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1

Ramos, Karen, Onesimo Cuamea, and Jorge Alfonso Galván-León. "Wine tourism." International Journal of Wine Business Research 32, no. 1 (August 12, 2019): 22–40. http://dx.doi.org/10.1108/ijwbr-11-2018-0065.

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Purpose In Mexico, wine tourism has become a relevant issue in the past 20 years. Research in this region is in a nascent stage and largely focused on the supply side. Nevertheless, consumer behavior research on wine tourists of the region is needed to improve the wine region positioning. Therefore, the purpose of this paper is to find out the predictors for revisit intention (RI) to the Valle de Guadalupe wine route. Design/methodology/approach The information was obtained by applying an exit poll survey to a sample of 422 wine tourists at the micro, small and medium wineries in Ensenada, Mexico. The spatial-temporal model was used to predict the wine tourist RI. Three dimensions were used: pre-visit, in situ experience and travel to/from. Multiple linear regressions were carried out to assess the relation between the three dimensions and RI. Findings The results obtained show that the pre-visit and in situ dimensions have an effect on RI to the wine route. Research limitations/implications The generalization of the results may be limited due to fact that only the repeated visitors of the autumn season are included; therefore, it is not applicable to summer (high season of wine tourism) and first-time visitors. Practical implications The results provide implications for the owners of the micro, small and medium wineries seeking to improve the experience and increasing the tourist RI to the wine route. Originality/value The theoretical added value of this paper is its contribution to the body of knowledge about the wine tourism spatial-temporal model, evaluating the complete wine tourism experience to predict RI.
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Ni Wayan Astri Utami, Moch Nur Efendi, and I Wayan Eka Mahendra. "STRATEGI PENGEMBANGAN WINE TOURISM DI HATTEN WINE BALI." Journal of Tourism and Interdiciplinary Studies 3, no. 2 (December 6, 2023): 10–16. http://dx.doi.org/10.51713/jotis.v3i2.112.

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This research aims to develop a strategy for developing educational tourism in Hatten Wine. This research uses a qualitative descriptive approach with interview, observation, documentation and discussion group forum (FGD) methods. The results of this research show several attractions and facilities such as vineyards, wineries and wine cellars. The main facilities that other producers do not have are the oak barrel room and sparkling room, which are the only ones in Indonesia. and there is a Hatten education center as an official institution for certified wine training. For tourist activities that can be done in Hatten, such as seeing the wine making process, how to grow grapes as a basic ingredient for making wine, wine knowledge, wine serving and wine pairing. Various efforts have been made to increase tourist visits, such as creating wine class programs, international certification and wine events. However, development strategies are still needed to increase visits, such as: Creating a wine tourism program and collaborating with travel agents and tour operators in promoting educational tourism programs and also completing tourist facilities such as the new winery that Hatten plans to build which is more spacious and complete.
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Nkwanyana, Samkelisiwe, and Lwazi Musawenkosi Apleni. "Untapped Wine Tourism Experience and Potential İn Kwazulu-Natal, South Africa." 15TH GLOBAL CONFERENCE ON BUSINESS AND SOCIAL SCIENCES ON 14 - 15 SEPTEMBER 2023, NOVOTEL BANGKOK PLATINUM PRATUNAM, THAILAND 15, no. 1 (September 14, 2023): 79. http://dx.doi.org/10.35609/gcbssproceeding.2023.1(79).

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Wine routes throughout European countries, and across the new world has created a link between wine and tourism. Wine tourism has gained popularity within the Western Cape province, famously in Stellenboch and Paarl howver not limiting close and surrounding vine routes of the western cape. The growth of tourism wine has led to an increase in the number of wines producing cellars and the route has been attracting tourists. Wine tourism in KwaZulu-Natal remains an untapped experience that includes touring vines that produces grapes, food paring, the wine lifestyle, wine culture and the creation of a relaxing environment for enjoyment and happiness of the guests. Tourism wine in KwaZulu Natal is niche market and untapped experience that can promote tourism in the KwaZulu-Natal province. Keywords: Wine Tourism, Wine Routes, Wine Culture, and Untapped
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Gutan, Victoria, and Gheorghe Adrian Zugravu. "DEVELOPMENT CONSIDERATIONS AND OPPORTUNITIES A WINE TOURISM – THE CASE STUDY OF THE STATE ENTERPRISE QUALITY WINES INDUSTRIAL COMPLEX „MILEȘTII MICI”." Journal of Research on Trade, Management and Economic Development, no. 1(21) (July 2024): 22–38. http://dx.doi.org/10.59642/jrtmed.1.2024.02.

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Wine tourism in the Republic of Moldova occupies an important segment in the country's tourism. Investments in wineries and the state's initiative to register the Republic of Moldova on the map of European wine tourism have led to the creation of itineraries that allow visiting numerous domains and wineries. Moldovan wine products are in demand on the EU market, which contributes to the sustainable development of both the wine sector and wine tourism. This article represents a research of the difficulties and possibilities of development of the wine tourism activity in order to discover the solutions and ways of development of the wine tourism in the Republic of Moldova. The topic is current and needs to be researched. The purpose of the present scientific investigation is to research the wine tourism activity of „Mileștii Mici” Winery, the largest underground winery in the Republic of Moldova, in order to identify development obstacles and ways to overcome them. The present study was carried out based on the following research methods: analysis, synthesis, comparison, grouping, etc. The authors' contribution consists in the presentation, calculation and analysis of the main indicators regarding the volume of tourist activity, the evaluation of the performance, competition, risk and tourist potential of the „Mileștii Mici” Winery and the development of recommendations regarding the promotion of its tourist activity.
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Stošić, Tamara, Stefan Šmugović, Velibor Ivanović, and Tijana Stošić. "Sensory characteristics of local wines of Vrtogos wine region (Republic of Serbia) as a potential for tourist development." Zbornik radova Departmana za geografiju, turizam i hotelijerstvo, no. 51-2 (2022): 151–63. http://dx.doi.org/10.5937/zbdght2202151s.

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Serbia has significant potential for the development of wine tourism. Wine tours, which are increasingly common forms of tourist attractions, both for domestic and foreign tourists, occupy a significant role on the tourist map of the country. The development of local vineyards, through the promotion of the best wines, represents the next significant step that will raise wine tourism in Serbia to an even higher level. Precisely for this reason, the main subject of this paper is the sensory evaluation of four local wines from the Vrtogos wine region of the Stari Dani winery, which is located in city Bujanovac in the very south of Serbia. Sensory evaluation of quality was carried out by trained tasters, who had the task of evaluating the potential they have for the development of wine tourism. Four types of wine were selected for the experiment, produced from commonly known grape varieties, but with an authentic and recognizable identity. The main goal is to show the sensory characteristics of the selected wines and compare their ratings, which can show whether the given wines have the potential to be drawn on the tourist map of Serbia and become an integral part of the hospitality and tourism offer.
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6

Dowling, Ross K. "Wine Tourism." Tourism Recreation Research 26, no. 2 (January 2001): 1–2. http://dx.doi.org/10.1080/02508281.2001.11081337.

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Koščak, Marko. "The Challenges of Integrating Sustainable Wine-Growing Into Wine Tourism – Examples from Slovenia and Abroad." Acta Economica Et Turistica 4, no. 2 (December 1, 2018): 197–211. http://dx.doi.org/10.1515/aet-2018-0013.

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AbstractIn an increasingly competitive tourist market, wine and enogastronomy are becoming key elements in the development of tourist products in regions that cultivate grapevines, in Slovenia and internationally. It has been claimed that no kind of tourism can develop in regions without wine; however, from today’s perspective, this claim seems an exaggeration. Nevertheless, enogastronomy is an integral part of many contemporary tourist products. As such, it combines tradition, history and heritage and also improves the recognisability of a given destination on which modern wine tourism products rest. On a global scale, wine tourism is growing, and the forecast for the future is likewise promising.The essence of a wine tourism product is to connect food and wine, i.e. enogastronomic or culinary experiences, and to follow new trends. The trend is to consolidate this segment of tourism services, in particular through leisure activities and relaxation at the destination of choice. Food and wine thus become part of the cultural experience of the visited destination and equal the experience of visiting a museum or a concert or can be an equal component of such a package.
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Lukanova, Georgina. "Wine tourism in the area of the Varna Black Sea coast: opportunities for sustainable development." Scientific Works LXIV, no. 2 (May 9, 2023): 50–59. http://dx.doi.org/10.22620/sciworks.2022.02.005.

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The aim of the following paper is to underline the role and importance of wine tourism as an alternative form for the sustainable tourism development in the Varna Black Sea tourist region. The first part of the report examines the main characteristics of wine tourism as an alternative form of tourism. The second part of the report is dedicated to the analysis of the resource potential of the Varna Black Sea tourist region for the development of wine tourism. The largest wine cellars are presented, with a focus on the conditions for tourist visits. In the end of this paper the possibilities for development of wine tourism in the researched area are summarized.
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Yoncheva, Tanya, and Pelo Mihaylov. "Wine tourism in the concept of tourist zoning in Bulgaria." Agricultural Sciences 14, no. 34 (October 27, 2022): 31–36. http://dx.doi.org/10.22620/agrisci.2022.34.004.

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This article reviews the role and place that wine tourism holds in the specialization of the different tourist regions in the country according to the current Concept for Touristic Zoning of Bulgaria (2015). It was clarified for which of the tourist regions wine tourism is the main, respectively complementary type of tourism. Along with that, a comparison was made between the tourism zoning adopted in our country and one of the viticultural zonings which reveals five viticultural regions. It was established that wine tourism was listed as the main or a complementary type of tourism for four out of five identified wine - growing regions. An attempt has been made to explain the absence of wine tourism both in the main and in the additional specialization of Varna and/or Burgas Black Sea tourist regions which are part of the Eastern ("Black Sea") viticultural region of Bulgaria.
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PETELCA, Oleg, Ciprian-Constantin PĂTRĂUCEANU, Iurie BEȘLIU, and Veronica GARBUZ. "INFLUENCE OF THE WINE SECTOR ON TOURISM DEVELOPMENT." Annals of the University of Oradea. Economic Sciences 31, no. 31(1) (July 15, 2022): 89–98. http://dx.doi.org/10.47535/1991auoes31(1)009.

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Wine tourism is the priority form of tourism for a series of countries. It must be integrated and adapted to the tourist market necessities worldwide, to increase the number of tourists. Investigations carried out in the field of wine tourism should be integrated with those conducted globally. At the same time, it is necessary to integrate the two industries: wine and tourism. Wine production and tourism are essentially on opposite ends of the industrial spectrum, while the characteristics of each activity are different from a microeconomic perspective. On one end, wine production is a primary and partially secondary activity based on industry, characterised by being dependent on supply prices and by producing a standardised and homogeneous product, relying on capital increase to create wealth. At the other end of the industrial spectrum, tourism is a services industry characterised as a heterogeneous service determined by demand, by obtaining prices, maximising profit, and relying on profits to create wealth. Wine tourism may generate substantial earnings, thus contributing to the development of regions and making the labour market and the companies conducting their activities in this sector more dynamic. By allotting various funds, one may increase wine quality and readjust the supply of tourist services, thus determining an increase in location popularity and incomes, implicitly. This paper approaches the interaction between wine tourism and wine production. It is due to the fact that wine tourism development is in the charge of wine producers, most often small and medium enterprises. Hence, the increase in wine quality is one of the challenges for the interested parties in wine enterprise development. The article aims to determine the influence of the wine sector on the development of tourism in the world’s leading countries in wine production. In order to achieve the objective, the statistical data for the period 2016-2021 regarding the evolution of wine production in 22 countries with the highest volume of wine production were analyzed. Travel and tourism competitiveness index and International tourist arrivals were analyzed for the same 22 countries. The results of the research showed that the countries with the highest volume of wine production have the highest International tourism inbound receipts. The countries leading the world in wine production such as Italy, Spain, France, USA among the top 5 countries with the largest International tourist arrivals.
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Josipović, Melita, Jelena Tepavčević, and Svetlana Vukosav. "SWOT analysis of wine tourism in Srem." Marketing 51, no. 4 (2020): 247–58. http://dx.doi.org/10.5937/markt2004247j.

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The importance of wine tourism is growing, both in the world and in our country. According to the number of registered wineries, the Srem wine-growing region is the largest in Serbia. Tourists traveling for wine tourism list wine tasting and introduction to the process of wine production, bottling and storage as their main motives. In addition to the above, wine lovers have the desire to spend quality time together in a natural environment. Marketing activities, which are undertaken for the promotion of wine tourism, are different. The promotion is performed by wineries, tourist organizations and travel agencies. In order to gain insight into the ways of promoting wine tourism in Srem, a short survey was conducted on two occasions, in 2013 and 2020. The survey was conducted in tourist organizations and tourist agencies, which operate in the territory of Srem. Potential tourists most often rely on the Internet, when choosing new destinations. Wine tourism research around the world has evolved from conceptual and case studies, to more comprehensive and extensive research (Carlsen & Charters, 2006). The aim of this paper is to present through SWOT analysis the strengths and opportunities that can contribute to the development of wine tourism in Srem, and on the other hand, identify weaknesses and threats. With the help of the TOWS matrix, strategies have been defined, the application of which could improve wine tourism in Srem.
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Atanasova, Veselina. "Trends in the development of wine tourism in the South-East Region of Bulgaria." Scientific Works LXIV, no. 2 (May 9, 2023): 80–89. http://dx.doi.org/10.22620/sciworks.2022.02.008.

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The development of wine tourism in our country is determined by changes in public values and personal interests. In the Southeastern region of Bulgaria, the tourist offer of wine tourism is quite diverse, wine cellars provide modern conditions for tourism in the region, some offer hotel accommodation, others only tastings and the opportunity to buy wine. There are modern vineyards with wine cellars and typical branded wine products. The article attempts to analyze the current conditions for wine tourism in the region and concludes that there is an interesting wine and wine tourist resource, which approaches the necessary critical amount for the formation of full-fledged wine tours.
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13

Santos, Vasco, Alvaro Dias, Paulo Ramos, Arlindo Madeira, and Bruno Sousa. "Influence of wine storytelling on the global wine tourism experience." Wine Economics and Policy 11, no. 1 (January 20, 2022): 3–13. http://dx.doi.org/10.36253/wep-11454.

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The aim of this paper is to evaluate the role of wine storytelling as an antecedent in the wine tourism experience, namely on other constructs such as winescape attributes, sensorial attraction, wine excitement and cultural experience. This study analyses the combined use of five wine tourism experience dimensions as well the influence of storytelling as a key antecedent of the wine experience. This study extends existing knowledge by identifying new key drivers which focus on wine tourist behavioural responses within visits to the wine cellars. Data were collected within two wine tourism settings in Madeira and Porto wine cellars, from two convenience samples of 647 international wine tourists. Using partial least square structural equation modeling, the results show a direct impact of wine storytelling on the wine tourism experiences of wine tourists, through winescape attributes and sensorial attraction, that also act as mediators, with wine excitement and cultural experience as the outcomes of the visit/tasting.
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Gutan, Viorica, and Gheorghe Adrian Zugravu. "Conceptual approaches concerning wine tourism." Journal of Research on Trade, Management and Economic Development 10, no. 1(19) (August 2023): 22–37. http://dx.doi.org/10.59642/jrtmed.1.2023.02.

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The topic of scientific interest of the authors is the research of conceptual approaches regarding wine tourism. The purpose of this research is to elucidate the concepts and generalities regarding wine tourism. The concepts of wine tourism have been formed along with its evolution, and the defining aspects have varied according to the professional opinions of tourism specialists. Understanding the concept of wine tourism cannot be separated from the general concepts of tourism, tour, tourist, visitor, traveler, excursionist. At the same time, special attention is paid to revealing the features of wine tourism and its classification according to different aspects. The presented study is based on the official positions of International and National Tourism Organizations, legislative and normative acts, as well as views of foreign and domestic researchers. The present study was carried out based on the following scientific research methods: analysis, synthesis, comparison, grouping, systematization, etc. The authors' conclusions relate to the presentation of their own definitions of the examined concepts, as well as the scientific novelty regarding the elucidation of the features of wine tourism.
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BAZSIK, István, Zoltán BUJDOSÓ, and Gábor KONCZ. "INTERRELATIONS BETWEEN WINE TOURISM AND GEOTOURISM: A WINE CONSUMPTION SURVEY IN MONOR (HUNGARY)." GeoJournal of Tourism and Geosites 39, no. 4 supplement (December 31, 2021): 1517–24. http://dx.doi.org/10.30892/gtg.394spl23-796.

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The Danube Wine Region is one of the most important wine regions in Hungary with potential for geological and wine tourism. The research focused on basic issues related to the Monor wine community of the Danube wine region and the Monor cellar village, such as the consumer attitudes of the potential guests of the Monor cellar village and the wine community, the tourist skills and the consumers' knowledge of local products and values. We tried to find answers to our research questions in a complex way with primary questionnaire research and secondary data collection. We found that Monor wine is good, consumer attitudes underpin wine tourism developments. Monor's basic wine tourism skills are good, with valuable elements from a geotourism point of view, but most of the additional tourism services are not available at a satisfactory level.
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Levitskaia, Alla. "Development of the potential of viticulture and wine tourism in ATU Gagauzia." University Economic Bulletin, no. 41 (March 30, 2019): 7–14. http://dx.doi.org/10.31470/2306-546x-2019-41-7-14.

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Formulation of the problem. Winemaking in ATU Gagauzia is a strategic industry. The share of wine-making in the total industrial production of ATU Gagauzia is 60 per cent. The wine-making potential is represented by 16 wine-making enterprises. However, not all of them are ready to accept tourists and develop wine tourism. Setting the task, the purpose of the study. The study aimed to identify the heritage of wine tourism in the ATU Gagauzia, with the main aim of elaborating development strategies for the wine tourism potential and ensuring a sustainable regional development. Presentation of the main material (results of work). Viticulture and wine tourism (enotourism) is currently a promising and profitable direction for the development of rural tourism in rural areas. It includes not only learning the technology of growing grapes, wine production, but also learning the history, culture, and traditions of the region. The wine tourism, as part of rural tourism, directly contributes to the development of regional economic. In the EU policy, the development of enotourism plays an important role in the development of wine-makers services and employment growth in rural areas. Factors contributing to the development of wine tourism in ATU Gagauzia are: a special combination of climatic and soil conditions creates a favorable terroir for winemaking; high industry concentration of production and a wide assortment line of wine products; availability of development potential associated with viticulture and viniculture tourism: rural, environmental, gastronomic and ethnographic. Conclusions. There are three main strategic goals of development of the potential of viticulture and wine tourism in atu Gagauzia: development of tourist destinations of Gagauzia based on active wineries; formation of attractions (hotel and restaurant business, museums, folk crafts, concert organizations, and theater) around "zones of attraction" - wineries; promoting the emergence and development of network interaction of the main players of tourism development.
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Penjišević, Ivana, Saša Milosavljević, and Dragan Burić. "Wine routes in theory and practice of the development of religious and wine tourism of Serbia: A case study of Fruška Gora." Zbornik radova - Geografski fakultet Univerziteta u Beogradu, no. 71 (2023): 153–66. http://dx.doi.org/10.5937/zrgfub2371153p.

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In the last two decades, wine tourism has become increasingly important in the development plans for tourism in the Republic of Serbia, especially considering that it is very profitable. Among the key subjects of wine tourism, wine producers in the regions of Srem, Aleksandrovačka Župa and Šumadija stand out. The tourist products also become recognizable products of the wine-growing regions, as the wineries have tasting rooms where wine and homemade food are combined for visitors. In this way, the identity of the geographic region is defined through the promotion of wine. Before the outbreak of the pandemic, several hundred busses came every year to the wineries in the above-mentioned regions of Serbia, so that almost 40% of the wine production was sold practically on the doorstep during weekends and holidays. The work analyzes in particular the wine roads of Fruška Gora, which have always had great potential and an important role in Serbian viticulture. The research focused on the complementarity of wine and religious tourism, with special attention to the production of monastery wines in own economy.
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Mazurek, Marica. "IMPORTANCE OF WINE TOURS AND CULTURAL ACTIVITIES IN EVENTS ORGANIZED IN CANADA AND SLOVAKIA WINERIES." Journal of Event, Tourism and Hospitality Studies 2 (December 23, 2022): 33–53. http://dx.doi.org/10.32890/jeth2022.2.2.

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The study deals with wine tourism in two countries namely Canada and Slovakia, and the discussion is focused on answering the question of how important wineries are for tourism by arranging wine tours with wine tasting and visits to cultural attractions. A case study has been used as a research method in both countries, focusing on wine tourism and cultural tourism. The information for this study was gathered through secondary research, a study visit, and teaching at Waterloo University in Canada. In Slovakia, both primary and secondary research results were gathered. Organizing events in tourist destinations can increase the destination’s significance and improve the competitiveness of tourism destinations. It is important to mention that during this event periods, the consumers' preferences change and it may influence their choice of destinations and tourism products. The ageing population and their interest in travel destinations that offer wine tasting, culinary products, and culture are other factors contributing to the growth of wine tourism and cultural tourism. It also affects where marketing and branding ideas are placed in tourist destinations.
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Santana, Hristina. "Leading perspectives to present Bulgaria as a destination for wine tourism." Pskov Journal of Regional Studies, no. 4 (2023): 95. http://dx.doi.org/10.37490/s221979310027914-8.

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The current paper’s goal is to outline some leading perspectives for destination Bulgaria to develop wine tourism as an alternative form of tourism attracting specific tourist segment. Wine and gastronomic tours are gaining great popularity around the world. They gain significant recognition in the Bulgarian travel and tourism industry as an alternative to mass tourism practices. Wine tourism crеates new opportunities for the development of certain regions that remain off the side of the traditional tourist routes and contribute local communities’ incomes. The interest in this type of tourism is growing due to the fact that it is associated with a series of events that improve the image of destinations. All these circumstances determine the importance of the topic.To fulfil the goal set at the beginning, various research methods were comprehended, such as: research of theoretical studies; processing, analysis and systematization of statistical data; empirical methods and studying. The first part of the publication examines main definitions of wine tourism, giving a short historical review of this alternative form of tourism. The second part of the report is dedicated to the results of the analysis — revealing the resource potential and some significant wine cellars, distinct for visitors and wine professionals. The final part consists of outlined possibilities and perspectives for development, summarizing some research results.
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Cava Jimenez, Jose Antonio, Mª Genoveva Millán Vázquez de la Torre, and Mª Genoveva Dancausa Millán. "Enotourism in Southern Spain: The Montilla-Moriles PDO." International Journal of Environmental Research and Public Health 19, no. 6 (March 13, 2022): 3393. http://dx.doi.org/10.3390/ijerph19063393.

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The profile of tourists during the COVID-19 pandemic is changing toward those seeking health, safety and quality products. One of the modalities that best adapts to these needs is gastronomic tourism and, within this segment, wine tourism (enotourism), which can be enjoyed in many areas across the world. The great diversity of grapes, climates, terrains and winemaking processes gives rise to an enormous variety of wines that ensures that no two wines are alike. The current situation of the tourism market necessitates enhancing the uniqueness of areas that offer differentiated products, helping to position such locations as benchmarks for gastronomic tourism. Gastronomic routes provide a way to unify and benefit rural areas through the recently increased demand of tourists seeking to experience regional foods. In this study, the Montilla-Moriles Wine Route is analyzed with the objective of forecasting the demand (using autoregressive integrate moving average, ARIMA models), establishing a tourist profile and calculating the probability that a wine tourist is satisfied with the visit based on their personal characteristics (logit model). The results obtained indicate a slight increase (3.6%) in wine tourists with a high degree of satisfaction, primarily derived from the gastronomic or catering services of the area, from the number of wineries visited, from the treatment received and from the age of the tourist. Consequently, a high percentage of these tourists recommend the route. By increasing the demand for enotourism in this area and applying the results obtained, marketing initiatives could be established, particularly for wine festivals to improve this tourist segment and generate wealth in that area.
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Koteski, Cane, Zlatko Jakovlev, and Dragana Soltirovska. "Wine and wine tourism in Macedonia." Journal of Process Management. New Technologies 4, no. 3 (2016): 8–11. http://dx.doi.org/10.5937/jouproman4-11128.

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Serra-Cantallops, Antoni, José Ramón-Cardona, and Margarita Vachiano. "Increasing Sustainability through Wine Tourism in Mass Tourism Destinations. The Case of the Balearic Islands." Sustainability 13, no. 5 (February 25, 2021): 2481. http://dx.doi.org/10.3390/su13052481.

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This study explores the potential contribution to economic and cultural sustainability of fostering wine tourism activity in a Mediterranean mature mass tourism destination like the Balearic Islands. A causal model was designed linking winery visitors’ satisfaction with both the local wines and the visit to the winery and future purchasing intentions as well as the interest in the destination cultural offer, global satisfaction with the trip, and image of the destination. Field research was carried out within the wineries where a questionnaire was administered personally to a sample of 200 winery visitors. The managers of the wineries were contacted previously to ensure their cooperation in the research. The statistical method used for the analysis of the exploratory causal model was the Partial Least Squares (PLS) regression. Results indicate that there is a great growth potential for wine tourism activity in the islands with important positive externalities on gastronomic tourism and the overall image of the Islands. Results show that wine tourism might boost the sales and exports of wine in the medium and long term. Finally, it can be concluded that there are important synergies between rural tourism, mass tourism, and wine tourism in the islands which are still not sufficiently optimized, and that greater support to wine tourism development could contribute not only to a more sustainable rural development but also to a more sustainable tourist activity overall within a more diversified economy.
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Jordão, António M., Cristina Barroco, and Tiago Gonçalves. "Contribution of wine tourism by the implementation of an urban vineyard in a Portuguese Historic Hotel: Challenges, perspectives, and impacts." BIO Web of Conferences 56 (2023): 03012. http://dx.doi.org/10.1051/bioconf/20235603012.

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Wine tourism is essentially tourism in rural areas linked to wine and vineyards. However, the dissemination of viticultural heritage and wine culture with the aim of contributing to a greater connection between tourists and wine sector, even in urban environments, is an option that has been increasing in some countries. In fact, wine tourism involves a wide ecosystem of actors, which can include the hotels located in the center of the cities. In addition, inside of some cities, it could be possible for some hotels to implement small-scales vineyards. These places could represent an agricultural, historical, and cultural heritage with enormous value which could also be used for tourist purposes. Thus, the main goal of this work is to present the experience and the technical challenges during the implementation of an urban vineyard in a Portuguese Historic Hotel located in the center of the city of Viseu. In addition, the activities related with wine tourism centered on the urban vineyard are shown. The strategy for the recovery of green spaces and the hotel's communication policy are also presented and discussed.
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FAÍSCO, ANA, and DOMINGAS SIMPLÍCIO. "Enoturismo e Desenvolvimento Local: Reguengos de Monsaraz, Cidade Europeia do Vinho 2015." GOT - Journal of Geography and Spatial Planning, no. 21 (June 30, 2021): 290–310. http://dx.doi.org/10.17127/got/2021.21.012.

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Wine tourism, a tourism sector characterized by trips made with the motivation of visiting and getting to know wineries and wine regions, is considered as a marketing tool and a way to promote local development and has assumed greater importance for wine regions in recent years. The European Wine City (CEV), is an international wine tourism initiative, promoted by the Network of European Wine Cities (RECEVIN), which has already contemplated several wine regions, namely, Reguengos de Monsaraz, in 2015. This initiative caused several impacts, for wine producers, for the community and for the territory, that will be analysed in this article.
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Hołodnik, Daria. "Collaborative Performances of Wine Tourism Destinations in the Northern Rhone Valley." European Management Studies 2023, no. 4 (January 17, 2024): 30–48. http://dx.doi.org/10.7172/2956-7602.102.2.

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Purpose: The main aim of this article was to identify the wine tourism destination models set up on collaborative performances driven by Tourism Offices (Destination Marketing Organization, DMO) and wineries (private enterprises) from the appellate areas in the Northen Rhone Valley. Design/methodology/approach: The ethnographical methodology was used, including methods of participating observation (applied by a mysterious tourist method), study tours (to explore the study field), expert analysis (based on knowledge exchange with Tourism Office Managers) and official interviews (with Mangers of small and large wine producers from the areas). Findings: Two of the three surveyed wine tourism destinations from the Northern Rhône Valley (Vienne Condrieu and Rhône Crussol) are distinguished by the very active role of tourism organizations in building collaborative wine tourism offerings, in particular with small wineries. The third destination surveyed (Ardèche Hermitage) is more oriented toward collaborations with large wine producers and their independent role in leading wine tourism marketing. Research limitations/implications: Managers of tourism organizations should be oriented toward collaboration with both: large and small wine producers. Large wineries are helpful in raising the visibility and image of a wine destination. Small producers, on the other hand, offer a distinctive and individual wine tourism experience. Originality/value: The key aspect of wine tourism marketing is the building of collaborative wine tourism offerings led by DMO’s collaboration with both large and small wineries from the destination.
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Minasyan, Larisa, Anna Kaneeva, and Natalia Reshetnikova. "Perspectives of wine tourism development in Rostov region." E3S Web of Conferences 273 (2021): 09016. http://dx.doi.org/10.1051/e3sconf/202127309016.

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Wine tourism is an economically promising type of sustainable tourism for the region. Currently, the state has created favourable conditions for the wine-growing regions of the Russian Federation (one of them is the Rostov region) including financial support for the development of viticulture and winemaking. The article describes the forms of state support, explicates the status of the Rostov region among other wine territories since the latter, due to its natural and climatic features, has prospects for creating unique varieties of wine products with access to the level of world recognition. People’s awareness about wine tourism in the region and their intentions of future participation in visiting the Don vineyards and wineries was studied. Methods of content analysis, expert interviews with managers of wineries, and a mass survey of the population in this region, including more than 400 questionnaires were used in the study. The results show that there are three main factors for the successful development of wine tourism in the Rostov region: 1) a unique product of wine tourism in its taste; 2) the organization of wine production in the relationship between government and business, which opens up prospects for creating the necessary infrastructure for the development of enotourism; 3) potential wine tourists. Despite the low awareness of the surveyed residents of the region about the peculiarities of Don wines and wine tourism programs, 62% of respondents showed interest in participating in the tours. Some recommendations are given for organizing tourist routes that include an introduction to the cultural identity of the Don region in their program.
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Wang, Liao Wei, and Dolores Sánchez Aguilera. "Increase Wine Tourism in Spain from Chinese Tourists." International Journal of Horticulture, Agriculture and Food science 7, no. 2 (2023): 13–21. http://dx.doi.org/10.22161/ijhaf.7.2.4.

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In recent years and especially after the world pandemic COVID-19, the tourism sector is undergoing great changes as a result of travelers looking for unique and outdoor products to enjoy different experiences, involving new trends in tourism, especially in non-traditional destinations, and changing the needs and attitudes of tourists. In this sense, the tourist is currently more and more motivated by sensations in the search for new experiences. In this context, in which the experience is a fundamental objective, some tourist modalities such as wine tourism, already emerge as practices aimed at satisfying the new demand after the 1990s world widely. Nevertheless, this paper is present the current Chinese tourist flows after the pandemic and their relevant motivations in the growing demand for slow tourism, breaking the traditional stereotype of what we think are their demands, and presenting the possibility of wine tourism in small and middle-scale places like Priorat of Catalunya and Ribeira Sacra of Galicia, both situated in Spain. The main objective of this study is to research the development of a friendly campestre and natural wine and food local supplies, their interesting up-downs historic paths, their impressive "heroic" geographic sceneries such as the big contrast of mountains against rivers in these two still developing their international names wine regions of Spain: Priorat and Ribeira Sacra, also analyzing the high acquisitive power and potential demands of wine tourism for Chinese outbound tourists for this two regions, to identify the adjustments that must be made in the plannings and applications in these two specific wine regions, and serving as examples for others still not well known international wine regions to be developed for Chinese tourists or even Asian tourists for Europe and the rest of the world.
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Tănase, Mihail Ovidiu, Răzvan Dina, Florin-Lucian Isac, Sergiu Rusu, Puiu Nistoreanu, and Cosmin Nicolae Mirea. "Romanian Wine Tourism—A Paved Road or a Footpath in Rural Tourism?" Sustainability 14, no. 7 (March 29, 2022): 4026. http://dx.doi.org/10.3390/su14074026.

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In the last decades, wine tourism (WT) has been a topic of study, especially for researchers from large producer countries. The relationship between wine tourism and rural tourism (RT) has been approached from many angles in the past. Ranking sixth in Europe in having its surface cultivated with vines, Romania is one of the major players in the Old World of wine producers. In Romania, the scientific literature on wine tourism is scarce and has a limited coverage on the subject. The present paper, by its main purpose, raises the curtain of Romanian wine tourism drawing a consumer profile and analyzes the relationship between WT and RT. Through quantitative research with 850 valid wine tourist respondents and a margin of error of 3.36%, we discovered that people who know what wine tourism means are 1.85 times more confident that it will contribute to the development of rural tourism compared to those who know less about the subject. A high number of visits leads to a decrease in the confidence that rural tourism can be developed through wine tourism due to the poor diversification of leisure activities offered by wine cellars and a weak connection between economic activity and local space. In the end, we draw some practical implications for wine cellars. By developing local-based leisure activities, vineyards can contribute to the sustainable development of the local community. Due to the COVID-19 impact on tourism, there are some limitations to our study. Future studies are needed to cover the changes and evolution of this type of tourism.
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Braiko, �. "Marketing Research �f Consumers for the Project �Wine Routes of the Ukrainian Black Sea Region�." Modern Economics 32, no. 1 (April 20, 2022): 24–32. http://dx.doi.org/10.31521/modecon.v32(2022)-03.

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Abstract. Introduction. Theoretical and practical approaches to marketing research of consumers in the field of wine tourism are considered. Reasonable decision-making is needed for the effective development of the Black Sea Wine Roads project. For this purpose, marketing research was conducted using qualitative and quantitative marketing research (survey, structured interview, content analysis of the text). Purpose. The purpose of the research is to substantiate management decisions for the development of wine tourism in the Black Sea region based on marketing research. Results. A structured interview was conducted with the participants of the ODESSA VINE WEEK event (May 19, 2021), who are stakeholders - the State Agency for Tourism Development of Ukraine, heads of travel agencies, owners and marketers of wineries, etc. The result of the interview was a �portrait of a wine tourist�. A survey of owners of 16 wineries from different regions of Ukraine concluded that the main motives for wine tourists to visit them are the opportunity to try unique local or original wines, high quality wine and use of modern equipment, specially created museums, cultural centers with excursions and wonderful landscapes and picturesque vineyards around. The results of a survey of consumers of wine tourism services are presented. Four main segments among wine tourism connoisseurs have been identified. The first segment is advanced wine connoisseurs, who are mostly united in wine clubs. They have experience in tasting both domestic and foreign wines. They have experience of tasting at wineries. The second segment is Ukrainian tourists who are interested in everything new. They have experience in travel, especially domestic tourism. The third segment � people whose professional activity and purpose of a trip to wineries are directly related to winemaking and tourism. The fourth segment is foreign tourists. Conclusions. The research showed that among modern tourists, the share of those who are looking for an opportunity to add more celebration and pleasure to their holiday in terms of culture and discover new gastronomic feelings combined with fine wines is growing. It is recommended to use the results of the study to form a marketing strategy for the development of the project of wine roads of the Black Sea coast of Ukraine.
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Pop, Cornelia, and Monica Maria Coros. "Rural areas and wine tourism: The case of Romania." Studia Universitatis Babeș-Bolyai Negotia 68, no. 1 (March 31, 2023): 5–29. http://dx.doi.org/10.24193/subbnegotia.2023.1.01.

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"The purpose of the present paper is to provide an integrated approach to the development of wine tourism in Romania’s rural areas. The main research question is: are the communes hosting vineyards and wine-producing facilities and/or cellars/wineries in a better position to attract tourists, compared to the other communes? This question was induced, first, by the fact that Romania is among the top 15 wine pro-ducers worldwide, and some of its wine brands are (well)known at least at the regional level, hence this position might influence Romania as a wine tourism destination. Second, Romanian rural tourism is still in its early stages of development at the national level and therefore a differ¬entiation feature represented by wine-related activities might enhance the attractiveness of a rural destination. Furthermore, wine tourism is a fastly developing trend at the international level and those destinations which have the resources to establish and/or improve wine tourism should take advantage of this trend. The findings of the current paper indicate that wine tourism is poorly developed for the group of wine-producing Romanian rural localities. The extra tourist potential of these localities (represented by vineyards and wineries) is used in an unsatisfactory and inexpertly manner for attracting tourists. The findings are in line with the relatively low level of rural tourism development in Romania presented by other academic works. Keywords: vineyards, wine tourism, rural area, Romania JEL Classification: Z32, L83, C10, R00."
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Vorobiova, Natalia, Patrícia Pinto, Pedro Pintassilgo, and Joice Lavandoski. "Motivations of tourists in wine regions: the case of La Rioja, Spain." International Journal of Wine Business Research 32, no. 3 (December 9, 2019): 353–71. http://dx.doi.org/10.1108/ijwbr-02-2019-0014.

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Purpose This paper addresses the motivations of tourists who visit the region of La Rioja, Spain, which is well known for its internationally recognized, high-quality wines, yet remains understudied as a wine tourism destination. The paper aims to ascertain whether tourists are attracted to La Rioja because of its famous wines and wine-related activities or if other motivations exist. Design/methodology/approach The data were derived from 217 questionnaires regarding tourists’ motivations. A tourist survey was applied in La Rioja’s capital city, Logroño, and segmentation analysis was undertaken. The data were first grouped into five factors regarding motivations for one’s visit. These factors were then used to create two clusters: “wine tourists” and “other tourists”. Findings The results enabled us to detect different segments of tourists. The existence of two clusters suggests that tourists are motivated to visit the region for various reasons that are not necessarily wine-related. Thus, the region should be marketed to tourists beyond the theme of wine, as there is a demand for diverse experiences. Originality/value Using the push and pull theory, this study contributes to the literature on the profile of visitors to wine tourism destinations by identifying differences in terms of motivations and other personal characteristics between “wine tourists” and the “other tourists”. It also adds to the few existing studies on wine tourism segmentation in Spain through its focus on La Rioja, which is one of the most famous Spanish wine tourism destinations.
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García Revilla, Mercedes Raquel, and Olga Martínez Moure. "Wine as a Tourist Resource: New Manifestations and Consequences of a Quality Product from the Perspective of Sustainability. Case Analysis of the Province of Málaga." Sustainability 13, no. 23 (November 24, 2021): 13003. http://dx.doi.org/10.3390/su132313003.

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Wine tourism, as a model of sustainable economic development in certain areas, is able to boost the competitiveness of a territory, improve wine production, respect the environment, and improve the living conditions of citizens. In this sense, this work will present an overview of this type of tourism worldwide and nationally, focusing on the province of Malaga. The diversification of the tourist industry has promoted the appearance, or extension, of new tourist activities beyond the typical activities associated with beach or cultural tourism. This has resulted in new job creation and new income generation options. Wine tourism promises and delivers a complete sensory experience, as tourists experience the consumption of wine from all senses: taste, smell, touch, sight, and sound. This experience is not limited to the consumption of the wine, but also includes the experience of a visit to wineries or vineyards, together with the necessary lodging, depending on location. In this way, the grouping of activities and the development of tourist routes stimulate cooperation between different companies in rural areas. Thus, we propose that tourism is a means by which economic and social development can be achieved in these areas and regeneration strategies can be implemented.
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Maria, Manola, and Angelopoulos Marios. "CULTURE AND HISTORY THROUGH WINE IN ITALY AND GREECE." E-Journal of Cultural Studies 14, no. 3 (August 31, 2021): 14. http://dx.doi.org/10.24843/cs.2021.v14.i03.p03.

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The purpose of this paper is to present the phenomenon of wine-making in Greece and Italy. To highlight the characteristics of wine tourism in those countries either positive or negative. Also the “Road of wine” in both countries is analyzed and the way they manage this event to welcome tourists and locals who want to learn more things about local wine. The first section analyzes the definition of tourism, tourist incentive, forms of alternative tourism and the consequences arising from tourism on the economy and society. The second section analyzes the history of wine in Greece and Italy. Immediately after, the classification of the wine is developed based on the aging time but also based on the color. The concept of wine tourism and its goals are also being developed. The third section mentions the routes of the Peloponnese in general and in particular which wineries and which places / islands take part in the event. Immediately after, the routes of wineries of Achaia are analyzed in the event “Wine Road”. Then it is mentioned how the event “Wine Road” started in Italy and especially in Venice. Keywords: Cultural heritage, Wine history, Italy, Greece, Culture, Wine roads .
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Imnadze, Nino, and Giorgi Vardosanidze. "Symbolic-informational "Architectural Culture" and Its Importance in the Formation of a Tourist Cluster." Works of Georgian Technical University, no. 1(523) (March 25, 2022): 197–207. http://dx.doi.org/10.36073/1512-0996-2022-1-197-207.

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One of the directions of tourism – Wine Tourism – was established at the beginning of the XXI century as a wine architecture and developed in many countries around the world, including Georgia. The relationship between wine and architecture on the example of famous wineries from an architectural-artistic point of view and understands their importance in the context of the formation of a tourist cluster is analyzed. The analysis revealed that architectural interpretations have created unique tourist sites far from the city, in the countryside or in the vicinity, which integrates radically different architectural currents, diverse concepts, including multifaceted contextualism with several aspects in mind: synthesis, psycho-emotion, script, and associations. Thus, a peculiar symbolic-informative architectural culture of wine was created to popularize wine tourism.
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Havrylova, Olena. "Gastronomic Tourism: European Experience аnd Ukrainian Practice." Modern Economics 31, no. 1 (February 20, 2022): 27–31. http://dx.doi.org/10.31521/modecon.v31(2022)-04.

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Abstract. The article considers gastronomic tourism and provides its definition. The peculiarities of gastrotourism in Europe are clarified, the experience of creating gastrotourism routes is analyzed, in particular the experience of Greece, Italy, Spain and Croatia in the creation of Olive Oil Roads is determined. Popular routes to Croatian and wine festivals in Slovenia are also explored. The experience of creating a gastronomic route "The Way of Wine and Taste of Ukrainian Bessarabia" is analyzed. Its prospects through the involvement of the Mykolaiv and Kherson regions are determined. Purpose. To clarify the definition of "gastronomic tourism", to study the European experience of creating gastronomic routes for further implementation in the South of Ukraine. Result. The study of world trends in gastronomic tourism allows to use them for the practice of developing the domestic tourist market, which will help grow the tourist image of the country, promote the tourist brand of the territory and increase tourist flows. Conclusions. Gastronomic tourism is a specialized type of tourism aimed at obtaining a complete picture of the country's perception by involving in the preparation of national dishes and drinks and their tasting. Tourist routes of small farms are very popular in Europe and are divided into: wine roads, taste roads, wine and taste roads - fish, cheese, honey olive, fruit and berry, etc. Gastronomic tourism will increase the tourist flow, as wine or craft farms can receive tourists all year round. According to the practice of Odessa region, despite the quarantine, the volumes of production in small farms, which became participants in the "Wine and Taste Road of Ukrainian Bessarabia", increased by 30%. The creation of a gastronomic route "The Road of Wine and Taste of the South of Ukraine", which unites Odessa, Mykolaiv and Kherson regions, is promising for the development of the Southern region. Creating a gastro route will promote the development of crafts, infrastructure, create jobs.
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Treacynthia, Agatha, and Putri Kusuma Sanjiwani. "Kapasitas Sababay Winery Tour Sebagai Daya Tarik Wisata Buatan Unggul Di Desa Medahan, Gianyar, Bali." JURNAL DESTINASI PARIWISATA 9, no. 1 (June 30, 2021): 86. http://dx.doi.org/10.24843/jdepar.2021.v09.i01.p10.

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Sababay Winery is a lokal wine company that has wine tourism which focus on winery tour. The purpose of this research is to find out about winery tour activities and its capability as a superior, artificial tourist attractions in Medahan village. The research methods are using qualitative method with primary dan secondary data types. The methods of collecting data are through interviews, observations and documentations. The methods of determination of informants are purposive sampling.The result of this research, Sababay Winery tour is a tour that explain about how to make wine directly also trying some wine that Sababay Winery has and in the capacity of winery tour as superior artificial tourist attractions. This research explains about how to make wine instantly from its factory, along with ‘wine testing’ which the company has. Explaining privileges and superiority of wines made by Sababay Winery so that they are able to become other lokal wine competitors in Bali. The Sababay Wine Factory empowers human resources from the village of Medahan to become a reliable and trained workforce for the welfare of the lokal community. Sababay Winery is trying its best in helping development of Medahan village by holding CSR activities for Medahan village.Keyword: Sababay Winery tour, Wine Tourism, Artificial Tourist Attraction
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Pink, Małgorzata. "GOOD PRACTICES IN WINE TOURISM IN SELECTED COUNTRIES AND CONCLUSIONS FOR POLAND." Folia Turistica 45 (December 31, 2017): 119–42. http://dx.doi.org/10.5604/01.3001.0012.0519.

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Purpose: Evaluation of activities supporting the development of wine tourism in Poland in the context of best practices used by well-developed wine regions in different countries and issues related to wine tourism indicated by theoreticians. Method: In order to indicate the best practices applied by selected wine regions, we used a method of content and a case study analysis. The evaluation of activities supporting the development of wine tourism in Poland was made on the basis of an analysis of digital documents provided by the Ministry of Sport and Tourism, the Polish Tourist Organization, regional tourist organizations, and entities managing Polish wine routes. The assessment of winemakers' activities was based on the analysis of the content of online documents introduced by themselves. Among the 364 winemakers, only 152 had a website. The research sample of electronic documents generated by service providers was therefore 152. Electronic documents were analyzed from a point of view of the main information relevant to the enotourism planning, information about additional services and the availability of information for non-Polish speakers customers. Findings: There is lacking sustain activities supporting wine tourism at the level of the central administration. At the regional level, uneven activities are occurring, with varying intensity, depending on the region. Among the winemakers, the entities those involved in the promotion of their own tourist activities belong to the minority. Only 42% of entities have their own website, of which in 20% of cases the content of the website is inadequate to the enotourism activity, or the site was inactive. Assuming the activities taken on the three above mentioned levels, there is lack of continuity of the wine tourism development strategy among the stakeholders. Research and conclusions limitations: Only electronic documents were used for the analysis of the issued problem. In a further studies it would be justified to conduct observations allowing to assess the quality of provided services in the field of enotourism and focus groups with the participation of the entities from particular groups of stakeholders. Practical implication: The text indicates the best practices for Polish wine tourism. Originality: The Polish wine tourism industry has not been analyzed in terms of good practices. We carried out a comprehensive analysis of the documents content and information regarding enotourism organisation on three levels of stakeholders engaged in the promotion of wine tourism in Poland. Type of paper: Original theoretical and implementation study.
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Crespi-Vallbona, Montserrat, and Oscar Mascarilla-Miró. "Wine lovers: their interests in tourist experiences." International Journal of Culture, Tourism and Hospitality Research 14, no. 2 (January 30, 2020): 239–58. http://dx.doi.org/10.1108/ijcthr-05-2019-0095.

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Purpose The purpose of this paper is to explore the intrinsic components of wine tourism products that satisfy the consumers and analyze the economic development of wine regions, away from consolidated tourist destinations. Design/methodology/approach The objective of the study is fulfilled by reviewing the literature on culture and gastronomy as tourism-driving forces of hinterland development and the needs of wine lovers in their tourism experiences and then using it to design appropriate research tools to collect empirical data through a survey within the context of a single case study. Thus, the specific case of wine origin certification, denomination of origin (DO) in the Catalan regional area of Pla de Bages (Barcelona) is the successful case analyzed, through 210 valid questionnaires. Findings Wine tourism has a long history, although it may appear to be quite recent and innovative. Today’s visitors are well travelled and seek new experiences, authentic contexts and particular or exceptional activities. The findings show that the intrinsic components of wine tourism products that satisfy these consumers are critical to develop wine regions, focusing on the design of activities with significant dose of local identity and wine and gastronomic pairing. Definitely, participation, hedonism, significance, knowledge, nostalgia, tasting, novelty and local culture are the basic ingredients of a memorable and satisfying wine tourism experience. Research limitations/implications The present study has several limitations that need to be mentioned. First, this research is a single case study; the Pla de Bages DO serves as the case, focusing on one cultural heritage experience, the large wine vats walking visits. This fact can put the study’s validity in question. Another limitation is that this study is not a longitudinal one, the latter could lead to more accurate findings. It would be interesting to ad in-depth interviews to advance the understanding about how to enhance visits according to the analyzed components. Practical implications Sustainable governance of destinations implies the cooperation of private businesses, the public government and the support of the population of the territory, to develop creative and successful tourist products. Economic, social and cultural networks are necessary to create collaboration and innovation, following its mutual interests. The new governance approach based on networks that combines creative, sensorial and locally specific experiences is essential and offers many business opportunities and entrepreneurial options in hinterland regions, located near consolidated tourist destinations. Destination management organizations and private businesses should take into account the structure of the eight aforementioned components when they design oenological tourism activities. Originality/value The originality of the paper lies in the knowledge of the crucial components of memorable wine tourism experiences to satisfy visitor expectations. They have to include participation, hedonism, significance, knowledge, local culture, novelty, tasting and nostalgia.
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Xu, Shuangyu, Carla Barbieri, and Erin Seekamp. "Social Capital along Wine Trails: Spilling the Wine to Residents?" Sustainability 12, no. 4 (February 20, 2020): 1592. http://dx.doi.org/10.3390/su12041592.

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Social capital is a vital element of tourism development and sustainability, and has thus drawn significant attention during the past decade. Yet, this topic is still under-researched in the context of niche tourism, especially along linear tourism settings such as wine trails. As a major component of wine tourism, wine trails have been growing rapidly worldwide to further regional tourism development. To examine the level of social capital related with wine tourism, communities surrounding two wine trails in North Carolina (U.S.) were surveyed regarding the Trust, Information Sharing, Collective Action, Bonding and Bridging dimensions of social capital. Results indicated the Piedmont region has not yet fully developed the social capital associated with local wine trails, although residents perceived somewhat strong Collective Action derived from this growing tourism niche. Visitation frequency to wine trails was found to be significantly associated with all dimensions of wine tourism social capital. This study advances the wine tourism scholarship concerning social capital along wine trails (e.g., integrating main dimensions into one scale). It also sheds light on wine trail development and management, suggesting local wineries and wine trails invest greater effort in forging community bonds, especially among older residents, and bridging with local businesses.
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Hojman, David E., and Philippa Hunter-Jones. "Wine tourism: Chilean wine regions and routes." Journal of Business Research 65, no. 1 (January 2012): 13–21. http://dx.doi.org/10.1016/j.jbusres.2011.07.009.

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TEYİN, Görkem. "Overview of Wine, Oenology and Wine Tourism." ART/icle: Sanat ve Tasarım Dergisi 3, no. 2 (December 30, 2023): 201–13. http://dx.doi.org/10.56590/stdarticle.1359052.

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Amaç: Yapılan bu çalışmada şarap, Önoloji ve şarap turizmi konularına yönelik mevcut literatür üzerinden derinlemesine inceleme yapılarak ilgili konu başlıkları hakkında bilgi verilmesi, literatürün desteklenmesi ve yazılı doküman sayısının arttırılması amaçlanmıştır. Kavramsal/Kuramsal Çerçeve: Çalışmada üzüm fermantasyonu ile elde edilen, yüzyıllardır birçok toplumda var olan şarap içeceği hakkında temel bilgiler verilmiş, günümüzde şarabın gastronomi açısından öneminin artmasıyla birlikte gittikçe yaygınlaşan Önoloji bilimi hakkında açıklamalarda bulunulmuştur. Son olarak önemli turizm hareketlerinden biri olan şarap turizmi hakkında bilgiler aktarılmıştır. Yöntem: Bu çalışmada literatür taraması yönteminden yararlanılmıştır. Bulgular: İnsanlığın tarihsel serüveni incelendiğinde toplumların beslenmesinde önemli yeri bulunan şarabın; üzüm suyu veya şırasının fermantasyonu sonucunda elde edilen alkollü bir içecek olduğu belirtilmektedir. Şarap ile ilişkili olarak ortaya çıkan Önoloji kavramı ise şarap bilimi olarak açıklanmakta, şarap, şarap yapımı ve şaraba dair tüm detaylarla ilgilenmektedir. Şarap turizmi ise, şaraba dair tüm konular ile ilgili (üretim, tadım, satın alma, şaraphane, şarap rotası ve şarap müzesi ziyareti vb.) bir deneyim yaşamak isteyen turistlerin katıldığı bir turizm türüdür. Şarap turizmi son dönemler artan bir trend ile turizm destinasyonlarına pozitif etki sağlamaktadır. Sonuç: Şarap, Önoloji ve şarap turizminin özel ilgi turizmi adı altında ayrılmaz bir bütün olduğu, özellikle şarap üretimi ile ön plana çıkan turistik destinasyonlara katkı sunarak bölgesel kalkınmaya olumlu etki yarattığı düşünülmektedir. Konuların birbirini destekler nitelikte olmasından dolayı bir bütün olarak ele alınması gerektiği düşüncesinden hareketle turizm destinasyonlarında bu durum göz önünde bulundurularak yatırımların gerçekleştirilmesi önerilmektedir. Ayrıca turizm, gastronomi gibi hizmet endüstrisine yönelik üniversite bölümlerinde bu konulara dair derslerin verilmesinin nitelikli personel ihtiyacının karşılanmasında da etkili olacağı düşünülmektedir.
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Kastenholz, Elisabeth, Diana Cunha, Ainhize Eletxigerra, Mariana Carvalho, and Isabel Silva. "The Experience Economy in a Wine Destination—Analysing Visitor Reviews." Sustainability 14, no. 15 (July 29, 2022): 9308. http://dx.doi.org/10.3390/su14159308.

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Wine tourism in rural territories, sometimes organised along wine routes, increasingly attracts visitors, tourism agents, wine producers and those responsible for developing rural territories. Wine tourism is located at the intersection of two distinct business sectors: the agribusiness-oriented wine production and the hedonic service/experience-oriented tourism activity. From the tourism perspective, the visitor experience is paramount and requires an understanding of its nature, conditioning factors and possible outcomes. This study analyses tourist experiences of the Bairrada wine route/Portugal, as reported by regional visitors on TripAdvisor. Results reveal not only the overall quite positive evaluation of these experiences, but also the importance of the aesthetic and educational experience dimensions, when applying Pine and Gilmore’s consumer experience framework. Diverse experience contexts contribute to a rich terroir experiencescape, where contents are far from limited to wine, wine cellars or wineries. These contexts seem to be connected distinctly to diverse experience dimensions, whose analysis should help regional developers understand the role of core resources and conditions for attracting, satisfying and delighting visitors. Additional understanding of the relationship between experience dimensions and outcomes, namely satisfaction and destination loyalty, should further help develop wine destinations more successfully.
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JOVANOVIC, Radmila, Fernando ALMEIDA GARCÍA, and Rafael CORTÉS-MACÍAS. "Evaluation of suitability areas for ecotourism using multi-criteria analysis. The case of central Serbian viticultural region." European Journal of Geography 13, no. 3 (April 13, 2022): 19–41. http://dx.doi.org/10.48088/ejg.r.jov.13.3.019.041.

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Tourism in the wine region of Central Serbia has been gaining more and more affirmation in recent years. This wine destination offers to tourists a rich wine culture and recreation. Also, as a special supplement to wine tourism, ecotourism is especially promoted, in combination with quality wines with geographical origin. The basic analysis of this study is to identify potential locations for ecotourism activities in the wine region of Central Serbia based on physical-geographical elements (topography, altitude, slope, land use / coverage, diversity, distance from rivers) and socio-economic data (proximity to tourist attractions, distance from major roads and places). The integration of the Geographic Information System (GIS) and the Analytical Hierarchy Process (AHP) greatly facilitates the decision-making process in the assessment of ecotourism activities. As a result of this paper, a map of benefits for the development of ecotourism potentials was highlighted. Very high potential is shown by forest areas that can play a key role in tourism but are not fully used. This analysis helps in two ways: the promotion of ecotourism and viticultural destinations. In particular, in the assessment and implementation for local communities to identify tourism as an opportunity for economic development.
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Guțan, Viorica, Larisa Șavga, Constanta Laura Zugravu, Diana Bucur, and Gheorghe Adrian Zugravu. "Research on Consumer Perception Regarding Wine Products and Wine Tourism in the Republic of Moldova." Agriculture 13, no. 3 (March 22, 2023): 729. http://dx.doi.org/10.3390/agriculture13030729.

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Traditions of vine cultivation and wine production have been formed in Moldova over centuries. According to folk traditions, wine is an integral part of any event organized by the locals. Wine tourism is a particularly significant sector for the country’s economy. Although it only emerged at the end of the 20th century, it is growing in importance every year. To contribute to this area of scientific discourse, a study on consumers’ perception of wine products and wine tourism in the Republic of Moldova was conducted. The main respondents who participated in the survey were citizens of the country, but respondents from Romania and Ukraine also participated. The results obtained indicate that wine products are consumed by the majority of the respondents participating in the survey and that wine tourism has continuity in its development and is of clear interest among citizens. The diversity of the tourist offers of the wineries and the recreational areas in which they are located are of course of particular importance when selecting a wine tour.
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Marlowe, Byron, and Sojung Lee. "Conceptualizing Terroir Wine Tourism." Tourism Review International 22, no. 2 (September 19, 2018): 143–51. http://dx.doi.org/10.3727/154427218x15319286372298.

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Nedelcu, Adrian. "Wine Tourism in Romania." International Journal of Sustainable Economies Management 3, no. 2 (April 2014): 16–26. http://dx.doi.org/10.4018/ijsem.2014040102.

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The purpose of this paper is to analyze the Romanian wine growing heritage, with an impressive historical past and the rich cultural heritage and traditions related to wine, to highlight the considerable potential in terms of development of wine tourism in Romania, factors that attract and motivate this new form of tourism, respectively planning a network of traditional themed routes in the region of Dealu Mare, emphasizing the significant parameters needed for a successful organization of this network. The analysis of the wine tourism situation in Romania and identification of factors with important role in attracting and motivating the wine tourists represents an important step in the field of wine research, through knowledge of the economic efficiency of production in wine-growing farms, finding the possibility to increase the effectiveness of investment in this area, which will allow everyone to realize the possible recommendations for the future.
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O’Neill, Martin A., and Adrian Palmer. "Wine Production and Tourism." Cornell Hotel and Restaurant Administration Quarterly 45, no. 3 (August 2004): 269–84. http://dx.doi.org/10.1177/0010880404263075.

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Getz, Donald, and Graham Brown. "Benchmarking wine tourism development." International Journal of Wine Marketing 18, no. 2 (May 2006): 78–97. http://dx.doi.org/10.1108/09547540610681077.

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Charters, Steve, and David Menival. "Wine Tourism in Champagne." Journal of Hospitality & Tourism Research 35, no. 1 (November 17, 2010): 102–18. http://dx.doi.org/10.1177/1096348010384597.

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Hall, C. Michael. "Biosecurity and wine tourism." Tourism Management 26, no. 6 (December 2005): 931–38. http://dx.doi.org/10.1016/j.tourman.2004.06.011.

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