Dissertations / Theses on the topic 'Other media and communication'
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Berg, Linda. "Communication tools’ impact on project communication efficiency : An evaluation of traditional communication tools and Social Media." Thesis, Blekinge Tekniska Högskola, Institutionen för industriell ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-14725.
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Elerding, Carolyn. "Mechanical Clouds and Other Concrete Abstractions: Materiality, Enlightenment, and the Digital." The Ohio State University, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=osu1492627462988087.
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Welch, Brenda Elaine. "Patient Views on Social Media Communication with Their Health Care Providers." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6872.
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Communication between patients and health care providers at hospital discharge is a critical factor that determines whether a patient understands their treatment plan and self-care instructions. Lack of effective health management after hospital discharge can decrease the quality of life for a patient and increase the likelihood of costly hospital readmission. The purpose of this phenomenological study was to explore factors affecting the receptivity of patients using social media as a platform for post discharge, provider-client communication, and assessment. This was explored using social presence theory. Twenty patients between 45 to 65 years of age, who received care from hospitals in Northeast Ohio, were interviewed for the study. The data was transcribed and analyzed through open coding to create themes and clusters. The themes that emerged from this study were ease of use, privacy, and convenience as well as reasons why participants may access health-related social media being specifically linked to cohesive factors of ownership of their data. The personal relationship established between patient and provider influenced communication methods. Social connections were also deeply-rooted themes in the study as the influence of other people or the need to access data were among reasons for choosing to use social media. Ease of access, importance of confidentiality, quick response time from providers, and ability to see personal medical information was important to the participants in social media communications with providers. The positive social change implications of this study are that communication issues at discharge could be mitigated if patients would accept using social media for communication with their health care providers once they are at home.
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Ewing, Laura Anne. "#networkedglobe: Making the Connection between Social Media and Intercultural Technical Communication." Scholar Commons, 2015. http://scholarcommons.usf.edu/etd/5945.
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Preparing students of technical communication in the twenty-first century means training them to rhetorically utilize a wide variety of online tools. Technical communicators are now required to employ social media applications on a daily basis to communicate with clients, consumers, colleagues, and other organizations. These online modes have also opened the door to global communication wider and continue to present opportunities and challenges to technical communicators worldwide. Using Japan as a model, this dissertation sought to demonstrate a rhetorical exigency for teaching intercultural social media communication strategies to future technical communicators in the United States. The goal of this dissertation was to ultimately answer the research question: How can American technical communication programs prepare students to act as social media experts in Japanese contexts?
To do this, I first conducted a thematic analysis of American technical communication syllabi and found that few engage intercultural social media in a meaningful way in the classroom. This was followed by a content analysis of the online social media presence of Japanese businesses, which demonstrated that evidence exists for the rhetorical exigency of intercultural social media communication in Japan. Calling on these analyses, this dissertation contributes a blended online service-learning curriculum for teaching intercultural social media in the technical communication classroom. The program described in this project can provide students with the opportunity to interact with Japanese professionals by building a social media presence for a foreign organization, receiving professional feedback on their performance, and adapting their skills as technical communicators for intercultural situations.
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Balck, Linnea. "The EU communication deficit: : A case study of Swedish print media." Thesis, Uppsala universitet, Statsvetenskapliga institutionen, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-402764.
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The purpose of this study is to explore to what extent and in what way Swedish quality newspapers cover the European Union. In this paper two questions are explored: 1. “Is there a communication deficit between the EU and the Swedish public? 2. “Are Swedish quality newspapers, through the visibility and quality of their coverage of the European Union, enhancing or bridging the communication deficit in the Swedish media?” To answer these questions a quantitative content analysis was conducted on news articles covering the European Union (EU) and Swedish national politics (S) in the quality newspapers Dagens Nyheter and Svenska Dagbladet. The content of the EU articles were analysed with regard to visibility and quality and were tested on five news aspects (frequency, prominence, volume, Europeaness and policy fields). The reporting of these variables, with the exception of policy fields, where also compared to the reporting of Swedish national politics. Central concepts in this study are the communication deficit and political knowledge in relation to the European Union. To understand the role of the media in relation to EU reporting and how it affects political knowledge, media logics are also discussed. The findings of this study support the existence of a communication deficit and show that Swedish print media struggle to deliver EU news of the quality and quantity necessary to bridge this communication deficit.
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Bramley, Rodger Aaron. "One of these things may be like the other: A comparative study of ESPN and Fox Sports One." Ohio University Honors Tutorial College / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1429876825.
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Mazzeschi, Annamaria. "Exploring perception, learning and memory in a prodigious musical savant through comparison with other savants and 'neurotypical' musicians with absolute pitch." Thesis, University College London (University of London), 2015. http://discovery.ucl.ac.uk/10021724/.
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This research contributes to the scarce literature on the perceptual and cognitive abilities of musical savants. It focuses on one prodigious savant, comparing his abilities with those of other savants and ‘neurotypical’ musicians with absolute pitch. Three experiments are reported. The first comprises a chordal disaggregation task, in which 6 savants and 17 ‘neurotypical’ musicians, had to replicate the stimuli listened. While the savants as a whole outperformed the ‘neurotypical’ musicians, there was some overlap. The most successful participants (savant and some ‘neurotypical’) appeared to use a ‘bottom up’ strategy, whereby the lowest notes were reproduced most successfully. This suggests that savants and some ‘neurotypical’ musicians process chords similarly. The second experiment explored the capacity of the savant to learn and recall a novel piece of music through exposure one bar at a time. The results show that the savant found this conventional approach to learning more difficult than a comparable task, in which exposure to a different though structurally similar piece was only ever as a whole. This finding contributes to the debate on ‘weak central coherence’ that appears to be a feature of the cognitive style of people on the autism spectrum. The third experiment investigates whether and in what ways the prodigious savant’s capacity to process and remember auditory material may be domainHspecific, by comparing his ability to learn and recall a verbal stimulus with an isomorphic musical one. The prodigious savant found the text, which was shorter and less complex than the music, to be very difficult to memorise. However, another savant performed on the task better than one ‘neurotypical’ musician, and worse than another. This finding indicates that savants do not form an entirely homogeneous group with regard to cognitive abilities, and, in the case of the prodigious savant, adds to the debate on the potential modularity of intelligence.
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Rauch, Lea. "You can only write about Africa as seen with a European eye : You have no other." Thesis, Örebro universitet, Institutionen för humaniora, utbildnings- och samhällsvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-58766.
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This research looks at the French press coverage of the 2014 uprising in Burkina Faso. The aim is to focus on the nature of the coverage by Libération and Le Figaro. Another goal is to find out how these newspapers framed their reporting and whether there are similarities and differences in their coverage. This research draws upon news framing. It is built on findings about the coverage of demonstrations and how the Western media reports about African news. It aims at refining the existing research on the subject of French media reporting about Africa and at filling the research gap of foreign news coverage of demonstrations in Sub-Saharan Africa. The research uses a qualitative content analysis to study the articles published by Libération and Le Figaro during the first week of the uprising. It examines the terms used to name actors, actions and to define the events. The thesis found that both newspapers covered the events in a rather similar way, pointing out the same actors and focusing on the same actions. They both draw a violent picture of the events. There were nevertheless differences in framing the responsibilities for the violent actions during the uprising.
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CHEUNG, Tit Leung. "Extending the local : documentary film festivals in East Asia as sites of connection and communication." Digital Commons @ Lingnan University, 2012. https://commons.ln.edu.hk/vs_etd/5.
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East Asian cinema is receiving increasing global attention. This attention is not focused merely on the fiction and feature films produced in the region, but also on the documentaries produced there; films such as Petition (2009) by Chinese director Zhao Liang which premiered at Cannes Film Festival in 2009. This attention to East Asian documentary can be traced to the documentary film festivals organised in the region, particularly those that devote their programming to independent documentary productions from the region. These festivals open a window that enables such works to be exhibited for the rest of the world.
But these festivals do not aim merely to exhibit and screen these works. They also pay attention to the filmmakers. The attendance of filmmakers at festivals has previously been assessed to be of low importance. By encouraging filmmakers to visit and participate the festivals examined here can be seen to represent shared concerns regarding the cultivation of documentary filmmaking in the Asian region. The four film festivals that serve to exemplify this are the Yamagata International Documentary Film Festival (YIDFF) in Yamagata, Japan; the Documentary Film Festival China (DOChina) in Beijing, China; the Taiwan International Documentary Festival (TIDF) in Taichung, Taiwan; and the Hong Kong’s Chinese Documentary Festival (CDF).
Each festival forms the basis of a case study in the hope that the context of documentary film festivals in the East Asia can be delineated. Particular aspects of the festivals are discussed in relation to a significant underlying dimension that is identified in each of the festivals in question: the emphasis on communication in YIDFF that enhances the sense of connectedness in the participating festival community; the independent and underground status of DOChina that is embedded in the festival as a form of resistance to the state government; the relocation of TIDF to a government-supported museum contextualises the festival and draws on the general functions and purposes of a museum: exhibition, education and collection. The fourth case study examines the multi-faceted nature of CDF through the previously examined concepts to demonstrate the generalisability of the concepts to, and the inherent complexity of film festivals.
A common theme underlies all of these concepts: a sense of the local, of ‘local-ness’. The ‘local’ here is a relative term that depends largely on where it is that these events regard as home. So, it is not merely the immediate locale of the festival that can be regarded as ‘local’; the ‘local’ can be extended to encompass the nation or the entire region if that is where ‘home’ has been identified. Such an extensive and fluid understanding of ‘local-ness’ not only defines those areas to which the festivals pay specific attention, it also furthers understanding of the festivals’ shared ambitions; ambitions rooted in the cultivation of a ‘local’ documentary filmmaking milieu.
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Robinette, Jennifer Lynn. "UNDERSTANDING INTERACTIVE EXPERIENCES: PERCEIVED INTERACTIVITY AND PRESENCE WITH AND WITHOUT OTHER AVATARS IN THE ONLINE VIRTUAL WORLD SECOND LIFE." UKnowledge, 2011. http://uknowledge.uky.edu/gradschool_diss/145.
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Interactivity research lacks consensus regarding the qualities and consequences of interactive experiences. Empirical proof is needed to substantiate the numerous interactivity theories and provide direction for new media technology developers. Specifically, there is a shortage of research on differences between user experiences of interactivity when technology enables communication versus when it does not. In addition, interactivity research is often confounded by the construct of presence.
This study’s objectives included: 1) identifying qualities associated with interactive experiences; 2) disambiguating the constructs of interactivity and presence; and 3) developing a measure of perceived interactivity for VW research. The experimental design measured perceived interactivity and presence following completion of a simple task in the online Virtual World (VW) known as Second Life. It was hypothesized that both perceived interactivity and presence would be greater for subjects encountering avatars believed to be controlled by other people than for subjects encountering no other avatars in the VW. A total of 180 subjects from the University of Kentucky participated in a 2 by 4 factorial experiment. Perceived interactivity was measured by modifying McMillan and Hwang’s Measure of Perceived Interactivity for the VW context.
Two essential qualities of interactive experiences were identified: Responsiveness and engagement. These qualities are characteristic of unmediated, FTF conversation, which was perceived as the most interactive communication context above technologies routinely described as interactive. Decreased responsiveness of technology at a second study venue caused significant decline in perceived interactivity, demonstrating the importance of a technology’s reaction speed and control provided to the user. Significant main effects for perceived interactivity due to encountering other avatars were confounded by interaction effects due to differences in technology responsiveness. Interactivity and presence appear to be separate psychological constructs which covary in the context of a new media experience. Implications and directions for future research are discussed.
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Chappuis, Scott Owen. "Victim, Terrorist, or Other?: A Qualitative Content Analysis of Alternative News Media Depictions of the Syrian Humanitarian Crisis." Bowling Green State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1522792693096359.
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Berglund, Elin, and Elinor Johansson. "I skuggan av västerländska medier : En studie om hur Aftonbladet gestaltar terrorattentat." Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-75466.
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This study aims to investigate how the swedish newspaper Aftonbladet frame terrorist attacks, depending on if the attack took place in the West or the East. Aftonbladet is one of the largest digital news media in Sweden with a large reader base, and was used to gain an understanding of how framing could affect the Swedish reader’s perception of the West and the East in conjunction with terrorism. The study used a critical discourse analysis to investigate four different terrorist attacks, namely four different news articles. Two of these attacks took place in the West; Manchester and Brussels, and two in the East; Kabul and Baghdad. The analysis showed that the different attacks were framed in different ways, were the articles for the attacks in the East showed signs of orientalism and “othering”, which according to previous studies could lead to “islamophobia” and a division between cultures. This study showed that a stereotypic way of thinking still exist in a post-colonial society and is deeply rooted, even in one of Sweden's largest digital news media, Aftonbladet.
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Wright, Sydney. "The Disconnected Podcast." Digital Commons @ East Tennessee State University, 2021. https://dc.etsu.edu/honors/624.
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Humans are social creatures. Yet when the pandemic forced the world into lockdown, social interaction became limited and more intentional. I explore the forms of communication people turned to during this time through a series of podcast episodes. I interview people who can provide first-hand experiences of how major areas of life changed. The areas I focused on are digital literacy in the elderly, online connections versus in-person ones, telehealth, education, journalism, and social media. The episodes can be listened to on the Disconnected website.
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Kertzman, Meredith O. "Reddit Alert: The Function and Future of Reddit as a Crisis Communication Tool." Scholarship @ Claremont, 2013. http://scholarship.claremont.edu/scripps_theses/245.
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This thesis examines the ways in which Reddit, a social news aggregator, functions as a tool that allows users to give and receive support and information during times of crisis. By exploring how Reddit was used in the aftermath of the Aurora shootings of July 2012 and the Boston bombings of April 2013, this thesis argues that Reddit has the potential to be a powerful and useful tool in times of crisis.
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Long, Aaron T. "Syria's Other Jihad: Jabhat al-Nusra and the News Value of Terror." Ohio University Honors Tutorial College / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1556580450493416.
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Webber, Lauren Rose. "Facebook Users' Feedback of Restaurants: Does it affect other users?" Scholar Commons, 2013. http://scholarcommons.usf.edu/etd/4960.
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Due to the popularity of social media and an increase in the engagement of social care, traditional word-of-mouth communications has been replaced by electronic word-of-mouth (e-WOM). Facebook, the most popular website in the United States, is home to nearly 18 million brand or business pages and may be accessed by social media-users aiming to engage in social care, which is customer service via social media. Extending existing research, this study employed in-depth interviews to determine whether or not social media-users are affected by the feedback of other users on restaurants' Facebook pages. The results of this study suggest that Facebook is being used as a tool to attain user feedback regarding restaurants and is perceived as a credible tool. The results also suggest that social media-users are mainly affected by others' user feedback when they are researching a restaurant they have not yet experienced. Finally, the findings of this study suggest that restaurants using Facebook should respond to all types of user
feedback, since this practice may result in providing social media-users with a more positive perception of the restaurant.
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Berner, Cameron. "A Rose by Any Other Name: Shakespeare and the Cinematic Bridge of Love." Miami University Honors Theses / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=muhonors1240926671.
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Scerra, William A. "Factors Impacting Older Adults' Adoption of Mobile Technology in Emergency Communications." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2231.
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An increasing number of older adults must continue working, which requires that they maintain their competencies and work skills, including use of mobile technology (MT). However, little is known about older adult adoption of MT in relation to work. This study used Rogers's diffusion of innovation theory and Davis's technology acceptance model as a framework. The purpose of this exploratory sequential mixed methods study was to examine the experiences of older adults' who adopted MT in the emergency communications (EC) field. Participants came from an emergency services LinkedIn group. Data sources included surveys completed by 85 respondents and interviews of a subset of 10 of the respondents. Phase 1 included survey analysis to develop descriptive statistics on the participants' placement in Rogers's stages of adoption, their perceptions of the usefulness, and the ease of use. Phase 2 included analysis of in-depth interviews, coding for themes and patterns. Survey results indicated that both perceived usefulness and ease of use affect the adoption of MT by older adult users in the EC field. The results of the interviews identified the usefulness and ease of use as factors for the participants. The social implications for employers include a deeper understanding of the specific factors that impact the adoption of MT by older adults. This study provides employers with a deeper understanding of the adoption of MT by older adults so they can develop stronger plans to help their older adults adopt mobile technology.
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Cantrell, Elizabeth A. "No Angel: An Analysis of Media Coverage of Nadja Benaissa in the U.K., U.S. and Germany." Digital Archive @ GSU, 2011. http://digitalarchive.gsu.edu/communication_theses/84.
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The media’s portrayal of HIV has taken a number of different forms since the disease was first discovered over three decades ago. HIV has been portrayed as an epidemic and a disease affecting homosexuals and immigrants. Its transmission has also been portrayed as a criminal offense. In August 2010, the German singer Nadja Benaissa was arrested for passing on HIV to a former partner and exposing two other men. Media constructions of this story draw upon HIV stereotypes because of her drug-using past, her immigrant status and her criminal actions. This media study points to a new discourse centered on the shared responsibility of safe sex. While Benaissa was mostly blamed for transmission, the media at times suggested that safe sex concerning HIV was not entirely dependent upon HIV-positive individuals.
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Brecese, Justin Alan. "Out of Our Depth: Hyper-Extensionality and the Return of Three-Dimensional Media." Scholar Commons, 2012. http://scholarcommons.usf.edu/etd/3990.
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This work theorizes the contemporary attraction to three-dimensional media. In doing so, it reframes ongoing debates surrounding digital three-dimensional media in order to critique the neoliberal social relations such media engender. I argue that the contemporary interest in dimensionality, especially regarding digital media, is symptomatic of a broad cultural shift, wherein millions of lives are now essentially being lived through two-dimensional, "flat" media, which have consequently generated a lack of spatial relationships and a craving or desire for "depth." This "desire for depth" has arisen in contemporary society because people are being "spread too thin" through a combination of the radical connectivity afforded by digital technology and the demand for limitless flexibility imposed by the market: a condition I call hyper-extensionality. My work examines how neoliberal capitalism necessitates the individualized, radical connectivity now experienced by millions of people, and subsequently generates our attraction to three-dimensionality in digital media. Through analyses of select, prominent forms of three-dimensional media, I show that commercial three-dimensional media largely functions to maintain the status quo by helping alleviate the feeling of "depthlessness" in the social unconscious.
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Adolfsson, Linda, and Emelie Nilsson. "Strategisk kommunikation i ideella organisationer : En retorisk analys av hur Världsnaturfonden WWF kommunicerar förtroende i olika kommunikationskanaler." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-169707.
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This study has aimed to examine how Världsnaturfonden WWF communicates trust in various communication channels. We also wanted to see if there are any differences in the different channels on how WWF communicates trust. It is a qualitative study that uses critical rhetoric analysis as method. We choose to analyze the communication channels sponsored facebookposts, personalized letters and two sites from WWF:s website. The empirical data has been analyzed with the aid of theories of strategic communication, non-profit organizations, rhetoric and media specificity. The results show that WWF uses various communication strategies to communicate trust in all of the examined channels. The most important aspects of trust is communicated through presenting what WWF:s collected money has contributed to, that the organization appears to be knowledgeable and engaged in the various areas they work for. In all of the channels we have examined, we have also seen that WWF uses a personal address to the reader. In the sponsored facebookposts and in the personalized letters, we find that WWF communicates more trust than on the website by using more emotions. WWF express more gratitude for donors and more concern for the various animals and the environment affected. Other differences we have seen between the channels are that they differ in how they are designed, but these differences are mainly due to different norms relating to the specific channels. This study has contributed with knowledge of how a non-profit organization such as WWF rhetorically communicates trust to different target groups through different communication channels. This study has also contributed to knowledge of the differences and similarities regarding how WWF communicates trust through the three different communication channels.
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Parker, Neil Matthew. "Adolescent Peer-Related Computer-Mediated Communication and Its Relationship to Social Anxiety." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/3060.
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Adolescents are adopting computer-mediated communication (CMC) at a higher rate than any other age group, with CMC becoming integral to their social relationships. This is particularly significant given the role peer relationships play in adolescent mental health. The purpose of this quantitative, quasi-experimental study was to explore the relationship between adolescent CMC and social anxiety. The research was guided by Erikson's theory of psychosocial development and Kock's media naturalness theory. This multiwave panel study included a convenience sample of 58 adolescents ages 11 to 18. Surveys were completed on participant's social skills and introversion, and daily data were gathered on CMC, face-to-face communication, and social anxiety. Three regression models were produced from each day's data. Results indicated a modest relationship between daily CMC and social anxiety. Results also indicated CMC users with lower social skills or higher in introversion may be at greater risk for social anxiety. Lower face-to-face communication was also found to be related to increased social anxiety in CMC users. Findings may be useful to researchers seeking to identify specific populations who are at greater risk for negative outcomes in CMC use. Findings may also be useful to clinicians, educators, and parents interested in CMC's role in adolescent mental health or its impact on the quality of adolescent peer relationships.
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Reno, Jenna E. "COLLEGE STUDENTS’ USE OF SOCIAL MEDIA TO COMMUNICATE ABOUT ALCOHOL AND DRINKING BEHAVIORS." UKnowledge, 2015. http://uknowledge.uky.edu/comm_etds/40.
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Social networking sites (SNSs) are an increasingly popular channel for communication among college students. Often students disclose more freely via social networking sites than they would in other situations. These disclosures commonly include information about engaging in risky health behaviors (e.g., binge drinking). Study 1 examined students’ impression management goals and self-presentation tactics specifically related to self-disclosures of drinking behavior on SNSs. Findings suggest that students use differing self-presentation tactics across various SNSs in order to achieve their impression management goals and to avoid consequences associated with disclosing about risky health behaviors to certain audiences. Study 2 sought to develop and measure SNS communication about alcohol related activities (SNCAA). It used the theory of normative social behavior as framework for investigating and predicting SNCAA. Additional variables that predict SNCAA were also identified. Findings demonstrate partial fit of the TNSB as a framework for explaining SNCAA. The overarching results of this project suggest a need for interventions aimed at reducing students’ SNCAA as well as increasing their overall knowledge about privacy and safety online.
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Henry, Mark. "Sports Content Viewership Motivations Across Digital Devices." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2154.
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U.S. advertisers spent over $2 billion on sporting events in 2014 directing advertisements towards consumers through digital devices used such as televisions, computers, smartphones, and tablets. The purpose of this cross-sectional study was to identify motivation factors that predict the intention to view sports content on digital devices. Knowing such factors is important for advertisers to prioritize distribution channels. Uses and gratification theory formed the theoretical framework for the study. The methodology adapted a survey that encapsulated 9 motives. The research questions examined what motives influenced sports viewership, what motives predicted the intention to view specific sports content, and the differences in viewing intention across sports content types. Data were collected through a survey administered to a qualified random sample of U.S. respondents with 525 responses received. Data were analyzed using exploratory factor analysis to group the questions into motivation factors, multiple linear regression to determine the significance of these factors in predicting viewership intent, and nonparametric Friedman testing to determine what demographics influenced viewership. Findings included: (a) 8 factors explained 76% of the variance; (b) 8 motives were significant in predicting viewership intention, with Escape (β = .714) ranking the highest; and (c) younger viewers had a greater intent to consume content on digital devices other than television, with smartphones (M = .73) ranking the highest. Social change benefits include: (a) sports content providers and advertisers could target the right content and advertisement to maximize viewership retention and revenue, and (b) users could view their desired sports content on their chosen device.
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Patrick, Adrian James. "An Information Systems and Communications Architecture using Power Line Carrier -and other Media for Remote Metering and other Telemetry Services in the Electricity Supply Industry." Thesis, Open University, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.502395.
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Pri.or to 1990, and the advent of deregulation in the UK, the Electricity Supply Industry (ESI) was a state-owned, vertically integrated monopoly. For the first time the way was opened for the introduction of competitiveness into the many and varied aspects ofthe market. This brought with it diversity and additional requirements for customer and engineering services. This new business-driven, customer-orientated environment led to the re~assessment of the utility's customer communication systems. In order to take full advantage of this new environment, an integrated communications and information systems infrastructure is required. This thesis addresses the design and development of an efficient and reliable communications system for the collection and distribution of data within the ESI. Although the communications architecture proposed focuses on meeting the requirements of a specific Regional Electricity Company, SWEB, it is generic and hence may be used in any electric utility. This architecture, based on an open systems approach, provides bearer services to existing and emerging engineering and business applications. The open system aspect permits the deferred design of system components, thereby providing maximum system flexibility and simplicity. An overview ofthe operational systems in the ESI as they existed in 1997 is given. This review considers the power engineering and distribution networks, metering and tariffs, together with SWEB's specific IT and data communication systems. There then follows a review ofthe business and technical environments in the industry, in terms ofthe potential benefits of value-added services and the emerging applications, together with a brief analysis of the post-privatisation growth ofthe telecommunications industry in the UK. A review was carried out on the media used for different communication services involving Power Line Carrier technology (PLC), Telephony, Fibre Optic Cable (FOC), Twisted Pair and Coaxial cable. These media are examined as to their suitability for data communications for the electric utility industry. Various modulation techniques including AM, FM and Spread Spectrum systems were investigated with respect to their transmission characteristics, and a comparison made ofthe modulation techniques used in PLC systems. The 1990s saw considerable interest in utility communications resulting in many trials being carried out throughout the world. A number ofthese are reviewed in this thesis in support of the proposed architecture. The cardinal factor in the design and development of any modern communication system is the compliance with internationally agreed standards and recommendations. The Open Systems Interconnection model is introduced. together with the standards, protocols and profiles particularly relevant to utility communications. The Utility Communications Architecture (UCA) profile, developed by the Electric Power Research Institute (EPRI) is also introduced. The programme ofwork outlined in this thesis was driven by two objectives. The first of these was the aim of utilising the considerable copper infrastructure in the ESI distribution systems for communication purposes. The second was to investigate the feasibility of the provision ofvalue-added services. The generic architecture presented here, based on powerline carrier and other media technology, clearly satisfies the first ofthe above objectives. However PLC inherently lacks the bandwidth for some ofthe value-added services considered, and this may lead slow data transfer rates for certain applications such as downloading large text, image and audio files from internet websites.The second objective was pragmatically modified to address the problems of Remote Metre Reading. To this end a protocol is proposed which requires a minimum data rate transfer thereby conserving network bandwidth.
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Breaux, Chet Daniel. "(Don't) Stop Playing That Game: A Rhetorical Analysis of the Video Game Addiction Stereotype." TopSCHOLAR®, 2011. http://digitalcommons.wku.edu/theses/1067.
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The growing popularity of game addiction discourse has necessitated study of how video game critics rhetorically construct addiction. In the following thesis, I analyze contemporary examples of texts that link game addiction to drug abuse. I use Robert Cover’s analysis of how game addiction stereotypes form in conjunction with Aristotle’s rhetorical principles to isolate the persuasive appeals used by authors to rhetorically construct game play as addictive. These addiction arguments, however, are rooted in a larger historical context, and I present examples of game guidebooks and comic books published in the late 1970s and early 1980s to illustrate their rhetorical responses to game addiction rhetoric. I found addiction arguments utilize fear appeals combined with ethos, pathos, and logos to persuade audiences to reject games as potentially dangerous and worthless virtual pursuits. The authors of early game texts use ethos, pathos, and logos to dismantle fear appeals and present video games as a new genre that can be mastered through skill and practice rather than a meaningless virtual experience. This research provides ground for further explorations of game addiction rhetoric, and implications for the continued study of video games.
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Longley, Emily. "Like Me: Generation Z, Instagram, and Self-Branding Practices." Scholarship @ Claremont, 2018. http://scholarship.claremont.edu/scripps_theses/1093.
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The newest generation, raised and immersed in today's hyper-consumer culture, has learned to define the self within a neoliberal and capitalist framework in which self-branding and ascribing to hegemonic principles appears imperative to one’s personal success.
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Klein, Kendyl M. "Why Don't I Look Like Her? The Impact of Social Media on Female Body Image." Scholarship @ Claremont, 2013. http://scholarship.claremont.edu/cmc_theses/720.
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The purpose of this paper is to understand and criticize the role of social media in the development and/or encouragement of eating disorders, disordered eating, and body dissatisfaction in college-aged women. College women are exceptionally vulnerable to the impact that social media can have on their body image as they develop an outlook on their bodies and accept the developmental changes that occurred during puberty. This paper provides evidence that there is a relationship between the recent surge in disordered eating and high consumption of social media. I examine the ways in which traditional advertising has portrayed women throughout history, as well as analyze the ways in which this depiction of the female ideal has helped shaped society’s perspectives about beauty and increased the rate of disordered eating among college aged females. Further, this analysis assesses the ways in which the thin ideal as portrayed in advertising encourages women to look a certain, unrealistic way. I also consider various social psychological theories to explain how women in society form their perceptions with a combination of what they see in the media as well as what they see in their friends and family. I demonstrate that social networking sites (SNS) have similar effects on young women as advertising and other forms of mass media do. Therefore, I will argue that SNS, as a combination of real life and a personalized form of advertising, can potentially have the same, yet amplified, consequences. Indeed, I argue that the ubiquitous and enduring nature of social media websites result perhaps in a wider and more detrimental impact to the body image concerns of college aged women than advertising or the media generally.
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Sorensen, Meghan Marie. "Student Attitudes toward Social Media Technology as an Enhancement to Language Acquisition." BYU ScholarsArchive, 2013. https://scholarsarchive.byu.edu/etd/3783.
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Language students today have grown up with a plethora of technology tools at their fingertips, which has in some cases earned them the title of "digital native". 'Students' high use of technology outside the classroom has led teachers and researchers to believe that technology could be highly effective for language learners when used appropriately. Yet little is known about how students actually react to technology-based tools for language learning purposes. This study seeks to not only understand student attitudes toward technology in general, but also to see how those attitudes might affect student attitudes toward online language learning tools in a social media context. Using a design-based research approach, we implemented a curriculum that utilizes a social networking environment in which students could consume authentic language samples and practice using the language in a controlled environment. Through the analysis of pre and post surveys, it was discovered that age was the most significant predictor of student attitudes toward technology, but that the extent to which students use technology proves to be a more significant predictor when other variables are factored in. Furthermore, it was discovered that general attitudes toward technology do affect the ways in which students will react to a technology-based curriculum. Nevertheless, the way in which a curriculum is presented can be a stronger factor in predicting how the curriculum will be received.
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Pack, Alicia. "New Media Photographic Representations of Women`s Collegiate Volleyball: Game Faces, Action Shots, and Equipment." Scholar Commons, 2011. http://scholarcommons.usf.edu/etd/3278.
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Researchers consistently find that mainstream media often represent women athletes in stereotypical ways including trivialization, sexualization, infantilization, passivity, and utilization of camera down-angles. However, research on new media's visual representation of women athletes is still in its infancy. This study adds to the growing literature on new media's representation of women athletes and concurs with previous findings suggesting that new media might be an outlet that can counter old media gender stereotypes. This thesis used mixed methods of qualitative content analysis and photovoice in order to better understand how Big East volleyball players are represented in photographs on websites: Instances of stereotypes were few, action shots were numerous, and "extreme game faces" emerged as a new category for the visual representation of women athletes. These results might suggest that new media, specifically collegiate athletics' websites and volleyball fans, might defy traditional media's stereotypical gender representations. This thesis found that Big East women volleyball players were, overall, visually represented positively by NCAA.com, BigEast.org, Big East member schools' collegiate athletics websites, and fans of the University of South Florida's volleyball team during, and shortly after, the 2010 season.
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Ferguson, Clarabelle. "The Relationship Between American Media Exposure and Trinidadian Female Adolescents' Body Image Satisfaction." Scholar Commons, 2011. http://scholarcommons.usf.edu/etd/3100.
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ABSTRACT
Numerous studies have examined the development of body image among people, especially girls and young women. Many factors have been associated with the development of body image dissatisfaction. Especially important are exposure to mass media and its relationship with three theoretical constructs: Awareness of a thin ideal, internalization of a thin ideal, and perceived pressures to be thin. Extending existing research, this study examined through experimentation the relationships among exposure to American media content and the awareness and internalization of the American norms and expectations for thinness, pressures to adopt these norms, and Trinidadian female adolescents' body image satisfaction. Based on previous findings, this study hypothesized that the three risk factors in the development of body image disturbance (awareness, internalization and pressures) would mediate the relationship between American media exposure and body image satisfaction among Trinidadian female adolescents. The results indicated that American media exposure and all three risk factors had statistically significant relationships with Trinidadian female adolescents' body image satisfaction. The more hours Trinidadian female adolescents spent watching American sitcoms, the less satisfied they are with their body image. An increase in American media exposure also resulted in the increase in the adolescents' awareness and internalization of the American norms and expectations for thinness, as well as the pressures to adopt those norms and expectations. Results also revealed that the three risk factors in the development of body image disturbance (awareness, internalization and pressures) were negatively correlated with body image satisfaction among Trinidadian female adolescents. Taken as a whole, the study supported the sociocultural model for the development of body image dissatisfaction.
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Reynolds, Saundra K. "Media Representation of Islam and Muslims in Southern Appalachia." Digital Commons @ East Tennessee State University, 2015. https://dc.etsu.edu/etd/2574.
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Southern Appalachian attitudes about the religion of Islam and Muslim adherents are influenced largely by mass media's representations. With more than 80% of Appalachia’s population following Protestant Christianity, exposure to Islam in daily life is limited. Media outlets offer the greatest exposure to information about the religion and its adherents. This thesis examined the region's media representation of Islam and Muslims to determine what images are most often portrayed. Research following a twoyear span of reporting in Southern Appalachia studied substance, word frequency, imagery, and editing used in articles that focused on Islam and Muslims. Through the use of content analysis examining rural and metropolitan news circulated in the area, the study found significant use of negative words and phrases in reporting about Islam and Muslims. Newsroom editing of articles also had a considerable damaging effect on how reports represented Islam and Muslims.
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Ashwell, Douglas James. "Reflecting diversity or selecting viewpoints : an analysis of the GM debate in New Zealand's media 1998-2002 : a thesis presented in partial fulfilment of the requirements for the degree of PhD in Communication at Massey University, Palmerston North, New Zealand." Massey University, 2009. http://hdl.handle.net/10179/1200.
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The advent of genetically modified (GM) food in New Zealand in 1998 saw the beginning of a highly politicised debate about GM use in the country. The concern over GM and the political situation after the 1999 general election saw the Government establish a Royal Commission of Inquiry on Genetic Modification in May, 2000. The Royal Commission and strong public opposition to GM, evident in large public protests and other actions, made the issue highly newsworthy. The aim of this study was to explore how newspapers reported the GM debate, in particular, examining whether the reportage facilitated greater public debate and awareness about GM through journalists adhering to the ideals of the theory of social responsibility and enacting their watchdog role as encapsulated in the Fourth Estate tradition of the media. To achieve these aims the overall tone of the reportage and also which news source types and themes were most frequently reported were examined. In addition, the relationship and perceptions of scientists and journalists involved in the reporting were explored to examine how these relationships may have influenced the reportage. Content analysis showed the reportage had a pro-GM bias with policy-makers, scientists and industry spokespeople the most frequently cited news sources. The themes of Science, Economics and Politics dominated the reportage. Other source types and themes were less represented, especially themes dealing with ethical and environmental arguments. This lack of representation occurred despite the Royal Commission offering a space for all interested parties to speak. The interviews illustrated that scientists believed the quality of newspaper coverage of GM lacked depth and that important issues were unreported. Journalists found the issue complex to report and said they took care not to oversimplify the science and issues surrounding GM. The relationship between scientists and journalists indicated particular tensions existing between the two groups. The thesis concludes that if robust public debate is to occur within New Zealand regarding GM and other scientific developments, then the media should reflect a greater diversity of opinion by citing other potential news sources offering alternative arguments based on, for example, ethical or environmental grounds.
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Johansson, Kristoffer. "Utveckling av insticksprogram för DigiSign." Thesis, Umeå universitet, Institutionen för tillämpad fysik och elektronik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-136615.
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DigiSign är en webbapplikation skapad av företaget Omegapoint som används för att styra så kallade”Digital Signage” skärmar och hantera innehållet skärmarna ska visa. Applikationen saknar en funktion föratt kunna skapa egna mallar. Målet med detta projekt är att utveckla ett insticksprogram för DigiSign därdet är möjligt att skapa egna mallar som underlättar användningen av DigiSign för kunderna.Denna rapport beskriver utvecklingen av insticksprogrammet samt hur integrering med DigiSignapplikationen gått till. Insticksprogrammet som konstruerats är skapat med Microsoft ASP.NET Web formsoch JavaScript.Arbetet under detta projekt har varit uppdelat i tre olika faser, förstudie, utveckling av användargränssnittoch integrering av insticksprogrammet i DigiSign. I förstudien så undersöktes det vilka tekniker som kundetänkas att användas, hur konkurrerande produkter fungerade samt planering av projektet genomfördes.När valet av teknik bestämts så gjordes det en instudering av de tekniker där erfarenhet saknades. Efter endiskussion med företaget där parterna kommit överens om vilka krav och funktioner insticksprogrammetskulle innefatta gjorts så påbörjades utvecklingen av insticksprogrammet. Resultatet av projektet blev ettinsticksprogram som underlättar för kunderna genom att de själva kan skapa mallar för sina bildspel.DigiSign is a web application which is developed by a company called Omegapoint. The application is used tocontrol so called “Digital Signage” monitors and to administrate the content they show. The application islacking a function which lets the user create own templates. The goal with this project is to create a pluginthat integrates with DigiSign where the user can create their own templates and that facilitates the usage ofDigiSign by the customers.This project describes the development of the plugin and the integration with DigiSign. The plugin which isbeing developed is created with Microsoft ASP.NET Web forms and JavaScript.The work during the project has been divided into to three phases, pre-study, development of the userinterface and integration with the plugin in DigiSign. In the pre-study the technical options was explored,how competing products worked and a plan for the project was created. After deciding which technique touse and studying those techniques where knowledge was missing a meeting with the company was held.During the meeting, it was decided which requirements and features the plugin should have. Then the2development for the plugin started. The result of the work is a plugin which the customers can use to createown templates to use with their slideshows.
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Hughes, Gary K. "THE EFFECT OF MEDIATED IMMEDIACY UPON STATE MOTIVATION AND COGNITIVE LEARNING IN AN ONLINE LESSON." UKnowledge, 2014. http://uknowledge.uky.edu/comm_etds/25.
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The role of teacher immediacy and its impact upon student learning within the traditional classroom has been established within the instructional communication discipline in the past 30 years. In recent years, with the advent of computer-mediated distance education (i.e. online courses), some researchers have attempted to apply the same theories and measures of concepts without making the distinction between actual teacher behavioral indicants of immediacy and student perceptions of immediacy, nor recognizing that there may be a different number of variables involved between a single lesson presented online and an entire course presented over a period of time. Building upon previous models, the Short-Term Motivational Model of Learning was proposed and tested, using survey results from 229 undergraduate students who completed an online lesson presented in six different formats, and who were tested for learning outcomes. In comparison to a direct measure of learning outcomes (number of correct test answers), it was found that the Perceived Cognitive Learning Scale correlated highly with the direct measure, while the Learning Loss Scale did not. Three of the three study hypotheses were supported. Hypothesis one proposed that higher student perception of immediacy would correlate with higher student state motivation and was supported. Hypothesis two proposed that higher student trait motivation would correlate with higher student state motivation and was supported. Hypothesis three proposed that higher student state motivation would correlate with higher student cognitive learning. Student cognitive learning determined through three measures: the Perceived Cognitive Learning Scale, pretest-posttest scores differences, and the Learning Loss Scale. Using the Perceived Cognitive Learning Scale, hypothesis three was supported. Using the pretest-posttest scores differences, hypothesis three was supported weakly. Using the Learning Loss Scale, hypothesis three was also supported weakly. In testing whether teacher behavioral indicants of immediacy, student perception of immediacy and student trait motivation would explain significant variance in student state motivation in a single lesson presented online, trait motivation failed to be a predictor. Subsequently, in testing whether all of these variables would explain significant variance in student cognitive learning (and using each of the three measures of student cognitive learning), trait motivation again failed to be a predictor.
In general the results support the idea that perceived learning is affected by the degree of motivation as affected by immediacy. While an attempt to vary degrees of immediacy was not fully successful, results also suggest that adding audio to online lessons may not produce significant gains in learning when compared to text-only presentations.
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Orcutt, Bradford. "Project Management Competencies Leading to Technology Implementation Success at a Community College." ScholarWorks, 2011. https://scholarworks.waldenu.edu/dissertations/973.
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The problem addressed in this study was to understand the knowledge gap between project management competencies available and those needed for successful implementation of technology projects at a community college. The purpose of the qualitative study was to evaluate, compare, and analyze the performance of project managers of 2 large technology projects in a specific community college with respect to each other and what was known about achieving project success at a public institution of higher education (IHE). The research questions for this study examined the competencies exhibited by the project leaders, the success parameters established for the projects, and how the individual project leaders were selected. The conceptual frameworks that supported this study were enterprise wide technology implementation, project management, success assessment, and public IHE operational structures. A comparative case study approach using responsive interviewing techniques with 10 stakeholders from each of the projects yielded dialog that was coded in combination with documentation and observation evidence using recognized competency standards. The relationships and significance of patterns found in this data were analyzed against the proposition that the level of project success is a function of the application of project management competencies of the project leader. The results identified 9 elements that characterized competencies specific to effective project outcome success within the context of the community college. The results contribute to positive social change include implementation of organizational project management initiatives that will enable community colleges to continue to serve a vital role in providing an affordable college education.
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Gordon, Janey. "'Other spirit voices in the air' : community radio, mobile phones and the electromagnetic spectrum." Thesis, University of Bedfordshire, 2010. http://hdl.handle.net/10547/134932.
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This collection of published scholarly work concerns the growth and development of community radio and mobile telephony during the period 2000-2009, with reference to specific examples and case studies. The associated report examines the extent that the public are using these media to the benefit of individuals and communities and also suggests that the public have regained use of the electromagnetic spectrum through the use of community radio and mobile phones. The over arching hypothesis is that both community radio and mobile telephony are: • providing benefits to society, rangmg from improving daily life and avoiding inconveniences, to ameliorating critical or life-threatening situations and resisting oppression, • re-establishing rights of usage in the electromagnetic spectrum for ordinary members of the public which were surrendered to governmental authorities in the early years of spectrum experimentation, • using the electromagnetic spectrum as a tool for activism, political discussion, social engagement and exchange of information about matters of common interest, • worthy of research and examination to investigate how these two forms of communications media are impacting on the lives of individuals and society as a whole.
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Luckner, Victoria. "“I AM NOT A PRINCESS BUT…”: AN IDEOLOGICAL CRITICISM OF “FEMINIST” IDEOLOGIES IN DISNEY’S MOANA." CSUSB ScholarWorks, 2018. https://scholarworks.lib.csusb.edu/etd/753.
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In 2016, Disney animation studios released their newest princess film Moana. The film follows a seemingly feminist plot line of a young female heroine who saves the world from destruction. This study examines Moana (2016) in relation to the views on feminism in the U.S. Disney’s large social and economic influence provides rich grounds for this research. Using an ideological rhetorical criticism, I uncovered the presented and suggested elements of the film. These elements combined with research on U.S. feminist ideology allowed three ideological themes to emerge: ecofeminism, power feminism, and post-feminism. The three themes are threaded to create a seemingly feminist patchwork ideology. I argue that the patchwork ideology that is created is a result of the political and economic conditions present around the production of Moana. Furthermore, I argue that this patchwork ideology is ultimately harmful to current feminist ideology in the U.S. This study adds insight into how feminist ideology is used in popular media.
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Ta, Sofia. "COVID-19 Pandemic: To Be in the Focus of Media : A Critical Discourse Analysis of Denmark and Sweden's News Media's Reporting on the Coronavirus Pandemic in 2020." Thesis, Högskolan i Halmstad, Akademin för hälsa och välfärd, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-44804.
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Aim and research questions: This study investigates how the corona pandemic COVID-19 has been noticed and presented in the news reporting of a Danish newspaper and a Swedish newspaper in their digital news feed. The study is based on the following questions: ● What discursive themes can be identified in Danish and Swedish news reporting on COVID-19 in 2020? ● What are linguistic features used in the headline of the articles in Danish and Swedishnews media? ● How can the Danish and Swedish media reports on COVID-19 be explained by discourse analysis and theoretical framework? Method and material: The study has used a qualitative method with a critical discourse analysis that uses Norman Fairclough's three-dimensional analysis model to analyze a total of 48 articles from Aftonbladet and Kristeligt Dagblad. Main result: The study results show an overview of how news media reporting from Aftonbladet and Kristeligt Dagblad shapes the COVID-19 pandemic with four discursive themes: infection, information, restriction, and immunity. They shaped the discourses onCOVID-19 through a critical perspective in relation to the actions of politicians and authorities and their handling. Linguistic features are used to construct our society during the pandemic to capture readers' attention through the headlines. These have been in the form of metaphorical and charged words that reflect either negative or positive emotional reactions. It also highlights that the media has an influence on how things look; they can consciously or unconsciously make us feel a certain way. As a result, people perceive things differently and can sometimes misunderstand information.
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Gonzalez, Johansen Karin. "Weight bias amongst health professionals on Instagram : A critical multimodal discourse analysis." Thesis, Högskolan i Halmstad, Akademin för hälsa och välfärd, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-43512.
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Weight bias and weight stigmatization are independent risk factors for poor health, and are brought up within health promotion, as focus areas when it comes to interventions targeting body weight (WHO, 2017; Pearl, 2018). Discourses within the society, can either reinforce weight bias and weight stigmatization towards people in larger bodies, or disrupt them. A gap in the literature exists, when it comes to health professionals and their means of communicating health on social media platforms, such as Instagram. This gap was the inspiration for the present study. The study sought to critically examine the discourses communicated by doctors and registered dietitians on the social media platform Instagram. With the specific focus of examining their presentation of body weight and health, the manifestations of roles and the discourses presented. The study was based on the theory of social semiotics, using critical multimodal discourse analysis, that include elements from the critical discourse analysis framework, by Fairclough (2010) (Machin & Mayr, 2012). The study found that the chosen health professionals generally presented weight bias and presented body weight as a sum of individual choices, as well as body weight as a personal responsibility. The health professionals used both visual and verbal techniques, to establish authority and power, and were generally promoting health as a commodity, as well as using their own body to promote the thin ideal. The strongest discourses present were those of healthism, paternalism and aesthetics defining health, findings that are supported within the literature, when looking at other health promoting entities, such as personal trainers. The study brought forth important implications within health communication on social media platforms, thus that healthism is an area that is important to educate health professionals within, as well as there being basis to further investigate this notion. The study also brought forth important considerations for ethics and validity within this type of research.
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Knafelc, Harmony, and Louise Rönnblom. "DOLD MARKNADSFÖRING: ATT SÄLJA EN LIVSSTIL : En semiotisk innehållsanalys av Nelly.com på Instagram." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-182502.
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The aim of this study is to distinguish how the fashion brand Nelly.com chooses to portray themselves through their Instagram posts and how the snapshot aesthetic is displayed in these. The aim is further to reveal what they are advertising and what characterizes the group identity Nelly.com is inviting their recipients to. By using a semiotic content analysis, which is an interpretive qualitative method, ten posts in which both the pictures and accompanying captions were analyzed from Nelly.com’s Instagram account. Each post was analyzed separately by using the following tools; denotation, connotation, icon, index and metonymy. In addition, the posts were further analyzed using Erving Goffman’s theory of self presentation, Pierre Bourdieu’s theory of capital and Gunther Kress and Robert Hodge's take on social semiotics. Previous studies regarding brand pages and brand communities, user generated pictures with snapshot aesthetics, group identity and the digitized fashion markets were also taken into account. These tools, theories and previous studies allowed us to distinguish themes, patterns, similarities and differences in the posts. The results showed that how the snapshot aesthetic is displayed varied in Nelly.com’s pictures. It also showed that it is difficult to tell what it is that defines it. Further, the results showed that Nelly.com through their self presentation on Instagram, which is perceived as more credible by using snapshot aesthetics, still promotes old beauty standards and ideals. The study also showed that Nelly.com not only market their own products, but are also portraying and promoting a certain lifestyle. All these advertised signs combined, are the definition of the group identity Nelly.com invites people to be a part of.
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Fagerlund, Henrik, and Erik Skörvald. ""Det är ju väldigt polariserat" : – Migrationsverkets kommunikation på Facebook." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-148865.
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The aim for this study was to research the Swedish migration agencies’ communication on the social platform Facebook, and try to build an understanding of the agencies construction of non-political message to the public. We were also addressing the present discursive struggle in the comment section below the agency’s publications, to get a better understanding of why users are criticizing the agency, and how they are handling the critics. This is because of the national politics surrounding migration can be seen as a “two-way-split”, where the public opinion is either very positive to the migration, or very negative. The study was conducted by analyzing two months’ worth of Facebook publications from the Swedish migrations agency, and included a total of 280 comments from users to study how struggles form between the “two-way-split”. Critical discourse analysis and Fairclough's three-dimensional model was used as method to study the problem on a qualitative perspective. The appliance of Foucault's and Faircloughs theories about discourse have been applied on the material consistently throughout the study. The results of the study show that the Swedish migration agency are using two discursive forms of presenting messages to the public. The first is a governmental discourse, were focus lies on a natural position to the politics with statistics and facts, the second is a storytelling discourse, which is more focused on presenting people and their individual stories to the public, but like the first one, with a natural position. The results also show that the engaging public is using a different, more public, discourse to the subject, and with that forms a lot of negative comments about the agency work and the politics behind it. In conclusion, we form the belief that the agency has adapted the new storytelling discourse as a communicative strategy to raise the trusts of the agencies work to the public, but the critical engaging public still mistrusts the work, and keeps the discursive struggle with the agency alive.
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Arwidson, Ylva. "Digital Public Relations in the Swedish Cultural Sector : A Study of Effective PR and Two-Way Communication." Thesis, Uppsala universitet, Institutionen för ABM, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-413135.
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This research is about Swedish cultural institutions’ digital public relations work, with the purpose of investigating what the digital coordinators at the institutions consider to be essential skills in their work and how they define and implement effective and successful communication online. Communicating about culture and cultural heritage is essential and a key priority in order to ensure that the public is educated about the past as well as the present. Through analysing data from interviews conducted with professionals working within communications at Swedish cultural institutions, the study investigates what the main difficulties, similarities and dissimilarities are in digital public relations today and why. The results show that the professionals’ main areas of difficulty lay within conciseness and correctness, these could be attributed to lesser constraints in the digital setting, inattention, the faster pace of working online as well as a higher tolerance for errors. The interviewees showed a dependence on adding links to their digital content, expressing different opinions regarding what purpose linking serves. There is a common trend within the professionals’ work in favour of democratisation of the dynamics between the institution and the public – two-way communication through adapted and personalised dialogue (community management) and valorisation of feedback. The study provides first-hand insight into the strengths and weaknesses of digital public relations actors working within Swedish cultural institutions.
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Almond, Lindsey, and Jacquelyn Mallette. "Religiosity and Online Dating Behaviors: The Mediating Role of Perceptions and Concerns." Digital Commons @ East Tennessee State University, 2020. https://dc.etsu.edu/secfr-conf/2020/schedule/56.
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This study determines the religious differences associated with the perceptions, intentions, and usage of online dating amongst emerging adults. Symbolic interaction theory informs how the symbols associated with online dating impact perceptions, intentions, and usage among a sample of 447 emerging adults, between 18-30 years of age. More religious individuals were found to typically use online dating less, have more negative perceptions, and hold more concerns about online dating, showing that religious beliefs and norms may still associate online dating as a sexual culture rather than a method for finding dating or long-term partners. The association of religiosity and resultant relationships was found to be mediated by frequency and concerns about online dating, but not perceptions. As technology continues to grow and online dating expands to become more acceptable, more online dating sites related to specific intentions will likely arise. Implications for practitioners and future research are provided.
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Zhao, Meng. "The Media, Education, and the State: Arts-Based Research and a Marxist Analysis of the Syrian Refugee Crisis." Chapman University Digital Commons, 2019. https://digitalcommons.chapman.edu/education_dissertations/8.
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By 2019, the Syrian civil war has lasted for nearly eight years and it has created the largest humanitarian crisis since WWII (Achlume, 2015). Using the siege of Aleppo in 2016 as a case study, the author applied a Marxist-humanist theoretical framework and incorporated arts-based research methodology to examine how US news media supports capitalist social relations. The research question for this study was: how do the US media depictions of the siege of Aleppo, Syria in 2016 reflect capitalist social relations? There were three sub-questions that followed: (1) Which elements of the siege of Aleppo in 2016 get the most attention in the specific outlets examined? In what ways do these depictions support the US government and/or corporate interests? (2) What are some of the ways in which Syrian refugees are depicted in the various outlets examined? How and in what ways is US humanitarian policy reflected? How are Syrian’s racialized through these depictions? and (3) How are corporate and government interests tied to these media outlets? This study used narrative inquiry, visual analysis, and critical discourse analysis as research methods to discover five major themes found in US news media’s reporting on the siege of Aleppo in 2016. The author then examined these five main themes through a Marxist-humanist lens to discover how the US news media, the supposed “gatekeeper” for the public, establishes, maintains, and reinforces an ideology that supported hegemony for the dominant class.
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Bergström, Stina. "Romen i journalisternas händer : en kritisk diskusanalys av hur romer framställs i Dagens nyheter före och efter erkännandet som nationell minoritet." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-161142.
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The study The Rome in the hands of journalists: a critical discourse analysis of how Roma people are represented in Dagens Nyheter before and after recognition as a national minority examines the swedish newspaper Dagens Nyheter´s reporting of the Roma people in 1998 and 2018. The aim is to find out if the recognition as a national minority in 2000 has created some form of change in the journalists' representation of the Roma people and how it is expressed. The method that has been used is a critical discourse analysis, where the main focus has been on the language the journalists have used and how it influenced the larger social context. The study uses a theoretical framework that includes theories that surronds the power of media, representation of the language, stereotypes and other psychological aspects which can explain the mindset of the journalists. The analysis found both differences and similarities in the reporting of the Roma people since they became a recognised national minority in Sweden. Still, in the discourse of 2018 it can be seen that they mostly are portrayed in av negative and stereotyped way. But it can also be noticed that small steps within the social discourse has been taken. Especially in the usage of language where the Roma people in 1998 almost always where named as ”gypsies” which almost never occured in 2018. It can also be seen that in the discourse of 2018 that the Roma people get to speak for themselves in a less stereotyped way than in 1998. The study found that it is only then, when the Roma is depicted as an individual and get to tell its own story, old stereotypes can be disregarded.
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Vlisides, James C. "Rendering the Other: Ideologies of the Neo-Oriental in World of Warcraft." Bowling Green State University / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1363105916.
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Gramm, Megan. "The Role of Facebook in the Exhibition of Subclinical Narcissistic Traits." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3299.
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Several psychological processes motivate the use of Facebook. The correlation between subclinical narcissistic traits and Facebook use has been examined, but the results have been inconsistent. The purpose of this study was to examine the relationship between Facebook use and the exhibition of subclinical narcissistic traits. The method for this study was meant to improve upon previous studies that used self-reported data by providing researchers with a technique to collect Facebook data from the personal pages of participants, with informed consent. Social learning theory provided the theoretical foundation for this study. This theory posits that new patterns of behavior can be acquired through direct experience or by observing the behavior of others. This theory could explain why a billion people choose to post pictures, share news articles, add friends, and engage in other Facebook activities. Using a quantitative approach, approximately 3 months of Facebook activity from 93 participants were analyzed and correlated with Narcissistic Personality Inventory (NPI) scores. A multiple regression analysis was then used to examine the data in relation to the research questions and hypotheses. There were no statistically significant findings for Facebook activity and NPI scores. These findings may challenge the popular notion that Facebook and other social media represent a platform for narcissistic self-promotion. This study has potential to promote social change, in that the negative connotation may be removed from social media use, allowing more people to communicate openly without the fear of being perceived as narcissistic.
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Söderlund, Mica. "Att skriva historia : En kvantitativ studie av tidskriften Allt om Historia 2005-2010." Thesis, Södertörns högskola, Institutionen för kommunikation, medier och it, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-9141.
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Syftet med uppsatsen är att undersöka innehållet i artiklarna i en historisk tidskrift med hjälp av en kvantitativ analysmetod. Den tidskrift som valts till undersökningen är den största historiska tidskriften just nu; Allt om Historia. Med utgångspunkt i den övergripande frågeställningen: ”Vad är innehållsmässigt de högsta kriterierna för att ett ämne ska hamna på omslag/uppslag? och finns det ett mönster i val av artiklar i tidskriften Allt om Historia och i sådant fall hur yttrar det sig?, genomförs en kvantitativ innehållsanalys utifrån 58 variabler. Totalt undersöks 496 artiklar i 62 nummer av Allt om Historia mellan åren 2005 och 2010. Uppsatsen utgår från teorier om historiebruk och framing framförda av bland annat historikerna Ulf Zander och Klaes-Göran Karlsson samt medieforskarna Karin Wahl-Jorgensen, Thomas Hanitzschs och sociologen Todd Gitlins. Undersökningen visar att den typiska artikeln i Allt om Historia med största sannolikhet utspelar sig i Europa, vanligtvis i Sverige och att den handlar om en kunglighet, som oftast är av det manliga könet. och/eller innefattar någon form av krig som troligtvis äger rum under 1900-talet. En annan intressant aspekt är att resultatet för de mest omskrivna världsdelar/länder/titlar/årtal/kön och ämnen egentligen behandlar två olika typer av artiklar. En som handlar om en svensk manlig kung och en som handlar om krig i Europa under 1900-talet.
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Sjöö, Sarah. "Men inte till vilket pris som helst! : En kritisk retorikanalys av Hennes & Mauritz externa miljökommunikation." Thesis, Högskolan i Gävle, Avdelningen för humaniora, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-26913.
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Hållbarhet och miljökommunikation har allt mer kommit att bli en viktig del av marknadsföring, profilering och varumärkesbygge hos företag. Det blir en paradox då företag ska kommunicera hållbarhet och samtidigt vara lönsamma i dagens konsumtionssamhälle. För en tid sedan släppte Uppdrag Granskning ett reportage där det framkom att klädjätten H&M rutinmässigt bränt nyproducerade kläder. Uppsatsen syftar till att undersöka hur budskap i form av text och visuell kommunikation används för att övertyga och påverka i Hennes & Mauritz externa miljökommunikation på företagets webbplats. Frågeställningarna som ställts är följande; 1. Vilka retoriska budskap är framträdande? 2. Hur framträder dessa? 3. Vilka visuella argument tillämpas? 4. Hur profilerar företaget sig som hållbara i miljöfrågor? För att besvara uppsatsens frågeställning har en kvalitativ kritisk retorikanalys- samt den visuella retorikanalysen tillämpats på mitt material. Texterna använder motsatsförhållanden. Konsumtion och produktion är två motsatser som måste mötas och förenas i argumentationen. Hur mode och kläder påverkar vårt klimat och vår miljö negativt går att lösa, genom att återvinna och inte kasta kläder på soptippen. Sändaren, alltså H&M har tidigt definierat problemet åt dess mottagare, det vill säga konsumenten och på så sätt utesluts produktionen ur argumentationen. Att återvinna kläder blir alltså det enda (sanna) alternativet för hållbarhetsarbetet. Tesen från ”hållbart mode” etablerar tidigt i texten ”vi vill” som blir ”vi gör” till ”ni kan” sedan ”vi tillsammans” och avslutas med ”du vill” som en sista uppmaning till mottagaren. Rollerna kastas på så vis om. Budskap förstärks genom stilfigurer som är ett medel för att förklara, förtydliga och framhäva. Stilfigurer kan också användas för att få publiken att se på företeelsen ur en bestämd vinkel. Som användningen av metaforen ”ge sina kläder nytt liv” och kontrasteras av begreppet ”soptippen”, som representerar ett större problem förpassat till ett ting, en synekdoke som anspelar på delen av det hela. Definitionstopiker används då ”hållbart” och ”hållbara källor” utgör nyckelord som utelämnas och anspelar på mottagarens tolkning genom begreppets positiva associationer och argument kan legitimeras utan vidare förklaring. Priset utgör kausaliteten mellan marknad och miljö och är talande för de motsättningar som modebranschen möter idag. Budskapet som implicit läggs fram är den att pris och hållbarhet kan förenas. H&M erbjuder det bästa av två världar. Den visuella analysen av bilden påvisar samt upplyser och fungerar som komplement till texten. Modellerna bär upp jeans, det mest resurskrävande plagget med stolthet som en positiv effekt av att göra rätt, att återvinna och återanvända. Den visuella analysen av filmens framställning bygger på den doxa som är rådande i samhället. Budskapet berör våra känslor om ansvar och frihet. Företaget profilerar sig genom ethos-argumentation för att legitimera sig som ett medvetet företag gentemot sina intressenter. Genom att kategorisera konkurrenterna och själv ta avstånd från kategoriseringen ”modebranschen” - pekar företaget på sin storlek som fördel. Sändaren vill framstå som förnuftig och kunnig i frågan, välvillig genom att upplysa och bidra, samt dygdig då moral står i fokus och uppfyller därigenom kriteriet för en god talare. Att de flesta argument bygger på sändarens ethos kan vara ett resultat av ett anseende som gått förlorat.Sustainability and environmental communication have increasingly become an important part of marketing, profiling and brand building at companies. It becomes a paradox when companies communicate sustainability while being profitable in today's consumer society. Recently, ”Uppdrag Granskning” released a documentary showing that the clothing giant H&M routinely burned newly manufactured clothes. The aim is to investigate how messages in the form of text and visual communication are used to convince and influence in Hennes & Mauritz's external environmental communication on the company's website. The questions raised are as follows: 1. What rhetorical messages are prominent? 2. What are these? 3. What visual arguments are applied? 4. How does the company profile itself as sustainable in environmental matters? In order to answer the essay's question, a qualitative critical rhetorical analysis and the visual rhetorical analysis have been applied to my material. The texts uses opposite conditions. Consumption and production are two opposites that must be met and combined in the argumentation. How fashion and clothing affect our climate and our environment negatively can be solved by recycling and not throw clothes into the garbage. The sender, H&M, has thus defined the problem early, when excluding production from the argument. Recycling of clothing becomes the only (true) option for sustainability. The text "Hållbart Mode" thesis establish early in the text "we want" that becomes "we do" to "you can" then "we together" and end with "you want" as a last call to the receiver. The roles are reversed and replaced. Messages are enhanced by style characters that are a way to explain, clarify and highlight. Style figures can also be used to make the audience look at the phenomenon from a certain angle. The use of the metaphors "give your clothes new life" contrasts with the term "dumpster", which represents a bigger problem then the thing in itself, when the figure synekdoke are used. "Definitionstopiker" are used when "sustainable" and "sustainable sources" constitute keywords that are omitted and reflect on the recipient's interpretation through the concept's positive associations and arguments can be legitimized without further explanation. The price represents causality between the market and the environment, shows the contradictions that the fashion industry faces today. The implicit message is that price and sustainability can be combined. H&M offers the best of both worlds. The visual analysis of the image serves as a complement to the text. The models wear jeans, the most resourceful garment with pride. As a positive effect of doing right, to recycle and reuse. The visual analysis of the film is based on the doxa prevailing in society. The message speaks to our feelings of responsibility and freedom. The company profiles through ethos argumentation to legitimize itself as a conscious company towards its interests. By categorizing the competitors and even distancing themselves from the categorization "fashion industry" - the company points to its size as an advantage. The sender wants to appear rational and knowledgeable in the matter, benevolent by enlightening and contributing, as well as virtuous as moral is in focus, thereby fulfilling the criterion of a good speaker. The fact that most arguments are based on the sender's ethos may be the result of a reputation lost.
Cecilia Mörner var examinator för den här uppsatsen medan Per Vesterlund var examinator för kursen och den som attesterade kursens betyg (och därför står som examinator på titelsidan men inte i metadata).