Relevant bibliographies by topics / Telemarketing

Academic literature on the topic 'Telemarketing'

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Published: 4 June 2021
Last updated: 29 July 2024

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Journal articles on the topic "Telemarketing"

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Putra, Andya Galuh Dermawan. "Penerapan Telemarketing dalam Pemasaran Terhadap Visitor Pada Indonesia Infrastructure Week 2019 oleh PT Tarsus Indonesia." Bisnis Event 3, no. 11 (August 25, 2022): 62–64. http://dx.doi.org/10.32722/bev.v3i11.5457.

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Pemasaran merupakan salah satu alat untuk mencapai keberhasilan dalam suatu event. Pemasaran event digunakan untuk membangun suatu komunikasi kepada pasar secara tepat tentang suatu event. Telemarketing sebagai metode pemasaran langsung memungkinkan pemasar untuk melakukan komunikasi secara langsung dengan calon visitor potensial. Dalam pelaksanaannya, telemarketing akan berhasil apabila mengikuti indikator-indikator yang berkaitan dengan penyelenggaraan prosedur dan komunikasi produk. Penelitian ini berusaha untuk menjelaskan apakah PT Tarsus Indonesia menggunakan metode telemarketing dengan mengikuti indikator yang berkaitan dengan penyelenggaraan prosedur dan komunikasi produk. Adapun penelitian ini juga bertujuan untuk mengetahui indikator-indikator yang menjadi kerangka kerja dalam keberhasilan telemarketing. Hasil penelitian menunjukkan bahwa PT Tarsus Indonesia menerapkan proses telemarketing dengan dua cara yakni outbound telemarketing dan inbound telemarketing dan proses penyelenggaraan telemarketingnya telah mampu memenuhi indikator-indikator keberhasilan dalam telemarketing yang memuat pemesanan, pengumpulan informasi, promosi, dan survei pasar.
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Septyorini, Anissa, and Robetmi Jumpakita Pinem. "Implementation of Telemarketing Inbound Call in Mass Market Segment Division Telkomsel Semarang Branch." SPECTA Journal of Technology 4, no. 3 (December 16, 2020): 89–96. http://dx.doi.org/10.35718/specta.v4i3.236.

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One of the company's objectives is customer loyalty to its products to keep it awake. To maintain the loyalty of Telkomsel customers implement several promotional strategies that one of them is telemarketing. The purpose of this research is to know how to apply telemarketing used by Telkomsel Branch Semarang. Based on research and theory reviews, telemarketing is divided into two of the inbound telemarketing and outbound telemarketing. Telkomsel Branch Semarang's marketing team uses outbound telemarketing to increase customer product understanding, optimize usage of Telkomsel providers, and meet sales targets. This method of research is a qualitative descriptive method, which aims to describe and describe the characteristics of the phenomenon. Data collection techniques in the form of interviews, observations, library studies, and Internet media. Based on the results and discussion of the author's review, the telemarketing used proved successful.
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Džever, Sanja, Sonja Vučenović, and Miloš Lončar. "Aggressiveness of telemarketing." Marketing 53, no. 2 (2022): 107–14. http://dx.doi.org/10.5937/mkng2202107d.

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During the past two decades the use of the telephone had been dramatically increased, while its possession and using are presented as almost as an imperative at the moment. Business entities are guided by the stated fact when creating communication strategies, so it is mostly treated as an inevitable instrument of direct marketing communication with the target audience. Therefore, the subject of the paper is direct marketing communication, with special reference to telemarketing. Although it has a wide range of strengths and advantages, a common objection to telemarketing is an overly aggressive approach which can decrease the level of customer satisfaction. Since the costumers are the center of marketing efforts, an aim of the research paper was to identify their attitudes about marketing campaigns via phone call and text message. The empirical research was conducted on the territory of the Republic of Serbia on a sample of 100 respondents. The analysis had been performed using Pearson's correlation test, after which the hypothesis H0 - "Interactive communication via telephone is perceived by consumers as aggressive" was confirmed. The results of the research indicated that consumer interest will decrease proportionally as the aggressiveness of direct interactive marketing grows in their consciousness.
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Santoso, Aprih. "Komunikasi sebagai Basis Optimalisasi Kinerja Karyawan (Studi di Bank Sinar Mas Cabang Semarang)." Studia Komunika: Jurnal Ilmu Komunikasi 5, no. 2 (April 5, 2023): 129–35. http://dx.doi.org/10.47995/jik.v5i2.111.

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Tujuan penelitian untuk menguji pengaruh komunikasi terhadap kinerja karyawan pada Karyawan Telemarketing Bank Sinar Mas Cabang Semarang dengan motivasi kerja sebagai variabel mediasinya. Populasi penelitian meliputi seluruh seluruh karyawan telemarketing Bank SinarMas Cabang Semarang yang berjumlah 66 karyawan. Jumlah sampel 66 orang. Metode pemilihan sampel adalah sensus. Data yang dikumpulkan dianalisis dengan menggunakan AMOS-25. Hasil penelitian dengan menggunakan AMOS-25 menunjukkan bahwa komunikasi berpengruh positif dan signifikan terhadap kinerja karyawan pada Karyawan Telemarketing Bank Sinar Mas Cabang Semarang. Motivasi kerja mampu sebagai variabel mediasi atas pengaruh kounikasi terhadap kinerja karyawan pada Karyawan Telemarketing Bank Sinar Mas Cabang Semarang.
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Smith, Mickey. "Telemarketing 800 Style." Journal of Pharmaceutical Marketing & Management 4, no. 2 (January 1989): 1–2. http://dx.doi.org/10.3109/j058v04n02_01.

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Grützner, Jürgen. "Telemarketing nicht überregulieren." Call Center Profi 10, no. 5 (August 2007): 44. http://dx.doi.org/10.1007/bf03243517.

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Efthymiou, Harald. "Telemarketing wird europäisch." Call Center Profi 2, no. 6 (October 1999): 56–58. http://dx.doi.org/10.1007/bf03254432.

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Smith, Mickey. "Telemarketing 800 Style." Journal of Pharmaceutical Marketing & Management 4, no. 2 (December 29, 1989): 1–2. http://dx.doi.org/10.1300/j058v04n02_01.

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Krah, Eva-Susanne. "Verbot für Telemarketing." Sales Business 12, no. 4 (April 2003): 38–39. http://dx.doi.org/10.1007/bf03243138.

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Hansotia, Behram J. "Managing telemarketing contacts." Journal of Direct Marketing 2, no. 4 (1988): 19–31. http://dx.doi.org/10.1002/dir.4000020405.

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Dissertations / Theses on the topic "Telemarketing"

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Špicová, Martina. "Telemarketing." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2008. http://www.nusl.cz/ntk/nusl-221621.

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The Master’s thesis analyses problems connected with purchasing and providing information by the means of telemarketing. On the basis of the obtained imperfections, this Master’s thesis includes the proposal of the process of communication by the means of the customer line, which ensures its more effective function.
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Kharaishvili, Tinatin. "Consumer behavior towards telemarketing." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193307.

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Telemarketing has become a big industry and convenient way of successfully managing business affairs with low costs. The aim of the thesis is to present telemarketing services from the customers point of view; analyzing what are consumer behavior towards telemarketing in Georgia and the Czech Republic, and also what are the perceptional and attitudinal causing factors of these behaviors. This is the comparative study and the research is mainly based on the primary data. For the research accomplishment, the questionnaire survey was used for gathering important information and data in order to make the relevant conclusions. According to the results, B2C telemarketing services are not welcomed in the Czech Republic and people tend to have mostly negative attitude. In case of Georgia, people have relatively more positive attitude and behavior towards telemarketing services.
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Visser, Ricardo Gervasio Bastos. "O telemarketing como formalidade precária." Universidade Federal de Juiz de Fora (UFJF), 2010. https://repositorio.ufjf.br/jspui/handle/ufjf/2567.

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O presente trabalho tem como empreendimento a compreensão de como algumas mudanças recentes no modo de operação do capitalismo têm relação com novos constrangimentos no mundo do trabalho. Assim, a pesquisa realizada com atendentes de telemarketing tem como função uma apreensão empírico-teórica de como se constrói uma condição precária de existência. Por trabalho (formal) precário entendese um tipo de trabalho específico, pois dificulta a estruturação minimamente estável da existência social, apesar de se estabelecerem vínculos formais de emprego. Este é precisamente o sentido de um emprego como o telemarketing no qual a permanência de um atendente é, em geral, de curta duração. Por outro lado, nos últimos anos ocorre um processo de “democratização” escolar cujo sentido foi o aumento da população escolarizada em termos absolutos. Este processo teve como efeito a injeção de uma força de trabalho de capital escolar socialmente desvalorizado (ou seja, precariamente qualificada) no mercado de trabalho. Estes “jovens” recém saídos do ensino médio vivem sob a necessidade de lidar primeiramente com os constrangimentos e urgências do mundo do trabalho. Esta força de trabalho constitui parte de uma nova classe trabalhadora, mais precisamente em sua fração precarizada, ao qual denominamos de batalhadores.
The present work aims to comprehend how the recent chances in capitalism affects and imposes new constrains to the world of labor. In order to have a precise perspective, the research on telemarketing was of special importance. Even if work relations are legal and formal, the singularity of telemarketing is that it constitutes a precarious social condition of existence. That is the meaning of the concept of precarious formal labor, which constrains the possibilities of a solid structuration of the social existence. In general, telemarketing is a job in which the worker „s permanence is very short. In the other way, there is, in the last years a process of school “democratization” which consequently increased the schooled population in absolute terms. This process injected a low qualified work force (that is, precariously qualified and with a socially devalued school capital) in the formal labor market, which in reality meant the constitution of precarious social condition. This occurs for the reason that this “young generation” lives under the need to deal, firstly, with the constrains and urgencies of the world of work. That‟s why they are part of a new working class denominated “Batalhadores”.
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Venco, Selma Borghi 1964. "Tempos modernissimos nas engrenagens do telemarketing." [s.n.], 2006. http://repositorio.unicamp.br/jspui/handle/REPOSIP/252671.

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Orientador: Liliana Rolfsen Petrilli Segnini
Tese (doutorado) - Universidade Estadual de Campinas, Faculdade de Educação
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Resumo: Este estudo analisa a racionalização no sistema capitalista e as relações sociais expressas em um tipo de trabalho que se expande no século XXI: o trabalho a distância, mais especificamente, o telemarketing. O tempo no capitalismo foi analisado enquanto uma categoria analítica presente no desenvolvimento das atividades produtivas, e, também como elemento fundamental na racionalização do processo de produção. A dimensão social do controle do tempo na sociedade capitalista é discutida sob a perspectiva da possível formação de um novo paradigma temporal nas relações de trabalho e suas repercussões nas relações sociais e na vida privada, advindas dessas transformações. A organização do trabalho estabelece ritmos de trabalho e pressão hierárquica para o aumento da produtividade, configurando condições de trabalho nocivas aos trabalhadores. A pesquisa realizada foi de caráter qualitativo, abrangendo empresas terceirizadoras de serviços
Abstract: This study analyses rationalizing in the capitalist system and the social relations appearing in an expanding kind of work in the 21st century: work at distance, specifically, telemarketing. Time in the capitalism is viewed as an analytical category that is present in the development of productive activities and, also, as a fundamental element in rationalizing the production process. The social dimension of time control in capitalist society is discussed focusing of a possible shaping of new patterns in work relations and its echoes on social interrelations as well as in private life, originated from these changings. Working order establishes its work rhythm and hierarchical pressure so that productivity is optimized. Most frequently such situation configures noxious working conditions for people. The character of the research was qualitative, encompassing outsourcing
Doutorado
Educação, Sociedade, Politica e Cultura
Doutor em Educação
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Cirelli, Renira Appa de Moraes. ""Polidez lingüistica nas conversações de telemarketing"." Universidade de São Paulo, 2005. http://www.teses.usp.br/teses/disponiveis/8/8142/tde-01082006-142049/.

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Este trabalho investiga a polidez lingüística nas negociações de telemarketing. Visa a demonstrar como se dá este funcionamento e pretende contribuir para a melhor compreensão do processo de polidez em ambientes muitas vezes hostis e sempre inesperados, como é o caso do telemarketing ativo. O corpus é composto pela transcrição de ligações telefônicas dos departamentos de telemarketing do BankBoston e SOS Computadores. No discurso informativo e de interesse comercial, característico do telemarketing, a polidez facilita a interação, quanto mais interesse comercial houver no contexto, mais importante se tornará usar de polidez. Já que a unilateralidade da situação não permite a abordagem face a face, a entonação da voz e outros índices serão fundamentais para demonstrar cortesia ou polidez.
This research aims to investigate linguistic politeness during telemarketing conversations and negotiations. The central concern is to demonstrate how this process works and contributes to a better understanding of linguistic politeness in hostile and unexpected environment - such is the case of active telemarketing approaches. The used corpus is composed by conversations among BankBoston Telemarketing Department and its juridical clients, as well as SOS Computadores and its prospect clients. Politeness helps commercial interaction, especially when the situation doesn’t allow face-to-face interaction. Voice intonation and other language resources will be fundamental to better promote the idea of linguistic politeness during telemarketing conversation.
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Ruiz, Diaz Pablo Sergio Mereles. "Telemarketing: tecnologia e precarização do trabalho." Universidade Tecnológica Federal do Paraná, 2009. http://repositorio.utfpr.edu.br/jspui/handle/1/177.

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Esta dissertação procurou investigar as condições de trabalho em uma central de atendimento telefônico ligada a um banco público. A unidade em foco é terceirizada e seus empregados exercem mesmas tarefas que funcionários concursados. A unidade de teleatendimento possui alto grau de informatização e combina características de organização tayloristafordista com gerenciamento toyotista, apresentando especificidades decorrentes da utilização de mão-de-obra num contexto marcado pela flexibilização nas formas contratação e conseqüente redução de direitos laborais de terceirizados em relação aos funcionários efetivos do banco. O objetivo geral foi o de questionar suposta neutralidade da tecnologia quando mediadora da relação capital x trabalho. Por ser uma pesquisa qualitativa, partimos de bibliografia que nos auxiliasse na comprovação dessa hipótese, a de que a tecnologia foi apropriada pelo capital e a este serve na medida em que permite a intensificação do ritmo de trabalho, aumento no controle dos resultados e a conseqüente aceleração no ritmo de acumulação. Os argumentos de que a ciência pouparia o ser humano do esforço físico desnecessário e o libertaria para desenvolver atividades ligadas ao intelecto se verificou em parte, sem, no entanto, diminuir o grau de exploração sobre o trabalhador, verificado pela precarização crescente nas formas de contratação, gerando um novo mundo do trabalho. Questionários mistos foram utilizados junto a trabalhadoras da empresa terceirizada, no intuito de identificar o perfil socioeconômico, o histórico profissional, as condições de trabalho e qual a percepção como classe trabalhadora. Identificamos que o grau de controle e o ritmo de trabalho se constituem em formas de intensificação na exploração, propiciada pela combinação de técnicas gerenciais da era fordista e pela utilização de sistemas de controle baseados na informática, constituindo o aparato tecnológico, uma dimensão do capital.
This thesis sought to investigate the working conditions in a call center subordinated to a public bank. The telemarketing unit under study is outsourced, and their employees perform the same tasks as direct permanent employees. The telemarketing unit has a high degree of computerization and combines features of Taylorist-Fordist organization with Toyotist management. Labor force use characterized by flexibility and a reduction of labor rights of the outsourced employees compared to the permanent employees of the bank. The hypotheses that guided this research is that technology, far from being neutral, serves the interests of capital as far as it contributes to intensification of labor, increased labor control and, as a result, to the acceleration of capital accumulation. The arguments that science would save human beings from unnecessary physical effort to liberat and develop activities related to the intellect occurred in part, without,however, reduce the degree of exploitation of the employee, revealed by the growing labor insecurity. Questionnaires to the outsourced company workers were used to obtain data aiming to identify the socioeconomic, occupational history, working conditions and the self-perception as working class. We found that the degree of control and intensified labor pace provided by the combination of Fordist management techniques era and control systems based on computer, are increasing labor exploration. In this regard, the technological apparatus can be seen as a dimension of capital.
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Juránek, Patrik. "Telemarketing jako efektivní nástroj marketingové komunikace." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193630.

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This dissertation is compounded from theoretical and practical part. The theoretical one is focused on description of telemarketing and its kinds. Then presents database marketing from build own database through types of database marketing and data mining. For effective telemarketing is essential to use various tools, specific forms of calls, knowledge of phone structure and art of negotiation with difficult customers. Integral part is the fair system of reward and well set selection process. The core of the practical part is to apply obtained theoretical knowledge on the real environment of telephone operators and managers of telemarketing agencies. The results from realized questionnaire research are interpreted to analyze under what conditions is telemarketing effective tool of marketing communications. Achieved findings are consequently used for formulation of suitable recommendations.
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Pfeffer, Michael. "MyWeb : Potenziale und Grenzen der Internet-Personalisierung /." Saarbrücken : VDM, Müller, 2006. http://deposit.d-nb.de/cgi-bin/dokserv?id=2870186&prov=M&dok_var=1&dok_ext=htm.

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Venco, Selma Borghi 1964. "Telemarketing nos bancos : o emprego que desemprega." [s.n.], 1999. http://repositorio.unicamp.br/jspui/handle/REPOSIP/251061.

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Orientador: Liliana Rolfsen Petrilli Segnini
Dissertação (mestrado) - Universidade Estadual de Campinas, Faculdade de Educação
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Silva, Fabio Pimentel de Maria da. "Trabalho e emprego no setor de telemarketing." Universidade de São Paulo, 2010. http://www.teses.usp.br/teses/disponiveis/8/8132/tde-07052010-111706/.

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O trabalho mediado pelas tecnologias da informação conheceu significativa difusão nas últimas décadas, tendo acompanhado não só o crescimento do setor de serviços, mas também os processos de reestruturação produtiva ocorridos nas principais economias mundiais. Daí advém seu papel central na configuração do capitalismo contemporâneo, assim como na elaboração das teorias que buscam compreendê-lo. No Brasil, as centrais de teleatividades apresentam em geral uma organização do trabalho que reúne tendências bastante representativas dos processos de reestruturação produtiva que ocorreram no país nas últimas décadas, mesclando elementos do taylorismo clássico com outros de matiz toyotista. Além disso, os operadores de telemarketing, funcionários, em sua maioria, de empresas terceirizadas, tomam parte do amplo movimento de precarização que tem atingido os trabalhadores brasileiros nos últimos vinte anos. Tentaremos ao longo de nosso trabalho tratar do modo de constituição desses fenômenos na história recente, assim como discutir as maneiras pelas quais os teleoperadores os vivenciam e respondem a eles. Será dada especial ênfase aos fenômenos da formação de consentimento no local de trabalho e da constituição do sofrimento psíquico. Pretendemos também que esta pesquisa, embora circunscrita por limitações de diversas ordens, possa conseguir discutir em alguma medida os temas da luta de classes e da ideologia no capitalismo brasileiro contemporâneo.
Work mediated by information technologies has spread significantly during the last decades, having followed not only the growth of the service sector, but also the production restructuring processes that took place in the world´s main economies. Therefore is central the role it has been playing in contemporary capitalism and in the theorizations that aim its understanding. In Brazil, the organization of work in call centers assembles very typical tendencies of the production restructuring that took place in the country especially since the nineties, mixing elements of classical taylorism with some others which have a toyotist source. Besides, telemarketers, employed mostly in subcontracted companies, take part in the large process of labor precarization, which has had many effects upon Brazilian workers in the last twenty years. We shall try in this dissertation to deal with the way those phenomena have developed in recent history, as well as discuss the ways telemarketers experience and respond to them. Special emphasis shall be given to the phenomena of the making of consent in the work place, as well as that of the rising of psychic suffering. We also hope that this research, although surrounded by limitations of varied nature, may discuss in some way the forms of class struggle and ideology in contemporary Brazilian capitalism.
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Books on the topic "Telemarketing"

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Bauer, Dirk. Telemarketing. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5.

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Canadian Broadcasting Corporation. Telemarketing. Princeton, NJ: Films for the Humanities & Sciences, 1997.

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Group, Yankee, ed. Telemarketing. Boston, Mass. (89 Broad St., Boston 02110): Yankee Group, 1985.

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Gary, Drummond, ed. Telemarketing factomatic. Englewood Cliffs, N.J: Prentice Hall, 1991.

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Bob, Stone. Successful telemarketing. 2nd ed. Lincolnwood, Ill., USA: NTC Business Books, 1992.

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Stone, Bob. Successful telemarketing. 2nd ed. Lincolnwood: N.T.C.Business Books, 1994.

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Mailcom, ed. Pocket telemarketing: The essential guide to telemarketing. Milton Keynes: Mailcom, 1997.

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United States. Federal Trade Commission. Division of Consumer and Business Education. Telemarketing travel fraud. Washington, D.C.]: Federal Trade Commission, Bureau of Consumer Protection, Division of Consumer and Business Education, 2011.

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United States. Federal Trade Commission. Office of Consumer and Business Education and American Society of Travel Agents, eds. Telemarketing travel fraud. [Washington, D.C.]: Federal Trade Commission, Bureau of Consumer Protection, Office of Consumer & Business Education, 1997.

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United States. Federal Trade Commission. Office of Consumer and Business Education, ed. Telemarketing recovery scams. [Washington, D.C.]: Office of Consumer & Business Education, Bureau of Consumer Protection, Federal Trade Commission, 1996.

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Book chapters on the topic "Telemarketing"

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Bauer, Dirk. "Einleitung." In Telemarketing, 1–2. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_1.

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Bauer, Dirk. "Grundlagen des Marketing." In Telemarketing, 3–46. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_2.

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Bauer, Dirk. "Database-Marketing." In Telemarketing, 47–76. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_3.

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Bauer, Dirk. "Software-System." In Telemarketing, 77–114. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_4.

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Bauer, Dirk. "Praxis." In Telemarketing, 115–25. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_5.

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Bauer, Dirk. "Neue Systeme." In Telemarketing, 126–35. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_6.

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Bauer, Dirk. "Zusammenfassung und Ausblicke." In Telemarketing, 136–42. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_7.

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Bauer, Dirk. "Anhang." In Telemarketing, 143–47. Wiesbaden: Vieweg+Teubner Verlag, 2000. http://dx.doi.org/10.1007/978-3-322-93869-5_8.

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Zajas, Jay J. R., and Olive D. Church. "Defining Telemarketing." In Applying Telecommunications and Technology from a Global Business Perspective, 227–41. New York: CRC Press, 2021. http://dx.doi.org/10.4324/9781003249023-15.

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O’Dea, Valerie. "Telemarketing or Telesales?" In Better Business by Phone, 47–57. London: Macmillan Education UK, 1998. http://dx.doi.org/10.1007/978-1-349-14195-1_4.

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Conference papers on the topic "Telemarketing"

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Bu, Dan, Yufan Liu, Jinzhong Guo, Qinghua Chen, and Tao Zheng. "Optimal Holding Time in Telemarketing." In 2010 International Conference on Management and Service Science (MASS 2010). IEEE, 2010. http://dx.doi.org/10.1109/icmss.2010.5575591.

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Asare-Frempong, Justice, and Manoj Jayabalan. "Predicting customer response to bank direct telemarketing campaign." In 2017 International Conference on Engineering Technology and Technopreneurship (ICE2T). IEEE, 2017. http://dx.doi.org/10.1109/ice2t.2017.8215961.

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Ayub, Hitler Rodrigues, and Gilberto Fachetti Silvestre. "The application of Injunctions and Restraining Orders against Telemarketing disturbances." In III SEVEN INTERNATIONAL MULTIDISCIPLINARY CONGRESS. Seven Congress, 2023. http://dx.doi.org/10.56238/seveniiimulti2023-167.

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Abstract:
With the constant advance of technological means, various facilities and improvements have been provided to society. In consumer relations, this is widely visible, given the greater ease of contact and means of seeking satisfaction for consumer rights. However, there is one point that needs to be debated and which afflicts a large portion of the population: telemarketing calls.
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Islam, Md Shifatul, Mohammad Arifuzzaman, and Md Saiful Islam. "SMOTE Approach for Predicting the Success of Bank Telemarketing." In 2019 4th Technology Innovation Management and Engineering Science International Conference (TIMES-iCON). IEEE, 2019. http://dx.doi.org/10.1109/times-icon47539.2019.9024630.

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Qundong, Shi, Zhao Jiangjiang, Zhang Xiaokun, Li Dongdong, and Meng Xiangyi. "An Order Dispatch Approach in Large-scale Telemarketing System." In ICCBDC 2019: 2019 3rd International Conference on Cloud and Big Data Computing. New York, NY, USA: ACM, 2019. http://dx.doi.org/10.1145/3358505.3358516.

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Subramanian, M., Shankar Nayak Bhukya, R. Vijaya Prakash, K. Narasimha Raju, Samrat Ray, and Manikandaprabu Pandian. "Deploy Machine Learning Model for Effective Bank Telemarketing Campaign." In 2023 International Conference on Distributed Computing and Electrical Circuits and Electronics (ICDCECE). IEEE, 2023. http://dx.doi.org/10.1109/icdcece57866.2023.10150462.

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Gao, Wanting, Xinyi Gao, and Yin Tang. "Multi-Turn Dialogue Agent as Sales' Assistant in Telemarketing." In 2023 International Joint Conference on Neural Networks (IJCNN). IEEE, 2023. http://dx.doi.org/10.1109/ijcnn54540.2023.10192042.

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Gladkikh, Tatyana, Lyudmila Korobova, Svetlana Chernyaeva, Irina Tolstova, and Elizaveta Pracheva. "Telemarketing automation based on the MIKO IP-telephony module." In PROCEEDINGS OF THE II INTERNATIONAL SCIENTIFIC CONFERENCE ON ADVANCES IN SCIENCE, ENGINEERING AND DIGITAL EDUCATION: (ASEDU-II 2021). AIP Publishing, 2022. http://dx.doi.org/10.1063/5.0104592.

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Chen, Kun-Huang, and Hsuan-Wen Chiu. "Applying AI Techniques to Predict the Success of Bank Telemarketing." In ICDLT 2020: 2020 4th International Conference on Deep Learning Technologies. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3417188.3417198.

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Kim, Kee-Hoon, Chang-Seok Lee, Sang-Muk Jo, and Sung-Bae Cho. "Predicting the success of bank telemarketing using deep convolutional neural network." In 2015 7th International Conference of Soft Computing and Pattern Recognition (SoCPaR). IEEE, 2015. http://dx.doi.org/10.1109/socpar.2015.7492828.

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