Literatura académica sobre el tema "Consumer behaviour"
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Artículos de revistas sobre el tema "Consumer behaviour"
Attreya, Bhawna. "Consumer Buying Behaviour". Journal of Advances and Scholarly Researches in Allied Education 15, n.º 9 (1 de octubre de 2018): 1–4. http://dx.doi.org/10.29070/15/57885.
Texto completoStávková, J., L. Stejskal y Z. Toufarová. "Factors influencing consumer behaviour". Agricultural Economics (Zemědělská ekonomika) 54, No. 6 (24 de junio de 2008): 276–84. http://dx.doi.org/10.17221/283-agricecon.
Texto completoTassell, Catriona y Marco Aurisicchio. "PREVENTING THE OVERCONSUMPTION AND DISPOSAL OF REFILL AT HOME FAST-MOVING CONSUMER GOODS – INTERVENTIONS THAT SUPPORT CIRCULAR CONSUMER JOURNEYS". Proceedings of the Design Society 3 (19 de junio de 2023): 2935–44. http://dx.doi.org/10.1017/pds.2023.294.
Texto completoSukmawati, Mia Dana, I. Gusti Ngurah Joko Adinegara, Yeyen Komalasari y Christimulia Purnama Trimurti. "Analysis of the Influence of Prices and Promotions on Consumer Behavior in Decision Making for Study Program Selection at Universitas Dhyana Pura". Eastasouth Management and Business 2, n.º 03 (31 de mayo de 2024): 338–46. http://dx.doi.org/10.58812/esmb.v2i03.267.
Texto completoTRIPATHI, ANAND RAJ. "CONSUMER BUYING BEHAVIOUR TOWARDS FMCG PRODUCTS". INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT 08, n.º 04 (2 de mayo de 2024): 1–5. http://dx.doi.org/10.55041/ijsrem32520.
Texto completoMrs. S. Sailaja. "Effect of Online Advertising on Consumer Buying Behavior". International Research Journal on Advanced Engineering and Management (IRJAEM) 2, n.º 03 (18 de marzo de 2024): 419–22. http://dx.doi.org/10.47392/irjaem.2024.0058.
Texto completoRehman, Waiza y Asif Khurshid Mian. "Towards Female Buying Behavior in Beauty and Grooming Industry of Pakistan: Modeling the mediating role of Purchase intentions". Abasyn Journal of Social Sciences, Volume 14 issue 1 (30 de junio de 2021): 34–50. http://dx.doi.org/10.34091/ajss.14.1.03.
Texto completoTripathi, Dolly. "Understanding Consumer Behaviour in Online Holiday Shopping: Insights from Indian Consumers". International Journal of Science and Research (IJSR) 12, n.º 8 (5 de agosto de 2023): 2454–60. http://dx.doi.org/10.21275/sr23827182731.
Texto completoMesić, Željka, Marija Mavračić, Lucija Blašković y Marina Tomić Maksan. "IMPACT OF THE WORK MODEL ON FOOD CONSUMER BEHAVIOUR DURING THE COVID -19 PANDEMIC". Ekonomska misao i praksa 33, n.º 1 (junio de 2024): 177–96. http://dx.doi.org/10.17818/emip/2024/1.9.
Texto completoGrębowiec, Mariusz y Anna Korytkowska. "CONSUMER BEHAVIOUR ON THE DAIRY PRODUCTS MARKET". Annals of the Polish Association of Agricultural and Agribusiness Economists XIX, n.º 4 (10 de octubre de 2017): 79–85. http://dx.doi.org/10.5604/01.3001.0010.5168.
Texto completoTesis sobre el tema "Consumer behaviour"
Martínez, Bárbara y Sara Pérez. "Consumer Behaviour". Thesis, Halmstad University, School of Business and Engineering (SET), 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-1595.
Texto completoThe aim of this work is to understand the consumer behaviour. The research is going to be focus on the factors that influence the consumers behaviour. The purpose of this paper is to know the different aspects that the consumers have into account when they decide to use a certain product.
Westberg, Kathleen J. y n/a. "The Impact of Cause-Related Marketing on Consumer Attitude to the Brand and Purchase Intention: A Comparison with Sponsorship and Sales Promotion". Griffith University. School of Marketing, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20050211.124210.
Texto completoWestberg, Kathleen J. "The Impact of Cause-Related Marketing on Consumer Attitude to the Brand and Purchase Intention: A Comparison with Sponsorship and Sales Promotion". Thesis, Griffith University, 2004. http://hdl.handle.net/10072/366195.
Texto completoThesis (PhD Doctorate)
Doctor of Philosophy (PhD)
School of Marketing
Full Text
Lourenço, Jacqueline Areal. "Children consumer behaviour field lab: the Nestum consumer". Master's thesis, NSBE - UNL, 2010. http://hdl.handle.net/10362/10285.
Texto completoThe goal of this work project is to help Nestum understand its consumers as to better comprehend the needs, tastes and routines of the target consumer, children with ages between 6 and 10. Knowing one's consumers is vital to stay relevant and also understand how to innovate and differentiate in a day and age where private labels are increasingly becoming consumed which has a negative impact on brands such as Nestum. Additionally with the ever more diverse and connected worlds, cultures and habits are being changed which affect how, when and what products are consumed. In conclusion, the main goal of this work project is to understand what children are eating, what are their routines and habits as to help Nestum remain relevant as a brand with a strong cultural attachment in Portugal.
Abu, Hasan Zuha. "Interpreting green consumer behaviour : an exploratory examination of Cardiff consumers". Thesis, Cardiff University, 2011. http://orca.cf.ac.uk/24494/.
Texto completoWhiting, Philip. "Can Changes to Product Behaviour Alter Consumer Behaviour?" Thesis, Griffith University, 2014. http://hdl.handle.net/10072/366234.
Texto completoThesis (PhD Doctorate)
Doctor of Philosophy (PhD)
Queensland College of Art
Arts, Education and Law
Full Text
Hasslinger, Anders, Selma Hodzic y Claudio Opazo. "Consumer Behaviour in Online Shopping". Thesis, Kristianstad University College, School of Health and Society, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-4715.
Texto completoThe Internet has developed into a new distribution channel and online
transactions are rapidly increasing. This has created a need to understand how
the consumer perceives online purchases.
The purpose of this dissertation was to examine if there are any particular
factors that influence the online consumer. Primary data was collected through
a survey that was conducted on students at the University of Kristianstad.
Price, Trust and Convenience were identified as important factors. Price was
considered to be the most important factor for a majority of the students.
Furthermore, three segments were identified, High Spenders, Price Easers and
Bargain Seekers. Through these segments we found a variation of the different
factors importance and established implications for online book stores.
Jeub, Lucas G. S. "Networks, communities, and consumer behaviour". Thesis, University of Oxford, 2015. https://ora.ox.ac.uk/objects/uuid:15a20771-8844-4b01-b187-0b8d411bc457.
Texto completoDizdarevic, Goran. "Data Fusion for Consumer Behaviour". Thesis, KTH, Matematisk statistik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-209247.
Texto completoI den här uppsatsen undersöks olika metoder för data fusion genom att anpassa ett antal statistiska modeller till empirisk konsument data och evaluera modellernas prestationsnivå med avseende på ett antal statistiska mått. Syftet för modellerna är att prediktera affärsrelaterade konsumentvariabler. I denna rapport har konventionella metoder såsom beslutsträd, linjära modeller och metoden med de närmsta grannarna föreslagits samt enkelskiktade neurala nätverk och den naiva bayesianska klassificeraren. Vidare har även ensemble metoder för både klassificeringar och regressioner undersökts genom att minimera korsentropin och RMSE av predikterade utfall med den iterativa icke-linjära optimeringsalgoritmen BFGS. Tidskonsumtion för modellerna och metoder för selektion av prediktorer har också diskuterats i rapporten. Data gällande konsumenternas alkoholvanor, transaktion- och köphistorik samt social demografiska bakgrund har försetts av Nepa. Evaluering av prestationsmåtten visar att den naiva bayesianska klassificeraren ger de mest precisa prediktionerna av konsumenternas driksvanor medan random forest, fastän den mest tidskrävande, är föredragen vid klassifiering av Nöjd Kund Index (NKI). Regression av NKI resulterade i likartad prestations nivå för samtliga modeller. Ensemble-metoderna gav en lätt ökning av prediceringsprecision samt en ökad tidskonsumtion.
Duh, Helen Inseng. "Money attitudes and materialism among generation Y South Africans: a life-course study". Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/d1008612.
Texto completoLibros sobre el tema "Consumer behaviour"
Changing consumer behaviour. London: Cassell, 1992.
Buscar texto completoNoel, Hayden. Consumer behaviour. Lausanne, Switzerland: AVA Academia, 2009.
Buscar texto completo1965-, Jamal Ahmad y Foxall G. R, eds. Consumer behaviour. 2a ed. Hoboken, NJ: Wiley, 2009.
Buscar texto completo1965-, Jamal Ahmad y Foxall G. R, eds. Consumer behaviour. Hoboken, NJ: John Wiley & Sons, Ltd., 2006.
Buscar texto completoM, Chisnall Peter, ed. Consumer behaviour. 3a ed. London: McGraw-Hill, 1995.
Buscar texto completoSchiffman, Leon G. Consumer behaviour. 4a ed. London: Prentice-Hall International, 1990.
Buscar texto completoLazar, Kanuk Leslie y Das Mallika 1950-, eds. Consumer behaviour. Toronto: Pearson Prentice Hall, 2006.
Buscar texto completoEast, Robert. Changing consumer behaviour. London: Cassell, 1991.
Buscar texto completoAlexandris, Kostas, Heath McDonald y Daniel C. Funk. Sport Consumer Behaviour. 2a ed. London: Routledge, 2022. http://dx.doi.org/10.4324/9781003092537.
Texto completoPeter, J. Paul. Understanding consumer behaviour. Toronto: Irwin, 1996.
Buscar texto completoCapítulos de libros sobre el tema "Consumer behaviour"
Puplampu, Gideon L., Ama Pokuaa Fenny y Gwendolyn Mensah. "Consumers and Consumer Behaviour". En Health Service Marketing Management in Africa, 57–70. New York : Routledge, 2020.: Productivity Press, 2019. http://dx.doi.org/10.4324/9780429400858-6.
Texto completoBaker, Michael J. "Consumer behaviour". En Marketing, 112–45. London: Macmillan Education UK, 1991. http://dx.doi.org/10.1007/978-1-349-21395-5_6.
Texto completoBaker, Michael J. "Consumer Behaviour". En Marketing: An Introductory Text, 106–36. London: Macmillan Education UK, 1996. http://dx.doi.org/10.1007/978-1-349-25139-1_6.
Texto completoMcdonald, Malcolm y Ailsa Kolsaker. "Consumer Behaviour". En MBA Marketing, 22–39. London: Macmillan Education UK, 2014. http://dx.doi.org/10.1007/978-1-137-30028-7_2.
Texto completoEvans, Martin y Luiz Moutinho. "Consumer Behaviour". En Contemporary Issues in Marketing, 22–51. London: Macmillan Education UK, 1999. http://dx.doi.org/10.1007/978-1-349-14299-6_3.
Texto completoMcgregor, Lyn. "Consumer Behaviour". En Marketing Theory and Practice, 40–58. London: Macmillan Education UK, 1995. http://dx.doi.org/10.1007/978-1-349-24260-3_4.
Texto completoDas, Satya P. y J. K. Goyal. "Consumer Behaviour". En Economics for Managers, 101–48. London: Routledge India, 2024. http://dx.doi.org/10.4324/9781003452195-4.
Texto completoJefkins, Frank. "Consumer Behaviour". En Modern Marketing Communications, 99–106. Dordrecht: Springer Netherlands, 1990. http://dx.doi.org/10.1007/978-94-011-6868-7_14.
Texto completoJones, Peter y Steve Baron. "Consumer Behaviour". En Retailing, 40–42. London: Macmillan Education UK, 1991. http://dx.doi.org/10.1007/978-1-349-12151-9_10.
Texto completoHinson, Robert E., Ishmael Mensah, George Kofi Amoako, Esi Akyere Mensah, Isaac Sewornu Coffie y Eddy Khosa. "Consumer Behaviour". En Hospitality and Tourism Marketing, 80–93. New York: Productivity Press, 2024. http://dx.doi.org/10.4324/9781032688497-8.
Texto completoActas de conferencias sobre el tema "Consumer behaviour"
Dimova, Nadejda. "The Specific Interrelation between Motivation, Emotions and Sustainable Consumer Behaviour". En 8th International Scientific Conference ERAZ - Knowledge Based Sustainable Development. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2022. http://dx.doi.org/10.31410/eraz.2022.163.
Texto completoKriaučiūnaitė-Lazauskienė, Gintarė y Rima Žitkienė. "An effect of symbols on consumer behaviour: the theoretical insights". En Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.015.
Texto completoBarteková, Mária, Peter Štarchoň y Peter Štetka. "Consumer Behaviour and Food Consumer Market: The Case study of Slovakia". En Sustainable Business Development Perspectives 2022. Brno: Masaryk University Press, 2022. http://dx.doi.org/10.5817/cz.muni.p280-0197-2022-12.
Texto completoYahya, Wan Kalthom, Nor Hashima Hashim, Siti Aishah Mohamad y Zuraidah Ramly. "The Relationship between Perceived Consumer Effectiveness, Environmental Concern and Ecologically Conscious Consumer Behavior". En 3rd Annual International Conference on Business Strategy and Organizational Behaviour (BizStrategy 2013). Global Science and Technology Forum Pte Ltd, 2013. http://dx.doi.org/10.5176/2251-1970_bizstrategy13.11.
Texto completoSundaresan, Pradeep, Anju Choudhary, Harsh Purohit y Vimlesh Tanwar. "Brand Identity and Consumer Perception: A Case Study on Fabindia". En 2nd International Conference on Modern Trends in Engineering Technology and Management. AIJR Publisher, 2023. http://dx.doi.org/10.21467/proceedings.160.56.
Texto completoPrakash, S. Malli Babu, P. Pavan Kumar, Sunitha Devi, Kumbala Pradeep Reddy y Mankala Satish. "Predicting Consumer Behaviour with Artificial Intelligence". En 2023 IEEE 5th International Conference on Cybernetics, Cognition and Machine Learning Applications (ICCCMLA). IEEE, 2023. http://dx.doi.org/10.1109/icccmla58983.2023.10346916.
Texto completoPrakash, S. Malli Babu, P. Pavan Kumar, Sunitha Devi, Kumbala Pradeep Reddy y Mankala Satish. "Predicting Consumer Behaviour with Artificial Intelligence". En 2023 IEEE 5th International Conference on Cybernetics, Cognition and Machine Learning Applications (ICCCMLA). IEEE, 2023. http://dx.doi.org/10.1109/icccmla58983.2023.10346660.
Texto completoAbdelazeem, Omar y David Donald James Meyer. "Modelling consumers in intermittent water supplies: a comparative review of EPANET - based methods". En 2nd WDSA/CCWI Joint Conference. València: Editorial Universitat Politècnica de València, 2022. http://dx.doi.org/10.4995/wdsa-ccwi2022.2022.14740.
Texto completoDanilova, K. A., Yu A. Maltseva y I. V. Kotlyarevskaya. "Retail consumer opportunism: realities of consumer behaviour in the digital economy conditions". En Proceedings of the 1st International Scientific Conference "Modern Management Trends and the Digital Economy: from Regional Development to Global Economic Growth" (MTDE 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/mtde-19.2019.102.
Texto completoDimova, Nadezhda. "Identification and Role of Ethical Consumer Behaviour in the Overall Marketing Strategy". En 9th International Scientific Conference ERAZ - Knowledge Based Sustainable Development. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2023. http://dx.doi.org/10.31410/eraz.2023.311.
Texto completoInformes sobre el tema "Consumer behaviour"
Agency, Food Standards. Consumer Insights Tracker. Food Standards Agency, octubre de 2023. http://dx.doi.org/10.46756/sci.fsa.nfy518.
Texto completoBosshart, David, Karin Frick y Christine Schäfer. Next Normal – Consumer Behaviour after the Crisis. Gdi-verlag, Gottlieb Duttweiler Institute, 2020. http://dx.doi.org/10.59986/jolp7733.
Texto completoNielsen, Rasmus y Anders Schmidt,. Changing consumer behaviour towards increased prevention of textile waste. Nordic Council of Ministers, noviembre de 2014. http://dx.doi.org/10.6027/na2014-927.
Texto completovan den Puttelaar, J. Benefits of consumer behaviour research in a virtual world. Wageningen: LEI Wageningen UR, 2016. http://dx.doi.org/10.18174/388050.
Texto completoHeard, Helen. Consumer Handwashing Research: Handwashing in a Pandemic. Food Standards Agency, octubre de 2021. http://dx.doi.org/10.46756/sci.fsa.uny803.
Texto completoPasimeni, Francesco y Tommaso Ciarli. Reducing environmental impact through shared ownership: A model of consumer behaviour. UNU-MERIT, mayo de 2023. http://dx.doi.org/10.53330/bxen6934.
Texto completoHollings, Polly, Lauren Porter y Daniel Cameron. Qualitative consumer research to explore communications on food safety messaging. Food Standards Agency, septiembre de 2021. http://dx.doi.org/10.46756/sci.fsa.jjh457.
Texto completoLucas, Brian. Behaviour Change Interventions for Energy Efficiency. Institute of Development Studies, septiembre de 2022. http://dx.doi.org/10.19088/k4d.2022.138.
Texto completoLivermore, Tanya, Jack Mulqueeney, Thuong Nguyen y Benjamin Watson. The Evolution of Consumer Payments in Australia: Results from the 2022 Consumer Payments Survey. Reserve Bank of Australia, noviembre de 2023. http://dx.doi.org/10.47688/rdp2023-08.
Texto completofor Social Science, Advisory Commitee. The impact of climate change on consumer food behaviours: Identification of potential trends and impacts. Food Standards Agency, julio de 2022. http://dx.doi.org/10.46756/sci.fsa.icl350.
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