To see the other types of publications on this topic, follow the link: TRADITIONAL AND DIGITAL MEDIA.
Journal articles on the topic 'TRADITIONAL AND DIGITAL MEDIA'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the top 50 journal articles for your research on the topic 'TRADITIONAL AND DIGITAL MEDIA.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Browse journal articles on a wide variety of disciplines and organise your bibliography correctly.
1
Gantz, Walter, and Nicky Lewis. "Sports on Traditional and Newer Digital Media." Television & New Media 15, no. 8 (April 8, 2014): 760–68. http://dx.doi.org/10.1177/1527476414529463.
Full text
2
Rozehnal, Aleš. "Digital Media Ethics." Law, Identity and Values 2, no. 1 (2022): 161–73. http://dx.doi.org/10.55073/2022.1.161-173.
Full textAbstract:
This paper provides an understanding of immediate and interactive standards of media ethics that should be applied to digital media. Digital media are partly based on amateur journalism, and most principles of media ethics were developed over the last century. The question then is whether it is possible to create media ethics whose standards apply to social and traditional media platforms or whether we will have different standards for different media platforms.
3
Chung, Yessica C. Y., Hung-Hao Chang, and Yukinobu Kitamura. "Digital and traditional media advertising and business performance of agribusiness firms – Empirical evidence in Japan." Agricultural Economics (Zemědělská ekonomika) 67, No. 2 (February 25, 2021): 51–59. http://dx.doi.org/10.17221/393/2020-agricecon.
Full textAbstract:
Can digital media advertising strategies benefit agribusiness farms? This study addresses this issue by investigating the extent to which digital and traditional media advertising strategies affect agribusiness performance and the underlying factors associated with agribusiness farms' adoption decisions. We estimate a non-linear simultaneous equation system and use a population-based survey data of agricultural processing farms in Japan. We find that female and younger farm operators', as well as incorporated agribusiness farms, are more likely to adopt digital media advertising. The sales value of digital media advertising users is higher by 51% than that of non-users. Moreover, the effect of digital advertising is not equally distributed among farms. Family farms and farms located in rural areas benefit more from the adoption of digital media advertising.
4
Olsson, Eva-Karin. "Media Crisis Management in Traditional and Digital Newsrooms." Convergence: The International Journal of Research into New Media Technologies 15, no. 4 (October 30, 2009): 446–61. http://dx.doi.org/10.1177/1354856509342780.
Full text
5
ILYICHEVA, MARIA. "NEW MEDIA IN THE DIGITAL REALITY." Sociopolitical Sciences 11, no. 1 (February 28, 2021): 19–26. http://dx.doi.org/10.33693/2223-0092-2021-11-1-19-26.
Full textAbstract:
The article examines the problem of the dependence of the articulation of civil society interests and their satisfaction on the quality of non-state media, their development, the degree of independence. Now that something has caught on electronic information and communication technologies (ICT), traditional media began to seek for their niche in the digital reality, and now almost all of them have analogues in the latter. At the same time, the digital reality itself has led to the emergence of new media and communication channels, which have become to a certain extent competitors for traditional media. The emergence of digital ICT has led not only to a change in the technologic aspect of the media functioning, but also to their content changes (the emergence of new forms, styles of material presentation, for example, infotainment, etc.). The goal of the research is to uncover by means of politological analysis the prerequisites for the formation, forms and role of new media, their correlation with traditional media, as well as to uncover trends in the development of new media and traditional media in the digital reality. The results achieved: 1. The prerequisites for the formation, forms and role of new media (including in influencing on civil society) in the digital reality are uncovered. 2. The correlation of new media with traditional media is determined from the legal viewpoint, as well as from the point of view of theoretic understanding. 3. Public-opinion polls showing a fairly high level of trust and positive assessment of the role of the media in the modern life of society are analyzed. 4. The results of ratings indicating the great potential of traditional media in the Network are analyzed. 5. The advantages and risks of using the Network for traditional media and new media are determined. 6. Changes and trends in the development of new media and traditional media in the digital reality are identified.
6
Mohammad Alzub, Ahmad. "Navigating the Disruption of Digital and Conventional Media in Changing Media Consumption Landscape in Digital Era." Journal of Engineering, Technology, and Applied Science (JETAS) 5, no. 1 (April 27, 2023): 38–48. http://dx.doi.org/10.36079/lamintang.jetas-0501.517.
Full textAbstract:
The landscape of media consumption has undergone a significant transformation as a direct result of the proliferation of digital media in our century. This research study investigates the impact that digital media has had on traditional media formats, such as print, broadcast, and advertising. Specifically, the author investigates how the proliferation of digital platforms has had an effect on traditional media formats. This article examines the numerous ways in which digital media has disrupted traditional media by doing a thorough assessment of the available literature and conducting an analysis of the various ways in which digital media has changed consumer behaviour, business models, content generation, and distribution. Additionally, this article explores the difficulties and possibilities that traditional media confront in this age of digital technology and offers suggestions for how scholars and practitioners in the field of media might adapt to and succeed in this shifting environment.
7
Wijfjes, Huub. "Digital Humanities and Media History." TMG Journal for Media History 20, no. 1 (June 26, 2017): 4. http://dx.doi.org/10.18146/2213-7653.2017.277.
Full textAbstract:
Digital humanities is an important challenge for more traditional humanities disciplines to take on, but advanced digital methods for analysis are not often used to answer concrete research questions in these disciplines. This article makes use of extensive digital collections of historical newspapers to discuss the promising, yet challenging relationship between digital humanities and historical research. The search for long-term patterns in digital historical research appropriately positions itself within previous approaches to historical research, but the digitization of sources presents many practical and theoretical questions and obstacles. For this reason, any digital source used in historical research should be critically reviewed beforehand. Digital newspaper research raises new issues and presents new possibilities to better answer traditional questions.
8
UYSAL, Dudu. "DIGITAL TURN OF MATERIAL OBJECTS IN THE TEXTUAL WORKS OF DIGITAL HERMENEUTIC." SOCIAL SCIENCE DEVELOPMENT JOURNAL 7, no. 30 (March 15, 2022): 331–42. http://dx.doi.org/10.31567/ssd.605.
Full textAbstract:
Since the beginning of the 21st century, the digital turn of new media such as computers and the Internet has significantly impacted the traditional humanities and hermeneutics. When the traditional humanities are updated as the digital humanities, the traditional hermeneutics are also updated as digital. Disciplines such as literary studies and philology turn into digital literary studies and computer philology. Digital texts also replace printed ones because the literary and philological information obtained from digital textual works has a significant function as an essential competence of digital interpretation. At this point, the material objects of the printed textual works appear as immaterial objects of the digital media. The material and non-material impacts of the print media and the digital media on the textual works of digital interpretation in digital literary studies and computer philology are dealt with as the central topic of this work. Finally, answers are searched for these questions: Are the methods of traditional interpretation directly incorporated into the practices of digital hermeneutics? Or are the forms of digital interpretation determined independently of the methods of traditional hermeneutics according to the properties of digital media?
9
Li, Hongni. "Visual Communication Design of Digital Media in Digital Advertising." Journal of Contemporary Educational Research 5, no. 7 (July 29, 2021): 36–39. http://dx.doi.org/10.26689/jcer.v5i7.2312.
Full textAbstract:
With the continuous development of modern science and technology, great changes have taken place in the advertising media industry where the traditional form of advertising has gradually changed into digital ones. Compared with the traditional advertising, digital advertising has more flexibility and has a variety of forms in its advertising creation according to product itself. In addition, visual communication design plays a critical role where it is an important way to improve digital advertising. Therefore, it is necessary to optimize visual communication design in order to improve the quality of digital advertising. In this way, this article carries out an in-depth research and analysis on the visual communication design of digital media in digital advertising and put forward some reasonable suggestions and measures, aiming to further promote the development of China’s advertising media industry.
10
Mohammad Alzubi, Ahmad. "Impact of New Digital Media on Conventional Media and Visual Communication in Jordan." Journal of Engineering, Technology, and Applied Science 4, no. 3 (December 23, 2022): 105–13. http://dx.doi.org/10.36079/lamintang.jetas-0403.383.
Full textAbstract:
The purpose of the present research was to assess the impact of new digital media on conventional media and visual communication has been significant. Digital media has transformed how information is created, distributed, and consumed, and has profoundly affected traditional forms of media such as print newspapers, magazines, and television. One of the main ways that new digital media has affected traditional media is through the emergence of online platforms and social media. These platforms have allowed individuals and organizations to publish and share content with a global audience, often bypassing traditional gatekeepers such as editors and broadcasters. This has led to the democratization of media, as anyone with an internet connection can now potentially reach a large audience. Digital media has also led to the rise of new forms of visual communication, such as digital graphics, video, and animation. These forms of media allow for more interactive and immersive experiences and have become increasingly popular with audiences. In addition, digital media has also had an impact on the business models of traditional media organizations. Many have struggled to adapt to the shift towards digital advertising and subscriptions, leading to a decline in revenues and layoffs in some cases. It may be the case that the impact of new digital media on conventional media and visual communication has been significant and wide-reaching and will likely continue to shape the media landscape for years to come.
11
KÖKSAL, FATMA NAZLI, and ENGİN ALUÇ. "POSTER AS AN EVOLVING MEDIA FROM TRADITIONAL TO DIGITAL." TURKISH ONLINE JOURNAL OF DESIGN ART AND COMMUNICATION 12, no. 3 (July 1, 2022): 666–81. http://dx.doi.org/10.7456/11203100/008.
Full textAbstract:
The adoption of technologically encouraged art and design innovations, has in turn carried the poster, which bears the traces of art and design, from the boundaries of a two-dimensional material form, and transformed it. Emerging from analog interaction, the poster, an important product of the graphic design field, has now become a digital interaction medium. The integration of dynamic elements into the poster, such as sound and motion in addition to image, has made it possible to appeal to multiple senses. Digital posters, which adopt the basic principles of traditional poster designs, have begun to appear before users (audience) across different mediums and environments, thus increasing the effective level. The application of technologies such as art reality and augmented reality within the poster design process, has established the poster as a field of study integrated with different disciplines. As a result, the digital, moving, and interactive posters that have been presented by designers, have not only evolved the dimensions of the poster as media, but have also put forth a multidisciplinary field of research and scrutiny. This study aims to reveal the posters transformation from the traditional to digital via the use of new communication technologies, through the relevant written fields. Within the scope of the study, the transformation of the poster from traditional to digital was examined via related studies and various poster examples. Although it seems that the principles of traditional poster design have not changed, the diversity caused by new communication technologies has made the poster a medium where interactive applications are used on digital screens.
12
Poshka, Agim. "Digital Culture and Social Media versus the Traditional Education." Journal of Education Culture and Society 5, no. 1 (January 7, 2020): 201–5. http://dx.doi.org/10.15503/jecs20141.201.205.
Full textAbstract:
This article aims to refl ect on the increasing momentum that social media have in the everyday life our students and to investigate the uniqueness that this media offers to the process of education. The study investigates the benefi ts that Facebook and Twitter have as the leading technologically mediated spaces and its application to the learning habitat of the learner in the public pedagogy. The article refl ects on the opportunities that social media offers in order to avoid the self-created intellectual chamber by allowing educators to share and challenge ideas and concepts through the so called non-traditional “great spare time revolution”.
13
Bakulev, Gennady P. "Cinematic media in digital culture." Journal of Flm Arts and Film Studies 11, no. 1 (March 15, 2019): 8–14. http://dx.doi.org/10.17816/vgik1118-14.
Full textAbstract:
Periods of important technological changes greatly influence film theory, as new films usually raise the key question: what is actually a film? This problem has been discussed by film theorists over many decades.
Todays film industry, in which digital technology is being successfully integrated in the traditional narrative media and combined with the established visual paradigms, clearly demonstrates how classical artistic approaches can go along with new technical developments.
Contemporary documentary cinema is a vivid example of the ways in which digital technology can expand and deepen the area of cinematic media. Basing themselves mostly on traditional formats, media makers create products which could be rightfully considered as new genres.
By restructuring cinemas borders film scholars widen the scope of their studies. One of the ideas attracting their attention is that of expanded cinema. This concept, suggested by Gene Youngblood, is usually related to experimental media, in which the perceptive context is the key aspect of artistic creativity.
The principal task of film researchers has been to follow the continually changing horizons of cinema in the context of film history. New schemes of development often create new problems which can be solved only by means of new critical tools.
14
Ökmen, Yunus Emre. "New Media Narratives and Visualization as an Alternative to Traditional Media: Youtuber Barış Özcan Sample." International Visual Culture Review 1 (February 6, 2019): 17–22. http://dx.doi.org/10.37467/gka-visualrev.v1.1751.
Full textAbstract:
The traditional storytelling has begun to disappear, as the modern culture seizes every aspect of life (Ramsden and Hollingsworth, 2017: 14). The narrators began to take the place of digital media such as photography, cinema, television and internet. At the same time, basic cultural periods in communication can be handled in five different ways. These; Oral culture, written culture, printed culture, electric and electronic culture were finally added to these cultures or periods Digital culture, different media tools were introduced in the forms of communication between people and people (Baldini, 2000: 6). The traditional storytelling that started in the oral culture period has been moved to a different dimension with the applications on the web during the digital culture period. Thus, storytelling has experienced many changes and transformations in structural and content. When the digital culture era and the "Imagery Age" were considered, narrators tried to convey how they were changing through storytelling, exploration, new forms of communication and use of new media tools. In particular, the work of Guy Debord's "Show Society" has been utilized. This study was carried out by the scanning model of qualitative research methods. Since the phenomenon "Barış Özcan" was studied as a Youtuber, it was realized by using Case Study Model (Karasar, 2014: 77-86). Rogers “Diffusion of Innovation Theory" has become the most theoretical basis for his work. At the end of the study, it has been determined that there are structural and content differences between traditional media tools and traditional narrative style, digital media tools and digital narration style. With this changing and transforming narrative, the position of narrator and listener has been changed in many ways. The concept of time and space has been specifically addressed in this study. Traditional and digital narratives have changed in terms of time and space.
15
Chen, Xu. "Reflections on TV media integration." International Journal of Business and Management 1, no. 1 (May 28, 2022): 1. http://dx.doi.org/10.56028/ijbm.1.1.1.
Full textAbstract:
With the continuous development of Internet technology and the gradual popularization of smart phones, new media has emerged and impacted the traditional media. Traditional media is relative to the new media rising in recent years. The traditional means of mass communication are well-known: newspapers, radio, television and so on. The new media uses digital technology to provide information and services to users through computer networks, computers, mobile phones, digital TV and other terminals. Because of its two-way communication mode, more personalized communication behavior, diversified content forms, rich display methods and other important characteristics, it has a great impact on the traditional media.
16
Fuxman, Leonora, I. Hilmi Elifoglu, Chiang-nan Chao, and Tiger Li. "Digital Advertising: A More Effective Way to Promote Businesses’ Products." Journal of Business Administration Research 3, no. 2 (May 10, 2018): 59. http://dx.doi.org/10.5430/jbar.v3n2p59.
Full textAbstract:
Digital advertising, on internet and mobile gadgets, has outpaced the traditional media advertising and for the first time in 2013 generated more advertising spending than television advertising. Digital advertising is believed to be an effective way to better target potential customers in the global market. Evidence shows that businesses have increasingly switched their advertising focus from traditional to digital media. This research uses an empirical study that explores the effectiveness of digital advertising vs. traditional media advertising along several mass marketing dimensions. The results reveal that while traditional media advertising still holds its ground, digital advertising offers more effectiveness for promoting companies’ products. The results suggest that marketers need to use more digital advertising in order to better target their customers, particularly the young consumers.
17
Chiguvi, Douglas. "Effectiveness of traditional and digital advertising platforms for the marketing of tourism." International Journal of Research in Business and Social Science (2147- 4478) 11, no. 10 (December 31, 2022): 01–12. http://dx.doi.org/10.20525/ijrbs.v11i10.2141.
Full textAbstract:
This study seeks to measure the effectiveness of traditional media in promoting tourism in this digital age in KwaZulu-Natal, South Africa. This study employed a descriptive research design and a questionnaire was used to collect the data. The findings revealed that traditional and online media are more or less equally competitive in promoting tourism. Traditional media is still effective in promoting tourism in this digital age, especially in the domestic market. The study concluded and recommended that tourism marketers and authorities must come to terms with coexistence with traditional media and online media. There is no need to rely on one media to do it all. Where traditional media is lacking, online media must be there to make up for the difference and enhance the tourist experience.
18
Schroeder, Ralph. "Rethinking digital media and political change." Convergence: The International Journal of Research into New Media Technologies 24, no. 2 (August 3, 2016): 168–83. http://dx.doi.org/10.1177/1354856516660666.
Full textAbstract:
The role of new digital media in politics has often been discussed for individual countries and technologies, or at a general level. So far, there are few studies which compare countries and treat new media in the context of the media system as a whole, including traditional and new digital media. The main contribution of this article is to compare two countries at the extremes of the political spectrum and with quite different media systems, the United States and Sweden. It synthesizes what is known to date about digital media in these two cases, including about the uses of Twitter, Facebook and other new media. The article discusses the shortcomings of existing analyses of political communication and of how digital media work in a way that is different from traditional or mass media. The argument is that new media expand input from people into the political systems only at the margins, where they can circumvent established agenda setting and gatekeeping mechanisms. The article develops a framework for understanding digital media which highlights how they extend and diversify the public sphere, even as this sphere is monitored and managed, and still faces the constraint of the limited attention devoted to political issues.
19
Zuhro, Aida Roihana, and Pramudya Cahyandaru. "Pengembangan media seni mainan tradisional untuk pembelajaran seni budaya anak." Imaji 20, no. 1 (April 30, 2022): 34–46. http://dx.doi.org/10.21831/imaji.v20i1.45291.
Full textAbstract:
Penelitian ini bertujuan untuk membuat dan mengetahui kelayakan media digital mainan tradisional untuk pembelajaran seni budaya Sekolah Dasar (SD). Metode penelitian yang digunakan yaitu RD melalui menganalisis, mendesain, mengembangkan, melaksanakan, dan menilai media digital mainan tradisional. Media digital mainan tradisional bersumber dari beberapa mainan anak tradisional yang ditemukan di Yogyakarta, Magelang, Klaten, Sleman, dan Bantul untuk dikembangkan menjadi media pembelajaran digital untuk anak SD. Mainan anak tradisional tersebut bersumber dari seni budaya tradisi yaitu kesenian wayang kulit purwo sebagai ide penciptaan maianan anak seperti umbul, wayang kertas, hiasan buku, hiasan pensil dan sebagainya sebagai maianan anak yang mengajarkan literasi nilai-nilai budaya lokal. Penggunaan media ini diharapkan dapat menstimulasi berbagai aspek perkembangan anak pada tahap operasional konkret. Berdasarkan hasil wawancara dengan guru dan berdasarkan penilaian ahli materi ahli media, ditemukan bahwa media ini layak digunakan untuk mengajarkan literasi budaya tradisi lokal kepada anak SD, literasi matematika seperti pada dakon dan dapat pula sebagai sumber ide anak untuk cerita dan sumber ide menggambar. Kata kunci: mainan anak, media dan seni budaya Development of traditional toy-art media for children's cultural arts learning AbstractThis study aims to create and determine the feasibility of digital media for traditional toys for learning arts and culture in Elementary Schools (SD). The research method used is RD through analysing, designing, developing, implementing, and assessing digital media for traditional toys. Digital media for traditional toys is sourced from several traditional children's toys found in Yogyakarta, Magelang, Klaten, Sleman, and Bantul to be developed into digital learning media for elementary school children. The traditional children's toys are sourced from traditional cultural arts, namely the art of wayang kulit purwo as an idea for creating toys such as banners, paper puppets, book decorations, pencil decorations and so on, as children's toys teach literacy of local cultural values. This media is expected to stimulate various aspects of children's development at the concrete operational stage. Based on the results of interviews with teachers and based on the assessment of material experts media experts, it was found that this media is suitable for teaching local traditional cultural literacy to elementary school children, mathematical literacy as in Dakon and can also be a source of children's ideas for stories and sources of drawing ideas. Keywords: traditional children's toys, media, and cultural arts
20
Vučković, Jelena. "Digital media and media legislation of the Republic of Serbia." Zbornik radova Pravnog fakulteta Nis 60, no. 92 (2021): 195–217. http://dx.doi.org/10.5937/zrpfn0-33993.
Full textAbstract:
The contemporay technological developments have been redefining human communication, concurrently raising the question whether users of online services and various media platforms can cope with so much freedom. Thus, the Internet as a global medium opens new legal issues and poses new challenges in the field of media legislation. Information policy, and legislation must adequately respond to the challenges of the new digital age. New media pose a new challenge for law and values, not only in a speculative sense but also in a real procedural and human sense. In times of Information and Communication Technologies (ICT), law should not turn a blind eye to the developments in the virtual space. The development of new digital environments and media platforms raises the question whether the legislation should be the same for all media, traditional and new ones alike. The first step in addressing this issue should be the provision of a broad and realistic definition of the concept of media, which will ensure the recognition of the new media. Secondly, media regulations and principles referring to the new media should be more flexible and less strict as compared to the traditional media (but only provisionally), which is more purposeful than turning a blind eye to the new media. Non-recognition and non-regulation of information dissemination via the Internet opens the possibility of causing much greater damage to the public interest.
21
Xie, Guang, and Bao Xian Jia. "Research on Application of Digital Media Technology in Electronic Commerce." Advanced Materials Research 962-965 (June 2014): 2745–47. http://dx.doi.org/10.4028/www.scientific.net/amr.962-965.2745.
Full textAbstract:
With the mature of cloud computing technology, the convergence of three networks accelerating gradually, accelerate the integration of newspapers, television and other traditional media and digital media, and the traditional media in the West have begun to show a downward trend, the "digital media era" is an unavoidable trend, it also provides a broader space and the stage for the development of electronic commerce in China. This paper introduces the modern digital media technology, focused on the analysis on the advantages of digital media technology application in electronic commerce, and introduces the application of virtual reality technology and digital media technology in electronic commerce.
22
Lissitsa, Sabina, and Nonna Kushnirovich. "Harnessing Digital Media in the Fight Against Prejudice: Social Contact and Exposure to Digital Media Solutions." Journalism & Mass Communication Quarterly 96, no. 4 (March 18, 2019): 1052–75. http://dx.doi.org/10.1177/1077699019837938.
Full textAbstract:
The current research focuses on the role of both physical and virtual environments in facilitating subtle and blatant prejudice reduction of the Jewish majority toward the Arab minority in Israel. This research was conducted through an online survey of 450 Jewish students who use digital media daily. Virtual contact and exposure to negative content about Arabs on digital media were found to reduce subtle prejudice. We found that face-to-face contact reduces both types of prejudice, whereas the effect of traditional media was not found.
23
Gulla, Jon, Rolf Svendsen, Lemei Zhang, Agnes Stenbom, and Jørgen Frøland. "Recommending News in Traditional Media Companies." AI Magazine 42, no. 3 (November 20, 2021): 55–69. http://dx.doi.org/10.1609/aimag.v42i3.18146.
Full textAbstract:
The adoption of recommender systems in online news personalization has made it possible to tailor the news stream to the individual interests of each reader. Previous research on commercial recommender systems has emphasized their use in large-scale media houses and technology companies, and real-world experiments indicate substantial improvements of click rates and user satisfaction. It is less understood how smaller media houses are coping with this new technology, how the technology affects their business models, their editorial processes, and their news production in general. Here we report on the experiences from numerous Scandinavian media houses that have experimented with various recommender strategies and streamlined their news production to provide personalized news experiences. In addition to influencing the content and style of news stories and the working environment of journalists, the news recommender systems have been part of a profound digital transformation of the whole media industry. Interestingly, many media houses have found it undesirable to automate the entire recommendation process and look for approaches that combine automatic recommendations with editorial choices.
24
Ye, Weina, and Yuhui Li. "Performance Characteristics of Digital Media Art Design Relying on Computer Technology." Mobile Information Systems 2022 (May 20, 2022): 1–12. http://dx.doi.org/10.1155/2022/2203259.
Full textAbstract:
Research Purposes. The performance characteristics of traditional digital media art have been gradually accepted by people, which is not innovative enough for people, so this paper mainly studies the design performance characteristics of a new digital media art design relying on computer technology. Research Method. This paper analyzes the concept and characteristics of digital media art based on the relevant theory of computer, combined with computer-aided technology and IRT theory. This paper finally designs the digital media art form based on computer technology. This paper also designs the USB trace feature extraction experiment, computer technology development investigation, and experimental test, and finally optimizes by analyzing the data obtained from the experiment. In order to verify the difference between the representation designed in this paper and the traditional representation, this paper also designs a set of control experiments. Research Result. The results show that the expression of artistic creation based on the digital media art expression designed in this paper is 14.12% higher than that of the traditional artistic expression. However, the innovative effect of the artistic creation based on the digital media art expression designed in this paper is 20.27% higher than that of the traditional expression.
25
Nur Khusnia, Hartin, Diyah Indiyati, Dian Lestari Miharja, and Siti Chotijah. "Daya Tahan Komunikasi Tradisional Komunitas Adat Bayan di Era Media Digital." JCommsci - Journal Of Media and Communication Science 5, no. 2 (June 22, 2022): 98–107. http://dx.doi.org/10.29303/jcommsci.v5i2.169.
Full textAbstract:
In the current era of digital information and communication media, the Bayan indigenous people still firmly maintain the existence of traditional communication. The Bayan indigenous people are part of the Sasak people who live on the island of Lombok, West Nusa Tenggara. Traditional communication has an essential role in the social life of the community. Besides being able to bind relations between communities to be harmonious, it is also the identity of a society. In this regard, knowing how the Bayan indigenous community can maintain traditional communication in the digital media era is crucial. Data were collected by interview, observation, and documentation methods, with the resource persons being the village heads of Sukadana, Baturakit, and Bayan, as well as traditional leaders from the villages of Baturakit and Karang Bajo. The results show that the Bayan indigenous people continue to use digital media or the internet to add insight. However, the Bayan indigenous people also consistently maintain traditional communication. The still-functioning traditional institutions indicate this; still ongoing traditional rituals, including traditional rituals related to Islamic holidays, gawe urip rituals, namely rituals related to life, gawe pati rituals, namely traditional ceremonies related to death; and the functioning of customary awik-awik or customary law. The existence of the traditional communication of the Bayan indigenous people is the responsibility of the customs authorities, the Bayan indigenous people in general, and government policymakers. The factors that affect the durability of this traditional communication are: people's belief in the values of their ancestors that are still firmly held, strong characterizations of traditional stakeholders as opinion leaders, and customary sanctions are also reasons for indigenous peoples to maintain traditional values which are manifested in traditional communication.
26
Wahyuni, Muhammad. "DARI TRADISIONAL KE DIGITAL: ADOPSI MEDIA SOSIAL DALAM PERDAGANGAN HASIL BUDIDAYA IKAN PADA MASA PANDEMI DI KOTA PALANGKA RAYA." LIKUID: Jurnal Ekonomi Industri Halal 1, no. 2 (September 15, 2021): 87–101. http://dx.doi.org/10.15575/likuid.v1i2.14161.
Full textAbstract:
he purpose of this study is to describe specifically the related reality of traditional to digital trade: the adoption of social media in the trade of fish cultivation during the Pandemic in palangka raya city. Fish harvests and fish catches in the Kahayan river usually people sell them in the market and offer to the surrounding residents through traditional buying and selling, when the pandemic makes people turn to digital transactions. Digital media that is often used is Facebook and Whatsapp media as a promotional tool as well as a digital buying and selling tool conducted by fish farmers. This study uses qualitative method with phenomenological approach. Data is collected through three ways, namely observation, interview, and documentary studies. This research found that traditional to digital trade: the adoption of social media in the trade of fish cultivation during the Pandemic in palangka raya city, where social media is quite effective as a tool to develop income from sales on social media, especially in the trading activities of fish cultivation.Keywords: Transactions, digital transactions and fish farming products
27
Eken, Begüm. "Interactive Digital Displays for Outdoor Advertising." New Trends and Issues Proceedings on Humanities and Social Sciences 4, no. 11 (December 27, 2017): 85–92. http://dx.doi.org/10.18844/prosoc.v4i11.2853.
Full textAbstract:
As we live in a period called the ‘Information Age’, new communication technologies are enabling newer possible ways for advertisers to interact differently with customers. High-technology televisions, the Internet, touch screens and such technologies are changing the media environment. Therefore, it changes the ways of communication. Nowadays, interactive digital displays are more commonly used for outdoor advertisements such as shop displays, billboards and on public transport. This research explores the impacts of interactive digital displays for outdoor advertising and how efficiently they engage with customers. Advertising media is evolving into a whole new level with upcoming developments. However, it still needs a full adaptation by customers. While relatively young customers adapt more easily with the interactive displays, certain kinds of customers still prefer traditional media. This research seeks to find how effective interactive display use for advertising is, while comparing customer adaptation of new media technologies with traditional media. Keywords: Interactive displays, outdoor advertising, digital signage.
28
Madondo, Elvis, Douglas Chiguvi, and Ruramayi Tadu. "Assessment of the Effectiveness of Traditional Media for the Promotion of Tourism in This Digital Age in KwaZulu-Natal South Africa." Business and Management Studies 5, no. 4 (October 31, 2019): 36. http://dx.doi.org/10.11114/bms.v5i4.4598.
Full textAbstract:
This is a study which seeks to measure the effectiveness of traditional media for the promotion of tourism in this digital age in KwaZulu-Natal South Africa. This study employed a descriptive research design and the questionnaire was used to collect the data. The findings revealed that traditional media and online media are more or less equally competitive for the promotion of tourism. Traditional media is still effective for the promotion of tourism in this digital age, most especially in the domestic market. The study concluded and recommended that tourism marketers and authorities need to come to terms with traditional media and online media coexistence. There is no need to rely on one media to do it all. Where traditional media lacks, online media must be there to make up the difference and enhance the tourist’s experience.
29
Adesola, Bello Olufunmi, and Ajibola Adeola Oluwatoyin. "Appraisal of Digital Media Users Generated Content and the Gate-Keeping Role of the Broadcast Media in Nigeria." AGOGO: Journal of Humanities 9 (September 2, 2020): 107–20. http://dx.doi.org/10.46881/ajh.v9i0.253.
Full textAbstract:
In the light of the pervasiveness of non-trained digital gate-keepers in the media environment and the broadcast media feeding off on news content created by the digital media users, the gate-keeping suffers interference in the hands of non-media professionals. This is as a result of exposure to, and ready accessibility to devices that can be used by non-media professionals to transmit information via the internet, this paper examines the kind of information they generate, through interactive web sites using smart phones devices, and how this information is subsequently processed for the traditional broadcast media's use. The study further examined roles that could be played by professionals in the traditional broadcast media, in cross- checking contents created by these digital media users. The study employed Survey as a research design. Three hundred and eighty six (386) questionnaires were administered to respondents in Ikeja, Lagos State using the Convenience sampling technique, while In-depth interview was also conducted on news broadcast professionals in selected media houses. Data analysis was done using Simple descriptive statistics, while presentation was done using frequency tables. The findings revealed that digital media users, many of whom are mainly non-journalists, perform gate-keeping tasks on their content using digital devices. The study also revealed that digital media users share in the journalistic role of creating contents, but such contents were found not conforming to ethical standards of the professionals. However, it was found out that in making use of User Generated Contents, the traditional media have in place some relatively gate-keeping procedures. In conclusion, it can be deduced from this study that the media landscape is shared by non-journalists whose content output are useful in providing additional news materials to the traditional media, yet such content were not subjected to gate-keeping procedures before being offered for use. Therefore, in the light of the findings from this study, it is recommended that traditional broadcast media may encourage the patronage of User Generated Content, but in doing so, they must ensure strict gate-keeping.
30
Chen, Xu, and Zhifeng Jiang. "Teaching Practice for Digital Media Design in the Context of Media Integration." Mobile Information Systems 2022 (August 19, 2022): 1–11. http://dx.doi.org/10.1155/2022/4160956.
Full textAbstract:
In the current digital environment, various media are greatly integrated, and the traditional teaching is facing difficulties. Especially in the epidemic environment, the traditional classroom has been difficult to meet the needs of teaching. Therefore, this study aims to design a video teaching system for classroom teaching by using the digital media technology in the media fusion environment, so as to meet the needs of students’ digital learning in the new era. For dry teaching design, this study focuses on the analysis of video teaching in classroom teaching and adds subtitles for classroom video materials to facilitate students to learn. For the principle of media integration, this study uses the combination of digital media and various media to achieve the purpose of teaching design. The experimental results of this study demonstrate that the time of video segmentation is between 130 s and 170 s, and the overall segmentation accuracy is above 95% and up to 100%, indicating that the functional use of the system in this study is satisfactory. For the function of adding subtitles, the overall accuracy rate of the system is above 97%, and the highest rate is 100%, which fully shows that the system can provide good support in the learning process.
31
Hung, Keung, and Jean M. Ippolito. "Time-Space Alterations: A New Media Abstraction of Traditional Chinese Painting and Calligraphy Aesthetics." Leonardo 53, no. 1 (February 2020): 25–30. http://dx.doi.org/10.1162/leon_a_01573.
Full textAbstract:
The artist and scholar Keung Hung argues that traditional Chinese manners of approaching art can be abstracted through digital media, forging new interdisciplinary correlations. He posits that digital media can be used to shift the notions of time and space from traditional Chinese aesthetics into the contemporary art context.
32
Bimber, Bruce, and Lauren Copeland. "Digital Media and Traditional Political Participation Over Time in the U.S." Journal of Information Technology & Politics 10, no. 2 (April 2013): 125–37. http://dx.doi.org/10.1080/19331681.2013.769925.
Full text
33
Bilda, Zafer, and Halime Demirkan. "An insight on designers’ sketching activities in traditional versus digital media." Design Studies 24, no. 1 (January 2003): 27–50. http://dx.doi.org/10.1016/s0142-694x(02)00032-7.
Full text
34
Kostryukov, Vladimir E. "Transformation of authorship in the transition from traditional media to digital." Vestnik of Samara State Technical University. Series Philosophy 4, no. 4 (January 8, 2023): 83–93. http://dx.doi.org/10.17673/vsgtu-phil.2022.4.9.
Full textAbstract:
The article deals with the transformation of authorship in the context of changing media epochs, starting from the philosophical concept of Roland Barthes we investigate authorship through the prism of information culture. The author shows that in the late 20th and early 21st centuries there was a radical change in the very understanding of authorship. Its transformation from an elitist activity to the activities of everyday life and even everyday life is evident. The paper analyzes how in the era of total authorship the line between the author as a philosopher and creator, and the author in the linguistic sense, who wrote just a chain of words, is erased.
35
Sinha, Sarita, and Tarunendra Singh. "Travel from Traditional Marketing to Digital Marketing." International Journal of Emerging Research in Management and Technology 6, no. 11 (June 13, 2018): 173. http://dx.doi.org/10.23956/ijermt.v6i11.60.
Full textAbstract:
Lately, with the information technology improvements and broad band internet service spreading, speed of access to shopping sites get high. Because of these changes, companies unavoidably entered to digital environment. Thus, while communication rules change, field and definition of marketing changes too. With the development of IT technologies, traditional marketing methods leave sits place to digital day by day. Companies which follow technology can easily communicate with customers interactively while providing products or services. Like in the traditional Marketing, in digital marketing, building well communication with customers, deter mining their needs and requests are crucial. While companies using digital marketing make difference with dual communication, others who don’t getinvolved in this race, become distanced from competition gradually. The biggest advantage of digital marketing is reaching the target audience in right way with using social media and search engines. This study tries to explain digital marketing periods and advantages, experienced transition and difference between traditional and digital marketing.
36
Hong, Na. "Digital-Media-Based Interaction and Dissemination of Traditional Culture Integrating Using Social Media Data Analytics." Computational Intelligence and Neuroscience 2022 (May 31, 2022): 1–11. http://dx.doi.org/10.1155/2022/5846451.
Full textAbstract:
This paper adopts the approach of the Internet fusion digital media to conduct in-depth research and analysis on the interaction and communication of traditional culture. This structural information can be used to express and describe the Internet requirements. With the increasing demand for the Internet applications, the number of objects in the network and the complexity of the structure are also growing, so we can design suitable clustering algorithms to obtain more reasonable network structure information by using different semantic information in the heterogeneous information network. Firstly, the caching scheme is transformed into a backpack problem, and the storage scheme is obtained recursively by using dynamic programming, after which the computational task is optimized based on this storage scheme by using the whale algorithm to make it the least costly. The exact balance between the connotation essence of traditional culture and the emotional resonance in modern life has not yet been found, and the visual language belonging to cultural aesthetics under the combination of traditional and modern aesthetics needs to be explored for a long time. From an objective point of view, the digital art communication of cultural elements still suffers from five problems: lack of communication cultivation and stratification of target audiences, low quality of transcription of digital artworks, unbalanced economic and cultural values, uneven development of digital art communication forms, and low degree of Internet adaptation. A ranking algorithm based on fusing multiple meta-paths is proposed to better reflect the ranking values of different object distributions of the Internet data in heterogeneous information networks, which can obtain better clustering, while better clustering can be calculated to obtain more reasonable rankings, and finally, the types of the Internet-oriented applications are divided into multiple reasonable clusters. The effects of selecting different meta-paths on the clustering algorithm and the effects of fused meta-paths versus single meta-paths on the clustering results are given in the experimental results section. Also compared with other clustering algorithms, the I-RankClus algorithm can better achieve the data clustering classification for the Internet application scenarios.
37
Chan, Lilian, Blythe O'Hara, Philayrath Phongsavan, Adrian Bauman, and Becky Freeman. "Review of Evaluation Metrics Used in Digital and Traditional Tobacco Control Campaigns." Journal of Medical Internet Research 22, no. 8 (August 11, 2020): e17432. http://dx.doi.org/10.2196/17432.
Full textAbstract:
Background Mass media campaigns for public health are increasingly using digital media platforms, such as web-based advertising and social media; however, there is a lack of evidence on how to best use these digital platforms for public health campaigns. To generate this evidence, appropriate campaign evaluations are needed, but with the proliferation of digital media–related metrics, there is no clear consensus on which evaluation metrics should be used. Public health campaigns are diverse in nature, so to facilitate analysis, this review has selected tobacco control campaigns as the scope of the study. Objective This literature review aimed to examine how tobacco control campaigns that use traditional and digital media platforms have been evaluated. Methods Medicine and science databases (Medical Literature Analysis and Retrieval System Online [MEDLINE], EMBASE, PsycINFO, Cumulative Index to Nursing and Allied Health Literature [CINAHL], and Scopus), and a marketing case study database (World Advertising Research Center) were searched for articles published between 2013 and 2018. Two authors established the eligibility criteria and reviewed articles for inclusion. Individual campaigns were identified from the articles, and information on campaigns and their evaluations were supplemented with searches on Google, Google Scholar, and social media platforms. Data about campaign evaluations were tabulated and mapped to a conceptual framework. Results In total, 17 campaigns were included in this review, with evaluations reported on by 51 articles, 17 marketing reports, and 4 grey literature reports. Most campaigns were from English-speaking countries, with behavioral change as the primary objective. In the process evaluations, a wide range of metrics were used to assess the reach of digital campaign activities, making comparison between campaigns difficult. Every campaign in the review, except one, reported some type of engagement impact measure, with website visits being the most commonly reported metric (11 of the 17 campaigns). Other commonly reported evaluation measures identified in this review include engagement on social media, changes in attitudes, and number of people contacting smoking cessation services. Of note, only 7 of the 17 campaigns attempted to measure media platform attribution, for example, by asking participants where they recalled seeing the campaign or using unique website tracking codes for ads on different media platforms. Conclusions One of the key findings of this review is the numerous and diverse range of measures and metrics used in tobacco control campaign evaluations. To address this issue, we propose principles to guide the selection of digital media–related metrics for campaign evaluations, and also outline a conceptual framework to provide a coherent organization to the diverse range of metrics. Future research is needed to specifically investigate whether engagement metrics are associated with desired campaign outcomes, to determine whether reporting of engagement metrics is meaningful in campaign evaluations.
38
Liu, Yan Xia. "Traditional Journals’ Way out in Clouding Publishing and Digital Reading Era." Advanced Materials Research 971-973 (June 2014): 2269–72. http://dx.doi.org/10.4028/www.scientific.net/amr.971-973.2269.
Full textAbstract:
After analyzing “?2013 Influential TOP100 Ranking List of Journal Digital Reading”? released by Longyuan Digital Media Group of China, it summarized traditional journals’? way out from five aspects: The door of periodical digitization: open up new lines f thinking; The engine for promoting digital reading influence: quick and rich content; The powerful wings: the promotion platform; Good periodical brand: the key to operating digital periodicals; The protagonist of the periodical digital reading: smart mobile phone.
39
Starks, Michael. "The digital democratic dividend." Journal of Digital Media & Policy 10, no. 1 (March 1, 2019): 19–26. http://dx.doi.org/10.1386/jdmp.10.1.19_1.
Full textAbstract:
This commentary proposes a public campaign to counter the threat to standards of journalism posed by the expansion of digital media. It looks in particular at the lack of editorial oversight of material purporting to be news offered by Internet search and social media services. The call to regulate these services in order to combat so-called ‘fake news’ comes up against the awkward question of ‘who would regulate in the name of whom?’. To picture a way forward it is necessary to understand the governance framework within which these services operate. This leads to the answer that effective action will require pressure from civil society and the traditional media.
40
Ostrovskii, Anton N., Andrey E. Mamedov, Marina A. Ostrovskaya, and Vladimir Yu Shiryaev. "Local Social Media Groups: New Local Communities, Social Media, Or a Foothold for Digital Activism." Social’naya politika i sociologiya 20, no. 1 (March 29, 2021): 160–68. http://dx.doi.org/10.17922/2071-3665-2021-20-1-160-168.
Full textAbstract:
Local digital communities on the Internet are becoming more and more influential and are gradually taking the place of traditional forms of neighborly communication. At the theoretical and empirical level, the authors investigate the nature of local digital communities and their relationship with the traditional concept of “local community”. Based on the analysis of the local information space of the Internet in 4 cities of Russia, differing in population size and level of socio-economic development, it was concluded that neighboring groups in social networks and messengers belong to communities of a new type, communication in which is based on the discussion of current local news and household issues. Given the growing involvement of the population to participate in digital communities, it is necessary to remember their importance for mobilizing offline activities. The results obtained in the course of the study can be used by municipal authorities to build effective communication with civil society. In turn, the product of scientific work can help local activists better understand the nature of citizen involvement in digital communities, which will allow them to more effectively organize collective activities to protect the interests of citizens and solve local problems.
41
Wang, Yiyi, Jamie Xingye Xiang, and Xianshu Xu. "The Research on the Digital Transition of the Tourism Media." Journal of Education, Humanities and Social Sciences 8 (February 7, 2023): 105–12. http://dx.doi.org/10.54097/ehss.v8i.4234.
Full textAbstract:
Social media also experienced transitions from paper material to digital forms. In the previous years of the COVID outbreak, a particular part of social media---tourism, has been affected and is worth paying attention to. Lonely Planet (abbreviated as LP) is one of the most famous tourism media brands, previous researches have shown its development or transitions during the pandemic. Through using surveys, questionnaires and interviews, this research aims at investigating the strategy of LP for digital transition over the pandemic period, which could be applied for other media companies as an inspiration. The result from surveying LP in a chronicle order suggests negative impacts the COVID has on the business, while the transition of the company is spontaneous, also containing positive potentials for LP to get recovered or developed. Researchers receive 107 participants about their attitudes and understandings toward the transition of travel media and pandemic effects, and it shows the majority of audience focus on convenience of the journalist media, and most of them are optimistic about the digital transition of traditional media, agreeing with the statement that digital media would receive a wider audience, which indicates a benefit in digital transition. Two interviews are also carried out with loyal fans of Lonely Planet. The interviewees are used to reading printed material and are convinced that COVID affected traditional media use. However, they agree that digital platforms would not completely replace the traditional media in Lonely Planet’s case, presenting a surprising point of view.
42
Stratan Ilbasmis, Violeta. "New media and propaganda." Akademos, no. 3(62) (January 2022): 120–26. http://dx.doi.org/10.52673/18570461.21.3-62.15.
Full textAbstract:
In this article is analyzed the phenomenon of propaganda in digital space in the context of political communication. Digital media or new media are much more accessible to the general public, providing access to various sources of information and entertainment. Due to these characteristics, the propaganda messages are launched from a new field, and for these reasons the propaganda strategies had been adjusted to the new technological-informational tendencies. The main similarities and differences between digital propaganda is evaluated through comparison with traditional media propaganda. Also, theoretical and conceptual aspects of the information society and the role of social networks in the dissemination of propaganda in the on-line environment are outlined.
43
Alexis-Martin, Becky. "Sensing the deathscape: Digital media and death during COVID-19." Journal of Environmental Media 1, no. 2 (August 1, 2020): 11.1–11.8. http://dx.doi.org/10.1386/jem_00032_1.
Full textAbstract:
Across cultures, death has traditionally encompassed diverse material and ritual assemblages. Funeral practices are a unifying element of death, presenting an opportunity for communal memorialization of the deceased. These practices are environmentally embedded, spanning traditional graveyards and floral memorials, to contemporary green burials and body farms. However, COVID-19 has disrupted socio-environmental practices, due to disease transmission concerns that have manifested new constraints to funerary space. Here, I contemplate the digital deathscape during COVID-19 through three vignettes: the first considers Hart Island mass-burial drone footage and the emergence of a necropticon. The second vignette considers the emergence of domestic deathscapes and their significance to digitally broadcast (DB) funerals. The third vignette, Billy’s funeral, gives interview-based insights into the porous domestic deathscape of a DB funeral guest, Samantha. All three vignettes contemplate the experience of remotely sensing the deathscape and the scenarios that arise when traditionally hidden or ‘in-place’ death rituals arise ‘out-of-place’.
44
Horska, Kateryna, Oleksandr Burov, and Olena Orliyk. "IMPACT OF MEDIA TECHNOLOGIES ON DIGITAL EDUCATIONAL CONTENT IN MEDIA SECTOR." Information Technologies and Learning Tools 91, no. 5 (October 31, 2022): 84–97. http://dx.doi.org/10.33407/itlt.v91i5.5047.
Full textAbstract:
The rapid development of media technologies has tremendously influenced all spheres of human life. In media education, they are widely used for both organization of future media industry workers training, and its content. Being progressive, the media sector makes an active use of the technological capacity to enhance the education efficiency and quality. At the same time, those processes create a tough competitive environment. In the context of the distance learning prevailing in the last few years, higher educational establishments face the emergence of numerous alternative educational internet initiates at the market that may pose a certain threat for the traditional higher education in the future. It is partially driven by reorientation of media industry’s economic models, including a fundamental revision of approaches to monetization and the popularity of the non-commercial independent journalism with its growing employment opportunities. They all urge journalists gain new skills and pursue knowledge from other spheres often unrelated to journalism. On top of that, changing communication channels and higher technological literacy level of young people shape the need to adopt content formats to new realities. Seeking to assert their traditional dominance in the media education market, universities should revisit the content of training curricula and more efficiently use technological tools in the educational process. The current study that is based on the survey of future media workers conducted during 2020-2021 (20 months) made it possible to identify the content formats preferred by students and assess the potential and risks of using them in the future. Described practices of using media technologies by universities allow recommend those of them that could be most efficiently integrated in the educational process. For example, the development of communication channels enabling integration of educational courses and clusters into a single interdisciplinary system both at the level of individual educational units and at the university level seems promising. It would make university curricula significantly more adaptable and competitive in the face of new challenges at the media market and streamline limited resources in the existing circumstances.
45
Ullah, Faiz. "Digital Media and the Changing Nature of Labor Action." Television & New Media 21, no. 4 (August 18, 2019): 376–91. http://dx.doi.org/10.1177/1527476419869117.
Full textAbstract:
Precarious working conditions resulting from neoliberal policies of the Indian state have placed an overwhelmingly young and mobile industrial workforce under a lot of duress. Traditional forms of organizations and modes of resistance such as labor strikes that were thought to be effective are now increasingly seen as inadequate against the speed and complexity of contemporary production processes, forcing the workers to devise commensurate responses. In this article, I discuss some of the newer strategies of resistance gaining prominence among industrial workers, especially as they are mediated through digital media. Focusing on online self-work underpinning worker agitations, I argue that contemporary labor movement should devise creative strategies using new media tools, to which the millennial worker has unprecedented access, in addition to their traditional rank and file struggles, to counter contemporary challenges.
46
Barik, Ardila Lailatul, Rizki Agustin Purwaningtyas, and Dwi Astuti. "The Effectiveness of Traditional Media (Leaflet and Poster) to Promote Health in a Community Setting in the Digital Era: A Systematic Review." Jurnal Ners 14, no. 3 (December 31, 2019): 76. http://dx.doi.org/10.20473/jn.v14i3.16988.
Full textAbstract:
Introduction: The use of health promotion media in the digital era, such as e-health and m-health, is increasing. However, traditional health promotion media, such as posters and leaflets, are still used. This review aimed to identify the effectiveness of the use of traditional health promotion media (leaflets and posters) in a community setting in the digital era.Methods: The data was gathered using the following steps: (1) determining the topic, (2) determining the keyword chain, (3) looking for the relevant literature in the database and (4) analyzing the article. The search using a predetermined keyword chain in Scopus, Science Direct and Sage Journals produced 208 publications.Results: After applying the inclusion and exclusion criteria, 16 publications were selected for review.Conclusion: Traditional health promotion media such as leaflets and posters are still useful in the current digital era, especially for adult respondents. This form of media will be more effective when combined with other media such as videos, telephone interactions, games and others.
47
Anderson, Kylie. "Whither Pacific ‘traditional’ media? Internet technology in political education and participation." Pacific Journalism Review : Te Koakoa 13, no. 2 (November 1, 2019): 94–111. http://dx.doi.org/10.24135/pjr.v13i2.906.
Full textAbstract:
‘Digital Democracy’ and ‘digital government’ are relatively new concepts posing challenges for governments, journalists, political analysts and political scientists. Written from a political science perspective, this article provides an overview of selected Pacific Island government efforts on the web and assesses the contribution this makes to political education, on one level, and building egalitarian democracies on another level. Providing a brief survey of internet developments in the area of government within 12 selected Pacific Island countries, the argument is made that, while any additional education in the broad area of politics is welcome, there are still challenges that exist and room for progress. Given current technological capabilities around the region, more ‘traditional’ forms of media still have a vital role to play.
48
Lazuardi, Ashar Banyu, Pawito Pawito, and Agung Satyawan. "Performing Arts as Communication: The Traditional Media of Wayang Sasak in Digital Era." International Journal of Multicultural and Multireligious Understanding 7, no. 7 (August 7, 2020): 121. http://dx.doi.org/10.18415/ijmmu.v7i7.1756.
Full textAbstract:
Wayang Sasak is one of the performing arts in Indonesia. However, in today’s digital era, the presence of wayang Sasak is in danger of extinction. This is because the young generation of Lombok is not interested in this art. This objective of this study is to discover the preservation effort of wayang Sasak in the digital era. This research used ethnographic communication method which directly involves the researcher. The technique of data collection is through interview, literature study, observation, and visual audio documentation. The result of the research shows that there are several preservation efforts which have been done by the research’s interviewees in this digital era. Several interviewees also suggested a discourse or idea about the innovation to digitalize the performing arts of wayang Sasak in order to cope with the digital era. This research could also be a literature reference about wayang Sasak, because amount the information about wayang Sasak is still lacking.
49
Pamuji, Eko, Rachmah Ida, and Mustain. "Print media innovation in the digital era: disruptive challenges or opportunities?" Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies) 6, no. 3 (November 14, 2022): 785–804. http://dx.doi.org/10.25139/jsk.v6i3.5311.
Full textAbstract:
The newspaper industry (print media) has many difficulties in the digital era. Print media’s demise has been facilitated by the emergence of digital media, specifically new internet-based media. Newspapers and other traditional mass media outlets have issues. Digital media is both a challenge and a threat to traditional media, particularly newspapers. Due to these obstacles and dangers to print media, some publications have shut down, and others have switched to digital editions. This study aims to ascertain how the print media in East Java (Jawa Pos and Surya) retain their commercial viability under the continuing media digitalisation competition. With a Marxist Media perspective, this study employs a qualitative methodology. From July 2020 to July 2022, researchers used in-depth interviews and direct observation to collect data. East Java newspapers Jawa Pos and Surya were the focus of this study. The study’s findings demonstrate that the media products produced by these two media businesses engage in significant product commodification to create worldwide products. To produce global products, the two media have also produced media products. These products include news content that employs a single source for three different media types: print, electronic (television, radio), and internet media.
50
Karan, Marija. "(Re)positioning art music in contemporary traditional and digital mass media/radio context." New Sound, no. 56-2 (2020): 49–63. http://dx.doi.org/10.5937/newso2056049k.
Full textAbstract:
This paper discusses, actualizes and problematizes the representation and treatment of art music in the context of contemporary mass media radio discourse, in its traditional and digital/internet formats. The thesis is that understanding the content of high culture and art music is key to the social and cultural progress of the audience, and that it implies the clear views of the creator of the work of art music, on the one hand, and the experience of the recipient - that is, the audience, on the other hand. In this context, traditional and digital mass media must continue to act as the main transmitters/mediators of musical creation. Through the prism of art music on the radio, the types and ways of the operation of contemporary (meta) mass media are detected, as well as the effect of the reception of elements of mass/media culture on the audience. The critical-analytical-interpretive method interprets the phenomenon of artistic music on the radio and contributes to the research of the impact on the audience with music as the key parameter of mass media discourse.