Dissertations / Theses on the topic 'Television in public relations'
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Nash, Scott Joseph. "Television Executive Producers' Use of Twitter as a Public Relations Tool." BYU ScholarsArchive, 2015. https://scholarsarchive.byu.edu/etd/5554.
Full textMcMenamin, Maureen Regina. "Handling a public relations crisis in a top 50 television market a case study of WNEP-TV 16 in Moosic, Pennsylvania /." Instructions for remote access. Click here to access this electronic resource. Access available to Kutztown University faculty, staff, and students only, 1997. http://www.kutztown.edu/library/services/remote_access.asp.
Full textSource: Masters Abstracts International, Volume: 45-06, page: 2715. Typescript. Abstract precedes thesis as preliminary leaves [1-2]. Includes bibliographical references (leaves 76-80).
Putra, I. Gusti Ngurah, and n/a. "Public relations practice in Indonesia : a case study of a commercial television station and a state university." University of Canberra. Communication, Media & Tourism, 1996. http://erl.canberra.edu.au./public/adt-AUC20061106.163409.
Full textRothschild, Arthur Jack. "Beyond market-driven newswork : the relationship of dependency between public relations and local television news /." Digital version accessible at:, 1998. http://wwwlib.umi.com/cr/utexas/main.
Full textPyo, Changwon. "The police and Crimewatch UK : a study of the police use of crime reconstruction and witness appeal programmes in Britain." Thesis, University of Exeter, 1997. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.390200.
Full textChorazy, Ella. "Spin unspun: Unravelling cultural representations and audience understandings of political public relations." Thesis, Queensland University of Technology, 2018. https://eprints.qut.edu.au/119701/1/Ella_Chorazy_Thesis.pdf.
Full textKersten, Brant B. "A Case for Hulu: How Personalized Advertising Will Bring About the Future of Television." Scholarship @ Claremont, 2012. http://scholarship.claremont.edu/cmc_theses/461.
Full textGardner, David H. "Abracadabra: Key Agents of Mediation that Define, Create, and Maintain TV Fandom." Digital Archive @ GSU, 2012. http://digitalarchive.gsu.edu/communication_theses/95.
Full textHubbard, Jonice L. "Pioneers in Twentieth Century Mormon Media: Oral Histories of Latter-day Saint Electronic and Public Relations Professionals." Diss., CLICK HERE for online access, 2007. http://contentdm.lib.byu.edu/ETD/image/etd2204.pdf.
Full textSharp, Aaron M. "Exploring the Lower Third: The Use, Innovations, and Future of Snipes in the U.S. Television Industry." Digital Commons @ East Tennessee State University, 2010. https://dc.etsu.edu/etd/1700.
Full textArnold, Harry C. "Product Placement during the Family-Viewing Hour." Digital Commons @ East Tennessee State University, 2006. https://dc.etsu.edu/etd/2238.
Full textCruz, Maria Amelia Maneque. "Big Brother Brasil : um cenário observado a procura de uma estratégia de posicionamento crítico no espaço público." Universidade do Vale do Rio do Sinos, 2007. http://www.repositorio.jesuita.org.br/handle/UNISINOS/2610.
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Esta dissertação foi desenvolvida através da observação e da análise do programa Big Brother Brasil 5, reality show apresentado pela Rede Globo de Televisão, canal 12, no período entre janeiro e março de 2005. O alvo era identificar as estratégias que levaram Jean Wyllys ao prêmio final. Esta análise das ações e movimentos deu-se através das técnicas de Relações Públicas, utilizadas com o objetivo de construir, manter e gerenciar imagens no espaço público. Esta dissertação concluiu que Jean Wyllys venceu ao Big Brother Brasil porque entrou no programa com um planejamento estratégico bem definido, com um conjunto de providências pré-estabelecidas, capazes de defender sua permanência no jogo e vencer os “paredões”. Seus votos mostraram sempre a coerência com a situação que enfrentava. Suas táticas e estratégias foram eficientes e eficazes tinham um propósito: vencer o programa e receber o prêmio. Utilizou a estratégia do golfinho, acreditou no futuro e na capacidade de resolver seus desafios e problemas com a
This paper has been developed based on the observation and analysis of Big Brother Brasil 5 program, a reality show exhibited by Rede Globo de Televisão (Globo TV Network), in channel 12, from January to March 2005. The aim was to identify the strategies that made it possible for Jean Wyllys to receive the final award. This analysis of the actions and movements was given through the techniques of Public Relations, used with the objective to construct, to keep and to manage images in the public space. The conclusion of this dissertation is that Jean Wyllys won Big Brother Brasil because he entered the program bearing in mind a well-defined strategic planning, with a set of pre-established decisions that made it possible for him to remain in the game and to win every eliminating phase. His votes always showed coherence with the situation he was facing. His tactics and strategies had been efficient and efficient they had an intention: to win the program and and receiving the award. He used the dolphin strategy,
Schwartz, Mallory. "War on the Air: CBC-TV and Canada’s Military, 1952-1992." Thesis, Université d'Ottawa / University of Ottawa, 2013. http://hdl.handle.net/10393/30345.
Full textRawnsley, Ming-Yeh Tsai. "Public service television in Taiwan." Thesis, University of Leeds, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.342947.
Full textHornaman, Lisa Beth. "Public relations education and the public relations profession." [Florida] : State University System of Florida, 2000. http://etd.fcla.edu/etd/uf/2000/ane5952/thesis.pdf.
Full textTitle from first page of PDF file. Document formatted into pages; contains vi, 136 p.; also contains graphics. Vita. Includes bibliographical references (p. 130-135).
Juzefovičs, Janis. "Defining the nation, defining public television : discourses of publics on public service television in post-communist Latvia." Thesis, University of Westminster, 2014. https://westminsterresearch.westminster.ac.uk/item/8yqw5/defining-the-nation-defining-public-television-discourses-of-publics-on-public-service-television-in-post-communist-latvia.
Full textCastelli, Joelle Wiley. "Government Public Relations: A Quantitative Assessment of Government Public Relations Practitioner Roles and Public Relations Model Usage." [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002006.
Full textPiasecka-Till, Aleksandra. "Power and gender relations in brazilian television interviews." reponame:Repositório Institucional da UFSC, 1994. https://repositorio.ufsc.br/xmlui/handle/123456789/157859.
Full textMade available in DSpace on 2016-01-08T18:50:32Z (GMT). No. of bitstreams: 1 95699.pdf: 33951188 bytes, checksum: 02b8c26abd7ebe241ca53d7982351fc0 (MD5) Previous issue date: 1994
Com o propósito de detectar e expor as relações desiguais de poder causadas pela discriminação sexista, investigo dez entrevistas da televisão brasileira. As entrevistas pertencem a dois programas populares "Cara a Cara" e "Jô Soares Onze e Meia", foram vídeo gravadas, e depois gravadas em fitas cassetes. Para a análise lingüística dos dados obtidos através de transcrição, foi usada a abordagem do Estudo Crítico da Linguagem (Fairclough 1989 e 1992), que leva em conta as características textuais junto com elementos contextuais. Foram analisadas as formas de tratamento usadas por mulheres e homens, assim como as escolhas de termos feitas por mulheres e homens para classificar uns aos outros. Os tópicos desenvolvidos nas entrevistas também foram investigados. Os resultados do estudo confirmam que no Brasil, uma sociedade de classe capitalista, o discurso da televisão diferenciando as mulheres lingüisticamente reproduz as relações de dominação existentes. Adicionalmente, foi mostrado que modelo de análise de Fariclough, originalmente elaborado para o inglês, se aplica ao português.
Růžičková, Markéta Bc. "Online public relations." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3089.
Full textChung, Simon Sheung-man. "Television, public life and Hong Kong society." Thesis, University of Essex, 2004. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.409976.
Full textRushton, David. "A commentary on 'local public service television'." Thesis, University of South Wales, 2008. https://pure.southwales.ac.uk/en/studentthesis/a-commentary-on-local-public-service-television(9fce1207-8e63-4cdc-92e3-b3057427f353).html.
Full textHawk, Clement Lee. "Northern Minnesota Public Television: a Historical Perspective." Thesis, University of North Texas, 1989. https://digital.library.unt.edu/ark:/67531/metadc332346/.
Full textGodoy-Etcheverry, Sergio. "Chile's market orientated model of public television." Thesis, University of Westminster, 1998. https://westminsterresearch.westminster.ac.uk/item/946z0/chile-s-market-orientated-model-of-public-television.
Full textAitken, Robert Walter, and raitken@business otago ac nz. "Re-conceptualising television advertising typologies." University of Otago. School of Business, 2004. http://adt.otago.ac.nz/public/adt-NZDU20051020.181805.
Full textFitch, K. "Professionalising public relations: A history of Australian public relations education, 1985 - 1999." Thesis, Fitch, K. (2014) Professionalising public relations: A history of Australian public relations education, 1985 - 1999. PhD thesis, Murdoch University, 2014. https://researchrepository.murdoch.edu.au/id/eprint/23467/.
Full textWei, Jing-Huey, and n/a. "A case study in the introduction of cable television : Taiwan, television and the international context." University of Canberra. Communication, 1993. http://erl.canberra.edu.au./public/adt-AUC20061110.121240.
Full textKullick, Claudia. "Public Relations und Risikomanagement." Berlin ; München [u.a.] polisphere, 2007. http://d-nb.info/989200000/04.
Full textПроняєва, Вікторія Едуардівна, Виктория Эдуардовна Проняева, Viktoriia Eduardivna Proniaieva, and M. G. Toshchev. "Definition of public relations." Thesis, Вид-во СумДУ, 2007. http://essuir.sumdu.edu.ua/handle/123456789/17546.
Full textJonsson, Peder. "Kommunikationsmodeller inom public relations." Doctoral thesis, KTH, Industriell ekonomi och organisation (Inst.), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-205887.
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Ingrová, Veronika. "Public Relations domova seniorů." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74688.
Full textSmělá, Jitka. "Public relations ve zdravotnictví." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-75983.
Full textVahalová, Lenka. "Public relations v divadle." Master's thesis, Akademie múzických umění v Praze.Divadelní fakulta. Knihovna, 2014. http://www.nusl.cz/ntk/nusl-202431.
Full textStansberry, Frank R. "Writing as a public relations task: how much do public relations practitioners write?" Master's thesis, University of Central Florida, 1989. http://digital.library.ucf.edu/cdm/ref/collection/RTD/id/16250.
Full textThe purpose of this study was to investigate how much public relations people write in the course of their work; to determine if the amount and type of writing varies with experience, job type or employer; and to ivestigate what other tasks besides writing public relations professionals do. The sample was 198 members of the Public Relations Society of America who responded to a nation-wide mailing of 500 people selected from the Society's membership directory. Results showed that public relations practitioners spent 36.5 percent of their time writing. Overall, public relations people spend more time on publicity, media relations, and business administration than on any other function, but counseling management and research--two emerging area--are rating in the tope 50 percent. Thus, while this study does not provide any startling new information on the public relations industry, it does provide, for the first time, empirical evidence of what an average or typical public relations practitioner does. That was the primary goal of the study.
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Kiambi, Dane Mwirigi. "PUBLIC RELATIONS IN KENYA: AN EXPLORATION OF PUBLIC RELATIONS MODELS AND CULTURAL INFLUENCES." Miami University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=miami1282847327.
Full textEscobar-Kenyon, Suzanne. "Telecommuting and public relations : a survey of telecommuting practices among public relations professionals." Scholarly Commons, 1997. https://scholarlycommons.pacific.edu/uop_etds/2321.
Full textHarper, Sandra S. "A Content Analysis of Public Broadcasting Service Television Programming." Thesis, North Texas State University, 1985. https://digital.library.unt.edu/ark:/67531/metadc330669/.
Full textHayes, Roger. "Public relations and public diplomacy : symbiosis and reformulation." Thesis, University of Reading, 2012. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.557254.
Full textReid, Donald, and n/a. "Cultural citizenship and the TVNZ charter : the possibility for multicultural representation in the commercial television environment." University of Otago. Department of Communication Studies, 2006. http://adt.otago.ac.nz./public/adt-NZDU20070627.112747.
Full textLehmann, Karin. "Public Relations in Risikokommunikation: Risiko-PR : die Bedeutung von Public Relations für die Risikokommunikation /." Düsseldorf : VDI, 2001. http://opac.nebis.ch/cgi-bin/showAbstract.pl?u20=3183138166.
Full textGregory, Judy. "Information design in public relations practice : how public relations practitioners talk about their work." Thesis, Queensland University of Technology, 1997. https://eprints.qut.edu.au/36306/1/36306_Digitised%20Thesis.pdf.
Full textZaid, Bouziane. "Public service television policy and national development in Morocco." [Tampa, Fla] : University of South Florida, 2009. http://purl.fcla.edu/usf/dc/et/SFE0003019.
Full textHarrington, Stephen Matthew. "Public knowledge beyond journalism : infotainment, satire and Australian television." Thesis, Queensland University of Technology, 2009. https://eprints.qut.edu.au/26675/1/Stephen_Harrington_Thesis.pdf.
Full textHarrington, Stephen Matthew. "Public knowledge beyond journalism : infotainment, satire and Australian television." Queensland University of Technology, 2009. http://eprints.qut.edu.au/26675/.
Full textWard, Michael P. "ABC television sport: Public broadcasting, innovation and nation building." Thesis, Queensland University of Technology, 2017. https://eprints.qut.edu.au/115247/1/115247_9773053_michael_ward_thesis.pdf.
Full textSchaap, Rob, and n/a. "Pay television : overseas experiences and Australian options." University of Canberra. Communication, 1991. http://erl.canberra.edu.au./public/adt-AUC20061107.171016.
Full textMackey, Stephen, and mackey@deakin edu au. "Public relations and contemporary theory." Swinburne University of Technology. School of Social and Behavioual Science, 2001. http://adt.lib.swin.edu.au./public/adt-VSWT20050217.103618.
Full textBurgess, Donald D. "Public relations and church growth." Theological Research Exchange Network (TREN), 1987. http://www.tren.com.
Full textCho, Sooyoung. "The power of public relations." online access from Digital Dissertation Consortium, 2005. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?3204594.
Full textVrkočová, Pavlína Bc. "Public Relations ve společnosti Qlik.cz." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1578.
Full textVít, Michal. "Public Relations v monopolní organizaci." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-199574.
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