Dissertations / Theses on the topic 'TRADITIONAL AND DIGITAL MEDIA'
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Ghari, Shima. "Towards Merging Digital Technology with Traditional Acting Methods." Thesis, Malmö universitet, Fakulteten för teknik och samhälle (TS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-20927.
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Society is relying more and more on computer-generated information due to the online abilities provided by current information and telecommunication technologies in a variety of ways such as social networks, learning systems, shopping, quality-of-life improvements. Multimodal Learning Analytics (MMLA) is a method in learning analytics research that makes it possible to capture large amounts of data on human activity. This study aims to provide a deeper understanding of physical movement challenges for training performers in open-ended, practice based learning settings. Moreover, it discusses how multi-modal analytics systems can provide support for performers. This study identifies ten important requirements that a prototype should have in order to fulfill the performer’s needs. These requirements are implemented in a low fidelity prototype that provides modeling movement followed by Laban Movement Analysis theory, capture user data with MMLA tools, and provide personalized feedback. The results indicated there is a potential within the usage of a multi-modal system to support and improve the motor skill learning process through personalized help and feedback.
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Zoran, Amit (Amit Shlomo). "Hybrid re Assembage : bridging traditional craft and digital design." Thesis, Massachusetts Institute of Technology, 2013. http://hdl.handle.net/1721.1/91860.
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Thesis: Ph. D., Massachusetts Institute of Technology, School of Architecture and Planning, Program in Media Arts and Sciences, 2013.Title as it appears in MIT degrees awarded booklet, September 18, 2013: Hybrid reAssembage: introducing traditional practice into contemporary design Cataloged from PDF version of thesis. Title as it appears in MIT degrees awarded booklet, September 18, 2013: Hybrid reAssembage: introducing traditional practice into contemporary design.
Includes bibliographical references.
Hybrid reAssemblage is a design gestalt that lies at the cross-section of digital design practice and the tactile qualities of traditional craft. It spans a territory in which the value of artifacts is produced through automated production as well as human subjectivity. This work is an exploration of two divergent realms: that of emerging computational technologies, and traditional hand-hewn practice. Hybrid reAssemblage proposes a new way of thinking about the machine, as generator of control and efficiency, and the unpredictable and singular nature of the raw and the manual. I illustrate Hybrid reAssemblage through three diverse projects: FreeD is a digital handheld milling device for carving, guided and monitored by a computer while preserving the maker's freedom to manipulate the work in many creative ways. It reintroduces craft techniques to digital fabrication, proposing a hybrid human-computer interaction experience. In addition to the technology, I present a user study, demonstrating how FreeD enables personalization and expression as an inherent part of the fabrication process. Chameleon Guitar exploits a selection of acoustic properties via a set of replaceable resonators and by a simulated shape, merging real-wood acoustic qualities with a simulated guitar body. It marries digital freedom with the uniqueness of acoustic instruments, and demonstrates a hybrid functionality platform. Focusing on the production of sonic qualities, this project is evaluated acoustically, pointing to the significance of attention to detail such as craft and wood qualities. Finally, Fused Crafts is a collection of artifacts that are part handcrafted and part 3D printed, visually demonstrating the potential of combining these practices to create hybrid aesthetics. I illustrate this visual concept with two examples: intentionally broken ceramic artifacts with 3D printed restoration, and 3D printed structure that is designed to allow the application of hand-woven patterns. This project is a search for an approach where both technologies can benefit from each other aesthetically, enriching the final product with new qualities. This dissertation begins with a contextual background, leading to the presentation of the projects. In the last part, I evaluate the work through feedback received from a panel of design, craft, and HCI experts.
Amit Zoran.
Ph. D.
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Maxwell, Deborah. "Traditional storytelling in a digital world : the transformative power of storytelling across media." Thesis, University of Dundee, 2010. https://discovery.dundee.ac.uk/en/studentTheses/90780ca7-da73-47e0-9c45-fd5cc27d4d93.
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I see stories. At the bus stop, in the pub, even on Twitter. It's how we communicate. This thesis is no different. It tells lots of stories, how you hear them depends on the reader as much as the writer. One of the stories in this book is of my own personal journey from a lowly PhD student to a fully fledged member of the storytelling community in Scotland. The personal narrative is woven throughout the text as a series of reflections and diary extracts. Another story is the development of Blether Tay-gither, the local Dundee-based storytelling group which was set up during the course of my research and continues to grow in leaps and bounds. Blether Tay-gither gave me my ticket into the storytelling world, validating my credentials.The main tale however, is that of storytelling in contemporary, technological society. What does it mean to be a storyteller? Why would someonebecome a storyteller? And what possible relevance could it have to today's society? These questions are answered largely by the tellers themselvesthrough a series of interview snapshots and discussions. What is not addressed by them, though, is the relationship between storytelling and digital technology, or new media. Whilst storytellers are not inherently anti-technology, they are not in general, avid consumers of digital media. Yet by comparing a set of characteristics for storytelling and new media (generated through extensive participant observation), and developing a lens for reflection, the connections between them can be probed. These connections are proof in and of themselves of the continued relevance and need for engaging stories and strongly suggest that creative technology-enabled storytelling experiences would be well received. A set of such creative hybridised storytelling environments was developed by introducing young designers to traditional stories and storytelling techniques, allowing them to generate a range of innovative prototypes. This case study is examined in some detail and the reflection tool used to consider the success of each conceptual idea.
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Thomas, Lubi. "Curating in uncharted territories: An examination of a programming model & communicative platform for curation in non-traditional art spaces." Thesis, Queensland University of Technology, 2015. https://eprints.qut.edu.au/84621/1/Lubi_Thomas_Thesis.pdf.
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This thesis articulates and examines public engagement programming in an emerging, non¬-traditional site. As a practice-led research project, the creative work proposes a site responsive, engagement centric, agile model for curatorial programming that developed out of the dynamic, new media/digital, curatorial practice at QUT's Creative Industries Precinct. The model and its accompanying exegetical framework, Curating in Uncharted Territories, offer a theoretically informed approach to programming, delivering and reporting for curatorial practices in a non¬-traditional sites of public engagement. The research provides the foundation for full development of the model and the basis for further research.
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Firmannamal, Akhmad. "The engagement of social media and traditional news media in Joko Widodo’s communication strategy for the 2019 Indonesian presidential election." Thesis, Queensland University of Technology, 2021. https://eprints.qut.edu.au/225929/1/Akhmad_Firmannamal_Thesis.pdf.
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This research explored the nature of political campaigning in the digital era through a case study of the 2019 Indonesian presidential election campaign. The project studied how the incumbent President attempted to set the discussion agenda through his engagements with both Facebook and traditional news media, and the implications of the dynamics of this campaigning strategy for Indonesian democracy. The research showed that the President could use Facebook’s technological features and audience reach to influence public discussion and traditional news media agendas. It also found that journalists would act independently and often followed different agendas that influenced social media.
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Johnson, Leah Marie. "Hungry for More? An Analysis of Bon Appétit’s Digital Brand Extension Strategies and their Potential Uses and Gratifications." Thesis, Virginia Tech, 2017. http://hdl.handle.net/10919/78214.
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This thesis examines one magazine's transition from print to digital media in order to shine a spotlight on one successful magazine brand and its attempts to navigate the digital revolution while also maintaining a successful magazine. Through a systematic descriptive analysis of communication strategies, a case analysis of Bon Appétit magazine is the focus of this thesis. Guided by the uses and gratifications theoretical perspective and informed by a systematic descriptive analysis, this thesis offers a rich examination of the Bon Appétit magazine brand and the ways the brand has been extended in the evolving digital media environment. The unique approach implemented in this thesis provides the opportunity to observe uses and gratifications from the organization's standpoint, instead of the consumer's. This unique approach was designed to reveal how Bon Appétit is attempting to fulfill consumer needs and gratifications through the digital media brand extensions, specifically its website, social media, and podcast. Analysis of Bon Appétit brand extensions indicate that six of Parham Santana's ten brand extension strategies are being implemented by Bon Appétit, including shift the form, transfer a component, transfer a benefit, leverage a special expertise, leverage your consumer base, and leverage a lifestyle. Another significant finding indicates that Bon Appétit implemented communication strategies centered on accessibility and convenience, surveillance, diversion, and interaction gratifications on its digital media platforms. Findings from this study suggest that future researchers would benefit from adding convenience and accessibility as gratifications considered in the uses and gratifications theoretical approach when researching digital media. Additionally, replication of the systematic method in this thesis, especially if applied to other magazine brands, could help reveal the types of brand extensions at play in digital platforms and whether other magazines use similar strategies to build and maintain relationships with consumers.Master of Arts
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Gyllenskepp, Jimmy, and Jacob Jönsson. "Digital marknadsföring : framväxten av nya verktyg för marknadsföring." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-17649.
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Syfte Syftet med arbetet är att söka förståelse för utvecklingen från traditionell till digital marknadsföring samt att analysera hur företag praktiskt arbetar med detta. Studien använder en kvalitativ metod och data har inhämtats från både primära och sekundära källor. Empirin har samlats in genom 10 intervjuer, vilket har analyserats med hjälp av teori och det har sedan lett till studiens slutsatser. Studien visar varför det finns en övergång från traditionella marknadsföringsmetoder till digitala marknadsföringsmetoder, hur de kompletterar varandra och vilka verktyg som främst används av företagen i studien. Förslag till fortsattforskning är Facebook-annonsering, mätinstrument, SEO och Web 3.0. Dessa termer går att arbeta vidare med och det är något som vår studie har påvisat vara viktigt. I vår studie bidrar vi till en förståelse av vägen från de traditionella marknadsföringsmetoderna till de digitala marknadsföringsmetoderna. Vi visar att det ena inte utesluter det andra utan att de kompletterar varandra. Studien belyser de olika verktygen företagen använder för en framstående digital marknadsföring.The purpose of this study is to seek an understanding of the development from traditional to digital marketing and to analyze how it ́s done in practice. Method: The study uses a qualitative approach and data was collected from both primary and secondary sources. The empirical data were collected through 10 interviews, which have been analyzed using the theory and it has led to the study's conclusions. The study shows why there is a shift from traditional marketing methods to digital marketing methods, how they complement each other and what tools that are mainly used by the companies in the study. Suggestions for future research is Facebook advertising, measuring instruments, SEO and Web 3.0. These terms have a potential for future research and it's something that our study has shown to be important. In our study, we contribute to an understanding of the way from the traditional marketing methods to the digital marketing methods. We show that the one does not exclude the other, but that they are complementary to eachother. The study highlights the various tools used by companies for a prominent digital marketing.
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Agyeman, Cynthia A. "Artists' Perception of the Use of Digital Media in Painting." Ohio University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1443101832.
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Bartone, Christopher A. "News Media Narrative and the Iraq War, 2001-2003: How the Classical Hollywood Narrative Style Dictates Storytelling Techniques in Mainstream Digital News Media and Challenges Traditional Ethics in Journalism." Ohio : Ohio University, 2006. http://www.ohiolink.edu/etd/view.cgi?ohiou1149531650.
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Wellman, Mariah. "Gold’s Gym as a “home”: exploring the tensions between traditional bodybuilders and fitness influencers in a commercially branded space." Thesis, University of Iowa, 2018. https://ir.uiowa.edu/etd/6336.
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Bodybuilding “mecca” Gold’s Gym Venice is a popular hotspot for athletes, celebrities, and their fans. Traditional and new media celebrities inhabit the space together and use it for a variety of purposes. Social media influencers often congregate within the walls of Gold’s Gym, using the commercial space to film, host meet-ups with fans, and socialize with other social media stars. Recently, Gold’s Gym Venice has placed restrictions on when, where, and how the influencers can film. This study explores fitness influencers in relation to their environment, the commercial space of Gold’s Gym Venice, through the strategies and tactics (De Certeau, 2011) implemented by different social groups and the self-work (Banet-Weiser, 2012) done by influencers to construct authenticity for their followers and fans. Influencers have often been studied separately from their surroundings, and this thesis analyzes the social media personalities in connection with their surroundings in order to understand how new digital workers navigate creative work in a traditional commercial space.
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Way, Heather C. Albarran Alan B. "The reshaping of the traditional television advertising model an analysis of media agency perceptions and decision-making processes regarding the effects of digital video recorders on television commercial effectiveness /." [Denton, Tex.] : University of North Texas, 2007. http://digital.library.unt.edu/permalink/meta-dc-3906.
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Raksadeja, K. "Digital and interactive media analysis of myths and traditions expressed in Thai fairground art." Thesis, Liverpool John Moores University, 2018. http://researchonline.ljmu.ac.uk/8604/.
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The core themes in Thai art have traditionally been didactic Buddhist ethical works and popular folkloric beliefs. Both are permeated with a cosmology and worldview that is supernatural but which is pervaded with ethical implications for people’s daily lives. Buddhist art aims to encourage selfless acts for the good of others, including other individuals, society, the country and the natural world. Such abstract themes have been rendered accessible to ordinary people by means of fantastical creatures and supernatural myths that insinuate moral values and demonstrate a coherent Theravada worldview that is uniquely Thai. This thesis explores the popular manifestations of such phenomena at the intersection of traditional folk beliefs and practices, popular entertainment, Thai official/ royal high culture and confessional Buddhist ethical instruction by analysing the art forms associated with temple fairgrounds at major festivals. Based on a review of related literature and analysis of Thai artists, it concludes that the renaissance of traditional Thai culture is reciprocal with authentic grassroots activities such as temple fairs fostered and supported by traditional patronage and cultural resources from the royal court culture and Buddhist ethics. Based on this analysis, my own work offers a modern rendering in the spirit of traditional forms utilising modern multimedia methods to create an immersive and interactive artistic experience.
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Way, Heather C. "The reshaping of the traditional television advertising model: An analysis of media agency perceptions and decision-making processes regarding the effects of digital video recorders on television commercial effectiveness." Thesis, University of North Texas, 2007. https://digital.library.unt.edu/ark:/67531/metadc3906/.
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This research analyzes media agency executives' perceptions and strategic decision-making processes when accessing the impact of digital video recorders (DVRs) on the traditional television commercial spot. Strategic decision-making models, as well as major industry research, forms the theoretical framework used to guide the study. The research takes a quantitative approach using a survey in order to obtain the perceptions and decision-making processes of the media agency executives'. The findings are presented while a discussion of the findings is detailed. The thesis concludes with a summary of the overall thesis research as applied to the field of study.
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Ilyuk, Yuliya. "Social media and (non)democracy : The analysis of daily Facebook use by political opposition in Belarus." Thesis, Stockholms universitet, JMK, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-157027.
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The recent growth of social media and other internet technologies is believed to diminish the control of political elites over information flows and enable citizens to be active participants of political processes. Practice shows, however, that this general tendency acquires different forms in different geopolitical contexts. This master thesis intends to investigate how social media are used for the purposes of daily communication of political opposition in Belarus, where dominant traditional media channels are monopolized by the government. The analysis involves mixed approach methodology, which combines content analysis of Facebook posts of Belarusian opposition representatives and qualitative interviews with them. The research articulates an important role of social media in Belarus as one of a few mediums where opposition politicians can exist without pervasive control of authorities. However, the results show that the presence of opposition on social media doesn't necessarily increase their chances to gain political weight or activates civic participation in the country. The effectiveness of their communication is to a large extent predefined by social and political environment in the country. A practical implication of the study is that potentially effective directions for political communication of Belarusian opposition have been outlined.
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Svensson, Kajsa, and Jenny Dahlgren. "Vissa saker kommer och går - magasinet består : En kvalitativ studie om värdegenererat innehåll hos det traditionella livsstilsmagasinet." Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-57422.
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Objective: The focus of this bachelor thesis is to study what a selection of magazine readers think generates value on the reading experience of a traditional lifestyle magazine. Furthermore create an deeper understanding of these values. Method: Qualitative interviews was used as the method to investigate the participants' view of the user experience when reading a lifestyle magazine paper. Seven interviews were conducted with people who prefer the traditional newspaper. Results: The results of this study show that it may be to early to talk about the print magazines dead. The physical and mental feeling that appear from reading a lifestyle paper magazine is almost impossible to implement in the digital version. Our results show that some of the underlying causes that lead to a the choise of the print magazine depends on the structure, the reading experience and the qualitative content that appears to be difficult to emulate on the web.
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Sakandelidze, Alexander. "Consumers' Experience of Advertisements in Tablet Devices." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-18234.
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Wanjema, Richard Wachira. "INTERACTIVE MEDIA and CULTURAL HERITAGE: Interpreting Oral Culture in a Digital Environment." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1343405232.
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Lee, Michelle. "Te whatu o poutini a visual art exploration of new media storytelling, 2007." Click here to access this resource online, 2007. http://hdl.handle.net/10292/419.
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This visual art project has explored the ancient Maori pukorero (oral tradition) of Te Whatu o Poutini (The Eye of Poutini) that articulates the journey of Poutini Taniwha, Waitaiki and Tamaahua from Tuhua (Mayor Island) in the Bay of Plenty, to the Arahura River. An oral geological map, the pukorero also expresses through cultural values, the intimate spiritual relationship Ngati Waewae have with our tupuna, the Arahura River, pounamu stone and each other. Exploring the genres of digital storytelling and video art installation, this project combines them as new media storytelling. The current experience of colonisation and urbanisation emotionally parallel the abduction, transformation and multiple places of belonging experienced by the tupuna Waitaiki at the hand of Poutini Taniwha. The project explores and acknowledges this connection. The survival, restoration and celebration of Ngati Waewae culture and the need to assert control of our own destinies has infused every component of the project.
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Weijsenburg, Helena, and Denisse Morales. "Strategier och kanaler vid marknadsföring för fysiska researrangörer och traditionella resebyråer." Thesis, Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-25004.
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The tourism industry in Sweden has expanded in recent years and the increasing industry has meant that customers are in need of a reseller for their trips abroad. Today there are three types of retailers available. These are : Traditional travel agencies , tour operators and online travel agencies. Online Travel agencies are the most modern online option for customers. Their existence has made it easier for the customer and reservation can be made anytime and anywhere. The competition has intensified between the three retailers and the traditional alternatives must find new ways to survive. Through effective marketing and selecting the right channel may be vital to the travel agency's survival. The theories that have been essentiell for this Investigation are: marketing mix, relationship marketing, porter curve, the buying process, the agent's role, word-of-mouth and marketing of services and products company. In this essay, the authors investigated four tour operators and one traditional travel agency and everyone is placed in Stockholm. The authors has choosed to investigate their market businesses and how the customer's requirements have changed since online travel agencies took over a large part of the market. The authors have also decided to conduct interviews with an online travel agency and one travel company that works with marketing for travel agencies. The tour operators in Stockholm mainly use relationship marketing as a primary strategy for maintaining a loyal relationship with the customer. The channels that travel companies utilize is a combination of word-of- mouth, digital media and printed media. All companies could state that the consumer in the current situation is more aware than before and this has led an increased requirement for travel agencies. Travel agents and tour operators must offer something unique or give the client an xceptional service that they can not recieve in another place. Service in this case may involve travel on customers behalf, visa application, bookings for specific requests and helping to add travel insurance.
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Bacon, Jasen. "The Digital Folklore Project: Tracking the Oral Tradition on the World Wide Web." Digital Commons @ East Tennessee State University, 2011. https://dc.etsu.edu/etd/1398.
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I collected forty-two e-mail forwards over the course of four months, and from those I formulated a framework that adapts existing theory in collection and study of real-world folklore to the emerging folk communities that exist on the internet. Through this analysis I prove that the same genres of folklore that is routinely collected by folklorists have been adapted to fit the digital environment of the internet. I then use the framework that I lay out to perform a study of the e-mails themselves.
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Asplund, Dennis. "En dans på glosor? : Hur Duolingo står mot traditionell inlärning av glosor." Thesis, Högskolan Dalarna, Institutionen för lärarutbildning, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:du-38040.
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The study presents the result of two classes learning spanish vocabulary, namely grade eight andnine. Each class has been split into two big groups: A group of students that learned newvocabulary through the traditional pen-and-paper method and a group that studied the samevocabulary through the mobile app called Duolingo. The purpose of the study is to observe andidentify if there is a difference in how much the students can learn from the different methods.The study surveyed a total of 35 students in two classrooms in a Swedish primary school.The study aimed to identify possible differences in results when students use one learningmethod in place of another; and if a difference in results existed, have said differences presentedand identified.The study has taken student learning motivation into perspective but it is not the central focus ofthe project.The completed study managed to identify differences between the groups. When the factor‘student motivation’ was weighed in, the results showed that the students with low motivationdegrees that learned through traditional studying methods performed better than the otherlow-motivation students but that instead learned through the learning app. The study could notfind a significant difference between the groups of students that had a high degree of motivation.
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Lorinius, Michelle, and Linnea Östberg. "IKT-verktyg slår inte det fysiska mötet : En jämförande fallstudie om chefers kommunikation på distans och på plats." Thesis, Linköpings universitet, Informatik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-166898.
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Verktyg för informations- och kommunikationsteknik (IKT-verktyg) får en viktigare roll inom organisationer, både då medarbetare befinner sig på samma arbetsplats såväl på distans. Att arbeta på distans innebär nya förutsättningar för chefer och kommunikation, något som upplevs vara komplicerat (DeRosa et al., 2004; Alistoun & Upfold, 2012; Van Quaquebeke & Felps, 2018). IKT-verktyg är en grundförutsättning för kommunikation på distans (Sivunen, 2008; Kraft, 2019; Darics, 2020) och kännedom om vilka kommunikationskanaler som används av chefer vid vilka kommunikationstillfällen kan vara ett sätt att förbättra kommunikation (Kayworth & Leidner, 2000). Syftet med studien är därför att öka förståelsen för chefers kommunikation med hjälp av IKT-verktyg vid distansledarskap. Som delsyfte vill vi undersöka om det finns likheter och skillnader mellan distansledarskap och ledarskap på plats vad gäller kommunikation och val av kommunikationskanaler. Studiens ansats är kvalitativ, abduktiv och hermeneutisk. Semistrukturerade intervjuer med tolv chefer från tio organisationer genomfördes. Urvalet utgjordes av en kombination av ett målstyrt, snöbolls- och bekvämlighetsurval. Dataanalysen utgjordes av en tematisk analys. Sex kommunikationstillfällen identifierades på distans och på plats. Kommunikationstillfällena var desamma både på distans och på plats. Ytterligare fem teman för likheter och skillnader skapades. Det vi kunnat uttyda är att distansledarskap och ledarskap på plats inte skiljer sig åt gällande kommunikationstillfällena utan att skillnaden snarare återfinns i hur kommunikationen sker. Vi har därtill funnit att kommunikation vid distansledarskap innebär fler utmaningar än kommunikation på plats. Studien visar även att kommunikation kan underlättas om uttryckssymboler används i högre utsträckning vid skriftlig kommunikation samt om videosamtal nyttjas då det behövs på distans, eftersom icke-verbal kommunikation förstärker och förtydligar budskap. Kommunikationen kan på så vis bli mer effektiv då färre missförstånd uppstår då ömsesidig mening av budskapet enklare skapas. Videosamtal kan även leda till att kommunikationen blir mer tidseffektiv då mindre tid behöver läggas på att reda ut missförstånd. Dock används videosamtal i låg utsträckning vilket vi funnit kan bero på ovana att använda verktyget. Nya beteenden behöver därför skapas för att forma nya vanor om hur IKT-verktyg kan nyttjas vid distansledarskap. Därtill fann vi att chefer regelbundet behöver träffa sina distansmedarbetare fysiskt eftersom relationen upplevs bli bättre vid fysiska möten. En god relation har vi funnit är av vikt för att kommunikationen på distans ska vara effektiv.Information and communication technology (ICT) tools are getting more important in organizations, both when employees are working at the same location as their manager as well as when employees are working remotely at other locations. Working remotely have led to new conditions for managers and communication, something perceived more complicated than when employees are at the same location as managers (DeRosa et al., 2004; Alistoun & Upfold, 2012; Van Quaquebeke & Felps, 2018). ICT tools are a prerequisite for communication when employees are working remotely (Sivunen, 2008; Kraft, 2019; Darics, 2020) and knowledge of which communication channels are used by managers at what occasions may be a way of improving communication (Kayworth & Leidner, 2000). The purpose of the study is therefore to increase the understanding of managers communication with ICT tools. Further, we want to investigate if there are similarities and differences regarding managers communication and choice of communication channel when employees are working remotely or on-site. The study's approach is qualitative, abductive and hermeneutic. Semi-structured interviews with twelve managers from ten organizations were conducted. The sampling consisted of a combination of purposive, snowball and convenience sampling. The data analysis was thematic analysis. Six occasions for communication were identified. The occasions for communication were the same both remotely and on site. Another five themes for similarities and differences were detected. We found that the occasions for communication does not differ depending on distance, but rather that the difference lies in how the communication is carried out. In addition, we have found that communication at distance leadership poses more challenges than on-site communication. The study also show that communication may be easier if emoticons are used more frequently and if video calls are used when needed, that is, when non-verbal communication reinforces and clarifies the message. In this way, communication can become more effective as fewer misunderstandings arise since it is easier to establish mutual meaning. Video calls may also make communication more time efficient as less time is needed for clearing up misunderstandings. However, video calls are not commonly used due to lack of habit using the tool. Therefore, new behaviors and habits should be created in order for managers to make efficient use of ICT tools. In addition, we have found that a good relationship is important for communication remotely to be effective. Therefore, managers regularly need to physically meet their employees working remotely as the relationship is perceived to get better with physical meetings.
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Yap, Yee-Yin, and Abigail Leffler. "A Communication Analysis for UNICEF Lebanon - A media landscape of Lebanon, media consumption habits of Syrian refugees and potential C4D interventions to promote social inclusion and child/youth protection for Syrian children and youths in Lebanon." Thesis, Malmö högskola, Fakulteten för kultur och samhälle (KS), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-21850.
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The objective of this study is to put forward informed C4D recommendations to help organizations like UNICEF combat the situation for Syrian refugee children and youths in Lebanon, who through displacement and resettling into the complex Lebanese socio-political landscape may be at risk of becoming a lost generation. This paper focuses on the prevention and elimination of actions such as bullying, sexual harassment, gender-based violence, and early marriage.Conceptual framework: the communication theoretical framework considers Bourdieu’s habitus model as well as the uses and gratification model. Concepts conducive to social cohesion include citizenship, communitas and cosmopolitanism.Methodology: data were gathered through a variety of primary and secondary sources. The former includes semi-structured interviews with subject matter experts and analysis of UNICEF’s external communication practices. The latter comprises the collection, assessment, comparison and summarizing of various reports about Lebanese media.Findings: Lebanon has a pluralistic media landscape, though it appears fragmented, reflecting its socio-political sectarian situation. The media in Lebanon is criticized for lack of public service. The arts scene seems to fill a void in terms of examining the collective memory in respect of not only the civil war (1975-1990) but also of social issues arising as a result of globalization and modernity. Syrians in Lebanon consume Lebanese media as much as media from their own country. Interpersonal communication channels appear to be the preferred mode of communication among both the host and the refugee communities, although among the youth social media platforms such as WhatsApp and Facebook are commonplace. Among the traditional media channels, television appears to be popular. The representation of Syrian refugees in Lebanese media is varied, with about one fourth of the published material portraying Syrians as a security issue.Results: a series of C4D recommendations that use sports and the arts as an overarching theme.
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Wester, Petra. "Framtidens marknadsföring : En kvalitativ studie om hur B2B-företag definierar och tillämpar content marketing i digital marknadsföring." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-134181.
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This study has been conducted with an aim to examine how employees working at B2B companies in Umeå understand, and describe the ever changing strategy of content marketing whilst at the same time analysing how said companies utilise the strategy on their own websites. Another aim of this study is to determine whether content marketing is used differently depending on the companies size and reach. The study was conducted by means of interviews and content analysis, using semiotics as a method. The result showed that despite each company understanding and using the term content marketing they differed slightly when describing its meaning, and implementation.Denna studie har genomförts med syfte att undersöka hur anställda på B2B-företag i Umeå uppfattar och beskriver den växande marknadsföringsstrategin content marketing, samt att analysera hur den används på företagens hemsidor. Studien syftar även till att undersöka om begreppet används och uppfattas olika beroende på företagens storlek. Det teoretiska ramverket består av tidigare forskning och teorier som behandlar content marketing som begrepp och strategi. Studien har genomförts med ett kvalitativt förhållningssätt i form av intervjuer samt en innehållsanalys där vi utgår från semiotiken som metod. Resultatet av studien visade att trots att samtliga B2B-företag uppfattat det omtalade begreppet så skiljer det sig i hur de definierar det och dess innebörd samt hur strategin tillämpas i praktiken.
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Earnshaw, Rae A. "Digital media." IEEE, 2001. http://hdl.handle.net/10454/3507.
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YesDevelopments and advances in information and communications technology are boosting a convergence of computing, media, and telecommunications. This is dramatically affecting every aspect of society from technology designers and content creators to users. The design-to-product cycle time continues to decrease as new markets open up, and windows of opportunity exist for those who can move fast and make the right connections. Challenges and opportunities exist in each area of the convergence, but one thing is here to stay: being digital.
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Osman, Rafeeq. "Digital media exchange : a digital media school in Pretoria." Diss., Pretoria : [s.n.], 2008. http://upetd.up.ac.za/thesis/available/etd-09172008-153805.
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Stanley, Michael Leighton. "Digital compositing with traditional artwork." Texas A&M University, 2005. http://hdl.handle.net/1969.1/2643.
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This thesis presents a general method and guidelines for compositing digital characters
into traditional artwork by matching a character to the perspective, lighting,
style, and complexity of the particular work of art. The primary goal of this integration
is to make the resulting image believable, but not necessarily to create an
exact match. As a result, the approach used here is not limited to a single rendering
style or medium, but can be used to create a very close match for almost any artistic
image. To develop and test this method and set of guidelines I created composites
using a variety of styles and mediums.
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Sadowski, Helga. "Digital Intimacies : Doing Digital Media Differently." Doctoral thesis, Linköpings universitet, Tema Genus, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-132634.
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Digital media have become an integral part of many people’s everyday lives and constitute an intimate presence therein. Utilizing the concept of digital intimacy to focus on these recent developments, this doctoral dissertation takes the perspectives of feminist cultural studies and affect theory to analyze how digital media are becoming more intimate and how in turn intimacy is remediated within digital cultures. This research brings together three different strategic examples of digital intimacy. The first is chosen from the context of online hate and harassment, and works to counteract digital forms of intimidation. The second is from the world of software development training initiatives tailored for women and designed to make them digitally intimate. The third investigates the digital subculture around ASMR (‘autonomous sensory meridian response’), which is an intimate multi-sensory stimulation induced by such things as online video clips. It is argued that these three initiatives are good illustrations of contemporary gender relations in digital cultures, and also do digital media differently. This means that they develop and apply sometimes straightforward, sometimes rather playful strategies to counteract gender-based inimicalities (such as forms of discrimination or exclusion, or objectification) within digital cultures. The thesis argues that such digitally intimate strategies can be utilized analytically in order to contribute to contemporary feminist internet politics.Digitala medier har blivit en integrerad del av och en intim närvaro i många människors vardag. Med hjälp av begreppet digital intimitet, som tar dessa förändringar på allvar, analyserar denna avhandling hur digitala medier blir mer intima och hur intimitet remedieras i digitala kulturer. Detta görs utifrån perspektiv hämtade från feministiska kulturstudier och affektteori. Tre olika strategiska exempel på digital intimitet diskuteras. Det första exemplet hanterar näthat och trakasserier online och utgör ett slags motståndsstrategier. Det andra handlar om utbildningsinitiativ inom programmering riktade till kvinnor, ämnade att ge kvinnor större digital tillgång, närhet och närvaro. Det tredje fallet undersöker den digitala subkulturen kring ASMR (’autonomous sensory meridian response’), en intim multi-sensorisk stimulering som ofta understöds av videoklipp online. Det hävdas här att dessa strategiska exempel, först och främst, synliggör samtida genusrelationer i digitala kulturer, men även visar hur digitala medier gör genus på nya sätt. Med detta menas att i medierna både bevaras genuskonventioner och tillämpas nya, ibland lekfulla strategier för att motverka könsrelaterad fientlighet inom digitala kulturer. Avhandlingen hävdar att de tre studerade strategierna för digital intimitet kan användas analytiskt för att bidra till en samtida feministisk internetpolitik.
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Tjokrodinata, Charlie. "Utilization of New Media by Traditional Media Companies in Indonesian Media Industry." Thesis, KTH, Skolan för datavetenskap och kommunikation (CSC), 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-180675.
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The rise of social media represents a new challenge to the traditional media industry. Some traditional media companies either shy away on the idea of utilizing social media to enhance their services, but many others actually embrace this as an opportunity to reposition themselves within the industry. This study tries to figure out the extent of the proliferation of social media by the traditional players. The research approach focused on case study methodology through quantitative and qualitative methods. Record analysis of social media utilization by the traditional media companies represented the quantitative method. As many as 483 media companies from radio, television and printed media companies were sampled, they are companies under twelve national media conglomerates and one largest independent media group in Indonesia. Availability and a few simple statistics of web sites and three most popular social media platforms were recorded. The interviews with three different media companies and observations represented the qualitative method. The purpose is to understand the background motives of the social media utilization. The study reveals that utilization of web sites and social media platforms by the traditional media companies is quite extensive. The result revealed that 72% media companies have a web site, and more than 90% have Facebook accounts. Twitter, while not as popular as Facebook, still has as much as 73.6% of sampled media companies joining the platform. YouTube is the lowest of the three platforms with 27.3%. Apart from the high adoption rate, the traditional media companies also actively participate in the conversation, especially for Facebook and Twitter. The interviews showed that the extent of digitalization is quite extensive. The three media have their own digital strategy, which involved integration with their traditional platforms, customer engagement and monetization. The utilization of web and social media platforms Indonesia in general, and by the traditional media were caused by some factors such as media democratization, rising number of middle class, good economic growth, and high mobile penetration among others.Uppkomsten av sociala medier representerar en ny utmaning för den traditionella medieindustrin. En del traditionella medieföretag har undvikit att använda sig av sociala medier för sina tjänster, medan andra företag har omfamnat de sociala medierna och använder sig av dem för att om möjligt ompositionera sig inom industrin. Denna studie försöker utforska spridningen av sociala medier inom traditionell media i Indonesien. Studien är genomförd som en fallstudie med användning av både kvalitativ och kvantitativ metod. En analys baserad på användningen av sociala medier av traditionella medieföretag representerar den kvantitativa metoden. Så många som 483 medier från radio, tv och tryckta medier är med i urvalet. De 483 medieföretagen i urvalet är alla antingen under ett av de tolv nationella mediekonglomeraten eller under den största oberoende mediekoncernen i Indonesien. Tillgänglighet och enkel statistik över användandet av webbplatser eller hemsidor, samt användandet av de tre mest populära sociala medierna (Twitter, Facebook och Youtube), har registrerats. Intervjuer med tre olika medieföretag samt observationer representerar den kvalitativa metoden. Syftet med studien är att förstå bakgrundsmotiven till den sociala medieanvändningen i Indonesien. Undersökningen visar att användningen av webbplatser och sociala medier av de traditionella medieföretagen är ganska omfattande. Resultaten visade att 72 % av medieföretagen har en egen hemsida, och mer än 90 % av företagen har Facebook-konton. Twitter, vilket visade sig vara mindre populärt än Facebook, visade sig fortfarande användas av så mycket som 73,6 % av företagen i urvalet. YouTube är det minst populära mediet av de tre med ett genomslag på 27,3 %. Resultaten visade inte bara på en ovanligt hög användningsfrekvens, utan de visade även på att företagen aktivt deltar i samtal med kunderna, särskilt via Facebook och Twitter. Intervjuerna visade att digitaliseringsgraden är ganska omfattande. De tre medieföretagen har sina egna digitala strategier, som innebär en integration med sina traditionella plattformar, kundengagemang och intäkter. Användningen av webbplatser och sociala medier av de traditionella medierna i Indonesien har orsakats av vissa faktorer; bland annat av en stor mediedemokratisering, ett stort antal personer i den indonesiska medelklassen, en god ekonomisk tillväxt samt av en hög mobilpenetration.
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Klainbaum, Daniel. "Place and Digital Media." Thesis, Georgia Institute of Technology, 2006. http://hdl.handle.net/1853/10554.
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As interactors we often allude to a sense of presence, of being there, when experiencing interactive artifacts. Digital technologies can create a sense of presence within a synthetic environment, that of being in a technologically mediated space. As a result, ideas of space and place are fundamental to the use of digital media. Related metaphors pervade our language and use of technology; we explore virtual worlds, surf online, and chat in rooms.
The field of humanist geography can be used to examine digital media practice across several domains. Exploring the concept of place in relationship to a video game, website, or mixed reality environments question contemporary definitions of presence. As a result, a theoretical foundation for the design of artifacts may create a strong sense of place, and thus enhance our understanding of presence.
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Cooper, Julie A. "Changing the Traditional High School Photography Curriculum: Integrating Traditional and Digital Technologies." Digital Archive @ GSU, 2010. http://digitalarchive.gsu.edu/art_design_theses/68.
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This thesis presents a photography curriculum for a beginning high school level photography class. It is designed as a teaching guide to structure a photography class that incorporates both film photography and digital photographic technology. One of the biggest challenges for teachers of photography is how to structure a curriculum with a limited number of enlargers and space in the darkroom, while incorporating digital technology with limited computer access for students. The curriculum presented here includes three major parts: a traditional photographic film component, a digital photography component, and a concepts component where students will experiment with different photographic techniques of manipulation as well as tackle photographic history, criticism, and visual literacy.
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Iyimoga, Christopher Okuba. "Broadcasting and the traditional media in Nigeria." Thesis, University of Leicester, 1986. http://hdl.handle.net/2381/34592.
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Veld, Yolanda. "Locative Narratives with Digital Media." Thesis, Högskolan i Skövde, Institutionen för informationsteknologi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-15327.
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The technologies used to guide along and inform about historic places and buildings have proliferated quickly, but it seems the application of these technologies in order to facilitate a powerful experience falls behind. With this thesis, the aim was to gain insights into how digital media can be utilized to create a media-conscious locative narrative and an engaging experience for cultural heritage. In this thesis examples of locative narratives with digital media for cultural heritage and the testing of two applications with a qualitative approach are discussed. The gained insights could help sophisticate and strategize thinking about storytelling with mobile digital technologies in order to find medium specific ways of guiding an audience and facilitate meaningful visitor experiences for cultural heritage. Keywords: locative narrative, mobile storytelling, digital media, multimodal, cultural heritage
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Garanzha, Alyona Oleksandivna, and Альона Олександрівна Гаранжа. "Inclusivines in Ukrainian digital media." Thesis, National aviation university, 2021. https://er.nau.edu.ua/handle/NAU/50073.
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1. The term “inclusion” - Dictionary. Portal of the Ukrainian language. [Electronic resource] - Access mode: https://slovnyk.ua 2. “Ukrainska Pravda”. Material: “Not” invalid “, but” person with disability “. The Rada supported the relevant draft law”. Mode of access: https://life.pravda. com.ua/society/2017/12/19/228047/ 3. “Zmina”. Material: “In Ukraine instead of” the invalid “there will be a person? Mode of access: https://zmina.info/news/v_ukrajini_zamist_invalida_ zjavitsja_ljudina-2/ 4. Centre for Democracy and the Rule of Law. Hate speech: statements cannot be disseminated in the media? [Electronic resource] - Mode of access: https:// cedem.org.ua/consultations/mova-vorozhnechi-yaki-vyslovlyuvannya-ne-mozhnaposhyryuvaty-v-zmi/The development of modern digital media not only contributes to the expansion of human capabilities, but also deepens social inequality. The Ukrainian media community has no positive experience in covering the problems of vulnerable social groups. As the media actively shapes public opinion and ideas, exacerbating the problem of tolerant public perception of ‘special’ people, the introduction of an inclusive approach in the media should be a priority.
Розвиток сучасних цифрових медіа не лише сприяє розширенню людських можливостей, а й поглиблює соціальну нерівність. Українська медіа-спільнота не має позитивного досвіду у висвітленні проблем вразливих соціальних груп. Оскільки ЗМІ активно формують громадську думку та ідеї, загострюючи проблему толерантного сприйняття суспільством «особливих» людей, запровадження всеохоплюючого підходу в ЗМІ має бути пріоритетом.
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Eriksson, Asp Tova. "Propagation of traditional media publications in social media : A network analysis approach." Thesis, Högskolan Dalarna, Informatik, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:du-28178.
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Social media is a vast, fluctuant domain that is difficult to grasp, overlook and explain. It is important in our daily lives as well as for organisations, such as traditional media. Traditional media is moving from analogue news propagation to propagating news online, where social media plays a significant role. This study contributes to the understanding of traditional media propagation in social media, through quantitative and network analysis of articles’ spread in social media. The study also contributes to refining social media network analysis methodology, from the perspective of traditional media propagation in social media. The study is conducted as a survey where web documents of social media posts were collected and analysed. The scope of the study were Swedish traditional media. Two analysis methods were used: a quantitative statistical analysis of the propagation of articles and a network analysis comparing the usefulness of two common network analysis metrics: indegree centrality and PageRank. The results show that an overall of 22,34% of traditional media articles in this study, were propagated in social media. The findings include what categories of articles are most propagated on different social media platforms. Different kinds of newspapers were also compared, and variances were found. Local press articles were more propagated on Facebook than on Twitter, in opposite to national press that were more propagated on Twitter than on Facebook. Indegree centrality was found to be the most useful metric for examining traditional media propagation amongst Swedish newspapers, when compared to PageRank. Lack of cross-platform research in social media is pointed at, since this study identifies a prominent need for evolving cross-platform social media research.
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Jamali, Firouzabadi Farshad. "Magic carpet : digital interpretation of traditional tessellation patterns." Thesis, University of British Columbia, 2008. http://hdl.handle.net/2429/4163.
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Contemporary architecture has failed to engage the rich culture of planar and spatial
transformations of historical Muslim architecture, often relegating it to a form of naive pastiche
or, at best, to the realm of historical reconstruction. In this project we make use of current digital
technologies in an attempt to revisit and reinterpret, in modern terms, the geometric structure of
patterns embedded in the historic Islamic architecture of Iran. The original contribution of this
project lies in extending traditional two dimensional tiling patterns into a dynamic three
dimensional state with the help of computational tools. The analogy to the classical Persian
carpet as well as mobile character of design can also be seen as original. The notion of
‘transparency’ and ‘dynamism’ are interpreted using Autodesk’s Maya and Bentley’s Generative
Components software. This report illustrates initial explorations and outlines future possibilities.
In the past architects of the country were responsible for making the enclosure heaven-like
while it was carpet weavers’ job to make the floor heaven-like. In this project as a symbolic
approach, carpet and weaving becomes both the enclosure and the floor to define both floor
and roof and symbolize the new approach through which we as architects use other disciplines
and new tools such as new software to learn and shape the space and discover new vocabulary
for a contemporary and local architecture for Iran.
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Shelline, Don G. "The Gratification Niches of Traditional and Digital Radio." BYU ScholarsArchive, 2016. https://scholarsarchive.byu.edu/etd/5848.
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We live in an age where science fiction is quickly becoming science fact. Dick Tracy's 2-way wrist TVs are Apple Watches. Automated smart homes are plentiful. Cars are now able to drive themselves. And in those cars, riders no longer need to depend on a deejay to choose their music for them; these listeners build their own radio stations, on the spot, out of any music and conversation they want to hear, all at the touch of a button that is fully connected to Wi-Fi, the internet, and unlimited cell data plans.This research will examine digital radio's impact upon traditional radio in the current media environment. It will first take a look at the history of radio, specifically examining radio's reaction and adaptation when a new form of competitive media moved into the mass communication environment, and how radio fared in the face of that competition. The research will then look at uses and gratifications for both traditional and digital radio, which will be analyzed using media niche theory. From this, we will ascertain the niche breadth of each medium, as well as how much overlap exists between the two, and finally, which medium achieves niche superiority over the other in terms of gratifications observed.
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Costache, George Daniel. "Rethinking traditional source concepts in a digital economy." Thesis, Uppsala universitet, Juridiska institutionen, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-383617.
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The purpose of this thesis is to provide meaningful understanding of the current state of business activities, which generates the need for implementing new taxing measures, analyse the challenges arising from this need, as well as their cause. Furthermore, the aforementioned challenges will be explained in the context of existing traditional taxing systems and proposed measures will be analysed. After reading this thesis, the goal is for the reader to be able to understand current trends and to gain an idea of how states might try to harmonize their taxing systems in order to meet the requirements set out by the rapid digitalization of companies.
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Borbinha, José Luís 1963. "Digital libraries-The future through the traditional library." Phd thesis, Instituições portuguesas -- UTL-Universidade Técnica de Lisboa -- IST-Instituto Superior Técnico, 2000. http://dited.bn.pt:80/6562.
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This dissertation addresses the problem of the «Digital Library»
from the point of view of the «Traditional Library». The work comprises an
analytical approach to the problem, being proposed a model for the «Digital
Library» according to the perspective and requirements of the «Traditional
Library» in face of the new emerging technological paradigm. This model is
analysed for the cases of the specialized library and the deposit library, when
facing the problem of the digital publishing. As a result, it is proposed a
strategy for the deposit library based on the identification of scenarios and
publication genres. As a consequence of this process, there were also
identified and analysed new problem, such as the new concept of agent, the
relationship of the concept URN identifiers? space with the problem, and the
problem of the metadata. Metadata is now a new concern for the «Digital
Library», from which results new requirements and scenarios raising the problem
of the interoperability.O trabalho desenvolvido nesta dissertação gira em torno do termo «Biblioteca Digital» e daquilo que ele poderá significar quando considerado segundo os requisitos da «Biblioteca Tradicional». O resultado consistiu numa abordagem analítica ao problema, propondo-se um modelo para a «Biblioteca Digital» gerado segundo a perspectiva da «Biblioteca Tradicional» quando confrontada com o novo paradigma tecnológico emergente. Este modelo é analisado para os casos da biblioteca especializada e da biblioteca de depósito quando posta perante o problema do depósito de publicações digitais, propondo-se ainda uma estratégia para a mesma baseada na identificação de cenários e géneros de publicações. Como consequência são ainda identificados e analisados novos problemas, especialmente os do agente enquanto novo conceito, a relação do problema com o caso do espaço de identificadores URN, e o problema da metadata. Conclui-se ainda ser esta agora uma nova preocupação na «Biblioteca Digital», de onde resultam novos requisitos e cenários que nos conduzem ao problema da inter-operação.
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King, Brian J. "Commercial Media Viewing Habits: Digital Natives vs. Digital Immigrants." Bowling Green, Ohio : Bowling Green State University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=bgsu1249505318.
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Mamalyha, Oleksandr, and Zhe Yin. "Relationship Communication and Traditional and Consumer Generated Media." Thesis, Umeå universitet, Företagsekonomi, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-57032.
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Executive summary Purpose: Current research [1] compared the differences in terms of perception of trustworthiness and emotional appeal of traditional and consumer generated marketing media and [2] evaluated the correlation between factors of the recently developed relationship communication framework (Finne & Grönroos, 2009) with the perception of a marketing action by actual customers of a firm, to see whether these factors should be considered in firm’s marketing communication strategy. Additionally, the researchers compared the correlations between traditional and consumer generated media types to the relationship communication factors, effectively combining the two researched subjects. Design and execution: The research utilized quantitative research approach relying on simple random sampling technique within fitness and recreational settings. Findings/Implications: Data analysis confirmed that there is a consistent difference between traditional and consumer generated media in terms of perception of trustworthiness and partial and not consistent difference in terms of emotional appeal. Mild correlation between consumer unique factors of relationship communication framework (Finne & Grönroos, 2009) and perception of the marketing action have been confirmed, with these correlations remaining consistent between traditional and consumer generated media. The findings suggest that traditional and consumer generated media have varying impacts on consumer’s perception of marketing action and that incorporating consumer unique factors of relationship communication framework (Finne & Grönroos, 2009) in marketing communication strategy may benefit the firm in relationship building and integrated marketing communication.
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Popescu, George A. "Digital materials for digital fabrication." Thesis, Massachusetts Institute of Technology, 2007. http://hdl.handle.net/1721.1/41754.
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Thesis (S.M.)--Massachusetts Institute of Technology, School of Architecture and Planning, Program in Media Arts and Sciences, 2007.Includes bibliographical references (leaves 50-51).
This thesis introduces digital materials by analogy with digital computation and digital communications. Traditional fabrication techniques include pick-and-place, roll-to-roll, molding, patterning and more. Current research in fabrication includes algorithmic assembly [3], programmed assembly[9], self-assembly[1,2], assembly by folding [4] as well as guided self-assembly [2]. While these research areas are studying means of fabrication, here we introduce the study of the digital materials they assemble. Moreover we present a new type of three-dimensional digital printer for use with functional digital materials. Most importantly, the digital materials are shown to be tuneable; the code describing a digital material allows one to predict and adjust the properties of the material itself. In the same 'way digital communications and computation are discrete in the code space, digital fabrication is discrete in the physical space. Just as digital communications enabled cheap long-distance communications and digital computation enabled cheap,universal and efficient computers, digital fabrication enables cheap, efficient and universal fabrication. Building digitally will reduce the complexity of the assembler and can produce a wider variety of objects for a smaller cost.
by George A. Popescu.
S.M.
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Appelgren, Ester. "Media Convergence and Digital News Services." Doctoral thesis, KTH, Medieteknik och grafisk produktion, Media (stängd 20111231), 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-4543.
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In this thesis, media convergence strategies and added value of digital news services are investigated, focusing on the newspaper industry and it’s audience. Convergence implies that previously unalike areas come together, approaching a common goal. A subordinate concept of convergence, i.e., media convergence, is a concept that has become common when denoting a range of processes within the production of media content, its distribution and consumption. Newspapers are one of many so-called publishing channels that provide information and entertainment. They have traditionally been printed on paper, but today’s digital technology makes it possible to provide newspapers through a number of different channels. The current strategy used by newspaper companies involves a process of convergence mainly regarding multiple publishing. A newspaper company interested in publishing content through multiple channels has to adapt its production workflow to produce content not only for the traditional printed edition, but also for the other channels. In this thesis, a generalized value chain involving four main stages illustrates the production workflow at a newspaper company in relation to the convergence processes. The four stages are creation, packaging, distribution and consumption of content. One of the aims of this thesis is to assess how the views and strategies of newspaper companies concerning media convergence correspond with the opinions and views concerning convergence of their audience. In order to discuss this, seven types of media convergence are suggested. Furthermore, the thesis explores how the newspaper industry is relating to the processes of convergence, using two examples: newspaper companies’ ventures into the use of moving images, and the newspaper companies’ strategies for a future epaper edition. Among the findings of this thesis are that digital news services can add value to a newspaper company, however that the digital news services investigated, in their current form, are not sophisticated enough to give added value as perceived by the audience. The findings of the thesis are based on studies of the newspaper industry in Sweden and reflect specific newspaper companies, their strategies, production workflow and ventures from 2002 to 2007. The methods used have mainly been case studies and surveys.QC 20100622
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Henderson, Glenn. "Triage visualization for digital media exploitation." Thesis, Monterey, California: Naval Postgraduate School, 2013. http://hdl.handle.net/10945/37636.
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Approved for public release; distribution is unlimitedDigital forensic examiners are overwhelmed by case loads and data volumes and must prioritize their work. This thesis hypothesis that digital forensic examiners can employ triage visualizations to prioritize work loads. This thesis presents a simple one page visualization of disk activity for Windows FAT and NTFS filesystems. The visualization is constructed from filesystem meta data carved by the open source bulk_extractor digital forensics application. The visualization does not require further examination or reconstruction of file system metadata. The visualization is able to detect minor obfuscation or modification and overwriting of file system timestamps.
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Sreenan, Cormac John. "Synchronisation services for digital continuous media." Thesis, University of Cambridge, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.260690.
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Watkins, Sean Edward. "Media Literacy and the Digital Age." Bowling Green State University / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1242223666.
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Johnson, Gavin P. "Queer Possibilities in Digital Media Composing." The Ohio State University, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=osu158816717940897.
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Corbett, Jon Michael Robert. "Indigitalized : traditional Métis artistic expression in contemporary media art." Thesis, University of British Columbia, 2015. http://hdl.handle.net/2429/55891.
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This thesis examines a re-indigenizing process facilitated through traditional and computer-based media artistic expressive forms. My recent discovery of my Canadian Indigenous ancestry has brought me to investigate how my identity as a contemporary artist has been impacted by my exploration of Indigenous forms of expression that were lost to me due to my grandmother’s assimilation to a homogenized Canadian ideal.
I examined the relationships between my contemporary artistic practice and Indigenous perspectives to develop an exhibition of work that bridged computer-based media and traditional Métis beading practice.
My artistic influences and a descriptive account of my current artistic practices is synthesised with my new Indigenous knowledge of identity and expression, which not only produced several works of art, but also generated new programmatic methodologies and a computer-based media toolkit that can aid Indigenous artists with developing computer and media based art projects.Graduate Studies, College of (Okanagan)
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Maghrabi, Hesham A. "Application of traditional abstract painting in new media environments." Thesis, Coventry University, 2007. http://curve.coventry.ac.uk/open/items/975cb65c-9570-d5dc-6649-f793b886d6cb/1.
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This thesis presents an investigation into the process of new forms of installation art; an exploration of the shifting of artistic activities from conventional studios and fine artist practices to installation art practices. A combined approach was taken whilst undertaking research by studying literature within the field, engaging with other practicing artists and conducting practical analysis. There is also a discussion of new technology in the field of abstract expressionist painting and a dialogue on the differences between traditional and digital abstract painting with regard to their processes. The reflective and issue finding processes undertaken by the researcher in this investigation are discussed in relation to the changes in his practice. The artist’s experimentation with materials and processes and the implications of this as regards the relationship between the artwork and the viewer are also discussed. The thesis is divided into seven chapters of text and images with an accompanying DVD including the main abstract new media installation. The first chapter includes an introduction to the research with the methodology applied. The second chapter involves using the computer to produce abstract painting. The third chapter then focuses on the differences between digital and traditional abstract painting. Moving on from this the fourth chapter covers multimedia installation and its associated processes. The fifth chapter deals with the reflections on the practice element of this investigation. The sixth chapter engages with the evaluation of and feedback from the field trip and with notes from artists with regard to practical production. The final chapter draws conclusions from this research with suggestions for further studies. This thesis will make the following contributions to knowledge: developing the process of animation from 2D abstract painting to a 3D environment with the inclusion of animation; using new technology as a creative tool to enable artists to gain new insights into creative art practices which provide audiences with new experiences of new and multimedia installation; advancing the creative process of new and multimedia artworks taking account of new techniques relating to the manipulation of viewpoints, picture planes and pigment surface as related to traditional methods of image creation and recording and their new media counterparts.
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Silva, Michelle Ramona. "Digital alchemy matter and metamorphosis in contemporary digital animation and interface design /." online access from Digital Dissertation Consortium, 2005. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?3224047.
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