Dissertations / Theses: 'Visitor and audience studies'

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Martin, Claudette. "Examining Visitor Attitudes and Motivations at a Space Science Centre." Thesis, Högskolan Dalarna, Vetenskapskommunikation, 2004. http://urn.kb.se/resolve?urn=urn:nbn:se:du-1162.

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The H.R. MacMillan Space Centre is a multi-faceted organization whose mission is to educate, inspire and evoke a sense of wonder about the universe, our planet and space exploration. As a popular, Vancouver science centre, it faces the same range of challenges and issues as other major attractions: how does the Space Centre maintain a healthy public attendance in an increasingly competitive market where visitors continue to be presented with an increasingly rich range of choices for their leisure spending and entertainment dollars?This front-end study investigated visitor attitudes, thoughts and preconceptions on the topic of space and astronomy. It also examined visitors’ motivations for coming to a space science centre. Useful insights were obtained which will be applied to improve future programme content and exhibit development.

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Gu, Mini. "Engaging Museum Visitors through Social Media: Multiple Case Studies of Social Media Implementation in Museums." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1325275682.

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Coxall, Helen. "Studies in museum language." Thesis, Oxford Brookes University, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.294222.

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Bubb, Claire Coiro. "Galen's Anatomy: Audience and Context." Thesis, Harvard University, 2014. http://dissertations.umi.com/gsas.harvard:11500.

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This dissertation examines Galen of Pergamon's text On Anatomical Procedures (De anatomicis administrationibus) and considers its audience and purpose. The first chapter presents the audience of the text as Galen perceived it; I use Galen's explicit rhetoric about his readers to paint a picture of his ideal envisioned audience and then measure this against the concrete expectations that he conveys through the explicit and implicit prerequisites he demands of his readers. The second chapter, by contrast, makes strides towards uncovering the actual audience of the work by examining the ramifications of Galen's expectation that his readers will actively participate in the studies he describes; I study the availability of the books, tools, and animals that he expects his audience to be able to purchase, in order to understand the financial and social implications. The third chapter considers the text itself, taking into account the manner and timing of its composition, Galen's linguistic choices vis-à-vis his audience, and the details of his specific directions; I use this analysis to define the nature of the text and how the audience was expected to interact with it, thus necessarily engaging with the norms in ancient medical education and the role that books found there. The fourth and final chapter compares the text to his other anatomical writings, particularly his more descriptive and philosophically oriented treatise, De usu partium, as a final way to determine the purpose of this highly unusual work and its place both in his oeuvre and in its contemporary environment.
The Classics

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Grebenar, Alex. "The commodification of 'dark tourism' : conceptualising the visitor experience." Thesis, University of Central Lancashire, 2018. http://clok.uclan.ac.uk/23361/.

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The study of ‘dark tourism’ has gained increasing traction over the past two decades or so. Visits to sites of, or associated with death, disaster, atrocity, or suffering are a pervasive feature within the contemporary tourism landscape. This thesis, therefore, critically examines dark tourism within the modern tourism industry in which ‘dark’ experiences are packaged-up and sold to consumers – a process known as ‘commodification’. As a result, the study appraises the effects commodification has on the visitor experience at sites of dark tourism. Drawing upon a multidisciplinary approach, this thesis examines key relationships between dark tourism supplier and consumer in order to evaluate the visitor experience. This includes the notion of mortality and, in so doing, the research considers how the process of commodification affects encounters with the fragile state and inevitable demise of the human being. Moreover, this relates to the so-called ‘sequestration of death’ whereby death, in modern life, is removed from daily life in order to protect the Self from undue upsetting thoughts. This thesis utilises a phenomenological research philosophy in order to understand the nature of visitor experiences. The study also adopts a supply-demand approach, and so through the instruments of semi-structured interviews and participant questionnaires, appraises the relationship between the provision and consumption of dark tourism experiences. The empirical research investigates two case studies within UK dark tourism: Lancaster Castle and the International Slavery Museum, Liverpool. Ultimately, this thesis argues that the commodification process denotes specific semiotics of a touristic and behavioural nature. In turn, this thesis offers an original blueprint model in which to locate commodification processes, which this study terms the ‘Semiotic Framework of Dark Tourism Experience’. It is concluded that, using supply-side entities such as tour guides, shops, interpretative materials and other such items, suppliers of dark tourism sculpt the experience and direct visitor behaviour, but crucially do not fundamentally change the nature of experience by providing those phenomena. Rather, commodification within dark tourism provides a specific context in which to encounter death, mortality and atrocity within authentic and ontologically secure boundaries.

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Hamalainen, Bonnie. "Stories in Stone: Interpreting history in the context of a museum exhibition." VCU Scholars Compass, 2005. http://scholarscompass.vcu.edu/etd_retro/10.

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This project examines opportunities for history exhibition design practices. Research into museum studies and creative work in typography, photography, graphic design and architecture result in curation and design of a prototypical exhibit about the granite quarrying industry of Stonington, Maine.

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Smith, M. "3D interactive technology and the museum visitor experience." Thesis, Kingston University, 2015. http://eprints.kingston.ac.uk/33958/.

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There is a growing interest in developing systems for displaying museum artefacts as well as historic buildings and materials. This work connects with this interest by creating a 3D interactive display for Fishbourne Roman Palace Museum, West Sussex, England. The research aimed to create a reconstruction of the Palace as it would have been at its height, a reconstruction that was interactive in the sense that museum visitors would be able to walk through the buildings and local grounds and experience the site in a way not possible through traditional museum displays. The inclusion of the interactive element prompted the incorporation of game engines as a means of visualising and navigating around the reconstructed 3D model of the Palace. There are numerous game engines available, and the research evaluated a selection with respect to their functionality, cost, and ease of use. It also applied a technology readiness method to assess potential users’ response to the incorporation of different degrees of interactivity. Research was undertaken regarding the appearance of the Palace and, based on the available archaeology and relevant artistic interpretations, a model was created using Autodesk Maya software. This model was exported into each of the possible game engines, and a comparison was made based of each engine’s audio, visual, and functional fidelity, as well as composability and accessibility. The most appropriate engine is chosen based on these results. With reference to the assessment criteria, the hardware and software is in preparation for installation at the Fishbourne Roman Palace Museum. The Technology Readiness Index was applied to determine the effectiveness of such a display compared to a non-interactive representation, a study that concludes that a highly interactive display may not be the most sensible solution for the majority of visitors.

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Furr, Gabriella R. "Current and Historic Visitor Experiences in Coastal Alaskan Wilderness: Visitor Motivations and Experience Quality in Glacier Bay National Park & Preserve." DigitalCommons@USU, 2019. https://digitalcommons.usu.edu/etd/7695.

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Visitors to parks and protected areas (PPAs) engage in a variety of activities and choose different modes of travel, especially when the location itself has few limitations, such as open-water settings with relatively few backcountry visitors. Managers must understand why visitors are recreating in a particular place and the quality of their experiences in order to offer appropriate and meaningful opportunities. This study seeks to better understand visitor motivations (the “why”), to develop and measure effective indicators for evaluating the quality of visitor experiences, and to contextualize these findings with a unique investigation of historical Glacier Bay National Park data. This study contributes to current literature by exploring visitor dimensions in a coastal Alaskan park. Visitor intercept surveys were conducted for six different visitor groups. Several statistical analyses were completed, resulting in eight visitor motivations, a three-group clustering of visitors based on their motivations, and an overall report of high-quality experiences. Historical comparisons confirm that decades later visitors continue to be motivated by opportunities to experience glaciers, solitude, and natural connection and renewal; litter, cruise ships and propeller-driven aircrafts continue to be the main social factors detracting from the visitor’s overall experience; and visitors are shifting to older, highly educated, wealthy travelers.

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Sylvander, Klas. "Attending to the Internal Audience : a Prerequisite for Successful Mergers." Thesis, Uppsala University, Department of Business Studies, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-107171.

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Corporate losses attributable to failed M&A have to date cost an immense amount of resources.Off the bat the undertaken study argues for the case that it is negligence of employee emotionsand reactions during the M&A process that cause the failure rate to be consistently high. Thisstipulation is subsequently built upon with the construction of a proposed theoretical frameworkderived from an extensive examination of relevant M&A literature. A major focus of the studywas to plunge into and explore the world of employee anxiety and stress elicited from looming orongoing M&A, which was accomplished by interviewing individuals that had been top managersduring at least one M&A. Among other motives, narratives were compiled from the interviews inorder to guide the reader to the prevalence of the particular stressors under scrutiny, but alsobecause illustrating these individuals’ experiences through coherent stories is an ample dataanalysis technique course to take as people perceive their lives in terms of continuity and processwhich is the attributes that M&A pertain to. The interviews revealed a number of interesting andimplicative findings, which are summarized in a proposed model presented by the author in theend of the study. The findings are based on existing theory but also derived from grounded theoryobtained from the interviews. There seems to be two sets of stressors affecting the dependentvariables of the study – job satisfaction and organizational commitment. These two sets divergein the urgency and degree of emphasis that they demand from top management in order for theadverse employee reactions to be prevented or mitigated. The proposed model is intended tofunction as a roadmap or check list that top managers can use when conducting the merger inorder to make sure that the facet that matters most in order to ensure a successful merger – theemployees, are addressed germanely.

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Koch, Alison Lindsey. "Employing Visitor Studies and Video Media to Better Communicate Science in National Parks." Thesis, Montana State University, 2007. http://etd.lib.montana.edu/etd/2007/koch/KochA0507.pdf.

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The future of the National Park Service depends upon the agency's ability to educate the public to care for and preserve America's parks. In order to achieve this, parks must provide accurate, up-to-date scientific and preservation management information to visitors so that they gain a greater appreciation of parks by understanding what they protect. Although the Park Service has gone to great lengths to ensure scientific information is utilized in all management decision-making, no management documents or Park Service programs currently provide practical guidance or are adequately equipped to directly address communicating accurate and up-to-date scientific and preservation information to those who hold the future of parks in their hands: the public. Demands placed upon interpreters, who are the park staff primarily responsible for front lines visitor communication and services, are such that science communication can get lost in an array of other informational needs. Researchers, resource management, and visitor service personnel must create avenues or maximize current strategies to cooperate more effectively to communicate park science and management. Contrary to interpretive trends in the National Park Service, social survey and visitor studies show that communicating scientific and preservation information to visitors at parks and other institutions is expected and well-received. One specific underutilized form of both employee to employee and park to visitor communication is that of video media. Video allows a platform for scientists to speak directly to visitors, train other park staff, and encourage continued divisional cooperation. It can also provide an effective archival media library of information. A filmmaker must forge through bureaucratic and institutional realities in order to achieve successful scientific communication, but the benefits are immense when this work is crucial to help sustain the future of "one of America's greatest ideas," the national parks.

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Wernet, Lois Foreman. "Transcending discourse stereotypes : audience sense-making of elite and mass culture /." The Ohio State University, 2002. http://rave.ohiolink.edu/etdc/view?acc_num=osu148640254459221.

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Redvale, Jolene Kay. "Interactive exhibits in museums: Definitions, methods and visitor experiences." CSUSB ScholarWorks, 1997. https://scholarworks.lib.csusb.edu/etd-project/1371.

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Oswell, David. "Watching with mother : a genealogy of the child television audience." Thesis, Open University, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.283225.

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Paley, Marianne Elizabeth. "Art in the public realm : integrating audience, place, and process." Thesis, Massachusetts Institute of Technology, 1993. http://hdl.handle.net/1721.1/79022.

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Flynn, Sean Peter. "Evaluating interactive documentaries : audience, impact and innovation in public interest media." Thesis, Massachusetts Institute of Technology, 2015. http://hdl.handle.net/1721.1/101360.

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Thesis: S.M., Massachusetts Institute of Technology, Department of Comparative Media Studies, 2015.
Cataloged from PDF version of thesis.
Includes bibliographical references (pages 161-168).
Public interest media organizations are increasingly interested in experimenting with interactive and participatory approaches to documentary storytelling enabled by digital technologies. However, due to the experimental nature of these interactive documentaries, it is not yet clear whether the more active user engagements they require translate into outcomes like sustained attention, greater narrative comprehension, enhanced learning, empathy or civic engagement - never mind larger societal impacts like improved public discourse, behavior change or policy change. The shifting definitions and measures of complex, multi-dimensional concepts like "engagement" and "impact" is a challenge for public interest media organizations migrating to digital platforms - particularly at a time when audience activities have become far more transparent and funders place greater emphasis on "data-driven" impact measurement. This thesis explores the "theories of change" that inform institutional investments in documentary and examines how three public interest media organizations - the National Film Board of Canada, POV and the New York Times - are approaching interactive documentary production, attempting to define what constitutes success or impact - and how to measure it. I argue that we need new theories of change and evaluation frameworks that expand definitions of "impact" and "engagement," balancing public service mission with the strategic goals of audience development and the circuitous processes of artistic and technological innovation. This means looking beyond quantitative mass media era metrics, which fail to account for important qualitative dimensions of the user experience. I propose a new set of qualitative and quantitative measures that might better reflect the social and artistic aspirations of the interactive documentary, test assumptions in ways that can inform project design, and embrace the potentials of technology to transform the methods, ethics and process of documentary storytelling in the digital age.
by Sean Peter Flynn.
S.M.

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Smith, Martha Kellogg. "Art information use and needs of non-specialists : evidence in art museum visitor studies /." Thesis, Connect to this title online; UW restricted, 2006. http://hdl.handle.net/1773/7182.

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Rice, Homer J. "Before the Storm: Evacuation Intention and Audience Segmentation." Scholar Commons, 2010. http://scholarcommons.usf.edu/etd/3604.

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The purpose of this study was to describe the predictors of evacuation intention among coastal residents in the State of Florida and to determine if there are meaningful segments of the population who intend to evacuate when told to do so by governmental officials because of a major hurricane. In the America’s and the Caribbean, 75,000 deaths have been attributed to hurricanes in the 20 th century. A well planned evacuation can reduce injury and death, yet many people do not have an evacuation plan and do not intend to evacuate when told to do so. The study used secondary data from the Harvard School of Public Health, Hurricane in High Risk Areas study, a random sample of 5,046 non-institutionalized persons age 18 and older in coastal counties of Texas, Louisiana, Mississippi, Alabama, Georgia, North Carolina, South Carolina and Florida. Surveys for the State of Florida were segregated and used in this analysis, resulting in a study sample of 1,006 surveys from 42 counties. When asked if they would evacuate in the future if told to by government officials, 59.1% of Floridians surveyed said they would leave, 35.2% said they would not leave and 5.6% said it would depend. In Florida, 65.7% of the population had been threatened or hit by a major hurricane in the last three years and 26.6% of those had left their homes because of the hurricane. Of those whose communities were threatened by a hurricane, 83.3% of the communities were damaged and 33.8% experienced major flooding associated with the hurricane. Bivariate statistics and logistic regression were used to explore the interactions of predictors and evacuation intention. The best predictor of evacuation intention was prior evacuation from a hurricane (chi-square= 45.48, p < .01, Cramer’s V = 0.266). Significant relationships were also demonstrated between evacuation intention and worry a future hurricane would hit the community (chi-square = 22.75, p < .01, Cramer’s V = 0.11), the presence of pets (chi-square = 6.57, p < .01, Cramer’s V = 0.084), concern the home would be damaged (chi-square = 19.41, p < .01, Cramer’s V = 0.10), belief the home would withstand a major hurricane (chi-square = 19.55, p < .01, Cramer’s V = 0.10), length of time in the community (chi-square = 26.59, p < .01, Cramer’s V = 0.12), having children in the household (chi-square = 11.13, p < .01, Cramer’s V = 0.11), having a generator (chi-square = 17.12, p < .01, Cramer’s V = 0.13), age (chi-square = 24, p < .01, Cramer’s V = 0.16) and race (chi-square = 12.21, p = .02, Cramer’s V = 0.12). Logistic regression of the predictors of evacuation intention resulted in significant relationships with previous evacuation experience (OR = 4.99, p < .001), age 30 to 49 compared to age over 65 (OR = 2.776, p < .01), the presence of a generator (OR = .447, p < .01), having a home not very likely to be damaged compared to a home very likely to be damaged (OR =.444, p = .018), and experiencing poor prior government and voluntary agency response to previous hurricanes compared to excellent response (OR = .386, p < .027). Chi-squared Automatic Interaction Detection (CHAID) was used to identify segments of the population most likely and least likely to evacuate when told to do so. Those most likely to evacuate had evacuated due to a previous hurricane. Those least likely to evacuate when told to do so had not evacuated in a previous storm, do not own a generator and are over the age of 65. Information from this study can be used in planning for evacuation response by governmental entities. Available demographic information can be used to determine numbers of persons likely to evacuate before a storm. The results of this study can be used to inform a marketing strategy by government officials to encourage evacuation among those who say they would not evacuate when told to do so. Further research is needed to determine additional characteristics of the populations who say they will and will not evacuate when told to do so.

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Seles, Sheila Murphy. "Audience research for fun and profit : rediscovering the value of television audiences." Thesis, Massachusetts Institute of Technology, 2010. http://hdl.handle.net/1721.1/59574.

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Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Comparative Media Studies, 2010.
This electronic version was submitted by the student author. The certified thesis is available in the Institute Archives and Special Collections.
Cataloged from student submitted PDF version of thesis.
Includes bibliographical references (p. 121-128).
The American television industry is in a moment of transition because of changes brought about by digital distribution and audience fragmentation. This thesis argues that the television industry can no longer adapt to the changing media landscape because structural relationships and business logics forged in previous eras do not allow for meaningful innovation. This project investigates how these relationships evolved and how they can be made more flexible to meet the challenges of digital distribution and digitally networked audiences. Legacy relationships, logics, and measurement methods have prevented the television industry from maximizing the value of increasingly fragmented television audiences. Publishers, advertisers, and measurement companies have historically been able to get around the limitations of their relationships to one another, but they are now faced with increasing competition from digital companies that understand how to make fragmented audiences valuable. This thesis argues that the methodologies and corporate ethos of successful online companies can serve as a model for the television industry, or they can be its undoing. This project also argues that the television ratings system is no longer serving the television industry, the advertising industry, and television audiences. The television industry has the opportunity to develop a system of audience measurement that maintains the residual value of television audiences while accounting for the value of audience expression. To leverage the true value of the television audience, the television industry must reconcile the commodity value of the audience with the cultural value that viewers derive from television programming. This thesis proposes that the cultural value of content should augment the commodity value of the audience. This project concludes that the television industry should reconfigure its economic structure by looking to other digital business, experimenting with new business models online, and actively exploring emergent sites of audience value.
by Sheila Murphy Seles.
S.M.

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Stella, Wong. "Virtual Cheering together : Studies of Audience-Performer Interactions on live-streaming platforms." Thesis, Malmö universitet, Institutionen för konst, kultur och kommunikation (K3), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-43725.

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In the previous two decades, live streaming has become a popular trend in the music industry. From TV and radio broadcast to live streaming on social media, the relationship between audience and performers has been transforming over time. In 2019, due to the sudden spread of Covid-19, the popularity of watching live streaming events reached an unprecedently peak. According to some market studies, this trend will continue even when the pandemic will be over. This research aims to explore how live streaming has changed the interaction between audiences and performers as a consequence of this great event. In order to understand the current music live-streaming culture, an online survey, interviews and field studies were conducted to obtain insights about potential problems and needs in live streaming. Through the project, a new design feature, the “Cheering” function, is suggested as an additional function to the existing live-streaming platforms, to enhance and enrich the interaction between audience and performers.

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Shaw, Haley N. "Exploring the Role of In-Gallery Technology-Based Interactives on Visitor-Object Experience." Kent State University / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=kent1574365068794488.

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Prest, C. B. (Colin B. ). "The institutionalisation of the aged : the importance of visitation, and the role of the specialised visitor." Thesis, Stellenbosch : Stellenbosch University, 2003. http://hdl.handle.net/10019.1/49798.

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Thesis (MA)--Stellenbosch University, 2003
ENGLISH ABSTRACT: Ageing is a fact of life. It often gives rise to unfortunate consequences. Physical infirmities; senile dementia; emotional disturbance. Indeed, the effects of the ageing process can be such as to render a person incapable of performing the ordinary and normal functions of life. In such a case, institutionalisation presents itself as a prospect to enable an aged person to cope with the ordinary day-to-day activities of living. The purpose of institutionalisation is to improve the quality of life of the elderly. In considering the process, a number of important facets need to be borne in mind. Firstly, the process must be seen in relation to the condition of the person being institutionalised. Secondly, the process must be seen as a matter of extraordinary change in the life of the aged person. This implies a detailed explanation and full disclosure of the process envisaged, and, if needs be, appropriate counselling of the person concerned. Thirdly, there must be sympathetic and sensitive assistance given to the aged person in adapting to a new situation. Fourthly, a continuing and intimate interest in, and concern for, the aged person on the part of the family must be accentuated and impressed. This gives rise to the importance of visitation on the part of the family. Its meaning and purpose must be understood. The need for meaningful visitation must be stressed, and the status of a respected member of the family must be emphasised. The aged person must never be cut-off, separated or neglected. Visits must not be a coincidental, haphazard and aimless occurrence. Visitation must always be directed at improving the quality of life of the aged person. The aged person, despite her advanced years and debilitated condition, remains a person with thoughts, feelings, emotions, difficulties and problems. She needs time and attention. The normal or regular pattern of visitation does not, by and large, accomplish these ends. Something more is required. Specialised visitation. This is something different from ordinary, normal, social visitation. It is more intense, more concentrated and more regular. It embodies consistent and continuous contract. It is directed at effectiveness. It is never haphazard or aimless and always has as its objective an improved quality of life for the aged. The specialised visitor and the resident come to know each other well; they come to trust each other, and they come to realise that the object of the visit is more than an exchange of frivolities. Specialised visitation manifests a concern for the aged; it offers them support, stability, certainty and security. This is so because the specialised visitor responds to an inner conviction, an infinite calling, and an earnest urging. It is not a task but a vocation. Many factors contribute to the enhancement of the quality of life of the elderly : three may be mentioned. Institutionalisation, visitation and the role undertaken by the specialised visitor.
AFRIKAANSE OPSOMMING: Veroudering is 'n gegewe feit wat dikwels tot ongelukkige toestande soos fisiese swakhede, seniliteit en emosionele versteuring lei. Die gevolge van veroudering kan inderdaad 'n persoon verhinder om die alledaagse en normale funksies van lewe uit te voer. In sulke gevalle bied institusionalisering die moontlikheid dat 'n bejaarde persoon wel kan handel met die gewone dag-tot-dag aktiwiteite van die lewe. Die doel van institusionalisering is die verbetering van die kwaliteit van lewe van die bejaarde. In die beskouing van hierdie proses moet 'n aantal fasette in aanmerking geneem word. Eerstens, moet die proses in verhouding tot die toestand waarm die persoon wat geïnstitusionaliseeer word verkeer, gesien word. Tweedens, die proses verteenwoordig 'n buitengewone verandering in die lewe van die bejaarde persoon. Om dit te vergemaklik moet 'n gedetaileerde verduideliking en volle openbaarmaking van die proses wat voorlê aan die persoon gegee word en, indien nodig, toepaslike berading aan die persoon verskaf word. Derdens, die persoon moet simpatieke en sensitiewe bystand in die proses van aanpassing tot die nuwe situasie verleen word. Vierdens,die gesin van die persoon moet baie duidelik onder die indruk gebring word van die belang van voortgesette en intieme belangstelling in die persoon deur hulself Hierdie aspek bring die belangrikheid van besoek deur die gesin na vore. Die betekenis en doel van besoek moet deeglik verstaan word. Die behoefte van betekenisvolle besoek moet benadruk word en die status van die persoon as gerespekteerde lid van die gesin beklemtoon word. Die bejaarde mag nooit afgesny, afgesonder of verwaarloos word nie. Besoeke mag nie toevallig, planloos en doelloos geskied nie. Besoeke moet altyd gerig wees op die verbetering van die kwaliteit van die lewe van die bejaarde. Ten spyte van haar gevorderde jare en afgetakelde toestand bly die bejaarde persoon iemand met eie denke, gevoelens, emosies, moeilikhede en probleme. Sy benodig tyd en aandag. Die gewone of gereelde patroon van besoek bereik oor die algemeen nie hierdie doeleindes nie. Iets meer word vereis, naamlik gespesialiseerde besoek. Dit is duidelik verskillend van die gewone, normale sosiale besoek. Dit is meer intensief, meer gekonsentreerd en meer gereeld. Dit beliggaam bestendige en deurlopende kontak. Dit is gerig op doelbereiking. Dit is nooit planloos of doelloos nie en het altyd as oogmerk om die kwaliteit van lewe van die bejaarde te verbeter. Die gespesialiseerde besoeker en die inwoner leer mekaar goed ken sodat hulle mekaar vertrou, en besef dat die oogmerk van die besoeke meer behels as 'n uitruil van beuselagtighede. Gespesialiseerde besoek druk 'n besorgdheid VIT die bejaarde uit. Dit gee aan hulle ondersteuning, stabiliteit, sekerheid en sekuriteit. Dit is so omdat die gespesialiseerde besoeker vanuit 'n innerlike oortuiging, 'n onbegrensde roeping en 'n ernstige lewensdrang optree. Dit is nie 'n taak nie maar 'n roeping. Baie faktore dra by tot die verhoging van die kwaliteit van lewe van bejaardes. Drie hiervan is institusionalisering, besoek en die rol wat die gespesialiseerde besoeker onderneem.

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Bloms, James L. "Rural Midwest community case studies in retail tourism identifying community appeal and satisfying visitor needs /." Online version, 1999. http://www.uwstout.edu/lib/thesis/1999/1999bloms.pdf.

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Sanders, Jennifer Lynn. "Audience development of theatres: a case study of Contemporary American Theatre Company Columbus, OH." The Ohio State University, 1999. http://rave.ohiolink.edu/etdc/view?acc_num=osu1392308090.

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Mayer, Anzia Rae. "Conventionalized Expressions and Audience Perception in Chinese Discourse." The Ohio State University, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=osu1555574961326469.

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Bell, Melissa Hudson. "Audience Engagement in San Francisco's Contemporary Dance Scene| Forging Connections Through Food." Thesis, University of California, Riverside, 2014. http://pqdtopen.proquest.com/#viewpdf?dispub=3630649.

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This dissertation looks at critical interventions made by select San Francisco bay area choreographers and dance programmers interested in altering spectatorial norms for contemporary dance. Those selected have strategically employed food themes and materials in and as performance, simultaneously tapping into existing foodie ideology and redressing concerns about dwindling audiences for live dance performance in the twenty-first century. I argue that such efforts 1) bring to light subsumed race, class, and gender politics embedded in the trend towards "audience engagement," espoused by arts funders and dance makers alike as a necessary intervention for the survival of contemporary dance; and 2) open up discursive and experiential realms of possibility by favoring material, associative exchange, (re)awakening synesthetic sensory-perceptive capacities, inviting spectators to refigure themselves as co-creators in performance, and providing opportunities to reckon with exoticizing desires to enrich one's own culture by consuming another's.

In theoretically grouping these choreographies together I illustrate a spectrum of responses that clarify how food-oriented performance gatherings can operate not only as strategies for altering audience relations, but as sites for alternative knowledge production and fruitful commensal exchange. Such research draws from and intervenes in the overlapping fields of food studies, American studies, and performance and dance studies. This analysis is uniquely positioned amongst other work addressing the interstices between food and performance in its emphasis explicitly on Western concert dance. It also contributes significantly to the archives of an often overlooked San Francisco bay area dance community.

Methodologically I take a dance studies approach, generating choreographic analyses enabled through interviews with choreographers and dance programmers, my own work as witness/participant in the selected events, and archival research into feminist theories of performativity, anthropologies of the senses, contemporary theories of embodiment and select dance and theatre scholarship from the 1800s to the present. Throughout I prioritize the embodied experience of spectatorship, highlighting how contemporary corporeality is shaped by shifting inclusions and exclusions of various peoples and practices, capitalist economic models, the pervasive reach of readily-available digitized media, and both dominant and alternative systems of knowledge production.

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McKenna, Libby. "Audience interpretations of the representation of women in music videos by women artists." [Tampa, Fla] : University of South Florida, 2006. http://purl.fcla.edu/usf/dc/et/SFE0001670.

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Dave, Aashka. "When to start freaking out : audience engagement on social media during disease outbreaks." Thesis, Massachusetts Institute of Technology, 2018. http://hdl.handle.net/1721.1/117902.

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Thesis: S.M. in Comparative Media Studies, Massachusetts Institute of Technology, Department of Comparative Media Studies/Writing, 2018.
Cataloged from PDF version of thesis.
Includes bibliographical references (pages 101-106).
As the media landscape in the United States has shifted and changed, the emphasis placed on digital technologies - particularly with respect to audience engagement - has become increasingly noteworthy. However, when situated against a backdrop of risk communications and sensationalized spectacle, such an emphasis also becomes concerning. This thesis examines the audience engagement considerations and practices of the media industry at present through a discussion of current social media policies and practices, a discussion of the affordances and constraints of social media as they relate to public health communications concerns, and an analysis of the affective implications of the heavy emphasis placed on images used on social media. This breakdown is partnered with a data-oriented exploration of U.S. audience trends and U.S. media coverage of the 2014 Ebola and 2015-2017 Zika outbreaks to underscore the perception gap that U.S. audiences are contending with. In doing so, I use a theoretical framework of sensationalism, gatekeeping, and media figurations to argue that audience engagement is not merely a journalistic, revenue-oriented concern - it is a public health concern too.
by Aashka Dave.
S.M. in Comparative Media Studies

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Scanlan, Jill. "Playing the audience: A reader's production of Between the Acts." CSUSB ScholarWorks, 1986. https://scholarworks.lib.csusb.edu/etd-project/419.

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Grover, Emily R. "Investigating the Influence of Zoo Exhibit Design on Visitor Empathy for Wildlife." The Ohio State University, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=osu1515095282489716.

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Gathigi, George W. "Radio Listening Habits among Rural Audiences: An Ethnographic Study of Kieni West Division in Central Kenya." Ohio University / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1249668973.

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Hill-James, Candeeda Rennie. "Citizen tourist: newspaper travel journalism's responsibility to its audience." Thesis, Queensland University of Technology, 2006. https://eprints.qut.edu.au/16304/1/Candeeda_Hill-James_Thesis.pdf.

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Travel is the stuff of dreams. But its facilitation or impediment is the reality of commerce and governments and their manipulation by marketing and political considerations. This thesis examines how travel journalism can maintain responsibility to a 'private' tourist audience in the 'public' tourism sphere. Travel journalism is not only an under-researched area, but provides an important site to study the role of public interest information for a consumer audience participating in a sometimes culturally and politically dangerous activity. The reporting of travel by mainstream newspapers concentrates on the travel dream, while the tourism industry, described as the largest in the world, receives little scrutiny by society's guardians of democracy. This thesis examines literature from the fields of journalism, sociology and marketing to highlight the private tourist audience desires and the measures that commercial and government travel enterprises employ to reach consumers through public relations influence over journalism entities and practitioners. This study also emphasises the public nature of tourism and the risks it presents to tourists to examine how travel journalism, as a responsible moral practice, should address its audience. A content analysis was conducted on a sample of Australian newspaper travel journalism to provide a description of international travel coverage. More specifically it revealed the characteristics of travel articles that provide public interest information to move the private tourist audience to engage in the public tourism sphere as an active citizenship.

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Hill-James, Candeeda Rennie. "Citizen tourist: newspaper travel journalism's responsibility to its audience." Queensland University of Technology, 2006. http://eprints.qut.edu.au/16304/.

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Travel is the stuff of dreams. But its facilitation or impediment is the reality of commerce and governments and their manipulation by marketing and political considerations. This thesis examines how travel journalism can maintain responsibility to a 'private' tourist audience in the 'public' tourism sphere. Travel journalism is not only an under-researched area, but provides an important site to study the role of public interest information for a consumer audience participating in a sometimes culturally and politically dangerous activity. The reporting of travel by mainstream newspapers concentrates on the travel dream, while the tourism industry, described as the largest in the world, receives little scrutiny by society's guardians of democracy. This thesis examines literature from the fields of journalism, sociology and marketing to highlight the private tourist audience desires and the measures that commercial and government travel enterprises employ to reach consumers through public relations influence over journalism entities and practitioners. This study also emphasises the public nature of tourism and the risks it presents to tourists to examine how travel journalism, as a responsible moral practice, should address its audience. A content analysis was conducted on a sample of Australian newspaper travel journalism to provide a description of international travel coverage. More specifically it revealed the characteristics of travel articles that provide public interest information to move the private tourist audience to engage in the public tourism sphere as an active citizenship.

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Frede, David. "A tale of two zoos : a study in watching people watching animals." University of Sydney, 2007. http://hdl.handle.net/2123/3762.

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Doctor of Philosophy
Zoological gardens, or zoos, keep and display wild animals, mainly for the purposes of education, conservation and biological research. However, it is evident that a significant component of zoos is the vast number of people who visit them, since without the support of visitors, zoos would not be financially viable and would cease to exist. This research investigates the behaviours of these visitors and develops an understanding of their awareness relating to what they see and do while they are in the zoo, along with their motivations for visiting. The study focuses on two major metropolitan zoos in Australia: Adelaide (in South Australia) and Taronga (in Sydney, New South Wales). A brief historical account contextualises changes, raising awareness of the significance of visitors to the livelihood of zoos. More and more zoos are integrating into their management routines different programmes that relate to the care and welfare of the animals. Despite recent growth in scientific attention, which has focused on human-animal relationships, little research has been conducted relating to the human visitor in the zoo. To date, decisions made by administrators have been based upon assumptions of the visitors’ understanding of the work of zoos rather than on actual quantitative findings. This empirical research is significant in that it uses both quantitative and qualitative methods to appraise factual data and information. The data from unobtrusive tracking observations at different exhibits, combined with the results of questionnaire surveys, are used to explore and assess the perceptions of visitors. In developing a demographic profile of the people who visit zoos, this work considers the motivations and the frequency of visitors. Various factors that influence the viewing patterns of visitors are explored to assess the popularity of exhibits, and the perceptions of visitors relating to animals and enclosures are investigated, to assess the diverse levels of satisfaction. Case studies explore the perceptions and understandings of visitors towards the use of enrichment items, the use of signs and labels, and a hypothetical approach to the feeding of carnivores in zoos. The results are important in that they contribute essential knowledge that describes the perceptions of a wide range of people who visit zoos, along with their expectations, since it is crucial for these institutions to maintain their popularity with the public.

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Brewster, Shelby Elizabeth. "Resisting the Body Invasion: Critical Art Ensemble, Tactical Media, and the Audience." The Ohio State University, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=osu1437149634.

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Gilboy, Jemma Diane. "Craptacular science and the worst audience ever : memetic proliferation and fan participation in The Simpsons." Thesis, University of Hull, 2016. http://hydra.hull.ac.uk/resources/hull:13741.

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The objective of this thesis is to establish meme theory as an analytical paradigm within the fields of screen and fan studies. Meme theory is an emerging framework founded upon the broad concept of a “meme”, a unit of culture that, if successful, proliferates among a given group of people. Created as a cultural analogue to genetics, memetics has developed into a cultural theory and, as the concept of memes is increasingly applied to online behaviours and activities, its relevance to the area of media studies materialises. The landscapes of media production and spectatorship are in constant fluctuation in response to rapid technological progress. The internet provides global citizens with unprecedented access to media texts (and their producers), information, and other individuals and collectives who share similar knowledge and interests. The unprecedented speed with (and extent to) which information and media content spread among individuals and communities warrants the consideration of a modern analytical paradigm that can accommodate and keep up with developments. Meme theory fills this gap as it is compatible with existing frameworks and offers researchers a new perspective on the factors driving the popularity and spread (or lack of popular engagement with) a given media text and its audience. Following overviews of meme theory and fan studies, this thesis synthesises methods from both fields to analyse one of this generation’s most notable televisual fan-texts, The Simpsons, and its fandom. The memetic analysis thereof, integrated with the works of fan theorists including John Fiske and Henry Jenkins, reveals the implications of the fan-text’s memetic content in the economic, cultural and social capital interests of its creators, distributors, and fans. The revelations credited to the memetic aspect of the analysis support the conjecture that it is a suitable analytical framework for the fields of fan and screen studies.

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Farr, Eric. "The narrative and discursive references to children and audience duality in The Gospel of Mark." Thesis, McGill University, 2011. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=104687.

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The present thesis examines the rhetorical interaction of the narrative (5.21-43; 7.24-30; 9.14-29) and discursive (9.33-37; 10.13-16) instances of child language in Mark, and analyzes how and to what effect Markan child language is figured rhetorically to address distinctly the elite and non-elite tiers of the Gospel's double audience, according to Henderson's dual audience theory. It argues that the narrative child healings construct an inscribed conception of the child and the parent-child relationship that exerts a controlling influence over the reading/hearing experience of the more explicitly argumentative child discourses. This approach seeks to clarify Mark's persuasive project of advancing, on the one hand, a self-sacrificial form of community leadership addressed to proto-Christian elites, and, on the other, an intimate form of personal devotion to Christ, addressed to non-elites. In doing so, I hope to contribute to the growing discussions concerning the nature and understanding of children and childhood in the ancient world and in early Christianity, the make-up of the Markan audience, and the power dynamics and differentials of the proto-Christian community projected by the Gospel.
La présente thèse examine la rhétorique qui sous-tend les cas narratifs (de 5,21 à 43; de 7,24 à 30; de 9,14 à 29) et discursifs (9,33 à 37; de 10,13 à 16) dans la langue de Marc portant sur les enfants, et analyse comment et dans quelle mesure la langue Marcan relative aux enfants est présentée comme rhétorique pour s'adresser clairement aux niveaux élites et non-élites de la double audience à laquelle s'adresse l'Évangile, en se fondant sur la théorie développée par Henderson. La thèse soutient que les récits de guérisons d'enfants favorisent la construction d'une conception inscrite de l'enfant et de la relation parent-enfant, et que cette conception exerce une influence déterminante sur la lecture / l'audition des discours formellement argumentatifs. Cette approche cherche à clarifier le projet persuasif de Marc visant à promouvoir, d'une part, une forme de leadership communautaire fondé sur le sacrifice de soi qui cible les élites proto-chrétiennes, et d'une autre part, une forme intime de dévotion personnelle au Christ s'adressant aux non-élites. J'espère, de cette façon, contribuer au débat d'idées croissant sur la nature et la compréhension des enfants et de l'enfance dans le monde ancien et à l'aube du christianisme, sur la formation de l'audience Marcan, puis sur les dynamiques du pouvoir et des clivages au sein de la communauté proto-chrétienne projetée par l'Évangile.

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Li, Xiaochang S. M. Massachusetts Institute of Technology. "Dis/locating audience : transnational media flows and the online circulation of East Asian television drama." Thesis, Massachusetts Institute of Technology, 2009. http://hdl.handle.net/1721.1/59732.

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Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Comparative Media Studies, 2009.
"September 2009." Cataloged from PDF version of thesis.
Includes bibliographical references (p. 121-126).
It is commonly accepted that media and communication technologies play pivotal roles in the complex processes of what is broadly termed "globalization." The increasing speed, volume, and scale of transnational circulation has been one of the most dramatic development in the media landscape, creating what Appadurai has dubbed global "mediascapes" that are reshaping the way we understand cultural formation. While the rise of massive global commercial media enterprises leads to renewed discussion of the dominance of the "West" upon the "Rest," the increasing portability, transmitability, and reproducibility of media has helped to generate a grassroots globalization of migrant populations who circulate and engage with media from the "homeland," creating deterritorialized social imaginaries that transcend national boundaries. In examining the flourishing online fandom around the circulation of East Asian television drama, however, the established models of transnational media audiences prove insufficient. With the emergence of internet technologies, these mediascapes have now become networked, increasing the visibility and complexity of transnational media flows and the audiences around them. No longer are we seeing transnational media flows through only commercial markets or diasporic audiences seeking to connect with a virtual "home." In the online circulation of East Asian television dramas, fans with a broad range of cultural, ethnic, and national backgrounds are consciously working to shape audience engagement with these transnational television texts through fansubbing, content aggregation and curation, and the production of vast reservoirs of information, discourse, and meta-data that is constantly being expanded. More importantly, they are doing so publicly, collaboratively, and outside the domain of commercial television markets. enabling individuals to participate in the selection, (re)production, and circulation of texts and images that shape the very social imaginaries they inhabit. This work draws on insights from work on globalization, diasporic media use, fan and audience studies, and new media and employs various ethnographic, textual, and theoretical strategies and stances in an effort to illuminate key dimensions of these collaborative grassroutes of transnational media. What manner of cultural encounters are taking place within the interplay between diasporic conditions and fan practices? How do the circulation and consumption practices afforded by new media technologies inform, and can in turn be informed by, the conditions of global media audienceship? From there we may begin to remap some of complex social, technological, and textual entanglements of cultural negotiation in an increasingly global media age.
by Xiaochang Li.
S.M.

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Blackwell, Dean. "Community and visitor benefits associated with the Otago Central Rail Trail, New Zealand." Lincoln University, 2002. http://hdl.handle.net/10182/1027.

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Outdoor recreation and heritage resources have the potential to provide a wide range of benefits to individuals, groups of individuals and the economy. An increased knowledge of these benefits can give recreation managers and planners a better understanding of how their actions and decisions regarding a resource may impact upon the visitors and communities that they serve. Placed within a climate of increasing public sector accountability, this information might also prove useful in justifying the allocation of scarce resources to recreation and heritage preservation. Justifying the value that recreation adds to society is an issue recognised by Benefits Based Management (BBM), a recreation management and planning framework that seeks to identify and target the positive outcomes realised by individuals, groups, local businesses and communities that result from participation in recreation and leisure. To date, recreation planners and managers have not been presented with a BBM research effort that seeks to describe and understand the visitor and community benefits associated with a rail to trail conversion. This study aimed to identify and describe benefits gained by visitors and neighbouring communities, with specific reference to the Otago Central Rail Trail (OCRT), Central Otago, New Zealand. Information was gathered from seventy-seven semi-structured interviews with visiting users of the OCRT, residents of neighbouring communities and trail managers. The results of the study indicated that community stakeholders reported benefits such as local economic development linked to visitor expenditure, heightened sense of community identity and solidarity and social contact with people from outside the local area. An additional finding was that the perceived benefits of the OCRT have reportedly had a positive influence on local people's attitudes towards the rail trail. Visitor interviews revealed that personal and social well-being benefits such as physical activity, aesthetic appreciation, sense of achievement, psychological refreshment, family togetherness and social interaction with friends and local people were outcomes of an OCRT visit. Reported visitor benefits were further linked to physical fitness and health, enhanced mood and positive mental state, leading a balanced lifestyle and stronger relationships within families and between friends. Visitors also perceived that an OCRT visit had forged a greater knowledge and awareness of railway heritage through gaining insight into railway and Central Otago history and appreciation of the engineering skills and craftsmanship associated with 19th century railway construction. Following the benefit chain of causality (Driver, 1994; Driver & Bruns, 1999; McIntosh, 1999), interview responses were linked to potential community and visitor benefits that could be realised off-site such as enhanced quality of life, community satisfaction and a greater connection with and appreciation of New Zealand's historic and cultural heritage.

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Smith, Lauren. "The Politics of the Visitor Experience: Remembering Slavery at Museums and Plantations." Ohio University Art and Sciences Honors Theses / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=ouashonors1587733890900649.

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Christie, Christine. "Relevance theory and the analysis of audience response : a pragmatic approach to media studies." Thesis, University of Strathclyde, 1993. http://oleg.lib.strath.ac.uk:80/R/?func=dbin-jump-full&object_id=21226.

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This thesis focusses on variability in audience interpretation of a television programme, and aims to problematise and investigate the reception of broadcast communication by applying the pragmatic theory of relevance (Sperber and Wilson 1966) to an empirical study of audience response. This aim is achieved using the following method: In Chapter Two I consider the scope of pragmatic theories of inferencing and conclude that relevance theory offers the only account which can both accommodate and provide the basis for an explanation of variation in interpretation. I also assert that for relevance theory to be able to show why an audience interprets a text in a specific way the cultural background of that audience has to be considered. In Chapter Three I show how existing studies of audience response which adopt a critical cultural studies approach require a more sophisticated model of communication than they currently assume if they are to realise their aim of relating audience respo nse to socio-political structures. My contention is that the inferential model proposed by Sperber and Wilson can provide such an account. Chapters Four and Five describe, and report the results of, an empirical study I carry out based on a methodology premised on relevance theory. The study consists of two separate interviews with audiences who have distinct cultural backgrounds in each of which I show a video recording of a television programme and then question the interviewees on their understanding of the text of the programme. In Chapters Six and Seven I discuss the results of the study in relation to relevance theory and media studies. The results of my study indicate that a methodology based on relevance theory can make explicit, and show the significance of, processes involved in audience interpretation of a media text which have not previously been open to analysis. Building on Sperber and Wilson's claim (1986: 15) that the context of an utterance is a psychological construct, and is a sub-set of the set of assumptions available to the hearer of a given utterance, the results make explicit (a) relevant aspects of the encyclopaedic knowledge of two distinct audiences; (b) the contexts these audiences produce in response to a television text; (c) how these contexts are related to the audience's encyclopaedic knowledge; (d) how these contexts affect the disambiguation and enrichment of information linguistically encoded in the text (e) 'The contextual implications, or interpretations, -the audience draw from a synthesis of the information encoded in text and the contexts the audiences apply. My findings are particularly pertinent for the critical cultural approach to audience studies as they indicate how it is possible to make explicit the relationship between response and cultural background by showing how the existing knowledge of an audience affects interpretation and indicating moreover how this knowledge can be related to social determinants. The results of my study also contribute to pragmatic theory in that they show how relevance theory can be used to explain why interpretation may vary.

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Miller, Emma. "British television coverage of the global South : case studies in content and audience reception." Thesis, University of Glasgow, 2003. http://theses.gla.ac.uk/6867/.

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The starting point of this thesis is that British television coverage of the developing world is increasingly limited, both in terms of quantity and the lack of background information. There tends to be very little coverage of developing countries, and what there is doesn't explain them very well. This thesis aims to use this starting point as a basis for exploring ways in which television coverage might be improved in order to develop public knowledge and enable audiences to place issues affecting developing countries in a wider context of globalisation. Television is the focus of this research because it remains the key source of news information in Britain. A key aim is to assess how far the neo-liberal ideology that supports globalisation is replicated in television reporting of the South. The other side of this assessment is the availability of alternative views and explanations. The analysis will examine these questions empirically. The empirical work undertaken for this research involved a detailed examination of television coverage of the global South, and of audience responses to it. One of the aims here is to identify the contextual information that helps make sense of such world affairs. To do this, the thesis is divided into three parts. Part One will discuss the context of capitalist globalisation, including economic, political and cultural aspects. The second part of this thesis examines how television covers the majority world and how it explains events and their relation to globalisation. Part Three consists of the audience reception component of this research.

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Zullo, Valentino L. "The Comic(s) Shakespeare: Kill Shakespeare and Audience Experience in Adaptation Studies." Bowling Green State University / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1363444777.

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Odett, Kristy J. "How to modify and implement art museum interactive strategies| Facilitating a meaningful experience for the adult visitor." Thesis, California State University, Long Beach, 2017. http://pqdtopen.proquest.com/#viewpdf?dispub=10239726.

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The growing diversity of museum visitors has shifted art museums? educational goals towards developing new ways for visitors to create meaningful experiences. Currently, the predominant method of instruction for adults relies on the lecture based format. The argument made in this study suggests that the interactive strategies used for children could be equally beneficial if applied to adults, provided these activities are designed specifically for adults. Based on the research, when interactive activities are made available to adults it is usually done through a ?multi-generational? approach, inherently geared for adults accompanying children. To address this concern, the study surveyed the educational departments and programs of eight museums in Southern California. The results explore current educational trends and conclude with suggestions how museums can begin modifying and implementing interactive strategies for the adult visitor.

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Arvidsson, Caroline. "Development of audience design in adolescents' reference production." Thesis, Stockholms universitet, Institutionen för lingvistik, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-193908.

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Compared to adults, children are less effective at designing their utterances to suit the informational needs of their audience. This listener-catering behaviour, known as audience design, has been hypothesized to rely on domain general cognitive mechanisms, such as working memory and cognitive flexibility. Considering that adolescence is an important period of sociocognitive growth, research on the development of audience design beyond childhood is surprisingly scant. The aim of this study was to trace the development of audience design in early and middle adolescence, and test its reliance on cognitive control function. Participants (11–12 and 15–16 years) performed two tasks assessing (1) the ability to adjust referential expressions to inferred knowledge of hearers and (2) cognitive control function. The findings suggest that the ability to take into account the informational needs of listeners during utterance formation develops considerably between early and middle adolescence. Although performance on both tasks was higher in the middle adolescent group, the study provides no evidence for a reliance of the measured audience design behaviour on cognitive control function. Future research should aim to determine whether the development of audience design in adolescence is facilitated by an increased efficacy of knowledge state attribution processes.
Förmågan att anpassa sina yttranden efter samtalspartnerns behov är mindre utvecklad hos barn än hos vuxna. Beteendet att ackommodera lyssnaren vid yttrandeformulering benämns ofta som mottargaranpassning. Mottagaranpassning i konversation har föreslagits vara avhängig exekutiva funktioner, såsom arbetsminne och kognitiv flexibilitet. Med tanke på att ungdomsåren är en viktig period för social och kognitiv mognad har anmärkningsvärt lite forskning genomförts på utvecklingen av mottagaranpassning under ungdomsåren. Målet med studien var att undersöka utvecklingen av mottagaranpassning i ungdomsåren och testa dess eventuella avhängighet av exekutiva funktioner. Deltagare (11–12 och 15–16 år) genomförde två tester som mätte (1) förmågan att anpassa referentiella yttranden till lyssnares förmodade omvärldskunskap och (2) exekutiva funktioner. Resultaten indikerar att förmågan att anpassa sina yttranden efter lyssnares förmodade omvärldskunskap utvecklas betydligt under ungdomsåren. Trots att den äldre åldersgruppen presterade bättre på testet som mätte exekutiva funktioner, predicerade inte exekutiva funktioner förmågan att mottagaranpassa referentiella yttranden. Framtida studier bör undersöka huruvida förmågan att tillskriva kunskapstillstånd till andra effektiviseras under ungdomsåren, och således främjar utvecklingen av mottagaranpassning.

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McKenna, Susan E. "Seeing Lesbian Queerly: Visibility, Community, and Audience in 1980s Northampton, Massachusetts." Amherst, Mass. : University of Massachusetts Amherst, 2009. http://scholarworks.umass.edu/open_access_dissertations/102/.

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46

McMonagle, Susannah Kimberly. "Advertising Producers' Localization of Global Brands: Glocalization, Storytelling, and Audience Construction." Diss., Temple University Libraries, 2016. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/414827.

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Media & Communication
Ph.D.
The purpose of this dissertation is to 1) critically explore how contemporary advertisers are operating within a glocal framework to diffuse product information and branding to diverse, distant consumers; and 2) to assess the implications of these processes for consumer-audiences. This project explores what approaches global advertising producers utilize to distribute product information and branding to local audiences, how these processes then impact and shape the creation and diffusion advertising campaigns, and lastly, how do those processes impact the way advertisers imagine and target their audiences. The findings of this study shed light on how advertising producers imagine their work, their role within that work, and the audiences who consume their products. This project uncovers how the processes of global information diffusion impact partnerships between “headquarters” and local offices, the way in which messages are adapted and localized for various audiences, how these messages are extolled around the world, and conversely, what messages, stories, or cultural values might be minimized or lost as a result of this current environment. This project draws upon in-depth interviews with advertising professionals and other global stakeholders, as well as on industry trade reports, press articles, and academic research. Interviews were conducted with global stakeholders at Airbnb, Campbell Soup, and Under Armour. In addition to conducting in-depth interviews as a methodological approach, this dissertation engages with a case study logic as a way of understanding the context within which global advertisers localize global brands. Furthermore, employing a multiple-case study approach allowed me to compare and contrast processes and implications between and amongst this trio of brands and various global producers, balancing the intricacies of a single organization with larger themes and trends in industrial production. Themes related to the glocal framework emerged that spoke to the complex processes that global producers must navigate in order to do work on a global scale. These themes, the Global Mindset, which considers how producers conceptualize their role and their work; the Global Story, which explores how producers tell global stories to their consumers (and to themselves); and the Global Consumer, which illuminates the undercarriage of the delicate relationship between producers and consumers; have significant implications because understanding global production processes helps to explain under what context campaigns were conceptualized, how decisions were made, and why certain campaigns are more culturally relevant to local audiences. Beyond this, these findings shed light on the nuances of global brand diffusion pointing to larger trends in glocal advertising, and more broadly, the future of advertising on a global scale.
Temple University--Theses

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Aspinen, Maria. "Making Mundane Magical - Analyzing Vlogger-Audience Interaction in YouTube." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23178.

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In the past decades a lot of research has been dedicated to widening the understanding of different media audiences, as well as to determining the motivations behind both, creation of user-generated content (UGC) as well as audience behavior. This thesis seeks to broaden this knowledge by studying vloggers and their interaction with their audiences. Instead of asking the audience members: In what ways are the vloggers an influence on you, this thesis asks: “Can the audience be a source of inspiration and influence for vloggers? The thesis aims also at recognizing typicality’s in vloggers audio-visual content as well as strategical approaches for audience engagement. Approach in order to find answers to the set questions is critical yet humanistic. Empirical research is divided in two parts, of which the first is done by qualitative content analysis and the second part by semi-structured interviews. The aim of this multimethod approach is to get a broad yet deep view on this commercial, and contemporary storytelling form. Appadurai’s five scape- theory is used as the theoretical framework, and the research findings as well as conclusions are also viewed through other recent studies from media and communications field.

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Stubbs, Mark. "Dealing with complex issues : Networking, creative dialogue and a sense of audience in environmental management." Thesis, Cranfield University, 1998. http://hdl.handle.net/1826/3860.

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In recent years organisational decision-makers have been portrayed within the'Media,, and academic literature, as struggling to deal with complex, transboundary issues. Such issues typically involve interactions between social and natural processes which produce effects distant in time and space from their recognised cause, with pertinent processes transcending the boundaries of interest and authority associated with any single organisation. In these situations, debate about the significance of phenomena, and about who should respond, is often intense with consensus apparently limited to the belief that not enough is known. Using the arena of environmental management as its central example, this thesis argues that those who consider themselves part of the process of dealing with such complexity should seek to be guided by an acute `sense of audience'. This call for reflexivity - continually modifying one's behaviour in response to an emerging appreciation of how others interpret a dynamic situation in which one is actively engaged - is demonstrated in both the content and structure of the research presented in support of the thesis. Through an adaptive research process characterised by continual movement between the field and relevant literatures, the `sense of audience' thesis is joined by emergent concepts of `networking' and `creative dialogue'. These provide practical guidance on how pertinent perspectives can be brought together to discern desirable and feasible interventions on complex issues. Grounded in insights gained through participative research with organisational actors attempting to develop integrated approaches to environmental management in a range of settings, these emergent concepts are interwoven with aspects of the contexts that inspired them, to produce a `constituitive process theory' of the formation of `adaptive response networks'. This theory shows how networks can form across organisations when diverse stakeholders are encouraged to share their concerns, data and expertise about complex, transboundary issues.

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Edmonds, Kristin Margaret. "Mouth with Myriad Subtleties: Race, Gender, Audience, and Authorship in Charles W Chesnutt's "The Conjure Woman"." W&M ScholarWorks, 1996. https://scholarworks.wm.edu/etd/1539626021.

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Sharp, Laura L. "AUDIENCE RESPONSE TO THE NATURE/SOCIETY BINARY IN KUROSAWA’S DERSU UZALA: AN OBSERVATIONAL ONLINE ETHNOGRAPHY." UKnowledge, 2013. http://uknowledge.uky.edu/geography_etds/8.

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Geographers researching cinema have predominantly been interested in how geographic meaning is constructed and negotiated within film, but have been less productive in accounting for how these constructs are received by viewers. Using the method of observational online ethnography, I therefore investigate how fans in online reviews have interpreted the nature/society binary in the film Dersu Uzala. Working from a social constructionist view of nature I begin by deconstructing the binary as it appears in Dersu Uzala before proceeding to illustrate the way this constitutive absence is made up for by the visuality of the film’s landscapes and techniques of geographic realism. Turning to the fan reviews I find that, rather than challenge the historical and constructed division between nature and society, many fans accept the binary as inevitable and consistent with their ideas about contemporary reality. More than passive consumption however, this concurrence is actively rearticulated in the ways that the fans incorporate the binary into their own lives and in the new discursive practices of the internet. In so doing I make headway into the exploration of audience analysis by geographers and continue to advance geography’s foray into cultures of the internet.

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Dissertations / Theses on the topic 'Visitor and audience studies'

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