Books on the topic 'Product leadership'

Cooper, Robert G. Product leadership: Creating and launching superior new products. Reading, Mass: Perseus Books, 1998.

Meyer, Marc H. The power of product platforms: Building value and cost leadership. New York: Free Press, 1997.

Innovation, product development and commercialization: Case studies and key practices for market leadership. Ft. Lauderdale, FL: J. Ross Pub., 2007.

1956-, Joachimsthaler Erich, ed. Brand leadership. New York: Free Press, 2000.

Furth, Dave. Price leadership in a duopoly with capacity constraints and product differentiation. West Lafayette, Ind: Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University, 1990.

Gilmore, Fiona. Warriors on the high wire: The balancing act of brand leadership in the 21st century. Pymble, NSW: PerfectBound, 2001.

Stephen, Fenichell, ed. A new brand world: 8 principles for achieving brand leadership in the 21st century. New York: Viking, 2002.

McClelland, W. Craig. Union Camp Corporation: A legacy of leadership. New York: Newcomen Society of the United States, 1995.

Tallqvist, Torkel. Leadership in repetitively innovative mature companies. Åbo: Åbo Akademi University Press, 2009.

Jenny, Lam, and Berkun Scott, eds. Making things special: Tech design leadership from the trenches. Seattle, WA: Jackson Fish Market Pub., 2014.

1950-, Kline David, ed. Great again: Revitalizing America's entrepreneurial leadership. Boston, Mass: Harvard Business Press, 2011.

Vallaster, Christine. Services branding: The role of leadership during the internal brand building process in multicultural organisations. Birmingham: Birmingham Business School, 2003.

Kuczmarski, Thomas D. Innovation: Leadership strategies for the competitive edge. Chicago Ill: American Marketing Association, 1996.

1954-, Richardson Scott, ed. 100 ways to motivate others: How great leaders can produce insane results without driving people crazy. 3rd ed. Pompton Plains, NJ: Career Press, 2013.

Fliehman, Deborah G. Customer retention through quality leadership: The Baxter approach. Milwaukee, Wis: ASQC Quality Press, 1993.

1963-, Jary Michael, ed. Retail power plays: From trading to brand leadership : strategies for building retail brand value. Basingstoke: Macmillan, 1997.

1963-, Jary Michael, ed. Retail power plays: From trading to brand leadership : strategies for building retail brand value. Washington Square, N.Y: New York University Press, 1997.

Chandler, Steve. 100 ways to motivate others: How great leaders can produce insane results without driving people crazy. Franklin Lakes, NJ: Career Press, 2008.

Stevenson, Jane. Breaking away: How great leaders create innovation that drives sustainable growth--and why others fail. New York: McGraw-Hill, 2011.

Richard, North, ed. Scared to death: From BSE to global warming : how scares are costing us the Earth. London: Continuum, 2007.

Booker, Christopher. Scared to death: From BSE to global warming : how scares are costing us the Earth. London: Continuum, 2007.

Booker, Christopher. Scared to death: From BSE to global warming : how scares are costing us the Earth. London: Continuum, 2007.

Cooper, Andrew Fenton. Middle power leadership and coalition building: The Cairns Group and the Uruguay Round, March 1990. Canberra: Research School of Pacific Studies, Australian National University, 1990.

Leadership in disguise: The role of the European Commission in EC decision-making on agriculture in the Uruguay Round. Aldershot, England: Ashgate, 1997.

David, Chanoff, ed. Only in America: From Holocaust to national industry leadership. Jersey City, N.J: Ktav publishing house, 2005.

The social innovation imperative: Create winning products and services that solve society's most pressing challenges. New York: McGraw-Hill, 2012.

Discover your CEO brand: Secrets to embracing and maximizing your unique value as a leader. New York: McGraw-Hill, 2012.

B, Juan Ramón Martínez. Manual educativo y organizacional para los pescadores artesanales. Tegucigalpa, Honduras, C.A: Editorial Universitaria, 1997.

Bell, Griffin B. Asbestos litigation and judicial leadership: The courts' duty to help solve the asbestos litigation crisis. Washington, D.C: National Legal Center for the Public Interest, 2002.

Mythmaking on Madison Avenue: How advertisers apply the power of myth & symbolism to create leadership brands. Chicago, Ill: Probus Pub. Co., 1993.

Product Leadership: Creating and Launching Superior New Products. Perseus Books Group, 2000.

Product Leadership: Pathways to Profitable Innovation. Basic Books, 2005.

author, E.-Type, Walkingshaw Nate author, and Norton, Ken, writer of foreword, eds. Product leadership: How top product managers launch awesome products and build successful teams. O'Reilly, 2017.

Greene, Wayne. From Product Management to Product Leadership: The Advanced Use Cases. Wayne Greene, 2018.

Brandgym: A Practical Workout to Gain and Retain Brand Leadership. RedDoor Publishing Limited, 2017.

Taylor, David, and Nichols David. Brand Gym: A Practical Workout to Gain and Retain Brand Leadership. Wiley & Sons, Incorporated, John, 2010.

Taylor, David, and Nichols David. Brand Gym: A Practical Workout to Gain and Retain Brand Leadership. Wiley & Sons, Incorporated, John, 2010.

Taylor, David, and Nichols David. Brand Gym: A Practical Workout to Gain and Retain Brand Leadership. Wiley & Sons, Incorporated, John, 2010.

Scharf, Stephanie. Video Leadership Seminars: Product Liability Risk Assessment & Management Before a Product Launch - Avoiding Product Liability Issues with Stephanie Scharf ... & Block LLP (Video Leadership Seminars). ReedLogic, 2006.

Ellis, George. Project Management in Product Development: Leadership Skills and Management Techniques to Deliver Great Products. Elsevier Science & Technology Books, 2015.

Ellis, George. Project Management in Product Development: Leadership Skills and Management Techniques to Deliver Great Products. Elsevier Science & Technology Books, 2015.

Integrated Product Team Implementation and Leadership at the Program Level. Storming Media, 1996.

Books, Aspatore. Consumer Products and Services: Leadership Strategies of Top CEOs (Inside the Minds). Aspatore Books, 2005.

Warriors on the High Wire: The Balancing Act of Brand Leadership in the 21st Century. HarperCollins Publishers, 2001.

Design Leadership: Securing the Strategic Value of Design. Taylor & Francis Group, 2013.

Turner, Raymond. Design Leadership: Securing the Strategic Value of Design. Taylor & Francis Group, 2016.

Rafinejad, Dariush Ph D. Innovation, Product Development and Commercialization: Case Studies and Key Practices for Market Leadership. J. Ross Publishing, 2007.

Ng, Sze Chiak. Singapores cellular telecommunication industry: A product strategy for market leadership and customer satisfaction. 1997.

A, Aaker David, and Erich Joachimsthaler. Brand Leadership: The Next Level of the Brand Revolution. Free Press, 2000.

Lish, Sandy. Video Leadership Seminars: PR for Breaking a New Product Into the Marketplace With Sandy Lish of The Castle Group, Inc. (Video Leadership Seminars). ReedLogic, 2006.