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Dissertations / Theses on the topic 'SWOT analysis'

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Published: 4 June 2021

Last updated: 31 May 2022

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1

Telegina, D. "SWOT and PEST analysis." Thesis, Sumy State University, 2016. http://essuir.sumdu.edu.ua/handle/123456789/46151.

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When planning a project it is important to learn about the internal and external factors that can affect the project. There are some excellent strategic planning methods that you can use to analyze all these factors. SWOT analysis and PEST analysis are two of the most frequently used planning methods.

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2

Chandler, Brooke. "SWOT analysis of a general store." Click here to view, 2010. http://digitalcommons.calpoly.edu/agbsp/10/.

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Thesis (B.S.)--California Polytechnic State University, 2010.
Project advisor: Ralph Battles. Title from PDF title page; viewed on Mar. 24, 2010. Includes bibliographical references. Also available on microfiche.

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3

Phadermrod, Boonyarat. "Mining survey data for SWOT analysis." Thesis, University of Southampton, 2016. https://eprints.soton.ac.uk/404711/.

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Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis is one of the most important tools for strategic planning. The traditional method of conducting SWOT analysis does not prioritize and is likely to hold subjective views that may result in an improper strategic action. Accordingly, this research exploits Importance-Performance Analysis (IPA), a technique for measuring customers’ satisfaction based on survey data, to systematically generate prioritized SWOT factors based on customers’ perspectives which in turn produces more accurate information for strategic planning. This proposed approach is called IPA based SWOT analysis and its development issues discussed in this report are: (1) selecting a technique for measuring importance which is one of the two main aspects of IPA since currently there are no well-established approaches for measuring importance; and (2) identifying opportunities and threats since only strengths and weaknesses can be inferred from the IPA result. The first issue is addressed by conducting an empirical comparison to analyse the performance of various techniques for measuring importance. Specifically, this thesis considers two data mining techniques namely Naïve Bayes and Bayesian Networks for measuring importance and compares their performance with other techniques namely Multiple Linear Regressions, Ordinal Logistic Regression and Back Propagation Neural Networks that have been used to derive the importance from the survey data. The comparison result measured against the evaluation metrics suggests that Multiple Linear Regressions is the most suitable technique for measuring importance. Regarding the second issue, opportunities and threats were identified by comparing the IPA result of the target organisation with that of its competitor. Through the use of IPA based SWOT analysis, it is expected that an organisation can efficiently formulate strategic planning as the SWOT factors that should be maintained or improved can be clearly identified based on customers’ viewpoints. The application of the IPA based SWOT analysis was illustrated and evaluated through a case study of Higher Education Institutions in Thailand. The evaluation results showed that SWOT analysis of the case study has a high face validity and its quality is considered acceptable, thereby demonstrating the validity of this study. Although the application of IPA based SWOT analysis was illustrated in the specific field, it can be argued that IPA based SWOT analysis can be used widely in the other business areas where SWOT analysis has been seen to be applicable and the customer satisfaction surveys are generally conducted.

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Нагорний, Євген Ігорович, Евгений Игоревич Нагорный, and Yevhen Ihorovych Nahornyi. "Рекомендации по проведению SWOT-анализа." Thesis, Видавництво СумДУ, 2005. http://essuir.sumdu.edu.ua/handle/123456789/19971.

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5

Borsuková, Lucia. "SWOT analýza neziskové organizace." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-205664.

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The aim of this thesis is to provide a SWOT analysis of the Via Foundation through which is detected potential opportunities and threats for the organization and its current strengths and weaknesses. The theoretical part explains the basic concepts, theoretical knowledge and the process itself concerning the creation of a SWOT analysis. The described methods are then used in the practical part on the example of the Via Foundation. To identify potential opportunities and threats from the external environment is used PEST analysis supported by time series analysis. For discovering potential of the organization in terms of strengths and weaknesses is used the evaluation of selected parameters of the organization as compared to the analogous organizations. In conclusion, the thesis summarizes important information obtained by this analysis and there are proposed recommendations for the organization.

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6

Ілляшенко, Наталія Сергіївна, Наталия Сергеевна Ильяшенко, and Nataliia Serhiivna Illiashenko. "Swot-аналіз України з позицій інноваційного розвитку." Thesis, Сумський державний університет, 2015. http://essuir.sumdu.edu.ua/handle/123456789/43912.

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Україна на сьогодні стоїть на шляху формування нових взаємин із світовим співтовариством. Одним з ключових чинників конкурентоспроможності країни є впровадження ефективних механізмів інноваційної політики. Для активізації інноваційної діяльності в країні необхідні значні фінансові вливання. Найбільш доступним джерелом коштів для активізації інноваційної активності всередині країни залишається український капітал і ключовим фактором успіху в цьому процесі покликана стати зважена державна політика щодо активізації інноваційної сфери та залучення інвестицій в перспективні сектори економіки.

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7

Lawver, Kimberly. "SWOT Analysis of Theatre 8:15, A Children's Community Theatre." University of Akron / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=akron1336245437.

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8

Kubátová, Martina. "Strategická analýza společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76799.

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The main aim of the graduation theses is to work up the strategic analysis in given company which is currently entering market in health service area. In theoretical part there are introduced methods and tools which are used when processing the strategic analysis. In practical part there are those methods applied in particular company. The output of the theses is identification of weaknesses, strenghtnesses, threats and opportunities (swot analysis).

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9

Lynch, Victoria Rock. "A SWOT Analysis of the Protecting Pedestrians on the Move Project." Digital Archive @ GSU, 2010. http://digitalarchive.gsu.edu/iph_theses/125.

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Each day, approximately 25,000 GSU students, staff, and faculty are exposed to deadly hazards from fast-moving, high-volume traffic. Protecting Pedestrians on the Move (PPM), a collaboration of organizations in downtown Atlanta, has partnered with several groups to implement an action plan to improve pedestrian safety for Georgia State students and others in the downtown campus area. This study utilized the SWOT analysis evaluative tool to understand the team members’ and stakeholders’ perceptions of the project’s programming and implementation. Participants were asked to rate the extent to which the project’s goals were fulfilled, as well as to describe the strengths, weaknesses, opportunities and threats of five aspects of the project: people, program, effectiveness, resources, and growth. Seven participants completed the survey, and gave an overall rating of the completion of project objectives as 6.2 out of 10. Staff expertise and relationships were considered the greatest strengths, and PPM becoming a strong voice for pedestrian safety was viewed to be the primary opportunity of the PPM project. Overly ambitious goals and depleted funding were reported as the greatest weaknesses, and loss of objectives and no succession plan were considered the primary threats. Areas for future improvement included: finding a funding and personnel “home” for the PPM project, having a clear strategic plan, and developing plans for the future/sustainability. The insights gained from this SWOT analysis exercise provides direction for continued research and improved program implementation surrounding pedestrian safety issues.

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10

Maslonkowski, Christine Belland. "A SWOT analysis of conducting medication disposal programs in Wisconsin communities /." Connect to online version, 2009. http://minds.wisconsin.edu/handle/1793/38653.

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11

Inderelst, Martin, David Prust, and Michael Siegmund. "Electro-hydraulic SWOT-analysis on electro-hydraulic drives in construction machinery." Technische Universität Dresden, 2020. https://tud.qucosa.de/id/qucosa%3A71235.

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This paper discusses the potential of centralized or decentralized electro-hydraulic (EH)-drives in comparison to conventional hydraulic systems. The systems are presented in diagrams covering the major electric and hydraulic components for an exemplary application, but also include specific technical data like the sizing of the components according to power, pressure, rotational speeds etc. In a second step, all systems are compared and evaluated based on criteria like design effort, energy saving potential, controllability, and servicing and maintenance of the machine. The resulting effects on fuel consumption are summarized as well. Finally, an evaluation of the potential of EH-drives in construction machinery and a derivation of the demands for future customization of electro-hydraulic linear drives is given on the basis of a SWOT-analysis from the point of view of a construction machinery OEM.

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12

-M, Voicilas D. "SWOT ANALYSIS OF UPPER PRUT EURO-REGION: FOCUS ON ROMANIAN SIDE." Thesis, Сучасна правова освіта: [матеріали VIІ Міжнародної науково-практичної конференції, Київ, Національний авіаційний університет, 23 лютого 2018 р.]. – Тернопіль: «Вектор», 2018, 2018. http://er.nau.edu.ua/handle/NAU/32809.

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13

Маринич, Тетяна Олександрівна, Татьяна Александровна Маринич, Tetiana Oleksandrivna Marynych, and Ю. А. Харченко. "Моделювання коінтеграційних зв'язків як інструмент просторового планування регіону." Thesis, Cумський державний університет, 2016. http://essuir.sumdu.edu.ua/handle/123456789/46742.

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В рамках SWOT – аналізу Сумської області досліджено динаміку економічних показників, які представляють сильні і слабкі сторони сталого соціально економічного розвитку регіону в контексті його просторового планування та можливостей досягнення довгострокової рівноваги.

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14

Chuchlíková, Zuzana. "SWOT ANALÝZA SOCIÁLNÍCH SLUŽEB V OBCI ŽELEZNÝ BROD." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-85396.

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The aim of this work is to make SWOT analysis of social services in municipality Železný Brod, point out deficiencies in this area, possibilities for improvement or danger of future evolution. Conception of social services has wider sense in this work. Services, which nearly communicate with social services, are included as well. Because of demographic analysis of the region, which is taken over from Medium-term plan of development of social services in The Liberec Region, SWOT analysis has three main target groups of inhabitants -- seniors, unemployment people and families with children at the pre-school age. There is used information from providers of social services as well as from inhabitants of municipality through interviews. The aim of this work is not only aggregate SWOT analysis. Outcome is also to find out, which area of social services could private sector (profit or non-profit) operate in.

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15

Bednářová, Zuzana. "Strategická analýza hotelu." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-113364.

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This thesis deals with internal and external strategic analysis of one four star hotel in Prague. The work encloses selected analytical methods to determine the current strategic company position and the key success factors.

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16

Cipka, Matej. "Financial Analysis of Tesco and Carrefour." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-201085.

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The diploma thesis "Financial analysis of Tesco and Carrefour" is mainly devoted to understand the economic and financial changes in retail business industry. The main idea is to compare two companies -- Tesco and Carrefour. Comparison consist of deep analysis of changing behaviour over the years of both companies together with analysis of economic data from annual reports which are published every year. It is very important to understand these information, because nowadays is retail industry highly dependent on the global economic changes. Most of the data is analysed over past three years, because recent economic stability is immoderately fluctuating and it could show high distortions of calculations. We will be able to answer which company is in better economic and financial position and which company is better to invest. The thesis is divided into two parts, theoretical part and practical part. From the first part is possible to understand the philosophy and conditions of the analysis. It contains explanation of analysis tools like PESTE analysis, SWOT analysis and explanation of financial calculations. All of these data are used in the second part of the analysis -- practical part -- where they are applied on two companies -- Carrefour and Tesco. It consist of revue of analysed companies to better understand their position globally, continued with practical analysis where tools as profitability, liquidity, performance and financial and economic behavior tools were used. Thesis is finished with comparison of horizontal and vertical analysis, where data from annual reports were measured. All of these data are summarized and valuated, to see the actual results of the thesis.

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17

Lee, Ha-yun, and 李夏茵. "A SWOT analysis of the hospital performance management system in Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2014. http://hdl.handle.net/10722/206979.

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The existing financing model is not going to be sustainable for the ageing demographic in the future Hong Kong. In regards, Government suggested a voluntary and government-regulated health insurance scheme to provide more choices with better protection for those who are able and willing to pay for private healthcare services. However, performance of the Hong Kong health system is rarely discussed despite vast health expenditure has been spent. The objective of this project is to identify the strength, weakness, opportunities and threats of the hospital performance management system in Hong Kong. The project involves a literature search for key success factors for performance management systems in healthcare. The SWOT analysis of the hospital performance management systems in Hong Kong are then analyzed with reference to the findings. Findings: Six success factors could be identified: position in the policy process and defined objectives, process of development, indicator validity, reliability, responsiveness and feedbacks. The public hospital system has partially incorporated these factors in its system but a structured performance monitoring and management system is lacking for the private sector. The current Hong Kong hospital performance systems are not able to provide adequate information for the payers to make the appropriate choice. There is an urging needs to develop a robust and transparent performance management system in Hong Kong in order to support healthcare reform.
published_or_final_version
Public Health
Master
Master of Public Health

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18

Williams, Kristyn. "A SWOT Analysis of the Lodging and Tourism Industry in New Orleans." ScholarWorks@UNO, 2018. https://scholarworks.uno.edu/honors_theses/119.

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The objective of this paper is to analyze the resiliency of the New Orleans lodging and tourism industry by conducting a SWOT analysis. A SWOT analysis is composed of four key parts: the internal influences that are the strengths (S) and weaknesses (W) and the external influences that are the opportunities (O) and threats (T). New Orleans is characterized by the ability to use its internal strengths to drive growth in its lodging and tourism market. The main internal strengths I identified were the city’s strong cultural identity, and destination attractiveness in both the convention and leisure markets. However, New Orleans also has internal weaknesses that adversely affect the perception of the city: cultural arrogance, crime and cleanliness. Externally, the city is presented with several opportunities to become one of the top tourist destinations both nationally and internationally. The marketing opportunities available to New Orleans are through the New Orleans Tourism Marketing Corporation, the healthcare and film industries, and the city’s accessibility. The city’s reach is limited by several key threats, such as short-term rentals, competing markets such as Charleston and Atlanta, and natural disasters that could disrupt New Orleans’ position as one of the top visitor markets in the United States.

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19

MacBean, Kenneth Mark. "Utopian Expectations as Observed Using SWOT Analysis at Busch Gardens Williamsburg, Virginia." Thesis, Virginia Tech, 2013. http://hdl.handle.net/10919/19307.

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The investigation applies the intelligence cycle and researches the degree of Utopian development, as observed at Busch Gardens Williamsburg (BGW), Virginia, utilizing a common business and competitive intelligence tool, known as the SWOT. The research uncovered numerous aspects apparent at the target, BGW, many of which served to re-classify the theme park development from that of a premier theme park to a themed amusement park. The research question was concluded on by indicating that there was no apparent sincere or consistent attempt being made to perfect the numerous venues at the park, and that no specific cause or reason was identifiable as to the intentionality or unintentionality of the neglect of the research question, in terms of design intent toward constant improvement, as in Utopian-driven expectations of development.
Master of Landscape Architecture

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20

Жук, А. В. "Застосування SWOT-аналізу для визначення стратегії розвитку "Сумський завод "НАСОСЕНЕРГОМАШ"." Thesis, Сумський державний університет, 2016. http://essuir.sumdu.edu.ua/handle/123456789/49477.

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У сучасних умовах господарювання перед підприємствами, що функціонують на ринку постає проблема ефективної діяльності в довгостроковій перспективі. Саме тому,в умовах конкуренції та лідерства на ринку , підприємству потрібно мати стратегію розвитку. Необхідність розробки стратегії підприємства оприсував у своїх працях один з авторів доктрини про стратегічний менеджмент Ігор Ансофф. Він писав: «...компанії, за відсутності планованої і керованої стратегії, приречені на вимирання.В компаніях, яким вдається вижити, стратегічною поведінкою принаймні керують».

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21

Slavíková, Michaela. "Strategická analýza podniku RUPA, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11904.

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The main goal of the thesis is to implement strategic analysis of a company Rupa s.r.o. using the internal and external analyses. Upon of gained information to propose the solution leading to the better market position of the company.

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22

Šlapková, Katarína. "Strategická analýza." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-77767.

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The aim of this thesis is to develop strategic analysis of a company RWE Plynoprojekt, ltd. Based on the analysis of external and internal environment, there are defined opportunities, threats, strengths and weaknesses of the company. Conclusion consists of defining possible strategies that the company could face in achieving their goals and of suggested recommendations that lead to ensuring sustainable business performance. The work is divided into two major parts. The first part is a theoretical study of the topic and the second part consists of analysis of the company itself.

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23

Ozimá, Vladimíra. "Dílčí strategie podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113648.

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Thesis is focused on processing partial strategy of Il Primo Piatto restaurant. The main purpose is implement internal and external analysis, map the current situation and suggest recommendations for future development of the restaurant.

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24

Prokš, Jiří. "Strategická analýza." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-125051.

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The goal of the Master's thesis is to conduct a strategic analysis of AGS International Movers, Ltd. In the theoretically-methodological part, theoretical approaches and related terms concerning the strategic analysis are described and explained. In the analytical part, the strategic analysis is conducted. It includes the identification of threats and opportunities that can be found in the surroundings of the company, it also focuses on finding out strenghts and weaknesses among the company's resources. For the evaluation of the strategic analysis, the SWOT analysis is used. Specific strategic recommendations that are based on the result of the strategic analysis are mentioned at the end of the thesis.

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Vomočil, Martin. "Strategická analýza." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-162834.

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The aim of this Master's thesis is to conduct a strategic analysis of an agricultural cooperative "Zemědělské družstvo Dolní Újezd". The purpose is external and internal analysis which identifies opportunities and threats from environment of the company, strengths and weaknesses of the company and the gradual synthesis of knowledge in the form of SWOT analysis. The thesis is divided into two parts. The theoretical part describes several tools and techniques during making the strategic analysis. The concrete methods are applied out for chosen company in the practical part and the conclusion is formulated by the strategic recommendations of possible future progress of the company.

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Houška, Josef. "Strategická analýza podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-192783.

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Thesis "Strategic Analysis of business" describes the evaluation of the strategy selected organization. Evaluation involves performing an optimization strategy. When the unsuitability of the current strategy of chosen organization followed by the entity proposing new solutions and strategies based on applied analysis. This solution should be offered to the owner or management of the organization. Processing includes theoretical and methodological part where, from the theoretical point of view it is described as the strategic analysis of the company and method of procedure. In practical this part is applied by theory and methodology of chosen organization, resulting from the specific strategies and findings.

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Svoboda, Jan. "Strategická analýza podnikatelského záměru." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-197069.

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The aim of this work is to evaluate the business plan. The work is divided into two parts. The theoretical part explains important terminology and analysis. The practical part introduces the aim of the investor. The questionnaire survey revealed requirements of potential customers. The data from questionnaire survey were the basis for the preparation offer. In this thesis are external and internal analyses. On this analyses based SWOT analysis.

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Novotná, Petra. "Strategická analýza." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-198269.

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The topic of this thesis is a strategic analysis of the company Autocentrum Novotný, that provides authorised sale and service of cars Renault, Dacia and Mitsubishi. The thesis is divided into theoretical part, in which the basic terms and methods of analysis are characterized, and practical part in which the theoretical knowledge is used in practice. The macro and micro environment, the internal resources and capabilities of the company are analyzed. Final summary is done by the SWOT analysis, through which the strategic recommendations were designed.

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Nguyenová, Hong Le. "Strategická analýza vybrané firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-205080.

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The thesis deals with strategic analysis of the Pivovary Staropramen s.r.o. The aim of this thesis is to evaluate in detail the company´s base of strategic and financial analysis. The work is divided into two parts; the first theoretical-methodological part is devoted to methods of analysis. The second practical part is firstly introduced the brewery Staropramen s.r.o. Furthermore, the strategic analysis as PEST analysis, Porter analysis and to conclude entire strategic analysis - SWOT analysis, through this analysis we can identify strengths, weaknesses, opportunities and threats of brewery. On the basis of strategic analyses are allocated to the mission and vision of the company, followed by the formulation of the strategy and defining the strategic goals of the brewery.

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Kocián, Jan. "Analýza hospodaření společnosti Třinecké železárny a. s." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-125167.

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The aim of this work is to analyze the company Třinecké železárny and identify the causes of worsened economic outcomes. The analyzed period covers the years 2006 to 2010. For the needs of the work was prepared product analysis, SWOT analysis and financial analysis.

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Mrázková, Kristýna. "Analýza vzájemných česko-čínských vztahů se zaměřením na importní postavení společnosti M.A.T. Group, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-196946.

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The master thesis "Analysis of mutual relations between the Czech Republic and China focused on the import position of a company M.A.T. Group, s.r.o." describes the whole import process from China on an example of a concrete Czech company. The thesis is divided into five chapters. The first chapter is focused on mutual business and investment relations between the Czech Republic and China. The company itself is introduced in the second chapter of the thesis. The third chapter deals with the whole import process and describes all its parts. Following fourth chapter analyses selected problems related to the import process. Confirms or refutes the rightness of the solution, in case of need suggests a new one. The first part of the fifth chapter is focused on Chinese business conventions including culture specifics of Chinese businessmen. In the second part of the fifth chapter a SWOT analysis of the import position of the company is created, that summarizes all the information gathered during elaboration of the thesis, and proposes the import strategy of the company in business relations with China.

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Töpperová, Alice. "Strategická analýza společnosti Business Media CZ, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16804.

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The aim of this thesis is a strategic analysis of Business Media CZ s.r.o. The analysis reveals the strengths and weaknesses of the company and the opportunities and threats arising from the surroundings of the company. Based on the strategic analysis are identified competitive advantage and proposed strategic recommendations

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33

Uhrinková, Jitka. "Strategická analýza podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-17746.

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The topic of this diploma work is based on a specific assignment and needs of the company owner. The goal of the work is to conduct a strategic analysis of the company Rybářství Nové Hrady s. r. o. using external and internal analysis. Primary focus is concentrated on a comparative analysis, financial indicators of the company Rybářství Nové Hrady s. r. o. are compared with the indicators of a sister company Rybářství Kardašova Řečice s. r. o. The main emphasis is put on the information value of the ratio indicators and explanation of the reasons for reaching such values. Based on the acquired information, the economic situation of these companies is compared.

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Chalašová, Olga. "Strategická analýza podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-17749.

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Kaltounková, Lucie. "Strategická analýza podniku ELKO Nový Knín, výrobní družstvo." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76515.

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Matyáš, Petr. "Ekonomická analýza podniku J.J. Darboven s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113181.

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This diploma thesis deals with complex economic analysis of J.J. Darboven s.r.o. since 2005 to 2010, also with forecast of future development, detection of strong and weak sites of company and identification of threats and opportunities, which can affect the company. To reach this goal there are used methods of economical analysis, especially PEST analysis, Porter's five forces analysis and methods of financial analysis, for example horizontal and vertical analysis of financial statements, analysis of financial ratios, analysis of net working capital, bankruptcy and financial standing models, decomposition of peak indicators ROE and also comparison of financial indicators with competitor. The conclusion of the diploma thesis summarizes the most important facts and contains recommendations, which should improve efficiency of the company.

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Držálek, Jakub. "Strategická analýza společnosti RUDOLF JELÍNEK, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-199054.

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The goal of the thesis is a strategic analysis of RUDOLF JELÍNEK a.s. The first part describes theoretical approaches, terms and processes of strategic analysis. The second part contein application of theoretical knowledges on the specific case RUDOLF JELÍNEK a.s. It includes external analysis by identification of threats and opportunities that exist in the environment of company and internal analysis of strengths and weaknesses by identification of internal resources and skills. Like a synthesis of this information is used SWOT analysis. End of thesis gives possible strategic recommendations based on the results of the strategic analysis.

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Voráčková, Denisa. "Finanční a strategická analýza společnosti MOSER, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-264635.

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This thesis deals with the financial and strategic analysis of company operating in the glass industry - MOSER, a.s. The result of the first part is to determine the strengths and weaknesses of the company and the result of the second part is forecast of relevant market, market share and sales of analyzed company.

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Сайко, В. В. "Стратегічний аналіз діяльності малого підприємства." Master's thesis, Сумський державний університет, 2018. http://essuir.sumdu.edu.ua/handle/123456789/71014.

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Об’єкт дослідження – середовище функціонування, аналіз фінансово-господарської діяльності підприємства, на прикладі «Охтирське агролісництво» Метод дослідження – аналіз, дослідження, матричні методи, порівняння, графічний метод представлення матеріалів. В першому розділі роботи «Теоретичні основи стратегічного аналізу підприємства» розглядаються такі моменти: зміст, завдання та сфера застосування стратегічного аналізу, інформаційна база, та значення стратегічного аналізу для функціонування підприємства. В другому розділі «Організаційно – методологічні аспекти стратегічного аналізу підприємства» проводиться загальна характеристика методів здійснення стратегічного аналізу підприємства, а саме: характеристика зовнішнього і внутрішнього середовища, SWOT – аналізу та матричних методів формування стратегії підприємства. В третьому розділі роботи «Стратегічний аналіз діяльності "Охтирське агролісництво"представлені аналіз функціонування середовища підприємства (зовнішнього та внутрішнього), проведений SWOT та PEST – аналіз, та матричний аналіз з використанням таких методів: Бостонської консалтингової групи, МакКінсі.

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Žůrek, Roman. "Analýza vybraného podnikatelského subjektu pomocí vybraných metod." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-225273.

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This master´s thesis aims to analyze an food company Frujo a.s. The analysis of environment of the company shows opportunities, but also threats around the holding. The analysis of internal situation help to determine its strengths ,weaknesses and financial health. These findings are summarized in the SWOT analysis. The conclusion states strategic recommendations for improvement of current situation.

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Vondruška, Michal. "Strategická analýza Mercedes-Benz Financial Services Česká republika s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73884.

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The aim of the diploma thesis "Strategic Analysis of the Mercedes-Benz Financial Services Czech Republic s.r.o." is to perform a strategic analysis of the company, which could serve as the basis for developing long-term competitive strategy. The diploma thesis consists of two main parts. The first is a theoretical part, needed for a proper understanding of the various steps of strategic analysis. The practical part is focused on the main objective of this work - the implementation of strategic analysis. It contains both macro environment analysis and analysis of the microenvironment, and also analysis of internal resources and capabilities. The practical part is supplemented by a SWOT analysis and strategic recommendations.

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Standaert, Jennifer. "An interpretive analysis of strategic planning and the use of the SWOT technique." Online version, 1999. http://www.uwstout.edu/lib/thesis/1999/1999standaertj.pdf.

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Skorunková, Monika. "Rozbor nástrojů marketingového mixu ve společnosti Wienerberger, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-12052.

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Свистюр, Р. С. "Використання проєктного підходу до управління розвитком бізнесу (на прикладі АФ "Лан")." Master's thesis, Сумський державний університет, 2021. https://essuir.sumdu.edu.ua/handle/123456789/87071.

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В роботі розглянуто теоретичні і методичні основи, щодо розроблення проекту підприємства агропромислової галузі. Розглянуто питання формування проекту підприємства як одного із суттєвих компонентів вдосконалення економічної діяльності підприємства і реалізації в сучасних умовах господарювання. На основі аналітичних даних щодо діяльності досліджуваного підприємства запропоновано відкриття тваринного комплексу як стратегію його розвитку. У першому розділі представлені теоретичні основи та наукові підходи проекту для розвитку підприємства на основі врахування факторів, які впливають на перспективи розвитку компанії. У другому розділі здійснено аналіз поточного стану агропромислового підприємства на основі кількісних та якісних показників його функціонування. А також вплив внутрішнього та зовнішнього середовища, У третьому розділі на основі досліджених науково-теоретичних підходів до формування проекту розвитку підприємства та здійсненого аналізу поточного стану агропромислового підприємства, його внутрішнього та зовнішнього середовища розроблено бізнес-план проекту компанії, за допомогою якого підприємство знизить рівень залежності сезонної дохідності Спираючись на отримані результати, сформовано комплекс практичних пропозицій щодо розробки та реалізації проекту розвитку досліджуваного підприємства.
В работе рассмотрены теоретические и методические основы разработки проекта предприятия агропромышленной отрасли. Рассмотрены вопросы формирования проекта предприятия как одного из существенных компонентов усовершенствования экономической деятельности предприятия и реализации в современных условиях хозяйствования. На основе аналитических данных о деятельности исследуемого предприятия предложено открытие животного комплекса как стратегию его развития. В первой главе представлены теоретические основы и научные подходы проекта для развития предприятия на основе учета факторов, влияющих на перспективы развития компании. Во второй главе проведен анализ текущего состояния агропромышленного предприятия на основе количественных и качественных показателей его функционирования. А также влияние внутренней и внешней среды, В третьем разделе на основе исследованных научно-теоретических подходов к формированию проекта развития предприятия и анализа текущего состояния агропромышленного предприятия, его внутренней и внешней среды разработан бизнес-план проекта компании, с помощью которого предприятие снизит уровень зависимости сезонной доходности. Опираясь на полученные результаты, сформирован комплекс практических предложений по разработке и реализации проекта развития изучаемого предприятия.
The theoretical and methodical bases concerning development of the project of the enterprise of agro-industrial branch are considered in the work. The issue of forming the project of the enterprise as one of the essential components of improvement of economic activity of the enterprise and realization in modern conditions of managing is considered. On the basis of analytical data on the activities of the studied enterprise, the opening of the animal complex as a strategy for its development is proposed. The first section presents the theoretical foundations and scientific approaches of the project for enterprise development based on factors that affect the prospects of the company. The second section analyzes the current state of the agro-industrial enterprise on the basis of quantitative and qualitative indicators of its operation. As well as the impact of internal and external environment, In the third section, based on the researched scientific and theoretical approaches to the formation of the enterprise development project and the analysis of the current state of the agro-industrial enterprise, its internal and external environment, the company's business plan is developed. Based on the obtained results, a set of practical proposals for the development and implementation of the project of development of the researched enterprise has been formed.

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Халявко, Р. О. "Організаційно-економічний механізм інноваційної діяльності підприємств." Master's thesis, Сумський державний університет, 2018. http://essuir.sumdu.edu.ua/handle/123456789/70665.

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У першому розділі «Інноваційна діяльність підприємства: сутність та чинники впливу» розкривається економічна сутність інноваційної діяльності, наводиться класифікація чинників впливу на інноваційну діяльність. У другому розділі «Механізм інноваційної діяльності» було розглянуто механізм розробки та реалізації інноваційної стратегії підприємства, досліджено механізм активізації інноваційної діяльності. У третьому розділі «Регулювання інноваційної діяльності та екологічна політика підприємства» запропоновані методи активізації інноваційної діяльності підприємства, проаналізовано механізм державного регулювання інноваційної діяльності та досліджено екологічний фактор в інноваційній діяльності.

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Рубан, І. О. "Управління інноваційно-інвестиційним розвитком підприємства." Master's thesis, Сумський державний університет, 2018. http://essuir.sumdu.edu.ua/handle/123456789/71219.

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Метою роботи є розробка заходів удосконалення інноваційно-інвестиційної діяльності ПАТ «Насосенергомаш». Об’єктом дослідження є процес організації інноваційно-інвестиційної діяльності на промисловому підприємстві. Методами дослідження є: метод системного аналізу, аналітичний метод, SWOT-аналіз, метод прогнозування, коефіцієнтний та графічний методи. У першому розділі «Теоретичні аспекти інноваційно-інвестиційної діяльності підприємства» вивчене поняття інновацій, інноваційно-інвестиційної діяльності підприємства, досліджені етапи інноваційного процесу і державна політика регулювання інноваційно-інвестиційної діяльності. У другому розділі «Методичні підходи до аналізу інноваційно-інвестиційної діяльності підприємства» досліджене планування інноваційної продукції, формування інвестиційного прибутку та стратегічне управління інноваційно-інвестиційним розвитком підприємства. У третьому розділі «Аналіз інноваційно-інвестиційної діяльності ПАТ «Насосенергомаш»» наведена організаційно-економічна характеристика підприємства, проаналізовані інновації підприємства та його інноваційно-інвестиційна діяльність. Також для ПАТ «Насосенергомаш» розроблений бізнес-план реалізації нафтових модернізованих насосів та запропоновані заходи удосконалення інноваційно-інвестиційної діяльності підприємства.

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Тєлєтов, Олександр Сергійович, Александр Сергеевич Телетов, Oleksandr Serhiiovych Tielietov, and М. О. Хижняк. "Маркетингові підходи до туристичних послуг в умовах України." Thesis, Сумський державний університет, 2013. http://essuir.sumdu.edu.ua/handle/123456789/32669.

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На сьогоднішній день в Україні існують усі передумови для розвитку туризму: культурно-історичні, природно-географічні, економічні, соціально-демографічні. Проте, є ряд проблем, які гальмують розвиток туристичної індустрії: відсутність достатнього фінансування, стратегічного планування, комплексного просування, недостатність національної пропаганди, відсутність побудови туристичної репутації України в мережі Інтернет, що є трендом Digital – маркетингу останніх 5 років. Наявні проблеми гальмують розвиток туризму та туристичної індустрії в Україні. При цитуванні документа, використовуйте посилання http://essuir.sumdu.edu.ua/handle/123456789/32669

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Štěpánková, Petra. "Analýza vybrané firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-222193.

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This diploma thesis includes analysis of the INTERMONT s.r.o. company based on account statements and information given by the firm. It is focusing on an overall review of the firm standing and tries to assess its internal situation and the environment as well. SWOT analysis and Quick test is elaborated in the conditions of the firm. From these points of view proposals improving the firm position are presented.

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Krejbich, Tomáš. "Analýza vybrané firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2011. http://www.nusl.cz/ntk/nusl-223239.

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Diploma thesis addresses the issue through the recommendations and what methods would be most efficient to control operation Halls of Residence the Technical University in Brno. External and internal environment is explored on the basis of Porter's value chain analysis SLEPTE and SWOT matrix. The proposed strategy for meeting the requirements of SMART and are in line with our strategic business objective of increasing profits and strengthening its market position.

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Holba, Jakub. "Využití metod Competitive Intelligence pro MSP." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-72545.

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This graduation thesis deals with the RILD Ltd. analysis. The business activity of the company is the production and distribution of domestic glass. The objective of this graduation thesis is to gain information about the manufacture of glass, to analyze the company activities, to find out the company strengths and weaknesses, to analyze the inner and outer company environment and to compose the list of recommendations for the company top management. Information was drawn from the company internal sources (the final accounts, the financial balance-sheets, price lists etc.), basic literature and the Internet. Obtained information help the company to decisively influence the company activities due to the planned expansion to Hungary and adopt new measures.

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