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1

Novak, David R., and Andrew C. Billings. "The Fervent, the Ambivalent, and the Great Gap Between: American Print-Media Coverage of the 2010 FIFA World Cup." International Journal of Sport Communication 5, no. 1 (March 2012): 35–50. http://dx.doi.org/10.1123/ijsc.5.1.35.

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No longer is there a question of whether the football World Cup is an immense media spectacle; instead, the question now is how immense the World Cup is in the overall human experience. Despite all the global excitement related to the World Cup, the bulk of the general U.S. public is seemingly exempt from the charms of the World Cup. This article examines American media coverage of the 2010 FIFA Men’s World Cup. A qualitative content analysis identified 6 major themes in U.S. popular-press coverage of the event in South Africa, highlighting the communicative undercurrents of media discussions in order to comprehend the disconnect between American attitudes toward the World Cup and those held by the rest of the world. Themes of media discourse range from the increase in participation of Americans in soccer to resistance to mainstreaming soccer in popular culture to how soccer affects cultural literacy. Overall, the results indicate some enthusiasm for World Cup soccer while outlining stronger resistance for the sport in general. Potential future research projects related to this line of inquiry are also suggested.
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Hong, Sungchan. "The Impact of Surface Structure Changes on the Aerodynamic Characteristics of Modern Soccer Balls." Korean Journal of Sport Science 35, no. 2 (June 30, 2024): 392–400. http://dx.doi.org/10.24985/kjss.2024.35.2.392.

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PURPOSE This study comprehensively examined the aerodynamic and flight characteristics of modern soccer balls, focusing on their design evolution and performance attributes. METHODS The aerodynamic characteristics of five types of World Cup balls (2006 Germany World Cup, 2010 South Africa World Cup, 2014 Brazil World Cup, 2018 Russia World Cup, 2022 Qatar World Cup) and five types of Euro tournament balls (EURO2008, EURO2012, EURO2016, EURO2020, EURO2024) were examined, along with their respective design changes. RESULTS Through detailed analysis, significant variations in aerodynamic properties among soccer balls used in various tournaments were identified. Recent advancements have resulted in faster transitions towards critical Reynolds numbers, indicating improved stability in flight trajectories. This enhancement was attributed to the augmentation of surface roughness, which plays a crucial role in enhancing aerodynamic stability and overall performance. 2D simulations simulating powerful goalkeeper kicks revealed distinct differences in flight distances among different soccer balls; the Jabulani ball used in the 2010 World Cup exhibited the longest flight distance, while that of the 2024 Euro ball was the shortest. CONCLUSIONS Variations in surface texture significantly impact aerodynamic properties, affecting flight distance, arrival time, and height. This study underscores the significant design enhancements in modern soccer balls that optimize aerodynamic stability and performance, with modifications aimed at improving flight characteristics and enriching player experience.
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George, R,. "International tourists’ perceptions of crime-risk and their future travel intentions during the 2010 FIFA World Cup™ in South Africa." South African Journal of Business Management 44, no. 1 (March 30, 2013): 47–60. http://dx.doi.org/10.4102/sajbm.v44i1.147.

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The 2010 FIFA World Cup™ tournament provided an opportunity for South Africa to showcase its unique beauty and attractiveness as an international tourist destination. However, the trepidation over crime emerged as a key concern in relation to South Africa’s ability to host a successful 2010 FIFA World Cup™. This study investigates 398 foreign tourists’ perceptions of South Africa during the soccer tournament, especially regarding crime and safety concerns. A questionnaire was distributed among tourists in Cape Town and Johannesburg; two of the major host cities and semi-final and final venues respectively. Findings reveal that most respondents had positive perceptions of South Africa as a holiday destination. Two-thirds of those interviewed agreed that South Africa was a safe place to visit. Over half of respondents were not concerned about their safety while in South Africa. Several individual factors were found to affect their crime-risk perceptions of which the most significant was nationality. Most notably, soccer tourists from the Middle East felt the safest, whereas those from South America and Western Europe felt the least safe. Crime-safety issues did not appear to affect respondents’ future travel intentions, as the majority of study respondents said crime-safety concerns would not deter them from returning to South Africa. The findings of the study are useful to practitioners and contribute to the development of staging major sporting events in Africa, specifically, and globally more generally, in the future.
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Oniang'o, Ruth. "The 2010 FIFA WORLD CUP: Nutrition quite relevant here." African Journal of Food, Agriculture, Nutrition and Development 10, no. 5 (June 14, 2010): 1. http://dx.doi.org/10.18697/ajfand.35.ed028.

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At this time of the World Cup, now taking place in South Africa, we are being treated to some of the best built and clearly best nourished young men on the soccer pitch. This is the 19th FIFA World Cup, the ultimate international association football tournament which takes a whole month to conclude with a winner, a champion. The whole process, however, starts with a qualification process that spans over a period of 3 years. All this requires players to be healthy and to stay fit. As we observe their physique, it is possible to deduce these young men have been well fed, and that what they have on their body is more muscle than fat. The amount of running and physical exertion use up a lot of energy both immediate and stored. The bone structure of a player has to be strong and enduring
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Kang, Seok, Soonhwan Lee, and Kang-Bon Goo. "The Influence of Multimedia Exposure on Purchase Intention of Sponsored Products: The Case of the 2010 FIFA World Cup." International Journal of Sport Communication 5, no. 2 (June 2012): 153–75. http://dx.doi.org/10.1123/ijsc.5.2.153.

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The current study examined how U.S. soccer fans’ multimedia exposure to the 2010 FIFA World Cup in South Africa and psychological factors affected purchase intention of sponsored products in an integrated model. The model tested the influence of multimedia exposure on attitude toward the sponsored products, important others’ voices, and self-control toward the brands, which could affect purchase intention. In addition, the influence of past experience with the sponsored brands on purchase intention was tested in the model. A self-reported online survey was distributed to two university communities in the U.S. after the 2010 FIFA World Cup. The analysis of 650 responses reported that multimedia exposure did not directly influence purchase intention of sponsored products, but indirectly affected intention through psychological factors (attitude and subjective norm). U.S. audiences of the 2010 FIFA World Cup tended to be affected by value, excitement, emotional feeling, and others’ voice rather than self-controlled determination for purchase intention of sponsored products. The results tested in the integrated model indicate that multimedia exposure to the FIFA World Cup is likely to foster a social facilitation atmosphere which positively influences purchase intention.
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Sibanda, James. "Grade 11 Learners' Ability to Formulate Mathematics and Mathematical Literacy Questions within a Real-World Soccer Context in Tshwane, South Africa." Research in Educational Policy and Management 5, no. 3 (December 25, 2023): 75–94. http://dx.doi.org/10.46303/repam.2023.24.

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Learners are often tasked with activities that require them to solve problems in mathematics classrooms. Problem posing is one of the teaching strategies that can enable learners to appreciate the mathematics concepts to be extracted from familiar or everyday situations. However, problem posing, as a teaching and learning strategy, is mostly under-utilised, despite its potential to enhance mathematics learning. This article explores how Grade 11 learners pose Mathematics and Mathematical Literacy questions from a 2010 FIFA World Cup soccer match and determines the extent to which the questions posed by learners mirror the given soccer context. The study involved 42 participants, comprising 22 Mathematics and 20 Mathematical Literacy learners from a high school in the Soshanguve township in Tshwane, South Africa. Participants were selected through purposive sampling. Data were collected through a written task in which learners were given a scenario in the form of an extract from a 2010 FIFA World Cup soccer match report. The qualitative findings of the study show that learners were generally capable of posing or formulating questions based on the real-life soccer context provided. The analysis showed that (a) Mathematics learners formulated more questions with more mathematical terms in them than Mathematical Literacy learners did, and (b) Mathematical Literacy learners formulated questions that were more aligned to the analysis of the game than was the case with Mathematics learners. We argue that learners’ responses to the task were consistent with how they were socialised with the Mathematics and Mathematical Literacy discourse.
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Stander, Melanie, Lee Alan Wallis, and Wayne Patrick Smith. "Hospital Disaster Planning in the Western Cape, South Africa." Prehospital and Disaster Medicine 26, no. 4 (August 2011): 283–88. http://dx.doi.org/10.1017/s1049023x11006571.

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AbstractIntroduction: The aim of this study was to describe the current state of disaster preparedness in hospitals in the public sector in the Western Cape, South Africa with the advent of the FIFA 2010 Soccer World Cup. The objectives included the completion of a self-reported assessment of readiness at all Western Cape public sector hospitals, to identify best practice and shortfalls in these facilities, as well as putting forward recommendations for improving disaster preparedness at these hospitals.Methods: The National Department of Health, as part of the planning for the FIFA 2010 World Cup, appointed an expert committee to coordinate improvements in disaster medicine throughout the country. This workgroup developed a Self Reported Hospital Assessment Questionnaire, which was sent to all hospitals across the country. Data only were collected from public hospitals in the Western Cape and entered onto a purpose-built database. Basic descriptive statistics were calculated. Ethical approval was obtained from the Health Sciences Faculty Research Committee of the University of Cape Town.Results: Twenty-seven of the 41 (68%) public hospitals provided completed data on disaster planning. The study was able to ascertain what infrastructure is available and what planning already has been implemented at these institutions.Recommendations: Most hospitals in the Western Cape have a disaster plan for their facility. Certain areas need more focus and attention; these include: (1) increasing collaborative partnerships; (2) improving HAZMAT response resources; (3) specific plans for vulnerable populations; (4) contingency plans for communication failure; (5) visitor, media and VIP dedicated areas and personnel; (6) evacuation and surge capacity plans; and (7) increased attention to training and disaster plan exercises.
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Sewpaul, Vishanthie. "On national identity, nationalism and Soccer 2010." International Social Work 52, no. 2 (March 2009): 143–53. http://dx.doi.org/10.1177/0020872808099726.

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English There is a wide spectrum of views on the potential socio-economic and socio-political consequences of South Africa hosting the Soccer 2010 World Cup. This article discusses whether this major sports event holds potential to contribute to a strengthened national identity and consciousness and/or to a narrow nationalism, and looks at possible implications for society and social work. French Il existe un large éventail de points de vue sur les conséquences socioéconomiques et sociopolitiques de la tenue du Mondial de football 2010 en Afrique du Sud. Cet article examine si cet événement sportif de grande envergure peut contribuer à renforcer la conscience et l’identité nationale ou au contraire donner lieu à un nationalisme étroit, et il envisage les conséquences possibles sur la société et le travail social. Spanish Son muchos los puntos de vista acerca de posibles consecuencias socioeconómicas y sociopolíticas de que la Copa Mundial del 2010 tenga lugar en Sudáfrica. Se explora si este importante evento deportivo tiene el potencial de contribuir a fortalecer la identidad y conciencia nacional, y/o un nacionalismo estrecho. Se examinan las posibles implicaciones para la sociedad y el trabajo social.
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Allgaier, Rachel L., Nina Shaafi-Kabiri, Carla A. Romney, Lee A. Wallis, John Joseph Burke, Jaspreet Bhangu, and Kevin C. Thomas. "Use of Predictive Modeling to Plan for Special Event Medical Care During Mass Gathering Events." Disaster Medicine and Public Health Preparedness 13, no. 5-6 (June 6, 2019): 874–79. http://dx.doi.org/10.1017/dmp.2019.1.

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ABSTRACTObjectives:In 2010, South Africa (SA) hosted the Fédération Internationale de Football Association (FIFA) World Cup (soccer). Emergency Medical Services (EMS) used the SA mass gathering medicine (MGM) resource model to predict resource allocation. This study analyzed data from the World Cup and compared them with the resource allocation predicted by the SA mass gathering model.Methods:Prospectively, data were collected from patient contacts at 9 venues across the Western Cape province of South Africa. Required resources were based on the number of patients seeking basic life support (BLS), intermediate life support (ILS), and advanced life support (ALS). Overall patient presentation rates (PPRs) and transport to hospital rates (TTHRs) were also calculated.Results:BLS services were required for 78.4% (n = 1279) of patients and were consistently overestimated using the SA mass gathering model. ILS services were required for 14.0% (n = 228), and ALS services were required for 3.1% (n = 51) of patients. Both ILS and ALS services, and TTHR were underestimated at smaller venues.Conclusions:The MGM predictive model overestimated BLS requirements and inconsistently predicted ILS and ALS requirements. MGM resource models, which are heavily based on predicted attendance levels, have inherent limitations, which may be improved by using research-based outcomes.
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Pritchard, Maritha, and Charmaine du Plessis. "exploratory analysis of citizen journalists as editorial gatewatchers." Communicare: Journal for Communication Studies in Africa 29, no. 2 (October 17, 2022): 48–68. http://dx.doi.org/10.36615/jcsa.v29i2.1683.

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This study is a qualitative analysis of citizen journalists’ blog posts relating to the Gautrain Projectin South Africa, with a main focus on the Gautrain’s readiness to commence operations on 8 June2010 for the 2010 FIFA Soccer World Cup. This article is based on sections of a current MTechstudy on citizen journalism. Citizen journalism as a phenomenon is examined within the context of the blogosphere. Thegatekeeping theory is used as an approach to journalism in the online environment. So far, only avery limited number of studies have specifically addressed gatekeeping in the online environmentwhere citizen journalists decide what is news and which issues need to be raised on the publicsphere agenda. In the online context this is sometimes referred to as gatewatching.Although not professionally trained journalists, citizen journalists often perform the samegatekeeping functions as professional journalists. As gatewatchers of mainstream media content,press releases and other background information, citizen journalists may reintroduce debate inthe public sphere and introduce new insights previously overlooked by the mainstream media.This article demonstrates how citizen journalists acted as editorial ‘gatewatchers’ on the topic ofthe Gautrain project’s readiness for the 2010 FIFA Soccer World Cup in terms of seven categories.It also illustrates that when functioning as editorial gatewatchers, citizen journalists have thepotential to establish new criteria for newsworthiness in the public sphere.
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Richter, Marlise, and Dianne Massawe. "Serious soccer, sex (work) and HIV - will South Africa be too hot to handle during the 2010 World Cup?" South African Medical Journal 100, no. 4 (March 30, 2010): 222. http://dx.doi.org/10.7196/samj.4117.

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Haghirian, Mehran, and Paulino Robles-Gil. "Soft Power and the 2022 World Cup in Qatar: Learning from Experiences of Past Mega-Sporting Event Hosts." تجسير 3, no. 2 (December 2021): 171–93. http://dx.doi.org/10.29117/tis.2021.0074.

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The experiences of past hosts to mega sporting events like the Olympics, or FIFA World Cup games show that there are numerous ways in which countries can be both empowered or disempowered through their pursuit of soft power. Through a selective literature review, this paper uses the relevant soft power experiences of six countries who have hosted either the World Cup or Olympic Games from 2008. The cases include China (Beijing 2008 Olympics), South Africa (2010 World Cup), United Kingdom (London 2012 Olympics), Brazil (2014 World Cup and Rio de Janeiro 2016 Olympics), Russia (Sochi 2014 Winter Olympics, and 2018 World Cup), and Japan (Tokyo 2020 Olympics). The paper then considers Qatar’s 2022 World Cup with an angle on applying and adapting the experiences of past hosts to understand the soft empowerment or disempowerment that Qatar will likely face as a result of hosting the games. The numerous international concerns over the situation with migrant workers in Qatar, and the Islamic and cultural norms that are alien to Western audiences, will continue to challenge Qatar’s image management and branding measures. Nevertheless, the commitment to holding the most eco-friendly event, continuous presence on international soccer fields through sponsorships, ownerships, and winning championships, in addition to actively seeking to enhance and alleviate the status of the country on the global stage will help Doha in its soft empowerment endeavors in the period before and during the event. Its pledge and dedication to keeping a long-lasting legacy after December 2022 will also help the State in the post-event phase of soft empowerment.
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Castellano, Julen, David Casamichana, and Carlos Lago. "The Use of Match Statistics that Discriminate Between Successful and Unsuccessful Soccer Teams." Journal of Human Kinetics 31, no. 1 (March 1, 2012): 137–47. http://dx.doi.org/10.2478/v10078-012-0015-7.

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The Use of Match Statistics that Discriminate Between Successful and Unsuccessful Soccer TeamsThree soccer World Cups were analysed with the aim of identifying the match statistics which best discriminated between winning, drawing and losing teams. The analysis was based on 177 matches played during the three most recent World Cup tournaments: Korea/Japan 2002 (59), Germany 2006 (59) and South Africa 2010 (59). Two categories of variables were studied: 1) those related to attacking play: goals scored, total shots, shots on target, shots off target, ball possession, number of off-sides committed, fouls received and corners; and 2) those related to defence: total shots received, shots on target received, shots off target received, off-sides received, fouls committed, corners against, yellow cards and red cards. Discriminant analysis of these matches revealed the following: (a) the variables related to attacking play that best differentiated between winning, drawing and losing teams were total shots, shots on target and ball possession; and (b) the most discriminating variables related to defence were total shots received and shots on target received. These results suggest that winning, drawing and losing national teams may be discriminated from one another on the basis of variables such as ball possession and the effectiveness of their attacking play. This information may be of benefit to both coaches and players, adding to their knowledge about soccer performance indicators and helping to guide the training process.
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Hammond, Nicol. "The disharmonious honking of the vuvuzelas: homogenization and difference in the production and promotion of the 2010 Soccer World Cup in South Africa." Soccer & Society 12, no. 1 (December 13, 2010): 46–55. http://dx.doi.org/10.1080/14660970.2011.530466.

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Sambo, Nuhraan, and Mohamed Saheed Bayat. "The Historical Development and Overview of the Construction of the Green Point Stadium for the 2010 Fifa Soccer World Cup in South Africa." Oman Chapter of Arabian Journal of Business and Management Review 2, no. 10 (May 2013): 28–39. http://dx.doi.org/10.12816/0002330.

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Classen, Liezel G. "The income tax implications for individuals involved in the 2010 FIFA Soccer World Cup in South Africa compared to the 2012 Olympic Games - lessons from London?" International Journal of Private Law 7, no. 4 (2014): 350. http://dx.doi.org/10.1504/ijpl.2014.064927.

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Otto, I., and E. T. Heath. "The Potential Contribution of the 2010 Soccer World Cup to Climate Change: An Exploratory Study among Tourism Industry Stakeholders in the Tshwane Metropole of South Africa." Journal of Sport & Tourism 14, no. 2-3 (August 2009): 169–91. http://dx.doi.org/10.1080/14775080902965207.

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Ruy Dambroz, Felipe, Israel Teoldo, and Thales Nicolau Prímola-Gomes. "Influence of the Environment Temperature over the Tactic, Technical and Physical Performances of National Teams." JUMP, no. 3 (January 31, 2021): 39–45. http://dx.doi.org/10.17561/jump.n3.5.

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Soccer is a sport practiced in an open environment and is under the interference of the local environmental conditions of the game. Different environmental conditions, such as heat, relative humidity, cold and altitude can cause changes in the players’ body homeostasis. Thus, this study aimed to verify the effect of different ambient temperature on the tactical, technical and physical performances of national teams in World Cup. The sample was composed by FIFA World Cup games played in Brazil/2014 (n=64; 24.98±4.51°C), and South Africa/2010 (n=61; 14.69±4.70°C). The data were obtained from FIFA website. Temperature was categorized in four ranges: ≤10°C; 11–20°C; 21–30°C; ≥31°C. The tactical (% ball possession time in each sector of the field), technical (% successful conclusions, % successful short, medium, long and total passes) and physical (distance covered) performances of the teams were compared based on temperature ranges. Kolmogorov-Smirnov test, ANOVA One-Way and Kruskal-Wallis (p<0,05) were used to compare the averages by temperature range, in addition to the Tukey and Mann-Whitney tests (post-hoc). The results showed that the ambient temperature had an influence on the time of possession of the ball in the defensive (p<0.001), midfield (p<0.004) and offensive (p <0.001). In addition, in relation to technical performance, warmer temperatures positively influenced the percentage of correct passes for short (p<0.028), medium (p <0.014), long (p<0.001) and total (p<0.001), in addition to the percentage of correct shots on goal (p<0.001). On the other hand, with regard to physical performance, warmer temperatures negatively influenced the total distance covered (p<0.001). The ambient temperature influenced the tactical, technical and physical performance of the national teams. In the World Cup, in matches played in warmer temperature ranges, the teams suffered a change in tactical performance, showed improvement in technical performance, and losses in relation to physical performance.
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Plani, F. "(A219) Development of a Hospital Disaster Plan for Countries with Limited Resources." Prehospital and Disaster Medicine 26, S1 (May 2011): s60. http://dx.doi.org/10.1017/s1049023x11002093.

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The Chris Hani Baragwanath Hospital (CHBH) in South Africa is the largest in the world, with 2,900 beds. Its trauma unit boasts 15 resuscitation bays, while the triage area has space for 40 stretchers. There are 5,000 trauma resuscitations performed yearly, out of 50,000 patients seen in the Trauma Emergency Department. There is an eight-bed Trauma Intensive Care Unit (ICU) and a 56-bed Trauma Ward. There also are 25 stepdown beds, 70 outlying beds, a six-bed Burn ICU, 20-bed ward, and a 24-bed shortstay ward. There are about 80 resuscitations and 70 trauma emergency operations weekly. However, the hospital is severely limited in financial and human resources, with only 2–3 interns, two registrars, and one trauma consultant on-call. The hospital is at > 130% bed occupancy. The CHBH was designated as the main disaster hospital for the 2010 FIFA World Cup, due to its proximity to the 96,000-seat Soccer City. Nominal disaster plans existed, but there were no resources, preparations, or knowledge, as was the case with most other government hospitals. The Trauma Directorate developed a new plan for the World Cup, future mass-casualty incidents at CHBH, and for other resource limited hospitals. The plans are centered on four critical issues: (1) preparedness of hospital structure and staff; (2) dissemination of the plan; (3) disaster training; and (4) the development of “Disaster Bags” for 350 casualties A free disaster course trained > 400 staff members on in-hospital triage and trauma management. All hospital staff were allocated specific functions in case of disasters. This is the first time the CHBH has had an integrated disaster plan, with separate equipment allocation, through private funding, and involving all disciplines.
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Richter, Marlise L., Fiona Scorgie, Matthew F. Chersich, and Stanley Luchters. "‘There are a lot of new people in town: but they are here for soccer, not for business’ a qualitative inquiry into the impact of the 2010 soccer world cup on sex work in South Africa." Globalization and Health 10, no. 1 (2014): 45. http://dx.doi.org/10.1186/1744-8603-10-45.

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Denner, M., and H. Oosthuizen. "The strategic positioning and configuration of national mapping organisations as enablers of economic and social growth in South Africa." South African Journal of Business Management 39, no. 3 (September 30, 2008): 41–55. http://dx.doi.org/10.4102/sajbm.v39i3.566.

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This paper explores the transferability and application of business-driven strategic thinking to that of a public sector context, namely national mapping organisations. These organisations exist throughout the world because the economies of the world require geospatial information to support economic and social growth. As such their strategic positioning within government is of prime importance. In South Africa, however, there is a paucity of knowledge in this regard and consequently triggered the research which forms the basis of this paper.A macro-environmental analysis suggests significant growth opportunities for the South African geospatial industry, fuelled by a micro-industry borne out of the 2010 Soccer World Cup event. A profile description of the characteristics of consequence, boundaries between the private and public the industry and expected changes reflect a large industry which is expanding at a rapid rate but is fragmented and displays a complex network-system of inter and intra-industry relationships. As such it is attracting increasing numbers of competitors but, as an industry, appears to be slow to adjust to technological advancement. An internal analysis of the value chain of the National Mapping Organisation (NMO), the single most important player in the local public sector geospatial industry, reveals significant value creation in its inhouse activities. However, the external deconstructed operations, outbound logistics and procurement processes are not allowing the organisation to realise any benefits from efficiencies it may introduce. Key to achieving efficiencies lies in the human capital, which by all accounts, it is failing to retain.Future strategic thrusts for the NMO have been identified by constructing a SWOT model and by analysing its relative competitive strength. These thrusts were found to concentrate on actions and themes related to staff, communication, marketing, general management, production (cost and capacity) and product (quality and innovation). Interpreting and applying those themes on an interorganisational basis will enable the NMO to best position itself in the industry. In this regard sufficient related strategic fit is evident between the value chains of the NMO, The Satellite Application Centre (SAC) and Statistics South Africa (Stats SA), enabling the NMO to leverage on the sales, marketing and distribution activities of SAC and the financial leveraging capabilities of Stats SA.This paper has presented an example of how delivering an efficient and effective service delivery may be hampered through the inappropriate strategic configuration of South African public sector activities. It is therefore suggested that the government revisits the strategic positioning of public sector organisations engaged in the provision of geospatial information.
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McGowan, Lee. "Piggery and Predictability: An Exploration of the Hog in Football’s Limelight." M/C Journal 13, no. 5 (October 17, 2010). http://dx.doi.org/10.5204/mcj.291.

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Lincolnshire, England. The crowd cheer when the ball breaks loose. From one end of the field to the other, the players chase, their snouts hovering just above the grass. It’s not a case of four legs being better, rather a novel way to attract customers to the Woodside Wildlife and Falconry Park. During the matches, volunteers are drawn from the crowd to hold goal posts at either end of the run the pigs usually race on. With five pigs playing, two teams of two and a referee, and a ball designed to leak feed as it rolls (Stevenson) the ten-minute competition is fraught with tension. While the pig’s contributions to “the beautiful game” (Fish and Pele 7) have not always been so obvious, it could be argued that specific parts of the animal have had a significant impact on a sport which, despite calls to fall into line with much of the rest of the world, people in Australia (and the US) are more likely to call soccer. The Football Precursors to the modern football were constructed around an inflated pig’s bladder (Price, Jones and Harland). Animal hide, usually from a cow, was stitched around the bladder to offer some degree of stability, but the bladder’s irregular and uneven form made for unpredictable movement in flight. This added some excitement and affected how ball games such as the often violent, calico matches in Florence, were played. In the early 1970s, the world’s oldest ball was discovered during a renovation in Stirling Castle, Scotland. The ball has a pig’s bladder inside its hand-stitched, deer-hide outer. It was found in the ceiling above the bed in, what was then Mary Queens of Scots’ bedroom. It has since been dated to the 1540s (McGinnes). Neglected and left in storage until the late 1990s, the ball found pride of place in an exhibition in the Smiths Art Gallery and Museum, Stirling, and only gained worldwide recognition (as we will see later) in 2006. Despite confirmed interest in a number of sports, there is no evidence to support Mary’s involvement with football (Springer). The deer-hide ball may have been placed to gather and trap untoward spirits attempting to enter the monarch’s sleep, or simply left by accident and forgotten (McGinnes in Springer). Mary, though, was not so fortunate. She was confined and forgotten, but only until she was put to death in 1587. The Executioner having gripped her hair to hold his prize aloft, realised too late it was a wig and Mary’s head bounced and rolled across the floor. Football Development The pig’s bladder was the central component in the construction of the football for the next three hundred years. However, the issue of the ball’s movement (the bounce and roll), the bladder’s propensity to burst when kicked, and an unfortunate wife’s end, conspired to push the pig from the ball before the close of the nineteenth-century. The game of football began to take its shape in 1848, when JC Thring and a few colleagues devised the Cambridge Rules. This compromised set of guidelines was developed from those used across the different ‘ball’ games played at England’s elite schools. The game involved far more kicking, and the pig’s bladders, prone to bursting under such conditions, soon became impractical. Charles Goodyear’s invention of vulcanisation in 1836 and the death of prestigious rugby and football maker Richard Lindon’s wife in 1870 facilitated the replacement of the animal bladder with a rubber-based alternative. Tragically, Mr Lindon’s chief inflator died as a result of blowing up too many infected pig’s bladders (Hawkesley). Before it closed earlier this year (Rhoads), the US Soccer Hall of Fame displayed a rubber football made in 1863 under the misleading claim that it was the oldest known football. By the late 1800s, professional, predominantly Scottish play-makers had transformed the game from its ‘kick-and-run’ origins into what is now called ‘the passing game’ (Sanders). Football, thanks in no small part to Scottish factory workers (Kay), quickly spread through Europe and consequently the rest of the world. National competitions emerged through the growing need for organisation, and the pig-free mass production of balls began in earnest. Mitre and Thomlinson’s of Glasgow were two of the first to make and sell their much rounder balls. With heavy leather panels sewn together and wrapped around a thick rubber inner, these balls were more likely to retain shape—a claim the pig’s bladder equivalent could not legitimately make. The rubber-bladdered balls bounced more too. Their weight and external stitching made them more painful to header, but also more than useful for kicking and particularly for passing from one player to another. The ball’s relatively quick advancement can thereafter be linked to the growth and success of the World Cup Finals tournament. Before the pig re-enters the fray, it is important to glance, however briefly, at the ball’s development through the international game. World Cup Footballs Pre-tournament favourites, Spain, won the 2010 FIFA World Cup, playing with “an undistorted, perfectly spherical ball” (Ghosh par. 7), the “roundest” ever designed (FIFA par.1). Their victory may speak to notions of predictability in the ball, the tournament and the most lucrative levels of professional endeavour, but this notion is not a new one to football. The ball’s construction has had an influence on the way the game has been played since the days of Mary Queen of Scots. The first World Cup Final, in 1930, featured two heavy, leather, twelve-panelled footballs—not dissimilar to those being produced in Glasgow decades earlier. The players and officials of Uruguay and Argentina could not agree, so they played the first half with an Argentine ball. At half-time, Argentina led by two goals to one. In the second half, Uruguay scored three unanswered goals with their own ball (FIFA). The next Final was won by Italy, the home nation in 1934. Orsi, Italy’s adopted star, poked a wildly swerving shot beyond the outstretched Czech keeper. The next day Orsi, obligated to prove his goal was not luck or miracle, attempted to repeat the feat before an audience of gathered photographers. He failed. More than twenty times. The spin on his shot may have been due to the, not uncommon occurrence, of the ball being knocked out of shape during the match (FIFA). By 1954, the Federation Internationale de Football Association (FIFA) had sought to regulate ball size and structure and, in 1958, rigorously tested balls equal to the demands of world-class competition. The 1950s also marked the innovation of the swerving free kick. The technique, developed in the warm, dry conditions of the South American game, would not become popular elsewhere until ball technology improved. The heavy hand-stitched orb, like its early counterparts, was prone to water absorption, which increased the weight and made it less responsive, particularly for those playing during European winters (Bray). The 1970 World Cup in Mexico saw football progress even further. Pele, arguably the game’s greatest player, found his feet, and his national side, Brazil, cemented their international football prominence when they won the Jules Rimet trophy for the third time. Their innovative and stylish use of the football in curling passes and bending free kicks quickly spread to other teams. The same World Cup saw Adidas, the German sports goods manufacturer, enter into a long-standing partnership with FIFA. Following the competition, they sold an estimated six hundred thousand match and replica tournament footballs (FIFA). The ball, the ‘Telstar’, with its black and white hexagonal panels, became an icon of the modern era as the game itself gained something close to global popularity for the first time in its history. Over the next forty years, the ball became incrementally technologically superior. It became synthetic, water-resistant, and consistent in terms of rebound and flight characteristics. It was constructed to be stronger and more resistant to shape distortion. Internal layers of polyutherane and Syntactic Foam made it lighter, capable of greater velocity and more responsive to touch (FIFA). Adidas spent three years researching and developing the 2006 World Cup ball, the ‘Teamgeist’. Fourteen panels made it rounder and more precise, offering a lower bounce, and making it more difficult to curl due to its accuracy in flight. At the same time, audiences began to see less of players like Roberto Carlos (Brazil and Real Madrid CF) and David Beckham (Manchester United, LA Galaxy and England), who regularly scored goals that challenged the laws of physics (Gill). While Adidas announced the 2006 release of the world’s best performing ball in Berlin, the world’s oldest was on its way to the Museum fur Volkerkunde in Hamburg for the duration of the 2006 FIFA World Cup. The Mary Queen of Scot’s ball took centre spot in an exhibit which also featured a pie stand—though not pork pies—from Hibernian Football Club (Strang). In terms of publicity and raising awareness of the Scots’ role in the game’s historical development, the installation was an unrivalled success for the Scottish Football Museum (McBrearty). It did, however, very little for the pig. Heads, not Tails In 2002, the pig or rather the head of a pig, bounced and rolled back into football’s limelight. For five years Luis Figo, Portugal’s most capped international player, led FC Barcelona to domestic and European success. In 2000, he had been lured to bitter rivals Real Madrid CF for a then-world record fee of around £37 million (Nash). On his return to the Catalan Camp Nou, wearing the shimmering white of Real Madrid CF, he was showered with beer cans, lighters, bottles and golf balls. Among the objects thrown, a suckling pig’s head chimed a psychological nod to the spear with two sharp ends in William Golding’s story. Play was suspended for sixteen minutes while police tried to quell the commotion (Lowe). In 2009, another pig’s head made its way into football for different reasons. Tightly held in the greasy fingers of an Orlando Pirates fan, it was described as a symbol of the ‘roasting’ his team would give the Kaiser Chiefs. After the game, he and his friend planned to eat their mascot and celebrate victory over their team’s most reviled competitors (Edwards). The game ended in a nil-all draw. Prior to the 2010 FIFA World Cup, it was not uncommon for a range of objects that European fans might find bizarre, to be allowed into South African league matches. They signified luck and good feeling, and in some cases even witchcraft. Cabbages, known locally for their medicinal qualities, were very common—common enough for both sets of fans to take them (Edwards). FIFA, an organisation which has more members than the United Nations (McGregor), impressed their values on the South African Government. The VuVuZela was fine to take to games; indeed, it became a cultural artefact. Very little else would be accepted. Armed with their economy-altering engine, the world’s most watched tournament has a tendency to get what it wants. And the crowd respond accordingly. Incidentally, the ‘Jabulani’—the ball developed for the 2010 tournament—is the most consistent football ever designed. In an exhaustive series of tests, engineers at Loughborough University, England, learned, among other things, the added golf ball-like grooves on its surface made the ball’s flight more symmetrical and more controlled. The Jabulani is more reliable or, if you will, more predictable than any predecessor (Ghosh). Spanish Ham Through support from their Governing body, the Real Federación Española de Fútbol, Spain have built a national side with experience, and an unparalleled number of talented individuals, around the core of the current FC Barcelona club side. Their strength as a team is founded on the bond between those playing on a weekly basis at the Catalan club. Their style has allowed them to create and maintain momentum on the international stage. Victorious in the 2008 UEFA European Football Championship and undefeated in their run through the qualifying stages into the World Cup Finals in South Africa, they were tournament favourites before a Jabulani was rolled into touch. As Tim Parks noted in his New York Review of Books article, “The Shame of the World Cup”, “the Spanish were superior to an extent one rarely sees in the final stages of a major competition” (2010 par. 15). They have a “remarkable ability to control, hold and hide the ball under intense pressure,” and play “a passing game of great subtlety [ ... to] patiently wear down an opposing team” (Parks par. 16). Spain won the tournament having scored fewer goals per game than any previous winner. Perhaps, as Parks suggests, they scored as often as they needed to. They found the net eight times in their seven matches (Fletcher). This was the first time that Spain had won the prestigious trophy, and the first time a European country has won the tournament on a different continent. In this, they have broken the stranglehold of superpowers like Germany, Italy and Brazil. The Spanish brand of passing football is the new benchmark. Beautiful to watch, it has grace, flow and high entertainment value, but seems to lack something of an organic nature: that is, it lacks the chance for things to go wrong. An element of robotic aptitude has crept in. This occurred on a lesser scale across the 2010 FIFA World Cup finals, but it is possible to argue that teams and players, regardless of nation, have become interchangeable, that the world’s best players and the way they play have become identikits, formulas to be followed and manipulated by master tacticians. There was a great deal of concern in early rounds about boring matches. The world’s media focused on an octopus that successfully chose the winner of each of Germany’s matches and the winner of the final. Perhaps, in shaping the ‘most’ perfect ball and the ‘most’ perfect football, the World Cup has become the most predictable of tournaments. In Conclusion The origins of the ball, Orsi’s unrepeatable winner and the swerving free kick, popular for the best part of fifty years, are worth remembering. These issues ask the powers of football to turn back before the game is smothered by the hunt for faultlessness. The unpredictability of the ball goes hand in hand with the game. Its flaws underline its beauty. Football has so much more transformative power than lucrative evolutionary accretion. While the pig’s head was an ugly statement in European football, it is a symbol of hope in its South African counterpart. Either way its removal is a reminder of Golding’s message and the threat of homogeneity; a nod to the absence of the irregular in the modern era. Removing the curve from the free kick echoes the removal of the pig’s bladder from the ball. The fun is in the imperfection. Where will the game go when it becomes indefectible? Where does it go from here? Can there really be any validity in claiming yet another ‘roundest ball ever’? Chip technology will be introduced. The ball’s future replacements will be tracked by satellite and digitally-fed, reassured referees will determine the outcome of difficult decisions. Victory for the passing game underlines the notion that despite technological advancement, the game has changed very little since those pioneering Scotsmen took to the field. Shouldn’t we leave things the way they were? Like the pigs at Woodside Wildlife and Falconry Park, the level of improvement seems determined by the level of incentive. The pigs, at least, are playing to feed themselves. Acknowledgments The author thanks editors, Donna Lee Brien and Adele Wessell, and the two blind peer reviewers, for their constructive feedback and reflective insights. The remaining mistakes are his own. References “Adidas unveils Golden Ball for 2006 FIFA World Cup Final” Adidas. 18 Apr. 2006. 23 Aug. 2010 . Bray, Ken. “The science behind the swerve.” BBC News 5 Jun. 2006. 19 Aug. 2010 http://news.bbc.co.uk/2/hi/uk_news/magazine/5048238.stm>. Edwards, Piers. “Cabbage and Roasted Pig.” BBC Fast Track Soweto, BBC News 3 Nov. 2009. 23 Aug. 2010 . FIFA. “The Footballs during the FIFA World Cup™” FIFA.com. 18 Aug. 2010 .20 Fish, Robert L., and Pele. My Life and the Beautiful Game. New York: Bantam Dell, 1977. Fletcher, Paul. “Match report on 2010 FIFA World Cup Final between Spain and Netherlands”. BBC News—Sports 12 Jul. 2010 . Ghosh, Pallab. “Engineers defend World Cup football amid criticism.” BBC News—Science and Environment 4 Jun. 2010. 19 Aug. 2010 . Gill, Victoria. “Roberto Carlos wonder goal ‘no fluke’, say physicists.” BBC News—Science and Environment 2 Sep. 2010 . Hawkesley, Simon. Richard Lindon 22 Aug. 2010 . “History of Football” FIFA.com. Classic Football. 20 Aug. 2010 . Kay, Billy. The Scottish World: A Journey into the Scottish Diaspora. London: Mainstream, 2008. Lowe, Sid. “Peace for Figo? And pigs might fly ...” The Guardian (London). 25 Nov. 2002. 20 Aug. 2010 . “Mary, Queen of Scots (r.1542-1567)”. The Official Website of the British Monarchy. 20 Jul. 2010 . McBrearty, Richard. Personal Interview. 12 Jul. 2010. McGinnes, Michael. Smiths Art Gallery and Museum. Visited 14 Jul. 2010 . McGregor, Karen. “FIFA—Building a transnational football community. University World News 13 Jun. 2010. 19 Jul. 2010 . Nash, Elizabeth. “Figo defects to Real Madrid for record £36.2m." The Independent (London) 25 Jul. 2000. 20 Aug. 2010 . “Oldest football to take cup trip” 25 Apr. 2006. 20 Jul. 2010 . Parks, Tim. “The Shame of the World Cup”. New York Review of Books 19 Aug. 2010. 23 Aug. 2010 < http://nybooks.com/articles/archives/2010/aug/19/shame-world-cup/>. “Pig football scores a hit at centre.” BBC News 4 Aug. 2009. August 20 2010 . Price, D. S., Jones, R. Harland, A. R. “Computational modelling of manually stitched footballs.” Proceedings of the Institution of Mechanical Engineers, Part L. Journal of Materials: Design & Applications 220 (2006): 259-268. Rhoads, Christopher. “Forget That Trip You Had Planned to the National Soccer Hall of Fame.” Wall Street Journal 26 Jun. 2010. 22 Sep. 2010 . “Roberto Carlos Impossible Goal”. News coverage posted on You Tube, 27 May 2007. 23 Aug. 2010 . Sanders, Richard. Beastly Fury. London: Bantam, 2009. “Soccer to become football in Australia”. Sydney Morning Herald 17 Dec. 2004. 21 Aug. 2010 . Springer, Will. “World’s oldest football – fit for a Queen.” The Scotsman. 13 Mar. 2006. 19 Aug. 2010 < http://heritage.scotsman.com/willspringer/Worlds-oldest-football-fit.2758469.jp >. Stevenson, R. “Pigs Play Football at Wildlife Centre”. Lincolnshire Echo 3 Aug. 2009. 20 Aug. 2010 . Strang, Kenny. Personal Interview. 12 Jul. 2010. “The Execution of Mary Queen of Scots February 8, 1857”. Tudor History 21 Jul. 2010 http://tudorhistory.org/primary/exmary.html>. “The History of the FA.” The FA. 20 Jul. 2010 “World’s Oldest Ball”. World Cup South Africa 2010 Blog. 22 Jul. 2010 . “World’s Oldest Soccer Ball by Charles Goodyear”. 18 Mar. 2010. 20 Jul. 2010 .
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Saayman, M., and R. Rossouw. "The economic value of the 2010 Soccer World Cup." Acta Commercii 8, no. 1 (December 7, 2008). http://dx.doi.org/10.4102/ac.v8i1.55.

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Purpose: The purpose of this article is to estimate the potential economic value of the 2010 Soccer World Cup for South Africa. Problem investigated: The Soccer World Cup (SWC) is regarded as the largest sporting event to be hosted and South Africa is investing billions of Rand in the hosting thereof. Based on this the question that comes to mind is, what is the potential economic value of such an event? Previous research attempts to determine the economic value were limited in their focus on what should be included when economic modelling of events is conducted. Most of these studies were done by consultants on behalf of various government departments and consequently, the results of these attempts are criticised for their over-inflating and overestimations by various other researchers. Methodology: The literature review identified many aspects that need to be taken into account when modelling the economic impact of such an event together with aspects identified in the literature review. Lessons from the 2002 Korea/Japan and 2006 Germany Soccer World Cups were used as premise for our estimations. In this article, Computable General Equilibrium (CGE) modelling is used to estimate the potential economic value. Findings: The results showed that the 2010 Soccer World Cup would in all probability have positive impacts on the economy of the country in terms of GDP growth and employment, with possible negative effects that include higher inflation and net export losses. Value of research: The value of this research lies in the approach that was followed firstly, by introducing lessons learned from previous World Cups as well as aspects not taken into consideration previously in economic modelling and secondly, by using CGE modelling in determining the economic value. Conclusion: The hosting of the 2010 Soccer World Cup is a major achievement not only for South Africa, but also for the rest of Africa, especially from a marketing point of view. From an economic point of view, this study shows positive results. However, compared to other studies conducted on the 2010 SWC, the findings are more conservative. The latter is supported by the results of a similar study conducted one year after the 2006 Soccer World Cup in Germany supporting the notion that various variables have to be taken into account when economic modelling for hallmark events is done.
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Burger, Johan. "A GOLDEN GOAL FOR SOUTH AFRICA: Security arrangements for the 2010 FIFA Soccer World Cup." South African Crime Quarterly, no. 19 (March 8, 2016). http://dx.doi.org/10.17159/2413-3108/2007/v0i19a977.

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The 2010 FIFA Soccer World Cup has been a major talking point both locally and internationally, and many concerns have been raised over South Africa’s ability to host such a major event. These concerns essentially relate to infrastructural capacity and security. It goes without saying that South Africa is obliged to provide high level security for participating teams and management as well as for the thousands of spectators who are expected to flood South Africa for the duration of the event. This article takes a look at other high level events that have been hosted in South Africa so as to get an idea of what is required and examines planned security arrangements for the 2010 World Cup.
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Plessis, Stan du, and Wolfgang Maennig. "Ökonomische Wirkungen der Fußball-WM 2010." Review of Economics 61, no. 3 (January 1, 2010). http://dx.doi.org/10.1515/roe-2010-0304.

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SummaryWithout a doubt, the 2010 World Cup of soccer in South Africa was a great experience for both soccer fans, who enjoyed a safe and efficiently-run tournament, and their South African hosts. The sporting and social spectacle was broadcast around the world and focused unprecedented media attention on South Africa. Despite the manifest success of the tournament, its short-term effects on international tourism, which are the nucleus of all other short-term positive effects on economic variables such as employment, income and taxes, have turned out to be of a much smaller magnitude than expected or even as reported during the tournament. This may be attributable to self-defeating prophecy effects. This study is a warning against the abuse of economic impact studies, especially those pertaining to major sporting events. It is also a call to use the “correct” arguments of measurable awareness effects and potential long-term development effects in discussing major sporting events. Methodologically, this study is innovative in its economic analysis of major sporting events because it (i) uses data from social networks and (ii) uses high-frequency daily data on tourism.
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JOLY, Brandon, Tom STOJSAVLJEVİC, and Mehmet DİK. "FIFA/Coca-Cola World Rankings on the Predictability of the Men’s and Women’s FIFA World Cup: A Comparative Analysis." Proceedings of International Mathematical Sciences, August 27, 2022. http://dx.doi.org/10.47086/pims.1153373.

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Since 1992, the International Federation of Association Football (FIFA) has been ranking senior men’s national soccer teams based on a variety of criteria. In 2003, FIFA extended the FIFA/Coca-Cola World Rankings into ranking senior women’s national soccer teams. The FIFA/Coca-Cola World Rankings published just before the 1994 FIFA World Cup USA, 1998 FIFA World Cup France, 2002 FIFA World Cup Korea/Japan, 2006 FIFA World Cup Germany, 2010 FIFA World Cup South Africa, 2014 FIFA World Cup Brazil, 2018 FIFA World Cup Russia, 2003 FIFA World Cup USA, 2007 FIFA World Cup China, 2011 FIFA World Cup Germany, 2015 FIFA World Cup Canada, and the 2019 FIFA World Cup France were considered. These rankings were compared to the final results of those FIFA World Cups based on two different methods of displaying the teams finish and were analyzed. Of the top 16 teams in each of the Men’s FIFA World Cups, 74.1% of those teams advanced to the Round of 16. Meanwhile, 83.9% of the top 12 teams in each of the Women’s FIFA World Cups advanced to the Round of 16 or Quarterfinals. The Pearson correlation coefficient between the Pre-Tournament rankings and final results was calculated using both ranking methods. The Women’s World Cups had higher Pearson correlation coefficients for both methods than the Men’s World Cups. In addition, the Women’s World Cups had higher t-values and z-scores than the Men’s World Cup when tested for independence and association between the Pre-Tournament rankings and final results using both ranking methods. These findings indicate that the Women’s World Cups were more predictable than Men’s World Cups based on the FIFA/Coca-Cola World Rankings.
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Bethlehem, Lael. "Thinking beyond the event: The legacy impact of the FIFA 2010 soccer World Cup on South African cities." Journal of Urban Regeneration and Renewal, March 1, 2013. http://dx.doi.org/10.69554/bscm7367.

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South Africa hosted the 2010 International Federation of Association Football (FIFA) soccer World Cup with an ambitious list of objectives. While the event boosted the country’s confidence and its infrastructure, the cities are left with more large stadia than they need. The pressure of hosting a global event inevitably draws cities into maximising the utility of the event, sacrificing long-term considerations. This is the essential dilemma of being a host city. Drawing on South Africa’s 2010 experience, the author suggests three principles that can be considered by cities in developing countries as they seek to take advantage of the great potential of hosting a large event, while avoiding some of the pitfalls.
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"Sustainable Strategies in Sports Mega-Events: An Analysis of Soccer World Cups." Revista Intercontinental de Gestão Desportiva, July 19, 2021, 1–10. http://dx.doi.org/10.51995/2237-3373.v11i1e110012.

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The present study aimed to analyze the sustainable strategies in the areas of energy and garbage and waste management adopted by the host countries of the FIFA World Cups in 2006 (Germany), 2010 (South Africa), and 2014 (Brazil). Therefore, in addition to a documentary analysis of the sustainability projects (also known as Green Goal), a search was performed for scientific studies that approached the topic of sustainable development/sustainability in mega sporting events. To perform the searches at Scholar Google and Scielo, the keywords “sustentabilidade”, “Copa do Mundo”, “Copa do Mundo de Futebol”, “Green Goal” “sustainability”, e “FIFA World Cup” was used. As a result, it was found that each host country had at least two measures in common with the others for the management of waste, with a difference only in the form of application. Also, an important common project for all countries was the use of recyclable cups, which incidentally, was the main measure adopted by Germany during the 2006 FIFA World Cup, and repeated in the subsequent cups. The other measures adopted by each host country, despite having similarities, differed in plan and execution.
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Joubert, Quinton. "CONSTRUCTION AND ENGINEERING LAW IN SOUTH AFRICA: A FUNDAMENTAL GAP IN THE LLB CURRICULUM?" Pretoria Student Law Review, no. 8 (2014). http://dx.doi.org/10.29053/pslr.v8i.1987.

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Construction companies throughout South Africa have continuously been active in major projects, the building of new power plants such as Medupi, new road networks, stadiums for the 2010 soccer world cup that was held in South Africa as well as the building of the tunnels and bridges that now host the Gautrain. The extent of communication technology has also seen a growth in recent years and thus calls for further infrastructure by service providers in this area. The environmental conscience of South Africans and many companies in the search for alternative energy sources has also led to a further growth in ‘green’ technology which is more efficient and productive.3 More examples of construction projects include but are not limited to the building of various malls, roads, residential houses, lying out of pipelines, and a number of other engineering feats, etcetera.
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McMichael, Christopher. "‘Clearly Blown Away by the End of the Morning’s Drama’: Spectacle, Pacification and the 2010 World Cup, South Africa." Socialist Studies/Études Socialistes 9, no. 2 (December 13, 2013). http://dx.doi.org/10.18740/s4x59c.

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The massive security assemblages surrounding major sporting events and political summits embody two layers of spectacle. On the one hand, security operations are central to the governance of entertainment and media imagery. Simultaneously these security measures are profoundly theatrical and calibrated for the maximum visual impact: the spectacle of security itself. Some critical thinkers have described this dual spectacle as indicative of a contemporary state-corporate obsession with image and perception management, an obsession which detracts from &lsquo;valid&rsquo; security concerns. By contrast I argue that spectacle and theatricality are in fact highly functional components of the pacification projects of state and capital. With reference to Guy Debord&rsquo;s conception of &lsquo;spectacle&rsquo;, this article highlights how mega-events reveal, in highly dramatised form, the logic of pacification. Using the 2010 FIFA (F&eacute;d&eacute;ration Internationale de Football Association) soccer World Cup as a case study, the article demonstrates how police and military power are mobilised to secure accumulation, to enforce social control and to extend the power and arsenal of the state security apparatus. What is truly spectacular about mega-event security is not just the incorporation of media templates into the working of state forces. Rather, the rhetoric and concept of security itself becomes a form of spectacular power as it serves to both obscure and justify how mega-events are ultimately projects of class power.
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Keim, M. "2010 FIFA Soccer World Cup: an opportunity to raise awareness of challenges to social transformation and peace building in South Africa – a coordinated approach." African Journal for Physical, Health Education, Recreation and Dance 14, no. 4 (February 3, 2009). http://dx.doi.org/10.4314/ajpherd.v14i4.24813.

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Mark Tait and Madéle Tait. "EQUALITY, THE CONSUMER PROTECTION ACT AND CUSTOMER-SEGMENT PRICING STRATEGIES: IS THERE RELIEF FOR THE POOR RICH TOURIST?" Obiter 31, no. 2 (September 16, 2021). http://dx.doi.org/10.17159/obiter.v31i2.12367.

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The year 2010 is Soccer World Cup year in South Africa. From watching the press and other media it quickly becomes apparent that this event is perceived as something of a cash cow to be used (and sometimes even abused) to generate maximum profit for certain industries and its businesses. Complaints have been made about airlines and accommodation establishments hiking prices excessively. The tourism industry has been warned about the negative impact such exorbitant prices may have on tourism in the future as South Africa may no longer be considered as a value-for-money destination. The hiking of prices is based on an anticipated increase in demand for certain services and products caused by the expected influx of soccer tourists. Businesses world-wide employ different pricing strategies to try and optimize revenue. One such pricing strategy that is employed is to differentiate between citizens and foreign nationals when charging for a service or product. This strategy in the context of the tourism industry is the focus of this note. Whilst the tourist is visiting South Africa s/he may want to visit some attractions and it is often at these places that an interestingsituation can be observed. International tourists have to pay one price whereas citizens pay a reduced price. For instance, a visit to the website of the Addo Elephant National Park reveals that SANParks asks different prices – for South African citizens and residents R30 per day visit, SADC nationals R60 per day visit, and foreign visitors R130 per day visit to the Addo Elephant National Park. Similar price differentiation is employed by private businesses as well. Other jurisdictions in Africa also make use of similar customer-segment pricing strategies. The Ugandan Wildlife Authority differentiates between admission fees for foreign non-residents and East-Africans to protected areas such as Lake Mburo and the Semuliki National Park. The Consumer Protection Act 68 of 2008 (hereinafter “the CPA”), once operational, will prohibit the charging of different prices for any goods or services to any persons or category of persons on the basis of one or more of the grounds of unfair discrimination contemplated in section 9 of the Constitution of the Republic of South Africa, 1996 (the Constitution) or Chapter 2 of the Promotion of Equality and the Prevention of Unfair Discrimination Act 4 of 2000 (hereinafter “the Equality Act”), amongst others. Does this mean that suppliers of services and products to tourists who differentiate in the prices asked between citizens and non-citizens will fall foul of this provision of the CPA? This is the question this note will endeavour to answer.
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Christiaan Swart. "CONSTRUCTION GUARANTEES: FINALLY CLOSING THE DOOR ON EXTRANEOUS DEFENCES Coface South Africa Insurance Co Ltd v East London Own Haven t/a Own Haven Housing Association 2014 (2) SA 382 (SCA)." Obiter, December 1, 2014. http://dx.doi.org/10.17159/obiter.v35i3.11802.

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The issuing of performance bonds or construction guarantees in terms of a building contract may hold important consequences for the parties to a construction guarantee. Recently construction guarantees have received much attention from our courts and some of these cases even proceeding to the Supreme Court of Appeal. There may be various reasons for this sudden escalation in litigation with construction guarantees as the subject matter. One of the reasons may be due to numerous major construction projects that have been undertaken in the last few years in South Africa. Notable examples of these major construction projects include the building of stadia for the 2010 FIFA Soccer World Cup, the Gautrian Project, and the Gauteng Freeway Improvement Project. One of the aspects of construction guarantees that our courts has had to deal with was the nature of construction guarantees. The nature of construction guarantees is not only of academic interest but also has very important practical implications. Building, engineering and construction contracts such as the family of New Engineering Contracts and The Joint Building Contracts Committee agreements make provision for the employer or the party commissioning the construction works (“the works”’) to place a contractual obligation on the contractor to furnish a construction guarantee. Shortly after the award of the construction contract (“the underlying contract”), the contractor will instruct its insurer or banker to issue such a construction guarantee to the benefit of the employer. From the employer’s perspective, the construction guarantee serves a dual purpose: firstly, the willingness of a financial institution or insurer to issue such a construction guarantee is, to a degree, an indication of the contractor’s financial welfare. Secondly, in the event of the contractor's default, the construction guarantee enables the employer to gain immediateaccess to funds to properly complete the works in terms of the underlying contract. A contractual relationship is created by the construction guarantee between the employer and the issuer thereof. When properly drafted, a construction guarantee entitles an employer to demand payment from the issuer unconditionally upon the occurrence of a specific event. The liability of the issuer of the construction guarantee is subject only to the employer complying with the terms and conditions contained in the construction guarantee. Normally, the employer is required to issue a certificate in terms of which it is confirmed that the contractor is in default of the building contract or underlying contract and therefore the employer demands payment in terms of the construction guarantee. The main advantage that a construction guarantee offers to an employer is when enforcing the construction guarantee, the issuer thereof may not raise defences of an extraneous nature. This prevents protracted litigation over complex factual disputes. Fraud in such circumstances that makes it obvious is the only defence the issuer of a construction guarantee may raise to avoid liability under the construction guarantee. However, the Supreme Court of Appeal in Dormell Properties 282 CC v Renasa Insurance Co Ltd reopened again the possibility of raising extraneous defences. The Dormell judgment caused much uncertainty on whether extraneous defences may be raised to avoid liability in terms of a construction guarantee. The confusion regarding the true legal position was further exacerbated by the fact that in subsequent cases involving construction guarantees, the Supreme Court of Appeal chose not to overturn the Dormell case but rather to distinguish the facts of subsequent cases from Dormell. This case note therefore deals with the latest reported judgment on construction guarantees delivered by the Supreme Court of Appeal in Coface South Africa insurance Co Ltd v East London Own Haven t/a Own Haven Housing Association (2014 (2) SA 382 (SCA)). This case is of particular interest because the Supreme Court of Appeal unequivocally held that its judgment in Dormell was clearly wrong. This judgment has now once and for all put the question of whether or not extraneous defences may be raised in order to avoid liability under a construction guarantee to bed. The court also once again confirmed that the English doctrine of consideration does not form part of the South African law of contract.
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