Academic literature on the topic 'WeChat Analysis'
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Journal articles on the topic "WeChat Analysis"
Wang, Yan. "Analysis on the Application of Wechat in University Library Management." Learning & Education 10, no. 8 (June 20, 2022): 239. http://dx.doi.org/10.18282/l-e.v10i8.3143.
Full textLiu, Yi. "Evaluation Study on the Network Impact Index of WeChat Based on Principal Component Analysis." Journal of Computational and Theoretical Nanoscience 13, no. 10 (October 1, 2016): 7676–79. http://dx.doi.org/10.1166/jctn.2016.6085.
Full textZhu, Xing Yu, and Abdul Razaque Chhachhar. "Descriptive Analysis Regarding Use of Wechat among University Students in China." Asian Social Science 12, no. 2 (January 11, 2016): 151. http://dx.doi.org/10.5539/ass.v12n2p151.
Full textZhang, Cong, Yuan'An Liu, Fan Wu, Lidong Zhai, and Hui Lu. "Analysis of WeChat Subscription Influence Based on Topic Diffusion." International Journal of Digital Crime and Forensics 11, no. 4 (October 2019): 130–48. http://dx.doi.org/10.4018/ijdcf.2019100109.
Full textZhu, Qiandong. "The application of social media in outreach of academic libraries’ resources and services." Library Hi Tech 34, no. 4 (November 21, 2016): 615–24. http://dx.doi.org/10.1108/lht-05-2016-0055.
Full textZhang, Liang, Yi Wu, XueSheng Qian, Ping Lv, and Xue Zhou. "Analysis on WeChat-Based Blended Learning in Network Marketing Course." International Journal of Emerging Technologies in Learning (iJET) 14, no. 17 (September 16, 2019): 86. http://dx.doi.org/10.3991/ijet.v14i17.11277.
Full textLi, Siran, Xiaoqian Yang, and Yiyu Zeng. "Analysis Of WeCom To Help Universities’ Digital Transformation Strategy." BCP Business & Management 34 (December 14, 2022): 831–40. http://dx.doi.org/10.54691/bcpbm.v34i.3102.
Full textShan, Siqing, Mengni Liu, and Xiaobo Xu. "Analysis of the key influencing factors of haze information dissemination behavior and motivation in WeChat." Information Discovery and Delivery 45, no. 1 (February 20, 2017): 21–29. http://dx.doi.org/10.1108/idd-09-2016-0029.
Full textWang, Chang Quan. "Research on Mobile Information Service of the Library Based on WeChat." Applied Mechanics and Materials 701-702 (December 2014): 1008–12. http://dx.doi.org/10.4028/www.scientific.net/amm.701-702.1008.
Full textJiao, Xi, Zhifeng Li, and Yu Lei. "Research on the Effect of Operation of Guangdong Tax WeChat Official Accounts on the Improvement of Taxpayers' Satisfaction." Financial Forum 11, no. 1 (March 30, 2022): 10. http://dx.doi.org/10.18282/ff.v11i1.2765.
Full textDissertations / Theses on the topic "WeChat Analysis"
Yang, Guolan. "Gatekeeping Analysis of The Asian Magazine: A Case Study." Thesis, Virginia Tech, 2015. http://hdl.handle.net/10919/52898.
Full textMaster of Arts
Chen, Shuhan. "Face, social ties and positive energy : an analysis of young Chinese WeChat users' reflections on mediated social relations." Thesis, University of Leicester, 2018. http://hdl.handle.net/2381/42847.
Full textXIE, YUN, and 謝韻. "The Analysis of WeChat Official Account 「Xin Shi Xiang」." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/6qp92b.
Full text銘傳大學
新媒體暨傳播管理學系碩士班
107
With the changes in the Internet age, the development of communication technology, and WeChat ‘s promotion of the function of Official Account, people have gradually changed their habit from reading the physical books to reading the article from Wechat Official Account at the bedside.Some of the high-quality articles posted on the Wechat Official Account have made peoples knowledge extraction faster and easier. Under the promotion of WeChats core concept of “even smaller individuals with their own brands”, the WeChat public platform continues to expand its functional areas and attract different user groups, including governmental institutions, social celebrities, state-owned enterprises and institutions, and business groups, to divert their energy toward WeChat Official Account continuously. The WeChat public platform has been characterized by diversification and civilianization, and it has also broken the boundaries between different social classes and different groups. Many self-media have established accounts, such as "Rebeccas fantastic world" and "Luoji thinking", but most of them can not attract many peoples attention, influence is not great, and readers cann’t express their views and opinions. At this moment, the "Pliocene phase" jumped out and triggered a hot spot through a large-scale offline activity "fleeing from Beishengguang in 4 hours" to spread viruses, which attracted public attention. However, some people do not agree with them, saying that they are pseudo-literature and art, in this case, they can still maintain the reading volume of "10W+" in every article, presumably there must be something superior to others. This article will first sort out the relevant journals and papers from the media and Wechat Official Account, and analyze the current status and development of the media and WeChat Official Account. Secondly, it introduces the definitional features of the current media and WeChat Official Account, as well as the historical development and positioning of the "Xin Shi Xiang." Next, the "Xin Shi Xiang", which has been relatively successful in development and operation, was selected as a case of study. This paper chooses the articles of "Pliocene Phase" from January 1, 2018 to December 31, 2018 as samples, and interprets and analyses the operation strategies of "Pliocene Phase" mainly from four aspects: content, object, channel, and business model by means of literature review, in-depth interview, and content analysis. Finally, the problems existing in the operation of "Pliocene Phase" are summarized and suggestions are given.
WuDi and 吳迪. "Analysis on the youth’s communicating strategies and receiving news with WeChat." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/xg86f7.
Full text國立臺灣大學
新聞研究所
105
This study explores how young WeChat users receive and spread news with the medium of WeChat, also the strategies they use to deal with the specific media and social situation. At present, the number of WeChat users has nearly reached 900 million, and social media has become the major platform for more and more young people to read and spread news. Based on the spreading environment and social culture of Chinese mainland, young users would use direct or indirect strategies to receive and spread news in order to meet their requirements. As for the receiving and spreading of WeChat news, this study mainly utilizes the related theories of media culture and practical examples in the third generation of audience studies. Inspired by the research of journalists’ recording facts and avoiding misfortunes by Xiaoshun, Chen, we take the method of interview, 10 young users with representativeness of strategic communication are interviewed, and we explore the specific process of youth’s strategic communication from both direct and indirect two strategies, five models. The study shows that the strategies of young users mainly consist of two categories: direct and indirect. The direct one is self operated media, which users creat public account on WeChat, creat content, and form self media in order to deal with specific situation. The indirect one consists of four models: roundabout advancements, use of secret code, support, survive. Users turn news into different communities or change its form to further communicate and spread once again. Meanwhile, to finish communicating and transferring information,they use Internet culture to paraphrase network expression or slang skillfully, and support outstanding news source with payment function which WeChat provides. Grasping technological means, they use the differences of time and techniques to avoid examination. The way of support and voicelessness has exceeded the former frame of strategic communication, it has become a new form of strategic communication.
Shu, Wei-Chang, and 舒偉昌. "Strategic Analysis of Electronic Payment and Wechat Business Development in Mainland China." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/sz8tb6.
Full text國立臺北科技大學
管理學院EMBA大上海班
105
Since 2013 WeChat pay, wechat business development achieved leap-forward development. The emergence of wechat business not only brings the new challenges of e-commerce marketing, but also constantly changing peoples network consumption, the market potential of acquaintances economy great mining. Accompanied by rising WeChat user number and WeChat payment functions of constantly improve, wechat business development has entered a stage of rapid development. At the same time, the continuous development of wechat business and to the development of e-commerce provides a wider space. In view of this, this study focused on electronic payment and wechat business development problems, this research topic has important theoretical and practical significance. Emergence and development of electronic payment not only changed the mode of payment and payment habits, and orders, poses challenges to the traditional trade theory. In this paper, based on the current situation of the development of Chinese mainland electronic payment, electronic payment is discussed under the background of the running rule of wechat business, is to the applicability of the traditional trade theory in the era of electronic payment problems of beneficial exploration and necessary supplement. In this paper, we study the practical significance lies in wechat business to mainland China in the formulation and implementation of network economy era development countermeasures to provide useful reference and reference. Specifically, the main content of this study includes the following several parts: The first part of the introduction, mainly introduced the research background and significance, combing the development of electronic payment and wechat business research status at home and abroad, points out the main content of this study and train of thought, and elaborates on the main method and innovation points of this study. The second part, the paper analyzes the current situation of China electronic payment, first defines the connotation of electronic payment, and then analyzes the development situation of the mainland China electronic payment, the specific sums up the problems existing in the Chinese mainland electronic payment. The third part based on the analysis of electronic payment wechat business development present situation, first of all, we introduce the development of history and WeChat WeChat pay connotation, and then the specific definition of the connotation of wechat business, finally discussed the development of Chinese mainland wechat business main mode. The fourth part, based on the SWOT analysis on the wechat business development of electronic payment. First summarizes the advantages and disadvantages of wechat business development, and then the specific summarizes the wechat business development opportunities and challenges facing Chinas mainland, finally points out that the difficulties the wechat business development in mainland China. The fifth part, based on the electronic payment of wechat business for the future development trend analysis. By analyzing the present situation and the problems of the full text, pointed out that wechat business development countermeasure and trend. The sixth part, summary and points out the direction of further research.
SUN, CHIOU-CHING, and 孫秋琴. "Posts Strategy Analysis of WeChat Official Accounts - A Case Study of Public Account YouyangLife." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/hgbssj.
Full text世新大學
傳播管理學研究所(含碩專班)
105
As the Internet is getting more and more popular, accessing to the Internet at any time with a smartphone to connect with the world has become an essential part of our life and work. This makes instant messaging applications the universal tool for communication through virtual networks. By the end of 2016, the instant messaging application, WeChat, had 806 millions active users per month in China. WeChat Official Account is a comprehensive admin platform based on a function module for more specific communication interaction. Both individuals and enterprises are able to set up an official account and engage in communication using group-specific contents, pictures, and audio. This full range of communication enables stores and media to communicate with general application users with more personalized news feeds to satisfy more individual needs. This study is aimed to explore what type of news feed content can reach the target audience most effectively, ultimately truly bringing value for branding or marketing purposes when an enterprise uses WeChat Offical Account Admin Platform to promote its marketing content, while taking into consideration the behavior of social media users shaped by an Internet mindset and a fragmented usage of time. Based on the motive and purpose of this study mentioned above, the research would take a close look at the WeChat official account of the company, YouyangLife, as a case study and ask the following questions:1) What is the posting procedure of YouyangLife WeChat official account? 2) What characterizes the post content of YouyangLife official account that has both higher and lower numbers of views respectively? 3) What characterizes the post content of YouyangLife official account that has higher numbers of reposts? 4) What is the association between the higher numbers of views and the higher numbers of reposts of YouyangLife official account? According to the interview and the background data analysis of news feeds, the key posting procedure of the target enterprise is that it acquired the recognition of the platform by creating original articles which attracted the follows of other major accounts that have crowds of followers. Through the assistance of these major accounts, the enterprise was able to communicate to the readers the packaging of its brand, products, promotions, interactions, and channels. The articles with higher numbers of views and reposts were characterized as having features favored by consumers, including less advertising-oriented content, practical information, entertaining gossips and behind-the-curtain stories, current events, top-trending news, valuable knowledge as well as attention-grabbing titles. A higher number of views and a higher number of reposts are positively associated with each other in that posts with a higher number of views are more likely to be reposted while while posts with a higher number of repost are also likely to generate a higher number of views. On the other hand, posts with a lower number of view is associated with content that is too advertising-oriented, unattractive titles as well as expressions that are not common usage on the Internet.
Sheng, Yao, and 盛堯. "WeChat Public Platform Analysis on Business Model and Competitive Forces——Taking Nutrip as an example." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/z59ta5.
Full text國立臺灣大學
企業管理碩士專班
106
With a rapid growth in social media and internet, consumers’ shopping custom has been gradually changed these years. From window shopping to online shopping, now social media shopping on the mobile devices becomes a new trend of business model. Take the most popular social media player in Mainland China, Wechat, as an example. A new business model called WeChat Business Model is rising and almost covered to all the WeChat users. What kind of business model it is? What’s the feature of those successful business? How we could follow this WeChat Business Model? This research paper will centralize on the marketing and operation aspect of the WeChat Business Model and analyze its competitive strategy in business. A case company, Shenzhen Huashengpai Internet Technology Limited Company, which built its WeChat Public Platform named “Nutrip”, will be introduced in the later chapter to reappear the WeChat Business Model from its establishment to its regular business.
Guo, Li-Hui, and 郭麗惠. "A niche analysis on three social media in China: An examination on Weibo, WeChat, and QQ." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/27azuh.
Full text國立交通大學
傳播研究所
105
This study adopted the niche theory to examine the competition among Sina Weibo, Tencent WeChat, and Tencent QQ. This study examined two resources, gratifications obtained and gratification opportunities that are the most important resources used in the media industry. Two methods were adopted, one of which was to conduct 20 intensive interviews. Another method was an online survey, which obtained 562 valid questionnaires. The data analysis shows that the strong competition existed between Sina Weibo and Tencent WeChat, and that Tencent WeChat in general had higher superiority scores than Sina Weibo. Furthermore, Sina Weibo and Tencent WeChat were found to be generalists, while Tencent QQ was a specialist. More findings were discussed in the thesis.
MOU, WEINA. "Ensino de nível A2 português em plataforma WeChat para alunos chineses." Master's thesis, 2020. http://hdl.handle.net/10362/107514.
Full textThis project was carried out within the scope of a master's degree, and its basis is to design didactic material for the Chinese who wish to immigrate to Portugal to learn Portuguese. Course contents mainly cover Portuguese A2 level. It started with a survey of social needs, based on a large amount of data collection, such as: data from the Foreigners and Borders Service; data provided by a large number of Chinese immigration agencies and questionnaire data from Chinese immigrants in Portugal. These data show that among Chinese who wish to immigrate to Portugal, most find the Portuguese A2 test to be very difficult, especially for Chinese over 30 years old. Moreover, they express their anxieties, because they do not have enough time and energy to learn another foreign language (LP) due to the pressure of family and labor relationships. Thus, this teaching material is very important for them to learn Portuguese better. The design of this course required a lot of preparation. First, a research on the official CAPLE exam website was conducted, as the CAPLE certificate is recognized by the Portuguese Ministry of Education. The official CAPLE website provides a comprehensive introduction to the Portuguese A2 level. Then, some Portuguese learning materials were chosen, mainly taken from Portuguese A2 study books. These were then combined with contents taken from the exam. Important vocabulary, grammar, structure and writing contents at level A2 of Portuguese were compiled. In addition, through a questionnaire with 20 questions, such as grammatical problems, problems with sentence structure, vocabulary, writing or other aspects that Chinese find difficult while learning Portuguese. These issues were integrated into Portuguese teaching at A2 level to help Chinese who are willing to immigrate to Portugal to learn Portuguese more efficiently. In this sense, passing the A2 Portuguese test is also a goal.
Yeh, Jin-Wei, and 葉晉瑋. "The Comparison of Mobile Payment between China and Taiwan: A Case Analysis of WeChat Pay and Line Pay." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/m7678s.
Full text國立政治大學
企業管理研究所(MBA學位學程)
106
In the late 1990s, the e-commerce industry was rising in China and Taiwan, and third-party payment service was formed, additionally. The mobile payment industry is different in China and Taiwan, due to the regulators, players, and market size. Alipay provided QR Code for customers to pay in retail stores, in 2011. Customers can use Wechat Pay in 2013, the next year Wechat executed red envelops marketing strategy to attract its customer to Wechat pay during Chinese New Year. In Taiwan, regulator legislated laws about mobile payment in 2015, allowing players to apply licenses of mobile payment. This study intends to compare m-payment industry in China and Taiwan, and will choose a benchmark company and a Taiwanese company to distinguish their strategies, in addition to provide advice to Taiwanese company. This study analyzes two different industries in the perspective of regulators, technology suppliers, network operators, financial institutions, newcomers, merchants, and consumers. At last, the study distinguishes the strategies between Wechat Pay and Line Pay, and expects to provide advice on strategies and business models of Line Pay. This study comes to a conclusion that the performance of newcomers is better than financial institutions and network operators. And newcomers tend to use QR Code as the solution of their m-payment service. Besides, the competitive structures between China and Taiwan are different, China is an oligopoly market, Taiwan is a competitive market with no dominant players. Wechat and Line execute the same integrated platform strategies, they provide m-payment service as an essential part of the platform. The study expects the future of m-payment industry in Taiwan. With the perspective of industry lifecycle, Taiwan is now between introduction stage and growth stage, the demand will increase within the next few years. For Line Pay, the first goal is to provide the m-payment services legally, launch financial service in advance, and to increase market share.
Books on the topic "WeChat Analysis"
JFK Assassination Dissected: An Analysis by Forensic Pathologist Cyril Wecht. McFarland & Company, Incorporated Publishers, 2022.
Find full textE, Stillman W., and Westinghouse Electric Corporation. Research & Development Center., eds. The System for structural analysis: WECAN & FIGURES II. 3rd ed. Pittsburgh, Pa. (1310 Beulah Rd., Pittsburgh 15235): Westinghouse R&D Center, 1986.
Find full textBook chapters on the topic "WeChat Analysis"
Chen, Weixiang, Hui Lu, Mohan Li, and Yanbin Sun. "Network Protocol Analysis Base on WeChat PC Version." In Lecture Notes in Computer Science, 288–97. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-24268-8_27.
Full textDuan, Ruibo. "Based on WeChat Small Procedures County-Level Fresh Shopping Supermarket Operation Analysis." In Lecture Notes in Electrical Engineering, 999–1006. Singapore: Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-16-0115-6_113.
Full textGao, Yuan, Hong Ao, Jian Chu, Zhou Bo, Weigui Zhou, and Yi Li. "Analysis of Signaling Overhead and Performance Evaluation in Cellular Networks of WeChat Software." In Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering, 323–28. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-28910-6_31.
Full textZhang, Min, Rui Yang, Wei Chen, Jun Chen, Jinglin Xu, and Yanli Zhou. "Technical Theme Analysis of WeChat Graphic Based on Domain Science and Technology Information." In Lecture Notes in Electrical Engineering, 497–507. Singapore: Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-15-8599-9_57.
Full textCheng, Ao, Gang Ren, Taeho Hong, Kichan Nam, and Chulmo Koo. "An Exploratory Analysis of Travel-Related WeChat Mini Program Usage: Affordance Theory Perspective." In Information and Communication Technologies in Tourism 2019, 333–43. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-030-05940-8_26.
Full textQu, Yue, Wenge Rong, Yuanxin Ouyang, Hui Chen, and Zhang Xiong. "Social Aware Mobile Payment Service Popularity Analysis: The Case of WeChat Payment in China." In Lecture Notes in Computer Science, 289–99. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-26979-5_22.
Full textCheng, Cheng, and Rita Espanha. "Descriptive Analysis of Posts Delivered by WeChat Official Accounts Targeting Portugal News During the COVID-19 Outbreak." In Springer Series in Design and Innovation, 339–52. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-89735-2_28.
Full textHan, Yi, Xiangyu Liu, Yanhui Du, and Tianliang Lu. "Research on the Relationship Between Chinese Nicknames and Accounts in Social Networks." In Communications in Computer and Information Science, 143–56. Singapore: Springer Singapore, 2022. http://dx.doi.org/10.1007/978-981-16-9229-1_9.
Full textWang, Zhenhui. "Short Video Applet Based on Wechat." In Application of Intelligent Systems in Multi-modal Information Analytics, 844–49. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-74814-2_122.
Full textLv, Ruilin, Chengxi Zang, Wai Kin (Victor) Chan, and Wenwu Zhu. "Analyzing WeChat Diffusion Cascade: Pattern Discovery and Prediction." In Smart Service Systems, Operations Management, and Analytics, 379–90. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-30967-1_34.
Full textConference papers on the topic "WeChat Analysis"
Gao, Feng, and Ying Zhang. "Analysis of WeChat on IPhone." In 2nd International Symposium on Computer, Communication, Control and Automation. Paris, France: Atlantis Press, 2013. http://dx.doi.org/10.2991/3ca-13.2013.69.
Full textZhang, Lijun, Fei Yu, and Qingbing Ji. "The Forensic Analysis of WeChat Message." In 2016 Sixth International Conference on Instrumentation & Measurement, Computer, Communication and Control (IMCCC). IEEE, 2016. http://dx.doi.org/10.1109/imccc.2016.24.
Full textKim, Daeyoung, and Shanton Chang. "The use of WeChat in higher education: Investigation of Chinese students in Australia." In ASCILITE 2021: Back to the Future – ASCILITE ‘21. University of New England, Armidale, 2021. http://dx.doi.org/10.14742/ascilite2021.0133.
Full textPiao, Xuanyu. "The Analysis of WeChat based on Network Economics." In Proceedings of the 2018 International Conference on Economics, Business, Management and Corporate Social Responsibility (EBMCSR 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/ebmcsr-18.2018.6.
Full textMao, Chenlei. "Analysis of WeChat Behavior of Chinese University Students." In 2015 International Conference on Education, Management, Information and Medicine. Paris, France: Atlantis Press, 2015. http://dx.doi.org/10.2991/emim-15.2015.262.
Full textZhang, Lihong, Juan Wang, Wei He, Peng Zhang, and Shuangshi Zhang. "WeChat Rumor Analysis and Governance Based on Big Data." In the 2019 International Conference. New York, New York, USA: ACM Press, 2019. http://dx.doi.org/10.1145/3358331.3358341.
Full textJingwen, Wang, Fu Xianglin, and Zhu Jiaping. "Analysis of WeChat Application Strategy in Parent-Kindergarten Cooperation." In 2021 2nd International Conference on Artificial Intelligence and Education (ICAIE). IEEE, 2021. http://dx.doi.org/10.1109/icaie53562.2021.00065.
Full textYang, Yang. "Analysis on WeChat Promotion Strategy of New Clothing Brand." In 2017 International Conference on Culture, Education and Financial Development of Modern Society (ICCESE 2017). Paris, France: Atlantis Press, 2017. http://dx.doi.org/10.2991/iccese-17.2017.149.
Full textZhou, Fan, Yitao Yang, Zhaokun Ding, and Guozi Sun. "Dump and analysis of Android volatile memory on Wechat." In 2015 IEEE International Conference on Signal Processing for Communications (ICC). IEEE, 2015. http://dx.doi.org/10.1109/icc.2015.7249467.
Full textYeweng, Xingyue, and Ming Yan. "The Present Situation and Strategy Analysis of WeChat Marketing." In 2017 7th International Conference on Education, Management, Computer and Society (EMCS 2017). Paris, France: Atlantis Press, 2017. http://dx.doi.org/10.2991/emcs-17.2017.80.
Full text