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1

Clarke, Jacqueline R. "Sustainable tourism : marketing of farm tourist accommodation." Thesis, Oxford Brookes University, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.261392.

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2

Travlou, Spyridoula Penny. "Urban tourism in Athens : tourist myths and images." Thesis, Durham University, 2000. http://etheses.dur.ac.uk/4521/.

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This thesis explores and analyses the mythical quality of modem Athens as experienced by tourists. It is an exploration of the tourist gaze upon the Athenian landscape, as well as an account of how tourists narrate its urban mythology. This research is largely concerned with the relationship of time and space through memory, exploring the interplay between the spatial arrangement of urban elements, temporality and the experience of the city. Athens is viewed as a city marked by a temporal collage where different historical periods are juxtaposed. This juxtaposition gives Athens the character of a deconstructed city. The city is made present through spatialised remainders, her genius loci. This thesis thus analyses the relationship between Athens past and the present, the strangely familiar and the stereotypically exotic, as interwoven within an urban landscape imagined, gazed and finally, narrated by foreign tourists. The core argument of this work is that the Athenian landscape embodies an urban mythology constructed by the nineteenth century romantic travellers: these, through their writings, fashioned the stereotypical imagery of Athens. Modem tourists are the consumers of these myths. Like their nineteenth century predecessors, tourists stroll around the city following the traces of their memory - key landmarks and symbols, recognising what they have already known; feeling nostalgic for the past -their past, fragmenting the landscape into different historic layers, depopulating it from its present inhabitants, orientalising it. In this work I explore the transmission and reinvention of the myths of Athens through guidebooks, travel brochures, guided tours and tourist photographs. The exploration of the different images of Athens as visualised by tourists leads to a discussion of gendered, orientalised, literary, photographic and cartographic aspects of the Athenian urban landscape. The theoretical framework of the thesis is based on post-modernism, post-structuralism and semiotics. My research methods have been qualitative, including both in-depth interviews and participant observation, following tourists around the city and participating in their activities. I also analysed the ways tourists 'gaze' and photograph the city. My intention is to draw -metaphorically speaking- a mental map including the sites visited, consumed and experienced by tourists.
3

Curtin, Susanna C. "Wildlife tourism : tourist expectations, experiences and management implications." Thesis, Bournemouth University, 2008. http://eprints.bournemouth.ac.uk/10303/.

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The literature demonstrates that wildlife tourism, which can incorporate anything from insects (dragonflies, butterflies, glow-worms), flowers, mammals and birds, has become a potentially lucrative activity which is attracting attention from tourists and destinations. There are both positive and negative impacts associated with wildlife tourism. It can contribute to the conservation of threatened habitats / species, provide economic benefit to local communities attract new types of tourists to remote and economically peripheral areas, and provide environmental education and psychological benefits to tourists. Less desired outcomes of wildlife tourism imply that as places and their wildlife become more popular, tourist numbers and infrastructure increases and so too do incidences of disturbance which directly impact upon the well-being and sustainability of the focal wildlife populations such as the disruption of daily behaviour including feeding, breeding, and resting. Whether the positives outweigh the benefits has yet to be tried or tested and may well depend upon how the resource and visitors are managed which in turn depends upon understanding the expectations, the behaviour and the experiential benefits sought by tourists. Given the spectrum of tourist-wildlife opportunities, it follows that wildlife tourists are by no means an homogenous market, there are significant variations in typologies, from the 'serious' to the 'casual' and from the 'specialist' to the 'generalist'. Therefore planning and management become more difficult as the behaviour and needs of each segment differ enormously. Up until now, the human dimensions of watching wildlife have been rather overlooked in the tourism literature; and particularly the experiential and psychological benefits of wildlife tourism have not been adequately explored or applied to the management and marketing of destinations. Using a sample of British tourists, the aim of this research was, therefore, to explore the culture of wildlife tourism in order to contribute a better understanding of what it means to enjoy wildlife experiences, the content of what exactly is enjoyed, the process through which people attend to and perceive wildlife and the emotional responses it provokes. Inherent in this thesis is the discussion of the human dimensions of wildlife, namely how wildlife tourists perceive the natural world, whether they have eco, anthropocentric or anthropomorphic views of the animal kingdom, and whether the application of biophilia, our supposed inherent desire to connect with other, non-human, living things, can be applied to wildlife tourism. In addition the author explored the field skills involved in wildlife watching with regards to identification and photography, what constitutes a memorable experience, and finally the expectations and benefits of travelling on an organised wildlife holiday. In order to satisfy this aim, an ethnographic approach to data generation was employed in two distinct stages. First in-depth interviews were carried out with British tour operators to investigate the business of wildlife tour operating, to discover who the main operators are, the types of products that they offer, the profile of the clients that they attract as well as the management and delivery of their tours. This showed that the wildlife tourism market can be divided into different typologies, for example, birders, `listers' and general naturalists. Secondly, the author joined two tour groups within the general naturalist market, one birdwatching tour to Andalucia to watch the Autumn migration and one whale and bird-watching tour on the Sea of Cortez, Baja California. Whilst on tour, field journals were kept to record the days' events, participants emotional responses to wildlife, and her own observations of tour leading. These journals were coupled with in-depth interviews of tour participants whilst on tour and later in-depth interviews with people who regularly take dedicated wildlife holidays. This ethnographic study of these dedicated general naturalists reveals a number of important themes which may be of use for future studies such as: how interest in wildlife began, how wildlife watching is part of everyday life not just a holiday activity, the fascination with how wildlife adapts to human / urban environments and the relationship with regular wildlife visitors in their garden. In addition it highlights how wildlife tourism is used as a symbol of self presentation, how it is important to develop skills such as identification of species and photography, and how spontaneity, close proximity to wildlife, high numbers and first sightings all make for memorable experiences. There are a number of profound and psychological benefits which the nature of this study allowed to come to the fore, and that was the wonderment and sense of awe at the beauty and diversity of the natural world, of really feeling alive and in 'flow' when watching wildlife and how being in 'flow' distorts time. Linked to this is the spiritual fulfilment and sustenance provided by nature. The physical attributes of the wildlife holiday highlight the important role of the tour leader, their knowledge of species and of where to see them as well as the demonstration of responsible wildlife watching behaviour. Participants voiced their desire for relaxation, for meeting like-minded people and for sharing experiences with others. Finally participants appeared to be aware of potential negative impacts and liked to see responsible tour operating. The thesis ends by discussing the practical implications of these findings for industry and for wider society, and concludes by suggesting areas for future research. "An honest experience of nature would find that the natural world is an arena of endurance, tragedy and sacrifice as much as joy and uplift. It is about the struggle against the weather, the perils of migration, the ceaseless vigilance against predators, the loss of whole families and the brevity of existence. The natural world is like a theatre, a stage beyond our own, in which the dramas that are an irreducible part of being alive are played out without hatred or envy or hypocrisy. No wonder they tell us so much about ourselves and our own frailties" (Mabey 2006: 13). "
4

JOJIC, Sonia. "Sustainable Tourism as a driving force for branding Gjirokastra, Creative Tourism and Tourism for all, as enhancers of Cultural Toursim in achieving sustainable development." Doctoral thesis, Università degli studi di Ferrara, 2017. http://hdl.handle.net/11392/2487908.

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Although we are well into the 21st century, our cities are still governed by political, environmental, economical and social problems. With globalization spreading all over the world, these issues are not local anymore; instead they are quickly becoming evident at a global scale. As a consequence, cities, places, destinations are suffering the effect of an increasing standardization and the declining quality of urban spaces, followed sometimes by loss of identity, structure and meaning. This has pushed researchers and experts to investigate issues of space and places as means of correction by offering new marketing tools focusing in Branding Places, especially Cultural Heritage sites. In disposition to these common trends, nowadays there is an increased competition between different countries and cities throughout the world in attracting investments and investors, followed by local and government policies, which leads cities to implement marketing and branding strategies almost every year. Albania as many other countries in the world, is also know of holding many potential regarding tourism development. Beside the fact that for the past ten years Albania has been trying to create a brand for attracting more investments, and attention as a touristic attraction attempting to build up a tourism brand, the country is still lacking many basic resources and new methodologies in transitioning from an aggressive tourism (intervention to the landscape, cultural heritage, environment) to more sustainable tourism trends in branding the country and especially Gjirokastra. Referring to the standardization of cultural tourism as a simple mean of branding a place, in accordance with change in tourists’ motivations and interest, has resulted in identifying and developing new trends and forms of sustainable tourism worldwide: such as cultural tourism experienced through cultural routes; creative tourism, and accessible tourism, as new forms which avoid mass tourism and the “Mathew Effect” of places enhancing new possibilities of the applied place with social, economic, and environmental benefits. Similar to many other destinations that have been working on basing their branding methodologies relying to new trends of sustainable tourism which have gained contribution to the economical and cultural activities of the area applied, this research explores the possibility and means of transforming Gjirokastra in an sustainable tourism destination by creating a winning strategy for long-term sustainability of the region, potentially impact the visitor experience and at the same time enhancing the economical, social, and environmental factors of the area.
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5

Renkert, Sarah Rachelle, and Sarah Rachelle Renkert. "Community-Owned Tourism: Pushing the Paradigms of Alternative Tourisms?" Thesis, The University of Arizona, 2017. http://hdl.handle.net/10150/625309.

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The Kichwa Añangu Community lives in Ecuador's Yasuní National Park. As a community, they have chosen to dedicate their livelihood to community-owned tourism, or what is commonly called turismo comunitario in Ecuador. Tourism brings multiple, ongoing challenges to the Añangu Community. Shifting market demands, growing regional and transnational competition, and large-scale climate events each present ongoing vulnerabilities. Furthermore, the Añangu do not own rights to the petroleum reserves quietly resting under their land. Nonetheless, they persist in their tourism project and have become recognized as a model for community-owned tourism in Ecuador. In part, this thesis seeks to explore why the Añangu Community has chosen to not only pursue, but expand their involvement in community-owned tourism. This research will demonstrate that tourism is locally embraced as a vehicle for livelihood wellbeing, environmental stewardship, and cultural reclamation. The key question then becomes, why is the Añangu Community’s tourism project successful? Here, I argue that through community agency and governance, the Añangu Community is able to practice economic, environmental, and cultural self-determination via their local control of the tourism project.
6

Wideman, Maureen. "A community development approach to heritage tourism in small towns, a case study of Millbrook, Ontario." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1997. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp04/mq21707.pdf.

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7

Steward, J'Val K. "Re-touring Guatemala, a novel way of picturing tourism and tourists from an anthropological perspective." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1998. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp01/MQ34915.pdf.

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8

Stone, Christopher J. "Tourism associations and tourism development, with special reference to rural tourism." Thesis, Sheffield Hallam University, 1994. http://shura.shu.ac.uk/20408/.

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The thesis presents the results of a critical investigation of the work and role of 'tourism associations' (TAs) as part of the tourism development system at the local scale in England and Wales. Local tourism development groups existed for a century or more before recent notions of community involvement in visitor industry initiatives came to prominence as part of the debate about 'green' tourism, and the study represents the first in-depth investigation of these groups, aimed at offering some guidance for the community tourism organisations advocated by several tourism authors. Guided by systems analysis methodology, the study presents original data on the nature and role of TM and develops theoretical consideration of such groups. Based upon these contributions to understanding, a critical assessment of the potential contribution of TM towards the development of small-scale local visitor industries as part of the local economies in qualitative terms is made. A review of relevant literature establishes that government policy has sought to develop tourism as a component of local economies in urban and rural areas. The sparse literature on tourism associations generally ascribes them lower-order publicity roles rather than the developmental functions that they could perhaps more usefully fulfil. Visitors represent a major economic opportunity for local communities, and economic multiplier studies show that local economies could benefit from becoming more visitor-oriented. However, relatively few areas benefit from conventional tourism development initiatives, particularly in the countryside, and voluntary effort may be necessary for communities to capitalise upon the visitor market. A postal questionnaire survey of a large sample of tourism associations in England and Wales established that these groups exist as a response to a perception of need for such organisations. During the 1970s and '80s there was a surge in the formation rate of TM. They were found to vary in many respects but shared common characteristics, and were classified into four basic types. While most members were businesses, many had representatives from the public sector and other organisations in membership. They undertook a broad range of useful activities, and certain public sector bodies provide financial assistance for aspects of their work. Some operated mainly as trade associations, but there are grounds for regarding all as community tourism groups to some degree. Measures of sophistication based upon the survey data and analyses are proposed, but the level of sophistication appropriate for any individual group depends upon local circumstances. An interview-based case study of four TAs working in rural Herefordshire reflected and validated many of the questionnaire survey conclusions. Each group had different approaches and priorities, particularly regarding the relative balance struck between promotion and development of the south Herefordshire visitor industry. They worked alongside tourism-oriented public sector bodies to varying degrees, and some received financial assistance for certain activities. While quantification of the effects that the TAs had on the visitor industry proved impossible, interviewees' opinions indicated that the work of the groups was valuable and that, without them, the contribution of the visitor industry to the local economy would be reduced. Analysis of the data collection stages showed that the goals of tourism associations are essentially the same as those of the more formal elements of the tourism development system, with marketing as a key focus. The work of TM can produce positive economic benefits for local economies in urban, coastal and rural locations. Recommendations for best practice are made for the associations and their roles, and the public sector is urged to help establish and help support TM. Conclusions drawn are that tourism associations have a valuable developmental role to play alongside their publicity function, and that the broad-membership association type is probably more appropriate for visitor industry development in lesser-known areas than sectoral types.
9

Lee, Young-Sook. "Constructing tourism in South Korea : nation state and the tourist gaze /." St. Lucia, Qld, 2003. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe17474.pdf.

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10

Alzahrani, Khaled. "Du cultuel au culturel : le tourisme international en Arabie Saoudite." Thesis, Grenoble, 2014. http://www.theses.fr/2014GRENH028.

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Depuis une décennie, on assiste, en Arabie Saoudite, à l'émergence de la problématique d'un développement touristique à partir des activités de pèlerinage. Celui-ci est vu comme l'origine de la venue des étrangers dans le pays; mais aussi comme déclencheur d'une ouverture. Cette approche a d'abord concerné une extension de l'activité autour des sanctuaires ; elle n'a pas envisagé d'autres territoires, d'autres acteurs, d'autres activités. Les acteurs territoriaux entre autres pourraient intervenir en concertation pour valoriser les ressources présentes dans cet espace avec l'accent mis sur celles d'ordre culturel. Il convient en effet de constater un problème d'uniformité des produits offerts à la consommation touristique. Alors que l'exploitation conçue durable de ces ressources permettrait moyennant la réhabilitation des sites et une évolution des habitudes, l'augmentation des flux touristiques, ainsi qu'un effet d'impulsion à l'économie du pays. La pertinence ou l'efficience d'une telle conception est fonction de l'organisation du système touristique, et de la façon dont les acteurs locaux vont réussir l'association d'une part ‘‘produits'' cultuel et culturel, et d'autre part ouverture à l'international. Cette thèse souhaite apporter sa contribution à l'évolution entre une situation de quasi-exclusivité cultuelle et un développement sur une base patrimoniale et culturelle. En nous attachant à une réflexion approfondie sur l'Arabie Saoudite, qui reçoit chaque année des millions de fidèles, nous avons essayé d'établir voire démontrer que, même dans un contexte encore fortement dominé par les activités cultuelles, l'idée du développement d'un tourisme culturel travaillée notamment dans un cadre local et régional, constitue la matière pertinente pour une impulsion de nature politique. En référence aux résultats de cette recherche, le développement du tourisme culturel à partir du cultuel devrait s'appuyer pour le moins deux paramètres essentiels. Dans un premier temps, la valorisation et l'exploitation du stakeholder de connaissances déjà détenues conduirait à une part de redynamisation des politiques publiques, et à se tourner vers l'élaboration d'un système de tourisme favorisant divers partenariats. Dans un second temps, il conviendrait de mobiliser et coordonner les acteurs institutionnels et de terrain ; ce processus touchant donc les secteurs public et privé, s'appuierait sur une meilleure l'harmonisation de la gestion des activités touristiques, et la mutualisation pour partie des compétences
Over the last decade, tourism has been developing in Saudi Arabia through the pilgrimage to Mecca, seen as a lever for attracting foreigners. This has meant that local stakeholders have primarily focused on the extension of the Holy Places without taking into account the diversification of tourism activities, whereas by working collectively they could enhance the interest of the country's cultural resources. In other words, there is a problem of the uniformity of the Saudi tourism offer. However, cultural sites could be rehabilitated by the sustainable exploitation of existing cultural sites, thus increasing tourist flows and boosting the country's economy. The pertinence and effectiveness of such a strategy would depend on the organization of tourism activities and the manner in which local stakeholders manage to blend the religious, the cultural and opening up to the outside. The present thesis endeavours to contribute to the discussion by suggesting new approaches to encouraging tourists to “pray and stay” – to go from pilgrim to cultural sightseer. In this case study of Saudi Arabia, a country that year in and year out hosts millions of pilgrims, the author seeks to show that, even in a context still strongly dominated by religious activities, the idea of developing cultural tourism is an appropriate analytical framework and could also be a powerful means of boosting regional and local policies. It is shown that cultural development based initially on the religious should meet two essential conditions. Firstly, greater recourse to stakeholder knowledge of tourism would lead to more dynamic public policies and promote partnerships. Secondly, triggering such a process would enable stakeholders to be mobilized and actions coordinated at all institutional levels by pooling skills and having public/private services dedicated to tourism activities
11

Ghedamsi, Mohamed Alaeddine. "Terrorisme et tourisme international à l'ère de la globalisation." Thesis, Toulouse 1, 2018. http://www.theses.fr/2018TOU10042.

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Entre 1970 et 2017 le terrorisme a frappé 180 000 fois dans le monde. Il devient l’un des défis sécuritaires majeurs de notre époque. Ce phénomène n’a épargné aucun territoire ni aucune cible, notamment le tourisme. L’important essor du tourisme international se confronte chaque jour davantage à l’ascension du terrorisme. À partir de ce constat, l’objectif de ce travail de recherche réside dans l’amélioration de la connaissance du lien de causalité entre le terrorisme et le tourisme. Notre approche théorique repose sur la rationalité de l’acteur terroriste. La première partie est consacrée à la détermination des motivations du terrorisme au sujet du tourisme. La deuxième partie porte sur l’impact du terrorisme sur l’économie du tourisme internationale. En plus de la séparation du tourisme et de ses cibles, l’originalité de notre recherche repose sur l’attention théorique portée à la mécanique terroriste par l’intermédiaire de la doctrine du terrorisme, ses acteurs, son action, et les modes opératoires employés. En termes empiriques, elle relève de la dissociation des cibles touristiques de celles non touristiques, la catégorisation des variables indépendantes du terrorisme et l’interrogation d’autres facteurs d’influences de la demande touristique. Dans une thématique peu abordée par la littérature, cette thèse apporte une vision dynamique des mécanismes de la relation entre le tourisme et le terrorisme
Within 1970 and 2017, terrorism has hit the world 180,000 times. It has become one of the major security challenges of our time. This phenomenon has spared no territories or targets, among which; tourism. The important growth of international tourism is increasingly confronted with the rise of terrorism. Departing from this observation, the objective of this research work is to improve the knowledge of the causal link between terrorism and tourism. Our theoretical approach is based on the rationality of the terrorist actor. The first part is devoted to determining the motivations of terrorism for tourism. The second part focuses on the impact of terrorism on the international tourism economy. In addition to the separation of tourism and its targets, the originality of our research is focuses on the theoretical attention given to terrorist mechanics through the doctrine of terrorism, its actors, its action, and the operating methods adopted. In empirical terms, it relates to the dissociation of tourist targets from non-tourism targets. Moreover it also relates to the categorization of the independent variables of terrorism and the questioning of other factors which influence tourism demand. In a theme rarely addressed to by literature, this thesis provides a dynamic vision of the mechanisms of the relationship between tourism and terrorism
12

Poria, Yaniv. "Clarifying heritage tourism : distinguishing heritage tourists from tourists in heritage places." Thesis, University of Surrey, 2001. http://epubs.surrey.ac.uk/1001/.

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Observing visitors' behaviour in places presenting heritage and reviewing the tourism literature dealing with 'heritage tourism', led to this research that aimed to clarify the core of heritage tourism. In this research the common approach that tourists visiting heritage sites is called "heritage tourism", was challenged. The relationship between four groups of variables (1- the tourists' personal characteristics, 2- the tourists' awareness of the history of the site, 3- the tourists' perception of the site in relation to their own heritage and, 4 - the site attributes) and the tourists' visitation patterns (before the visit, during the visit, and after the visit) as the outcome variables was investigated. The actual study was conducted in Israel, due to its attributes as an area containing a variety of heritage sites in a relatively short distance, which relate to different tourists on different grounds, mainly looking at two sites: the Wailing Wall and Massada. The results indicate that the relationship between the tourists and the heritage site attributes is at the core of this social phenomenon. Specifically it was revealed that the tourists' perception of the site as part of their own heritage is associated with the tourists' visitations patterns at the site. The understanding of this relationship is useful for the study of heritage related behaviour including heritage tourism and has also potential contribution for the management of sites presenting historic and heritage artefacts. The approach used in this research could also be useful for challenging the existence of other sub-groups of tourism, and for the understanding of tourism as a general phenomenon. The study also suggests new approaches for the understanding of social behaviour in the context of heritage-related behaviour, which could be useful for other social research disciplines.
13

Smith, Philip. "Mythogeographic performance and performative interventions in spaces of heritage-tourism." Thesis, University of Plymouth, 2013. http://hdl.handle.net/10026.1/1548.

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This thesis offers new models for participatory and performative interventions in sites of heritage tourism through a theorized practical engagement. Drawing on both Tourism Studies and Performance Studies, the primary aim of these interventions is to reveal and provoke ways of seeing and using these sites as places of multiple meanings rather than as ones constricted and bounded by normative heritage narratives in their production and management. The experimental phase of the project discussed in the thesis includes three contrasting case studies: GeoQuest, Sardine Street, and Water Walk. These are each analysed and evaluated through my development of a ‘mythogeographic’ framework that includes the performative techniques of layering, rhizomatic interweaving, the making of 'anywheres' and the self-mythologising of the activist. The thesis charts a trajectory through praxis, from developing models for ambulatory, signage-based and ‘mis-guided’ interventions to be undertaken by performance ‘specialists’, towards a dispersal of their tactics for use by heritage tourists in general. It thus describes a related change in the balance of the research methodology from ethnographic participant observation towards practice-as-research (PaR), the latter of which both generated and enacted knowledge and understanding. This PaR took the form of various visits and forays to and across heritage sites and landscape, and also the production of a ‘toolkit’ of handbook, pocketbook, website and online short films for the dispersal of tactics and a strategy that is eventually called ‘counter-tourism’. The thesis thus includes the publications A Sardine Street box of tricks, Counter-tourism: the handbook, Counter-tourism: a pocketbook and the DVD, Tactics for counter-tourism, as well as their fully theorized critical contextualisation. These represent a PaR enquiry that attempts to creatively express my research findings from productions made in the field through a popular form of writing and presentation that is capable of inspiring general, ‘non-specialist’ tourists to make their own performance interventions in heritage sites.
14

Teoh, Simon. "Lesbian Tourism: ‘Perth W.A. as an attractive lesbian tourist destination’." Thesis, Teoh, Simon (2009) Lesbian Tourism: ‘Perth W.A. as an attractive lesbian tourist destination’. Honours thesis, Murdoch University, 2009. https://researchrepository.murdoch.edu.au/id/eprint/1654/.

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In September 2008, the Lord Mayor of Perth announced her vision for Perth to be more ‘gayfriendly’. Her vision aroused some dissonance from the ultra conservatives. The aim of this thesis is to determine the attractiveness of Perth as a lesbian destination. The significance of this study is to understand local lesbian residents’ perceptions of Perth as a ‘lesbian-friendly’ destination, and to evaluate the motivation and satisfaction of lesbian-tourists to Perth. The methodology used included participation observation at the 2009 Sydney Gay and Lesbian Mardi Gras Parade; a semi-structured focus group interview of 4 self-identified lesbian Perth residents, and a purposive sample, using snowball effect, of 112 self-identified lesbians for an on-line survey. The data was analysed using content and statistical analysis. The findings were interpreted using a social constructivist approach, within a male feminist framework. The findings indicated that slightly over a quarter of lesbian Perth residents felt that Perth is ‘lesbian-friendly’ (27%). Whilst ‘culture and sights’ was the top motivator for a lesbian vacation (94%), ‘visiting friends and family’ was the top motivator for lesbian tourists visiting Perth (71%). Slightly over a tenth of lesbian tourists were satisfied with lesbian attractions in Perth (13%). Overall, only a small number of respondents found Perth to be their first-choice ‘lesbian-friendly’ destination (6%), with an overwhelming majority wanting to see more lesbian attractions (85%), and 5% agreeing that there are sufficient lesbian venues. These results strongly suggest that Perth is not ‘lesbian-friendly’, and lacks attractions and venues as an attractive lesbian tourist destination. Recommendations for further research arising from these findings include undertaking a comparison between Perth and other Australian cities in terms of lesbian tourism.
15

Rast, Raymond W. "Tourist town : tourism and the emergence of modern San Francisco, 1869-1915 /." Thesis, Connect to this title online; UW restricted, 2006. http://hdl.handle.net/1773/10397.

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Niu, Ning. "Tasting and Touring: Chinese Consumers’ Experiences with Wine Tourism." Thesis, The University of Sydney, 2023. https://hdl.handle.net/2123/29889.

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This study examines the economic, cultural and environmental complexities of wine tourism between China and Australia. It presents an interpretation, in the context of larger social and political influences, of wine consumption and tourism by Chinese consumers/tourists and its links to culture, capital, gender, generation and sustainability. The project uses qualitative research and analyses fieldwork data in the Australian wine regions, interviews with Australian wine experts, tourism professionals and Chinese consumers/tourists. It is a data-based, culturally-engaged and economically-concerned approach, exploring the present and considering the extent to which Australian wine and tourism will look to the Chinese market in the future. The objective of the study is to examine how cultural, political, social and sustainable values and behaviours are revealed in interactions in wine tourism, and to explore these through Bourdieusian concepts (habitus/taste/capital) and from traditional Chinese culture (mianzi/guanxi/renqing), as well as terroir (an important notion in wine culture). The literature review engages with and unpacks the similarities and the differences that are evident when Chinese and Western cultural concepts and realities encounter each other. The arguments and discussions on mass tourism, wine tourism, niche tourism and sustainable tourism theoretically ground this research. It argues that ‘sustainable mass tourism’ is the future for China’s tourism, focusing on how to guide mass tourists to travel in a more responsible way. The study considers the role of gender and emphasises the dimension of generation when conceptualising wine/sustainable tourism. The thesis also investigates how the Australian bushfires and worldwide COVID disrupted Chinese tourism to Australia, and the huge economic impact of China’s imposition of 116.2%-218.4% tariffs on Australian wine in March 2021. This research explores the multiple challenges facing wine and tourism as well as opportunities for sustainable economic and environmental development. It claims it is the responsibility and commitment of destinations and local communities to preserve and care for nature by reducing climate change induced risks and enriching sustainable attributes when guiding tourists to enjoy sustainable tourism. The research findings reveal that the economic importance of the Chinese market has deeply impacted the Australian wine sector and its tourism; Chinese women have played a rising role in wine consumption and outbound tourism, and are called the ‘purchasing muscle’, showing their independence in the economy, their taste for wines and for outbound tourism; and the different generations of Chinese consumers/tourists displayed both similarities and differences in their behaviour and attitudes to Western wine culture and outbound tourism. The study proposes three possible trends for industrial practices in sustainability and points out possible future research directions.
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Petrova, Petia. "The value of tourism degrees : an investigation of the tourism industry's views on tourism degrees and tourism graduates." Thesis, University of Bedfordshire, 2008. http://hdl.handle.net/10547/253303.

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The rapid expansion of tourism degrees over the last 30 years has been fuelled by the expansion of Higher Education, the popularity of tourism as an area of study, and the attraction of tourism careers. However, the tourism industry has not always been involved in these developments, nor appreciative of tourism degrees. Tourism employers have suggested that tourism graduates do not meet their needs, and voiced concern about the relevance of tourism degrees. Yet, there has not been a comprehensive study which explores employers' perceptions of the value of tourism degrees. This thesis aims to address this by providing an in-depth exploration of how tourism employers perceive the value of tourism degrees. To achieve this aim, a mixed method approach was adopted. A qualitative approach to this study was employed in its first stage. The findings from this stage were used to inform the second quantitative stage. The results indicate that the perceived value of tourism degrees is based on both its employment relevance and academic status. From an employment perspective, the majority of jobs available to graduates are entry level jobs which do not require holding a degree. These jobs are often customer facing, with what employers term as 'personality' being considered a key requirement. Tourism degrees are not seen to contribute to graduates meeting this requirement. Rather, they are seen to contribute to gaining knowledge of the industry, which incidentally is low on the employers' list of requirements. The importance of relevant work experience where skills such as customer-service skills can be developed and demonstrated should thus not be overlooked. Work experience schemes based on cooperation between universities and the industry could also have a positive effect on graduates' employability not only by expanding their work experience, but also because such cooperation is often linked to a more positive view ofthe value of tourism degrees. Where jobs which do require holding a degree are concerned, employers indicated that tourism degrees do not provide an advantage. They associated tourism degrees with new universities, and perceive graduates from new universities to exhibit deficiencies in higher level graduate skills. This suggests that although the expansion of HE was designed to meet the needs of the economy, employers may not be convinced of its benefits. The results indicate that regardless of whether the tourism degrees provide good, sound academic base, if employers associate them with former polytechnics and lower academic standards they will still opt for graduates from elite institutions and more traditional degree subjects.
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Diekmann, Anya. "Bridging the gap: the relationship between heritage preservation and tourist consumption." Doctoral thesis, Universite Libre de Bruxelles, 2004. http://hdl.handle.net/2013/ULB-DIPOT:oai:dipot.ulb.ac.be:2013/211073.

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Scott, Noel Robert. "Tourism trends : evolution of tourism products market /." St. Lucia, Qld, 2003. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe17697.pdf.

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SCIORTINO, Caterina. "Tourism expenditure and tourism intra-destination mobility." Doctoral thesis, Università degli Studi di Palermo, 2022. https://hdl.handle.net/10447/564984.

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Yaakop, Azizul Yadi. "Tourists' attitudes towards advertising in a Malaysian tourism context." Thesis, University of Surrey, 2010. http://epubs.surrey.ac.uk/754891/.

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For almost half a century, advertising attitudes have been a popular topic of study among researchers in consumer behaviour (Bauer and Greyser, 1968; Petrovici and Marinov, 2007). In parallel with the long history and ever-growing interest in this area, the framework to examine consumers' attitudes towards advertising has also gone through a considerable evolution. The evolution demonstrates how researchers in the field want to look at this phenomenon from a very detailed perspective. However, most of previous studies have not examined advertising attitudes from any specific frame of reference. Therefore, this present study is concerned with how consumers form attitudes towards advertising which are derived from a more specific source of advertising reference. In this study, Malaysia tourism is used as a context in order to (i) examine how tourists respond towards advertising media, particularly the ones that are utilized in promoting Malaysia as a top-of-mind tourism destination i.e. traditional print and television advertising as well as the modern-day internet advertising, and to (ii) exhibit a selection of advertising references exclusively for this study. This study is a quantitative survey based on a sample of 425 respondents, 255 are international tourists (60%) and 170 are local visitors (40%). Data were collected between April and June 2009 in Malaysia. All international tourists who were approached based on quota sampling methods and based on international tourist arrival statistics (2007). Based on extensive and rigorous literature reviewing, instrument design and subsequent pilot testing, the study shows that attitudes towards advertising in specific media (A Media) emerged ii as another important determinant to attitudes towards advertising (AG). Specifically, the results indicated that AG is best explained by the television advertising frame of reference. As a matter of fact, the study arrived at a noteworthy finding that attitude towards television advertising (ATV) acts as the strongest predictor of AG. Additionally, the study has also established the mediating effect of AMedia in the relationship among the tested variables. Other supporting findings especially concerning tourists' responses towards the three advertising media are also presented as well as the limitations of the research, and suggestions for future research endeavours.
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Liu, Wei. "Chinese tourists' perceived value in dark tourism consumption experience." Thesis, University of Surrey, 2017. http://epubs.surrey.ac.uk/842258/.

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Dark tourism has grown to be a major part of the visitor economy worldwide, with an increasing number of people traveling to visit the sites which commemorate natural or man-made disasters. However, promoting such sites as potential dark tourism attractions is still rare in China. Moreover, despite the increasing academic investigation of tourist experience at dark sites, most studies have focused on western tourists and sites. It is still unclear how Chinese tourists may understand and respond to their domestic dark tourism experience. Therefore, the purpose of this research is to propose a theoretically integrated approach to understanding dark tourism consumption that does not necessarily belong to the western tradition. To achieve this, the present study explores dark tourism experience value in the Chinese context on the one hand, and on the other hand propose an integrated model to complete understanding of the relationships between internalized cultural values and norms, place attachment driven by environmental psychology, and post-experience evaluation. This study takes a quantitative approach based on a structured questionnaire survey in Wenchuan, China, a well-known dark tourism destination revitalized and innovated from the devastating 5.12 Wenchuan earthquake in 2008. The findings of this study provide the holistic view of dark tourism consumption experience in Chinese context, identify the epistemic benefits perceived by the Chinese tourists, and reveal among domestic Chinese visitors to the post-disaster destination a strong association between collectivism and perceived obligation and responsibility. This study contributes to the theoretical development of tourism experience in general as well as enrich the literature in the dark tourism area. In addition, it draws some practical implications on responsible and culturally sensitive management and marketing of dark tourism attractions.
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Hasan, Md Kamrul. "Tourists’ Revisit Intention to Beach Tourism Destinations in Bangladesh." Thesis, Curtin University, 2019. http://hdl.handle.net/20.500.11937/76146.

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Coastal-based beach tourism is one of the least researched areas in tourism literature. This study aimed at examining tourists’ revisit intention to beach tourism destinations. Data were collected from 631 tourists who had visited beach destinations in Bangladesh. The results indicate that tourists’ revisit intention was directly influenced by destination image, tourists’ attitudes, satisfaction, PBC, and PSI. The findings contribute to the extension of body of knowledge in beach tourism settings.
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Kyte, Shelley. "V-8, or, Make and break, an investigation of the development of tourism in Canada : a case study of Nova Scotia." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1998. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp04/mq22335.pdf.

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Neblett, Jacklyn Cheryl Carleton University Dissertation Geography. "Caribbean tourism: a case for appropriate tourism planning." Ottawa, 1989.

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Ngenzi, Kome Yves. "Perceived barriers to tourism development in Rwanda as a tourist destination." Thesis, Cape Peninsula University of Technology, 2009. http://hdl.handle.net/20.500.11838/2121.

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Thesis (MTech (Tourism and Hospitality Management))--Cape Peninsula University of Technology, 2009.
Tourism is regarded as the fastest growing industry in the world. Africa was identified at the World Investment Conference in Geneva (WAIPA, 2005) as one of the continents with a significant potential for developing tourism. Located in sub-Saharan Africa, Rwanda is a low income, landlocked and densely populated country in Africa. Tourism provides the best alternative for economic development to Rwanda which does not have mineral resources unlike most African countries. The development of tourism can contribute a lot to this country through reduction of the level of poverty, creation of job opportunities as well as contributing to the national income. However, the tourism industry in Rwanda is still in its early stages due to the 1994 war. Most of the parks re-opened in 1998/1999, and still concentrate on low volume of tourists. Until now Rwanda is not recognised among the known tourist destinations in Africa; it is believed to be a less developed place for tourists. This study presents barriers to tourism development in Rwanda as perceived by domestic and international tourists as well as workers in the tourism sector of Rwanda. The study was conducted in the four provinces of Rwanda and the capital city, Kigali. A quantitative design using two cross-sectional questionnaires was utilised to establish the opinions of the participants. A sample of 426 participants, including 68 international tourists, 182 domestic tourists as well as 176 workers in the tourism sector was selected to participate in the study.
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Haynes, Everett Drake. "Paranormal tourism: study of economics and public policy." Kansas State University, 2016. http://hdl.handle.net/2097/32634.

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Master of Regional and Community Planning
Department of Landscape Architecture/Regional and Community Planning
Katherine Nesse
Humanity’s belief in the paranormal has shaped cultures, folklore, religion, and influences the arts, customs, politics, and economics. In the modern era, paranormal belief continues to capture public interest, often fueled by popular entertainment and media. With belief in the paranormal on the rise, so are the social and economic implications. Literature and data also shows that paranormal niche tourism is becoming increasingly popular and have an effect on the tourism sector, yet it is poorly understood. The purpose of this study is to ask, “how does paranormal niche tourism affect and relate to local economics and public policy?” New Orleans serves as the subject city due to its rich paranormal history and folklore and thriving tourism economy. I divided data collection into two main phases: 1) surveying paranormal tourists and 2) surveying and interviewing paranormal-related businesses including tour companies, retail and services, and hotels. I distributed online surveys to paranormal tourists to collect data pertaining to demographics, education, employment, belief, belief influencers, travel habits, and costs. In addition, I conducted online surveys and personal interviews with businesses relating to paranormal tourism in regards to business model, marketing, revenue, employment, local community impact, and public policy impacts. A site visit provided further insight and immersion into paranormal tourism itself. Results indicate that paranormal tourism is positively impacting local communities and that public policy in New Orleans has both positively and negatively affected tourism. The results from this research provide insight in how other communities can accommodate paranormal tourism through policy and how businesses can also capitalize on this growing trend.
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Gates, John S. "Home and away: The tourist, the flâneur and everyday life." Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2002. https://ro.ecu.edu.au/theses/725.

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This thesis examines the role and status of the tourist in the present day. It argues that the tourist, and the touristic experience, is emblematic of the consumption-based economy of late capitalism. It analyses tourism as a practice of, rather than opposed to, everyday life, for many subjects in late-capitalist Western society. The argument is developed by comparing and contrasting the tourist with the flâneur. The flâneur is regarded as a representative subjectivity of early modernity who developed visual and spatial practices, methodologies of movement and observation, which interpreted the city. The tourist's relationship with the global spaces of the touristic environment in the present day is theorised in terms of the same practices. The thesis argues that the established notion of a traveller/tourist distinction demonstrates the same ambiguities which attend the figure of the powerful but anxious flâneur. The thesis understands the attitudes of the so-called traveller as being compromised by the increasing commodification of the touristic spaces in the same way that Walter Benjamin (1983) describes the death of the panoptic flâneur in the metropolis. The dichotomous relationship between 'home' and ‘away' is also critiqued by identifying a close relationship between the tourism and media industries. Representations produced by the media industries act to both reinforce established discursive notions of 'other' places and peoples and to bring many representations of the touristic into everyday life. The ready availability of these representations undermines the distinction between the touristic and the everyday.
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Bali-Hudáková, Lenka. "Dark Tourism." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-16926.

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This thesis is focused on the variability of the demand and the development of new trends in the fields of the tourism industry. Special attention is devoted to a new arising trend of the Dark Tourism. This trend has appeared in the end of the 20th century and it has gained the attraction of media, tourists, tourism specialists and other stakeholders. First part of the thesis is concerned with the variety of the tourism industry and the ethic question of the tourism development. The other part contains the Dark Tourism definition and the prevailing motivation for taking part in this tourism trend. Then the thesis is concerned with the Czech Republic, it's conditions and destinations for developing the Dark Tourism. Last part is devoted to research among common tourists and their attitude to the Dark Tourism.
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SPURIO, MARIA PIA. "Wellness tourism." Doctoral thesis, Università Politecnica delle Marche, 2016. http://hdl.handle.net/11566/243050.

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L’industria del benessere, settore complesso e articolato, nel corso di questi ultimi decenni è stato protagonista di grandi cambiamenti e trasformazioni a livello nazionale ed internazionale. Ciò ha comportato un grande interesse interdisciplinare sul tema del benessere e del termalismo sviluppando così , differenti contributi di studi e analisi. La complessità del settore e la forte crescita della domanda , soprattutto come “prodotto integrato”, richiede risposte puntuali e concrete, oltreché, differenziate in termini di riorganizzazione dell’offerta . Una “domanda “che si traduce nella voglia di relax, nella possibilità di dedicarsi al benessere e alla cura del corpo, nel godere delle bellezze naturali del luogo, ecc. , che contribuiscono ad integrare le motivazioni del cliente-turista a scegliere una meta termale e del benessere. Ma la crescita del settore , ovvero la trasformazione della domanda e della concorrenza, come viene evidenziato da analisi e studi che negli ultimi anni hanno caratterizzato il settore, non è stata supportata da una equivalente evoluzione delle competenze gestionali-manageriali. L’obiettivo del presente studio è stato quello di porre l’attenzione alla evoluzione del comparto, alle problematiche gestionali delle imprese che erogano i servizi wellnes/termali, all’individuazione della necessità di strategie di sviluppo di nuovi modelli di business attraverso lo studio di tecniche del marketing turistico territoriale in grado di accrescere i livelli di attrattività e competitività del territorio. Il caso di Acquasanta Terme, del territorio della provincia di Ascoli Piceno, oggetto dello studio, ha confermato la complessità del comparto wellness/termale, ma anche l’enorme potenzialità del sito acquasantano ricco di risorse paesaggistiche, culturali, rurali, architettoniche, naturalistiche ed enogastronomiche che se adeguatamente integrate con il centro termale attraverso studi di marketing territoriale, possono risultare il naturale volano per lo sviluppo dell’intera area picena.
In the last decade, the wellness industry, a complex and articulated sector, has played a leading role in national and international great changes and transformations. This has created a big interdisciplinary interest in wellness and thermal topics developing different study and analysis contributions. The complexity of this sector and the great demand expansion, mainly as “an integrated product”, ask for precise and concrete answers, as well as different ones in terms of offer reorganization. A “request” asking for relax, for the possibility of taking care of one’s own body and the enjoyment of the area’s natural beauties, etc. , helps in integrating the tourist-customer’ s motivations to choose a thermal destination. But the sector’s growing that is the demand and the competition transformation, as pointed out by analysis and studies on this sector, has not been supported by an equivalent evolution of the operational and managerial skills. The goal of this research has been to point out the evolution of this section, the management problems of companies that give wellness and thermal services, the singling out of business development strategies through a study on tourist territorial marketing able to increase the area attraction and competitiveness levels. The case of Acquasanta and the province of Ascoli Piceno, that has been studied here, has confirmed the complexity of the wellness-thermal sector and the huge potential of Acquasanta area rich in landscape, cultural, rural, architectural, naturalistic and wine-and-food resources that, if well integrated with the thermal site thanks to area marketing analysis, could turn out the natural element for the development of the whole area.
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Smith, Mary-Anne. "Quality Tourism Experiences: a Qualitative Study of Gold Coast Resident's Perspectives as both Tourists and Hosts to Tourists." Thesis, Griffith University, 2014. http://hdl.handle.net/10072/365815.

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In an experiential economy, tourists demand quality tourism experiences. Tourists want more than to see sights or to overnight in a hotel, they want each component of their travel to deliver a quality experience. As the industry becomes more competitive, industry focus and research on the determinants of quality tourism experiences is burgeoning.This research studies Gold Coast resident’s perspectives of quality tourism experiences both as a tourist and as a host to tourists. China tour group individuals applied their quality filters of pricality, functionality, aesthetics and familiarity, to benchmark the China tour mediating quality concepts, Tour leader, Locally hosted visits, Tour elements, Tour group, Tour destination, and Hosting to evaluate a quality tourism experience. Situated within the social sciences, the design of this research is multifacted and uses a blended approach of traditions and methods with the intent of interpretion and meaning-making. To this end an interpretive constructivist approach lead to the adoption of a blend of phenomenology and ethnography traditions.
Thesis (PhD Doctorate)
Doctor of Philosophy (PhD)
Griffith Business School
Griffith Business School
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Allan, Mamoon. "Toward a better understanding of motivations for a geotourism experience: A self-determination theory perspective." Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2011. https://ro.ecu.edu.au/theses/438.

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Motivation theories and studies play a vital role in understanding why tourists travel and the kind of activities they engage in whilst away from home. By reviewing the literature, it is apparent that previous tourism studies pay scant attention to the issue of why people travel to geosites and this important issue is still an undeveloped area of study. Therefore, investigating the motivations of tourists undertaking a geotourism (geology and tourism) experience reflects an urgent need to bridge the gap in the geotourism literature. The purpose of this study is to explore the different motivations behind tourists engaging in a geotourism experience and to investigate the behavioural intention of tourists to revisit a geosite. Guided by Self-Determination Theory (Deci & Ryan, 1985, 2000), this research seeks to investigate what are different types of motivation (intrinsic motivation, extrinsic motivation and amotivation) behind the tourists undertaking a geotourism experience and the potential relationship between those motivations and the desire for repeat visitations to the same geosite. Quantitative methodology was employed, consisting of a self-administered questionnaire that involved inviting a convenience sample of 600 tourists visiting Crystal Cave in Yanchep National Park and The Pinnacles in Australia, as well as Wadi Rum and the Dead Sea in Jordan between 2010 - 2011. The current study applied validated and reliable scales which have been broadly used in different domains of life to measure the motivations and behavioural intention. The results of this study revealed that the main intrinsic motivation for the respondents in Jordan and Australia were ‘to escape from the hustle and bustle of the daily life routine’, ‘relaxation’, ‘enjoyment’, ‘a sense of wonder’, and ‘gaining knowledge’. In addition, it showed that the main extrinsic motivation was the identified regulations. Correlation analysis and a series of multiple regressions were conducted to explore the relationship between tourists’ motivation and their behavioural intention to visit geosites repeatedly. The results revealed that the intrinsic motivation and identification of extrinsic motivation were significant predictors of the behavioural intention (loyalty) to re-visit geosites. There is a weak and negative relationship between intrinsic motivation and identified extrinsic motivation with the propensity to switch. In addition, there was a significantly positive relationship between amotivation and propensity to switch, internal and external responses to problems.
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Wan, Xiang. "Tourists' responses to government intentions for Red Tourism in China." Thesis, Sheffield Hallam University, 2017. http://shura.shu.ac.uk/17301/.

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This study analyses the Chinese government’s involvement in Red Tourism, with a special focus on the government’s political intentions in conveying messages at Red Tourism sites, and, critically, how tourists respond to the messages presented there. There are two separate identifiable phases in the development of Red Tourism since 2004. The first phase is from 2004 to 2010 and the second one is from 2011 to 2015. Shaoshan, the birthplace of Mao Zedong, and Zhijiang, which is dedicated to commemorating the surrender of the Japanese Imperial Army, are selected to examine the government’s political intentions behind the messages presented at these two Red Tourism sites. The former is the best example from the first phase, while the latter is one of the most important in the second phase. The messages produced by the Chinese government are communicated to tourists in Red Tourism sites, encouraging tourists to embrace certain political ideals. However, the messages presented at Red Tourism sites do not necessarily lead to tourists accepting unreservedly the government point of view. Tourists are free to reject this discourse and construct their own reading of the sites, and this they frequently do. Therefore, the sender of the messages, the government, and the receiver of the messages, the tourists, may not be in agreement. It is to be hoped that this study contributes to a better understanding of Red Tourism in contemporary China, while the responses of visitors may will provide valuable insights into the state of Chinese society today.
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Mengich, Olivia Chemutai. "Township tourism : understanding tourist motivation." Diss., 2012. http://hdl.handle.net/2263/25057.

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This study aims at exploring the motivation that drives tourists to townships. The theories that were chosen as the theoretical base of this study were the push and pull theory, the Travel Career Ladder, authenticity and the tourist gaze. Three research questions were asked around the theory base and a survey was done of 100 tourists in selected locations within Soweto. Results obtained from the respondents allowed for statistical analysis. The results indicated that the township tourists were intrinsically motivated and were driven by affiliation needs. Furthermore, the tourists that initially visited Soweto were motivated by authenticity; however, as the amount of tourism in the area grew, the tourist gaze became the more dominant form of motivation. The implications of the study findings are discussed. Copyright
Dissertation (MBA)--University of Pretoria, 2012.
Gordon Institute of Business Science (GIBS)
unrestricted
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WONG, MING-CHI, and 翁明祺. "A Study on the Relationships among Group Tourist Motivation, Tourism Image and Tourism Benefits of Tourists in Kinmen--The Case of Tourists from Mainland China." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/4ch985.

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碩士
南華大學
旅遊管理學系旅遊管理碩士班
107
Kinmen, an island that preserves the history of the battlefield and preserves a variety of rich natural humanities, has been a very important strategic position in the past wars. There have been several battles with the mainland, and the most impressive is the 823 artillery. Therefore, For mainland tourists, Kinmen always has a very deep battlefield impression. In recent years, the relationship between the two sides of the strait has gradually eased, and related policies have gradually loosened, resulting in the rapid development of direct flights between Kinmen and the mainland, and the number of tourists visiting the Golden Gate in mainland China has risen sharply. Since the study, the mainland group of Jinmen Sightseeing Tourism has been the subject of in-depth study of the motivation, tourism imagery and tourism benefits of tourism in the Golden Gate area.   In this study, 310 questionnaires were actually distributed in various scenic spots in the Kinmen area. After deducting the invalid questionnaire, there were 300 valid questionnaires. The effective questionnaires use the SPSS system for reliability and validity analysis,narrative statistical analysis, correlation analysis of each facet, basic data analysis of the differences of the various facets and various facet regression analysis. The results show that tourism motivation and tourism benefits are significant. Positive correlation, tourism imagery and tourism benefit are significantly positively correlated and tourism motivation is significantly positively correlated with tourism imagery. At present, the Kinmen area is in the period of focus on tourism development, and the results of this study can be provided to policy implementation and planners for reference.
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CHANG, YU-CHUAN, and 張毓娟. "Tourists’ Tourism Image and Tourism Behavior in The Tourism Factory—A Case Study of Taiwan Glass Gallery." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/v2ntem.

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碩士
國立臺中教育大學
區域與社會發展學系碩士班
104
With the ever-changing of the social development, domestic tourism demand is increas. For the transformation, upgrading and increasing the output value of traditional industries, the secondary (manufacturing) industrial that diversify into Tertiary (services) industrial and establish a tourism factory, which is not only to preserve the culture of industrial, but also to give people a new trip option. Image is of significant importance to tourism, image is more important than concrete resource, due to image is the motivation that impelled tourist. The purpose of this study is to understand the tourists’ characteristics of visiting tourism factory and the difference of tourists’ behavior to the image of a tourism factory. With the questionnaire survey method, this research takes tourists, who have visited Taiwan Glass Gallery as research subjects. The collected data were analyzed by descriptive statistics, t-test, and One-Way ANOVA test. The main findings of this study were summarized as follows:Significant differences were shown between tourist destination cognitive image and the tourists’ age, educational background, residence, and the means of transportation size;Significant differences were shown between tourist destination cognitive image and tourists’ length-of-stay, visit motive, purchasing intention, recommendation purchasing intention, revisit Intention and recommendation intention size.Significant differences were shown between tourist destination affective image and the tourists’ gender, age, educational background size. Significant differences were shown between tourist destination affective image and tourists’ length-of-stay, purchasing intention, recommendation purchasing intention, revisit intention and recommendation intention size.
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Yankovich, Tatsiana. "Translation of tourist materials: Braga Tourism Office." Master's thesis, 2017. http://hdl.handle.net/1822/45854.

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Dissertação de mestrado em Tradução e Comunicação Multilingue
As an integral part of the Master’s in Translation and Multilingual Communication I have done a Project which included translation of tourist materials for the Tourism Office of Braga, Portugal (www.cm-braga.pt/wps/portal/public_en). This project gave me an opportunity to apply all my knowledge and skills I have acquired during my translation studies. I tried my hand at translation of tourist materials for Braga visitors and certainly benefited from this work, having developed and mastered all relevant competences. This multilingual project was designed for practicing my foreign languages (EN and PT) and testing my translation-related capabilities. Not only did I gain benefits, but I also contributed to the touristic attractiveness of this amazing and historic city by translating its website and touristic itineraries/booklets from EN/PT into RU. I believe a 10-month period spent in the city and the first-hand knowledge of its sights, cuisine and culture constructively affected the outcome quality to promote this architectural pearl of Portugal.
Como parte integrante do Mestrado em Tradução e Comunicação Multilingual eu fiz um projeto que incluía a tradução dos materiais turísticos para o Posto de Turismo de Braga, Portugal (www.cm-braga.pt). Este projeto me deu a oportunidade de aplicar todo o meu conhecimento e habilidades que adquiri durante meus estudos de tradução. Eu tentei a minha mão na tradução de materiais turísticos para os visitantes Braga e certamente beneficiaram deste trabalho, tendo desenvolvido e dominado todas as competências relevantes. Este projeto multilíngue foi projetado para praticar minhas línguas estrangeiras (EN e PT) e testar as minhas capacidades relacionadas com a tradução. Para além de isto ter sido vantajoso para mim, consegui também contribuir para a atracão turística desta cidade maravilhosa e histórica ao traduzir seu site e roteiros turísticos / livretos de EN / PT para RU. Eu acredito que o período de 10 meses de permanência na cidade e o meu conhecimento de primeira mão dos seus pontos turísticos, gastronómicos e culturais a qualidade resultado para promover esta pérola arquitetónica de Portugal.
В рамках учебной программы магистерского курса по переводу и мультиязычной коммуникации я выполняла проект, который заключался в переводе разнообразных материалов для туристического офиса города Брага, Португалия (www.cm-braga.pt). Этот проект предоставил мне великолепную возможность применить все свои знания и навыки, которые я приобрела за время обучения на переводческом курсе. Я попробовала свои силы в переводе туристических материалов для гостей Браги, в результате чего усовершенствовала уже имеющиеся и приобрела новые умения, а также получила неоценимый опыт. Этот мультиязычный проект послужил плацдармом как для практики иностранных языков (английского и португальского), так и для испытания моих переводческих способностей «в боевых условиях». Я не только извлекла личную выгоду из выполнения этого проекта, но также и внесла свой вклад в повышение туристической привлекательности этого замечательного исторического города посредством перевода вебсайта и туристических маршрутов/буклетов с английского и португальского на русский язык. Я надеюсь, что 10 месяцев, проведенные в Браге, а также знание многих достопримечательностей, кухни и культуры не понаслышке оказали положительное влияние на конечный результат и поспособствовали созданию отличной рекламы для этой архитектурной жемчужины Португалии
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Lyu-LingWu and 巫律鈴. "Correlations among Tourism Motivation, Tourism Experience, Life Style and the Need of Tourism Facilities of Community-Based Tourists." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/nz6z83.

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碩士
國立成功大學
建築學系
102
Community-based tourism emphasizes environment protection and economical benefits. which has become a trend in the promotion for environmental sustainability and management in community areas. However, community’s environmental and resources often been ignored in community development process. also rarely linked to community tourist’ s life Style;Besides, tourism facilities for local substance construction have impact of use for community’s environmental and resources. In accordance with basically should be the psychological variables of tourism motivation, tourism experience, which were linked to tourism behavior, and real life style of tourist. Thus, the study that is the premise of community sustainable development, takes to explore the relationship between different environment and resources of community, and the need of tourism facilities, and relationship among the need of tourism facilities, life style, tourism experience and tourism motivation. This research takes Tainan as sampling area. Data were collected by one on one from the questionnaire in 4 community. The validity of the need of tourism facilities, life style, tourism experience and tourism motivation were assessed using factor analysis. To identity the effect were assessed using multiple regression analysis, canonical correlation, one-way ANOVA, and t-test. Among which, multiple regression analysis reveals that tourism motivation and tourism experience shows positive relationship. Canonical correlation reveals tourism motivation, tourism experience, and need of tourism facilities are related. Relationships among tourism motivation, tourism experience and life style are related. Relationships between life style, and need of tourism facilities are significantly related.
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LIN, CHIH-CHIN, and 林枝錦. "A Study on The Impact of Tourism Motivations, Tourism Image, Celebrity Endorsers, and Tourist Information Sources on Tourist Intention." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/28974531227163291557.

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碩士
佛光大學
管理學系
105
Yilan is called the back yard garden of Taipei. Since the Snow Mountain Tunnel opened in 2006, it save the driver’s time and shorten the distance between Yilan and other City. Free way number 5 brings lots of tourists to Yilan and raises tourism Industry in Yilan. The prosperous tourism has turn down suddenly in 2015. Some investigations indicate the phenomenon may cause by the scenic style is similar and the activities of Green Expo and International Children's Folklore & Folkgame Festival are all the same. The festivasl cannot inspire the curiosities of the tourists. Government extended the Freeway number 5 to connect the Suao-Hualian express way which between Suao and Hualian¸ This express way will be completed in 2018¸and then the convenient traffic will bring tourists to Nanao. Yilan need a new scenery spot to bring Yilan tourism industry to another boom. In order to expose Nanao as the next popular scenery in Yilan that become the motivation of this study. A literature review suggest the impact of tour motivation, the tourism image, celebrity endorsers and tourist information Sources on tourist intention. This study tests the significant of the relationships between the tour motivation, the tourism image, celebrity endorsers and tourist information Sources on tourist intention to Nanao.The validity sample is 295 and the methodology is using multiple regression to analysis the data. The results suggest that tourism motivatin has a significant effect on tourist intention to Nanao; tourism image has a significant effect on tourist intention; celebrity endorsers has a partial significant effect on tourist intention, but native celebrity endorser has a significant impact on tourist intention to Nanao; tourist information sources has a significant effect on tourist intention to Nanao. Implications for managers and future research are discussed.
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Ying-Yu, Huang, and 黃盈裕. "The Study on the Relationships among Nostalgia Affection,Tourism Attraction and Tourism Satisfaction of Tourist in Nan-Jhou Tourism Sugar Refinery." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/14980515403423285624.

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碩士
正修科技大學
經營管理研究所
103
The main purpose of the study was to investigate the relationships among nostalgia affection, tourism attraction and tourism satisfaction of tourist in Nan-Jhou Tourism Sugar Refinery.This research approach questionnaire investigation and the participants are tourists of the sugar refinery. The data were analyzed by using SPSS 17.0 for windows, including descriptive analysis, T-test analysis, one-way AVOVA analysis and regression analysis. Research conclusions were summarized as follows: 1.Nan-Jhou Sugar Refinery tourists were the most satisfied for the vicissitudes of emotional feelings, the relaxing of tourism attraction and convenient transportation, but it still needs some improvement in the thinking about the emotion that had loved or cared, the ability of expertise services, hardware facilities, and provision of information content. 2.There is a significant difference between marriage, residence, the average monthly income, sources of information, vehicles, the number of visits, travel time in nostalgia affection; there is a significant difference between marriage, occupation, residence, source of information, vehicles, travel time in tourist attraction; there is a significant difference between marriage, occupation, average monthly income, sources of information, travel time in tourism satisfaction. 3.In nostalgia affection, overall tourism satisfaction of Nan-Jhou Sugar Refinery tourists is higher when the personal nostalgia, historical nostalgia and overall nostalgia affection are higher, especially the influence of personal nostalgia and historical nostalgia. 4.In tourism attraction, overall tourism satisfaction of Nan-Jhou Sugar Refinery tourists is higher when the goods attraction, services attraction, and overall tourism attraction are higher, especially the nfluence of service attraction. 5.In nostalgia affection, overall tourism attraction of Nan-Jhou Sugar Refinery tourists is higher when the personal nostalgia, historical nostalgia and overall nostalgia affection are higher, especially the influence of historical nostalgia. 6.Overall tourism attraction of Nan-Jhou Sugar Refinery tourists is higher when the personal nostalgia of nostalgia affection, services attraction of tourism attraction, overall nostalgia affection and overall tourism attraction are higher, especially the influence of personal nostalgia and services attraction.
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Chen, Chien-Heng, and 陳劍恒. "An Tourist Scheduling System with Creating Tourism Experience." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/99352533813122944467.

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碩士
中原大學
資訊管理研究所
96
In Taiwan, we have many commercial websites designated for tourist purpose. Even though those websites are now major sales channels for tourist product in our country, most of them provide only simply tourist information or standard suites of journey. Although there are more than 80% of Taiwanese tourists are now self-service travelers, for these self-service travelers, those tourist websites could neither help them scheduling their own tours nor improve their intention to tour. According to the researches of Holbrook & Hirshman(1982), Boulding(1956), Phelps(1986) and Chou Yen(2003). When user search and browse tourist information, they will more understand and interest of the touring spots and encourage their intention to take the tour in the future. This study believed that if we can increase tourists’ experience and make them feel fun through making their own touring schedule, the increase of tourists’ system experience will create their intention to tour via increasing their touring experience. In this study, participants were divided into 3 groups: A. Reading a suite of tourist schedule then browse the tourist information on the website. B. Browse the tourist information on the website then use the scheduling function to arrange their schedules. C. Browse the tourist information on the website, use the scheduling function and generate a customized tourist guide for their own schedules. The result of the study shows that: 1. The System Experience did influence the Touring Experience and the Touring Experience then influence the tourists’ Intention to Tour. 2. By using our tourist scheduling function, those tourists do have a better System Experience, and that will improve their Touring Experience then improve their Intention to Tour.
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"Niche Tourism within Small Island Tourism Economies: An Analysis of SCUBA Tourists In Bermuda." Master's thesis, 2012. http://hdl.handle.net/2286/R.I.15173.

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abstract: Developing new markets in tourism is vital for the prosperity of Small Island Tourism Economies like Bermuda (McElroy). Countries must continuously improve and reinvent themselves in order to maintain growth. SCUBA diving in Bermuda is a market that could be improved. Most SCUBA divers are of higher than average household income and can make an attractive tourist base. This thesis analyzes SCUBA tourists in Bermuda to ascertain their characteristics, economics impacts, and participation in island activities in order to help guide future endeavors involving SCUBA tourism in Bermuda and provide an outline of how to analyze other Niche markets. Comparisons are made between SCUBA and Non-SCUBA tourists (those who participated in Scuba against those that did not). The results show that spending, activities/events participated, and SCUBA tourists characteristics are not all significantly different from one another at the 5% level. Meaning that some variables were significant and some weren't , with in their respective groups. Within Trip Expenditures it was shown that, of the 9 variables tested, 3 were significant. In Activities, 8 of the 11 tested were significant, attractions there were 8 of the 18 variables that were significant and in Evening Entertainment, there was 2 out the 6 variables being significant at the 5% level.
Dissertation/Thesis
M.S. Recreation and Tourism Studies 2012
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CHU, JUI-HAO, and 朱瑞皓. "The Research of Mainland Tourists to the Tourism Policy,Tourism Satisfaction, and Repurchase Intention." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/98312859585783408915.

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碩士
銘傳大學
觀光事業學系碩士在職專班
99
With the ice-melting of the cross-strait relationships, the current government has fully liberalized the Taiwan tourism for the mainland Chinese of type 1 to type 3 since July, 2008, which has been implemented for more than 2 years till now. The subjects of full liberalization of Taiwan tourism are definitely the mainland tourists, and there are increasing tourists from mainland China to Taiwan for sightseeing. Therefore, the main purpose of this study is to understand the satisfaction and emphasis level to the service quality of Taiwan tourism for the mainland tourists, as well as their overall satisfaction level for sightseeing in Taiwan through the questionnaire survey conducted on the mainland tourists, which is taken as reference for Taiwan tourism practitioners and government to make enterprise operation strategies and carry out policies for mainland Chinese during their sightseeing in Taiwan. This study mainly conducts questionnaire survey on the mainland Chinese tourists’ sightseeing in Taiwan by the method of convenience sampling, and the obtained data is analyzed with quantitative analysis method. Moreover, SWOT method is adopted to analyze the data sorted by the qualitative focus group interview and literature review. The findings are as follows: The mainland Chinese tourists with different attributes mostly show significant differences in the dimensions of service quality, overall satisfaction, after-sightseeing attitude and repurchase intention. The mainland Chinese tourists show significantly positive correlation among the dimensions of service quality, overall satisfaction, after-sightseeing attitude and repurchase intention. Furthermore, the intrinsic strengths include the similar cultural background, smooth verbal communication, new tourism facilities, high-qualified and competent service staff. In terms of the weaknesses, the service staff and service capacity are both insufficient; the price-cutting competition and unnecessary restrictions affect the normal development of the market; manpower and fund dispatching in the tourism get great stress; and too many undesirable traditions in the tourism market affect the image. For the extrinsic opportunities, it is the main axe of the governmental policy implementation, which gains highly public opinion attention in this nation; the tourism profits will generate the industrial and economic development, and the lower cost of the direct-flight route and the reduced environmental impacts can increase the competitiveness. For the extrinsic threats, the number of mainland Chinese tourists to Taiwan for sightseeing can’t be predicted due to the passport restrictions, and the living habits of the cross-strait people show great difference, which may cause disputes or conflicts; the increasing costs bought by rising petrol price cause higher price of the products and finally affect the competitiveness, and the financial management measures cause the inconvenience of the mainland Chinese tourists consuming in Taiwan. After the comparison and analysis of the two types of data, the following suggestions are sorted and concluded: take advantages to create the characteristics of tourism in Taiwan, emphasize on the quality improvements of the service staff and actively recruit the professional manpower based on the specific demands, accelerate the lift of laws and regulations to improve the convenience of visiting in Taiwan, make good use of the coordination mechanism to stabilize the tourist number and adopt reasonable management measures; actively liberate, enhance and improve the convenience and security of the financial measures. The tourism marketing should adopt diverse media methods and strength Taiwan tourism promotion in mainland China area, improve the tourism dispute management and practitioner system, as well as balance the tourism development. As for the future study directions, it proposes the following: expand the study scope and subjects, adopt diverse or hybrid study methods for the discussions based on a single subject or from an overall perspective, focus the content of the questionnaire with the appropriate question items, and aid with other analysis tools of other academic studies.
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NGUYEN, THANH HUONG, and 阮清香. "The Effects of Vietnam Hanoi’s Tourism Film on Taiwan Tourists and Tourism Development Strategies." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/e463js.

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碩士
國立臺北教育大學
社會與區域發展學系碩士班
107
In 2019, the leaders of North Korea and the United States of America decided to hold a summit meeting in Hanoi. Hanoi has quickly become the focus of the world. This meeting was not only politically important for Vietnam, but also brought Hanoi’s tourism opportunities. Therefore, the Hanoi Tourism Department, which has promoting tourism development’s target, cooperates with the CNN channel on make plans to become the host international sports events such as Formula One (2020) or the 31st Southeast Asian Games (2021). But how to promote urban tourism with a lower cost and effectively methods in foreign countries? Tourism film is a good way to develop tourism strategies in Hanoi. For different tourism markets, Hanoi’s tourism needs to understand on detail the characteristics and willingness of passengers to maintain the tourism advantages. This study, through on four aspects (content, effect, message, uniqueness) of the two Hanoi’s tourist films (A. Hanoi street food - 河内街頭美食and B. Wonder a town where we live - 我們居住美麗的城市) ,are aimed at Taiwan tourism market investigate on the factors of Taiwanese people preferences for tourism film transmission and tourism intentions. It also purposes of researching on the strategies of Hanoi tourism film development in Taiwan tourism market (Tourism willingness). Next, this study used questionnaires and in-depth interviews to collect data basing on SPSS 20 version for descriptive statistics, one-way ANOVA, Factor Analysis Approach and stepwise multiple regression. It’s the 392 Taiwaneses were selected as research samples by stratified random sampling to conduct data analysis processing. The main outcomes are the following: 1. The significant differences among Social demographic characteristics, Taiwanese satisfaction with the Hanoi’s culture tourism films on four aspects (content, effect, message, uniqueness) narrative form and Hanoi tourism films development strategies in Taiwan tourism market (Tourism willingness): Taiwanese with different genders, only get A-film’s significant difference in the Message level and Female had more credential than male; the higher the satisfaction of respondents over 51 years of age; the more the strategies of Hanoi’s tourism film development in Taiwan’s tourism market (Tourism willingness) are promoted better; the A-film’s Effect and Message level obtained by the married person and the B-film’s Content level are significantly higher than the unmarried ones; The college or Junior college education or Graduate institute above is significantly higher than the High school level, indicating that the higher Taiwanese’s degree levels, the more Tourism willingness get better; The Agriculture/ Forestry/ Fishery/ Animal husbandry group is significantly higher than the Business service industry and Military personnel or other groups. When the satisfaction of the Agriculture/ Forestry/ Fishery/ Animal husbandry group is higher, the Tourism willingness is higher; The Zhong/Chang group is significantly higher than the Yun/Jia/Nan/Gaoping group, indicating that on A-film’s Content level, the more satisfaction of Zhong/Chang city’s citizen have, the more Tourism willingness can get; the Facebook, Instagram or travel agency groups are significantly higher than the Blog group; Just only A-film’s four aspect shows significant differences of The experience of finding Vietnamese tourism films on the Internet. It is known that A-film’s Effect level and B-film’s Uniqueness level are significantly higher than those of the Taiwanese do not know Hanoi. A-film’s Tourism willingness and B-film’s Content - Message are significantly higher than those of the Taiwanese have not visited to Hanoi. In terms of the purpose of visiting Hanoi, the higher the satisfaction of going to Hanoi for Tourism or the purpose of Work & tourism, the better the strategies of Hanoi’s tourism films development in Taiwan tourism market (Tourism willingness) get; 2. The significant differences of the structure of Taiwanese satisfaction with the Hanoi’s culture tourism films narrative style on four aspects (content, effect, message, uniqueness); 3. Social demographic characteristics, Taiwanese satisfaction with the Hanoi’s culture tourism films on four aspects (content, effect, message, uniqueness) narrative form and Hanoi’s tourism films development strategies in Taiwan tourism market (Tourism willingness) could significantly predict. 4. The effect of Taiwanese satisfaction with the Hanoi’s culture tourism films on four aspects narrative form and A-film’s Social demographic characteristics (marriage, monthly income, experience and purpose of going to Hanoi) and Hanoi’s tourism films development strategies in Taiwan’s tourism market (Tourism willingness) was mediated.
45

Prayag, Girish. "Visitors to Mauritius place perceptions & determinants of repeat visitation /." 2009. http://hdl.handle.net/10289/3975.

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46

LEE, JUNG-TA, and 李榮達. "The Relationship among Tourism Image, Experiential Value and Tourism Intention of Mainland Tourists in Taiwan." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/ys3u54.

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碩士
中華科技大學
經營管理研究所
104
Taiwan's tourism industry is important role of economic development, and the Tourist arrival to Taiwan from Mainland is rapidly increasing. This study will explore that the relationship among tourism image, experiential value and tourism intension of Mainland tourists in Taiwan. The Mainland tourists traveled to Taiwan by tour groups from April to May, 2016. There are 302 questionnaires. The evidences indicate that tourism image, experiential value, and tourism intension of Mainland tourists in Taiwan vary due to tourist characteristics and travel characteristics. The significant influence is among tourism image, experiential value, and tourism intension. Experiential value cause intermediate results between tourism image and experiential value. Indeed, experiential value has mediation effect. If government or tourism industry can enhance tourism image and experiential value, the will be able attract more Mainland tourists. This way will helpful for economic growth in Taiwan. Taiwan's tourism industry will to make sustainable development. Keyword:Mainland Tourists, Tourism Image, Experiential Value, Tourism Intention
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Lu, Pei-Husn, and 呂佩勳. "Exploring Tourist Experience and Well-being in Health Tourism." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/9t4qex.

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博士
國立臺灣師範大學
人類發展與家庭學系
97
This research examines the impact of tourists’ experience in health tourism – including hot spring and SPA-on their sense of well-being. It also takes into consideration two segmentation factors- personality traits and health-promotion lifestyle. This research consists of two parts: the subject of part one is tourists, which includes 519 effective questionnaires; and the subject of part two is professionals, which includes 28 effective questionnaires. In the first part, two methods are employed to analyze tourists’ experiences. First, this research uses hierarchical regression to prove that personality traits and health-promotion lifestyle play moderating role in establishing the relationship between tourist experience in health tourism and their sense of well-being. It further shows that personality traits and health-promotion lifestyle have impact on tourists’ sense of well-being by the mediation of their experience in health tourism. Secondly, it applies SEM (Structural Equation Modeling) model to analyze the cause-effect relationship between above four constructs. In the second part, this research employs DEMATEL (Decision Making Trail and Evaluation Laboratory) method to understand the degree of influence between these constructs, the relevance of influence between them, and their network relation map. This research concludes that tourists’ personality traits affect their health-promotion lifestyle, influence their experience in health tourism, also affects their sense of well-being after the trip. In order to enhance tourists’ sense of well-being, this research recommends that one should first understand tourists’ personality traits and health-promotion lifestyle when developing appropriate marketing strategies.
48

Kay, Pandora. "Determinants of cultural event tourist motivation." Thesis, 2007. https://vuir.vu.edu.au/15615/.

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This thesis investigates the determinants of tourist motivation to ascertain the new audience potential of Western and Asian tourists for locally-based, cultural attractions and events, and the associated effective marketing strategies necessary to attract these tourism markets.
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Shao-YingYang and 楊紹英. "Exploring the Service Experience of Cultural Tourist in Craft-based Cultural Tourism: Perspective from Co-Creation Tourism Experience." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/8n453q.

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碩士
國立成功大學
創意產業設計研究所
105
Demand for more participative and interactive experiences has become more and more important in tourism because what tourism providers really intend to sell to their customers are those ‘experiences’. However, the criticism of serial reproduction in tourism experience has been criticized. The concept of co-creation is now widely and variously adopted by tourism scholars in the idea of tourism experience, though in fact there is few co-creation empirical research. Thus, the purpose of this study is to explore the co-creation tourism experience in the service experience of cultural tourist for cultural tourism from both the organization and customer perspective in traditional craft industry by proposing the propositions and conceptual framework which are conducted through empirical case studies. A qualitative approach enables this study to gain deeper insight into how tourism experience and co-creation are connected to each other, and how a better connection could help improve the customer experience in the experience gap. As for the case studies, Shoyeido Incense and Marumasu-Nishimuraya are chosen as examples for this study. Both of them provide cultural tourism experience, and they are well known for their long history and hospitality in customer service. Data collection involved in-depth interviews as well as participant observation: service providers are interviewed for entrepreneurial behavior, and cultural tourists are interviewed for participation activities. The study aims to provide a strategy guideline for the service provider of traditional craft industry to develop the co-creation tourism experience. The idea of co-creation tourism experience is related to not only the influencers among physical, social and organizational provided by the service provider, but also cultural tourist’s physical and mental reaction while interacting with the surroundings. Moreover, the understanding of co-creation should include the analysis of the interaction between these two aspects. After analyzing the case study, the study finds out that (1) hospitality and passion of the front staff, (2) cultural authenticity, (3) innovative thinking of the entrepreneur and (4) the user-friendly design on the tangible and intangible service could enhance the overall co-creation tourism experience and result in a memorable service experience on the craft-based cultural tourism.
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Pan, Chiou-yan, and 潘秋燕. "Taiwan Tourists’ cognition and expectation towards Uzbekistan’s tourism." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/20216528517860678471.

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碩士
清雲科技大學
中亞研究所
97
World Tourism Organization once predicted that the annual growth rate for international tourism will reach at least over 4% before year 2020. This shows tourism is a very high potential industry. Central Asia not only has deep historical background but also has multi-culture and historical remains. In addition, the great mass favor for Silk Road tour has already made this place become a spot light for tourism. Central Asia which is also called Silk Pearl has many world heritages named by UNESCO in world human culture heritages protecting list. In recent years, countries in central Asia all put their efforts on developing tourism as one of their important economic industries. Uzbekistan is the earliest country in developing tourism and has rich heritages resources named as country of platinum for its irreplaceable role in silk trade business in central Asia. Recently, Taiwan outbound travel markets toward Uzbekistan route, Taiwan tourists have an increasing trend, which shows the market is growing. However, Taiwan tourists’ cognition and expectation toward Uzbekistan are the basis of route design. In order to reach market needs, travel agency’s view must meet tourists’ expectation. This research topic is Taiwan Tourists’ cognition and expectation towards Uzbekistan’s tourism. Taiwan tourists are the research sample to explore their travel cognition and expectation toward Uzbekistan. In the study, except tourism literatures collection of central Asia and Uzbekistan, quantitative questionnaire survey method is also used to identify Taiwan tourists’ cognition and expectation. Moreover, uses statistic analysis to run its result. In addition, dept interview is adopted to understand travel agencies’ current market situation and their managerial difficulties. In this research, the findings show that most of Taiwan tourists are high educated and have multi-travel experiences. The majority of them is young and works in hospitality industry. Generally, the results of this study indicate that Taiwan tourists have highly expectancy in travelling to central Asia but with trouble in finding related travel information. Moreover, the most desirable travel pattern for Taiwan tourists is culture experiencing.

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