Dissertations / Theses on the topic 'Purchases'
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1
Mumm, Lennart. "Reject Inference in Online Purchases." Thesis, KTH, Matematisk statistik, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-102680.
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Abstract As accurately as possible, creditors wish to determine if a potential debtor will repay the borrowed sum. To achieve this mathematical models known as credit scorecards quantifying the risk of default are used. In this study it is investigated whether the scorecard can be improved by using reject inference and thereby include the characteristics of the rejected population when refining the scorecard. The reject inference method used is parcelling. Logistic regression is used to estimate probability of default based on applicant characteristics. Two models, one with and one without reject inference, are compared using Gini coefficient and estimated profitability. The results yield that, when comparing the two models, the model with reject inference both has a slightly higher Gini coefficient as well a showing an increase in profitability. Thus, this study suggests that reject inference does improve the predictive power of the scorecard, but in order to verify the results additional testing on a larger calibration set is needed
2
White, Justin D. "How Promotions Effect Consumer Purchases." VCU Scholars Compass, 2006. http://scholarscompass.vcu.edu/etd/1255.
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Rational choice theory provides a blueprint for predicting individual behavior under the assumption that objectives and decisions are rationally identified and executed. Under certain conditions, actions reveal preferences and the ability to observe these preferences allows for the possibility to study the effects of subtle changes in individual constraints such as price and wealth affect preferences. For instance, recent work by Eckel and Grossman (2003), Davis, Millner and Reilly (2003), and Davis and Millner (2004) observe a preference for matching promotions over coupon rebates even when the two promotions types are strictly equivalent. An important question remaining is whether this result persists. This paper analyzes whether this seemingly anomalous behavior persists as individuals gain experience through repeated decisions in a controlled environment.
3
Bhatia, Namita. "Return policies for customer purchases." Restricted to subscribing institutions, 2004. http://proquest.umi.com/pqdweb?did=790246201&sid=1&Fmt=2&clientId=1564&RQT=309&VName=PQD.
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Jacobsson, Elvira. "Advantages and disadvantages of One-click purchases." Thesis, Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33040.
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The purpose of this paper is to investigate the advantages and disadvantages of the method of one-click purchasing. One-click purchasing is a method allowing the customers to transact a purchase with only one click. The customer has entered the payment information necessary to complete the purchase at a previous occasion. Within the next buying opportunity, the customer can purchase products with one single click. The analysis and conclusions is based on both primary and secondary sources. The primary sources represent the result of a questionnaire performed with 200 respondents. The survey showed that the most common advantages with the method was fast, smooth, easy and time efficient. The disadvantages on the other hand were more varying and included cons such as uncertain, unreliable, risk-taking, page hacking, fraud and identity hijacking. The conclusion is therefore that the disadvantages are in grater number and also more shifting, which means that the perception of the one-click purchasing method tends to be more negative.
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Esterhammer, Oliver, and Jiahao Huang. "The Triggers of Buyers Regret of Impulsive Purchases." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-35899.
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Attention on impulsive buying behavior has been increased from both researchers and marketers, as the negative consumption experience resulting from this unplanned buying could harm the business severely in terms of brand building, reputation as well as a loss of customer. By reviewing previous literatures, we have identified that there is still little research about the post-consumer behavior of impulse purchases, namely on consumers’ regret triggered from what they have bought impulsively. The purpose of this study is to discover the triggers of buyer regret from impulse purchase, which is presented by the research question “What are the triggers of buyer regret from impulse purchases?” By conducting a quantitative research, we proposed a conceptual model of impulse purchase regret that consists of six hypotheses. The technical tool that we used to test the conceptual model is a SPSS extension called AMOS, whereas the analysis method uses the application of structural equation modeling. We collected our primary data (187 viable responses) via a questionnaire through convenience sampling. By testing all the data with AMOS, we received the following result: 5 hypotheses are accepted and 1 hypothesis is rejected. This result indicates that upwards counterfactual thinking (CFT) on forgone alternatives, a change in significance, and under consideration are positively related to impulse purchase regret; external stimuli and consumer susceptibility to interpersonal influence (CSII) have indirect influence on impulse purchase regret. By applying our theoretical background to analyze the result, we suggest that consumer’s rational buying thinking still plays an important role in post evaluation stage of impulse purchase, even though it disrupts the rational buying process in the beginning. Lastly, we believe that several parties could benefit from our research, they are marketing, academia as well as consumers.
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Méndez, López Mayte Lizette. "Propuesta de implementación del programa de mantenimiento productivo total para la mejora de la gestión de compras en la empresa Fábrica Peruana Eternit." Bachelor's thesis, Universidad Ricardo Palma, 2017. http://cybertesis.urp.edu.pe/handle/urp/1456.
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El objetivo de esta investigación es mejorar la gestión de las compras de los servicios de fabricación implementando el programa de mantenimiento productivo.de la empresa Fábrica Peruana Eternit S.A., donde se identificó un elevado gasto en estos últimos años.
The objective of this research is to improve the management of purchases of manufacturing services by implementing the program of productive maintenance of the company Fábrica Peruana Eternit S.A., where a high expenditure was identified in recent years.
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Partlan, Eric W. (Eric William) 1973. "An alternative method of long lead-time tool purchases." Thesis, Massachusetts Institute of Technology, 2002. http://hdl.handle.net/1721.1/84319.
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Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management; and, (S.M.)--Massachusetts Institute of Technology, Dept. of Mechanical Engineering; in conjunction with the Leaders for Manufacturing Program at MIT, 2002.Includes bibliographical references (p. 132-140).
by Eric W. Partlan.
S.M.
M.B.A.
8
Abecasis, Maria Inês Rocha. "The impact of large-scale mortgage backed security purchases." Master's thesis, NSBE - UNL, 2013. http://hdl.handle.net/10362/9831.
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Finance from the NOVA – School of Business and EconomicsI analyze the impact that large-scale Mortgage Backed Securities (MBS) purchases carried by the Federal Reserve in response to the financial crisis had in the economy and find that they were able to enhance confidence in financial markets and influence MBS pricing. Default probabilities of financial companies fell 33 basis points, which can be explained by the lower quantity of MBS in their balance sheets and the increased value of the MBS remaining in their asset side. The default risk premium of MBS decreased 66 basis points, which represents 22% of the reduction in MBS yields in the period analyzed.
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Prinsloo, Esti. "South African male consumers' involvement in their clothing purchases." Diss., University of Pretoria, 2015. http://hdl.handle.net/2263/53552.
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The study investigated South African men s clothing involvement and the possible influences of
various factors such as demographic characteristics, expenditure on clothing, the frequency of
clothing purchases, store patronage and men s work dress code. A survey was conducted across
Gauteng which is the largest retail hub in South Africa with mainly urban areas. Most consumers
in Gauteng have access to different clothing retailers. Consulta Research, a professional research
company assisted with data collection. Data was collected by means of convenient sampling. Online
questionnaires were distributed to their data base and a total of 479 usable questionnaires
were completed. Data analysis consisted of descriptive statistics, exploratory factor analysis,
ANOVA s, Chi square tests and other post hoc tests.
The study confirmed that men clothing involvement is not equally strong for all four dimensions
of clothing involvement that are distinguished in literature. Previous studies suggested that
involvement should be studied from an age ordering perspective, and therefore respondents
demographic characteristics were vital in terms of the analysis of the data. Certain demographic
characteristics seemed to be good indicators of men s clothing involvement, namely age and
marital status while factors such as work dress code surprisingly do not seem to be useful to
predict men s clothing involvement. The majority of the sample spent less than 5% of their
monthly household income on clothing for themselves and indicated that they purchase clothing
sporadically when necessary. Findings nevertheless indicated that expenditure on their clothing
and frequency of clothing purchases are useful indicators of men s clothing involvement. Although
younger men (generation Y) were more inclined to patronise specialised men s clothing retailers,
irrespective of their work dress code, the majority of men patronised general retailers and
department stores when purchasing their clothing. Findings confirm that consumption- and
purchase involvement are the prevalent forms of clothing involvement that are relevant in terms
of men s clothing behaviour.
Indications are that men s advertising involvement is not particularly strong, which implies that
they gain their product information and fashion information from alternative sources that rather
relates to purchase involvement which tested high in most cases. This has implications for retail
because men s stronger purchase involvement probably means that the physical retail
environment is more important in terms of fashion information and to inspire men s clothing
purchases. Therefore retailers should focus more on factors that make in-store decisions easier for males such as displays and placement of clothing. Male apparel is a potentially lucrative and
growing market that can be even more profitable. Younger men spend more on their clothing
therefore this group should therefore take preference but the older men should not be forgotten.
Based on the findings of this study various recommendations are made with a large focus to either
expand this study or build onto this existing research. Topics related to male clothing and
involvement of clothing can definitely be built on and studied more in the apparel industry to fill a
gap on knowledge that is lacking and should be explored further.Dissertation (MSc)--University of Pretoria, 2015.
Consumer Science
MSc
Unrestricted
10
Yang, Liu. "Essays on asset purchases and sales theory and empirical evidence /." College Park, Md. : University of Maryland, 2006. http://hdl.handle.net/1903/3898.
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Thesis (Ph. D.) -- University of Maryland, College Park, 2006.Thesis research directed by: Business and Management. Title from t.p. of PDF. Includes bibliographical references. Published by UMI Dissertation Services, Ann Arbor, Mich. Also available in paper.
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Prasad, Vivek. "Fiscal policy and asset purchases in a liquidity constrained economy." Thesis, Birkbeck (University of London), 2014. http://bbktheses.da.ulcc.ac.uk/108/.
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This thesis modifies the basic neoclassical DSGE model of Kiyotaki and Moore (2012) by introducing a government which levies distortionary taxes on wages and dividends, consumes general output, issues money, and holds privately-issued equity. The thesis answers two questions - Can discretionary policy relieve the effects of liquidity constraints that limit investment, and thereby stimulate economic activity in normal times? Can discretionary policy ameliorate the effects of an exogenous liquidity shock? Including distortionary taxes is a unique modification within a branch of literature that extends the work of KM and studies liquidity shocks. The thesis belongs to a branch of this literature which modifies KM's basic model, but none of these papers have distortionary taxes and none examine fiscal policy. The thesis extends the literature with a novel variant of the basic KM model and with a novel set of policies against a liquidity shock. The results are as follows. Firstly, if money supply is constant and government spending varies to always balance the fiscal budget, then across-the-board tax cuts persistently stimulate the economy and a cut in the rate of tax on dividends ameliorates a liquidity shock without additional distortions. These responses are robust to the model's calibration. Secondly, an increase in government spending, financed by more taxes or selling equity holdings, persistently worsens economic activity and exacerbates a liquidity shock; financing the policies is what brings adverse results. Thirdly, the direct effects of a government equity purchase programme are short-lived - investment rises and new equity is added to the market which partially offsets the government's purchase. Financing the programme with spending cuts do less harm than raising taxes. Adding monetary expansion to the policy mix improves aggregate supply but reduces aggregate demand. When used against a liquidity shock, the programme makes a positive but short-lived difference.
12
Russell, Randolph Marvin. "Multi-item ordering policies for purchases from a single supplier." The Ohio State University, 1989. http://rave.ohiolink.edu/etdc/view?acc_num=osu1273149988.
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Öberg, Theodor, and Marcus Oldby. "Interactive Marketing: E-mail - Tomorrow´s Tool for Online Purchases." Thesis, Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-34998.
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This thesis aims to gain a better understanding of how customers behave with email and spontaneous online shopping and in which degree prospects or customer would be affected by functions in interactive e-mails.
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Jaatinen, Salla, and Laura Aho. "Recommendations’ and preferences’ impact on online travel purchases : A quantitative study investigating Instagram influencers’ travel recommendations and consumers’ travel preferences effect on online travel purchases." Thesis, Mälardalens högskola, Akademin för ekonomi, samhälle och teknik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-48272.
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Quantitative data analysis revealed that out of the two proposed hypotheses, consumers’ travel preferences have a positive effect on online travel purchases, while Instagram influencers’ travel recommendations did not have a positive effect on consumers’ online travel purchases. Despite that, male respondents experienced travel recommendations to be more influential than their own travel preferences when purchasing travel. However, the results indicate that there is a need for further research.
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Redfern, Andrew, Erik Nelson, and Matthew White. "Price analysis on commercial item purchases within the Department of Defense." Thesis, Monterey, California: Naval Postgraduate School, 2013. http://hdl.handle.net/10945/37743.
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Approved for public release; distribution is unlimitedProficiency in completing price reasonableness determinations and documenting the contracting file properly is developed based on experience and completion of required contract pricing courses provided through the Defense Acquisition Workforce Improvement Act (DAWIA) certification process. As there is a wide range of skill levels within the contracting community, it is possible that employees surveyed may not have attended the required contracting pricing courses, or developed the skills required to properly complete price reasonableness determinations.
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Björklund, Larsen Lotta. "Illegal yet Licit : Justifying Informal Purchases of Work in Contemporary Sweden." Doctoral thesis, Stockholms universitet, Socialantropologiska institutionen, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-35491.
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Svart arbete, informal purchases of work, is a widely debated societal phenomenon in Sweden. It is often seen as detrimental to contemporary welfare society, eroding taxpaying morals, fair competition and solidarity with fellow citizens. Acknowledged as wrong, it is in many instances also an acceptable and commonplace exchange practice. This study addresses this incongruity and aims to show how these inconspicuous exchanges of work are distinguished in terms of legality and licitness. Methodologically, the study is based on ethnographic interviews with a group of people in all walks of life, who have their roots in a small town in southern Sweden. In the midst of life and work, they address situations where living in accordance with moral standards becomes difficult. The study aims to illuminate multifaceted reasonings about the illegal but licit purchases made and how people make sense and meaning of them in retrospect and in the larger context of societal economy. The ways in which these purchases of svart arbete are justified illustrate inherent tensions in contemporary welfare society. Purchases of svart arbete are often justified as rational economic decisions in terms of being cheap and simple. The study shows that purchasing work informally is not only a rational economic decision, but can also be the result of resolving necessities in daily life due to societal bottlenecks and/or probing tax legislation. As an economic phenomenon, these purchases are therefore not seen as set apart from the formal structures of the Swedish economy, but as co-existing with them. Justifying the illegal but licit svart arbete, purchasers are seen to emphasise a reciprocal relationship with the provider of the work and also with the state. In this way, a sense of balance and justice is achieved.
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Schröder, Nadine. "Using Multidimensional Item Response Theory Models to Explain Multi-Category Purchases." Vahlen, 2017. http://epub.wu.ac.at/6538/1/0344%2D1369%2D2017%2D2%2D27.pdf.
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We apply multidimensional item response
theory models (MIRT) to analyse multi-category
purchase decisions. We further compare
their performance to benchmark models by
means of topic models. Estimation is based
on two types of data sets. One contains only
binary the other polytomous purchase decisions.
We show that MIRT are superior
w. r. t. our chosen benchmark models. In particular,
MIRT are able to reveal intuitive latent
traits that can be interpreted as characteristics
of households relevant for multi-category
purchase decisions. With the help of latent
traits marketers are able to predict future purchase
behaviour for various types of households.
These information may guide shop
managers for cross selling activities and product
recommendations.
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Clarke, Peter, and n/a. "Parental Gift Giving Behaviour at Christmas: An Exploratory Study." Griffith University. School of Marketing and Management, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20040520.103119.
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Christmas is generally described as cultural, ritual and sociological phenomena of devotion, community and consumption. The topic of this dissertation concerns a specific stream of research within the general domain of consumer behaviour. The focal objective of this study is to develop a model and generate theory about parental gift giving behaviour at Christmas. My study is unique because it attempts to model parental gift giving at Christmas in a consumer behaviour context. Consumer behaviour theory suggests that parents seek information about possible gifts, set selection criteria for gift purchase, evaluate alternatives and buy the gifts for their children. Following this broad view of theory, parents respond to children's request behaviour, evaluate the suitability of any requests and purchase the approved or appropriate items as Christmas gifts. Children are encouraged to request any gifts that they desire, and these gift requests are often for specific brands. In general Christmas gifts are selected from children's products and brands and there is extensive debate and research relating to television advertising and children's request behaviour at Christmas. However, parents are not exposed to the same sources of advertising as their children and there is little evidence of research into the very important topics concerning motives, strategies, evaluations and the giving of brands that characterize parents' Christmas gift giving to their children. The significance of this dissertation resides in the development and presentation of a comprehensive model for the conceptualisation of parental gift giving at Christmas, based on antecedents to parents' social roles of gift giving and direct and indirect behavioural outcomes of those gift giving roles. Measures for each of these outcomes are developed and gender effects are also explored. The sample frame was described as a parent with at least one child between the ages of 3-8 years and a survey package was delivered to parents of children from participating schools and kindergartens. There were 2560 surveys distributed, with 450 individual responses representing a return rate of 17.6%. The 450 cases available for analysis were factor analysed and formed into composite and latent variables to facilitate statistical analysis via Partial Least Squares (PLS) regression, which is an appropriate procedure when the relationships are unknown or theoretical. The results of the research have two distinct streams. The first stream relates to the creation and validation of measurement constructs for the concept of Christmas spirit, parental gift giving, request communication, brand benefits and use of information sources, as well as involvement in giving gifts and involvement in giving brands as gifts. The second stream relates to the relationships between variables; the results support the relationships antecedent to the parents' social roles of gift giving. There is a significant relationship of Christmas spirit with involvement in giving gifts and with parental gift giving roles. A significant relationship also exists between involvement in giving gifts and parental gift giving roles. However, there is limited support for propositions related to outcomes of parental gift giving roles where there are significant relations between these roles and Christmas request communication, brand benefits and information sources. There is also a significant, indirect relationship between brand benefits and involvement in giving brands as gifts. As part of the second stream, gender differences were examined; the results show that mothers' Christmas spirit has no effect on their gift giving roles and gift giving roles have no significant effect on request communication and information source usage. On the other hand, the results show that the fathers' gift giving activities reflect the relationships outlined in the parental model. The study has academic implications for sociology and consumer behaviour disciplines and commercial implications for manufacturers, advertisers, brand owners and retailers. Further investigations will be necessary to incorporate other elements into the parental gift-giving model and to extend the theory toward a fuller understanding of the parental Christmas gift giving phenomena.
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Clarke, Peter. "Parental Gift Giving Behaviour at Christmas: An Exploratory Study." Thesis, Griffith University, 2004. http://hdl.handle.net/10072/367633.
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Christmas is generally described as cultural, ritual and sociological phenomena of devotion, community and consumption. The topic of this dissertation concerns a specific stream of research within the general domain of consumer behaviour. The focal objective of this study is to develop a model and generate theory about parental gift giving behaviour at Christmas. My study is unique because it attempts to model parental gift giving at Christmas in a consumer behaviour context. Consumer behaviour theory suggests that parents seek information about possible gifts, set selection criteria for gift purchase, evaluate alternatives and buy the gifts for their children. Following this broad view of theory, parents respond to children's request behaviour, evaluate the suitability of any requests and purchase the approved or appropriate items as Christmas gifts. Children are encouraged to request any gifts that they desire, and these gift requests are often for specific brands.
In general Christmas gifts are selected from children's products and brands and there is extensive debate and research relating to television advertising and children's request behaviour at Christmas. However, parents are not exposed to the same sources of advertising as their children and there is little evidence of research into the very important topics concerning motives, strategies, evaluations and the giving of brands that characterize parents' Christmas gift giving to their children.
The significance of this dissertation resides in the development and presentation of a comprehensive model for the conceptualisation of parental gift giving at Christmas, based on antecedents to parents' social roles of gift giving and direct and indirect behavioural outcomes of those gift giving roles. Measures for each of these outcomes are developed and gender effects are also explored.
The sample frame was described as a parent with at least one child between the ages of 3-8 years and a survey package was delivered to parents of children from participating schools and kindergartens. There were 2560 surveys distributed, with 450 individual responses representing a return rate of 17.6%. The 450 cases available for analysis were factor analysed and formed into composite and latent variables to facilitate statistical analysis via Partial Least Squares (PLS) regression, which is an appropriate procedure when the relationships are unknown or theoretical. The results of the research have two distinct streams. The first stream relates to the creation and validation of measurement constructs for the concept of Christmas spirit, parental gift giving, request communication, brand benefits and use of information sources, as well as involvement in giving gifts and involvement in giving brands as gifts. The second stream relates to the relationships between variables; the results support the relationships antecedent to the parents' social roles of gift giving. There is a significant relationship of Christmas spirit with involvement in giving gifts and with parental gift giving roles. A significant relationship also exists between involvement in giving gifts and parental gift giving roles. However, there is limited support for propositions related to outcomes of parental gift giving roles where there are significant relations between these roles and Christmas request communication, brand benefits and information sources. There is also a significant, indirect relationship between brand benefits and involvement in giving brands as gifts. As part of the second stream, gender differences were examined; the results show that mothers' Christmas spirit has no effect on their gift giving roles and gift giving roles have no significant effect on request communication and information source usage. On the other hand, the results show that the fathers' gift giving activities reflect the relationships outlined in the parental model. The study has academic implications for sociology and consumer behaviour disciplines and commercial implications for manufacturers, advertisers, brand owners and retailers. Further investigations will be necessary to incorporate other elements into the parental gift-giving model and to extend the theory toward a fuller understanding of the parental Christmas gift giving phenomena.Thesis (PhD Doctorate)
Doctor of Philosophy (PhD)
School of Marketing and Management
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Dvoretskyi, Artem. "In-game purchases in online games: A study of determining important factors." Thesis, Linnéuniversitetet, Institutionen för informatik (IK), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-55135.
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Currently, there are a lot different online games. From the perspective of the players – games were created for entertainment, but in terms of game developers – games were created for getting profit. The aim of this study is to identify factors which cause players to make in-game purchases of “nonprofit” goods in online games. It is important for game developers, since it will help them to increase their profit by providing to the customers (players) exactly what players want. For this study qualitative research design will be used since this method will help to hear opinions of players. Outcomes will be useful for game developers and help them to understand what is good and what is not good in their in-game markets.
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Fox, Paul E. "Price analysis on commercial item purchases within the Department of the Navy." Thesis, Monterey, California: Naval Postgraduate School, 2014. http://hdl.handle.net/10945/42625.
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Approved for public release; distribution is unlimitedThe objective of this project is to research current pricing memorandums and determine if the use of price analysis techniques and pricing memorandums can improve acquisition-pricing outcomes. The purpose of the research is to explore the efficacy of the government’s current documentation of price analysis information. The intent is to diagnose what price analysis techniques are being utilized and documented in the contracting file, and to explore potential improvements. This analysis is based on a review of a sample size of 30 contract files and a personnel survey at a Navy contracting office.
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Bastos, Wilson. "Can Purchases Make Us Happier? Perhaps, if We Tell Others about Them." Diss., The University of Arizona, 2013. http://hdl.handle.net/10150/297047.
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The question of what type of purchase (i.e., experiential vs. material) typically advances more happiness has been answered (Van Boven and Gilovich, 2003). This dissertation employed three different manipulation methods across six studies to investigate what underlies this effect. A consistent pattern of results demonstrated that verbal sharing (i.e., telling others) helps explain the superiority of experiential purchases in advancing happiness. Moreover, I found that people's greater inclination to share about their experiential (vs. material) purchases is driven by their expectation of being more highly regarded by their listeners. Taken together, these findings shed light on a behavioral (i.e., sharing) and psychological process (i.e., expected regard) that help us understand why experiences make people happier than do material objects.
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Fristedt, Ted, and Nicholas Lo. "In-game transactions in Free-to-play games : Player motivation to purchase in-game content." Thesis, Uppsala universitet, Institutionen för speldesign, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-387646.
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Throughout the last two years the revenues from in-game transactions in video-games have increased due to its growing presence both in traditional retail games as well as digital due to the fact that more and more games have become free. This growing presence is the basis for answering the question of what motivates players to spend money on in-game purchases in freeto-play games. The research found that having a well designed game is a very important factor that makes players purchase content. Many respondents made purchases based on emotional reasons such as wanting to look cool. People also made purchases to avoid grinding and to gain competitive advantages. In summary people think that their purchases were justifiable since the games are free but the common consensus is that while cosmetic items are acceptable, pay-towin items which provide a competitive advantage are not.
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Kalyanaram, Gurumurthy. "Empirical modeling of the dynamics of the order of entry effect on market share, trial penetration and repeat purchases for frequently purchased consumer goods." Thesis, Massachusetts Institute of Technology, 1989. http://hdl.handle.net/1721.1/14477.
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Dragomoiris, Lampros. "Visualizing complex data : A use case evaluating an interactive visualization about food purchases." Thesis, Linnéuniversitetet, Institutionen för medieteknik (ME), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-51955.
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Complex data are being stored daily in databases in an unstructured way. Visualizations techniques can be used to present complex data in a user friendly and understandable way. This thesis presents the implementation of a visualization interactive tool called Eco Donuts. It is part of a set of tools created to visualize complex food data called Ekopanelen. The feature Eco Donuts presents time-dependent food data which are ordered in categories. It gives the opportunity to users to explore their data over time by performing simple interactions. This thesis documents an exploratory study on how this visualization tool can be used to enhance the user experience and provide insights of complex data. The visualization feature was implemented and evaluated with ten participants. The participants were asked to evaluate the visualization tool by accomplishing nine different tasks. The sessions were recorded using a log system as well as video recording. This study shows that the proposed tool can be used to visualize complex information in a user friendly and presentable way.
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Houseworth, Sean C. "Determinants of Green Power Purchases: An Analysis of the EPA's Green Power Partnership." Scholarship @ Claremont, 2013. http://scholarship.claremont.edu/cmc_theses/592.
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This paper explores the factors that drive purchases of green power by private and public organizations. Using a cross-sectional analysis of participants in EPA’s Green Power Partnership, I explore whether state energy policies have motivated increased consumption of green power among these participating organizations. Additionally, I analyze economic and political variables by state to determine if certain factors contribute to an organization’s green power purchases. I find that state mandates on renewable energy production and lower premiums for green power lead to increased purchases of green power for members of the Green Power Partnership.
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Monnat, Laura Elizabeth. "Determining the Impact of Milk Vending Purchases on Calcium Intake in College Students." The Ohio State University, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=osu1306904682.
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Snyder, Lisa Jean 1960. "Parents' perception of children's evaluative criteria in clothing purchases: The consumer socialization process." Thesis, The University of Arizona, 1992. http://hdl.handle.net/10150/278076.
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The purposes of this study were to examine the effects of socialization processes and antecedent variables on children's evaluative criteria for clothing purchases and to examine antecedent variables on the socialization process. A total of 500 parents of children from the first through sixth grade were systematically selected from the Directory of Catalina Foothills School District and mailed a questionnaire. Using principal components factor analysis on parental socialization variables and on evaluative criteria items, nine factors were developed. Based on stepwise multiple regression analysis for each hypothesis, it was concluded that antecedent variables have direct influence on socialization process variables which, in turn, impacts the outcome variables. Antecedent variables, however, tended to have limited direct influence on outcome variables but have an indirect effect on outcome variables only through socialization variables.
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Valente, João Carlos de Moura Gomes. "Centralização de compras como estratégia logística competitiva: o caso da Vodafone Portugal." Master's thesis, Instituto Superior de Economia e Gestão, 2005. http://hdl.handle.net/10400.5/638.
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Mestrado em Gestão/MBANos últimos anos a função compras tem vindo a assumir um papel cada vez mais estratégico e relevante nas organizações. A área de compras passou a fazer parte de um processo complexo e integrado envolvendo também outras áreas da organização (engenharia, qualidade, logística, planeamento estratégico, finanças, entre outras). Para a realização do presente trabalho, procurou-se fundamentar conceitos relacionados com logística, estratégia, gestão da cadeia de abastecimento, procurement e compras, enfatizando a centralização de compras como estratégia logística, no sentido de optimizar resultados e criar vantagem competitiva. A crescente competitividade do mercado, vem fazendo com que as empresas procurem melhores resultados, e uma forma de o fazerem é através da centralização as suas compras no sentido de obter maior poder negocial. A metodologia utilizada para elaboração do presente estudo foi quer qualitativa na busca de informações relevantes que contribuíssem para o enriquecimento do trabalho, quer quantitativa para a confrontação com o modelo conceptual a que se chegou na parte teórica. Foram concludentes os resultados do estudo efectuado quanto aos ganhos de negociação (savings), obtidos com a centralização de compras, uma vez que todas as evidências conduzem a uma queda nos preços dos fornecimentos. Como contribuição científica, o presente trabalho procura mostrar aquilo que são hoje as best practices tanto na gestão das compras como na gestão do relacionamento com o fornecedor (SRM), em que as actividades vão muito para alem da negociação típica de preço e prazos de entrega, e por isso mesmo, requerem competências mais especificas dos compradores ao nível da gestão em geral e de Purchase Management em particular
In these past years, the function of purchase has been assuming a more strategic and relevant role in the organizations. The field of purchase has become part of a complex and integrated process involving also other areas of the organization (namely engineering, quality, logistic, strategical planning, finances among others). In order to do this present work, we tried to base concepts related to logistic, strategy, supplying chain management, procurement and purchase, emphasising the centralization of purchases as logistic strategy in order to improve results and create competitive advantage. The increasing competitiveness of the market has made companies search for better results, and one way of obtaining it is through the centralisation of their purchases so that they are able to obtain a greater business power. The methodology used for the elaboration of the current study was both qualitative in the search of relevant information which might contribute to improve this work, and quantitative for the confrontation with the conceptual model described in the theoretical part. The results of this study have been conclusive regarding the business savings obtained with the purchases centralisation, since all the evidences lead to a fall in the prices of supplies. As a scientific contribution, this work aims to show the best practices not only in the purchases management but also regarding the relationship with the supplier management (SRM). In this relationship, the activities go way beyond the traditional negotiation of prices and delivery deadlines and for that reason they require more specific skills from the buyers in matters of management in general and purchase management in particular
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Felsher, Jennifer R. "Lottery ticket purchases by adolescents and their gambling behaviour : a qualitative and quantitative examination." Thesis, McGill University, 2001. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=33893.
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The primary purpose of this study was to explore the differential gambling patterns of underage adolescents in order to identify the specific characteristics and determinants that influence the appeal of the lottery and their lottery playing behaviour. This study was an exploratory investigation of the structural characteristics of lottery products that are particularly appealing to youth (e.g., monetary value, attribute of the ticket, type of game, prize structure, advertisements, colour of ticket, etc.).This research consisted of three phases. Phase I consisted of the inclusion of 5 focus groups (47 children, age 12--19) designed to provide qualitative information on adolescent lottery playing behaviour; Phase II included the development and validation of an instrument to assess lottery playing and gambling behaviour; and Phase III included the participation of a large community sample of youth in Ontario who completed the questionnaire assessing their gambling behaviour in general, factors influencing lottery playing behaviour (e.g., structural characteristics of lottery tickets), and severity of gambling problems. (Abstract shortened by UMI.)
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Dinkevych, Elena [Verfasser]. "Essays on Joint Decision Making : Business Negotiations, Household Purchases, and Joint Shopping / Elena Dinkevych." Berlin : ESCP Europe Wirtschaftshochschule Berlin, 2018. http://d-nb.info/1167862872/34.
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Douglas, Vickie L. "Factors related to the knowledge and behaviors of older consumers regarding prescription medication purchases /." The Ohio State University, 1989. http://rave.ohiolink.edu/etdc/view?acc_num=osu1487668215805404.
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Mouzon, Nathaniel R. "Effects of Environmental Water Rights Purchases on Dissolved Oxygen, Stream Temperature, and Fish Habitat." DigitalCommons@USU, 2016. https://digitalcommons.usu.edu/etd/4986.
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Human impacts from land and water development have degraded water quality and altered the physical, chemical, and biological integrity of Nevada's Walker River. Reduced instream flows and increased nutrient concentrations affect native fish populations through warm daily stream temperatures and low nightly dissolved oxygen concentrations. Environmental water purchases are being considered to maintain instream flows, improve water quality, and enhance habitat for native fish species, such as Lahontan cutthroat trout. This study uses the River Modeling System (RMSv4), an hourly, physically-based hydrodynamic and water quality model, to estimate streamflows, temperatures, and dissolved oxygen concentrations in the Walker River. Stream temperature and dissolved oxygen changes were simulated from potential environmental water purchases to prioritize the time periods and locations that water purchases most enhance stream temperatures and dissolved oxygen concentrations for aquatic habitat. Environmental water purchases ranged from 0.03 cms to 1.41 cms average daily increases. Modeling results indicate that increased water purchases generally affect dissolved oxygen in two ways. First, environmental water purchases increase the thermal mass of the river, cooling daily stream temperatures and warming nightly temperatures. This prevents conditions that cause the lowest nightly dissolved oxygen concentrations (moderate production impairment thresholds are
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Nóbrega, Marcelo Moura. "Análise comparativa da eficiência das compras de hortifrútis da Universidade Federal da Paraíba." Universidade Federal da Paraíba, 2017. http://tede.biblioteca.ufpb.br:8080/handle/tede/9369.
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The importance of public purchases for the running of the state machine, and econo mic and social development is unquestionable. However, the governmental acquisitio ns appear as one of the major problems of Public Management despite the announce ment of the achievement of billionaire economies by electronic bidding. As this expense containment is calculated based on the difference between the reference price and purchase price, in many cases, it does not lead to efficient acquisitions. In an attempt to promote a higher efficiency of public purchases, the Federal Government has been implementing a series of changes, based on a new type of public efficiency, which considers, besides the economic dimension, the social and environmental ones, too. Among the latest changes, we have - besides the introduction of new rules for favoring biddings focused on the small rural producer - the strengthening of the performance assessment use as a tool for management quality. However, in spite of the fact that is mandatory to respect the laws related to public purchases, which should be sustainable, and performance assessment, which should be done by everyone, such measures have not been followed and only seldom occur. Thus, for the changes referring to the food purchases for the federal public offices are not included in the list of sustainability related policies that are not followed, and for family agriculture not to be a victim of lack of support, the present study investigated the efficiency of purchases of fruits and vegetables in UFPB, as from a comparison of those with performance parameters achieved by other federal offices based in Paraíba. This is a descriptive and analytic, quantitative and qualitative, documental research done by means of a case study. Outcomes show that purchases of fruits and vegetables by the referred institution appear as the most efficient, regarding both a general view, and an economic and social dimension, as well. Nevertheless, UFPB is still far from reaching the ideal performance, that is, with maximum efficiency. Thus, it shall be concluded that UFPB is in need of reconsidering the aspects of its management in relation to food purchases so that its more advantageous proposal choices should be made in accordance with what society expects and what is determined by the law.
A importância das compras públicas para o funcionamento da máquina estatal e o desenvolvimento econômico e social é indiscutível. Entretanto, as aquisições governamentais se apresentam como um dos grandes problemas da Administração Pública, mesmo com o anúncio da obtenção de economias bilionárias através dos pregões eletrônicos. Como esta contenção de gastos é calculada com base na diferença entre o preço de referência e o preço de compra, em muitos casos acaba não resultando em aquisições eficientes. Na tentativa de promover uma maior eficiência das compras públicas, o Governo Federal vem implementando uma série de mudanças, baseadas em um novo tipo de eficiência pública, que considera, além da dimensão econômica, as dimensões social e ambiental. Entre as mudanças mais recentes temos – além da introdução de novas leis de favorecimento nas licitações focadas no pequeno produtor rural – o fortalecimento do uso da avaliação de desempenho como instrumento de gestão da qualidade. No entanto, apesar da obrigatoriedade do respeito às leis referentes a compras públicas, que deveriam ser sustentáveis, e avaliação de desempenho, que deveria ser feita por todos, tais medidas não vêm sendo obedecidas e acontecem raramente. Assim, para que as mudanças referentes às compras de gêneros alimentícios para os órgãos públicos federais não entrem na lista de leis relacionadas à sustentabilidade não cumpridas e a agricultura familiar não seja vítima da falta de apoio, o presente estudo analisou a eficiência das compras de hortifrútis na UFPB a partir de uma comparação destas com parâmetros de desempenho alcançados por outros órgãos federais sediados na Paraíba. Trata-se de uma pesquisa documental analítico-descritiva, quanti-qualitativa por meio de um estudo de caso. Os dados foram coletados em documentos físicos e eletrônicos referentes às compras de hortifrútis realizadas no ano de 2014. Os resultados mostram que as compras de hortifrútis da referida instituição se encontram como as mais eficientes, tanto de forma geral quanto nas dimensões econômica e social. No entanto, ainda assim, a UFPB se encontra longe de um desempenho ideal, ou seja, com eficiência máxima. Desta forma é possível concluir que a UFPB precisa rever aspectos da sua gestão de compra de gêneros alimentícios para que as suas escolhas de propostas mais vantajosas sejam realizadas em consonância com o que a sociedade espera e a lei determina.
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Singh, Martinez Mauricio, and Sini Tang. "Volitional Vanity : A study on the players of Path of Exile and their premium purchases." Thesis, Uppsala universitet, Institutionen för speldesign, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-447297.
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This bachelor’s thesis presents a study mainly focused on players’ motivations of purchasing cosmetics items in Path of Exile, a free-to-play, action role-playing game. A “Theory of Consumption” is used in this paper as the theoretical framework. This study is conducted by running nine interviews and one survey, where 33 sets of results are collected in total. It was found that there were two main motivations for purchasing cosmetic items in that game. The dominant one is “conditional” motivation which is to support the game or game company, while the second one is “emotional” motivation which is to bring certain feelings within the game experience. However, the study found that one non-cosmetic item in Path of Exile was also purchased very frequently when it comes to the microtransactions of this game, so a “functional” motivation will also be mentioned in this paper. This study could be helpful for game designers wanting to figure out a good monetization strategy which does not alienate, but welcome players, especially in free-to-play games.Denna kandidatuppsats presenterar en studie huvudsakligen fokuserad på spelarnas motivationer till köp av kosmetiska objekt i Path of Exile, ett ‘free-to-play’ actionrollspel. En “Konsumtionsteori” används i denna uppsats som dess teoretiska grund. Denna studie genomfördes genom nio intervjuer och en enkät där totalt 33 olika svar samlades in. Undersökningen visade att det fanns två huvudsakliga skäl till köp av kosmetiska objekt i spelet. Det dominerande skälet visades vara “villkorligt baserad” där spelare vill visa support åt spelet eller spelföretaget, medan nästa skäl visades vara “känslomässigt baserad” där spelarnas känslor höjs genom köp som förgyller spelupplevnaden. Studien visade även att den enda icke kosmetiska varan i Path of Exile köptes mycket ofta i relation till andra mikrotransaktioner i spelet, så ett “funktionellt baserat” skäl kommer även presenteras i uppsatsen. Denna studie kan bli hjälpsam åt speldesigners som vill lista ut en god monetäriseringsstrategi som inte fjärmar, utan välkomnar spelare, särskilt inom ‘free-to-play’ spel.
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Pargac, Petr. "What issues does the Czech Republic face concerning offsets in the context of military purchases." Thesis, Monterey, California. Naval Postgraduate School, 2006. http://hdl.handle.net/10945/2611.
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The word "offset" in the broad sense represents reciprocal trade advantages that result from economic agreements. However, as a result of increasing competition among suppliers due to the reduced global defense market, declining military budgets, and other aspects, buyers are able to influence the conditions under which major defense programs are obtained. Not only unions, defense industries, trade associations, and public, but also EU is involved. The Czech Republic as a member of these organizations has to follow their rules as well, and their views and policies regarding offsets might be different. The objective of this project is to examine what issues, if any, the Czech Republic faces concerning offsets implementation in international trade. This study will discuss briefly the history of the Czech Republic's participation in offsets, and its current policy, if any, towards using offset practices. The Czech Republic's goals in offset practices, and government support for them, would be another area of research. The Czech Republic is an EU member and therefore is obliged to follow policies implemented by these institutions. Whether there is any connection between the Czech government policy and EU policies will also be examined. Specifically, the project will focus on what should be done in future offsets implementation, and what to be aware of.
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Mild, Andreas, and Thomas Reutterer. "An improved collaborative filtering approach for predicting cross-category purchases based on binary market basket data." SFB Adaptive Information Systems and Modelling in Economics and Management Science, WU Vienna University of Economics and Business, 2002. http://epub.wu.ac.at/414/1/document.pdf.
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Retail managers have been interested in learning about cross-category purchase behavior of their customers for a fairly long time. More recently, the task of inferring cross-category relationship patterns among retail assortments is gaining attraction due to its promotional potential within recommender systems used in online environments. Collaborative filtering algorithms are frequently used in such settings for the prediction of choices, preferences and/or ratings of online users. This paper investigates the suitability of such methods for situations when only binary pick-any customer information (i.e., choice/nonchoice of items, such as shopping basket data) is available. We present an extension of collaborative filtering algorithms for such data situations and apply it to a real-world retail transaction dataset. The new method is benchmarked against more conventional algorithms and can be shown to deliver superior results in terms of predictive accuracy. (author's abstract)Series: Report Series SFB "Adaptive Information Systems and Modelling in Economics and Management Science"
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RANGEL, FABIO DE BARROS. "IMPULSIVE BUYING IN TRAVEL RETAIL ENVIRONMENT: THE INFLUENCE OF THE ENVIRONMENT ON UNPLANNED PURCHASES AT AIRPORTS." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2014. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=24715@1.
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Este estudo busca analisar o efeito do ambiente do varejo aeroportuário no comportamento do consumidor nas compras não planejadas. Foi utilizado o modelo conceitual de Mohan (2013), com a finalidade de testar tanto os elementos inerentes à loja (música, iluminação, lay out e atendentes) quanto as características individuais dos consumidores no que tange o lado afetivo, tanto o positivo quanto o negativo, assim como a necessidade de compra de determinado produto. Foi enviado por e-mail um survey para os clientes que compraram no Free Shop na loja do desembarque de São Paulo dentro do mês de janeiro 2014. Os resultados do estudo indicam a importância do ambiente da loja e principalmente da relevância dos atendentes dentro do modelo estudado.This study analyzes the effect of airport retail environment on consumer behavior in unplanned purchases. The conceptual model of Mohan (2013) was used for the purpose we test both the both the positive elements inherent to the store (music, lighting, lay out and attendants) and the individual characteristics of consumers regarding the affective side as negative, as well as the need to purchase a particular product. Was sent by e-mail a survey to customers who bought in Duty Free in arrival from Sao Paulo to store at least 1 month. The study results show how this set of elements within the dynamic purchasing influence consumption.
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Mathews, Ozayr. "Investigating the Factors That Contribute to In-App Purchases in Online Gaming:The Stimulus-Organism-Response Model." Master's thesis, University of Cape Town, 2018. http://hdl.handle.net/11427/29553.
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Advancements in online payment mechanics has revolutionised the monetisation of online games. One such method known as In-App Purchases (IAPs) - small purchases of virtual goods for real world currencies, has become a popular method of increasing the profitability of online games. In-App Purchases are made only by small percentages of players in a game and the reasons influencing players to make In-App Purchases vary. Exploring the influencers of players online purchase intent in online games may assist game developers in increasing players’ willingness to make In-App Purchases. The monetisation mechanics of games and consumers’ willingness to make online purchases are an important focus in the online gaming industry when determining the profitability of a game. Thus, coming to understand the monetisation mechanics of a game and the way it influences consumers online purchase intent can be useful to game developers and marketers when developing new games. The purpose of this study was, thus, to assist both game developers and marketers in understanding the influencers of online purchase intent in online games, in order to better create and market more profitable online games. The Stimulus-Organism-Response (S-O-R) model was used to better understand InApp purchasing behavior, where Stimulus refers to game characteristics, Organism refers to gameplay experience that could lead to the Response resulting in Online Purchase Intent. The factors identified that contributed to this response include: Active Control, Reciprocal Communication, Social Identity, Skill and Challenge which constitute the Stimulus constructs of the S-O-R model; the factors which constitute Response include: Flow, Cognitive Involvement and Affective Involvement. The model was tested using an online survey and tested through the use of Partial Least Squares Structural Equation Modelling software. The results of the study provide support for the conceptual framework and indicate that Online Purchase Intent may be most influenced by the way players personally identify with a game, and how much of a challenge the game presents. The results also indicate that emotional involvement with a game has a significant positive influence on Online Purchase Intent and that online purchases may be impulse purchases. The findings of this study imply that game developers may be able to influence Online Purchase Intent by increasing the level challenge found in games. Additionally, marketers may be able to influence online purchases through the use of emotional appeals in game advertisements and by offering limited edition sales of InApp Purchases. Future research related to this study should explore which emotions are the greatest influencers of Online Purchase Intention, and how these emotions influence the willingness to make In-App Purchases.
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SU, JANY-WEI, and 蘇忠偉. "A Study on the Nutraceuticals Relationships between Purchases Message Source and Purchase Channels." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/246d2f.
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碩士朝陽科技大學
企業管理系
106
With the prevalence of Taiwan's health care concept and the continued increase in the population of the silver-haired population, the business opportunities for nutraceuticals are also expanding. Therefore, understanding how consumers perceive the relationship between various product sources and consumers' purchase channels will help improve marketing strategy for products. A total of 220 questionnaires were sent out in this study, and a total of 164 were collected. Based on the research results, the following conclusions are made: 1. Trust in the source of health food information, recommended by relatives and friends, recommended by medical staff, recommended by dietitians, and sources of less trustworthy health foods are direct sales, radio advertisements, TV commercials, radio programs, newspaper advertisements; 2. E-commerce (or media purchase) is the conduit for purchasing, and the relative influence of the source of perception is not the most trusted. The second is the trust and influence of the media media information source. Consumers who purchase health food through e-commerce or media relatively trust media advertising messages, but the messages transmitted by health care providers are less trustworthy; 3. In the direct sales way to purchase the pipeline, the direct influence of the direct source of the message source is the most influential, which shows that consumers who purchase through direct sales have a high degree of trust in the message delivered by the direct seller. This study suggests that e-commerce sales should continue to strengthen the exposure of various media, enable consumers who continue to stimulate the trust of the media to enhance their willingness to purchase, and adopt physical channels to operate, users can bring free experiences to friends and relatives. The marketing model expands the consumer community through the promotion of friends and relatives; as for the direct sales operators, they can cooperate with the nutritionist practitioners or have the nutritionist qualifications themselves, which will enhance the persuasiveness of consumers who trust direct sales. Keywords: nutraceutical, product information sources, purchase channels, consumer behavior
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Herfors, David. "PayPal options for online purchases." Thesis, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-32912.
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PayPal is the leader in the field of online payment platform. Their ability to prevent fraudulent activities and PayPal´s high safety is the main reason for its success. PayPal is mostly used in costumer to costumer market but their business market users are also rising. Users are secured with a buy and sell insurance when they use PayPal services. If someone has purchased something online that then are not delivered, or that deviates markedly from the seller's description, PayPal can reimburse the full amount of the goods. Other services such as transferring money between friends are also possible. PayPal´s buy and sell insurance is what online purchasers’ value the most when they are shopping online and PayPal is at the forefront of this. If this type of insurances that PayPal provides would not exist people would purchase online less than they do today. PayPal has revolutionized and ameliorate the entire online purchase market for everyone with their safe payment platform.
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Jacobsson, Elvira. "The demand for One-click purchases." Thesis, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-32930.
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The purpose of this paper is to investigate consumers’ attitudes against the technique one-click purchasing. One-click purchasing is a method allowing the customers to transact a purchase with only one click. The customer has entered the payment information necessary to complete the purchase at a previous occasion. Within the next buying opportunity, the customer can purchase products with one single click. The analysis and conclusions is based on both primary and secondary sources. The primary sources represent the result of a questionnaire performed with 200 respondents. The top findings in this study are that the one-click purchasing method is used on a regular basis and most of the consumers’ trust that the method correctly cares for personal information. However the conclusion is that the demand of the method is not high and it seems like the consumers does not care if the method is available upon payment completions or not.
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Chen, I.-Ju. "Two Essays on Corporate Asset Purchases." 2007. http://www.cetd.com.tw/ec/thesisdetail.aspx?etdun=U0001-0611200720583400.
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Chen, I.-Ju, and 陳一如. "Two Essays on Corporate Asset Purchases." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/43368221640074545848.
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博士臺灣大學
財務金融學研究所
96
This doctoral dissertation contains two essays on the corporate asset purchases. The first essay examines a sample of diversified firms that announce asset purchases between 1984 and 2003. The empirical evidence shows that diversified firms are valued at a discount prior to the asset purchase and the value discount significantly increases following the transaction. We also find that the value loss mainly results from the diversified firms increasing their diversity and these firms experience significantly value discount following the asset purchase. In addition the changes in excess value around the asset purchase are noted to be positively related to changes in measures of investment efficiency. The results generated in this study support the diversity cost hypothesis. We also provide the evidence that rent-seeking behavior across divisions for diversified firms plays a crucial role in capital allocations. This allocation distortion contributes to the major source of the value discount for diversified firms. The second essay empirically investigates the relationship among the corporate governance, investment efficiency, and the excess value of diversified firms. Using a sample of diversified firms that announced asset purchases between 1988 and 2003, we find that diversified firms with better governance structure improve their investment efficiencies post asset purchases. The characteristics of well-governed diversified firms include larger board size, higher board independence, less busy board, higher institutional ownership, higher outside director ownership, higher CEO equity-based pay, better audit quality, and better shareholder’s protection. The empirical evidence indicates that the changes in investment efficiency are associated with the problem of cross-subsidization among divisions within diversified firms. Our study documents that governance has a substantial impact on the excess value of diversified firms through its impact on investment efficiency.
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Costa, Vicente Xavier Cavaleiro. "What drives mobile in-app purchases? An extended framework of in-app purchase and monetary effort." Master's thesis, 2018. http://hdl.handle.net/10362/42532.
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Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing IntelligencePast research has focused on mobile app use intention and acceptance but did not provide insights on the factors influencing in-app purchase and monetary effort. This study contributes to filling this gap by analyzing how relevant personality-based variables such as stickiness and innovativeness influence in-app purchase and monetary effort. We extend the affect–behavior–cognition (ABC) model of attitudes by developing a framework that evaluates the relevance of not only attitude but also stickiness, satisfaction, social identification, and innovativeness on mobile in-app purchase intention and monetary effort. We develop a study with 303 European consumers about mobile apps, using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that attitude, satisfaction, innovativeness, and stickiness help to explain purchase intention and monetary effort of mobile in-app purchases. In addition, the findings suggest that attitude and satisfaction are, respectively, important moderators of stickiness and in-app purchase intention on in-app monetary effort. The findings have implications for companies on what factors to consider when developing a mobile app for monetization purposes.
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Chang, Ting-Yu, and 張廷宇. "Is In-App Purchases an Unplanned Behavior?" Thesis, 2012. http://ndltd.ncl.edu.tw/handle/63682244171001919505.
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碩士國立中央大學
資訊管理研究所
100
In recent years, smart phones have gradually replaced feature phones in the mobile market. Along with the rapid growth of smart phones, mobile phone’s application (app) also receive public acceptance. By the end of 2011, the number of apps available on both the Apple App Store and the Google Play all surpassed 50,000. In addition, Apple App Store has reached 25 billion in app download count by March 2012. With the growth of App’s market, the App revenue model has gradually transformed from “one-time purchases” to “in-app purchases.” Of all App categories, Games have netted the most revenue. This study attempts to look into the phenomenon of “in-app purchases,” trying to explain the seemingly impulsive behavior. We extended the “Theory of Planned Behavior (TPB)” with “Flow theory.” In this study, data was collected from 326 valid respondents through web-based questionnaires distributed through relevant discussion groups. PLS and SPSS were employed as data analysis tools. Result revealed that: (1) the extended TPB model is effective in explaining the respondent’s in-app purchases behavior; (2) “flow experience” has a directly effect on respondent’s actual behavior; and (3) descriptive norm is more likely to influence the respondents than injunctive norm in in-app purchase behavior.
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CHEN, ZHI-YU, and 陳芷榆. "Factors affecting consumer to unattended store purchases." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/hw4u4c.
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碩士國立中正大學
企業管理系研究所
107
Since "Amazon Go "intelligent unmanned store launched by Amazon on January 22, 2018 in Seattle, USA. There is a series of new retail revolutions around the world. The most representative of which is the intelligent unmanned store "Big Fruit Box" launched by Auchan in Shanghai in June 2017, and the pop-up store "Tao Coffee" launched by Alibaba in July of the same year. Intelligent unmanned store have become a new trend in the global retail industry. The first intelligent unmanned store of Taiwan, “X-Store” opened in January 2018 in Taipei’s Xinyi District, and the second intelligent unmanned store opened on July 17 of the same year. In just three weeks after the opening of the intelligent unmanned store, more than three thousand people visited. The concepts of new retail such as intelligent unmanned store have only begun to flourish in recent years, so there has not been much research in the past. Moreover, because it has been a new business model, most of the research is based on the consumer's willingness and acceptance of the intelligent unmanned stores. It has not specifically addressed the factors that affect the purchase of consumers to intelligent unmanned store. Therefore, this study uses semi-structured interviews. There are interviews with ten men who have gone shopping in intelligent unmanned store. To analyze the factors affecting consumers' purchase to intelligent unmanned store by understanding the motivation of their purchase and the process of thinking after purchase. This study found that: 1. Perceived usefulness has an impact on consumer for intelligent unmanned store purchase. 2. Perceived ease of use has an impact on consumer for intelligent unmanned store purchase. iv 3. Personality has an impact on consumer for intelligent unmanned store purchase. 4. Social norms has an impact on consumer for intelligent unmanned store purchase. 5. Availability has an impact on consumer for intelligent unmanned store purchase.
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Lin, Jau-Ming, and 林昭明. "A Study of Consumer’s Purchases Preference for Motorcycle." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/80539112871064659484.
Full textAbstract:
碩士義守大學
管理研究所碩士班
95
Abstract While globalization and knowledge economy have become the development trend of the world, enterprises face many challenges and therefore implement innovative strategies to satisfy different purchasing preferences. It is also the case for motorcycle industry. For motorcycle, the purchasing is a low-involvement consumption behavior. As a result, the whole decision-making process for customer purchasing behavior is a key for motorcycle companies’ marketing strategies. This study considers three aspects for purchasing behavior: (1) customer perceptions i.e. price perception, valuation perception and quality perception, (2) purchasing tendency i.e. brand trust and brand popularity, and (3) promotion factors i.e. price promotion, non-price promotion and reference price. The results show that (1) there is a significant relationship between customer’s perception and promotion factors; (2) there is a significant relationship between purchasing tendency and promotion factors. In addition, the part of evidences show that there is a relationship (1) between customer perception and purchasing tendency, (2) between customer perception and brand preference, (3) between purchasing tendency and brand preference, and (4) promotion factor and brand preference. Also, the results show that customer attributes differentiate the effect of customer perception, purchasing tendency and promotion factor on brand preference. Finally, the study takes an insight on marketing strategies of Taiwan motorcycle companies i.e. KYMCO, SYM, YAMAHA and others. Based on these results, some suggestions and strategies for these companies’ marketing are offered.
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Herfors, David. "Challenges of PayPal." Thesis, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33005.
Full textAbstract:
PayPal has faced many different challenges over the years. In the beginning of their journey the biggest challenge of PayPal was the overall ignorance to prevent fraudulent activities and to provide high safety systems. By solving this, PayPal has changed and improved the opportunities of secure online purchases. During couple of years new mobile payment services have developed around the world. They are quick, safe and simple. Especially in the market of peer-to-peer PayPal will meet more competition in the future. Another big challenge of PayPal will be if more online retailers follow Amazon.com´s example and start using their own payment options and by this isolate PayPal as a payment option.
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Cristi, Marie Abigail V. "Self-gifts : consumer purchases of clothing gifts for themselves." Thesis, 1995. http://hdl.handle.net/1957/35238.
Full textAbstract:
Little empirical research has been conducted on self-gifts
as a phenomenon of consumer behavior. A review of
literature demonstrated that the phenomenon of self-gifts has
been studied from the conceptual aspect, such as self-gift
functions. Yet, our knowledge of self-gifts still remains
limited because many of the determinants of self-gifts have
not been explored (occasions and motivations, self-gifts
relation to self-concept, and cultural influences on self-gift
behavior). The purpose of this study was to identify
occasions that prompt female college students to purchase
clothing as a self-gift and some of their motivations for
purchasing clothing as gifts for themselves.
The data from the respondents was collected through
audio-recorded interviews and were transcribed and analyzed
by the researcher. A purposive, non-probability sample of 19
female college students was used.
The instrument used to measure the occasions and
motivations for purchasing self-gifts was the Self-Gift
Thematic Apperception Test (SGTAT) developed by Mick, DeMoss,
and Faber (1992). This instrument is a specially adapted
Thematic Apperception Test (TAT) based on Murstein's (1963)
criteria which was derived from the original TAT developed by
Murray (1938).
The respondents were shown four SGTAT stimulus pictures
of drawings of a young woman standing by a counter purchasing
a clothing item, with a salesperson nearby. The titles above
the drawings suggested common self-gift contexts based on
prior research (Mick et al., 1992; Mick & DeMoss, 1990a).
The four self-gift contexts were referred to as reward,
therapeutic, birthday, and nice-to-self.
Content and interpretive analysis were performed by
coding the occasions and motivations in the stories that were
reported by the respondents. Seventy-two usable Self-Gift
Thematic Apperception Test stories were produced (18
respondents by 4 self-gift contexts).
Results of the study indicated that personal situations,
which were related to significant life-transitions, work-related
matters, school-related matters, and interpersonal
relationship conflicts were strong occasions that prompted
the purchase of self-gifts. In addition, the results of this
study indicated that reward, therapeutic, and nice-to-self
are common motivations for purchasing gifts for the self.
These findings indicated that specific occasions and
motivations for purchasing self-gifts can be identified.Graduation date: 1995