteit aan die Universiteit van Stellenbosch.
Papa, Sindiswa Delia. "Corporate identity for the young fuller figured women". Thesis, Cape Peninsula University of Technology, 2010. http://hdl.handle.net/20.500.11838/1348.
Texto completoA research was conducted in order to assist the Young Fuller Figured Women entering and already working in the corporate environment with clothing for the work environment. This research was conducted so that these women may notice a smaller number of incorrect fitting clothes when they shop for formal wear and also to give them guidance on suitable, elegant and stylish clothes for their body size and shape. Two theories namely: 'dress for success' by John Molloy and 'clothing is a code' by Fred Davis were the guidelines jn discovering, understanding and solving the dress problem for the young full figured women. In order to deal with the problem I had to interview some of these women to understand their challenges and frustration regarding dressing suitably for the corporate environment. The results of the interviews showed that the origin of the problem, are the basic block pattems. This was the solution for most of the garment fitting problems that the young fuller figured women experienced daily. A range was designed to serve as an example of how these women can dress for the corporate environment using various suitable fabrics and colours. This range appears formal and yet has a feminine twist to it, making it suitable for the woman who wants to be taken seriously and yet maintain her femininity and elegance. I hope that this research will be a useful tool for the retailers who currently cater for the fuller fIgured women to assist them with the current garment fitting problems and for the designers who plan to enter the fuller figured market: to enter it cautiously and taking the requirements of their potential customers into consideration If the information in this research is applied clothes that the fuller figured women buy will fit correctly the first time and they will not have to pay extra to alter new garments.
Семикіна, Наталія Сергіївна. "Logo as an Important Element of Corporate Identity". Thesis, Київський національний університет технологій та дизайну, 2017. https://er.knutd.edu.ua/handle/123456789/7383.
Texto completoNeuwirthová, Magda. "Prvky multikulturality v corporate identity firem v ČR". Doctoral thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-199593.
Texto completoBartlett, Jennifer. "Employee representation of corporate identity : a case study". Thesis, Queensland University of Technology, 2000.
Buscar texto completoBejr, Štěpán. "Corporate design". Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-162775.
Texto completoForoudi, Pantea. "Examining the influence of corporate logo on corporate image and corporate reputation : a study of consumers' perception in the context of a financial setting in the United Kingdom". Thesis, Brunel University, 2012. http://bura.brunel.ac.uk/handle/2438/12735.
Texto completoHenkel, Regina. "Corporate Fashion Uniformen in Unternehmen". Berlin Ebersbach, 2007. http://d-nb.info/992269857/04.
Texto completoMaxwell, Rachael. "What makes an organisation's corporate identity attractive to its employees? : a social identity perspective". Thesis, Cranfield University, 2010. http://dspace.lib.cranfield.ac.uk/handle/1826/5739.
Texto completoKlassen, Iris. "Die Vernetzung von Unternehmen und Gesellschaft Entwicklung und Umsetzung von Corporate Identity im gesellschaftlichen Diskurs ; eine linguistische Betrachtung der Public Relations als Unternehmensfunktion /". [S.l. : s.n.], 1999. http://deposit.ddb.de/cgi-bin/dokserv?idn=960295003.
Texto completoPaetow, Kai. "Organisationsidentität eine systemtheoretische Analyse der Konstruktion von Identität in der Organisation und ihrer internen wie externen Kommunikation /". [S.l. : s.n.], 2005. http://deposit.ddb.de/cgi-bin/dokserv?idn=974451789.
Texto completoCrafford, Anne. "Identity in organisations : a methodological study". Thesis, Stellenbosch : Stellenbosch University, 2015. http://hdl.handle.net/10019.1/97031.
Texto completoENGLISH ABSTRACT: This study examined organisational identity from a substantive and methodological point of view. With the burgeoning interest in the organisational identity construct, there have been a multitude of perspectives and meanings associated with the term. These perspectives formed the basis of three juxtapositions used to evaluate the nature of knowledge generated by various research designs used to study organisational identity. These designs included survey design, content analysis, case study design, ethnography, narrative analysis and discourse analysis. I concluded that the choice for a particular research design does constrain or make possible the generation of different types of knowledge regarding OI. The effect of design type has long been suspected and argued for, and this study provides further substantiation for this view. The choice of research design is not a neutral one but plays an integral role in the nature of the knowledge generated, and should be taken seriously as part of the research process. Also from a methodological perspective, the aim was to explore whether an Internet-based, open-ended qualitative survey could provide a suitable description of organisational identity, and whether it would be possible to develop identity narratives from these responses. Data was gathered in a South African based multi-national engineering firm, the result of a recent merger of two engineering firms. Based on the responses to the survey, I was able to develop descriptive narratives of each of (what had been termed) the heritage organisations, each narrative comprising a series of inter-related identity statements capturing various facets of organisation identity. Three broad narratives for each heritage organisation dealt with the nature of the organisation and its position in the market, the importance of the profession and clients, and the value of people in the organisation. Given the pervasive nature of technology, and that work in many corporate and professional settings is conducted via the internet, an internet-based qualitative survey allows information regarding organisational identity to be gathered fairly easily. The research undertaken in this study thus adds to the body of knowledge surrounding the use of a web-based qualitative survey in accessing organisational identity, and suggests that this form of data gathering in the organisation can be successful, provided that participants are computer literate and have access to the Internet. The organisations in question were chosen as merger partners due to their similarity, and using the descriptive narratives developed from the survey, I was able to examine the question of distinctiveness in similar organisations, which has not yet been addressed. Despite the similarities, the identity of both organisations was arguably distinct, and this could be traced to two factors. The first was an element of social actor, in this case the size of the organisation, which coupled with other factors influenced organisation identity in very specific ways. Secondly, distinctiveness arose from the construction of meaning around specific elements of the social actor by members of the organisations. Thus, much like personal identity, organisational identity is associated with similarity and difference (Buckingham 2008).
AFRIKAANSE OPSOMMING: g Hierdie studie het ten doel gehad om the konsep van organisasie-identiteit te ondersoek vanuit ‘n substantiewe en metodologiese hoek. Die groeiende belangstelling in die konstruk van organisasieidentiteit, gee aanleiding daartoe dat meervuldige perspektiewe en betekenisse aan die term gegee word. Hierdie verskillende perspektiewe vorm die basis van drie naasmekaarstellings wat gebruik word om die aard van kennis, wat geskep word deur verskillende navorsingsontwerpe in die studie van organisasie-identiteit, behoorlik te bestudeer. Hierdie navorsingsontwerpe sluit in opnamestudies, inhoudsanalise, gevallestudies, etnografiese studies, teksontledings en diskoers analise. Ek het tot die gevolgtrekking gekom dat die keuse van ‘n bepaalde navorsingsontwerp weliswaar beperkend of fasiliterend van aard kan wees in die skep van verskillende kennisbasisse rondom organisasie-identiteit. Die impak van die tipe navorsingsontwerp word lankal reeds vermoed, en hierdie studie lewer verdere ondersteuning vir hierdie standpunt. Die keuse van ‘n navorsingsontwerp is nie neutraal nie maar speel ‘n integrale rol in die aard van die kennis wat geskep word en behoort aandag te geniet in the navorsingsproses. Vanuit ‘n metodologiese perspektief was die doelwit ook om te bepaal of ‘n internet-gebaseerde, oopeinde kwalitatiewe opname, ‘n toepaslike beskrywing en begrip van organisasie-identiteit kan lewer en of dit moontlik sou wees om identiteits-ontledings vanuit hierdie response te genereer. Data opnames is gedoen in ‘n Suid-Afrika-gebaseerde internasionale ingenieurskonsultasiefirma, wat bestaan uit twee saamgesmelte firmas. Die response uit die opname het my toegelaat om beskrywende narratiewe van beide die oorspronklike organisasies te ontwikkel. Elk van hierdie bestaan uit ‘n reeks van interafhanklike stellings oor identiteit wat die verskeie fasette van organisasie-identiteit verwoord. Daar was drie narratiewe vir elkeen van die oorspronklike organisasies en hierdie het gefokus op die aard en markposisionering van die organisasie, die belangrikheid van die professie en kliente en die waarde van mense binne die organisasie. Gegewe die deurtastende aard van tegnologie in veral korporatiewe en professionele omstandighede, sal ‘n internet-gebaseerde kwalitatiewe opname die verkryging van inligting rondom organisasie identiteit vergemaklik. Die navorsing onderneem in hierdie studie dra dus by tot ons begrip van die toepassing van internet-gebaseerde kwalitatiewe opnames in die taksering van organisasie identiteit. Dit dui aan dat hierdie vorm van data-insameling in ‘n organisasie sukesvol kan wees indien die respondente rekenaarvaardig is en toegang tot die internet het. Die organisasies wat in die studie gebruik is, het tot ‘n groot mate saamgesmelt aan die hand van hulle soortgelyke aard en waardes. Deur die beskrywende narratiewe te gebruik wat uit die opname ontwikkel is, kon ek die vraagstuk van onderskeidenheid in soortgelyke organisasies ondersoek, wat tot op daardie stadium nie gedoen was nie. Ongeag die ooreenkomste, is bevind dat die identiteit van beide die organisasies wel merkbaar verskil en dat dit toegeskryf kan word aan twee faktore. Die eerste hiervan is geeien as ‘n sosiale agent, in hierdie geval die grootte van die organisasie, wat tesame met ander faktore die organisasie-identiteit op spesifieke manier beinvloed het. Die tweede faktor onstaan uit die konstruksie van betekenis rondom spesifieke elemente van die sosiale agent deur lede van die organisasies. Dit is dus duidelik dat organisasie-identiteit, soos persoonlike identiteit, geassosieer word met ooreenkomste en verskille (Buckingham 2008)
Bosch, Antonetta Lamberta Maria van den. "Corporate visual identity management: current practices, impact, and assessment". Enschede : University of Twente [Host], 2005. http://doc.utwente.nl/50850.
Texto completoChun, Rosa. "Strategic management of corporate reputation : : Aligning image and identity". Thesis, University of Manchester, 2001. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.488192.
Texto completoForoudi, Mohammad Mahdi. "The corporate identity, architecture, and identification triad : theoretical insights". Thesis, Brunel University, 2015. http://bura.brunel.ac.uk/handle/2438/13799.
Texto completoJabbar, Zeenat. "The impact of corporate visual identity on brand personality". Thesis, Brunel University, 2014. http://bura.brunel.ac.uk/handle/2438/8734.
Texto completoParell, Mary Ellen. "Corporate identity systems and color publishing on the Macintosh /". Online version of thesis, 1995. http://hdl.handle.net/1850/12155.
Texto completoHavlíček, Jakub. "Firemní design krajských a okresních měst ČR". Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193035.
Texto completoBerens, Guido A. J. M. "Corporate branding : the development of corporate associations and their influence on stakeholder reactions = Corporate branding : de ontwikkeling van ondernemingsassociaties en hun invloed op de reacties van belanghebbenden /". Rotterdam : Erasmus Research Institute of Management, 2004. http://hdl.handle.net/1765/1273.
Texto completoHoltzhausen, Lida. "Employee perceptions of symbolic corporate identity elements and employer-employee relationships at Lonmin Platinum / L. Holtzhausen". Thesis, North-West University, 2007. http://hdl.handle.net/10394/769.
Texto completoThesis (Ph.D. (Communication Studies))--North-West University, Potchefstroom Campus, 2008.
Devine, Michael Joseph. "The dynamic processes of visual, corporate, and organisational identity : an exploratory study". Thesis, Queensland University of Technology, 2010. https://eprints.qut.edu.au/39130/1/Michael_Devine_Thesis.pdf.
Texto completo