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Matsumori, Dylan K. "An Analysis of Graduate School Recruitment Via Website Resources." BYU ScholarsArchive, 2011. https://scholarsarchive.byu.edu/etd/2792.
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Institutions of higher learning are experiencing increased difficulty managing the quantity and quality of their graduate student populations (Kallio, 1995). Currently the most important informational resource for potential students engaged in the graduate school search process is the Web (Huddleston & Drexel, 2006). Previous research has focused on things such as website design and technological advances but has failed to address the core content needed by applicants (Huddleston & Drexel, 2006). Research has focused on website design from the perspective of administrators and web designers with little consideration of the individuals who are in the process of applying to or identifying a graduate program to attend. This investigation sought to further define the content areas that influence applicants in the graduate program selection process. The sample (N=55) included applicants to the Department of Counseling Psychology and Special Education (CPSE) at Brigham Young University (BYU), a large, private religious university in the western United States. Applicants responded to surveys about the types of content they utilized in their program selection process both in application to BYU's CPSE programs as well as more generally in the graduate program selection process. The results are presented with descriptive statistics that allow comparison in content preference between different groups of applicants (e.g., program type, applicant status). It seems that, overall, the respondents were able to find the content areas that they were looking for on the Website. Responses indicated that the content related to faculty research, program descriptions, and course information was most commonly sought after. While some differences in content preference was noted between program types, little differentiation was noted among the different application groups. Limitations to the present study are discussed, and suggestions for future research are also provided.
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Elliott, Miranda Claire Davies. "Looking for emergency contraception online : analysis of internet search patterns and website content." Thesis, University of British Columbia, 2011. http://hdl.handle.net/2429/39928.
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Background: Emergency contraception (EC) effectively reduces the risk of pregnancy following unprotected or under-protected sexual intercourse. EC has recently become available without a prescription in Canada and the USA in order to improve its availability and use, especially by young women. At the same time, the Internet is increasingly relied on as a source for health information, and Internet use is now nearly universal in younger age groups. Nevertheless, how people use the web to look for information about EC, and the qualities of information they find, are not well understood. The objectives of this thesis were to: (1) investigate the change in Internet search patterns for EC-related search terms in Canada and the USA over time and through shifts in EC-related policy and (2) assess the qualities (e.g., credibility, readability) and source (e.g., financial affiliations) of web-based information available about EC. Methods: The impact of policy changes in Canada and the USA on Internet search volume was estimated using interrupted time series analysis for two search terms:“morning after pill” and “Plan B”. Quality ratings and readability scores were generated for the ten most frequently found websites in Canada and the USA. Results: Policy changes making EC available without a prescription in Canada and the USA appear to have had an impact on information-seeking patterns online for EC-related search terms. The university-based website ec.princeton.edu and Wikipedia (en.wikipedia.org) were found frequently in searches for EC-related search terms in both countries. The website sponsored by the makers of Plan B®, www.planb.ca, was found most frequently in Canadian searches. All websites achieved fair to medium ratings in a systematic quality assessment, and 14 (83%) of websites had a reading grade level higher than the reading grade levels recommended for written health information. Discussion: Regulatory changes making EC available without a prescription appear to have affected the frequency with which people look online for information about EC. Public health agencies may want to improve the quality, readability and prominence of their web pages in online searches for EC-related search terms to ensure easy and convenient access to comprehensible, unbiased, and high quality web-based materials.
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Omsford, Axelsson Anna. "Who is represented? : A content analysis of municipality websites in Värmland county." Thesis, Linköpings universitet, Tema Genus, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-166521.
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This is a study about how the 16 different municipalities in Värmland county are representing diversity and equality on their websites by use of content analysis. I analysed diversity and equality in photos of people, first in a general context on the municipality homepages and then on their pages related to business and work. I found that there was a substantial knowledge gap in this area (of analysing official messages through photos displayed in the municipal context), although much research has been done previously on commercial imagery, for instance in advertising. From my analysis I concluded that nearly all of the municipalities in Värmland county could and should improve on representing diversity in their photos, both on their homepages and on their pages related to business and work. Looking at representations of gender only, the county of Värmland as a whole is closing in on a almost equal representation of women and men. But with some municipalities sprawling representing only one gender, there is definitely room for improvement here as well.
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Zápotocký, Eduard. "Návrh projektu a aplikace metodiky projektového managementu ve firmě." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2019. http://www.nusl.cz/ntk/nusl-402031.
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The master thesis fouses on the practical use of project management methods and project proposal with the aim to propose a new content strategy for the content website of the company. The first part deals with the theoretical background of the project management, in the second part the current state of the company is analyzed. In the last part of the thesis the project proposal itself is processed.
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Heo, Soonran, and artsforarts@naver com. "The Potential of the Internet in Arts Management: Content Analysis of Arts Organization Websites." RMIT University. Education, 2007. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080619.122504.
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This study is undertaken in response to the issue of incorporating traditional arts management effectively in online arts management via the websites of arts organizations. The aim is to investigate the introduction and implementation of websites in order to suggest effective and efficient approaches of management. This thesis contributes to online management and will enhance its perspective and enlarge its practice. The study presents the design and development of content analysis to analyse the content of websites in order to create both quantitative and qualitative measuring tools that are unlike currently available commercial evaluation tools, which use purely quantitative and automatic measures. The sample consists of 102 arts organization websites from six countries: Australia, Canada, France, South Korea, UK, and USA. In total seventeen arts organization websites from each country from the Yahoo regional directory have been examined. In this study, the website content analysis applied describes preliminary data that will shed some light on the current state of arts management, combining both on and offline application. The thesis articulates the three key functions that online and offline integrated arts management must incorporate in order to increase the value of utility and quality of their services delivered to audiences via the website. The framework of this study provides: 1. interactive communication dimensions between arts organizations and audiences via the website, 2. e-commerce features applicable to the website of arts organizations, and 3. other important and relevant features relating to arts management in websites in order to enforce the appropriate selection and allocation of different services, and to dynamically adapt to changes within those organizations. One of the most important contributions of this study may be that it has value for both academic and practical purposes in the implementation of arts management. As a result of this study, low levels of interactivity were identified in arts websites. This result suggests that online arts marketing is not as interactive as it could be, but undergoes a technological innovation phase towards more developed exploitation. In terms of e-commerce, successful introduction and adoption of websites has been identified. Other traditional arts management features that were not included in interactivity and e-commerce were well represented in the content of websites. The outcome confirms the potential of the website in arts management as an indispensable venue for interactive communication, e-commerce, and other important arts management tasks, such as arts education. By using content analysis, this study provides an evaluative measure for arts organizations that wish to use their websites more effectively, and it also affords a perspective on the current state of online and offline integrated arts management. The result of this study shows that arts management in the virtual venue is the same, or at least similar, to the real venue, and that websites allow arts organizations to coordinate online and offline integrated marketing management. This exploration of little known areas shows what visitors to the website actually communicate and contribute, which indicates that there is ample room for development and research in this area.
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Robinson, Thomas Christopher. "The Sticking Out Parts: A Content Analysis of Print and Website Advertisements on Breast and Penis Augmentation." Digital Archive @ GSU, 2008. http://digitalarchive.gsu.edu/sociology_theses/20.
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Breast and penis augmentations are century old processes of body modification continuing in development and practice today. This Masters thesis is a content analysis of breast and penis augmentation print and internet advertisements to explore one facet of augmentation discourse presented in public space. Relevant theoretical literature includes fetish discourse and medical discourse as existing frameworks that conceptualize augmentation predominantly as a process of body fragmentation. After reviewing this literature, I expand to blend together perspectives from three body theorists, Maurice Merleau-Ponty, Michel Foucault and Judith Butler, as an alternate framework for embodiment. I then use content analysis to examine the data collected from 21 print sources and 27 internet sources. The data indicates fetish discourse, focusing on body fragmentation, is the dominant content in breast and penis augmentation advertisements; however, I argue in the conclusion that incorporating elements of embodiment into fetish discourse is a better perspective for future research.
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Robinson, T. Christopher. "The sticking out parts a content analysis of print and Website advertisements on breast and penis augmentation /." unrestricted, 2008. http://etd.gsu.edu/theses/available/etd-04202008-190035/.
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Thesis (M.A.)--Georgia State University, 2008.Title from file title page. Elizabeth Sheff, committee chair; Dawn Baunach, Denise Donnelly, committee members. Electronic text (97 p.) : digital, PDF file. Description based on contents viewed June 24, 2008. Includes bibliographical references (p. 80-85).
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DellaCorte, Patricia. "University Homepage Affordances: The Influence Of Hyperlinks On Perceptions Of Source Credibility." Cleveland State University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=csu1463497101.
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Nande, Ashwini K. "Corporate Social Responsibility (CSR) and Stakeholder Approach: A Content Analysis of the Website Home Pages of French and U.S. Forbes Global 2,000 Companies." Ohio University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1273847921.
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Tsumake, Meduduetso. "Evaluating the value of e-business in small and medium-sized enterprises: a model and analysis in Southern Africa." Master's thesis, Faculty of Commerce, 2019. http://hdl.handle.net/11427/31300.
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The implementation of electronic business (e-business) in organisations has led to a major improvement in business performance in both developed and developing countries. This improvement as well as market forces have put pressure on Small and Medium-sized Enterprises (SMEs) to adopt e-business. However, the e-business models adopted by SMEs are often abstruse and poorly represented, which leads to time consumption and miscommunication between the stakeholders involved, the business operations and Information Technology (IT) functions. These unclear e-business models make it difficult to evaluate its value. This research examines the elements necessary for this e-business value creation and draws from different disciplines and theories to create a comprehensive model for e-business evaluation in Southern African SMEs. Most studies done on e-business in Southern Africa have been found to be on challenges of technology, a lack of resources such as financial and user capabilities and challenges in business processes. Some gaps in the e-business literature have been found to exist on issues of alignment of business mission and strategy, entrepreneurial drive and management capabilities. The study adopted Gerbner’s theory of communication exchange for the data collection strategy and process, which posits that by studying the events of the communication exchange, one can infer about the state of the systems engaged in the exchange and their relationships. Consequently quantitative website content analysis of 100 Southern African SMEs was conducted to determine their e-business value. The results revealed that an SME that comprises of a properly aligned business mission and strategy, business processes that are enabled by e-business, an entrepreneurship orientation, management capabilities and employees as well as technology integration will achieve ebusiness value. This was seen by a positive influence of 68% on e-business value from these elements. Conversely 32% of this influence is from external elements, and future studies could explore more elements that influence e-business value. Also, a small employee size was found to not be a hindrance of e-business value. Lastly, overall infrastructural e-readiness is the same in Botswana and South Africa, which refutes claims that e-readiness is higher in South Africa than the rest of the Southern African countries. However, SMEs in Botswana lag behind when it comes to technological aspects such as technology equipment, successfully integrating their systems within the businesses; and their IT in their entire businesses and networks, forming technology interdependencies of processes with external businesses, and using online means to transfer information to clients/customers. The developed model (EBVE model) could help (1) stakeholders investigate, communicate and make appropriate decisions and (2) aid SMEs to successfully integrate e-business in their business processes and practices.
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Akwari, Charles C. "Dialogic Communication and Public Relations Websites: A Content Analysis of the Global Top 250 PR Agencies." Digital Commons @ East Tennessee State University, 2017. https://dc.etsu.edu/etd/3209.
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Past research has shown that dialogic communication has essential characteristics that foster two-way communication between organizations and their stakeholders. This study investigates how public relations firms incorporate the principles of dialogic communication on their websites. The top and bottom 50 websites from the Holmes report on Top 250 Global PR agency rankings were content analyzed. Kent and Taylor’s (1998, 2003) five principles of dialogic communication were applied to find out if public relations firms incorporate the principle of dialogic communication effectively on their websites, provide relevant information for stakeholders and prospective clients, and if there are differences between PR rankings in terms of website usability and the dialogic loop. Findings reveal that bottom 50 PR websites are not as dialogic as the top 50 PR websites. In addition, the study revealed that both top and bottom to a considerable extent incorporated the principles of dialogic communication.
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Čermák, Radim. "Metodika pro lokalizaci webových stránek z pohledu webdesignu." Doctoral thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-264706.
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Internet and websites are today one of the most important communication channels of almost all companies. They offer a simple, fast and effective way of communication, which is also available worldwide in a few seconds. With the globalization of market, more and more companies try to expand their business beyond the territory of the home state. In the current time of start-ups is the Internet also often a medium that allows formation of new spheres of business for which the website is absolutely essential channel. This type of business is internet based and has very often international ambitions from the very beginning. Given that each country (or region) can be seen as distinctive culture, it is advisable to locate websites for the needs of the foreign country. This is exactly the theme of this thesis. The concrete objective of this thesis is to offer a methodology for website localization in terms of webdesign. The basic building block is the delimitation of a multidisciplinary theoretical framework that examines the concept of culture and extensive literature review allowing current insight into the linking of website and culture, i.e. cultural website localization. Suitable method for gripping such a complex concept as a culture emerge from a theoretical framework as well. As the most appropriate method were determined Hofstedes cultural dimensions, which are then used for the analysis of cultural determination of web elements. Data collection for the purpose of analysis of web elements cultural determination is performed using a content analysis of websites from nine different countries. The results of the analysis are compared and synthesized with the findings stemming from a literature review. The final artifact of this thesis, a methodology for website localization from the perspective of web design, is based on this ground. Validation of the proposed methodology is done on the basis of assessment of the methodology for a domain of web design. This assessment is based on interviews with experts from different countries as well as presentation of concrete example of methodology use within a midsize website.
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Ghani, Hajra. "Phishing : En innehållsanalys av phishing på webben." Thesis, Mittuniversitetet, Avdelningen för informations- och kommunikationssystem, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-29012.
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The goal with this research has been to answer questions related to social engineeringbased phishing attacks: email phishing and website phishing. This study answers questions like why these attacks occur, which type of internet users easily get tricked by phishers, Moreover this study consist of different defense mechanisms that exist against the attacks, weaknesses in them, examples to improve them and other technical solutions against them. Often the attacks consist of a combination of both email phishing and website phishing. A link can be sent to a user via email that leads to a phishing site where the user get tricked into submitting personal information.These attacks aims to steal personal information and money from users. There are anti-phishing tools in web browsers and mailsystems to protect the user. There are special phishingfilters and features that can protect users from phishing mails and detect them. Users who get attacked by phishers are those who lack knowledge about them. But since high educated people and security experts also fall for phishing beacuse phishers develop new techniques and strategies to attack users, more advanced techniques in web browsers and mail systems are needed. This study was done through a systematic litterture review where 10 articles where chosen. These articles where studied and summarised through a content analysis.Målet med denna undersökning har varit att besvara frågor relaterat till social engineeringbaserade phishngattacker: email phishing och website phishing. Den här studien tar upp varför dessa attacker utförs, vilka användare som mest blir drabbade av de. Vidare handlar studien om olika skyddsmekanismer som existerar mot attackerna, vilka bristerna det finns i de, eventuella förbättringsförslag och förslag på andra tekniska lösningar. Oftast sker attackerna genom en kombination av email phishing och website phishing. En skadlig länk kan skickas till en användare via mail som leder till en phishingsida där användaren blir lurad till att fylla i privata uppgifter om sig själv. Dessa attacker sker främst för att stjäla personuppgifter och leder oftast till att en användare blir drabbad finansiellt. Det finns olika anti-phishing verktyg i webbläsare och mailsystem för att skydda användare. Mot email phishing finns speciella phishingfilter och olika kännetecken som hjälper till att skydda mot skadliga mail och upptäcka de. De flesta som blir drabbade av phishing är just användare som ej är medvetna om vad phishing är. Men eftersom det visat sig att även högutbildade människor och säkerhetsexperter faller för phishing då phisher utvecklar nya tekniker och strategier att utföra attacker, krävs det mer avancerade tekniska lösningar i webbläsare och mailsystem. Studien har genomförts med hjälp av en systematisk litteraturstudie, där 10 artiklar valdes ut. Dessa artiklar bearbetades och sammanfattades genom en innehållsanalys.
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Jimenez, Aymara. "Academic Websites and Minority Portrayal: A Content Analysis." BYU ScholarsArchive, 2011. https://scholarsarchive.byu.edu/etd/3072.
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The Internet has changed the way society communicates with one another. One of the organizations that utilize the Internet in order to communicate with their audience is universities. The imagery and information that is featured in the homepages of university websites can portray a certain perception of that university. Universities were found to be diverse in the ethnic background of the persons used for their homepage imagery. The way minority characters were found to be portrayed in gave a general idea of what exist within academia as to how they view and portray minority groups.
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Herrman-Rose, Brandi Rodgers Shelly. "Sociocultural tailoring in breast cancer websites a content analysis /." Diss., Columbia, Mo. : University of Missouri--Columbia, 2008. http://hdl.handle.net/10355/5707.
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The entire thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file; a non-technical public abstract appears in the public.pdf file. Title from PDF of title page (University of Missouri--Columbia, viewed on September 24, 2009). Thesis advisor: Dr. Shelly Rodgers. Includes bibliographical references.
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Vinyals-Mirabent, Sara. "Building urban destination brands in Europe: re-conceptualizing the relationship between brand image and brand personality in website communication practices." Doctoral thesis, Universitat Pompeu Fabra, 2018. http://hdl.handle.net/10803/462852.
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Destinations must project a strong and differentiated brand image to position themselves in a competitive market. To this end, official websites have become a key instrument in the portrayal of the desired image and as the place where tourists expect to find everything about the destination. In this study, the official websites of the 12 most popular urban destinations in Europe are analyzed with a two-fold purpose: to describe their projected image, and to explore the relationship between brand image and brand personality in their discourse. The results highlight cultural activities, tourist packages, and food and drink associations as the three core components of the European cities’ offer. Similarly, while all destinations project highly exciting personalities, the traits related to the other personality dimensions are those that differentiate the destinations in the competitive context. Finally, the study shows that some product-related associations are more likely to transmit specific personality traits.Les destinacions han de projectar una imatge de marca robusta i diferenciada en un mercat competitiu. Així, els webs oficials s’han convertit en un instrument clau per transmetre la imatge desitjada, i en el lloc on els turistes esperen trobar tota la informació sobre la destinació. L’estudi analitza el lloc web oficial de les 12 destinacions urbanes més populars d’Europa amb un doble objectiu: descriure la imatge que projecten, i explorar la relació entre imatge i personalitat de marca en el discurs. Els resultats destaquen les activitats culturals, els paquets turístics i la gastronomia com els principals components de la oferta de les ciutats. També demostren que totes les destinacions projecten una personalitat forta en emoció, però són les altres dimensions de la personalitat aquelles que contribueixen a la diferenciació. Finalment, l’estudi identifica la propensió de determinades associacions relacionades amb el producte a transmetre trets de personalitat de marca específics.
Los destinos deben proyectar una imagen de marca robusta y diferenciada en un mercado competitivo. Así, los sitios web oficiales se han convertido en un instrumento clave para transmitir la imagen deseada, i en el sitio donde los turistas esperan encontrar toda la información sobre el destino. Este estudio analiza el sitio web oficial de los 12 destinos urbanos más populares de Europa con un doble objetivo: describir la imagen que proyectan, y explorar la relación entre imagen y personalidad de marca en el discurso. Los resultados destacan las actividades culturales, los paquetes turísticos y la gastronomía como los principales componentes de la oferta de las ciudades. También demuestran que todos los destinos proyectan una personalidad fuerte en emoción, pero son las otras dimensiones de personalidad aquellas que contribuyen a la diferenciación. Finalmente, el estudio identifica la propensión de determinadas asociaciones relacionadas con el producto a transmitir rasgos de personalidad de marca específicos.
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Komarova, Maria. "Interactive technologies on art museum websites." Kansas State University, 2015. http://hdl.handle.net/2097/18947.
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Master of ScienceDepartment of Communications Studies
Gregory Paul
This report investigates how American art museums have adopted interactive technologies on their websites. The use of such technologies brings to the forefront a tension regarding authority over visitors’ experience of and interpretation of art both in person and online. Interactive tools on 15 art museum websites were coded as enabling one of three types of interaction: human-to-computer, human-to-human and human-to-content. Human-to-computer interactive features were most prevalent on museum websites, followed by human-to-human and human-to-content interactive technologies respectively. The findings demonstrate a tension between the goals of art museums in wanting to engage visitors in co-creation of meaning about art on the one hand and wanting to maintain their traditional authority over that meaning on the other. The report concludes by offering recommendations for how museums can use interactive technologies more effectively in order to maintain their role as centers of social and cultural life.
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Welsh, James L. "Genres of Children's Websites: A Comprehensive Methodology for Analyzing Digital Texts." Scholar Commons, 2014. https://scholarcommons.usf.edu/etd/5605.
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This study establishes a comprehensive methodology for analyzing children's website content, based on both linguistic and rhetorical data, by employing defensible criteria to evaluate both qualitative and quantitative data. By employing genre theory as a prism for examining form, substance, and rhetorical action within children's websites, this study applies that methodology to a purposeful sample of five children's websites. Results of the analysis document the complex multimodal and multilinear nature of the websites studied and identify a possible new genre, the pop culture carousel website.
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Hersey, Sarah L. "Anorexia Nervosa: Benefits of Recovery-Oriented Websites." Antioch University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=antioch1395307274.
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Santos, Odette dos. "A critical in–depth content–analysis of popular pro–anorexia websites / Odette dos Santos." Thesis, North-West University, 2012. http://hdl.handle.net/10394/8220.
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The internet has become a popular place for finding information and support about conditions that are felt
to be misunderstood and unrecognized in health–care settings. Anorexia nervosa is such a condition as it
is often accompanied by severe social disapproval and rejection by those who want the individual with
anorexia to recover. Pro–anorexia websites take a positive and encouraging attitude towards eating
disorders by explicitly encouraging extreme thinness, portraying anorexia nervosa as a conscious lifestyle
choice and denying that it is a serious mental disorder that requires treatment. By visiting these websites,
individuals with anorexia feel accepted and supported and their loneliness is alleviated. As the majority of
the people who visit pro–anorexia websites are pre–pubertal and adolescent girls, it is valuable to examine
the content of these websites as it is questionable whether these adolescents are able to evaluate the
information critically.
This study aimed to investigate the content of pro–anorexia websites and how accurately they portray the
information about anorexia. A qualitative research approach in the form of a multiple critical case study
design was employed. Purposive sampling in the form of critical case sampling was used since the five
most popular pro–anorexia websites represented the central phenomenon. Electronic data obtained from
public documents, namely the content of the five most popular pro–anorexia websites on the internet, was
analyzed inductively. Specific popular search terms used when searching for pro–anorexia websites were
selected on the basis of information obtained from the online Keyword–Discovery Search Term
Suggestion Tool. The most frequently listed websites dealing specifically with pro–anorexia were
analyzed in an attempt to copy the search behaviour of the general public who use the internet. The top
five overlapping results after comparing the top ten results of each keyword search were accessed to
search for pro–anorexia content. The written website content that adhered to the inclusion criteria of proanorexia
content, which excluded message boards, live journals, forums, chat rooms or websites that only
contain links to other pro–anorexia websites, was analyzed by means of thematic content analysis.
The main themes provided the framework for the structure of the subthemes with their supporting themes.
The first main theme was Defining Content which refers to “what” it means to develop an anorexic
persona and to live an anorexic identity. The subthemes relating to Defining Content include: Ideal Self,
Ideal Lifestyle and Transcendence Ideal. The second main theme was Instructive Content which refers to
“how” one becomes the idealized thin ideal and conveys useful information on how to encourage and
maintain anorexia nervosa. Instructive Content was further divided into the subthemes Deceptive
Strategies, Self–discipline Strategies and Weight–Loss Strategies.
The content of pro–anorexia websites addresses the development and maintenance of an anorexic identity
by redefining the integral feature of self–discipline in anorexia nervosa as an acceptable and necessary
part of the anorexic identity. The content also appeals to the perfectionistic attitudes and low self–esteem
of individuals who visit these websites by providing a thin ideal which promises the achievement of
perfection that they can identify with. By personifying anorexia nervosa as a god–like entity to be served
and obeyed at all costs, the pro–anorexia websites could provide those with anorexia nervosa with a sense
of identity and “holiness” that transcends the personal self. Furthermore, the content also redefines the
unhealthy symptoms and behaviours associated with anorexia nervosa as an accepted and justified ideal
lifestyle. The themes also advocate typical anorexic behaviour by providing specific strategies for selfdiscipline
and deception which advise one on how to hide one?s weight loss and anorexic behaviour.
Specific weight–loss strategies are also provided, describing how one can lose weight and maintain weight
loss. Therefore the symptoms of anorexia nervosa are not advocated as harmful, dangerous or
pathological according to the diagnostic criteria in the DSM–IV–TR.
The necessity for censorship of the harmful content of pro–anorexia websites in terms of media laws was
highlighted. Also indicated is the importance of the advocacy role that psychologists should play in
contributing to developing policies that protect vulnerable individuals against the harmful content of proanorexia
websites. Suggestions for further research include the strengthening of offline relationships with
vulnerable individuals, in a therapeutic as well as family and social context, and the effect this has on
their need to visit pro–anorexia websites.Thesis (MA (Clinical Psychology))--North-West University, Potchefstroom Campus, 2012.
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John, Vikas. "Interactivity and health communication : content analysis of interactive elements on HIV/AIDS awareness and prevention websites /." Online version of thesis, 2008. http://hdl.handle.net/1850/5762.
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Uawithya, Pariphan. "Corporate social responsibility : a content analysis of corporate websites in Hong Kong, Japan, Malaysia, and Taiwan." Virtual Press, 2005. http://liblink.bsu.edu/uhtbin/catkey/1313954.
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Corporate social responsibility (CSR) reporting in annual reports has been investigated by researchers over the past three decades. Because the Internet has significantly eased dissemination of information to global audiences, companies have begun to report CSR-related materials on their corporate websites.The present study is a content analysis examining what CSR principles, processes, and issues are mentioned on corporate websites of top companies in Hong Kong, Japan, Malaysia, and Taiwan. Two coders analyzed seventy-one websites: Hong Kong (19), Japan (19), Taiwan (19), and Malaysia (14). Content on the websites were coded based on definitions and categorizations which were patterned after Maignan and Ralston's 2002 study on CSR reporting.Department of Journalism
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Sarmonpal, Sandra. "Learning Analytics from Research to Practice| A Content Analysis to Assess Information Quality on Product Websites." Thesis, Pepperdine University, 2018. http://pqdtopen.proquest.com/#viewpdf?dispub=13421041.
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The purpose of this study was to examine and describe the nature of the research to practice gap in learning analytics applications in K12 educational settings. It was also the purpose of this study to characterize how learning analytics are currently implemented and understood. A secondary objective of this research was to advance a preliminary learning analytics implementation framework for practitioners. To achieve these purposes, this study applied quantitative content analysis using automated text analysis techniques to assess the quality of information provided on analytics-based product websites against learning analytics research. Because learning analytics implementations require adoption of analytical tools, characterizing content on analytics-based product websites provides insight into data practices in K12 schools and how learning analytics are practiced and understood. A major finding of this study was that learning analytics do not appear to be applied in ways that will improve learning outcomes for students as described by the research. A second finding was that policy influence expressed in the study corpus suggest competing interests within the current policy structure for K12 education settings. Keywords: quantitative content analysis, automated text analysis, learning analytics, big data, frameworks, educational technology, website content analysis
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Velasquez, Scott E. "Images of gender arrangements of three American social organizations: a content analysis of top ranked Google images of individuals preforming organizational roles." Diss., Kansas State University, 2016. http://hdl.handle.net/2097/32872.
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Doctor of PhilosophyDepartment of Sociology, Anthropology, and Social Work
Don L. Kurtz
This study explores existing beliefs and often unspoken social structural arrangements related to male privileges by examining three different, but rather important, American social organizations—the NFL, U.S. military and higher education institutions. With queries from the Google image database, I analyzed images for themes from search terms of organizations thereby tapping into the consciences of society. Since a high volume of images are produced by Google Image search, a maximum of 25 results of each search term are included as potential sources of images for this study. The primary category of non-specific gender search terms of Google images are: NFL Players, U.S. soldiers, and college students. In addition, this study also utilized a subset category of gender and sexuality specific Google search terms that are related to the primary category search terms. The subset category of gender and sexuality specific Google search terms of images are: women of the NFL, NFL gay players, U.S. female soldiers, U.S. gay soldiers, college volleyball players, and fraternity life. Both the U.S. military and the NFL presented images of men preforming competitive or aggressive activities that can be defined as masculine labors. These images are reflections of the ideal masculine male playing a special role in U.S. society—the “warrior” male. Yet most images depicted U.S, soldiers in clean combat uniform with military weapons at a ready to engage in battle. This suggests that either U.S. military have some control over images that can be displayed on popular websites. Even though page ranking software gives the appearance that popular websites are the product of algorithm but there is some evidence that ranking can be manipulated by organizations. Colleges take manipulating popular websites to another level to reach their potential clients. Unlike the U.S. military and the NFL’s search terms results that presented images of men preforming masculine activities, college students’ search term results images are images of students displaying activities that show individuals in the act of being polite and pleasant to others, as well as being supportive. I suggest that the idea behind presenting images with a feminine slant is to attract the group that is most likely to attend college after high school, which is female. College websites will most likely to have staged images of study groups and professors teaching to a small group of students. The websites featured staged images of students, in which students are almost flawless in appearance, a phenomena that could only be achieved through doctoring, cosmetics, and computer retouching. This type of images is more likely to be attractive to potential students that are searching the internet for potential colleges to attend in the future. Moreover, Photoshop images of students assist colleges and universities in controlling the images they want to introduce to potential students and media. Colleges are prudent on how much to display in images of heterosexual relationships. Most staged images that displayed heteronormativity are male and female students studying within each other personal space. It would seem that images of homosexual relationships are still taboo on college websites because there are no staged images that indicated homosexual relationship between college students. I believe that these reflections are presented as organizational websites’ marketing strategies. The marketing strategies of website designers are to implement a group think mentality of those seeking information of a specific term. This action is caused by search engine page ranking software in order to organize highly interconnected websites toward one idea thus influencing a large number of potential and current customers’ decisions. In today’s technologically connected society, societal perception of what constitutes masculinity, femininity and sexuality starts with a well-designed website. The findings will perhaps have important implications for understanding to how the negative outcomes of male privileges remain entrenched in social institutions and benefit certain segments of society at the cost of others.
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Chen, Xi. "Internet Resources on Chinese Studies in East Asian Libraries of US, an Analysis of Links, Content and Organization." Thesis, School of Information and Library Science, 2006. http://hdl.handle.net/1901/313.
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This paper aims to explore the current status of Internet Resources on Chinese studies among East Asian Libraries in the US. The author examined Internet Resources on Chinese Studies at the websites of 35 libraries by collecting data on the number of unique links, the kinds of websites included, the arrangement and classification of resources, the content and commonalities of the most frequently cited websites. Lists of link popularity are also complied to illustrate the current status of Internet Resources on Chinese Studies. Finally, a number of recommendations are proposed for further research.
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Debeuf, Benjamin, and Yuan Cao. "E-commerce websites and online customer reviews in France: analysis of current strategies and suggestions for improvement." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-180365.
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E-commerce distribution channel experiences a dramatic development nowadays. France witnessed a rapid growth rate of online sales in recent years and now ranks as the second largest market in Europe in terms of turnover. On E-commerce websites, customer review system is considered as an efficient tool of E-Word of Mouth, enabling users to write recommendations which will influence potential purchasers. This paper discusses the crucial factors of customer review system. Also, a tool to evaluate review system is elaborated with five criteria such as accessibility, quality, design, interaction and control. Ten case studies of French E-commerce firms are presented according to those criteria in qualitative study. Opinions from French customers are collected through online questionnaires in quantitative study. Researches made from supply (firms) and demand (customers) sides show that accessibility and quality are the main concerns for users and often weaknesses in current review systems. Also, the credibility of reviews is questioned by customers. Focusing on these aspects, the paper aims to give suggestions for designing an ideal customer review system to firms in French e-commerce industry.
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Hejl, Radomír. "Analytika obsahových webů." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-124785.
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The thesis deals with web analytics of content based websites. Its primary aim is to design metrics of a web analysis and range of the metrics. This allows a proprietor of the content based websites to evaluate the state of the web and also its changes. The following is a practical example of handling website metrics and how to evaluate a web redesign with the help of these metrics. The first and second chapter lists literature of web analysis and specifies a purpose of the thesis and its target group. In the paragraphs that follow, I explain the theoretical starting-points and major concepts in further detail. In the third chapter I describe the main targets of content based websites because con-sequently defined metrics should reflect these targets and aim for them. Then I underline some specific problems of content based websites analysis. The fifth chapter forms the crux of this work. First, I define right metrics and then present the very design of metrics for analysis of content based websites. The proposed metrics describe interpretation of values, possibilities of segmentation and also relation to other metrics. In the fifth chapter there is an example of some metrics applied to real data of two content based websites with a description of how to work with these metrics.
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Kong, Chung-yan. "Translating destination images as a re-presentation of multiple identities : comparing the Chinese-to-English translations of four tourism websites." Thesis, University of Edinburgh, 2011. http://hdl.handle.net/1842/5607.
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This thesis argues that website translations can be taken as a form of social control striving to achieve certain political or economic ends by the website owners from a self-representation perspective. Studying the Chinese-to-English translations of the destination sections in four tourism websites, this study aims to derive interpretations as to how the act of translating formulates multiple self-representations, which may be seen as ideological attempts to influence the perceptions of target-text audiences. This thesis has two main parts. The first, Chapters 1 and 2, outlines the research objectives, background information and the conceptualisation of the four cases, and a two-stage comparative method working within an integrated theoretical framework. The second part, Chapters 3 to 5, comprises the empirical findings, discussing how features of discourses hypothetically prominent in a particular dimension of the website context may come to manifest different identities of the website owners. The translation strategies for these features are examined to identify the aspects of these identities changed in the self-representation contexts. Chapter 3 hypothesizes that the common context of the websites is dominated by tourism discourse and other associated discourses. The translation strategies for discourse features expressing a set of shared identities of the website owners suggest that the concepts of consumerism and commodity advertising are re-formulated in the translations. Chapters 4 and 5 discuss further identities of the owners manifested in the diverging sub-contexts of the websites, and underline aspects of these identities foregrounded in the translations. Chapter 4 highlights the diverging organisational identities of the official and corporate websites. The translation strategies for certain organisational features show that different organisational stances, different beneficiaries and different business rivals of the two categories of websites are emphasised in the translations. Studying the identity of being ‘Chinese people’ formulated by certain re-presented features of local discourse, Chapter 5 points to the differences between the national images re-presented by the China websites and the regional images foregrounded by the HK websites in their translations. Finally, the conclusions summarize various notions relating to the multiple identities re-formulated in the self-representation context, as well as their economic and political implications.
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Kim, Sookyong. "Content analysis of advergames in food and beverage brand websites aimed at children: immersive marketing practices in scoring systems of advergames." Thesis, Kansas State University, 2010. http://hdl.handle.net/2097/7028.
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Master of ScienceDepartment of Journalism and Mass Communications
Soontae An
Since 2000s, advergames, a particular form of branded entertainment that features advertising messages, logos, and trade characters in a game format, have become popular. The impact of advergmaes on childhood obesity, however, has been concerned among consumer groups and parents. Advertisers may use advergame scoring systems to encourage children to consume junk foods, to persuade them to revisit the Websites to help them to become addicted to the games, to reinforce children’s bad eating habits in advergames with voices or rewards, and to attract children with animated spokes characters and avatars. The purpose of this study is to examine in-depth components of scoring systems of advergames, providing policy makers and researchers with insights about advergames. Brand integration in scoring systems of advergames appeared on food companies’ websites was explored with the descriptive characteristics of the roles of brands, such as gaming tools or equipment or main objects or in the backgrounds of games. A content analysis of 67 food companies’ websites aiming to children will be done to critically evaluate the practice of online food marketing and advergames targeting children. Results of this study indicates that the prevalence of junk food (e.g., snack foods, sweets, convenience entrees and meals and soft drinks, and artificially flavored beverages), different types of brand integration (e.g., secondary objects or primary objects) in advergames scoring systems, virtual food consumption and food brand exposures to children in advergames, and the behavior of animated characters used in scoring systems in advergames. Understanding the immersive marketing of scoring systems in food advergames can provide valuable insights into how to establish appropriate regulations for online food marketing to children.
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Hwang, Sungwook. "Hall & Hofstede vs. Mcluhan in online political strategic communication : content analysis of the U.S. senator web sites and Korean legislator websites /." free to MU campus, to others for purchase, 2003. http://wwwlib.umi.com/cr/mo/fullcit?p1418032.
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Knápková, Kamila. "Marketingová komunikace malé firmy na internetu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-201797.
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In the thesis I focus on selected instruments of internet marketing which are suitable for small size companies. The terms internet advertising and internet sales promotion instruments are explained in the first chapter. Sufficient part of the thesis is dedicated to the rules of webpage creation and the means of their optimization for search engines (SEO) as well as to the options of their attendance measuring (Google Analytics).The second chapter is focused on the concept of content marketing and in particular on its practical use in business for the improvement of business performance of the company. I will present the social networks that are appropriate for the broadcast of created content. The last chapter is the outcome of previous two chapters. The theoretical findings are applied in the present case on specific company-drevozesveta,s.r.o. All the recommendations arising from the analysis of present marketing communication of the company are consequently applied to the creation of the webpages of the new brand of the company drevozesveta, s.r.o.-Nábytek ze světa.In the conclusion of the chapter I compare the success rate of both mentioned web pages based on selected parameters.
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Olsson, Helen, and Anton Larsson. "Ska företagens ansvar bli vårt? : en studie om CSR-kommunikation på hemsidor." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-562.
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Studiens syfte var att synliggöra och analysera hur företag som av konsumenter uppfattas som hållbara kommunicerar kring hållbarhet på sina hemsidor. En ökad förståelse inom området för CSR-kommunikation kan dels bidra till akademisk kunskap, men också ligga till grund för mer normativa modeller som kan skapa praktiska fördelar för företag. Internet har utvecklats till en av de mest betydande kommunikationskanalerna inom CSR. Hemsidor är ett dynamiskt medium för kommunikation som erbjuder både flexibilitet och enkel uppdatering.För genomförandet av studien har vi använt oss av två analysmodeller för att tolka budskap, en diskursanalys och en bildanalys. Tidigare studier om CSR-kommunikation har studerat text, men språket är inte det enda att ta hänsyn till vid tolkning av budskap, bilder och illustrationer har också en central roll. Genom att använda två analysmodeller kunde vi stu-dera företagens CSR-budskap. Studien omfattar fem företag som representerar olika branscher och begränsas till företagens hemsidor. Företagen som ingår i studien uppfattas som bransch-bäst inom hållbarhet av konsumenter.Resultatet visade att CSR-kommunikation på hemsidor är adresserad till konsumenter, vilket är rimligt. Det vi fann särskilt intressant var hur den är det. Kommunikationen har en inklu-derande diskurs där konsumenten tas in i kontexten och blir en del av helheten. Tidigare var det företagen som stod i kontext, nu är det ”vi”, i.e. företag och konsumenter tillsammans. Studien har bidragit med ett nytt akademiskt fokus som problematiserar hur företagens ansvar har gått till att bli konsumenters och företags gemensamma ansvar.The purpose of this study is to visualize and analyze how companies perceived as sustainable by consumers communicate sustainability on their websites. The study will contribute to increased academic knowledge in the field of CSR communication, to business economic theory of sustainability. Internet has become one of the most significant communication channels within CSR and websites are a dynamic medium of communication that offers both flexibility and easy update.Previous studies of CSR communication have either studied text or image. Language is not the only thing to consider when interpreting messages, images and illustrations also have a central role. CSR messages from five companies in different industries have been analysed with the help of two analytical models. The companies were chosen based on their high sustainability ranking among consumers.The results showed that CSR communication on websites addressed to consumers, which is reasonable. What we found particularly interesting was that the communication has an inclu-sive discourse in which the consumer is taken into context. Earlier the companies was in context, now it is "we" i.e. businesses and consumers together. The study has contributed a new academic focus that problematize how corporate responsibility has passed to become consumers and companies joint responsibility.This thesis is written in Swedish.
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Pina, Katia Oliveira. "Into the black box of Knowledge Intensive Business Services : understanding the knowledge bases, innovation and competitiveness of KIBS." Thesis, University of Manchester, 2016. https://www.research.manchester.ac.uk/portal/en/theses/into-the-black-box-of-knowledge-intensive-business-services-understanding-the-knowledge-bases-innovation-and-competitiveness-of-kibs(6e9139fc-5a82-4378-88bd-5712d2aeef5b).html.
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This dissertation focuses on Knowledge Intensive Business Services (KIBS). It aims to understand what these businesses are and to examine variety among them. In seeking to understand their diversity, I focus especially on the ‘knowledge bases’ at the core of their activities. The dissertation is based on three complementary studies. The first is a systematic review of the literature on KIBS. This is based primarily on a review of 130 carefully selected, relevant articles, and focuses on three questions: how are KIBS defined? how do KIBS compete? and how do KIBS innovate? The review shows that: (i) the literature is fragmented; most research does not build substantially on previous methods or findings; and (ii) while evidently heterogeneous, most of the literature has overlooked variety among KIBS. I also highlight what still needs to be known about KIBS.The second and third papers then focus on variety among KIBS, by classifying them according to their ‘knowledge bases’. In the first of these papers, I classify KIBS according to their primary knowledge bases, following the SAS Model, which identifies three: ‘analytical knowledge’, ‘synthetic knowledge’ and ‘symbolic knowledge’. Firms in three KIBS sectors: ‘architecture and engineering consultancy’; ‘specialist design’; and ‘computer and IT services’ are classified by their primary knowledge base according to information drawn from company websites. I then relate this classification to firm behaviour with respect to innovation, finding differences by primary knowledge base in the nature of the investments firms make to innovate, and in their propensities to innovate. In the second of the papers which relates ‘knowledge bases’ to KIBS, I develop the ‘knowledge bases’ approach conceptually, methodologically and empirically. Conceptually, I identify a hitherto unrecognised knowledge base: ‘compliance knowledge’. This relates to the knowledge of, and to interpretations of, laws and regulations. This knowledge base does not fit with any of the existing SAS types. Methodologically, I extract fuller information from company websites, and develop more sophisticated approaches to measurement, which allows multiple knowledge bases to be present in any one firm. Empirically, I successfully identify ‘compliance knowledge’, alongside ‘analytical’ and ‘symbolic knowledge’. I show that these are unevenly distributed across KIBS industries, including ‘advertising and design’, ‘architecture’, ‘engineering consultancy’ and ‘market research’, but importantly there is no one-to-one mapping between knowledge bases and industries. I discuss the implications of this, including for understanding the diversification of KIBS. This dissertation therefore contributes conceptually, methodologically and empirically to both understanding variety among KIBS and to the ‘knowledge bases’ literature.
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Blumberga, Zane. "The portrayal of disability on the websites of the higher education institutions : A comparative critical discourse analysis on the web pages of disability services in Latvia and Sweden." Thesis, Stockholms universitet, Institutionen för pedagogik och didaktik, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-197440.
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The aim of this thesis is to critically examine and compare the web pages that provide disability content and information of ten selected Latvian and Swedish higher education institutions’ websites. The theoretical framework of the research is built upon the critical discourse analysis and Michel Foucault’s ideas of discourse and power while the analytical framework incorporates elements of Mullet’s (2018) framework of critical discourse analysis, Pauwels (2012) multimodal framework for analysing websites and the snapshot click study by Gabel et al. (2016). Overall, the examined web pages see disability from human rights and medical perspectives. The research findings indicated both similarities and differences between the two countries and the ten higher education institutions. The disability content on the web pages of Latvian higher education institutions focuses mainly on the physical accessibility, whereas Swedish institutions pay more attention to the academic and student services.The research results suggest that while the examined higher education institutions do somewhat attempt to include persons with disabilities within the higher education, they simultaneously continue to maintain and construct social barriers that exclude them.
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Köhlström, Julia, and Emma Hjelte. "Att finna, eller att inte finna : En kvalitativ studie gällande tillgänglighet och information kring kommunala e-tjänster och webbsidor rörande ekonomiskt bistånd inom socialtjänsten." Thesis, Linköpings universitet, Institutionen för samhälls- och välfärdsstudier, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-131819.
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Digitaliseringen har påverkat samhället i sin helhet, men det saknas aktuell forskning om digitaliseringen av socialt arbete. Därför har vi valt att kartlägga och diskutera området - empiriskt och teoretiskt. Studien ämnar kartlägga och jämföra socialtjänstens kommunala webbsidor kring den information som berör ekonomiskt bistånd, med koppling till rådande lagstiftning, mediateori och språkets betydelse. Studien studerar kommunernas användning av e-tjänster kopplade till ekonomiskt bistånd, sett till jämlikhet och tillgänglighet. Empirin, vilken inhämtats från tio svenska kommunala webbsidor med inriktning ekonomiskt bistånd, analyseras genom kvalitativ innehållsanalys som kompletteras med kvantifiering, genom frekvensanalys. Analysen tydliggjorde en domän; tillgänglighet, och två teman; information och kommunikation. Studien utgår från teorin om den andra mediaåldern, McDonaldisering, semiotik och isomorfism. Semiotisk teori har bidragit till att granska det latenta och manifesta, isomorfism för att förklara skillnader och likheter, samt McDonaldisation för att upptäcka effektivisering. Studiens resultat påvisar både likheter och skillnader mellan kommunerna. Skillnader återfinns i förhållning till tillgänglighet, begriplighet, samt hantering av lagstiftning. Vad gäller likheter tenderar informationen på webbsidorna att baseras på Socialtjänstlagen, kommunerna beskriver ansökningsprocessen på liknande sätt, samt att informationen är begränsad till svenska. Studiens resultat diskuterar tillgänglighet sett till kommunikation och information. Resultatet relateras till jämlikhet genom tillgång till e-tjänster inom socialtjänstens ekonomiska bistånd samt möjligheter till empowerment. Studiens resultat anger att fortsatt forskning behövs kring digitalisering och e-tjänster i socialt arbete, bland annat utifrån brukar- och personalperspektiv.The digitalizing has affected the community as a whole, but current research about social work and its digitalization is lacking. Because of which, we have chosen to study and discuss this area - empirical and theoretical. This study aims to analyze and compare social services municipal websites regarding information about financial aid related to the current legislation, media theory and the importance of language. This study scrutinizes, through equality and availability, the usage of e-services regarding financial aid in municipals. The empirical data, which is gathered from ten Swedish municipal websites regarding financial aid, is analyzed by qualitative content analysis complemented by quantification, through frequency analysis. From the analysis a domain emerged; availability, and two themes; information and communication. This study has its base in The second media age, McDonaldization, semiotics and isomorfism. The theory of semiotics has contributed to a review regarding latent and manifest information, isomorfism to explain differences and similarities, and McDonaldization to explore efficiency. The result of the study indicates both similarities and differences among the websites. Differences were found concerning availability, intelligibility, and the usage of legislation. Similarities tend to exist in which the information on the websites were based on Social Services act, the municipals described the application process similar, and the information was limited to Swedish language. The result of the study discuss availability regarding communication and information. The result relates to equality through access to e-services within social services financial aid and opportunities to empowerment. The result of this study specify the need of proceeded research concerning digitalizing and e-services within social services, among other things on user and personnel perspective.
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Elsheikh, Yousef M. A. "A model for the Adoption and Implementation of Web-based Government services and applications. A Study Based in Grounded Theory Validated by Structural Equation Modelling Analysis in a Jordanian Context." Thesis, University of Bradford, 2011. http://hdl.handle.net/10454/5378.
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Among the many promises of the revolution in the information and communication technologies (ICT), particularly the Internet, continues to be its potential to significantly transform governments around the world. This transformation is referred to as e-government or web-based government, often used interchangeably in most of the IS literature. Despite these however, the level of adoption and use of such innovation is still low and does not meet expectations in developing countries in general and Jordan in particular. Yet, existing research on the adoption and implementation of e-government in developing countries is still lacking explanatory power for the following reasons: 1) focusing either on the supply-side, or on the demand-side separately to study the adoption and implementation of e-government, and therefore there is no enough research on the integration between them as a single phenomenon, and 2) focusing on the results of previous research, and therefore not to develop theories fit the new context to be investigated to understand the relationship between the IT implementation and social structures in the same context. This research aims to fill these gaps through the use of a holistic approach to enable in-depth understanding and gain valuable insights on the adoption and implementation of e-government from multiple perspectives, and in the real context of a developing country, namely Jordan. This would reduce the gap between government strategies and policies related to implementation of e-government services and applications on the one hand, and perceptions of citizens on the other hand, allowing a better understanding of the needs of citizens and the priorities that must be taken into account by governments in order to ensure the success of such projects on a large scale. Through two phases, this research proposes and empirically tests an integrated model of the determinants of adoption and implementation of e-government services and applications in Jordan. The first phase employs a grounded theory methodology for the development of the research model, as well as the survey instruments necessary to test the model. The second phase employs a survey questionnaire to test the research model using multivariate and SEM with the results demonstrating support for the proposed model. The empirical results indicate that perceived ease of use, perceived usefulness, and the security of e-government systems are no longer among the main determinants that affect the decision to adopt and implement e-government services and applications in this particular context. This confirms that the prevailing models and theories on the adoption of IT do not apply equally to the context of developing countries such as Jordan, and thus do not explain and predict behaviour toward the adoption and implementation of e-government services and applications in the same context. There is a direct and positive relationship between citizen involvement in the change process towards e-government and the decision to adopt and implement e-government services and applications. There is also a strong positive relationship between the decision to adopt and implement e-government services and applications and the decision to use such services and applications within the same context. Unexpectedly, the prevailing sociocultural determinants indicate a direct and positive relationship with the decision to adopt and implement e-government services and applications in the same context. Also, the results indicate direct and negative relationships between citizen trust and website design issues with the decision to adopt and implement e-government services and applications. Finally, the research concludes by highlighting the theoretical and practical implications, limitations and future directions.
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Enomoto, Rene. "Webbdesign i Japan och Sverige : En tvärkulturell analys av webbplatser från hög-kontextuella kulturer och låg-kontextuella kulturer." Thesis, Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-34632.
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Den här uppsatsen syftar till att analysera och identifiera skillnader och likheter i webbdesign mellan två länder, Japan och Sverige. De japanska och svenska webbplatserna för två företag etablerade i både Japan och Sverige, IKEA och DAIKIN, har analyserats utifrån en modell framtagen av Würtz (2006) i en tidigare studie på området. Denna modell är i sin tur baserad på Halls och Hofstedes teorier om kulturella skillnader och skillnader mellan så kallade låg-kontextuella kulturer (t.ex. Sverige) och hög-kontextuella kulturer (t.ex. Japan). Modellen fokuserar på användandet av animation, främjande av kulturella värderingar som maskulinitet/feminitet och individualism/kollektivism, om individer avbildas tillsammans med produkter eller inte, grad av transparens på webbplatserna och slutligen linjär kontra parallell navigation på webbplatserna. Förutom studien av webbplatserna har två intervjuer hållits med en designer/utvecklare från respektive företag för att få ökad förståelse för hur företagen tänker kring webbdesign. Studien har inte funnit några väsentliga skillnader i användandet av animation, graden av transparens eller navigation mellan de studerade webbplatserna men skillnader i kulturella värderingar har identifierats. De japanska webbplatserna främjar familjeorienterade värderingar och stereotypiska könsroller i valet av bilder på webbplatserna. De svenska webbplatserna främjar värden som är mer typiska för låg-kontextuella kulturer som till exempel livsstil och frihet. Det har också noterats att det japanska företaget använde sig av en maskot vilket kan tolkas som typisk för japansk kultur. I intervjuerna gav utvecklarna från båda företag liknande svar kring hur de tänker om användande av bilder och animation kontra text på sidorna. Den japanska utvecklaren förklarade att japanska kunder uppskattar kundrecensioner för att minska graden av osäkerhet vilket kan sägas vara typiskt för Japan. Den sammanfattande slutsatsen från studien är att kulturella skillnader i webdesign minskar, kanske på grund av globaliseringen av företag och samhällen.This thesis aims to analyze and capture differences and similarities in webbdesign between two countries, Japan and Sweden. The Swedish and Japanese websites of two companies established in both Japan and Sweden, IKEA and DAIKIN, have been analyzed based on a model devised by Würtz (2006) in a previous study of the same topic. This model is in turn based on Hall and Hofstede’s theories on cultural differences and differences between so-called low-context cultures (e.g. Sweden) and high-context cultures (e.g. Japan). The model focuses on the use of animation, promotion of cultural values such as masculinity/femininity and individualism/collectivism, individuals being depicted together with products or not, level of transparency in the web design and finally linear vs. parallel navigation on the websites. Besides the study of the websites two interviews were held with a designer/developer from each company to get further input into how the companies think about their web design. The study did not find any significant differences in the use of animation, transparency and navigation between the websites studied but differences in cultural values could be seen in terms of the Japanese sites promoting more family-oriented values and stereotypical gender roles through the pictures used on the websites. The Swedish sites promoted values more typical for low-context cultures such as lifestyle and freedom. It was also noted that the Japanese company featured a mascot which can be said is typical for Japanese culture. Regarding the interviews the developers had similar thoughts on the use of text versus pictures and animations. The Japanese developer explained that Japanese customers appreciate customer reviews in order to lower uncertainty which can be said is typical for Japan. The overall conclusion from this study however is that cultural differences in web design are becoming less, perhaps due to the globalization of business and society.
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Buckingham, John F. "The dangerous edge of things : John Webster's Bosola in context & performance." Thesis, Royal Holloway, University of London, 2011. http://repository.royalholloway.ac.uk/items/c709add3-5da0-e296-8613-63d74a792f51/9/.
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This thesis argues that there is an enigma at the heart of Webster's The Duchess of Malfi; a disjunction between the critical history of the play and its reception in performance. Historical disquiet about the status of the play among academics and cultural commentators has not prevented its popularity with audiences. It has, however, affected some of the staging decisions made by theatre companies mounting productions. Allied to other practical factors, these have impacted significantly – and occasionally disastrously – upon performances. It is argued that Webster conceived the play as a meditation on degree and, in aiming to draw out the maximum relevance from the social satire, deliberately created the multi-faceted performative role of Bosola to work his audience in a complex and subversive manner. The role's purpose was determined in response to the structural discontinuity imposed upon the play by the physical realities of staging within the Blackfriars' auditorium. But Webster also needed an agent to serve the plot's development and, in creating the role he also invented a character, developed way beyond the material of his sources. This character proved as trapped as any other in the play by the consequences of his own moral choices. Hovering between role and character, Webster's creation remains liminally poised on ‘the dangerous edge of things.' Part One explores the contexts in which Webster created one of the most ambiguous figures in early modern drama - subverting stock malcontent, villain and revenger - and speculates on the importance of the actor, John Lowin in its genesis. It includes a subsequent performance history of the role. Part Two presents the detailed analysis of a range of professional performances from the past four decades, attempting to demonstrate how the meaning of the play has been altered by decisions made regarding the part of Bosola.
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Rondot, Camille. "Représenter et incarner une organisation internationale : analyse d’une prétention communicationnelle sur le site internet de l’UNESCO." Thesis, Paris 4, 2015. http://www.theses.fr/2015PA040094.
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Si le site internet de l’UNESCO est aujourd’hui considéré par l’organisation comme le média le plus adapté à sa communication, l’enjeu de cette thèse est bien la dénaturalisation de cette apparente évidence. Il s’agit de mettre au jour une prétention communicationnelle reposant à la fois sur la nature de l’organisation, le dispositif investi et la compétence particulière de l’UNESCO : la médiation des savoirs. Cette thèse s’intéresse ainsi aux enjeux symboliques de la représentation médiatique de l’UNESCO portée par son site internet. Pour ce faire, elle s’appuie sur une méthodologie techno-sémio-discursive, reposant sur l’analyse des signes, mobilisant celle des discours produits par l’organisation sur son site et considérant les spécificités techniques du dispositif investi. Cette thèse montre comment le site internet incarne une conception particulière de la médiation des savoirs résultant de la rencontre entre un média et une organisation. Elle amène aussi à considérer les liens étroits entre savoir et politique dans la définition de la posture de l’organisation, telle qu’elle est représentée et incarnée sur son site internetIf the UNESCO’s website is now considered by the organization as the most suitable media for its communication, this thesis focuses on the denaturalization of this apparent evidence. It brings to light a communicational claim based both on the nature of the organization, invested devices and the particular competency of the UNESCO: the mediation of knowledge. This thesis also focuses on the symbolic issues of the media representation of the UNESCO’s promoted by its website. This thesis relies on a techno-semiotic-discursive methodology, based on the analysis of the signs, mobilizing the discourses produced by the organization on its website and considering the technical specifications of the invested devices. This thesis shows how the website embodies a particular concept of the mediation of knowledge resulting from the encounter between a media and an organization. It also leads us to consider the close relationship between knowledge and policy in the definition of the posture of the organization, represented and embodied by its website
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Purra, Joel. "Swedes Online: You Are More Tracked Than You Think." Thesis, Linköpings universitet, Institutionen för datavetenskap, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-117075.
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When you are browsing websites, third-party resources record your online habits; such tracking can be considered an invasion of privacy. It was previously unknown how many third-party resources, trackers and tracker companies are present in the different classes of websites chosen: globally popular websites, random samples of .se/.dk/.com/.net domains and curated lists of websites of public interest in Sweden. The in-browser HTTP/HTTPS traffic was recorded while downloading over 150,000 websites, allowing comparison of HTTPS adaption and third-party tracking within and across the different classes of websites. The data shows that known third-party resources including known trackers are present on over 90% of most classes, that third-party hosted content such as video, scripts and fonts make up a large portion of the known trackers seen on a typical website and that tracking is just as prevalent on secure as insecure sites. Observations include that Google is the most widespread tracker organization by far, that content is being served by known trackers may suggest that trackers are moving to providing services to the end user to avoid being blocked by privacy tools and ad blockers, and that the small difference in tracking between using HTTP and HTTPS connections may suggest that users are given a false sense of privacy when using HTTPS.Source code, datasets, and a video recording of the presentation is available on the master's thesis website.
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Aribi, Amine. "Le spectre du sous-laplacien sur les variétés CR strictement pseudoconvexes." Phd thesis, Université François Rabelais - Tours, 2012. http://tel.archives-ouvertes.fr/tel-00960234.
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Le but de cette thèse est d'étudier le spectre du sous-laplacien sur les variétés CR strictement peusdoconvexes. Nous prouvons que le spectre du sous-laplacien $\Delta_b$ est discret sur un domaine borné $\Omega \subset M$ d'une variété CR strictement pseudoconvexe qui satisfait l'inégalité de Poincaré, sous les conditions de Dirichlet au bord. Nous étudions le comportement des valeurs propres du sous-laplacien $\Delta_b$ sur une variété CR strictement pseudoconvexe compacte $M$, en tant que fonctionnelle sur l'espace ${\mathcal P}_+$ de formes de contact positivement orientées sur $M$ en dotant ${\mathcal P}_+$ d'une topologie métrique naturelle. Nous établissons des inégalités pour les valeurs propres de $\Delta_b$ sur des variétés CR strictement pseudoconvexes ( éventuellement à bord non vide). Nos estimations prolongent les résultats obtenus par P-C. Niu \& H. Zhang \cite{NiZh} pour les valeurs propres du sous-laplacien avec conditions de Dirichlet au bord sur un domaine borné du groupe de Heisenberg, et sont dans l'esprit des inégalités de Payne-P\'lya-Weinberger et Yang. Nous obtenons une nouvelle borne inférieure sur la première valeur propre non nulle $\lambda_1 (\theta )$ du sous-laplacien $\Delta_b$ sur une variété CR strictement pseudoconvexe compacte $M$ munie d'une forme de contact $\theta$ dont la connexion de Tanaka-Webster est à courbure de Ricci minorée.
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Li, Song-Wang, and 李松旺. "Analysis of Pet Website Content: A Case Study of Local Website." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/89581717423939778516.
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碩士國立勤益科技大學
企業管理系
97
Due to the blooming of Internet, pet-related industry has the trend to integrate with e-commerce. For industry, website had become important media to approach customers; for customer, it’s major source of information. Participator of pet website should pay more attention to preferred content of users, further to approach need of customer closely. However, there is little works to discuss with what kinds of content pet website can provide for users. Object of this research is to explore the issue in practice. Our research induces content of pet website by means of website review. Four pet websites of Taiwan and five pet websites of the US are selected to be objective of review from search engine of Yahoo! and Google. Sixteen content types of selected pet website are refined in aspect of Animal Companion Lifecycle and Consumer Behavior Framework and main features of general website. Web browsing behavior and clickstream analysis is further applied to discuss the focused content of user with a case study of local pet website. Results of analysis reveal that content types of News are most popular item on case website. But it is not easy to attract visitors to process in-depth navigation on the website. Results of research are offered to pet website mangers for reference of constructing or adjusting content.
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CHANG, BI-FEN, and 張碧分. "Content Analysis of Mainland Tourist's Blogs on Ctrip Website." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/4x4w58.
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碩士中國文化大學
地學研究所地理組
107
Since Taiwan opened its objective light in 2008, the exchanges between the two sides have become more frequent, the number of visitors to Taiwan has been growing at multiple times, and visitors often use text and photographs to record their location and comments on the location. The selection of attractions for free travel to Taiwan is a lack of research on mainland tourists,the study hope to analyze their attractions selection and the image of the Taiwan. This study crawl January to December 2015 Ctrip travel to Taiwan to the freedom tourist of mainland travels total of 511, the characteristics of the travels are divided into the number of days, travel companions, per capita expenses, scenic spots, and statistical analysis. Using the statistical analysis method and SAS's text mining analysis tool to carry out travel study of the text, through the text screening to find out the relevance of individual words and the use of text classifier will filter the words classified into different themes, which select the top 10 after screening proper nouns, such as " Ximending " , and also in the top 10 with adjectives such as good , and more, and so on ... well, the front part of the image, and the freedom tourist of mainland travels of these images will be used as the reference desk later in the classified section of text when the same words are classified under different themes likely to represent these subject classification is identical,and the word is a representative, after the text mining can be more clearly aware of their access to the free exercise of mainland tourists attractions selection, hope that through this government and business studies allow for the freedom tourist of mainland to know more about.
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WU, CHIA-YEN, and 吳佳燕. "The Content Analysis of Website Posters for Anti-drug Campaign: 2000 to 2016." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/45ch88.
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碩士世新大學
公共關係暨廣告學研究所(含碩專班)
105
The Content Analysis of Website Posters for Anti-drug Campaign: 2000 to 2016 Abstract Addressing the relationship between marketing and the public interest is popular issue for understanding how policy makers can advertise their policies in a more efficient and effective way. Thus, choosing an appropriate marketing strategy for promoting government policies is very important. For instance, Puto & Wells (1984) conducted a content analysis for analyzing TV commercials and found two major types of contents for TV commercials designed for different purposes. Although scholars strived hard to investigate relevant issues from this field, the development of these studies is very slow and in a more scattered way. Indeed, this research can be important and helpful. This study collected and analyzed 54 posters for anti-drug campaign from 2000 to 2016 by using Chi-square and T-test on SPSS V. 20. We analyzed their contents and performance, investigating the following questions: 1. What are the effects from various forms of posters from different agencies and years? 2. What are the main impacts of having different forms of posters for their performance? 3. What are the effects for advertising performance from different agencies and years? The major findings are: 1. The posters of anti-drug campaign from the associate agencies tend to follow the transformational methods with more gentle demands. 2. Poster advertisement generally tend to offer more informational contents as their performance. 3. The posters for anti-drug campaign tend to offer information that can help target audience prevent or recognize the drugs in a text-based form without any spokesperson. 4. In contrast, the transformational posters utilized more emotional elements such as demands of love or attitude in a graphic-based form with spokesmen. 5. Different organizers of anti-drug campaign would like to keep their poster simple and clean for the titles. They would also like to invite some spokesmen for their anti-drug campaign. Most of their posters contain less than 100 words. 6. In the aspect of generation differences, most of them borrowed some headlines from news with evidence as their advertising demands, aiming the teenagers 7. We constructed a set of guidelines for the government, especially for policy marketing of health issues. To sum up, the researcher made several tangible suggestions for relevant government agencies, future scholars, and policy marketing officers. Most importantly, we created a set of guidelines for anti-drug campaign as a reference. Keywords: anti-drug campaign, informational and transformational posters, policy marketing
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Huang, Pei-Ning, and 黃珮寧. "Using Grey Relation Analysis to Determine the Key Success Factors of the Website Content and Social Media Content." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/uxvrpe.
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碩士國立中興大學
行銷學系所
103
While the world economic system is changing towards the new Web based Economics, this research explores the key success factors of content of websites and social medias. The content of website is the design factors that could be controlled by website operator, for example, Website design (the arrangement of website appearance, the classification of products and the update frequency), Products (the quality of products, the range and selection of products, store inventory) and Promotions (rebate and private or preferred customer sales). The content of social media is the social media design could be controlled by social media operator, for example, Communication (responsiveness), Prestige (reputation, sustainability and currency) and Merchandise (quality, range, selection and store inventory) and so on. Most import of all, we hope that by determining the Key Success Factors (KSF) of content design, website and social media content designers can design their better quality contents based on these KSF. Then, online readers can view the value of website or social media from the highlight of culture and product, not only price. This research collected the factors of website design and social media design by literature review and compiled all the factors to develop the questionnaires, including “Questionnaire 1: dimensions of website”, “Questionnaire 2: factors of website”, “Questionnaire 3: dimensions of social media” and “Questionnaire 4: factors of social media”, which are to be answered by managers. We collected 173 effective samples in “Questionnaire 1: dimensions of website”, 201 effective samples in “Questionnaire 2: factors of website”, 241 effective samples in “Questionnaire 3: dimensions of social media” and 236 effective samples in Questionnaire 4: factors of social media”. In addition, this study also conducted a survey through Grey Relational Analysis (GRA) to extract the KSF of website design for operators to improve the quality of website and the intention of website browsers to develop the marketing strategies attracting customers. This study also extracts the key success factors of social media design for operators to improve the quality of social media and the intention of social media browsers to develop the marketing strategies attracting social media users. Finally, we apply the KSF of social media content design to one real Tina shop content issued by social media. We develop the“Questionnaire 5”, which compared original content with content designed based on KSF. And we collected 383 effective samples in “Questionnaire 5”. The result of“Questionnaire 5” shows the application of KFS is practicable.
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Ma, Chiahao, and 馬佳豪. "The Analysis of Internet Marketing Model for A Non-profit Digital Content Website: Media Management Center Website as An Example." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/23463667589371137251.
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碩士國立臺南藝術大學
音像管理研究所
98
Recently, the development of the Internet in Taiwan has been rapidly improved. The websites for digital content has played a crucial role in Taiwanese internet users’ life as well. It is significant to focus on such issues which includes different aspects, such as the function of communication, marketing, and culture, for digital content websites to achieve effective and efficient management in this profession The main purposes of this research are located on two areas: 1. it tried to build a non-profit digital content website as the Center for Media Management. 2. It tried to test four hypotheses, which were generated from associated literatures, with related data and document about the website by using content analysis method and linear regression analysis. Moreover, this paper has provided some satisfactory explanations and suggestions for the management of non-profit digital content website management. Finally, this research processed by following three steps: 1. generating the researching hypotheses from related literatures and documents. 2. re-building Media Management Center Website and using it as an example for analysis. 3. collecting data for satisfactory analysis, linear regression, and providing evidences for the researching hypotheses.
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Hsin, Yuan-Sheng, and 忻元陞. "A Study of Demand Analysis of Protal Website and Information Content Services on Mobile Internet." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/14445847349157896949.
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碩士輔仁大學
資訊管理學系
94
According to IDC report, the sales quantity of 3G mobile phone in 2005 reached 79,490,000, the growth rate was 127%. Predicted growth rate for 2006 is 84.9%, and the sales quantity will be 1.47 hundred million, second to the sales quantity for PC (2.23 hundred millions). Beside PC, 3G mobile phone will be the most popular platform for consumer to connect to internet. Mobile phone companies, telephone companies, even those companies related to music, movie, and amusement started to concentrate on the 2 inches LCD on the mobile phone. To provide services that customer really need, that’s the main purpose of this research. This research focus on the requirement of customers, try to realize what they need and their willing regarding to the mobile portal website. We totally issued 300 questionnaires, with 250 received, after deducting 37 invalid, the result comes from remaining 213 questionnaires. The result reveals the customers have great interests on the combination services with GPS and security, they won’t care about the brand image, and the most sensitive factor they concern is reasonable charging fee. Currently the limited size and color of mobile phone in displaying information is still a barrier in appealing to customers. The ages for customers concentrate on amusing functions locate between 20 to 30, most are students and young man, those customers focus on practical functions are 30 to 40 years old, should be those with stable income.
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廖怡惇. "A Study on the University Internet Marketing Application ─ with Website Content Analysis as An Example." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/19777016149070351809.
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碩士國立臺灣師範大學
教育學系
97
During the past years application of Marketing becomes common for university managements. The recent rapid development of the Internet has change the marketing management of universities and become the important role. How to apply internet marketing to university should be emphasized. The study conducted a content analysis of Taiwan 102 university websites, in order to know how universities use websites to prove the application of internet marketing. After studied many researches, we conclude that “Educational Marketing ”, “Customer Servicing Suppot” and “Internet Technology Application” to approach the content of websites. The results indicated that “Educational Marketing of University ” was more adopted by universities than “Customer Servicing Suppot” and “Internet Technology Application”. The “web information related to Product” has been presented in “Educational Marketing” the most.
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Liu, Chien-Shieng, and 劉健祥. "The analysis of content multi-dimensional value restoration and profit pattern on the Platform website." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/69290628762276310659.
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碩士世新大學
傳播管理學研究所(含碩專班)
95
In recent years the network industry has had the huge transformation, the surfer population and the network use experience are accumulates, the infrastructure approach is being complete, many kinds of new style network services growth like mushroom after rain, however the most websites still need to depend upon the network advertisement profit to survive, but the network advertizing budget has 70% to fall actually on the large-scale portal website, after that, each website profit is actually few is insufficient to maintain livelihood .When the network tool state change, the network economical state along with it change, the industry calls the new network at present is Web2.0, its management core concept is “the platform and the content thinking”, “ the content produces power” shifting to the user, the website transfers “the platform provider” from “the content provider” .Therefore this research goal is to focus on the discussion of platform websites, contain: (1)understanding what is the platform website of Web2.0; (2)proposes the platform website management way and the possibility of latent profit; 1. understanding virtual community role and management way in platform website; 2. understanding platform website content management way with extends the utilization and the service special characteristic; (3) proposes the different profit pattern with the different platform website . This research will inspect what transformater network essence ,and user's characteristic after Web2.0. than find out new virtual community connection between the digital contents and the network industry value chain , and understandin what value chain exists about the cooperation manufacturer or the industry possibly, finally aimed at present platform website the induction and find the existing website of the management model. The research adopts the quality research, the interview will foundation by collection the literature material , simultaneously understands the new website operator by the interview.The interview object divides into three big sub-areas according to research item, respectively be the website operator, the network user, and business the partner. The research discovered the platform website may divide into two kinds: “The information tool”, “self-perform”, most important condition with the virtual community management of platform website is 1. strengthening “the original virtual community”; 2. constructions “new virtual community” connected set; 3. produce the clustering effect with the snowball community; 4. will become the parallel partnership with the website .Moreover give to gatekeepers' role of community's knowledge, supervise and examine each other with the strength of the community .Discovered in the platform website content management that, the content to be supposed to include the self-experience of life, lets other net user to understanding other person’s life and the experience shares, rich the viewer's feeling, simultaneously the content also has provided the utilizable effectiveness, and web operatorer should created “non-expert” of the share atmosphere then provides the entire platform to be open, guides the latent commercialization content. In view of the information tool website may use “the new partner plan” to let cooperates between the websites, the current capacity can mutual conductance because of the information circulation , the partner relations is the establishment above the overall website, the profit between the website also may increase. Self-perform reap profits by “the content exchange and the propaganda” to become the entity entrepreneur's propaganda platform, the website starts with other entity industry to establish the cooperation. But “the creativity ideas collection” may collect the idea which popular with marketplace to become the source material which other media like publishing house or the television station manufacture, that can also increase trust between industries,“crossing industry broker” be able to let the content and the character in the website platform by the broker, the website then becomes other industrial gradually partners. The platform website must do the virtual community with the content for the management important property, avoids conflicting mutually with the portal website, seeks to the platform website favorable basic point, after separate the platform website and the portal website the area t, then establishes the website not to be possible the substitutionality.
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Chang, Ruei-shiuan, and 張瑞鉉. "ANALYSIS OF STRUCTURE EQUATION MODEL FOR THE WEBSITE EFFECT IN FEATURE, CONTENT AND DESIGN QUALITY." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/72729039546250742031.
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碩士南華大學
管理科學研究所
94
The rise of the internet network drives e-services, and all kinds of websites thrive in recent years. Enterprises advance the customer life quality and convenience by offering the commodities or services of meeting customers’ needs, in order to carve out some more channels in the blooming industry''s environment, and strengthen their competition advantage. This research took the wideband users in Taiwan as research object and acquired sample data by adopting simple random stratified sampling from areas including northern, central, southern and eastern part of Taiwan. The data were then analyzed by employing Structure Equation Model (SEM), and the focus was on the website effect in the feature, content and design quality. The objective was to find out the factors of how a website can attract and earn the confidence of its consumers or even cause initiative diffusion from the users. That would help enterprises master their website management''s styles and directions quickly, bring more businesses chances and create values. The research results show that the fittness standard of the global mode and the structure fittness of the inner mode reach the statistical test level. It therefore means the theoretical model of this research is acceptable. The furthur analysis extended to the influence relationships between structures as follows : (1) The cognition degree of website customers on the website features ( including system use and learning capability). The influence on the website effect is not significant. (2)The cognition degree of website customer on the website contents (including information quality, system quality and playfulness) can directly affect website effect. (3) The cognition degree of website customer on the website feature and content can directly affect design quality. (4) The website design quality can directly affect website effect. (5) The website feature and content via high quality design result in conspicuous influence on website effect, that is website design quality has mediating effect on the "website feature/content vs. website effect".