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Journal articles on the topic 'Public relations studies'

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Author: Grafiati

Published: 10 December 2022

Last updated: 28 January 2023

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1

장안리 and 김현희. "Perception of Public Relations Majors and Non-Public Relations Majors on Public Relations Studies and The Industry." Journal of Public Relations 23, no. 5 (October 2019): 72–108. http://dx.doi.org/10.15814/jpr.2019.23.5.72.

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2

Rizzo, Antonina. "Public relations excellence." Journal of Professional Communication 5, no. 2 (October 12, 2018): 7–14. http://dx.doi.org/10.15173/jpc.v5i2.3746.

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In this commentary, the author explains why theoretical publicrelations scholarship is necessary to focus on the impact of behaviourin three areas: socio-cultural studies on internal businessculture; organization-public relationship (OPR) focusedon publics’perceptions; and functional integrative stratificationin the context of an organization to its society and in the evolutionof public relations practice. Research in these three areasstand to enhance internal collaboration, facilitate quality relationshipswith publics, build organizational acceptance in society,and outline the evolution of public relations—all of whichestablish excellence in the field of public relations.

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3

Alyaqoub, Rasha Adel, and Nik Adzrieman Bin Abdul Rahman. "Conceptualizing the Management of Online Public Relations among Public Relations Practitioners." Annals of Contemporary Developments in Management & HR 1, no. 2 (August 1, 2019): 45–49. http://dx.doi.org/10.33166/acdmhr.2019.02.005.

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Modern technology has become a very researched area in PR. Nevertheless, the literature examining online PR still in its early levels. Internet has become essential and has initiate to revolutionize the PR industry. Despite the study of technology and its effect on PR, online PR remains a non-standardized concept used as the varied studies often rely on the specific conceptualization of the practitioners and his experience in this field. This paper intends to show the conceptualization of online public relations among public relation practitioners and illation the factors that led to the understanding or lack of understanding among the practitioners. The paper follows conventional structure to elaborate on the topic for future scholars through proving a critical insight. The paper offers insight o the management of online public relations among the public practitioners with a detailed review of prominent literature to encourage future scholars for empirical attention.

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4

金, 水. "The Studies of Commercial Microblogging Public Relations Activities." Business and Globalization 01, no. 02 (2013): 77–81. http://dx.doi.org/10.12677/bglo.2013.12015.

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5

Al-Jenaibi, Badreya. "Satisfying Public Relations." International Journal of E-Adoption 5, no. 1 (January 2013): 1–16. http://dx.doi.org/10.4018/jea.2013010101.

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This paper assesses the state of PR in the UAE in relation to global media, and highlights needs in this area for both public and private enterprises. The paper explores the types of Social Media (SM) used for public relations in the UAE and what it plays in PR departments. The main research focus of this paper is how PR departments are utilizing social media to engage in advocacy work. Employing a qualitative method, interview data is taken from a cross section of 40 organizations throughout the UAE. It addresses perceptions of benefits, challenges, public acceptance, and future strategies of social media in relation to global SM as a whole. A limited number of research articles about the use of the internet in the UAE organizations have been published, but the author found no previous published studies specifically focusing on the use of SM in PR in this region, and this is the first paper that focuses on SM in 40 different organizations. It also offers suggestions for media planning and education strategies that can contribute to the future of PR in the UAE, and suggests further research focusing on the socio-economic effects of social media be conducted and incorporated by educational institutions in the UAE and by private businesses with a vested interest. These new technologies are critical for improving organizational and PR processes in the UAE.

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6

Leichty, Greg, and Jeff Springston. "Elaborating Public Relations Roles." Journalism & Mass Communication Quarterly 73, no. 2 (June 1996): 467–77. http://dx.doi.org/10.1177/107769909607300215.

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This study investigated the structure of public relations roles. Broom and Smith's role questionnaire was factor analyzed in conjunction with items used in studies of organizational boundary spanning. Eight activity factors were extracted in the analysis. Four primary practitioner roles and one minor role were subsequently identified in a cluster analysis. The clusters refined and elaborated previous PR roles concepts in important ways. Two practitioner types give high priority to technical activities even though they also scored high on managerial and boundary spanning activities. A validation analysis showed that the practitioner groups could be differentiated on relevant criterion variables.

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7

Major, Suzette. "Review: Public Relations: Theory and Practice." Media International Australia 106, no. 1 (February 2003): 164. http://dx.doi.org/10.1177/1329878x0310600122.

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Turner, Graeme. "Review: News, Public Relations and Power." Media International Australia 109, no. 1 (November 2003): 187–88. http://dx.doi.org/10.1177/1329878x0310900119.

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9

Blyler, Nancy Roundy. "Shared Meaning and Public Relations Writing." Journal of Technical Writing and Communication 22, no. 3 (July 1992): 301–18. http://dx.doi.org/10.2190/xt47-79ub-uk8a-02kj.

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Public relations writing has been neglected as a research topic in professional communication. This article uses rhetorical theory from a number of fields to examine a topic of recent concern—shared, or negotiated, meaning—in relation to two very different samples of public relations writing: the public relations texts produced by political-advocacy organizations involved in the midwestern farm crisis of the 1980s and an entry from an organizational newsletter. More specifically, the article studies the role of four rhetorical elements—exophoric and intertextual references, metaphors, and narratives—in generating a shared meaning. In doing so, the article develops the thesis that narratives were particularly important to this public relations writing because they provided a comprehensive, compelling framework for belief and thus contributed greatly to the shared meaning created by writers and readers.

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10

VROOM, Hendrik M. "'Church'-state Relations in the Public Square." Studies in Interreligious Dialogue 16, no. 2 (October 13, 2006): 190–210. http://dx.doi.org/10.2143/sid.16.2.2017808.

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11

Mules, Philippa (Pip). "Making space for activism studies in public relations curricula." Public Relations Review 47, no. 3 (September 2021): 102033. http://dx.doi.org/10.1016/j.pubrev.2021.102033.

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12

Pieczka, Magda. "Case Studies as Narrative Accounts of Public Relations Practice." Journal of Public Relations Research 19, no. 4 (August 28, 2007): 333–56. http://dx.doi.org/10.1080/10627260701402432.

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13

TUROW, JOSEPH. "Public Relations and Newswork." American Behavioral Scientist 33, no. 2 (November 1989): 206–12. http://dx.doi.org/10.1177/0002764289033002016.

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14

SHOEMAKER, PAMELA J. "Public Relations Versus Journalism." American Behavioral Scientist 33, no. 2 (November 1989): 213–15. http://dx.doi.org/10.1177/0002764289033002017.

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15

Brown, Adam. "Book Review: New Media and Public Relations." Media International Australia 148, no. 1 (August 2013): 163–64. http://dx.doi.org/10.1177/1329878x1314800126.

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Dwivedi, Amitabh Vikram. "Book Review: Public Relations: Theory and Practice." Media International Australia 152, no. 1 (August 2014): 196–97. http://dx.doi.org/10.1177/1329878x1415200132.

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17

van Oorschot, Frederike. "‘Making Public Theology Operational’: Public Theology and the Church." International Journal of Public Theology 13, no. 2 (July 1, 2019): 203–26. http://dx.doi.org/10.1163/15697320-12341572.

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AbstractThis article examines how public theologians aim to bring their theology into the practice of the church. In the first part it analyses the references to the church in the work of contemporary public theologians from the United States and Germany and suggests four different categories for the relations explored (explicit function, implicit function, public church, church as public). In the second part, it discusses three systematic aspects of these relations. First, following Kuyper, it defines the term ‘church’ more accurately. Second, it offers insights into liturgical research in order to help to sharpen the places where and means by which the implicit shaping of individual ethical behaviour in the church takes place, as exemplified in the work of Dirk Smit. Third, it discusses the task of pastors as mediators between church and theology.

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18

Mackey, Steve. "Persona - an old public relations problem?" Persona Studies 2, no. 1 (May 17, 2016): 84–96. http://dx.doi.org/10.21153/ps2016vol2no1art533.

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This essay uses the neologism citizen public relations to express a view of the phenomena examined by persona studies implying that public relations studies might be regarded as an antecedent discipline to the former. It goes on to suggest potentially intriguing differences and similarities to do with political and epistemological problematics. The central theme is that the term identity is simultaneously the key link and the key contrast between the two disciplines. This is because the term identity is usually deployed at the internal, psychological, subjective level by scholars of persona while it is usually applied to external, material objects and events by the public relations industry and its academia. The essay also makes the point that both areas of study can be unified as different species of the genera rhetoric in the traditional sense of that still older field. This coincidence and dissonance may invoke a debate which can lead to theory development in all three fields. The fields are not comprehensively surveyed – a process which would be lengthy and might bring up many contrasting perspectives. Instead the work of representative leading authors is presented to make a prima facie case.

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19

Manheim, Jarol B., and Robert B. Albritton. "Public relations in the public eye: Two case studies of the failure of public information campaigns." Political Communication 3, no. 3 (January 1986): 265–91. http://dx.doi.org/10.1080/10584609.1986.9962794.

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20

Mickey, Thomas J. "Selling the internet: A cultural studies approach to public relations." Public Relations Review 24, no. 3 (September 1998): 335–49. http://dx.doi.org/10.1016/s0363-8111(99)80144-1.

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21

Love, Tyron. "Book Review: Introducing Public Relations: Theory and Practice." Media International Australia 148, no. 1 (August 2013): 160–61. http://dx.doi.org/10.1177/1329878x1314800122.

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22

Weaver, C. Kay. "A Marxist primer for critical public relations scholarship." Media International Australia 160, no. 1 (August 2016): 43–52. http://dx.doi.org/10.1177/1329878x16650735.

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Critical public relations which has its foundations in critical social enquiry has developed extensively as a subset of public relations research and theorising. Surprisingly, however, given the profound influence that Karl Marx’s writings had on the evolution of critical theory, there has been minimal discussion of how Marxist criticism might contribute to our understanding and theorising of public relations. At a time when capitalism is regarded by many as ‘in crisis’, this article explores the value of applying a Marxist analysis to the study of public relations in the 21st century. It examines how key Marxist concepts can be applied to theorising public relations, and how these concepts provide insights into the social, political, and economic structures that public relations works to maintain.

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23

Thompson, Gareth. "Public relations interactions with Wikipedia." Journal of Communication Management 20, no. 1 (February 1, 2016): 4–20. http://dx.doi.org/10.1108/jcom-12-2014-0083.

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Purpose – The purpose of this paper is to consider the relevance of the institutional analysis and development (IAD) framework (Ostrom, 1990) in understanding the incentives for public relations (PR) practitioners’ interactions with Wikipedia, and other common-pool media. Design/methodology/approach – This interdisciplinary conceptual paper applies the economics theory of commons governance to two case studies of PR interactions with Wikipedia. Findings – The analysis concludes that commons governance theory identifies the downside risks of opportunistic behaviour by PR practitioners in their interactions with media commons such as Wikipedia. The paper concludes that Ostrom’s IAD model is relevant to the governance of PR interactions and offers guidance on productive PR practice in common-pool media. Research limitations/implications – The analysis was applied to only two cases for which information was widely available. Practical implications – The paper includes implications for the scope of PR practice in its interactions with common-pool media. The economic value of information held by PR professionals has been undermined by the collaborative nature of common-pool media, which has consequences for the role of PR. Originality/value – The paper introduces an economic theory and related literature to PR scholarship and applies them to PR practice. The paper aims to stimulate further research into the application of economic ideas to PR practice and to encourage discussion on the place of economic theory in PR knowledge.

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24

van Urk, Eva. "Public Theology and the Anthropocene: Exploring Human-Animal Relations." International Journal of Public Theology 14, no. 2 (July 7, 2020): 206–23. http://dx.doi.org/10.1163/15697320-12341612.

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Abstract Given that the current ecological crises are largely human-caused, it is an issue of public concern to promote views which appreciate non-human animals (and creation at large) as inherently and independently valuable, and which stimulate efforts to reverse trends towards mass extinction. This article examines how theologians may critically explore the Bible’s relevance in the Anthropocene. It will show that theology can both critically incorporate new attitudes towards non-human animals, as well as dig into its own reservoirs, like biblical stories for the sake of an appropriate response. Such ‘digging’ needs to consist of a willingness both to discover and actualize a biblical ecological wisdom and to unmask possible anthropocentric tendencies. It is assumed that theology will continue to prove itself to be an indispensable conversation partner in public spheres.

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25

Almiron, Núria, and Laura Fernández. "Including the animal standpoint in critical public relations research." Public Relations Inquiry 10, no. 2 (May 2021): 139–61. http://dx.doi.org/10.1177/2046147x211005368.

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In this paper we argue that adopting critical animal studies perspectives in critical public relations can not only be very fruitful, but that it is also a necessity if the aims of the latter are to be achieved. To this end, this text introduces the challenges and opportunities that the field of critical animal studies brings to critical public relations studies. First, a short explanation of what critical animal studies is and why it can contribute to critical public relations studies is provided. Then the main fields of research where this contribution can be most relevant are discussed, including ethics, discourse studies and political economy. The final aim of this theoretical paper is to expand research within the field of critical public relations by including a critical animal studies approach. Eventually, the authors suggest that embracing the animal standpoint in critical public relations is an essential step to furthering the study of power, hegemony, ideology, propaganda or social change and to accomplishing the emancipatory role of research.

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26

Keating, Maree. "Changing the subject: putting labour into public relations research." Media International Australia 160, no. 1 (August 2016): 20–31. http://dx.doi.org/10.1177/1329878x16651500.

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In this article, I argue for a public relations research agenda which places new divisions of labour and worker subjectivities at the centre. While communication technology may be facilitating greater work flexibility, research is needed into how work processes interact with broader inequality regimes, producing new discourses and possibilities for resistance among public relations practitioners. I discuss the benefits of sociological frameworks which position work as a central organising process through which power relations are constructed and maintained. I then propose that Bourdieu’s theory of habitus complements Glucksmann’s ‘Total Social Organisation of Labour’ (TSOL) framework, combining a focus on power relations within a field with a feminist analysis of new divisions and processes of labour. After briefly discussing cultural and public relations scholarship which problematises work from a critical perspective, I conclude by framing a critical feminist public relations research agenda on labour, which utilises Bourdieuvian theory and Glucksmann’s TSOL.

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27

Cummings, Scott, and Michael Price. "Race Relations and Public Policy in Louisville." Journal of Black Studies 27, no. 5 (May 1997): 615–49. http://dx.doi.org/10.1177/002193479702700503.

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28

Seyidov, İlgar. "The Emergence of Public Relations in Azerbaijan: Issues and Case Studies." İlef Dergisi 3, no. 1 (May 2, 2016): 53–70. http://dx.doi.org/10.24955/ilef.305497.

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29

SALHOFER, STEFAN, and NICOLE A. ISAAC. "Importance of Public Relations in Recycling Strategies: Principles and Case Studies." Environmental Management 30, no. 1 (July 1, 2002): 68–76. http://dx.doi.org/10.1007/s00267-002-2615-9.

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30

Xifra, Jordi. "Catalan public diplomacy, soft power, and noopolitik: A public relations approach to Catalonia's governance." Catalan Journal of Communication & Cultural Studies 1, no. 1 (August 1, 2009): 67–85. http://dx.doi.org/10.1386/cjcs.1.1.67_1.

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31

García, César. "PR, clientelism and economics: a comparison of southern Europe and Latin America." Journal of Communication Management 19, no. 2 (May 5, 2015): 133–49. http://dx.doi.org/10.1108/jcom-03-2013-0026.

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Purpose – The purpose of this paper is to explore the relationship between clientelist relationships and economics in public relations practice in European Mediterranean countries and Latin America. It considers the cases of Greece, Italy, Portugal, Spain, Brazil, Chile, and Mexico. Design/methodology/approach – This paper uses a critical-conceptual method through a re-conceptualization of themes from secondary qualitative analyses of existing qualitative data sets and reviews of published qualitative papers. Findings – The public relations practice in these two regions is similar. The characteristics of the public relations landscape in these countries must be understood in relation to a broader history of clientelism and economics emphasizing government relationships at the expense of other publics, as well as the lack of scale economies. Persuasive models are prevalent, although a number of forces – including integration in supranational organizations, democratization, and globalization – have strengthened the use of symmetrical models. Research limitations/implications – This is not an empirical survey, there is a need of quantitative studies among practitioners and government officials that can measure empirically the nature of their relationships in a number of countries. This essay opens a door for future studies and cross-cultural comparisons about the role that clientelism plays in the PR practice of cultures and countries. Practical implications – The paper offers useful background information, such as the primacy that media relations still have in the public relations practice, for foreign public relations executives, agency heads, and managers of public relations who are directly involved with or managing international public relations campaigns in these countries. Social implications – Clientelism is a cultural concept that translates to the work of organizations and consequently public relations as a form of organizational behavior. Originality/value – This paper brings to the table the importance of the concept of clientelism in the PR practice as well as the existence of a similar PR culture between countries that are on different continents.

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32

Maiorescu, Roxana D. "Personal public relations and celebrity scandals." Journal of Communication Management 21, no. 3 (August 7, 2017): 254–66. http://dx.doi.org/10.1108/jcom-02-2017-0006.

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Purpose The purpose of this paper is to examine the relationship between personal public relations practices, which trigger parasocial relationships between celebrities and their followers, and initial reactions to celebrity crises. For this purpose, the study analyzed Johnny Depp’s (JD’s) communication practices over a period of 15 years and assessed online perceptions of responsibility attribution and message valence in the aftermath of JD’s 2016 divorce and accusations of domestic violence. Design/methodology/approach The study employed the case study methodology and analyzed two data sets. First, a frequency analysis was conducted to determine the most prevalent cultural dimensions (Hofstede, 2011) present in JD’s interviews (n=116). Second, several χ2 tests were run on an additional sample of analysis (n=1,044) which comprised reactions on Twitter in the aftermath of the crisis. The study tested whether there was a relationship between culture, responsibility attribution, and message valence. Findings The results indicate a relationship between the dimension of long-term/short-term orientation and message valence, indulgence/restraint and responsibility attribution and finally, male dominance and message valence. These results suggest that, to a certain degree, the reactions to the crisis analyzed mirrored the celebrity’s public relations practices. Namely, cross-culturally initial responsibility attribution and message valence were influenced by the degree to which the celebrity’s values carried more weight in a culture than in others. Research limitations/implications The study only considered tweets that were written in English and stemmed from profiles that identified the location of the users. Furthermore, this analysis took a case study approach and assessed JD’s public relations practices. Therefore, it is difficult to generalize the results and their implications especially in circumstances in which celebrities do want to promote an image that deviates from their real identity so as to hide certain less appealing aspects of their lives. Nonetheless, the study represents a step forward toward the transition from marketing celebrities to promoting them transparently and around their personal values. Practical implications Currently, the entertainment industry is dominated by a marketing approach that commodifies celebrities to the extent to which their promotion deviates significantly from their personal values. As a result of this deviation, the approach makes it difficult to appropriately address crises since the latter constitute unexpected events. In addition, the marketing approach has been shown to further erode a celebrity’s well-being and lead to self-destructive behaviors. Conversely, a personal public relations approach allows practitioners to anticipate reactions to crises and respond adequately, therefore reducing further reputational damage. In addition, personal public relations practices trigger parasocial relationships between a celebrity and their followers by focusing on the transparent promotion of a celebrity, and therefore address concerns that celebrities raised in the past with regard to their objectification. Social implications Personal public relations practices shed light on the reality behind stardom and the promotion of personal values may be inspirational for celebrity followers. While marketing celebrities exposes publics to the glamorous life at Hollywood, personal public relations sheds light on the factors that triggered it, among which commitment, hard work, and/or dedication. Originality/value Currently, there is a paucity of studies that shed light on personal public relations and parasocial relationships in international contexts. In addition, the strategic communication literature with regard to celebrity crises lacks studies that analyze the publics’ reactions to crises. The present study aimed to fill these gaps.

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33

Mulyadi, Slamet. "Perencanaan Humas dan Usaha Membangun Citra Lembaga yang Unggul." Tadbir : Jurnal Studi Manajemen Pendidikan 2, no. 2 (December 31, 2018): 121. http://dx.doi.org/10.29240/jsmp.v2i2.566.

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Public relations, commonly called public relations, are key players in the relationship between educational institutions and the public or the public. Because he is a communication link between the two. Public relation has been spread in various agencies both the government and its parts (police, meliter, and so on), organizations, boarding schools, foundations, educational institutions and others. but whether it is already running as the public relations in management know just the name. In the discussion of the task of these public relations planning models the author uses argumentative descriptive methods. That is describing public relations planning models with reviews that can be accounted for. Supported by several studies in published journals on public relations planning model, this journal presents findings that can help in developing educational institutions hususnnya part of public relations. From this descriptive method of argumentative research, the problem encountered is that most educational institutions do not function public relations as management. public relations are only complementary and there are only important subjects. therefore the offer from this article how public relations or public relations provides an overview of how public relations are functioned and executed. As a liaison anntara within its own internal institutions and institutions with the public. public relations acts as a synergistic part, between institutions and the public both benefit or take and give. Hopefully useful, amen. Key Word : Planning, Public Relations, Institutional Image

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34

Sidiq, Darmawan, and Rudy M. Harahap. "An Overview on the Public Relations Strategic Management in Public Sector Organizations." Advanced Journal of Social Science 5, no. 1 (June 1, 2019): 73–80. http://dx.doi.org/10.21467/ajss.5.1.73-80.

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Public relations are an important aspect that must be considered by public sector organizations to achieve its objectives. Strategic management is a valuable tool to aid public sector organizations in developing its public communication programs regarding the public relations. This paper attempts to explore the basic concepts that is important regarding the issue through literature review of several previous studies on public relations strategic management in public sector organizations. From these literature, this paper concludes that in order to achieve its public relations objectives, public sector organizations will have to: identify the groups that make up the public, understand the positioning of the organizations as well as the public groups; choose the best public relations strategy; and formulate the tailored messages to be communicated to each public groups according to the strategy chosen by the organization.

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Sunardi, Chyntia Agustina, and Farid Farid. "Peran Public Relations dalam Meningkatkan Citra PT. Jaya Perkasa Wibawa." Kiwari 1, no. 1 (March 1, 2022): 171. http://dx.doi.org/10.24912/ki.v1i1.15705.

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The background of this research is to examine how the role of Public Relations in improving the company's image and maintaining the company's image so that this image can be achieved. This study uses public relations theory and image theory with descriptive qualitative research methods through case studies. Data collection is done by indepth interviews, observation and documentation. The results of this study that the role of Public Relations can improve the company's image, Public Relations from PT. Jaya Perkasa Wibawa is quite good at maintaining the relationship between internal stakeholders within the company and the image of PT. Jaya Perkasa Wibawa can also be classified as good. Latar belakang dari penelitian ini adalah peneliti ingin meneliti bagaimana peran Public Relations dalam meningkatkan citra perusahaan dan mempertahankan citra perusahaan. Penelitian ini menggunakan teori public relations dan teori citra dengan metode penelitian kualitatif deskriptif melalui studi kasus yang pengambilan datanya dilakukan dengan cara wawancara, observasi dan dokumentasi. Hasil dari penelitian ini bahwa peran Public Relations dapat meningkatkan citra perusahaan, Public Relation dari PT. Jaya Perkasa Wibawa cukup baik menjaga hubungan antara individu dalam perusahaan. Citra yang dimiliki PT. Jaya Perkasa Wibawa juga sudah dapat digolongkan baik.

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36

Cecil, Matthew. "“Monotonous Tale”: Legitimacy, Public Relations, and the Shooting of a Public Enemy." Journal of Communication Inquiry 28, no. 2 (April 2004): 157–70. http://dx.doi.org/10.1177/0196859903261796.

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37

Fitch, Kate. "Rethinking Australian public relations history in the mid-20th century." Media International Australia 160, no. 1 (August 2016): 9–19. http://dx.doi.org/10.1177/1329878x16651135.

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This article investigates the development of public relations in Australia and addresses calls to reconceptualise Australian public relations history. It presents the findings from an analysis of newspaper articles and industry newsletters in the 1940s and 1950s. These findings confirm the term public relations was in common use in Australia earlier than is widely accepted and not confined to either military information campaigns during the war or the corporate sector in the post-war period, but was used by government and public institutions and had increasing prominence through industry associations in the manufacturing sector and in social justice and advocacy campaigns. The study highlights four themes – war and post-war work, non-profit public relations, gender, and media and related industries – that enable new perspectives on Australian public relations history and historiography to be developed.

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Erzani, Nayla, and Renata Anisa. "Peran Konsultan Public Relations dalam Aktivitas Media Relations Perusahaan Startup." Jurnal Komunikasi Global 10, no. 2 (December 31, 2021): 251–71. http://dx.doi.org/10.24815/jkg.v10i2.22291.

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Media relations penting bagi berbagai jenis perusahaan guna dapat memperoleh publisitas positif melalui media massa, utamanya bagi perusahaan yang baru merintis. Walau peran Public Relations merupakan aspek penting dalam pertumbuhan perusahaan yang baru merintis (startup), penelitian holistik tentang bagaimana startup dapat memanfaatkan Public Relations masih terbatas. Penelitian ini bertujuan untuk membahas secara lebih rinci tentang bagaimana konsultan Public Relations Kennedy, Voice Berliner (KVB) dapat berperan dalam aktivitas media relations sebuah startup properti-teknologi bernama Cove. Penelitian menggunakan metode kualitatif, dengan merujuk pada konsep ilmiah media relations yang meliputi pengelolaan relasi, pengembangan strategi, serta pengembangan jaringan. Data penelitian diperoleh melalui hasil observasi, wawancara, dan studi dokumen yang dianalisis secara deskriptif. Hasil penelitian menunjukkan bahwa konsultan Public Relations KVB berperan untuk melakukan follow-up rutin terhadap jurnalis dalam rangka mengelola relasi. Konsultan juga melakukan pengembangan strategi dengan menyusun pedoman komunikasi serta taktik berupa pemetaan media, siaran pers, konferensi pers, serta pemantauan media. Selain itu, konsultan juga turut memanfaatkan jaringan di organisasi usaha dan kehumasan internasional dalam menjalankan aktivitas media relations Cove. Media relations are essential for various companies to gain positive publicity through the mass media, especially for startups. Although the role of Public Relations is a crucial aspect amidst the growth of startups, holistic research on how startups can optimize the use of Public Relations remains limited. This study aims to discuss how Public Relations consultants from KVB (Kennedy, Voice Berliner) can manage the media relations activities of a property-technology startup called Cove. The research uses the qualitative method, referring to the three concepts of media relations; relationship management, strategy development, and network expansion. All data were obtained through observations, interviews, and document studies which were also descriptively analyzed. The study results indicate that the Public Relations consultants of KVB have a role in carrying out the routine follow-up of journalists to manage relations. The consultants also develop strategies by initiating communication guidelines and tactics. Moreover, consultants utilize KVB’s networks in business and international public relations organizations to implement Cove’s media relations activities.

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Anani-Bossman, Albert, and Fortune Tella. "use of research by public relations practitioners." Communicare: Journal for Communication Studies in Africa 36, no. 2 (October 13, 2022): 55–74. http://dx.doi.org/10.36615/jcsa.v36i2.1569.

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The importance of research by public relations practitioners has been highlighted by leading scholarsin most developed countries. However, studies show that the use of research by practitionersis more talked about than actually done. In Ghana, little is known about how practitioners useresearch. This paper therefore attempts to add to the limited literature by investigating whetherpublic relations (PR) practice in Ghana is informed by research. Data was collected from 93 PRpractitioners using a survey. The results suggest that although research is used by practitioners,the emphasis appears to be on media monitoring and content analysis. The implication is thatresearch cannot be fully appreciated if it is based solely on the amount of publicity received.The value of PR in the eyes of management can only be enhanced if emphasis is placed on theimpact and outcome of research. Practitioners must therefore use a more scientific approach intheir research activities.

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Bosco Bangura, Joseph. "Charismatic Movements, State Relations and Public Governance in Sierra Leone." Studies in World Christianity 23, no. 3 (December 2017): 237–56. http://dx.doi.org/10.3366/swc.2017.0194.

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Sierra Leone has seen the rise of Charismatic movements that are bringing about greater levels of co-operation with the state. This new church development aims at renewing the Christian faith and projecting a more proactive role towards public governance. This ecclesial development shows that African Pentecostal/Charismatic theology appears to be moving away from the perceived isolationist theology that once separated the church from involvement with the rest of society. By reapplying the movement's eschatological beliefs, Charismatics are presenting themselves as moral crusaders who regard it as their responsibility to transform public governance. The article probes this relationship so that the Charismatic understanding of poverty, prosperity, good governance and socio-economic development in Sierra Leone can be more clearly established.

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MUSHENOK, V. V. "PUBLIC ASSOCIATIONS IN THE SYSTEM OF LEGAL REGULATION OF SOCIO-POLITICAL RELATIONS." Law and Society, no. 5 (2022): 170–75. http://dx.doi.org/10.32842/2078-3736/2022.5.25.

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Sulkowski, Lukasz, Grzegorz Ignatowski, and Robert Seliga. "Public Relations in the Perspective of the Catholic Church in Poland." Religions 13, no. 2 (January 25, 2022): 115. http://dx.doi.org/10.3390/rel13020115.

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The issue of the use of marketing tools by religious organisations is a research problem because for moral reasons, churches declare that they do not use marketing communication explicitly. In religious circles, marketing tends to be associated with unethical practices, especially public relations, which in practice can be associated with propaganda. A careful analysis of the activities carried out by churches shows that many marketing communication methods and tools are used by religious organisations. To be successful, companies must identify the basic elements determining customer satisfaction and meet them more effectively than their competitors. At the same time, it is not about one-off transactions, but about building long-term relationships. This model is also slowly finding acceptance in religious circles, despite arguments that satisfying individual needs will be at the expense of church doctrine or will result in long-standing church traditions being abandoned and replaced by pop-cultural attitudes. The article discusses the specificity of building the brand image of the Catholic Church in Poland and the use of modern marketing tools in this process. It also presents the results of the authors’ research, which leads to the final conclusions verifying the research hypotheses set out in the research methodology. The article aims to initiate a wider discussion on the controversial topic of implementing commercial marketing tools into the image management processes of the Catholic Church. The conducted research results indicate the need for a change in the perception of the Catholic Church in Poland of the communication processes leading to the building and strengthening of its image. A major challenge for the Catholic Church in Poland seems to be changing the attitudes of non-believers towards the Catholic Church.

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Pratt, Douglas. "Richard Sudworth, Encountering Islam: Christian–Muslim Relations in the Public Square." Theology 121, no. 3 (April 16, 2018): 217–18. http://dx.doi.org/10.1177/0040571x17749154h.

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Cronin, Anne M. "Reputational capital in ‘the PR University’: public relations and market rationalities." Journal of Cultural Economy 9, no. 4 (May 10, 2016): 396–409. http://dx.doi.org/10.1080/17530350.2016.1179663.

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Rachmawati, Iva. "INDONESIA’S PUBLIC DIPLOMACY TOWARDS MALAYSIA." Andalas Journal of International Studies (AJIS) 7, no. 2 (November 30, 2018): 149. http://dx.doi.org/10.25077/ajis.7.2.149-166.2018.

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Indonesian public diplomacy has been understood as an effort to attach a certain image like a moderate, democratic and progressive image. Nevertheless, the image is not always present in bridging Malaysian bilateral relations. In Malaysia Malaysia's bilateral relations practice, public diplomacy reveals itself in a different face. This article places public diplomacy not only as an effort to maintain the image in rationalists view, but public diplomacy as an effort to maintain relationships through shared identity. Through Indonesian diplomatic studies on Malaysia's three main issues over the past 15 years, it was found that public diplomacy was present as an effort to maintain relations through the shared identity as the Bangsa Serumpun (One Kin) or known as Kinship. Although Malaysia social economic context has changed, Indonesia still believes that the obligation to place the stability of relationships is a priority. Self-refrain and encouraging public dissemination become the practices of Indonesian public diplomacy towards Malaysia. Through qualitative methods, Indonesian policy documentation studies of three major bilateral issues found that Kinship is still the main reference for Indonesia in maintaining bilateral relations although it’s practiced differently. Key Words: Public Diplomacy, Shared Identity, Kinship.

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Mohd Thas Thaker, Mohamed Asmy Bin, Hassanudin Bin Mohd Thas Thaker, and Anwar Bin Allah Pitchay. "Public relation activities in Islamic banking industry." Journal of Islamic Marketing 9, no. 2 (June 11, 2018): 283–95. http://dx.doi.org/10.1108/jima-06-2016-0047.

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Purpose This paper aims to examine the role of religion in influencing the public relations activity of Islamic banking institutions in Malaysia by adopting circuit of culture (COC) model as theoretical framework. Design/methodology/approach A narrative analysis is used in this study. This analysis has basically involved the application of symbolic interactionist tenets to respective websites and relevant documents of Islamic banks in Malaysia. Findings The paper has identified six Islamic value orientations elements, especially respect for religious authority, affinity with the past, fatalism, communal kinship, attachment to the eternal life and spirituality and idealism relative to public relations practice among the Islamic banks in Malaysia. The study finds that the respective banks are embedded with Islamic values in their communication tools that reflect public relations activity. Research limitations/implications The theme of value orientations that have been generated and used in this study are constantly in flux. There are some other orientations that might be affecting the cultural value of public relations activities of Islamic banking in Malaysia. Furthermore, these value orientations are less effective in identifying dominating cultural factors that can be amended with situational flexibility, as the current study focuses on Malaysian context. Future research is required by incorporating a quantitative means of testing and measuring the effectiveness of website by using cultural-economic model for building. Practical implications The study suggests that public relations researchers should not ignore the vital relationship between religion and public relations activity. The findings of this paper provide Islamic banking institutions to improve and enhance their public relations activity. Originality/value This paper offers an additional literature related to public relations activity by using cultural-economic model. While previous studies have focused on product, brand matters and organization behavior to define cultural and public relation, very little research has been focused on the role of religion in determining public relations activity and cultural pattern. Indeed, no study has been focused explicitly on public relations activity of Islamic banks in Malaysia using COC.

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Sison, Marianne D. "Diversity and inclusion in Australian public relations: towards a multiple perspectives approach." Media International Australia 160, no. 1 (August 2016): 32–42. http://dx.doi.org/10.1177/1329878x16651140.

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This article examines issues of diversity and inclusion in Australian public relations from the perspective of a female migrant academic. Using an autoethnographic approach, I draw from a postcolonial feminist perspective and recount my experience of public relations in Australia. This article incorporates self with the social, particularly expressing a voice often unheard of in the public relations discipline. In expressing my ‘voice’, I use memory texts that have triggered dialogues within myself and with others in my environment. I argue that Australian public relations education is a product of the country’s struggles with its identity. To move forward, the public relations discipline requires more culturally aware faculty and practitioners who can develop and champion a curriculum that embraces multiple and inter-cultural perspectives.

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Darma, Susilo Andi. "KEDUDUKAN HUBUNGAN KERJA; BERDASARKAN SUDUT PANDANG ILMU KAIDAH HUKUM KETENAGAKERJAAN DAN SIFAT HUKUM PUBLIK DAN PRIVAT." Mimbar Hukum 29, no. 2 (September 30, 2017): 221. http://dx.doi.org/10.22146/jmh.25047.

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AbstractEmployment law is a public law caused by sosialisering process. However, in the arrangement of employment relations can still be found the existence of provisions that are private in nature. This research aims to assess the standing of employment relations standpoint rule employment law studies and the standing of employment relations based on the nature of public and private law. Based on research, the position of employment relations based on rule employment law studies can be a heteronomous law and autonomous law or simultaneously in the form of heteronomous and autonomous law. While the position of employment relations based on the nature of the law can be public and private or at the same time is public and private. IntisariHukum Ketenagakerjaan merupakan hukum publik yang disebabkan oleh sosialisering proses. Akan tetapi dalam pengaturan hubungan kerja masih dapat ditemukan adanya ketentuan-ketentuan yang sifatnya privat. Penulisan ini bertujuan untuk mengkaji kedudukan hubungan kerja berdasarkan sudut pandang Ilmu Kaidah Hukum Ketenagakerjaan dan kedudukan hubungan kerja berdasarkan sifat hukum publik dan privat. Berdasarkan hasil kajian, kedudukan hubungan kerja berdasarkan ilmu kaidah hukum ketenagakerjaan dapat berupa kaidah hukum heteronom dan kaidah hukum otonom atau secara bersamaan berupa kaidah hukum heteronom dan otonom. Sedangkan kedudukan hubungan kerja berdasarkan sifat hukumnya dapat bersifat publik dan bersifat privat atau secara bersamaan bersifat publik dan privat.

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Yun, Seong-Hun, and Elizabeth L. Toth. "Future Sociological Public Diplomacy and the Role of Public Relations: Evolution of Public Diplomacy." American Behavioral Scientist 53, no. 4 (November 30, 2009): 493–503. http://dx.doi.org/10.1177/0002764209347626.

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Neal, Alan C. "Public Sector Industrial Relations — Some Developing Trends." International Journal of Comparative Labour Law and Industrial Relations 17, Issue 2 (June 1, 2001): 233–63. http://dx.doi.org/10.54648/354235.

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This article presents some results of the study presented by the author in his General Report to the XVIth World Congress of the International Society for Labour Law and Social Security under the title of 'Industrial Relations, including Collective Disputes, in the Public Sector'. Following a historical overview of earlier studies (by Schregle, Bellace and Treu) looking at public sector industrial relations, attention is drawn to particular characteristics of this field of activity, and to the problem of how the modern 'public sector' phenomenon should now be defined. In the light of these observations, the author then reviews evidence of the dramatically changing face of public sector industrial relationships across the Globe, particularly in the wake of widespread 'privatisation' initiatives. The impact of such change upon the parties to public sector bargaining is then addressed, before some recent trends in the bargaining processes themselves are highlighted. After canvassing a variety of key issues touching industrial relations in the public sector on the threshold of a new Millennium, the author concludes with an assessment of emerging trends and offers some tentative comments on the future direction of public sector industrial relationships.

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