Dissertations / Theses on the topic 'Sensory studies'
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Narain, Chanchal. "Consumer and sensory studies of filter coffee." Thesis, University of Strathclyde, 2004. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.405520.
Full textNoble, Ronald. "Sensory methods used in meat lipid oxidation studies." Kansas State University, 2018. http://hdl.handle.net/2097/38563.
Full textFood Science Institute
Kadri Koppel
Oxidation of meat decreases consumer acceptance and reduces market value making it an important problem for the meat industry. Odor and flavor of meat are significantly affected by lipid oxidation and researchers continue to explore new ways to control meat oxidation. Natural antioxidants, irradiation and oxygen treatments are major areas of research in meat lipid oxidation. In recent studies researchers have been exploring ways to extend shelf life of meat and in many case rely on sensory results. This report deals with sensory methods used to measure changes associated with treatments and outlines how researchers are using these methods.
Shamil, S. H. "Physical, chemical and sensory studies of sapid molecules." Thesis, University of Reading, 1987. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.376781.
Full textBrown, Rachel Christine, and rcbrown@adam com au. "gamma-Lactones in wine: Synthesis, quantification and sensory studies." Flinders University. School of Chemistry, Physics and Earth Sciences, 2007. http://catalogue.flinders.edu.au./local/adt/public/adt-SFU20080226.234630.
Full textAli, Abdel Hay Mohamed. "Studies on the sensory innervation of the rat stomach." Thesis, University of Liverpool, 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.386850.
Full textTechakriengkrai, Ittipon. "Sensory and chemometric studies of flavours in lager beer." Thesis, University of Strathclyde, 2004. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.423882.
Full textBooth, David. "Sensory ecology of nocturnal insects : two evolutionary case studies." Thesis, University of Sussex, 2004. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.404156.
Full textSikandar, S. "Neuropharmacological studies on supraspinal modulation of visceral sensory transmission." Thesis, University College London (University of London), 2010. http://discovery.ucl.ac.uk/20193/.
Full textSawano, Shoko. "Studies on sensory mechanism of bitter taste in mice." Kyoto University, 2005. http://hdl.handle.net/2433/145051.
Full text0048
新制・課程博士
博士(農学)
甲第11651号
農博第1507号
新制||農||910(附属図書館)
学位論文||H17||N4044(農学部図書室)
23294
UT51-2005-D400
京都大学大学院農学研究科農学専攻
(主査)教授 松村 康生, 教授 内海 成, 教授 伏木 亨
学位規則第4条第1項該当
Doucet, Cynthia. "On the biological bases of extraversion, sensory and motor considerations." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape10/PQDD_0012/NQ38781.pdf.
Full textKlade, Stefan [Verfasser]. "Molecular and Sensory Studies on Coffee Bitter Taste / Stefan Klade." München : Verlag Dr. Hut, 2019. http://d-nb.info/1202168299/34.
Full textKiasalary, Reineh Zahra. "Anatomical and functional studies on TRPV1- expressing primary sensory neurons." Thesis, Queen Mary, University of London, 2005. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.420426.
Full textEdoff, Karin. "Sensory nerve fibres, neuropeptides and cartilage : experimental studies in the rat /." Linköping : Univ, 2001. http://www.bibl.liu.se/liupubl/disp/disp2001/med712s.pdf.
Full textJones, Christopher M. "Expression and folding studies of the ankyrin repeat domain of the capsaicin receptor." Click here for download, 2006. http://wwwlib.umi.com/cr/villanova/fullcit?p1432833.
Full textSteel, Gary Daniel. "Relaxed and alert : patterns of T-wave amplitude and heart rate in a REST environment." Thesis, University of British Columbia, 1988. http://hdl.handle.net/2429/28297.
Full textArts, Faculty of
Psychology, Department of
Graduate
Hofstetter, Christoph. "Cell therapy for spinal cord injury, studies of motor and sensory systems /." Stockholm, 2005. http://diss.kib.ki.se/2005/91-7140-382-5/.
Full textBergman, Christine Joy 1960. "Soft wheat pasta supplemented with cowpea: Nutritional, sensory and cooking quality studies." Thesis, The University of Arizona, 1990. http://hdl.handle.net/10150/291602.
Full textRenvall, Hanna. "Temporal processing of sensory information in developmental dyslexia neuromagnetic and psychophysical studies." Helsinki : University of Helsinki, 2003. http://ethesis.helsinki.fi/julkaisut/laa/kliin/vk/renvall/.
Full textDunning-Davies, Bryony Mary. "Studies into the regulation of the sensory mechanism in rabbit urinary bladders." Thesis, University of Cambridge, 2010. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.608399.
Full textInoue, Keiichi. "Studies on signal transduction dynamics between sensory rhodopsin 2 and transducer protein." 京都大学 (Kyoto University), 2007. http://hdl.handle.net/2433/136784.
Full textCselényi, Zsolt. "Development, validation and application of advanced neuroimaging analysis tools for in vivo neuroreceptor studies /." Stockholm, 2005. http://diss.kib.ki.se/2005/91-7140-261-6/.
Full textMura, Emi. "Studies on the sensory perception and oral function of aversive stimuli in food." Kyoto University, 2018. http://hdl.handle.net/2433/233849.
Full textBostock, Mark John. "Solution-state NMR spectroscopy method development and functional studies of sensory rhodopsin II." Thesis, University of Cambridge, 2014. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.708148.
Full textBirrell, Graham James. "Pharmacological studies of prostanoids and other substances on sensory nerves in arthritic rats." Thesis, University of Edinburgh, 1991. http://hdl.handle.net/1842/26331.
Full textTitus, Jeffery B. "The prediction of cognitive ability from sensory/motor performance : examining the role of sensory/motor performance in the Dean-Woodcock Cognitive Neuropsychology Model." Virtual Press, 2002. http://liblink.bsu.edu/uhtbin/catkey/1239213.
Full textDepartment of Educational Psychology
Castorena, Sohnya Sierra. "REMEMBERING AND PERFORMING HISTORY, TRADITION, AND IDENTITY: A MULTI-SENSORY ANALYSIS OF DANZA AZTECA." Diss., Temple University Libraries, 2012. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/195376.
Full textPh.D.
This dissertation investigates the production and reception of a modern transnational pan-indigenous ideology and multi-plex identity, through the acquisition of Danza Azteca expressive cultural practices. My research is situated within the Quetzalcoatl-Citlalli Danza Azteca group, based in Sacramento, California. I argue that through the embodied act of dancing, danzantes are able to access, reconstruct, and express socio-historical memories, feelings, and their sense of space and place, effectively creating a Mexica identity and way of life based in a pan-indigenous ideology, a decolonized consciousness. I explore the expressive cultural practices and the processes that each danzante participates in to create this pan-indigenous ideology and identity. I explore the transformative power and habitus of Danza Azteca, an emergent social movement, and I investigate its ability to act as a vehicle for self-representation for individual danzantes as well as the larger Chicana/o and Native communities in which it is situated. Danza encompasses more than just the physical act of dancing. Danzantes are engaged in the movement, music, as well as the multiple visual representations of danza. A danzante may utilize one or more of danza's expressive cultural practices to produce and express the various manifestations of their multi-plex indigenous identities. Danza is seen not as a dance or a religion, it is viewed among the danzantes as a way of life: as prayer, tradition, heritage, history and dancing identity. I argue that through the expression and reception of danza at Danza Azteca dance events, the indigenous ideology acquired, and the expressive cultural practices shared by the danzantes, grant them the power to construct, produce and express a highly politicized pan-indigenous identity. The production of this pan-indigenous identity and ideology confronts past geo-political and ethnic boundaries and is grounded in the specific socio-political relationships the Quetzalcoatl-Citlalli group is embedded in and the corresponding ideology of the Maestro of the Danza group. I explore how the danzantes connect with socio-historical memories via movement, as well as in Danza art vis-`a-vis the images and symbols on their trajes and armas. I show how danzantes employ Nahua art and symbolism as representations of their gendered, social and cultural identity. I focus upon the body as the site where memories are stored, accessed, and expressed. The performance, experience, and reception of dance is a particularly powerful site for the embodiment, expression and reception of identity and memory.
Temple University--Theses
Eriksson, Annika. "Sensory nerve conduction studies in young adults for the expansion of a reference material." Thesis, Uppsala University, Department of Medical Biochemistry and Microbiology, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-8046.
Full textNeurography is the most objective and reliable measure of the peripheral nerve function, and it is used to diagnose both local and generalized neuropathies. Neurography can measure both motor and sensory nerve functions. The principle for sensory neurgraphy is to stimulate over the nerve and record proximal or distal from the stimulated electrode.
At the Department of Clinical Neurophysiology, University Hospital Uppsala, a problem has been identified, in that young adult patients tend to show unexpected abnormal neurography values in relation to the expected, indicated by the reference limits, without clinical correlates. This concerns foremost the sensory amplitudes in median and ulnar nerves. The hypothesis is that the requirement of young adults’ amplitudes is too high. A reference material better including more subjects in this age group may solve the problem.
Sensory nerve conduction studies were performed in 33 subjects, aged 15-30. The nerve functions were tested on median, ulnar and radial nerves. Surface electrodes were used for both recording and stimulation.
The result shows that the presently used reference material for some nerves indeed has too high requirement for young adults. After increasing the reference material for younger age groups, the new reference limits has been changed and this should cause fewer false positive findings.
Dawidson, Irena. "Studies on the influence of sensory stimulation (acupuncture) on neuropeptide release in the saliva /." Stockholm, 1999. http://diss.kib.ki.se/1999/91-628-3719-2/.
Full textHagemann, Carla-Rae. "A sensory-motor integration programme for boys with autism spectrum disorder : two case studies." Thesis, Stellenbosch : Stellenbosch University, 2014. http://hdl.handle.net/10019.1/96084.
Full textENGLISH ABSTRACT: Autism Spectrum Disorder (ASD) has been described as a neuro-developmental disorder influencing the social interaction and communication skills of individuals. Those with ASD have been observed to experience sensory input challenges, which could result in motor delays. Descriptive research was conducted with two case studies, who were boys aged 6- and 8-years, diagnosed with ASD. The purpose of the study was to design and implement a Sensory-Motor Integration (SMI) programme for each boy and to assess the effect it had on the sensory motor skills of the boys over time. At the start of the intervention, the boys were assessed with three neuro-developmental and diagnostic evaluations (Social Communication Questionnaire, Autism Diagnostic Interview Revised and Autism Diagnostic Observation Schedule-2nd Edition) conducted by a psychiatrist to re-affirm their previous ASD diagnoses. The two boys (Subject A and Subject G) participated in individualised sessions of 30 minutes each, twice a week for seven months. The SMI programme focused on vestibular and somato-sensory (proprioceptor) variables. The Quick Neurological Screening Test-3 (QNST III) and the Sensory Input Systems Screening Test (SISST) were used to evaluate the latter at baseline. These were repeated regularly, every 4 to 5 weeks, over the 7-month period and included a retention test of 5 weeks. Based on the results from the subtests of the motor skill tests, a self-designed SMI programme was integrated into the planning of the intervention programme for each boy according to their sensory-motor needs. Subject A showed improvement in the following vestibular subtests in the QNST-III: Stand on one leg (67%) and Tandem walk (83%) and retaining his standard from the Post-test to the Retention test. For muscle tone ability and proprioception, the Arm and leg extension subtest also demonstrated improvement (67%) from the Pre-to the Post-test. The results of the subtest were not retained over the retention period and increased only slightly being 33% from the baseline score. The proprioceptive function of Subject A showed great improvement in the following QNSTIII subtests: Finger to nose (67%), Rapidly reversing repetitive hand movements (88%) and Left and right discrimination (67%). The results of vestibular-related subtests for Subject G showed improvement in the following: Stand on one leg (33%) and the Arm and leg extension task (33%). Some of the scores of Subject G started in the functional category of “severe discrepancy”; however there was improvement in the following proprioceptionrelated subtests: Finger to nose (43%), Thumb and finger circles (20%), and Reversing repetitive hand movements (86%). Although Subject G showed gradual improvement over time, his two sensory systems struggled to integrate with the more complex tasks. The outcome of the individualised SMI programmes showed that the sensory-motor skills improved by enhancing the stimulation of their vestibular and somato-sensory (proprioception) function. Regarding the SISST, Subject A progressed from a ‘fail’ to ‘pass’, in the following test items: the Tonic Labyrinthine Supine (TLS), Tonic Labyrinthine Prone (TLP), Positive Support Reflex (PSR) and the Ocular Alignment test items. Results from the Vestibular test for both Subject A and Subject G appeared to be ‘hypo-vestibular’ (under-stimulated) according to the Post- Rotary Nystagmus test (PRN) score at baseline. These scores were inconsistent during the intervention. The only test item to show positive improvement for Subject G was the Equilibrium Reactions. Lastly, both Subject A and Subject G remained in the ‘fail’ category for Kinaesthesis, which may indicate their ongoing poor proprioception and spatial orientation. There is a need for further research in the area of sensory-motor individualised programmes for children with ASD. Suggestions for future research interventions are to conduct the individualised programmes either over a longer period of time and more frequently at three times a week.
AFRIKAANSE OPSOMMING: Outisme Spektrum Versteuring (OSV) word beskryf as 'n neuro-ontwikkelingsversteuring wat die sosiale interaksie en kommunikasie van individue beïnvloed. Daar is waargeneem dat diegene met OSV, uitdagings met betrekking tot sensoriese insette ervaar, wat kan lei tot motoriese agterstande. Beskrywende navorsing is toegepas met twee gevalle-studies. Die ouderdom van die twee seuns wat met outisme gediagnoseer was, was 6- en 8-jaar oud. Die doel van die studie was om ʼn Sensories-Motoriese Integrasie (SMI) program te ontwikkel en te implementeer as intervensie wat op elk van die seuns spesifiek toegespits is. Die intervensie-program het voorsiening gemaak om aan die uitvoering van bepaalde motoriese vaardighede aandag te skenk en om die uitwerking daarvan oor die 7-maande tydperk te assesseer. Die twee seuns (Geval A en Geval G) het individuele sessies van 30 minute elk twee keer per week bygewoon. Die SMI program het op die vestibulêre en somato-sensoriese (proprioseptor) sisteme gefokus om hul vermoë en vordering waar te neem. Aan die begin van die studie is drie neuro-ontwikkelings- en diagnostiese meetinstrumente (SCQ, ADIR-R en ADOS) deur 'n psigiater gelei om die vorige OSV diagnose van die seuns te bevestig. Die “Quick Neurological Screening Test” (QNST III) en die “Sensory Input Systems Screening Test“ (SISST) is benut om hul aanvangsvermoë as basislyn te bepaal. Hierdie toetse was gereeld herhaal, elke 4 tot 5 weke oor ʼn tydperk van 7 maande en het ʼn retensie toets van 5 weke ingesluit. Op grond van die resultate van die sub-toetse van die vermelde motoriese vaardigheidstoetse, is die self-ontwerpte SMI intervensie-program vir elke seun, volgens sy persoonlike sensoriese-motoriese behoeftes, beplan. Geval A het verbetering getoon in die volgende QNST-III sub-toets: Staan op een been (67%) en Tandemloop (83%), en handhaaf sy standaard vanaf die na-toets tot en met die retensie toets. Vir spiertonus en propriosepsie, het die Arm- en been-ekstensie sub-toets ook ʼn verbetering (67%) van die voor-toets tot die na-toets getoon. Die resultaat van hierdie subtoets is nie oor die hele tydperk gehandhaaf nie, en het net effens verhoog (33%) van die basislyn telling. Die proprioseptiewe funksie van Geval A het 'n groot verbetering in die volgende QNST-III sub-toetse getoon: Vinger na neus (67%), Vinnige omkeer, herhalende hand bewegings (88%) en Links en regs diskriminasie (67%). Geval G se resultate vir die vestibulêre-verwante sub-toetse het verbetering in die volgende getoon: Een been staan (33%) en Arm- en Been-ekstensie (33%). Sommige van die resultate van Geval G het op 'n ernstige diskripansie begin, maar daar was verbetering in die volgende proprioseptiewe verwante sub-toetse: Vinger na neus (43%), Duim en vinger sirkels (20%) en Vinnige omkeer, herhalende hand bewegings (86%). Ten spyte daarvan dat Geval G ʼn geleidelike verbetering oor tyd getoon het, het sy twee sensoriese stelsels gesukkel om met die meer komplekse take met mekaar te integreer. Die uitkoms van die geïndividualiseerde SMI programme het getoon dat die sensoriesemotoriese vaardighede by beide seuns verbeter as gevolg van die verbeterde stimulering van hul vestibulêre en somato-sensoriese (proprioseptiewe) funksie. Die SSIST resultate toon dat Geval A van ‘druip’ na ‘slaag’ in die volgende toetsitems gevorder het: Tonic Labyrinthine Supine (TLS), Tonic Labyrinthine Prone (TLP), Positive Support Reflex (PSR) en die Ocular Alignment toetsitems. Resultate van die vestibulêre toets, blyk dit dat sowel Geval A as Geval G ‘hipo-vestibulêr’ (onder-gestimuleer) was volgens die “Post-Rotary Nystagmus toets” (PRN) meting wat by die basislyn toetsing behaal is. Hierdie tellings was veranderlik tydens die intervensie. Die enigste toetsitem wat ʼn positiewe verbetering by Geval G getoon het, was die Ekwilibriumsreaksie. Laastens, beide Geval A en Geval G het in die ‘druip’ kategorie vir Kinestese gebly wat daarop dui dat hul swak propriosepsie en ruimtelike oriëntasie steeds teenwoordig was. Daar is 'n behoefte aan verdere navorsing op die gebied van sensoriese-motoriese individuele programme vir kinders met OSV. Toekomstige navorsing wat individuele programme benut, moet oorweeg om die intervensie oor ʼn langer tydperk (bv. een jaar) te laat geskied met meer sessies per week (bv. drie sessies).
Mannix, Paul Anthony. "Studies of the effects of sensory stimuli on the heart rate variability in infants." Thesis, Queen Mary, University of London, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.417686.
Full textAbazi, Jeton, and Armin Sohani. "Enticing consumers to enter fashion stores : a sensory marketing perspective." Thesis, Högskolan Kristianstad, Sektionen för hälsa och samhälle, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-15753.
Full textJanusz, Anna. "Studies on a plant-based, high protein fruit beverage." Thesis, Linnéuniversitetet, Institutionen för kemi och biomedicin (KOB), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-57315.
Full textLi, Y. "The objective assessment of comfort of knitted sportswear in relation to psycho-physiological sensory studies." Thesis, University of Leeds, 1988. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.234331.
Full textEriksson, Elin, and Niklas Larsson. "A Multi-Sensory Brand-Experience : Sensorial interplay and its impact on consumers' touch behaviour." Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-12153.
Full textSpolén, Monica. "En narrativ analys av Joh 11:1-44 med inspiration från sensory criticism." Thesis, Enskilda Högskolan Stockholm, Avdelningen för religionsvetenskap och teologi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:ths:diva-1413.
Full textWilliams, Lisa E. "Reduced multisensory integration in individuals with schizophrenia evidence from psychophysical studies /." Diss., [La Jolla] : University of California, San Diego, 2009. http://wwwlib.umi.com/cr/ucsd/fullcit?p3356176.
Full textTitle from first page of PDF file (viewed July 7, 2009). Available via ProQuest Digital Dissertations. Vita. Includes bibliographical references.
Phoka, Elena. "Sensory induced long-lasting modification of spontaneous activity in the somatosensory cortex : electrophysiological and modelling studies." Thesis, Imperial College London, 2012. http://hdl.handle.net/10044/1/9602.
Full textMerighi, Adalberto. "Light and electron microscopical studies on the distribution of peptides and 'classical' neurotransmitters in dorsal root ganglion cells and in the dorsal horn of the spinal cord." Thesis, Imperial College London, 1990. http://hdl.handle.net/10044/1/46446.
Full textStockdale, Margaret E. "Teachers' use of sensory activities in primary literacy lessons : a study of teachers trained in Accelerated Literacy Learning." [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002069.
Full textStiber, Stephanie A. "Development of an End-effector Sensory Suite for a Rehabilitation Robot." Scholar Commons, 2006. http://scholarcommons.usf.edu/etd/3796.
Full textKar, Satyabrata. "Studies on neuropeptides in the nervous system with emphasis on their distribution on sensory and motor pathways in normal and experimental animal models of sensory and motor dysfunction." Thesis, Imperial College London, 1990. http://hdl.handle.net/10044/1/46381.
Full textLee, Randall C. "Integration of analytical and consumer sensory data in cross-cultural studies for the prediction of consumer acceptance /." free to MU campus, to others for purchase, 1999. http://wwwlib.umi.com/cr/mo/fullcit?p9953875.
Full textSörensen, Hanna, and Johanna Tamker. "Doften i kommunikationens tjänst : - En studie av trenders utveckling." Thesis, Umeå University, Umeå School of Business, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-1842.
Full textDagens konsumenter är skickliga på att analysera och blockera stora delar av de reklammeddelanden de utsätts för dagligen. Marknadsförare och företag måste ideligen komma på nya metoder att tackla problemet med. Som svar på dessa svårigheter och den kontinuerligt ökande konkurrensnivån utvecklas ständigt nya metoder och strategier för detta. Metoderna avlöser sina föregångare i syftet att dessa skall förmedla företagens meddelanden mer verkningsfullt.
Den nyaste trenden på marknaden är Sense marketing som kombinerar det visuella intrycket med exempelvis musik eller doftintryck. Att marknadsföra varor och varumärken med doft kallas doftmarknadsföring och syftar till att ge kunden ökad upplevelse med köpeprocessen samt med produkten och varumärket i sig.
Metoden utnyttjar luktsinnets oförmåga att stänga av sig själv samt den undermedvetna processen som ständigt pågår i våra hjärnor i att vi analyserar alla doftintryck vi kommer i kontakt med. Till detta hör att forskning visar på att lukter är starkt sammankopplat med vårt minne och lukter kan återkalla minnen från långt bak i tiden. Att utnyttja denna styrka i marknadsföringssyfte är poängen med doftmarknadsföring.
I att doftmarkandsföring är nytt i Sverige som marknadsföringsmetod vill vi se på faktorer som driver den framåt mot att bli en trend, vilket leder till problemformuleringen.
Vi vill undersöka doftmarknadsföring som fenomen och utifrån fenomenet utveckling förstå hur trender kan utvecklas i Sverige.
Trendutvecklings teori inom markandsföring är svag, därför undersöker vi även om trendutvecklings teorier från management området är överförbara på marknadsföring. Vi har valt att utföra intervjuer med konsulter på ämnet samt konsumenter av dessa tjänster. Att vi valt just intervjuer som datainsamlingsform beror på att vi är explorativa och söker meningen bakom som endast kommer fram i intervjuform.
Faktorer till användandet av doftmarkandsföring för konsumenter samt konsulter är i huvudsak varumärkesstärkande samt omsättningsökande som resultat av ökad upplevelse. Management teorin är överförbar i att marknadsförings nycker och trender föregås av samma faktorer som management trender. Exempel på detta är miljöfaktorer, flockbeteende, Gurun samt organisatoriska karaktärer.
Metoden ligger i startfållan men har under senaste tiden fått mer uppmärksamhet från dagspress samt högskolor som nu forskar på ämnet. Den drivs på av konsulterna samt talas varm om av konsumenterna som ser detta som en konkurrensfördel i att de kan differentierar sig på ett unikt sätt samt ge mervärde åt sina kunder.
Motts, J. "Listening Beyond the Image: Toward a Trans-Sensory Cinema." Miami University / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=miami1501099367573869.
Full textSuhonen, Terhi, and Jenny Tengvall. "Branding in the air : A study about the impact of sensory marketing." Thesis, Jönköping University, JIBS, EMM (Entrepreneurship, Marketing, Management), 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-11507.
Full textBackground: Previously, marketing has focused on audiovisual stimulus but as a result from the information overload of the modern society, companies find it harder to differentiate from the competitors through the traditional marketing channels. Consumers of today tend to take functional attributes for granted and seek for an emotional involvement in the purchasing process. Sensory marketing aims at strengthening the relationship between a brand and its consumers on a deeper level through the involvement of the human senses; sight, sound, smell, taste and touch. Since the phenomenon is relatively new, the amount of studies concerning the eventual benefits on brand perception is limited.
Purpose: This study investigates how sensory branding can influence the perception of a brand for the consumer.
Method: The use of sensory branding was explored by conducting interviews with specialists within the field. The main basis for this research was an experiment, where the effect of using an ambient scent in the branding process was tested in order to investigate and analyze its effect on brand perception.
Conclusion: Sensory marketing changes brand perception positively when the stimulus is congruent with the other brand elements. It can thus be seen as a suitable tool for reinforcing the value of a brand. A congruent stimulus influences the consumer on an unconscious level and can affect preference positively hence triggering impulse buying behavior.Adding a sensory dimension to the marketing strategy can strengthen the brand equity implying a stronger bond between the brand and the consumer. However,the authors argue that a strong brand platform is required to benefit ultimately from an investment in sensory branding. The use of sensory branding is growing rapidly and it is predicted to be the future of strategic branding.
Shi, Tie-Jun. "Regulation of signaling molecules in sensory neurons and spinal cord : studies on nerve injury models and transgenic mice /." Stockholm, 2001. http://diss.kib.ki.se/2001/91-628-4837-2/.
Full textMurphy, Moira Jane. "Behavioural and sensory aspects of predation in -mustelids : studies on the sensory capabilities of the weasel, Mustela nivalis L. and the polecat, Mustela putorius L., with particular reference to predatory behaviour." Thesis, Durham University, 1985. http://etheses.dur.ac.uk/7048/.
Full textOsmon, Amy L. "Investigation of visual fields and visually-mediated behavior in the bonnethead shark (Sphyrna tiburo)." [Tampa, Fla] : University of South Florida, 2008. http://purl.fcla.edu/usf/dc/et/SFE0002795.
Full textSymonds, Gene. "Play to promote development and learning in children infected with Human Immune Virus (HIV): Case studies of three children." Thesis, University of the Western Cape, 2010. http://etd.uwc.ac.za/index.php?module=etd&action=viewtitle&id=gen8Srv25Nme4_7428_1308638637.
Full textThe aim of this study was to explore the use of play with toddlers who are HIV positive to facilitate play, playfulness and sensory-motor development. The objectives were to explore how the therapist facilitated play, to explore how the child responded to the intervention, to explore how playfulness manifested as a facilitatory strategy and to explore how playfulness manifested as a response. A qualitative approach framed the case study research method with three participants between the ages of twelve months and three years. The main source of data was a record of the play-based intervention with the three participants. Additional data was obtained from participant observation of the children&rsquo
s responses to the play-based intervention, and hospital and occupational therapy record notes. A theory analytical strategy was used by coding data using theoretic propositions inductively. Each case was first analyzed individually, and then an analysis was made across the cases. Qualitative analysis of the data was done manually by coding, seeking categories and eliciting emergent themes by using an analytical strategy of theoretical propositions and an analytical technique of explanation building. Coding was done inductively, using theoretical constructs from the occupation by design, namely the elements of appeal, intactness and accuracy. Signs of playfulness were coded according to evidence of the elements of playfulness, namely perception of control, intrinsic motivation, suspension of reality or framing were evident in the data. Findings of the study were reported under two themes: Playful enablement &ndash
the therapist and Engaging, playing and developing &ndash
the child.
Lin, Jiun-Shian. "Applying sensory distortion devices in artistic production : practice-based studies of creating artefacts with perceptual devices which confuse artists' vision and kinesthesis." Thesis, University of Newcastle upon Tyne, 2017. http://hdl.handle.net/10443/3760.
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